id	sid	tid	token	lemma	pos
fbem-10234	1	1	frontiers	frontier	NOUN
fbem-10234	1	2	in	in	ADP
fbem-10234	1	3	business	business	NOUN
fbem-10234	1	4	,	,	PUNCT
fbem-10234	1	5	economics	economic	NOUN
fbem-10234	1	6	and	and	CCONJ
fbem-10234	1	7	management	management	NOUN
fbem-10234	1	8	issn	issn	PROPN
fbem-10234	1	9	:	:	PUNCT
fbem-10234	1	10	2766	2766	NUM
fbem-10234	1	11	-	-	PUNCT
fbem-10234	1	12	824x	824x	NUM
fbem-10234	1	13	|	|	ADJ
fbem-10234	1	14	vol	vol	NOUN
fbem-10234	1	15	.	.	PROPN
fbem-10234	2	1	10	10	NUM
fbem-10234	2	2	,	,	PUNCT
fbem-10234	2	3	no	no	INTJ
fbem-10234	2	4	.	.	NOUN
fbem-10234	2	5	1	1	NUM
fbem-10234	2	6	,	,	PUNCT
fbem-10234	2	7	2023	2023	NUM
fbem-10234	2	8	158	158	NUM
fbem-10234	2	9	on	on	ADP
fbem-10234	2	10	the	the	DET
fbem-10234	2	11	importance	importance	NOUN
fbem-10234	2	12	of	of	ADP
fbem-10234	2	13	pricing	pricing	NOUN
fbem-10234	2	14	strategy	strategy	NOUN
fbem-10234	2	15	in	in	ADP
fbem-10234	2	16	marketing	marketing	NOUN
fbem-10234	2	17	strategy	strategy	NOUN
fbem-10234	2	18	-a	-a	PUNCT
fbem-10234	2	19	case	case	NOUN
fbem-10234	2	20	study	study	NOUN
fbem-10234	2	21	of	of	ADP
fbem-10234	2	22	lululemon	lululemon	PROPN
fbem-10234	2	23	runting	runting	PROPN
fbem-10234	2	24	gao1	gao1	PROPN
fbem-10234	2	25	,	,	PUNCT
fbem-10234	2	26	a	a	DET
fbem-10234	2	27	1mcmaster	1mcmaster	NUM
fbem-10234	2	28	university	university	NOUN
fbem-10234	2	29	,	,	PUNCT
fbem-10234	2	30	hamilton	hamilton	PROPN
fbem-10234	2	31	,	,	PUNCT
fbem-10234	2	32	ontario	ontario	PROPN
fbem-10234	2	33	,	,	PUNCT
fbem-10234	2	34	l8s	l8s	NUM
fbem-10234	2	35	4s4	4s4	NUM
fbem-10234	2	36	,	,	PUNCT
fbem-10234	2	37	canada	canada	PROPN
fbem-10234	3	1	agaor24@mcmaster.ca	agaor24@mcmaster.ca	PROPN
fbem-10234	3	2	abstract	abstract	ADJ
fbem-10234	3	3	:	:	PUNCT
fbem-10234	3	4	this	this	DET
fbem-10234	3	5	paper	paper	NOUN
fbem-10234	3	6	investigates	investigate	VERB
fbem-10234	3	7	the	the	DET
fbem-10234	3	8	significance	significance	NOUN
fbem-10234	3	9	of	of	ADP
fbem-10234	3	10	pricing	pricing	NOUN
fbem-10234	3	11	strategies	strategy	NOUN
fbem-10234	3	12	within	within	ADP
fbem-10234	3	13	the	the	DET
fbem-10234	3	14	scope	scope	NOUN
fbem-10234	3	15	of	of	ADP
fbem-10234	3	16	marketing	marketing	NOUN
fbem-10234	3	17	strategies	strategy	NOUN
fbem-10234	3	18	.	.	PUNCT
fbem-10234	4	1	emphasizing	emphasize	VERB
fbem-10234	4	2	its	its	PRON
fbem-10234	4	3	central	central	ADJ
fbem-10234	4	4	role	role	NOUN
fbem-10234	4	5	,	,	PUNCT
fbem-10234	4	6	the	the	DET
fbem-10234	4	7	research	research	NOUN
fbem-10234	4	8	delineates	delineate	VERB
fbem-10234	4	9	various	various	ADJ
fbem-10234	4	10	types	type	NOUN
fbem-10234	4	11	of	of	ADP
fbem-10234	4	12	pricing	pricing	NOUN
fbem-10234	4	13	strategies	strategy	NOUN
fbem-10234	4	14	,	,	PUNCT
fbem-10234	4	15	exploring	explore	VERB
fbem-10234	4	16	how	how	SCONJ
fbem-10234	4	17	they	they	PRON
fbem-10234	4	18	can	can	AUX
fbem-10234	4	19	differ	differ	VERB
fbem-10234	4	20	based	base	VERB
fbem-10234	4	21	on	on	ADP
fbem-10234	4	22	industry	industry	NOUN
fbem-10234	4	23	applications	application	NOUN
fbem-10234	4	24	.	.	PUNCT
fbem-10234	5	1	by	by	ADP
fbem-10234	5	2	employing	employ	VERB
fbem-10234	5	3	a	a	DET
fbem-10234	5	4	literature	literature	NOUN
fbem-10234	5	5	review	review	NOUN
fbem-10234	5	6	and	and	CCONJ
fbem-10234	5	7	case	case	NOUN
fbem-10234	5	8	study	study	NOUN
fbem-10234	5	9	methodology	methodology	NOUN
fbem-10234	5	10	,	,	PUNCT
fbem-10234	5	11	we	we	PRON
fbem-10234	5	12	analyze	analyze	VERB
fbem-10234	5	13	the	the	DET
fbem-10234	5	14	challenges	challenge	NOUN
fbem-10234	5	15	faced	face	VERB
fbem-10234	5	16	by	by	ADP
fbem-10234	5	17	businesses	business	NOUN
fbem-10234	5	18	when	when	SCONJ
fbem-10234	5	19	implementing	implement	VERB
fbem-10234	5	20	pricing	pricing	NOUN
fbem-10234	5	21	strategies	strategy	NOUN
fbem-10234	5	22	,	,	PUNCT
fbem-10234	5	23	along	along	ADP
fbem-10234	5	24	with	with	ADP
fbem-10234	5	25	the	the	DET
fbem-10234	5	26	potential	potential	ADJ
fbem-10234	5	27	future	future	ADJ
fbem-10234	5	28	trends	trend	NOUN
fbem-10234	5	29	in	in	ADP
fbem-10234	5	30	this	this	DET
fbem-10234	5	31	domain	domain	NOUN
fbem-10234	5	32	.	.	PUNCT
fbem-10234	6	1	the	the	DET
fbem-10234	6	2	conclusion	conclusion	NOUN
fbem-10234	6	3	accentuates	accentuate	VERB
fbem-10234	6	4	that	that	SCONJ
fbem-10234	6	5	,	,	PUNCT
fbem-10234	6	6	in	in	ADP
fbem-10234	6	7	an	an	DET
fbem-10234	6	8	increasingly	increasingly	ADV
fbem-10234	6	9	competitive	competitive	ADJ
fbem-10234	6	10	market	market	NOUN
fbem-10234	6	11	,	,	PUNCT
fbem-10234	6	12	businesses	business	NOUN
fbem-10234	6	13	need	need	VERB
fbem-10234	6	14	to	to	PART
fbem-10234	6	15	effectively	effectively	ADV
fbem-10234	6	16	craft	craft	VERB
fbem-10234	6	17	and	and	CCONJ
fbem-10234	6	18	constantly	constantly	ADV
fbem-10234	6	19	optimize	optimize	VERB
fbem-10234	6	20	their	their	PRON
fbem-10234	6	21	pricing	pricing	NOUN
fbem-10234	6	22	strategies	strategy	NOUN
fbem-10234	6	23	in	in	ADP
fbem-10234	6	24	alignment	alignment	NOUN
fbem-10234	6	25	with	with	ADP
fbem-10234	6	26	consumer	consumer	NOUN
fbem-10234	6	27	behaviors	behavior	NOUN
fbem-10234	6	28	,	,	PUNCT
fbem-10234	6	29	regulatory	regulatory	ADJ
fbem-10234	6	30	constraints	constraint	NOUN
fbem-10234	6	31	,	,	PUNCT
fbem-10234	6	32	data	data	NOUN
fbem-10234	6	33	-	-	PUNCT
fbem-10234	6	34	driven	drive	VERB
fbem-10234	6	35	challenges	challenge	NOUN
fbem-10234	6	36	,	,	PUNCT
fbem-10234	6	37	and	and	CCONJ
fbem-10234	6	38	considerations	consideration	NOUN
fbem-10234	6	39	for	for	ADP
fbem-10234	6	40	sustainability	sustainability	NOUN
fbem-10234	6	41	and	and	CCONJ
fbem-10234	6	42	social	social	ADJ
fbem-10234	6	43	responsibility	responsibility	NOUN
fbem-10234	6	44	.	.	PUNCT
fbem-10234	7	1	as	as	SCONJ
fbem-10234	7	2	personalization	personalization	NOUN
fbem-10234	7	3	,	,	PUNCT
fbem-10234	7	4	dynamic	dynamic	ADJ
fbem-10234	7	5	pricing	pricing	NOUN
fbem-10234	7	6	,	,	PUNCT
fbem-10234	7	7	transparency	transparency	NOUN
fbem-10234	7	8	,	,	PUNCT
fbem-10234	7	9	and	and	CCONJ
fbem-10234	7	10	fairness	fairness	NOUN
fbem-10234	7	11	become	become	VERB
fbem-10234	7	12	prevalent	prevalent	ADJ
fbem-10234	7	13	,	,	PUNCT
fbem-10234	7	14	businesses	business	NOUN
fbem-10234	7	15	are	be	AUX
fbem-10234	7	16	offered	offer	VERB
fbem-10234	7	17	opportunities	opportunity	NOUN
fbem-10234	7	18	and	and	CCONJ
fbem-10234	7	19	challenges	challenge	NOUN
fbem-10234	7	20	that	that	DET
fbem-10234	7	21	necessitate	necessitate	ADJ
fbem-10234	7	22	strategic	strategic	ADJ
fbem-10234	7	23	evolution	evolution	NOUN
fbem-10234	7	24	for	for	ADP
fbem-10234	7	25	sustained	sustained	ADJ
fbem-10234	7	26	competitiveness	competitiveness	NOUN
fbem-10234	7	27	.	.	PUNCT
fbem-10234	8	1	keywords	keyword	NOUN
fbem-10234	8	2	:	:	PUNCT
fbem-10234	8	3	pricing	pricing	NOUN
fbem-10234	8	4	strategies	strategy	NOUN
fbem-10234	8	5	,	,	PUNCT
fbem-10234	8	6	marketing	marketing	NOUN
fbem-10234	8	7	strategies	strategy	NOUN
fbem-10234	8	8	,	,	PUNCT
fbem-10234	8	9	industry	industry	NOUN
fbem-10234	8	10	application	application	NOUN
fbem-10234	8	11	,	,	PUNCT
fbem-10234	8	12	future	future	ADJ
fbem-10234	8	13	trends	trend	NOUN
fbem-10234	8	14	.	.	PUNCT
fbem-10234	9	1	1	1	X
fbem-10234	9	2	.	.	X
fbem-10234	9	3	introduction	introduction	NOUN
fbem-10234	9	4	in	in	ADP
fbem-10234	9	5	today	today	NOUN
fbem-10234	9	6	's	's	PART
fbem-10234	9	7	competitive	competitive	ADJ
fbem-10234	9	8	business	business	NOUN
fbem-10234	9	9	environment	environment	NOUN
fbem-10234	9	10	,	,	PUNCT
fbem-10234	9	11	companies	company	NOUN
fbem-10234	9	12	need	need	VERB
fbem-10234	9	13	to	to	PART
fbem-10234	9	14	develop	develop	VERB
fbem-10234	9	15	effective	effective	ADJ
fbem-10234	9	16	marketing	marketing	NOUN
fbem-10234	9	17	strategies	strategy	NOUN
fbem-10234	9	18	to	to	PART
fbem-10234	9	19	achieve	achieve	VERB
fbem-10234	9	20	key	key	ADJ
fbem-10234	9	21	business	business	NOUN
fbem-10234	9	22	objectives	objective	NOUN
fbem-10234	9	23	such	such	ADJ
fbem-10234	9	24	as	as	ADP
fbem-10234	9	25	market	market	NOUN
fbem-10234	9	26	share	share	NOUN
fbem-10234	9	27	,	,	PUNCT
fbem-10234	9	28	profits	profit	NOUN
fbem-10234	9	29	and	and	CCONJ
fbem-10234	9	30	brand	brand	NOUN
fbem-10234	9	31	awareness	awareness	NOUN
fbem-10234	9	32	.	.	PUNCT
fbem-10234	10	1	a	a	DET
fbem-10234	10	2	marketing	marketing	NOUN
fbem-10234	10	3	strategy	strategy	NOUN
fbem-10234	10	4	consists	consist	VERB
fbem-10234	10	5	of	of	ADP
fbem-10234	10	6	four	four	NUM
fbem-10234	10	7	basic	basic	ADJ
fbem-10234	10	8	elements	element	NOUN
fbem-10234	10	9	,	,	PUNCT
fbem-10234	10	10	namely	namely	ADV
fbem-10234	10	11	product	product	NOUN
fbem-10234	10	12	,	,	PUNCT
fbem-10234	10	13	price	price	NOUN
fbem-10234	10	14	,	,	PUNCT
fbem-10234	10	15	promotion	promotion	NOUN
fbem-10234	10	16	and	and	CCONJ
fbem-10234	10	17	place	place	NOUN
fbem-10234	10	18	(	(	PUNCT
fbem-10234	10	19	often	often	ADV
fbem-10234	10	20	referred	refer	VERB
fbem-10234	10	21	to	to	ADP
fbem-10234	10	22	as	as	ADP
fbem-10234	10	23	the	the	DET
fbem-10234	10	24	4ps	4ps	ADJ
fbem-10234	10	25	principle	principle	NOUN
fbem-10234	10	26	)	)	PUNCT
fbem-10234	10	27	.	.	PUNCT
fbem-10234	11	1	marketing	marketing	NOUN
fbem-10234	11	2	strategy	strategy	NOUN
fbem-10234	11	3	refers	refer	VERB
fbem-10234	11	4	to	to	ADP
fbem-10234	11	5	a	a	DET
fbem-10234	11	6	long	long	ADJ
fbem-10234	11	7	-	-	PUNCT
fbem-10234	11	8	term	term	NOUN
fbem-10234	11	9	plan	plan	NOUN
fbem-10234	11	10	of	of	ADP
fbem-10234	11	11	action	action	NOUN
fbem-10234	11	12	that	that	PRON
fbem-10234	11	13	a	a	DET
fbem-10234	11	14	business	business	NOUN
fbem-10234	11	15	uses	use	VERB
fbem-10234	11	16	to	to	PART
fbem-10234	11	17	achieve	achieve	VERB
fbem-10234	11	18	its	its	PRON
fbem-10234	11	19	marketing	marketing	NOUN
fbem-10234	11	20	goals	goal	NOUN
fbem-10234	11	21	and	and	CCONJ
fbem-10234	11	22	objectives	objective	NOUN
fbem-10234	11	23	.	.	PUNCT
fbem-10234	12	1	it	it	PRON
fbem-10234	12	2	is	be	AUX
fbem-10234	12	3	a	a	DET
fbem-10234	12	4	comprehensive	comprehensive	ADJ
fbem-10234	12	5	approach	approach	NOUN
fbem-10234	12	6	that	that	PRON
fbem-10234	12	7	outlines	outline	VERB
fbem-10234	12	8	how	how	SCONJ
fbem-10234	12	9	a	a	DET
fbem-10234	12	10	business	business	NOUN
fbem-10234	12	11	will	will	AUX
fbem-10234	12	12	target	target	VERB
fbem-10234	12	13	,	,	PUNCT
fbem-10234	12	14	reach	reach	VERB
fbem-10234	12	15	,	,	PUNCT
fbem-10234	12	16	and	and	CCONJ
fbem-10234	12	17	engage	engage	VERB
fbem-10234	12	18	its	its	PRON
fbem-10234	12	19	target	target	NOUN
fbem-10234	12	20	customers	customer	NOUN
fbem-10234	12	21	in	in	ADP
fbem-10234	12	22	order	order	NOUN
fbem-10234	12	23	to	to	PART
fbem-10234	12	24	create	create	VERB
fbem-10234	12	25	demand	demand	NOUN
fbem-10234	12	26	and	and	CCONJ
fbem-10234	12	27	ultimately	ultimately	ADV
fbem-10234	12	28	drive	drive	VERB
fbem-10234	12	29	sales	sale	NOUN
fbem-10234	12	30	.	.	PUNCT
fbem-10234	13	1	marketing	marketing	NOUN
fbem-10234	13	2	strategy	strategy	NOUN
fbem-10234	13	3	is	be	AUX
fbem-10234	13	4	a	a	DET
fbem-10234	13	5	crucial	crucial	ADJ
fbem-10234	13	6	element	element	NOUN
fbem-10234	13	7	of	of	ADP
fbem-10234	13	8	business	business	NOUN
fbem-10234	13	9	planning	planning	NOUN
fbem-10234	13	10	,	,	PUNCT
fbem-10234	13	11	as	as	SCONJ
fbem-10234	13	12	it	it	PRON
fbem-10234	13	13	directly	directly	ADV
fbem-10234	13	14	impacts	impact	VERB
fbem-10234	13	15	the	the	DET
fbem-10234	13	16	success	success	NOUN
fbem-10234	13	17	of	of	ADP
fbem-10234	13	18	the	the	DET
fbem-10234	13	19	business	business	NOUN
fbem-10234	13	20	.	.	PUNCT
fbem-10234	14	1	an	an	DET
fbem-10234	14	2	effective	effective	ADJ
fbem-10234	14	3	marketing	marketing	NOUN
fbem-10234	14	4	strategy	strategy	NOUN
fbem-10234	14	5	can	can	AUX
fbem-10234	14	6	help	help	VERB
fbem-10234	14	7	a	a	DET
fbem-10234	14	8	business	business	NOUN
fbem-10234	14	9	to	to	PART
fbem-10234	14	10	differentiate	differentiate	VERB
fbem-10234	14	11	itself	itself	PRON
fbem-10234	14	12	from	from	ADP
fbem-10234	14	13	competitors	competitor	NOUN
fbem-10234	14	14	,	,	PUNCT
fbem-10234	14	15	build	build	VERB
fbem-10234	14	16	brand	brand	NOUN
fbem-10234	14	17	awareness	awareness	NOUN
fbem-10234	14	18	,	,	PUNCT
fbem-10234	14	19	generate	generate	VERB
fbem-10234	14	20	leads	lead	NOUN
fbem-10234	14	21	and	and	CCONJ
fbem-10234	14	22	sales	sale	NOUN
fbem-10234	14	23	,	,	PUNCT
fbem-10234	14	24	and	and	CCONJ
fbem-10234	14	25	ultimately	ultimately	ADV
fbem-10234	14	26	achieve	achieve	VERB
fbem-10234	14	27	its	its	PRON
fbem-10234	14	28	overall	overall	ADJ
fbem-10234	14	29	business	business	NOUN
fbem-10234	14	30	objectives	objective	NOUN
fbem-10234	14	31	.	.	PUNCT
fbem-10234	15	1	companies	company	NOUN
fbem-10234	15	2	need	need	VERB
fbem-10234	15	3	a	a	DET
fbem-10234	15	4	variety	variety	NOUN
fbem-10234	15	5	of	of	ADP
fbem-10234	15	6	strategies	strategy	NOUN
fbem-10234	15	7	to	to	PART
fbem-10234	15	8	thrive	thrive	VERB
fbem-10234	15	9	and	and	CCONJ
fbem-10234	15	10	achieve	achieve	VERB
fbem-10234	15	11	their	their	PRON
fbem-10234	15	12	goals	goal	NOUN
fbem-10234	15	13	.	.	PUNCT
fbem-10234	16	1	these	these	DET
fbem-10234	16	2	strategies	strategy	NOUN
fbem-10234	16	3	include	include	VERB
fbem-10234	16	4	growth	growth	NOUN
fbem-10234	16	5	strategies	strategy	NOUN
fbem-10234	16	6	,	,	PUNCT
fbem-10234	16	7	pricing	pricing	NOUN
fbem-10234	16	8	strategies	strategy	NOUN
fbem-10234	16	9	,	,	PUNCT
fbem-10234	16	10	and	and	CCONJ
fbem-10234	16	11	product	product	NOUN
fbem-10234	16	12	and	and	CCONJ
fbem-10234	16	13	service	service	NOUN
fbem-10234	16	14	strategies	strategy	NOUN
fbem-10234	16	15	.	.	PUNCT
fbem-10234	17	1	pricing	pricing	NOUN
fbem-10234	17	2	strategy	strategy	NOUN
fbem-10234	17	3	is	be	AUX
fbem-10234	17	4	a	a	DET
fbem-10234	17	5	powerful	powerful	ADJ
fbem-10234	17	6	growth	growth	NOUN
fbem-10234	17	7	lever	lever	NOUN
fbem-10234	17	8	that	that	PRON
fbem-10234	17	9	can	can	AUX
fbem-10234	17	10	either	either	CCONJ
fbem-10234	17	11	drive	drive	VERB
fbem-10234	17	12	or	or	CCONJ
fbem-10234	17	13	disrupt	disrupt	VERB
fbem-10234	17	14	a	a	DET
fbem-10234	17	15	company	company	NOUN
fbem-10234	17	16	's	's	PART
fbem-10234	17	17	operating	operating	NOUN
fbem-10234	17	18	margins	margin	NOUN
fbem-10234	17	19	.	.	PUNCT
fbem-10234	18	1	pricing	pricing	NOUN
fbem-10234	18	2	strategies	strategy	NOUN
fbem-10234	18	3	are	be	AUX
fbem-10234	18	4	the	the	DET
fbem-10234	18	5	methods	method	NOUN
fbem-10234	18	6	and	and	CCONJ
fbem-10234	18	7	processes	process	NOUN
fbem-10234	18	8	companies	company	NOUN
fbem-10234	18	9	use	use	VERB
fbem-10234	18	10	to	to	PART
fbem-10234	18	11	determine	determine	VERB
fbem-10234	18	12	what	what	PRON
fbem-10234	18	13	they	they	PRON
fbem-10234	18	14	will	will	AUX
fbem-10234	18	15	charge	charge	VERB
fbem-10234	18	16	for	for	ADP
fbem-10234	18	17	their	their	PRON
fbem-10234	18	18	products	product	NOUN
fbem-10234	18	19	and	and	CCONJ
fbem-10234	18	20	services	service	NOUN
fbem-10234	18	21	.	.	PUNCT
fbem-10234	19	1	they	they	PRON
fbem-10234	19	2	indicate	indicate	VERB
fbem-10234	19	3	how	how	SCONJ
fbem-10234	19	4	brands	brand	NOUN
fbem-10234	19	5	,	,	PUNCT
fbem-10234	19	6	markets	market	NOUN
fbem-10234	19	7	and	and	CCONJ
fbem-10234	19	8	customers	customer	NOUN
fbem-10234	19	9	are	be	AUX
fbem-10234	19	10	evaluated	evaluate	VERB
fbem-10234	19	11	.	.	PUNCT
fbem-10234	20	1	these	these	DET
fbem-10234	20	2	strategies	strategy	NOUN
fbem-10234	20	3	depend	depend	VERB
fbem-10234	20	4	on	on	ADP
fbem-10234	20	5	the	the	DET
fbem-10234	20	6	industry	industry	NOUN
fbem-10234	20	7	and	and	CCONJ
fbem-10234	20	8	the	the	DET
fbem-10234	20	9	unique	unique	ADJ
fbem-10234	20	10	goals	goal	NOUN
fbem-10234	20	11	of	of	ADP
fbem-10234	20	12	the	the	DET
fbem-10234	20	13	company	company	NOUN
fbem-10234	20	14	.	.	PUNCT
fbem-10234	21	1	effective	effective	ADJ
fbem-10234	21	2	pricing	pricing	NOUN
fbem-10234	21	3	strategies	strategy	NOUN
fbem-10234	21	4	help	help	VERB
fbem-10234	21	5	build	build	VERB
fbem-10234	21	6	trust	trust	NOUN
fbem-10234	21	7	with	with	ADP
fbem-10234	21	8	customers	customer	NOUN
fbem-10234	21	9	and	and	CCONJ
fbem-10234	21	10	achieve	achieve	VERB
fbem-10234	21	11	a	a	DET
fbem-10234	21	12	company	company	NOUN
fbem-10234	21	13	's	's	PART
fbem-10234	21	14	financial	financial	ADJ
fbem-10234	21	15	goals	goal	NOUN
fbem-10234	21	16	[	[	X
fbem-10234	21	17	1	1	NUM
fbem-10234	21	18	]	]	PUNCT
fbem-10234	21	19	.	.	PUNCT
fbem-10234	22	1	a	a	DET
fbem-10234	22	2	pricing	pricing	NOUN
fbem-10234	22	3	strategy	strategy	NOUN
fbem-10234	22	4	is	be	AUX
fbem-10234	22	5	an	an	DET
fbem-10234	22	6	approach	approach	NOUN
fbem-10234	22	7	that	that	PRON
fbem-10234	22	8	included	include	VERB
fbem-10234	22	9	in	in	ADP
fbem-10234	22	10	marketing	marketing	NOUN
fbem-10234	22	11	strategy	strategy	NOUN
fbem-10234	22	12	which	which	PRON
fbem-10234	22	13	used	use	VERB
fbem-10234	22	14	by	by	ADP
fbem-10234	22	15	businesses	business	NOUN
fbem-10234	22	16	to	to	PART
fbem-10234	22	17	determine	determine	VERB
fbem-10234	22	18	the	the	DET
fbem-10234	22	19	optimal	optimal	ADJ
fbem-10234	22	20	price	price	NOUN
fbem-10234	22	21	of	of	ADP
fbem-10234	22	22	a	a	DET
fbem-10234	22	23	product	product	NOUN
fbem-10234	22	24	or	or	CCONJ
fbem-10234	22	25	service	service	NOUN
fbem-10234	22	26	.	.	PUNCT
fbem-10234	23	1	2	2	X
fbem-10234	23	2	.	.	NUM
fbem-10234	23	3	types	type	NOUN
fbem-10234	23	4	of	of	ADP
fbem-10234	23	5	pricing	pricing	NOUN
fbem-10234	23	6	strategies	strategy	NOUN
fbem-10234	23	7	pricing	pricing	NOUN
fbem-10234	23	8	strategies	strategy	NOUN
fbem-10234	23	9	can	can	AUX
fbem-10234	23	10	be	be	AUX
fbem-10234	23	11	classified	classify	VERB
fbem-10234	23	12	according	accord	VERB
fbem-10234	23	13	to	to	ADP
fbem-10234	23	14	their	their	PRON
fbem-10234	23	15	rationale	rationale	NOUN
fbem-10234	23	16	and	and	CCONJ
fbem-10234	23	17	objectives	objective	NOUN
fbem-10234	23	18	.	.	PUNCT
fbem-10234	24	1	the	the	DET
fbem-10234	24	2	following	follow	VERB
fbem-10234	24	3	are	be	AUX
fbem-10234	24	4	four	four	NUM
fbem-10234	24	5	common	common	ADJ
fbem-10234	24	6	types	type	NOUN
fbem-10234	24	7	of	of	ADP
fbem-10234	24	8	pricing	pricing	NOUN
fbem-10234	24	9	strategies	strategy	NOUN
fbem-10234	24	10	.	.	PUNCT
fbem-10234	25	1	2.1	2.1	NUM
fbem-10234	25	2	.	.	PUNCT
fbem-10234	25	3	cost	cost	NOUN
fbem-10234	25	4	-	-	PUNCT
fbem-10234	25	5	oriented	orient	VERB
fbem-10234	25	6	pricing	pricing	NOUN
fbem-10234	25	7	:	:	PUNCT
fbem-10234	25	8	cost	cost	NOUN
fbem-10234	25	9	-	-	PUNCT
fbem-10234	25	10	directed	direct	VERB
fbem-10234	25	11	pricing	pricing	NOUN
fbem-10234	25	12	is	be	AUX
fbem-10234	25	13	a	a	DET
fbem-10234	25	14	method	method	NOUN
fbem-10234	25	15	of	of	ADP
fbem-10234	25	16	pricing	pricing	NOUN
fbem-10234	25	17	that	that	PRON
fbem-10234	25	18	is	be	AUX
fbem-10234	25	19	based	base	VERB
fbem-10234	25	20	on	on	ADP
fbem-10234	25	21	a	a	DET
fbem-10234	25	22	company	company	NOUN
fbem-10234	25	23	's	's	PART
fbem-10234	25	24	costs	cost	NOUN
fbem-10234	25	25	.	.	PUNCT
fbem-10234	26	1	this	this	DET
fbem-10234	26	2	strategy	strategy	NOUN
fbem-10234	26	3	considers	consider	VERB
fbem-10234	26	4	production	production	NOUN
fbem-10234	26	5	,	,	PUNCT
fbem-10234	26	6	operational	operational	ADJ
fbem-10234	26	7	and	and	CCONJ
fbem-10234	26	8	other	other	ADJ
fbem-10234	26	9	related	related	ADJ
fbem-10234	26	10	costs	cost	NOUN
fbem-10234	26	11	and	and	CCONJ
fbem-10234	26	12	then	then	ADV
fbem-10234	26	13	adds	add	VERB
fbem-10234	26	14	an	an	DET
fbem-10234	26	15	expected	expected	ADJ
fbem-10234	26	16	profit	profit	NOUN
fbem-10234	26	17	margin	margin	NOUN
fbem-10234	26	18	to	to	ADP
fbem-10234	26	19	the	the	DET
fbem-10234	26	20	cost	cost	NOUN
fbem-10234	26	21	base	base	NOUN
fbem-10234	26	22	to	to	PART
fbem-10234	26	23	determine	determine	VERB
fbem-10234	26	24	the	the	DET
fbem-10234	26	25	price	price	NOUN
fbem-10234	26	26	of	of	ADP
fbem-10234	26	27	the	the	DET
fbem-10234	26	28	product	product	NOUN
fbem-10234	26	29	.	.	PUNCT
fbem-10234	27	1	two	two	NUM
fbem-10234	27	2	common	common	ADJ
fbem-10234	27	3	cost	cost	NOUN
fbem-10234	27	4	-	-	PUNCT
fbem-10234	27	5	oriented	orient	VERB
fbem-10234	27	6	pricing	pricing	NOUN
fbem-10234	27	7	methods	method	NOUN
fbem-10234	27	8	are	be	AUX
fbem-10234	27	9	cost	cost	NOUN
fbem-10234	27	10	-	-	PUNCT
fbem-10234	27	11	plus	plus	CCONJ
fbem-10234	27	12	pricing	pricing	NOUN
fbem-10234	27	13	and	and	CCONJ
fbem-10234	27	14	target	target	NOUN
fbem-10234	27	15	-	-	PUNCT
fbem-10234	27	16	return	return	NOUN
fbem-10234	27	17	pricing	pricing	NOUN
fbem-10234	27	18	.	.	PUNCT
fbem-10234	28	1	the	the	DET
fbem-10234	28	2	former	former	ADJ
fbem-10234	28	3	is	be	AUX
fbem-10234	28	4	where	where	SCONJ
fbem-10234	28	5	a	a	DET
fbem-10234	28	6	company	company	NOUN
fbem-10234	28	7	adds	add	VERB
fbem-10234	28	8	an	an	DET
fbem-10234	28	9	expected	expected	ADJ
fbem-10234	28	10	profit	profit	NOUN
fbem-10234	28	11	margin	margin	NOUN
fbem-10234	28	12	to	to	ADP
fbem-10234	28	13	the	the	DET
fbem-10234	28	14	unit	unit	NOUN
fbem-10234	28	15	cost	cost	VERB
fbem-10234	28	16	to	to	PART
fbem-10234	28	17	determine	determine	VERB
fbem-10234	28	18	the	the	DET
fbem-10234	28	19	final	final	ADJ
fbem-10234	28	20	selling	selling	NOUN
fbem-10234	28	21	price	price	NOUN
fbem-10234	28	22	of	of	ADP
fbem-10234	28	23	the	the	DET
fbem-10234	28	24	product	product	NOUN
fbem-10234	28	25	,	,	PUNCT
fbem-10234	28	26	and	and	CCONJ
fbem-10234	28	27	the	the	DET
fbem-10234	28	28	latter	latter	ADJ
fbem-10234	28	29	is	be	AUX
fbem-10234	28	30	where	where	SCONJ
fbem-10234	28	31	a	a	DET
fbem-10234	28	32	company	company	NOUN
fbem-10234	28	33	sets	set	VERB
fbem-10234	28	34	a	a	DET
fbem-10234	28	35	target	target	NOUN
fbem-10234	28	36	rate	rate	NOUN
fbem-10234	28	37	of	of	ADP
fbem-10234	28	38	return	return	NOUN
fbem-10234	28	39	and	and	CCONJ
fbem-10234	28	40	then	then	ADV
fbem-10234	28	41	determines	determine	VERB
fbem-10234	28	42	the	the	DET
fbem-10234	28	43	price	price	NOUN
fbem-10234	28	44	of	of	ADP
fbem-10234	28	45	the	the	DET
fbem-10234	28	46	product	product	NOUN
fbem-10234	28	47	based	base	VERB
fbem-10234	28	48	on	on	ADP
fbem-10234	28	49	that	that	DET
fbem-10234	28	50	rate	rate	NOUN
fbem-10234	28	51	of	of	ADP
fbem-10234	28	52	return	return	NOUN
fbem-10234	28	53	.	.	PUNCT
fbem-10234	29	1	2.2	2.2	NUM
fbem-10234	29	2	.	.	PUNCT
fbem-10234	30	1	demand	demand	NOUN
fbem-10234	30	2	-	-	PUNCT
fbem-10234	30	3	driven	drive	VERB
fbem-10234	30	4	pricing	pricing	NOUN
fbem-10234	30	5	:	:	PUNCT
fbem-10234	30	6	demand	demand	NOUN
fbem-10234	30	7	-	-	PUNCT
fbem-10234	30	8	led	lead	VERB
fbem-10234	30	9	pricing	pricing	NOUN
fbem-10234	30	10	is	be	AUX
fbem-10234	30	11	a	a	DET
fbem-10234	30	12	strategy	strategy	NOUN
fbem-10234	30	13	of	of	ADP
fbem-10234	30	14	setting	set	VERB
fbem-10234	30	15	the	the	DET
fbem-10234	30	16	price	price	NOUN
fbem-10234	30	17	of	of	ADP
fbem-10234	30	18	a	a	DET
fbem-10234	30	19	product	product	NOUN
fbem-10234	30	20	based	base	VERB
fbem-10234	30	21	on	on	ADP
fbem-10234	30	22	market	market	NOUN
fbem-10234	30	23	demand	demand	NOUN
fbem-10234	30	24	and	and	CCONJ
fbem-10234	30	25	the	the	DET
fbem-10234	30	26	price	price	NOUN
fbem-10234	30	27	consumers	consumer	NOUN
fbem-10234	30	28	are	be	AUX
fbem-10234	30	29	willing	willing	ADJ
fbem-10234	30	30	to	to	PART
fbem-10234	30	31	pay	pay	VERB
fbem-10234	30	32	.	.	PUNCT
fbem-10234	31	1	demand	demand	NOUN
fbem-10234	31	2	-	-	PUNCT
fbem-10234	31	3	led	lead	VERB
fbem-10234	31	4	pricing	pricing	NOUN
fbem-10234	31	5	is	be	AUX
fbem-10234	31	6	usually	usually	ADV
fbem-10234	31	7	associated	associate	VERB
fbem-10234	31	8	with	with	ADP
fbem-10234	31	9	price	price	NOUN
fbem-10234	31	10	elasticity	elasticity	NOUN
fbem-10234	31	11	,	,	PUNCT
fbem-10234	31	12	which	which	PRON
fbem-10234	31	13	is	be	AUX
fbem-10234	31	14	the	the	DET
fbem-10234	31	15	effect	effect	NOUN
fbem-10234	31	16	of	of	ADP
fbem-10234	31	17	price	price	NOUN
fbem-10234	31	18	changes	change	NOUN
fbem-10234	31	19	on	on	ADP
fbem-10234	31	20	demand	demand	NOUN
fbem-10234	31	21	.	.	PUNCT
fbem-10234	32	1	this	this	DET
fbem-10234	32	2	pricing	pricing	NOUN
fbem-10234	32	3	strategy	strategy	NOUN
fbem-10234	32	4	helps	help	VERB
fbem-10234	32	5	companies	company	NOUN
fbem-10234	32	6	take	take	VERB
fbem-10234	32	7	advantage	advantage	NOUN
fbem-10234	32	8	of	of	ADP
fbem-10234	32	9	market	market	NOUN
fbem-10234	32	10	opportunities	opportunity	NOUN
fbem-10234	32	11	and	and	CCONJ
fbem-10234	32	12	consumer	consumer	NOUN
fbem-10234	32	13	psychology	psychology	NOUN
fbem-10234	32	14	.	.	PUNCT
fbem-10234	33	1	common	common	ADJ
fbem-10234	33	2	approaches	approach	NOUN
fbem-10234	33	3	to	to	ADP
fbem-10234	33	4	demand	demand	NOUN
fbem-10234	33	5	-	-	PUNCT
fbem-10234	33	6	led	lead	VERB
fbem-10234	33	7	pricing	pricing	NOUN
fbem-10234	33	8	include	include	VERB
fbem-10234	33	9	price	price	NOUN
fbem-10234	33	10	discrimination	discrimination	NOUN
fbem-10234	33	11	and	and	CCONJ
fbem-10234	33	12	dynamic	dynamic	ADJ
fbem-10234	33	13	pricing	pricing	NOUN
fbem-10234	33	14	.	.	PUNCT
fbem-10234	34	1	price	price	NOUN
fbem-10234	34	2	discrimination	discrimination	NOUN
fbem-10234	34	3	involves	involve	VERB
fbem-10234	34	4	setting	set	VERB
fbem-10234	34	5	different	different	ADJ
fbem-10234	34	6	prices	price	NOUN
fbem-10234	34	7	for	for	ADP
fbem-10234	34	8	different	different	ADJ
fbem-10234	34	9	consumers	consumer	NOUN
fbem-10234	34	10	based	base	VERB
fbem-10234	34	11	on	on	ADP
fbem-10234	34	12	factors	factor	NOUN
fbem-10234	34	13	such	such	ADJ
fbem-10234	34	14	as	as	ADP
fbem-10234	34	15	consumer	consumer	NOUN
fbem-10234	34	16	category	category	NOUN
fbem-10234	34	17	,	,	PUNCT
fbem-10234	34	18	purchase	purchase	NOUN
fbem-10234	34	19	scenario	scenario	NOUN
fbem-10234	34	20	or	or	CCONJ
fbem-10234	34	21	purchase	purchase	NOUN
fbem-10234	34	22	volume	volume	NOUN
fbem-10234	34	23	.	.	PUNCT
fbem-10234	35	1	dynamic	dynamic	ADJ
fbem-10234	35	2	pricing	pricing	NOUN
fbem-10234	35	3	is	be	AUX
fbem-10234	35	4	the	the	DET
fbem-10234	35	5	adjustment	adjustment	NOUN
fbem-10234	35	6	of	of	ADP
fbem-10234	35	7	product	product	NOUN
fbem-10234	35	8	prices	price	NOUN
fbem-10234	35	9	based	base	VERB
fbem-10234	35	10	on	on	ADP
fbem-10234	35	11	real	real	ADJ
fbem-10234	35	12	-	-	PUNCT
fbem-10234	35	13	time	time	NOUN
fbem-10234	35	14	changes	change	NOUN
fbem-10234	35	15	in	in	ADP
fbem-10234	35	16	market	market	NOUN
fbem-10234	35	17	demand	demand	NOUN
fbem-10234	35	18	.	.	PUNCT
fbem-10234	36	1	2.3	2.3	NUM
fbem-10234	36	2	.	.	PUNCT
fbem-10234	37	1	competition	competition	NOUN
fbem-10234	37	2	-	-	PUNCT
fbem-10234	37	3	oriented	orient	VERB
fbem-10234	37	4	pricing	pricing	NOUN
fbem-10234	37	5	:	:	PUNCT
fbem-10234	37	6	competition	competition	NOUN
fbem-10234	37	7	-	-	PUNCT
fbem-10234	37	8	oriented	orient	VERB
fbem-10234	37	9	pricing	pricing	NOUN
fbem-10234	37	10	is	be	AUX
fbem-10234	37	11	a	a	DET
fbem-10234	37	12	strategy	strategy	NOUN
fbem-10234	37	13	that	that	PRON
fbem-10234	37	14	sets	set	VERB
fbem-10234	37	15	product	product	NOUN
fbem-10234	37	16	prices	price	NOUN
fbem-10234	37	17	based	base	VERB
fbem-10234	37	18	on	on	ADP
fbem-10234	37	19	competitors	competitor	NOUN
fbem-10234	37	20	'	'	PART
fbem-10234	37	21	prices	price	NOUN
fbem-10234	37	22	and	and	CCONJ
fbem-10234	37	23	market	market	NOUN
fbem-10234	37	24	positions	position	NOUN
fbem-10234	37	25	.	.	PUNCT
fbem-10234	38	1	this	this	DET
fbem-10234	38	2	strategy	strategy	NOUN
fbem-10234	38	3	focuses	focus	VERB
fbem-10234	38	4	on	on	ADP
fbem-10234	38	5	the	the	DET
fbem-10234	38	6	competitive	competitive	ADJ
fbem-10234	38	7	market	market	NOUN
fbem-10234	38	8	environment	environment	NOUN
fbem-10234	38	9	and	and	CCONJ
fbem-10234	38	10	seeks	seek	VERB
fbem-10234	38	11	to	to	PART
fbem-10234	38	12	attract	attract	VERB
fbem-10234	38	13	consumers	consumer	NOUN
fbem-10234	38	14	through	through	ADP
fbem-10234	38	15	price	price	NOUN
fbem-10234	38	16	advantages	advantage	NOUN
fbem-10234	38	17	.	.	PUNCT
fbem-10234	39	1	this	this	PRON
fbem-10234	39	2	includes	include	VERB
fbem-10234	39	3	a	a	DET
fbem-10234	39	4	price	price	NOUN
fbem-10234	39	5	maintenance	maintenance	NOUN
fbem-10234	39	6	strategy	strategy	NOUN
fbem-10234	39	7	,	,	PUNCT
fbem-10234	39	8	which	which	PRON
fbem-10234	39	9	means	mean	VERB
fbem-10234	39	10	that	that	SCONJ
fbem-10234	39	11	the	the	DET
fbem-10234	39	12	firm	firm	NOUN
fbem-10234	39	13	sets	set	VERB
fbem-10234	39	14	the	the	DET
fbem-10234	39	15	product	product	NOUN
fbem-10234	39	16	price	price	NOUN
fbem-10234	39	17	at	at	ADP
fbem-10234	39	18	a	a	DET
fbem-10234	39	19	similar	similar	ADJ
fbem-10234	39	20	level	level	NOUN
fbem-10234	39	21	to	to	ADP
fbem-10234	39	22	its	its	PRON
fbem-10234	39	23	competitors	competitor	NOUN
fbem-10234	39	24	to	to	PART
fbem-10234	39	25	avoid	avoid	VERB
fbem-10234	39	26	price	price	NOUN
fbem-10234	39	27	wars	war	NOUN
fbem-10234	39	28	.	.	PUNCT
fbem-10234	40	1	there	there	PRON
fbem-10234	40	2	is	be	VERB
fbem-10234	40	3	also	also	ADV
fbem-10234	40	4	the	the	DET
fbem-10234	40	5	cost	cost	NOUN
fbem-10234	40	6	leadership	leadership	NOUN
fbem-10234	40	7	strategy	strategy	NOUN
fbem-10234	40	8	,	,	PUNCT
fbem-10234	40	9	in	in	ADP
fbem-10234	40	10	which	which	PRON
fbem-10234	40	11	companies	company	NOUN
fbem-10234	40	12	achieve	achieve	VERB
fbem-10234	40	13	lower	low	ADJ
fbem-10234	40	14	prices	price	NOUN
fbem-10234	40	15	than	than	ADP
fbem-10234	40	16	their	their	PRON
fbem-10234	40	17	competitors	competitor	NOUN
fbem-10234	40	18	by	by	ADP
fbem-10234	40	19	reducing	reduce	VERB
fbem-10234	40	20	costs	cost	NOUN
fbem-10234	40	21	and	and	CCONJ
fbem-10234	40	22	increasing	increase	VERB
fbem-10234	40	23	efficiency	efficiency	NOUN
fbem-10234	40	24	.	.	PUNCT
fbem-10234	41	1	159	159	NUM
fbem-10234	41	2	2.4	2.4	NUM
fbem-10234	41	3	.	.	PUNCT
fbem-10234	41	4	value	value	NOUN
fbem-10234	41	5	-	-	PUNCT
fbem-10234	41	6	based	base	VERB
fbem-10234	41	7	pricing	pricing	NOUN
fbem-10234	41	8	:	:	PUNCT
fbem-10234	41	9	value	value	NOUN
fbem-10234	41	10	-	-	PUNCT
fbem-10234	41	11	based	base	VERB
fbem-10234	41	12	pricing	pricing	NOUN
fbem-10234	41	13	is	be	AUX
fbem-10234	41	14	a	a	DET
fbem-10234	41	15	strategy	strategy	NOUN
fbem-10234	41	16	that	that	PRON
fbem-10234	41	17	sets	set	VERB
fbem-10234	41	18	prices	price	NOUN
fbem-10234	41	19	based	base	VERB
fbem-10234	41	20	on	on	ADP
fbem-10234	41	21	the	the	DET
fbem-10234	41	22	value	value	NOUN
fbem-10234	41	23	consumers	consumer	NOUN
fbem-10234	41	24	perceive	perceive	VERB
fbem-10234	41	25	a	a	DET
fbem-10234	41	26	product	product	NOUN
fbem-10234	41	27	or	or	CCONJ
fbem-10234	41	28	service	service	NOUN
fbem-10234	41	29	to	to	PART
fbem-10234	41	30	have	have	VERB
fbem-10234	41	31	.	.	PUNCT
fbem-10234	42	1	this	this	DET
fbem-10234	42	2	strategy	strategy	NOUN
fbem-10234	42	3	focuses	focus	VERB
fbem-10234	42	4	on	on	ADP
fbem-10234	42	5	the	the	DET
fbem-10234	42	6	value	value	NOUN
fbem-10234	42	7	of	of	ADP
fbem-10234	42	8	the	the	DET
fbem-10234	42	9	product	product	NOUN
fbem-10234	42	10	in	in	ADP
fbem-10234	42	11	the	the	DET
fbem-10234	42	12	mind	mind	NOUN
fbem-10234	42	13	of	of	ADP
fbem-10234	42	14	the	the	DET
fbem-10234	42	15	consumer	consumer	NOUN
fbem-10234	42	16	in	in	ADP
fbem-10234	42	17	order	order	NOUN
fbem-10234	42	18	to	to	PART
fbem-10234	42	19	maximize	maximize	VERB
fbem-10234	42	20	profits	profit	NOUN
fbem-10234	42	21	.	.	PUNCT
fbem-10234	43	1	this	this	PRON
fbem-10234	43	2	includes	include	VERB
fbem-10234	43	3	value	value	NOUN
fbem-10234	43	4	-	-	PUNCT
fbem-10234	43	5	for	for	ADP
fbem-10234	43	6	-	-	PUNCT
fbem-10234	43	7	money	money	NOUN
fbem-10234	43	8	pricing	pricing	NOUN
fbem-10234	43	9	,	,	PUNCT
fbem-10234	43	10	which	which	PRON
fbem-10234	43	11	is	be	AUX
fbem-10234	43	12	when	when	SCONJ
fbem-10234	43	13	a	a	DET
fbem-10234	43	14	company	company	NOUN
fbem-10234	43	15	sets	set	VERB
fbem-10234	43	16	a	a	DET
fbem-10234	43	17	price	price	NOUN
fbem-10234	43	18	that	that	PRON
fbem-10234	43	19	reflects	reflect	VERB
fbem-10234	43	20	the	the	DET
fbem-10234	43	21	value	value	NOUN
fbem-10234	43	22	of	of	ADP
fbem-10234	43	23	a	a	DET
fbem-10234	43	24	product	product	NOUN
fbem-10234	43	25	based	base	VERB
fbem-10234	43	26	on	on	ADP
fbem-10234	43	27	factors	factor	NOUN
fbem-10234	43	28	such	such	ADJ
fbem-10234	43	29	as	as	ADP
fbem-10234	43	30	its	its	PRON
fbem-10234	43	31	performance	performance	NOUN
fbem-10234	43	32	,	,	PUNCT
fbem-10234	43	33	quality	quality	NOUN
fbem-10234	43	34	,	,	PUNCT
fbem-10234	43	35	and	and	CCONJ
fbem-10234	43	36	consumer	consumer	NOUN
fbem-10234	43	37	experience	experience	NOUN
fbem-10234	43	38	.	.	PUNCT
fbem-10234	44	1	there	there	PRON
fbem-10234	44	2	is	be	VERB
fbem-10234	44	3	also	also	ADV
fbem-10234	44	4	pricing	price	VERB
fbem-10234	44	5	structure	structure	NOUN
fbem-10234	44	6	,	,	PUNCT
fbem-10234	44	7	which	which	PRON
fbem-10234	44	8	is	be	AUX
fbem-10234	44	9	where	where	SCONJ
fbem-10234	44	10	companies	company	NOUN
fbem-10234	44	11	set	set	VERB
fbem-10234	44	12	multilevel	multilevel	NOUN
fbem-10234	44	13	prices	price	NOUN
fbem-10234	44	14	based	base	VERB
fbem-10234	44	15	on	on	ADP
fbem-10234	44	16	different	different	ADJ
fbem-10234	44	17	product	product	NOUN
fbem-10234	44	18	features	feature	NOUN
fbem-10234	44	19	and	and	CCONJ
fbem-10234	44	20	service	service	NOUN
fbem-10234	44	21	levels	level	NOUN
fbem-10234	44	22	to	to	PART
fbem-10234	44	23	meet	meet	VERB
fbem-10234	44	24	different	different	ADJ
fbem-10234	44	25	consumption	consumption	NOUN
fbem-10234	44	26	.	.	PUNCT
fbem-10234	45	1	3	3	X
fbem-10234	45	2	.	.	X
fbem-10234	45	3	the	the	DET
fbem-10234	45	4	influence	influence	NOUN
fbem-10234	45	5	of	of	ADP
fbem-10234	45	6	pricing	pricing	NOUN
fbem-10234	45	7	strategy	strategy	NOUN
fbem-10234	45	8	on	on	ADP
fbem-10234	45	9	marketing	marketing	NOUN
fbem-10234	45	10	strategy	strategy	NOUN
fbem-10234	45	11	pricing	pricing	NOUN
fbem-10234	45	12	strategy	strategy	NOUN
fbem-10234	45	13	and	and	CCONJ
fbem-10234	45	14	market	market	NOUN
fbem-10234	45	15	strategy	strategy	NOUN
fbem-10234	45	16	have	have	VERB
fbem-10234	45	17	an	an	DET
fbem-10234	45	18	interactive	interactive	ADJ
fbem-10234	45	19	relationship	relationship	NOUN
fbem-10234	45	20	[	[	X
fbem-10234	45	21	3	3	NUM
fbem-10234	45	22	]	]	PUNCT
fbem-10234	45	23	.	.	PUNCT
fbem-10234	46	1	so	so	ADV
fbem-10234	46	2	,	,	PUNCT
fbem-10234	46	3	while	while	SCONJ
fbem-10234	46	4	price	price	NOUN
fbem-10234	46	5	strategy	strategy	NOUN
fbem-10234	46	6	can	can	AUX
fbem-10234	46	7	have	have	VERB
fbem-10234	46	8	an	an	DET
fbem-10234	46	9	impact	impact	NOUN
fbem-10234	46	10	on	on	ADP
fbem-10234	46	11	market	market	NOUN
fbem-10234	46	12	strategy	strategy	NOUN
fbem-10234	46	13	,	,	PUNCT
fbem-10234	46	14	it	it	PRON
fbem-10234	46	15	’s	’	VERB
fbem-10234	46	16	more	more	ADV
fbem-10234	46	17	accurate	accurate	ADJ
fbem-10234	46	18	to	to	PART
fbem-10234	46	19	say	say	VERB
fbem-10234	46	20	that	that	SCONJ
fbem-10234	46	21	pricing	pricing	NOUN
fbem-10234	46	22	strategy	strategy	NOUN
fbem-10234	46	23	and	and	CCONJ
fbem-10234	46	24	market	market	NOUN
fbem-10234	46	25	strategy	strategy	NOUN
fbem-10234	46	26	work	work	VERB
fbem-10234	46	27	together	together	ADV
fbem-10234	46	28	for	for	ADP
fbem-10234	46	29	success	success	NOUN
fbem-10234	46	30	[	[	X
fbem-10234	46	31	3	3	NUM
fbem-10234	46	32	]	]	PUNCT
fbem-10234	46	33	.	.	PUNCT
fbem-10234	47	1	since	since	SCONJ
fbem-10234	47	2	pricing	pricing	NOUN
fbem-10234	47	3	strategy	strategy	NOUN
fbem-10234	47	4	is	be	AUX
fbem-10234	47	5	an	an	DET
fbem-10234	47	6	integral	integral	ADJ
fbem-10234	47	7	part	part	NOUN
fbem-10234	47	8	of	of	ADP
fbem-10234	47	9	marketing	marketing	NOUN
fbem-10234	47	10	,	,	PUNCT
fbem-10234	47	11	the	the	DET
fbem-10234	47	12	following	follow	VERB
fbem-10234	47	13	analysis	analysis	NOUN
fbem-10234	47	14	of	of	ADP
fbem-10234	47	15	the	the	DET
fbem-10234	47	16	development	development	NOUN
fbem-10234	47	17	of	of	ADP
fbem-10234	47	18	pricing	pricing	NOUN
fbem-10234	47	19	strategy	strategy	NOUN
fbem-10234	47	20	and	and	CCONJ
fbem-10234	47	21	related	related	ADJ
fbem-10234	47	22	ideas	idea	NOUN
fbem-10234	47	23	is	be	AUX
fbem-10234	47	24	organized	organize	VERB
fbem-10234	47	25	from	from	ADP
fbem-10234	47	26	the	the	DET
fbem-10234	47	27	development	development	NOUN
fbem-10234	47	28	stages	stage	NOUN
fbem-10234	47	29	of	of	ADP
fbem-10234	47	30	marketing	marketing	NOUN
fbem-10234	47	31	.	.	PUNCT
fbem-10234	48	1	first	first	ADV
fbem-10234	48	2	of	of	ADP
fbem-10234	48	3	all	all	PRON
fbem-10234	48	4	,	,	PUNCT
fbem-10234	48	5	the	the	DET
fbem-10234	48	6	first	first	ADJ
fbem-10234	48	7	stage	stage	NOUN
fbem-10234	48	8	is	be	AUX
fbem-10234	48	9	the	the	DET
fbem-10234	48	10	start	start	VERB
fbem-10234	48	11	-	-	PUNCT
fbem-10234	48	12	up	up	ADP
fbem-10234	48	13	stage	stage	NOUN
fbem-10234	48	14	.	.	PUNCT
fbem-10234	49	1	the	the	DET
fbem-10234	49	2	concept	concept	NOUN
fbem-10234	49	3	of	of	ADP
fbem-10234	49	4	marketing	marketing	NOUN
fbem-10234	49	5	was	be	AUX
fbem-10234	49	6	created	create	VERB
fbem-10234	49	7	in	in	ADP
fbem-10234	49	8	the	the	DET
fbem-10234	49	9	united	united	PROPN
fbem-10234	49	10	states	states	PROPN
fbem-10234	49	11	in	in	ADP
fbem-10234	49	12	the	the	DET
fbem-10234	49	13	late	late	ADJ
fbem-10234	49	14	19th	19th	NOUN
fbem-10234	49	15	and	and	CCONJ
fbem-10234	49	16	early	early	ADJ
fbem-10234	49	17	20th	20th	ADJ
fbem-10234	49	18	centuries	century	NOUN
fbem-10234	49	19	,	,	PUNCT
fbem-10234	49	20	stemming	stem	VERB
fbem-10234	49	21	from	from	ADP
fbem-10234	49	22	the	the	DET
fbem-10234	49	23	development	development	NOUN
fbem-10234	49	24	of	of	ADP
fbem-10234	49	25	industry	industry	NOUN
fbem-10234	49	26	.	.	PUNCT
fbem-10234	50	1	the	the	DET
fbem-10234	50	2	initial	initial	ADJ
fbem-10234	50	3	research	research	NOUN
fbem-10234	50	4	in	in	ADP
fbem-10234	50	5	marketing	marketing	NOUN
fbem-10234	50	6	was	be	AUX
fbem-10234	50	7	focused	focus	VERB
fbem-10234	50	8	on	on	ADP
fbem-10234	50	9	marketing	marketing	NOUN
fbem-10234	50	10	and	and	CCONJ
fbem-10234	50	11	advertising	advertising	NOUN
fbem-10234	50	12	,	,	PUNCT
fbem-10234	50	13	and	and	CCONJ
fbem-10234	50	14	the	the	DET
fbem-10234	50	15	theory	theory	NOUN
fbem-10234	50	16	was	be	AUX
fbem-10234	50	17	not	not	PART
fbem-10234	50	18	taken	take	VERB
fbem-10234	50	19	seriously	seriously	ADV
fbem-10234	50	20	at	at	ADP
fbem-10234	50	21	this	this	DET
fbem-10234	50	22	point	point	NOUN
fbem-10234	50	23	in	in	ADP
fbem-10234	50	24	time	time	NOUN
fbem-10234	50	25	.	.	PUNCT
fbem-10234	51	1	then	then	ADV
fbem-10234	51	2	came	come	VERB
fbem-10234	51	3	the	the	DET
fbem-10234	51	4	second	second	ADJ
fbem-10234	51	5	phase	phase	NOUN
fbem-10234	51	6	,	,	PUNCT
fbem-10234	51	7	which	which	PRON
fbem-10234	51	8	is	be	AUX
fbem-10234	51	9	the	the	DET
fbem-10234	51	10	application	application	NOUN
fbem-10234	51	11	phase	phase	NOUN
fbem-10234	51	12	.	.	PUNCT
fbem-10234	52	1	the	the	DET
fbem-10234	52	2	development	development	NOUN
fbem-10234	52	3	of	of	ADP
fbem-10234	52	4	marketing	marketing	NOUN
fbem-10234	52	5	after	after	ADP
fbem-10234	52	6	the	the	DET
fbem-10234	52	7	end	end	NOUN
fbem-10234	52	8	of	of	ADP
fbem-10234	52	9	world	world	PROPN
fbem-10234	52	10	war	war	PROPN
fbem-10234	52	11	ii	ii	PROPN
fbem-10234	52	12	showed	show	VERB
fbem-10234	52	13	that	that	SCONJ
fbem-10234	52	14	fast	fast	ADJ
fbem-10234	52	15	things	thing	NOUN
fbem-10234	52	16	were	be	AUX
fbem-10234	52	17	applied	apply	VERB
fbem-10234	52	18	.	.	PUNCT
fbem-10234	53	1	marketing	marketing	NOUN
fbem-10234	53	2	theory	theory	NOUN
fbem-10234	53	3	began	begin	VERB
fbem-10234	53	4	to	to	PART
fbem-10234	53	5	be	be	AUX
fbem-10234	53	6	accepted	accept	VERB
fbem-10234	53	7	and	and	CCONJ
fbem-10234	53	8	applied	apply	VERB
fbem-10234	53	9	by	by	ADP
fbem-10234	53	10	society	society	NOUN
fbem-10234	53	11	.	.	PUNCT
fbem-10234	54	1	the	the	DET
fbem-10234	54	2	third	third	ADJ
fbem-10234	54	3	phase	phase	NOUN
fbem-10234	54	4	is	be	AUX
fbem-10234	54	5	the	the	DET
fbem-10234	54	6	development	development	NOUN
fbem-10234	54	7	stage	stage	NOUN
fbem-10234	54	8	.	.	PUNCT
fbem-10234	55	1	from	from	ADP
fbem-10234	55	2	the	the	DET
fbem-10234	55	3	1950s	1950	NOUN
fbem-10234	55	4	to	to	ADP
fbem-10234	55	5	the	the	DET
fbem-10234	55	6	1980s	1980	NOUN
fbem-10234	55	7	,	,	PUNCT
fbem-10234	55	8	there	there	PRON
fbem-10234	55	9	was	be	VERB
fbem-10234	55	10	an	an	DET
fbem-10234	55	11	oversupply	oversupply	NOUN
fbem-10234	55	12	in	in	ADP
fbem-10234	55	13	the	the	DET
fbem-10234	55	14	market	market	NOUN
fbem-10234	55	15	,	,	PUNCT
fbem-10234	55	16	so	so	ADV
fbem-10234	55	17	major	major	ADJ
fbem-10234	55	18	companies	company	NOUN
fbem-10234	55	19	began	begin	VERB
fbem-10234	55	20	to	to	PART
fbem-10234	55	21	focus	focus	VERB
fbem-10234	55	22	on	on	ADP
fbem-10234	55	23	marketing	marketing	NOUN
fbem-10234	55	24	strategies	strategy	NOUN
fbem-10234	55	25	and	and	CCONJ
fbem-10234	55	26	there	there	PRON
fbem-10234	55	27	was	be	VERB
fbem-10234	55	28	further	further	ADJ
fbem-10234	55	29	research	research	NOUN
fbem-10234	55	30	on	on	ADP
fbem-10234	55	31	the	the	DET
fbem-10234	55	32	price	price	NOUN
fbem-10234	55	33	strategy	strategy	NOUN
fbem-10234	55	34	in	in	ADP
fbem-10234	55	35	marketing	marketing	NOUN
fbem-10234	55	36	strategies	strategy	NOUN
fbem-10234	55	37	.	.	PUNCT
fbem-10234	56	1	as	as	ADV
fbem-10234	56	2	early	early	ADV
fbem-10234	56	3	as	as	ADP
fbem-10234	56	4	1953	1953	NUM
fbem-10234	56	5	,	,	PUNCT
fbem-10234	56	6	the	the	DET
fbem-10234	56	7	american	american	ADJ
fbem-10234	56	8	marketing	marketing	PROPN
fbem-10234	56	9	scholar	scholar	NOUN
fbem-10234	56	10	bowden	bowden	PROPN
fbem-10234	56	11	proposed	propose	VERB
fbem-10234	56	12	the	the	DET
fbem-10234	56	13	concept	concept	NOUN
fbem-10234	56	14	of	of	ADP
fbem-10234	56	15	"	"	PUNCT
fbem-10234	56	16	marketing	marketing	NOUN
fbem-10234	56	17	mix	mix	NOUN
fbem-10234	56	18	"	"	PUNCT
fbem-10234	56	19	,	,	PUNCT
fbem-10234	56	20	and	and	CCONJ
fbem-10234	56	21	in	in	ADP
fbem-10234	56	22	1960	1960	NUM
fbem-10234	56	23	,	,	PUNCT
fbem-10234	56	24	dr	dr	PROPN
fbem-10234	56	25	.	.	PROPN
fbem-10234	56	26	jerome	jerome	PROPN
fbem-10234	56	27	mckenzie	mckenzie	PROPN
fbem-10234	56	28	,	,	PUNCT
fbem-10234	56	29	one	one	NUM
fbem-10234	56	30	of	of	ADP
fbem-10234	56	31	the	the	DET
fbem-10234	56	32	leading	lead	VERB
fbem-10234	56	33	marketing	marketing	NOUN
fbem-10234	56	34	authorities	authority	NOUN
fbem-10234	56	35	of	of	ADP
fbem-10234	56	36	the	the	DET
fbem-10234	56	37	20th	20th	ADJ
fbem-10234	56	38	century	century	NOUN
fbem-10234	56	39	,	,	PUNCT
fbem-10234	56	40	first	first	ADV
fbem-10234	56	41	proposed	propose	VERB
fbem-10234	56	42	the	the	DET
fbem-10234	56	43	4p	4p	NOUN
fbem-10234	56	44	strategy	strategy	NOUN
fbem-10234	56	45	of	of	ADP
fbem-10234	56	46	the	the	DET
fbem-10234	56	47	marketing	marketing	NOUN
fbem-10234	56	48	mix	mix	NOUN
fbem-10234	56	49	in	in	ADP
fbem-10234	56	50	his	his	PRON
fbem-10234	56	51	1st	1st	ADJ
fbem-10234	56	52	edition	edition	NOUN
fbem-10234	56	53	of	of	ADP
fbem-10234	56	54	basic	basic	ADJ
fbem-10234	56	55	marketing	marketing	NOUN
fbem-10234	56	56	:	:	PUNCT
fbem-10234	56	57	product	product	NOUN
fbem-10234	56	58	,	,	PUNCT
fbem-10234	56	59	price	price	NOUN
fbem-10234	56	60	,	,	PUNCT
fbem-10234	56	61	channel	channel	NOUN
fbem-10234	56	62	,	,	PUNCT
fbem-10234	56	63	and	and	CCONJ
fbem-10234	56	64	promotion	promotion	NOUN
fbem-10234	56	65	.	.	PUNCT
fbem-10234	57	1	there	there	PRON
fbem-10234	57	2	are	be	VERB
fbem-10234	57	3	four	four	NUM
fbem-10234	57	4	specific	specific	ADJ
fbem-10234	57	5	modules	module	NOUN
fbem-10234	57	6	as	as	SCONJ
fbem-10234	57	7	follows	follow	VERB
fbem-10234	57	8	:	:	PUNCT
fbem-10234	57	9	the	the	DET
fbem-10234	57	10	product	product	NOUN
fbem-10234	57	11	mix	mix	NOUN
fbem-10234	57	12	,	,	PUNCT
fbem-10234	57	13	which	which	PRON
fbem-10234	57	14	mainly	mainly	ADV
fbem-10234	57	15	includes	include	VERB
fbem-10234	57	16	the	the	DET
fbem-10234	57	17	physical	physical	ADJ
fbem-10234	57	18	product	product	NOUN
fbem-10234	57	19	,	,	PUNCT
fbem-10234	57	20	service	service	NOUN
fbem-10234	57	21	,	,	PUNCT
fbem-10234	57	22	brand	brand	NOUN
fbem-10234	57	23	,	,	PUNCT
fbem-10234	57	24	and	and	CCONJ
fbem-10234	57	25	packaging	packaging	NOUN
fbem-10234	57	26	.	.	PUNCT
fbem-10234	58	1	it	it	PRON
fbem-10234	58	2	refers	refer	VERB
fbem-10234	58	3	to	to	ADP
fbem-10234	58	4	the	the	DET
fbem-10234	58	5	collection	collection	NOUN
fbem-10234	58	6	of	of	ADP
fbem-10234	58	7	goods	good	NOUN
fbem-10234	58	8	and	and	CCONJ
fbem-10234	58	9	services	service	NOUN
fbem-10234	58	10	provided	provide	VERB
fbem-10234	58	11	by	by	ADP
fbem-10234	58	12	the	the	DET
fbem-10234	58	13	company	company	NOUN
fbem-10234	58	14	to	to	ADP
fbem-10234	58	15	the	the	DET
fbem-10234	58	16	target	target	NOUN
fbem-10234	58	17	market	market	NOUN
fbem-10234	58	18	,	,	PUNCT
fbem-10234	58	19	including	include	VERB
fbem-10234	58	20	the	the	DET
fbem-10234	58	21	utility	utility	NOUN
fbem-10234	58	22	,	,	PUNCT
fbem-10234	58	23	quality	quality	NOUN
fbem-10234	58	24	,	,	PUNCT
fbem-10234	58	25	appearance	appearance	NOUN
fbem-10234	58	26	,	,	PUNCT
fbem-10234	58	27	style	style	NOUN
fbem-10234	58	28	,	,	PUNCT
fbem-10234	58	29	brand	brand	NOUN
fbem-10234	58	30	,	,	PUNCT
fbem-10234	58	31	packaging	packaging	NOUN
fbem-10234	58	32	and	and	CCONJ
fbem-10234	58	33	specifications	specification	NOUN
fbem-10234	58	34	of	of	ADP
fbem-10234	58	35	the	the	DET
fbem-10234	58	36	product	product	NOUN
fbem-10234	58	37	,	,	PUNCT
fbem-10234	58	38	and	and	CCONJ
fbem-10234	58	39	also	also	ADV
fbem-10234	58	40	includes	include	VERB
fbem-10234	58	41	factors	factor	NOUN
fbem-10234	58	42	such	such	ADJ
fbem-10234	58	43	as	as	ADP
fbem-10234	58	44	service	service	NOUN
fbem-10234	58	45	and	and	CCONJ
fbem-10234	58	46	guarantee	guarantee	NOUN
fbem-10234	58	47	.	.	PUNCT
fbem-10234	59	1	second	second	ADJ
fbem-10234	59	2	,	,	PUNCT
fbem-10234	59	3	the	the	DET
fbem-10234	59	4	combination	combination	NOUN
fbem-10234	59	5	of	of	ADP
fbem-10234	59	6	pricing	pricing	NOUN
fbem-10234	59	7	,	,	PUNCT
fbem-10234	59	8	mainly	mainly	ADV
fbem-10234	59	9	including	include	VERB
fbem-10234	59	10	the	the	DET
fbem-10234	59	11	basic	basic	ADJ
fbem-10234	59	12	price	price	NOUN
fbem-10234	59	13	,	,	PUNCT
fbem-10234	59	14	discount	discount	NOUN
fbem-10234	59	15	price	price	NOUN
fbem-10234	59	16	,	,	PUNCT
fbem-10234	59	17	payment	payment	NOUN
fbem-10234	59	18	time	time	NOUN
fbem-10234	59	19	,	,	PUNCT
fbem-10234	59	20	borrowing	borrowing	NOUN
fbem-10234	59	21	terms	term	NOUN
fbem-10234	59	22	,	,	PUNCT
fbem-10234	59	23	etc	etc	X
fbem-10234	59	24	.	.	X
fbem-10234	60	1	it	it	PRON
fbem-10234	60	2	refers	refer	VERB
fbem-10234	60	3	to	to	ADP
fbem-10234	60	4	the	the	DET
fbem-10234	60	5	economic	economic	ADJ
fbem-10234	60	6	return	return	NOUN
fbem-10234	60	7	sought	seek	VERB
fbem-10234	60	8	by	by	ADP
fbem-10234	60	9	the	the	DET
fbem-10234	60	10	company	company	NOUN
fbem-10234	60	11	selling	sell	VERB
fbem-10234	60	12	the	the	DET
fbem-10234	60	13	product	product	NOUN
fbem-10234	60	14	.	.	PUNCT
fbem-10234	61	1	third	third	ADJ
fbem-10234	61	2	,	,	PUNCT
fbem-10234	61	3	the	the	DET
fbem-10234	61	4	combination	combination	NOUN
fbem-10234	61	5	of	of	ADP
fbem-10234	61	6	distribution	distribution	NOUN
fbem-10234	61	7	,	,	PUNCT
fbem-10234	61	8	it	it	PRON
fbem-10234	61	9	mainly	mainly	ADV
fbem-10234	61	10	includes	include	VERB
fbem-10234	61	11	distribution	distribution	NOUN
fbem-10234	61	12	channels	channel	NOUN
fbem-10234	61	13	,	,	PUNCT
fbem-10234	61	14	storage	storage	NOUN
fbem-10234	61	15	facilities	facility	NOUN
fbem-10234	61	16	,	,	PUNCT
fbem-10234	61	17	transportation	transportation	NOUN
fbem-10234	61	18	facilities	facility	NOUN
fbem-10234	61	19	,	,	PUNCT
fbem-10234	61	20	inventory	inventory	NOUN
fbem-10234	61	21	control	control	NOUN
fbem-10234	61	22	.	.	PUNCT
fbem-10234	62	1	it	it	PRON
fbem-10234	62	2	represents	represent	VERB
fbem-10234	62	3	the	the	DET
fbem-10234	62	4	enterprise	enterprise	NOUN
fbem-10234	62	5	to	to	PART
fbem-10234	62	6	make	make	VERB
fbem-10234	62	7	its	its	PRON
fbem-10234	62	8	products	product	NOUN
fbem-10234	62	9	to	to	PART
fbem-10234	62	10	enter	enter	VERB
fbem-10234	62	11	and	and	CCONJ
fbem-10234	62	12	reach	reach	VERB
fbem-10234	62	13	the	the	DET
fbem-10234	62	14	target	target	NOUN
fbem-10234	62	15	market	market	NOUN
fbem-10234	62	16	,	,	PUNCT
fbem-10234	62	17	the	the	DET
fbem-10234	62	18	implementation	implementation	NOUN
fbem-10234	62	19	of	of	ADP
fbem-10234	62	20	a	a	DET
fbem-10234	62	21	variety	variety	NOUN
fbem-10234	62	22	of	of	ADP
fbem-10234	62	23	activities	activity	NOUN
fbem-10234	62	24	,	,	PUNCT
fbem-10234	62	25	including	include	VERB
fbem-10234	62	26	ways	way	NOUN
fbem-10234	62	27	,	,	PUNCT
fbem-10234	62	28	links	link	NOUN
fbem-10234	62	29	,	,	PUNCT
fbem-10234	62	30	places	place	NOUN
fbem-10234	62	31	,	,	PUNCT
fbem-10234	62	32	storage	storage	NOUN
fbem-10234	62	33	and	and	CCONJ
fbem-10234	62	34	transportation	transportation	NOUN
fbem-10234	62	35	.	.	PUNCT
fbem-10234	63	1	fourth	fourth	ADJ
fbem-10234	63	2	,	,	PUNCT
fbem-10234	63	3	the	the	DET
fbem-10234	63	4	combination	combination	NOUN
fbem-10234	63	5	of	of	ADP
fbem-10234	63	6	promotion	promotion	NOUN
fbem-10234	63	7	,	,	PUNCT
fbem-10234	63	8	refers	refer	VERB
fbem-10234	63	9	to	to	ADP
fbem-10234	63	10	the	the	DET
fbem-10234	63	11	communication	communication	NOUN
fbem-10234	63	12	activities	activity	NOUN
fbem-10234	63	13	of	of	ADP
fbem-10234	63	14	enterprises	enterprise	NOUN
fbem-10234	63	15	using	use	VERB
fbem-10234	63	16	various	various	ADJ
fbem-10234	63	17	information	information	NOUN
fbem-10234	63	18	carriers	carrier	NOUN
fbem-10234	63	19	to	to	PART
fbem-10234	63	20	communicate	communicate	VERB
fbem-10234	63	21	with	with	ADP
fbem-10234	63	22	the	the	DET
fbem-10234	63	23	target	target	NOUN
fbem-10234	63	24	market	market	NOUN
fbem-10234	63	25	,	,	PUNCT
fbem-10234	63	26	including	include	VERB
fbem-10234	63	27	advertising	advertising	NOUN
fbem-10234	63	28	,	,	PUNCT
fbem-10234	63	29	personnel	personnel	NOUN
fbem-10234	63	30	sales	sale	NOUN
fbem-10234	63	31	,	,	PUNCT
fbem-10234	63	32	business	business	NOUN
fbem-10234	63	33	promotion	promotion	NOUN
fbem-10234	63	34	and	and	CCONJ
fbem-10234	63	35	public	public	ADJ
fbem-10234	63	36	relations	relation	NOUN
fbem-10234	63	37	and	and	CCONJ
fbem-10234	63	38	all	all	DET
fbem-10234	63	39	other	other	ADJ
fbem-10234	63	40	communication	communication	NOUN
fbem-10234	63	41	strategies	strategy	NOUN
fbem-10234	63	42	.	.	PUNCT
fbem-10234	64	1	pricing	pricing	NOUN
fbem-10234	64	2	strategy	strategy	NOUN
fbem-10234	64	3	,	,	PUNCT
fbem-10234	64	4	as	as	ADP
fbem-10234	64	5	part	part	NOUN
fbem-10234	64	6	of	of	ADP
fbem-10234	64	7	the	the	DET
fbem-10234	64	8	pricing	pricing	NOUN
fbem-10234	64	9	mix	mix	NOUN
fbem-10234	64	10	,	,	PUNCT
fbem-10234	64	11	was	be	AUX
fbem-10234	64	12	also	also	ADV
fbem-10234	64	13	summarized	summarize	VERB
fbem-10234	64	14	for	for	ADP
fbem-10234	64	15	the	the	DET
fbem-10234	64	16	first	first	ADJ
fbem-10234	64	17	time	time	NOUN
fbem-10234	64	18	.	.	PUNCT
fbem-10234	65	1	the	the	DET
fbem-10234	65	2	fourth	fourth	ADJ
fbem-10234	65	3	stage	stage	NOUN
fbem-10234	65	4	is	be	AUX
fbem-10234	65	5	the	the	DET
fbem-10234	65	6	maturity	maturity	NOUN
fbem-10234	65	7	stage	stage	NOUN
fbem-10234	65	8	,	,	PUNCT
fbem-10234	65	9	from	from	ADP
fbem-10234	65	10	the	the	DET
fbem-10234	65	11	1980s	1980	NOUN
fbem-10234	65	12	to	to	ADP
fbem-10234	65	13	the	the	DET
fbem-10234	65	14	present	present	NOUN
fbem-10234	65	15	,	,	PUNCT
fbem-10234	65	16	the	the	DET
fbem-10234	65	17	maturity	maturity	NOUN
fbem-10234	65	18	stage	stage	NOUN
fbem-10234	65	19	of	of	ADP
fbem-10234	65	20	marketing	marketing	NOUN
fbem-10234	65	21	,	,	PUNCT
fbem-10234	65	22	which	which	PRON
fbem-10234	65	23	is	be	AUX
fbem-10234	65	24	manifested	manifest	VERB
fbem-10234	65	25	in	in	ADP
fbem-10234	65	26	the	the	DET
fbem-10234	65	27	association	association	NOUN
fbem-10234	65	28	with	with	ADP
fbem-10234	65	29	other	other	ADJ
fbem-10234	65	30	disciplines	discipline	NOUN
fbem-10234	65	31	and	and	CCONJ
fbem-10234	65	32	the	the	DET
fbem-10234	65	33	beginning	beginning	NOUN
fbem-10234	65	34	of	of	ADP
fbem-10234	65	35	the	the	DET
fbem-10234	65	36	formation	formation	NOUN
fbem-10234	65	37	of	of	ADP
fbem-10234	65	38	its	its	PRON
fbem-10234	65	39	own	own	ADJ
fbem-10234	65	40	theoretical	theoretical	ADJ
fbem-10234	65	41	system	system	NOUN
fbem-10234	65	42	.	.	PUNCT
fbem-10234	66	1	80s	80	NOUN
fbem-10234	66	2	is	be	AUX
fbem-10234	66	3	the	the	DET
fbem-10234	66	4	revolutionary	revolutionary	ADJ
fbem-10234	66	5	period	period	NOUN
fbem-10234	66	6	of	of	ADP
fbem-10234	66	7	marketing	marketing	NOUN
fbem-10234	66	8	,	,	PUNCT
fbem-10234	66	9	which	which	PRON
fbem-10234	66	10	began	begin	VERB
fbem-10234	66	11	to	to	PART
fbem-10234	66	12	enter	enter	VERB
fbem-10234	66	13	the	the	DET
fbem-10234	66	14	modern	modern	ADJ
fbem-10234	66	15	marketing	marketing	NOUN
fbem-10234	66	16	field	field	NOUN
fbem-10234	66	17	,	,	PUNCT
fbem-10234	66	18	making	make	VERB
fbem-10234	66	19	a	a	DET
fbem-10234	66	20	new	new	ADJ
fbem-10234	66	21	face	face	NOUN
fbem-10234	66	22	of	of	ADP
fbem-10234	66	23	marketing	marketing	NOUN
fbem-10234	66	24	.	.	PUNCT
fbem-10234	67	1	the	the	DET
fbem-10234	67	2	goal	goal	NOUN
fbem-10234	67	3	of	of	ADP
fbem-10234	67	4	a	a	DET
fbem-10234	67	5	pricing	pricing	NOUN
fbem-10234	67	6	strategy	strategy	NOUN
fbem-10234	67	7	is	be	AUX
fbem-10234	67	8	to	to	PART
fbem-10234	67	9	maximize	maximize	VERB
fbem-10234	67	10	profits	profit	NOUN
fbem-10234	67	11	or	or	CCONJ
fbem-10234	67	12	achieve	achieve	VERB
fbem-10234	67	13	other	other	ADJ
fbem-10234	67	14	objectives	objective	NOUN
fbem-10234	67	15	such	such	ADJ
fbem-10234	67	16	as	as	ADP
fbem-10234	67	17	market	market	NOUN
fbem-10234	67	18	share	share	NOUN
fbem-10234	67	19	,	,	PUNCT
fbem-10234	67	20	sales	sale	NOUN
fbem-10234	67	21	volume	volume	NOUN
fbem-10234	67	22	,	,	PUNCT
fbem-10234	67	23	or	or	CCONJ
fbem-10234	67	24	customer	customer	NOUN
fbem-10234	67	25	satisfaction	satisfaction	NOUN
fbem-10234	67	26	.	.	PUNCT
fbem-10234	68	1	pricing	pricing	NOUN
fbem-10234	68	2	strategy	strategy	NOUN
fbem-10234	68	3	is	be	AUX
fbem-10234	68	4	an	an	DET
fbem-10234	68	5	important	important	ADJ
fbem-10234	68	6	component	component	NOUN
fbem-10234	68	7	of	of	ADP
fbem-10234	68	8	the	the	DET
fbem-10234	68	9	overall	overall	ADJ
fbem-10234	68	10	marketing	marketing	NOUN
fbem-10234	68	11	strategy	strategy	NOUN
fbem-10234	68	12	of	of	ADP
fbem-10234	68	13	a	a	DET
fbem-10234	68	14	business	business	NOUN
fbem-10234	68	15	.	.	PUNCT
fbem-10234	69	1	it	it	PRON
fbem-10234	69	2	plays	play	VERB
fbem-10234	69	3	a	a	DET
fbem-10234	69	4	critical	critical	ADJ
fbem-10234	69	5	role	role	NOUN
fbem-10234	69	6	in	in	ADP
fbem-10234	69	7	shaping	shape	VERB
fbem-10234	69	8	the	the	DET
fbem-10234	69	9	perception	perception	NOUN
fbem-10234	69	10	of	of	ADP
fbem-10234	69	11	the	the	DET
fbem-10234	69	12	product	product	NOUN
fbem-10234	69	13	or	or	CCONJ
fbem-10234	69	14	service	service	NOUN
fbem-10234	69	15	in	in	ADP
fbem-10234	69	16	the	the	DET
fbem-10234	69	17	minds	mind	NOUN
fbem-10234	69	18	of	of	ADP
fbem-10234	69	19	customers	customer	NOUN
fbem-10234	69	20	,	,	PUNCT
fbem-10234	69	21	influencing	influence	VERB
fbem-10234	69	22	purchase	purchase	NOUN
fbem-10234	69	23	decisions	decision	NOUN
fbem-10234	69	24	,	,	PUNCT
fbem-10234	69	25	and	and	CCONJ
fbem-10234	69	26	ultimately	ultimately	ADV
fbem-10234	69	27	impacting	impact	VERB
fbem-10234	69	28	the	the	DET
fbem-10234	69	29	profitability	profitability	NOUN
fbem-10234	69	30	of	of	ADP
fbem-10234	69	31	the	the	DET
fbem-10234	69	32	business	business	NOUN
fbem-10234	69	33	.	.	PUNCT
fbem-10234	70	1	pricing	pricing	NOUN
fbem-10234	70	2	strategies	strategy	NOUN
fbem-10234	70	3	can	can	AUX
fbem-10234	70	4	be	be	AUX
fbem-10234	70	5	based	base	VERB
fbem-10234	70	6	on	on	ADP
fbem-10234	70	7	a	a	DET
fbem-10234	70	8	variety	variety	NOUN
fbem-10234	70	9	of	of	ADP
fbem-10234	70	10	factors	factor	NOUN
fbem-10234	70	11	,	,	PUNCT
fbem-10234	70	12	including	include	VERB
fbem-10234	70	13	costs	cost	NOUN
fbem-10234	70	14	,	,	PUNCT
fbem-10234	70	15	competition	competition	NOUN
fbem-10234	70	16	,	,	PUNCT
fbem-10234	70	17	demand	demand	NOUN
fbem-10234	70	18	,	,	PUNCT
fbem-10234	70	19	and	and	CCONJ
fbem-10234	70	20	customer	customer	NOUN
fbem-10234	70	21	behavior	behavior	NOUN
fbem-10234	70	22	.	.	PUNCT
fbem-10234	71	1	some	some	DET
fbem-10234	71	2	common	common	ADJ
fbem-10234	71	3	pricing	pricing	NOUN
fbem-10234	71	4	strategies	strategy	NOUN
fbem-10234	71	5	include	include	VERB
fbem-10234	71	6	cost	cost	NOUN
fbem-10234	71	7	-	-	PUNCT
fbem-10234	71	8	plus	plus	CCONJ
fbem-10234	71	9	pricing	pricing	NOUN
fbem-10234	71	10	,	,	PUNCT
fbem-10234	71	11	value	value	NOUN
fbem-10234	71	12	-	-	PUNCT
fbem-10234	71	13	based	base	VERB
fbem-10234	71	14	pricing	pricing	NOUN
fbem-10234	71	15	,	,	PUNCT
fbem-10234	71	16	dynamic	dynamic	ADJ
fbem-10234	71	17	pricing	pricing	NOUN
fbem-10234	71	18	,	,	PUNCT
fbem-10234	71	19	skimming	skim	VERB
fbem-10234	71	20	pricing	pricing	NOUN
fbem-10234	71	21	,	,	PUNCT
fbem-10234	71	22	and	and	CCONJ
fbem-10234	71	23	penetration	penetration	NOUN
fbem-10234	71	24	pricing	pricing	NOUN
fbem-10234	71	25	.	.	PUNCT
fbem-10234	72	1	cost	cost	NOUN
fbem-10234	72	2	-	-	PUNCT
fbem-10234	72	3	plus	plus	CCONJ
fbem-10234	72	4	pricing	pricing	NOUN
fbem-10234	72	5	involves	involve	VERB
fbem-10234	72	6	adding	add	VERB
fbem-10234	72	7	a	a	DET
fbem-10234	72	8	markup	markup	NOUN
fbem-10234	72	9	to	to	ADP
fbem-10234	72	10	the	the	DET
fbem-10234	72	11	cost	cost	NOUN
fbem-10234	72	12	of	of	ADP
fbem-10234	72	13	producing	produce	VERB
fbem-10234	72	14	a	a	DET
fbem-10234	72	15	product	product	NOUN
fbem-10234	72	16	or	or	CCONJ
fbem-10234	72	17	service	service	NOUN
fbem-10234	72	18	.	.	PUNCT
fbem-10234	73	1	value	value	NOUN
fbem-10234	73	2	-	-	PUNCT
fbem-10234	73	3	based	base	VERB
fbem-10234	73	4	pricing	pricing	NOUN
fbem-10234	73	5	is	be	AUX
fbem-10234	73	6	based	base	VERB
fbem-10234	73	7	on	on	ADP
fbem-10234	73	8	the	the	DET
fbem-10234	73	9	perceived	perceive	VERB
fbem-10234	73	10	value	value	NOUN
fbem-10234	73	11	that	that	PRON
fbem-10234	73	12	customers	customer	NOUN
fbem-10234	73	13	place	place	VERB
fbem-10234	73	14	on	on	ADP
fbem-10234	73	15	the	the	DET
fbem-10234	73	16	product	product	NOUN
fbem-10234	73	17	or	or	CCONJ
fbem-10234	73	18	service	service	NOUN
fbem-10234	73	19	.	.	PUNCT
fbem-10234	74	1	dynamic	dynamic	ADJ
fbem-10234	74	2	pricing	pricing	NOUN
fbem-10234	74	3	involves	involve	VERB
fbem-10234	74	4	adjusting	adjust	VERB
fbem-10234	74	5	prices	price	NOUN
fbem-10234	74	6	in	in	ADP
fbem-10234	74	7	real	real	ADJ
fbem-10234	74	8	-	-	PUNCT
fbem-10234	74	9	time	time	NOUN
fbem-10234	74	10	based	base	VERB
fbem-10234	74	11	on	on	ADP
fbem-10234	74	12	changes	change	NOUN
fbem-10234	74	13	in	in	ADP
fbem-10234	74	14	demand	demand	NOUN
fbem-10234	74	15	or	or	CCONJ
fbem-10234	74	16	other	other	ADJ
fbem-10234	74	17	factors	factor	NOUN
fbem-10234	74	18	.	.	PUNCT
fbem-10234	75	1	skimming	skim	VERB
fbem-10234	75	2	pricing	pricing	NOUN
fbem-10234	75	3	involves	involve	VERB
fbem-10234	75	4	setting	set	VERB
fbem-10234	75	5	a	a	DET
fbem-10234	75	6	high	high	ADJ
fbem-10234	75	7	price	price	NOUN
fbem-10234	75	8	initially	initially	ADV
fbem-10234	75	9	and	and	CCONJ
fbem-10234	75	10	then	then	ADV
fbem-10234	75	11	gradually	gradually	ADV
fbem-10234	75	12	lowering	lower	VERB
fbem-10234	75	13	it	it	PRON
fbem-10234	75	14	over	over	ADP
fbem-10234	75	15	time	time	NOUN
fbem-10234	75	16	.	.	PUNCT
fbem-10234	76	1	penetration	penetration	NOUN
fbem-10234	76	2	pricing	pricing	NOUN
fbem-10234	76	3	involves	involve	VERB
fbem-10234	76	4	setting	set	VERB
fbem-10234	76	5	a	a	DET
fbem-10234	76	6	low	low	ADJ
fbem-10234	76	7	price	price	NOUN
fbem-10234	76	8	initially	initially	ADV
fbem-10234	76	9	to	to	PART
fbem-10234	76	10	attract	attract	VERB
fbem-10234	76	11	customers	customer	NOUN
fbem-10234	76	12	and	and	CCONJ
fbem-10234	76	13	gain	gain	VERB
fbem-10234	76	14	market	market	NOUN
fbem-10234	76	15	share	share	NOUN
fbem-10234	76	16	.	.	PUNCT
fbem-10234	77	1	choosing	choose	VERB
fbem-10234	77	2	the	the	DET
fbem-10234	77	3	right	right	ADJ
fbem-10234	77	4	pricing	pricing	NOUN
fbem-10234	77	5	strategy	strategy	NOUN
fbem-10234	77	6	for	for	ADP
fbem-10234	77	7	a	a	DET
fbem-10234	77	8	business	business	NOUN
fbem-10234	77	9	depends	depend	VERB
fbem-10234	77	10	on	on	ADP
fbem-10234	77	11	a	a	DET
fbem-10234	77	12	variety	variety	NOUN
fbem-10234	77	13	of	of	ADP
fbem-10234	77	14	factors	factor	NOUN
fbem-10234	77	15	such	such	ADJ
fbem-10234	77	16	as	as	ADP
fbem-10234	77	17	the	the	DET
fbem-10234	77	18	product	product	NOUN
fbem-10234	77	19	or	or	CCONJ
fbem-10234	77	20	service	service	NOUN
fbem-10234	77	21	being	be	AUX
fbem-10234	77	22	offered	offer	VERB
fbem-10234	77	23	,	,	PUNCT
fbem-10234	77	24	the	the	DET
fbem-10234	77	25	target	target	NOUN
fbem-10234	77	26	market	market	NOUN
fbem-10234	77	27	,	,	PUNCT
fbem-10234	77	28	the	the	DET
fbem-10234	77	29	competition	competition	NOUN
fbem-10234	77	30	,	,	PUNCT
fbem-10234	77	31	and	and	CCONJ
fbem-10234	77	32	the	the	DET
fbem-10234	77	33	business	business	NOUN
fbem-10234	77	34	's	's	PART
fbem-10234	77	35	objectives	objective	NOUN
fbem-10234	77	36	.	.	PUNCT
fbem-10234	78	1	a	a	DET
fbem-10234	78	2	well	well	ADV
fbem-10234	78	3	-	-	PUNCT
fbem-10234	78	4	designed	design	VERB
fbem-10234	78	5	pricing	pricing	NOUN
fbem-10234	78	6	strategy	strategy	NOUN
fbem-10234	78	7	can	can	AUX
fbem-10234	78	8	help	help	VERB
fbem-10234	78	9	a	a	DET
fbem-10234	78	10	business	business	NOUN
fbem-10234	78	11	achieve	achieve	VERB
fbem-10234	78	12	its	its	PRON
fbem-10234	78	13	goals	goal	NOUN
fbem-10234	78	14	and	and	CCONJ
fbem-10234	78	15	increase	increase	VERB
fbem-10234	78	16	profitability	profitability	NOUN
fbem-10234	78	17	.	.	PUNCT
fbem-10234	79	1	too	too	ADV
fbem-10234	79	2	many	many	ADJ
fbem-10234	79	3	companies	company	NOUN
fbem-10234	79	4	set	set	VERB
fbem-10234	79	5	prices	price	NOUN
fbem-10234	79	6	without	without	ADP
fbem-10234	79	7	a	a	DET
fbem-10234	79	8	proper	proper	ADJ
fbem-10234	79	9	decision	decision	NOUN
fbem-10234	79	10	support	support	NOUN
fbem-10234	79	11	strategy	strategy	NOUN
fbem-10234	79	12	.	.	PUNCT
fbem-10234	80	1	this	this	DET
fbem-10234	80	2	mistake	mistake	NOUN
fbem-10234	80	3	can	can	AUX
fbem-10234	80	4	make	make	VERB
fbem-10234	80	5	a	a	DET
fbem-10234	80	6	company	company	NOUN
fbem-10234	80	7	's	's	PART
fbem-10234	80	8	products	product	NOUN
fbem-10234	80	9	appear	appear	VERB
fbem-10234	80	10	uncompetitive	uncompetitive	ADJ
fbem-10234	80	11	and	and	CCONJ
fbem-10234	80	12	at	at	ADP
fbem-10234	80	13	a	a	DET
fbem-10234	80	14	disadvantage	disadvantage	NOUN
fbem-10234	80	15	in	in	ADP
fbem-10234	80	16	the	the	DET
fbem-10234	80	17	marketplace	marketplace	NOUN
fbem-10234	80	18	.	.	PUNCT
fbem-10234	81	1	in	in	ADP
fbem-10234	81	2	order	order	NOUN
fbem-10234	81	3	to	to	PART
fbem-10234	81	4	maintain	maintain	VERB
fbem-10234	81	5	cash	cash	NOUN
fbem-10234	81	6	flow	flow	NOUN
fbem-10234	81	7	and	and	CCONJ
fbem-10234	81	8	grow	grow	VERB
fbem-10234	81	9	your	your	PRON
fbem-10234	81	10	business	business	NOUN
fbem-10234	81	11	,	,	PUNCT
fbem-10234	81	12	it	it	PRON
fbem-10234	81	13	is	be	AUX
fbem-10234	81	14	critical	critical	ADJ
fbem-10234	81	15	to	to	PART
fbem-10234	81	16	have	have	VERB
fbem-10234	81	17	a	a	DET
fbem-10234	81	18	smart	smart	ADJ
fbem-10234	81	19	pricing	pricing	NOUN
fbem-10234	81	20	strategy	strategy	NOUN
fbem-10234	81	21	in	in	ADP
fbem-10234	81	22	place	place	NOUN
fbem-10234	81	23	.	.	PUNCT
fbem-10234	82	1	this	this	PRON
fbem-10234	82	2	will	will	AUX
fbem-10234	82	3	strengthen	strengthen	VERB
fbem-10234	82	4	your	your	PRON
fbem-10234	82	5	company	company	NOUN
fbem-10234	82	6	's	's	PART
fbem-10234	82	7	position	position	NOUN
fbem-10234	82	8	in	in	ADP
fbem-10234	82	9	the	the	DET
fbem-10234	82	10	marketplace	marketplace	NOUN
fbem-10234	82	11	,	,	PUNCT
fbem-10234	82	12	earn	earn	VERB
fbem-10234	82	13	the	the	DET
fbem-10234	82	14	trust	trust	NOUN
fbem-10234	82	15	of	of	ADP
fbem-10234	82	16	your	your	PRON
fbem-10234	82	17	customers	customer	NOUN
fbem-10234	82	18	,	,	PUNCT
fbem-10234	82	19	and	and	CCONJ
fbem-10234	82	20	ensure	ensure	VERB
fbem-10234	82	21	that	that	SCONJ
fbem-10234	82	22	your	your	PRON
fbem-10234	82	23	company	company	NOUN
fbem-10234	82	24	can	can	AUX
fbem-10234	82	25	achieve	achieve	VERB
fbem-10234	82	26	its	its	PRON
fbem-10234	82	27	business	business	NOUN
fbem-10234	82	28	goals	goal	NOUN
fbem-10234	82	29	.	.	PUNCT
fbem-10234	83	1	in	in	ADP
fbem-10234	83	2	order	order	NOUN
fbem-10234	83	3	to	to	PART
fbem-10234	83	4	market	market	VERB
fbem-10234	83	5	effectively	effectively	ADV
fbem-10234	83	6	,	,	PUNCT
fbem-10234	83	7	increase	increase	VERB
fbem-10234	83	8	sales	sale	NOUN
fbem-10234	83	9	revenue	revenue	NOUN
fbem-10234	83	10	and	and	CCONJ
fbem-10234	83	11	improve	improve	VERB
fbem-10234	83	12	profits	profit	NOUN
fbem-10234	83	13	,	,	PUNCT
fbem-10234	83	14	companies	company	NOUN
fbem-10234	83	15	need	need	VERB
fbem-10234	83	16	to	to	PART
fbem-10234	83	17	not	not	PART
fbem-10234	83	18	only	only	ADV
fbem-10234	83	19	set	set	VERB
fbem-10234	83	20	base	base	NOUN
fbem-10234	83	21	prices	price	NOUN
fbem-10234	83	22	for	for	ADP
fbem-10234	83	23	their	their	PRON
fbem-10234	83	24	products	product	NOUN
fbem-10234	83	25	,	,	PUNCT
fbem-10234	83	26	but	but	CCONJ
fbem-10234	83	27	also	also	ADV
fbem-10234	83	28	modify	modify	VERB
fbem-10234	83	29	the	the	DET
fbem-10234	83	30	set	set	ADJ
fbem-10234	83	31	base	base	NOUN
fbem-10234	83	32	prices	price	NOUN
fbem-10234	83	33	when	when	SCONJ
fbem-10234	83	34	appropriate	appropriate	ADJ
fbem-10234	83	35	.	.	PUNCT
fbem-10234	84	1	price	price	NOUN
fbem-10234	84	2	is	be	AUX
fbem-10234	84	3	a	a	DET
fbem-10234	84	4	very	very	ADV
fbem-10234	84	5	sensitive	sensitive	ADJ
fbem-10234	84	6	and	and	CCONJ
fbem-10234	84	7	difficult	difficult	ADJ
fbem-10234	84	8	to	to	PART
fbem-10234	84	9	control	control	VERB
fbem-10234	84	10	factor	factor	NOUN
fbem-10234	84	11	in	in	ADP
fbem-10234	84	12	the	the	DET
fbem-10234	84	13	marketing	marketing	NOUN
fbem-10234	84	14	mix	mix	NOUN
fbem-10234	84	15	,	,	PUNCT
fbem-10234	84	16	directly	directly	ADV
fbem-10234	84	17	related	relate	VERB
fbem-10234	84	18	to	to	ADP
fbem-10234	84	19	the	the	DET
fbem-10234	84	20	degree	degree	NOUN
fbem-10234	84	21	of	of	ADP
fbem-10234	84	22	market	market	NOUN
fbem-10234	84	23	integration	integration	NOUN
fbem-10234	84	24	of	of	ADP
fbem-10234	84	25	the	the	DET
fbem-10234	84	26	product	product	NOUN
fbem-10234	84	27	,	,	PUNCT
fbem-10234	84	28	affecting	affect	VERB
fbem-10234	84	29	market	market	NOUN
fbem-10234	84	30	demand	demand	NOUN
fbem-10234	84	31	and	and	CCONJ
fbem-10234	84	32	corporate	corporate	ADJ
fbem-10234	84	33	profits	profit	NOUN
fbem-10234	84	34	,	,	PUNCT
fbem-10234	84	35	involving	involve	VERB
fbem-10234	84	36	the	the	DET
fbem-10234	84	37	interests	interest	NOUN
fbem-10234	84	38	of	of	ADP
fbem-10234	84	39	producers	producer	NOUN
fbem-10234	84	40	,	,	PUNCT
fbem-10234	84	41	operators	operator	NOUN
fbem-10234	84	42	and	and	CCONJ
fbem-10234	84	43	consumers	consumer	NOUN
fbem-10234	84	44	and	and	CCONJ
fbem-10234	84	45	other	other	ADJ
fbem-10234	84	46	aspects	aspect	NOUN
fbem-10234	84	47	.	.	PUNCT
fbem-10234	85	1	pricing	pricing	NOUN
fbem-10234	85	2	strategy	strategy	NOUN
fbem-10234	85	3	is	be	AUX
fbem-10234	85	4	an	an	DET
fbem-10234	85	5	extremely	extremely	ADV
fbem-10234	85	6	important	important	ADJ
fbem-10234	85	7	part	part	NOUN
fbem-10234	85	8	of	of	ADP
fbem-10234	85	9	the	the	DET
fbem-10234	85	10	marketing	marketing	NOUN
fbem-10234	85	11	mix	mix	NOUN
fbem-10234	85	12	strategy	strategy	NOUN
fbem-10234	85	13	.	.	PUNCT
fbem-10234	86	1	4	4	X
fbem-10234	86	2	.	.	X
fbem-10234	86	3	application	application	NOUN
fbem-10234	86	4	of	of	ADP
fbem-10234	86	5	pricing	pricing	NOUN
fbem-10234	86	6	strategies	strategy	NOUN
fbem-10234	86	7	in	in	ADP
fbem-10234	86	8	different	different	ADJ
fbem-10234	86	9	industries	industry	NOUN
fbem-10234	86	10	the	the	DET
fbem-10234	86	11	application	application	NOUN
fbem-10234	86	12	of	of	ADP
fbem-10234	86	13	pricing	pricing	NOUN
fbem-10234	86	14	strategies	strategy	NOUN
fbem-10234	86	15	in	in	ADP
fbem-10234	86	16	different	different	ADJ
fbem-10234	86	17	industries	industry	NOUN
fbem-10234	86	18	may	may	AUX
fbem-10234	86	19	vary	vary	VERB
fbem-10234	86	20	depending	depend	VERB
fbem-10234	86	21	on	on	ADP
fbem-10234	86	22	factors	factor	NOUN
fbem-10234	86	23	such	such	ADJ
fbem-10234	86	24	as	as	ADP
fbem-10234	86	25	market	market	NOUN
fbem-10234	86	26	characteristics	characteristic	NOUN
fbem-10234	86	27	,	,	PUNCT
fbem-10234	86	28	consumer	consumer	NOUN
fbem-10234	86	29	needs	need	NOUN
fbem-10234	86	30	,	,	PUNCT
fbem-10234	86	31	and	and	CCONJ
fbem-10234	86	32	the	the	DET
fbem-10234	86	33	competitive	competitive	ADJ
fbem-10234	86	34	environment	environment	NOUN
fbem-10234	86	35	.	.	PUNCT
fbem-10234	87	1	in	in	ADP
fbem-10234	87	2	the	the	DET
fbem-10234	87	3	fmcg	fmcg	NOUN
fbem-10234	87	4	industry	industry	NOUN
fbem-10234	87	5	,	,	PUNCT
fbem-10234	87	6	price	price	NOUN
fbem-10234	87	7	is	be	AUX
fbem-10234	87	8	usually	usually	ADV
fbem-10234	87	9	a	a	DET
fbem-10234	87	10	key	key	ADJ
fbem-10234	87	11	factor	factor	NOUN
fbem-10234	87	12	in	in	ADP
fbem-10234	87	13	consumers	consumer	NOUN
fbem-10234	87	14	'	'	PART
fbem-10234	87	15	purchasing	purchasing	NOUN
fbem-10234	87	16	decisions	decision	NOUN
fbem-10234	87	17	.	.	PUNCT
fbem-10234	88	1	companies	company	NOUN
fbem-10234	88	2	often	often	ADV
fbem-10234	88	3	use	use	VERB
fbem-10234	88	4	competitive	competitive	ADJ
fbem-10234	88	5	or	or	CCONJ
fbem-10234	88	6	value	value	NOUN
fbem-10234	88	7	-	-	PUNCT
fbem-10234	88	8	based	base	VERB
fbem-10234	88	9	pricing	pricing	NOUN
fbem-10234	88	10	strategies	strategy	NOUN
fbem-10234	88	11	to	to	PART
fbem-10234	88	12	attract	attract	VERB
fbem-10234	88	13	price	price	NOUN
fbem-10234	88	14	-	-	PUNCT
fbem-10234	88	15	sensitive	sensitive	ADJ
fbem-10234	88	16	consumers	consumer	NOUN
fbem-10234	88	17	.	.	PUNCT
fbem-10234	89	1	in	in	ADP
fbem-10234	89	2	addition	addition	NOUN
fbem-10234	89	3	,	,	PUNCT
fbem-10234	89	4	promotional	promotional	ADJ
fbem-10234	89	5	activities	activity	NOUN
fbem-10234	89	6	,	,	PUNCT
fbem-10234	89	7	such	such	ADJ
fbem-10234	89	8	as	as	ADP
fbem-10234	89	9	discounts	discount	NOUN
fbem-10234	89	10	and	and	CCONJ
fbem-10234	89	11	coupons	coupon	NOUN
fbem-10234	89	12	,	,	PUNCT
fbem-10234	89	13	are	be	AUX
fbem-10234	89	14	very	very	ADV
fbem-10234	89	15	common	common	ADJ
fbem-10234	89	16	in	in	ADP
fbem-10234	89	17	the	the	DET
fbem-10234	89	18	fmcg	fmcg	NOUN
fbem-10234	89	19	industry	industry	NOUN
fbem-10234	89	20	,	,	PUNCT
fbem-10234	89	21	and	and	CCONJ
fbem-10234	89	22	these	these	DET
fbem-10234	89	23	activities	activity	NOUN
fbem-10234	89	24	can	can	AUX
fbem-10234	89	25	stimulate	stimulate	VERB
fbem-10234	89	26	consumer	consumer	NOUN
fbem-10234	89	27	purchases	purchase	NOUN
fbem-10234	89	28	and	and	CCONJ
fbem-10234	89	29	increase	increase	VERB
fbem-10234	89	30	market	market	NOUN
fbem-10234	89	31	share	share	NOUN
fbem-10234	89	32	.	.	PUNCT
fbem-10234	90	1	in	in	ADP
fbem-10234	90	2	the	the	DET
fbem-10234	90	3	service	service	NOUN
fbem-10234	90	4	industry	industry	NOUN
fbem-10234	90	5	,	,	PUNCT
fbem-10234	90	6	companies	company	NOUN
fbem-10234	90	7	often	often	ADV
fbem-10234	90	8	use	use	VERB
fbem-10234	90	9	demand	demand	NOUN
fbem-10234	90	10	-	-	PUNCT
fbem-10234	90	11	driven	drive	VERB
fbem-10234	90	12	pricing	pricing	NOUN
fbem-10234	90	13	strategies	strategy	NOUN
fbem-10234	90	14	to	to	PART
fbem-10234	90	15	meet	meet	VERB
fbem-10234	90	16	the	the	DET
fbem-10234	90	17	needs	need	NOUN
fbem-10234	90	18	and	and	CCONJ
fbem-10234	90	19	values	value	NOUN
fbem-10234	90	20	of	of	ADP
fbem-10234	90	21	different	different	ADJ
fbem-10234	90	22	160	160	NUM
fbem-10234	90	23	consumers	consumer	NOUN
fbem-10234	90	24	.	.	PUNCT
fbem-10234	91	1	for	for	ADP
fbem-10234	91	2	example	example	NOUN
fbem-10234	91	3	,	,	PUNCT
fbem-10234	91	4	airlines	airline	NOUN
fbem-10234	91	5	and	and	CCONJ
fbem-10234	91	6	hotels	hotel	NOUN
fbem-10234	91	7	may	may	AUX
fbem-10234	91	8	implement	implement	VERB
fbem-10234	91	9	dynamic	dynamic	ADJ
fbem-10234	91	10	pricing	pricing	NOUN
fbem-10234	91	11	strategies	strategy	NOUN
fbem-10234	91	12	that	that	PRON
fbem-10234	91	13	adjust	adjust	VERB
fbem-10234	91	14	prices	price	NOUN
fbem-10234	91	15	based	base	VERB
fbem-10234	91	16	on	on	ADP
fbem-10234	91	17	travel	travel	NOUN
fbem-10234	91	18	season	season	NOUN
fbem-10234	91	19	,	,	PUNCT
fbem-10234	91	20	time	time	NOUN
fbem-10234	91	21	of	of	ADP
fbem-10234	91	22	day	day	NOUN
fbem-10234	91	23	,	,	PUNCT
fbem-10234	91	24	and	and	CCONJ
fbem-10234	91	25	seat	seat	NOUN
fbem-10234	91	26	/	/	SYM
fbem-10234	91	27	room	room	NOUN
fbem-10234	91	28	demand	demand	NOUN
fbem-10234	91	29	.	.	PUNCT
fbem-10234	92	1	in	in	ADP
fbem-10234	92	2	addition	addition	NOUN
fbem-10234	92	3	,	,	PUNCT
fbem-10234	92	4	firms	firm	NOUN
fbem-10234	92	5	in	in	ADP
fbem-10234	92	6	the	the	DET
fbem-10234	92	7	service	service	NOUN
fbem-10234	92	8	industry	industry	NOUN
fbem-10234	92	9	may	may	AUX
fbem-10234	92	10	offer	offer	VERB
fbem-10234	92	11	customized	customized	ADJ
fbem-10234	92	12	services	service	NOUN
fbem-10234	92	13	and	and	CCONJ
fbem-10234	92	14	develop	develop	VERB
fbem-10234	92	15	different	different	ADJ
fbem-10234	92	16	pricing	pricing	NOUN
fbem-10234	92	17	schemes	scheme	NOUN
fbem-10234	92	18	based	base	VERB
fbem-10234	92	19	on	on	ADP
fbem-10234	92	20	customer	customer	NOUN
fbem-10234	92	21	demand	demand	NOUN
fbem-10234	92	22	.	.	PUNCT
fbem-10234	93	1	in	in	ADP
fbem-10234	93	2	the	the	DET
fbem-10234	93	3	high	high	ADJ
fbem-10234	93	4	-	-	PUNCT
fbem-10234	93	5	tech	tech	NOUN
fbem-10234	93	6	product	product	NOUN
fbem-10234	93	7	industry	industry	NOUN
fbem-10234	93	8	,	,	PUNCT
fbem-10234	93	9	companies	company	NOUN
fbem-10234	93	10	often	often	ADV
fbem-10234	93	11	use	use	VERB
fbem-10234	93	12	value	value	NOUN
fbem-10234	93	13	-	-	PUNCT
fbem-10234	93	14	based	base	VERB
fbem-10234	93	15	pricing	pricing	NOUN
fbem-10234	93	16	strategies	strategy	NOUN
fbem-10234	93	17	to	to	PART
fbem-10234	93	18	highlight	highlight	VERB
fbem-10234	93	19	the	the	DET
fbem-10234	93	20	innovation	innovation	NOUN
fbem-10234	93	21	and	and	CCONJ
fbem-10234	93	22	uniqueness	uniqueness	NOUN
fbem-10234	93	23	of	of	ADP
fbem-10234	93	24	their	their	PRON
fbem-10234	93	25	products	product	NOUN
fbem-10234	93	26	.	.	PUNCT
fbem-10234	94	1	for	for	ADP
fbem-10234	94	2	example	example	NOUN
fbem-10234	94	3	,	,	PUNCT
fbem-10234	94	4	manufacturers	manufacturer	NOUN
fbem-10234	94	5	of	of	ADP
fbem-10234	94	6	smartphones	smartphone	NOUN
fbem-10234	94	7	and	and	CCONJ
fbem-10234	94	8	electronic	electronic	ADJ
fbem-10234	94	9	devices	device	NOUN
fbem-10234	94	10	may	may	AUX
fbem-10234	94	11	set	set	VERB
fbem-10234	94	12	higher	high	ADJ
fbem-10234	94	13	prices	price	NOUN
fbem-10234	94	14	to	to	PART
fbem-10234	94	15	convey	convey	VERB
fbem-10234	94	16	the	the	DET
fbem-10234	94	17	message	message	NOUN
fbem-10234	94	18	that	that	PRON
fbem-10234	94	19	their	their	PRON
fbem-10234	94	20	products	product	NOUN
fbem-10234	94	21	are	be	AUX
fbem-10234	94	22	of	of	ADP
fbem-10234	94	23	high	high	ADJ
fbem-10234	94	24	quality	quality	NOUN
fbem-10234	94	25	and	and	CCONJ
fbem-10234	94	26	advanced	advanced	ADJ
fbem-10234	94	27	features	feature	NOUN
fbem-10234	94	28	.	.	PUNCT
fbem-10234	95	1	in	in	ADP
fbem-10234	95	2	addition	addition	NOUN
fbem-10234	95	3	,	,	PUNCT
fbem-10234	95	4	companies	company	NOUN
fbem-10234	95	5	may	may	AUX
fbem-10234	95	6	implement	implement	VERB
fbem-10234	95	7	market	market	NOUN
fbem-10234	95	8	penetration	penetration	NOUN
fbem-10234	95	9	strategies	strategy	NOUN
fbem-10234	95	10	to	to	PART
fbem-10234	95	11	achieve	achieve	VERB
fbem-10234	95	12	economies	economy	NOUN
fbem-10234	95	13	of	of	ADP
fbem-10234	95	14	scale	scale	NOUN
fbem-10234	95	15	by	by	ADP
fbem-10234	95	16	lowering	lower	VERB
fbem-10234	95	17	prices	price	NOUN
fbem-10234	95	18	to	to	PART
fbem-10234	95	19	attract	attract	VERB
fbem-10234	95	20	more	more	ADJ
fbem-10234	95	21	consumers	consumer	NOUN
fbem-10234	95	22	to	to	ADP
fbem-10234	95	23	new	new	ADJ
fbem-10234	95	24	products	product	NOUN
fbem-10234	95	25	.	.	PUNCT
fbem-10234	96	1	in	in	ADP
fbem-10234	96	2	the	the	DET
fbem-10234	96	3	industrial	industrial	ADJ
fbem-10234	96	4	goods	good	NOUN
fbem-10234	96	5	market	market	NOUN
fbem-10234	96	6	,	,	PUNCT
fbem-10234	96	7	firms	firm	NOUN
fbem-10234	96	8	typically	typically	ADV
fbem-10234	96	9	use	use	VERB
fbem-10234	96	10	costoriented	costoriente	VERB
fbem-10234	96	11	pricing	pricing	NOUN
fbem-10234	96	12	strategies	strategy	NOUN
fbem-10234	96	13	to	to	PART
fbem-10234	96	14	ensure	ensure	VERB
fbem-10234	96	15	that	that	SCONJ
fbem-10234	96	16	product	product	NOUN
fbem-10234	96	17	prices	price	NOUN
fbem-10234	96	18	cover	cover	VERB
fbem-10234	96	19	costs	cost	NOUN
fbem-10234	96	20	and	and	CCONJ
fbem-10234	96	21	yield	yield	VERB
fbem-10234	96	22	reasonable	reasonable	ADJ
fbem-10234	96	23	profits	profit	NOUN
fbem-10234	96	24	.	.	PUNCT
fbem-10234	97	1	in	in	ADP
fbem-10234	97	2	addition	addition	NOUN
fbem-10234	97	3	,	,	PUNCT
fbem-10234	97	4	companies	company	NOUN
fbem-10234	97	5	can	can	AUX
fbem-10234	97	6	also	also	ADV
fbem-10234	97	7	use	use	VERB
fbem-10234	97	8	competition	competition	NOUN
fbem-10234	97	9	-	-	PUNCT
fbem-10234	97	10	oriented	orient	VERB
fbem-10234	97	11	pricing	pricing	NOUN
fbem-10234	97	12	strategies	strategy	NOUN
fbem-10234	97	13	to	to	PART
fbem-10234	97	14	attract	attract	VERB
fbem-10234	97	15	customers	customer	NOUN
fbem-10234	97	16	by	by	ADP
fbem-10234	97	17	investigating	investigate	VERB
fbem-10234	97	18	competitors	competitor	NOUN
fbem-10234	97	19	'	'	PART
fbem-10234	97	20	prices	price	NOUN
fbem-10234	97	21	and	and	CCONJ
fbem-10234	97	22	developing	develop	VERB
fbem-10234	97	23	competitive	competitive	ADJ
fbem-10234	97	24	pricing	pricing	NOUN
fbem-10234	97	25	strategies	strategy	NOUN
fbem-10234	97	26	.	.	PUNCT
fbem-10234	98	1	customer	customer	NOUN
fbem-10234	98	2	relationships	relationship	NOUN
fbem-10234	98	3	and	and	CCONJ
fbem-10234	98	4	long	long	ADJ
fbem-10234	98	5	-	-	PUNCT
fbem-10234	98	6	term	term	NOUN
fbem-10234	98	7	contracts	contract	NOUN
fbem-10234	98	8	are	be	AUX
fbem-10234	98	9	also	also	ADV
fbem-10234	98	10	key	key	ADJ
fbem-10234	98	11	factors	factor	NOUN
fbem-10234	98	12	in	in	ADP
fbem-10234	98	13	the	the	DET
fbem-10234	98	14	industrial	industrial	ADJ
fbem-10234	98	15	market	market	NOUN
fbem-10234	98	16	,	,	PUNCT
fbem-10234	98	17	where	where	SCONJ
fbem-10234	98	18	companies	company	NOUN
fbem-10234	98	19	may	may	AUX
fbem-10234	98	20	offer	offer	VERB
fbem-10234	98	21	discounts	discount	NOUN
fbem-10234	98	22	or	or	CCONJ
fbem-10234	98	23	incentives	incentive	NOUN
fbem-10234	98	24	to	to	PART
fbem-10234	98	25	maintain	maintain	VERB
fbem-10234	98	26	existing	exist	VERB
fbem-10234	98	27	customers	customer	NOUN
fbem-10234	98	28	and	and	CCONJ
fbem-10234	98	29	attract	attract	VERB
fbem-10234	98	30	new	new	ADJ
fbem-10234	98	31	ones	one	NOUN
fbem-10234	98	32	.	.	PUNCT
fbem-10234	99	1	the	the	DET
fbem-10234	99	2	application	application	NOUN
fbem-10234	99	3	of	of	ADP
fbem-10234	99	4	pricing	pricing	NOUN
fbem-10234	99	5	strategies	strategy	NOUN
fbem-10234	99	6	in	in	ADP
fbem-10234	99	7	different	different	ADJ
fbem-10234	99	8	industries	industry	NOUN
fbem-10234	99	9	varies	vary	VERB
fbem-10234	99	10	depending	depend	VERB
fbem-10234	99	11	on	on	ADP
fbem-10234	99	12	market	market	NOUN
fbem-10234	99	13	characteristics	characteristic	NOUN
fbem-10234	99	14	,	,	PUNCT
fbem-10234	99	15	consumer	consumer	NOUN
fbem-10234	99	16	needs	need	NOUN
fbem-10234	99	17	and	and	CCONJ
fbem-10234	99	18	the	the	DET
fbem-10234	99	19	competitive	competitive	ADJ
fbem-10234	99	20	environment	environment	NOUN
fbem-10234	99	21	.	.	PUNCT
fbem-10234	100	1	companies	company	NOUN
fbem-10234	100	2	need	need	VERB
fbem-10234	100	3	to	to	PART
fbem-10234	100	4	develop	develop	VERB
fbem-10234	100	5	appropriate	appropriate	ADJ
fbem-10234	100	6	pricing	pricing	NOUN
fbem-10234	100	7	strategies	strategy	NOUN
fbem-10234	100	8	based	base	VERB
fbem-10234	100	9	on	on	ADP
fbem-10234	100	10	the	the	DET
fbem-10234	100	11	characteristics	characteristic	NOUN
fbem-10234	100	12	of	of	ADP
fbem-10234	100	13	the	the	DET
fbem-10234	100	14	industry	industry	NOUN
fbem-10234	100	15	in	in	ADP
fbem-10234	100	16	which	which	PRON
fbem-10234	100	17	they	they	PRON
fbem-10234	100	18	operate	operate	VERB
fbem-10234	100	19	in	in	ADP
fbem-10234	100	20	order	order	NOUN
fbem-10234	100	21	to	to	PART
fbem-10234	100	22	achieve	achieve	VERB
fbem-10234	100	23	key	key	ADJ
fbem-10234	100	24	business	business	NOUN
fbem-10234	100	25	objectives	objective	NOUN
fbem-10234	100	26	such	such	ADJ
fbem-10234	100	27	as	as	ADP
fbem-10234	100	28	market	market	NOUN
fbem-10234	100	29	share	share	NOUN
fbem-10234	100	30	,	,	PUNCT
fbem-10234	100	31	profitability	profitability	NOUN
fbem-10234	100	32	and	and	CCONJ
fbem-10234	100	33	brand	brand	NOUN
fbem-10234	100	34	awareness	awareness	NOUN
fbem-10234	100	35	.	.	PUNCT
fbem-10234	101	1	5	5	X
fbem-10234	101	2	.	.	X
fbem-10234	101	3	lululemon	lululemon	PROPN
fbem-10234	101	4	case	case	PROPN
fbem-10234	101	5	lululemon	lululemon	PROPN
fbem-10234	101	6	athletica	athletica	PROPN
fbem-10234	101	7	inc	inc	PROPN
fbem-10234	101	8	.	.	PROPN
fbem-10234	101	9	,	,	PUNCT
fbem-10234	101	10	commonly	commonly	ADV
fbem-10234	101	11	known	know	VERB
fbem-10234	101	12	as	as	ADP
fbem-10234	101	13	lululemon	lululemon	PROPN
fbem-10234	101	14	,	,	PUNCT
fbem-10234	101	15	is	be	AUX
fbem-10234	101	16	a	a	DET
fbem-10234	101	17	canadian	canadian	ADJ
fbem-10234	101	18	athletic	athletic	ADJ
fbem-10234	101	19	apparel	apparel	NOUN
fbem-10234	101	20	retailer	retailer	NOUN
fbem-10234	101	21	that	that	PRON
fbem-10234	101	22	specializes	specialize	VERB
fbem-10234	101	23	in	in	ADP
fbem-10234	101	24	yoga	yoga	NOUN
fbem-10234	101	25	and	and	CCONJ
fbem-10234	101	26	running	run	VERB
fbem-10234	101	27	clothes	clothe	NOUN
fbem-10234	101	28	for	for	ADP
fbem-10234	101	29	both	both	DET
fbem-10234	101	30	men	man	NOUN
fbem-10234	101	31	and	and	CCONJ
fbem-10234	101	32	women	woman	NOUN
fbem-10234	101	33	.	.	PUNCT
fbem-10234	102	1	lululemon	lululemon	PROPN
fbem-10234	102	2	is	be	AUX
fbem-10234	102	3	a	a	DET
fbem-10234	102	4	yoga	yoga	NOUN
fbem-10234	102	5	and	and	CCONJ
fbem-10234	102	6	athleisure	athleisure	NOUN
fbem-10234	102	7	company	company	NOUN
fbem-10234	102	8	founded	found	VERB
fbem-10234	102	9	in	in	ADP
fbem-10234	102	10	vancouver	vancouver	PROPN
fbem-10234	102	11	,	,	PUNCT
fbem-10234	102	12	canada	canada	PROPN
fbem-10234	102	13	in	in	ADP
fbem-10234	102	14	1998[2	1998[2	NUM
fbem-10234	102	15	]	]	PUNCT
fbem-10234	102	16	,	,	PUNCT
fbem-10234	102	17	and	and	CCONJ
fbem-10234	102	18	has	have	AUX
fbem-10234	102	19	since	since	SCONJ
fbem-10234	102	20	expanded	expand	VERB
fbem-10234	102	21	to	to	ADP
fbem-10234	102	22	over	over	ADP
fbem-10234	102	23	460	460	NUM
fbem-10234	102	24	stores	store	NOUN
fbem-10234	102	25	worldwide	worldwide	ADV
fbem-10234	102	26	.	.	PUNCT
fbem-10234	103	1	lululemon	lululemon	PROPN
fbem-10234	103	2	is	be	AUX
fbem-10234	103	3	known	know	VERB
fbem-10234	103	4	for	for	ADP
fbem-10234	103	5	its	its	PRON
fbem-10234	103	6	high	high	ADJ
fbem-10234	103	7	-	-	PUNCT
fbem-10234	103	8	quality	quality	NOUN
fbem-10234	103	9	,	,	PUNCT
fbem-10234	103	10	fashionable	fashionable	ADJ
fbem-10234	103	11	athletic	athletic	ADJ
fbem-10234	103	12	wear	wear	NOUN
fbem-10234	103	13	that	that	PRON
fbem-10234	103	14	is	be	AUX
fbem-10234	103	15	designed	design	VERB
fbem-10234	103	16	to	to	PART
fbem-10234	103	17	be	be	AUX
fbem-10234	103	18	both	both	CCONJ
fbem-10234	103	19	comfortable	comfortable	ADJ
fbem-10234	103	20	and	and	CCONJ
fbem-10234	103	21	functional	functional	ADJ
fbem-10234	103	22	.	.	PUNCT
fbem-10234	104	1	the	the	DET
fbem-10234	104	2	brand	brand	NOUN
fbem-10234	104	3	has	have	VERB
fbem-10234	104	4	a	a	DET
fbem-10234	104	5	strong	strong	ADJ
fbem-10234	104	6	focus	focus	NOUN
fbem-10234	104	7	on	on	ADP
fbem-10234	104	8	sustainability	sustainability	NOUN
fbem-10234	104	9	,	,	PUNCT
fbem-10234	104	10	using	use	VERB
fbem-10234	104	11	eco	eco	NOUN
fbem-10234	104	12	-	-	PUNCT
fbem-10234	104	13	friendly	friendly	ADJ
fbem-10234	104	14	materials	material	NOUN
fbem-10234	104	15	and	and	CCONJ
fbem-10234	104	16	practices	practice	NOUN
fbem-10234	104	17	in	in	ADP
fbem-10234	104	18	its	its	PRON
fbem-10234	104	19	production	production	NOUN
fbem-10234	104	20	process	process	NOUN
fbem-10234	104	21	.	.	PUNCT
fbem-10234	105	1	lululemon	lululemon	PROPN
fbem-10234	105	2	’s	’s	PART
fbem-10234	105	3	primary	primary	ADJ
fbem-10234	105	4	audience	audience	NOUN
fbem-10234	105	5	is	be	AUX
fbem-10234	105	6	women	woman	NOUN
fbem-10234	105	7	who	who	PRON
fbem-10234	105	8	understand	understand	VERB
fbem-10234	105	9	the	the	DET
fbem-10234	105	10	significance	significance	NOUN
fbem-10234	105	11	of	of	ADP
fbem-10234	105	12	maintaining	maintain	VERB
fbem-10234	105	13	an	an	DET
fbem-10234	105	14	active	active	ADJ
fbem-10234	105	15	and	and	CCONJ
fbem-10234	105	16	healthy	healthy	ADJ
fbem-10234	105	17	lifestyle	lifestyle	NOUN
fbem-10234	105	18	amidst	amidst	ADP
fbem-10234	105	19	juggling	juggling	NOUN
fbem-10234	105	20	work	work	NOUN
fbem-10234	105	21	and	and	CCONJ
fbem-10234	105	22	family	family	NOUN
fbem-10234	106	1	[	[	X
fbem-10234	106	2	4	4	NUM
fbem-10234	106	3	]	]	PUNCT
fbem-10234	106	4	.	.	PUNCT
fbem-10234	107	1	the	the	DET
fbem-10234	107	2	company	company	NOUN
fbem-10234	107	3	has	have	VERB
fbem-10234	107	4	a	a	DET
fbem-10234	107	5	large	large	ADJ
fbem-10234	107	6	following	following	NOUN
fbem-10234	107	7	of	of	ADP
fbem-10234	107	8	loyal	loyal	ADJ
fbem-10234	107	9	customers	customer	NOUN
fbem-10234	107	10	who	who	PRON
fbem-10234	107	11	appreciate	appreciate	VERB
fbem-10234	107	12	the	the	DET
fbem-10234	107	13	brand	brand	NOUN
fbem-10234	107	14	's	's	PART
fbem-10234	107	15	commitment	commitment	NOUN
fbem-10234	107	16	to	to	ADP
fbem-10234	107	17	quality	quality	NOUN
fbem-10234	107	18	,	,	PUNCT
fbem-10234	107	19	innovation	innovation	NOUN
fbem-10234	107	20	,	,	PUNCT
fbem-10234	107	21	and	and	CCONJ
fbem-10234	107	22	sustainability	sustainability	NOUN
fbem-10234	107	23	.	.	PUNCT
fbem-10234	108	1	lululemon	lululemon	PROPN
fbem-10234	108	2	's	's	PART
fbem-10234	108	3	products	product	NOUN
fbem-10234	108	4	are	be	AUX
fbem-10234	108	5	often	often	ADV
fbem-10234	108	6	worn	wear	VERB
fbem-10234	108	7	not	not	PART
fbem-10234	108	8	only	only	ADV
fbem-10234	108	9	for	for	ADP
fbem-10234	108	10	workouts	workout	NOUN
fbem-10234	108	11	but	but	CCONJ
fbem-10234	108	12	also	also	ADV
fbem-10234	108	13	as	as	ADP
fbem-10234	108	14	everyday	everyday	ADJ
fbem-10234	108	15	wear	wear	NOUN
fbem-10234	108	16	due	due	ADP
fbem-10234	108	17	to	to	ADP
fbem-10234	108	18	their	their	PRON
fbem-10234	108	19	comfortable	comfortable	ADJ
fbem-10234	108	20	and	and	CCONJ
fbem-10234	108	21	stylish	stylish	ADJ
fbem-10234	108	22	designs	design	NOUN
fbem-10234	108	23	.	.	PUNCT
fbem-10234	109	1	lululemon	lululemon	PROPN
fbem-10234	109	2	's	's	PART
fbem-10234	109	3	marketing	marketing	NOUN
fbem-10234	109	4	strategy	strategy	NOUN
fbem-10234	109	5	is	be	AUX
fbem-10234	109	6	focused	focus	VERB
fbem-10234	109	7	on	on	ADP
fbem-10234	109	8	building	build	VERB
fbem-10234	109	9	a	a	DET
fbem-10234	109	10	strong	strong	ADJ
fbem-10234	109	11	brand	brand	NOUN
fbem-10234	109	12	image	image	NOUN
fbem-10234	109	13	that	that	PRON
fbem-10234	109	14	is	be	AUX
fbem-10234	109	15	synonymous	synonymous	ADJ
fbem-10234	109	16	with	with	ADP
fbem-10234	109	17	high	high	ADJ
fbem-10234	109	18	-	-	PUNCT
fbem-10234	109	19	quality	quality	NOUN
fbem-10234	109	20	,	,	PUNCT
fbem-10234	109	21	stylish	stylish	ADJ
fbem-10234	109	22	,	,	PUNCT
fbem-10234	109	23	and	and	CCONJ
fbem-10234	109	24	sustainable	sustainable	ADJ
fbem-10234	109	25	athletic	athletic	ADJ
fbem-10234	109	26	wear	wear	NOUN
fbem-10234	109	27	.	.	PUNCT
fbem-10234	110	1	the	the	DET
fbem-10234	110	2	company	company	NOUN
fbem-10234	110	3	has	have	AUX
fbem-10234	110	4	positioned	position	VERB
fbem-10234	110	5	itself	itself	PRON
fbem-10234	110	6	as	as	ADP
fbem-10234	110	7	a	a	DET
fbem-10234	110	8	lifestyle	lifestyle	NOUN
fbem-10234	110	9	brand	brand	NOUN
fbem-10234	110	10	that	that	PRON
fbem-10234	110	11	promotes	promote	VERB
fbem-10234	110	12	health	health	NOUN
fbem-10234	110	13	,	,	PUNCT
fbem-10234	110	14	fitness	fitness	NOUN
fbem-10234	110	15	,	,	PUNCT
fbem-10234	110	16	and	and	CCONJ
fbem-10234	110	17	mindfulness	mindfulness	NOUN
fbem-10234	110	18	.	.	PUNCT
fbem-10234	111	1	lululemon	lululemon	PROPN
fbem-10234	111	2	's	's	PART
fbem-10234	111	3	marketing	marketing	NOUN
fbem-10234	111	4	efforts	effort	NOUN
fbem-10234	111	5	are	be	AUX
fbem-10234	111	6	aimed	aim	VERB
fbem-10234	111	7	at	at	ADP
fbem-10234	111	8	building	build	VERB
fbem-10234	111	9	a	a	DET
fbem-10234	111	10	community	community	NOUN
fbem-10234	111	11	around	around	ADP
fbem-10234	111	12	the	the	DET
fbem-10234	111	13	brand	brand	NOUN
fbem-10234	111	14	and	and	CCONJ
fbem-10234	111	15	connecting	connect	VERB
fbem-10234	111	16	with	with	ADP
fbem-10234	111	17	customers	customer	NOUN
fbem-10234	111	18	through	through	ADP
fbem-10234	111	19	various	various	ADJ
fbem-10234	111	20	channels	channel	NOUN
fbem-10234	111	21	.	.	PUNCT
fbem-10234	112	1	one	one	NUM
fbem-10234	112	2	of	of	ADP
fbem-10234	112	3	the	the	DET
fbem-10234	112	4	main	main	ADJ
fbem-10234	112	5	pillars	pillar	NOUN
fbem-10234	112	6	of	of	ADP
fbem-10234	112	7	lululemon	lululemon	PROPN
fbem-10234	112	8	's	's	PART
fbem-10234	112	9	marketing	marketing	NOUN
fbem-10234	112	10	strategy	strategy	NOUN
fbem-10234	112	11	is	be	AUX
fbem-10234	112	12	social	social	ADJ
fbem-10234	112	13	media	medium	NOUN
fbem-10234	112	14	.	.	PUNCT
fbem-10234	113	1	the	the	DET
fbem-10234	113	2	brand	brand	NOUN
fbem-10234	113	3	has	have	VERB
fbem-10234	113	4	a	a	DET
fbem-10234	113	5	strong	strong	ADJ
fbem-10234	113	6	presence	presence	NOUN
fbem-10234	113	7	on	on	ADP
fbem-10234	113	8	platforms	platform	NOUN
fbem-10234	113	9	like	like	ADP
fbem-10234	113	10	instagram	instagram	PROPN
fbem-10234	113	11	,	,	PUNCT
fbem-10234	113	12	facebook	facebook	NOUN
fbem-10234	113	13	,	,	PUNCT
fbem-10234	113	14	and	and	CCONJ
fbem-10234	113	15	twitter	twitter	NOUN
fbem-10234	113	16	,	,	PUNCT
fbem-10234	113	17	where	where	SCONJ
fbem-10234	113	18	it	it	PRON
fbem-10234	113	19	regularly	regularly	ADV
fbem-10234	113	20	posts	post	VERB
fbem-10234	113	21	pictures	picture	NOUN
fbem-10234	113	22	and	and	CCONJ
fbem-10234	113	23	videos	video	NOUN
fbem-10234	113	24	of	of	ADP
fbem-10234	113	25	customers	customer	NOUN
fbem-10234	113	26	wearing	wear	VERB
fbem-10234	113	27	its	its	PRON
fbem-10234	113	28	products	product	NOUN
fbem-10234	113	29	.	.	PUNCT
fbem-10234	114	1	lululemon	lululemon	PROPN
fbem-10234	114	2	also	also	ADV
fbem-10234	114	3	uses	use	VERB
fbem-10234	114	4	social	social	ADJ
fbem-10234	114	5	media	medium	NOUN
fbem-10234	114	6	to	to	PART
fbem-10234	114	7	share	share	VERB
fbem-10234	114	8	inspirational	inspirational	ADJ
fbem-10234	114	9	quotes	quote	NOUN
fbem-10234	114	10	and	and	CCONJ
fbem-10234	114	11	wellness	wellness	NOUN
fbem-10234	114	12	tips	tip	NOUN
fbem-10234	114	13	,	,	PUNCT
fbem-10234	114	14	which	which	PRON
fbem-10234	114	15	aligns	align	VERB
fbem-10234	114	16	with	with	ADP
fbem-10234	114	17	the	the	DET
fbem-10234	114	18	brand	brand	NOUN
fbem-10234	114	19	's	's	PART
fbem-10234	114	20	overall	overall	ADJ
fbem-10234	114	21	mission	mission	NOUN
fbem-10234	114	22	of	of	ADP
fbem-10234	114	23	promoting	promote	VERB
fbem-10234	114	24	a	a	DET
fbem-10234	114	25	healthy	healthy	ADJ
fbem-10234	114	26	and	and	CCONJ
fbem-10234	114	27	active	active	ADJ
fbem-10234	114	28	lifestyle	lifestyle	NOUN
fbem-10234	114	29	.	.	PUNCT
fbem-10234	115	1	in	in	ADP
fbem-10234	115	2	-	-	PUNCT
fbem-10234	115	3	store	store	NOUN
fbem-10234	115	4	events	event	NOUN
fbem-10234	115	5	are	be	AUX
fbem-10234	115	6	another	another	DET
fbem-10234	115	7	crucial	crucial	ADJ
fbem-10234	115	8	component	component	NOUN
fbem-10234	115	9	of	of	ADP
fbem-10234	115	10	lululemon	lululemon	PROPN
fbem-10234	115	11	's	's	PART
fbem-10234	115	12	marketing	marketing	NOUN
fbem-10234	115	13	strategy	strategy	NOUN
fbem-10234	115	14	.	.	PUNCT
fbem-10234	116	1	the	the	DET
fbem-10234	116	2	company	company	NOUN
fbem-10234	116	3	regularly	regularly	ADV
fbem-10234	116	4	hosts	host	VERB
fbem-10234	116	5	yoga	yoga	NOUN
fbem-10234	116	6	and	and	CCONJ
fbem-10234	116	7	fitness	fitness	NOUN
fbem-10234	116	8	classes	class	NOUN
fbem-10234	116	9	,	,	PUNCT
fbem-10234	116	10	workshops	workshop	NOUN
fbem-10234	116	11	,	,	PUNCT
fbem-10234	116	12	and	and	CCONJ
fbem-10234	116	13	other	other	ADJ
fbem-10234	116	14	events	event	NOUN
fbem-10234	116	15	at	at	ADP
fbem-10234	116	16	its	its	PRON
fbem-10234	116	17	stores	store	NOUN
fbem-10234	116	18	,	,	PUNCT
fbem-10234	116	19	which	which	PRON
fbem-10234	116	20	creates	create	VERB
fbem-10234	116	21	a	a	DET
fbem-10234	116	22	sense	sense	NOUN
fbem-10234	116	23	of	of	ADP
fbem-10234	116	24	community	community	NOUN
fbem-10234	116	25	around	around	ADP
fbem-10234	116	26	the	the	DET
fbem-10234	116	27	brand	brand	NOUN
fbem-10234	116	28	.	.	PUNCT
fbem-10234	117	1	these	these	DET
fbem-10234	117	2	events	event	NOUN
fbem-10234	117	3	allow	allow	VERB
fbem-10234	117	4	customers	customer	NOUN
fbem-10234	117	5	to	to	PART
fbem-10234	117	6	connect	connect	VERB
fbem-10234	117	7	with	with	ADP
fbem-10234	117	8	each	each	DET
fbem-10234	117	9	other	other	ADJ
fbem-10234	117	10	and	and	CCONJ
fbem-10234	117	11	with	with	ADP
fbem-10234	117	12	the	the	DET
fbem-10234	117	13	brand	brand	NOUN
fbem-10234	117	14	on	on	ADP
fbem-10234	117	15	a	a	DET
fbem-10234	117	16	deeper	deep	ADJ
fbem-10234	117	17	level	level	NOUN
fbem-10234	117	18	,	,	PUNCT
fbem-10234	117	19	fostering	foster	VERB
fbem-10234	117	20	loyalty	loyalty	NOUN
fbem-10234	117	21	and	and	CCONJ
fbem-10234	117	22	brand	brand	NOUN
fbem-10234	117	23	advocacy	advocacy	NOUN
fbem-10234	117	24	.	.	PUNCT
fbem-10234	118	1	lululemon	lululemon	PROPN
fbem-10234	118	2	also	also	ADV
fbem-10234	118	3	sponsors	sponsor	VERB
fbem-10234	118	4	various	various	ADJ
fbem-10234	118	5	events	event	NOUN
fbem-10234	118	6	and	and	CCONJ
fbem-10234	118	7	festivals	festival	NOUN
fbem-10234	118	8	related	relate	VERB
fbem-10234	118	9	to	to	ADP
fbem-10234	118	10	health	health	NOUN
fbem-10234	118	11	and	and	CCONJ
fbem-10234	118	12	wellness	wellness	NOUN
fbem-10234	118	13	,	,	PUNCT
fbem-10234	118	14	such	such	ADJ
fbem-10234	118	15	as	as	ADP
fbem-10234	118	16	the	the	DET
fbem-10234	118	17	wanderlust	wanderlust	NOUN
fbem-10234	118	18	yoga	yoga	NOUN
fbem-10234	118	19	festival	festival	NOUN
fbem-10234	118	20	and	and	CCONJ
fbem-10234	118	21	the	the	DET
fbem-10234	118	22	sea	sea	NOUN
fbem-10234	118	23	wheeze	wheeze	VERB
fbem-10234	118	24	half	half	ADJ
fbem-10234	118	25	-	-	PUNCT
fbem-10234	118	26	marathon	marathon	NOUN
fbem-10234	118	27	.	.	PUNCT
fbem-10234	119	1	by	by	ADP
fbem-10234	119	2	associating	associate	VERB
fbem-10234	119	3	itself	itself	PRON
fbem-10234	119	4	with	with	ADP
fbem-10234	119	5	these	these	DET
fbem-10234	119	6	events	event	NOUN
fbem-10234	119	7	,	,	PUNCT
fbem-10234	119	8	lululemon	lululemon	PROPN
fbem-10234	119	9	reinforces	reinforce	VERB
fbem-10234	119	10	its	its	PRON
fbem-10234	119	11	brand	brand	NOUN
fbem-10234	119	12	image	image	NOUN
fbem-10234	119	13	as	as	ADP
fbem-10234	119	14	a	a	DET
fbem-10234	119	15	lifestyle	lifestyle	NOUN
fbem-10234	119	16	brand	brand	NOUN
fbem-10234	119	17	that	that	PRON
fbem-10234	119	18	promotes	promote	VERB
fbem-10234	119	19	healthy	healthy	ADJ
fbem-10234	119	20	living	living	NOUN
fbem-10234	119	21	and	and	CCONJ
fbem-10234	119	22	mindfulness	mindfulness	NOUN
fbem-10234	119	23	.	.	PUNCT
fbem-10234	120	1	lululemon	lululemon	PROPN
fbem-10234	120	2	's	's	PART
fbem-10234	120	3	pricing	pricing	NOUN
fbem-10234	120	4	strategy	strategy	NOUN
fbem-10234	120	5	is	be	AUX
fbem-10234	120	6	based	base	VERB
fbem-10234	120	7	on	on	ADP
fbem-10234	120	8	the	the	DET
fbem-10234	120	9	value	value	NOUN
fbem-10234	120	10	that	that	PRON
fbem-10234	120	11	customers	customer	NOUN
fbem-10234	120	12	place	place	VERB
fbem-10234	120	13	on	on	ADP
fbem-10234	120	14	the	the	DET
fbem-10234	120	15	quality	quality	NOUN
fbem-10234	120	16	,	,	PUNCT
fbem-10234	120	17	functionality	functionality	NOUN
fbem-10234	120	18	,	,	PUNCT
fbem-10234	120	19	and	and	CCONJ
fbem-10234	120	20	sustainability	sustainability	NOUN
fbem-10234	120	21	of	of	ADP
fbem-10234	120	22	its	its	PRON
fbem-10234	120	23	products	product	NOUN
fbem-10234	120	24	.	.	PUNCT
fbem-10234	121	1	the	the	DET
fbem-10234	121	2	company	company	NOUN
fbem-10234	121	3	positions	position	VERB
fbem-10234	121	4	itself	itself	PRON
fbem-10234	121	5	as	as	ADP
fbem-10234	121	6	a	a	DET
fbem-10234	121	7	premium	premium	NOUN
fbem-10234	121	8	brand	brand	NOUN
fbem-10234	121	9	with	with	ADP
fbem-10234	121	10	prices	price	NOUN
fbem-10234	121	11	that	that	PRON
fbem-10234	121	12	are	be	AUX
fbem-10234	121	13	higher	high	ADJ
fbem-10234	121	14	than	than	ADP
fbem-10234	121	15	many	many	ADJ
fbem-10234	121	16	of	of	ADP
fbem-10234	121	17	its	its	PRON
fbem-10234	121	18	competitors	competitor	NOUN
fbem-10234	121	19	.	.	PUNCT
fbem-10234	122	1	the	the	DET
fbem-10234	122	2	pricing	pricing	NOUN
fbem-10234	122	3	strategy	strategy	NOUN
fbem-10234	122	4	reflects	reflect	VERB
fbem-10234	122	5	the	the	DET
fbem-10234	122	6	brand	brand	NOUN
fbem-10234	122	7	's	's	PART
fbem-10234	122	8	focus	focus	NOUN
fbem-10234	122	9	on	on	ADP
fbem-10234	122	10	innovation	innovation	NOUN
fbem-10234	122	11	and	and	CCONJ
fbem-10234	122	12	design	design	NOUN
fbem-10234	122	13	,	,	PUNCT
fbem-10234	122	14	with	with	ADP
fbem-10234	122	15	new	new	ADJ
fbem-10234	122	16	collections	collection	NOUN
fbem-10234	122	17	often	often	ADV
fbem-10234	122	18	commanding	command	VERB
fbem-10234	122	19	higher	high	ADJ
fbem-10234	122	20	prices	price	NOUN
fbem-10234	122	21	than	than	ADP
fbem-10234	122	22	older	old	ADJ
fbem-10234	122	23	ones	one	NOUN
fbem-10234	122	24	.	.	PUNCT
fbem-10234	123	1	the	the	DET
fbem-10234	123	2	company	company	NOUN
fbem-10234	123	3	's	's	PART
fbem-10234	123	4	pricing	pricing	NOUN
fbem-10234	123	5	strategy	strategy	NOUN
fbem-10234	123	6	is	be	AUX
fbem-10234	123	7	also	also	ADV
fbem-10234	123	8	influenced	influence	VERB
fbem-10234	123	9	by	by	ADP
fbem-10234	123	10	its	its	PRON
fbem-10234	123	11	commitment	commitment	NOUN
fbem-10234	123	12	to	to	ADP
fbem-10234	123	13	sustainability	sustainability	NOUN
fbem-10234	123	14	.	.	PUNCT
fbem-10234	124	1	lululemon	lululemon	PROPN
fbem-10234	124	2	uses	use	VERB
fbem-10234	124	3	eco	eco	PROPN
fbem-10234	124	4	-	-	PUNCT
fbem-10234	124	5	friendly	friendly	ADJ
fbem-10234	124	6	materials	material	NOUN
fbem-10234	124	7	and	and	CCONJ
fbem-10234	124	8	sustainable	sustainable	ADJ
fbem-10234	124	9	production	production	NOUN
fbem-10234	124	10	practices	practice	NOUN
fbem-10234	124	11	,	,	PUNCT
fbem-10234	124	12	which	which	PRON
fbem-10234	124	13	are	be	AUX
fbem-10234	124	14	often	often	ADV
fbem-10234	124	15	more	more	ADV
fbem-10234	124	16	expensive	expensive	ADJ
fbem-10234	124	17	than	than	ADP
fbem-10234	124	18	conventional	conventional	ADJ
fbem-10234	124	19	materials	material	NOUN
fbem-10234	124	20	and	and	CCONJ
fbem-10234	124	21	practices	practice	NOUN
fbem-10234	124	22	.	.	PUNCT
fbem-10234	125	1	the	the	DET
fbem-10234	125	2	brand	brand	NOUN
fbem-10234	125	3	's	's	PART
fbem-10234	125	4	commitment	commitment	NOUN
fbem-10234	125	5	to	to	ADP
fbem-10234	125	6	sustainability	sustainability	NOUN
fbem-10234	125	7	is	be	AUX
fbem-10234	125	8	a	a	DET
fbem-10234	125	9	key	key	ADJ
fbem-10234	125	10	part	part	NOUN
fbem-10234	125	11	of	of	ADP
fbem-10234	125	12	its	its	PRON
fbem-10234	125	13	value	value	NOUN
fbem-10234	125	14	proposition	proposition	NOUN
fbem-10234	125	15	,	,	PUNCT
fbem-10234	125	16	and	and	CCONJ
fbem-10234	125	17	customers	customer	NOUN
fbem-10234	125	18	are	be	AUX
fbem-10234	125	19	willing	willing	ADJ
fbem-10234	125	20	to	to	PART
fbem-10234	125	21	pay	pay	VERB
fbem-10234	125	22	a	a	DET
fbem-10234	125	23	premium	premium	NOUN
fbem-10234	125	24	for	for	ADP
fbem-10234	125	25	products	product	NOUN
fbem-10234	125	26	that	that	PRON
fbem-10234	125	27	are	be	AUX
fbem-10234	125	28	produced	produce	VERB
fbem-10234	125	29	in	in	ADP
fbem-10234	125	30	an	an	DET
fbem-10234	125	31	environmentally	environmentally	ADV
fbem-10234	125	32	responsible	responsible	ADJ
fbem-10234	125	33	way	way	NOUN
fbem-10234	125	34	.	.	PUNCT
fbem-10234	126	1	in	in	ADP
fbem-10234	126	2	terms	term	NOUN
fbem-10234	126	3	of	of	ADP
fbem-10234	126	4	pricing	pricing	NOUN
fbem-10234	126	5	strategy	strategy	NOUN
fbem-10234	126	6	,	,	PUNCT
fbem-10234	126	7	lululemon	lululemon	PROPN
fbem-10234	126	8	positions	position	VERB
fbem-10234	126	9	itself	itself	PRON
fbem-10234	126	10	as	as	ADP
fbem-10234	126	11	a	a	DET
fbem-10234	126	12	premium	premium	NOUN
fbem-10234	126	13	brand	brand	NOUN
fbem-10234	126	14	with	with	ADP
fbem-10234	126	15	prices	price	NOUN
fbem-10234	126	16	that	that	PRON
fbem-10234	126	17	are	be	AUX
fbem-10234	126	18	higher	high	ADJ
fbem-10234	126	19	than	than	ADP
fbem-10234	126	20	many	many	ADJ
fbem-10234	126	21	of	of	ADP
fbem-10234	126	22	its	its	PRON
fbem-10234	126	23	competitors	competitor	NOUN
fbem-10234	126	24	.	.	PUNCT
fbem-10234	127	1	the	the	DET
fbem-10234	127	2	company	company	NOUN
fbem-10234	127	3	's	's	PART
fbem-10234	127	4	pricing	pricing	NOUN
fbem-10234	127	5	strategy	strategy	NOUN
fbem-10234	127	6	is	be	AUX
fbem-10234	127	7	based	base	VERB
fbem-10234	127	8	on	on	ADP
fbem-10234	127	9	the	the	DET
fbem-10234	127	10	value	value	NOUN
fbem-10234	127	11	that	that	PRON
fbem-10234	127	12	customers	customer	NOUN
fbem-10234	127	13	place	place	VERB
fbem-10234	127	14	on	on	ADP
fbem-10234	127	15	the	the	DET
fbem-10234	127	16	quality	quality	NOUN
fbem-10234	127	17	and	and	CCONJ
fbem-10234	127	18	functionality	functionality	NOUN
fbem-10234	127	19	of	of	ADP
fbem-10234	127	20	its	its	PRON
fbem-10234	127	21	products	product	NOUN
fbem-10234	127	22	,	,	PUNCT
fbem-10234	127	23	as	as	ADV
fbem-10234	127	24	well	well	ADV
fbem-10234	127	25	as	as	ADP
fbem-10234	127	26	its	its	PRON
fbem-10234	127	27	commitment	commitment	NOUN
fbem-10234	127	28	to	to	ADP
fbem-10234	127	29	sustainability	sustainability	NOUN
fbem-10234	127	30	.	.	PUNCT
fbem-10234	128	1	lululemon	lululemon	PROPN
fbem-10234	128	2	's	's	PART
fbem-10234	128	3	pricing	pricing	NOUN
fbem-10234	128	4	also	also	ADV
fbem-10234	128	5	reflects	reflect	VERB
fbem-10234	128	6	the	the	DET
fbem-10234	128	7	brand	brand	NOUN
fbem-10234	128	8	's	's	PART
fbem-10234	128	9	focus	focus	NOUN
fbem-10234	128	10	on	on	ADP
fbem-10234	128	11	innovation	innovation	NOUN
fbem-10234	128	12	and	and	CCONJ
fbem-10234	128	13	design	design	NOUN
fbem-10234	128	14	,	,	PUNCT
fbem-10234	128	15	with	with	ADP
fbem-10234	128	16	new	new	ADJ
fbem-10234	128	17	collections	collection	NOUN
fbem-10234	128	18	often	often	ADV
fbem-10234	128	19	commanding	command	VERB
fbem-10234	128	20	higher	high	ADJ
fbem-10234	128	21	prices	price	NOUN
fbem-10234	128	22	than	than	ADP
fbem-10234	128	23	older	old	ADJ
fbem-10234	128	24	ones	one	NOUN
fbem-10234	128	25	.	.	PUNCT
fbem-10234	129	1	additionally	additionally	ADV
fbem-10234	129	2	,	,	PUNCT
fbem-10234	129	3	the	the	DET
fbem-10234	129	4	company	company	NOUN
fbem-10234	129	5	occasionally	occasionally	ADV
fbem-10234	129	6	releases	release	VERB
fbem-10234	129	7	limited	limited	ADJ
fbem-10234	129	8	-	-	PUNCT
fbem-10234	129	9	edition	edition	NOUN
fbem-10234	129	10	collections	collection	NOUN
fbem-10234	129	11	or	or	CCONJ
fbem-10234	129	12	collaborations	collaboration	NOUN
fbem-10234	129	13	that	that	PRON
fbem-10234	129	14	are	be	AUX
fbem-10234	129	15	priced	price	VERB
fbem-10234	129	16	even	even	ADV
fbem-10234	129	17	higher	high	ADJ
fbem-10234	129	18	than	than	ADP
fbem-10234	129	19	its	its	PRON
fbem-10234	129	20	regular	regular	ADJ
fbem-10234	129	21	products	product	NOUN
fbem-10234	129	22	,	,	PUNCT
fbem-10234	129	23	appealing	appeal	VERB
fbem-10234	129	24	to	to	ADP
fbem-10234	129	25	customers	customer	NOUN
fbem-10234	129	26	who	who	PRON
fbem-10234	129	27	are	be	AUX
fbem-10234	129	28	willing	willing	ADJ
fbem-10234	129	29	to	to	PART
fbem-10234	129	30	pay	pay	VERB
fbem-10234	129	31	a	a	DET
fbem-10234	129	32	premium	premium	NOUN
fbem-10234	129	33	for	for	ADP
fbem-10234	129	34	exclusive	exclusive	ADJ
fbem-10234	129	35	designs	design	NOUN
fbem-10234	129	36	.	.	PUNCT
fbem-10234	130	1	in	in	ADP
fbem-10234	130	2	addition	addition	NOUN
fbem-10234	130	3	to	to	ADP
fbem-10234	130	4	its	its	PRON
fbem-10234	130	5	regular	regular	ADJ
fbem-10234	130	6	product	product	NOUN
fbem-10234	130	7	line	line	NOUN
fbem-10234	130	8	,	,	PUNCT
fbem-10234	130	9	lululemon	lululemon	PROPN
fbem-10234	130	10	occasionally	occasionally	ADV
fbem-10234	130	11	releases	release	VERB
fbem-10234	130	12	limited	limited	ADJ
fbem-10234	130	13	-	-	PUNCT
fbem-10234	130	14	edition	edition	NOUN
fbem-10234	130	15	collections	collection	NOUN
fbem-10234	130	16	or	or	CCONJ
fbem-10234	130	17	collaborations	collaboration	NOUN
fbem-10234	130	18	that	that	PRON
fbem-10234	130	19	are	be	AUX
fbem-10234	130	20	priced	price	VERB
fbem-10234	130	21	even	even	ADV
fbem-10234	130	22	higher	high	ADJ
fbem-10234	130	23	than	than	ADP
fbem-10234	130	24	its	its	PRON
fbem-10234	130	25	regular	regular	ADJ
fbem-10234	130	26	products	product	NOUN
fbem-10234	130	27	.	.	PUNCT
fbem-10234	131	1	these	these	DET
fbem-10234	131	2	collections	collection	NOUN
fbem-10234	131	3	are	be	AUX
fbem-10234	131	4	designed	design	VERB
fbem-10234	131	5	to	to	PART
fbem-10234	131	6	appeal	appeal	VERB
fbem-10234	131	7	to	to	ADP
fbem-10234	131	8	customers	customer	NOUN
fbem-10234	131	9	who	who	PRON
fbem-10234	131	10	are	be	AUX
fbem-10234	131	11	willing	willing	ADJ
fbem-10234	131	12	to	to	PART
fbem-10234	131	13	pay	pay	VERB
fbem-10234	131	14	a	a	DET
fbem-10234	131	15	premium	premium	NOUN
fbem-10234	131	16	for	for	ADP
fbem-10234	131	17	exclusive	exclusive	ADJ
fbem-10234	131	18	designs	design	NOUN
fbem-10234	131	19	and	and	CCONJ
fbem-10234	131	20	products	product	NOUN
fbem-10234	131	21	.	.	PUNCT
fbem-10234	132	1	lululemon	lululemon	PROPN
fbem-10234	132	2	's	's	PART
fbem-10234	132	3	pricing	pricing	NOUN
fbem-10234	132	4	strategy	strategy	NOUN
fbem-10234	132	5	is	be	AUX
fbem-10234	132	6	also	also	ADV
fbem-10234	132	7	influenced	influence	VERB
fbem-10234	132	8	by	by	ADP
fbem-10234	132	9	its	its	PRON
fbem-10234	132	10	distribution	distribution	NOUN
fbem-10234	132	11	model	model	NOUN
fbem-10234	132	12	.	.	PUNCT
fbem-10234	133	1	the	the	DET
fbem-10234	133	2	company	company	NOUN
fbem-10234	133	3	primarily	primarily	ADV
fbem-10234	133	4	sells	sell	VERB
fbem-10234	133	5	its	its	PRON
fbem-10234	133	6	products	product	NOUN
fbem-10234	133	7	through	through	ADP
fbem-10234	133	8	its	its	PRON
fbem-10234	133	9	own	own	ADJ
fbem-10234	133	10	retail	retail	ADJ
fbem-10234	133	11	stores	store	NOUN
fbem-10234	133	12	and	and	CCONJ
fbem-10234	133	13	website	website	NOUN
fbem-10234	133	14	,	,	PUNCT
fbem-10234	133	15	which	which	PRON
fbem-10234	133	16	allows	allow	VERB
fbem-10234	133	17	it	it	PRON
fbem-10234	133	18	to	to	PART
fbem-10234	133	19	maintain	maintain	VERB
fbem-10234	133	20	control	control	NOUN
fbem-10234	133	21	over	over	ADP
fbem-10234	133	22	pricing	pricing	NOUN
fbem-10234	133	23	and	and	CCONJ
fbem-10234	133	24	branding	branding	NOUN
fbem-10234	133	25	.	.	PUNCT
fbem-10234	134	1	by	by	ADP
fbem-10234	134	2	limiting	limit	VERB
fbem-10234	134	3	its	its	PRON
fbem-10234	134	4	distribution	distribution	NOUN
fbem-10234	134	5	channels	channel	NOUN
fbem-10234	134	6	,	,	PUNCT
fbem-10234	134	7	lululemon	lululemon	PROPN
fbem-10234	134	8	can	can	AUX
fbem-10234	134	9	maintain	maintain	VERB
fbem-10234	134	10	a	a	DET
fbem-10234	134	11	premium	premium	NOUN
fbem-10234	134	12	image	image	NOUN
fbem-10234	134	13	and	and	CCONJ
fbem-10234	134	14	avoid	avoid	VERB
fbem-10234	134	15	discounting	discount	VERB
fbem-10234	134	16	its	its	PRON
fbem-10234	134	17	products	product	NOUN
fbem-10234	134	18	,	,	PUNCT
fbem-10234	134	19	which	which	PRON
fbem-10234	134	20	would	would	AUX
fbem-10234	134	21	undermine	undermine	VERB
fbem-10234	134	22	its	its	PRON
fbem-10234	134	23	brand	brand	NOUN
fbem-10234	134	24	value	value	NOUN
fbem-10234	134	25	.	.	PUNCT
fbem-10234	135	1	overall	overall	ADJ
fbem-10234	135	2	,	,	PUNCT
fbem-10234	135	3	lululemon	lululemon	PROPN
fbem-10234	135	4	's	's	PART
fbem-10234	135	5	marketing	marketing	NOUN
fbem-10234	135	6	and	and	CCONJ
fbem-10234	135	7	pricing	pricing	NOUN
fbem-10234	135	8	strategies	strategy	NOUN
fbem-10234	135	9	are	be	AUX
fbem-10234	135	10	designed	design	VERB
fbem-10234	135	11	to	to	PART
fbem-10234	135	12	differentiate	differentiate	VERB
fbem-10234	135	13	the	the	DET
fbem-10234	135	14	brand	brand	NOUN
fbem-10234	135	15	from	from	ADP
fbem-10234	135	16	its	its	PRON
fbem-10234	135	17	competitors	competitor	NOUN
fbem-10234	135	18	,	,	PUNCT
fbem-10234	135	19	appeal	appeal	VERB
fbem-10234	135	20	to	to	ADP
fbem-10234	135	21	customers	customer	NOUN
fbem-10234	135	22	who	who	PRON
fbem-10234	135	23	value	value	VERB
fbem-10234	135	24	quality	quality	NOUN
fbem-10234	135	25	and	and	CCONJ
fbem-10234	135	26	sustainability	sustainability	NOUN
fbem-10234	135	27	,	,	PUNCT
fbem-10234	135	28	and	and	CCONJ
fbem-10234	135	29	position	position	VERB
fbem-10234	135	30	the	the	DET
fbem-10234	135	31	company	company	NOUN
fbem-10234	135	32	as	as	ADP
fbem-10234	135	33	a	a	DET
fbem-10234	135	34	leader	leader	NOUN
fbem-10234	135	35	in	in	ADP
fbem-10234	135	36	the	the	DET
fbem-10234	135	37	athletic	athletic	ADJ
fbem-10234	135	38	wear	wear	NOUN
fbem-10234	135	39	industry	industry	NOUN
fbem-10234	135	40	.	.	PUNCT
fbem-10234	136	1	6	6	X
fbem-10234	136	2	.	.	X
fbem-10234	136	3	challenges	challenge	NOUN
fbem-10234	136	4	and	and	CCONJ
fbem-10234	136	5	trends	trend	NOUN
fbem-10234	136	6	in	in	ADP
fbem-10234	136	7	pricing	pricing	NOUN
fbem-10234	136	8	strategy	strategy	NOUN
fbem-10234	136	9	among	among	ADP
fbem-10234	136	10	the	the	DET
fbem-10234	136	11	marketing	marketing	NOUN
fbem-10234	136	12	strategies	strategy	NOUN
fbem-10234	136	13	,	,	PUNCT
fbem-10234	136	14	pricing	pricing	NOUN
fbem-10234	136	15	strategies	strategy	NOUN
fbem-10234	136	16	face	face	VERB
fbem-10234	136	17	many	many	ADJ
fbem-10234	136	18	challenges	challenge	NOUN
fbem-10234	136	19	and	and	CCONJ
fbem-10234	136	20	there	there	PRON
fbem-10234	136	21	are	be	VERB
fbem-10234	136	22	also	also	ADV
fbem-10234	136	23	some	some	DET
fbem-10234	136	24	future	future	ADJ
fbem-10234	136	25	trends	trend	NOUN
fbem-10234	136	26	.	.	PUNCT
fbem-10234	137	1	challenges	challenge	NOUN
fbem-10234	137	2	include	include	VERB
fbem-10234	137	3	increased	increase	VERB
fbem-10234	137	4	market	market	NOUN
fbem-10234	137	5	competition	competition	NOUN
fbem-10234	137	6	.	.	PUNCT
fbem-10234	138	1	with	with	ADP
fbem-10234	138	2	globalization	globalization	NOUN
fbem-10234	138	3	and	and	CCONJ
fbem-10234	138	4	increased	increase	VERB
fbem-10234	138	5	market	market	NOUN
fbem-10234	138	6	competition	competition	NOUN
fbem-10234	138	7	,	,	PUNCT
fbem-10234	138	8	companies	company	NOUN
fbem-10234	138	9	are	be	AUX
fbem-10234	138	10	facing	face	VERB
fbem-10234	138	11	greater	great	ADJ
fbem-10234	138	12	price	price	NOUN
fbem-10234	138	13	pressure	pressure	NOUN
fbem-10234	138	14	and	and	CCONJ
fbem-10234	138	15	need	need	VERB
fbem-10234	138	16	to	to	PART
fbem-10234	138	17	ensure	ensure	VERB
fbem-10234	138	18	profitability	profitability	NOUN
fbem-10234	138	19	while	while	SCONJ
fbem-10234	138	20	remaining	remain	VERB
fbem-10234	138	21	competitive	competitive	ADJ
fbem-10234	138	22	.	.	PUNCT
fbem-10234	139	1	this	this	PRON
fbem-10234	139	2	requires	require	VERB
fbem-10234	139	3	companies	company	NOUN
fbem-10234	139	4	to	to	PART
fbem-10234	139	5	continuously	continuously	ADV
fbem-10234	139	6	optimize	optimize	VERB
fbem-10234	139	7	their	their	PRON
fbem-10234	139	8	cost	cost	NOUN
fbem-10234	139	9	structure	structure	NOUN
fbem-10234	139	10	and	and	CCONJ
fbem-10234	139	11	161	161	NUM
fbem-10234	139	12	improve	improve	VERB
fbem-10234	139	13	operational	operational	ADJ
fbem-10234	139	14	efficiency	efficiency	NOUN
fbem-10234	139	15	in	in	ADP
fbem-10234	139	16	order	order	NOUN
fbem-10234	139	17	to	to	PART
fbem-10234	139	18	respond	respond	VERB
fbem-10234	139	19	to	to	ADP
fbem-10234	139	20	competitors	competitor	NOUN
fbem-10234	139	21	'	'	PART
fbem-10234	139	22	pricing	pricing	NOUN
fbem-10234	139	23	strategies	strategy	NOUN
fbem-10234	139	24	.	.	PUNCT
fbem-10234	140	1	it	it	PRON
fbem-10234	140	2	also	also	ADV
fbem-10234	140	3	includes	include	VERB
fbem-10234	140	4	changes	change	NOUN
fbem-10234	140	5	in	in	ADP
fbem-10234	140	6	consumer	consumer	NOUN
fbem-10234	140	7	behavior	behavior	NOUN
fbem-10234	140	8	,	,	PUNCT
fbem-10234	140	9	where	where	SCONJ
fbem-10234	140	10	consumer	consumer	NOUN
fbem-10234	140	11	behavior	behavior	NOUN
fbem-10234	140	12	and	and	CCONJ
fbem-10234	140	13	needs	need	NOUN
fbem-10234	140	14	are	be	AUX
fbem-10234	140	15	constantly	constantly	ADV
fbem-10234	140	16	changing	change	VERB
fbem-10234	140	17	,	,	PUNCT
fbem-10234	140	18	leading	lead	VERB
fbem-10234	140	19	to	to	ADP
fbem-10234	140	20	more	more	ADV
fbem-10234	140	21	complex	complex	ADJ
fbem-10234	140	22	implementation	implementation	NOUN
fbem-10234	140	23	of	of	ADP
fbem-10234	140	24	pricing	pricing	NOUN
fbem-10234	140	25	strategies	strategy	NOUN
fbem-10234	140	26	.	.	PUNCT
fbem-10234	141	1	companies	company	NOUN
fbem-10234	141	2	need	need	VERB
fbem-10234	141	3	to	to	PART
fbem-10234	141	4	pay	pay	VERB
fbem-10234	141	5	attention	attention	NOUN
fbem-10234	141	6	to	to	ADP
fbem-10234	141	7	changes	change	NOUN
fbem-10234	141	8	in	in	ADP
fbem-10234	141	9	consumer	consumer	NOUN
fbem-10234	141	10	demand	demand	NOUN
fbem-10234	141	11	in	in	ADP
fbem-10234	141	12	order	order	NOUN
fbem-10234	141	13	to	to	PART
fbem-10234	141	14	adjust	adjust	VERB
fbem-10234	141	15	pricing	pricing	NOUN
fbem-10234	141	16	strategies	strategy	NOUN
fbem-10234	141	17	to	to	ADP
fbem-10234	141	18	market	market	NOUN
fbem-10234	141	19	trends	trend	NOUN
fbem-10234	141	20	.	.	PUNCT
fbem-10234	142	1	data	datum	NOUN
fbem-10234	142	2	-	-	PUNCT
fbem-10234	142	3	driven	drive	VERB
fbem-10234	142	4	is	be	AUX
fbem-10234	142	5	also	also	ADV
fbem-10234	142	6	a	a	DET
fbem-10234	142	7	challenge	challenge	NOUN
fbem-10234	142	8	.	.	PUNCT
fbem-10234	143	1	in	in	ADP
fbem-10234	143	2	the	the	DET
fbem-10234	143	3	digital	digital	ADJ
fbem-10234	143	4	era	era	NOUN
fbem-10234	143	5	,	,	PUNCT
fbem-10234	143	6	companies	company	NOUN
fbem-10234	143	7	need	need	VERB
fbem-10234	143	8	to	to	PART
fbem-10234	143	9	collect	collect	VERB
fbem-10234	143	10	and	and	CCONJ
fbem-10234	143	11	analyze	analyze	VERB
fbem-10234	143	12	large	large	ADJ
fbem-10234	143	13	amounts	amount	NOUN
fbem-10234	143	14	of	of	ADP
fbem-10234	143	15	data	datum	NOUN
fbem-10234	143	16	to	to	PART
fbem-10234	143	17	support	support	VERB
fbem-10234	143	18	pricing	pricing	NOUN
fbem-10234	143	19	decisions	decision	NOUN
fbem-10234	143	20	.	.	PUNCT
fbem-10234	144	1	however	however	ADV
fbem-10234	144	2	,	,	PUNCT
fbem-10234	144	3	the	the	DET
fbem-10234	144	4	acquisition	acquisition	NOUN
fbem-10234	144	5	,	,	PUNCT
fbem-10234	144	6	integration	integration	NOUN
fbem-10234	144	7	and	and	CCONJ
fbem-10234	144	8	analysis	analysis	NOUN
fbem-10234	144	9	of	of	ADP
fbem-10234	144	10	data	datum	NOUN
fbem-10234	144	11	can	can	AUX
fbem-10234	144	12	challenge	challenge	VERB
fbem-10234	144	13	a	a	DET
fbem-10234	144	14	company	company	NOUN
fbem-10234	144	15	's	's	PART
fbem-10234	144	16	resources	resource	NOUN
fbem-10234	144	17	and	and	CCONJ
fbem-10234	144	18	skills	skill	NOUN
fbem-10234	144	19	.	.	PUNCT
fbem-10234	145	1	pricing	pricing	NOUN
fbem-10234	145	2	strategies	strategy	NOUN
fbem-10234	145	3	also	also	ADV
fbem-10234	145	4	face	face	VERB
fbem-10234	145	5	a	a	DET
fbem-10234	145	6	variety	variety	NOUN
fbem-10234	145	7	of	of	ADP
fbem-10234	145	8	regulatory	regulatory	ADJ
fbem-10234	145	9	and	and	CCONJ
fbem-10234	145	10	policy	policy	NOUN
fbem-10234	145	11	restrictions	restriction	NOUN
fbem-10234	145	12	,	,	PUNCT
fbem-10234	145	13	and	and	CCONJ
fbem-10234	145	14	in	in	ADP
fbem-10234	145	15	certain	certain	ADJ
fbem-10234	145	16	industries	industry	NOUN
fbem-10234	145	17	and	and	CCONJ
fbem-10234	145	18	markets	market	NOUN
fbem-10234	145	19	,	,	PUNCT
fbem-10234	145	20	government	government	NOUN
fbem-10234	145	21	regulations	regulation	NOUN
fbem-10234	145	22	and	and	CCONJ
fbem-10234	145	23	policies	policy	NOUN
fbem-10234	145	24	may	may	AUX
fbem-10234	145	25	place	place	VERB
fbem-10234	145	26	limitations	limitation	NOUN
fbem-10234	145	27	on	on	ADP
fbem-10234	145	28	the	the	DET
fbem-10234	145	29	implementation	implementation	NOUN
fbem-10234	145	30	of	of	ADP
fbem-10234	145	31	pricing	pricing	NOUN
fbem-10234	145	32	strategies	strategy	NOUN
fbem-10234	145	33	.	.	PUNCT
fbem-10234	146	1	companies	company	NOUN
fbem-10234	146	2	need	need	VERB
fbem-10234	146	3	to	to	PART
fbem-10234	146	4	pay	pay	VERB
fbem-10234	146	5	attention	attention	NOUN
fbem-10234	146	6	to	to	ADP
fbem-10234	146	7	changes	change	NOUN
fbem-10234	146	8	in	in	ADP
fbem-10234	146	9	relevant	relevant	ADJ
fbem-10234	146	10	regulations	regulation	NOUN
fbem-10234	146	11	and	and	CCONJ
fbem-10234	146	12	develop	develop	VERB
fbem-10234	146	13	pricing	pricing	NOUN
fbem-10234	146	14	strategies	strategy	NOUN
fbem-10234	146	15	with	with	ADP
fbem-10234	146	16	compliance	compliance	NOUN
fbem-10234	146	17	in	in	ADP
fbem-10234	146	18	mind	mind	NOUN
fbem-10234	146	19	.	.	PUNCT
fbem-10234	147	1	future	future	ADJ
fbem-10234	147	2	trends	trend	NOUN
fbem-10234	147	3	in	in	ADP
fbem-10234	147	4	pricing	pricing	NOUN
fbem-10234	147	5	strategies	strategy	NOUN
fbem-10234	147	6	include	include	VERB
fbem-10234	147	7	personalized	personalized	ADJ
fbem-10234	147	8	pricing	pricing	NOUN
fbem-10234	147	9	,	,	PUNCT
fbem-10234	147	10	dynamic	dynamic	ADJ
fbem-10234	147	11	pricing	pricing	NOUN
fbem-10234	147	12	,	,	PUNCT
fbem-10234	147	13	transparency	transparency	NOUN
fbem-10234	147	14	,	,	PUNCT
fbem-10234	147	15	and	and	CCONJ
fbem-10234	147	16	sustainability	sustainability	NOUN
fbem-10234	147	17	.	.	PUNCT
fbem-10234	148	1	with	with	ADP
fbem-10234	148	2	the	the	DET
fbem-10234	148	3	abundance	abundance	NOUN
fbem-10234	148	4	of	of	ADP
fbem-10234	148	5	consumer	consumer	NOUN
fbem-10234	148	6	behavior	behavior	NOUN
fbem-10234	148	7	data	datum	NOUN
fbem-10234	148	8	and	and	CCONJ
fbem-10234	148	9	the	the	DET
fbem-10234	148	10	development	development	NOUN
fbem-10234	148	11	of	of	ADP
fbem-10234	148	12	analytics	analytic	NOUN
fbem-10234	148	13	,	,	PUNCT
fbem-10234	148	14	companies	company	NOUN
fbem-10234	148	15	are	be	AUX
fbem-10234	148	16	expected	expect	VERB
fbem-10234	148	17	to	to	PART
fbem-10234	148	18	achieve	achieve	VERB
fbem-10234	148	19	more	more	ADV
fbem-10234	148	20	granular	granular	ADJ
fbem-10234	148	21	and	and	CCONJ
fbem-10234	148	22	personalized	personalized	ADJ
fbem-10234	148	23	pricing	pricing	NOUN
fbem-10234	148	24	.	.	PUNCT
fbem-10234	149	1	this	this	PRON
fbem-10234	149	2	will	will	AUX
fbem-10234	149	3	enable	enable	VERB
fbem-10234	149	4	companies	company	NOUN
fbem-10234	149	5	to	to	PART
fbem-10234	149	6	set	set	VERB
fbem-10234	149	7	different	different	ADJ
fbem-10234	149	8	prices	price	NOUN
fbem-10234	149	9	based	base	VERB
fbem-10234	149	10	on	on	ADP
fbem-10234	149	11	consumers	consumer	NOUN
fbem-10234	149	12	'	'	PART
fbem-10234	149	13	buying	buying	NOUN
fbem-10234	149	14	behaviors	behavior	NOUN
fbem-10234	149	15	and	and	CCONJ
fbem-10234	149	16	values	value	NOUN
fbem-10234	149	17	,	,	PUNCT
fbem-10234	149	18	thereby	thereby	ADV
fbem-10234	149	19	increasing	increase	VERB
fbem-10234	149	20	the	the	DET
fbem-10234	149	21	effectiveness	effectiveness	NOUN
fbem-10234	149	22	of	of	ADP
fbem-10234	149	23	their	their	PRON
fbem-10234	149	24	pricing	pricing	NOUN
fbem-10234	149	25	strategies	strategy	NOUN
fbem-10234	149	26	.	.	PUNCT
fbem-10234	150	1	companies	company	NOUN
fbem-10234	150	2	using	use	VERB
fbem-10234	150	3	big	big	ADJ
fbem-10234	150	4	data	datum	NOUN
fbem-10234	150	5	and	and	CCONJ
fbem-10234	150	6	machine	machine	NOUN
fbem-10234	150	7	learning	learning	NOUN
fbem-10234	150	8	technologies	technology	NOUN
fbem-10234	150	9	,	,	PUNCT
fbem-10234	150	10	companies	company	NOUN
fbem-10234	150	11	will	will	AUX
fbem-10234	150	12	be	be	AUX
fbem-10234	150	13	able	able	ADJ
fbem-10234	150	14	to	to	PART
fbem-10234	150	15	achieve	achieve	VERB
fbem-10234	150	16	real	real	ADJ
fbem-10234	150	17	-	-	PUNCT
fbem-10234	150	18	time	time	NOUN
fbem-10234	150	19	pricing	pricing	NOUN
fbem-10234	150	20	adjustments	adjustment	NOUN
fbem-10234	150	21	.	.	PUNCT
fbem-10234	151	1	this	this	PRON
fbem-10234	151	2	will	will	AUX
fbem-10234	151	3	help	help	VERB
fbem-10234	151	4	companies	company	NOUN
fbem-10234	151	5	quickly	quickly	ADV
fbem-10234	151	6	adjust	adjust	VERB
fbem-10234	151	7	their	their	PRON
fbem-10234	151	8	pricing	pricing	NOUN
fbem-10234	151	9	strategies	strategy	NOUN
fbem-10234	151	10	based	base	VERB
fbem-10234	151	11	on	on	ADP
fbem-10234	151	12	market	market	NOUN
fbem-10234	151	13	demand	demand	NOUN
fbem-10234	151	14	,	,	PUNCT
fbem-10234	151	15	competitive	competitive	ADJ
fbem-10234	151	16	dynamics	dynamic	NOUN
fbem-10234	151	17	and	and	CCONJ
fbem-10234	151	18	other	other	ADJ
fbem-10234	151	19	external	external	ADJ
fbem-10234	151	20	factors	factor	NOUN
fbem-10234	151	21	to	to	PART
fbem-10234	151	22	achieve	achieve	VERB
fbem-10234	151	23	optimal	optimal	ADJ
fbem-10234	151	24	profitability	profitability	NOUN
fbem-10234	151	25	levels	level	NOUN
fbem-10234	151	26	.	.	PUNCT
fbem-10234	152	1	as	as	SCONJ
fbem-10234	152	2	consumers	consumer	NOUN
fbem-10234	152	3	increasingly	increasingly	ADV
fbem-10234	152	4	demand	demand	VERB
fbem-10234	152	5	price	price	NOUN
fbem-10234	152	6	transparency	transparency	NOUN
fbem-10234	152	7	and	and	CCONJ
fbem-10234	152	8	fairness	fairness	NOUN
fbem-10234	152	9	,	,	PUNCT
fbem-10234	152	10	companies	company	NOUN
fbem-10234	152	11	will	will	AUX
fbem-10234	152	12	need	need	VERB
fbem-10234	152	13	to	to	PART
fbem-10234	152	14	take	take	VERB
fbem-10234	152	15	these	these	DET
fbem-10234	152	16	factors	factor	NOUN
fbem-10234	152	17	into	into	ADP
fbem-10234	152	18	account	account	NOUN
fbem-10234	152	19	in	in	ADP
fbem-10234	152	20	their	their	PRON
fbem-10234	152	21	pricing	pricing	NOUN
fbem-10234	152	22	strategies	strategy	NOUN
fbem-10234	152	23	.	.	PUNCT
fbem-10234	153	1	for	for	ADP
fbem-10234	153	2	example	example	NOUN
fbem-10234	153	3	,	,	PUNCT
fbem-10234	153	4	consumers	consumer	NOUN
fbem-10234	153	5	may	may	AUX
fbem-10234	153	6	demand	demand	VERB
fbem-10234	153	7	clearer	clear	ADJ
fbem-10234	153	8	price	price	NOUN
fbem-10234	153	9	information	information	NOUN
fbem-10234	153	10	from	from	ADP
fbem-10234	153	11	companies	company	NOUN
fbem-10234	153	12	in	in	ADP
fbem-10234	153	13	order	order	NOUN
fbem-10234	153	14	to	to	PART
fbem-10234	153	15	understand	understand	VERB
fbem-10234	153	16	the	the	DET
fbem-10234	153	17	cost	cost	NOUN
fbem-10234	153	18	structure	structure	NOUN
fbem-10234	153	19	and	and	CCONJ
fbem-10234	153	20	value	value	NOUN
fbem-10234	153	21	of	of	ADP
fbem-10234	153	22	their	their	PRON
fbem-10234	153	23	products	product	NOUN
fbem-10234	153	24	.	.	PUNCT
fbem-10234	154	1	when	when	SCONJ
fbem-10234	154	2	developing	develop	VERB
fbem-10234	154	3	pricing	pricing	NOUN
fbem-10234	154	4	strategies	strategy	NOUN
fbem-10234	154	5	,	,	PUNCT
fbem-10234	154	6	companies	company	NOUN
fbem-10234	154	7	need	need	VERB
fbem-10234	154	8	to	to	PART
fbem-10234	154	9	focus	focus	VERB
fbem-10234	154	10	on	on	ADP
fbem-10234	154	11	sustainability	sustainability	NOUN
fbem-10234	154	12	and	and	CCONJ
fbem-10234	154	13	social	social	ADJ
fbem-10234	154	14	responsibility	responsibility	NOUN
fbem-10234	154	15	.	.	PUNCT
fbem-10234	155	1	companies	company	NOUN
fbem-10234	155	2	may	may	AUX
fbem-10234	155	3	need	need	VERB
fbem-10234	155	4	to	to	PART
fbem-10234	155	5	consider	consider	VERB
fbem-10234	155	6	environmental	environmental	ADJ
fbem-10234	155	7	and	and	CCONJ
fbem-10234	155	8	social	social	ADJ
fbem-10234	155	9	costs	cost	NOUN
fbem-10234	155	10	and	and	CCONJ
fbem-10234	155	11	incorporate	incorporate	VERB
fbem-10234	155	12	these	these	DET
fbem-10234	155	13	factors	factor	NOUN
fbem-10234	155	14	into	into	ADP
fbem-10234	155	15	their	their	PRON
fbem-10234	155	16	pricing	pricing	NOUN
fbem-10234	155	17	strategy	strategy	NOUN
fbem-10234	155	18	development	development	NOUN
fbem-10234	155	19	programs	program	NOUN
fbem-10234	155	20	.	.	PUNCT
fbem-10234	156	1	7	7	X
fbem-10234	156	2	.	.	X
fbem-10234	156	3	conclusion	conclusion	NOUN
fbem-10234	156	4	in	in	ADP
fbem-10234	156	5	this	this	DET
fbem-10234	156	6	thesis	thesis	NOUN
fbem-10234	156	7	,	,	PUNCT
fbem-10234	156	8	we	we	PRON
fbem-10234	156	9	discuss	discuss	VERB
fbem-10234	156	10	the	the	DET
fbem-10234	156	11	importance	importance	NOUN
fbem-10234	156	12	of	of	ADP
fbem-10234	156	13	pricing	pricing	NOUN
fbem-10234	156	14	strategy	strategy	NOUN
fbem-10234	156	15	in	in	ADP
fbem-10234	156	16	marketing	marketing	NOUN
fbem-10234	156	17	strategy	strategy	NOUN
fbem-10234	156	18	.	.	PUNCT
fbem-10234	157	1	pricing	pricing	NOUN
fbem-10234	157	2	strategy	strategy	NOUN
fbem-10234	157	3	not	not	PART
fbem-10234	157	4	only	only	ADV
fbem-10234	157	5	directly	directly	ADV
fbem-10234	157	6	affects	affect	VERB
fbem-10234	157	7	a	a	DET
fbem-10234	157	8	company	company	NOUN
fbem-10234	157	9	's	's	PART
fbem-10234	157	10	revenue	revenue	NOUN
fbem-10234	157	11	and	and	CCONJ
fbem-10234	157	12	profitability	profitability	NOUN
fbem-10234	157	13	,	,	PUNCT
fbem-10234	157	14	but	but	CCONJ
fbem-10234	157	15	is	be	AUX
fbem-10234	157	16	also	also	ADV
fbem-10234	157	17	closely	closely	ADV
fbem-10234	157	18	related	relate	VERB
fbem-10234	157	19	to	to	ADP
fbem-10234	157	20	other	other	ADJ
fbem-10234	157	21	marketing	marketing	NOUN
fbem-10234	157	22	elements	element	NOUN
fbem-10234	157	23	such	such	ADJ
fbem-10234	157	24	as	as	ADP
fbem-10234	157	25	market	market	NOUN
fbem-10234	157	26	segmentation	segmentation	NOUN
fbem-10234	157	27	,	,	PUNCT
fbem-10234	157	28	product	product	NOUN
fbem-10234	157	29	strategy	strategy	NOUN
fbem-10234	157	30	,	,	PUNCT
fbem-10234	157	31	promotion	promotion	NOUN
fbem-10234	157	32	strategy	strategy	NOUN
fbem-10234	157	33	and	and	CCONJ
fbem-10234	157	34	distribution	distribution	NOUN
fbem-10234	157	35	strategy	strategy	NOUN
fbem-10234	157	36	.	.	PUNCT
fbem-10234	158	1	we	we	PRON
fbem-10234	158	2	analyze	analyze	VERB
fbem-10234	158	3	the	the	DET
fbem-10234	158	4	different	different	ADJ
fbem-10234	158	5	types	type	NOUN
fbem-10234	158	6	of	of	ADP
fbem-10234	158	7	pricing	pricing	NOUN
fbem-10234	158	8	strategies	strategy	NOUN
fbem-10234	158	9	and	and	CCONJ
fbem-10234	158	10	their	their	PRON
fbem-10234	158	11	application	application	NOUN
fbem-10234	158	12	in	in	ADP
fbem-10234	158	13	different	different	ADJ
fbem-10234	158	14	industries	industry	NOUN
fbem-10234	158	15	.	.	PUNCT
fbem-10234	159	1	in	in	ADP
fbem-10234	159	2	addition	addition	NOUN
fbem-10234	159	3	,	,	PUNCT
fbem-10234	159	4	we	we	PRON
fbem-10234	159	5	discuss	discuss	VERB
fbem-10234	159	6	the	the	DET
fbem-10234	159	7	challenges	challenge	NOUN
fbem-10234	159	8	faced	face	VERB
fbem-10234	159	9	by	by	ADP
fbem-10234	159	10	pricing	pricing	NOUN
fbem-10234	159	11	strategies	strategy	NOUN
fbem-10234	159	12	and	and	CCONJ
fbem-10234	159	13	future	future	ADJ
fbem-10234	159	14	trends	trend	NOUN
fbem-10234	159	15	.	.	PUNCT
fbem-10234	160	1	in	in	ADP
fbem-10234	160	2	summary	summary	NOUN
fbem-10234	160	3	,	,	PUNCT
fbem-10234	160	4	pricing	pricing	NOUN
fbem-10234	160	5	strategy	strategy	NOUN
fbem-10234	160	6	has	have	VERB
fbem-10234	160	7	a	a	DET
fbem-10234	160	8	central	central	ADJ
fbem-10234	160	9	position	position	NOUN
fbem-10234	160	10	in	in	ADP
fbem-10234	160	11	marketing	marketing	NOUN
fbem-10234	160	12	strategy	strategy	NOUN
fbem-10234	160	13	.	.	PUNCT
fbem-10234	161	1	in	in	ADP
fbem-10234	161	2	a	a	DET
fbem-10234	161	3	competitive	competitive	ADJ
fbem-10234	161	4	market	market	NOUN
fbem-10234	161	5	environment	environment	NOUN
fbem-10234	161	6	,	,	PUNCT
fbem-10234	161	7	companies	company	NOUN
fbem-10234	161	8	need	need	VERB
fbem-10234	161	9	to	to	PART
fbem-10234	161	10	develop	develop	VERB
fbem-10234	161	11	appropriate	appropriate	ADJ
fbem-10234	161	12	pricing	pricing	NOUN
fbem-10234	161	13	strategies	strategy	NOUN
fbem-10234	161	14	based	base	VERB
fbem-10234	161	15	on	on	ADP
fbem-10234	161	16	market	market	NOUN
fbem-10234	161	17	demand	demand	NOUN
fbem-10234	161	18	,	,	PUNCT
fbem-10234	161	19	competitive	competitive	ADJ
fbem-10234	161	20	dynamics	dynamic	NOUN
fbem-10234	161	21	,	,	PUNCT
fbem-10234	161	22	and	and	CCONJ
fbem-10234	161	23	internal	internal	ADJ
fbem-10234	161	24	cost	cost	NOUN
fbem-10234	161	25	structures	structure	NOUN
fbem-10234	161	26	.	.	PUNCT
fbem-10234	162	1	in	in	ADP
fbem-10234	162	2	the	the	DET
fbem-10234	162	3	future	future	NOUN
fbem-10234	162	4	,	,	PUNCT
fbem-10234	162	5	companies	company	NOUN
fbem-10234	162	6	will	will	AUX
fbem-10234	162	7	face	face	VERB
fbem-10234	162	8	more	more	ADJ
fbem-10234	162	9	opportunities	opportunity	NOUN
fbem-10234	162	10	and	and	CCONJ
fbem-10234	162	11	challenges	challenge	NOUN
fbem-10234	162	12	as	as	ADP
fbem-10234	162	13	trends	trend	NOUN
fbem-10234	162	14	such	such	ADJ
fbem-10234	162	15	as	as	ADP
fbem-10234	162	16	personalized	personalized	ADJ
fbem-10234	162	17	pricing	pricing	NOUN
fbem-10234	162	18	,	,	PUNCT
fbem-10234	162	19	dynamic	dynamic	ADJ
fbem-10234	162	20	pricing	pricing	NOUN
fbem-10234	162	21	,	,	PUNCT
fbem-10234	162	22	transparency	transparency	NOUN
fbem-10234	162	23	and	and	CCONJ
fbem-10234	162	24	fairness	fairness	NOUN
fbem-10234	162	25	evolve	evolve	NOUN
fbem-10234	162	26	.	.	PUNCT
fbem-10234	163	1	in	in	ADP
fbem-10234	163	2	order	order	NOUN
fbem-10234	163	3	to	to	PART
fbem-10234	163	4	stay	stay	VERB
fbem-10234	163	5	ahead	ahead	ADV
fbem-10234	163	6	of	of	ADP
fbem-10234	163	7	the	the	DET
fbem-10234	163	8	competition	competition	NOUN
fbem-10234	163	9	in	in	ADP
fbem-10234	163	10	the	the	DET
fbem-10234	163	11	market	market	NOUN
fbem-10234	163	12	,	,	PUNCT
fbem-10234	163	13	companies	company	NOUN
fbem-10234	163	14	need	need	VERB
fbem-10234	163	15	to	to	PART
fbem-10234	163	16	keep	keep	VERB
fbem-10234	163	17	an	an	DET
fbem-10234	163	18	eye	eye	NOUN
fbem-10234	163	19	on	on	ADP
fbem-10234	163	20	the	the	DET
fbem-10234	163	21	latest	late	ADJ
fbem-10234	163	22	developments	development	NOUN
fbem-10234	163	23	in	in	ADP
fbem-10234	163	24	pricing	pricing	NOUN
fbem-10234	163	25	strategies	strategy	NOUN
fbem-10234	163	26	,	,	PUNCT
fbem-10234	163	27	and	and	CCONJ
fbem-10234	163	28	continuously	continuously	ADV
fbem-10234	163	29	adjust	adjust	VERB
fbem-10234	163	30	and	and	CCONJ
fbem-10234	163	31	optimize	optimize	VERB
fbem-10234	163	32	their	their	PRON
fbem-10234	163	33	own	own	ADJ
fbem-10234	163	34	pricing	pricing	NOUN
fbem-10234	163	35	strategies	strategy	NOUN
fbem-10234	163	36	.	.	PUNCT
fbem-10234	164	1	by	by	ADP
fbem-10234	164	2	implementing	implement	VERB
fbem-10234	164	3	innovative	innovative	ADJ
fbem-10234	164	4	pricing	pricing	NOUN
fbem-10234	164	5	strategies	strategy	NOUN
fbem-10234	164	6	,	,	PUNCT
fbem-10234	164	7	companies	company	NOUN
fbem-10234	164	8	will	will	AUX
fbem-10234	164	9	be	be	AUX
fbem-10234	164	10	able	able	ADJ
fbem-10234	164	11	to	to	PART
fbem-10234	164	12	achieve	achieve	VERB
fbem-10234	164	13	key	key	ADJ
fbem-10234	164	14	business	business	NOUN
fbem-10234	164	15	objectives	objective	NOUN
fbem-10234	164	16	such	such	ADJ
fbem-10234	164	17	as	as	ADP
fbem-10234	164	18	market	market	NOUN
fbem-10234	164	19	share	share	NOUN
fbem-10234	164	20	,	,	PUNCT
fbem-10234	164	21	profitability	profitability	NOUN
fbem-10234	164	22	and	and	CCONJ
fbem-10234	164	23	brand	brand	NOUN
fbem-10234	164	24	awareness	awareness	NOUN
fbem-10234	164	25	,	,	PUNCT
fbem-10234	164	26	thus	thus	ADV
fbem-10234	164	27	achieving	achieve	VERB
fbem-10234	164	28	a	a	DET
fbem-10234	164	29	sustainable	sustainable	ADJ
fbem-10234	164	30	competitive	competitive	ADJ
fbem-10234	164	31	advantage	advantage	NOUN
fbem-10234	164	32	.	.	PUNCT
fbem-10234	165	1	references	reference	NOUN
fbem-10234	165	2	[	[	X
fbem-10234	165	3	1	1	X
fbem-10234	165	4	]	]	PUNCT
fbem-10234	165	5	indeed	indeed	ADV
fbem-10234	165	6	editorial	editorial	ADJ
fbem-10234	165	7	team	team	NOUN
fbem-10234	165	8	(	(	PUNCT
fbem-10234	165	9	2022	2022	NUM
fbem-10234	165	10	)	)	PUNCT
fbem-10234	165	11	what	what	PRON
fbem-10234	165	12	are	be	AUX
fbem-10234	165	13	pricing	price	VERB
fbem-10234	165	14	strategies	strategy	NOUN
fbem-10234	165	15	and	and	CCONJ
fbem-10234	165	16	why	why	SCONJ
fbem-10234	165	17	are	be	AUX
fbem-10234	165	18	they	they	PRON
fbem-10234	165	19	important	important	ADJ
fbem-10234	165	20	?	?	PUNCT
fbem-10234	166	1	https://uk.indeed.com/careeradvice/career-development/pricing-strategies	https://uk.indeed.com/careeradvice/career-development/pricing-strategie	NOUN
fbem-10234	166	2	.	.	PUNCT
fbem-10234	167	1	[	[	X
fbem-10234	167	2	2	2	NUM
fbem-10234	167	3	]	]	PUNCT
fbem-10234	167	4	logan	logan	PROPN
fbem-10234	167	5	hailey	hailey	PROPN
fbem-10234	167	6	.	.	PUNCT
fbem-10234	168	1	(	(	PUNCT
fbem-10234	168	2	2023	2023	NUM
fbem-10234	168	3	)	)	PUNCT
fbem-10234	168	4	everything	everything	PRON
fbem-10234	168	5	you	you	PRON
fbem-10234	168	6	need	need	VERB
fbem-10234	168	7	to	to	PART
fbem-10234	168	8	know	know	VERB
fbem-10234	168	9	about	about	ADP
fbem-10234	168	10	lululemon	lululemon	PROPN
fbem-10234	168	11	:	:	PUNCT
fbem-10234	168	12	is	be	AUX
fbem-10234	168	13	it	it	PRON
fbem-10234	168	14	worth	worth	ADJ
fbem-10234	168	15	it	it	PRON
fbem-10234	168	16	?	?	PUNCT
fbem-10234	169	1	history	history	NOUN
fbem-10234	169	2	,	,	PUNCT
fbem-10234	169	3	community	community	NOUN
fbem-10234	169	4	,	,	PUNCT
fbem-10234	169	5	lingo	lingo	NOUN
fbem-10234	169	6	,	,	PUNCT
fbem-10234	169	7	+	+	CCONJ
fbem-10234	169	8	more	more	ADJ
fbem-10234	169	9	.	.	PUNCT
fbem-10234	169	10	https://www.theyoganomads.com/lululemon/.	https://www.theyoganomads.com/lululemon/.	VERB
fbem-10234	170	1	[	[	X
fbem-10234	170	2	3	3	NUM
fbem-10234	170	3	]	]	X
fbem-10234	170	4	3ng	3ng	ADJ
fbem-10234	170	5	consulting	consulting	NOUN
fbem-10234	170	6	.	.	PUNCT
fbem-10234	171	1	(	(	PUNCT
fbem-10234	171	2	2022	2022	NUM
fbem-10234	171	3	)	)	PUNCT
fbem-10234	171	4	price	price	NOUN
fbem-10234	171	5	strategy	strategy	NOUN
fbem-10234	171	6	-	-	PUNCT
fbem-10234	171	7	why	why	SCONJ
fbem-10234	171	8	is	be	AUX
fbem-10234	171	9	pricing	price	VERB
fbem-10234	171	10	important	important	ADJ
fbem-10234	171	11	in	in	ADP
fbem-10234	171	12	marketing	marketing	NOUN
fbem-10234	171	13	?	?	PUNCT
fbem-10234	172	1	https://3ngconsulting.com/2022/07/28/price-strategy-mix/.	https://3ngconsulting.com/2022/07/28/price-strategy-mix/.	PRON
fbem-10234	173	1	[	[	X
fbem-10234	173	2	4	4	X
fbem-10234	173	3	]	]	PUNCT
fbem-10234	173	4	karen	karen	PROPN
fbem-10234	173	5	garces	garces	PROPN
fbem-10234	173	6	(	(	PUNCT
fbem-10234	173	7	2023	2023	NUM
fbem-10234	173	8	)	)	PUNCT
fbem-10234	173	9	why	why	SCONJ
fbem-10234	173	10	lululemon	lululemon	PROPN
fbem-10234	173	11	’s	’s	PART
fbem-10234	173	12	marketing	marketing	NOUN
fbem-10234	173	13	strategy	strategy	NOUN
fbem-10234	173	14	works	work	VERB
fbem-10234	173	15	in	in	ADP
fbem-10234	173	16	2023	2023	NUM
fbem-10234	173	17	.	.	PUNCT
fbem-10234	174	1	https://penji.co/lululemon-marketingstrategy/.	https://penji.co/lululemon-marketingstrategy/.	PROPN
