id	sid	tid	token	lemma	pos
fens-599	1	1	309	309	NUM
fens-599	1	2	journal	journal	NOUN
fens-599	1	3	homepage	homepage	NOUN
fens-599	1	4	:	:	PUNCT
fens-599	1	5	www.fia.usv.ro/fiajournal	www.fia.usv.ro/fiajournal	ADJ
fens-599	1	6	journal	journal	NOUN
fens-599	1	7	of	of	ADP
fens-599	1	8	faculty	faculty	NOUN
fens-599	1	9	of	of	ADP
fens-599	1	10	food	food	NOUN
fens-599	1	11	engineering	engineering	NOUN
fens-599	1	12	,	,	PUNCT
fens-599	1	13	ştefan	ştefan	PROPN
fens-599	1	14	cel	cel	PROPN
fens-599	1	15	mare	mare	PROPN
fens-599	1	16	university	university	PROPN
fens-599	1	17	of	of	ADP
fens-599	1	18	suceava	suceava	PROPN
fens-599	1	19	,	,	PUNCT
fens-599	1	20	romania	romania	PROPN
fens-599	1	21	volume	volume	NOUN
fens-599	1	22	xvii	xvii	PROPN
fens-599	1	23	,	,	PUNCT
fens-599	1	24	issue	issue	NOUN
fens-599	1	25	3	3	NUM
fens-599	1	26	,	,	PUNCT
fens-599	1	27	pag	pag	PROPN
fens-599	1	28	.	.	PROPN
fens-599	1	29	309	309	NUM
fens-599	1	30	316	316	NUM
fens-599	1	31	modern	modern	ADJ
fens-599	1	32	aspects	aspect	NOUN
fens-599	1	33	of	of	ADP
fens-599	1	34	marketing	marketing	NOUN
fens-599	1	35	research	research	NOUN
fens-599	1	36	application	application	NOUN
fens-599	1	37	as	as	ADP
fens-599	1	38	determinant	determinant	ADJ
fens-599	1	39	of	of	ADP
fens-599	1	40	promotional	promotional	ADJ
fens-599	1	41	mix	mix	NOUN
fens-599	1	42	in	in	ADP
fens-599	1	43	business	business	NOUN
fens-599	1	44	entities	entity	NOUN
fens-599	1	45	from	from	ADP
fens-599	1	46	milk	milk	NOUN
fens-599	1	47	processing	processing	NOUN
fens-599	1	48	industry	industry	NOUN
fens-599	1	49	in	in	ADP
fens-599	1	50	the	the	DET
fens-599	1	51	republic	republic	NOUN
fens-599	1	52	of	of	ADP
fens-599	1	53	macedonia	macedonia	PROPN
fens-599	1	54	*	*	PROPN
fens-599	1	55	katerina	katerina	PROPN
fens-599	1	56	bojkovska1	bojkovska1	PROPN
fens-599	1	57	,	,	PUNCT
fens-599	1	58	fanche	fanche	PROPN
fens-599	1	59	joshevska2	joshevska2	PROPN
fens-599	1	60	,	,	PUNCT
fens-599	1	61	andrijana	andrijana	PROPN
fens-599	1	62	velevska1	velevska1	PROPN
fens-599	1	63	,	,	PUNCT
fens-599	1	64	sasho	sasho	VERB
fens-599	1	65	bojkovski3	bojkovski3	PROPN
fens-599	1	66	1faculty	1faculty	NUM
fens-599	1	67	of	of	ADP
fens-599	1	68	biotechnical	biotechnical	ADJ
fens-599	1	69	sciences	science	NOUN
fens-599	1	70	,	,	PUNCT
fens-599	1	71	partizanska	partizanska	NOUN
fens-599	1	72	bb	bb	PROPN
fens-599	1	73	,	,	PUNCT
fens-599	1	74	university	university	PROPN
fens-599	1	75	st	st	PROPN
fens-599	1	76	.	.	PROPN
fens-599	1	77	kliment	kliment	PROPN
fens-599	1	78	ohridski	ohridski	PROPN
fens-599	1	79	-	-	PUNCT
fens-599	1	80	bitola	bitola	PROPN
fens-599	1	81	,	,	PUNCT
fens-599	1	82	republic	republic	NOUN
fens-599	1	83	of	of	ADP
fens-599	1	84	macedonia	macedonia	PROPN
fens-599	1	85	,	,	PUNCT
fens-599	1	86	katerina.bojkovska@uklo.edu.mk	katerina.bojkovska@uklo.edu.mk	PROPN
fens-599	1	87	2faculty	2faculty	NUM
fens-599	1	88	of	of	ADP
fens-599	1	89	technical	technical	ADJ
fens-599	1	90	sciences	sciences	PROPN
fens-599	1	91	,	,	PUNCT
fens-599	1	92	university	university	PROPN
fens-599	1	93	st	st	PROPN
fens-599	1	94	.	.	PROPN
fens-599	1	95	kliment	kliment	PROPN
fens-599	1	96	ohridski	ohridski	PROPN
fens-599	1	97	-	-	PUNCT
fens-599	1	98	bitola	bitola	PROPN
fens-599	1	99	,	,	PUNCT
fens-599	1	100	republic	republic	NOUN
fens-599	1	101	of	of	ADP
fens-599	1	102	macedonia	macedonia	PROPN
fens-599	1	103	3faculty	3faculty	NUM
fens-599	1	104	of	of	ADP
fens-599	1	105	economics	economic	NOUN
fens-599	1	106	,	,	PUNCT
fens-599	1	107	university	university	PROPN
fens-599	1	108	st	st	PROPN
fens-599	1	109	.	.	PROPN
fens-599	1	110	kliment	kliment	PROPN
fens-599	1	111	ohridski	ohridski	PROPN
fens-599	1	112	-	-	PUNCT
fens-599	1	113	bitola	bitola	PROPN
fens-599	1	114	,	,	PUNCT
fens-599	1	115	marksova	marksova	X
fens-599	1	116	133	133	NUM
fens-599	1	117	,	,	PUNCT
fens-599	1	118	7500	7500	NUM
fens-599	1	119	,	,	PUNCT
fens-599	1	120	prilep	prilep	NOUN
fens-599	1	121	,	,	PUNCT
fens-599	1	122	republic	republic	NOUN
fens-599	1	123	of	of	ADP
fens-599	1	124	macedonia	macedonia	PROPN
fens-599	1	125	*	*	PUNCT
fens-599	1	126	corresponding	correspond	VERB
fens-599	1	127	author	author	NOUN
fens-599	1	128	received	receive	VERB
fens-599	1	129	16th	16th	NOUN
fens-599	1	130	may	may	PROPN
fens-599	1	131	2018	2018	NUM
fens-599	1	132	,	,	PUNCT
fens-599	1	133	accepted	accept	VERB
fens-599	1	134	24th	24th	ADJ
fens-599	1	135	september	september	PROPN
fens-599	1	136	2018	2018	NUM
fens-599	1	137	abstract	abstract	NOUN
fens-599	1	138	:	:	PUNCT
fens-599	1	139	the	the	DET
fens-599	1	140	basis	basis	NOUN
fens-599	1	141	of	of	ADP
fens-599	1	142	marketing	marketing	NOUN
fens-599	1	143	concept	concept	NOUN
fens-599	1	144	refers	refer	VERB
fens-599	1	145	to	to	ADP
fens-599	1	146	the	the	DET
fens-599	1	147	fact	fact	NOUN
fens-599	1	148	that	that	SCONJ
fens-599	1	149	companies	company	NOUN
fens-599	1	150	exist	exist	VERB
fens-599	1	151	in	in	ADP
fens-599	1	152	order	order	NOUN
fens-599	1	153	to	to	PART
fens-599	1	154	satisfy	satisfy	VERB
fens-599	1	155	consumers	consumer	NOUN
fens-599	1	156	’	'	PUNCT
fens-599	1	157	needs	need	NOUN
fens-599	1	158	.	.	PUNCT
fens-599	2	1	in	in	ADP
fens-599	2	2	order	order	NOUN
fens-599	2	3	to	to	PART
fens-599	2	4	achieve	achieve	VERB
fens-599	2	5	its	its	PRON
fens-599	2	6	objectives	objective	NOUN
fens-599	2	7	and	and	CCONJ
fens-599	2	8	be	be	AUX
fens-599	2	9	successful	successful	ADJ
fens-599	2	10	,	,	PUNCT
fens-599	2	11	a	a	DET
fens-599	2	12	company	company	NOUN
fens-599	2	13	needs	need	VERB
fens-599	2	14	to	to	PART
fens-599	2	15	be	be	AUX
fens-599	2	16	aware	aware	ADJ
fens-599	2	17	of	of	ADP
fens-599	2	18	its	its	PRON
fens-599	2	19	customers	customer	NOUN
fens-599	2	20	’	'	PUNCT
fens-599	2	21	wishes	wish	NOUN
fens-599	2	22	and	and	CCONJ
fens-599	2	23	preferences	preference	NOUN
fens-599	2	24	,	,	PUNCT
fens-599	2	25	so	so	SCONJ
fens-599	2	26	that	that	SCONJ
fens-599	2	27	it	it	PRON
fens-599	2	28	should	should	AUX
fens-599	2	29	gather	gather	VERB
fens-599	2	30	information	information	NOUN
fens-599	2	31	that	that	PRON
fens-599	2	32	could	could	AUX
fens-599	2	33	be	be	AUX
fens-599	2	34	obtained	obtain	VERB
fens-599	2	35	through	through	ADP
fens-599	2	36	market	market	NOUN
fens-599	2	37	research	research	NOUN
fens-599	2	38	.	.	PUNCT
fens-599	3	1	regardless	regardless	ADV
fens-599	3	2	of	of	ADP
fens-599	3	3	the	the	DET
fens-599	3	4	business	business	NOUN
fens-599	3	5	they	they	PRON
fens-599	3	6	are	be	AUX
fens-599	3	7	included	include	VERB
fens-599	3	8	and	and	CCONJ
fens-599	3	9	performing	perform	VERB
fens-599	3	10	in	in	ADP
fens-599	3	11	,	,	PUNCT
fens-599	3	12	the	the	DET
fens-599	3	13	marketing	marketing	NOUN
fens-599	3	14	managers	manager	NOUN
fens-599	3	15	are	be	AUX
fens-599	3	16	faced	face	VERB
fens-599	3	17	with	with	ADP
fens-599	3	18	the	the	DET
fens-599	3	19	need	need	NOUN
fens-599	3	20	to	to	PART
fens-599	3	21	make	make	VERB
fens-599	3	22	decisions	decision	NOUN
fens-599	3	23	constantly	constantly	ADV
fens-599	3	24	,	,	PUNCT
fens-599	3	25	i.e.	i.e.	X
fens-599	3	26	solve	solve	VERB
fens-599	3	27	certain	certain	ADJ
fens-599	3	28	problems	problem	NOUN
fens-599	3	29	every	every	DET
fens-599	3	30	day	day	NOUN
fens-599	3	31	.	.	PUNCT
fens-599	4	1	the	the	DET
fens-599	4	2	quality	quality	NOUN
fens-599	4	3	of	of	ADP
fens-599	4	4	the	the	DET
fens-599	4	5	decision	decision	NOUN
fens-599	4	6	mainly	mainly	ADV
fens-599	4	7	depends	depend	VERB
fens-599	4	8	on	on	ADP
fens-599	4	9	the	the	DET
fens-599	4	10	quality	quality	NOUN
fens-599	4	11	of	of	ADP
fens-599	4	12	information	information	NOUN
fens-599	4	13	they	they	PRON
fens-599	4	14	have	have	VERB
fens-599	4	15	in	in	ADP
fens-599	4	16	the	the	DET
fens-599	4	17	moment	moment	NOUN
fens-599	4	18	of	of	ADP
fens-599	4	19	decision	decision	NOUN
fens-599	4	20	.	.	PUNCT
fens-599	5	1	the	the	DET
fens-599	5	2	main	main	ADJ
fens-599	5	3	objective	objective	NOUN
fens-599	5	4	of	of	ADP
fens-599	5	5	marketing	marketing	NOUN
fens-599	5	6	research	research	NOUN
fens-599	5	7	is	be	AUX
fens-599	5	8	to	to	PART
fens-599	5	9	provide	provide	VERB
fens-599	5	10	relevant	relevant	ADJ
fens-599	5	11	information	information	NOUN
fens-599	5	12	,	,	PUNCT
fens-599	5	13	increase	increase	NOUN
fens-599	5	14	of	of	ADP
fens-599	5	15	success	success	NOUN
fens-599	5	16	and	and	CCONJ
fens-599	5	17	decrease	decrease	NOUN
fens-599	5	18	of	of	ADP
fens-599	5	19	risk	risk	NOUN
fens-599	5	20	in	in	ADP
fens-599	5	21	company	company	NOUN
fens-599	5	22	’s	’s	PART
fens-599	5	23	working	work	VERB
fens-599	5	24	and	and	CCONJ
fens-599	5	25	making	make	VERB
fens-599	5	26	right	right	ADJ
fens-599	5	27	marketing	marketing	NOUN
fens-599	5	28	decisions	decision	NOUN
fens-599	5	29	on	on	ADP
fens-599	5	30	the	the	DET
fens-599	5	31	basis	basis	NOUN
fens-599	5	32	of	of	ADP
fens-599	5	33	gathered	gather	VERB
fens-599	5	34	marketing	marketing	NOUN
fens-599	5	35	information	information	NOUN
fens-599	5	36	.	.	PUNCT
fens-599	6	1	in	in	ADP
fens-599	6	2	order	order	NOUN
fens-599	6	3	to	to	PART
fens-599	6	4	achieve	achieve	VERB
fens-599	6	5	certain	certain	ADJ
fens-599	6	6	sales	sale	NOUN
fens-599	6	7	level	level	NOUN
fens-599	6	8	,	,	PUNCT
fens-599	6	9	each	each	DET
fens-599	6	10	company	company	NOUN
fens-599	6	11	should	should	AUX
fens-599	6	12	choose	choose	VERB
fens-599	6	13	promotional	promotional	ADJ
fens-599	6	14	activities	activity	NOUN
fens-599	6	15	by	by	ADP
fens-599	6	16	means	mean	NOUN
fens-599	6	17	of	of	ADP
fens-599	6	18	which	which	PRON
fens-599	6	19	it	it	PRON
fens-599	6	20	will	will	AUX
fens-599	6	21	achieve	achieve	VERB
fens-599	6	22	the	the	DET
fens-599	6	23	desired	desire	VERB
fens-599	6	24	effect	effect	NOUN
fens-599	6	25	in	in	ADP
fens-599	6	26	the	the	DET
fens-599	6	27	most	most	ADV
fens-599	6	28	efficient	efficient	ADJ
fens-599	6	29	way	way	NOUN
fens-599	6	30	.	.	PUNCT
fens-599	7	1	the	the	DET
fens-599	7	2	research	research	NOUN
fens-599	7	3	study	study	NOUN
fens-599	7	4	is	be	AUX
fens-599	7	5	focused	focus	VERB
fens-599	7	6	on	on	ADP
fens-599	7	7	manager	manager	NOUN
fens-599	7	8	’s	’s	PART
fens-599	7	9	attitude	attitude	NOUN
fens-599	7	10	towards	towards	ADP
fens-599	7	11	the	the	DET
fens-599	7	12	utilization	utilization	NOUN
fens-599	7	13	of	of	ADP
fens-599	7	14	marketing	marketing	NOUN
fens-599	7	15	comunication	comunication	NOUN
fens-599	7	16	.	.	PUNCT
fens-599	8	1	the	the	DET
fens-599	8	2	objective	objective	NOUN
fens-599	8	3	of	of	ADP
fens-599	8	4	the	the	DET
fens-599	8	5	research	research	NOUN
fens-599	8	6	is	be	AUX
fens-599	8	7	to	to	PART
fens-599	8	8	show	show	VERB
fens-599	8	9	the	the	DET
fens-599	8	10	significance	significance	NOUN
fens-599	8	11	of	of	ADP
fens-599	8	12	marketing	marketing	NOUN
fens-599	8	13	research	research	NOUN
fens-599	8	14	in	in	ADP
fens-599	8	15	modern	modern	ADJ
fens-599	8	16	working	working	NOUN
fens-599	8	17	conditions	condition	NOUN
fens-599	8	18	not	not	PART
fens-599	8	19	only	only	ADV
fens-599	8	20	of	of	ADP
fens-599	8	21	companies	company	NOUN
fens-599	8	22	in	in	ADP
fens-599	8	23	general	general	ADJ
fens-599	8	24	,	,	PUNCT
fens-599	8	25	but	but	CCONJ
fens-599	8	26	of	of	ADP
fens-599	8	27	companies	company	NOUN
fens-599	8	28	in	in	ADP
fens-599	8	29	milk	milk	NOUN
fens-599	8	30	processing	processing	NOUN
fens-599	8	31	industry	industry	NOUN
fens-599	8	32	in	in	ADP
fens-599	8	33	the	the	DET
fens-599	8	34	republic	republic	NOUN
fens-599	8	35	of	of	ADP
fens-599	8	36	macedonia	macedonia	PROPN
fens-599	8	37	as	as	ADV
fens-599	8	38	well	well	ADV
fens-599	8	39	,	,	PUNCT
fens-599	8	40	because	because	SCONJ
fens-599	8	41	it	it	PRON
fens-599	8	42	provides	provide	VERB
fens-599	8	43	significant	significant	ADJ
fens-599	8	44	information	information	NOUN
fens-599	8	45	for	for	ADP
fens-599	8	46	the	the	DET
fens-599	8	47	market	market	NOUN
fens-599	8	48	,	,	PUNCT
fens-599	8	49	consumers	consumer	NOUN
fens-599	8	50	’	'	PUNCT
fens-599	8	51	needs	need	NOUN
fens-599	8	52	,	,	PUNCT
fens-599	8	53	wishes	wish	NOUN
fens-599	8	54	and	and	CCONJ
fens-599	8	55	requests	request	NOUN
fens-599	8	56	,	,	PUNCT
fens-599	8	57	the	the	DET
fens-599	8	58	demand	demand	NOUN
fens-599	8	59	for	for	ADP
fens-599	8	60	certain	certain	ADJ
fens-599	8	61	type	type	NOUN
fens-599	8	62	of	of	ADP
fens-599	8	63	products	product	NOUN
fens-599	8	64	,	,	PUNCT
fens-599	8	65	influence	influence	NOUN
fens-599	8	66	of	of	ADP
fens-599	8	67	prices	price	NOUN
fens-599	8	68	on	on	ADP
fens-599	8	69	the	the	DET
fens-599	8	70	consumers	consumer	NOUN
fens-599	8	71	’	'	PUNCT
fens-599	8	72	decision	decision	NOUN
fens-599	8	73	for	for	ADP
fens-599	8	74	buying	buy	VERB
fens-599	8	75	milk	milk	NOUN
fens-599	8	76	and	and	CCONJ
fens-599	8	77	dairy	dairy	NOUN
fens-599	8	78	products	product	NOUN
fens-599	8	79	,	,	PUNCT
fens-599	8	80	etc	etc	X
fens-599	8	81	.	.	X
fens-599	8	82	also	also	ADV
fens-599	8	83	,	,	PUNCT
fens-599	8	84	the	the	DET
fens-599	8	85	objective	objective	NOUN
fens-599	8	86	of	of	ADP
fens-599	8	87	the	the	DET
fens-599	8	88	research	research	NOUN
fens-599	8	89	is	be	AUX
fens-599	8	90	to	to	PART
fens-599	8	91	study	study	VERB
fens-599	8	92	the	the	DET
fens-599	8	93	way	way	NOUN
fens-599	8	94	in	in	ADP
fens-599	8	95	which	which	DET
fens-599	8	96	promotion	promotion	NOUN
fens-599	8	97	as	as	ADP
fens-599	8	98	part	part	NOUN
fens-599	8	99	of	of	ADP
fens-599	8	100	marketing	marketing	NOUN
fens-599	8	101	mix	mix	NOUN
fens-599	8	102	affects	affect	VERB
fens-599	8	103	consumers	consumer	NOUN
fens-599	8	104	’	'	PUNCT
fens-599	8	105	decision	decision	NOUN
fens-599	8	106	making	make	VERB
fens-599	8	107	for	for	ADP
fens-599	8	108	buying	buy	VERB
fens-599	8	109	certain	certain	ADJ
fens-599	8	110	product	product	NOUN
fens-599	8	111	and	and	CCONJ
fens-599	8	112	significance	significance	NOUN
fens-599	8	113	of	of	ADP
fens-599	8	114	promotion	promotion	NOUN
fens-599	8	115	as	as	ADP
fens-599	8	116	a	a	DET
fens-599	8	117	factor	factor	NOUN
fens-599	8	118	of	of	ADP
fens-599	8	119	sales	sale	NOUN
fens-599	8	120	volume	volume	NOUN
fens-599	8	121	increase	increase	NOUN
fens-599	8	122	;	;	PUNCT
fens-599	8	123	it	it	PRON
fens-599	8	124	aims	aim	VERB
fens-599	8	125	at	at	ADP
fens-599	8	126	increasing	increase	VERB
fens-599	8	127	the	the	DET
fens-599	8	128	company	company	NOUN
fens-599	8	129	’s	’s	PART
fens-599	8	130	profit	profit	NOUN
fens-599	8	131	,	,	PUNCT
fens-599	8	132	as	as	ADV
fens-599	8	133	well	well	ADV
fens-599	8	134	as	as	SCONJ
fens-599	8	135	it	it	PRON
fens-599	8	136	takes	take	VERB
fens-599	8	137	into	into	ADP
fens-599	8	138	consideration	consideration	NOUN
fens-599	8	139	the	the	DET
fens-599	8	140	effects	effect	NOUN
fens-599	8	141	of	of	ADP
fens-599	8	142	application	application	NOUN
fens-599	8	143	of	of	ADP
fens-599	8	144	the	the	DET
fens-599	8	145	promotional	promotional	ADJ
fens-599	8	146	activities	activity	NOUN
fens-599	8	147	and	and	CCONJ
fens-599	8	148	improvement	improvement	NOUN
fens-599	8	149	of	of	ADP
fens-599	8	150	competitive	competitive	ADJ
fens-599	8	151	advantage	advantage	NOUN
fens-599	8	152	of	of	ADP
fens-599	8	153	companies	company	NOUN
fens-599	8	154	in	in	ADP
fens-599	8	155	milk	milk	NOUN
fens-599	8	156	industry	industry	NOUN
fens-599	8	157	.	.	PUNCT
fens-599	9	1	keywords	keyword	NOUN
fens-599	9	2	:	:	PUNCT
fens-599	9	3	marketing	marketing	NOUN
fens-599	9	4	research	research	NOUN
fens-599	9	5	,	,	PUNCT
fens-599	9	6	integrated	integrate	VERB
fens-599	9	7	marketing	marketing	NOUN
fens-599	9	8	communications	communication	NOUN
fens-599	9	9	,	,	PUNCT
fens-599	9	10	milk	milk	NOUN
fens-599	9	11	processing	processing	NOUN
fens-599	9	12	industry	industry	NOUN
fens-599	9	13	,	,	PUNCT
fens-599	9	14	marketing	marketing	NOUN
fens-599	9	15	campaigns	campaign	NOUN
fens-599	9	16	,	,	PUNCT
fens-599	9	17	promotion	promotion	NOUN
fens-599	9	18	.	.	PUNCT
fens-599	10	1	1	1	X
fens-599	10	2	.	.	X
fens-599	10	3	introduction	introduction	NOUN
fens-599	10	4	the	the	DET
fens-599	10	5	concept	concept	NOUN
fens-599	10	6	of	of	ADP
fens-599	10	7	marketing	marketing	NOUN
fens-599	10	8	communication	communication	NOUN
fens-599	10	9	is	be	AUX
fens-599	10	10	used	use	VERB
fens-599	10	11	to	to	PART
fens-599	10	12	estimate	estimate	VERB
fens-599	10	13	the	the	DET
fens-599	10	14	strategic	strategic	ADJ
fens-599	10	15	role	role	NOUN
fens-599	10	16	of	of	ADP
fens-599	10	17	different	different	ADJ
fens-599	10	18	instruments	instrument	NOUN
fens-599	10	19	of	of	ADP
fens-599	10	20	promotion	promotion	NOUN
fens-599	10	21	and	and	CCONJ
fens-599	10	22	to	to	PART
fens-599	10	23	combine	combine	VERB
fens-599	10	24	them	they	PRON
fens-599	10	25	,	,	PUNCT
fens-599	10	26	in	in	ADP
fens-599	10	27	order	order	NOUN
fens-599	10	28	to	to	PART
fens-599	10	29	provide	provide	VERB
fens-599	10	30	clear	clear	ADJ
fens-599	10	31	and	and	CCONJ
fens-599	10	32	consistent	consistent	ADJ
fens-599	10	33	messages	message	NOUN
fens-599	10	34	,	,	PUNCT
fens-599	10	35	that	that	ADV
fens-599	10	36	is	is	ADV
fens-599	10	37	,	,	PUNCT
fens-599	10	38	maximum	maximum	ADJ
fens-599	10	39	communication	communication	NOUN
fens-599	10	40	influence	influence	NOUN
fens-599	10	41	of	of	ADP
fens-599	10	42	consumers	consumer	NOUN
fens-599	10	43	,	,	PUNCT
fens-599	10	44	is	be	AUX
fens-599	10	45	concept	concept	NOUN
fens-599	10	46	of	of	ADP
fens-599	10	47	marketing	market	VERB
fens-599	10	48	communication	communication	NOUN
fens-599	10	49	[	[	X
fens-599	10	50	1].the	1].the	DET
fens-599	10	51	research	research	NOUN
fens-599	10	52	results	result	NOUN
fens-599	10	53	from	from	ADP
fens-599	10	54	different	different	ADJ
fens-599	10	55	authors	author	NOUN
fens-599	10	56	indicate	indicate	VERB
fens-599	10	57	that	that	SCONJ
fens-599	10	58	marketing	marketing	NOUN
fens-599	10	59	communication	communication	NOUN
fens-599	10	60	increases	increase	VERB
fens-599	10	61	the	the	DET
fens-599	10	62	communication	communication	NOUN
fens-599	10	63	influence	influence	NOUN
fens-599	10	64	,	,	PUNCT
fens-599	10	65	makes	make	VERB
fens-599	10	66	creative	creative	ADJ
fens-599	10	67	ideas	idea	NOUN
fens-599	10	68	effective	effective	ADJ
fens-599	10	69	and	and	CCONJ
fens-599	10	70	provides	provide	VERB
fens-599	10	71	bigger	big	ADJ
fens-599	10	72	communication	communication	NOUN
fens-599	10	73	consistence	consistence	NOUN
fens-599	10	74	regarding	regard	VERB
fens-599	10	75	the	the	DET
fens-599	10	76	traditional	traditional	ADJ
fens-599	10	77	marketing	marketing	NOUN
fens-599	10	78	communication	communication	NOUN
fens-599	10	79	[	[	X
fens-599	10	80	2	2	NUM
fens-599	10	81	]	]	PUNCT
fens-599	10	82	.	.	PUNCT
fens-599	11	1	also	also	ADV
fens-599	11	2	,	,	PUNCT
fens-599	11	3	one	one	NUM
fens-599	11	4	of	of	ADP
fens-599	11	5	the	the	DET
fens-599	11	6	main	main	ADJ
fens-599	11	7	reasons	reason	NOUN
fens-599	11	8	that	that	PRON
fens-599	11	9	the	the	DET
fens-599	11	10	companies	company	NOUN
fens-599	11	11	accept	accept	VERB
fens-599	11	12	the	the	DET
fens-599	11	13	concept	concept	NOUN
fens-599	11	14	of	of	ADP
fens-599	11	15	http://www.fia.usv.ro/fiajournal	http://www.fia.usv.ro/fiajournal	PROPN
fens-599	11	16	mailto:katerina.bojkovska@uklo.edu.mk	mailto:katerina.bojkovska@uklo.edu.mk	PROPN
fens-599	11	17	food	food	NOUN
fens-599	11	18	and	and	CCONJ
fens-599	11	19	environment	environment	NOUN
fens-599	11	20	safety	safety	NOUN
fens-599	11	21	journal	journal	NOUN
fens-599	11	22	of	of	ADP
fens-599	11	23	faculty	faculty	NOUN
fens-599	11	24	of	of	ADP
fens-599	11	25	food	food	NOUN
fens-599	11	26	engineering	engineering	NOUN
fens-599	11	27	,	,	PUNCT
fens-599	11	28	ştefan	ştefan	PROPN
fens-599	11	29	cel	cel	PROPN
fens-599	11	30	mare	mare	PROPN
fens-599	11	31	university	university	PROPN
fens-599	11	32	suceava	suceava	PROPN
fens-599	11	33	volume	volume	PROPN
fens-599	11	34	xvii	xvii	PROPN
fens-599	11	35	,	,	PUNCT
fens-599	11	36	issue	issue	NOUN
fens-599	11	37	3	3	NUM
fens-599	11	38	–	–	SYM
fens-599	11	39	2018	2018	NUM
fens-599	11	40	katerina	katerina	PROPN
fens-599	11	41	bojkovska	bojkovska	PROPN
fens-599	11	42	,	,	PUNCT
fens-599	11	43	fanche	fanche	PROPN
fens-599	11	44	joshevska	joshevska	PROPN
fens-599	11	45	,	,	PUNCT
fens-599	11	46	andrijana	andrijana	PROPN
fens-599	11	47	velevska	velevska	PROPN
fens-599	11	48	,	,	PUNCT
fens-599	11	49	sasho	sasho	NOUN
fens-599	11	50	bojkovski	bojkovski	ADJ
fens-599	11	51	,	,	PUNCT
fens-599	11	52	modern	modern	ADJ
fens-599	11	53	aspects	aspect	NOUN
fens-599	11	54	of	of	ADP
fens-599	11	55	marketing	marketing	NOUN
fens-599	11	56	research	research	NOUN
fens-599	11	57	application	application	NOUN
fens-599	11	58	as	as	ADP
fens-599	11	59	determinant	determinant	ADJ
fens-599	11	60	of	of	ADP
fens-599	11	61	promotional	promotional	ADJ
fens-599	11	62	mix	mix	NOUN
fens-599	11	63	in	in	ADP
fens-599	11	64	business	business	NOUN
fens-599	11	65	entities	entity	NOUN
fens-599	11	66	from	from	ADP
fens-599	11	67	milk	milk	NOUN
fens-599	11	68	processing	processing	NOUN
fens-599	11	69	industry	industry	NOUN
fens-599	11	70	in	in	ADP
fens-599	11	71	the	the	DET
fens-599	11	72	republic	republic	NOUN
fens-599	11	73	of	of	ADP
fens-599	11	74	macedonia	macedonia	PROPN
fens-599	11	75	,	,	PUNCT
fens-599	11	76	food	food	NOUN
fens-599	11	77	and	and	CCONJ
fens-599	11	78	environment	environment	NOUN
fens-599	11	79	safety	safety	NOUN
fens-599	11	80	,	,	PUNCT
fens-599	11	81	volume	volume	NOUN
fens-599	11	82	xvii	xvii	PROPN
fens-599	11	83	,	,	PUNCT
fens-599	11	84	issue	issue	NOUN
fens-599	11	85	3	3	NUM
fens-599	11	86	–	–	SYM
fens-599	11	87	2018	2018	NUM
fens-599	11	88	,	,	PUNCT
fens-599	11	89	pag	pag	PROPN
fens-599	11	90	.	.	PROPN
fens-599	11	91	309	309	NUM
fens-599	11	92	316	316	NUM
fens-599	11	93	310	310	NUM
fens-599	11	94	promotional	promotional	ADJ
fens-599	11	95	mix	mix	NOUN
fens-599	11	96	understands	understand	VERB
fens-599	11	97	the	the	DET
fens-599	11	98	values	value	NOUN
fens-599	11	99	(	(	PUNCT
fens-599	11	100	significance	significance	NOUN
fens-599	11	101	)	)	PUNCT
fens-599	11	102	of	of	ADP
fens-599	11	103	strategic	strategic	ADJ
fens-599	11	104	integration	integration	NOUN
fens-599	11	105	of	of	ADP
fens-599	11	106	different	different	ADJ
fens-599	11	107	communication	communication	NOUN
fens-599	11	108	instruments	instrument	NOUN
fens-599	11	109	regarding	regard	VERB
fens-599	11	110	their	their	PRON
fens-599	11	111	individual	individual	ADJ
fens-599	11	112	application	application	NOUN
fens-599	11	113	,	,	PUNCT
fens-599	11	114	as	as	SCONJ
fens-599	11	115	reflected	reflect	VERB
fens-599	11	116	in	in	ADP
fens-599	11	117	avoidance	avoidance	NOUN
fens-599	11	118	of	of	ADP
fens-599	11	119	duplication	duplication	NOUN
fens-599	11	120	and	and	CCONJ
fens-599	11	121	achievement	achievement	NOUN
fens-599	11	122	of	of	ADP
fens-599	11	123	synergy	synergy	NOUN
fens-599	11	124	of	of	ADP
fens-599	11	125	the	the	DET
fens-599	11	126	effects	effect	NOUN
fens-599	11	127	of	of	ADP
fens-599	11	128	multiple	multiple	ADJ
fens-599	11	129	instruments	instrument	NOUN
fens-599	11	130	of	of	ADP
fens-599	11	131	marketing	market	VERB
fens-599	11	132	communication	communication	NOUN
fens-599	11	133	[	[	X
fens-599	11	134	3	3	NUM
fens-599	11	135	]	]	PUNCT
fens-599	11	136	.	.	PUNCT
fens-599	12	1	scholars	scholar	NOUN
fens-599	12	2	long	long	ADV
fens-599	12	3	have	have	AUX
fens-599	12	4	recognized	recognize	VERB
fens-599	12	5	that	that	SCONJ
fens-599	12	6	the	the	DET
fens-599	12	7	organizational	organizational	ADJ
fens-599	12	8	context	context	NOUN
fens-599	12	9	of	of	ADP
fens-599	12	10	integrated	integrate	VERB
fens-599	12	11	marketing	marketing	NOUN
fens-599	12	12	communications	communication	NOUN
fens-599	12	13	(	(	PUNCT
fens-599	12	14	imc	imc	NOUN
fens-599	12	15	)	)	PUNCT
fens-599	12	16	implementation	implementation	NOUN
fens-599	12	17	is	be	AUX
fens-599	12	18	an	an	DET
fens-599	12	19	important	important	ADJ
fens-599	12	20	area	area	NOUN
fens-599	12	21	for	for	ADP
fens-599	12	22	empirical	empirical	ADJ
fens-599	12	23	research	research	NOUN
fens-599	13	1	[	[	X
fens-599	13	2	4	4	NUM
fens-599	13	3	]	]	PUNCT
fens-599	13	4	.	.	PUNCT
fens-599	14	1	no	no	DET
fens-599	14	2	promotional	promotional	ADJ
fens-599	14	3	tool	tool	NOUN
fens-599	14	4	should	should	AUX
fens-599	14	5	be	be	AUX
fens-599	14	6	used	use	VERB
fens-599	14	7	in	in	ADP
fens-599	14	8	isolation	isolation	NOUN
fens-599	14	9	or	or	CCONJ
fens-599	14	10	without	without	ADP
fens-599	14	11	regard	regard	NOUN
fens-599	14	12	to	to	ADP
fens-599	14	13	the	the	DET
fens-599	14	14	others	other	NOUN
fens-599	14	15	;	;	PUNCT
fens-599	14	16	hence	hence	ADV
fens-599	14	17	there	there	PRON
fens-599	14	18	is	be	VERB
fens-599	14	19	a	a	DET
fens-599	14	20	trend	trend	NOUN
fens-599	14	21	toward	toward	ADP
fens-599	14	22	integrated	integrate	VERB
fens-599	14	23	marketing	marketing	NOUN
fens-599	14	24	communications	communication	NOUN
fens-599	14	25	[	[	X
fens-599	14	26	5	5	NUM
fens-599	14	27	]	]	PUNCT
fens-599	14	28	.	.	PUNCT
fens-599	15	1	some	some	DET
fens-599	15	2	authors	author	NOUN
fens-599	15	3	point	point	VERB
fens-599	15	4	out	out	ADP
fens-599	15	5	that	that	SCONJ
fens-599	15	6	promotion	promotion	NOUN
fens-599	15	7	campaigns	campaign	NOUN
fens-599	15	8	may	may	AUX
fens-599	15	9	result	result	VERB
fens-599	15	10	in	in	ADP
fens-599	15	11	increased	increase	VERB
fens-599	15	12	sales	sale	NOUN
fens-599	15	13	volume	volume	NOUN
fens-599	15	14	during	during	ADP
fens-599	15	15	these	these	DET
fens-599	15	16	activities	activity	NOUN
fens-599	15	17	,	,	PUNCT
fens-599	15	18	which	which	PRON
fens-599	15	19	in	in	ADP
fens-599	15	20	turn	turn	NOUN
fens-599	15	21	leads	lead	VERB
fens-599	15	22	to	to	ADP
fens-599	15	23	piling	pile	VERB
fens-599	15	24	up	up	ADP
fens-599	15	25	stocks	stock	NOUN
fens-599	15	26	and	and	CCONJ
fens-599	15	27	subsequent	subsequent	ADJ
fens-599	15	28	decreased	decrease	VERB
fens-599	15	29	sales	sale	NOUN
fens-599	15	30	,	,	PUNCT
fens-599	15	31	but	but	CCONJ
fens-599	15	32	on	on	ADP
fens-599	15	33	the	the	DET
fens-599	15	34	other	other	ADJ
fens-599	15	35	hand	hand	NOUN
fens-599	15	36	,	,	PUNCT
fens-599	15	37	it	it	PRON
fens-599	15	38	may	may	AUX
fens-599	15	39	lead	lead	VERB
fens-599	15	40	to	to	ADP
fens-599	15	41	consumers	consumer	NOUN
fens-599	15	42	reducing	reduce	VERB
fens-599	15	43	the	the	DET
fens-599	15	44	purchases	purchase	NOUN
fens-599	15	45	of	of	ADP
fens-599	15	46	given	give	VERB
fens-599	15	47	product	product	NOUN
fens-599	15	48	before	before	SCONJ
fens-599	15	49	expected	expect	VERB
fens-599	15	50	sales	sale	NOUN
fens-599	15	51	promotion	promotion	NOUN
fens-599	15	52	activities	activity	NOUN
fens-599	15	53	[	[	X
fens-599	15	54	6	6	NUM
fens-599	15	55	]	]	PUNCT
fens-599	15	56	.	.	PUNCT
fens-599	16	1	to	to	PART
fens-599	16	2	develop	develop	VERB
fens-599	16	3	customer	customer	NOUN
fens-599	16	4	-	-	PUNCT
fens-599	16	5	orientated	orientate	VERB
fens-599	16	6	messages	message	NOUN
fens-599	16	7	,	,	PUNCT
fens-599	16	8	the	the	DET
fens-599	16	9	manufacturing	manufacture	VERB
fens-599	16	10	company	company	NOUN
fens-599	16	11	should	should	AUX
fens-599	16	12	realize	realize	VERB
fens-599	16	13	the	the	DET
fens-599	16	14	importance	importance	NOUN
fens-599	16	15	of	of	ADP
fens-599	16	16	the	the	DET
fens-599	16	17	information	information	NOUN
fens-599	16	18	held	hold	VERB
fens-599	16	19	by	by	ADP
fens-599	16	20	retailers	retailer	NOUN
fens-599	16	21	and	and	CCONJ
fens-599	16	22	other	other	ADJ
fens-599	16	23	intermediaries	intermediary	NOUN
fens-599	16	24	about	about	ADP
fens-599	16	25	customer	customer	NOUN
fens-599	16	26	wants	want	VERB
fens-599	16	27	and	and	CCONJ
fens-599	16	28	needs	need	VERB
fens-599	16	29	[	[	X
fens-599	16	30	7	7	NUM
fens-599	16	31	]	]	PUNCT
fens-599	16	32	.	.	PUNCT
fens-599	17	1	well	well	ADV
fens-599	17	2	-	-	PUNCT
fens-599	17	3	coordinated	coordinate	VERB
fens-599	17	4	campaign	campaign	NOUN
fens-599	17	5	of	of	ADP
fens-599	17	6	promotional	promotional	ADJ
fens-599	17	7	marketing	marketing	NOUN
fens-599	17	8	communication	communication	NOUN
fens-599	17	9	contributes	contribute	VERB
fens-599	17	10	to	to	ADP
fens-599	17	11	completion	completion	NOUN
fens-599	17	12	of	of	ADP
fens-599	17	13	synergistic	synergistic	ADJ
fens-599	17	14	effects	effect	NOUN
fens-599	17	15	that	that	PRON
fens-599	17	16	are	be	AUX
fens-599	17	17	reflected	reflect	VERB
fens-599	17	18	in	in	ADP
fens-599	17	19	achievement	achievement	NOUN
fens-599	17	20	of	of	ADP
fens-599	17	21	communication	communication	NOUN
fens-599	17	22	objectives	objective	NOUN
fens-599	17	23	,	,	PUNCT
fens-599	17	24	such	such	ADJ
fens-599	17	25	as	as	ADP
fens-599	17	26	increase	increase	NOUN
fens-599	17	27	of	of	ADP
fens-599	17	28	consciousness	consciousness	NOUN
fens-599	17	29	,	,	PUNCT
fens-599	17	30	knowledge	knowledge	NOUN
fens-599	17	31	and	and	CCONJ
fens-599	17	32	interest	interest	NOUN
fens-599	17	33	for	for	ADP
fens-599	17	34	certain	certain	ADJ
fens-599	17	35	product	product	NOUN
fens-599	17	36	,	,	PUNCT
fens-599	17	37	positive	positive	ADJ
fens-599	17	38	attitude	attitude	NOUN
fens-599	17	39	of	of	ADP
fens-599	17	40	consumers	consumer	NOUN
fens-599	17	41	regarding	regard	VERB
fens-599	17	42	the	the	DET
fens-599	17	43	product	product	NOUN
fens-599	17	44	,	,	PUNCT
fens-599	17	45	thereby	thereby	ADV
fens-599	17	46	increasing	increase	VERB
fens-599	17	47	the	the	DET
fens-599	17	48	positive	positive	ADJ
fens-599	17	49	image	image	NOUN
fens-599	17	50	of	of	ADP
fens-599	17	51	the	the	DET
fens-599	17	52	company	company	NOUN
fens-599	17	53	and	and	CCONJ
fens-599	17	54	its	its	PRON
fens-599	17	55	products	product	NOUN
fens-599	17	56	,	,	PUNCT
fens-599	17	57	as	as	ADV
fens-599	17	58	well	well	ADV
fens-599	17	59	as	as	ADP
fens-599	17	60	increased	increase	VERB
fens-599	17	61	intention	intention	NOUN
fens-599	17	62	for	for	ADP
fens-599	17	63	buying	buying	NOUN
fens-599	17	64	products	product	NOUN
fens-599	17	65	.	.	PUNCT
fens-599	18	1	prior	prior	ADV
fens-599	18	2	to	to	ADP
fens-599	18	3	making	make	VERB
fens-599	18	4	decision	decision	NOUN
fens-599	18	5	to	to	PART
fens-599	18	6	buy	buy	VERB
fens-599	18	7	certain	certain	ADJ
fens-599	18	8	product	product	NOUN
fens-599	18	9	,	,	PUNCT
fens-599	18	10	consumers	consumer	NOUN
fens-599	18	11	are	be	AUX
fens-599	18	12	going	go	VERB
fens-599	18	13	through	through	ADP
fens-599	18	14	cognitive	cognitive	ADJ
fens-599	18	15	and	and	CCONJ
fens-599	18	16	affective	affective	ADJ
fens-599	18	17	phase	phase	NOUN
fens-599	18	18	in	in	ADP
fens-599	18	19	the	the	DET
fens-599	18	20	buying	buying	NOUN
fens-599	18	21	process	process	NOUN
fens-599	18	22	.	.	PUNCT
fens-599	19	1	affect	affect	VERB
fens-599	19	2	and	and	CCONJ
fens-599	19	3	cognition	cognition	NOUN
fens-599	19	4	represent	represent	VERB
fens-599	19	5	the	the	DET
fens-599	19	6	consumers	consumer	NOUN
fens-599	19	7	’	’	PART
fens-599	19	8	psychological	psychological	ADJ
fens-599	19	9	answer	answer	NOUN
fens-599	19	10	to	to	ADP
fens-599	19	11	the	the	DET
fens-599	19	12	promotional	promotional	ADJ
fens-599	19	13	stimulants	stimulant	NOUN
fens-599	19	14	.	.	PUNCT
fens-599	20	1	the	the	DET
fens-599	20	2	affect	affect	NOUN
fens-599	20	3	is	be	AUX
fens-599	20	4	manifested	manifest	VERB
fens-599	20	5	in	in	ADP
fens-599	20	6	various	various	ADJ
fens-599	20	7	kinds	kind	NOUN
fens-599	20	8	,	,	PUNCT
fens-599	20	9	such	such	ADJ
fens-599	20	10	as	as	ADP
fens-599	20	11	:	:	PUNCT
fens-599	20	12	emotions	emotion	NOUN
fens-599	20	13	,	,	PUNCT
fens-599	20	14	specific	specific	ADJ
fens-599	20	15	feelings	feeling	NOUN
fens-599	20	16	,	,	PUNCT
fens-599	20	17	mood	mood	NOUN
fens-599	20	18	and	and	CCONJ
fens-599	20	19	estimations	estimation	NOUN
fens-599	20	20	;	;	PUNCT
fens-599	20	21	while	while	SCONJ
fens-599	20	22	cognition	cognition	NOUN
fens-599	20	23	is	be	AUX
fens-599	20	24	comprised	comprise	VERB
fens-599	20	25	of	of	ADP
fens-599	20	26	processes	process	NOUN
fens-599	20	27	,	,	PUNCT
fens-599	20	28	such	such	ADJ
fens-599	20	29	as	as	ADP
fens-599	20	30	:	:	PUNCT
fens-599	20	31	attention	attention	NOUN
fens-599	20	32	,	,	PUNCT
fens-599	20	33	perception	perception	NOUN
fens-599	20	34	,	,	PUNCT
fens-599	20	35	thinking	thinking	NOUN
fens-599	20	36	,	,	PUNCT
fens-599	20	37	believing	believe	VERB
fens-599	20	38	,	,	PUNCT
fens-599	20	39	learning	learn	VERB
fens-599	20	40	and	and	CCONJ
fens-599	20	41	reminding	remind	VERB
fens-599	20	42	[	[	X
fens-599	20	43	8	8	NUM
fens-599	20	44	]	]	PUNCT
fens-599	20	45	.	.	PUNCT
fens-599	21	1	going	go	VERB
fens-599	21	2	through	through	ADP
fens-599	21	3	the	the	DET
fens-599	21	4	mentioned	mention	VERB
fens-599	21	5	phases	phase	NOUN
fens-599	21	6	,	,	PUNCT
fens-599	21	7	the	the	DET
fens-599	21	8	consumers	consumer	NOUN
fens-599	21	9	possess	possess	VERB
fens-599	21	10	different	different	ADJ
fens-599	21	11	level	level	NOUN
fens-599	21	12	of	of	ADP
fens-599	21	13	awareness	awareness	NOUN
fens-599	21	14	,	,	PUNCT
fens-599	21	15	knowledge	knowledge	NOUN
fens-599	21	16	,	,	PUNCT
fens-599	21	17	beliefs	belief	NOUN
fens-599	21	18	,	,	PUNCT
fens-599	21	19	preferences	preference	NOUN
fens-599	21	20	and	and	CCONJ
fens-599	21	21	actions	action	NOUN
fens-599	21	22	[	[	X
fens-599	21	23	8	8	NUM
fens-599	21	24	]	]	PUNCT
fens-599	21	25	,	,	PUNCT
fens-599	21	26	i.e.	i.e.	X
fens-599	21	27	readiness	readiness	NOUN
fens-599	21	28	to	to	PART
fens-599	21	29	buy	buy	VERB
fens-599	21	30	,	,	PUNCT
fens-599	21	31	and	and	CCONJ
fens-599	21	32	therefore	therefore	ADV
fens-599	21	33	they	they	PRON
fens-599	21	34	need	need	VERB
fens-599	21	35	information	information	NOUN
fens-599	21	36	on	on	ADP
fens-599	21	37	the	the	DET
fens-599	21	38	basis	basis	NOUN
fens-599	21	39	of	of	ADP
fens-599	21	40	which	which	PRON
fens-599	21	41	they	they	PRON
fens-599	21	42	shall	shall	AUX
fens-599	21	43	form	form	VERB
fens-599	21	44	their	their	PRON
fens-599	21	45	beliefs	belief	NOUN
fens-599	21	46	and	and	CCONJ
fens-599	21	47	attitudes	attitude	NOUN
fens-599	21	48	toward	toward	ADP
fens-599	21	49	the	the	DET
fens-599	21	50	product	product	NOUN
fens-599	21	51	and	and	CCONJ
fens-599	21	52	the	the	DET
fens-599	21	53	company	company	NOUN
fens-599	21	54	,	,	PUNCT
fens-599	21	55	which	which	PRON
fens-599	21	56	are	be	AUX
fens-599	21	57	being	be	AUX
fens-599	21	58	provided	provide	VERB
fens-599	21	59	through	through	ADP
fens-599	21	60	various	various	ADJ
fens-599	21	61	promotional	promotional	ADJ
fens-599	21	62	campaigns	campaign	NOUN
fens-599	21	63	conducted	conduct	VERB
fens-599	21	64	by	by	ADP
fens-599	21	65	company	company	NOUN
fens-599	21	66	’s	’s	PART
fens-599	21	67	via	via	ADP
fens-599	21	68	media	medium	NOUN
fens-599	21	69	.	.	PUNCT
fens-599	22	1	the	the	DET
fens-599	22	2	objective	objective	NOUN
fens-599	22	3	of	of	ADP
fens-599	22	4	the	the	DET
fens-599	22	5	research	research	NOUN
fens-599	22	6	in	in	ADP
fens-599	22	7	this	this	DET
fens-599	22	8	article	article	NOUN
fens-599	22	9	is	be	AUX
fens-599	22	10	to	to	PART
fens-599	22	11	determine	determine	VERB
fens-599	22	12	the	the	DET
fens-599	22	13	effects	effect	NOUN
fens-599	22	14	from	from	ADP
fens-599	22	15	usage	usage	NOUN
fens-599	22	16	of	of	ADP
fens-599	22	17	multiple	multiple	ADJ
fens-599	22	18	instruments	instrument	NOUN
fens-599	22	19	of	of	ADP
fens-599	22	20	promotional	promotional	ADJ
fens-599	22	21	mix	mix	NOUN
fens-599	22	22	by	by	ADP
fens-599	22	23	the	the	DET
fens-599	22	24	companies	company	NOUN
fens-599	22	25	in	in	ADP
fens-599	22	26	the	the	DET
fens-599	22	27	milk	milk	NOUN
fens-599	22	28	processing	processing	NOUN
fens-599	22	29	industry	industry	NOUN
fens-599	22	30	.	.	PUNCT
fens-599	23	1	in	in	ADP
fens-599	23	2	the	the	DET
fens-599	23	3	literature	literature	NOUN
fens-599	23	4	,	,	PUNCT
fens-599	23	5	not	not	PART
fens-599	23	6	much	much	ADJ
fens-599	23	7	attention	attention	NOUN
fens-599	23	8	is	be	AUX
fens-599	23	9	paid	pay	VERB
fens-599	23	10	to	to	ADP
fens-599	23	11	exactly	exactly	ADV
fens-599	23	12	that	that	DET
fens-599	23	13	synergistic	synergistic	ADJ
fens-599	23	14	effect	effect	NOUN
fens-599	23	15	[	[	X
fens-599	23	16	3	3	NUM
fens-599	23	17	]	]	PUNCT
fens-599	23	18	.	.	PUNCT
fens-599	24	1	the	the	DET
fens-599	24	2	consideration	consideration	NOUN
fens-599	24	3	of	of	ADP
fens-599	24	4	the	the	DET
fens-599	24	5	effects	effect	NOUN
fens-599	24	6	from	from	ADP
fens-599	24	7	application	application	NOUN
fens-599	24	8	of	of	ADP
fens-599	24	9	the	the	DET
fens-599	24	10	instruments	instrument	NOUN
fens-599	24	11	of	of	ADP
fens-599	24	12	promotional	promotional	ADJ
fens-599	24	13	mix	mix	NOUN
fens-599	24	14	through	through	ADP
fens-599	24	15	respective	respective	ADJ
fens-599	24	16	marketing	marketing	NOUN
fens-599	24	17	research	research	NOUN
fens-599	24	18	brings	bring	VERB
fens-599	24	19	multiple	multiple	ADJ
fens-599	24	20	potential	potential	ADJ
fens-599	24	21	advantages	advantage	NOUN
fens-599	24	22	[	[	X
fens-599	24	23	9	9	NUM
fens-599	24	24	]	]	PUNCT
fens-599	24	25	:	:	PUNCT
fens-599	24	26	it	it	PRON
fens-599	24	27	enables	enable	VERB
fens-599	24	28	to	to	PART
fens-599	24	29	determine	determine	VERB
fens-599	24	30	how	how	SCONJ
fens-599	24	31	much	much	ADJ
fens-599	24	32	the	the	DET
fens-599	24	33	investment	investment	NOUN
fens-599	24	34	in	in	ADP
fens-599	24	35	promotional	promotional	ADJ
fens-599	24	36	activities	activity	NOUN
fens-599	24	37	contributes	contribute	VERB
fens-599	24	38	to	to	PART
fens-599	24	39	increase	increase	VERB
fens-599	24	40	of	of	ADP
fens-599	24	41	financial	financial	ADJ
fens-599	24	42	assets	asset	NOUN
fens-599	24	43	through	through	ADP
fens-599	24	44	bigger	big	ADJ
fens-599	24	45	sales	sale	NOUN
fens-599	24	46	volume	volume	NOUN
fens-599	24	47	;	;	PUNCT
fens-599	24	48	the	the	DET
fens-599	24	49	base	base	NOUN
fens-599	24	50	is	be	AUX
fens-599	24	51	evaluation	evaluation	NOUN
fens-599	24	52	of	of	ADP
fens-599	24	53	communication	communication	NOUN
fens-599	24	54	options	option	NOUN
fens-599	24	55	(	(	PUNCT
fens-599	24	56	potential	potential	ADJ
fens-599	24	57	messages	message	NOUN
fens-599	24	58	,	,	PUNCT
fens-599	24	59	instruments	instrument	NOUN
fens-599	24	60	and	and	CCONJ
fens-599	24	61	media	medium	NOUN
fens-599	24	62	)	)	PUNCT
fens-599	24	63	,	,	PUNCT
fens-599	24	64	and	and	CCONJ
fens-599	24	65	the	the	DET
fens-599	24	66	selection	selection	NOUN
fens-599	24	67	of	of	ADP
fens-599	24	68	their	their	PRON
fens-599	24	69	most	most	ADV
fens-599	24	70	effective	effective	ADJ
fens-599	24	71	combinations	combination	NOUN
fens-599	24	72	enables	enable	VERB
fens-599	24	73	to	to	PART
fens-599	24	74	determine	determine	VERB
fens-599	24	75	the	the	DET
fens-599	24	76	effects	effect	NOUN
fens-599	24	77	from	from	ADP
fens-599	24	78	different	different	ADJ
fens-599	24	79	promotional	promotional	ADJ
fens-599	24	80	strategies	strategy	NOUN
fens-599	24	81	;	;	PUNCT
fens-599	24	82	it	it	PRON
fens-599	24	83	represents	represent	VERB
fens-599	24	84	basis	basis	NOUN
fens-599	24	85	for	for	ADP
fens-599	24	86	planning	planning	NOUN
fens-599	24	87	;	;	PUNCT
fens-599	24	88	it	it	PRON
fens-599	24	89	increases	increase	VERB
fens-599	24	90	the	the	DET
fens-599	24	91	effectiveness	effectiveness	NOUN
fens-599	24	92	of	of	ADP
fens-599	24	93	promotional	promotional	ADJ
fens-599	24	94	instruments	instrument	NOUN
fens-599	24	95	by	by	ADP
fens-599	24	96	means	mean	NOUN
fens-599	24	97	of	of	ADP
fens-599	24	98	elimination	elimination	NOUN
fens-599	24	99	of	of	ADP
fens-599	24	100	nonproductive	nonproductive	ADJ
fens-599	24	101	alternatives	alternative	NOUN
fens-599	24	102	and	and	CCONJ
fens-599	24	103	application	application	NOUN
fens-599	24	104	of	of	ADP
fens-599	24	105	productive	productive	ADJ
fens-599	24	106	elements	element	NOUN
fens-599	24	107	of	of	ADP
fens-599	24	108	the	the	DET
fens-599	24	109	promotional	promotional	ADJ
fens-599	24	110	program	program	NOUN
fens-599	24	111	,	,	PUNCT
fens-599	24	112	considered	consider	VERB
fens-599	24	113	by	by	ADP
fens-599	24	114	appropriate	appropriate	ADJ
fens-599	24	115	marketing	marketing	NOUN
fens-599	24	116	research	research	NOUN
fens-599	24	117	.	.	PUNCT
fens-599	25	1	food	food	NOUN
fens-599	25	2	and	and	CCONJ
fens-599	25	3	environment	environment	PROPN
fens-599	25	4	safety	safety	NOUN
fens-599	25	5	journal	journal	NOUN
fens-599	25	6	of	of	ADP
fens-599	25	7	faculty	faculty	NOUN
fens-599	25	8	of	of	ADP
fens-599	25	9	food	food	NOUN
fens-599	25	10	engineering	engineering	NOUN
fens-599	25	11	,	,	PUNCT
fens-599	25	12	ştefan	ştefan	PROPN
fens-599	25	13	cel	cel	PROPN
fens-599	25	14	mare	mare	PROPN
fens-599	25	15	university	university	PROPN
fens-599	25	16	suceava	suceava	PROPN
fens-599	25	17	volume	volume	PROPN
fens-599	25	18	xvii	xvii	PROPN
fens-599	25	19	,	,	PUNCT
fens-599	25	20	issue	issue	NOUN
fens-599	25	21	3	3	NUM
fens-599	25	22	–	–	SYM
fens-599	25	23	2018	2018	NUM
fens-599	25	24	katerina	katerina	PROPN
fens-599	25	25	bojkovska	bojkovska	PROPN
fens-599	25	26	,	,	PUNCT
fens-599	25	27	fanche	fanche	PROPN
fens-599	25	28	joshevska	joshevska	PROPN
fens-599	25	29	,	,	PUNCT
fens-599	25	30	andrijana	andrijana	PROPN
fens-599	25	31	velevska	velevska	PROPN
fens-599	25	32	,	,	PUNCT
fens-599	25	33	sasho	sasho	NOUN
fens-599	25	34	bojkovski	bojkovski	ADJ
fens-599	25	35	,	,	PUNCT
fens-599	25	36	modern	modern	ADJ
fens-599	25	37	aspects	aspect	NOUN
fens-599	25	38	of	of	ADP
fens-599	25	39	marketing	marketing	NOUN
fens-599	25	40	research	research	NOUN
fens-599	25	41	application	application	NOUN
fens-599	25	42	as	as	ADP
fens-599	25	43	determinant	determinant	ADJ
fens-599	25	44	of	of	ADP
fens-599	25	45	promotional	promotional	ADJ
fens-599	25	46	mix	mix	NOUN
fens-599	25	47	in	in	ADP
fens-599	25	48	business	business	NOUN
fens-599	25	49	entities	entity	NOUN
fens-599	25	50	from	from	ADP
fens-599	25	51	milk	milk	NOUN
fens-599	25	52	processing	processing	NOUN
fens-599	25	53	industry	industry	NOUN
fens-599	25	54	in	in	ADP
fens-599	25	55	the	the	DET
fens-599	25	56	republic	republic	NOUN
fens-599	25	57	of	of	ADP
fens-599	25	58	macedonia	macedonia	PROPN
fens-599	25	59	,	,	PUNCT
fens-599	25	60	food	food	NOUN
fens-599	25	61	and	and	CCONJ
fens-599	25	62	environment	environment	NOUN
fens-599	25	63	safety	safety	NOUN
fens-599	25	64	,	,	PUNCT
fens-599	25	65	volume	volume	NOUN
fens-599	25	66	xvii	xvii	PROPN
fens-599	25	67	,	,	PUNCT
fens-599	25	68	issue	issue	NOUN
fens-599	25	69	3	3	NUM
fens-599	25	70	–	–	SYM
fens-599	25	71	2018	2018	NUM
fens-599	25	72	,	,	PUNCT
fens-599	25	73	pag	pag	PROPN
fens-599	25	74	.	.	PROPN
fens-599	25	75	309	309	NUM
fens-599	25	76	316	316	NUM
fens-599	25	77	311	311	NUM
fens-599	25	78	reasons	reason	NOUN
fens-599	25	79	for	for	ADP
fens-599	25	80	the	the	DET
fens-599	25	81	significance	significance	NOUN
fens-599	25	82	of	of	ADP
fens-599	25	83	the	the	DET
fens-599	25	84	measurement	measurement	NOUN
fens-599	25	85	of	of	ADP
fens-599	25	86	effect	effect	NOUN
fens-599	25	87	from	from	ADP
fens-599	25	88	optimal	optimal	ADJ
fens-599	25	89	combination	combination	NOUN
fens-599	25	90	of	of	ADP
fens-599	25	91	the	the	DET
fens-599	25	92	instruments	instrument	NOUN
fens-599	25	93	of	of	ADP
fens-599	25	94	promotional	promotional	ADJ
fens-599	25	95	mix	mix	NOUN
fens-599	25	96	through	through	ADP
fens-599	25	97	application	application	NOUN
fens-599	25	98	of	of	ADP
fens-599	25	99	appropriate	appropriate	ADJ
fens-599	25	100	marketing	marketing	NOUN
fens-599	25	101	research	research	NOUN
fens-599	25	102	as	as	ADP
fens-599	25	103	its	its	PRON
fens-599	25	104	determinant	determinant	ADJ
fens-599	25	105	,	,	PUNCT
fens-599	25	106	could	could	AUX
fens-599	25	107	be	be	AUX
fens-599	25	108	found	find	VERB
fens-599	25	109	in	in	ADP
fens-599	25	110	valuation	valuation	NOUN
fens-599	25	111	of	of	ADP
fens-599	25	112	different	different	ADJ
fens-599	25	113	promotional	promotional	ADJ
fens-599	25	114	strategies	strategy	NOUN
fens-599	25	115	which	which	PRON
fens-599	25	116	are	be	AUX
fens-599	25	117	based	base	VERB
fens-599	25	118	on	on	ADP
fens-599	25	119	estimation	estimation	NOUN
fens-599	25	120	of	of	ADP
fens-599	25	121	the	the	DET
fens-599	25	122	extent	extent	NOUN
fens-599	25	123	in	in	ADP
fens-599	25	124	which	which	PRON
fens-599	25	125	each	each	DET
fens-599	25	126	media	medium	NOUN
fens-599	25	127	could	could	AUX
fens-599	25	128	be	be	AUX
fens-599	25	129	used	use	VERB
fens-599	25	130	;	;	PUNCT
fens-599	25	131	in	in	ADP
fens-599	25	132	estimation	estimation	NOUN
fens-599	25	133	when	when	SCONJ
fens-599	25	134	one	one	NUM
fens-599	25	135	message	message	NOUN
fens-599	25	136	is	be	AUX
fens-599	25	137	more	more	ADV
fens-599	25	138	effective	effective	ADJ
fens-599	25	139	that	that	SCONJ
fens-599	25	140	the	the	DET
fens-599	25	141	others	other	NOUN
fens-599	25	142	;	;	PUNCT
fens-599	25	143	right	right	ADJ
fens-599	25	144	distribution	distribution	NOUN
fens-599	25	145	of	of	ADP
fens-599	25	146	the	the	DET
fens-599	25	147	promotional	promotional	ADJ
fens-599	25	148	budget	budget	NOUN
fens-599	25	149	;	;	PUNCT
fens-599	25	150	determination	determination	NOUN
fens-599	25	151	are	be	AUX
fens-599	25	152	the	the	DET
fens-599	25	153	objectives	objective	NOUN
fens-599	25	154	achieved	achieve	VERB
fens-599	25	155	etc	etc	X
fens-599	25	156	.	.	PUNCT
fens-599	26	1	if	if	SCONJ
fens-599	26	2	the	the	DET
fens-599	26	3	instruments	instrument	NOUN
fens-599	26	4	of	of	ADP
fens-599	26	5	the	the	DET
fens-599	26	6	promotional	promotional	ADJ
fens-599	26	7	mix	mix	NOUN
fens-599	26	8	are	be	AUX
fens-599	26	9	successfully	successfully	ADV
fens-599	26	10	integrated	integrate	VERB
fens-599	26	11	,	,	PUNCT
fens-599	26	12	which	which	PRON
fens-599	26	13	means	mean	VERB
fens-599	26	14	that	that	SCONJ
fens-599	26	15	each	each	DET
fens-599	26	16	instruments	instrument	NOUN
fens-599	26	17	“	"	PUNCT
fens-599	26	18	cooperates	cooperate	VERB
fens-599	26	19	”	"	PUNCT
fens-599	26	20	with	with	ADP
fens-599	26	21	the	the	DET
fens-599	26	22	others	other	NOUN
fens-599	26	23	regarding	regard	VERB
fens-599	26	24	the	the	DET
fens-599	26	25	design	design	NOUN
fens-599	26	26	of	of	ADP
fens-599	26	27	promotional	promotional	ADJ
fens-599	26	28	messages	message	NOUN
fens-599	26	29	,	,	PUNCT
fens-599	26	30	time	time	NOUN
fens-599	26	31	,	,	PUNCT
fens-599	26	32	exhibition	exhibition	NOUN
fens-599	26	33	,	,	PUNCT
fens-599	26	34	target	target	NOUN
fens-599	26	35	audience	audience	NOUN
fens-599	26	36	to	to	ADP
fens-599	26	37	whom	whom	PRON
fens-599	26	38	the	the	DET
fens-599	26	39	message	message	NOUN
fens-599	26	40	has	have	AUX
fens-599	26	41	been	be	AUX
fens-599	26	42	sent	send	VERB
fens-599	26	43	etc	etc	X
fens-599	26	44	.	.	X
fens-599	26	45	,	,	PUNCT
fens-599	26	46	their	their	PRON
fens-599	26	47	synergistic	synergistic	ADJ
fens-599	26	48	effects	effect	NOUN
fens-599	26	49	are	be	AUX
fens-599	26	50	realized	realize	VERB
fens-599	26	51	,	,	PUNCT
fens-599	26	52	i.e.	i.e.	X
fens-599	26	53	overall	overall	ADJ
fens-599	26	54	results	result	NOUN
fens-599	26	55	from	from	ADP
fens-599	26	56	the	the	DET
fens-599	26	57	application	application	NOUN
fens-599	26	58	of	of	ADP
fens-599	26	59	certain	certain	ADJ
fens-599	26	60	promotional	promotional	ADJ
fens-599	26	61	instruments	instrument	NOUN
fens-599	26	62	are	be	AUX
fens-599	26	63	bigger	big	ADJ
fens-599	26	64	than	than	ADP
fens-599	26	65	the	the	DET
fens-599	26	66	sum	sum	NOUN
fens-599	26	67	of	of	ADP
fens-599	26	68	the	the	DET
fens-599	26	69	effects	effect	NOUN
fens-599	26	70	of	of	ADP
fens-599	26	71	separate	separate	ADJ
fens-599	26	72	instruments	instrument	NOUN
fens-599	26	73	[	[	X
fens-599	26	74	10	10	NUM
fens-599	26	75	]	]	PUNCT
fens-599	26	76	.	.	PUNCT
fens-599	27	1	in	in	ADP
fens-599	27	2	order	order	NOUN
fens-599	27	3	to	to	PART
fens-599	27	4	measure	measure	VERB
fens-599	27	5	the	the	DET
fens-599	27	6	success	success	NOUN
fens-599	27	7	of	of	ADP
fens-599	27	8	marketing	marketing	NOUN
fens-599	27	9	communications	communication	NOUN
fens-599	27	10	by	by	ADP
fens-599	27	11	the	the	DET
fens-599	27	12	company	company	NOUN
fens-599	27	13	,	,	PUNCT
fens-599	27	14	it	it	PRON
fens-599	27	15	is	be	AUX
fens-599	27	16	necessary	necessary	ADJ
fens-599	27	17	to	to	PART
fens-599	27	18	perceive	perceive	VERB
fens-599	27	19	its	its	PRON
fens-599	27	20	effects	effect	NOUN
fens-599	27	21	.	.	PUNCT
fens-599	28	1	"	"	PUNCT
fens-599	28	2	given	give	VERB
fens-599	28	3	the	the	DET
fens-599	28	4	fact	fact	NOUN
fens-599	28	5	that	that	SCONJ
fens-599	28	6	some	some	DET
fens-599	28	7	companies	company	NOUN
fens-599	28	8	are	be	AUX
fens-599	28	9	investing	invest	VERB
fens-599	28	10	significant	significant	ADJ
fens-599	28	11	resources	resource	NOUN
fens-599	28	12	in	in	ADP
fens-599	28	13	marketing	marketing	NOUN
fens-599	28	14	communications	communication	NOUN
fens-599	28	15	and	and	CCONJ
fens-599	28	16	especially	especially	ADV
fens-599	28	17	in	in	ADP
fens-599	28	18	advertising	advertising	NOUN
fens-599	28	19	,	,	PUNCT
fens-599	28	20	measuring	measure	VERB
fens-599	28	21	and	and	CCONJ
fens-599	28	22	analyzing	analyze	VERB
fens-599	28	23	the	the	DET
fens-599	28	24	efficiency	efficiency	NOUN
fens-599	28	25	of	of	ADP
fens-599	28	26	marketing	marketing	NOUN
fens-599	28	27	communications	communication	NOUN
fens-599	28	28	has	have	VERB
fens-599	28	29	great	great	ADJ
fens-599	28	30	practical	practical	ADJ
fens-599	28	31	significance	significance	NOUN
fens-599	28	32	"	"	PUNCT
fens-599	28	33	[	[	X
fens-599	28	34	11	11	NUM
fens-599	28	35	]	]	PUNCT
fens-599	28	36	.	.	PUNCT
fens-599	29	1	only	only	ADV
fens-599	29	2	then	then	ADV
fens-599	29	3	can	can	AUX
fens-599	29	4	the	the	DET
fens-599	29	5	field	field	NOUN
fens-599	29	6	move	move	VERB
fens-599	29	7	toward	toward	ADP
fens-599	29	8	the	the	DET
fens-599	29	9	successful	successful	ADJ
fens-599	29	10	implementation	implementation	NOUN
fens-599	29	11	of	of	ADP
fens-599	29	12	this	this	DET
fens-599	29	13	rather	rather	ADV
fens-599	29	14	old	old	ADJ
fens-599	29	15	innovation	innovation	NOUN
fens-599	29	16	in	in	ADP
fens-599	29	17	marketing	marketing	NOUN
fens-599	29	18	thinking	thinking	NOUN
fens-599	30	1	[	[	X
fens-599	30	2	12	12	NUM
fens-599	30	3	]	]	PUNCT
fens-599	30	4	.	.	PUNCT
fens-599	31	1	organising	organise	VERB
fens-599	31	2	and	and	CCONJ
fens-599	31	3	manipulating	manipulate	VERB
fens-599	31	4	the	the	DET
fens-599	31	5	numerous	numerous	ADJ
fens-599	31	6	components	component	NOUN
fens-599	31	7	of	of	ADP
fens-599	31	8	the	the	DET
fens-599	31	9	promotional	promotional	ADJ
fens-599	31	10	mix	mix	NOUN
fens-599	31	11	help	help	NOUN
fens-599	31	12	to	to	PART
fens-599	31	13	generate	generate	VERB
fens-599	31	14	a	a	DET
fens-599	31	15	unified	unified	ADJ
fens-599	31	16	consumer	consumer	NOUN
fens-599	31	17	-	-	PUNCT
fens-599	31	18	focused	focus	VERB
fens-599	31	19	message	message	NOUN
fens-599	31	20	,	,	PUNCT
fens-599	31	21	thereby	thereby	ADV
fens-599	31	22	contributing	contribute	VERB
fens-599	31	23	towards	towards	ADP
fens-599	31	24	achieving	achieve	VERB
fens-599	31	25	various	various	ADJ
fens-599	31	26	organisational	organisational	ADJ
fens-599	31	27	objectives	objective	NOUN
fens-599	31	28	[	[	X
fens-599	31	29	2	2	NUM
fens-599	31	30	]	]	PUNCT
fens-599	31	31	.	.	PUNCT
fens-599	32	1	imc	imc	PROPN
fens-599	32	2	scholars	scholar	NOUN
fens-599	32	3	suggest	suggest	VERB
fens-599	32	4	that	that	SCONJ
fens-599	32	5	the	the	DET
fens-599	32	6	concept	concept	NOUN
fens-599	32	7	can	can	AUX
fens-599	32	8	be	be	AUX
fens-599	32	9	implemented	implement	VERB
fens-599	32	10	effectively	effectively	ADV
fens-599	32	11	only	only	ADV
fens-599	32	12	if	if	SCONJ
fens-599	32	13	all	all	DET
fens-599	32	14	elements	element	NOUN
fens-599	32	15	of	of	ADP
fens-599	32	16	the	the	DET
fens-599	32	17	marketing	marketing	NOUN
fens-599	32	18	mix	mix	NOUN
fens-599	32	19	are	be	AUX
fens-599	32	20	coordinated	coordinate	VERB
fens-599	32	21	,	,	PUNCT
fens-599	32	22	to	to	PART
fens-599	32	23	produce	produce	VERB
fens-599	32	24	a	a	DET
fens-599	32	25	consistent	consistent	ADJ
fens-599	32	26	and	and	CCONJ
fens-599	32	27	integrated	integrated	ADJ
fens-599	32	28	brand	brand	NOUN
fens-599	32	29	message	message	NOUN
fens-599	32	30	[	[	X
fens-599	32	31	13	13	NUM
fens-599	32	32	]	]	PUNCT
fens-599	32	33	.	.	PUNCT
fens-599	33	1	in	in	ADP
fens-599	33	2	order	order	NOUN
fens-599	33	3	to	to	PART
fens-599	33	4	heighten	heighten	VERB
fens-599	33	5	consumer	consumer	NOUN
fens-599	33	6	understanding	understanding	NOUN
fens-599	33	7	about	about	ADP
fens-599	33	8	the	the	DET
fens-599	33	9	source	source	NOUN
fens-599	33	10	of	of	ADP
fens-599	33	11	their	their	PRON
fens-599	33	12	food	food	NOUN
fens-599	33	13	and	and	CCONJ
fens-599	33	14	to	to	ADP
fens-599	33	15	market	market	NOUN
fens-599	33	16	agriculture	agriculture	NOUN
fens-599	33	17	products	product	NOUN
fens-599	33	18	,	,	PUNCT
fens-599	33	19	organizations	organization	NOUN
fens-599	33	20	representing	represent	VERB
fens-599	33	21	food	food	NOUN
fens-599	33	22	producers	producer	NOUN
fens-599	33	23	use	use	VERB
fens-599	33	24	integrated	integrate	VERB
fens-599	33	25	marketing	marketing	NOUN
fens-599	33	26	communication	communication	NOUN
fens-599	33	27	strategies	strategy	NOUN
fens-599	33	28	and	and	CCONJ
fens-599	33	29	tactics	tactic	NOUN
fens-599	33	30	to	to	PART
fens-599	33	31	build	build	VERB
fens-599	33	32	trust	trust	NOUN
fens-599	33	33	and	and	CCONJ
fens-599	33	34	brand	brand	NOUN
fens-599	33	35	awareness	awareness	NOUN
fens-599	33	36	amongst	amongst	ADP
fens-599	33	37	target	target	NOUN
fens-599	33	38	markets	market	NOUN
fens-599	33	39	[	[	X
fens-599	33	40	14	14	NUM
fens-599	33	41	]	]	PUNCT
fens-599	33	42	.	.	PUNCT
fens-599	34	1	strategic	strategic	ADJ
fens-599	34	2	task	task	NOUN
fens-599	34	3	of	of	ADP
fens-599	34	4	management	management	NOUN
fens-599	34	5	of	of	ADP
fens-599	34	6	companies	company	NOUN
fens-599	34	7	–	–	PUNCT
fens-599	34	8	producers	producer	NOUN
fens-599	34	9	of	of	ADP
fens-599	34	10	milk	milk	NOUN
fens-599	34	11	and	and	CCONJ
fens-599	34	12	dairy	dairy	NOUN
fens-599	34	13	products	product	NOUN
fens-599	34	14	is	be	AUX
fens-599	34	15	continuous	continuous	ADJ
fens-599	34	16	monitoring	monitoring	NOUN
fens-599	34	17	of	of	ADP
fens-599	34	18	the	the	DET
fens-599	34	19	modern	modern	ADJ
fens-599	34	20	world	world	NOUN
fens-599	34	21	trends	trend	NOUN
fens-599	34	22	and	and	CCONJ
fens-599	34	23	finding	find	VERB
fens-599	34	24	new	new	ADJ
fens-599	34	25	ways	way	NOUN
fens-599	34	26	for	for	ADP
fens-599	34	27	marketing	marketing	NOUN
fens-599	34	28	research	research	NOUN
fens-599	34	29	as	as	ADP
fens-599	34	30	determinant	determinant	ADJ
fens-599	34	31	of	of	ADP
fens-599	34	32	promotional	promotional	ADJ
fens-599	34	33	mix	mix	NOUN
fens-599	34	34	(	(	PUNCT
fens-599	34	35	advertising	advertising	NOUN
fens-599	34	36	,	,	PUNCT
fens-599	34	37	promotion	promotion	NOUN
fens-599	34	38	of	of	ADP
fens-599	34	39	sells	sell	NOUN
fens-599	34	40	,	,	PUNCT
fens-599	34	41	public	public	ADJ
fens-599	34	42	relations	relation	NOUN
fens-599	34	43	and	and	CCONJ
fens-599	34	44	personal	personal	ADJ
fens-599	34	45	selling	selling	NOUN
fens-599	34	46	)	)	PUNCT
fens-599	34	47	which	which	PRON
fens-599	34	48	will	will	AUX
fens-599	34	49	enable	enable	VERB
fens-599	34	50	coordinating	coordinate	VERB
fens-599	34	51	with	with	ADP
fens-599	34	52	the	the	DET
fens-599	34	53	flexible	flexible	ADJ
fens-599	34	54	goals	goal	NOUN
fens-599	34	55	,	,	PUNCT
fens-599	34	56	available	available	ADJ
fens-599	34	57	resurces	resurce	NOUN
fens-599	34	58	and	and	CCONJ
fens-599	34	59	their	their	PRON
fens-599	34	60	possibilities	possibility	NOUN
fens-599	34	61	for	for	ADP
fens-599	34	62	changing	change	VERB
fens-599	34	63	conditions	condition	NOUN
fens-599	34	64	in	in	ADP
fens-599	34	65	the	the	DET
fens-599	34	66	target	target	NOUN
fens-599	34	67	markets	market	NOUN
fens-599	34	68	that	that	SCONJ
fens-599	34	69	they	they	PRON
fens-599	34	70	will	will	AUX
fens-599	34	71	decide	decide	VERB
fens-599	34	72	to	to	PART
fens-599	34	73	take	take	VERB
fens-599	34	74	part	part	NOUN
fens-599	34	75	in	in	ADP
fens-599	34	76	a	a	DET
fens-599	34	77	certain	certain	ADJ
fens-599	34	78	time	time	NOUN
fens-599	34	79	period	period	NOUN
fens-599	34	80	[	[	X
fens-599	34	81	15	15	NUM
fens-599	34	82	]	]	SYM
fens-599	34	83	.	.	PUNCT
fens-599	35	1	2	2	X
fens-599	35	2	.	.	X
fens-599	35	3	materials	material	NOUN
fens-599	35	4	and	and	CCONJ
fens-599	35	5	methods	method	NOUN
fens-599	35	6	several	several	ADJ
fens-599	35	7	methods	method	NOUN
fens-599	35	8	of	of	ADP
fens-599	35	9	research	research	NOUN
fens-599	35	10	are	be	AUX
fens-599	35	11	applied	apply	VERB
fens-599	35	12	in	in	ADP
fens-599	35	13	the	the	DET
fens-599	35	14	construction	construction	NOUN
fens-599	35	15	of	of	ADP
fens-599	35	16	this	this	DET
fens-599	35	17	article	article	NOUN
fens-599	35	18	in	in	ADP
fens-599	35	19	order	order	NOUN
fens-599	35	20	to	to	PART
fens-599	35	21	ensure	ensure	VERB
fens-599	35	22	bigger	big	ADJ
fens-599	35	23	systematization	systematization	NOUN
fens-599	35	24	and	and	CCONJ
fens-599	35	25	scientific	scientific	ADJ
fens-599	35	26	basis	basis	NOUN
fens-599	35	27	of	of	ADP
fens-599	35	28	the	the	DET
fens-599	35	29	thesis	thesis	NOUN
fens-599	35	30	.	.	PUNCT
fens-599	36	1	scientific	scientific	ADJ
fens-599	36	2	method	method	NOUN
fens-599	36	3	–	–	PUNCT
fens-599	36	4	extensive	extensive	ADJ
fens-599	36	5	scientific	scientific	ADJ
fens-599	36	6	and	and	CCONJ
fens-599	36	7	professional	professional	ADJ
fens-599	36	8	literature	literature	NOUN
fens-599	36	9	by	by	ADP
fens-599	36	10	outstanding	outstanding	ADJ
fens-599	36	11	experts	expert	NOUN
fens-599	36	12	,	,	PUNCT
fens-599	36	13	scientific	scientific	ADJ
fens-599	36	14	associations	association	NOUN
fens-599	36	15	and	and	CCONJ
fens-599	36	16	relevant	relevant	ADJ
fens-599	36	17	institutions	institution	NOUN
fens-599	36	18	from	from	ADP
fens-599	36	19	the	the	DET
fens-599	36	20	country	country	NOUN
fens-599	36	21	and	and	CCONJ
fens-599	36	22	abroad	abroad	ADV
fens-599	36	23	was	be	AUX
fens-599	36	24	used	use	VERB
fens-599	36	25	.	.	PUNCT
fens-599	37	1	survey	survey	NOUN
fens-599	37	2	method	method	NOUN
fens-599	37	3	–	–	PUNCT
fens-599	37	4	resides	reside	VERB
fens-599	37	5	in	in	ADP
fens-599	37	6	the	the	DET
fens-599	37	7	examination	examination	NOUN
fens-599	37	8	of	of	ADP
fens-599	37	9	business	business	NOUN
fens-599	37	10	entities	entity	NOUN
fens-599	37	11	from	from	ADP
fens-599	37	12	the	the	DET
fens-599	37	13	milk	milk	NOUN
fens-599	37	14	industry	industry	NOUN
fens-599	37	15	through	through	ADP
fens-599	37	16	previously	previously	ADV
fens-599	37	17	structured	structure	VERB
fens-599	37	18	questionnaire	questionnaire	NOUN
fens-599	37	19	in	in	ADP
fens-599	37	20	order	order	NOUN
fens-599	37	21	to	to	PART
fens-599	37	22	assess	assess	VERB
fens-599	37	23	the	the	DET
fens-599	37	24	attitudes	attitude	NOUN
fens-599	37	25	of	of	ADP
fens-599	37	26	marketing	marketing	NOUN
fens-599	37	27	managers	manager	NOUN
fens-599	37	28	towards	towards	ADP
fens-599	37	29	their	their	PRON
fens-599	37	30	products	product	NOUN
fens-599	37	31	’	'	PUNCT
fens-599	37	32	sufficient	sufficient	ADJ
fens-599	37	33	promotion	promotion	NOUN
fens-599	37	34	and	and	CCONJ
fens-599	37	35	whether	whether	SCONJ
fens-599	37	36	the	the	DET
fens-599	37	37	promotion	promotion	NOUN
fens-599	37	38	has	have	VERB
fens-599	37	39	impact	impact	NOUN
fens-599	37	40	on	on	ADP
fens-599	37	41	the	the	DET
fens-599	37	42	consumers	consumer	NOUN
fens-599	37	43	’	'	PUNCT
fens-599	37	44	buying	buy	VERB
fens-599	37	45	decision	decision	NOUN
fens-599	37	46	of	of	ADP
fens-599	37	47	certain	certain	ADJ
fens-599	37	48	dairy	dairy	NOUN
fens-599	37	49	product	product	NOUN
fens-599	37	50	.	.	PUNCT
fens-599	38	1	this	this	DET
fens-599	38	2	empirical	empirical	ADJ
fens-599	38	3	research	research	NOUN
fens-599	38	4	was	be	AUX
fens-599	38	5	conducted	conduct	VERB
fens-599	38	6	in	in	ADP
fens-599	38	7	order	order	NOUN
fens-599	38	8	to	to	PART
fens-599	38	9	determine	determine	VERB
fens-599	38	10	the	the	DET
fens-599	38	11	extent	extent	NOUN
fens-599	38	12	of	of	ADP
fens-599	38	13	performed	perform	VERB
fens-599	38	14	promotional	promotional	ADJ
fens-599	38	15	activities	activity	NOUN
fens-599	38	16	and	and	CCONJ
fens-599	38	17	their	their	PRON
fens-599	38	18	effects	effect	NOUN
fens-599	38	19	on	on	ADP
fens-599	38	20	the	the	DET
fens-599	38	21	operation	operation	NOUN
fens-599	38	22	of	of	ADP
fens-599	38	23	40	40	NUM
fens-599	38	24	business	business	NOUN
fens-599	38	25	entities	entity	NOUN
fens-599	38	26	in	in	ADP
fens-599	38	27	milk	milk	NOUN
fens-599	38	28	processing	processing	NOUN
fens-599	38	29	industry	industry	NOUN
fens-599	38	30	which	which	PRON
fens-599	38	31	are	be	AUX
fens-599	38	32	60	60	NUM
fens-599	38	33	%	%	NOUN
fens-599	38	34	food	food	NOUN
fens-599	38	35	and	and	CCONJ
fens-599	38	36	environment	environment	NOUN
fens-599	38	37	safety	safety	NOUN
fens-599	38	38	journal	journal	NOUN
fens-599	38	39	of	of	ADP
fens-599	38	40	faculty	faculty	NOUN
fens-599	38	41	of	of	ADP
fens-599	38	42	food	food	NOUN
fens-599	38	43	engineering	engineering	NOUN
fens-599	38	44	,	,	PUNCT
fens-599	38	45	ştefan	ştefan	PROPN
fens-599	38	46	cel	cel	PROPN
fens-599	38	47	mare	mare	PROPN
fens-599	38	48	university	university	PROPN
fens-599	38	49	suceava	suceava	PROPN
fens-599	38	50	volume	volume	PROPN
fens-599	38	51	xvii	xvii	PROPN
fens-599	38	52	,	,	PUNCT
fens-599	38	53	issue	issue	NOUN
fens-599	38	54	3	3	NUM
fens-599	38	55	–	–	SYM
fens-599	38	56	2018	2018	NUM
fens-599	38	57	katerina	katerina	PROPN
fens-599	38	58	bojkovska	bojkovska	PROPN
fens-599	38	59	,	,	PUNCT
fens-599	38	60	fanche	fanche	PROPN
fens-599	38	61	joshevska	joshevska	PROPN
fens-599	38	62	,	,	PUNCT
fens-599	38	63	andrijana	andrijana	PROPN
fens-599	38	64	velevska	velevska	PROPN
fens-599	38	65	,	,	PUNCT
fens-599	38	66	sasho	sasho	NOUN
fens-599	38	67	bojkovski	bojkovski	ADJ
fens-599	38	68	,	,	PUNCT
fens-599	38	69	modern	modern	ADJ
fens-599	38	70	aspects	aspect	NOUN
fens-599	38	71	of	of	ADP
fens-599	38	72	marketing	marketing	NOUN
fens-599	38	73	research	research	NOUN
fens-599	38	74	application	application	NOUN
fens-599	38	75	as	as	ADP
fens-599	38	76	determinant	determinant	ADJ
fens-599	38	77	of	of	ADP
fens-599	38	78	promotional	promotional	ADJ
fens-599	38	79	mix	mix	NOUN
fens-599	38	80	in	in	ADP
fens-599	38	81	business	business	NOUN
fens-599	38	82	entities	entity	NOUN
fens-599	38	83	from	from	ADP
fens-599	38	84	milk	milk	NOUN
fens-599	38	85	processing	processing	NOUN
fens-599	38	86	industry	industry	NOUN
fens-599	38	87	in	in	ADP
fens-599	38	88	the	the	DET
fens-599	38	89	republic	republic	NOUN
fens-599	38	90	of	of	ADP
fens-599	38	91	macedonia	macedonia	PROPN
fens-599	38	92	,	,	PUNCT
fens-599	38	93	food	food	NOUN
fens-599	38	94	and	and	CCONJ
fens-599	38	95	environment	environment	NOUN
fens-599	38	96	safety	safety	NOUN
fens-599	38	97	,	,	PUNCT
fens-599	38	98	volume	volume	NOUN
fens-599	38	99	xvii	xvii	PROPN
fens-599	38	100	,	,	PUNCT
fens-599	38	101	issue	issue	NOUN
fens-599	38	102	3	3	NUM
fens-599	38	103	–	–	SYM
fens-599	38	104	2018	2018	NUM
fens-599	38	105	,	,	PUNCT
fens-599	38	106	pag	pag	PROPN
fens-599	38	107	.	.	PROPN
fens-599	38	108	309	309	NUM
fens-599	38	109	316	316	NUM
fens-599	38	110	312	312	NUM
fens-599	38	111	from	from	ADP
fens-599	38	112	the	the	DET
fens-599	38	113	whole	whole	ADJ
fens-599	38	114	dairy	dairy	NOUN
fens-599	38	115	industry	industry	NOUN
fens-599	38	116	companies	company	NOUN
fens-599	38	117	in	in	ADP
fens-599	38	118	the	the	DET
fens-599	38	119	republic	republic	NOUN
fens-599	38	120	of	of	ADP
fens-599	38	121	macedonia	macedonia	PROPN
fens-599	38	122	.	.	PUNCT
fens-599	39	1	taking	take	VERB
fens-599	39	2	into	into	ADP
fens-599	39	3	consideration	consideration	NOUN
fens-599	39	4	the	the	DET
fens-599	39	5	design	design	NOUN
fens-599	39	6	of	of	ADP
fens-599	39	7	this	this	DET
fens-599	39	8	study	study	NOUN
fens-599	39	9	and	and	CCONJ
fens-599	39	10	after	after	ADP
fens-599	39	11	assessing	assess	VERB
fens-599	39	12	various	various	ADJ
fens-599	39	13	research	research	NOUN
fens-599	39	14	questions	question	NOUN
fens-599	39	15	and	and	CCONJ
fens-599	39	16	hypotheses	hypothesis	NOUN
fens-599	39	17	,	,	PUNCT
fens-599	39	18	the	the	DET
fens-599	39	19	use	use	NOUN
fens-599	39	20	of	of	ADP
fens-599	39	21	well	well	ADV
fens-599	39	22	structured	structured	ADJ
fens-599	39	23	questionnaire	questionnaire	NOUN
fens-599	39	24	was	be	AUX
fens-599	39	25	adopted	adopt	VERB
fens-599	39	26	for	for	ADP
fens-599	39	27	respondent	respondent	NOUN
fens-599	39	28	at	at	ADP
fens-599	39	29	company	company	NOUN
fens-599	39	30	level	level	NOUN
fens-599	39	31	.	.	PUNCT
fens-599	40	1	the	the	DET
fens-599	40	2	survey	survey	NOUN
fens-599	40	3	research	research	NOUN
fens-599	40	4	method	method	NOUN
fens-599	40	5	was	be	AUX
fens-599	40	6	used	use	VERB
fens-599	40	7	by	by	ADP
fens-599	40	8	the	the	DET
fens-599	40	9	distribution	distribution	NOUN
fens-599	40	10	of	of	ADP
fens-599	40	11	copies	copy	NOUN
fens-599	40	12	of	of	ADP
fens-599	40	13	questionnaire	questionnaire	NOUN
fens-599	40	14	to	to	PART
fens-599	40	15	solicit	solicit	VERB
fens-599	40	16	information	information	NOUN
fens-599	40	17	from	from	ADP
fens-599	40	18	respondents	respondent	NOUN
fens-599	40	19	.	.	PUNCT
fens-599	41	1	thus	thus	ADV
fens-599	41	2	,	,	PUNCT
fens-599	41	3	the	the	DET
fens-599	41	4	work	work	NOUN
fens-599	41	5	enhanced	enhance	VERB
fens-599	41	6	adequate	adequate	ADJ
fens-599	41	7	uniformity	uniformity	NOUN
fens-599	41	8	of	of	ADP
fens-599	41	9	responses	response	NOUN
fens-599	41	10	.	.	PUNCT
fens-599	42	1	the	the	DET
fens-599	42	2	survey	survey	NOUN
fens-599	42	3	of	of	ADP
fens-599	42	4	the	the	DET
fens-599	42	5	agricultural	agricultural	ADJ
fens-599	42	6	marketing	marketing	NOUN
fens-599	42	7	firms	firm	NOUN
fens-599	42	8	was	be	AUX
fens-599	42	9	implemented	implement	VERB
fens-599	42	10	from	from	ADP
fens-599	42	11	january	january	PROPN
fens-599	42	12	to	to	ADP
fens-599	42	13	may	may	PROPN
fens-599	42	14	2018	2018	NUM
fens-599	42	15	.	.	PUNCT
fens-599	43	1	in	in	ADP
fens-599	43	2	that	that	DET
fens-599	43	3	period	period	NOUN
fens-599	43	4	researchers	researcher	NOUN
fens-599	43	5	contacted	contact	VERB
fens-599	43	6	all	all	DET
fens-599	43	7	targeted	target	VERB
fens-599	43	8	firms	firm	NOUN
fens-599	43	9	and	and	CCONJ
fens-599	43	10	their	their	PRON
fens-599	43	11	marketing	marketing	NOUN
fens-599	43	12	managers	manager	NOUN
fens-599	43	13	and	and	CCONJ
fens-599	43	14	sent	send	VERB
fens-599	43	15	them	they	PRON
fens-599	43	16	questionare	questionare	NOUN
fens-599	43	17	by	by	ADP
fens-599	43	18	e	e	NOUN
fens-599	43	19	-	-	NOUN
fens-599	43	20	mail	mail	NOUN
fens-599	43	21	.	.	PUNCT
fens-599	44	1	after	after	ADP
fens-599	44	2	one	one	NUM
fens-599	44	3	week	week	NOUN
fens-599	44	4	,	,	PUNCT
fens-599	44	5	all	all	DET
fens-599	44	6	managers	manager	NOUN
fens-599	44	7	sent	send	VERB
fens-599	44	8	us	we	PRON
fens-599	44	9	back	back	ADV
fens-599	44	10	the	the	DET
fens-599	44	11	answered	answer	VERB
fens-599	44	12	questionaires	questionaire	NOUN
fens-599	44	13	.	.	PUNCT
fens-599	45	1	a	a	DET
fens-599	45	2	questionnaire	questionnaire	NOUN
fens-599	45	3	comprised	comprise	VERB
fens-599	45	4	of	of	ADP
fens-599	45	5	general	general	ADJ
fens-599	45	6	questions	question	NOUN
fens-599	45	7	about	about	ADP
fens-599	45	8	the	the	DET
fens-599	45	9	entity	entity	NOUN
fens-599	45	10	and	and	CCONJ
fens-599	45	11	questions	question	NOUN
fens-599	45	12	about	about	ADP
fens-599	45	13	promotional	promotional	ADJ
fens-599	45	14	activities	activity	NOUN
fens-599	45	15	and	and	CCONJ
fens-599	45	16	the	the	DET
fens-599	45	17	impact	impact	NOUN
fens-599	45	18	of	of	ADP
fens-599	45	19	those	those	DET
fens-599	45	20	activities	activity	NOUN
fens-599	45	21	on	on	ADP
fens-599	45	22	the	the	DET
fens-599	45	23	work	work	NOUN
fens-599	45	24	in	in	ADP
fens-599	45	25	milk	milk	NOUN
fens-599	45	26	processing	processing	NOUN
fens-599	45	27	capacities	capacity	NOUN
fens-599	45	28	was	be	AUX
fens-599	45	29	used	use	VERB
fens-599	45	30	for	for	ADP
fens-599	45	31	that	that	DET
fens-599	45	32	purpose	purpose	NOUN
fens-599	45	33	.	.	PUNCT
fens-599	46	1	the	the	DET
fens-599	46	2	questionnaire	questionnaire	NOUN
fens-599	46	3	for	for	ADP
fens-599	46	4	the	the	DET
fens-599	46	5	dairy	dairy	NOUN
fens-599	46	6	industry	industry	NOUN
fens-599	46	7	company	company	NOUN
fens-599	46	8	’s	’s	PART
fens-599	46	9	employees	employee	NOUN
fens-599	46	10	was	be	AUX
fens-599	46	11	divided	divide	VERB
fens-599	46	12	into	into	ADP
fens-599	46	13	three	three	NUM
fens-599	46	14	major	major	ADJ
fens-599	46	15	sections	section	NOUN
fens-599	46	16	.	.	PUNCT
fens-599	47	1	the	the	DET
fens-599	47	2	first	first	ADJ
fens-599	47	3	part	part	NOUN
fens-599	47	4	of	of	ADP
fens-599	47	5	the	the	DET
fens-599	47	6	questionare	questionare	NOUN
fens-599	47	7	contained	contain	VERB
fens-599	47	8	questions	question	NOUN
fens-599	47	9	on	on	ADP
fens-599	47	10	the	the	DET
fens-599	47	11	demographic	demographic	ADJ
fens-599	47	12	profile	profile	NOUN
fens-599	47	13	of	of	ADP
fens-599	47	14	the	the	DET
fens-599	47	15	respondents	respondent	NOUN
fens-599	47	16	and	and	CCONJ
fens-599	47	17	their	their	PRON
fens-599	47	18	organisation	organisation	NOUN
fens-599	47	19	in	in	ADP
fens-599	47	20	terms	term	NOUN
fens-599	47	21	of	of	ADP
fens-599	47	22	age	age	NOUN
fens-599	47	23	,	,	PUNCT
fens-599	47	24	gender	gender	NOUN
fens-599	47	25	,	,	PUNCT
fens-599	47	26	civil	civil	ADJ
fens-599	47	27	status	status	NOUN
fens-599	47	28	,	,	PUNCT
fens-599	47	29	educational	educational	ADJ
fens-599	47	30	attainment	attainment	NOUN
fens-599	47	31	and	and	CCONJ
fens-599	47	32	position	position	NOUN
fens-599	47	33	in	in	ADP
fens-599	47	34	the	the	DET
fens-599	47	35	company	company	NOUN
fens-599	47	36	.	.	PUNCT
fens-599	48	1	in	in	ADP
fens-599	48	2	the	the	DET
fens-599	48	3	second	second	ADJ
fens-599	48	4	part	part	NOUN
fens-599	48	5	of	of	ADP
fens-599	48	6	the	the	DET
fens-599	48	7	questionare	questionare	NOUN
fens-599	48	8	are	be	AUX
fens-599	48	9	listed	list	VERB
fens-599	48	10	questions	question	NOUN
fens-599	48	11	about	about	ADP
fens-599	48	12	the	the	DET
fens-599	48	13	company	company	NOUN
fens-599	48	14	,	,	PUNCT
fens-599	48	15	its	its	PRON
fens-599	48	16	activity	activity	NOUN
fens-599	48	17	,	,	PUNCT
fens-599	48	18	number	number	NOUN
fens-599	48	19	of	of	ADP
fens-599	48	20	employees	employee	NOUN
fens-599	48	21	,	,	PUNCT
fens-599	48	22	production	production	NOUN
fens-599	48	23	capacity	capacity	NOUN
fens-599	48	24	and	and	CCONJ
fens-599	48	25	possibilities	possibility	NOUN
fens-599	48	26	for	for	ADP
fens-599	48	27	its	its	PRON
fens-599	48	28	expansion	expansion	NOUN
fens-599	48	29	,	,	PUNCT
fens-599	48	30	working	working	NOUN
fens-599	48	31	problems	problem	NOUN
fens-599	48	32	of	of	ADP
fens-599	48	33	the	the	DET
fens-599	48	34	dairy	dairy	NOUN
fens-599	48	35	industry	industry	NOUN
fens-599	48	36	companies	company	NOUN
fens-599	48	37	and	and	CCONJ
fens-599	48	38	using	use	VERB
fens-599	48	39	of	of	ADP
fens-599	48	40	marketing	market	VERB
fens-599	48	41	research	research	NOUN
fens-599	48	42	by	by	ADP
fens-599	48	43	the	the	DET
fens-599	48	44	companies	company	NOUN
fens-599	48	45	.	.	PUNCT
fens-599	49	1	in	in	ADP
fens-599	49	2	the	the	DET
fens-599	49	3	third	third	ADJ
fens-599	49	4	part	part	NOUN
fens-599	49	5	of	of	ADP
fens-599	49	6	the	the	DET
fens-599	49	7	questionare	questionare	NOUN
fens-599	49	8	are	be	AUX
fens-599	49	9	listed	list	VERB
fens-599	49	10	questions	question	NOUN
fens-599	49	11	about	about	ADP
fens-599	49	12	the	the	DET
fens-599	49	13	promotion	promotion	NOUN
fens-599	49	14	and	and	CCONJ
fens-599	49	15	its	its	PRON
fens-599	49	16	effects	effect	NOUN
fens-599	49	17	on	on	ADP
fens-599	49	18	succesifuly	succesifuly	ADJ
fens-599	49	19	work	work	NOUN
fens-599	49	20	of	of	ADP
fens-599	49	21	the	the	DET
fens-599	49	22	dairy	dairy	NOUN
fens-599	49	23	industry	industry	NOUN
fens-599	49	24	companies	company	NOUN
fens-599	49	25	,	,	PUNCT
fens-599	49	26	combining	combine	VERB
fens-599	49	27	of	of	ADP
fens-599	49	28	the	the	DET
fens-599	49	29	promotional	promotional	ADJ
fens-599	49	30	mix	mix	NOUN
fens-599	49	31	elements	element	NOUN
fens-599	49	32	for	for	ADP
fens-599	49	33	promotion	promotion	NOUN
fens-599	49	34	of	of	ADP
fens-599	49	35	the	the	DET
fens-599	49	36	company	company	NOUN
fens-599	49	37	and	and	CCONJ
fens-599	49	38	their	their	PRON
fens-599	49	39	products	product	NOUN
fens-599	49	40	,	,	PUNCT
fens-599	49	41	using	use	VERB
fens-599	49	42	of	of	ADP
fens-599	49	43	promotional	promotional	ADJ
fens-599	49	44	channels	channel	NOUN
fens-599	49	45	(	(	PUNCT
fens-599	49	46	internet	internet	NOUN
fens-599	49	47	,	,	PUNCT
fens-599	49	48	social	social	ADJ
fens-599	49	49	media	medium	NOUN
fens-599	49	50	etc	etc	X
fens-599	49	51	.	.	X
fens-599	49	52	)	)	PUNCT
fens-599	49	53	,	,	PUNCT
fens-599	49	54	conducting	conduct	VERB
fens-599	49	55	market	market	NOUN
fens-599	49	56	research	research	NOUN
fens-599	49	57	to	to	ADP
fens-599	49	58	perceiving	perceive	VERB
fens-599	49	59	the	the	DET
fens-599	49	60	effects	effect	NOUN
fens-599	49	61	of	of	ADP
fens-599	49	62	promotional	promotional	ADJ
fens-599	49	63	campaign	campaign	NOUN
fens-599	49	64	and	and	CCONJ
fens-599	49	65	interest	interest	NOUN
fens-599	49	66	in	in	ADP
fens-599	49	67	using	use	VERB
fens-599	49	68	the	the	DET
fens-599	49	69	services	service	NOUN
fens-599	49	70	from	from	ADP
fens-599	49	71	the	the	DET
fens-599	49	72	specialized	specialized	ADJ
fens-599	49	73	marketing	marketing	NOUN
fens-599	49	74	agencies	agency	NOUN
fens-599	49	75	which	which	PRON
fens-599	49	76	will	will	AUX
fens-599	49	77	promote	promote	VERB
fens-599	49	78	dairy	dairy	NOUN
fens-599	49	79	industry	industry	NOUN
fens-599	49	80	companies	company	NOUN
fens-599	49	81	and	and	CCONJ
fens-599	49	82	their	their	PRON
fens-599	49	83	products	product	NOUN
fens-599	49	84	.	.	PUNCT
fens-599	50	1	the	the	DET
fens-599	50	2	research	research	NOUN
fens-599	50	3	includes	include	VERB
fens-599	50	4	40	40	NUM
fens-599	50	5	business	business	NOUN
fens-599	50	6	entities	entity	NOUN
fens-599	50	7	from	from	ADP
fens-599	50	8	milk	milk	NOUN
fens-599	50	9	industry	industry	NOUN
fens-599	50	10	in	in	ADP
fens-599	50	11	the	the	DET
fens-599	50	12	republic	republic	NOUN
fens-599	50	13	of	of	ADP
fens-599	50	14	macedonia	macedonia	PROPN
fens-599	50	15	.	.	PUNCT
fens-599	51	1	statistical	statistical	ADJ
fens-599	51	2	method	method	NOUN
fens-599	51	3	the	the	DET
fens-599	51	4	gathered	gather	VERB
fens-599	51	5	data	datum	NOUN
fens-599	51	6	is	be	AUX
fens-599	51	7	statistically	statistically	ADV
fens-599	51	8	processed	process	VERB
fens-599	51	9	,	,	PUNCT
fens-599	51	10	interpreted	interpret	VERB
fens-599	51	11	and	and	CCONJ
fens-599	51	12	afterwards	afterwards	ADV
fens-599	51	13	analyzed	analyze	VERB
fens-599	51	14	,	,	PUNCT
fens-599	51	15	and	and	CCONJ
fens-599	51	16	appropriate	appropriate	ADJ
fens-599	51	17	conclusions	conclusion	NOUN
fens-599	51	18	were	be	AUX
fens-599	51	19	made	make	VERB
fens-599	51	20	on	on	ADP
fens-599	51	21	the	the	DET
fens-599	51	22	basis	basis	NOUN
fens-599	51	23	of	of	ADP
fens-599	51	24	those	those	DET
fens-599	51	25	analyses	analysis	NOUN
fens-599	51	26	.	.	PUNCT
fens-599	52	1	3	3	X
fens-599	52	2	.	.	NOUN
fens-599	52	3	results	result	NOUN
fens-599	52	4	and	and	CCONJ
fens-599	52	5	discussion	discussion	NOUN
fens-599	52	6	promotion	promotion	NOUN
fens-599	52	7	is	be	AUX
fens-599	52	8	one	one	NUM
fens-599	52	9	of	of	ADP
fens-599	52	10	the	the	DET
fens-599	52	11	marketing	marketing	NOUN
fens-599	52	12	mix	mix	NOUN
fens-599	52	13	elements	element	NOUN
fens-599	52	14	,	,	PUNCT
fens-599	52	15	which	which	PRON
fens-599	52	16	is	be	AUX
fens-599	52	17	very	very	ADV
fens-599	52	18	significant	significant	ADJ
fens-599	52	19	for	for	ADP
fens-599	52	20	sales	sale	NOUN
fens-599	52	21	increase	increase	NOUN
fens-599	52	22	and	and	CCONJ
fens-599	52	23	attaining	attain	VERB
fens-599	52	24	higher	high	ADJ
fens-599	52	25	profit	profit	NOUN
fens-599	52	26	from	from	ADP
fens-599	52	27	each	each	DET
fens-599	52	28	product	product	NOUN
fens-599	52	29	,	,	PUNCT
fens-599	52	30	including	include	VERB
fens-599	52	31	milk	milk	NOUN
fens-599	52	32	and	and	CCONJ
fens-599	52	33	dairy	dairy	NOUN
fens-599	52	34	products	product	NOUN
fens-599	52	35	.	.	PUNCT
fens-599	53	1	as	as	ADP
fens-599	53	2	proof	proof	NOUN
fens-599	53	3	,	,	PUNCT
fens-599	53	4	a	a	DET
fens-599	53	5	lot	lot	NOUN
fens-599	53	6	of	of	ADP
fens-599	53	7	companies	company	NOUN
fens-599	53	8	in	in	ADP
fens-599	53	9	the	the	DET
fens-599	53	10	republic	republic	NOUN
fens-599	53	11	of	of	ADP
fens-599	53	12	macedonia	macedonia	PROPN
fens-599	53	13	have	have	VERB
fens-599	53	14	the	the	DET
fens-599	53	15	leading	lead	VERB
fens-599	53	16	place	place	NOUN
fens-599	53	17	in	in	ADP
fens-599	53	18	their	their	PRON
fens-599	53	19	area	area	NOUN
fens-599	53	20	by	by	ADP
fens-599	53	21	using	use	VERB
fens-599	53	22	numerous	numerous	ADJ
fens-599	53	23	promotional	promotional	ADJ
fens-599	53	24	activities	activity	NOUN
fens-599	53	25	and	and	CCONJ
fens-599	53	26	performing	perform	VERB
fens-599	53	27	big	big	ADJ
fens-599	53	28	promotional	promotional	ADJ
fens-599	53	29	campaigns	campaign	NOUN
fens-599	53	30	.	.	PUNCT
fens-599	54	1	this	this	DET
fens-599	54	2	empirical	empirical	ADJ
fens-599	54	3	survey	survey	NOUN
fens-599	54	4	is	be	AUX
fens-599	54	5	conducted	conduct	VERB
fens-599	54	6	in	in	ADP
fens-599	54	7	order	order	NOUN
fens-599	54	8	to	to	PART
fens-599	54	9	determine	determine	VERB
fens-599	54	10	the	the	DET
fens-599	54	11	extent	extent	NOUN
fens-599	54	12	of	of	ADP
fens-599	54	13	performed	perform	VERB
fens-599	54	14	promotional	promotional	ADJ
fens-599	54	15	activities	activity	NOUN
fens-599	54	16	and	and	CCONJ
fens-599	54	17	their	their	PRON
fens-599	54	18	effects	effect	NOUN
fens-599	54	19	on	on	ADP
fens-599	54	20	the	the	DET
fens-599	54	21	operation	operation	NOUN
fens-599	54	22	of	of	ADP
fens-599	54	23	business	business	NOUN
fens-599	54	24	entities	entity	NOUN
fens-599	54	25	in	in	ADP
fens-599	54	26	milk	milk	NOUN
fens-599	54	27	processing	processing	NOUN
fens-599	54	28	industry	industry	NOUN
fens-599	54	29	in	in	ADP
fens-599	54	30	the	the	DET
fens-599	54	31	republic	republic	NOUN
fens-599	54	32	of	of	ADP
fens-599	54	33	macedonia	macedonia	PROPN
fens-599	54	34	.	.	PUNCT
fens-599	55	1	data	datum	NOUN
fens-599	55	2	in	in	ADP
fens-599	55	3	table	table	NOUN
fens-599	55	4	1	1	NUM
fens-599	55	5	indicate	indicate	VERB
fens-599	55	6	that	that	SCONJ
fens-599	55	7	most	most	ADJ
fens-599	55	8	of	of	ADP
fens-599	55	9	the	the	DET
fens-599	55	10	respondents	respondent	NOUN
fens-599	55	11	that	that	PRON
fens-599	55	12	were	be	AUX
fens-599	55	13	included	include	VERB
fens-599	55	14	in	in	ADP
fens-599	55	15	the	the	DET
fens-599	55	16	survey	survey	NOUN
fens-599	55	17	are	be	AUX
fens-599	55	18	women	woman	NOUN
fens-599	55	19	at	at	ADP
fens-599	55	20	the	the	DET
fens-599	55	21	age	age	NOUN
fens-599	55	22	of	of	ADP
fens-599	55	23	30	30	NUM
fens-599	55	24	to	to	PART
fens-599	55	25	40	40	NUM
fens-599	55	26	,	,	PUNCT
fens-599	55	27	employed	employ	VERB
fens-599	55	28	in	in	ADP
fens-599	55	29	marketing	marketing	NOUN
fens-599	55	30	and	and	CCONJ
fens-599	55	31	sales	sale	NOUN
fens-599	55	32	department	department	NOUN
fens-599	55	33	,	,	PUNCT
fens-599	55	34	marketing	marketing	NOUN
fens-599	55	35	managers	manager	NOUN
fens-599	55	36	,	,	PUNCT
fens-599	55	37	technologists	technologist	NOUN
fens-599	55	38	,	,	PUNCT
fens-599	55	39	human	human	ADJ
fens-599	55	40	resources	resource	NOUN
fens-599	55	41	managers	manager	NOUN
fens-599	55	42	,	,	PUNCT
fens-599	55	43	directors	director	NOUN
fens-599	55	44	etc	etc	X
fens-599	55	45	.	.	X
fens-599	55	46	results	result	NOUN
fens-599	55	47	and	and	CCONJ
fens-599	55	48	discussion	discussion	NOUN
fens-599	55	49	should	should	AUX
fens-599	55	50	be	be	AUX
fens-599	55	51	presented	present	VERB
fens-599	55	52	with	with	ADP
fens-599	55	53	clarity	clarity	NOUN
fens-599	55	54	and	and	CCONJ
fens-599	55	55	precision	precision	NOUN
fens-599	55	56	and	and	CCONJ
fens-599	55	57	should	should	AUX
fens-599	55	58	be	be	AUX
fens-599	55	59	explained	explain	VERB
fens-599	55	60	,	,	PUNCT
fens-599	55	61	but	but	CCONJ
fens-599	55	62	largely	largely	ADV
fens-599	55	63	without	without	ADP
fens-599	55	64	referring	refer	VERB
fens-599	55	65	to	to	ADP
fens-599	55	66	the	the	DET
fens-599	55	67	literature	literature	NOUN
fens-599	55	68	and	and	CCONJ
fens-599	55	69	should	should	AUX
fens-599	55	70	interpret	interpret	VERB
fens-599	55	71	the	the	DET
fens-599	55	72	findings	finding	NOUN
fens-599	55	73	in	in	ADP
fens-599	55	74	view	view	NOUN
fens-599	55	75	of	of	ADP
fens-599	55	76	the	the	DET
fens-599	55	77	results	result	NOUN
fens-599	55	78	obtained	obtain	VERB
fens-599	55	79	.	.	PUNCT
fens-599	56	1	food	food	NOUN
fens-599	56	2	and	and	CCONJ
fens-599	56	3	environment	environment	PROPN
fens-599	56	4	safety	safety	NOUN
fens-599	56	5	journal	journal	NOUN
fens-599	56	6	of	of	ADP
fens-599	56	7	faculty	faculty	NOUN
fens-599	56	8	of	of	ADP
fens-599	56	9	food	food	NOUN
fens-599	56	10	engineering	engineering	NOUN
fens-599	56	11	,	,	PUNCT
fens-599	56	12	ştefan	ştefan	PROPN
fens-599	56	13	cel	cel	PROPN
fens-599	56	14	mare	mare	PROPN
fens-599	56	15	university	university	PROPN
fens-599	56	16	suceava	suceava	PROPN
fens-599	56	17	volume	volume	PROPN
fens-599	56	18	xvii	xvii	PROPN
fens-599	56	19	,	,	PUNCT
fens-599	56	20	issue	issue	NOUN
fens-599	56	21	3	3	NUM
fens-599	56	22	–	–	SYM
fens-599	56	23	2018	2018	NUM
fens-599	56	24	katerina	katerina	PROPN
fens-599	56	25	bojkovska	bojkovska	PROPN
fens-599	56	26	,	,	PUNCT
fens-599	56	27	fanche	fanche	PROPN
fens-599	56	28	joshevska	joshevska	PROPN
fens-599	56	29	,	,	PUNCT
fens-599	56	30	andrijana	andrijana	PROPN
fens-599	56	31	velevska	velevska	PROPN
fens-599	56	32	,	,	PUNCT
fens-599	56	33	sasho	sasho	NOUN
fens-599	56	34	bojkovski	bojkovski	ADJ
fens-599	56	35	,	,	PUNCT
fens-599	56	36	modern	modern	ADJ
fens-599	56	37	aspects	aspect	NOUN
fens-599	56	38	of	of	ADP
fens-599	56	39	marketing	marketing	NOUN
fens-599	56	40	research	research	NOUN
fens-599	56	41	application	application	NOUN
fens-599	56	42	as	as	ADP
fens-599	56	43	determinant	determinant	ADJ
fens-599	56	44	of	of	ADP
fens-599	56	45	promotional	promotional	ADJ
fens-599	56	46	mix	mix	NOUN
fens-599	56	47	in	in	ADP
fens-599	56	48	business	business	NOUN
fens-599	56	49	entities	entity	NOUN
fens-599	56	50	from	from	ADP
fens-599	56	51	milk	milk	NOUN
fens-599	56	52	processing	processing	NOUN
fens-599	56	53	industry	industry	NOUN
fens-599	56	54	in	in	ADP
fens-599	56	55	the	the	DET
fens-599	56	56	republic	republic	NOUN
fens-599	56	57	of	of	ADP
fens-599	56	58	macedonia	macedonia	PROPN
fens-599	56	59	,	,	PUNCT
fens-599	56	60	food	food	NOUN
fens-599	56	61	and	and	CCONJ
fens-599	56	62	environment	environment	NOUN
fens-599	56	63	safety	safety	NOUN
fens-599	56	64	,	,	PUNCT
fens-599	56	65	volume	volume	NOUN
fens-599	56	66	xvii	xvii	PROPN
fens-599	56	67	,	,	PUNCT
fens-599	56	68	issue	issue	NOUN
fens-599	56	69	3	3	NUM
fens-599	56	70	–	–	SYM
fens-599	56	71	2018	2018	NUM
fens-599	56	72	,	,	PUNCT
fens-599	56	73	pag	pag	PROPN
fens-599	56	74	.	.	PROPN
fens-599	56	75	309	309	NUM
fens-599	56	76	316	316	NUM
fens-599	56	77	313	313	NUM
fens-599	56	78	table	table	NOUN
fens-599	56	79	1	1	NUM
fens-599	56	80	.	.	PUNCT
fens-599	57	1	survey	survey	NOUN
fens-599	57	2	sample	sample	NOUN
fens-599	57	3	(	(	PUNCT
fens-599	57	4	n=40	n=40	ADJ
fens-599	57	5	)	)	PUNCT
fens-599	57	6	characteristics	characteristic	NOUN
fens-599	57	7	n	n	PRON
fens-599	57	8	%	%	NOUN
fens-599	57	9	characteristics	characteristic	NOUN
fens-599	57	10	n	n	PRON
fens-599	57	11	%	%	NOUN
fens-599	57	12	age	age	NOUN
fens-599	57	13	production	production	NOUN
fens-599	57	14	capacity	capacity	NOUN
fens-599	57	15	of	of	ADP
fens-599	57	16	the	the	DET
fens-599	57	17	enterprise	enterprise	NOUN
fens-599	57	18	(	(	PUNCT
fens-599	57	19	tons	ton	NOUN
fens-599	57	20	/	/	SYM
fens-599	57	21	daily	daily	ADJ
fens-599	57	22	)	)	PUNCT
fens-599	57	23	30	30	NUM
fens-599	57	24	-	-	SYM
fens-599	57	25	40	40	NUM
fens-599	57	26	27	27	NUM
fens-599	57	27	66.7	66.7	NUM
fens-599	57	28	<	<	NOUN
fens-599	57	29	50	50	NUM
fens-599	57	30	27	27	NUM
fens-599	57	31	67.5	67.5	NUM
fens-599	57	32	41	41	NUM
fens-599	57	33	-	-	SYM
fens-599	57	34	50	50	NUM
fens-599	57	35	7	7	NUM
fens-599	57	36	17.5	17.5	NUM
fens-599	57	37	50	50	NUM
fens-599	57	38	-	-	SYM
fens-599	57	39	100	100	NUM
fens-599	57	40	3	3	NUM
fens-599	57	41	7.5	7.5	NUM
fens-599	57	42	>	>	SYM
fens-599	57	43	51	51	NUM
fens-599	57	44	6	6	NUM
fens-599	57	45	15.0	15.0	NUM
fens-599	57	46	>	>	PUNCT
fens-599	57	47	101	101	NUM
fens-599	57	48	10	10	NUM
fens-599	57	49	25.0	25.0	NUM
fens-599	57	50	male	male	NOUN
fens-599	57	51	7	7	NUM
fens-599	57	52	16.7	16.7	NUM
fens-599	57	53	number	number	NOUN
fens-599	57	54	of	of	ADP
fens-599	57	55	employees	employee	NOUN
fens-599	57	56	<	<	X
fens-599	57	57	50	50	NUM
fens-599	57	58	20	20	NUM
fens-599	57	59	50.0	50.0	NUM
fens-599	57	60	51	51	NUM
fens-599	57	61	-	-	SYM
fens-599	57	62	250	250	NUM
fens-599	57	63	13	13	NUM
fens-599	57	64	32.5	32.5	NUM
fens-599	57	65	>	>	PUNCT
fens-599	57	66	251	251	NUM
fens-599	57	67	7	7	NUM
fens-599	57	68	17.5	17.5	NUM
fens-599	57	69	enterprise	enterprise	NOUN
fens-599	57	70	activity	activity	NOUN
fens-599	57	71	primary	primary	ADJ
fens-599	57	72	production	production	NOUN
fens-599	57	73	7	7	NUM
fens-599	57	74	17.5	17.5	NUM
fens-599	57	75	processing	process	VERB
fens-599	57	76	20	20	NUM
fens-599	57	77	50.0	50.0	NUM
fens-599	57	78	combined	combine	VERB
fens-599	57	79	(	(	PUNCT
fens-599	57	80	production	production	NOUN
fens-599	57	81	and	and	CCONJ
fens-599	57	82	processing	processing	NOUN
fens-599	57	83	)	)	PUNCT
fens-599	57	84	13	13	NUM
fens-599	57	85	32.5	32.5	NUM
fens-599	57	86	resource	resource	NOUN
fens-599	57	87	:	:	PUNCT
fens-599	57	88	own	own	ADJ
fens-599	57	89	research	research	NOUN
fens-599	57	90	results	result	VERB
fens-599	57	91	this	this	DET
fens-599	57	92	research	research	NOUN
fens-599	57	93	includes	include	VERB
fens-599	57	94	small	small	ADJ
fens-599	57	95	enterprises	enterprise	NOUN
fens-599	57	96	(	(	PUNCT
fens-599	57	97	up	up	ADP
fens-599	57	98	to	to	PART
fens-599	57	99	50	50	NUM
fens-599	57	100	employees	employee	NOUN
fens-599	57	101	)	)	PUNCT
fens-599	57	102	,	,	PUNCT
fens-599	57	103	middle	middle	NOUN
fens-599	57	104	(	(	PUNCT
fens-599	57	105	up	up	ADP
fens-599	57	106	to	to	PART
fens-599	57	107	250	250	NUM
fens-599	57	108	employees	employee	NOUN
fens-599	57	109	)	)	PUNCT
fens-599	57	110	and	and	CCONJ
fens-599	57	111	big	big	ADJ
fens-599	57	112	enterprises	enterprise	NOUN
fens-599	57	113	,	,	PUNCT
fens-599	57	114	above	above	ADP
fens-599	57	115	251	251	NUM
fens-599	57	116	employees	employee	NOUN
fens-599	57	117	,	,	PUNCT
fens-599	57	118	which	which	DET
fens-599	57	119	occupation	occupation	NOUN
fens-599	57	120	is	be	AUX
fens-599	57	121	production	production	NOUN
fens-599	57	122	and	and	CCONJ
fens-599	57	123	processing	processing	NOUN
fens-599	57	124	of	of	ADP
fens-599	57	125	milk	milk	NOUN
fens-599	57	126	and	and	CCONJ
fens-599	57	127	dairy	dairy	NOUN
fens-599	57	128	products	product	NOUN
fens-599	57	129	.	.	PUNCT
fens-599	58	1	most	most	ADJ
fens-599	58	2	of	of	ADP
fens-599	58	3	the	the	DET
fens-599	58	4	companies	company	NOUN
fens-599	58	5	are	be	AUX
fens-599	58	6	small	small	ADJ
fens-599	58	7	,	,	PUNCT
fens-599	58	8	up	up	ADP
fens-599	58	9	to	to	PART
fens-599	58	10	50	50	NUM
fens-599	58	11	employees	employee	NOUN
fens-599	58	12	–	–	PUNCT
fens-599	58	13	even	even	ADV
fens-599	58	14	50	50	NUM
fens-599	58	15	%	%	NOUN
fens-599	58	16	of	of	ADP
fens-599	58	17	the	the	DET
fens-599	58	18	companies	company	NOUN
fens-599	58	19	covered	cover	VERB
fens-599	58	20	with	with	ADP
fens-599	58	21	this	this	DET
fens-599	58	22	research	research	NOUN
fens-599	58	23	are	be	AUX
fens-599	58	24	small	small	ADJ
fens-599	58	25	ones	one	NOUN
fens-599	58	26	,	,	PUNCT
fens-599	58	27	middle	middle	ADJ
fens-599	58	28	companies	company	NOUN
fens-599	58	29	,	,	PUNCT
fens-599	58	30	with	with	SCONJ
fens-599	58	31	up	up	ADP
fens-599	58	32	to	to	PART
fens-599	58	33	250	250	NUM
fens-599	58	34	employees	employee	NOUN
fens-599	58	35	comprise	comprise	VERB
fens-599	58	36	32.5	32.5	NUM
fens-599	58	37	%	%	NOUN
fens-599	58	38	of	of	ADP
fens-599	58	39	the	the	DET
fens-599	58	40	sample	sample	NOUN
fens-599	58	41	,	,	PUNCT
fens-599	58	42	and	and	CCONJ
fens-599	58	43	finally	finally	ADV
fens-599	58	44	,	,	PUNCT
fens-599	58	45	only	only	ADV
fens-599	58	46	17.5	17.5	NUM
fens-599	58	47	%	%	NOUN
fens-599	58	48	of	of	ADP
fens-599	58	49	the	the	DET
fens-599	58	50	companies	company	NOUN
fens-599	58	51	are	be	AUX
fens-599	58	52	big	big	ADJ
fens-599	58	53	,	,	PUNCT
fens-599	58	54	with	with	ADP
fens-599	58	55	more	more	ADJ
fens-599	58	56	than	than	ADP
fens-599	58	57	250	250	NUM
fens-599	58	58	employees	employee	NOUN
fens-599	58	59	(	(	PUNCT
fens-599	58	60	table	table	NOUN
fens-599	58	61	1	1	NUM
fens-599	58	62	)	)	PUNCT
fens-599	58	63	.	.	PUNCT
fens-599	59	1	regarding	regard	VERB
fens-599	59	2	the	the	DET
fens-599	59	3	activity	activity	NOUN
fens-599	59	4	of	of	ADP
fens-599	59	5	the	the	DET
fens-599	59	6	company	company	NOUN
fens-599	59	7	,	,	PUNCT
fens-599	59	8	i.e.	i.e.	X
fens-599	59	9	whether	whether	SCONJ
fens-599	59	10	it	it	PRON
fens-599	59	11	is	be	AUX
fens-599	59	12	engaged	engage	VERB
fens-599	59	13	in	in	ADP
fens-599	59	14	primary	primary	ADJ
fens-599	59	15	production	production	NOUN
fens-599	59	16	,	,	PUNCT
fens-599	59	17	processing	processing	NOUN
fens-599	59	18	,	,	PUNCT
fens-599	59	19	or	or	CCONJ
fens-599	59	20	combination	combination	NOUN
fens-599	59	21	,	,	PUNCT
fens-599	59	22	the	the	DET
fens-599	59	23	following	follow	VERB
fens-599	59	24	results	result	NOUN
fens-599	59	25	are	be	AUX
fens-599	59	26	obtained	obtain	VERB
fens-599	59	27	:	:	PUNCT
fens-599	59	28	most	most	ADJ
fens-599	59	29	of	of	ADP
fens-599	59	30	the	the	DET
fens-599	59	31	companies	company	NOUN
fens-599	59	32	(	(	PUNCT
fens-599	59	33	50	50	NUM
fens-599	59	34	%	%	NOUN
fens-599	59	35	of	of	ADP
fens-599	59	36	total	total	ADJ
fens-599	59	37	number	number	NOUN
fens-599	59	38	of	of	ADP
fens-599	59	39	companies	company	NOUN
fens-599	59	40	)	)	PUNCT
fens-599	59	41	are	be	AUX
fens-599	59	42	engaged	engage	VERB
fens-599	59	43	in	in	ADP
fens-599	59	44	milk	milk	NOUN
fens-599	59	45	and	and	CCONJ
fens-599	59	46	dairy	dairy	NOUN
fens-599	59	47	products	product	NOUN
fens-599	59	48	processing	processing	NOUN
fens-599	59	49	,	,	PUNCT
fens-599	59	50	32.5	32.5	NUM
fens-599	59	51	%	%	NOUN
fens-599	59	52	are	be	AUX
fens-599	59	53	engaged	engage	VERB
fens-599	59	54	both	both	PRON
fens-599	59	55	in	in	ADP
fens-599	59	56	production	production	NOUN
fens-599	59	57	and	and	CCONJ
fens-599	59	58	processing	processing	NOUN
fens-599	59	59	of	of	ADP
fens-599	59	60	milk	milk	NOUN
fens-599	59	61	and	and	CCONJ
fens-599	59	62	dairy	dairy	NOUN
fens-599	59	63	products	product	NOUN
fens-599	59	64	,	,	PUNCT
fens-599	59	65	and	and	CCONJ
fens-599	59	66	only	only	ADV
fens-599	59	67	17.5	17.5	NUM
fens-599	59	68	%	%	NOUN
fens-599	59	69	are	be	AUX
fens-599	59	70	engaged	engage	VERB
fens-599	59	71	in	in	ADP
fens-599	59	72	primary	primary	ADJ
fens-599	59	73	production	production	NOUN
fens-599	59	74	(	(	PUNCT
fens-599	59	75	table	table	NOUN
fens-599	59	76	1	1	NUM
fens-599	59	77	)	)	PUNCT
fens-599	59	78	.	.	PUNCT
fens-599	60	1	milk	milk	NOUN
fens-599	60	2	processing	processing	NOUN
fens-599	60	3	capacities	capacity	NOUN
fens-599	60	4	which	which	PRON
fens-599	60	5	are	be	AUX
fens-599	60	6	included	include	VERB
fens-599	60	7	in	in	ADP
fens-599	60	8	this	this	DET
fens-599	60	9	research	research	NOUN
fens-599	60	10	are	be	AUX
fens-599	60	11	with	with	ADP
fens-599	60	12	different	different	ADJ
fens-599	60	13	production	production	NOUN
fens-599	60	14	capacities	capacity	NOUN
fens-599	60	15	.	.	PUNCT
fens-599	61	1	most	most	ADJ
fens-599	61	2	of	of	ADP
fens-599	61	3	the	the	DET
fens-599	61	4	milk	milk	NOUN
fens-599	61	5	processing	processing	NOUN
fens-599	61	6	capacities	capacity	NOUN
fens-599	61	7	that	that	PRON
fens-599	61	8	were	be	AUX
fens-599	61	9	subject	subject	ADJ
fens-599	61	10	of	of	ADP
fens-599	61	11	examination	examination	NOUN
fens-599	61	12	have	have	VERB
fens-599	61	13	production	production	NOUN
fens-599	61	14	capacity	capacity	NOUN
fens-599	61	15	of	of	ADP
fens-599	61	16	up	up	ADP
fens-599	61	17	to	to	PART
fens-599	61	18	50	50	NUM
fens-599	61	19	tons	ton	NOUN
fens-599	61	20	of	of	ADP
fens-599	61	21	milk	milk	NOUN
fens-599	61	22	–	–	PUNCT
fens-599	61	23	67.5	67.5	NUM
fens-599	61	24	%	%	NOUN
fens-599	61	25	in	in	ADP
fens-599	61	26	percentage	percentage	NOUN
fens-599	61	27	,	,	PUNCT
fens-599	61	28	i.e.	i.e.	X
fens-599	61	29	that	that	PRON
fens-599	61	30	is	be	AUX
fens-599	61	31	the	the	DET
fens-599	61	32	amount	amount	NOUN
fens-599	61	33	of	of	ADP
fens-599	61	34	milk	milk	NOUN
fens-599	61	35	which	which	PRON
fens-599	61	36	they	they	PRON
fens-599	61	37	process	process	VERB
fens-599	61	38	daily	daily	ADV
fens-599	61	39	,	,	PUNCT
fens-599	61	40	25.0	25.0	NUM
fens-599	61	41	%	%	NOUN
fens-599	61	42	of	of	ADP
fens-599	61	43	the	the	DET
fens-599	61	44	milk	milk	NOUN
fens-599	61	45	processing	processing	NOUN
fens-599	61	46	capacities	capacity	NOUN
fens-599	61	47	regarding	regard	VERB
fens-599	61	48	the	the	DET
fens-599	61	49	activity	activity	NOUN
fens-599	61	50	of	of	ADP
fens-599	61	51	the	the	DET
fens-599	61	52	company	company	NOUN
fens-599	61	53	,	,	PUNCT
fens-599	61	54	i.e.	i.e.	X
fens-599	61	55	whether	whether	SCONJ
fens-599	61	56	it	it	PRON
fens-599	61	57	is	be	AUX
fens-599	61	58	engaged	engage	VERB
fens-599	61	59	in	in	ADP
fens-599	61	60	primary	primary	ADJ
fens-599	61	61	production	production	NOUN
fens-599	61	62	,	,	PUNCT
fens-599	61	63	processing	processing	NOUN
fens-599	61	64	,	,	PUNCT
fens-599	61	65	or	or	CCONJ
fens-599	61	66	combination	combination	NOUN
fens-599	61	67	,	,	PUNCT
fens-599	61	68	the	the	DET
fens-599	61	69	following	follow	VERB
fens-599	61	70	results	result	NOUN
fens-599	61	71	are	be	AUX
fens-599	61	72	obtained	obtain	VERB
fens-599	61	73	:	:	PUNCT
fens-599	61	74	most	most	ADJ
fens-599	61	75	of	of	ADP
fens-599	61	76	the	the	DET
fens-599	61	77	companies	company	NOUN
fens-599	61	78	(	(	PUNCT
fens-599	61	79	50	50	NUM
fens-599	61	80	%	%	NOUN
fens-599	61	81	of	of	ADP
fens-599	61	82	total	total	ADJ
fens-599	61	83	number	number	NOUN
fens-599	61	84	of	of	ADP
fens-599	61	85	companies	company	NOUN
fens-599	61	86	)	)	PUNCT
fens-599	61	87	are	be	AUX
fens-599	61	88	engaged	engage	VERB
fens-599	61	89	in	in	ADP
fens-599	61	90	milk	milk	NOUN
fens-599	61	91	and	and	CCONJ
fens-599	61	92	dairy	dairy	NOUN
fens-599	61	93	products	product	NOUN
fens-599	61	94	processing	processing	NOUN
fens-599	61	95	,	,	PUNCT
fens-599	61	96	32.5	32.5	NUM
fens-599	61	97	%	%	NOUN
fens-599	61	98	are	be	AUX
fens-599	61	99	engaged	engage	VERB
fens-599	61	100	both	both	PRON
fens-599	61	101	in	in	ADP
fens-599	61	102	production	production	NOUN
fens-599	61	103	and	and	CCONJ
fens-599	61	104	processing	processing	NOUN
fens-599	61	105	of	of	ADP
fens-599	61	106	milk	milk	NOUN
fens-599	61	107	and	and	CCONJ
fens-599	61	108	dairy	dairy	NOUN
fens-599	61	109	products	product	NOUN
fens-599	61	110	,	,	PUNCT
fens-599	61	111	and	and	CCONJ
fens-599	61	112	only	only	ADV
fens-599	61	113	17.5	17.5	NUM
fens-599	61	114	%	%	NOUN
fens-599	61	115	are	be	AUX
fens-599	61	116	engaged	engage	VERB
fens-599	61	117	in	in	ADP
fens-599	61	118	primary	primary	ADJ
fens-599	61	119	production	production	NOUN
fens-599	61	120	(	(	PUNCT
fens-599	61	121	table	table	NOUN
fens-599	61	122	1	1	NUM
fens-599	61	123	)	)	PUNCT
fens-599	61	124	.	.	PUNCT
fens-599	62	1	milk	milk	NOUN
fens-599	62	2	processing	processing	NOUN
fens-599	62	3	capacities	capacity	NOUN
fens-599	62	4	which	which	PRON
fens-599	62	5	are	be	AUX
fens-599	62	6	included	include	VERB
fens-599	62	7	in	in	ADP
fens-599	62	8	this	this	DET
fens-599	62	9	research	research	NOUN
fens-599	62	10	are	be	AUX
fens-599	62	11	with	with	ADP
fens-599	62	12	different	different	ADJ
fens-599	62	13	production	production	NOUN
fens-599	62	14	capacities	capacity	NOUN
fens-599	62	15	.	.	PUNCT
fens-599	63	1	most	most	ADJ
fens-599	63	2	of	of	ADP
fens-599	63	3	the	the	DET
fens-599	63	4	milk	milk	NOUN
fens-599	63	5	processing	processing	NOUN
fens-599	63	6	capacities	capacity	NOUN
fens-599	63	7	that	that	PRON
fens-599	63	8	were	be	AUX
fens-599	63	9	subject	subject	ADJ
fens-599	63	10	of	of	ADP
fens-599	63	11	examination	examination	NOUN
fens-599	63	12	have	have	VERB
fens-599	63	13	production	production	NOUN
fens-599	63	14	capacity	capacity	NOUN
fens-599	63	15	of	of	ADP
fens-599	63	16	up	up	ADP
fens-599	63	17	to	to	PART
fens-599	63	18	50	50	NUM
fens-599	63	19	tons	ton	NOUN
fens-599	63	20	of	of	ADP
fens-599	63	21	milk	milk	NOUN
fens-599	63	22	–	–	PUNCT
fens-599	63	23	67.5	67.5	NUM
fens-599	63	24	%	%	NOUN
fens-599	63	25	in	in	ADP
fens-599	63	26	percentage	percentage	NOUN
fens-599	63	27	,	,	PUNCT
fens-599	63	28	i.e.	i.e.	X
fens-599	63	29	that	that	PRON
fens-599	63	30	is	be	AUX
fens-599	63	31	the	the	DET
fens-599	63	32	amount	amount	NOUN
fens-599	63	33	of	of	ADP
fens-599	63	34	milk	milk	NOUN
fens-599	63	35	which	which	PRON
fens-599	63	36	they	they	PRON
fens-599	63	37	process	process	VERB
fens-599	63	38	daily	daily	ADV
fens-599	63	39	,	,	PUNCT
fens-599	63	40	25.0	25.0	NUM
fens-599	63	41	%	%	NOUN
fens-599	63	42	of	of	ADP
fens-599	63	43	the	the	DET
fens-599	63	44	milk	milk	NOUN
fens-599	63	45	processing	processing	NOUN
fens-599	63	46	capacities	capacity	NOUN
fens-599	63	47	included	include	VERB
fens-599	63	48	in	in	ADP
fens-599	63	49	the	the	DET
fens-599	63	50	research	research	NOUN
fens-599	63	51	process	process	NOUN
fens-599	63	52	above	above	ADP
fens-599	63	53	101	101	NUM
fens-599	63	54	tons	ton	NOUN
fens-599	63	55	of	of	ADP
fens-599	63	56	milk	milk	NOUN
fens-599	63	57	per	per	ADP
fens-599	63	58	day	day	NOUN
fens-599	63	59	,	,	PUNCT
fens-599	63	60	while	while	SCONJ
fens-599	63	61	none	none	NOUN
fens-599	63	62	of	of	ADP
fens-599	63	63	the	the	DET
fens-599	63	64	companies	company	NOUN
fens-599	63	65	responded	respond	VERB
fens-599	63	66	that	that	SCONJ
fens-599	63	67	daily	daily	ADJ
fens-599	63	68	processed	process	VERB
fens-599	63	69	amount	amount	NOUN
fens-599	63	70	of	of	ADP
fens-599	63	71	milk	milk	NOUN
fens-599	63	72	is	be	AUX
fens-599	63	73	in	in	ADP
fens-599	63	74	the	the	DET
fens-599	63	75	range	range	NOUN
fens-599	63	76	between	between	ADP
fens-599	63	77	50	50	NUM
fens-599	63	78	and	and	CCONJ
fens-599	63	79	100	100	NUM
fens-599	63	80	tons	ton	NOUN
fens-599	63	81	of	of	ADP
fens-599	63	82	milk	milk	NOUN
fens-599	63	83	.	.	PUNCT
fens-599	64	1	this	this	DET
fens-599	64	2	condition	condition	NOUN
fens-599	64	3	indicates	indicate	VERB
fens-599	64	4	small	small	ADJ
fens-599	64	5	volume	volume	NOUN
fens-599	64	6	of	of	ADP
fens-599	64	7	production	production	NOUN
fens-599	64	8	,	,	PUNCT
fens-599	64	9	but	but	CCONJ
fens-599	64	10	considering	consider	VERB
fens-599	64	11	the	the	DET
fens-599	64	12	fact	fact	NOUN
fens-599	64	13	that	that	SCONJ
fens-599	64	14	on	on	ADP
fens-599	64	15	food	food	NOUN
fens-599	64	16	and	and	CCONJ
fens-599	64	17	environment	environment	NOUN
fens-599	64	18	safety	safety	NOUN
fens-599	64	19	journal	journal	NOUN
fens-599	64	20	of	of	ADP
fens-599	64	21	faculty	faculty	NOUN
fens-599	64	22	of	of	ADP
fens-599	64	23	food	food	NOUN
fens-599	64	24	engineering	engineering	NOUN
fens-599	64	25	,	,	PUNCT
fens-599	64	26	ştefan	ştefan	PROPN
fens-599	64	27	cel	cel	PROPN
fens-599	64	28	mare	mare	PROPN
fens-599	64	29	university	university	PROPN
fens-599	64	30	suceava	suceava	PROPN
fens-599	64	31	volume	volume	PROPN
fens-599	64	32	xvii	xvii	PROPN
fens-599	64	33	,	,	PUNCT
fens-599	64	34	issue	issue	NOUN
fens-599	64	35	3	3	NUM
fens-599	64	36	–	–	SYM
fens-599	64	37	2018	2018	NUM
fens-599	64	38	katerina	katerina	PROPN
fens-599	64	39	bojkovska	bojkovska	PROPN
fens-599	64	40	,	,	PUNCT
fens-599	64	41	fanche	fanche	PROPN
fens-599	64	42	joshevska	joshevska	PROPN
fens-599	64	43	,	,	PUNCT
fens-599	64	44	andrijana	andrijana	PROPN
fens-599	64	45	velevska	velevska	PROPN
fens-599	64	46	,	,	PUNCT
fens-599	64	47	sasho	sasho	NOUN
fens-599	64	48	bojkovski	bojkovski	ADJ
fens-599	64	49	,	,	PUNCT
fens-599	64	50	modern	modern	ADJ
fens-599	64	51	aspects	aspect	NOUN
fens-599	64	52	of	of	ADP
fens-599	64	53	marketing	marketing	NOUN
fens-599	64	54	research	research	NOUN
fens-599	64	55	application	application	NOUN
fens-599	64	56	as	as	ADP
fens-599	64	57	determinant	determinant	ADJ
fens-599	64	58	of	of	ADP
fens-599	64	59	promotional	promotional	ADJ
fens-599	64	60	mix	mix	NOUN
fens-599	64	61	in	in	ADP
fens-599	64	62	business	business	NOUN
fens-599	64	63	entities	entity	NOUN
fens-599	64	64	from	from	ADP
fens-599	64	65	milk	milk	NOUN
fens-599	64	66	processing	processing	NOUN
fens-599	64	67	industry	industry	NOUN
fens-599	64	68	in	in	ADP
fens-599	64	69	the	the	DET
fens-599	64	70	republic	republic	NOUN
fens-599	64	71	of	of	ADP
fens-599	64	72	macedonia	macedonia	PROPN
fens-599	64	73	,	,	PUNCT
fens-599	64	74	food	food	NOUN
fens-599	64	75	and	and	CCONJ
fens-599	64	76	environment	environment	NOUN
fens-599	64	77	safety	safety	NOUN
fens-599	64	78	,	,	PUNCT
fens-599	64	79	volume	volume	NOUN
fens-599	64	80	xvii	xvii	PROPN
fens-599	64	81	,	,	PUNCT
fens-599	64	82	issue	issue	NOUN
fens-599	64	83	3	3	NUM
fens-599	64	84	–	–	SYM
fens-599	64	85	2018	2018	NUM
fens-599	64	86	,	,	PUNCT
fens-599	64	87	pag	pag	PROPN
fens-599	64	88	.	.	PROPN
fens-599	64	89	309	309	NUM
fens-599	64	90	316	316	NUM
fens-599	64	91	314	314	NUM
fens-599	64	92	the	the	DET
fens-599	64	93	question	question	NOUN
fens-599	64	94	“	"	PUNCT
fens-599	64	95	are	be	AUX
fens-599	64	96	you	you	PRON
fens-599	64	97	thinking	think	VERB
fens-599	64	98	of	of	ADP
fens-599	64	99	expanding	expand	VERB
fens-599	64	100	your	your	PRON
fens-599	64	101	capacities	capacity	NOUN
fens-599	64	102	”	"	PUNCT
fens-599	64	103	,	,	PUNCT
fens-599	64	104	even	even	ADV
fens-599	64	105	100	100	NUM
fens-599	64	106	%	%	NOUN
fens-599	64	107	of	of	ADP
fens-599	64	108	the	the	DET
fens-599	64	109	companies	company	NOUN
fens-599	64	110	included	include	VERB
fens-599	64	111	in	in	ADP
fens-599	64	112	the	the	DET
fens-599	64	113	research	research	NOUN
fens-599	64	114	answered	answer	VERB
fens-599	64	115	that	that	SCONJ
fens-599	64	116	they	they	PRON
fens-599	64	117	are	be	AUX
fens-599	64	118	thinking	think	VERB
fens-599	64	119	of	of	ADP
fens-599	64	120	expanding	expand	VERB
fens-599	64	121	their	their	PRON
fens-599	64	122	capacities	capacity	NOUN
fens-599	64	123	,	,	PUNCT
fens-599	64	124	and	and	CCONJ
fens-599	64	125	an	an	DET
fens-599	64	126	increase	increase	NOUN
fens-599	64	127	in	in	ADP
fens-599	64	128	the	the	DET
fens-599	64	129	volume	volume	NOUN
fens-599	64	130	of	of	ADP
fens-599	64	131	production	production	NOUN
fens-599	64	132	of	of	ADP
fens-599	64	133	milk	milk	NOUN
fens-599	64	134	and	and	CCONJ
fens-599	64	135	dairy	dairy	NOUN
fens-599	64	136	products	product	NOUN
fens-599	64	137	in	in	ADP
fens-599	64	138	the	the	DET
fens-599	64	139	republic	republic	NOUN
fens-599	64	140	of	of	ADP
fens-599	64	141	macedonia	macedonia	PROPN
fens-599	64	142	could	could	AUX
fens-599	64	143	be	be	AUX
fens-599	64	144	expected	expect	VERB
fens-599	64	145	in	in	ADP
fens-599	64	146	the	the	DET
fens-599	64	147	future	future	NOUN
fens-599	64	148	,	,	PUNCT
fens-599	64	149	which	which	PRON
fens-599	64	150	will	will	AUX
fens-599	64	151	have	have	VERB
fens-599	64	152	positive	positive	ADJ
fens-599	64	153	impact	impact	NOUN
fens-599	64	154	on	on	ADP
fens-599	64	155	import	import	NOUN
fens-599	64	156	decrease	decrease	NOUN
fens-599	64	157	of	of	ADP
fens-599	64	158	such	such	ADJ
fens-599	64	159	product	product	NOUN
fens-599	64	160	from	from	ADP
fens-599	64	161	abroad	abroad	ADV
fens-599	64	162	,	,	PUNCT
fens-599	64	163	and	and	CCONJ
fens-599	64	164	consequently	consequently	ADV
fens-599	64	165	,	,	PUNCT
fens-599	64	166	decrease	decrease	NOUN
fens-599	64	167	of	of	ADP
fens-599	64	168	the	the	DET
fens-599	64	169	country	country	NOUN
fens-599	64	170	’s	’s	PART
fens-599	64	171	trade	trade	NOUN
fens-599	64	172	deficit	deficit	NOUN
fens-599	64	173	.	.	PUNCT
fens-599	65	1	in	in	ADP
fens-599	65	2	modern	modern	ADJ
fens-599	65	3	conditions	condition	NOUN
fens-599	65	4	,	,	PUNCT
fens-599	65	5	many	many	ADJ
fens-599	65	6	enterprises	enterprise	NOUN
fens-599	65	7	invest	invest	VERB
fens-599	65	8	larger	large	ADJ
fens-599	65	9	part	part	NOUN
fens-599	65	10	of	of	ADP
fens-599	65	11	their	their	PRON
fens-599	65	12	assets	asset	NOUN
fens-599	65	13	in	in	ADP
fens-599	65	14	promotion	promotion	NOUN
fens-599	65	15	of	of	ADP
fens-599	65	16	their	their	PRON
fens-599	65	17	products	product	NOUN
fens-599	65	18	.	.	PUNCT
fens-599	66	1	promotion	promotion	NOUN
fens-599	66	2	delivers	deliver	VERB
fens-599	66	3	information	information	NOUN
fens-599	66	4	by	by	ADP
fens-599	66	5	means	mean	NOUN
fens-599	66	6	of	of	ADP
fens-599	66	7	which	which	PRON
fens-599	66	8	the	the	DET
fens-599	66	9	buyer	buyer	NOUN
fens-599	66	10	is	be	AUX
fens-599	66	11	acquainted	acquaint	VERB
fens-599	66	12	with	with	ADP
fens-599	66	13	the	the	DET
fens-599	66	14	products	product	NOUN
fens-599	66	15	and	and	CCONJ
fens-599	66	16	services	service	NOUN
fens-599	66	17	he	he	PRON
fens-599	66	18	needs	need	VERB
fens-599	66	19	.	.	PUNCT
fens-599	67	1	it	it	PRON
fens-599	67	2	reminds	remind	VERB
fens-599	67	3	him	he	PRON
fens-599	67	4	,	,	PUNCT
fens-599	67	5	encourages	encourage	VERB
fens-599	67	6	him	he	PRON
fens-599	67	7	and	and	CCONJ
fens-599	67	8	motivates	motivate	VERB
fens-599	67	9	him	he	PRON
fens-599	67	10	to	to	PART
fens-599	67	11	buy	buy	VERB
fens-599	67	12	what	what	PRON
fens-599	67	13	he	he	PRON
fens-599	67	14	needs	need	VERB
fens-599	67	15	.	.	PUNCT
fens-599	68	1	awareness	awareness	NOUN
fens-599	68	2	for	for	ADP
fens-599	68	3	the	the	DET
fens-599	68	4	buying	buying	NOUN
fens-599	68	5	process	process	NOUN
fens-599	68	6	is	be	AUX
fens-599	68	7	built	build	VERB
fens-599	68	8	with	with	ADP
fens-599	68	9	the	the	DET
fens-599	68	10	promotion	promotion	NOUN
fens-599	68	11	,	,	PUNCT
fens-599	68	12	and	and	CCONJ
fens-599	68	13	it	it	PRON
fens-599	68	14	has	have	VERB
fens-599	68	15	impact	impact	NOUN
fens-599	68	16	on	on	ADP
fens-599	68	17	the	the	DET
fens-599	68	18	buyers	buyer	NOUN
fens-599	68	19	to	to	PART
fens-599	68	20	satisfy	satisfy	VERB
fens-599	68	21	their	their	PRON
fens-599	68	22	needs	need	NOUN
fens-599	68	23	in	in	ADP
fens-599	68	24	efficient	efficient	ADJ
fens-599	68	25	way	way	NOUN
fens-599	68	26	.	.	PUNCT
fens-599	69	1	the	the	DET
fens-599	69	2	promotion	promotion	NOUN
fens-599	69	3	,	,	PUNCT
fens-599	69	4	that	that	ADV
fens-599	69	5	is	is	ADV
fens-599	69	6	,	,	PUNCT
fens-599	69	7	the	the	DET
fens-599	69	8	marketing	marketing	NOUN
fens-599	69	9	activities	activity	NOUN
fens-599	69	10	as	as	ADP
fens-599	69	11	a	a	DET
fens-599	69	12	whole	whole	NOUN
fens-599	69	13	,	,	PUNCT
fens-599	69	14	creates	create	VERB
fens-599	69	15	values	value	NOUN
fens-599	69	16	in	in	ADP
fens-599	69	17	the	the	DET
fens-599	69	18	buyers	buyer	NOUN
fens-599	69	19	’	’	PART
fens-599	69	20	consciousness	consciousness	NOUN
fens-599	69	21	by	by	ADP
fens-599	69	22	indicating	indicate	VERB
fens-599	69	23	what	what	PRON
fens-599	69	24	those	those	DET
fens-599	69	25	values	value	NOUN
fens-599	69	26	mean	mean	VERB
fens-599	69	27	to	to	ADP
fens-599	69	28	the	the	DET
fens-599	69	29	buyers	buyer	NOUN
fens-599	69	30	.	.	PUNCT
fens-599	70	1	promotion	promotion	NOUN
fens-599	70	2	means	mean	VERB
fens-599	70	3	influence	influence	NOUN
fens-599	70	4	on	on	ADP
fens-599	70	5	the	the	DET
fens-599	70	6	consumers	consumer	NOUN
fens-599	70	7	by	by	ADP
fens-599	70	8	developing	develop	VERB
fens-599	70	9	and	and	CCONJ
fens-599	70	10	sending	send	VERB
fens-599	70	11	informative	informative	ADJ
fens-599	70	12	and	and	CCONJ
fens-599	70	13	persuading	persuade	VERB
fens-599	70	14	messages	message	NOUN
fens-599	70	15	to	to	ADP
fens-599	70	16	the	the	DET
fens-599	70	17	buyers	buyer	NOUN
fens-599	70	18	,	,	PUNCT
fens-599	70	19	i.e.	i.e.	X
fens-599	70	20	the	the	DET
fens-599	70	21	target	target	NOUN
fens-599	70	22	audience	audience	NOUN
fens-599	70	23	.	.	PUNCT
fens-599	71	1	from	from	ADP
fens-599	71	2	the	the	DET
fens-599	71	3	conducted	conduct	VERB
fens-599	71	4	research	research	NOUN
fens-599	71	5	and	and	CCONJ
fens-599	71	6	the	the	DET
fens-599	71	7	obtained	obtain	VERB
fens-599	71	8	results	result	NOUN
fens-599	71	9	it	it	PRON
fens-599	71	10	could	could	AUX
fens-599	71	11	be	be	AUX
fens-599	71	12	perceived	perceive	VERB
fens-599	71	13	that	that	SCONJ
fens-599	71	14	all	all	DET
fens-599	71	15	promotional	promotional	ADJ
fens-599	71	16	assets	asset	NOUN
fens-599	71	17	are	be	AUX
fens-599	71	18	used	use	VERB
fens-599	71	19	in	in	ADP
fens-599	71	20	big	big	ADJ
fens-599	71	21	percentage	percentage	NOUN
fens-599	71	22	,	,	PUNCT
fens-599	71	23	i.e.	i.e.	X
fens-599	71	24	all	all	DET
fens-599	71	25	companies	company	NOUN
fens-599	71	26	included	include	VERB
fens-599	71	27	in	in	ADP
fens-599	71	28	the	the	DET
fens-599	71	29	research	research	NOUN
fens-599	71	30	make	make	NOUN
fens-599	71	31	combination	combination	NOUN
fens-599	71	32	of	of	ADP
fens-599	71	33	all	all	DET
fens-599	71	34	assets	asset	NOUN
fens-599	71	35	for	for	ADP
fens-599	71	36	promotion	promotion	NOUN
fens-599	71	37	,	,	PUNCT
fens-599	71	38	since	since	SCONJ
fens-599	71	39	each	each	PRON
fens-599	71	40	of	of	ADP
fens-599	71	41	them	they	PRON
fens-599	71	42	has	have	VERB
fens-599	71	43	its	its	PRON
fens-599	71	44	own	own	ADJ
fens-599	71	45	advantages	advantage	NOUN
fens-599	71	46	,	,	PUNCT
fens-599	71	47	as	as	ADV
fens-599	71	48	well	well	ADV
fens-599	71	49	as	as	ADP
fens-599	71	50	disadvantages	disadvantage	NOUN
fens-599	71	51	,	,	PUNCT
fens-599	71	52	and	and	CCONJ
fens-599	71	53	their	their	PRON
fens-599	71	54	combination	combination	NOUN
fens-599	71	55	solves	solve	VERB
fens-599	71	56	that	that	DET
fens-599	71	57	issue	issue	NOUN
fens-599	71	58	,	,	PUNCT
fens-599	71	59	more	more	ADJ
fens-599	71	60	or	or	CCONJ
fens-599	71	61	less	less	ADJ
fens-599	71	62	(	(	PUNCT
fens-599	71	63	83,3	83,3	NUM
fens-599	71	64	%	%	NOUN
fens-599	71	65	of	of	ADP
fens-599	71	66	the	the	DET
fens-599	71	67	companies	company	NOUN
fens-599	71	68	included	include	VERB
fens-599	71	69	in	in	ADP
fens-599	71	70	servey	servey	NOUN
fens-599	71	71	apply	apply	VERB
fens-599	71	72	advertising	advertising	NOUN
fens-599	71	73	,	,	PUNCT
fens-599	71	74	66,7	66,7	NUM
fens-599	71	75	%	%	NOUN
fens-599	71	76	use	use	VERB
fens-599	71	77	direct	direct	ADJ
fens-599	71	78	marketing	marketing	NOUN
fens-599	71	79	and	and	CCONJ
fens-599	71	80	50	50	NUM
fens-599	71	81	%	%	NOUN
fens-599	71	82	of	of	ADP
fens-599	71	83	the	the	DET
fens-599	71	84	companies	company	NOUN
fens-599	71	85	apply	apply	VERB
fens-599	71	86	publicity	publicity	NOUN
fens-599	71	87	and	and	CCONJ
fens-599	71	88	public	public	ADJ
fens-599	71	89	relations	relation	NOUN
fens-599	71	90	and	and	CCONJ
fens-599	71	91	sales	sale	NOUN
fens-599	71	92	promotion	promotion	NOUN
fens-599	71	93	in	in	ADP
fens-599	71	94	their	their	PRON
fens-599	71	95	combination	combination	NOUN
fens-599	71	96	of	of	ADP
fens-599	71	97	promotion	promotion	NOUN
fens-599	71	98	assets	asset	NOUN
fens-599	71	99	)	)	PUNCT
fens-599	71	100	(	(	PUNCT
fens-599	71	101	fig	fig	NOUN
fens-599	71	102	.	.	PUNCT
fens-599	72	1	1	1	NUM
fens-599	72	2	)	)	PUNCT
fens-599	72	3	.	.	PUNCT
fens-599	73	1	fig	fig	NOUN
fens-599	73	2	.	.	PUNCT
fens-599	74	1	1	1	X
fens-599	74	2	.	.	X
fens-599	75	1	using	use	VERB
fens-599	75	2	of	of	ADP
fens-599	75	3	promotional	promotional	ADJ
fens-599	75	4	assets	asset	NOUN
fens-599	75	5	from	from	ADP
fens-599	75	6	the	the	DET
fens-599	75	7	dairy	dairy	NOUN
fens-599	75	8	industry	industry	NOUN
fens-599	75	9	companies	company	NOUN
fens-599	75	10	resource	resource	NOUN
fens-599	75	11	:	:	PUNCT
fens-599	75	12	own	own	ADJ
fens-599	75	13	research	research	NOUN
fens-599	75	14	results	result	NOUN
fens-599	75	15	to	to	ADP
fens-599	75	16	the	the	DET
fens-599	75	17	question	question	NOUN
fens-599	75	18	“	"	PUNCT
fens-599	75	19	can	can	AUX
fens-599	75	20	you	you	PRON
fens-599	75	21	perceive	perceive	VERB
fens-599	75	22	the	the	DET
fens-599	75	23	effects	effect	NOUN
fens-599	75	24	from	from	ADP
fens-599	75	25	the	the	DET
fens-599	75	26	promotion	promotion	NOUN
fens-599	75	27	campaign	campaign	NOUN
fens-599	75	28	you	you	PRON
fens-599	75	29	are	be	AUX
fens-599	75	30	using	use	VERB
fens-599	75	31	”	"	PUNCT
fens-599	75	32	,	,	PUNCT
fens-599	75	33	asked	ask	VERB
fens-599	75	34	in	in	ADP
fens-599	75	35	the	the	DET
fens-599	75	36	questionnaire	questionnaire	NOUN
fens-599	75	37	,	,	PUNCT
fens-599	75	38	66.7	66.7	NUM
fens-599	75	39	%	%	NOUN
fens-599	75	40	of	of	ADP
fens-599	75	41	the	the	DET
fens-599	75	42	companies	company	NOUN
fens-599	75	43	included	include	VERB
fens-599	75	44	in	in	ADP
fens-599	75	45	the	the	DET
fens-599	75	46	research	research	NOUN
fens-599	75	47	answered	answer	VERB
fens-599	75	48	that	that	SCONJ
fens-599	75	49	they	they	PRON
fens-599	75	50	can	can	AUX
fens-599	75	51	perceive	perceive	VERB
fens-599	75	52	the	the	DET
fens-599	75	53	effects	effect	NOUN
fens-599	75	54	from	from	ADP
fens-599	75	55	the	the	DET
fens-599	75	56	performed	perform	VERB
fens-599	75	57	promotion	promotion	NOUN
fens-599	75	58	campaign	campaign	NOUN
fens-599	75	59	,	,	PUNCT
fens-599	75	60	and	and	CCONJ
fens-599	75	61	33.3	33.3	NUM
fens-599	75	62	%	%	NOUN
fens-599	75	63	can	can	AUX
fens-599	75	64	not	not	PART
fens-599	75	65	perceive	perceive	VERB
fens-599	75	66	the	the	DET
fens-599	75	67	effects	effect	NOUN
fens-599	75	68	,	,	PUNCT
fens-599	75	69	which	which	PRON
fens-599	75	70	means	mean	VERB
fens-599	75	71	that	that	SCONJ
fens-599	75	72	their	their	PRON
fens-599	75	73	promotion	promotion	NOUN
fens-599	75	74	campaign	campaign	NOUN
fens-599	75	75	is	be	AUX
fens-599	75	76	not	not	PART
fens-599	75	77	good	good	ADJ
fens-599	75	78	enough	enough	ADV
fens-599	75	79	,	,	PUNCT
fens-599	75	80	or	or	CCONJ
fens-599	75	81	maybe	maybe	ADV
fens-599	75	82	they	they	PRON
fens-599	75	83	invest	invest	VERB
fens-599	75	84	too	too	ADV
fens-599	75	85	small	small	ADJ
fens-599	75	86	amount	amount	NOUN
fens-599	75	87	of	of	ADP
fens-599	75	88	money	money	NOUN
fens-599	75	89	in	in	ADP
fens-599	75	90	food	food	NOUN
fens-599	75	91	and	and	CCONJ
fens-599	75	92	environment	environment	NOUN
fens-599	75	93	safety	safety	NOUN
fens-599	75	94	journal	journal	NOUN
fens-599	75	95	of	of	ADP
fens-599	75	96	faculty	faculty	NOUN
fens-599	75	97	of	of	ADP
fens-599	75	98	food	food	NOUN
fens-599	75	99	engineering	engineering	NOUN
fens-599	75	100	,	,	PUNCT
fens-599	75	101	ştefan	ştefan	PROPN
fens-599	75	102	cel	cel	PROPN
fens-599	75	103	mare	mare	PROPN
fens-599	75	104	university	university	PROPN
fens-599	75	105	suceava	suceava	PROPN
fens-599	75	106	volume	volume	PROPN
fens-599	75	107	xvii	xvii	PROPN
fens-599	75	108	,	,	PUNCT
fens-599	75	109	issue	issue	NOUN
fens-599	75	110	3	3	NUM
fens-599	75	111	–	–	SYM
fens-599	75	112	2018	2018	NUM
fens-599	75	113	katerina	katerina	PROPN
fens-599	75	114	bojkovska	bojkovska	PROPN
fens-599	75	115	,	,	PUNCT
fens-599	75	116	fanche	fanche	PROPN
fens-599	75	117	joshevska	joshevska	PROPN
fens-599	75	118	,	,	PUNCT
fens-599	75	119	andrijana	andrijana	PROPN
fens-599	75	120	velevska	velevska	PROPN
fens-599	75	121	,	,	PUNCT
fens-599	75	122	sasho	sasho	NOUN
fens-599	75	123	bojkovski	bojkovski	ADJ
fens-599	75	124	,	,	PUNCT
fens-599	75	125	modern	modern	ADJ
fens-599	75	126	aspects	aspect	NOUN
fens-599	75	127	of	of	ADP
fens-599	75	128	marketing	marketing	NOUN
fens-599	75	129	research	research	NOUN
fens-599	75	130	application	application	NOUN
fens-599	75	131	as	as	ADP
fens-599	75	132	determinant	determinant	ADJ
fens-599	75	133	of	of	ADP
fens-599	75	134	promotional	promotional	ADJ
fens-599	75	135	mix	mix	NOUN
fens-599	75	136	in	in	ADP
fens-599	75	137	business	business	NOUN
fens-599	75	138	entities	entity	NOUN
fens-599	75	139	from	from	ADP
fens-599	75	140	milk	milk	NOUN
fens-599	75	141	processing	processing	NOUN
fens-599	75	142	industry	industry	NOUN
fens-599	75	143	in	in	ADP
fens-599	75	144	the	the	DET
fens-599	75	145	republic	republic	NOUN
fens-599	75	146	of	of	ADP
fens-599	75	147	macedonia	macedonia	PROPN
fens-599	75	148	,	,	PUNCT
fens-599	75	149	food	food	NOUN
fens-599	75	150	and	and	CCONJ
fens-599	75	151	environment	environment	NOUN
fens-599	75	152	safety	safety	NOUN
fens-599	75	153	,	,	PUNCT
fens-599	75	154	volume	volume	NOUN
fens-599	75	155	xvii	xvii	PROPN
fens-599	75	156	,	,	PUNCT
fens-599	75	157	issue	issue	NOUN
fens-599	75	158	3	3	NUM
fens-599	75	159	–	–	SYM
fens-599	75	160	2018	2018	NUM
fens-599	75	161	,	,	PUNCT
fens-599	75	162	pag	pag	PROPN
fens-599	75	163	.	.	PROPN
fens-599	75	164	309	309	NUM
fens-599	75	165	316	316	NUM
fens-599	75	166	315	315	NUM
fens-599	75	167	their	their	PRON
fens-599	75	168	promotion	promotion	NOUN
fens-599	75	169	campaign	campaign	NOUN
fens-599	75	170	and	and	CCONJ
fens-599	75	171	therefore	therefore	ADV
fens-599	75	172	certain	certain	ADJ
fens-599	75	173	marketing	marketing	NOUN
fens-599	75	174	activities	activity	NOUN
fens-599	75	175	that	that	PRON
fens-599	75	176	would	would	AUX
fens-599	75	177	contribute	contribute	VERB
fens-599	75	178	to	to	PART
fens-599	75	179	increase	increase	VERB
fens-599	75	180	the	the	DET
fens-599	75	181	sales	sale	NOUN
fens-599	75	182	of	of	ADP
fens-599	75	183	their	their	PRON
fens-599	75	184	products	product	NOUN
fens-599	75	185	,	,	PUNCT
fens-599	75	186	and	and	CCONJ
fens-599	75	187	thereby	thereby	ADV
fens-599	75	188	making	make	VERB
fens-599	75	189	bigger	big	ADJ
fens-599	75	190	profit	profit	NOUN
fens-599	75	191	,	,	PUNCT
fens-599	75	192	should	should	AUX
fens-599	75	193	be	be	AUX
fens-599	75	194	performed	perform	VERB
fens-599	75	195	(	(	PUNCT
fens-599	75	196	figure	figure	NOUN
fens-599	75	197	2	2	NUM
fens-599	75	198	)	)	PUNCT
fens-599	75	199	.	.	PUNCT
fens-599	76	1	fig	fig	NOUN
fens-599	76	2	.	.	PUNCT
fens-599	77	1	2	2	X
fens-599	77	2	.	.	X
fens-599	77	3	perceiving	perceive	VERB
fens-599	77	4	the	the	DET
fens-599	77	5	effects	effect	NOUN
fens-599	77	6	from	from	ADP
fens-599	77	7	used	use	VERB
fens-599	77	8	promotion	promotion	NOUN
fens-599	77	9	campaign	campaign	NOUN
fens-599	77	10	resource	resource	NOUN
fens-599	77	11	:	:	PUNCT
fens-599	77	12	own	own	ADJ
fens-599	77	13	research	research	NOUN
fens-599	77	14	results	result	VERB
fens-599	77	15	the	the	DET
fens-599	77	16	market	market	NOUN
fens-599	77	17	research	research	NOUN
fens-599	77	18	is	be	AUX
fens-599	77	19	a	a	DET
fens-599	77	20	process	process	NOUN
fens-599	77	21	of	of	ADP
fens-599	77	22	gathering	gather	VERB
fens-599	77	23	data	datum	NOUN
fens-599	77	24	in	in	ADP
fens-599	77	25	order	order	NOUN
fens-599	77	26	to	to	PART
fens-599	77	27	determine	determine	VERB
fens-599	77	28	whether	whether	SCONJ
fens-599	77	29	certain	certain	ADJ
fens-599	77	30	product	product	NOUN
fens-599	77	31	of	of	ADP
fens-599	77	32	service	service	NOUN
fens-599	77	33	is	be	AUX
fens-599	77	34	going	go	VERB
fens-599	77	35	to	to	PART
fens-599	77	36	satisfy	satisfy	VERB
fens-599	77	37	the	the	DET
fens-599	77	38	potential	potential	ADJ
fens-599	77	39	consumers	consumer	NOUN
fens-599	77	40	’	'	PUNCT
fens-599	77	41	needs	need	NOUN
fens-599	77	42	.	.	PUNCT
fens-599	78	1	information	information	NOUN
fens-599	78	2	about	about	ADP
fens-599	78	3	its	its	PRON
fens-599	78	4	competitors	competitor	NOUN
fens-599	78	5	,	,	PUNCT
fens-599	78	6	economic	economic	ADJ
fens-599	78	7	changes	change	NOUN
fens-599	78	8	,	,	PUNCT
fens-599	78	9	demography	demography	NOUN
fens-599	78	10	,	,	PUNCT
fens-599	78	11	current	current	ADJ
fens-599	78	12	market	market	NOUN
fens-599	78	13	trends	trend	NOUN
fens-599	78	14	and	and	CCONJ
fens-599	78	15	consumers	consumer	NOUN
fens-599	78	16	’	’	PART
fens-599	78	17	habits	habit	NOUN
fens-599	78	18	could	could	AUX
fens-599	78	19	be	be	AUX
fens-599	78	20	obtained	obtain	VERB
fens-599	78	21	by	by	ADP
fens-599	78	22	efficient	efficient	ADJ
fens-599	78	23	research	research	NOUN
fens-599	78	24	.	.	PUNCT
fens-599	79	1	the	the	DET
fens-599	79	2	market	market	NOUN
fens-599	79	3	research	research	NOUN
fens-599	79	4	could	could	AUX
fens-599	79	5	help	help	VERB
fens-599	79	6	the	the	DET
fens-599	79	7	companies	company	NOUN
fens-599	79	8	to	to	PART
fens-599	79	9	find	find	VERB
fens-599	79	10	out	out	ADP
fens-599	79	11	all	all	PRON
fens-599	79	12	of	of	ADP
fens-599	79	13	their	their	PRON
fens-599	79	14	competitors	competitor	NOUN
fens-599	79	15	,	,	PUNCT
fens-599	79	16	to	to	PART
fens-599	79	17	follow	follow	VERB
fens-599	79	18	their	their	PRON
fens-599	79	19	progress	progress	NOUN
fens-599	79	20	,	,	PUNCT
fens-599	79	21	as	as	ADV
fens-599	79	22	well	well	ADV
fens-599	79	23	as	as	ADP
fens-599	79	24	the	the	DET
fens-599	79	25	competitors	competitor	NOUN
fens-599	79	26	’	’	PART
fens-599	79	27	growth	growth	NOUN
fens-599	79	28	,	,	PUNCT
fens-599	79	29	and	and	CCONJ
fens-599	79	30	in	in	ADP
fens-599	79	31	that	that	DET
fens-599	79	32	way	way	NOUN
fens-599	79	33	,	,	PUNCT
fens-599	79	34	they	they	PRON
fens-599	79	35	can	can	AUX
fens-599	79	36	develop	develop	VERB
fens-599	79	37	business	business	NOUN
fens-599	79	38	strategies	strategy	NOUN
fens-599	79	39	which	which	PRON
fens-599	79	40	will	will	AUX
fens-599	79	41	take	take	VERB
fens-599	79	42	him	he	PRON
fens-599	79	43	a	a	DET
fens-599	79	44	step	step	NOUN
fens-599	79	45	in	in	ADP
fens-599	79	46	front	front	NOUN
fens-599	79	47	of	of	ADP
fens-599	79	48	his	his	PRON
fens-599	79	49	competitors	competitor	NOUN
fens-599	79	50	.	.	PUNCT
fens-599	80	1	also	also	ADV
fens-599	80	2	,	,	PUNCT
fens-599	80	3	the	the	DET
fens-599	80	4	loss	loss	NOUN
fens-599	80	5	of	of	ADP
fens-599	80	6	a	a	DET
fens-599	80	7	business	business	NOUN
fens-599	80	8	could	could	AUX
fens-599	80	9	be	be	AUX
fens-599	80	10	decreased	decrease	VERB
fens-599	80	11	by	by	ADP
fens-599	80	12	market	market	NOUN
fens-599	80	13	research	research	NOUN
fens-599	80	14	,	,	PUNCT
fens-599	80	15	it	it	PRON
fens-599	80	16	bring	bring	VERB
fens-599	80	17	success	success	NOUN
fens-599	80	18	to	to	ADP
fens-599	80	19	marketing	marketing	NOUN
fens-599	80	20	campaigns	campaign	NOUN
fens-599	80	21	and	and	CCONJ
fens-599	80	22	guarantees	guarantee	VERB
fens-599	80	23	successful	successful	ADJ
fens-599	80	24	sales	sale	NOUN
fens-599	80	25	.	.	PUNCT
fens-599	81	1	it	it	PRON
fens-599	81	2	means	mean	VERB
fens-599	81	3	that	that	SCONJ
fens-599	81	4	the	the	DET
fens-599	81	5	market	market	NOUN
fens-599	81	6	research	research	NOUN
fens-599	81	7	helps	help	VERB
fens-599	81	8	in	in	ADP
fens-599	81	9	the	the	DET
fens-599	81	10	design	design	NOUN
fens-599	81	11	of	of	ADP
fens-599	81	12	marketing	marketing	NOUN
fens-599	81	13	campaigns	campaign	NOUN
fens-599	81	14	which	which	PRON
fens-599	81	15	are	be	AUX
fens-599	81	16	directly	directly	ADV
fens-599	81	17	concentrated	concentrate	VERB
fens-599	81	18	on	on	ADP
fens-599	81	19	the	the	DET
fens-599	81	20	interest	interest	NOUN
fens-599	81	21	of	of	ADP
fens-599	81	22	the	the	DET
fens-599	81	23	potential	potential	ADJ
fens-599	81	24	consumers	consumer	NOUN
fens-599	81	25	and	and	CCONJ
fens-599	81	26	helps	help	VERB
fens-599	81	27	to	to	PART
fens-599	81	28	increase	increase	VERB
fens-599	81	29	the	the	DET
fens-599	81	30	sales	sale	NOUN
fens-599	81	31	.	.	PUNCT
fens-599	82	1	besides	besides	SCONJ
fens-599	82	2	that	that	PRON
fens-599	82	3	,	,	PUNCT
fens-599	82	4	market	market	NOUN
fens-599	82	5	research	research	NOUN
fens-599	82	6	could	could	AUX
fens-599	82	7	also	also	ADV
fens-599	82	8	be	be	AUX
fens-599	82	9	conducted	conduct	VERB
fens-599	82	10	in	in	ADP
fens-599	82	11	order	order	NOUN
fens-599	82	12	to	to	PART
fens-599	82	13	perceive	perceive	VERB
fens-599	82	14	the	the	DET
fens-599	82	15	effects	effect	NOUN
fens-599	82	16	from	from	ADP
fens-599	82	17	performed	perform	VERB
fens-599	82	18	promotional	promotional	ADJ
fens-599	82	19	activities	activity	NOUN
fens-599	82	20	.	.	PUNCT
fens-599	83	1	so	so	ADV
fens-599	83	2	,	,	PUNCT
fens-599	83	3	to	to	ADP
fens-599	83	4	the	the	DET
fens-599	83	5	question	question	NOUN
fens-599	83	6	“	"	PUNCT
fens-599	83	7	have	have	AUX
fens-599	83	8	you	you	PRON
fens-599	83	9	conducted	conduct	VERB
fens-599	83	10	market	market	NOUN
fens-599	83	11	research	research	NOUN
fens-599	83	12	in	in	ADP
fens-599	83	13	order	order	NOUN
fens-599	83	14	to	to	PART
fens-599	83	15	perceive	perceive	VERB
fens-599	83	16	the	the	DET
fens-599	83	17	effects	effect	NOUN
fens-599	83	18	from	from	ADP
fens-599	83	19	performed	perform	VERB
fens-599	83	20	promotional	promotional	ADJ
fens-599	83	21	activities	activity	NOUN
fens-599	83	22	”	"	PUNCT
fens-599	83	23	,	,	PUNCT
fens-599	83	24	77	77	NUM
fens-599	83	25	%	%	NOUN
fens-599	83	26	of	of	ADP
fens-599	83	27	the	the	DET
fens-599	83	28	companies	company	NOUN
fens-599	83	29	from	from	ADP
fens-599	83	30	milk	milk	NOUN
fens-599	83	31	processing	processing	NOUN
fens-599	83	32	industry	industry	NOUN
fens-599	83	33	included	include	VERB
fens-599	83	34	in	in	ADP
fens-599	83	35	the	the	DET
fens-599	83	36	research	research	NOUN
fens-599	83	37	answered	answer	VERB
fens-599	83	38	that	that	SCONJ
fens-599	83	39	they	they	PRON
fens-599	83	40	have	have	AUX
fens-599	83	41	done	do	VERB
fens-599	83	42	a	a	DET
fens-599	83	43	market	market	NOUN
fens-599	83	44	research	research	NOUN
fens-599	83	45	;	;	PUNCT
fens-599	83	46	while	while	SCONJ
fens-599	83	47	23	23	NUM
fens-599	83	48	%	%	NOUN
fens-599	83	49	answered	answer	VERB
fens-599	83	50	that	that	SCONJ
fens-599	83	51	they	they	PRON
fens-599	83	52	have	have	AUX
fens-599	83	53	not	not	PART
fens-599	83	54	done	do	VERB
fens-599	83	55	a	a	DET
fens-599	83	56	market	market	NOUN
fens-599	83	57	research	research	NOUN
fens-599	83	58	,	,	PUNCT
fens-599	83	59	and	and	CCONJ
fens-599	83	60	and	and	CCONJ
fens-599	83	61	these	these	PRON
fens-599	83	62	are	be	AUX
fens-599	83	63	actually	actually	ADV
fens-599	83	64	small	small	ADJ
fens-599	83	65	companies	company	NOUN
fens-599	83	66	which	which	PRON
fens-599	83	67	did	do	AUX
fens-599	83	68	not	not	PART
fens-599	83	69	conduct	conduct	VERB
fens-599	83	70	a	a	DET
fens-599	83	71	market	market	NOUN
fens-599	83	72	research	research	NOUN
fens-599	83	73	to	to	PART
fens-599	83	74	mesure	mesure	VERB
fens-599	83	75	the	the	DET
fens-599	83	76	effect	effect	NOUN
fens-599	83	77	of	of	ADP
fens-599	83	78	the	the	DET
fens-599	83	79	marketing	marketing	NOUN
fens-599	83	80	campaign	campaign	NOUN
fens-599	83	81	.	.	PUNCT
fens-599	84	1	because	because	SCONJ
fens-599	84	2	of	of	ADP
fens-599	84	3	lack	lack	NOUN
fens-599	84	4	of	of	ADP
fens-599	84	5	financial	financial	ADJ
fens-599	84	6	assets	asset	NOUN
fens-599	84	7	,	,	PUNCT
fens-599	84	8	are	be	AUX
fens-599	84	9	not	not	PART
fens-599	84	10	able	able	ADJ
fens-599	84	11	to	to	PART
fens-599	84	12	invest	invest	VERB
fens-599	84	13	a	a	DET
fens-599	84	14	lot	lot	NOUN
fens-599	84	15	in	in	ADP
fens-599	84	16	promotion	promotion	NOUN
fens-599	84	17	of	of	ADP
fens-599	84	18	their	their	PRON
fens-599	84	19	products	product	NOUN
fens-599	84	20	,	,	PUNCT
fens-599	84	21	which	which	PRON
fens-599	84	22	results	result	VERB
fens-599	84	23	with	with	ADP
fens-599	84	24	smaller	small	ADJ
fens-599	84	25	sales	sale	NOUN
fens-599	84	26	volume	volume	NOUN
fens-599	84	27	,	,	PUNCT
fens-599	84	28	there	there	ADV
fens-599	84	29	by	by	ADP
fens-599	84	30	smaller	small	ADJ
fens-599	84	31	profit	profit	NOUN
fens-599	84	32	,	,	PUNCT
fens-599	84	33	too	too	ADV
fens-599	84	34	(	(	PUNCT
fens-599	84	35	figure	figure	NOUN
fens-599	84	36	3	3	NUM
fens-599	84	37	)	)	PUNCT
fens-599	84	38	.	.	PUNCT
fens-599	85	1	fig	fig	NOUN
fens-599	85	2	.	.	PUNCT
fens-599	86	1	3	3	X
fens-599	86	2	.	.	X
fens-599	86	3	perceiving	perceive	VERB
fens-599	86	4	the	the	DET
fens-599	86	5	effects	effect	NOUN
fens-599	86	6	from	from	ADP
fens-599	86	7	used	use	VERB
fens-599	86	8	promotion	promotion	NOUN
fens-599	86	9	campaign	campaign	NOUN
fens-599	86	10	resource	resource	NOUN
fens-599	86	11	:	:	PUNCT
fens-599	86	12	own	own	ADJ
fens-599	86	13	research	research	NOUN
fens-599	86	14	results	result	VERB
fens-599	86	15	4	4	NUM
fens-599	86	16	.	.	PUNCT
fens-599	87	1	conclusion	conclusion	NOUN
fens-599	87	2	buyers	buyer	NOUN
fens-599	87	3	make	make	VERB
fens-599	87	4	buying	buying	NOUN
fens-599	87	5	decisions	decision	NOUN
fens-599	87	6	in	in	ADP
fens-599	87	7	different	different	ADJ
fens-599	87	8	ways	way	NOUN
fens-599	87	9	and	and	CCONJ
fens-599	87	10	with	with	ADP
fens-599	87	11	different	different	ADJ
fens-599	87	12	reasons	reason	NOUN
fens-599	87	13	.	.	PUNCT
fens-599	88	1	in	in	ADP
fens-599	88	2	order	order	NOUN
fens-599	88	3	to	to	PART
fens-599	88	4	be	be	AUX
fens-599	88	5	able	able	ADJ
fens-599	88	6	to	to	PART
fens-599	88	7	attract	attract	VERB
fens-599	88	8	the	the	DET
fens-599	88	9	buyers	buyer	NOUN
fens-599	88	10	,	,	PUNCT
fens-599	88	11	the	the	DET
fens-599	88	12	reason	reason	NOUN
fens-599	88	13	for	for	ADP
fens-599	88	14	which	which	PRON
fens-599	88	15	they	they	PRON
fens-599	88	16	acquire	acquire	VERB
fens-599	88	17	a	a	DET
fens-599	88	18	certain	certain	ADJ
fens-599	88	19	product	product	NOUN
fens-599	88	20	,	,	PUNCT
fens-599	88	21	they	they	PRON
fens-599	88	22	should	should	AUX
fens-599	88	23	be	be	AUX
fens-599	88	24	familiar	familiar	ADJ
fens-599	88	25	with	with	ADP
fens-599	88	26	.	.	PUNCT
fens-599	89	1	since	since	SCONJ
fens-599	89	2	he	he	PRON
fens-599	89	3	knows	know	VERB
fens-599	89	4	that	that	SCONJ
fens-599	89	5	,	,	PUNCT
fens-599	89	6	the	the	DET
fens-599	89	7	producer	producer	NOUN
fens-599	89	8	is	be	AUX
fens-599	89	9	able	able	ADJ
fens-599	89	10	to	to	PART
fens-599	89	11	direct	direct	VERB
fens-599	89	12	the	the	DET
fens-599	89	13	promotional	promotional	ADJ
fens-599	89	14	activities	activity	NOUN
fens-599	89	15	towards	towards	ADP
fens-599	89	16	buyers	buyer	NOUN
fens-599	89	17	,	,	PUNCT
fens-599	89	18	in	in	ADP
fens-599	89	19	order	order	NOUN
fens-599	89	20	to	to	PART
fens-599	89	21	inform	inform	VERB
fens-599	89	22	,	,	PUNCT
fens-599	89	23	intrigue	intrigue	NOUN
fens-599	89	24	and	and	CCONJ
fens-599	89	25	persuade	persuade	VERB
fens-599	89	26	them	they	PRON
fens-599	89	27	to	to	PART
fens-599	89	28	buy	buy	VERB
fens-599	89	29	his	his	PRON
fens-599	89	30	products	product	NOUN
fens-599	89	31	.	.	PUNCT
fens-599	90	1	business	business	NOUN
fens-599	90	2	entities	entity	NOUN
fens-599	90	3	from	from	ADP
fens-599	90	4	milk	milk	NOUN
fens-599	90	5	processing	processing	NOUN
fens-599	90	6	industry	industry	NOUN
fens-599	90	7	in	in	ADP
fens-599	90	8	the	the	DET
fens-599	90	9	republic	republic	NOUN
fens-599	90	10	of	of	ADP
fens-599	90	11	macedonia	macedonia	PROPN
fens-599	90	12	pay	pay	VERB
fens-599	90	13	great	great	ADJ
fens-599	90	14	attention	attention	NOUN
fens-599	90	15	to	to	ADP
fens-599	90	16	the	the	DET
fens-599	90	17	way	way	NOUN
fens-599	90	18	of	of	ADP
fens-599	90	19	promoting	promote	VERB
fens-599	90	20	their	their	PRON
fens-599	90	21	products	product	NOUN
fens-599	90	22	,	,	PUNCT
fens-599	90	23	especially	especially	ADV
fens-599	90	24	bigger	big	ADJ
fens-599	90	25	companies	company	NOUN
fens-599	90	26	from	from	ADP
fens-599	90	27	this	this	DET
fens-599	90	28	area	area	NOUN
fens-599	90	29	,	,	PUNCT
fens-599	90	30	and	and	CCONJ
fens-599	90	31	therefore	therefore	ADV
fens-599	90	32	they	they	PRON
fens-599	90	33	can	can	AUX
fens-599	90	34	assess	assess	VERB
fens-599	90	35	the	the	DET
fens-599	90	36	effects	effect	NOUN
fens-599	90	37	of	of	ADP
fens-599	90	38	performed	perform	VERB
fens-599	90	39	promotions	promotion	NOUN
fens-599	90	40	.	.	PUNCT
fens-599	91	1	they	they	PRON
fens-599	91	2	perform	perform	VERB
fens-599	91	3	their	their	PRON
fens-599	91	4	promotional	promotional	ADJ
fens-599	91	5	campaigns	campaign	NOUN
fens-599	91	6	in	in	ADP
fens-599	91	7	very	very	ADV
fens-599	91	8	creative	creative	ADJ
fens-599	91	9	way	way	NOUN
fens-599	91	10	,	,	PUNCT
fens-599	91	11	using	use	VERB
fens-599	91	12	different	different	ADJ
fens-599	91	13	combinations	combination	NOUN
fens-599	91	14	of	of	ADP
fens-599	91	15	assets	asset	NOUN
fens-599	91	16	and	and	CCONJ
fens-599	91	17	media	medium	NOUN
fens-599	91	18	,	,	PUNCT
fens-599	91	19	following	follow	VERB
fens-599	91	20	the	the	DET
fens-599	91	21	latest	late	ADJ
fens-599	91	22	trends	trend	NOUN
fens-599	91	23	of	of	ADP
fens-599	91	24	promotion	promotion	NOUN
fens-599	91	25	.	.	PUNCT
fens-599	92	1	however	however	ADV
fens-599	92	2	,	,	PUNCT
fens-599	92	3	smaller	small	ADJ
fens-599	92	4	companies	company	NOUN
fens-599	92	5	,	,	PUNCT
fens-599	92	6	because	because	SCONJ
fens-599	92	7	of	of	ADP
fens-599	92	8	lack	lack	NOUN
fens-599	92	9	of	of	ADP
fens-599	92	10	financial	financial	ADJ
fens-599	92	11	assets	asset	NOUN
fens-599	92	12	,	,	PUNCT
fens-599	92	13	are	be	AUX
fens-599	92	14	not	not	PART
fens-599	92	15	food	food	NOUN
fens-599	92	16	and	and	CCONJ
fens-599	92	17	environment	environment	NOUN
fens-599	92	18	safety	safety	NOUN
fens-599	92	19	journal	journal	NOUN
fens-599	92	20	of	of	ADP
fens-599	92	21	faculty	faculty	NOUN
fens-599	92	22	of	of	ADP
fens-599	92	23	food	food	NOUN
fens-599	92	24	engineering	engineering	NOUN
fens-599	92	25	,	,	PUNCT
fens-599	92	26	ştefan	ştefan	PROPN
fens-599	92	27	cel	cel	PROPN
fens-599	92	28	mare	mare	PROPN
fens-599	92	29	university	university	PROPN
fens-599	92	30	suceava	suceava	PROPN
fens-599	92	31	volume	volume	PROPN
fens-599	92	32	xvii	xvii	PROPN
fens-599	92	33	,	,	PUNCT
fens-599	92	34	issue	issue	NOUN
fens-599	92	35	3	3	NUM
fens-599	92	36	–	–	SYM
fens-599	92	37	2018	2018	NUM
fens-599	92	38	katerina	katerina	PROPN
fens-599	92	39	bojkovska	bojkovska	PROPN
fens-599	92	40	,	,	PUNCT
fens-599	92	41	fanche	fanche	PROPN
fens-599	92	42	joshevska	joshevska	PROPN
fens-599	92	43	,	,	PUNCT
fens-599	92	44	andrijana	andrijana	PROPN
fens-599	92	45	velevska	velevska	PROPN
fens-599	92	46	,	,	PUNCT
fens-599	92	47	sasho	sasho	NOUN
fens-599	92	48	bojkovski	bojkovski	ADJ
fens-599	92	49	,	,	PUNCT
fens-599	92	50	modern	modern	ADJ
fens-599	92	51	aspects	aspect	NOUN
fens-599	92	52	of	of	ADP
fens-599	92	53	marketing	marketing	NOUN
fens-599	92	54	research	research	NOUN
fens-599	92	55	application	application	NOUN
fens-599	92	56	as	as	ADP
fens-599	92	57	determinant	determinant	ADJ
fens-599	92	58	of	of	ADP
fens-599	92	59	promotional	promotional	ADJ
fens-599	92	60	mix	mix	NOUN
fens-599	92	61	in	in	ADP
fens-599	92	62	business	business	NOUN
fens-599	92	63	entities	entity	NOUN
fens-599	92	64	from	from	ADP
fens-599	92	65	milk	milk	NOUN
fens-599	92	66	processing	processing	NOUN
fens-599	92	67	industry	industry	NOUN
fens-599	92	68	in	in	ADP
fens-599	92	69	the	the	DET
fens-599	92	70	republic	republic	NOUN
fens-599	92	71	of	of	ADP
fens-599	92	72	macedonia	macedonia	PROPN
fens-599	92	73	,	,	PUNCT
fens-599	92	74	food	food	NOUN
fens-599	92	75	and	and	CCONJ
fens-599	92	76	environment	environment	NOUN
fens-599	92	77	safety	safety	NOUN
fens-599	92	78	,	,	PUNCT
fens-599	92	79	volume	volume	NOUN
fens-599	92	80	xvii	xvii	PROPN
fens-599	92	81	,	,	PUNCT
fens-599	92	82	issue	issue	NOUN
fens-599	92	83	3	3	NUM
fens-599	92	84	–	–	SYM
fens-599	92	85	2018	2018	NUM
fens-599	92	86	,	,	PUNCT
fens-599	92	87	pag	pag	PROPN
fens-599	92	88	.	.	PROPN
fens-599	92	89	309	309	NUM
fens-599	92	90	316	316	NUM
fens-599	92	91	316	316	NUM
fens-599	92	92	able	able	ADJ
fens-599	92	93	to	to	PART
fens-599	92	94	invest	invest	VERB
fens-599	92	95	a	a	DET
fens-599	92	96	lot	lot	NOUN
fens-599	92	97	in	in	ADP
fens-599	92	98	promotion	promotion	NOUN
fens-599	92	99	of	of	ADP
fens-599	92	100	their	their	PRON
fens-599	92	101	products	product	NOUN
fens-599	92	102	,	,	PUNCT
fens-599	92	103	which	which	PRON
fens-599	92	104	results	result	VERB
fens-599	92	105	in	in	ADP
fens-599	92	106	smaller	small	ADJ
fens-599	92	107	sales	sale	NOUN
fens-599	92	108	volume	volume	NOUN
fens-599	92	109	,	,	PUNCT
fens-599	92	110	thereby	thereby	ADV
fens-599	92	111	a	a	DET
fens-599	92	112	smaller	small	ADJ
fens-599	92	113	profit	profit	NOUN
fens-599	92	114	,	,	PUNCT
fens-599	92	115	too	too	ADV
fens-599	92	116	.	.	PUNCT
fens-599	93	1	in	in	ADP
fens-599	93	2	recent	recent	ADJ
fens-599	93	3	years	year	NOUN
fens-599	93	4	,	,	PUNCT
fens-599	93	5	the	the	DET
fens-599	93	6	internet	internet	NOUN
fens-599	93	7	is	be	AUX
fens-599	93	8	experiencing	experience	VERB
fens-599	93	9	big	big	ADJ
fens-599	93	10	expansion	expansion	NOUN
fens-599	93	11	,	,	PUNCT
fens-599	93	12	so	so	SCONJ
fens-599	93	13	it	it	PRON
fens-599	93	14	would	would	AUX
fens-599	93	15	be	be	AUX
fens-599	93	16	good	good	ADJ
fens-599	93	17	for	for	SCONJ
fens-599	93	18	the	the	DET
fens-599	93	19	companies	company	NOUN
fens-599	93	20	from	from	ADP
fens-599	93	21	the	the	DET
fens-599	93	22	milk	milk	NOUN
fens-599	93	23	processing	processing	NOUN
fens-599	93	24	industry	industry	NOUN
fens-599	93	25	to	to	PART
fens-599	93	26	use	use	VERB
fens-599	93	27	it	it	PRON
fens-599	93	28	in	in	ADP
fens-599	93	29	order	order	NOUN
fens-599	93	30	to	to	PART
fens-599	93	31	promote	promote	VERB
fens-599	93	32	their	their	PRON
fens-599	93	33	products	product	NOUN
fens-599	93	34	,	,	PUNCT
fens-599	93	35	as	as	ADV
fens-599	93	36	much	much	ADV
fens-599	93	37	as	as	ADP
fens-599	93	38	possible	possible	ADJ
fens-599	93	39	.	.	PUNCT
fens-599	94	1	any	any	DET
fens-599	94	2	information	information	NOUN
fens-599	94	3	could	could	AUX
fens-599	94	4	be	be	AUX
fens-599	94	5	obtained	obtain	VERB
fens-599	94	6	very	very	ADV
fens-599	94	7	quickly	quickly	ADV
fens-599	94	8	via	via	ADP
fens-599	94	9	internet	internet	NOUN
fens-599	94	10	,	,	PUNCT
fens-599	94	11	so	so	SCONJ
fens-599	94	12	consumers	consumer	NOUN
fens-599	94	13	can	can	AUX
fens-599	94	14	be	be	AUX
fens-599	94	15	informed	inform	VERB
fens-599	94	16	about	about	ADP
fens-599	94	17	certain	certain	ADJ
fens-599	94	18	companies	company	NOUN
fens-599	94	19	and	and	CCONJ
fens-599	94	20	their	their	PRON
fens-599	94	21	products	product	NOUN
fens-599	94	22	in	in	ADP
fens-599	94	23	really	really	ADV
fens-599	94	24	easy	easy	ADJ
fens-599	94	25	way	way	NOUN
fens-599	94	26	,	,	PUNCT
fens-599	94	27	and	and	CCONJ
fens-599	94	28	thereby	thereby	ADV
fens-599	94	29	an	an	DET
fens-599	94	30	increase	increase	NOUN
fens-599	94	31	in	in	ADP
fens-599	94	32	sales	sale	NOUN
fens-599	94	33	volume	volume	NOUN
fens-599	94	34	could	could	AUX
fens-599	94	35	be	be	AUX
fens-599	94	36	expected	expect	VERB
fens-599	94	37	.	.	PUNCT
fens-599	95	1	from	from	ADP
fens-599	95	2	all	all	PRON
fens-599	95	3	above	above	ADV
fens-599	95	4	,	,	PUNCT
fens-599	95	5	it	it	PRON
fens-599	95	6	could	could	AUX
fens-599	95	7	be	be	AUX
fens-599	95	8	concluded	conclude	VERB
fens-599	95	9	that	that	SCONJ
fens-599	95	10	the	the	DET
fens-599	95	11	main	main	ADJ
fens-599	95	12	function	function	NOUN
fens-599	95	13	of	of	ADP
fens-599	95	14	promotion	promotion	NOUN
fens-599	95	15	is	be	AUX
fens-599	95	16	to	to	PART
fens-599	95	17	provide	provide	VERB
fens-599	95	18	information	information	NOUN
fens-599	95	19	on	on	ADP
fens-599	95	20	products	product	NOUN
fens-599	95	21	and	and	CCONJ
fens-599	95	22	services	service	NOUN
fens-599	95	23	,	,	PUNCT
fens-599	95	24	to	to	PART
fens-599	95	25	transmit	transmit	VERB
fens-599	95	26	suggestions	suggestion	NOUN
fens-599	95	27	and	and	CCONJ
fens-599	95	28	ideas	idea	NOUN
fens-599	95	29	and	and	CCONJ
fens-599	95	30	to	to	PART
fens-599	95	31	encourage	encourage	VERB
fens-599	95	32	the	the	DET
fens-599	95	33	acquisition	acquisition	NOUN
fens-599	95	34	process	process	NOUN
fens-599	95	35	,	,	PUNCT
fens-599	95	36	having	have	VERB
fens-599	95	37	in	in	ADP
fens-599	95	38	view	view	NOUN
fens-599	95	39	that	that	SCONJ
fens-599	95	40	the	the	DET
fens-599	95	41	objective	objective	NOUN
fens-599	95	42	of	of	ADP
fens-599	95	43	marketing	marketing	NOUN
fens-599	95	44	research	research	NOUN
fens-599	95	45	is	be	AUX
fens-599	95	46	to	to	PART
fens-599	95	47	obtain	obtain	VERB
fens-599	95	48	information	information	NOUN
fens-599	95	49	about	about	ADP
fens-599	95	50	the	the	DET
fens-599	95	51	market	market	NOUN
fens-599	95	52	,	,	PUNCT
fens-599	95	53	that	that	ADV
fens-599	95	54	is	is	ADV
fens-599	95	55	,	,	PUNCT
fens-599	95	56	the	the	DET
fens-599	95	57	existing	exist	VERB
fens-599	95	58	and	and	CCONJ
fens-599	95	59	potential	potential	ADJ
fens-599	95	60	buyers	buyer	NOUN
fens-599	95	61	,	,	PUNCT
fens-599	95	62	in	in	ADP
fens-599	95	63	order	order	NOUN
fens-599	95	64	to	to	PART
fens-599	95	65	determine	determine	VERB
fens-599	95	66	current	current	ADJ
fens-599	95	67	and	and	CCONJ
fens-599	95	68	future	future	ADJ
fens-599	95	69	needs	need	NOUN
fens-599	95	70	and	and	CCONJ
fens-599	95	71	priorities	priority	NOUN
fens-599	95	72	,	,	PUNCT
fens-599	95	73	attitudes	attitude	NOUN
fens-599	95	74	and	and	CCONJ
fens-599	95	75	behavior	behavior	NOUN
fens-599	95	76	on	on	ADP
fens-599	95	77	the	the	DET
fens-599	95	78	market	market	NOUN
fens-599	95	79	,	,	PUNCT
fens-599	95	80	and	and	CCONJ
fens-599	95	81	to	to	PART
fens-599	95	82	determine	determine	VERB
fens-599	95	83	the	the	DET
fens-599	95	84	value	value	NOUN
fens-599	95	85	and	and	CCONJ
fens-599	95	86	changes	change	NOUN
fens-599	95	87	in	in	ADP
fens-599	95	88	the	the	DET
fens-599	95	89	business	business	NOUN
fens-599	95	90	environment	environment	NOUN
fens-599	95	91	that	that	PRON
fens-599	95	92	could	could	AUX
fens-599	95	93	affect	affect	VERB
fens-599	95	94	the	the	DET
fens-599	95	95	size	size	NOUN
fens-599	95	96	and	and	CCONJ
fens-599	95	97	nature	nature	NOUN
fens-599	95	98	of	of	ADP
fens-599	95	99	the	the	DET
fens-599	95	100	market	market	NOUN
fens-599	95	101	in	in	ADP
fens-599	95	102	future	future	NOUN
fens-599	95	103	.	.	PUNCT
fens-599	96	1	if	if	SCONJ
fens-599	96	2	all	all	PRON
fens-599	96	3	of	of	ADP
fens-599	96	4	that	that	PRON
fens-599	96	5	is	be	AUX
fens-599	96	6	familiar	familiar	ADJ
fens-599	96	7	to	to	ADP
fens-599	96	8	the	the	DET
fens-599	96	9	marketing	marketing	NOUN
fens-599	96	10	managers	manager	NOUN
fens-599	96	11	in	in	ADP
fens-599	96	12	the	the	DET
fens-599	96	13	companies	company	NOUN
fens-599	96	14	from	from	ADP
fens-599	96	15	any	any	DET
fens-599	96	16	industry	industry	NOUN
fens-599	96	17	,	,	PUNCT
fens-599	96	18	as	as	ADV
fens-599	96	19	well	well	ADV
fens-599	96	20	as	as	ADP
fens-599	96	21	the	the	DET
fens-599	96	22	marketing	marketing	NOUN
fens-599	96	23	managers	manager	NOUN
fens-599	96	24	in	in	ADP
fens-599	96	25	the	the	DET
fens-599	96	26	companies	company	NOUN
fens-599	96	27	from	from	ADP
fens-599	96	28	milk	milk	NOUN
fens-599	96	29	processing	processing	NOUN
fens-599	96	30	industry	industry	NOUN
fens-599	96	31	,	,	PUNCT
fens-599	96	32	it	it	PRON
fens-599	96	33	will	will	AUX
fens-599	96	34	be	be	AUX
fens-599	96	35	much	much	ADV
fens-599	96	36	easier	easy	ADJ
fens-599	96	37	to	to	PART
fens-599	96	38	make	make	VERB
fens-599	96	39	decision	decision	NOUN
fens-599	96	40	about	about	ADP
fens-599	96	41	the	the	DET
fens-599	96	42	type	type	NOUN
fens-599	96	43	of	of	ADP
fens-599	96	44	action	action	NOUN
fens-599	96	45	that	that	PRON
fens-599	96	46	need	need	VERB
fens-599	96	47	to	to	PART
fens-599	96	48	be	be	AUX
fens-599	96	49	taken	take	VERB
fens-599	96	50	in	in	ADP
fens-599	96	51	order	order	NOUN
fens-599	96	52	to	to	PART
fens-599	96	53	achieve	achieve	VERB
fens-599	96	54	previously	previously	ADV
fens-599	96	55	defined	define	VERB
fens-599	96	56	marketing	marketing	NOUN
fens-599	96	57	objectives	objective	NOUN
fens-599	96	58	.	.	PUNCT
fens-599	97	1	5	5	X
fens-599	97	2	.	.	NUM
fens-599	97	3	references	reference	NOUN
fens-599	97	4	[	[	X
fens-599	97	5	1	1	NUM
fens-599	97	6	]	]	PUNCT
fens-599	97	7	.	.	PUNCT
fens-599	98	1	vantamay	vantamay	PROPN
fens-599	98	2	s.	s.	PROPN
fens-599	98	3	,	,	PUNCT
fens-599	98	4	performances	performance	NOUN
fens-599	98	5	and	and	CCONJ
fens-599	98	6	measurement	measurement	NOUN
fens-599	98	7	of	of	ADP
fens-599	98	8	integrated	integrate	VERB
fens-599	98	9	marketing	marketing	NOUN
fens-599	98	10	communications	communication	NOUN
fens-599	98	11	(	(	PUNCT
fens-599	98	12	imc	imc	PROPN
fens-599	98	13	)	)	PUNCT
fens-599	98	14	of	of	ADP
fens-599	98	15	advertisers	advertiser	NOUN
fens-599	98	16	in	in	ADP
fens-599	98	17	thailand	thailand	PROPN
fens-599	98	18	,	,	PUNCT
fens-599	98	19	journal	journal	NOUN
fens-599	98	20	of	of	ADP
fens-599	98	21	global	global	ADJ
fens-599	98	22	management	management	NOUN
fens-599	98	23	:	:	PUNCT
fens-599	98	24	1	1	NUM
fens-599	98	25	-	-	SYM
fens-599	98	26	12	12	NUM
fens-599	98	27	,	,	PUNCT
fens-599	98	28	(	(	PUNCT
fens-599	98	29	2011	2011	NUM
fens-599	98	30	)	)	PUNCT
fens-599	99	1	[	[	X
fens-599	99	2	2	2	NUM
fens-599	99	3	]	]	PUNCT
fens-599	99	4	.	.	PUNCT
fens-599	100	1	kitchen	kitchen	PROPN
fens-599	100	2	p.	p.	PROPN
fens-599	100	3	j.	j.	PROPN
fens-599	100	4	,	,	PUNCT
fens-599	100	5	burgmann	burgmann	PROPN
fens-599	100	6	i.	i.	PROPN
fens-599	100	7	,	,	PUNCT
fens-599	100	8	integrated	integrate	VERB
fens-599	100	9	marketing	marketing	NOUN
fens-599	100	10	communication	communication	NOUN
fens-599	100	11	/	/	SYM
fens-599	100	12	sheth	sheth	PROPN
fens-599	100	13	j.	j.	PROPN
fens-599	100	14	,	,	PUNCT
fens-599	100	15	malhotra	malhotra	PROPN
fens-599	100	16	n.	n.	PROPN
fens-599	100	17	k.	k.	PROPN
fens-599	100	18	(	(	PUNCT
fens-599	100	19	eds	eds	PROPN
fens-599	100	20	.	.	PUNCT
fens-599	100	21	)	)	PUNCT
fens-599	100	22	.	.	PUNCT
fens-599	101	1	wiley	wiley	PROPN
fens-599	101	2	international	international	ADJ
fens-599	101	3	encyclopedia	encyclopedia	NOUN
fens-599	101	4	of	of	ADP
fens-599	101	5	marketing	marketing	NOUN
fens-599	101	6	:	:	PUNCT
fens-599	101	7	1	1	NUM
fens-599	101	8	-	-	SYM
fens-599	101	9	21	21	NUM
fens-599	101	10	(	(	PUNCT
fens-599	101	11	2010	2010	NUM
fens-599	101	12	)	)	PUNCT
fens-599	102	1	[	[	X
fens-599	102	2	3	3	NUM
fens-599	102	3	]	]	PUNCT
fens-599	102	4	.	.	PUNCT
fens-599	103	1	belch	belch	PROPN
fens-599	103	2	g.	g.	PROPN
fens-599	103	3	e.	e.	PROPN
fens-599	103	4	,	,	PUNCT
fens-599	103	5	belch	belch	PROPN
fens-599	103	6	m.	m.	NOUN
fens-599	103	7	a.	a.	PROPN
fens-599	103	8	,	,	PUNCT
fens-599	103	9	advertising	advertising	NOUN
fens-599	103	10	and	and	CCONJ
fens-599	103	11	promotion	promotion	NOUN
fens-599	103	12	:	:	PUNCT
fens-599	103	13	an	an	DET
fens-599	103	14	integrated	integrate	VERB
fens-599	103	15	marketing	marketing	NOUN
fens-599	103	16	communications	communication	NOUN
fens-599	103	17	perspective	perspective	NOUN
fens-599	103	18	.	.	PUNCT
fens-599	104	1	new	new	PROPN
fens-599	104	2	york	york	PROPN
fens-599	104	3	:	:	PUNCT
fens-599	104	4	mcgrawhill	mcgrawhill	ADJ
fens-599	104	5	education	education	NOUN
fens-599	104	6	.	.	PUNCT
fens-599	105	1	,	,	PUNCT
fens-599	105	2	10th	10th	ADJ
fens-599	105	3	ed	ed	NOUN
fens-599	105	4	:	:	PUNCT
fens-599	105	5	647	647	NUM
fens-599	105	6	-	-	SYM
fens-599	105	7	653	653	NUM
fens-599	105	8	,	,	PUNCT
fens-599	105	9	(	(	PUNCT
fens-599	105	10	2012	2012	NUM
fens-599	105	11	)	)	PUNCT
fens-599	106	1	[	[	X
fens-599	106	2	4	4	NUM
fens-599	106	3	]	]	PUNCT
fens-599	106	4	.	.	PUNCT
fens-599	107	1	moriarty	moriarty	PROPN
fens-599	107	2	s.	s.	PROPN
fens-599	107	3	,	,	PUNCT
fens-599	107	4	schultz	schultz	PROPN
fens-599	107	5	d.	d.	PROPN
fens-599	107	6	,	,	PUNCT
fens-599	107	7	four	four	NUM
fens-599	107	8	theories	theory	NOUN
fens-599	107	9	of	of	ADP
fens-599	107	10	how	how	SCONJ
fens-599	107	11	imc	imc	PROPN
fens-599	107	12	works	work	VERB
fens-599	107	13	.	.	PUNCT
fens-599	108	1	advertising	advertising	NOUN
fens-599	108	2	theory	theory	NOUN
fens-599	108	3	,	,	PUNCT
fens-599	108	4	s.	s.	PROPN
fens-599	108	5	rodgers	rodgers	PROPN
fens-599	108	6	and	and	CCONJ
fens-599	108	7	e.	e.	PROPN
fens-599	108	8	thorson	thorson	PROPN
fens-599	108	9	,	,	PUNCT
fens-599	108	10	(	(	PUNCT
fens-599	108	11	eds	ed	NOUN
fens-599	108	12	.	.	PUNCT
fens-599	108	13	)	)	PUNCT
fens-599	109	1	new	new	PROPN
fens-599	109	2	york	york	PROPN
fens-599	109	3	:	:	PUNCT
fens-599	109	4	rutledge	rutledge	PROPN
fens-599	109	5	:	:	PUNCT
fens-599	109	6	491	491	NUM
fens-599	109	7	-	-	SYM
fens-599	109	8	505	505	NUM
fens-599	109	9	,	,	PUNCT
fens-599	109	10	(	(	PUNCT
fens-599	109	11	2012	2012	NUM
fens-599	109	12	)	)	PUNCT
fens-599	110	1	[	[	X
fens-599	110	2	5	5	NUM
fens-599	110	3	]	]	PUNCT
fens-599	110	4	.	.	PUNCT
fens-599	111	1	czinkota	czinkota	ADJ
fens-599	111	2	m.	m.	PROPN
fens-599	111	3	r	r	PROPN
fens-599	111	4	..	..	PUNCT
fens-599	111	5	ronkainen	ronkainen	PROPN
fens-599	111	6	i.	i.	PROPN
fens-599	111	7	a.	a.	PROPN
fens-599	111	8	,	,	PUNCT
fens-599	111	9	international	international	ADJ
fens-599	111	10	marketing	marketing	NOUN
fens-599	111	11	.	.	PUNCT
fens-599	112	1	8th	8th	PROPN
fens-599	112	2	edition	edition	PROPN
fens-599	112	3	.	.	PUNCT
fens-599	113	1	mason	mason	PROPN
fens-599	113	2	,	,	PUNCT
fens-599	113	3	ohio	ohio	PROPN
fens-599	113	4	:	:	PUNCT
fens-599	113	5	thomson	thomson	PROPN
fens-599	113	6	/	/	SYM
fens-599	113	7	south	south	ADJ
fens-599	113	8	-	-	PUNCT
fens-599	113	9	western	western	ADJ
fens-599	113	10	:	:	PUNCT
fens-599	113	11	646	646	NUM
fens-599	113	12	,	,	PUNCT
fens-599	113	13	(	(	PUNCT
fens-599	113	14	2007	2007	NUM
fens-599	113	15	)	)	PUNCT
fens-599	114	1	[	[	X
fens-599	114	2	6	6	NUM
fens-599	114	3	]	]	PUNCT
fens-599	114	4	.	.	PUNCT
fens-599	115	1	mesaroš	mesaroš	PROPN
fens-599	115	2	i.	i.	PROPN
fens-599	115	3	,	,	PUNCT
fens-599	115	4	đokić	đokić	PROPN
fens-599	115	5	n.	n.	NOUN
fens-599	115	6	,	,	PUNCT
fens-599	115	7	penić	penić	NOUN
fens-599	115	8	m	m	PROPN
fens-599	115	9	,	,	PUNCT
fens-599	115	10	measuring	measure	VERB
fens-599	115	11	the	the	DET
fens-599	115	12	communication	communication	NOUN
fens-599	115	13	effects	effect	NOUN
fens-599	115	14	of	of	ADP
fens-599	115	15	sales	sale	NOUN
fens-599	115	16	promotion	promotion	NOUN
fens-599	115	17	in	in	ADP
fens-599	115	18	a	a	DET
fens-599	115	19	food	food	NOUN
fens-599	115	20	company	company	NOUN
fens-599	115	21	,	,	PUNCT
fens-599	115	22	economics	economic	NOUN
fens-599	115	23	of	of	ADP
fens-599	115	24	agriculture	agriculture	NOUN
fens-599	115	25	,	,	PUNCT
fens-599	115	26	60(1	60(1	NUM
fens-599	115	27	):	):	PUNCT
fens-599	115	28	49	49	NUM
fens-599	115	29	-	-	SYM
fens-599	115	30	64	64	NUM
fens-599	115	31	,	,	PUNCT
fens-599	115	32	(	(	PUNCT
fens-599	115	33	2013	2013	NUM
fens-599	115	34	)	)	PUNCT
fens-599	116	1	[	[	X
fens-599	116	2	7	7	NUM
fens-599	116	3	]	]	PUNCT
fens-599	116	4	.	.	PUNCT
fens-599	117	1	shet	shet	PROPN
fens-599	117	2	n.	n.	PROPN
fens-599	117	3	j.m	j.m	PROPN
fens-599	117	4	.	.	PROPN
fens-599	117	5	,	,	PUNCT
fens-599	117	6	malhotra	malhotra	PROPN
fens-599	117	7	n.	n.	PROPN
fens-599	117	8	,	,	PUNCT
fens-599	117	9	wiley	wiley	PROPN
fens-599	117	10	international	international	ADJ
fens-599	117	11	encyclopedia	encyclopedia	NOUN
fens-599	117	12	of	of	ADP
fens-599	117	13	marketing	marketing	NOUN
fens-599	117	14	:	:	PUNCT
fens-599	117	15	100	100	NUM
fens-599	117	16	-	-	SYM
fens-599	117	17	103	103	NUM
fens-599	117	18	,	,	PUNCT
fens-599	117	19	(	(	PUNCT
fens-599	117	20	2011	2011	NUM
fens-599	117	21	)	)	PUNCT
fens-599	118	1	[	[	X
fens-599	118	2	8	8	NUM
fens-599	118	3	]	]	PUNCT
fens-599	118	4	.	.	PUNCT
fens-599	119	1	salai	salai	PROPN
fens-599	119	2	,	,	PUNCT
fens-599	119	3	s.	s.	PROPN
fens-599	119	4	,	,	PUNCT
fens-599	119	5	grubor	grubor	PROPN
fens-599	119	6	,	,	PUNCT
fens-599	119	7	a.	a.	NOUN
fens-599	119	8	,	,	PUNCT
fens-599	119	9	marketing	marketing	NOUN
fens-599	119	10	communications	communication	NOUN
fens-599	119	11	.	.	PUNCT
fens-599	120	1	subotica	subotica	NOUN
fens-599	120	2	:	:	PUNCT
fens-599	120	3	faculty	faculty	NOUN
fens-599	120	4	of	of	ADP
fens-599	120	5	economics	economic	NOUN
fens-599	120	6	:	:	PUNCT
fens-599	120	7	173	173	NUM
fens-599	120	8	-	-	SYM
fens-599	120	9	105	105	NUM
fens-599	120	10	,	,	PUNCT
fens-599	120	11	(	(	PUNCT
fens-599	120	12	2011	2011	NUM
fens-599	120	13	)	)	PUNCT
fens-599	121	1	[	[	X
fens-599	121	2	9	9	NUM
fens-599	121	3	]	]	PUNCT
fens-599	121	4	.	.	PUNCT
fens-599	122	1	shah	shah	PROPN
fens-599	122	2	k.	k.	PROPN
fens-599	122	3	,	,	PUNCT
fens-599	122	4	d‘souza	d‘souza	NOUN
fens-599	122	5	a.	a.	NOUN
fens-599	122	6	,	,	PUNCT
fens-599	122	7	advertising	advertising	NOUN
fens-599	122	8	and	and	CCONJ
fens-599	122	9	promotions	promotion	NOUN
fens-599	122	10	:	:	PUNCT
fens-599	122	11	an	an	DET
fens-599	122	12	imc	imc	PROPN
fens-599	122	13	perspective	perspective	NOUN
fens-599	122	14	.	.	PUNCT
fens-599	123	1	noida	noida	PROPN
fens-599	123	2	:	:	PUNCT
fens-599	123	3	tata	tata	PROPN
fens-599	123	4	mc	mc	PROPN
fens-599	123	5	graw	graw	PROPN
fens-599	123	6	hill	hill	PROPN
fens-599	123	7	:	:	PUNCT
fens-599	123	8	580	580	NUM
fens-599	123	9	-	-	SYM
fens-599	123	10	590	590	NUM
fens-599	123	11	,	,	PUNCT
fens-599	123	12	(	(	PUNCT
fens-599	123	13	2009	2009	NUM
fens-599	123	14	)	)	PUNCT
fens-599	124	1	[	[	X
fens-599	124	2	10	10	NUM
fens-599	124	3	]	]	PUNCT
fens-599	124	4	.	.	PUNCT
fens-599	125	1	keller	keller	PROPN
fens-599	125	2	k.	k.	PROPN
fens-599	125	3	l.	l.	PROPN
fens-599	125	4	,	,	PUNCT
fens-599	125	5	unlocking	unlock	VERB
fens-599	125	6	the	the	DET
fens-599	125	7	power	power	NOUN
fens-599	125	8	of	of	ADP
fens-599	125	9	integrated	integrate	VERB
fens-599	125	10	marketing	marketing	NOUN
fens-599	125	11	communications	communication	NOUN
fens-599	125	12	:	:	PUNCT
fens-599	125	13	how	how	SCONJ
fens-599	125	14	integrated	integrate	VERB
fens-599	125	15	is	be	AUX
fens-599	125	16	your	your	PRON
fens-599	125	17	imc	imc	NOUN
fens-599	125	18	program	program	NOUN
fens-599	125	19	?	?	PUNCT
fens-599	125	20	,	,	PUNCT
fens-599	125	21	journal	journal	NOUN
fens-599	125	22	of	of	ADP
fens-599	125	23	advertising	advertising	NOUN
fens-599	125	24	,	,	PUNCT
fens-599	125	25	45(3	45(3	NUM
fens-599	125	26	):	):	PUNCT
fens-599	125	27	286	286	NUM
fens-599	125	28	-	-	SYM
fens-599	125	29	301	301	NUM
fens-599	125	30	,	,	PUNCT
fens-599	125	31	(	(	PUNCT
fens-599	125	32	2016	2016	NUM
fens-599	125	33	)	)	PUNCT
fens-599	126	1	[	[	X
fens-599	126	2	11	11	NUM
fens-599	126	3	]	]	PUNCT
fens-599	126	4	.	.	PUNCT
fens-599	127	1	hanić	hanić	PROPN
fens-599	127	2	h.	h.	PROPN
fens-599	127	3	,	,	PUNCT
fens-599	127	4	simeunović	simeunović	PROPN
fens-599	127	5	i.	i.	PROPN
fens-599	127	6	,	,	PUNCT
fens-599	127	7	domazet	domazet	NOUN
fens-599	127	8	i.	i.	NOUN
fens-599	127	9	,	,	PUNCT
fens-599	127	10	market	market	NOUN
fens-599	127	11	research	research	NOUN
fens-599	127	12	–	–	PUNCT
fens-599	127	13	determinant	determinant	ADJ
fens-599	127	14	of	of	ADP
fens-599	127	15	successful	successful	ADJ
fens-599	127	16	strategic	strategic	ADJ
fens-599	127	17	marketing	marketing	NOUN
fens-599	127	18	in	in	ADP
fens-599	127	19	financial	financial	ADJ
fens-599	127	20	organizations	organization	NOUN
fens-599	127	21	,	,	PUNCT
fens-599	127	22	journal	journal	NOUN
fens-599	127	23	of	of	ADP
fens-599	127	24	marketing	marketing	NOUN
fens-599	127	25	,	,	PUNCT
fens-599	127	26	44(4	44(4	NOUN
fens-599	127	27	):	):	PUNCT
fens-599	127	28	310	310	NUM
fens-599	127	29	-	-	SYM
fens-599	127	30	320	320	NUM
fens-599	127	31	,	,	PUNCT
fens-599	127	32	(	(	PUNCT
fens-599	127	33	2013	2013	NUM
fens-599	127	34	)	)	PUNCT
fens-599	128	1	[	[	X
fens-599	128	2	12	12	NUM
fens-599	128	3	]	]	PUNCT
fens-599	128	4	.	.	PUNCT
fens-599	129	1	ots	ots	PROPN
fens-599	129	2	m.	m.	PROPN
fens-599	129	3	,	,	PUNCT
fens-599	129	4	nyilasy	nyilasy	PROPN
fens-599	129	5	g.	g.	PROPN
fens-599	129	6	,	,	PUNCT
fens-599	129	7	integrated	integrate	VERB
fens-599	129	8	marketing	marketing	NOUN
fens-599	129	9	communications	communication	NOUN
fens-599	129	10	(	(	PUNCT
fens-599	129	11	imc	imc	PROPN
fens-599	129	12	):	):	PUNCT
fens-599	129	13	why	why	SCONJ
fens-599	129	14	does	do	AUX
fens-599	129	15	it	it	PRON
fens-599	129	16	fail	fail	VERB
fens-599	129	17	?	?	PUNCT
fens-599	129	18	,	,	PUNCT
fens-599	129	19	journal	journal	NOUN
fens-599	129	20	of	of	ADP
fens-599	129	21	advertising	advertising	NOUN
fens-599	129	22	research	research	NOUN
fens-599	129	23	,	,	PUNCT
fens-599	129	24	55(2	55(2	NUM
fens-599	129	25	):	):	PUNCT
fens-599	129	26	132	132	NUM
fens-599	129	27	-	-	SYM
fens-599	129	28	145	145	NUM
fens-599	129	29	,	,	PUNCT
fens-599	129	30	(	(	PUNCT
fens-599	129	31	2015	2015	NUM
fens-599	129	32	)	)	PUNCT
fens-599	130	1	[	[	X
fens-599	130	2	13	13	NUM
fens-599	130	3	]	]	PUNCT
fens-599	130	4	.	.	PUNCT
fens-599	130	5	kotler	kotler	PROPN
fens-599	130	6	ph	ph	PROPN
fens-599	130	7	.	.	PROPN
fens-599	130	8	,	,	PUNCT
fens-599	130	9	keller	keller	PROPN
fens-599	130	10	k.l	k.l	PROPN
fens-599	130	11	.	.	PROPN
fens-599	130	12	,	,	PUNCT
fens-599	130	13	marketing	marketing	NOUN
fens-599	130	14	management	management	NOUN
fens-599	130	15	,	,	PUNCT
fens-599	130	16	14th	14th	ADJ
fens-599	130	17	ed	ed	NOUN
fens-599	130	18	.	.	PUNCT
fens-599	130	19	prentice	prentice	PROPN
fens-599	130	20	hall	hall	PROPN
fens-599	130	21	/	/	SYM
fens-599	130	22	pearson	pearson	PROPN
fens-599	130	23	,	,	PUNCT
fens-599	130	24	new	new	ADJ
fens-599	130	25	jercey	jercey	NOUN
fens-599	130	26	:	:	PUNCT
fens-599	130	27	474	474	NUM
fens-599	130	28	-	-	SYM
fens-599	130	29	500	500	NUM
fens-599	130	30	,	,	PUNCT
fens-599	130	31	(	(	PUNCT
fens-599	130	32	2016	2016	NUM
fens-599	130	33	)	)	PUNCT
fens-599	131	1	[	[	X
fens-599	131	2	14	14	NUM
fens-599	131	3	]	]	PUNCT
fens-599	131	4	.	.	PUNCT
fens-599	132	1	de	de	X
fens-599	132	2	pelsmacker	pelsmacker	PROPN
fens-599	132	3	p.	p.	PROPN
fens-599	132	4	,	,	PUNCT
fens-599	132	5	geuens	geuens	PROPN
fens-599	132	6	m.	m.	NOUN
fens-599	132	7	,	,	PUNCT
fens-599	132	8	van	van	PROPN
fens-599	132	9	den	den	PROPN
fens-599	132	10	bergh	bergh	PROPN
fens-599	132	11	j.	j.	PROPN
fens-599	132	12	,	,	PUNCT
fens-599	132	13	marketing	marketing	NOUN
fens-599	132	14	communications	communication	NOUN
fens-599	132	15	:	:	PUNCT
fens-599	132	16	a	a	DET
fens-599	132	17	european	european	PROPN
fens-599	132	18	perspective	perspective	NOUN
fens-599	132	19	,	,	PUNCT
fens-599	132	20	forth	forth	ADV
fens-599	132	21	edition	edition	NOUN
fens-599	132	22	,	,	PUNCT
fens-599	132	23	harlow	harlow	PROPN
fens-599	132	24	:	:	PUNCT
fens-599	132	25	prentice	prentice	NOUN
fens-599	132	26	-	-	PUNCT
fens-599	132	27	hall	hall	NOUN
fens-599	132	28	/	/	SYM
fens-599	132	29	financial	financial	ADJ
fens-599	132	30	times	time	NOUN
fens-599	132	31	:	:	PUNCT
fens-599	132	32	610	610	NUM
fens-599	132	33	,	,	PUNCT
fens-599	132	34	(	(	PUNCT
fens-599	132	35	2007	2007	NUM
fens-599	132	36	)	)	PUNCT
fens-599	133	1	[	[	X
fens-599	133	2	15	15	NUM
fens-599	133	3	]	]	PUNCT
fens-599	133	4	.	.	PUNCT
fens-599	134	1	bojkovska	bojkovska	PROPN
fens-599	134	2	k.	k.	PROPN
fens-599	134	3	,	,	PUNCT
fens-599	134	4	petkovska	petkovska	NOUN
fens-599	134	5	t.	t.	PROPN
fens-599	134	6	,	,	PUNCT
fens-599	134	7	possibilities	possibility	NOUN
fens-599	134	8	and	and	CCONJ
fens-599	134	9	perspectives	perspective	NOUN
fens-599	134	10	for	for	ADP
fens-599	134	11	export	export	NOUN
fens-599	134	12	of	of	ADP
fens-599	134	13	milk	milk	NOUN
fens-599	134	14	and	and	CCONJ
fens-599	134	15	dairy	dairy	NOUN
fens-599	134	16	products	product	NOUN
fens-599	134	17	from	from	ADP
fens-599	134	18	republic	republic	NOUN
fens-599	134	19	of	of	ADP
fens-599	134	20	macedonia	macedonia	PROPN
fens-599	134	21	.	.	PUNCT
fens-599	134	22	,	,	PUNCT
fens-599	134	23	journal	journal	NOUN
fens-599	134	24	of	of	ADP
fens-599	134	25	the	the	DET
fens-599	134	26	institute	institute	PROPN
fens-599	134	27	of	of	ADP
fens-599	134	28	economics	economics	PROPN
fens-599	134	29	skopje	skopje	PROPN
fens-599	134	30	:	:	PUNCT
fens-599	134	31	economic	economic	ADJ
fens-599	134	32	development	development	NOUN
fens-599	134	33	,	,	PUNCT
fens-599	134	34	18(1	18(1	NOUN
fens-599	134	35	-	-	SYM
fens-599	134	36	2	2	NUM
fens-599	134	37	):	):	PUNCT
fens-599	134	38	59	59	NUM
fens-599	134	39	-	-	SYM
fens-599	134	40	78	78	NUM
fens-599	134	41	,	,	PUNCT
fens-599	134	42	(	(	PUNCT
fens-599	134	43	2016	2016	NUM
fens-599	134	44	)	)	PUNCT
fens-599	134	45	1	1	NUM
fens-599	134	46	.	.	PUNCT
fens-599	134	47	introduction	introduction	NOUN
fens-599	134	48	4	4	NUM
fens-599	134	49	.	.	PUNCT
fens-599	134	50	conclusion	conclusion	NOUN