id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
fbem-21434	Yu, Xuande	Integrated Marketing Communication Strategies of the Online Variety Show "Talk Show Conference"	2024	5	.pdf	application/pdf	2996	173	45	China Abstract: Talk Show Conference, as a highly popular online variety show, owes its success to meticulously planned integrated marketing communication strategies. The integrated marketing communication strategy of Talk Show Conference fully reflected a market orientation and audience demand orientation.	cache/fbem-21434.pdf	txt/fbem-21434.txt