id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
fbem-24546	He, Nike	The Impact of Little Red Book Key Opinion Leader Characteristics on Young Consumers' Intention to Purchase Luxury Goods	2024	5	.pdf	application/pdf	4177	234	50	Based on this, this paper studies the characteristics of opinion leaders, key opinion leader marketing model, and the status and significance of key opinion leader marketing in luxury marketing. According to the survey, 82 percent of luxury consumers get shopping information from social media.	cache/fbem-24546.pdf	txt/fbem-24546.txt