id	sid	tid	token	lemma	pos
fbem-18901	1	1	frontiers	frontier	NOUN
fbem-18901	1	2	in	in	ADP
fbem-18901	1	3	business	business	NOUN
fbem-18901	1	4	,	,	PUNCT
fbem-18901	1	5	economics	economic	NOUN
fbem-18901	1	6	and	and	CCONJ
fbem-18901	1	7	management	management	NOUN
fbem-18901	1	8	issn	issn	PROPN
fbem-18901	1	9	:	:	PUNCT
fbem-18901	1	10	2766	2766	NUM
fbem-18901	1	11	-	-	PUNCT
fbem-18901	1	12	824x	824x	NUM
fbem-18901	1	13	|	|	ADJ
fbem-18901	1	14	vol	vol	NOUN
fbem-18901	1	15	.	.	PUNCT
fbem-18901	2	1	14	14	NUM
fbem-18901	2	2	,	,	PUNCT
fbem-18901	2	3	no	no	INTJ
fbem-18901	2	4	.	.	NOUN
fbem-18901	2	5	1	1	NUM
fbem-18901	2	6	,	,	PUNCT
fbem-18901	2	7	2024	2024	NUM
fbem-18901	2	8	236	236	NUM
fbem-18901	2	9	the	the	DET
fbem-18901	2	10	application	application	NOUN
fbem-18901	2	11	of	of	ADP
fbem-18901	2	12	vr	vr	PROPN
fbem-18901	2	13	technology	technology	NOUN
fbem-18901	2	14	in	in	ADP
fbem-18901	2	15	experiential	experiential	ADJ
fbem-18901	2	16	marketing	marketing	NOUN
fbem-18901	2	17	-taking	-take	VERB
fbem-18901	2	18	automotive	automotive	ADJ
fbem-18901	2	19	brand	brand	NOUN
fbem-18901	2	20	marketing	marketing	NOUN
fbem-18901	2	21	as	as	ADP
fbem-18901	2	22	an	an	DET
fbem-18901	2	23	example	example	NOUN
fbem-18901	2	24	yanwen	yanwen	PROPN
fbem-18901	2	25	qiu	qiu	PROPN
fbem-18901	2	26	department	department	PROPN
fbem-18901	2	27	of	of	ADP
fbem-18901	2	28	economics	economic	NOUN
fbem-18901	2	29	,	,	PUNCT
fbem-18901	2	30	business	business	NOUN
fbem-18901	2	31	school	school	NOUN
fbem-18901	2	32	,	,	PUNCT
fbem-18901	2	33	university	university	PROPN
fbem-18901	2	34	of	of	ADP
fbem-18901	2	35	st	st	PROPN
fbem-18901	2	36	andrews	andrews	PROPN
fbem-18901	2	37	,	,	PUNCT
fbem-18901	2	38	st	st	PROPN
fbem-18901	2	39	andrews	andrews	PROPN
fbem-18901	2	40	,	,	PUNCT
fbem-18901	2	41	ky16	ky16	PROPN
fbem-18901	2	42	9az	9az	NOUN
fbem-18901	2	43	,	,	PUNCT
fbem-18901	2	44	united	united	ADJ
fbem-18901	2	45	kingdom	kingdom	PROPN
fbem-18901	2	46	abstract	abstract	NOUN
fbem-18901	2	47	:	:	PUNCT
fbem-18901	2	48	vr	vr	PROPN
fbem-18901	2	49	marketing	marketing	NOUN
fbem-18901	2	50	,	,	PUNCT
fbem-18901	2	51	as	as	ADP
fbem-18901	2	52	a	a	DET
fbem-18901	2	53	new	new	ADJ
fbem-18901	2	54	technology	technology	NOUN
fbem-18901	2	55	-	-	PUNCT
fbem-18901	2	56	oriented	orient	VERB
fbem-18901	2	57	marketing	marketing	NOUN
fbem-18901	2	58	technique	technique	NOUN
fbem-18901	2	59	developed	develop	VERB
fbem-18901	2	60	after	after	ADP
fbem-18901	2	61	native	native	ADJ
fbem-18901	2	62	advertising	advertising	NOUN
fbem-18901	2	63	and	and	CCONJ
fbem-18901	2	64	digital	digital	ADJ
fbem-18901	2	65	marketing	marketing	NOUN
fbem-18901	2	66	,	,	PUNCT
fbem-18901	2	67	has	have	AUX
fbem-18901	2	68	brought	bring	VERB
fbem-18901	2	69	new	new	ADJ
fbem-18901	2	70	changes	change	NOUN
fbem-18901	2	71	to	to	ADP
fbem-18901	2	72	the	the	DET
fbem-18901	2	73	marketing	marketing	NOUN
fbem-18901	2	74	field	field	NOUN
fbem-18901	2	75	.	.	PUNCT
fbem-18901	3	1	compared	compare	VERB
fbem-18901	3	2	with	with	ADP
fbem-18901	3	3	the	the	DET
fbem-18901	3	4	conventional	conventional	ADJ
fbem-18901	3	5	marketing	marketing	NOUN
fbem-18901	3	6	field	field	NOUN
fbem-18901	3	7	,	,	PUNCT
fbem-18901	3	8	vr	vr	PROPN
fbem-18901	3	9	marketing	marketing	NOUN
fbem-18901	3	10	is	be	AUX
fbem-18901	3	11	a	a	DET
fbem-18901	3	12	new	new	ADJ
fbem-18901	3	13	field	field	NOUN
fbem-18901	3	14	that	that	PRON
fbem-18901	3	15	is	be	AUX
fbem-18901	3	16	both	both	PRON
fbem-18901	3	17	challenging	challenging	ADJ
fbem-18901	3	18	and	and	CCONJ
fbem-18901	3	19	promising	promising	ADJ
fbem-18901	3	20	,	,	PUNCT
fbem-18901	3	21	with	with	ADP
fbem-18901	3	22	much	much	ADV
fbem-18901	3	23	more	more	ADV
fbem-18901	3	24	complex	complex	ADJ
fbem-18901	3	25	scopes	scope	NOUN
fbem-18901	3	26	and	and	CCONJ
fbem-18901	3	27	fields	field	NOUN
fbem-18901	3	28	.	.	PUNCT
fbem-18901	4	1	in	in	ADP
fbem-18901	4	2	the	the	DET
fbem-18901	4	3	era	era	NOUN
fbem-18901	4	4	of	of	ADP
fbem-18901	4	5	experiential	experiential	ADJ
fbem-18901	4	6	economy	economy	NOUN
fbem-18901	4	7	,	,	PUNCT
fbem-18901	4	8	the	the	DET
fbem-18901	4	9	imagination	imagination	NOUN
fbem-18901	4	10	,	,	PUNCT
fbem-18901	4	11	immersion	immersion	NOUN
fbem-18901	4	12	,	,	PUNCT
fbem-18901	4	13	and	and	CCONJ
fbem-18901	4	14	interactivity	interactivity	NOUN
fbem-18901	4	15	brought	bring	VERB
fbem-18901	4	16	by	by	ADP
fbem-18901	4	17	vr	vr	PROPN
fbem-18901	4	18	technology	technology	PROPN
fbem-18901	4	19	have	have	AUX
fbem-18901	4	20	promoted	promote	VERB
fbem-18901	4	21	the	the	DET
fbem-18901	4	22	further	further	ADJ
fbem-18901	4	23	development	development	NOUN
fbem-18901	4	24	of	of	ADP
fbem-18901	4	25	"	"	PUNCT
fbem-18901	4	26	experiential	experiential	ADJ
fbem-18901	4	27	marketing	marketing	NOUN
fbem-18901	4	28	"	"	PUNCT
fbem-18901	4	29	.	.	PUNCT
fbem-18901	5	1	in	in	ADP
fbem-18901	5	2	this	this	DET
fbem-18901	5	3	paper	paper	NOUN
fbem-18901	5	4	,	,	PUNCT
fbem-18901	5	5	we	we	PRON
fbem-18901	5	6	discussed	discuss	VERB
fbem-18901	5	7	the	the	DET
fbem-18901	5	8	application	application	NOUN
fbem-18901	5	9	of	of	ADP
fbem-18901	5	10	vr	vr	PROPN
fbem-18901	5	11	technology	technology	NOUN
fbem-18901	5	12	in	in	ADP
fbem-18901	5	13	experiential	experiential	ADJ
fbem-18901	5	14	marketing	marketing	NOUN
fbem-18901	5	15	by	by	ADP
fbem-18901	5	16	taking	take	VERB
fbem-18901	5	17	the	the	DET
fbem-18901	5	18	marketing	marketing	NOUN
fbem-18901	5	19	of	of	ADP
fbem-18901	5	20	automotive	automotive	ADJ
fbem-18901	5	21	brands	brand	NOUN
fbem-18901	5	22	as	as	ADP
fbem-18901	5	23	an	an	DET
fbem-18901	5	24	example	example	NOUN
fbem-18901	5	25	.	.	PUNCT
fbem-18901	6	1	keywords	keyword	NOUN
fbem-18901	6	2	:	:	PUNCT
fbem-18901	6	3	vr	vr	NOUN
fbem-18901	6	4	,	,	PUNCT
fbem-18901	6	5	experiential	experiential	ADJ
fbem-18901	6	6	marketing	marketing	NOUN
fbem-18901	6	7	,	,	PUNCT
fbem-18901	6	8	automotive	automotive	ADJ
fbem-18901	6	9	brand	brand	NOUN
fbem-18901	6	10	,	,	PUNCT
fbem-18901	6	11	marketing	marketing	NOUN
fbem-18901	6	12	strategy	strategy	NOUN
fbem-18901	6	13	.	.	PUNCT
fbem-18901	7	1	1	1	X
fbem-18901	7	2	.	.	X
fbem-18901	7	3	introduction	introduction	NOUN
fbem-18901	7	4	american	american	PROPN
fbem-18901	7	5	futurist	futurist	PROPN
fbem-18901	7	6	alvin	alvin	PROPN
fbem-18901	7	7	toffler	toffler	PROPN
fbem-18901	7	8	proposed	propose	VERB
fbem-18901	7	9	in	in	ADP
fbem-18901	7	10	his	his	PRON
fbem-18901	7	11	book	book	NOUN
fbem-18901	7	12	"	"	PUNCT
fbem-18901	7	13	future	future	ADJ
fbem-18901	7	14	shock	shock	NOUN
fbem-18901	7	15	"	"	PUNCT
fbem-18901	7	16	that	that	SCONJ
fbem-18901	7	17	the	the	DET
fbem-18901	7	18	service	service	NOUN
fbem-18901	7	19	economy	economy	NOUN
fbem-18901	7	20	would	would	AUX
fbem-18901	7	21	eventually	eventually	ADV
fbem-18901	7	22	move	move	VERB
fbem-18901	7	23	towards	towards	ADP
fbem-18901	7	24	an	an	DET
fbem-18901	7	25	experience	experience	NOUN
fbem-18901	7	26	economy	economy	NOUN
fbem-18901	7	27	.	.	PUNCT
fbem-18901	8	1	the	the	DET
fbem-18901	8	2	prevalence	prevalence	NOUN
fbem-18901	8	3	of	of	ADP
fbem-18901	8	4	the	the	DET
fbem-18901	8	5	digital	digital	ADJ
fbem-18901	8	6	economy	economy	NOUN
fbem-18901	8	7	and	and	CCONJ
fbem-18901	8	8	e	e	NOUN
fbem-18901	8	9	-	-	NOUN
fbem-18901	8	10	commerce	commerce	NOUN
fbem-18901	8	11	have	have	AUX
fbem-18901	8	12	influenced	influence	VERB
fbem-18901	8	13	the	the	DET
fbem-18901	8	14	reliance	reliance	NOUN
fbem-18901	8	15	of	of	ADP
fbem-18901	8	16	physical	physical	ADJ
fbem-18901	8	17	sales	sale	NOUN
fbem-18901	8	18	on	on	ADP
fbem-18901	8	19	such	such	ADJ
fbem-18901	8	20	experience	experience	NOUN
fbem-18901	8	21	services.[1	services.[1	NOUN
fbem-18901	8	22	]	]	PUNCT
fbem-18901	8	23	each	each	DET
fbem-18901	8	24	economic	economic	ADJ
fbem-18901	8	25	era	era	NOUN
fbem-18901	8	26	corresponds	correspond	VERB
fbem-18901	8	27	to	to	ADP
fbem-18901	8	28	a	a	DET
fbem-18901	8	29	specific	specific	ADJ
fbem-18901	8	30	marketing	marketing	NOUN
fbem-18901	8	31	model	model	NOUN
fbem-18901	8	32	,	,	PUNCT
fbem-18901	8	33	and	and	CCONJ
fbem-18901	8	34	the	the	DET
fbem-18901	8	35	marketing	marketing	NOUN
fbem-18901	8	36	model	model	NOUN
fbem-18901	8	37	transforms	transform	VERB
fbem-18901	8	38	over	over	ADP
fbem-18901	8	39	time	time	NOUN
fbem-18901	8	40	.	.	PUNCT
fbem-18901	9	1	experiential	experiential	ADJ
fbem-18901	9	2	marketing	marketing	NOUN
fbem-18901	9	3	is	be	AUX
fbem-18901	9	4	experiencing	experience	VERB
fbem-18901	9	5	such	such	DET
fbem-18901	9	6	a	a	DET
fbem-18901	9	7	development	development	NOUN
fbem-18901	9	8	trend	trend	NOUN
fbem-18901	9	9	,	,	PUNCT
fbem-18901	9	10	in	in	ADP
fbem-18901	9	11	tandem	tandem	NOUN
fbem-18901	9	12	with	with	ADP
fbem-18901	9	13	the	the	DET
fbem-18901	9	14	experience	experience	NOUN
fbem-18901	9	15	economy	economy	NOUN
fbem-18901	9	16	.	.	PUNCT
fbem-18901	10	1	in	in	ADP
fbem-18901	10	2	recent	recent	ADJ
fbem-18901	10	3	years	year	NOUN
fbem-18901	10	4	,	,	PUNCT
fbem-18901	10	5	the	the	DET
fbem-18901	10	6	theoretical	theoretical	ADJ
fbem-18901	10	7	system	system	NOUN
fbem-18901	10	8	of	of	ADP
fbem-18901	10	9	experiential	experiential	ADJ
fbem-18901	10	10	marketing	marketing	NOUN
fbem-18901	10	11	and	and	CCONJ
fbem-18901	10	12	brand	brand	NOUN
fbem-18901	10	13	communication	communication	NOUN
fbem-18901	10	14	has	have	AUX
fbem-18901	10	15	matured	mature	VERB
fbem-18901	10	16	with	with	ADP
fbem-18901	10	17	a	a	DET
fbem-18901	10	18	wide	wide	ADJ
fbem-18901	10	19	range	range	NOUN
fbem-18901	10	20	of	of	ADP
fbem-18901	10	21	practical	practical	ADJ
fbem-18901	10	22	uses	use	NOUN
fbem-18901	10	23	.	.	PUNCT
fbem-18901	11	1	however	however	ADV
fbem-18901	11	2	,	,	PUNCT
fbem-18901	11	3	with	with	ADP
fbem-18901	11	4	the	the	DET
fbem-18901	11	5	application	application	NOUN
fbem-18901	11	6	of	of	ADP
fbem-18901	11	7	emerging	emerge	VERB
fbem-18901	11	8	technologies	technology	NOUN
fbem-18901	11	9	,	,	PUNCT
fbem-18901	11	10	the	the	DET
fbem-18901	11	11	imagination	imagination	NOUN
fbem-18901	11	12	,	,	PUNCT
fbem-18901	11	13	immersion	immersion	NOUN
fbem-18901	11	14	,	,	PUNCT
fbem-18901	11	15	and	and	CCONJ
fbem-18901	11	16	interactivity	interactivity	NOUN
fbem-18901	11	17	of	of	ADP
fbem-18901	11	18	vr	vr	PROPN
fbem-18901	11	19	technology	technology	NOUN
fbem-18901	11	20	provide	provide	VERB
fbem-18901	11	21	a	a	DET
fbem-18901	11	22	new	new	ADJ
fbem-18901	11	23	form	form	NOUN
fbem-18901	11	24	of	of	ADP
fbem-18901	11	25	expression	expression	NOUN
fbem-18901	11	26	and	and	CCONJ
fbem-18901	11	27	an	an	DET
fbem-18901	11	28	updated	update	VERB
fbem-18901	11	29	understanding	understanding	NOUN
fbem-18901	11	30	of	of	ADP
fbem-18901	11	31	the	the	DET
fbem-18901	11	32	idea	idea	NOUN
fbem-18901	11	33	of	of	ADP
fbem-18901	11	34	an	an	DET
fbem-18901	11	35	"	"	PUNCT
fbem-18901	11	36	experience	experience	NOUN
fbem-18901	11	37	"	"	PUNCT
fbem-18901	11	38	,	,	PUNCT
fbem-18901	11	39	which	which	PRON
fbem-18901	11	40	enables	enable	VERB
fbem-18901	11	41	experiential	experiential	ADJ
fbem-18901	11	42	marketing	marketing	NOUN
fbem-18901	11	43	and	and	CCONJ
fbem-18901	11	44	brand	brand	NOUN
fbem-18901	11	45	communication	communication	NOUN
fbem-18901	11	46	to	to	PART
fbem-18901	11	47	have	have	VERB
fbem-18901	11	48	more	more	ADJ
fbem-18901	11	49	dimensional	dimensional	ADJ
fbem-18901	11	50	development	development	NOUN
fbem-18901	11	51	space	space	NOUN
fbem-18901	11	52	in	in	ADP
fbem-18901	11	53	the	the	DET
fbem-18901	11	54	modern	modern	ADJ
fbem-18901	11	55	era	era	NOUN
fbem-18901	11	56	.	.	PUNCT
fbem-18901	12	1	in	in	ADP
fbem-18901	12	2	addition	addition	NOUN
fbem-18901	12	3	to	to	ADP
fbem-18901	12	4	increasing	increase	VERB
fbem-18901	12	5	cognition	cognition	NOUN
fbem-18901	12	6	and	and	CCONJ
fbem-18901	12	7	creating	create	VERB
fbem-18901	12	8	interest	interest	NOUN
fbem-18901	12	9	through	through	ADP
fbem-18901	12	10	physical	physical	ADJ
fbem-18901	12	11	reproduction	reproduction	NOUN
fbem-18901	12	12	,	,	PUNCT
fbem-18901	12	13	vr	vr	PROPN
fbem-18901	12	14	technology	technology	PROPN
fbem-18901	12	15	also	also	ADV
fbem-18901	12	16	has	have	VERB
fbem-18901	12	17	the	the	DET
fbem-18901	12	18	potential	potential	NOUN
fbem-18901	12	19	to	to	PART
fbem-18901	12	20	generate	generate	VERB
fbem-18901	12	21	emotional	emotional	ADJ
fbem-18901	12	22	resonance	resonance	NOUN
fbem-18901	12	23	among	among	ADP
fbem-18901	12	24	consumers	consumer	NOUN
fbem-18901	12	25	,	,	PUNCT
fbem-18901	12	26	which	which	PRON
fbem-18901	12	27	is	be	AUX
fbem-18901	12	28	essential	essential	ADJ
fbem-18901	12	29	for	for	ADP
fbem-18901	12	30	automotive	automotive	ADJ
fbem-18901	12	31	brand	brand	NOUN
fbem-18901	12	32	marketing	marketing	NOUN
fbem-18901	12	33	whose	whose	DET
fbem-18901	12	34	core	core	ADJ
fbem-18901	12	35	goal	goal	NOUN
fbem-18901	12	36	is	be	AUX
fbem-18901	12	37	to	to	PART
fbem-18901	12	38	create	create	VERB
fbem-18901	12	39	a	a	DET
fbem-18901	12	40	brand	brand	NOUN
fbem-18901	12	41	identity	identity	NOUN
fbem-18901	12	42	.	.	PUNCT
fbem-18901	13	1	2	2	X
fbem-18901	13	2	.	.	X
fbem-18901	13	3	overview	overview	NOUN
fbem-18901	13	4	of	of	ADP
fbem-18901	13	5	vr	vr	PROPN
fbem-18901	13	6	technology	technology	PROPN
fbem-18901	13	7	2.1	2.1	NUM
fbem-18901	13	8	.	.	PUNCT
fbem-18901	14	1	concept	concept	NOUN
fbem-18901	14	2	and	and	CCONJ
fbem-18901	14	3	characteristics	characteristic	NOUN
fbem-18901	14	4	of	of	ADP
fbem-18901	14	5	vr	vr	PROPN
fbem-18901	14	6	technology	technology	PROPN
fbem-18901	14	7	virtual	virtual	ADJ
fbem-18901	14	8	reality(vr	reality(vr	PROPN
fbem-18901	14	9	)	)	PUNCT
fbem-18901	14	10	is	be	AUX
fbem-18901	14	11	an	an	DET
fbem-18901	14	12	interactive	interactive	ADJ
fbem-18901	14	13	technology	technology	NOUN
fbem-18901	14	14	that	that	PRON
fbem-18901	14	15	simulates	simulate	VERB
fbem-18901	14	16	the	the	DET
fbem-18901	14	17	real	real	ADJ
fbem-18901	14	18	world	world	NOUN
fbem-18901	14	19	through	through	ADP
fbem-18901	14	20	3d	3d	NUM
fbem-18901	14	21	images	image	NOUN
fbem-18901	14	22	and	and	CCONJ
fbem-18901	14	23	sounds	sound	NOUN
fbem-18901	14	24	generated	generate	VERB
fbem-18901	14	25	by	by	ADP
fbem-18901	14	26	computers	computer	NOUN
fbem-18901	14	27	.	.	PUNCT
fbem-18901	15	1	it	it	PRON
fbem-18901	15	2	can	can	AUX
fbem-18901	15	3	provide	provide	VERB
fbem-18901	15	4	immersive	immersive	ADJ
fbem-18901	15	5	visual	visual	ADJ
fbem-18901	15	6	and	and	CCONJ
fbem-18901	15	7	auditory	auditory	ADJ
fbem-18901	15	8	effects	effect	NOUN
fbem-18901	15	9	that	that	PRON
fbem-18901	15	10	give	give	VERB
fbem-18901	15	11	people	people	NOUN
fbem-18901	15	12	a	a	DET
fbem-18901	15	13	sense	sense	NOUN
fbem-18901	15	14	of	of	ADP
fbem-18901	15	15	being	be	AUX
fbem-18901	15	16	transported	transport	VERB
fbem-18901	15	17	to	to	ADP
fbem-18901	15	18	a	a	DET
fbem-18901	15	19	completely	completely	ADV
fbem-18901	15	20	different	different	ADJ
fbem-18901	15	21	world	world	NOUN
fbem-18901	15	22	.	.	PUNCT
fbem-18901	16	1	the	the	DET
fbem-18901	16	2	development	development	NOUN
fbem-18901	16	3	of	of	ADP
fbem-18901	16	4	vr	vr	PROPN
fbem-18901	16	5	technology	technology	PROPN
fbem-18901	16	6	began	begin	VERB
fbem-18901	16	7	in	in	ADP
fbem-18901	16	8	the	the	DET
fbem-18901	16	9	1960s	1960	NOUN
fbem-18901	16	10	.	.	PUNCT
fbem-18901	17	1	with	with	ADP
fbem-18901	17	2	the	the	DET
fbem-18901	17	3	continuous	continuous	ADJ
fbem-18901	17	4	upgrading	upgrading	NOUN
fbem-18901	17	5	of	of	ADP
fbem-18901	17	6	hardware	hardware	NOUN
fbem-18901	17	7	equipment	equipment	NOUN
fbem-18901	17	8	and	and	CCONJ
fbem-18901	17	9	the	the	DET
fbem-18901	17	10	improvement	improvement	NOUN
fbem-18901	17	11	in	in	ADP
fbem-18901	17	12	software	software	NOUN
fbem-18901	17	13	algorithms	algorithm	NOUN
fbem-18901	17	14	,	,	PUNCT
fbem-18901	17	15	the	the	DET
fbem-18901	17	16	scope	scope	NOUN
fbem-18901	17	17	of	of	ADP
fbem-18901	17	18	its	its	PRON
fbem-18901	17	19	application	application	NOUN
fbem-18901	17	20	has	have	AUX
fbem-18901	17	21	become	become	VERB
fbem-18901	17	22	more	more	ADV
fbem-18901	17	23	and	and	CCONJ
fbem-18901	17	24	more	more	ADV
fbem-18901	17	25	extensive	extensive	ADJ
fbem-18901	17	26	.	.	PUNCT
fbem-18901	18	1	at	at	ADP
fbem-18901	18	2	present	present	ADJ
fbem-18901	18	3	,	,	PUNCT
fbem-18901	18	4	vr	vr	PROPN
fbem-18901	18	5	technology	technology	NOUN
fbem-18901	18	6	has	have	AUX
fbem-18901	18	7	been	be	AUX
fbem-18901	18	8	utilized	utilize	VERB
fbem-18901	18	9	in	in	ADP
fbem-18901	18	10	games	game	NOUN
fbem-18901	18	11	,	,	PUNCT
fbem-18901	18	12	education	education	NOUN
fbem-18901	18	13	,	,	PUNCT
fbem-18901	18	14	medical	medical	ADJ
fbem-18901	18	15	care	care	NOUN
fbem-18901	18	16	,	,	PUNCT
fbem-18901	18	17	entertainment	entertainment	NOUN
fbem-18901	18	18	,	,	PUNCT
fbem-18901	18	19	etc.[2	etc.[2	PROPN
fbem-18901	18	20	]	]	X
fbem-18901	18	21	american	american	ADJ
fbem-18901	18	22	scholar	scholar	NOUN
fbem-18901	18	23	burdea	burdea	NOUN
fbem-18901	18	24	and	and	CCONJ
fbem-18901	18	25	french	french	ADJ
fbem-18901	18	26	scholar	scholar	NOUN
fbem-18901	18	27	coiffet	coiffet	PROPN
fbem-18901	18	28	summarized	summarize	VERB
fbem-18901	18	29	three	three	NUM
fbem-18901	18	30	important	important	ADJ
fbem-18901	18	31	features	feature	NOUN
fbem-18901	18	32	of	of	ADP
fbem-18901	18	33	vr	vr	PROPN
fbem-18901	18	34	,	,	PUNCT
fbem-18901	18	35	namely	namely	ADV
fbem-18901	18	36	imagination	imagination	NOUN
fbem-18901	18	37	,	,	PUNCT
fbem-18901	18	38	immersion	immersion	NOUN
fbem-18901	18	39	and	and	CCONJ
fbem-18901	18	40	interactivity	interactivity	NOUN
fbem-18901	18	41	,	,	PUNCT
fbem-18901	18	42	also	also	ADV
fbem-18901	18	43	referred	refer	VERB
fbem-18901	18	44	to	to	ADP
fbem-18901	18	45	as	as	ADP
fbem-18901	18	46	3i	3i	NOUN
fbem-18901	18	47	.	.	PUNCT
fbem-18901	19	1	the	the	DET
fbem-18901	19	2	meanings	meaning	NOUN
fbem-18901	19	3	are	be	AUX
fbem-18901	19	4	interpreted	interpret	VERB
fbem-18901	19	5	as	as	SCONJ
fbem-18901	19	6	follows	follow	VERB
fbem-18901	19	7	:	:	PUNCT
fbem-18901	19	8	table	table	NOUN
fbem-18901	19	9	1	1	NUM
fbem-18901	19	10	.	.	PUNCT
fbem-18901	20	1	characteristics	characteristic	NOUN
fbem-18901	20	2	of	of	ADP
fbem-18901	20	3	vr	vr	PROPN
fbem-18901	20	4	technology[3	technology[3	PROPN
fbem-18901	20	5	]	]	X
fbem-18901	20	6	characteristic	characteristic	ADJ
fbem-18901	20	7	interpretation	interpretation	NOUN
fbem-18901	20	8	1	1	NUM
fbem-18901	20	9	imagination	imagination	NOUN
fbem-18901	20	10	imagination	imagination	NOUN
fbem-18901	20	11	refers	refer	VERB
fbem-18901	20	12	to	to	ADP
fbem-18901	20	13	the	the	DET
fbem-18901	20	14	fact	fact	NOUN
fbem-18901	20	15	that	that	SCONJ
fbem-18901	20	16	the	the	DET
fbem-18901	20	17	environment	environment	NOUN
fbem-18901	20	18	in	in	ADP
fbem-18901	20	19	which	which	PRON
fbem-18901	20	20	a	a	DET
fbem-18901	20	21	person	person	NOUN
fbem-18901	20	22	lives	live	VERB
fbem-18901	20	23	is	be	AUX
fbem-18901	20	24	virtual	virtual	ADJ
fbem-18901	20	25	and	and	CCONJ
fbem-18901	20	26	is	be	AUX
fbem-18901	20	27	imagined	imagine	VERB
fbem-18901	20	28	by	by	ADP
fbem-18901	20	29	the	the	DET
fbem-18901	20	30	person	person	NOUN
fbem-18901	20	31	.	.	PUNCT
fbem-18901	21	1	meanwhile	meanwhile	ADV
fbem-18901	21	2	,	,	PUNCT
fbem-18901	21	3	this	this	DET
fbem-18901	21	4	imagination	imagination	NOUN
fbem-18901	21	5	reflects	reflect	VERB
fbem-18901	21	6	the	the	DET
fbem-18901	21	7	designer	designer	NOUN
fbem-18901	21	8	's	's	PART
fbem-18901	21	9	thoughts	thought	NOUN
fbem-18901	21	10	,	,	PUNCT
fbem-18901	21	11	on	on	ADP
fbem-18901	21	12	the	the	DET
fbem-18901	21	13	basis	basis	NOUN
fbem-18901	21	14	of	of	ADP
fbem-18901	21	15	which	which	PRON
fbem-18901	21	16	a	a	DET
fbem-18901	21	17	common	common	ADJ
fbem-18901	21	18	goal	goal	NOUN
fbem-18901	21	19	can	can	AUX
fbem-18901	21	20	be	be	AUX
fbem-18901	21	21	realized	realize	VERB
fbem-18901	21	22	.	.	PUNCT
fbem-18901	22	1	2	2	NUM
fbem-18901	22	2	immersion	immersion	NOUN
fbem-18901	22	3	immersion	immersion	NOUN
fbem-18901	22	4	is	be	AUX
fbem-18901	22	5	something	something	PRON
fbem-18901	22	6	that	that	PRON
fbem-18901	22	7	allows	allow	VERB
fbem-18901	22	8	users	user	NOUN
fbem-18901	22	9	to	to	PART
fbem-18901	22	10	feel	feel	VERB
fbem-18901	22	11	completely	completely	ADV
fbem-18901	22	12	involved	involve	VERB
fbem-18901	22	13	in	in	ADP
fbem-18901	22	14	the	the	DET
fbem-18901	22	15	experience	experience	NOUN
fbem-18901	22	16	.	.	PUNCT
fbem-18901	23	1	immersion	immersion	NOUN
fbem-18901	23	2	comes	come	VERB
fbem-18901	23	3	from	from	ADP
fbem-18901	23	4	the	the	DET
fbem-18901	23	5	multi	multi	ADJ
fbem-18901	23	6	-	-	ADJ
fbem-18901	23	7	sensory	sensory	ADJ
fbem-18901	23	8	nature	nature	NOUN
fbem-18901	23	9	of	of	ADP
fbem-18901	23	10	the	the	DET
fbem-18901	23	11	virtual	virtual	ADJ
fbem-18901	23	12	world	world	NOUN
fbem-18901	23	13	,	,	PUNCT
fbem-18901	23	14	covering	cover	VERB
fbem-18901	23	15	visual	visual	ADJ
fbem-18901	23	16	perception	perception	NOUN
fbem-18901	23	17	,	,	PUNCT
fbem-18901	23	18	auditory	auditory	ADJ
fbem-18901	23	19	perception	perception	NOUN
fbem-18901	23	20	,	,	PUNCT
fbem-18901	23	21	force	force	NOUN
fbem-18901	23	22	perception	perception	NOUN
fbem-18901	23	23	,	,	PUNCT
fbem-18901	23	24	tactile	tactile	ADJ
fbem-18901	23	25	perception	perception	NOUN
fbem-18901	23	26	,	,	PUNCT
fbem-18901	23	27	motion	motion	NOUN
fbem-18901	23	28	perception	perception	NOUN
fbem-18901	23	29	,	,	PUNCT
fbem-18901	23	30	taste	taste	VERB
fbem-18901	23	31	perception	perception	NOUN
fbem-18901	23	32	,	,	PUNCT
fbem-18901	23	33	olfactory	olfactory	ADJ
fbem-18901	23	34	perception	perception	NOUN
fbem-18901	23	35	and	and	CCONJ
fbem-18901	23	36	so	so	ADV
fbem-18901	23	37	on	on	ADV
fbem-18901	23	38	.	.	PUNCT
fbem-18901	24	1	3	3	NUM
fbem-18901	24	2	interactivity	interactivity	NOUN
fbem-18901	24	3	interactivity	interactivity	NOUN
fbem-18901	24	4	generally	generally	ADV
fbem-18901	24	5	refers	refer	VERB
fbem-18901	24	6	to	to	ADP
fbem-18901	24	7	the	the	DET
fbem-18901	24	8	user	user	NOUN
fbem-18901	24	9	's	's	PART
fbem-18901	24	10	manipulation	manipulation	NOUN
fbem-18901	24	11	level	level	NOUN
fbem-18901	24	12	of	of	ADP
fbem-18901	24	13	objects	object	NOUN
fbem-18901	24	14	within	within	ADP
fbem-18901	24	15	the	the	DET
fbem-18901	24	16	simulated	simulated	ADJ
fbem-18901	24	17	environment	environment	NOUN
fbem-18901	24	18	and	and	CCONJ
fbem-18901	24	19	the	the	DET
fbem-18901	24	20	natural	natural	ADJ
fbem-18901	24	21	level	level	NOUN
fbem-18901	24	22	of	of	ADP
fbem-18901	24	23	feedback	feedback	NOUN
fbem-18901	24	24	from	from	ADP
fbem-18901	24	25	the	the	DET
fbem-18901	24	26	environment	environment	NOUN
fbem-18901	24	27	.	.	PUNCT
fbem-18901	25	1	special	special	ADJ
fbem-18901	25	2	hardware	hardware	NOUN
fbem-18901	25	3	design	design	NOUN
fbem-18901	25	4	in	in	ADP
fbem-18901	25	5	the	the	DET
fbem-18901	25	6	vr	vr	NOUN
fbem-18901	25	7	system	system	NOUN
fbem-18901	25	8	,	,	PUNCT
fbem-18901	25	9	such	such	ADJ
fbem-18901	25	10	as	as	ADP
fbem-18901	25	11	data	datum	NOUN
fbem-18901	25	12	gloves	glove	NOUN
fbem-18901	25	13	and	and	CCONJ
fbem-18901	25	14	force	force	VERB
fbem-18901	25	15	feedback	feedback	NOUN
fbem-18901	25	16	devices	device	NOUN
fbem-18901	25	17	are	be	AUX
fbem-18901	25	18	the	the	DET
fbem-18901	25	19	main	main	ADJ
fbem-18901	25	20	equipment	equipment	NOUN
fbem-18901	25	21	to	to	PART
fbem-18901	25	22	generate	generate	VERB
fbem-18901	25	23	interactivity	interactivity	NOUN
fbem-18901	25	24	.	.	PUNCT
fbem-18901	26	1	2.2	2.2	NUM
fbem-18901	26	2	.	.	PUNCT
fbem-18901	26	3	applications	application	NOUN
fbem-18901	26	4	of	of	ADP
fbem-18901	26	5	vr	vr	PROPN
fbem-18901	26	6	technology	technology	PROPN
fbem-18901	26	7	according	accord	VERB
fbem-18901	26	8	to	to	ADP
fbem-18901	26	9	data	datum	NOUN
fbem-18901	26	10	analyzed	analyze	VERB
fbem-18901	26	11	by	by	ADP
fbem-18901	26	12	market	market	NOUN
fbem-18901	26	13	research	research	NOUN
fbem-18901	26	14	firm	firm	NOUN
fbem-18901	26	15	precedence	precedence	NOUN
fbem-18901	26	16	research	research	NOUN
fbem-18901	26	17	,	,	PUNCT
fbem-18901	26	18	the	the	DET
fbem-18901	26	19	global	global	PROPN
fbem-18901	26	20	ar	ar	PROPN
fbem-18901	26	21	and	and	CCONJ
fbem-18901	26	22	vr	vr	PROPN
fbem-18901	26	23	headsets	headset	NOUN
fbem-18901	26	24	market	market	NOUN
fbem-18901	26	25	size	size	NOUN
fbem-18901	26	26	is	be	AUX
fbem-18901	26	27	estimated	estimate	VERB
fbem-18901	26	28	to	to	PART
fbem-18901	26	29	be	be	AUX
fbem-18901	26	30	$	$	SYM
fbem-18901	26	31	6.78	6.78	NUM
fbem-18901	26	32	billion	billion	NUM
fbem-18901	26	33	in	in	ADP
fbem-18901	26	34	2022	2022	NUM
fbem-18901	26	35	and	and	CCONJ
fbem-18901	26	36	is	be	AUX
fbem-18901	26	37	expected	expect	VERB
fbem-18901	26	38	to	to	PART
fbem-18901	26	39	reach	reach	VERB
fbem-18901	26	40	approximately	approximately	ADV
fbem-18901	26	41	$	$	SYM
fbem-18901	26	42	142.5	142.5	NUM
fbem-18901	26	43	billion	billion	NUM
fbem-18901	26	44	by	by	ADP
fbem-18901	26	45	2032	2032	NUM
fbem-18901	26	46	.	.	PUNCT
fbem-18901	27	1	during	during	ADP
fbem-18901	27	2	the	the	DET
fbem-18901	27	3	forecast	forecast	NOUN
fbem-18901	27	4	period	period	NOUN
fbem-18901	27	5	of	of	ADP
fbem-18901	27	6	2023	2023	NUM
fbem-18901	27	7	to	to	ADP
fbem-18901	27	8	2032	2032	NUM
fbem-18901	27	9	,	,	PUNCT
fbem-18901	27	10	the	the	DET
fbem-18901	27	11	cagr	cagr	NOUN
fbem-18901	27	12	growth	growth	NOUN
fbem-18901	27	13	rate	rate	NOUN
fbem-18901	27	14	is	be	AUX
fbem-18901	27	15	237	237	NUM
fbem-18901	27	16	35.6	35.6	NUM
fbem-18901	27	17	%	%	NOUN
fbem-18901	27	18	.	.	PUNCT
fbem-18901	28	1	north	north	PROPN
fbem-18901	28	2	america	america	PROPN
fbem-18901	28	3	is	be	AUX
fbem-18901	28	4	expected	expect	VERB
fbem-18901	28	5	to	to	PART
fbem-18901	28	6	occupy	occupy	VERB
fbem-18901	28	7	the	the	DET
fbem-18901	28	8	largest	large	ADJ
fbem-18901	28	9	market	market	NOUN
fbem-18901	28	10	share	share	NOUN
fbem-18901	28	11	in	in	ADP
fbem-18901	28	12	the	the	DET
fbem-18901	28	13	global	global	PROPN
fbem-18901	28	14	ar	ar	PROPN
fbem-18901	28	15	and	and	CCONJ
fbem-18901	28	16	vr	vr	PROPN
fbem-18901	28	17	headsets	headset	NOUN
fbem-18901	28	18	market.[4	market.[4	NOUN
fbem-18901	28	19	]	]	X
fbem-18901	28	20	figure	figure	NOUN
fbem-18901	28	21	1	1	NUM
fbem-18901	28	22	.	.	PUNCT
fbem-18901	28	23	global	global	PROPN
fbem-18901	28	24	ar	ar	PROPN
fbem-18901	28	25	and	and	CCONJ
fbem-18901	28	26	vr	vr	PROPN
fbem-18901	28	27	headsets	headset	NOUN
fbem-18901	28	28	market	market	NOUN
fbem-18901	28	29	size	size	NOUN
fbem-18901	28	30	(	(	PUNCT
fbem-18901	28	31	data	datum	NOUN
fbem-18901	28	32	source	source	NOUN
fbem-18901	28	33	:	:	PUNCT
fbem-18901	28	34	precedence	precedence	NOUN
fbem-18901	28	35	research	research	NOUN
fbem-18901	28	36	)	)	PUNCT
fbem-18901	28	37	within	within	ADP
fbem-18901	28	38	the	the	DET
fbem-18901	28	39	automotive	automotive	ADJ
fbem-18901	28	40	industry	industry	NOUN
fbem-18901	28	41	,	,	PUNCT
fbem-18901	28	42	vr	vr	PROPN
fbem-18901	28	43	technology	technology	NOUN
fbem-18901	28	44	has	have	AUX
fbem-18901	28	45	been	be	AUX
fbem-18901	28	46	applied	apply	VERB
fbem-18901	28	47	by	by	ADP
fbem-18901	28	48	a	a	DET
fbem-18901	28	49	large	large	ADJ
fbem-18901	28	50	number	number	NOUN
fbem-18901	28	51	of	of	ADP
fbem-18901	28	52	companies	company	NOUN
fbem-18901	28	53	.	.	PUNCT
fbem-18901	29	1	the	the	DET
fbem-18901	29	2	earliest	early	ADJ
fbem-18901	29	3	application	application	NOUN
fbem-18901	29	4	could	could	AUX
fbem-18901	29	5	be	be	AUX
fbem-18901	29	6	traced	trace	VERB
fbem-18901	29	7	back	back	ADV
fbem-18901	29	8	to	to	ADP
fbem-18901	29	9	the	the	DET
fbem-18901	29	10	1990s	1990	NOUN
fbem-18901	29	11	when	when	SCONJ
fbem-18901	29	12	bmw	bmw	PROPN
fbem-18901	29	13	utilized	utilize	VERB
fbem-18901	29	14	virtual	virtual	ADJ
fbem-18901	29	15	reality	reality	NOUN
fbem-18901	29	16	technology	technology	NOUN
fbem-18901	29	17	to	to	PART
fbem-18901	29	18	develop	develop	VERB
fbem-18901	29	19	its	its	PRON
fbem-18901	29	20	cars	car	NOUN
fbem-18901	29	21	.	.	PUNCT
fbem-18901	30	1	since	since	SCONJ
fbem-18901	30	2	2000	2000	NUM
fbem-18901	30	3	,	,	PUNCT
fbem-18901	30	4	ford	ford	PROPN
fbem-18901	30	5	has	have	AUX
fbem-18901	30	6	also	also	ADV
fbem-18901	30	7	begun	begin	VERB
fbem-18901	30	8	to	to	PART
fbem-18901	30	9	research	research	VERB
fbem-18901	30	10	the	the	DET
fbem-18901	30	11	use	use	NOUN
fbem-18901	30	12	of	of	ADP
fbem-18901	30	13	vr	vr	PROPN
fbem-18901	30	14	technology	technology	NOUN
fbem-18901	30	15	in	in	ADP
fbem-18901	30	16	the	the	DET
fbem-18901	30	17	automotive	automotive	ADJ
fbem-18901	30	18	design	design	NOUN
fbem-18901	30	19	process	process	NOUN
fbem-18901	30	20	.	.	PUNCT
fbem-18901	31	1	it	it	PRON
fbem-18901	31	2	was	be	AUX
fbem-18901	31	3	the	the	DET
fbem-18901	31	4	first	first	ADJ
fbem-18901	31	5	brand	brand	NOUN
fbem-18901	31	6	to	to	PART
fbem-18901	31	7	set	set	VERB
fbem-18901	31	8	up	up	ADP
fbem-18901	31	9	a	a	DET
fbem-18901	31	10	vr	vr	NOUN
fbem-18901	31	11	lab	lab	NOUN
fbem-18901	31	12	to	to	PART
fbem-18901	31	13	achieve	achieve	VERB
fbem-18901	31	14	this	this	DET
fbem-18901	31	15	goal	goal	NOUN
fbem-18901	31	16	which	which	PRON
fbem-18901	31	17	was	be	AUX
fbem-18901	31	18	named	name	VERB
fbem-18901	31	19	fords	ford	NOUN
fbem-18901	31	20	im	im	ADJ
fbem-18901	31	21	-	-	ADJ
fbem-18901	31	22	mersive	mersive	ADJ
fbem-18901	31	23	vehicle	vehicle	NOUN
fbem-18901	31	24	environment	environment	NOUN
fbem-18901	31	25	(	(	PUNCT
fbem-18901	31	26	five	five	NUM
fbem-18901	31	27	)	)	PUNCT
fbem-18901	31	28	lab[5	lab[5	PROPN
fbem-18901	31	29	]	]	PUNCT
fbem-18901	31	30	.	.	PUNCT
fbem-18901	32	1	2016	2016	NUM
fbem-18901	32	2	saw	see	VERB
fbem-18901	32	3	an	an	DET
fbem-18901	32	4	explosion	explosion	NOUN
fbem-18901	32	5	in	in	ADP
fbem-18901	32	6	the	the	DET
fbem-18901	32	7	use	use	NOUN
fbem-18901	32	8	of	of	ADP
fbem-18901	32	9	vr	vr	PROPN
fbem-18901	32	10	technology	technology	NOUN
fbem-18901	32	11	in	in	ADP
fbem-18901	32	12	the	the	DET
fbem-18901	32	13	automotive	automotive	ADJ
fbem-18901	32	14	industry	industry	NOUN
fbem-18901	32	15	.	.	PUNCT
fbem-18901	33	1	at	at	ADP
fbem-18901	33	2	that	that	DET
fbem-18901	33	3	time	time	NOUN
fbem-18901	33	4	,	,	PUNCT
fbem-18901	33	5	toyota	toyota	PROPN
fbem-18901	33	6	,	,	PUNCT
fbem-18901	33	7	audi	audi	PROPN
fbem-18901	33	8	,	,	PUNCT
fbem-18901	33	9	beijing	beijing	PROPN
fbem-18901	33	10	hyundai	hyundai	PROPN
fbem-18901	33	11	,	,	PUNCT
fbem-18901	33	12	lexus	lexus	PROPN
fbem-18901	33	13	,	,	PUNCT
fbem-18901	33	14	geely	geely	NOUN
fbem-18901	33	15	and	and	CCONJ
fbem-18901	33	16	other	other	ADJ
fbem-18901	33	17	car	car	NOUN
fbem-18901	33	18	companies	company	NOUN
fbem-18901	33	19	were	be	AUX
fbem-18901	33	20	all	all	ADV
fbem-18901	33	21	using	use	VERB
fbem-18901	33	22	vr	vr	NOUN
fbem-18901	33	23	technology	technology	NOUN
fbem-18901	33	24	in	in	ADP
fbem-18901	33	25	car	car	NOUN
fbem-18901	33	26	styling	styling	NOUN
fbem-18901	33	27	design	design	NOUN
fbem-18901	33	28	,	,	PUNCT
fbem-18901	33	29	automotive	automotive	ADJ
fbem-18901	33	30	research	research	NOUN
fbem-18901	33	31	and	and	CCONJ
fbem-18901	33	32	development	development	NOUN
fbem-18901	33	33	simulation	simulation	NOUN
fbem-18901	33	34	,	,	PUNCT
fbem-18901	33	35	car	car	NOUN
fbem-18901	33	36	marketing	marketing	NOUN
fbem-18901	33	37	,	,	PUNCT
fbem-18901	33	38	etc	etc	X
fbem-18901	33	39	.	.	X
fbem-18901	33	40	with	with	ADP
fbem-18901	33	41	the	the	DET
fbem-18901	33	42	gradual	gradual	ADJ
fbem-18901	33	43	penetration	penetration	NOUN
fbem-18901	33	44	of	of	ADP
fbem-18901	33	45	vr	vr	PROPN
fbem-18901	33	46	technology	technology	NOUN
fbem-18901	33	47	into	into	ADP
fbem-18901	33	48	the	the	DET
fbem-18901	33	49	entire	entire	ADJ
fbem-18901	33	50	automotive	automotive	ADJ
fbem-18901	33	51	industry	industry	NOUN
fbem-18901	33	52	chain	chain	NOUN
fbem-18901	33	53	,	,	PUNCT
fbem-18901	33	54	the	the	DET
fbem-18901	33	55	automotive	automotive	ADJ
fbem-18901	33	56	industry	industry	NOUN
fbem-18901	33	57	has	have	AUX
fbem-18901	33	58	been	be	AUX
fbem-18901	33	59	undergoing	undergo	VERB
fbem-18901	33	60	revolutionary	revolutionary	ADJ
fbem-18901	33	61	changes	change	NOUN
fbem-18901	33	62	.	.	PUNCT
fbem-18901	34	1	figure	figure	NOUN
fbem-18901	34	2	2	2	NUM
fbem-18901	34	3	.	.	PUNCT
fbem-18901	34	4	ford	ford	PROPN
fbem-18901	34	5	immersive	immersive	PROPN
fbem-18901	34	6	vehicle	vehicle	NOUN
fbem-18901	34	7	environment	environment	NOUN
fbem-18901	34	8	(	(	PUNCT
fbem-18901	34	9	five	five	NUM
fbem-18901	34	10	)	)	PUNCT
fbem-18901	34	11	3	3	NUM
fbem-18901	34	12	.	.	X
fbem-18901	34	13	experiential	experiential	ADJ
fbem-18901	34	14	marketing	marketing	NOUN
fbem-18901	34	15	theory	theory	NOUN
fbem-18901	34	16	3.1	3.1	NUM
fbem-18901	34	17	.	.	PUNCT
fbem-18901	35	1	background	background	NOUN
fbem-18901	35	2	of	of	ADP
fbem-18901	35	3	experiential	experiential	ADJ
fbem-18901	35	4	marketing	marketing	NOUN
fbem-18901	35	5	the	the	DET
fbem-18901	35	6	concept	concept	NOUN
fbem-18901	35	7	of	of	ADP
fbem-18901	35	8	experience	experience	NOUN
fbem-18901	35	9	economy	economy	NOUN
fbem-18901	35	10	was	be	AUX
fbem-18901	35	11	first	first	ADV
fbem-18901	35	12	proposed	propose	VERB
fbem-18901	35	13	by	by	ADP
fbem-18901	35	14	b.	b.	PROPN
fbem-18901	35	15	joseph	joseph	PROPN
fbem-18901	35	16	pine	pine	PROPN
fbem-18901	35	17	ii	ii	PROPN
fbem-18901	35	18	and	and	CCONJ
fbem-18901	35	19	james	james	PROPN
fbem-18901	35	20	h.	h.	PROPN
fbem-18901	35	21	gilmore	gilmore	PROPN
fbem-18901	35	22	,	,	PUNCT
fbem-18901	35	23	the	the	DET
fbem-18901	35	24	two	two	NUM
fbem-18901	35	25	co	co	NOUN
fbem-18901	35	26	-	-	NOUN
fbem-18901	35	27	founders	founder	NOUN
fbem-18901	35	28	of	of	ADP
fbem-18901	35	29	strategic	strategic	ADJ
fbem-18901	35	30	horizons	horizon	NOUN
fbem-18901	35	31	llp	llp	PROPN
fbem-18901	35	32	in	in	ADP
fbem-18901	35	33	the	the	DET
fbem-18901	35	34	united	united	PROPN
fbem-18901	35	35	states[6	states[6	PROPN
fbem-18901	35	36	]	]	PUNCT
fbem-18901	35	37	.	.	PUNCT
fbem-18901	36	1	they	they	PRON
fbem-18901	36	2	divided	divide	VERB
fbem-18901	36	3	the	the	DET
fbem-18901	36	4	evolution	evolution	NOUN
fbem-18901	36	5	of	of	ADP
fbem-18901	36	6	economic	economic	ADJ
fbem-18901	36	7	value	value	NOUN
fbem-18901	36	8	into	into	ADP
fbem-18901	36	9	four	four	NUM
fbem-18901	36	10	stages	stage	NOUN
fbem-18901	36	11	,	,	PUNCT
fbem-18901	36	12	namely	namely	ADV
fbem-18901	36	13	product	product	NOUN
fbem-18901	36	14	,	,	PUNCT
fbem-18901	36	15	commodity	commodity	NOUN
fbem-18901	36	16	,	,	PUNCT
fbem-18901	36	17	service	service	NOUN
fbem-18901	36	18	,	,	PUNCT
fbem-18901	36	19	and	and	CCONJ
fbem-18901	36	20	experience	experience	NOUN
fbem-18901	36	21	,	,	PUNCT
fbem-18901	36	22	which	which	PRON
fbem-18901	36	23	correspond	correspond	VERB
fbem-18901	36	24	to	to	ADP
fbem-18901	36	25	the	the	DET
fbem-18901	36	26	four	four	NUM
fbem-18901	36	27	different	different	ADJ
fbem-18901	36	28	models	model	NOUN
fbem-18901	36	29	of	of	ADP
fbem-18901	36	30	economic	economic	ADJ
fbem-18901	36	31	operation	operation	NOUN
fbem-18901	36	32	as	as	SCONJ
fbem-18901	36	33	shown	show	VERB
fbem-18901	36	34	in	in	ADP
fbem-18901	36	35	table	table	NOUN
fbem-18901	36	36	2	2	NUM
fbem-18901	36	37	.	.	PUNCT
fbem-18901	36	38	table	table	NOUN
fbem-18901	36	39	2	2	NUM
fbem-18901	36	40	.	.	PUNCT
fbem-18901	37	1	the	the	DET
fbem-18901	37	2	four	four	NUM
fbem-18901	37	3	models	model	NOUN
fbem-18901	37	4	of	of	ADP
fbem-18901	37	5	economic	economic	ADJ
fbem-18901	37	6	operation	operation	NOUN
fbem-18901	37	7	economic	economic	ADJ
fbem-18901	37	8	model	model	NOUN
fbem-18901	37	9	time	time	NOUN
fbem-18901	37	10	of	of	ADP
fbem-18901	37	11	emergence	emergence	NOUN
fbem-18901	37	12	supply	supply	NOUN
fbem-18901	37	13	side	side	NOUN
fbem-18901	37	14	(	(	PUNCT
fbem-18901	37	15	producers	producer	NOUN
fbem-18901	37	16	)	)	PUNCT
fbem-18901	37	17	demand	demand	NOUN
fbem-18901	37	18	side	side	NOUN
fbem-18901	37	19	(	(	PUNCT
fbem-18901	37	20	consumers	consumer	NOUN
fbem-18901	37	21	)	)	PUNCT
fbem-18901	37	22	agricultural	agricultural	ADJ
fbem-18901	37	23	economy	economy	NOUN
fbem-18901	37	24	establishment	establishment	NOUN
fbem-18901	37	25	of	of	ADP
fbem-18901	37	26	agricultural	agricultural	ADJ
fbem-18901	37	27	society	society	NOUN
fbem-18901	37	28	mainly	mainly	ADV
fbem-18901	37	29	focusing	focus	VERB
fbem-18901	37	30	on	on	ADP
fbem-18901	37	31	production	production	NOUN
fbem-18901	37	32	of	of	ADP
fbem-18901	37	33	raw	raw	ADJ
fbem-18901	37	34	materials	material	NOUN
fbem-18901	37	35	often	often	ADV
fbem-18901	37	36	in	in	ADP
fbem-18901	37	37	short	short	ADJ
fbem-18901	37	38	supply	supply	NOUN
fbem-18901	37	39	mainly	mainly	ADV
fbem-18901	37	40	focusing	focus	VERB
fbem-18901	37	41	on	on	ADP
fbem-18901	37	42	meeting	meet	VERB
fbem-18901	37	43	basic	basic	ADJ
fbem-18901	37	44	needs	need	NOUN
fbem-18901	37	45	and	and	CCONJ
fbem-18901	37	46	self	self	NOUN
fbem-18901	37	47	-	-	PUNCT
fbem-18901	37	48	sufficiency	sufficiency	NOUN
fbem-18901	37	49	industrial	industrial	ADJ
fbem-18901	37	50	economy	economy	NOUN
fbem-18901	37	51	industrial	industrial	ADJ
fbem-18901	37	52	revolution	revolution	PROPN
fbem-18901	37	53	mainly	mainly	ADV
fbem-18901	37	54	focusing	focus	VERB
fbem-18901	37	55	on	on	ADP
fbem-18901	37	56	manufacturing	manufacturing	NOUN
fbem-18901	37	57	goods	good	NOUN
fbem-18901	37	58	.	.	PUNCT
fbem-18901	38	1	supply	supply	NOUN
fbem-18901	38	2	exceeds	exceed	VERB
fbem-18901	38	3	demand	demand	NOUN
fbem-18901	38	4	,	,	PUNCT
fbem-18901	38	5	leading	lead	VERB
fbem-18901	38	6	to	to	ADP
fbem-18901	38	7	fierce	fierce	ADJ
fbem-18901	38	8	competition	competition	NOUN
fbem-18901	38	9	in	in	ADP
fbem-18901	38	10	the	the	DET
fbem-18901	38	11	market	market	NOUN
fbem-18901	38	12	.	.	PUNCT
fbem-18901	39	1	having	have	VERB
fbem-18901	39	2	choices	choice	NOUN
fbem-18901	39	3	,	,	PUNCT
fbem-18901	39	4	focusing	focus	VERB
fbem-18901	39	5	on	on	ADP
fbem-18901	39	6	efficiency	efficiency	NOUN
fbem-18901	39	7	and	and	CCONJ
fbem-18901	39	8	good	good	ADJ
fbem-18901	39	9	value	value	NOUN
fbem-18901	39	10	for	for	ADP
fbem-18901	39	11	money	money	NOUN
fbem-18901	39	12	service	service	NOUN
fbem-18901	39	13	economy	economy	NOUN
fbem-18901	39	14	1970s	1970	NOUN
fbem-18901	39	15	providing	provide	VERB
fbem-18901	39	16	added	add	VERB
fbem-18901	39	17	value	value	NOUN
fbem-18901	39	18	for	for	ADP
fbem-18901	39	19	customers	customer	NOUN
fbem-18901	39	20	based	base	VERB
fbem-18901	39	21	on	on	ADP
fbem-18901	39	22	manufacturing	manufacture	VERB
fbem-18901	39	23	goods	good	NOUN
fbem-18901	39	24	with	with	ADP
fbem-18901	39	25	the	the	DET
fbem-18901	39	26	pursuit	pursuit	NOUN
fbem-18901	39	27	of	of	ADP
fbem-18901	39	28	differentiation	differentiation	NOUN
fbem-18901	39	29	being	be	AUX
fbem-18901	39	30	service	service	NOUN
fbem-18901	39	31	oriented	orient	VERB
fbem-18901	39	32	without	without	ADP
fbem-18901	39	33	only	only	ADV
fbem-18901	39	34	considering	consider	VERB
fbem-18901	39	35	the	the	DET
fbem-18901	39	36	goods	good	NOUN
fbem-18901	39	37	themselves	themselves	PRON
fbem-18901	39	38	experience	experience	VERB
fbem-18901	39	39	economy	economy	NOUN
fbem-18901	39	40	early	early	ADJ
fbem-18901	39	41	21st	21st	ADJ
fbem-18901	39	42	century	century	NOUN
fbem-18901	39	43	further	far	ADV
fbem-18901	39	44	enhancing	enhance	VERB
fbem-18901	39	45	services	service	NOUN
fbem-18901	39	46	with	with	ADP
fbem-18901	39	47	products	product	NOUN
fbem-18901	39	48	becoming	become	VERB
fbem-18901	39	49	tolls	toll	NOUN
fbem-18901	39	50	pursuing	pursue	VERB
fbem-18901	39	51	emotions	emotion	NOUN
fbem-18901	39	52	and	and	CCONJ
fbem-18901	39	53	experiences	experience	NOUN
fbem-18901	39	54	,	,	PUNCT
fbem-18901	39	55	willing	willing	ADJ
fbem-18901	39	56	to	to	PART
fbem-18901	39	57	interact	interact	VERB
fbem-18901	39	58	with	with	ADP
fbem-18901	39	59	the	the	DET
fbem-18901	39	60	product	product	NOUN
fbem-18901	39	61	and	and	CCONJ
fbem-18901	39	62	leave	leave	VERB
fbem-18901	39	63	memories	memory	NOUN
fbem-18901	39	64	.	.	PUNCT
fbem-18901	40	1	(	(	PUNCT
fbem-18901	40	2	literature	literature	NOUN
fbem-18901	40	3	source	source	NOUN
fbem-18901	40	4	:	:	PUNCT
fbem-18901	40	5	organized	organize	VERB
fbem-18901	40	6	according	accord	VERB
fbem-18901	40	7	to	to	ADP
fbem-18901	40	8	“	"	PUNCT
fbem-18901	40	9	welcome	welcome	ADJ
fbem-18901	40	10	to	to	ADP
fbem-18901	40	11	the	the	DET
fbem-18901	40	12	experience	experience	NOUN
fbem-18901	40	13	economy	economy	NOUN
fbem-18901	40	14	”	"	PUNCT
fbem-18901	40	15	by	by	ADP
fbem-18901	40	16	pine	pine	NOUN
fbem-18901	40	17	and	and	CCONJ
fbem-18901	40	18	gilmore[7	gilmore[7	NOUN
fbem-18901	40	19	]	]	PUNCT
fbem-18901	40	20	)	)	PUNCT
fbem-18901	40	21	238	238	NUM
fbem-18901	40	22	as	as	SCONJ
fbem-18901	40	23	can	can	AUX
fbem-18901	40	24	be	be	AUX
fbem-18901	40	25	seen	see	VERB
fbem-18901	40	26	in	in	ADP
fbem-18901	40	27	table	table	NOUN
fbem-18901	40	28	2	2	NUM
fbem-18901	40	29	,	,	PUNCT
fbem-18901	40	30	every	every	DET
fbem-18901	40	31	economic	economic	ADJ
fbem-18901	40	32	upgrading	upgrading	NOUN
fbem-18901	40	33	was	be	AUX
fbem-18901	40	34	driven	drive	VERB
fbem-18901	40	35	by	by	ADP
fbem-18901	40	36	changes	change	NOUN
fbem-18901	40	37	on	on	ADP
fbem-18901	40	38	the	the	DET
fbem-18901	40	39	supply	supply	NOUN
fbem-18901	40	40	side	side	NOUN
fbem-18901	40	41	that	that	PRON
fbem-18901	40	42	resulted	result	VERB
fbem-18901	40	43	in	in	ADP
fbem-18901	40	44	significant	significant	ADJ
fbem-18901	40	45	changes	change	NOUN
fbem-18901	40	46	on	on	ADP
fbem-18901	40	47	the	the	DET
fbem-18901	40	48	demand	demand	NOUN
fbem-18901	40	49	side	side	NOUN
fbem-18901	40	50	.	.	PUNCT
fbem-18901	41	1	in	in	ADP
fbem-18901	41	2	fact	fact	NOUN
fbem-18901	41	3	,	,	PUNCT
fbem-18901	41	4	there	there	PRON
fbem-18901	41	5	are	be	VERB
fbem-18901	41	6	many	many	ADJ
fbem-18901	41	7	"	"	PUNCT
fbem-18901	41	8	unmet	unmet	NOUN
fbem-18901	41	9	needs	need	NOUN
fbem-18901	41	10	”	"	PUNCT
fbem-18901	41	11	for	for	ADP
fbem-18901	41	12	consumers	consumer	NOUN
fbem-18901	41	13	themselves	themselves	PRON
fbem-18901	41	14	.	.	PUNCT
fbem-18901	42	1	meanwhile	meanwhile	ADV
fbem-18901	42	2	,	,	PUNCT
fbem-18901	42	3	due	due	ADP
fbem-18901	42	4	to	to	ADP
fbem-18901	42	5	fierce	fierce	ADJ
fbem-18901	42	6	competition	competition	NOUN
fbem-18901	42	7	in	in	ADP
fbem-18901	42	8	a	a	DET
fbem-18901	42	9	market	market	NOUN
fbem-18901	42	10	economy	economy	NOUN
fbem-18901	42	11	,	,	PUNCT
fbem-18901	42	12	producers	producer	NOUN
fbem-18901	42	13	must	must	AUX
fbem-18901	42	14	outperform	outperform	VERB
fbem-18901	42	15	their	their	PRON
fbem-18901	42	16	competitors	competitor	NOUN
fbem-18901	42	17	to	to	PART
fbem-18901	42	18	survive	survive	VERB
fbem-18901	42	19	and	and	CCONJ
fbem-18901	42	20	thrive	thrive	VERB
fbem-18901	42	21	,	,	PUNCT
fbem-18901	42	22	so	so	SCONJ
fbem-18901	42	23	they	they	PRON
fbem-18901	42	24	must	must	AUX
fbem-18901	42	25	find	find	VERB
fbem-18901	42	26	those	those	DET
fbem-18901	42	27	"	"	PUNCT
fbem-18901	42	28	unmet	unmet	NOUN
fbem-18901	42	29	needs	need	NOUN
fbem-18901	42	30	"	"	PUNCT
fbem-18901	42	31	and	and	CCONJ
fbem-18901	42	32	try	try	VERB
fbem-18901	42	33	their	their	PRON
fbem-18901	42	34	best	good	ADJ
fbem-18901	42	35	to	to	PART
fbem-18901	42	36	provide	provide	VERB
fbem-18901	42	37	more	more	ADJ
fbem-18901	42	38	value	value	NOUN
fbem-18901	42	39	to	to	ADP
fbem-18901	42	40	consumers	consumer	NOUN
fbem-18901	42	41	.	.	PUNCT
fbem-18901	43	1	from	from	ADP
fbem-18901	43	2	product	product	NOUN
fbem-18901	43	3	to	to	ADP
fbem-18901	43	4	service	service	NOUN
fbem-18901	43	5	,	,	PUNCT
fbem-18901	43	6	then	then	ADV
fbem-18901	43	7	from	from	ADP
fbem-18901	43	8	service	service	NOUN
fbem-18901	43	9	to	to	ADP
fbem-18901	43	10	experience	experience	NOUN
fbem-18901	43	11	,	,	PUNCT
fbem-18901	43	12	manufacturers	manufacturer	NOUN
fbem-18901	43	13	and	and	CCONJ
fbem-18901	43	14	producers	producer	NOUN
fbem-18901	43	15	are	be	AUX
fbem-18901	43	16	expanding	expand	VERB
fbem-18901	43	17	the	the	DET
fbem-18901	43	18	scope	scope	NOUN
fbem-18901	43	19	of	of	ADP
fbem-18901	43	20	their	their	PRON
fbem-18901	43	21	products	product	NOUN
fbem-18901	43	22	,	,	PUNCT
fbem-18901	43	23	while	while	SCONJ
fbem-18901	43	24	consumers	consumer	NOUN
fbem-18901	43	25	are	be	AUX
fbem-18901	43	26	becoming	become	VERB
fbem-18901	43	27	more	more	ADV
fbem-18901	43	28	and	and	CCONJ
fbem-18901	43	29	more	more	ADJ
fbem-18901	43	30	discerning	discerning	NOUN
fbem-18901	43	31	,	,	PUNCT
fbem-18901	43	32	which	which	PRON
fbem-18901	43	33	is	be	AUX
fbem-18901	43	34	a	a	DET
fbem-18901	43	35	shared	share	VERB
fbem-18901	43	36	trend	trend	NOUN
fbem-18901	43	37	for	for	ADP
fbem-18901	43	38	almost	almost	ADV
fbem-18901	43	39	all	all	PRON
fbem-18901	43	40	industries	industry	NOUN
fbem-18901	43	41	.	.	PUNCT
fbem-18901	44	1	therefore	therefore	ADV
fbem-18901	44	2	,	,	PUNCT
fbem-18901	44	3	if	if	SCONJ
fbem-18901	44	4	companies	company	NOUN
fbem-18901	44	5	do	do	AUX
fbem-18901	44	6	n't	not	PART
fbem-18901	44	7	want	want	VERB
fbem-18901	44	8	to	to	PART
fbem-18901	44	9	be	be	AUX
fbem-18901	44	10	eliminated	eliminate	VERB
fbem-18901	44	11	from	from	ADP
fbem-18901	44	12	the	the	DET
fbem-18901	44	13	market	market	NOUN
fbem-18901	44	14	,	,	PUNCT
fbem-18901	44	15	embracing	embrace	VERB
fbem-18901	44	16	the	the	DET
fbem-18901	44	17	experience	experience	NOUN
fbem-18901	44	18	economy	economy	NOUN
fbem-18901	44	19	is	be	AUX
fbem-18901	44	20	a	a	DET
fbem-18901	44	21	necessity	necessity	NOUN
fbem-18901	44	22	.	.	PUNCT
fbem-18901	45	1	3.2	3.2	NUM
fbem-18901	45	2	.	.	PUNCT
fbem-18901	46	1	principles	principle	NOUN
fbem-18901	46	2	of	of	ADP
fbem-18901	46	3	experiential	experiential	ADJ
fbem-18901	46	4	marketing	marketing	NOUN
fbem-18901	46	5	against	against	ADP
fbem-18901	46	6	the	the	DET
fbem-18901	46	7	backdrop	backdrop	NOUN
fbem-18901	46	8	of	of	ADP
fbem-18901	46	9	the	the	DET
fbem-18901	46	10	comprehensive	comprehensive	ADJ
fbem-18901	46	11	arrival	arrival	NOUN
fbem-18901	46	12	of	of	ADP
fbem-18901	46	13	the	the	DET
fbem-18901	46	14	experience	experience	NOUN
fbem-18901	46	15	economy	economy	NOUN
fbem-18901	46	16	,	,	PUNCT
fbem-18901	46	17	the	the	DET
fbem-18901	46	18	marketing	marketing	NOUN
fbem-18901	46	19	concept	concept	NOUN
fbem-18901	46	20	for	for	ADP
fbem-18901	46	21	enterprises	enterprise	NOUN
fbem-18901	46	22	has	have	AUX
fbem-18901	46	23	also	also	ADV
fbem-18901	46	24	undergone	undergo	VERB
fbem-18901	46	25	profound	profound	ADJ
fbem-18901	46	26	changes	change	NOUN
fbem-18901	46	27	.	.	PUNCT
fbem-18901	47	1	for	for	ADP
fbem-18901	47	2	example	example	NOUN
fbem-18901	47	3	,	,	PUNCT
fbem-18901	47	4	the	the	DET
fbem-18901	47	5	marketing	marketing	NOUN
fbem-18901	47	6	concept	concept	NOUN
fbem-18901	47	7	of	of	ADP
fbem-18901	47	8	"	"	PUNCT
fbem-18901	47	9	experiential	experiential	ADJ
fbem-18901	47	10	marketing	marketing	NOUN
fbem-18901	47	11	"	"	PUNCT
fbem-18901	47	12	has	have	AUX
fbem-18901	47	13	come	come	VERB
fbem-18901	47	14	into	into	ADP
fbem-18901	47	15	being	being	NOUN
fbem-18901	47	16	.	.	PUNCT
fbem-18901	48	1	“	"	PUNCT
fbem-18901	48	2	experience	experience	NOUN
fbem-18901	48	3	”	"	PUNCT
fbem-18901	48	4	refers	refer	VERB
fbem-18901	48	5	to	to	ADP
fbem-18901	48	6	the	the	DET
fbem-18901	48	7	consumer	consumer	NOUN
fbem-18901	48	8	directly	directly	ADV
fbem-18901	48	9	observing	observe	VERB
fbem-18901	48	10	or	or	CCONJ
fbem-18901	48	11	participating	participate	VERB
fbem-18901	48	12	in	in	ADP
fbem-18901	48	13	a	a	DET
fbem-18901	48	14	certain	certain	ADJ
fbem-18901	48	15	event	event	NOUN
fbem-18901	48	16	.	.	PUNCT
fbem-18901	49	1	no	no	ADV
fbem-18901	49	2	matter	matter	ADV
fbem-18901	49	3	whether	whether	SCONJ
fbem-18901	49	4	the	the	DET
fbem-18901	49	5	event	event	NOUN
fbem-18901	49	6	is	be	AUX
fbem-18901	49	7	real	real	ADJ
fbem-18901	49	8	or	or	CCONJ
fbem-18901	49	9	virtual	virtual	ADJ
fbem-18901	49	10	,	,	PUNCT
fbem-18901	49	11	the	the	DET
fbem-18901	49	12	consumer	consumer	NOUN
fbem-18901	49	13	is	be	AUX
fbem-18901	49	14	induced	induce	VERB
fbem-18901	49	15	to	to	PART
fbem-18901	49	16	generate	generate	VERB
fbem-18901	49	17	reflections	reflection	NOUN
fbem-18901	49	18	in	in	ADP
fbem-18901	49	19	the	the	DET
fbem-18901	49	20	sensory	sensory	ADJ
fbem-18901	49	21	,	,	PUNCT
fbem-18901	49	22	emotional	emotional	ADJ
fbem-18901	49	23	,	,	PUNCT
fbem-18901	49	24	thinking	thinking	NOUN
fbem-18901	49	25	,	,	PUNCT
fbem-18901	49	26	and	and	CCONJ
fbem-18901	49	27	physical	physical	ADJ
fbem-18901	49	28	aspects	aspect	NOUN
fbem-18901	49	29	,	,	PUNCT
fbem-18901	49	30	and	and	CCONJ
fbem-18901	49	31	obtain	obtain	VERB
fbem-18901	49	32	a	a	DET
fbem-18901	49	33	period	period	NOUN
fbem-18901	49	34	of	of	ADP
fbem-18901	49	35	memory	memory	NOUN
fbem-18901	49	36	.	.	PUNCT
fbem-18901	50	1	the	the	DET
fbem-18901	50	2	experiences	experience	NOUN
fbem-18901	50	3	discussed	discuss	VERB
fbem-18901	50	4	here	here	ADV
fbem-18901	50	5	are	be	AUX
fbem-18901	50	6	usually	usually	ADV
fbem-18901	50	7	not	not	PART
fbem-18901	50	8	spontaneous	spontaneous	ADJ
fbem-18901	50	9	but	but	CCONJ
fbem-18901	50	10	induced	induced	ADJ
fbem-18901	50	11	.	.	PUNCT
fbem-18901	51	1	it	it	PRON
fbem-18901	51	2	could	could	AUX
fbem-18901	51	3	be	be	AUX
fbem-18901	51	4	summarized	summarize	VERB
fbem-18901	51	5	as	as	ADP
fbem-18901	51	6	a	a	DET
fbem-18901	51	7	simple	simple	ADJ
fbem-18901	51	8	"	"	PUNCT
fbem-18901	51	9	stimulus	stimulus	ADJ
fbem-18901	51	10	-	-	PUNCT
fbem-18901	51	11	feedback	feedback	NOUN
fbem-18901	51	12	"	"	PUNCT
fbem-18901	51	13	model	model	NOUN
fbem-18901	51	14	,	,	PUNCT
fbem-18901	51	15	in	in	ADP
fbem-18901	51	16	which	which	PRON
fbem-18901	51	17	the	the	DET
fbem-18901	51	18	various	various	ADJ
fbem-18901	51	19	marketing	marketing	NOUN
fbem-18901	51	20	means	mean	NOUN
fbem-18901	51	21	of	of	ADP
fbem-18901	51	22	the	the	DET
fbem-18901	51	23	company	company	NOUN
fbem-18901	51	24	are	be	AUX
fbem-18901	51	25	the	the	DET
fbem-18901	51	26	source	source	NOUN
fbem-18901	51	27	of	of	ADP
fbem-18901	51	28	the	the	DET
fbem-18901	51	29	stimulus	stimulus	NOUN
fbem-18901	51	30	,	,	PUNCT
fbem-18901	51	31	and	and	CCONJ
fbem-18901	51	32	the	the	DET
fbem-18901	51	33	consumer	consumer	NOUN
fbem-18901	51	34	's	's	PART
fbem-18901	51	35	feedback	feedback	NOUN
fbem-18901	51	36	generates	generate	VERB
fbem-18901	51	37	the	the	DET
fbem-18901	51	38	experience	experience	NOUN
fbem-18901	51	39	.	.	PUNCT
fbem-18901	52	1	table	table	NOUN
fbem-18901	53	1	3	3	NUM
fbem-18901	53	2	.	.	PUNCT
fbem-18901	53	3	differences	difference	NOUN
fbem-18901	53	4	between	between	ADP
fbem-18901	53	5	experiential	experiential	ADJ
fbem-18901	53	6	marketing	marketing	NOUN
fbem-18901	53	7	and	and	CCONJ
fbem-18901	53	8	traditional	traditional	ADJ
fbem-18901	53	9	marketing	marketing	NOUN
fbem-18901	53	10	traditional	traditional	ADJ
fbem-18901	53	11	marketing	marketing	NOUN
fbem-18901	53	12	experiential	experiential	ADJ
fbem-18901	53	13	marketing	marketing	NOUN
fbem-18901	53	14	theoretical	theoretical	ADJ
fbem-18901	53	15	basis	basis	NOUN
fbem-18901	53	16	customers	customer	NOUN
fbem-18901	53	17	are	be	AUX
fbem-18901	53	18	rational	rational	ADJ
fbem-18901	53	19	buyers	buyer	NOUN
fbem-18901	53	20	customers	customer	NOUN
fbem-18901	53	21	are	be	AUX
fbem-18901	53	22	governed	govern	VERB
fbem-18901	53	23	by	by	ADP
fbem-18901	53	24	both	both	DET
fbem-18901	53	25	rationality	rationality	NOUN
fbem-18901	53	26	and	and	CCONJ
fbem-18901	53	27	emotion	emotion	NOUN
fbem-18901	53	28	focus	focus	NOUN
fbem-18901	53	29	focus	focus	NOUN
fbem-18901	53	30	on	on	ADP
fbem-18901	53	31	the	the	DET
fbem-18901	53	32	functions	function	NOUN
fbem-18901	53	33	of	of	ADP
fbem-18901	53	34	the	the	DET
fbem-18901	53	35	product	product	NOUN
fbem-18901	53	36	focus	focus	VERB
fbem-18901	53	37	on	on	ADP
fbem-18901	53	38	customer	customer	NOUN
fbem-18901	53	39	’s	’s	PART
fbem-18901	53	40	experience	experience	NOUN
fbem-18901	53	41	marketing	marketing	NOUN
fbem-18901	53	42	foothold	foothold	NOUN
fbem-18901	53	43	unique	unique	ADJ
fbem-18901	53	44	product	product	NOUN
fbem-18901	53	45	selling	selling	NOUN
fbem-18901	53	46	points	point	NOUN
fbem-18901	53	47	not	not	PART
fbem-18901	53	48	limited	limit	VERB
fbem-18901	53	49	to	to	ADP
fbem-18901	53	50	the	the	DET
fbem-18901	53	51	product	product	NOUN
fbem-18901	53	52	itself	itself	PRON
fbem-18901	53	53	value	value	NOUN
fbem-18901	53	54	creator	creator	NOUN
fbem-18901	53	55	producers	producer	NOUN
fbem-18901	53	56	producers	producer	NOUN
fbem-18901	53	57	and	and	CCONJ
fbem-18901	53	58	consumers	consumer	NOUN
fbem-18901	53	59	(	(	PUNCT
fbem-18901	53	60	literature	literature	NOUN
fbem-18901	53	61	source	source	NOUN
fbem-18901	53	62	:	:	PUNCT
fbem-18901	53	63	organized	organize	VERB
fbem-18901	53	64	according	accord	VERB
fbem-18901	53	65	to	to	ADP
fbem-18901	53	66	“	"	PUNCT
fbem-18901	53	67	experiential	experiential	ADJ
fbem-18901	53	68	marketing	marketing	NOUN
fbem-18901	53	69	”	"	PUNCT
fbem-18901	53	70	by	by	ADP
fbem-18901	53	71	schmitt[8	schmitt[8	NOUN
fbem-18901	53	72	]	]	SYM
fbem-18901	53	73	)	)	PUNCT
fbem-18901	53	74	4	4	NUM
fbem-18901	53	75	.	.	PUNCT
fbem-18901	54	1	applications	application	NOUN
fbem-18901	54	2	of	of	ADP
fbem-18901	54	3	vr	vr	PROPN
fbem-18901	54	4	technology	technology	NOUN
fbem-18901	54	5	in	in	ADP
fbem-18901	54	6	experiential	experiential	ADJ
fbem-18901	54	7	marketing	marketing	NOUN
fbem-18901	54	8	for	for	ADP
fbem-18901	54	9	automotive	automotive	ADJ
fbem-18901	54	10	brands	brand	NOUN
fbem-18901	54	11	4.1	4.1	NUM
fbem-18901	54	12	.	.	PUNCT
fbem-18901	55	1	advantages	advantage	NOUN
fbem-18901	55	2	of	of	ADP
fbem-18901	55	3	vr	vr	NOUN
fbem-18901	55	4	application	application	NOUN
fbem-18901	55	5	in	in	ADP
fbem-18901	55	6	experiential	experiential	ADJ
fbem-18901	55	7	marketing	marketing	NOUN
fbem-18901	55	8	for	for	ADP
fbem-18901	55	9	automotive	automotive	ADJ
fbem-18901	55	10	brands	brand	NOUN
fbem-18901	55	11	with	with	ADP
fbem-18901	55	12	the	the	DET
fbem-18901	55	13	arrival	arrival	NOUN
fbem-18901	55	14	of	of	ADP
fbem-18901	55	15	the	the	DET
fbem-18901	55	16	era	era	NOUN
fbem-18901	55	17	of	of	ADP
fbem-18901	55	18	the	the	DET
fbem-18901	55	19	experience	experience	NOUN
fbem-18901	55	20	economy	economy	NOUN
fbem-18901	55	21	and	and	CCONJ
fbem-18901	55	22	the	the	DET
fbem-18901	55	23	upgrading	upgrading	NOUN
fbem-18901	55	24	of	of	ADP
fbem-18901	55	25	vr	vr	PROPN
fbem-18901	55	26	technology	technology	PROPN
fbem-18901	55	27	,	,	PUNCT
fbem-18901	55	28	a	a	DET
fbem-18901	55	29	whole	whole	ADJ
fbem-18901	55	30	new	new	ADJ
fbem-18901	55	31	marketing	marketing	NOUN
fbem-18901	55	32	method	method	NOUN
fbem-18901	55	33	vr	vr	PROPN
fbem-18901	55	34	virtual	virtual	ADJ
fbem-18901	55	35	experience	experience	NOUN
fbem-18901	55	36	marketing	marketing	NOUN
fbem-18901	55	37	is	be	AUX
fbem-18901	55	38	rapidly	rapidly	ADV
fbem-18901	55	39	maturing	mature	VERB
fbem-18901	55	40	.	.	PUNCT
fbem-18901	56	1	on	on	ADP
fbem-18901	56	2	the	the	DET
fbem-18901	56	3	one	one	NUM
fbem-18901	56	4	hand	hand	NOUN
fbem-18901	56	5	,	,	PUNCT
fbem-18901	56	6	as	as	SCONJ
fbem-18901	56	7	the	the	DET
fbem-18901	56	8	resolution	resolution	NOUN
fbem-18901	56	9	and	and	CCONJ
fbem-18901	56	10	clarity	clarity	NOUN
fbem-18901	56	11	of	of	ADP
fbem-18901	56	12	vr	vr	PROPN
fbem-18901	56	13	lenses	lense	NOUN
fbem-18901	56	14	reach	reach	VERB
fbem-18901	56	15	a	a	DET
fbem-18901	56	16	high	high	ADJ
fbem-18901	56	17	level	level	NOUN
fbem-18901	56	18	,	,	PUNCT
fbem-18901	56	19	experiences	experience	NOUN
fbem-18901	56	20	can	can	AUX
fbem-18901	56	21	be	be	AUX
fbem-18901	56	22	broadcast	broadcast	VERB
fbem-18901	56	23	to	to	ADP
fbem-18901	56	24	consumers	consumer	NOUN
fbem-18901	56	25	in	in	ADP
fbem-18901	56	26	a	a	DET
fbem-18901	56	27	completely	completely	ADV
fbem-18901	56	28	realistic	realistic	ADJ
fbem-18901	56	29	3d	3d	PROPN
fbem-18901	56	30	environment	environment	NOUN
fbem-18901	56	31	.	.	PUNCT
fbem-18901	57	1	compared	compare	VERB
fbem-18901	57	2	with	with	ADP
fbem-18901	57	3	2d	2d	NUM
fbem-18901	57	4	flat	flat	ADJ
fbem-18901	57	5	displays	display	NOUN
fbem-18901	57	6	for	for	ADP
fbem-18901	57	7	current	current	ADJ
fbem-18901	57	8	products	product	NOUN
fbem-18901	57	9	,	,	PUNCT
fbem-18901	57	10	consumers	consumer	NOUN
fbem-18901	57	11	could	could	AUX
fbem-18901	57	12	experience	experience	VERB
fbem-18901	57	13	the	the	DET
fbem-18901	57	14	physical	physical	ADJ
fbem-18901	57	15	characteristics	characteristic	NOUN
fbem-18901	57	16	of	of	ADP
fbem-18901	57	17	the	the	DET
fbem-18901	57	18	product	product	NOUN
fbem-18901	57	19	in	in	ADP
fbem-18901	57	20	a	a	DET
fbem-18901	57	21	more	more	ADV
fbem-18901	57	22	intuitive	intuitive	ADJ
fbem-18901	57	23	,	,	PUNCT
fbem-18901	57	24	comprehensive	comprehensive	ADJ
fbem-18901	57	25	way	way	NOUN
fbem-18901	57	26	.	.	PUNCT
fbem-18901	58	1	vr	vr	PROPN
fbem-18901	58	2	's	's	PART
fbem-18901	58	3	imagination	imagination	NOUN
fbem-18901	58	4	,	,	PUNCT
fbem-18901	58	5	interactivity	interactivity	NOUN
fbem-18901	58	6	and	and	CCONJ
fbem-18901	58	7	immersion	immersion	NOUN
fbem-18901	58	8	could	could	AUX
fbem-18901	58	9	create	create	VERB
fbem-18901	58	10	an	an	DET
fbem-18901	58	11	all	all	ADV
fbem-18901	58	12	-	-	PUNCT
fbem-18901	58	13	around	around	ADV
fbem-18901	58	14	auditory	auditory	ADJ
fbem-18901	58	15	and	and	CCONJ
fbem-18901	58	16	sensory	sensory	ADJ
fbem-18901	58	17	environment	environment	NOUN
fbem-18901	58	18	for	for	ADP
fbem-18901	58	19	the	the	DET
fbem-18901	58	20	user	user	NOUN
fbem-18901	58	21	.	.	PUNCT
fbem-18901	59	1	moreover	moreover	ADV
fbem-18901	59	2	,	,	PUNCT
fbem-18901	59	3	studies	study	NOUN
fbem-18901	59	4	have	have	AUX
fbem-18901	59	5	shown	show	VERB
fbem-18901	59	6	that	that	SCONJ
fbem-18901	59	7	people	people	NOUN
fbem-18901	59	8	's	's	PART
fbem-18901	59	9	memories	memory	NOUN
fbem-18901	59	10	of	of	ADP
fbem-18901	59	11	the	the	DET
fbem-18901	59	12	vr	vr	PROPN
fbem-18901	59	13	experience	experience	NOUN
fbem-18901	59	14	would	would	AUX
fbem-18901	59	15	be	be	AUX
fbem-18901	59	16	an	an	DET
fbem-18901	59	17	allaround	allaround	ADJ
fbem-18901	59	18	and	and	CCONJ
fbem-18901	59	19	persistent	persistent	ADJ
fbem-18901	59	20	memory	memory	NOUN
fbem-18901	59	21	,	,	PUNCT
fbem-18901	59	22	lasting	last	VERB
fbem-18901	59	23	for	for	ADP
fbem-18901	59	24	a	a	DET
fbem-18901	59	25	longer	long	ADJ
fbem-18901	59	26	time	time	NOUN
fbem-18901	59	27	and	and	CCONJ
fbem-18901	59	28	being	be	AUX
fbem-18901	59	29	more	more	ADV
fbem-18901	59	30	profound	profound	ADJ
fbem-18901	59	31	than	than	ADP
fbem-18901	59	32	memories	memory	NOUN
fbem-18901	59	33	in	in	ADP
fbem-18901	59	34	traditional	traditional	ADJ
fbem-18901	59	35	marketing	marketing	NOUN
fbem-18901	59	36	.	.	PUNCT
fbem-18901	60	1	therefore	therefore	ADV
fbem-18901	60	2	,	,	PUNCT
fbem-18901	60	3	vr	vr	NOUN
fbem-18901	60	4	-	-	PUNCT
fbem-18901	60	5	based	base	VERB
fbem-18901	60	6	experiential	experiential	ADJ
fbem-18901	60	7	marketing	marketing	NOUN
fbem-18901	60	8	has	have	VERB
fbem-18901	60	9	the	the	DET
fbem-18901	60	10	potential	potential	NOUN
fbem-18901	60	11	to	to	PART
fbem-18901	60	12	improve	improve	VERB
fbem-18901	60	13	the	the	DET
fbem-18901	60	14	effectiveness	effectiveness	NOUN
fbem-18901	60	15	of	of	ADP
fbem-18901	60	16	marketing	marketing	NOUN
fbem-18901	60	17	.	.	PUNCT
fbem-18901	61	1	on	on	ADP
fbem-18901	61	2	the	the	DET
fbem-18901	61	3	other	other	ADJ
fbem-18901	61	4	hand	hand	NOUN
fbem-18901	61	5	,	,	PUNCT
fbem-18901	61	6	vr	vr	PROPN
fbem-18901	61	7	technology	technology	PROPN
fbem-18901	61	8	means	mean	VERB
fbem-18901	61	9	that	that	SCONJ
fbem-18901	61	10	companies	company	NOUN
fbem-18901	61	11	have	have	VERB
fbem-18901	61	12	greater	great	ADJ
fbem-18901	61	13	autonomy	autonomy	NOUN
fbem-18901	61	14	in	in	ADP
fbem-18901	61	15	executing	execute	VERB
fbem-18901	61	16	their	their	PRON
fbem-18901	61	17	experiential	experiential	ADJ
fbem-18901	61	18	marketing	marketing	NOUN
fbem-18901	61	19	strategies	strategy	NOUN
fbem-18901	61	20	.	.	PUNCT
fbem-18901	62	1	firstly	firstly	ADV
fbem-18901	62	2	,	,	PUNCT
fbem-18901	62	3	it	it	PRON
fbem-18901	62	4	is	be	AUX
fbem-18901	62	5	unconstrained	unconstraine	VERB
fbem-18901	62	6	spatially	spatially	ADV
fbem-18901	62	7	and	and	CCONJ
fbem-18901	62	8	temporally	temporally	ADV
fbem-18901	62	9	.	.	PUNCT
fbem-18901	63	1	consumers	consumer	NOUN
fbem-18901	63	2	are	be	AUX
fbem-18901	63	3	constrained	constrain	VERB
fbem-18901	63	4	by	by	ADP
fbem-18901	63	5	time	time	NOUN
fbem-18901	63	6	and	and	CCONJ
fbem-18901	63	7	space	space	NOUN
fbem-18901	63	8	in	in	ADP
fbem-18901	63	9	the	the	DET
fbem-18901	63	10	real	real	ADJ
fbem-18901	63	11	world	world	NOUN
fbem-18901	63	12	and	and	CCONJ
fbem-18901	63	13	are	be	AUX
fbem-18901	63	14	unlikely	unlikely	ADJ
fbem-18901	63	15	to	to	PART
fbem-18901	63	16	experience	experience	VERB
fbem-18901	63	17	all	all	DET
fbem-18901	63	18	attributes	attribute	NOUN
fbem-18901	63	19	of	of	ADP
fbem-18901	63	20	a	a	DET
fbem-18901	63	21	product	product	NOUN
fbem-18901	63	22	one	one	NUM
fbem-18901	63	23	by	by	ADP
fbem-18901	63	24	one	one	NUM
fbem-18901	63	25	.	.	PUNCT
fbem-18901	64	1	for	for	ADP
fbem-18901	64	2	example	example	NOUN
fbem-18901	64	3	,	,	PUNCT
fbem-18901	64	4	when	when	SCONJ
fbem-18901	64	5	consumers	consumer	NOUN
fbem-18901	64	6	are	be	AUX
fbem-18901	64	7	going	go	VERB
fbem-18901	64	8	to	to	PART
fbem-18901	64	9	purchase	purchase	VERB
fbem-18901	64	10	a	a	DET
fbem-18901	64	11	car	car	NOUN
fbem-18901	64	12	,	,	PUNCT
fbem-18901	64	13	it	it	PRON
fbem-18901	64	14	is	be	AUX
fbem-18901	64	15	difficult	difficult	ADJ
fbem-18901	64	16	for	for	SCONJ
fbem-18901	64	17	them	they	PRON
fbem-18901	64	18	to	to	PART
fbem-18901	64	19	experience	experience	VERB
fbem-18901	64	20	the	the	DET
fbem-18901	64	21	car	car	NOUN
fbem-18901	64	22	’s	’s	PART
fbem-18901	64	23	condition	condition	NOUN
fbem-18901	64	24	if	if	SCONJ
fbem-18901	64	25	the	the	DET
fbem-18901	64	26	car	car	NOUN
fbem-18901	64	27	is	be	AUX
fbem-18901	64	28	driven	drive	VERB
fbem-18901	64	29	at	at	ADP
fbem-18901	64	30	high	high	ADJ
fbem-18901	64	31	speed	speed	NOUN
fbem-18901	64	32	.	.	PUNCT
fbem-18901	65	1	however	however	ADV
fbem-18901	65	2	,	,	PUNCT
fbem-18901	65	3	in	in	ADP
fbem-18901	65	4	the	the	DET
fbem-18901	65	5	virtual	virtual	ADJ
fbem-18901	65	6	environment	environment	NOUN
fbem-18901	65	7	,	,	PUNCT
fbem-18901	65	8	companies	company	NOUN
fbem-18901	65	9	could	could	AUX
fbem-18901	65	10	allow	allow	VERB
fbem-18901	65	11	consumers	consumer	NOUN
fbem-18901	65	12	to	to	PART
fbem-18901	65	13	carry	carry	VERB
fbem-18901	65	14	out	out	ADP
fbem-18901	65	15	various	various	ADJ
fbem-18901	65	16	experiences	experience	NOUN
fbem-18901	65	17	anytime	anytime	ADV
fbem-18901	65	18	and	and	CCONJ
fbem-18901	65	19	anywhere	anywhere	ADV
fbem-18901	65	20	.	.	PUNCT
fbem-18901	66	1	secondly	secondly	ADV
fbem-18901	66	2	,	,	PUNCT
fbem-18901	66	3	the	the	DET
fbem-18901	66	4	environment	environment	NOUN
fbem-18901	66	5	could	could	AUX
fbem-18901	66	6	be	be	AUX
fbem-18901	66	7	well	well	ADV
fbem-18901	66	8	manipulated	manipulate	VERB
fbem-18901	66	9	.	.	PUNCT
fbem-18901	67	1	the	the	DET
fbem-18901	67	2	enterprise	enterprise	NOUN
fbem-18901	67	3	could	could	AUX
fbem-18901	67	4	be	be	AUX
fbem-18901	67	5	more	more	ADV
fbem-18901	67	6	flexible	flexible	ADJ
fbem-18901	67	7	to	to	PART
fbem-18901	67	8	create	create	VERB
fbem-18901	67	9	a	a	DET
fbem-18901	67	10	variety	variety	NOUN
fbem-18901	67	11	of	of	ADP
fbem-18901	67	12	situations	situation	NOUN
fbem-18901	67	13	in	in	ADP
fbem-18901	67	14	the	the	DET
fbem-18901	67	15	virtual	virtual	ADJ
fbem-18901	67	16	environment	environment	NOUN
fbem-18901	67	17	in	in	ADP
fbem-18901	67	18	accordance	accordance	NOUN
fbem-18901	67	19	with	with	ADP
fbem-18901	67	20	their	their	PRON
fbem-18901	67	21	own	own	ADJ
fbem-18901	67	22	needs	need	NOUN
fbem-18901	67	23	,	,	PUNCT
fbem-18901	67	24	without	without	ADP
fbem-18901	67	25	limitations	limitation	NOUN
fbem-18901	67	26	on	on	ADP
fbem-18901	67	27	the	the	DET
fbem-18901	67	28	cost	cost	NOUN
fbem-18901	67	29	,	,	PUNCT
fbem-18901	67	30	site	site	NOUN
fbem-18901	67	31	and	and	CCONJ
fbem-18901	67	32	other	other	ADJ
fbem-18901	67	33	uncontrollable	uncontrollable	ADJ
fbem-18901	67	34	factors	factor	NOUN
fbem-18901	67	35	.	.	PUNCT
fbem-18901	68	1	companies	company	NOUN
fbem-18901	68	2	could	could	AUX
fbem-18901	68	3	further	far	ADV
fbem-18901	68	4	adjust	adjust	VERB
fbem-18901	68	5	,	,	PUNCT
fbem-18901	68	6	control	control	VERB
fbem-18901	68	7	and	and	CCONJ
fbem-18901	68	8	evaluate	evaluate	VERB
fbem-18901	68	9	the	the	DET
fbem-18901	68	10	experience	experience	NOUN
fbem-18901	68	11	generated	generate	VERB
fbem-18901	68	12	by	by	ADP
fbem-18901	68	13	the	the	DET
fbem-18901	68	14	consumer	consumer	NOUN
fbem-18901	68	15	in	in	ADP
fbem-18901	68	16	a	a	DET
fbem-18901	68	17	better	well	ADJ
fbem-18901	68	18	way	way	NOUN
fbem-18901	68	19	.	.	PUNCT
fbem-18901	69	1	4.2	4.2	NUM
fbem-18901	69	2	.	.	PUNCT
fbem-18901	70	1	scenarios	scenario	NOUN
fbem-18901	70	2	of	of	ADP
fbem-18901	70	3	vr	vr	PROPN
fbem-18901	70	4	applications	application	NOUN
fbem-18901	70	5	in	in	ADP
fbem-18901	70	6	experiential	experiential	ADJ
fbem-18901	70	7	marketing	marketing	NOUN
fbem-18901	70	8	for	for	ADP
fbem-18901	70	9	automotive	automotive	ADJ
fbem-18901	70	10	brands	brand	NOUN
fbem-18901	70	11	4.2.1	4.2.1	NUM
fbem-18901	70	12	.	.	PUNCT
fbem-18901	71	1	applications	application	NOUN
fbem-18901	71	2	of	of	ADP
fbem-18901	71	3	vr	vr	PROPN
fbem-18901	71	4	technology	technology	NOUN
fbem-18901	71	5	in	in	ADP
fbem-18901	71	6	automotive	automotive	ADJ
fbem-18901	71	7	advertising	advertising	NOUN
fbem-18901	71	8	experiential	experiential	ADJ
fbem-18901	71	9	marketing	marketing	NOUN
fbem-18901	71	10	emphasizes	emphasize	VERB
fbem-18901	71	11	the	the	DET
fbem-18901	71	12	participation	participation	NOUN
fbem-18901	71	13	and	and	CCONJ
fbem-18901	71	14	interaction	interaction	NOUN
fbem-18901	71	15	of	of	ADP
fbem-18901	71	16	consumers	consumer	NOUN
fbem-18901	71	17	.	.	PUNCT
fbem-18901	72	1	due	due	ADP
fbem-18901	72	2	to	to	ADP
fbem-18901	72	3	its	its	PRON
fbem-18901	72	4	depth	depth	NOUN
fbem-18901	72	5	of	of	ADP
fbem-18901	72	6	communication	communication	NOUN
fbem-18901	72	7	that	that	PRON
fbem-18901	72	8	is	be	AUX
fbem-18901	72	9	incomparable	incomparable	ADJ
fbem-18901	72	10	to	to	ADP
fbem-18901	72	11	other	other	ADJ
fbem-18901	72	12	marketing	marketing	NOUN
fbem-18901	72	13	means	mean	NOUN
fbem-18901	72	14	,	,	PUNCT
fbem-18901	72	15	it	it	PRON
fbem-18901	72	16	has	have	AUX
fbem-18901	72	17	been	be	AUX
fbem-18901	72	18	widely	widely	ADV
fbem-18901	72	19	welcomed	welcome	VERB
fbem-18901	72	20	by	by	ADP
fbem-18901	72	21	business	business	NOUN
fbem-18901	72	22	owners	owner	NOUN
fbem-18901	72	23	in	in	ADP
fbem-18901	72	24	recent	recent	ADJ
fbem-18901	72	25	years	year	NOUN
fbem-18901	72	26	.	.	PUNCT
fbem-18901	73	1	however	however	ADV
fbem-18901	73	2	,	,	PUNCT
fbem-18901	73	3	at	at	ADP
fbem-18901	73	4	the	the	DET
fbem-18901	73	5	same	same	ADJ
fbem-18901	73	6	time	time	NOUN
fbem-18901	73	7	,	,	PUNCT
fbem-18901	73	8	experiential	experiential	ADJ
fbem-18901	73	9	marketing	marketing	NOUN
fbem-18901	73	10	also	also	ADV
fbem-18901	73	11	has	have	VERB
fbem-18901	73	12	shortcomings	shortcoming	NOUN
fbem-18901	73	13	when	when	SCONJ
fbem-18901	73	14	it	it	PRON
fbem-18901	73	15	comes	come	VERB
fbem-18901	73	16	to	to	ADP
fbem-18901	73	17	the	the	DET
fbem-18901	73	18	process	process	NOUN
fbem-18901	73	19	of	of	ADP
fbem-18901	73	20	advertising	advertising	NOUN
fbem-18901	73	21	propagation	propagation	NOUN
fbem-18901	73	22	.	.	PUNCT
fbem-18901	74	1	the	the	DET
fbem-18901	74	2	spread	spread	NOUN
fbem-18901	74	3	of	of	ADP
fbem-18901	74	4	experiential	experiential	ADJ
fbem-18901	74	5	marketing	marketing	NOUN
fbem-18901	74	6	is	be	AUX
fbem-18901	74	7	often	often	ADV
fbem-18901	74	8	indirect	indirect	ADJ
fbem-18901	74	9	.	.	PUNCT
fbem-18901	75	1	after	after	SCONJ
fbem-18901	75	2	consumers	consumer	NOUN
fbem-18901	75	3	obtain	obtain	VERB
fbem-18901	75	4	the	the	DET
fbem-18901	75	5	corresponding	corresponding	ADJ
fbem-18901	75	6	experience	experience	NOUN
fbem-18901	75	7	,	,	PUNCT
fbem-18901	75	8	instead	instead	ADV
fbem-18901	75	9	of	of	ADP
fbem-18901	75	10	spreading	spread	VERB
fbem-18901	75	11	the	the	DET
fbem-18901	75	12	experience	experience	NOUN
fbem-18901	75	13	itself	itself	PRON
fbem-18901	75	14	directly	directly	ADV
fbem-18901	75	15	,	,	PUNCT
fbem-18901	75	16	they	they	PRON
fbem-18901	75	17	could	could	AUX
fbem-18901	75	18	merely	merely	ADV
fbem-18901	75	19	share	share	VERB
fbem-18901	75	20	their	their	PRON
fbem-18901	75	21	experience	experience	NOUN
fbem-18901	75	22	with	with	ADP
fbem-18901	75	23	their	their	PRON
fbem-18901	75	24	social	social	ADJ
fbem-18901	75	25	partners	partner	NOUN
fbem-18901	75	26	through	through	ADP
fbem-18901	75	27	indirect	indirect	ADJ
fbem-18901	75	28	ways	way	NOUN
fbem-18901	75	29	,	,	PUNCT
fbem-18901	75	30	such	such	ADJ
fbem-18901	75	31	as	as	ADP
fbem-18901	75	32	oral	oral	ADJ
fbem-18901	75	33	communication	communication	NOUN
fbem-18901	75	34	and	and	CCONJ
fbem-18901	75	35	online	online	ADJ
fbem-18901	75	36	reposting	reposting	NOUN
fbem-18901	75	37	.	.	PUNCT
fbem-18901	76	1	this	this	PRON
fbem-18901	76	2	is	be	AUX
fbem-18901	76	3	because	because	SCONJ
fbem-18901	76	4	the	the	DET
fbem-18901	76	5	experience	experience	NOUN
fbem-18901	76	6	could	could	AUX
fbem-18901	76	7	be	be	AUX
fbem-18901	76	8	reproduced	reproduce	VERB
fbem-18901	76	9	once	once	SCONJ
fbem-18901	76	10	it	it	PRON
fbem-18901	76	11	is	be	AUX
fbem-18901	76	12	removed	remove	VERB
fbem-18901	76	13	from	from	ADP
fbem-18901	76	14	the	the	DET
fbem-18901	76	15	context	context	NOUN
fbem-18901	76	16	in	in	ADP
fbem-18901	76	17	which	which	PRON
fbem-18901	76	18	it	it	PRON
fbem-18901	76	19	was	be	AUX
fbem-18901	76	20	constructed	construct	VERB
fbem-18901	76	21	.	.	PUNCT
fbem-18901	77	1	however	however	ADV
fbem-18901	77	2	,	,	PUNCT
fbem-18901	77	3	the	the	DET
fbem-18901	77	4	introduction	introduction	NOUN
fbem-18901	77	5	of	of	ADP
fbem-18901	77	6	vr	vr	PROPN
fbem-18901	77	7	technology	technology	PROPN
fbem-18901	77	8	is	be	AUX
fbem-18901	77	9	beginning	begin	VERB
fbem-18901	77	10	to	to	PART
fbem-18901	77	11	change	change	VERB
fbem-18901	77	12	the	the	DET
fbem-18901	77	13	situation	situation	NOUN
fbem-18901	77	14	as	as	ADP
fbem-18901	77	15	virtual	virtual	ADJ
fbem-18901	77	16	experiential	experiential	ADJ
fbem-18901	77	17	marketing	marketing	NOUN
fbem-18901	77	18	could	could	AUX
fbem-18901	77	19	allow	allow	VERB
fbem-18901	77	20	consumers	consumer	NOUN
fbem-18901	77	21	to	to	PART
fbem-18901	77	22	share	share	VERB
fbem-18901	77	23	their	their	PRON
fbem-18901	77	24	experience	experience	NOUN
fbem-18901	77	25	directly	directly	ADV
fbem-18901	77	26	and	and	CCONJ
fbem-18901	77	27	further	far	ADV
fbem-18901	77	28	make	make	VERB
fbem-18901	77	29	the	the	DET
fbem-18901	77	30	experience	experience	NOUN
fbem-18901	77	31	go	go	VERB
fbem-18901	77	32	viral	viral	ADJ
fbem-18901	77	33	.	.	PUNCT
fbem-18901	78	1	with	with	ADP
fbem-18901	78	2	the	the	DET
fbem-18901	78	3	popularization	popularization	NOUN
fbem-18901	78	4	of	of	ADP
fbem-18901	78	5	personal	personal	ADJ
fbem-18901	78	6	vr	vr	PROPN
fbem-18901	78	7	devices	device	NOUN
fbem-18901	78	8	,	,	PUNCT
fbem-18901	78	9	one	one	PRON
fbem-18901	78	10	could	could	AUX
fbem-18901	78	11	imagine	imagine	VERB
fbem-18901	78	12	how	how	SCONJ
fbem-18901	78	13	a	a	DET
fbem-18901	78	14	novel	novel	ADJ
fbem-18901	78	15	and	and	CCONJ
fbem-18901	78	16	unique	unique	ADJ
fbem-18901	78	17	marketing	marketing	NOUN
fbem-18901	78	18	video	video	NOUN
fbem-18901	78	19	would	would	AUX
fbem-18901	78	20	be	be	AUX
fbem-18901	78	21	widely	widely	ADV
fbem-18901	78	22	reposted	reposte	VERB
fbem-18901	78	23	.	.	PUNCT
fbem-18901	79	1	here	here	ADV
fbem-18901	79	2	,	,	PUNCT
fbem-18901	79	3	the	the	DET
fbem-18901	79	4	consumer	consumer	NOUN
fbem-18901	79	5	is	be	AUX
fbem-18901	79	6	not	not	PART
fbem-18901	79	7	sharing	share	VERB
fbem-18901	79	8	a	a	DET
fbem-18901	79	9	product	product	NOUN
fbem-18901	79	10	or	or	CCONJ
fbem-18901	79	11	a	a	DET
fbem-18901	79	12	message	message	NOUN
fbem-18901	79	13	,	,	PUNCT
fbem-18901	79	14	but	but	CCONJ
fbem-18901	79	15	an	an	DET
fbem-18901	79	16	exciting	exciting	ADJ
fbem-18901	79	17	experience	experience	NOUN
fbem-18901	79	18	.	.	PUNCT
fbem-18901	80	1	in	in	ADP
fbem-18901	80	2	the	the	DET
fbem-18901	80	3	future	future	NOUN
fbem-18901	80	4	,	,	PUNCT
fbem-18901	80	5	companies	company	NOUN
fbem-18901	80	6	will	will	AUX
fbem-18901	80	7	place	place	VERB
fbem-18901	80	8	greater	great	ADJ
fbem-18901	80	9	emphasis	emphasis	NOUN
fbem-18901	80	10	on	on	ADP
fbem-18901	80	11	the	the	DET
fbem-18901	80	12	content	content	NOUN
fbem-18901	80	13	of	of	ADP
fbem-18901	80	14	the	the	DET
fbem-18901	80	15	virtual	virtual	ADJ
fbem-18901	80	16	experience	experience	NOUN
fbem-18901	80	17	when	when	SCONJ
fbem-18901	80	18	advertising	advertise	VERB
fbem-18901	80	19	their	their	PRON
fbem-18901	80	20	products	product	NOUN
fbem-18901	80	21	,	,	PUNCT
fbem-18901	80	22	which	which	PRON
fbem-18901	80	23	will	will	AUX
fbem-18901	80	24	be	be	AUX
fbem-18901	80	25	239	239	NUM
fbem-18901	80	26	immersive	immersive	ADJ
fbem-18901	80	27	and	and	CCONJ
fbem-18901	80	28	engage	engage	VERB
fbem-18901	80	29	a	a	DET
fbem-18901	80	30	wider	wide	ADJ
fbem-18901	80	31	range	range	NOUN
fbem-18901	80	32	of	of	ADP
fbem-18901	80	33	consumers	consumer	NOUN
fbem-18901	80	34	.	.	PUNCT
fbem-18901	81	1	from	from	ADP
fbem-18901	81	2	this	this	DET
fbem-18901	81	3	point	point	NOUN
fbem-18901	81	4	of	of	ADP
fbem-18901	81	5	view	view	NOUN
fbem-18901	81	6	,	,	PUNCT
fbem-18901	81	7	virtual	virtual	ADJ
fbem-18901	81	8	experiential	experiential	ADJ
fbem-18901	81	9	marketing	marketing	NOUN
fbem-18901	81	10	combines	combine	VERB
fbem-18901	81	11	both	both	CCONJ
fbem-18901	81	12	the	the	DET
fbem-18901	81	13	characteristics	characteristic	NOUN
fbem-18901	81	14	of	of	ADP
fbem-18901	81	15	experiential	experiential	ADJ
fbem-18901	81	16	marketing	marketing	NOUN
fbem-18901	81	17	that	that	PRON
fbem-18901	81	18	emphasizes	emphasize	VERB
fbem-18901	81	19	emotion	emotion	NOUN
fbem-18901	81	20	and	and	CCONJ
fbem-18901	81	21	network	network	NOUN
fbem-18901	81	22	marketing	marketing	NOUN
fbem-18901	81	23	featuring	feature	VERB
fbem-18901	81	24	viral	viral	ADJ
fbem-18901	81	25	spreading	spreading	NOUN
fbem-18901	81	26	,	,	PUNCT
fbem-18901	81	27	which	which	PRON
fbem-18901	81	28	is	be	AUX
fbem-18901	81	29	a	a	DET
fbem-18901	81	30	new	new	ADJ
fbem-18901	81	31	direction	direction	NOUN
fbem-18901	81	32	for	for	ADP
fbem-18901	81	33	future	future	ADJ
fbem-18901	81	34	marketing	marketing	NOUN
fbem-18901	81	35	development	development	NOUN
fbem-18901	81	36	.	.	PUNCT
fbem-18901	82	1	4.2.2	4.2.2	X
fbem-18901	82	2	.	.	PUNCT
fbem-18901	83	1	applications	application	NOUN
fbem-18901	83	2	of	of	ADP
fbem-18901	83	3	vr	vr	PROPN
fbem-18901	83	4	technology	technology	NOUN
fbem-18901	83	5	in	in	ADP
fbem-18901	83	6	automotive	automotive	ADJ
fbem-18901	83	7	sales	sale	NOUN
fbem-18901	83	8	channels	channel	NOUN
fbem-18901	83	9	under	under	ADP
fbem-18901	83	10	traditional	traditional	ADJ
fbem-18901	83	11	marketing	marketing	NOUN
fbem-18901	83	12	,	,	PUNCT
fbem-18901	83	13	customers	customer	NOUN
fbem-18901	83	14	with	with	ADP
fbem-18901	83	15	the	the	DET
fbem-18901	83	16	intention	intention	NOUN
fbem-18901	83	17	to	to	PART
fbem-18901	83	18	purchase	purchase	NOUN
fbem-18901	83	19	would	would	AUX
fbem-18901	83	20	rely	rely	VERB
fbem-18901	83	21	on	on	ADP
fbem-18901	83	22	automotive	automotive	ADJ
fbem-18901	83	23	offline	offline	ADJ
fbem-18901	83	24	sales	sale	NOUN
fbem-18901	83	25	stores	store	NOUN
fbem-18901	83	26	,	,	PUNCT
fbem-18901	83	27	network	network	NOUN
fbem-18901	83	28	platforms	platform	NOUN
fbem-18901	83	29	,	,	PUNCT
fbem-18901	83	30	and	and	CCONJ
fbem-18901	83	31	auto	auto	NOUN
fbem-18901	83	32	exhibitions	exhibition	NOUN
fbem-18901	83	33	when	when	SCONJ
fbem-18901	83	34	they	they	PRON
fbem-18901	83	35	are	be	AUX
fbem-18901	83	36	choosing	choose	VERB
fbem-18901	83	37	and	and	CCONJ
fbem-18901	83	38	buying	buy	VERB
fbem-18901	83	39	automotive	automotive	ADJ
fbem-18901	83	40	products	product	NOUN
fbem-18901	83	41	.	.	PUNCT
fbem-18901	84	1	due	due	ADP
fbem-18901	84	2	to	to	ADP
fbem-18901	84	3	time	time	NOUN
fbem-18901	84	4	and	and	CCONJ
fbem-18901	84	5	space	space	NOUN
fbem-18901	84	6	limitations	limitation	NOUN
fbem-18901	84	7	,	,	PUNCT
fbem-18901	84	8	customers	customer	NOUN
fbem-18901	84	9	could	could	AUX
fbem-18901	84	10	not	not	PART
fbem-18901	84	11	get	get	VERB
fbem-18901	84	12	a	a	DET
fbem-18901	84	13	comprehensive	comprehensive	ADJ
fbem-18901	84	14	understanding	understanding	NOUN
fbem-18901	84	15	of	of	ADP
fbem-18901	84	16	the	the	DET
fbem-18901	84	17	automotive	automotive	ADJ
fbem-18901	84	18	products	product	NOUN
fbem-18901	84	19	in	in	ADP
fbem-18901	84	20	the	the	DET
fbem-18901	84	21	channels	channel	NOUN
fbem-18901	84	22	above	above	ADV
fbem-18901	84	23	.	.	PUNCT
fbem-18901	85	1	meanwhile	meanwhile	ADV
fbem-18901	85	2	,	,	PUNCT
fbem-18901	85	3	with	with	ADP
fbem-18901	85	4	the	the	DET
fbem-18901	85	5	help	help	NOUN
fbem-18901	85	6	of	of	ADP
fbem-18901	85	7	vr	vr	PROPN
fbem-18901	85	8	technology	technology	NOUN
fbem-18901	85	9	,	,	PUNCT
fbem-18901	85	10	such	such	ADJ
fbem-18901	85	11	limitations	limitation	NOUN
fbem-18901	85	12	could	could	AUX
fbem-18901	85	13	be	be	AUX
fbem-18901	85	14	broken	break	VERB
fbem-18901	85	15	to	to	ADP
fbem-18901	85	16	a	a	DET
fbem-18901	85	17	certain	certain	ADJ
fbem-18901	85	18	extent	extent	NOUN
fbem-18901	85	19	.	.	PUNCT
fbem-18901	86	1	for	for	ADP
fbem-18901	86	2	example	example	NOUN
fbem-18901	86	3	,	,	PUNCT
fbem-18901	86	4	in	in	ADP
fbem-18901	86	5	2015	2015	NUM
fbem-18901	86	6	,	,	PUNCT
fbem-18901	86	7	audi	audi	PROPN
fbem-18901	86	8	made	make	VERB
fbem-18901	86	9	use	use	NOUN
fbem-18901	86	10	of	of	ADP
fbem-18901	86	11	a	a	DET
fbem-18901	86	12	device	device	NOUN
fbem-18901	86	13	named	name	VERB
fbem-18901	86	14	the	the	DET
fbem-18901	86	15	oculus	oculus	ADJ
fbem-18901	86	16	rift	rift	NOUN
fbem-18901	86	17	.	.	PUNCT
fbem-18901	87	1	it	it	PRON
fbem-18901	87	2	could	could	AUX
fbem-18901	87	3	take	take	VERB
fbem-18901	87	4	advantage	advantage	NOUN
fbem-18901	87	5	of	of	ADP
fbem-18901	87	6	contextualization	contextualization	NOUN
fbem-18901	87	7	and	and	CCONJ
fbem-18901	87	8	immersion	immersion	NOUN
fbem-18901	87	9	in	in	ADP
fbem-18901	87	10	vr	vr	PROPN
fbem-18901	87	11	.	.	PROPN
fbem-18901	87	12	with	with	ADP
fbem-18901	87	13	the	the	DET
fbem-18901	87	14	use	use	NOUN
fbem-18901	87	15	of	of	ADP
fbem-18901	87	16	this	this	DET
fbem-18901	87	17	equipment	equipment	NOUN
fbem-18901	87	18	,	,	PUNCT
fbem-18901	87	19	customers	customer	NOUN
fbem-18901	87	20	could	could	AUX
fbem-18901	87	21	simulate	simulate	VERB
fbem-18901	87	22	the	the	DET
fbem-18901	87	23	real	real	ADJ
fbem-18901	87	24	feeling	feeling	NOUN
fbem-18901	87	25	of	of	ADP
fbem-18901	87	26	sitting	sit	VERB
fbem-18901	87	27	in	in	ADP
fbem-18901	87	28	a	a	DET
fbem-18901	87	29	car	car	NOUN
fbem-18901	87	30	.	.	PUNCT
fbem-18901	88	1	furthermore	furthermore	ADV
fbem-18901	88	2	,	,	PUNCT
fbem-18901	88	3	the	the	DET
fbem-18901	88	4	customer	customer	NOUN
fbem-18901	88	5	could	could	AUX
fbem-18901	88	6	browse	browse	VERB
fbem-18901	88	7	all	all	DET
fbem-18901	88	8	audi	audi	ADJ
fbem-18901	88	9	car	car	NOUN
fbem-18901	88	10	models	model	NOUN
fbem-18901	88	11	and	and	CCONJ
fbem-18901	88	12	set	set	VERB
fbem-18901	88	13	various	various	ADJ
fbem-18901	88	14	personalized	personalized	ADJ
fbem-18901	88	15	settings	setting	NOUN
fbem-18901	88	16	,	,	PUNCT
fbem-18901	88	17	such	such	ADJ
fbem-18901	88	18	as	as	ADP
fbem-18901	88	19	interior	interior	ADJ
fbem-18901	88	20	leather	leather	NOUN
fbem-18901	88	21	,	,	PUNCT
fbem-18901	88	22	colour	colour	NOUN
fbem-18901	88	23	,	,	PUNCT
fbem-18901	88	24	decoration	decoration	NOUN
fbem-18901	88	25	,	,	PUNCT
fbem-18901	88	26	and	and	CCONJ
fbem-18901	88	27	invehicle	invehicle	PROPN
fbem-18901	88	28	infotainment	infotainment	VERB
fbem-18901	88	29	.	.	PUNCT
fbem-18901	89	1	audi	audi	PROPN
fbem-18901	89	2	,	,	PUNCT
fbem-18901	89	3	in	in	ADP
fbem-18901	89	4	partnership	partnership	NOUN
fbem-18901	89	5	with	with	ADP
fbem-18901	89	6	oculus	oculus	NOUN
fbem-18901	89	7	,	,	PUNCT
fbem-18901	89	8	launched	launch	VERB
fbem-18901	89	9	an	an	DET
fbem-18901	89	10	off	off	ADP
fbem-18901	89	11	-	-	PUNCT
fbem-18901	89	12	line	line	NOUN
fbem-18901	89	13	pc	pc	NOUN
fbem-18901	89	14	-	-	PUNCT
fbem-18901	89	15	based	base	VERB
fbem-18901	89	16	virtual	virtual	ADJ
fbem-18901	89	17	reality	reality	NOUN
fbem-18901	89	18	car	car	NOUN
fbem-18901	89	19	selection	selection	NOUN
fbem-18901	89	20	service	service	NOUN
fbem-18901	89	21	,	,	PUNCT
fbem-18901	89	22	while	while	SCONJ
fbem-18901	89	23	toyota	toyota	PROPN
fbem-18901	89	24	,	,	PUNCT
fbem-18901	89	25	who	who	PRON
fbem-18901	89	26	also	also	ADV
fbem-18901	89	27	collaborated	collaborate	VERB
fbem-18901	89	28	with	with	ADP
fbem-18901	89	29	oculus	oculus	NOUN
fbem-18901	89	30	,	,	PUNCT
fbem-18901	89	31	promoted	promote	VERB
fbem-18901	89	32	the	the	DET
fbem-18901	89	33	virtual	virtual	ADJ
fbem-18901	89	34	reality	reality	NOUN
fbem-18901	89	35	driving	drive	VERB
fbem-18901	89	36	simulator	simulator	NOUN
fbem-18901	89	37	named	name	VERB
fbem-18901	89	38	"	"	PUNCT
fbem-18901	89	39	teendrive	teendrive	VERB
fbem-18901	89	40	365"[10	365"[10	NUM
fbem-18901	89	41	]	]	PUNCT
fbem-18901	89	42	.	.	PUNCT
fbem-18901	90	1	with	with	ADP
fbem-18901	90	2	more	more	ADJ
fbem-18901	90	3	and	and	CCONJ
fbem-18901	90	4	more	more	ADJ
fbem-18901	90	5	manufacturers	manufacturer	NOUN
fbem-18901	90	6	applying	apply	VERB
fbem-18901	90	7	vr	vr	NOUN
fbem-18901	90	8	technology	technology	NOUN
fbem-18901	90	9	in	in	ADP
fbem-18901	90	10	their	their	PRON
fbem-18901	90	11	marketing	marketing	NOUN
fbem-18901	90	12	services	service	NOUN
fbem-18901	90	13	,	,	PUNCT
fbem-18901	90	14	consumers	consumer	NOUN
fbem-18901	90	15	will	will	AUX
fbem-18901	90	16	have	have	VERB
fbem-18901	90	17	greater	great	ADJ
fbem-18901	90	18	access	access	NOUN
fbem-18901	90	19	to	to	ADP
fbem-18901	90	20	information	information	NOUN
fbem-18901	90	21	when	when	SCONJ
fbem-18901	90	22	looking	look	VERB
fbem-18901	90	23	to	to	PART
fbem-18901	90	24	purchase	purchase	VERB
fbem-18901	90	25	a	a	DET
fbem-18901	90	26	car	car	NOUN
fbem-18901	90	27	.	.	PUNCT
fbem-18901	91	1	figure	figure	NOUN
fbem-18901	91	2	3	3	NUM
fbem-18901	91	3	.	.	PUNCT
fbem-18901	91	4	audi	audi	PROPN
fbem-18901	91	5	vr	vr	PROPN
fbem-18901	91	6	driving	drive	VERB
fbem-18901	91	7	—	—	PUNCT
fbem-18901	91	8	enter	enter	VERB
fbem-18901	91	9	sandbox	sandbox	PROPN
fbem-18901	91	10	4.2.3	4.2.3	NUM
fbem-18901	91	11	.	.	PUNCT
fbem-18901	92	1	applications	application	NOUN
fbem-18901	92	2	of	of	ADP
fbem-18901	92	3	vr	vr	PROPN
fbem-18901	92	4	technology	technology	NOUN
fbem-18901	92	5	in	in	ADP
fbem-18901	92	6	automotive	automotive	ADJ
fbem-18901	92	7	test	test	NOUN
fbem-18901	92	8	drive	drive	NOUN
fbem-18901	92	9	in	in	ADP
fbem-18901	92	10	the	the	DET
fbem-18901	92	11	traditional	traditional	ADJ
fbem-18901	92	12	automotive	automotive	ADJ
fbem-18901	92	13	marketing	marketing	NOUN
fbem-18901	92	14	service	service	NOUN
fbem-18901	92	15	process	process	NOUN
fbem-18901	92	16	,	,	PUNCT
fbem-18901	92	17	the	the	DET
fbem-18901	92	18	test	test	NOUN
fbem-18901	92	19	drive	drive	NOUN
fbem-18901	92	20	of	of	ADP
fbem-18901	92	21	the	the	DET
fbem-18901	92	22	car	car	NOUN
fbem-18901	92	23	is	be	AUX
fbem-18901	92	24	usually	usually	ADV
fbem-18901	92	25	affected	affect	VERB
fbem-18901	92	26	by	by	ADP
fbem-18901	92	27	factors	factor	NOUN
fbem-18901	92	28	such	such	ADJ
fbem-18901	92	29	as	as	ADP
fbem-18901	92	30	time	time	NOUN
fbem-18901	92	31	,	,	PUNCT
fbem-18901	92	32	location	location	NOUN
fbem-18901	92	33	,	,	PUNCT
fbem-18901	92	34	weather	weather	NOUN
fbem-18901	92	35	,	,	PUNCT
fbem-18901	92	36	crowd	crowd	NOUN
fbem-18901	92	37	,	,	PUNCT
fbem-18901	92	38	etc	etc	X
fbem-18901	92	39	.	.	X
fbem-18901	93	1	the	the	DET
fbem-18901	93	2	application	application	NOUN
fbem-18901	93	3	of	of	ADP
fbem-18901	93	4	vr	vr	PROPN
fbem-18901	93	5	would	would	AUX
fbem-18901	93	6	solve	solve	VERB
fbem-18901	93	7	these	these	DET
fbem-18901	93	8	issues	issue	NOUN
fbem-18901	93	9	in	in	ADP
fbem-18901	93	10	a	a	DET
fbem-18901	93	11	plausible	plausible	ADJ
fbem-18901	93	12	way	way	NOUN
fbem-18901	93	13	.	.	PUNCT
fbem-18901	94	1	by	by	ADP
fbem-18901	94	2	simply	simply	ADV
fbem-18901	94	3	wearing	wear	VERB
fbem-18901	94	4	vr	vr	NOUN
fbem-18901	94	5	equipment	equipment	NOUN
fbem-18901	94	6	,	,	PUNCT
fbem-18901	94	7	consumers	consumer	NOUN
fbem-18901	94	8	could	could	AUX
fbem-18901	94	9	understand	understand	VERB
fbem-18901	94	10	the	the	DET
fbem-18901	94	11	internal	internal	ADJ
fbem-18901	94	12	structure	structure	NOUN
fbem-18901	94	13	of	of	ADP
fbem-18901	94	14	the	the	DET
fbem-18901	94	15	car	car	NOUN
fbem-18901	94	16	at	at	ADP
fbem-18901	94	17	any	any	DET
fbem-18901	94	18	time	time	NOUN
fbem-18901	94	19	and	and	CCONJ
fbem-18901	94	20	anywhere	anywhere	ADV
fbem-18901	94	21	,	,	PUNCT
fbem-18901	94	22	and	and	CCONJ
fbem-18901	94	23	quickly	quickly	ADV
fbem-18901	94	24	switch	switch	VERB
fbem-18901	94	25	the	the	DET
fbem-18901	94	26	exterior	exterior	ADJ
fbem-18901	94	27	style	style	NOUN
fbem-18901	94	28	and	and	CCONJ
fbem-18901	94	29	model	model	NOUN
fbem-18901	94	30	,	,	PUNCT
fbem-18901	94	31	obtaining	obtain	VERB
fbem-18901	94	32	a	a	DET
fbem-18901	94	33	comprehensive	comprehensive	ADJ
fbem-18901	94	34	understanding	understanding	NOUN
fbem-18901	94	35	and	and	CCONJ
fbem-18901	94	36	experience	experience	NOUN
fbem-18901	94	37	of	of	ADP
fbem-18901	94	38	the	the	DET
fbem-18901	94	39	car	car	NOUN
fbem-18901	94	40	.	.	PUNCT
fbem-18901	95	1	the	the	DET
fbem-18901	95	2	virtual	virtual	ADJ
fbem-18901	95	3	test	test	NOUN
fbem-18901	95	4	drive	drive	NOUN
fbem-18901	95	5	developed	develop	VERB
fbem-18901	95	6	by	by	ADP
fbem-18901	95	7	volvo	volvo	PROPN
fbem-18901	95	8	in	in	ADP
fbem-18901	95	9	cooperation	cooperation	NOUN
fbem-18901	95	10	with	with	ADP
fbem-18901	95	11	microsoft	microsoft	PROPN
fbem-18901	95	12	hololens	hololens	PROPN
fbem-18901	95	13	would	would	AUX
fbem-18901	95	14	allow	allow	VERB
fbem-18901	95	15	consumers	consumer	NOUN
fbem-18901	95	16	to	to	PART
fbem-18901	95	17	experience	experience	VERB
fbem-18901	95	18	the	the	DET
fbem-18901	95	19	feeling	feeling	NOUN
fbem-18901	95	20	of	of	ADP
fbem-18901	95	21	driving	drive	VERB
fbem-18901	95	22	volvo	volvo	PROPN
fbem-18901	95	23	's	's	PART
fbem-18901	95	24	latest	late	ADJ
fbem-18901	95	25	car	car	NOUN
fbem-18901	95	26	on	on	ADP
fbem-18901	95	27	the	the	DET
fbem-18901	95	28	road	road	NOUN
fbem-18901	95	29	in	in	ADP
fbem-18901	95	30	a	a	DET
fbem-18901	95	31	4s	4s	NUM
fbem-18901	95	32	store	store	NOUN
fbem-18901	95	33	and	and	CCONJ
fbem-18901	95	34	test	test	VERB
fbem-18901	95	35	the	the	DET
fbem-18901	95	36	car	car	NOUN
fbem-18901	95	37	's	's	PART
fbem-18901	95	38	performance	performance	NOUN
fbem-18901	95	39	under	under	ADP
fbem-18901	95	40	different	different	ADJ
fbem-18901	95	41	environments	environment	NOUN
fbem-18901	95	42	such	such	ADJ
fbem-18901	95	43	as	as	ADP
fbem-18901	95	44	rainy	rainy	ADJ
fbem-18901	95	45	days	day	NOUN
fbem-18901	95	46	,	,	PUNCT
fbem-18901	95	47	mountainous	mountainous	ADJ
fbem-18901	95	48	roads	road	NOUN
fbem-18901	95	49	,	,	PUNCT
fbem-18901	95	50	and	and	CCONJ
fbem-18901	95	51	curves	curve	NOUN
fbem-18901	95	52	,	,	PUNCT
fbem-18901	95	53	etc	etc	X
fbem-18901	95	54	.	.	X
fbem-18901	95	55	with	with	ADP
fbem-18901	95	56	the	the	DET
fbem-18901	95	57	implementation	implementation	NOUN
fbem-18901	95	58	of	of	ADP
fbem-18901	95	59	virtual	virtual	ADJ
fbem-18901	95	60	driving	driving	NOUN
fbem-18901	95	61	,	,	PUNCT
fbem-18901	95	62	consumers	consumer	NOUN
fbem-18901	95	63	will	will	AUX
fbem-18901	95	64	be	be	AUX
fbem-18901	95	65	rid	rid	VERB
fbem-18901	95	66	of	of	ADP
fbem-18901	95	67	the	the	DET
fbem-18901	95	68	various	various	ADJ
fbem-18901	95	69	issues	issue	NOUN
fbem-18901	95	70	that	that	PRON
fbem-18901	95	71	come	come	VERB
fbem-18901	95	72	with	with	ADP
fbem-18901	95	73	the	the	DET
fbem-18901	95	74	traditional	traditional	ADJ
fbem-18901	95	75	test	test	NOUN
fbem-18901	95	76	drive	drive	NOUN
fbem-18901	95	77	,	,	PUNCT
fbem-18901	95	78	allowing	allow	VERB
fbem-18901	95	79	them	they	PRON
fbem-18901	95	80	to	to	PART
fbem-18901	95	81	choose	choose	VERB
fbem-18901	95	82	different	different	ADJ
fbem-18901	95	83	road	road	NOUN
fbem-18901	95	84	conditions	condition	NOUN
fbem-18901	95	85	freely	freely	ADV
fbem-18901	95	86	so	so	SCONJ
fbem-18901	95	87	as	as	SCONJ
fbem-18901	95	88	to	to	PART
fbem-18901	95	89	conduct	conduct	VERB
fbem-18901	95	90	virtual	virtual	ADJ
fbem-18901	95	91	test	test	NOUN
fbem-18901	95	92	drives	drive	NOUN
fbem-18901	95	93	and	and	CCONJ
fbem-18901	95	94	experience	experience	NOUN
fbem-18901	95	95	car	car	NOUN
fbem-18901	95	96	driving	drive	VERB
fbem-18901	95	97	in	in	ADP
fbem-18901	95	98	different	different	ADJ
fbem-18901	95	99	environments	environment	NOUN
fbem-18901	95	100	.	.	PUNCT
fbem-18901	96	1	companies	company	NOUN
fbem-18901	96	2	could	could	AUX
fbem-18901	96	3	also	also	ADV
fbem-18901	96	4	recommend	recommend	VERB
fbem-18901	96	5	specific	specific	ADJ
fbem-18901	96	6	test	test	NOUN
fbem-18901	96	7	drive	drive	NOUN
fbem-18901	96	8	road	road	NOUN
fbem-18901	96	9	conditions	condition	NOUN
fbem-18901	96	10	for	for	ADP
fbem-18901	96	11	the	the	DET
fbem-18901	96	12	characteristics	characteristic	NOUN
fbem-18901	96	13	of	of	ADP
fbem-18901	96	14	the	the	DET
fbem-18901	96	15	car	car	NOUN
fbem-18901	96	16	,	,	PUNCT
fbem-18901	96	17	highlighting	highlight	VERB
fbem-18901	96	18	the	the	DET
fbem-18901	96	19	selling	selling	NOUN
fbem-18901	96	20	points	point	NOUN
fbem-18901	96	21	of	of	ADP
fbem-18901	96	22	the	the	DET
fbem-18901	96	23	car	car	NOUN
fbem-18901	96	24	.	.	PUNCT
fbem-18901	97	1	for	for	ADP
fbem-18901	97	2	example	example	NOUN
fbem-18901	97	3	,	,	PUNCT
fbem-18901	97	4	snow	snow	NOUN
fbem-18901	97	5	road	road	NOUN
fbem-18901	97	6	conditions	condition	NOUN
fbem-18901	97	7	could	could	AUX
fbem-18901	97	8	be	be	AUX
fbem-18901	97	9	recommended	recommend	VERB
fbem-18901	97	10	for	for	ADP
fbem-18901	97	11	a	a	DET
fbem-18901	97	12	four	four	NUM
fbem-18901	97	13	-	-	PUNCT
fbem-18901	97	14	wheel	wheel	NOUN
fbem-18901	97	15	-	-	PUNCT
fbem-18901	97	16	drive	drive	NOUN
fbem-18901	97	17	model	model	NOUN
fbem-18901	97	18	while	while	SCONJ
fbem-18901	97	19	off	off	ADP
fbem-18901	97	20	-	-	PUNCT
fbem-18901	97	21	road	road	NOUN
fbem-18901	97	22	conditions	condition	NOUN
fbem-18901	97	23	could	could	AUX
fbem-18901	97	24	be	be	AUX
fbem-18901	97	25	recommended	recommend	VERB
fbem-18901	97	26	for	for	ADP
fbem-18901	97	27	an	an	DET
fbem-18901	97	28	off	off	ADP
fbem-18901	97	29	-	-	PUNCT
fbem-18901	97	30	road	road	NOUN
fbem-18901	97	31	model	model	NOUN
fbem-18901	97	32	.	.	PUNCT
fbem-18901	98	1	in	in	ADP
fbem-18901	98	2	this	this	DET
fbem-18901	98	3	way	way	NOUN
fbem-18901	98	4	,	,	PUNCT
fbem-18901	98	5	consumers	consumer	NOUN
fbem-18901	98	6	would	would	AUX
fbem-18901	98	7	gain	gain	VERB
fbem-18901	98	8	a	a	DET
fbem-18901	98	9	deeper	deep	ADJ
fbem-18901	98	10	understanding	understanding	NOUN
fbem-18901	98	11	of	of	ADP
fbem-18901	98	12	the	the	DET
fbem-18901	98	13	automotive	automotive	ADJ
fbem-18901	98	14	experience	experience	NOUN
fbem-18901	98	15	and	and	CCONJ
fbem-18901	98	16	the	the	DET
fbem-18901	98	17	marketing	marketing	NOUN
fbem-18901	98	18	effectiveness	effectiveness	NOUN
fbem-18901	98	19	would	would	AUX
fbem-18901	98	20	be	be	AUX
fbem-18901	98	21	enhanced	enhance	VERB
fbem-18901	98	22	.	.	PUNCT
fbem-18901	99	1	5	5	X
fbem-18901	99	2	.	.	X
fbem-18901	99	3	conclusion	conclusion	NOUN
fbem-18901	99	4	currently	currently	ADV
fbem-18901	99	5	,	,	PUNCT
fbem-18901	99	6	customer	customer	NOUN
fbem-18901	99	7	groups	group	NOUN
fbem-18901	99	8	are	be	AUX
fbem-18901	99	9	becoming	become	VERB
fbem-18901	99	10	increasingly	increasingly	ADV
fbem-18901	99	11	young	young	ADJ
fbem-18901	99	12	and	and	CCONJ
fbem-18901	99	13	diversified	diversified	ADJ
fbem-18901	99	14	.	.	PUNCT
fbem-18901	100	1	against	against	ADP
fbem-18901	100	2	such	such	DET
fbem-18901	100	3	a	a	DET
fbem-18901	100	4	backdrop	backdrop	NOUN
fbem-18901	100	5	,	,	PUNCT
fbem-18901	100	6	making	make	VERB
fbem-18901	100	7	full	full	ADJ
fbem-18901	100	8	use	use	NOUN
fbem-18901	100	9	of	of	ADP
fbem-18901	100	10	experiential	experiential	ADJ
fbem-18901	100	11	marketing	marketing	NOUN
fbem-18901	100	12	has	have	AUX
fbem-18901	100	13	become	become	VERB
fbem-18901	100	14	an	an	DET
fbem-18901	100	15	important	important	ADJ
fbem-18901	100	16	step	step	NOUN
fbem-18901	100	17	in	in	ADP
fbem-18901	100	18	the	the	DET
fbem-18901	100	19	development	development	NOUN
fbem-18901	100	20	of	of	ADP
fbem-18901	100	21	effective	effective	ADJ
fbem-18901	100	22	marketing	marketing	NOUN
fbem-18901	100	23	,	,	PUNCT
fbem-18901	100	24	which	which	PRON
fbem-18901	100	25	has	have	AUX
fbem-18901	100	26	allowed	allow	VERB
fbem-18901	100	27	customers	customer	NOUN
fbem-18901	100	28	to	to	PART
fbem-18901	100	29	have	have	VERB
fbem-18901	100	30	a	a	DET
fbem-18901	100	31	comprehensive	comprehensive	ADJ
fbem-18901	100	32	experience	experience	NOUN
fbem-18901	100	33	,	,	PUNCT
fbem-18901	100	34	and	and	CCONJ
fbem-18901	100	35	to	to	PART
fbem-18901	100	36	improve	improve	VERB
fbem-18901	100	37	customers	customer	NOUN
fbem-18901	100	38	’	'	PUNCT
fbem-18901	100	39	satisfaction	satisfaction	NOUN
fbem-18901	100	40	with	with	ADP
fbem-18901	100	41	the	the	DET
fbem-18901	100	42	consumer	consumer	NOUN
fbem-18901	100	43	experience	experience	NOUN
fbem-18901	100	44	.	.	PUNCT
fbem-18901	101	1	vr	vr	PROPN
fbem-18901	101	2	technology	technology	NOUN
fbem-18901	101	3	could	could	AUX
fbem-18901	101	4	enable	enable	VERB
fbem-18901	101	5	"	"	PUNCT
fbem-18901	101	6	experiential	experiential	ADJ
fbem-18901	101	7	marketing	marketing	NOUN
fbem-18901	101	8	"	"	PUNCT
fbem-18901	101	9	with	with	ADP
fbem-18901	101	10	a	a	DET
fbem-18901	101	11	whole	whole	ADJ
fbem-18901	101	12	new	new	ADJ
fbem-18901	101	13	form	form	NOUN
fbem-18901	101	14	of	of	ADP
fbem-18901	101	15	expression	expression	NOUN
fbem-18901	101	16	and	and	CCONJ
fbem-18901	101	17	new	new	ADJ
fbem-18901	101	18	imagination	imagination	NOUN
fbem-18901	101	19	.	.	PUNCT
fbem-18901	102	1	thanks	thank	NOUN
fbem-18901	102	2	to	to	ADP
fbem-18901	102	3	the	the	DET
fbem-18901	102	4	applications	application	NOUN
fbem-18901	102	5	of	of	ADP
fbem-18901	102	6	vr	vr	PROPN
fbem-18901	102	7	technology	technology	NOUN
fbem-18901	102	8	in	in	ADP
fbem-18901	102	9	experiential	experiential	ADJ
fbem-18901	102	10	marketing	marketing	NOUN
fbem-18901	102	11	for	for	ADP
fbem-18901	102	12	automotive	automotive	ADJ
fbem-18901	102	13	brands	brand	NOUN
fbem-18901	102	14	,	,	PUNCT
fbem-18901	102	15	marketing	marketing	NOUN
fbem-18901	102	16	is	be	AUX
fbem-18901	102	17	no	no	ADV
fbem-18901	102	18	longer	long	ADV
fbem-18901	102	19	constrained	constrain	VERB
fbem-18901	102	20	by	by	ADP
fbem-18901	102	21	time	time	NOUN
fbem-18901	102	22	and	and	CCONJ
fbem-18901	102	23	space	space	NOUN
fbem-18901	102	24	limitations	limitation	NOUN
fbem-18901	102	25	.	.	PUNCT
fbem-18901	103	1	the	the	DET
fbem-18901	103	2	selling	selling	NOUN
fbem-18901	103	3	of	of	ADP
fbem-18901	103	4	automotive	automotive	ADJ
fbem-18901	103	5	products	product	NOUN
fbem-18901	103	6	could	could	AUX
fbem-18901	103	7	be	be	AUX
fbem-18901	103	8	presented	present	VERB
fbem-18901	103	9	in	in	ADP
fbem-18901	103	10	a	a	DET
fbem-18901	103	11	"	"	PUNCT
fbem-18901	103	12	realistic	realistic	ADJ
fbem-18901	103	13	"	"	PUNCT
fbem-18901	103	14	way	way	NOUN
fbem-18901	103	15	in	in	ADP
fbem-18901	103	16	virtual	virtual	ADJ
fbem-18901	103	17	scenarios	scenario	NOUN
fbem-18901	103	18	.	.	PUNCT
fbem-18901	104	1	in	in	ADP
fbem-18901	104	2	summary	summary	NOUN
fbem-18901	104	3	,	,	PUNCT
fbem-18901	104	4	vr	vr	PROPN
fbem-18901	104	5	technology	technology	PROPN
fbem-18901	104	6	is	be	AUX
fbem-18901	104	7	building	build	VERB
fbem-18901	104	8	a	a	DET
fbem-18901	104	9	new	new	ADJ
fbem-18901	104	10	interface	interface	NOUN
fbem-18901	104	11	between	between	ADP
fbem-18901	104	12	the	the	DET
fbem-18901	104	13	brand	brand	NOUN
fbem-18901	104	14	and	and	CCONJ
fbem-18901	104	15	consumers	consumer	NOUN
fbem-18901	104	16	.	.	PUNCT
fbem-18901	105	1	vr	vr	PROPN
fbem-18901	105	2	could	could	AUX
fbem-18901	105	3	not	not	PART
fbem-18901	105	4	only	only	ADV
fbem-18901	105	5	allow	allow	VERB
fbem-18901	105	6	consumers	consumer	NOUN
fbem-18901	105	7	to	to	PART
fbem-18901	105	8	experience	experience	VERB
fbem-18901	105	9	the	the	DET
fbem-18901	105	10	functions	function	NOUN
fbem-18901	105	11	and	and	CCONJ
fbem-18901	105	12	details	detail	NOUN
fbem-18901	105	13	of	of	ADP
fbem-18901	105	14	the	the	DET
fbem-18901	105	15	product	product	NOUN
fbem-18901	105	16	in	in	ADP
fbem-18901	105	17	a	a	DET
fbem-18901	105	18	more	more	ADV
fbem-18901	105	19	intuitive	intuitive	ADJ
fbem-18901	105	20	,	,	PUNCT
fbem-18901	105	21	comprehensive	comprehensive	ADJ
fbem-18901	105	22	way	way	NOUN
fbem-18901	105	23	but	but	CCONJ
fbem-18901	105	24	also	also	ADV
fbem-18901	105	25	enable	enable	VERB
fbem-18901	105	26	enterprises	enterprise	NOUN
fbem-18901	105	27	to	to	PART
fbem-18901	105	28	break	break	VERB
fbem-18901	105	29	down	down	ADP
fbem-18901	105	30	the	the	DET
fbem-18901	105	31	barriers	barrier	NOUN
fbem-18901	105	32	of	of	ADP
fbem-18901	105	33	time	time	NOUN
fbem-18901	105	34	and	and	CCONJ
fbem-18901	105	35	space	space	NOUN
fbem-18901	105	36	to	to	PART
fbem-18901	105	37	restore	restore	VERB
fbem-18901	105	38	and	and	CCONJ
fbem-18901	105	39	reshape	reshape	VERB
fbem-18901	105	40	realistic	realistic	ADJ
fbem-18901	105	41	scenarios	scenario	NOUN
fbem-18901	105	42	so	so	SCONJ
fbem-18901	105	43	as	as	SCONJ
fbem-18901	105	44	to	to	PART
fbem-18901	105	45	provide	provide	VERB
fbem-18901	105	46	consumers	consumer	NOUN
fbem-18901	105	47	with	with	ADP
fbem-18901	105	48	an	an	DET
fbem-18901	105	49	immersive	immersive	NOUN
fbem-18901	105	50	,	,	PUNCT
fbem-18901	105	51	impactful	impactful	ADJ
fbem-18901	105	52	brand	brand	NOUN
fbem-18901	105	53	experience	experience	NOUN
fbem-18901	105	54	.	.	PUNCT
fbem-18901	106	1	references	reference	NOUN
fbem-18901	106	2	[	[	X
fbem-18901	106	3	1	1	NUM
fbem-18901	106	4	]	]	PUNCT
fbem-18901	106	5	toffler	toffler	NOUN
fbem-18901	106	6	a.	a.	NOUN
fbem-18901	106	7	future	future	PROPN
fbem-18901	106	8	shock	shock	NOUN
fbem-18901	106	9	,	,	PUNCT
fbem-18901	106	10	1970[j	1970[j	PROPN
fbem-18901	106	11	]	]	PUNCT
fbem-18901	106	12	.	.	PUNCT
fbem-18901	107	1	sydney	sydney	PROPN
fbem-18901	107	2	.	.	PUNCT
fbem-18901	108	1	pan	pan	PROPN
fbem-18901	108	2	,	,	PUNCT
fbem-18901	108	3	1970	1970	NUM
fbem-18901	108	4	.	.	PUNCT
fbem-18901	109	1	[	[	X
fbem-18901	109	2	2	2	X
fbem-18901	109	3	]	]	PUNCT
fbem-18901	109	4	burdea	burdea	NOUN
fbem-18901	109	5	g	g	PROPN
fbem-18901	109	6	c	c	NOUN
fbem-18901	109	7	,	,	PUNCT
fbem-18901	109	8	coiffet	coiffet	PROPN
fbem-18901	109	9	p.	p.	NOUN
fbem-18901	109	10	virtual	virtual	ADJ
fbem-18901	109	11	reality	reality	NOUN
fbem-18901	109	12	technology[m	technology[m	PROPN
fbem-18901	109	13	]	]	PUNCT
fbem-18901	109	14	.	.	PUNCT
fbem-18901	110	1	john	john	PROPN
fbem-18901	110	2	wiley	wiley	PROPN
fbem-18901	110	3	&	&	CCONJ
fbem-18901	110	4	sons	son	NOUN
fbem-18901	110	5	,	,	PUNCT
fbem-18901	110	6	2003	2003	NUM
fbem-18901	110	7	.	.	PUNCT
fbem-18901	111	1	[	[	X
fbem-18901	111	2	3	3	X
fbem-18901	111	3	]	]	X
fbem-18901	111	4	wu	wu	PROPN
fbem-18901	111	5	mingsheng	mingsheng	PROPN
fbem-18901	111	6	,	,	PUNCT
fbem-18901	111	7	yu	yu	PROPN
fbem-18901	111	8	xiaoqin	xiaoqin	PROPN
fbem-18901	111	9	,	,	PUNCT
fbem-18901	111	10	lu	lu	PROPN
fbem-18901	111	11	zhicheng	zhicheng	PROPN
fbem-18901	111	12	et	et	PROPN
fbem-18901	111	13	al	al	PROPN
fbem-18901	111	14	.	.	PUNCT
fbem-18901	112	1	an	an	DET
fbem-18901	112	2	overview	overview	NOUN
fbem-18901	112	3	of	of	ADP
fbem-18901	112	4	the	the	DET
fbem-18901	112	5	development	development	NOUN
fbem-18901	112	6	of	of	ADP
fbem-18901	112	7	application	application	NOUN
fbem-18901	112	8	scenarios	scenario	NOUN
fbem-18901	112	9	based	base	VERB
fbem-18901	112	10	on	on	ADP
fbem-18901	112	11	5	5	NUM
fbem-18901	112	12	g	g	NOUN
fbem-18901	112	13	vr	vr	NOUN
fbem-18901	112	14	technology	technology	NOUN
fbem-18901	113	1	[	[	X
fbem-18901	113	2	j	j	X
fbem-18901	113	3	]	]	X
fbem-18901	113	4	.	.	PUNCT
fbem-18901	114	1	mechanical	mechanical	ADJ
fbem-18901	114	2	research	research	NOUN
fbem-18901	114	3	and	and	CCONJ
fbem-18901	114	4	application	application	NOUN
fbem-18901	114	5	,	,	PUNCT
fbem-18901	114	6	2021	2021	NUM
fbem-18901	114	7	,	,	PUNCT
fbem-18901	114	8	34(04	34(04	NUM
fbem-18901	114	9	):	):	PUNCT
fbem-18901	114	10	203	203	NUM
fbem-18901	114	11	-	-	SYM
fbem-18901	114	12	206.doi:10.16576	206.doi:10.16576	NUM
fbem-18901	114	13	/	/	SYM
fbem-18901	114	14	j.cnki.1007	j.cnki.1007	NOUN
fbem-18901	114	15	-	-	PUNCT
fbem-18901	114	16	4414.2021.04.062	4414.2021.04.062	NOUN
fbem-18901	114	17	.	.	PUNCT
fbem-18901	115	1	[	[	X
fbem-18901	115	2	4	4	X
fbem-18901	115	3	]	]	X
fbem-18901	115	4	https://www.precedenceresearch.com/ar-and-vr-headsetsmarket	https://www.precedenceresearch.com/ar-and-vr-headsetsmarket	X
fbem-18901	115	5	[	[	X
fbem-18901	115	6	5	5	NUM
fbem-18901	115	7	]	]	PUNCT
fbem-18901	115	8	information	information	NOUN
fbem-18901	115	9	on	on	ADP
fbem-18901	115	10	:	:	PUNCT
fbem-18901	115	11	https://newatlas.com/ford-immersive-vehicleenvironment-five-lab-vr/33952/	https://newatlas.com/ford-immersive-vehicleenvironment-five-lab-vr/33952/	VERB
fbem-18901	115	12	[	[	X
fbem-18901	115	13	6	6	NUM
fbem-18901	115	14	]	]	PUNCT
fbem-18901	115	15	pine	pine	PROPN
fbem-18901	115	16	ii	ii	PROPN
fbem-18901	115	17	b	b	PROPN
fbem-18901	115	18	j	j	PROPN
fbem-18901	115	19	,	,	PUNCT
fbem-18901	116	1	gilmore	gilmore	PROPN
fbem-18901	116	2	j	j	PROPN
fbem-18901	116	3	h.	h.	PROPN
fbem-18901	116	4	a	a	DET
fbem-18901	116	5	leader	leader	NOUN
fbem-18901	116	6	's	's	PART
fbem-18901	116	7	guide	guide	NOUN
fbem-18901	116	8	to	to	ADP
fbem-18901	116	9	innovation	innovation	NOUN
fbem-18901	116	10	in	in	ADP
fbem-18901	116	11	the	the	DET
fbem-18901	116	12	experience	experience	NOUN
fbem-18901	116	13	economy[j	economy[j	NOUN
fbem-18901	116	14	]	]	PUNCT
fbem-18901	116	15	.	.	PUNCT
fbem-18901	117	1	strategy	strategy	NOUN
fbem-18901	117	2	&	&	CCONJ
fbem-18901	117	3	leadership	leadership	PROPN
fbem-18901	117	4	,	,	PUNCT
fbem-18901	117	5	2014	2014	NUM
fbem-18901	117	6	,	,	PUNCT
fbem-18901	117	7	42(1	42(1	NOUN
fbem-18901	117	8	):	):	PUNCT
fbem-18901	117	9	24	24	NUM
fbem-18901	117	10	-	-	SYM
fbem-18901	117	11	29	29	NUM
fbem-18901	117	12	.	.	PUNCT
fbem-18901	118	1	[	[	X
fbem-18901	118	2	7	7	X
fbem-18901	118	3	]	]	X
fbem-18901	118	4	pine	pine	PROPN
fbem-18901	118	5	b	b	PROPN
fbem-18901	118	6	j	j	PROPN
fbem-18901	118	7	,	,	PUNCT
fbem-18901	119	1	gilmore	gilmore	PROPN
fbem-18901	119	2	j	j	PROPN
fbem-18901	119	3	h.	h.	PROPN
fbem-18901	119	4	welcome	welcome	INTJ
fbem-18901	119	5	to	to	ADP
fbem-18901	119	6	the	the	DET
fbem-18901	119	7	experience	experience	NOUN
fbem-18901	119	8	economy[m	economy[m	PROPN
fbem-18901	119	9	]	]	PUNCT
fbem-18901	119	10	.	.	PUNCT
fbem-18901	120	1	cambridge	cambridge	PROPN
fbem-18901	120	2	,	,	PUNCT
fbem-18901	120	3	ma	ma	PROPN
fbem-18901	120	4	,	,	PUNCT
fbem-18901	120	5	usa	usa	PROPN
fbem-18901	120	6	:	:	PUNCT
fbem-18901	120	7	harvard	harvard	PROPN
fbem-18901	120	8	business	business	PROPN
fbem-18901	120	9	review	review	PROPN
fbem-18901	120	10	press	press	NOUN
fbem-18901	120	11	,	,	PUNCT
fbem-18901	120	12	1998	1998	NUM
fbem-18901	120	13	.	.	PUNCT
fbem-18901	121	1	[	[	X
fbem-18901	121	2	8	8	NUM
fbem-18901	121	3	]	]	X
fbem-18901	121	4	schmitt	schmitt	PROPN
fbem-18901	121	5	b.	b.	PROPN
fbem-18901	121	6	experiential	experiential	ADJ
fbem-18901	121	7	marketing[j	marketing[j	NOUN
fbem-18901	121	8	]	]	PUNCT
fbem-18901	121	9	.	.	PUNCT
fbem-18901	122	1	journal	journal	PROPN
fbem-18901	122	2	of	of	ADP
fbem-18901	122	3	marketing	marketing	NOUN
fbem-18901	122	4	management	management	NOUN
fbem-18901	122	5	,	,	PUNCT
fbem-18901	122	6	1999	1999	NUM
fbem-18901	122	7	,	,	PUNCT
fbem-18901	122	8	15(1	15(1	NUM
fbem-18901	122	9	-	-	SYM
fbem-18901	122	10	3	3	NUM
fbem-18901	122	11	):	):	PUNCT
fbem-18901	122	12	53	53	NUM
fbem-18901	122	13	-	-	SYM
fbem-18901	122	14	67	67	NUM
fbem-18901	122	15	.	.	PUNCT
fbem-18901	123	1	[	[	X
fbem-18901	123	2	9	9	NUM
fbem-18901	123	3	]	]	PUNCT
fbem-18901	123	4	information	information	NOUN
fbem-18901	123	5	on	on	ADP
fbem-18901	123	6	:	:	PUNCT
fbem-18901	123	7	https://www.digitaling.com/projects/24366.html	https://www.digitaling.com/projects/24366.html	PROPN