id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
fbem-31711	Xia, Meng	Analysis of the Correlation Between Digital Advertising Creativity and User Behaviour	2025	5	.pdf	application/pdf	3290	183	22	The article first analyses the driving mechanisms of user behaviour data on creative decision-making, then explores the guiding principles of creative design on user behaviour, subsequently proposes methods for constructing a behaviour-creativity interaction system, and finally discusses application challenges and practical pathways, providing an integrated perspective for digital marketing theory and practice. User behaviour data in these environments provides richer interactive dimensions and decision-making insights than traditional print advertising [14].	cache/fbem-31711.pdf	txt/fbem-31711.txt