id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
fbem-21413	Gui, Qiongfang; Abdul Rashid Abdullah	Consumer Attitudes and Behavior towards Eco-Friendly Hotels in Yunnan Province: An Analysis Using TPB Framework	2024	6	.pdf	application/pdf	4763	211	32	* Corresponding author Abstract: Based on the Theory of Reasoned Behavior (TPB) framework, this study deeply explores the attitudes and behaviors of eco-friendly hotel consumers in Yunnan Province. The introduction of the TPB framework and its application in the hotel industry provide researchers with a systematic analysis tool, allowing them to have a deeper understanding of the attitude formation and behavioral selection mechanisms of eco-friendly hotel consumers, and provide a basis for management decision-making in related fields.	cache/fbem-21413.pdf	txt/fbem-21413.txt