id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
fueconorg-4090	Lepojević, Vinko; Đukić, Suzana	FACTORS AFFECTING CUSTOMER LOYALTY IN THE BUSINESS MARKET - AN EMPIRICAL STUDY IN THE REPUBLIC OF SERBIA	2018	12	.pdf	application/pdf	5814	301	41	The first aspect relies on understanding that customer satisfaction influences the resulting behavior, such as: re-purchase (Trasorras et al., 2009), customer loyalty (Bowen & Chen, 2015), giving recommendations to others 248 V. LEPOJEVIĆ, S. ĐUKIĆ (Ulaga & Eggert, 2006), but also purchase cessation, complaints, negative verbal advertising, in case of lower satisfactory degree of complete dissatisfaction. High degree of customer satisfaction often creates confidence and commitment between parties in interaction, which increases customer loyalty and duration of relationships.	cache/fueconorg-4090.pdf	txt/fueconorg-4090.txt