id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
fbem-22287	Li, Jiaxu	Research on Corporate Brand Marketing Strategies in the Context of the Digital Economy	2024	4	.pdf	application/pdf	2872	183	41	With environmental changes in mind, businesses through digital transformation improve brand marketing strategies, use big data and artificial intelligence to precisely target consumers, promote brands and showcase products through digital channels, interact and communicate with consumers via social media and short video platforms, gradually improving marketing effectiveness to meet societal development needs. Data analysis can provide insights into consumer buying behaviors, preferences, and habits, supporting the formulation of brand marketing strategies.	cache/fbem-22287.pdf	txt/fbem-22287.txt