id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
fbem-7143	Han, Bing; Mohd Talib, Zunirah; Zhang, Shanshan	Research on The Evaluation System of Fresh Agricultural Products Cold Chain Logistics Service Quality in the Context of Electronic Commerce	2023	4	.pdf	application/pdf	3138	100	25	Therefore, using scientific methods to study the evaluation of cold chain logistics service quality of fresh produce in the context of e-commerce will not only help fresh produce e-commerce enterprises to measure the overall level of their cold chain logistics service quality, but also pinpoint the deficiencies in cold chain logistics service and improve them in a targeted manner, so as to enhance their market competitiveness. This can fully consider the needs and interests of all parties and ensure the comprehensiveness and scientific nature of the index system; second, introduce a standardized index system, draw on the index system of relevant domestic and foreign standards, such as ISO quality management system, International Logistics Association (IATA) logistics standard indicators, etc., and make appropriate adjustments and optimization to ensure the authority and reliability of the evaluation index system; third, pay attention to the index weight In the evaluation index system, the setting of the weight of each index should fully consider the actual needs and effects, and adopt scientific methods for weight distribution to ensure that the importance of each index can be reasonably reflected; fourth, establish 172 evaluation institutions and standards, establish cold chain logistics service quality evaluation institutions and standards to promote the continuous optimization of service quality through the evaluation and supervision of logistics enterprises, and at the same time improve the credibility and reliability of evaluation Fifth, promote the application of new technologies: with the development of information technology, technologies such as Internet of Things, cloud computing and big data can be applied to realize real-time monitoring and evaluation of cold chain logistics service quality, improve the scientificity and objectivity of the index system and enhance the level of service quality.	cache/fbem-7143.pdf	txt/fbem-7143.txt