id	sid	tid	token	lemma	pos
fbem-22399	1	1	frontiers	frontier	NOUN
fbem-22399	1	2	in	in	ADP
fbem-22399	1	3	business	business	NOUN
fbem-22399	1	4	,	,	PUNCT
fbem-22399	1	5	economics	economic	NOUN
fbem-22399	1	6	and	and	CCONJ
fbem-22399	1	7	management	management	NOUN
fbem-22399	1	8	issn	issn	PROPN
fbem-22399	1	9	:	:	PUNCT
fbem-22399	1	10	2766	2766	NUM
fbem-22399	1	11	-	-	PUNCT
fbem-22399	1	12	824x	824x	NUM
fbem-22399	1	13	|	|	ADJ
fbem-22399	1	14	vol	vol	NOUN
fbem-22399	1	15	.	.	PROPN
fbem-22399	1	16	15	15	NUM
fbem-22399	1	17	,	,	PUNCT
fbem-22399	1	18	no	no	INTJ
fbem-22399	1	19	.	.	NOUN
fbem-22399	1	20	2	2	NUM
fbem-22399	1	21	,	,	PUNCT
fbem-22399	1	22	2024	2024	NUM
fbem-22399	1	23	439	439	NUM
fbem-22399	1	24	ai	ai	AUX
fbem-22399	1	25	empowered	empower	VERB
fbem-22399	1	26	personalized	personalize	VERB
fbem-22399	1	27	digital	digital	ADJ
fbem-22399	1	28	advertising	advertising	NOUN
fbem-22399	1	29	marketing	marketing	NOUN
fbem-22399	1	30	tongfei	tongfei	NOUN
fbem-22399	1	31	li	li	PROPN
fbem-22399	1	32	communication	communication	PROPN
fbem-22399	1	33	university	university	PROPN
fbem-22399	1	34	of	of	ADP
fbem-22399	1	35	china	china	PROPN
fbem-22399	1	36	,	,	PUNCT
fbem-22399	1	37	nanjing	nanjing	PROPN
fbem-22399	1	38	,	,	PUNCT
fbem-22399	1	39	china	china	PROPN
fbem-22399	1	40	abstract	abstract	NOUN
fbem-22399	1	41	:	:	PUNCT
fbem-22399	1	42	in	in	ADP
fbem-22399	1	43	the	the	DET
fbem-22399	1	44	digital	digital	ADJ
fbem-22399	1	45	era	era	NOUN
fbem-22399	1	46	,	,	PUNCT
fbem-22399	1	47	the	the	DET
fbem-22399	1	48	extensive	extensive	ADJ
fbem-22399	1	49	application	application	NOUN
fbem-22399	1	50	of	of	ADP
fbem-22399	1	51	artificial	artificial	ADJ
fbem-22399	1	52	intelligence	intelligence	NOUN
fbem-22399	1	53	(	(	PUNCT
fbem-22399	1	54	ai	ai	NOUN
fbem-22399	1	55	)	)	PUNCT
fbem-22399	1	56	is	be	AUX
fbem-22399	1	57	leading	lead	VERB
fbem-22399	1	58	the	the	DET
fbem-22399	1	59	new	new	ADJ
fbem-22399	1	60	trend	trend	NOUN
fbem-22399	1	61	in	in	ADP
fbem-22399	1	62	digital	digital	ADJ
fbem-22399	1	63	advertising	advertising	NOUN
fbem-22399	1	64	marketing	marketing	NOUN
fbem-22399	1	65	.	.	PUNCT
fbem-22399	2	1	this	this	DET
fbem-22399	2	2	paper	paper	NOUN
fbem-22399	2	3	aims	aim	VERB
fbem-22399	2	4	to	to	PART
fbem-22399	2	5	deeply	deeply	ADV
fbem-22399	2	6	explore	explore	VERB
fbem-22399	2	7	how	how	SCONJ
fbem-22399	2	8	ai	ai	VERB
fbem-22399	2	9	empowers	empower	NOUN
fbem-22399	2	10	personalized	personalized	ADJ
fbem-22399	2	11	advertising	advertising	NOUN
fbem-22399	2	12	marketing	marketing	NOUN
fbem-22399	2	13	by	by	ADP
fbem-22399	2	14	analyzing	analyze	VERB
fbem-22399	2	15	big	big	ADJ
fbem-22399	2	16	data	datum	NOUN
fbem-22399	2	17	and	and	CCONJ
fbem-22399	2	18	intelligent	intelligent	ADJ
fbem-22399	2	19	algorithms	algorithm	NOUN
fbem-22399	2	20	to	to	PART
fbem-22399	2	21	achieve	achieve	VERB
fbem-22399	2	22	more	more	ADV
fbem-22399	2	23	precise	precise	ADJ
fbem-22399	2	24	and	and	CCONJ
fbem-22399	2	25	targeted	target	VERB
fbem-22399	2	26	advertising	advertising	NOUN
fbem-22399	2	27	dissemination	dissemination	NOUN
fbem-22399	2	28	.	.	PUNCT
fbem-22399	3	1	the	the	DET
fbem-22399	3	2	paper	paper	NOUN
fbem-22399	3	3	discusses	discuss	VERB
fbem-22399	3	4	ai	ai	VERB
fbem-22399	3	5	's	's	PART
fbem-22399	3	6	applications	application	NOUN
fbem-22399	3	7	in	in	ADP
fbem-22399	3	8	user	user	NOUN
fbem-22399	3	9	behavior	behavior	NOUN
fbem-22399	3	10	analysis	analysis	NOUN
fbem-22399	3	11	,	,	PUNCT
fbem-22399	3	12	recommendation	recommendation	NOUN
fbem-22399	3	13	systems	system	NOUN
fbem-22399	3	14	,	,	PUNCT
fbem-22399	3	15	market	market	NOUN
fbem-22399	3	16	trend	trend	NOUN
fbem-22399	3	17	prediction	prediction	NOUN
fbem-22399	3	18	,	,	PUNCT
fbem-22399	3	19	and	and	CCONJ
fbem-22399	3	20	how	how	SCONJ
fbem-22399	3	21	these	these	DET
fbem-22399	3	22	technologies	technology	NOUN
fbem-22399	3	23	shape	shape	VERB
fbem-22399	3	24	the	the	DET
fbem-22399	3	25	future	future	NOUN
fbem-22399	3	26	of	of	ADP
fbem-22399	3	27	digital	digital	ADJ
fbem-22399	3	28	advertising	advertising	NOUN
fbem-22399	3	29	marketing	marketing	NOUN
fbem-22399	3	30	.	.	PUNCT
fbem-22399	4	1	moreover	moreover	ADV
fbem-22399	4	2	,	,	PUNCT
fbem-22399	4	3	it	it	PRON
fbem-22399	4	4	addresses	address	VERB
fbem-22399	4	5	the	the	DET
fbem-22399	4	6	various	various	ADJ
fbem-22399	4	7	challenges	challenge	NOUN
fbem-22399	4	8	ai	ai	VERB
fbem-22399	4	9	might	might	AUX
fbem-22399	4	10	face	face	VERB
fbem-22399	4	11	in	in	ADP
fbem-22399	4	12	enhancing	enhance	VERB
fbem-22399	4	13	advertising	advertising	NOUN
fbem-22399	4	14	effectiveness	effectiveness	NOUN
fbem-22399	4	15	and	and	CCONJ
fbem-22399	4	16	proposes	propose	VERB
fbem-22399	4	17	corresponding	corresponding	ADJ
fbem-22399	4	18	solutions	solution	NOUN
fbem-22399	4	19	.	.	PUNCT
fbem-22399	5	1	through	through	ADP
fbem-22399	5	2	detailed	detailed	ADJ
fbem-22399	5	3	case	case	NOUN
fbem-22399	5	4	analyses	analysis	NOUN
fbem-22399	5	5	,	,	PUNCT
fbem-22399	5	6	this	this	DET
fbem-22399	5	7	paper	paper	NOUN
fbem-22399	5	8	attempts	attempt	VERB
fbem-22399	5	9	to	to	PART
fbem-22399	5	10	present	present	VERB
fbem-22399	5	11	an	an	DET
fbem-22399	5	12	understanding	understanding	NOUN
fbem-22399	5	13	of	of	ADP
fbem-22399	5	14	ai	ai	ADJ
fbem-22399	5	15	-	-	PUNCT
fbem-22399	5	16	driven	drive	VERB
fbem-22399	5	17	personalized	personalized	ADJ
fbem-22399	5	18	advertising	advertising	NOUN
fbem-22399	5	19	marketing	marketing	NOUN
fbem-22399	5	20	and	and	CCONJ
fbem-22399	5	21	explores	explore	VERB
fbem-22399	5	22	the	the	DET
fbem-22399	5	23	innovations	innovation	NOUN
fbem-22399	5	24	and	and	CCONJ
fbem-22399	5	25	prospects	prospect	NOUN
fbem-22399	5	26	of	of	ADP
fbem-22399	5	27	ai	ai	PRON
fbem-22399	5	28	technology	technology	NOUN
fbem-22399	5	29	in	in	ADP
fbem-22399	5	30	digital	digital	ADJ
fbem-22399	5	31	marketing	marketing	NOUN
fbem-22399	5	32	.	.	PUNCT
fbem-22399	6	1	keywords	keyword	NOUN
fbem-22399	6	2	:	:	PUNCT
fbem-22399	6	3	artificial	artificial	ADJ
fbem-22399	6	4	intelligence	intelligence	NOUN
fbem-22399	6	5	,	,	PUNCT
fbem-22399	6	6	digital	digital	ADJ
fbem-22399	6	7	marketing	marketing	NOUN
fbem-22399	6	8	,	,	PUNCT
fbem-22399	6	9	personalized	personalized	ADJ
fbem-22399	6	10	advertising	advertising	NOUN
fbem-22399	6	11	,	,	PUNCT
fbem-22399	6	12	intelligent	intelligent	ADJ
fbem-22399	6	13	algorithms	algorithm	NOUN
fbem-22399	6	14	.	.	PUNCT
fbem-22399	7	1	1	1	X
fbem-22399	7	2	.	.	X
fbem-22399	7	3	introduction	introduction	NOUN
fbem-22399	7	4	in	in	ADP
fbem-22399	7	5	the	the	DET
fbem-22399	7	6	digital	digital	ADJ
fbem-22399	7	7	era	era	NOUN
fbem-22399	7	8	,	,	PUNCT
fbem-22399	7	9	personalized	personalize	VERB
fbem-22399	7	10	advertising	advertising	NOUN
fbem-22399	7	11	marketing	marketing	NOUN
fbem-22399	7	12	is	be	AUX
fbem-22399	7	13	rapidly	rapidly	ADV
fbem-22399	7	14	evolving	evolve	VERB
fbem-22399	7	15	,	,	PUNCT
fbem-22399	7	16	primarily	primarily	ADV
fbem-22399	7	17	due	due	ADP
fbem-22399	7	18	to	to	ADP
fbem-22399	7	19	the	the	DET
fbem-22399	7	20	rapid	rapid	ADJ
fbem-22399	7	21	advancement	advancement	NOUN
fbem-22399	7	22	of	of	ADP
fbem-22399	7	23	artificial	artificial	ADJ
fbem-22399	7	24	intelligence	intelligence	NOUN
fbem-22399	7	25	(	(	PUNCT
fbem-22399	7	26	ai	ai	NOUN
fbem-22399	7	27	)	)	PUNCT
fbem-22399	7	28	technology	technology	NOUN
fbem-22399	7	29	.	.	PUNCT
fbem-22399	8	1	this	this	DET
fbem-22399	8	2	paper	paper	NOUN
fbem-22399	8	3	focuses	focus	VERB
fbem-22399	8	4	on	on	ADP
fbem-22399	8	5	the	the	DET
fbem-22399	8	6	critical	critical	ADJ
fbem-22399	8	7	role	role	NOUN
fbem-22399	8	8	of	of	ADP
fbem-22399	8	9	ai	ai	PRON
fbem-22399	8	10	technology	technology	NOUN
fbem-22399	8	11	in	in	ADP
fbem-22399	8	12	personalized	personalized	ADJ
fbem-22399	8	13	advertising	advertising	NOUN
fbem-22399	8	14	marketing	marketing	NOUN
fbem-22399	8	15	,	,	PUNCT
fbem-22399	8	16	particularly	particularly	ADV
fbem-22399	8	17	how	how	SCONJ
fbem-22399	8	18	it	it	PRON
fbem-22399	8	19	leverages	leverage	VERB
fbem-22399	8	20	big	big	ADJ
fbem-22399	8	21	data	datum	NOUN
fbem-22399	8	22	and	and	CCONJ
fbem-22399	8	23	intelligent	intelligent	ADJ
fbem-22399	8	24	algorithms	algorithm	NOUN
fbem-22399	8	25	to	to	PART
fbem-22399	8	26	improve	improve	VERB
fbem-22399	8	27	the	the	DET
fbem-22399	8	28	accuracy	accuracy	NOUN
fbem-22399	8	29	and	and	CCONJ
fbem-22399	8	30	relevance	relevance	NOUN
fbem-22399	8	31	of	of	ADP
fbem-22399	8	32	advertisements	advertisement	NOUN
fbem-22399	8	33	.	.	PUNCT
fbem-22399	9	1	we	we	PRON
fbem-22399	9	2	will	will	AUX
fbem-22399	9	3	focus	focus	VERB
fbem-22399	9	4	on	on	ADP
fbem-22399	9	5	the	the	DET
fbem-22399	9	6	applications	application	NOUN
fbem-22399	9	7	of	of	ADP
fbem-22399	9	8	ai	ai	NOUN
fbem-22399	9	9	in	in	ADP
fbem-22399	9	10	user	user	NOUN
fbem-22399	9	11	behavior	behavior	NOUN
fbem-22399	9	12	analysis	analysis	NOUN
fbem-22399	9	13	,	,	PUNCT
fbem-22399	9	14	driving	drive	VERB
fbem-22399	9	15	recommendation	recommendation	NOUN
fbem-22399	9	16	systems	system	NOUN
fbem-22399	9	17	,	,	PUNCT
fbem-22399	9	18	and	and	CCONJ
fbem-22399	9	19	predicting	predict	VERB
fbem-22399	9	20	market	market	NOUN
fbem-22399	9	21	trends	trend	NOUN
fbem-22399	9	22	,	,	PUNCT
fbem-22399	9	23	and	and	CCONJ
fbem-22399	9	24	explore	explore	VERB
fbem-22399	9	25	how	how	SCONJ
fbem-22399	9	26	these	these	DET
fbem-22399	9	27	technologies	technology	NOUN
fbem-22399	9	28	profoundly	profoundly	ADV
fbem-22399	9	29	impact	impact	VERB
fbem-22399	9	30	the	the	DET
fbem-22399	9	31	future	future	NOUN
fbem-22399	9	32	of	of	ADP
fbem-22399	9	33	digital	digital	ADJ
fbem-22399	9	34	advertising	advertising	NOUN
fbem-22399	9	35	marketing	marketing	NOUN
fbem-22399	9	36	.	.	PUNCT
fbem-22399	10	1	the	the	DET
fbem-22399	10	2	article	article	NOUN
fbem-22399	10	3	will	will	AUX
fbem-22399	10	4	also	also	ADV
fbem-22399	10	5	discuss	discuss	VERB
fbem-22399	10	6	the	the	DET
fbem-22399	10	7	challenges	challenge	NOUN
fbem-22399	10	8	and	and	CCONJ
fbem-22399	10	9	issues	issue	NOUN
fbem-22399	10	10	the	the	DET
fbem-22399	10	11	industry	industry	NOUN
fbem-22399	10	12	may	may	AUX
fbem-22399	10	13	encounter	encounter	VERB
fbem-22399	10	14	with	with	ADP
fbem-22399	10	15	the	the	DET
fbem-22399	10	16	widespread	widespread	ADJ
fbem-22399	10	17	application	application	NOUN
fbem-22399	10	18	of	of	ADP
fbem-22399	10	19	these	these	DET
fbem-22399	10	20	technologies	technology	NOUN
fbem-22399	10	21	and	and	CCONJ
fbem-22399	10	22	the	the	DET
fbem-22399	10	23	possible	possible	ADJ
fbem-22399	10	24	solutions	solution	NOUN
fbem-22399	10	25	to	to	PART
fbem-22399	10	26	address	address	VERB
fbem-22399	10	27	these	these	DET
fbem-22399	10	28	problems	problem	NOUN
fbem-22399	10	29	.	.	PUNCT
fbem-22399	11	1	through	through	ADP
fbem-22399	11	2	in	in	ADP
fbem-22399	11	3	-	-	PUNCT
fbem-22399	11	4	depth	depth	NOUN
fbem-22399	11	5	analysis	analysis	NOUN
fbem-22399	11	6	of	of	ADP
fbem-22399	11	7	specific	specific	ADJ
fbem-22399	11	8	cases	case	NOUN
fbem-22399	11	9	,	,	PUNCT
fbem-22399	11	10	this	this	DET
fbem-22399	11	11	paper	paper	NOUN
fbem-22399	11	12	aims	aim	VERB
fbem-22399	11	13	to	to	PART
fbem-22399	11	14	provide	provide	VERB
fbem-22399	11	15	a	a	DET
fbem-22399	11	16	comprehensive	comprehensive	ADJ
fbem-22399	11	17	perspective	perspective	NOUN
fbem-22399	11	18	on	on	ADP
fbem-22399	11	19	understanding	understand	VERB
fbem-22399	11	20	the	the	DET
fbem-22399	11	21	current	current	ADJ
fbem-22399	11	22	status	status	NOUN
fbem-22399	11	23	and	and	CCONJ
fbem-22399	11	24	future	future	ADJ
fbem-22399	11	25	trends	trend	NOUN
fbem-22399	11	26	of	of	ADP
fbem-22399	11	27	aidriven	aidriven	ADJ
fbem-22399	11	28	personalized	personalize	VERB
fbem-22399	11	29	advertising	advertising	NOUN
fbem-22399	11	30	marketing	marketing	NOUN
fbem-22399	11	31	.	.	PUNCT
fbem-22399	12	1	2	2	X
fbem-22399	12	2	.	.	X
fbem-22399	12	3	evolution	evolution	NOUN
fbem-22399	12	4	and	and	CCONJ
fbem-22399	12	5	innovation	innovation	NOUN
fbem-22399	12	6	trends	trend	NOUN
fbem-22399	12	7	in	in	ADP
fbem-22399	12	8	digital	digital	ADJ
fbem-22399	12	9	advertising	advertising	NOUN
fbem-22399	12	10	marketing	marketing	NOUN
fbem-22399	12	11	2.1	2.1	NUM
fbem-22399	12	12	.	.	PUNCT
fbem-22399	13	1	definition	definition	NOUN
fbem-22399	13	2	of	of	ADP
fbem-22399	13	3	digital	digital	ADJ
fbem-22399	13	4	advertising	advertising	NOUN
fbem-22399	13	5	marketing	marketing	NOUN
fbem-22399	13	6	digital	digital	ADJ
fbem-22399	13	7	advertising	advertising	NOUN
fbem-22399	13	8	marketing	marketing	NOUN
fbem-22399	13	9	is	be	AUX
fbem-22399	13	10	a	a	DET
fbem-22399	13	11	promotion	promotion	NOUN
fbem-22399	13	12	method	method	NOUN
fbem-22399	13	13	based	base	VERB
fbem-22399	13	14	on	on	ADP
fbem-22399	13	15	digital	digital	ADJ
fbem-22399	13	16	media	medium	NOUN
fbem-22399	13	17	platforms	platform	NOUN
fbem-22399	13	18	,	,	PUNCT
fbem-22399	13	19	delivering	deliver	VERB
fbem-22399	13	20	brand	brand	NOUN
fbem-22399	13	21	information	information	NOUN
fbem-22399	13	22	through	through	ADP
fbem-22399	13	23	electronic	electronic	ADJ
fbem-22399	13	24	channels	channel	NOUN
fbem-22399	13	25	to	to	PART
fbem-22399	13	26	promote	promote	VERB
fbem-22399	13	27	product	product	NOUN
fbem-22399	13	28	or	or	CCONJ
fbem-22399	13	29	service	service	NOUN
fbem-22399	13	30	exposure	exposure	NOUN
fbem-22399	13	31	,	,	PUNCT
fbem-22399	13	32	sales	sale	NOUN
fbem-22399	13	33	,	,	PUNCT
fbem-22399	13	34	and	and	CCONJ
fbem-22399	13	35	brand	brand	NOUN
fbem-22399	13	36	interaction	interaction	NOUN
fbem-22399	13	37	.	.	PUNCT
fbem-22399	14	1	compared	compare	VERB
fbem-22399	14	2	to	to	ADP
fbem-22399	14	3	traditional	traditional	ADJ
fbem-22399	14	4	advertising	advertising	NOUN
fbem-22399	14	5	forms	form	NOUN
fbem-22399	14	6	,	,	PUNCT
fbem-22399	14	7	digital	digital	ADJ
fbem-22399	14	8	advertising	advertising	NOUN
fbem-22399	14	9	marketing	marketing	NOUN
fbem-22399	14	10	provides	provide	VERB
fbem-22399	14	11	more	more	ADJ
fbem-22399	14	12	convenience	convenience	NOUN
fbem-22399	14	13	to	to	ADP
fbem-22399	14	14	industry	industry	NOUN
fbem-22399	14	15	personnel	personnel	NOUN
fbem-22399	14	16	,	,	PUNCT
fbem-22399	14	17	making	make	VERB
fbem-22399	14	18	marketing	marketing	NOUN
fbem-22399	14	19	activities	activity	NOUN
fbem-22399	14	20	more	more	ADV
fbem-22399	14	21	effective	effective	ADJ
fbem-22399	14	22	.	.	PUNCT
fbem-22399	15	1	unlike	unlike	ADP
fbem-22399	15	2	traditional	traditional	ADJ
fbem-22399	15	3	advertising	advertising	NOUN
fbem-22399	15	4	marketing	marketing	NOUN
fbem-22399	15	5	,	,	PUNCT
fbem-22399	15	6	digital	digital	ADJ
fbem-22399	15	7	advertising	advertising	NOUN
fbem-22399	15	8	marketing	marketing	NOUN
fbem-22399	15	9	is	be	AUX
fbem-22399	15	10	executed	execute	VERB
fbem-22399	15	11	through	through	ADP
fbem-22399	15	12	digital	digital	ADJ
fbem-22399	15	13	channels	channel	NOUN
fbem-22399	15	14	.	.	PUNCT
fbem-22399	16	1	the	the	DET
fbem-22399	16	2	media	media	NOUN
fbem-22399	16	3	forms	form	NOUN
fbem-22399	16	4	of	of	ADP
fbem-22399	16	5	digital	digital	ADJ
fbem-22399	16	6	advertising	advertising	NOUN
fbem-22399	16	7	include	include	VERB
fbem-22399	16	8	but	but	CCONJ
fbem-22399	16	9	are	be	AUX
fbem-22399	16	10	not	not	PART
fbem-22399	16	11	limited	limit	VERB
fbem-22399	16	12	to	to	ADP
fbem-22399	16	13	search	search	NOUN
fbem-22399	16	14	engine	engine	NOUN
fbem-22399	16	15	ads	ad	NOUN
fbem-22399	16	16	,	,	PUNCT
fbem-22399	16	17	social	social	ADJ
fbem-22399	16	18	media	medium	NOUN
fbem-22399	16	19	ads	ad	NOUN
fbem-22399	16	20	,	,	PUNCT
fbem-22399	16	21	display	display	NOUN
fbem-22399	16	22	ads	ad	NOUN
fbem-22399	16	23	,	,	PUNCT
fbem-22399	16	24	and	and	CCONJ
fbem-22399	16	25	video	video	NOUN
fbem-22399	16	26	ads	ad	NOUN
fbem-22399	16	27	.	.	PUNCT
fbem-22399	17	1	2.2	2.2	NUM
fbem-22399	17	2	.	.	PUNCT
fbem-22399	17	3	evolution	evolution	NOUN
fbem-22399	17	4	of	of	ADP
fbem-22399	17	5	personalized	personalized	ADJ
fbem-22399	17	6	advertising	advertising	NOUN
fbem-22399	17	7	marketing	marketing	NOUN
fbem-22399	17	8	personalized	personalize	VERB
fbem-22399	17	9	advertising	advertising	NOUN
fbem-22399	17	10	marketing	marketing	NOUN
fbem-22399	17	11	is	be	AUX
fbem-22399	17	12	a	a	DET
fbem-22399	17	13	development	development	NOUN
fbem-22399	17	14	direction	direction	NOUN
fbem-22399	17	15	of	of	ADP
fbem-22399	17	16	digital	digital	ADJ
fbem-22399	17	17	advertising	advertising	NOUN
fbem-22399	17	18	,	,	PUNCT
fbem-22399	17	19	with	with	ADP
fbem-22399	17	20	its	its	PRON
fbem-22399	17	21	core	core	NOUN
fbem-22399	17	22	concept	concept	NOUN
fbem-22399	17	23	being	be	AUX
fbem-22399	17	24	to	to	PART
fbem-22399	17	25	customize	customize	VERB
fbem-22399	17	26	advertisement	advertisement	NOUN
fbem-22399	17	27	content	content	NOUN
fbem-22399	17	28	based	base	VERB
fbem-22399	17	29	on	on	ADP
fbem-22399	17	30	individual	individual	ADJ
fbem-22399	17	31	users	user	NOUN
fbem-22399	17	32	'	'	PART
fbem-22399	17	33	interests	interest	NOUN
fbem-22399	17	34	,	,	PUNCT
fbem-22399	17	35	preferences	preference	NOUN
fbem-22399	17	36	,	,	PUNCT
fbem-22399	17	37	behavior	behavior	NOUN
fbem-22399	17	38	history	history	NOUN
fbem-22399	17	39	,	,	PUNCT
fbem-22399	17	40	and	and	CCONJ
fbem-22399	17	41	other	other	ADJ
fbem-22399	17	42	personalized	personalized	ADJ
fbem-22399	17	43	information	information	NOUN
fbem-22399	17	44	to	to	PART
fbem-22399	17	45	enhance	enhance	VERB
fbem-22399	17	46	the	the	DET
fbem-22399	17	47	relevance	relevance	NOUN
fbem-22399	17	48	and	and	CCONJ
fbem-22399	17	49	attractiveness	attractiveness	NOUN
fbem-22399	17	50	of	of	ADP
fbem-22399	17	51	the	the	DET
fbem-22399	17	52	advertisements	advertisement	NOUN
fbem-22399	17	53	.	.	PUNCT
fbem-22399	18	1	this	this	DET
fbem-22399	18	2	customized	customize	VERB
fbem-22399	18	3	advertising	advertising	NOUN
fbem-22399	18	4	dissemination	dissemination	NOUN
fbem-22399	18	5	form	form	NOUN
fbem-22399	18	6	establishes	establish	VERB
fbem-22399	18	7	a	a	DET
fbem-22399	18	8	closer	close	ADJ
fbem-22399	18	9	connection	connection	NOUN
fbem-22399	18	10	between	between	ADP
fbem-22399	18	11	brands	brand	NOUN
fbem-22399	18	12	and	and	CCONJ
fbem-22399	18	13	users	user	NOUN
fbem-22399	18	14	,	,	PUNCT
fbem-22399	18	15	improving	improve	VERB
fbem-22399	18	16	the	the	DET
fbem-22399	18	17	effectiveness	effectiveness	NOUN
fbem-22399	18	18	and	and	CCONJ
fbem-22399	18	19	user	user	NOUN
fbem-22399	18	20	experience	experience	NOUN
fbem-22399	18	21	of	of	ADP
fbem-22399	18	22	the	the	DET
fbem-22399	18	23	advertisements	advertisement	NOUN
fbem-22399	18	24	.	.	PUNCT
fbem-22399	19	1	as	as	SCONJ
fbem-22399	19	2	consumer	consumer	NOUN
fbem-22399	19	3	behavior	behavior	NOUN
fbem-22399	19	4	becomes	becomes	AUX
fbem-22399	19	5	digitalized	digitalize	VERB
fbem-22399	19	6	,	,	PUNCT
fbem-22399	19	7	the	the	DET
fbem-22399	19	8	advertising	advertising	NOUN
fbem-22399	19	9	industry	industry	NOUN
fbem-22399	19	10	gradually	gradually	ADV
fbem-22399	19	11	shifts	shift	NOUN
fbem-22399	19	12	to	to	PART
fbem-22399	19	13	personalize	personalize	VERB
fbem-22399	19	14	advertising	advertising	NOUN
fbem-22399	19	15	marketing	marketing	NOUN
fbem-22399	19	16	.	.	PUNCT
fbem-22399	20	1	this	this	DET
fbem-22399	20	2	evolution	evolution	NOUN
fbem-22399	20	3	is	be	AUX
fbem-22399	20	4	a	a	DET
fbem-22399	20	5	reflection	reflection	NOUN
fbem-22399	20	6	on	on	ADP
fbem-22399	20	7	mass	mass	ADJ
fbem-22399	20	8	advertising	advertising	NOUN
fbem-22399	20	9	,	,	PUNCT
fbem-22399	20	10	aiming	aim	VERB
fbem-22399	20	11	to	to	PART
fbem-22399	20	12	provide	provide	VERB
fbem-22399	20	13	more	more	ADV
fbem-22399	20	14	customized	customize	VERB
fbem-22399	20	15	advertisement	advertisement	NOUN
fbem-22399	20	16	content	content	NOUN
fbem-22399	20	17	based	base	VERB
fbem-22399	20	18	on	on	ADP
fbem-22399	20	19	individual	individual	ADJ
fbem-22399	20	20	interests	interest	NOUN
fbem-22399	20	21	,	,	PUNCT
fbem-22399	20	22	preferences	preference	NOUN
fbem-22399	20	23	,	,	PUNCT
fbem-22399	20	24	and	and	CCONJ
fbem-22399	20	25	behavior	behavior	NOUN
fbem-22399	20	26	history	history	NOUN
fbem-22399	20	27	to	to	PART
fbem-22399	20	28	improve	improve	VERB
fbem-22399	20	29	advertising	advertising	NOUN
fbem-22399	20	30	effectiveness	effectiveness	NOUN
fbem-22399	20	31	,	,	PUNCT
fbem-22399	20	32	user	user	NOUN
fbem-22399	20	33	experience	experience	NOUN
fbem-22399	20	34	,	,	PUNCT
fbem-22399	20	35	and	and	CCONJ
fbem-22399	20	36	brand	brand	NOUN
fbem-22399	20	37	-	-	PUNCT
fbem-22399	20	38	user	user	NOUN
fbem-22399	20	39	interaction	interaction	NOUN
fbem-22399	20	40	.	.	PUNCT
fbem-22399	21	1	2.3	2.3	NUM
fbem-22399	21	2	.	.	PUNCT
fbem-22399	22	1	new	new	ADJ
fbem-22399	22	2	role	role	NOUN
fbem-22399	22	3	of	of	ADP
fbem-22399	22	4	ai	ai	PRON
fbem-22399	22	5	technology	technology	NOUN
fbem-22399	22	6	in	in	ADP
fbem-22399	22	7	digital	digital	ADJ
fbem-22399	22	8	advertising	advertising	NOUN
fbem-22399	22	9	the	the	DET
fbem-22399	22	10	rise	rise	NOUN
fbem-22399	22	11	of	of	ADP
fbem-22399	22	12	artificial	artificial	ADJ
fbem-22399	22	13	intelligence	intelligence	NOUN
fbem-22399	22	14	(	(	PUNCT
fbem-22399	22	15	ai	ai	NOUN
fbem-22399	22	16	)	)	PUNCT
fbem-22399	22	17	has	have	AUX
fbem-22399	22	18	revolutionized	revolutionize	VERB
fbem-22399	22	19	digital	digital	ADJ
fbem-22399	22	20	advertising	advertising	NOUN
fbem-22399	22	21	,	,	PUNCT
fbem-22399	22	22	allowing	allow	VERB
fbem-22399	22	23	advertisers	advertiser	NOUN
fbem-22399	22	24	to	to	PART
fbem-22399	22	25	understand	understand	VERB
fbem-22399	22	26	user	user	NOUN
fbem-22399	22	27	needs	need	VERB
fbem-22399	22	28	more	more	ADV
fbem-22399	22	29	precisely	precisely	ADV
fbem-22399	22	30	through	through	ADP
fbem-22399	22	31	advanced	advanced	ADJ
fbem-22399	22	32	data	datum	NOUN
fbem-22399	22	33	analysis	analysis	NOUN
fbem-22399	22	34	and	and	CCONJ
fbem-22399	22	35	intelligent	intelligent	ADJ
fbem-22399	22	36	algorithms	algorithm	NOUN
fbem-22399	22	37	,	,	PUNCT
fbem-22399	22	38	achieving	achieve	VERB
fbem-22399	22	39	more	more	ADV
fbem-22399	22	40	accurate	accurate	ADJ
fbem-22399	22	41	ad	ad	NOUN
fbem-22399	22	42	targeting	targeting	NOUN
fbem-22399	22	43	and	and	CCONJ
fbem-22399	22	44	placement	placement	NOUN
fbem-22399	22	45	.	.	PUNCT
fbem-22399	23	1	ai	ai	VERB
fbem-22399	23	2	technology	technology	NOUN
fbem-22399	23	3	not	not	PART
fbem-22399	23	4	only	only	ADV
fbem-22399	23	5	provides	provide	VERB
fbem-22399	23	6	real	real	ADJ
fbem-22399	23	7	-	-	PUNCT
fbem-22399	23	8	time	time	NOUN
fbem-22399	23	9	optimization	optimization	NOUN
fbem-22399	23	10	and	and	CCONJ
fbem-22399	23	11	feedback	feedback	NOUN
fbem-22399	23	12	for	for	ADP
fbem-22399	23	13	advertisements	advertisement	NOUN
fbem-22399	23	14	but	but	CCONJ
fbem-22399	23	15	also	also	ADV
fbem-22399	23	16	enables	enable	VERB
fbem-22399	23	17	personalized	personalized	ADJ
fbem-22399	23	18	generation	generation	NOUN
fbem-22399	23	19	of	of	ADP
fbem-22399	23	20	ad	ad	NOUN
fbem-22399	23	21	creativity	creativity	NOUN
fbem-22399	23	22	,	,	PUNCT
fbem-22399	23	23	enhancing	enhance	VERB
fbem-22399	23	24	ad	ad	NOUN
fbem-22399	23	25	effectiveness	effectiveness	NOUN
fbem-22399	23	26	and	and	CCONJ
fbem-22399	23	27	user	user	NOUN
fbem-22399	23	28	experience	experience	NOUN
fbem-22399	23	29	.	.	PUNCT
fbem-22399	24	1	ai	ai	VERB
fbem-22399	24	2	-	-	PUNCT
fbem-22399	24	3	driven	drive	VERB
fbem-22399	24	4	digital	digital	ADJ
fbem-22399	24	5	advertising	advertising	NOUN
fbem-22399	24	6	is	be	AUX
fbem-22399	24	7	more	more	ADV
fbem-22399	24	8	attractive	attractive	ADJ
fbem-22399	24	9	and	and	CCONJ
fbem-22399	24	10	achieves	achieve	VERB
fbem-22399	24	11	higher	high	ADJ
fbem-22399	24	12	ad	ad	NOUN
fbem-22399	24	13	efficiency	efficiency	NOUN
fbem-22399	24	14	,	,	PUNCT
fbem-22399	24	15	pushing	push	VERB
fbem-22399	24	16	the	the	DET
fbem-22399	24	17	advertising	advertising	NOUN
fbem-22399	24	18	industry	industry	NOUN
fbem-22399	24	19	towards	towards	ADP
fbem-22399	24	20	more	more	ADV
fbem-22399	24	21	intelligent	intelligent	ADJ
fbem-22399	24	22	and	and	CCONJ
fbem-22399	24	23	personalized	personalized	ADJ
fbem-22399	24	24	directions	direction	NOUN
fbem-22399	24	25	.	.	PUNCT
fbem-22399	25	1	3	3	X
fbem-22399	25	2	.	.	X
fbem-22399	25	3	ai	ai	AUX
fbem-22399	25	4	-	-	PUNCT
fbem-22399	25	5	empowered	empowered	ADJ
fbem-22399	25	6	personalized	personalized	ADJ
fbem-22399	25	7	advertising	advertising	NOUN
fbem-22399	25	8	technology	technology	NOUN
fbem-22399	25	9	under	under	ADP
fbem-22399	25	10	the	the	DET
fbem-22399	25	11	guidance	guidance	NOUN
fbem-22399	25	12	of	of	ADP
fbem-22399	25	13	artificial	artificial	ADJ
fbem-22399	25	14	intelligence	intelligence	NOUN
fbem-22399	25	15	(	(	PUNCT
fbem-22399	25	16	ai	ai	NOUN
fbem-22399	25	17	)	)	PUNCT
fbem-22399	25	18	,	,	PUNCT
fbem-22399	25	19	personalized	personalize	VERB
fbem-22399	25	20	advertising	advertising	NOUN
fbem-22399	25	21	technology	technology	NOUN
fbem-22399	25	22	has	have	AUX
fbem-22399	25	23	made	make	VERB
fbem-22399	25	24	significant	significant	ADJ
fbem-22399	25	25	progress	progress	NOUN
fbem-22399	25	26	,	,	PUNCT
fbem-22399	25	27	bringing	bring	VERB
fbem-22399	25	28	a	a	DET
fbem-22399	25	29	new	new	ADJ
fbem-22399	25	30	dimension	dimension	NOUN
fbem-22399	25	31	and	and	CCONJ
fbem-22399	25	32	efficiency	efficiency	NOUN
fbem-22399	25	33	to	to	ADP
fbem-22399	25	34	digital	digital	ADJ
fbem-22399	25	35	advertising	advertising	NOUN
fbem-22399	25	36	.	.	PUNCT
fbem-22399	26	1	3.1	3.1	NUM
fbem-22399	26	2	.	.	PUNCT
fbem-22399	26	3	big	big	ADJ
fbem-22399	26	4	data	datum	NOUN
fbem-22399	26	5	analysis	analysis	NOUN
fbem-22399	26	6	ai	ai	VERB
fbem-22399	26	7	technology	technology	NOUN
fbem-22399	26	8	processes	process	VERB
fbem-22399	26	9	vast	vast	ADJ
fbem-22399	26	10	amounts	amount	NOUN
fbem-22399	26	11	of	of	ADP
fbem-22399	26	12	data	datum	NOUN
fbem-22399	26	13	,	,	PUNCT
fbem-22399	26	14	deeply	deeply	ADV
fbem-22399	26	15	mining	mining	NOUN
fbem-22399	26	16	user	user	NOUN
fbem-22399	26	17	behavior	behavior	NOUN
fbem-22399	26	18	patterns	pattern	NOUN
fbem-22399	26	19	and	and	CCONJ
fbem-22399	26	20	preferences	preference	NOUN
fbem-22399	26	21	,	,	PUNCT
fbem-22399	26	22	providing	provide	VERB
fbem-22399	26	23	advertisers	advertiser	NOUN
fbem-22399	26	24	with	with	ADP
fbem-22399	26	25	more	more	ADV
fbem-22399	26	26	comprehensive	comprehensive	ADJ
fbem-22399	26	27	user	user	NOUN
fbem-22399	26	28	insights	insight	NOUN
fbem-22399	26	29	.	.	PUNCT
fbem-22399	27	1	this	this	DET
fbem-22399	27	2	datadriven	datadriven	ADJ
fbem-22399	27	3	approach	approach	NOUN
fbem-22399	27	4	helps	help	VERB
fbem-22399	27	5	understand	understand	VERB
fbem-22399	27	6	users	user	NOUN
fbem-22399	27	7	'	'	PART
fbem-22399	27	8	interests	interest	NOUN
fbem-22399	27	9	and	and	CCONJ
fbem-22399	27	10	440	440	NUM
fbem-22399	27	11	provides	provide	VERB
fbem-22399	27	12	a	a	DET
fbem-22399	27	13	solid	solid	ADJ
fbem-22399	27	14	foundation	foundation	NOUN
fbem-22399	27	15	for	for	ADP
fbem-22399	27	16	precise	precise	ADJ
fbem-22399	27	17	targeting	targeting	NOUN
fbem-22399	27	18	of	of	ADP
fbem-22399	27	19	personalized	personalized	ADJ
fbem-22399	27	20	ads	ad	NOUN
fbem-22399	27	21	.	.	PUNCT
fbem-22399	28	1	from	from	ADP
fbem-22399	28	2	shopping	shop	VERB
fbem-22399	28	3	history	history	NOUN
fbem-22399	28	4	to	to	PART
fbem-22399	28	5	click	click	VERB
fbem-22399	28	6	behavior	behavior	NOUN
fbem-22399	28	7	,	,	PUNCT
fbem-22399	28	8	big	big	ADJ
fbem-22399	28	9	data	datum	NOUN
fbem-22399	28	10	analysis	analysis	NOUN
fbem-22399	28	11	presents	present	VERB
fbem-22399	28	12	advertisers	advertiser	NOUN
fbem-22399	28	13	with	with	ADP
fbem-22399	28	14	a	a	DET
fbem-22399	28	15	clearer	clear	ADJ
fbem-22399	28	16	user	user	NOUN
fbem-22399	28	17	profile	profile	NOUN
fbem-22399	28	18	.	.	PUNCT
fbem-22399	29	1	in	in	ADP
fbem-22399	29	2	marketing	marketing	NOUN
fbem-22399	29	3	effectiveness	effectiveness	NOUN
fbem-22399	29	4	monitoring	monitoring	NOUN
fbem-22399	29	5	,	,	PUNCT
fbem-22399	29	6	the	the	DET
fbem-22399	29	7	combination	combination	NOUN
fbem-22399	29	8	of	of	ADP
fbem-22399	29	9	ai	ai	NOUN
fbem-22399	29	10	and	and	CCONJ
fbem-22399	29	11	big	big	ADJ
fbem-22399	29	12	data	datum	NOUN
fbem-22399	29	13	has	have	AUX
fbem-22399	29	14	transformed	transform	VERB
fbem-22399	29	15	the	the	DET
fbem-22399	29	16	traditional	traditional	ADJ
fbem-22399	29	17	"	"	PUNCT
fbem-22399	29	18	post	post	ADJ
fbem-22399	29	19	-	-	ADJ
fbem-22399	29	20	measurement	measurement	ADJ
fbem-22399	29	21	"	"	PUNCT
fbem-22399	29	22	method	method	NOUN
fbem-22399	29	23	into	into	ADP
fbem-22399	29	24	real	real	ADJ
fbem-22399	29	25	-	-	PUNCT
fbem-22399	29	26	time	time	NOUN
fbem-22399	29	27	monitoring	monitoring	NOUN
fbem-22399	29	28	and	and	CCONJ
fbem-22399	29	29	feedback	feedback	NOUN
fbem-22399	29	30	of	of	ADP
fbem-22399	29	31	advertising	advertising	NOUN
fbem-22399	29	32	effectiveness	effectiveness	NOUN
fbem-22399	29	33	.	.	PUNCT
fbem-22399	30	1	3.2	3.2	NUM
fbem-22399	30	2	.	.	PUNCT
fbem-22399	31	1	intelligent	intelligent	ADJ
fbem-22399	31	2	algorithm	algorithm	NOUN
fbem-22399	31	3	applications	application	NOUN
fbem-22399	31	4	ai	ai	VERB
fbem-22399	31	5	's	's	PART
fbem-22399	31	6	intelligent	intelligent	ADJ
fbem-22399	31	7	algorithms	algorithm	NOUN
fbem-22399	31	8	,	,	PUNCT
fbem-22399	31	9	such	such	ADJ
fbem-22399	31	10	as	as	ADP
fbem-22399	31	11	machine	machine	NOUN
fbem-22399	31	12	learning	learning	NOUN
fbem-22399	31	13	and	and	CCONJ
fbem-22399	31	14	deep	deep	ADJ
fbem-22399	31	15	learning	learning	NOUN
fbem-22399	31	16	,	,	PUNCT
fbem-22399	31	17	not	not	PART
fbem-22399	31	18	only	only	ADV
fbem-22399	31	19	analyze	analyze	VERB
fbem-22399	31	20	user	user	PROPN
fbem-22399	31	21	historical	historical	ADJ
fbem-22399	31	22	data	datum	NOUN
fbem-22399	31	23	more	more	ADV
fbem-22399	31	24	precisely	precisely	ADV
fbem-22399	31	25	but	but	CCONJ
fbem-22399	31	26	also	also	ADV
fbem-22399	31	27	predict	predict	VERB
fbem-22399	31	28	future	future	ADJ
fbem-22399	31	29	behavior	behavior	NOUN
fbem-22399	31	30	trends	trend	NOUN
fbem-22399	31	31	.	.	PUNCT
fbem-22399	32	1	through	through	ADP
fbem-22399	32	2	an	an	DET
fbem-22399	32	3	in	in	ADP
fbem-22399	32	4	-	-	PUNCT
fbem-22399	32	5	depth	depth	NOUN
fbem-22399	32	6	understanding	understanding	NOUN
fbem-22399	32	7	of	of	ADP
fbem-22399	32	8	users	user	NOUN
fbem-22399	32	9	'	'	PART
fbem-22399	32	10	personalized	personalize	VERB
fbem-22399	32	11	needs	need	NOUN
fbem-22399	32	12	,	,	PUNCT
fbem-22399	32	13	intelligent	intelligent	ADJ
fbem-22399	32	14	algorithms	algorithm	NOUN
fbem-22399	32	15	optimize	optimize	VERB
fbem-22399	32	16	ad	ad	NOUN
fbem-22399	32	17	placement	placement	NOUN
fbem-22399	32	18	strategies	strategy	NOUN
fbem-22399	32	19	,	,	PUNCT
fbem-22399	32	20	making	make	VERB
fbem-22399	32	21	advertisements	advertisement	NOUN
fbem-22399	32	22	more	more	ADV
fbem-22399	32	23	targeted	targeted	ADJ
fbem-22399	32	24	.	.	PUNCT
fbem-22399	33	1	this	this	DET
fbem-22399	33	2	application	application	NOUN
fbem-22399	33	3	of	of	ADP
fbem-22399	33	4	technology	technology	NOUN
fbem-22399	33	5	leads	lead	VERB
fbem-22399	33	6	to	to	ADP
fbem-22399	33	7	more	more	ADV
fbem-22399	33	8	efficient	efficient	ADJ
fbem-22399	33	9	advertising	advertising	NOUN
fbem-22399	33	10	decisions	decision	NOUN
fbem-22399	33	11	,	,	PUNCT
fbem-22399	33	12	enhancing	enhance	VERB
fbem-22399	33	13	the	the	DET
fbem-22399	33	14	level	level	NOUN
fbem-22399	33	15	of	of	ADP
fbem-22399	33	16	ad	ad	NOUN
fbem-22399	33	17	personalization	personalization	NOUN
fbem-22399	33	18	.	.	PUNCT
fbem-22399	34	1	3.3	3.3	NUM
fbem-22399	34	2	.	.	PUNCT
fbem-22399	35	1	user	user	NOUN
fbem-22399	35	2	behavior	behavior	NOUN
fbem-22399	35	3	analysis	analysis	NOUN
fbem-22399	35	4	and	and	CCONJ
fbem-22399	35	5	prediction	prediction	NOUN
fbem-22399	35	6	a	a	DET
fbem-22399	35	7	key	key	ADJ
fbem-22399	35	8	aspect	aspect	NOUN
fbem-22399	35	9	of	of	ADP
fbem-22399	35	10	ai	ai	PRON
fbem-22399	35	11	technology	technology	NOUN
fbem-22399	35	12	in	in	ADP
fbem-22399	35	13	personalized	personalized	ADJ
fbem-22399	35	14	advertising	advertising	NOUN
fbem-22399	35	15	is	be	AUX
fbem-22399	35	16	the	the	DET
fbem-22399	35	17	real	real	ADJ
fbem-22399	35	18	-	-	PUNCT
fbem-22399	35	19	time	time	NOUN
fbem-22399	35	20	analysis	analysis	NOUN
fbem-22399	35	21	and	and	CCONJ
fbem-22399	35	22	prediction	prediction	NOUN
fbem-22399	35	23	of	of	ADP
fbem-22399	35	24	user	user	NOUN
fbem-22399	35	25	behavior	behavior	NOUN
fbem-22399	35	26	.	.	PUNCT
fbem-22399	36	1	by	by	ADP
fbem-22399	36	2	continuously	continuously	ADV
fbem-22399	36	3	monitoring	monitor	VERB
fbem-22399	36	4	user	user	NOUN
fbem-22399	36	5	interactions	interaction	NOUN
fbem-22399	36	6	on	on	ADP
fbem-22399	36	7	digital	digital	ADJ
fbem-22399	36	8	platforms	platform	NOUN
fbem-22399	36	9	,	,	PUNCT
fbem-22399	36	10	ai	ai	VERB
fbem-22399	36	11	can	can	AUX
fbem-22399	36	12	capture	capture	VERB
fbem-22399	36	13	changes	change	NOUN
fbem-22399	36	14	in	in	ADP
fbem-22399	36	15	user	user	NOUN
fbem-22399	36	16	interests	interest	NOUN
fbem-22399	36	17	,	,	PUNCT
fbem-22399	36	18	allowing	allow	VERB
fbem-22399	36	19	more	more	ADV
fbem-22399	36	20	accurate	accurate	ADJ
fbem-22399	36	21	predictions	prediction	NOUN
fbem-22399	36	22	of	of	ADP
fbem-22399	36	23	future	future	ADJ
fbem-22399	36	24	behavior	behavior	NOUN
fbem-22399	36	25	paths	path	NOUN
fbem-22399	36	26	.	.	PUNCT
fbem-22399	37	1	this	this	DET
fbem-22399	37	2	indepth	indepth	ADJ
fbem-22399	37	3	user	user	NOUN
fbem-22399	37	4	behavior	behavior	NOUN
fbem-22399	37	5	analysis	analysis	NOUN
fbem-22399	37	6	provides	provide	VERB
fbem-22399	37	7	advertisers	advertiser	NOUN
fbem-22399	37	8	with	with	ADP
fbem-22399	37	9	more	more	ADV
fbem-22399	37	10	precise	precise	ADJ
fbem-22399	37	11	timing	timing	NOUN
fbem-22399	37	12	and	and	CCONJ
fbem-22399	37	13	methods	method	NOUN
fbem-22399	37	14	for	for	ADP
fbem-22399	37	15	ad	ad	NOUN
fbem-22399	37	16	placement	placement	NOUN
fbem-22399	37	17	.	.	PUNCT
fbem-22399	38	1	3.4	3.4	NUM
fbem-22399	38	2	.	.	PUNCT
fbem-22399	38	3	dynamic	dynamic	ADJ
fbem-22399	38	4	generation	generation	NOUN
fbem-22399	38	5	of	of	ADP
fbem-22399	38	6	ad	ad	NOUN
fbem-22399	38	7	content	content	NOUN
fbem-22399	38	8	ai	ai	VERB
fbem-22399	38	9	technology	technology	NOUN
fbem-22399	38	10	enables	enable	VERB
fbem-22399	38	11	the	the	DET
fbem-22399	38	12	dynamic	dynamic	ADJ
fbem-22399	38	13	generation	generation	NOUN
fbem-22399	38	14	of	of	ADP
fbem-22399	38	15	ad	ad	NOUN
fbem-22399	38	16	creativity	creativity	NOUN
fbem-22399	38	17	,	,	PUNCT
fbem-22399	38	18	adjusting	adjust	VERB
fbem-22399	38	19	ad	ad	NOUN
fbem-22399	38	20	content	content	NOUN
fbem-22399	38	21	in	in	ADP
fbem-22399	38	22	real	real	ADJ
fbem-22399	38	23	-	-	PUNCT
fbem-22399	38	24	time	time	NOUN
fbem-22399	38	25	based	base	VERB
fbem-22399	38	26	on	on	ADP
fbem-22399	38	27	users	user	NOUN
fbem-22399	38	28	'	'	PART
fbem-22399	38	29	personalized	personalized	ADJ
fbem-22399	38	30	characteristics	characteristic	NOUN
fbem-22399	38	31	.	.	PUNCT
fbem-22399	39	1	this	this	PRON
fbem-22399	39	2	means	mean	VERB
fbem-22399	39	3	that	that	SCONJ
fbem-22399	39	4	the	the	DET
fbem-22399	39	5	advertisements	advertisement	NOUN
fbem-22399	39	6	users	user	NOUN
fbem-22399	39	7	see	see	VERB
fbem-22399	39	8	in	in	ADP
fbem-22399	39	9	different	different	ADJ
fbem-22399	39	10	scenarios	scenario	NOUN
fbem-22399	39	11	can	can	AUX
fbem-22399	39	12	change	change	VERB
fbem-22399	39	13	according	accord	VERB
fbem-22399	39	14	to	to	ADP
fbem-22399	39	15	their	their	PRON
fbem-22399	39	16	real	real	ADJ
fbem-22399	39	17	-	-	PUNCT
fbem-22399	39	18	time	time	NOUN
fbem-22399	39	19	interest	interest	NOUN
fbem-22399	39	20	variations	variation	NOUN
fbem-22399	39	21	.	.	PUNCT
fbem-22399	40	1	the	the	DET
fbem-22399	40	2	dynamic	dynamic	ADJ
fbem-22399	40	3	generation	generation	NOUN
fbem-22399	40	4	of	of	ADP
fbem-22399	40	5	ad	ad	NOUN
fbem-22399	40	6	creativity	creativity	NOUN
fbem-22399	40	7	increases	increase	VERB
fbem-22399	40	8	user	user	NOUN
fbem-22399	40	9	interaction	interaction	NOUN
fbem-22399	40	10	with	with	ADP
fbem-22399	40	11	the	the	DET
fbem-22399	40	12	ads	ad	NOUN
fbem-22399	40	13	,	,	PUNCT
fbem-22399	40	14	making	make	VERB
fbem-22399	40	15	them	they	PRON
fbem-22399	40	16	more	more	ADV
fbem-22399	40	17	creative	creative	ADJ
fbem-22399	40	18	and	and	CCONJ
fbem-22399	40	19	attractive	attractive	ADJ
fbem-22399	40	20	.	.	PUNCT
fbem-22399	41	1	through	through	ADP
fbem-22399	41	2	these	these	DET
fbem-22399	41	3	ai	ai	ADJ
fbem-22399	41	4	-	-	PUNCT
fbem-22399	41	5	empowered	empowered	ADJ
fbem-22399	41	6	technological	technological	ADJ
fbem-22399	41	7	means	mean	NOUN
fbem-22399	41	8	,	,	PUNCT
fbem-22399	41	9	personalized	personalized	ADJ
fbem-22399	41	10	advertising	advertising	NOUN
fbem-22399	41	11	moves	move	NOUN
fbem-22399	41	12	from	from	ADP
fbem-22399	41	13	static	static	ADJ
fbem-22399	41	14	targeted	target	VERB
fbem-22399	41	15	placement	placement	NOUN
fbem-22399	41	16	to	to	ADP
fbem-22399	41	17	a	a	DET
fbem-22399	41	18	dynamic	dynamic	ADJ
fbem-22399	41	19	,	,	PUNCT
fbem-22399	41	20	intelligent	intelligent	ADJ
fbem-22399	41	21	digital	digital	ADJ
fbem-22399	41	22	advertising	advertising	NOUN
fbem-22399	41	23	marketing	marketing	NOUN
fbem-22399	41	24	strategy	strategy	NOUN
fbem-22399	41	25	,	,	PUNCT
fbem-22399	41	26	providing	provide	VERB
fbem-22399	41	27	users	user	NOUN
fbem-22399	41	28	with	with	ADP
fbem-22399	41	29	a	a	DET
fbem-22399	41	30	more	more	ADV
fbem-22399	41	31	personalized	personalized	ADJ
fbem-22399	41	32	and	and	CCONJ
fbem-22399	41	33	engaging	engage	VERB
fbem-22399	41	34	ad	ad	NOUN
fbem-22399	41	35	experience	experience	NOUN
fbem-22399	41	36	.	.	PUNCT
fbem-22399	42	1	4	4	X
fbem-22399	42	2	.	.	X
fbem-22399	42	3	case	case	NOUN
fbem-22399	42	4	studies	study	NOUN
fbem-22399	42	5	of	of	ADP
fbem-22399	42	6	ai	ai	ADJ
fbem-22399	42	7	-	-	PUNCT
fbem-22399	42	8	empowered	empowered	ADJ
fbem-22399	42	9	personalized	personalized	ADJ
fbem-22399	42	10	advertising	advertising	NOUN
fbem-22399	42	11	marketing	marketing	NOUN
fbem-22399	42	12	4.1	4.1	NUM
fbem-22399	42	13	.	.	PUNCT
fbem-22399	43	1	e	e	X
fbem-22399	43	2	-	-	NOUN
fbem-22399	43	3	commerce	commerce	NOUN
fbem-22399	43	4	platform	platform	NOUN
fbem-22399	43	5	recommendation	recommendation	NOUN
fbem-22399	43	6	systems	system	NOUN
fbem-22399	43	7	in	in	ADP
fbem-22399	43	8	the	the	DET
fbem-22399	43	9	e	e	PROPN
fbem-22399	43	10	-	-	NOUN
fbem-22399	43	11	commerce	commerce	NOUN
fbem-22399	43	12	sector	sector	NOUN
fbem-22399	43	13	,	,	PUNCT
fbem-22399	43	14	personalized	personalize	VERB
fbem-22399	43	15	advertising	advertising	NOUN
fbem-22399	43	16	marketing	marketing	NOUN
fbem-22399	43	17	is	be	AUX
fbem-22399	43	18	widely	widely	ADV
fbem-22399	43	19	applied	apply	VERB
fbem-22399	43	20	.	.	PUNCT
fbem-22399	44	1	for	for	ADP
fbem-22399	44	2	example	example	NOUN
fbem-22399	44	3	,	,	PUNCT
fbem-22399	44	4	alibaba	alibaba	PROPN
fbem-22399	44	5	's	's	PART
fbem-22399	44	6	taobao	taobao	PROPN
fbem-22399	44	7	uses	use	VERB
fbem-22399	44	8	personalized	personalized	ADJ
fbem-22399	44	9	recommendation	recommendation	NOUN
fbem-22399	44	10	systems	system	NOUN
fbem-22399	44	11	to	to	PART
fbem-22399	44	12	suggest	suggest	VERB
fbem-22399	44	13	products	product	NOUN
fbem-22399	44	14	to	to	ADP
fbem-22399	44	15	users	user	NOUN
fbem-22399	44	16	based	base	VERB
fbem-22399	44	17	on	on	ADP
fbem-22399	44	18	their	their	PRON
fbem-22399	44	19	browsing	browse	VERB
fbem-22399	44	20	history	history	NOUN
fbem-22399	44	21	,	,	PUNCT
fbem-22399	44	22	shopping	shopping	NOUN
fbem-22399	44	23	records	record	NOUN
fbem-22399	44	24	,	,	PUNCT
fbem-22399	44	25	and	and	CCONJ
fbem-22399	44	26	search	search	NOUN
fbem-22399	44	27	habits	habit	NOUN
fbem-22399	44	28	.	.	PUNCT
fbem-22399	45	1	by	by	ADP
fbem-22399	45	2	analyzing	analyze	VERB
fbem-22399	45	3	users	user	NOUN
fbem-22399	45	4	'	'	PART
fbem-22399	45	5	preferences	preference	NOUN
fbem-22399	45	6	and	and	CCONJ
fbem-22399	45	7	behaviors	behavior	NOUN
fbem-22399	45	8	,	,	PUNCT
fbem-22399	45	9	taobao	taobao	PROPN
fbem-22399	45	10	can	can	AUX
fbem-22399	45	11	precisely	precisely	ADV
fbem-22399	45	12	locate	locate	VERB
fbem-22399	45	13	products	product	NOUN
fbem-22399	45	14	of	of	ADP
fbem-22399	45	15	interest	interest	NOUN
fbem-22399	45	16	within	within	ADP
fbem-22399	45	17	its	its	PRON
fbem-22399	45	18	vast	vast	ADJ
fbem-22399	45	19	inventory	inventory	NOUN
fbem-22399	45	20	,	,	PUNCT
fbem-22399	45	21	improving	improve	VERB
fbem-22399	45	22	shopping	shopping	NOUN
fbem-22399	45	23	convenience	convenience	NOUN
fbem-22399	45	24	and	and	CCONJ
fbem-22399	45	25	satisfaction	satisfaction	NOUN
fbem-22399	45	26	.	.	PUNCT
fbem-22399	46	1	4.1.1	4.1.1	X
fbem-22399	46	2	.	.	PUNCT
fbem-22399	47	1	taobao	taobao	PROPN
fbem-22399	47	2	promotion	promotion	PROPN
fbem-22399	47	3	effect	effect	NOUN
fbem-22399	47	4	enhancement	enhancement	NOUN
fbem-22399	47	5	case	case	NOUN
fbem-22399	47	6	mining	mining	NOUN
fbem-22399	47	7	users	user	NOUN
fbem-22399	47	8	'	'	PART
fbem-22399	47	9	long	long	ADJ
fbem-22399	47	10	-	-	PUNCT
fbem-22399	47	11	tail	tail	NOUN
fbem-22399	47	12	needs	need	NOUN
fbem-22399	47	13	:	:	PUNCT
fbem-22399	47	14	through	through	ADP
fbem-22399	47	15	the	the	DET
fbem-22399	47	16	personalized	personalized	ADJ
fbem-22399	47	17	recommendation	recommendation	NOUN
fbem-22399	47	18	system	system	NOUN
fbem-22399	47	19	,	,	PUNCT
fbem-22399	47	20	taobao	taobao	PROPN
fbem-22399	47	21	successfully	successfully	ADV
fbem-22399	47	22	identified	identify	VERB
fbem-22399	47	23	users	user	NOUN
fbem-22399	47	24	'	'	PART
fbem-22399	47	25	long	long	ADJ
fbem-22399	47	26	-	-	PUNCT
fbem-22399	47	27	tail	tail	NOUN
fbem-22399	47	28	needs	need	NOUN
fbem-22399	47	29	and	and	CCONJ
fbem-22399	47	30	promoted	promote	VERB
fbem-22399	47	31	long	long	ADJ
fbem-22399	47	32	-	-	PUNCT
fbem-22399	47	33	tail	tail	NOUN
fbem-22399	47	34	products	product	NOUN
fbem-22399	47	35	.	.	PUNCT
fbem-22399	48	1	for	for	ADP
fbem-22399	48	2	instance	instance	NOUN
fbem-22399	48	3	,	,	PUNCT
fbem-22399	48	4	specific	specific	ADJ
fbem-22399	48	5	products	product	NOUN
fbem-22399	48	6	that	that	PRON
fbem-22399	48	7	might	might	AUX
fbem-22399	48	8	not	not	PART
fbem-22399	48	9	gain	gain	VERB
fbem-22399	48	10	enough	enough	ADJ
fbem-22399	48	11	exposure	exposure	NOUN
fbem-22399	48	12	in	in	ADP
fbem-22399	48	13	traditional	traditional	ADJ
fbem-22399	48	14	advertising	advertising	NOUN
fbem-22399	48	15	received	receive	VERB
fbem-22399	48	16	more	more	ADJ
fbem-22399	48	17	attention	attention	NOUN
fbem-22399	48	18	under	under	ADP
fbem-22399	48	19	personalized	personalized	ADJ
fbem-22399	48	20	advertising	advertising	NOUN
fbem-22399	48	21	,	,	PUNCT
fbem-22399	48	22	increasing	increase	VERB
fbem-22399	48	23	sales	sale	NOUN
fbem-22399	48	24	.	.	PUNCT
fbem-22399	49	1	enhancing	enhance	VERB
fbem-22399	49	2	user	user	NOUN
fbem-22399	49	3	retention	retention	NOUN
fbem-22399	49	4	rate	rate	NOUN
fbem-22399	49	5	:	:	PUNCT
fbem-22399	49	6	the	the	DET
fbem-22399	49	7	introduction	introduction	NOUN
fbem-22399	49	8	of	of	ADP
fbem-22399	49	9	personalized	personalized	ADJ
fbem-22399	49	10	ads	ad	NOUN
fbem-22399	49	11	effectively	effectively	ADV
fbem-22399	49	12	increased	increase	VERB
fbem-22399	49	13	user	user	NOUN
fbem-22399	49	14	retention	retention	NOUN
fbem-22399	49	15	rates	rate	NOUN
fbem-22399	49	16	.	.	PUNCT
fbem-22399	50	1	by	by	ADP
fbem-22399	50	2	recommending	recommend	VERB
fbem-22399	50	3	products	product	NOUN
fbem-22399	50	4	that	that	PRON
fbem-22399	50	5	match	match	VERB
fbem-22399	50	6	users	user	NOUN
fbem-22399	50	7	'	'	PART
fbem-22399	50	8	interests	interest	NOUN
fbem-22399	50	9	,	,	PUNCT
fbem-22399	50	10	taobao	taobao	PROPN
fbem-22399	50	11	successfully	successfully	ADV
fbem-22399	50	12	stimulated	stimulate	VERB
fbem-22399	50	13	users	user	NOUN
fbem-22399	50	14	'	'	PART
fbem-22399	50	15	shopping	shopping	NOUN
fbem-22399	50	16	desires	desire	NOUN
fbem-22399	50	17	,	,	PUNCT
fbem-22399	50	18	leading	lead	VERB
fbem-22399	50	19	to	to	ADP
fbem-22399	50	20	more	more	ADV
fbem-22399	50	21	frequent	frequent	ADJ
fbem-22399	50	22	platform	platform	NOUN
fbem-22399	50	23	visits	visit	NOUN
fbem-22399	50	24	and	and	CCONJ
fbem-22399	50	25	increased	increase	VERB
fbem-22399	50	26	interaction	interaction	NOUN
fbem-22399	50	27	with	with	ADP
fbem-22399	50	28	advertisements	advertisement	NOUN
fbem-22399	50	29	.	.	PUNCT
fbem-22399	51	1	4.1.2	4.1.2	X
fbem-22399	51	2	.	.	X
fbem-22399	51	3	effect	effect	NOUN
fbem-22399	51	4	analysis	analysis	NOUN
fbem-22399	51	5	click	click	VERB
fbem-22399	51	6	-	-	PUNCT
fbem-22399	51	7	through	through	ADP
fbem-22399	51	8	rate	rate	NOUN
fbem-22399	51	9	enhancement	enhancement	NOUN
fbem-22399	51	10	:	:	PUNCT
fbem-22399	51	11	personalized	personalized	ADJ
fbem-22399	51	12	ads	ad	NOUN
fbem-22399	51	13	significantly	significantly	ADV
fbem-22399	51	14	increased	increase	VERB
fbem-22399	51	15	ad	ad	NOUN
fbem-22399	51	16	click	click	VERB
fbem-22399	51	17	-	-	PUNCT
fbem-22399	51	18	through	through	ADP
fbem-22399	51	19	rates	rate	NOUN
fbem-22399	51	20	.	.	PUNCT
fbem-22399	52	1	compared	compare	VERB
fbem-22399	52	2	to	to	ADP
fbem-22399	52	3	traditional	traditional	ADJ
fbem-22399	52	4	ad	ad	NOUN
fbem-22399	52	5	delivery	delivery	NOUN
fbem-22399	52	6	methods	method	NOUN
fbem-22399	52	7	,	,	PUNCT
fbem-22399	52	8	personalized	personalize	VERB
fbem-22399	52	9	ads	ad	NOUN
fbem-22399	52	10	more	more	ADV
fbem-22399	52	11	accurately	accurately	ADV
fbem-22399	52	12	met	meet	VERB
fbem-22399	52	13	users	user	NOUN
fbem-22399	52	14	'	'	PART
fbem-22399	52	15	interests	interest	NOUN
fbem-22399	52	16	,	,	PUNCT
fbem-22399	52	17	making	make	VERB
fbem-22399	52	18	users	user	NOUN
fbem-22399	52	19	more	more	ADV
fbem-22399	52	20	willing	willing	ADJ
fbem-22399	52	21	to	to	PART
fbem-22399	52	22	click	click	VERB
fbem-22399	52	23	on	on	ADP
fbem-22399	52	24	ads	ad	NOUN
fbem-22399	52	25	for	for	ADP
fbem-22399	52	26	more	more	ADJ
fbem-22399	52	27	information	information	NOUN
fbem-22399	52	28	.	.	PUNCT
fbem-22399	53	1	increase	increase	VERB
fbem-22399	53	2	in	in	ADP
fbem-22399	53	3	shopping	shopping	NOUN
fbem-22399	53	4	conversion	conversion	NOUN
fbem-22399	53	5	rate	rate	NOUN
fbem-22399	53	6	:	:	PUNCT
fbem-22399	53	7	through	through	ADP
fbem-22399	53	8	precise	precise	ADJ
fbem-22399	53	9	targeting	targeting	NOUN
fbem-22399	53	10	,	,	PUNCT
fbem-22399	53	11	personalized	personalize	VERB
fbem-22399	53	12	ads	ad	NOUN
fbem-22399	53	13	better	well	ADV
fbem-22399	53	14	matched	match	VERB
fbem-22399	53	15	users	user	NOUN
fbem-22399	53	16	'	'	PART
fbem-22399	53	17	shopping	shopping	NOUN
fbem-22399	53	18	intentions	intention	NOUN
fbem-22399	53	19	,	,	PUNCT
fbem-22399	53	20	thereby	thereby	ADV
fbem-22399	53	21	increasing	increase	VERB
fbem-22399	53	22	the	the	DET
fbem-22399	53	23	shopping	shopping	NOUN
fbem-22399	53	24	conversion	conversion	NOUN
fbem-22399	53	25	rate	rate	NOUN
fbem-22399	53	26	.	.	PUNCT
fbem-22399	54	1	users	user	NOUN
fbem-22399	54	2	were	be	AUX
fbem-22399	54	3	more	more	ADV
fbem-22399	54	4	likely	likely	ADJ
fbem-22399	54	5	to	to	PART
fbem-22399	54	6	add	add	VERB
fbem-22399	54	7	advertised	advertised	ADJ
fbem-22399	54	8	products	product	NOUN
fbem-22399	54	9	to	to	ADP
fbem-22399	54	10	their	their	PRON
fbem-22399	54	11	carts	cart	NOUN
fbem-22399	54	12	or	or	CCONJ
fbem-22399	54	13	complete	complete	ADJ
fbem-22399	54	14	purchases	purchase	NOUN
fbem-22399	54	15	,	,	PUNCT
fbem-22399	54	16	bringing	bring	VERB
fbem-22399	54	17	more	more	ADV
fbem-22399	54	18	substantial	substantial	ADJ
fbem-22399	54	19	commercial	commercial	ADJ
fbem-22399	54	20	value	value	NOUN
fbem-22399	54	21	.	.	PUNCT
fbem-22399	55	1	refined	refined	ADJ
fbem-22399	55	2	ad	ad	NOUN
fbem-22399	55	3	placement	placement	NOUN
fbem-22399	55	4	:	:	PUNCT
fbem-22399	55	5	personalized	personalize	VERB
fbem-22399	55	6	ad	ad	NOUN
fbem-22399	55	7	systems	system	NOUN
fbem-22399	55	8	allowed	allow	VERB
fbem-22399	55	9	advertisers	advertiser	NOUN
fbem-22399	55	10	to	to	PART
fbem-22399	55	11	place	place	VERB
fbem-22399	55	12	ads	ad	NOUN
fbem-22399	55	13	more	more	ADV
fbem-22399	55	14	precisely	precisely	ADV
fbem-22399	55	15	,	,	PUNCT
fbem-22399	55	16	avoiding	avoid	VERB
fbem-22399	55	17	resource	resource	NOUN
fbem-22399	55	18	waste	waste	NOUN
fbem-22399	55	19	.	.	PUNCT
fbem-22399	56	1	advertisers	advertiser	NOUN
fbem-22399	56	2	could	could	AUX
fbem-22399	56	3	formulate	formulate	VERB
fbem-22399	56	4	personalized	personalized	ADJ
fbem-22399	56	5	ad	ad	NOUN
fbem-22399	56	6	strategies	strategy	NOUN
fbem-22399	56	7	for	for	ADP
fbem-22399	56	8	different	different	ADJ
fbem-22399	56	9	user	user	NOUN
fbem-22399	56	10	groups	group	NOUN
fbem-22399	56	11	,	,	PUNCT
fbem-22399	56	12	improving	improve	VERB
fbem-22399	56	13	ad	ad	NOUN
fbem-22399	56	14	delivery	delivery	NOUN
fbem-22399	56	15	effectiveness	effectiveness	NOUN
fbem-22399	56	16	.	.	PUNCT
fbem-22399	57	1	this	this	DET
fbem-22399	57	2	successful	successful	ADJ
fbem-22399	57	3	case	case	NOUN
fbem-22399	57	4	and	and	CCONJ
fbem-22399	57	5	effect	effect	VERB
fbem-22399	57	6	analysis	analysis	NOUN
fbem-22399	57	7	illustrate	illustrate	VERB
fbem-22399	57	8	the	the	DET
fbem-22399	57	9	significant	significant	ADJ
fbem-22399	57	10	impact	impact	NOUN
fbem-22399	57	11	of	of	ADP
fbem-22399	57	12	personalized	personalized	ADJ
fbem-22399	57	13	advertising	advertising	NOUN
fbem-22399	57	14	marketing	marketing	NOUN
fbem-22399	57	15	in	in	ADP
fbem-22399	57	16	ecommerce	ecommerce	NOUN
fbem-22399	57	17	platform	platform	NOUN
fbem-22399	57	18	recommendation	recommendation	NOUN
fbem-22399	57	19	systems	system	NOUN
fbem-22399	57	20	.	.	PUNCT
fbem-22399	58	1	by	by	ADP
fbem-22399	58	2	deeply	deeply	ADV
fbem-22399	58	3	understanding	understand	VERB
fbem-22399	58	4	user	user	NOUN
fbem-22399	58	5	needs	need	NOUN
fbem-22399	58	6	and	and	CCONJ
fbem-22399	58	7	achieving	achieve	VERB
fbem-22399	58	8	personalized	personalized	ADJ
fbem-22399	58	9	recommendations	recommendation	NOUN
fbem-22399	58	10	,	,	PUNCT
fbem-22399	58	11	advertisers	advertiser	NOUN
fbem-22399	58	12	and	and	CCONJ
fbem-22399	58	13	e	e	NOUN
fbem-22399	58	14	-	-	NOUN
fbem-22399	58	15	commerce	commerce	NOUN
fbem-22399	58	16	platforms	platform	NOUN
fbem-22399	58	17	achieved	achieve	VERB
fbem-22399	58	18	more	more	ADV
fbem-22399	58	19	efficient	efficient	ADJ
fbem-22399	58	20	promotions	promotion	NOUN
fbem-22399	58	21	,	,	PUNCT
fbem-22399	58	22	and	and	CCONJ
fbem-22399	58	23	users	user	NOUN
fbem-22399	58	24	gained	gain	VERB
fbem-22399	58	25	more	more	ADV
fbem-22399	58	26	personalized	personalized	ADJ
fbem-22399	58	27	and	and	CCONJ
fbem-22399	58	28	satisfactory	satisfactory	ADJ
fbem-22399	58	29	shopping	shopping	NOUN
fbem-22399	58	30	experiences	experience	NOUN
fbem-22399	58	31	.	.	PUNCT
fbem-22399	59	1	4.2	4.2	NUM
fbem-22399	59	2	.	.	PUNCT
fbem-22399	60	1	social	social	ADJ
fbem-22399	60	2	media	medium	NOUN
fbem-22399	60	3	advertising	advertise	VERB
fbem-22399	60	4	social	social	ADJ
fbem-22399	60	5	media	medium	NOUN
fbem-22399	60	6	platforms	platform	NOUN
fbem-22399	60	7	like	like	ADP
fbem-22399	60	8	tiktok	tiktok	NOUN
fbem-22399	60	9	and	and	CCONJ
fbem-22399	60	10	xiaohongshu	xiaohongshu	NOUN
fbem-22399	60	11	utilize	utilize	VERB
fbem-22399	60	12	personalized	personalized	ADJ
fbem-22399	60	13	advertising	advertising	NOUN
fbem-22399	60	14	by	by	ADP
fbem-22399	60	15	analyzing	analyze	VERB
fbem-22399	60	16	users	user	NOUN
fbem-22399	60	17	'	'	PART
fbem-22399	60	18	social	social	ADJ
fbem-22399	60	19	behaviors	behavior	NOUN
fbem-22399	60	20	,	,	PUNCT
fbem-22399	60	21	likes	like	NOUN
fbem-22399	60	22	,	,	PUNCT
fbem-22399	60	23	comments	comment	NOUN
fbem-22399	60	24	,	,	PUNCT
fbem-22399	60	25	and	and	CCONJ
fbem-22399	60	26	followed	follow	VERB
fbem-22399	60	27	content	content	NOUN
fbem-22399	60	28	to	to	PART
fbem-22399	60	29	present	present	VERB
fbem-22399	60	30	ads	ad	NOUN
fbem-22399	60	31	that	that	PRON
fbem-22399	60	32	align	align	VERB
fbem-22399	60	33	more	more	ADV
fbem-22399	60	34	closely	closely	ADV
fbem-22399	60	35	with	with	ADP
fbem-22399	60	36	users	user	NOUN
fbem-22399	60	37	'	'	PART
fbem-22399	60	38	interests	interest	NOUN
fbem-22399	60	39	and	and	CCONJ
fbem-22399	60	40	social	social	ADJ
fbem-22399	60	41	circles	circle	NOUN
fbem-22399	60	42	.	.	PUNCT
fbem-22399	61	1	this	this	DET
fbem-22399	61	2	personalized	personalize	VERB
fbem-22399	61	3	advertising	advertising	NOUN
fbem-22399	61	4	makes	make	VERB
fbem-22399	61	5	ads	ad	NOUN
fbem-22399	61	6	more	more	ADV
fbem-22399	61	7	attractive	attractive	ADJ
fbem-22399	61	8	and	and	CCONJ
fbem-22399	61	9	increases	increase	VERB
fbem-22399	61	10	user	user	NOUN
fbem-22399	61	11	interaction	interaction	NOUN
fbem-22399	61	12	with	with	ADP
fbem-22399	61	13	the	the	DET
fbem-22399	61	14	ads	ad	NOUN
fbem-22399	61	15	.	.	PUNCT
fbem-22399	62	1	4.2.1	4.2.1	NOUN
fbem-22399	62	2	.	.	PUNCT
fbem-22399	63	1	tiktok	tiktok	ADJ
fbem-22399	63	2	personalized	personalize	VERB
fbem-22399	63	3	content	content	NOUN
fbem-22399	63	4	recommendation	recommendation	NOUN
fbem-22399	63	5	to	to	PART
fbem-22399	63	6	optimize	optimize	VERB
fbem-22399	63	7	user	user	NOUN
fbem-22399	63	8	experience	experience	NOUN
fbem-22399	63	9	case	case	NOUN
fbem-22399	63	10	behavior	behavior	NOUN
fbem-22399	63	11	analysis	analysis	NOUN
fbem-22399	63	12	and	and	CCONJ
fbem-22399	63	13	user	user	NOUN
fbem-22399	63	14	interest	interest	NOUN
fbem-22399	63	15	modeling	modeling	NOUN
fbem-22399	63	16	:	:	PUNCT
fbem-22399	63	17	tiktok	tiktok	NOUN
fbem-22399	63	18	deeply	deeply	ADV
fbem-22399	63	19	analyzes	analyze	VERB
fbem-22399	63	20	users	user	NOUN
fbem-22399	63	21	'	'	PART
fbem-22399	63	22	behaviors	behavior	NOUN
fbem-22399	63	23	on	on	ADP
fbem-22399	63	24	the	the	DET
fbem-22399	63	25	platform	platform	NOUN
fbem-22399	63	26	,	,	PUNCT
fbem-22399	63	27	such	such	ADJ
fbem-22399	63	28	as	as	ADP
fbem-22399	63	29	swiping	swipe	VERB
fbem-22399	63	30	,	,	PUNCT
fbem-22399	63	31	liking	like	VERB
fbem-22399	63	32	,	,	PUNCT
fbem-22399	63	33	and	and	CCONJ
fbem-22399	63	34	sharing	sharing	NOUN
fbem-22399	63	35	,	,	PUNCT
fbem-22399	63	36	to	to	PART
fbem-22399	63	37	construct	construct	VERB
fbem-22399	63	38	accurate	accurate	ADJ
fbem-22399	63	39	user	user	NOUN
fbem-22399	63	40	interest	interest	NOUN
fbem-22399	63	41	models	model	NOUN
fbem-22399	63	42	.	.	PUNCT
fbem-22399	64	1	these	these	DET
fbem-22399	64	2	models	model	NOUN
fbem-22399	64	3	consider	consider	VERB
fbem-22399	64	4	not	not	PART
fbem-22399	64	5	only	only	ADV
fbem-22399	64	6	user	user	NOUN
fbem-22399	64	7	keywords	keyword	NOUN
fbem-22399	64	8	but	but	CCONJ
fbem-22399	64	9	also	also	ADV
fbem-22399	64	10	the	the	DET
fbem-22399	64	11	time	time	NOUN
fbem-22399	64	12	spent	spend	VERB
fbem-22399	64	13	on	on	ADP
fbem-22399	64	14	videos	video	NOUN
fbem-22399	64	15	and	and	CCONJ
fbem-22399	64	16	content	content	NOUN
fbem-22399	64	17	repeatedly	repeatedly	ADV
fbem-22399	64	18	watched	watch	VERB
fbem-22399	64	19	,	,	PUNCT
fbem-22399	64	20	forming	form	VERB
fbem-22399	64	21	a	a	DET
fbem-22399	64	22	comprehensive	comprehensive	ADJ
fbem-22399	64	23	user	user	NOUN
fbem-22399	64	24	profile	profile	NOUN
fbem-22399	64	25	.	.	PUNCT
fbem-22399	65	1	intelligent	intelligent	ADJ
fbem-22399	65	2	recommendation	recommendation	NOUN
fbem-22399	65	3	algorithm	algorithm	NOUN
fbem-22399	65	4	optimization	optimization	NOUN
fbem-22399	65	5	:	:	PUNCT
fbem-22399	65	6	tiktok	tiktok	ADJ
fbem-22399	65	7	douyin	douyin	PROPN
fbem-22399	65	8	employs	employ	VERB
fbem-22399	65	9	advanced	advanced	ADJ
fbem-22399	65	10	intelligent	intelligent	ADJ
fbem-22399	65	11	recommendation	recommendation	NOUN
fbem-22399	65	12	algorithms	algorithm	NOUN
fbem-22399	65	13	to	to	PART
fbem-22399	65	14	recommend	recommend	VERB
fbem-22399	65	15	short	short	ADJ
fbem-22399	65	16	video	video	NOUN
fbem-22399	65	17	content	content	NOUN
fbem-22399	65	18	with	with	ADP
fbem-22399	65	19	personalized	personalized	ADJ
fbem-22399	65	20	appeal	appeal	NOUN
fbem-22399	65	21	based	base	VERB
fbem-22399	65	22	on	on	ADP
fbem-22399	65	23	user	user	NOUN
fbem-22399	65	24	interest	interest	NOUN
fbem-22399	65	25	models	model	NOUN
fbem-22399	65	26	.	.	PUNCT
fbem-22399	66	1	the	the	DET
fbem-22399	66	2	algorithms	algorithm	NOUN
fbem-22399	66	3	consider	consider	VERB
fbem-22399	66	4	users	user	NOUN
fbem-22399	66	5	'	'	PART
fbem-22399	66	6	real	real	ADJ
fbem-22399	66	7	-	-	PUNCT
fbem-22399	66	8	time	time	NOUN
fbem-22399	66	9	interest	interest	NOUN
fbem-22399	66	10	changes	change	NOUN
fbem-22399	66	11	to	to	PART
fbem-22399	66	12	ensure	ensure	VERB
fbem-22399	66	13	that	that	SCONJ
fbem-22399	66	14	recommended	recommend	VERB
fbem-22399	66	15	videos	video	NOUN
fbem-22399	66	16	align	align	VERB
fbem-22399	66	17	with	with	ADP
fbem-22399	66	18	their	their	PRON
fbem-22399	66	19	current	current	ADJ
fbem-22399	66	20	focus	focus	NOUN
fbem-22399	66	21	.	.	PUNCT
fbem-22399	67	1	real	real	ADJ
fbem-22399	67	2	-	-	PUNCT
fbem-22399	67	3	time	time	NOUN
fbem-22399	67	4	feedback	feedback	NOUN
fbem-22399	67	5	and	and	CCONJ
fbem-22399	67	6	dynamic	dynamic	ADJ
fbem-22399	67	7	adjustment	adjustment	NOUN
fbem-22399	67	8	:	:	PUNCT
fbem-22399	67	9	the	the	DET
fbem-22399	67	10	tiktok	tiktok	ADJ
fbem-22399	67	11	system	system	NOUN
fbem-22399	67	12	continuously	continuously	ADV
fbem-22399	67	13	monitors	monitor	VERB
fbem-22399	67	14	users	user	NOUN
fbem-22399	67	15	'	'	PART
fbem-22399	67	16	interactions	interaction	NOUN
fbem-22399	67	17	with	with	ADP
fbem-22399	67	18	recommended	recommended	ADJ
fbem-22399	67	19	content	content	NOUN
fbem-22399	67	20	,	,	PUNCT
fbem-22399	67	21	including	include	VERB
fbem-22399	67	22	viewing	view	VERB
fbem-22399	67	23	duration	duration	NOUN
fbem-22399	67	24	,	,	PUNCT
fbem-22399	67	25	likes	like	NOUN
fbem-22399	67	26	,	,	PUNCT
fbem-22399	67	27	and	and	CCONJ
fbem-22399	67	28	comments	comment	NOUN
fbem-22399	67	29	,	,	PUNCT
fbem-22399	67	30	to	to	PART
fbem-22399	67	31	optimize	optimize	VERB
fbem-22399	67	32	recommendation	recommendation	NOUN
fbem-22399	67	33	algorithms	algorithm	NOUN
fbem-22399	67	34	.	.	PUNCT
fbem-22399	68	1	this	this	DET
fbem-22399	68	2	real	real	ADJ
fbem-22399	68	3	-	-	PUNCT
fbem-22399	68	4	time	time	NOUN
fbem-22399	68	5	feedback	feedback	NOUN
fbem-22399	68	6	mechanism	mechanism	NOUN
fbem-22399	68	7	allows	allow	VERB
fbem-22399	68	8	tiktok	tiktok	ADJ
fbem-22399	68	9	to	to	PART
fbem-22399	68	10	adapt	adapt	VERB
fbem-22399	68	11	to	to	ADP
fbem-22399	68	12	user	user	NOUN
fbem-22399	68	13	interest	interest	NOUN
fbem-22399	68	14	changes	change	NOUN
fbem-22399	68	15	promptly	promptly	ADV
fbem-22399	68	16	,	,	PUNCT
fbem-22399	68	17	providing	provide	VERB
fbem-22399	68	18	more	more	ADJ
fbem-22399	68	19	personalized	personalized	ADJ
fbem-22399	68	20	content	content	NOUN
fbem-22399	68	21	.	.	PUNCT
fbem-22399	69	1	4.2.2	4.2.2	X
fbem-22399	69	2	.	.	X
fbem-22399	70	1	effect	effect	VERB
fbem-22399	70	2	analysis	analysis	NOUN
fbem-22399	70	3	increase	increase	NOUN
fbem-22399	70	4	in	in	ADP
fbem-22399	70	5	user	user	NOUN
fbem-22399	70	6	retention	retention	NOUN
fbem-22399	70	7	duration	duration	NOUN
fbem-22399	70	8	:	:	PUNCT
fbem-22399	70	9	accurate	accurate	ADJ
fbem-22399	70	10	personalized	personalize	VERB
fbem-22399	70	11	content	content	NOUN
fbem-22399	70	12	recommendations	recommendation	NOUN
fbem-22399	70	13	successfully	successfully	ADV
fbem-22399	70	14	increased	increase	VERB
fbem-22399	70	15	user	user	NOUN
fbem-22399	70	16	retention	retention	NOUN
fbem-22399	70	17	duration	duration	NOUN
fbem-22399	70	18	on	on	ADP
fbem-22399	70	19	the	the	DET
fbem-22399	70	20	platform	platform	NOUN
fbem-22399	70	21	.	.	PUNCT
fbem-22399	71	1	users	user	NOUN
fbem-22399	71	2	who	who	PRON
fbem-22399	71	3	saw	see	VERB
fbem-22399	71	4	videos	video	NOUN
fbem-22399	71	5	that	that	PRON
fbem-22399	71	6	aligned	align	VERB
fbem-22399	71	7	more	more	ADV
fbem-22399	71	8	closely	closely	ADV
fbem-22399	71	9	with	with	ADP
fbem-22399	71	10	their	their	PRON
fbem-22399	71	11	interests	interest	NOUN
fbem-22399	71	12	were	be	AUX
fbem-22399	71	13	more	more	ADV
fbem-22399	71	14	willing	willing	ADJ
fbem-22399	71	15	to	to	PART
fbem-22399	71	16	continue	continue	VERB
fbem-22399	71	17	browsing	browse	VERB
fbem-22399	71	18	,	,	PUNCT
fbem-22399	71	19	enhancing	enhance	VERB
fbem-22399	71	20	platform	platform	NOUN
fbem-22399	71	21	441	441	NUM
fbem-22399	71	22	activity	activity	NOUN
fbem-22399	71	23	.	.	PUNCT
fbem-22399	72	1	enhancement	enhancement	NOUN
fbem-22399	72	2	of	of	ADP
fbem-22399	72	3	user	user	NOUN
fbem-22399	72	4	interaction	interaction	NOUN
fbem-22399	72	5	rate	rate	NOUN
fbem-22399	72	6	:	:	PUNCT
fbem-22399	72	7	personalized	personalized	ADJ
fbem-22399	72	8	recommendations	recommendation	NOUN
fbem-22399	72	9	resulted	result	VERB
fbem-22399	72	10	in	in	ADP
fbem-22399	72	11	content	content	NOUN
fbem-22399	72	12	that	that	PRON
fbem-22399	72	13	was	be	AUX
fbem-22399	72	14	closer	close	ADJ
fbem-22399	72	15	to	to	ADP
fbem-22399	72	16	users	user	NOUN
fbem-22399	72	17	'	'	PART
fbem-22399	72	18	preferences	preference	NOUN
fbem-22399	72	19	,	,	PUNCT
fbem-22399	72	20	increasing	increase	VERB
fbem-22399	72	21	user	user	NOUN
fbem-22399	72	22	interaction	interaction	NOUN
fbem-22399	72	23	with	with	ADP
fbem-22399	72	24	the	the	DET
fbem-22399	72	25	videos	video	NOUN
fbem-22399	72	26	.	.	PUNCT
fbem-22399	73	1	users	user	NOUN
fbem-22399	73	2	were	be	AUX
fbem-22399	73	3	more	more	ADV
fbem-22399	73	4	likely	likely	ADJ
fbem-22399	73	5	to	to	PART
fbem-22399	73	6	like	like	VERB
fbem-22399	73	7	,	,	PUNCT
fbem-22399	73	8	comment	comment	NOUN
fbem-22399	73	9	on	on	ADP
fbem-22399	73	10	,	,	PUNCT
fbem-22399	73	11	or	or	CCONJ
fbem-22399	73	12	even	even	ADV
fbem-22399	73	13	share	share	VERB
fbem-22399	73	14	recommended	recommend	VERB
fbem-22399	73	15	short	short	ADJ
fbem-22399	73	16	videos	video	NOUN
fbem-22399	73	17	,	,	PUNCT
fbem-22399	73	18	raising	raise	VERB
fbem-22399	73	19	the	the	DET
fbem-22399	73	20	interaction	interaction	NOUN
fbem-22399	73	21	frequency	frequency	NOUN
fbem-22399	73	22	among	among	ADP
fbem-22399	73	23	users	user	NOUN
fbem-22399	73	24	on	on	ADP
fbem-22399	73	25	the	the	DET
fbem-22399	73	26	platform	platform	NOUN
fbem-22399	73	27	.	.	PUNCT
fbem-22399	74	1	creation	creation	NOUN
fbem-22399	74	2	of	of	ADP
fbem-22399	74	3	more	more	ADV
fbem-22399	74	4	precise	precise	ADJ
fbem-22399	74	5	advertising	advertising	NOUN
fbem-22399	74	6	opportunities	opportunity	NOUN
fbem-22399	74	7	:	:	PUNCT
fbem-22399	74	8	by	by	ADP
fbem-22399	74	9	deeply	deeply	ADV
fbem-22399	74	10	understanding	understand	VERB
fbem-22399	74	11	users	user	NOUN
fbem-22399	74	12	'	'	PART
fbem-22399	74	13	interests	interest	NOUN
fbem-22399	74	14	,	,	PUNCT
fbem-22399	74	15	tiktok	tiktok	NOUN
fbem-22399	74	16	successfully	successfully	ADV
fbem-22399	74	17	provided	provide	VERB
fbem-22399	74	18	advertisers	advertiser	NOUN
fbem-22399	74	19	with	with	ADP
fbem-22399	74	20	more	more	ADV
fbem-22399	74	21	precise	precise	ADJ
fbem-22399	74	22	advertising	advertising	NOUN
fbem-22399	74	23	opportunities	opportunity	NOUN
fbem-22399	74	24	.	.	PUNCT
fbem-22399	75	1	ads	ad	NOUN
fbem-22399	75	2	that	that	PRON
fbem-22399	75	3	aligned	align	VERB
fbem-22399	75	4	more	more	ADV
fbem-22399	75	5	closely	closely	ADV
fbem-22399	75	6	with	with	ADP
fbem-22399	75	7	users	user	NOUN
fbem-22399	75	8	'	'	PART
fbem-22399	75	9	interests	interest	NOUN
fbem-22399	75	10	and	and	CCONJ
fbem-22399	75	11	needs	need	NOUN
fbem-22399	75	12	achieved	achieve	VERB
fbem-22399	75	13	higher	high	ADJ
fbem-22399	75	14	click	click	VERB
fbem-22399	75	15	-	-	PUNCT
fbem-22399	75	16	through	through	ADP
fbem-22399	75	17	and	and	CCONJ
fbem-22399	75	18	conversion	conversion	NOUN
fbem-22399	75	19	rates	rate	NOUN
fbem-22399	75	20	,	,	PUNCT
fbem-22399	75	21	creating	create	VERB
fbem-22399	75	22	more	more	ADV
fbem-22399	75	23	valuable	valuable	ADJ
fbem-22399	75	24	advertising	advertising	NOUN
fbem-22399	75	25	effects	effect	NOUN
fbem-22399	75	26	for	for	ADP
fbem-22399	75	27	advertisers	advertiser	NOUN
fbem-22399	75	28	.	.	PUNCT
fbem-22399	76	1	this	this	DET
fbem-22399	76	2	case	case	NOUN
fbem-22399	76	3	demonstrates	demonstrate	VERB
fbem-22399	76	4	tiktok	tiktok	ADJ
fbem-22399	76	5	successful	successful	ADJ
fbem-22399	76	6	experience	experience	NOUN
fbem-22399	76	7	in	in	ADP
fbem-22399	76	8	optimizing	optimize	VERB
fbem-22399	76	9	user	user	NOUN
fbem-22399	76	10	experience	experience	NOUN
fbem-22399	76	11	through	through	ADP
fbem-22399	76	12	personalized	personalize	VERB
fbem-22399	76	13	content	content	NOUN
fbem-22399	76	14	recommendations	recommendation	NOUN
fbem-22399	76	15	.	.	PUNCT
fbem-22399	77	1	by	by	ADP
fbem-22399	77	2	deeply	deeply	ADV
fbem-22399	77	3	analyzing	analyze	VERB
fbem-22399	77	4	user	user	NOUN
fbem-22399	77	5	behavior	behavior	NOUN
fbem-22399	77	6	and	and	CCONJ
fbem-22399	77	7	adopting	adopt	VERB
fbem-22399	77	8	intelligent	intelligent	ADJ
fbem-22399	77	9	recommendation	recommendation	NOUN
fbem-22399	77	10	algorithms	algorithm	NOUN
fbem-22399	77	11	,	,	PUNCT
fbem-22399	77	12	tiktok	tiktok	NOUN
fbem-22399	77	13	successfully	successfully	ADV
fbem-22399	77	14	increased	increase	VERB
fbem-22399	77	15	user	user	NOUN
fbem-22399	77	16	retention	retention	NOUN
fbem-22399	77	17	duration	duration	NOUN
fbem-22399	77	18	,	,	PUNCT
fbem-22399	77	19	enhanced	enhance	VERB
fbem-22399	77	20	user	user	NOUN
fbem-22399	77	21	interaction	interaction	NOUN
fbem-22399	77	22	with	with	ADP
fbem-22399	77	23	content	content	NOUN
fbem-22399	77	24	,	,	PUNCT
fbem-22399	77	25	and	and	CCONJ
fbem-22399	77	26	created	create	VERB
fbem-22399	77	27	more	more	ADV
fbem-22399	77	28	precise	precise	ADJ
fbem-22399	77	29	advertising	advertising	NOUN
fbem-22399	77	30	opportunities	opportunity	NOUN
fbem-22399	77	31	for	for	ADP
fbem-22399	77	32	advertisers	advertiser	NOUN
fbem-22399	77	33	.	.	PUNCT
fbem-22399	78	1	4.3	4.3	NUM
fbem-22399	78	2	.	.	PUNCT
fbem-22399	78	3	mobile	mobile	ADJ
fbem-22399	78	4	application	application	NOUN
fbem-22399	78	5	promotion	promotion	NOUN
fbem-22399	78	6	in	in	ADP
fbem-22399	78	7	the	the	DET
fbem-22399	78	8	mobile	mobile	ADJ
fbem-22399	78	9	application	application	NOUN
fbem-22399	78	10	sector	sector	NOUN
fbem-22399	78	11	,	,	PUNCT
fbem-22399	78	12	personalized	personalize	VERB
fbem-22399	78	13	advertising	advertising	NOUN
fbem-22399	78	14	marketing	marketing	NOUN
fbem-22399	78	15	provides	provide	VERB
fbem-22399	78	16	more	more	ADV
fbem-22399	78	17	effective	effective	ADJ
fbem-22399	78	18	promotion	promotion	NOUN
fbem-22399	78	19	methods	method	NOUN
fbem-22399	78	20	for	for	ADP
fbem-22399	78	21	application	application	NOUN
fbem-22399	78	22	developers	developer	NOUN
fbem-22399	78	23	.	.	PUNCT
fbem-22399	79	1	by	by	ADP
fbem-22399	79	2	analyzing	analyze	VERB
fbem-22399	79	3	users	user	NOUN
fbem-22399	79	4	'	'	PART
fbem-22399	79	5	behaviors	behavior	NOUN
fbem-22399	79	6	within	within	ADP
fbem-22399	79	7	the	the	DET
fbem-22399	79	8	applications	application	NOUN
fbem-22399	79	9	,	,	PUNCT
fbem-22399	79	10	personalized	personalize	VERB
fbem-22399	79	11	ads	ad	NOUN
fbem-22399	79	12	can	can	AUX
fbem-22399	79	13	push	push	VERB
fbem-22399	79	14	application	application	NOUN
fbem-22399	79	15	promotions	promotion	NOUN
fbem-22399	79	16	related	relate	VERB
fbem-22399	79	17	to	to	ADP
fbem-22399	79	18	users	user	NOUN
fbem-22399	79	19	'	'	PART
fbem-22399	79	20	interests	interest	NOUN
fbem-22399	79	21	,	,	PUNCT
fbem-22399	79	22	making	make	VERB
fbem-22399	79	23	users	user	NOUN
fbem-22399	79	24	more	more	ADV
fbem-22399	79	25	likely	likely	ADJ
fbem-22399	79	26	to	to	PART
fbem-22399	79	27	discover	discover	VERB
fbem-22399	79	28	and	and	CCONJ
fbem-22399	79	29	download	download	VERB
fbem-22399	79	30	applications	application	NOUN
fbem-22399	79	31	that	that	PRON
fbem-22399	79	32	meet	meet	VERB
fbem-22399	79	33	their	their	PRON
fbem-22399	79	34	personalized	personalize	VERB
fbem-22399	79	35	needs	need	NOUN
fbem-22399	79	36	,	,	PUNCT
fbem-22399	79	37	thereby	thereby	ADV
fbem-22399	79	38	increasing	increase	VERB
fbem-22399	79	39	application	application	NOUN
fbem-22399	79	40	exposure	exposure	NOUN
fbem-22399	79	41	and	and	CCONJ
fbem-22399	79	42	download	download	NOUN
fbem-22399	79	43	rates	rate	NOUN
fbem-22399	79	44	.	.	PUNCT
fbem-22399	80	1	case	case	NOUN
fbem-22399	80	2	of	of	ADP
fbem-22399	80	3	personalized	personalize	VERB
fbem-22399	80	4	app	app	NOUN
fbem-22399	80	5	recommendation	recommendation	NOUN
fbem-22399	80	6	service	service	NOUN
fbem-22399	80	7	by	by	ADP
fbem-22399	80	8	application	application	NOUN
fbem-22399	80	9	treasure	treasure	NOUN
fbem-22399	80	10	:	:	PUNCT
fbem-22399	80	11	taking	take	VERB
fbem-22399	80	12	the	the	DET
fbem-22399	80	13	app	app	NOUN
fbem-22399	80	14	store	store	NOUN
fbem-22399	80	15	"	"	PUNCT
fbem-22399	80	16	application	application	NOUN
fbem-22399	80	17	treasure	treasure	NOUN
fbem-22399	80	18	"	"	PUNCT
fbem-22399	80	19	as	as	ADP
fbem-22399	80	20	an	an	DET
fbem-22399	80	21	example	example	NOUN
fbem-22399	80	22	,	,	PUNCT
fbem-22399	80	23	the	the	DET
fbem-22399	80	24	platform	platform	NOUN
fbem-22399	80	25	uses	use	VERB
fbem-22399	80	26	a	a	DET
fbem-22399	80	27	refined	refined	ADJ
fbem-22399	80	28	personalized	personalized	ADJ
fbem-22399	80	29	advertising	advertising	NOUN
fbem-22399	80	30	marketing	marketing	NOUN
fbem-22399	80	31	strategy	strategy	NOUN
fbem-22399	80	32	to	to	PART
fbem-22399	80	33	provide	provide	VERB
fbem-22399	80	34	application	application	NOUN
fbem-22399	80	35	recommendation	recommendation	NOUN
fbem-22399	80	36	services	service	NOUN
fbem-22399	80	37	that	that	PRON
fbem-22399	80	38	align	align	VERB
fbem-22399	80	39	more	more	ADV
fbem-22399	80	40	closely	closely	ADV
fbem-22399	80	41	with	with	ADP
fbem-22399	80	42	users	user	NOUN
fbem-22399	80	43	'	'	PART
fbem-22399	80	44	interests	interest	NOUN
fbem-22399	80	45	and	and	CCONJ
fbem-22399	80	46	needs	need	NOUN
fbem-22399	80	47	.	.	PUNCT
fbem-22399	81	1	successfully	successfully	ADV
fbem-22399	81	2	promoted	promote	VERB
fbem-22399	81	3	the	the	DET
fbem-22399	81	4	"	"	PUNCT
fbem-22399	81	5	beauty	beauty	NOUN
fbem-22399	81	6	camera	camera	NOUN
fbem-22399	81	7	"	"	PUNCT
fbem-22399	81	8	app	app	PROPN
fbem-22399	81	9	.	.	PROPN
fbem-22399	81	10	user	user	PROPN
fbem-22399	81	11	behavior	behavior	PROPN
fbem-22399	81	12	analysis	analysis	NOUN
fbem-22399	81	13	:	:	PUNCT
fbem-22399	81	14	application	application	NOUN
fbem-22399	81	15	treasure	treasure	NOUN
fbem-22399	81	16	analyzed	analyze	VERB
fbem-22399	81	17	users	user	NOUN
fbem-22399	81	18	'	'	PART
fbem-22399	81	19	activity	activity	NOUN
fbem-22399	81	20	in	in	ADP
fbem-22399	81	21	social	social	ADJ
fbem-22399	81	22	applications	application	NOUN
fbem-22399	81	23	,	,	PUNCT
fbem-22399	81	24	photo	photo	NOUN
fbem-22399	81	25	editing	editing	NOUN
fbem-22399	81	26	needs	need	NOUN
fbem-22399	81	27	,	,	PUNCT
fbem-22399	81	28	and	and	CCONJ
fbem-22399	81	29	search	search	NOUN
fbem-22399	81	30	records	record	NOUN
fbem-22399	81	31	,	,	PUNCT
fbem-22399	81	32	discovering	discover	VERB
fbem-22399	81	33	that	that	SCONJ
fbem-22399	81	34	users	user	NOUN
fbem-22399	81	35	had	have	VERB
fbem-22399	81	36	a	a	DET
fbem-22399	81	37	high	high	ADJ
fbem-22399	81	38	interest	interest	NOUN
fbem-22399	81	39	in	in	ADP
fbem-22399	81	40	beauty	beauty	NOUN
fbem-22399	81	41	camera	camera	NOUN
fbem-22399	81	42	applications	application	NOUN
fbem-22399	81	43	.	.	PUNCT
fbem-22399	82	1	personalized	personalize	VERB
fbem-22399	82	2	ad	ad	NOUN
fbem-22399	82	3	push	push	NOUN
fbem-22399	82	4	:	:	PUNCT
fbem-22399	82	5	application	application	NOUN
fbem-22399	82	6	treasure	treasure	NOUN
fbem-22399	82	7	displayed	display	VERB
fbem-22399	82	8	personalized	personalized	ADJ
fbem-22399	82	9	ads	ad	NOUN
fbem-22399	82	10	recommending	recommend	VERB
fbem-22399	82	11	the	the	DET
fbem-22399	82	12	"	"	PUNCT
fbem-22399	82	13	beauty	beauty	NOUN
fbem-22399	82	14	camera	camera	NOUN
fbem-22399	82	15	"	"	PUNCT
fbem-22399	82	16	app	app	NOUN
fbem-22399	82	17	on	on	ADP
fbem-22399	82	18	the	the	DET
fbem-22399	82	19	launch	launch	NOUN
fbem-22399	82	20	pages	page	NOUN
fbem-22399	82	21	of	of	ADP
fbem-22399	82	22	social	social	ADJ
fbem-22399	82	23	applications	application	NOUN
fbem-22399	82	24	and	and	CCONJ
fbem-22399	82	25	related	relate	VERB
fbem-22399	82	26	search	search	NOUN
fbem-22399	82	27	result	result	NOUN
fbem-22399	82	28	pages	page	NOUN
fbem-22399	82	29	.	.	PUNCT
fbem-22399	83	1	the	the	DET
fbem-22399	83	2	ad	ad	NOUN
fbem-22399	83	3	content	content	NOUN
fbem-22399	83	4	highlighted	highlight	VERB
fbem-22399	83	5	its	its	PRON
fbem-22399	83	6	powerful	powerful	ADJ
fbem-22399	83	7	beauty	beauty	NOUN
fbem-22399	83	8	features	feature	NOUN
fbem-22399	83	9	and	and	CCONJ
fbem-22399	83	10	user	user	NOUN
fbem-22399	83	11	-	-	PUNCT
fbem-22399	83	12	friendly	friendly	ADJ
fbem-22399	83	13	interface	interface	NOUN
fbem-22399	83	14	.	.	PUNCT
fbem-22399	84	1	4.3.1	4.3.1	X
fbem-22399	84	2	.	.	X
fbem-22399	85	1	effect	effect	VERB
fbem-22399	85	2	analysis	analysis	NOUN
fbem-22399	85	3	increase	increase	NOUN
fbem-22399	85	4	in	in	ADP
fbem-22399	85	5	user	user	NOUN
fbem-22399	85	6	click	click	NOUN
fbem-22399	85	7	rate	rate	NOUN
fbem-22399	85	8	:	:	PUNCT
fbem-22399	85	9	personalized	personalized	ADJ
fbem-22399	85	10	ads	ad	NOUN
fbem-22399	85	11	successfully	successfully	ADV
fbem-22399	85	12	piqued	pique	VERB
fbem-22399	85	13	user	user	NOUN
fbem-22399	85	14	interest	interest	NOUN
fbem-22399	85	15	,	,	PUNCT
fbem-22399	85	16	increasing	increase	VERB
fbem-22399	85	17	the	the	DET
fbem-22399	85	18	likelihood	likelihood	NOUN
fbem-22399	85	19	of	of	ADP
fbem-22399	85	20	users	user	NOUN
fbem-22399	85	21	clicking	click	VERB
fbem-22399	85	22	on	on	ADP
fbem-22399	85	23	the	the	DET
fbem-22399	85	24	ads	ad	NOUN
fbem-22399	85	25	.	.	PUNCT
fbem-22399	86	1	users	user	NOUN
fbem-22399	86	2	were	be	AUX
fbem-22399	86	3	more	more	ADV
fbem-22399	86	4	willing	willing	ADJ
fbem-22399	86	5	to	to	PART
fbem-22399	86	6	click	click	VERB
fbem-22399	86	7	to	to	PART
fbem-22399	86	8	learn	learn	VERB
fbem-22399	86	9	about	about	ADP
fbem-22399	86	10	the	the	DET
fbem-22399	86	11	app	app	NOUN
fbem-22399	86	12	that	that	PRON
fbem-22399	86	13	met	meet	VERB
fbem-22399	86	14	their	their	PRON
fbem-22399	86	15	photo	photo	NOUN
fbem-22399	86	16	editing	editing	NOUN
fbem-22399	86	17	needs	need	NOUN
fbem-22399	86	18	,	,	PUNCT
fbem-22399	86	19	enhancing	enhance	VERB
fbem-22399	86	20	ad	ad	NOUN
fbem-22399	86	21	exposure	exposure	NOUN
fbem-22399	86	22	.	.	PUNCT
fbem-22399	87	1	increase	increase	NOUN
fbem-22399	87	2	in	in	ADP
fbem-22399	87	3	application	application	NOUN
fbem-22399	87	4	download	download	NOUN
fbem-22399	87	5	conversion	conversion	NOUN
fbem-22399	87	6	rate	rate	NOUN
fbem-22399	87	7	:	:	PUNCT
fbem-22399	87	8	users	user	NOUN
fbem-22399	87	9	were	be	AUX
fbem-22399	87	10	more	more	ADV
fbem-22399	87	11	likely	likely	ADJ
fbem-22399	87	12	to	to	PART
fbem-22399	87	13	download	download	VERB
fbem-22399	87	14	the	the	DET
fbem-22399	87	15	"	"	PUNCT
fbem-22399	87	16	beauty	beauty	NOUN
fbem-22399	87	17	camera	camera	NOUN
fbem-22399	87	18	"	"	PUNCT
fbem-22399	87	19	app	app	NOUN
fbem-22399	87	20	after	after	ADP
fbem-22399	87	21	seeing	see	VERB
fbem-22399	87	22	personalized	personalized	ADJ
fbem-22399	87	23	ads	ad	NOUN
fbem-22399	87	24	.	.	PUNCT
fbem-22399	88	1	by	by	ADP
fbem-22399	88	2	highlighting	highlight	VERB
fbem-22399	88	3	the	the	DET
fbem-22399	88	4	app	app	NOUN
fbem-22399	88	5	's	's	PART
fbem-22399	88	6	unique	unique	ADJ
fbem-22399	88	7	features	feature	NOUN
fbem-22399	88	8	,	,	PUNCT
fbem-22399	88	9	the	the	DET
fbem-22399	88	10	ads	ad	NOUN
fbem-22399	88	11	successfully	successfully	ADV
fbem-22399	88	12	stimulated	stimulate	VERB
fbem-22399	88	13	users	user	NOUN
fbem-22399	88	14	'	'	PART
fbem-22399	88	15	download	download	NOUN
fbem-22399	88	16	interest	interest	NOUN
fbem-22399	88	17	,	,	PUNCT
fbem-22399	88	18	converting	convert	VERB
fbem-22399	88	19	the	the	DET
fbem-22399	88	20	ads	ad	NOUN
fbem-22399	88	21	into	into	ADP
fbem-22399	88	22	actual	actual	ADJ
fbem-22399	88	23	app	app	PROPN
fbem-22399	88	24	downloads	download	NOUN
fbem-22399	88	25	.	.	PUNCT
fbem-22399	89	1	enhancing	enhance	VERB
fbem-22399	89	2	user	user	NOUN
fbem-22399	89	3	interaction	interaction	NOUN
fbem-22399	89	4	:	:	PUNCT
fbem-22399	89	5	the	the	DET
fbem-22399	89	6	personalized	personalized	ADJ
fbem-22399	89	7	ad	ad	NOUN
fbem-22399	89	8	strategy	strategy	NOUN
fbem-22399	89	9	increased	increase	VERB
fbem-22399	89	10	user	user	NOUN
fbem-22399	89	11	interaction	interaction	NOUN
fbem-22399	89	12	with	with	ADP
fbem-22399	89	13	application	application	NOUN
fbem-22399	89	14	treasure	treasure	NOUN
fbem-22399	89	15	.	.	PUNCT
fbem-22399	90	1	users	user	NOUN
fbem-22399	90	2	more	more	ADV
fbem-22399	90	3	actively	actively	ADV
fbem-22399	90	4	engaged	engage	VERB
fbem-22399	90	5	in	in	ADP
fbem-22399	90	6	app	app	NOUN
fbem-22399	90	7	recommendations	recommendation	NOUN
fbem-22399	90	8	,	,	PUNCT
fbem-22399	90	9	improving	improve	VERB
fbem-22399	90	10	user	user	NOUN
fbem-22399	90	11	retention	retention	NOUN
fbem-22399	90	12	and	and	CCONJ
fbem-22399	90	13	activity	activity	NOUN
fbem-22399	90	14	,	,	PUNCT
fbem-22399	90	15	making	make	VERB
fbem-22399	90	16	it	it	PRON
fbem-22399	90	17	the	the	DET
fbem-22399	90	18	preferred	preferred	ADJ
fbem-22399	90	19	platform	platform	NOUN
fbem-22399	90	20	for	for	SCONJ
fbem-22399	90	21	users	user	NOUN
fbem-22399	90	22	to	to	PART
fbem-22399	90	23	acquire	acquire	VERB
fbem-22399	90	24	applications	application	NOUN
fbem-22399	90	25	.	.	PUNCT
fbem-22399	91	1	this	this	DET
fbem-22399	91	2	successful	successful	ADJ
fbem-22399	91	3	case	case	NOUN
fbem-22399	91	4	and	and	CCONJ
fbem-22399	91	5	effect	effect	VERB
fbem-22399	91	6	analysis	analysis	NOUN
fbem-22399	91	7	clearly	clearly	ADV
fbem-22399	91	8	demonstrate	demonstrate	VERB
fbem-22399	91	9	the	the	DET
fbem-22399	91	10	significant	significant	ADJ
fbem-22399	91	11	impact	impact	NOUN
fbem-22399	91	12	of	of	ADP
fbem-22399	91	13	personalized	personalized	ADJ
fbem-22399	91	14	advertising	advertising	NOUN
fbem-22399	91	15	marketing	marketing	NOUN
fbem-22399	91	16	in	in	ADP
fbem-22399	91	17	mobile	mobile	ADJ
fbem-22399	91	18	application	application	NOUN
fbem-22399	91	19	promotion	promotion	NOUN
fbem-22399	91	20	.	.	PUNCT
fbem-22399	92	1	by	by	ADP
fbem-22399	92	2	deeply	deeply	ADV
fbem-22399	92	3	mining	mining	NOUN
fbem-22399	92	4	user	user	NOUN
fbem-22399	92	5	behavior	behavior	NOUN
fbem-22399	92	6	characteristics	characteristic	NOUN
fbem-22399	92	7	and	and	CCONJ
fbem-22399	92	8	accurately	accurately	ADV
fbem-22399	92	9	pushing	push	VERB
fbem-22399	92	10	personalized	personalized	ADJ
fbem-22399	92	11	ads	ad	NOUN
fbem-22399	92	12	,	,	PUNCT
fbem-22399	92	13	significant	significant	ADJ
fbem-22399	92	14	improvements	improvement	NOUN
fbem-22399	92	15	in	in	ADP
fbem-22399	92	16	ad	ad	NOUN
fbem-22399	92	17	click	click	NOUN
fbem-22399	92	18	rates	rate	NOUN
fbem-22399	92	19	,	,	PUNCT
fbem-22399	92	20	download	download	NOUN
fbem-22399	92	21	conversion	conversion	NOUN
fbem-22399	92	22	rates	rate	NOUN
fbem-22399	92	23	,	,	PUNCT
fbem-22399	92	24	and	and	CCONJ
fbem-22399	92	25	user	user	NOUN
fbem-22399	92	26	interaction	interaction	NOUN
fbem-22399	92	27	were	be	AUX
fbem-22399	92	28	achieved	achieve	VERB
fbem-22399	92	29	.	.	PUNCT
fbem-22399	93	1	these	these	DET
fbem-22399	93	2	different	different	ADJ
fbem-22399	93	3	application	application	NOUN
fbem-22399	93	4	scenarios	scenario	NOUN
fbem-22399	93	5	showcase	showcase	VERB
fbem-22399	93	6	the	the	DET
fbem-22399	93	7	successful	successful	ADJ
fbem-22399	93	8	application	application	NOUN
fbem-22399	93	9	of	of	ADP
fbem-22399	93	10	personalized	personalized	ADJ
fbem-22399	93	11	advertising	advertising	NOUN
fbem-22399	93	12	marketing	marketing	NOUN
fbem-22399	93	13	in	in	ADP
fbem-22399	93	14	various	various	ADJ
fbem-22399	93	15	fields	field	NOUN
fbem-22399	93	16	,	,	PUNCT
fbem-22399	93	17	providing	provide	VERB
fbem-22399	93	18	companies	company	NOUN
fbem-22399	93	19	with	with	ADP
fbem-22399	93	20	more	more	ADV
fbem-22399	93	21	precise	precise	ADJ
fbem-22399	93	22	and	and	CCONJ
fbem-22399	93	23	targeted	target	VERB
fbem-22399	93	24	advertising	advertising	NOUN
fbem-22399	93	25	dissemination	dissemination	NOUN
fbem-22399	93	26	strategies	strategy	NOUN
fbem-22399	93	27	while	while	SCONJ
fbem-22399	93	28	enhancing	enhance	VERB
fbem-22399	93	29	user	user	NOUN
fbem-22399	93	30	experience	experience	NOUN
fbem-22399	93	31	and	and	CCONJ
fbem-22399	93	32	engagement	engagement	NOUN
fbem-22399	93	33	.	.	PUNCT
fbem-22399	94	1	5	5	X
fbem-22399	94	2	.	.	X
fbem-22399	94	3	challenges	challenge	NOUN
fbem-22399	94	4	and	and	CCONJ
fbem-22399	94	5	issues	issue	NOUN
fbem-22399	94	6	of	of	ADP
fbem-22399	94	7	ai	ai	NOUN
fbem-22399	94	8	-	-	PUNCT
fbem-22399	94	9	driven	drive	VERB
fbem-22399	94	10	personalized	personalized	ADJ
fbem-22399	94	11	advertising	advertising	NOUN
fbem-22399	94	12	marketing	marketing	NOUN
fbem-22399	94	13	5.1	5.1	NUM
fbem-22399	94	14	.	.	PUNCT
fbem-22399	95	1	privacy	privacy	NOUN
fbem-22399	95	2	issues	issue	NOUN
fbem-22399	95	3	as	as	ADP
fbem-22399	95	4	personalized	personalize	VERB
fbem-22399	95	5	advertising	advertising	NOUN
fbem-22399	95	6	rises	rise	NOUN
fbem-22399	95	7	,	,	PUNCT
fbem-22399	95	8	user	user	NOUN
fbem-22399	95	9	privacy	privacy	NOUN
fbem-22399	95	10	issues	issue	NOUN
fbem-22399	95	11	become	become	VERB
fbem-22399	95	12	increasingly	increasingly	ADV
fbem-22399	95	13	prominent	prominent	ADJ
fbem-22399	95	14	.	.	PUNCT
fbem-22399	96	1	achieving	achieve	VERB
fbem-22399	96	2	true	true	ADJ
fbem-22399	96	3	precision	precision	NOUN
fbem-22399	96	4	in	in	ADP
fbem-22399	96	5	data	data	NOUN
fbem-22399	96	6	-	-	PUNCT
fbem-22399	96	7	driven	drive	VERB
fbem-22399	96	8	advertising	advertising	NOUN
fbem-22399	96	9	involves	involve	VERB
fbem-22399	96	10	a	a	DET
fbem-22399	96	11	conflict	conflict	NOUN
fbem-22399	96	12	between	between	ADP
fbem-22399	96	13	precision	precision	NOUN
fbem-22399	96	14	and	and	CCONJ
fbem-22399	96	15	privacy	privacy	NOUN
fbem-22399	96	16	.	.	PUNCT
fbem-22399	97	1	the	the	DET
fbem-22399	97	2	purpose	purpose	NOUN
fbem-22399	97	3	of	of	ADP
fbem-22399	97	4	precise	precise	ADJ
fbem-22399	97	5	advertising	advertising	NOUN
fbem-22399	97	6	is	be	AUX
fbem-22399	97	7	to	to	PART
fbem-22399	97	8	meet	meet	VERB
fbem-22399	97	9	user	user	NOUN
fbem-22399	97	10	needs	need	NOUN
fbem-22399	97	11	effectively	effectively	ADV
fbem-22399	97	12	,	,	PUNCT
fbem-22399	97	13	which	which	PRON
fbem-22399	97	14	requires	require	VERB
fbem-22399	97	15	understanding	understand	VERB
fbem-22399	97	16	these	these	DET
fbem-22399	97	17	needs	need	NOUN
fbem-22399	97	18	through	through	ADP
fbem-22399	97	19	various	various	ADJ
fbem-22399	97	20	data	datum	NOUN
fbem-22399	97	21	.	.	PUNCT
fbem-22399	98	1	balancing	balance	VERB
fbem-22399	98	2	personalized	personalized	ADJ
fbem-22399	98	3	advertising	advertising	NOUN
fbem-22399	98	4	and	and	CCONJ
fbem-22399	98	5	user	user	NOUN
fbem-22399	98	6	privacy	privacy	NOUN
fbem-22399	98	7	protection	protection	NOUN
fbem-22399	98	8	is	be	AUX
fbem-22399	98	9	an	an	DET
fbem-22399	98	10	urgent	urgent	ADJ
fbem-22399	98	11	challenge	challenge	NOUN
fbem-22399	98	12	.	.	PUNCT
fbem-22399	99	1	advertisers	advertiser	NOUN
fbem-22399	99	2	and	and	CCONJ
fbem-22399	99	3	technology	technology	NOUN
fbem-22399	99	4	providers	provider	NOUN
fbem-22399	99	5	need	need	VERB
fbem-22399	99	6	stricter	strict	ADJ
fbem-22399	99	7	data	datum	NOUN
fbem-22399	99	8	protection	protection	NOUN
fbem-22399	99	9	measures	measure	NOUN
fbem-22399	99	10	to	to	PART
fbem-22399	99	11	ensure	ensure	VERB
fbem-22399	99	12	user	user	NOUN
fbem-22399	99	13	data	datum	NOUN
fbem-22399	99	14	security	security	NOUN
fbem-22399	99	15	and	and	CCONJ
fbem-22399	99	16	compliance	compliance	NOUN
fbem-22399	99	17	.	.	PUNCT
fbem-22399	100	1	5.2	5.2	NUM
fbem-22399	100	2	.	.	PUNCT
fbem-22399	101	1	algorithm	algorithm	NOUN
fbem-22399	101	2	bias	bias	VERB
fbem-22399	101	3	the	the	DET
fbem-22399	101	4	algorithms	algorithm	NOUN
fbem-22399	101	5	that	that	PRON
fbem-22399	101	6	personalized	personalize	VERB
fbem-22399	101	7	advertising	advertising	NOUN
fbem-22399	101	8	relies	rely	VERB
fbem-22399	101	9	on	on	ADP
fbem-22399	101	10	may	may	AUX
fbem-22399	101	11	have	have	VERB
fbem-22399	101	12	biases	bias	NOUN
fbem-22399	101	13	,	,	PUNCT
fbem-22399	101	14	leading	lead	VERB
fbem-22399	101	15	to	to	ADP
fbem-22399	101	16	unfairness	unfairness	NOUN
fbem-22399	101	17	in	in	ADP
fbem-22399	101	18	information	information	NOUN
fbem-22399	101	19	filtering	filtering	NOUN
fbem-22399	101	20	and	and	CCONJ
fbem-22399	101	21	recommendation	recommendation	NOUN
fbem-22399	101	22	systems	system	NOUN
fbem-22399	101	23	.	.	PUNCT
fbem-22399	102	1	if	if	SCONJ
fbem-22399	102	2	algorithms	algorithm	NOUN
fbem-22399	102	3	overly	overly	ADV
fbem-22399	102	4	depend	depend	VERB
fbem-22399	102	5	on	on	ADP
fbem-22399	102	6	past	past	PROPN
fbem-22399	102	7	user	user	NOUN
fbem-22399	102	8	behavior	behavior	PROPN
fbem-22399	102	9	data	datum	NOUN
fbem-22399	102	10	,	,	PUNCT
fbem-22399	102	11	they	they	PRON
fbem-22399	102	12	may	may	AUX
fbem-22399	102	13	reinforce	reinforce	VERB
fbem-22399	102	14	existing	exist	VERB
fbem-22399	102	15	user	user	NOUN
fbem-22399	102	16	preferences	preference	NOUN
fbem-22399	102	17	while	while	SCONJ
fbem-22399	102	18	ignoring	ignore	VERB
fbem-22399	102	19	potential	potential	ADJ
fbem-22399	102	20	diversity	diversity	NOUN
fbem-22399	102	21	.	.	PUNCT
fbem-22399	103	1	this	this	PRON
fbem-22399	103	2	can	can	AUX
fbem-22399	103	3	result	result	VERB
fbem-22399	103	4	in	in	ADP
fbem-22399	103	5	an	an	DET
fbem-22399	103	6	"	"	PUNCT
fbem-22399	103	7	information	information	NOUN
fbem-22399	103	8	bubble	bubble	NOUN
fbem-22399	103	9	,	,	PUNCT
fbem-22399	103	10	"	"	PUNCT
fbem-22399	103	11	where	where	SCONJ
fbem-22399	103	12	users	user	NOUN
fbem-22399	103	13	only	only	ADV
fbem-22399	103	14	encounter	encounter	VERB
fbem-22399	103	15	information	information	NOUN
fbem-22399	103	16	that	that	PRON
fbem-22399	103	17	aligns	align	VERB
fbem-22399	103	18	with	with	ADP
fbem-22399	103	19	their	their	PRON
fbem-22399	103	20	existing	exist	VERB
fbem-22399	103	21	views	view	NOUN
fbem-22399	103	22	,	,	PUNCT
fbem-22399	103	23	ignoring	ignore	VERB
fbem-22399	103	24	other	other	ADJ
fbem-22399	103	25	perspectives	perspective	NOUN
fbem-22399	103	26	.	.	PUNCT
fbem-22399	104	1	therefore	therefore	ADV
fbem-22399	104	2	,	,	PUNCT
fbem-22399	104	3	algorithms	algorithm	NOUN
fbem-22399	104	4	need	need	VERB
fbem-22399	104	5	to	to	PART
fbem-22399	104	6	be	be	AUX
fbem-22399	104	7	reviewed	review	VERB
fbem-22399	104	8	and	and	CCONJ
fbem-22399	104	9	improved	improve	VERB
fbem-22399	104	10	to	to	PART
fbem-22399	104	11	reduce	reduce	VERB
fbem-22399	104	12	potential	potential	ADJ
fbem-22399	104	13	biases	bias	NOUN
fbem-22399	104	14	and	and	CCONJ
fbem-22399	104	15	inequalities	inequality	NOUN
fbem-22399	104	16	.	.	PUNCT
fbem-22399	105	1	5.3	5.3	NUM
fbem-22399	105	2	.	.	PUNCT
fbem-22399	106	1	technical	technical	ADJ
fbem-22399	106	2	implementation	implementation	NOUN
fbem-22399	106	3	challenges	challenge	NOUN
fbem-22399	106	4	in	in	ADP
fbem-22399	106	5	ai	ai	ADJ
fbem-22399	106	6	-	-	PUNCT
fbem-22399	106	7	driven	drive	VERB
fbem-22399	106	8	personalized	personalized	ADJ
fbem-22399	106	9	advertising	advertising	NOUN
fbem-22399	106	10	,	,	PUNCT
fbem-22399	106	11	technical	technical	ADJ
fbem-22399	106	12	implementation	implementation	NOUN
fbem-22399	106	13	faces	face	VERB
fbem-22399	106	14	a	a	DET
fbem-22399	106	15	series	series	NOUN
fbem-22399	106	16	of	of	ADP
fbem-22399	106	17	challenges	challenge	NOUN
fbem-22399	106	18	.	.	PUNCT
fbem-22399	107	1	large	large	ADJ
fbem-22399	107	2	models	model	NOUN
fbem-22399	107	3	require	require	VERB
fbem-22399	107	4	massive	massive	ADJ
fbem-22399	107	5	training	training	NOUN
fbem-22399	107	6	data	datum	NOUN
fbem-22399	107	7	to	to	PART
fbem-22399	107	8	achieve	achieve	VERB
fbem-22399	107	9	better	well	ADJ
fbem-22399	107	10	performance	performance	NOUN
fbem-22399	107	11	,	,	PUNCT
fbem-22399	107	12	but	but	CCONJ
fbem-22399	107	13	obtaining	obtain	VERB
fbem-22399	107	14	enough	enough	ADJ
fbem-22399	107	15	training	training	NOUN
fbem-22399	107	16	data	datum	NOUN
fbem-22399	107	17	often	often	ADV
fbem-22399	107	18	consumes	consume	VERB
fbem-22399	107	19	significant	significant	ADJ
fbem-22399	107	20	time	time	NOUN
fbem-22399	107	21	and	and	CCONJ
fbem-22399	107	22	human	human	ADJ
fbem-22399	107	23	resources	resource	NOUN
fbem-22399	107	24	and	and	CCONJ
fbem-22399	107	25	may	may	AUX
fbem-22399	107	26	be	be	AUX
fbem-22399	107	27	limited	limit	VERB
fbem-22399	107	28	by	by	ADP
fbem-22399	107	29	data	datum	NOUN
fbem-22399	107	30	source	source	NOUN
fbem-22399	107	31	quality	quality	NOUN
fbem-22399	107	32	and	and	CCONJ
fbem-22399	107	33	diversity	diversity	NOUN
fbem-22399	107	34	.	.	PUNCT
fbem-22399	108	1	additionally	additionally	ADV
fbem-22399	108	2	,	,	PUNCT
fbem-22399	108	3	achieving	achieve	VERB
fbem-22399	108	4	real	real	ADJ
fbem-22399	108	5	-	-	PUNCT
fbem-22399	108	6	time	time	NOUN
fbem-22399	108	7	ad	ad	NOUN
fbem-22399	108	8	optimization	optimization	NOUN
fbem-22399	108	9	and	and	CCONJ
fbem-22399	108	10	personalized	personalized	ADJ
fbem-22399	108	11	content	content	NOUN
fbem-22399	108	12	generation	generation	NOUN
fbem-22399	108	13	requires	require	VERB
fbem-22399	108	14	efficient	efficient	ADJ
fbem-22399	108	15	technical	technical	ADJ
fbem-22399	108	16	architecture	architecture	NOUN
fbem-22399	108	17	.	.	PUNCT
fbem-22399	109	1	these	these	DET
fbem-22399	109	2	technical	technical	ADJ
fbem-22399	109	3	challenges	challenge	NOUN
fbem-22399	109	4	require	require	VERB
fbem-22399	109	5	continuous	continuous	ADJ
fbem-22399	109	6	investment	investment	NOUN
fbem-22399	109	7	and	and	CCONJ
fbem-22399	109	8	innovation	innovation	NOUN
fbem-22399	109	9	in	in	ADP
fbem-22399	109	10	hardware	hardware	NOUN
fbem-22399	109	11	,	,	PUNCT
fbem-22399	109	12	software	software	NOUN
fbem-22399	109	13	,	,	PUNCT
fbem-22399	109	14	and	and	CCONJ
fbem-22399	109	15	talent	talent	NOUN
fbem-22399	109	16	to	to	PART
fbem-22399	109	17	maintain	maintain	VERB
fbem-22399	109	18	a	a	DET
fbem-22399	109	19	competitive	competitive	ADJ
fbem-22399	109	20	edge	edge	NOUN
fbem-22399	109	21	in	in	ADP
fbem-22399	109	22	a	a	DET
fbem-22399	109	23	fiercely	fiercely	ADV
fbem-22399	109	24	competitive	competitive	ADJ
fbem-22399	109	25	market	market	NOUN
fbem-22399	109	26	.	.	PUNCT
fbem-22399	110	1	by	by	ADP
fbem-22399	110	2	overcoming	overcome	VERB
fbem-22399	110	3	these	these	DET
fbem-22399	110	4	issues	issue	NOUN
fbem-22399	110	5	and	and	CCONJ
fbem-22399	110	6	challenges	challenge	NOUN
fbem-22399	110	7	,	,	PUNCT
fbem-22399	110	8	ai	ai	ADJ
fbem-22399	110	9	-	-	PUNCT
fbem-22399	110	10	driven	drive	VERB
fbem-22399	110	11	personalized	personalized	ADJ
fbem-22399	110	12	advertising	advertising	NOUN
fbem-22399	110	13	marketing	marketing	NOUN
fbem-22399	110	14	can	can	AUX
fbem-22399	110	15	better	well	ADV
fbem-22399	110	16	balance	balance	VERB
fbem-22399	110	17	commercial	commercial	ADJ
fbem-22399	110	18	interests	interest	NOUN
fbem-22399	110	19	,	,	PUNCT
fbem-22399	110	20	user	user	NOUN
fbem-22399	110	21	experience	experience	NOUN
fbem-22399	110	22	,	,	PUNCT
fbem-22399	110	23	and	and	CCONJ
fbem-22399	110	24	social	social	ADJ
fbem-22399	110	25	values	value	NOUN
fbem-22399	110	26	,	,	PUNCT
fbem-22399	110	27	achieving	achieve	VERB
fbem-22399	110	28	more	more	ADV
fbem-22399	110	29	sustainable	sustainable	ADJ
fbem-22399	110	30	development	development	NOUN
fbem-22399	110	31	.	.	PUNCT
fbem-22399	111	1	6	6	X
fbem-22399	111	2	.	.	X
fbem-22399	111	3	future	future	ADJ
fbem-22399	111	4	outlook	outlook	NOUN
fbem-22399	111	5	and	and	CCONJ
fbem-22399	111	6	development	development	NOUN
fbem-22399	111	7	directions	direction	NOUN
fbem-22399	111	8	6.1	6.1	NUM
fbem-22399	111	9	.	.	PUNCT
fbem-22399	112	1	industry	industry	NOUN
fbem-22399	112	2	trends	trend	NOUN
fbem-22399	112	3	in	in	ADP
fbem-22399	112	4	the	the	DET
fbem-22399	112	5	future	future	NOUN
fbem-22399	112	6	,	,	PUNCT
fbem-22399	112	7	personalized	personalize	VERB
fbem-22399	112	8	advertising	advertising	NOUN
fbem-22399	112	9	marketing	marketing	NOUN
fbem-22399	112	10	will	will	AUX
fbem-22399	112	11	continue	continue	VERB
fbem-22399	112	12	to	to	PART
fbem-22399	112	13	develop	develop	VERB
fbem-22399	112	14	,	,	PUNCT
fbem-22399	112	15	moving	move	VERB
fbem-22399	112	16	towards	towards	ADP
fbem-22399	112	17	more	more	ADV
fbem-22399	112	18	intelligent	intelligent	ADJ
fbem-22399	112	19	,	,	PUNCT
fbem-22399	112	20	precise	precise	ADJ
fbem-22399	112	21	,	,	PUNCT
fbem-22399	112	22	and	and	CCONJ
fbem-22399	112	23	innovative	innovative	ADJ
fbem-22399	112	24	directions	direction	NOUN
fbem-22399	112	25	.	.	PUNCT
fbem-22399	113	1	deep	deep	ADJ
fbem-22399	113	2	integration	integration	NOUN
fbem-22399	113	3	of	of	ADP
fbem-22399	113	4	ai	ai	PROPN
fbem-22399	113	5	technology	technology	NOUN
fbem-22399	113	6	:	:	PUNCT
fbem-22399	113	7	as	as	SCONJ
fbem-22399	113	8	ai	ai	PROPN
fbem-22399	113	9	technology	technology	NOUN
fbem-22399	113	10	continues	continue	VERB
fbem-22399	113	11	to	to	PART
fbem-22399	113	12	evolve	evolve	VERB
fbem-22399	113	13	,	,	PUNCT
fbem-22399	113	14	personalized	personalized	ADJ
fbem-22399	113	15	advertising	advertising	NOUN
fbem-22399	113	16	will	will	AUX
fbem-22399	113	17	integrate	integrate	VERB
fbem-22399	113	18	ai	ai	VERB
fbem-22399	113	19	more	more	ADV
fbem-22399	113	20	deeply	deeply	ADV
fbem-22399	113	21	,	,	PUNCT
fbem-22399	113	22	utilizing	utilize	VERB
fbem-22399	113	23	technologies	technology	NOUN
fbem-22399	113	24	such	such	ADJ
fbem-22399	113	25	as	as	ADP
fbem-22399	113	26	deep	deep	ADJ
fbem-22399	113	27	learning	learning	NOUN
fbem-22399	113	28	and	and	CCONJ
fbem-22399	113	29	442	442	NUM
fbem-22399	113	30	natural	natural	ADJ
fbem-22399	113	31	language	language	NOUN
fbem-22399	113	32	processing	processing	NOUN
fbem-22399	113	33	to	to	PART
fbem-22399	113	34	understand	understand	VERB
fbem-22399	113	35	user	user	NOUN
fbem-22399	113	36	needs	need	VERB
fbem-22399	113	37	more	more	ADV
fbem-22399	113	38	accurately	accurately	ADV
fbem-22399	113	39	,	,	PUNCT
fbem-22399	113	40	achieving	achieve	VERB
fbem-22399	113	41	more	more	ADV
fbem-22399	113	42	efficient	efficient	ADJ
fbem-22399	113	43	ad	ad	NOUN
fbem-22399	113	44	personalization	personalization	NOUN
fbem-22399	113	45	.	.	PUNCT
fbem-22399	114	1	cross	cross	ADJ
fbem-22399	114	2	-	-	ADJ
fbem-22399	114	3	platform	platform	ADJ
fbem-22399	114	4	integration	integration	NOUN
fbem-22399	114	5	:	:	PUNCT
fbem-22399	114	6	personalized	personalize	VERB
fbem-22399	114	7	advertising	advertising	NOUN
fbem-22399	114	8	will	will	AUX
fbem-22399	114	9	increasingly	increasingly	ADV
fbem-22399	114	10	venture	venture	VERB
fbem-22399	114	11	into	into	ADP
fbem-22399	114	12	different	different	ADJ
fbem-22399	114	13	digital	digital	ADJ
fbem-22399	114	14	platforms	platform	NOUN
fbem-22399	114	15	,	,	PUNCT
fbem-22399	114	16	achieving	achieve	VERB
fbem-22399	114	17	cross	cross	ADJ
fbem-22399	114	18	-	-	ADJ
fbem-22399	114	19	platform	platform	ADJ
fbem-22399	114	20	integration	integration	NOUN
fbem-22399	114	21	.	.	PUNCT
fbem-22399	115	1	advertisers	advertiser	NOUN
fbem-22399	115	2	will	will	AUX
fbem-22399	115	3	maintain	maintain	VERB
fbem-22399	115	4	consistent	consistent	ADJ
fbem-22399	115	5	personalized	personalize	VERB
fbem-22399	115	6	marketing	marketing	NOUN
fbem-22399	115	7	strategies	strategy	NOUN
fbem-22399	115	8	as	as	SCONJ
fbem-22399	115	9	users	user	NOUN
fbem-22399	115	10	switch	switch	VERB
fbem-22399	115	11	between	between	ADP
fbem-22399	115	12	different	different	ADJ
fbem-22399	115	13	digital	digital	ADJ
fbem-22399	115	14	media	medium	NOUN
fbem-22399	115	15	,	,	PUNCT
fbem-22399	115	16	providing	provide	VERB
fbem-22399	115	17	a	a	DET
fbem-22399	115	18	more	more	ADV
fbem-22399	115	19	unified	unified	ADJ
fbem-22399	115	20	user	user	NOUN
fbem-22399	115	21	experience	experience	NOUN
fbem-22399	115	22	.	.	PUNCT
fbem-22399	116	1	privacy	privacy	NOUN
fbem-22399	116	2	protection	protection	NOUN
fbem-22399	116	3	and	and	CCONJ
fbem-22399	116	4	transparency	transparency	NOUN
fbem-22399	116	5	:	:	PUNCT
fbem-22399	116	6	with	with	ADP
fbem-22399	116	7	growing	grow	VERB
fbem-22399	116	8	attention	attention	NOUN
fbem-22399	116	9	to	to	ADP
fbem-22399	116	10	privacy	privacy	NOUN
fbem-22399	116	11	,	,	PUNCT
fbem-22399	116	12	future	future	ADJ
fbem-22399	116	13	personalized	personalized	ADJ
fbem-22399	116	14	advertising	advertising	NOUN
fbem-22399	116	15	will	will	AUX
fbem-22399	116	16	focus	focus	VERB
fbem-22399	116	17	more	more	ADV
fbem-22399	116	18	on	on	ADP
fbem-22399	116	19	user	user	NOUN
fbem-22399	116	20	data	data	PROPN
fbem-22399	116	21	privacy	privacy	NOUN
fbem-22399	116	22	protection	protection	NOUN
fbem-22399	116	23	and	and	CCONJ
fbem-22399	116	24	increase	increase	VERB
fbem-22399	116	25	transparency	transparency	NOUN
fbem-22399	116	26	in	in	ADP
fbem-22399	116	27	ad	ad	NOUN
fbem-22399	116	28	delivery	delivery	NOUN
fbem-22399	116	29	,	,	PUNCT
fbem-22399	116	30	explaining	explain	VERB
fbem-22399	116	31	the	the	DET
fbem-22399	116	32	algorithms	algorithm	NOUN
fbem-22399	116	33	and	and	CCONJ
fbem-22399	116	34	data	datum	NOUN
fbem-22399	116	35	usage	usage	NOUN
fbem-22399	116	36	behind	behind	ADP
fbem-22399	116	37	personalized	personalized	ADJ
fbem-22399	116	38	recommendations	recommendation	NOUN
fbem-22399	116	39	to	to	ADP
fbem-22399	116	40	users	user	NOUN
fbem-22399	116	41	.	.	PUNCT
fbem-22399	117	1	real	real	ADJ
fbem-22399	117	2	-	-	PUNCT
fbem-22399	117	3	time	time	NOUN
fbem-22399	117	4	interactive	interactive	ADJ
fbem-22399	117	5	experience	experience	NOUN
fbem-22399	117	6	:	:	PUNCT
fbem-22399	117	7	future	future	ADJ
fbem-22399	117	8	personalized	personalized	ADJ
fbem-22399	117	9	advertising	advertising	NOUN
fbem-22399	117	10	will	will	AUX
fbem-22399	117	11	emphasize	emphasize	VERB
fbem-22399	117	12	real	real	ADJ
fbem-22399	117	13	-	-	PUNCT
fbem-22399	117	14	time	time	NOUN
fbem-22399	117	15	interactive	interactive	ADJ
fbem-22399	117	16	experiences	experience	NOUN
fbem-22399	117	17	,	,	PUNCT
fbem-22399	117	18	increasing	increase	VERB
fbem-22399	117	19	instant	instant	ADJ
fbem-22399	117	20	feedback	feedback	NOUN
fbem-22399	117	21	mechanisms	mechanism	NOUN
fbem-22399	117	22	to	to	PART
fbem-22399	117	23	make	make	VERB
fbem-22399	117	24	interactions	interaction	NOUN
fbem-22399	117	25	between	between	ADP
fbem-22399	117	26	ads	ad	NOUN
fbem-22399	117	27	and	and	CCONJ
fbem-22399	117	28	users	user	NOUN
fbem-22399	117	29	more	more	ADJ
fbem-22399	117	30	real	real	ADJ
fbem-22399	117	31	-	-	PUNCT
fbem-22399	117	32	time	time	NOUN
fbem-22399	117	33	and	and	CCONJ
fbem-22399	117	34	engaging	engaging	NOUN
fbem-22399	117	35	.	.	PUNCT
fbem-22399	118	1	6.2	6.2	NUM
fbem-22399	118	2	.	.	PUNCT
fbem-22399	119	1	innovation	innovation	NOUN
fbem-22399	119	2	possibilities	possibility	NOUN
fbem-22399	119	3	integration	integration	NOUN
fbem-22399	119	4	of	of	ADP
fbem-22399	119	5	virtual	virtual	ADJ
fbem-22399	119	6	reality	reality	NOUN
fbem-22399	119	7	(	(	PUNCT
fbem-22399	119	8	vr	vr	NOUN
fbem-22399	119	9	)	)	PUNCT
fbem-22399	119	10	and	and	CCONJ
fbem-22399	119	11	augmented	augment	VERB
fbem-22399	119	12	reality	reality	NOUN
fbem-22399	119	13	(	(	PUNCT
fbem-22399	119	14	ar	ar	NOUN
fbem-22399	119	15	):	):	PUNCT
fbem-22399	119	16	while	while	SCONJ
fbem-22399	119	17	ar	ar	PROPN
fbem-22399	119	18	and	and	CCONJ
fbem-22399	119	19	vr	vr	PROPN
fbem-22399	119	20	technologies	technology	NOUN
fbem-22399	119	21	have	have	AUX
fbem-22399	119	22	existed	exist	VERB
fbem-22399	119	23	for	for	ADP
fbem-22399	119	24	a	a	DET
fbem-22399	119	25	long	long	ADJ
fbem-22399	119	26	time	time	NOUN
fbem-22399	119	27	,	,	PUNCT
fbem-22399	119	28	their	their	PRON
fbem-22399	119	29	application	application	NOUN
fbem-22399	119	30	in	in	ADP
fbem-22399	119	31	advertising	advertising	NOUN
fbem-22399	119	32	has	have	AUX
fbem-22399	119	33	not	not	PART
fbem-22399	119	34	been	be	AUX
fbem-22399	119	35	very	very	ADV
fbem-22399	119	36	popular	popular	ADJ
fbem-22399	119	37	,	,	PUNCT
fbem-22399	119	38	mainly	mainly	ADV
fbem-22399	119	39	due	due	ADP
fbem-22399	119	40	to	to	ADP
fbem-22399	119	41	the	the	DET
fbem-22399	119	42	low	low	ADJ
fbem-22399	119	43	penetration	penetration	NOUN
fbem-22399	119	44	rate	rate	NOUN
fbem-22399	119	45	of	of	ADP
fbem-22399	119	46	ar	ar	PROPN
fbem-22399	119	47	and	and	CCONJ
fbem-22399	119	48	vr	vr	PROPN
fbem-22399	119	49	devices	device	NOUN
fbem-22399	119	50	.	.	PUNCT
fbem-22399	120	1	the	the	DET
fbem-22399	120	2	rise	rise	NOUN
fbem-22399	120	3	of	of	ADP
fbem-22399	120	4	the	the	DET
fbem-22399	120	5	metaverse	metaverse	NOUN
fbem-22399	120	6	will	will	AUX
fbem-22399	120	7	inevitably	inevitably	ADV
fbem-22399	120	8	bring	bring	VERB
fbem-22399	120	9	rapid	rapid	ADJ
fbem-22399	120	10	development	development	NOUN
fbem-22399	120	11	and	and	CCONJ
fbem-22399	120	12	widespread	widespread	ADJ
fbem-22399	120	13	application	application	NOUN
fbem-22399	120	14	of	of	ADP
fbem-22399	120	15	virtual	virtual	ADJ
fbem-22399	120	16	interaction	interaction	NOUN
fbem-22399	120	17	technology	technology	NOUN
fbem-22399	120	18	devices	device	NOUN
fbem-22399	120	19	.	.	PUNCT
fbem-22399	121	1	in	in	ADP
fbem-22399	121	2	the	the	DET
fbem-22399	121	3	future	future	NOUN
fbem-22399	121	4	,	,	PUNCT
fbem-22399	121	5	personalized	personalized	ADJ
fbem-22399	121	6	advertising	advertising	NOUN
fbem-22399	121	7	may	may	AUX
fbem-22399	121	8	use	use	VERB
fbem-22399	121	9	vr	vr	PROPN
fbem-22399	121	10	and	and	CCONJ
fbem-22399	121	11	ar	ar	PROPN
fbem-22399	121	12	technologies	technology	NOUN
fbem-22399	121	13	to	to	PART
fbem-22399	121	14	provide	provide	VERB
fbem-22399	121	15	more	more	ADJ
fbem-22399	121	16	immersive	immersive	ADJ
fbem-22399	121	17	advertising	advertising	NOUN
fbem-22399	121	18	experiences	experience	NOUN
fbem-22399	121	19	,	,	PUNCT
fbem-22399	121	20	such	such	ADJ
fbem-22399	121	21	as	as	ADP
fbem-22399	121	22	virtual	virtual	ADJ
fbem-22399	121	23	try	try	NOUN
fbem-22399	121	24	-	-	PUNCT
fbem-22399	121	25	ons	ons	NOUN
fbem-22399	121	26	of	of	ADP
fbem-22399	121	27	clothing	clothing	NOUN
fbem-22399	121	28	or	or	CCONJ
fbem-22399	121	29	product	product	NOUN
fbem-22399	121	30	displays	display	NOUN
fbem-22399	121	31	in	in	ADP
fbem-22399	121	32	ar	ar	NOUN
fbem-22399	121	33	scenes	scene	NOUN
fbem-22399	121	34	.	.	PUNCT
fbem-22399	122	1	applications	application	NOUN
fbem-22399	122	2	of	of	ADP
fbem-22399	122	3	voice	voice	NOUN
fbem-22399	122	4	and	and	CCONJ
fbem-22399	122	5	language	language	NOUN
fbem-22399	122	6	recognition	recognition	NOUN
fbem-22399	122	7	:	:	PUNCT
fbem-22399	122	8	with	with	ADP
fbem-22399	122	9	the	the	DET
fbem-22399	122	10	popularity	popularity	NOUN
fbem-22399	122	11	of	of	ADP
fbem-22399	122	12	voice	voice	NOUN
fbem-22399	122	13	assistants	assistant	NOUN
fbem-22399	122	14	,	,	PUNCT
fbem-22399	122	15	future	future	ADJ
fbem-22399	122	16	personalized	personalized	ADJ
fbem-22399	122	17	advertising	advertising	NOUN
fbem-22399	122	18	may	may	AUX
fbem-22399	122	19	use	use	VERB
fbem-22399	122	20	voice	voice	NOUN
fbem-22399	122	21	and	and	CCONJ
fbem-22399	122	22	language	language	NOUN
fbem-22399	122	23	recognition	recognition	NOUN
fbem-22399	122	24	technologies	technology	NOUN
fbem-22399	122	25	more	more	ADJ
fbem-22399	122	26	to	to	PART
fbem-22399	122	27	provide	provide	VERB
fbem-22399	122	28	users	user	NOUN
fbem-22399	122	29	with	with	ADP
fbem-22399	122	30	more	more	ADV
fbem-22399	122	31	convenient	convenient	ADJ
fbem-22399	122	32	and	and	CCONJ
fbem-22399	122	33	natural	natural	ADJ
fbem-22399	122	34	ad	ad	NOUN
fbem-22399	122	35	interaction	interaction	NOUN
fbem-22399	122	36	methods	method	NOUN
fbem-22399	122	37	.	.	PUNCT
fbem-22399	123	1	blockchain	blockchain	PROPN
fbem-22399	123	2	technology	technology	PROPN
fbem-22399	123	3	ensuring	ensure	VERB
fbem-22399	123	4	ad	ad	NOUN
fbem-22399	123	5	transparency	transparency	NOUN
fbem-22399	123	6	:	:	PUNCT
fbem-22399	123	7	privacy	privacy	NOUN
fbem-22399	123	8	computing	computing	NOUN
fbem-22399	123	9	based	base	VERB
fbem-22399	123	10	on	on	ADP
fbem-22399	123	11	blockchain	blockchain	PROPN
fbem-22399	123	12	technology	technology	PROPN
fbem-22399	123	13	can	can	AUX
fbem-22399	123	14	achieve	achieve	VERB
fbem-22399	123	15	"	"	PUNCT
fbem-22399	123	16	usable	usable	ADJ
fbem-22399	123	17	but	but	CCONJ
fbem-22399	123	18	invisible	invisible	ADJ
fbem-22399	123	19	"	"	PUNCT
fbem-22399	123	20	user	user	NOUN
fbem-22399	123	21	data	datum	NOUN
fbem-22399	123	22	in	in	ADP
fbem-22399	123	23	the	the	DET
fbem-22399	123	24	circulation	circulation	NOUN
fbem-22399	123	25	process	process	NOUN
fbem-22399	123	26	.	.	PUNCT
fbem-22399	124	1	user	user	NOUN
fbem-22399	124	2	data	datum	NOUN
fbem-22399	124	3	on	on	ADP
fbem-22399	124	4	different	different	ADJ
fbem-22399	124	5	platforms	platform	NOUN
fbem-22399	124	6	can	can	AUX
fbem-22399	124	7	be	be	AUX
fbem-22399	124	8	securely	securely	ADV
fbem-22399	124	9	shared	share	VERB
fbem-22399	124	10	,	,	PUNCT
fbem-22399	124	11	breaking	break	VERB
fbem-22399	124	12	data	datum	NOUN
fbem-22399	124	13	silos	silo	NOUN
fbem-22399	124	14	and	and	CCONJ
fbem-22399	124	15	further	far	ADV
fbem-22399	124	16	improving	improve	VERB
fbem-22399	124	17	ad	ad	NOUN
fbem-22399	124	18	delivery	delivery	NOUN
fbem-22399	124	19	accuracy	accuracy	NOUN
fbem-22399	124	20	.	.	PUNCT
fbem-22399	125	1	blockchain	blockchain	PROPN
fbem-22399	125	2	technology	technology	PROPN
fbem-22399	125	3	is	be	AUX
fbem-22399	125	4	expected	expect	VERB
fbem-22399	125	5	to	to	PART
fbem-22399	125	6	ensure	ensure	VERB
fbem-22399	125	7	transparency	transparency	NOUN
fbem-22399	125	8	and	and	CCONJ
fbem-22399	125	9	traceability	traceability	NOUN
fbem-22399	125	10	in	in	ADP
fbem-22399	125	11	ad	ad	NOUN
fbem-22399	125	12	transactions	transaction	NOUN
fbem-22399	125	13	,	,	PUNCT
fbem-22399	125	14	preventing	prevent	VERB
fbem-22399	125	15	ad	ad	NOUN
fbem-22399	125	16	fraud	fraud	NOUN
fbem-22399	125	17	and	and	CCONJ
fbem-22399	125	18	data	datum	NOUN
fbem-22399	125	19	misuse	misuse	NOUN
fbem-22399	125	20	,	,	PUNCT
fbem-22399	125	21	and	and	CCONJ
fbem-22399	125	22	increasing	increase	VERB
fbem-22399	125	23	trust	trust	NOUN
fbem-22399	125	24	in	in	ADP
fbem-22399	125	25	the	the	DET
fbem-22399	125	26	entire	entire	ADJ
fbem-22399	125	27	ad	ad	NOUN
fbem-22399	125	28	ecosystem	ecosystem	NOUN
fbem-22399	125	29	.	.	PUNCT
fbem-22399	126	1	emotional	emotional	ADJ
fbem-22399	126	2	analysis	analysis	NOUN
fbem-22399	126	3	and	and	CCONJ
fbem-22399	126	4	emotional	emotional	ADJ
fbem-22399	126	5	advertising	advertising	NOUN
fbem-22399	126	6	:	:	PUNCT
fbem-22399	126	7	future	future	ADJ
fbem-22399	126	8	personalized	personalized	ADJ
fbem-22399	126	9	advertising	advertising	NOUN
fbem-22399	126	10	may	may	AUX
fbem-22399	126	11	focus	focus	VERB
fbem-22399	126	12	more	more	ADV
fbem-22399	126	13	on	on	ADP
fbem-22399	126	14	user	user	NOUN
fbem-22399	126	15	emotions	emotion	NOUN
fbem-22399	126	16	,	,	PUNCT
fbem-22399	126	17	using	use	VERB
fbem-22399	126	18	emotional	emotional	ADJ
fbem-22399	126	19	analysis	analysis	NOUN
fbem-22399	126	20	technology	technology	NOUN
fbem-22399	126	21	to	to	PART
fbem-22399	126	22	customize	customize	VERB
fbem-22399	126	23	ad	ad	NOUN
fbem-22399	126	24	content	content	NOUN
fbem-22399	126	25	that	that	PRON
fbem-22399	126	26	resonates	resonate	VERB
fbem-22399	126	27	emotionally	emotionally	ADV
fbem-22399	126	28	,	,	PUNCT
fbem-22399	126	29	enhancing	enhance	VERB
fbem-22399	126	30	the	the	DET
fbem-22399	126	31	ad	ad	NOUN
fbem-22399	126	32	's	's	PART
fbem-22399	126	33	impact	impact	NOUN
fbem-22399	126	34	.	.	PUNCT
fbem-22399	127	1	these	these	DET
fbem-22399	127	2	trends	trend	NOUN
fbem-22399	127	3	and	and	CCONJ
fbem-22399	127	4	innovation	innovation	NOUN
fbem-22399	127	5	possibilities	possibility	NOUN
fbem-22399	127	6	provide	provide	VERB
fbem-22399	127	7	rich	rich	ADJ
fbem-22399	127	8	development	development	NOUN
fbem-22399	127	9	directions	direction	NOUN
fbem-22399	127	10	for	for	ADP
fbem-22399	127	11	the	the	DET
fbem-22399	127	12	future	future	NOUN
fbem-22399	127	13	of	of	ADP
fbem-22399	127	14	personalized	personalized	ADJ
fbem-22399	127	15	advertising	advertising	NOUN
fbem-22399	127	16	,	,	PUNCT
fbem-22399	127	17	bringing	bring	VERB
fbem-22399	127	18	more	more	ADJ
fbem-22399	127	19	opportunities	opportunity	NOUN
fbem-22399	127	20	and	and	CCONJ
fbem-22399	127	21	challenges	challenge	NOUN
fbem-22399	127	22	to	to	ADP
fbem-22399	127	23	the	the	DET
fbem-22399	127	24	advertising	advertising	NOUN
fbem-22399	127	25	industry	industry	NOUN
fbem-22399	127	26	.	.	PUNCT
fbem-22399	128	1	7	7	X
fbem-22399	128	2	.	.	X
fbem-22399	128	3	conclusion	conclusion	NOUN
fbem-22399	128	4	through	through	ADP
fbem-22399	128	5	the	the	DET
fbem-22399	128	6	comprehensive	comprehensive	ADJ
fbem-22399	128	7	study	study	NOUN
fbem-22399	128	8	,	,	PUNCT
fbem-22399	128	9	we	we	PRON
fbem-22399	128	10	deeply	deeply	ADV
fbem-22399	128	11	understand	understand	VERB
fbem-22399	128	12	the	the	DET
fbem-22399	128	13	key	key	ADJ
fbem-22399	128	14	role	role	NOUN
fbem-22399	128	15	of	of	ADP
fbem-22399	128	16	artificial	artificial	ADJ
fbem-22399	128	17	intelligence	intelligence	NOUN
fbem-22399	128	18	(	(	PUNCT
fbem-22399	128	19	ai	ai	NOUN
fbem-22399	128	20	)	)	PUNCT
fbem-22399	128	21	in	in	ADP
fbem-22399	128	22	digital	digital	ADJ
fbem-22399	128	23	advertising	advertising	NOUN
fbem-22399	128	24	marketing	marketing	NOUN
fbem-22399	128	25	.	.	PUNCT
fbem-22399	129	1	personalized	personalized	ADJ
fbem-22399	129	2	advertising	advertising	NOUN
fbem-22399	129	3	,	,	PUNCT
fbem-22399	129	4	driven	drive	VERB
fbem-22399	129	5	by	by	ADP
fbem-22399	129	6	ai	ai	PROPN
fbem-22399	129	7	technology	technology	NOUN
fbem-22399	129	8	,	,	PUNCT
fbem-22399	129	9	has	have	AUX
fbem-22399	129	10	achieved	achieve	VERB
fbem-22399	129	11	significant	significant	ADJ
fbem-22399	129	12	development	development	NOUN
fbem-22399	129	13	and	and	CCONJ
fbem-22399	129	14	innovation	innovation	NOUN
fbem-22399	129	15	.	.	PUNCT
fbem-22399	130	1	we	we	PRON
fbem-22399	130	2	have	have	AUX
fbem-22399	130	3	seen	see	VERB
fbem-22399	130	4	the	the	DET
fbem-22399	130	5	rise	rise	NOUN
fbem-22399	130	6	of	of	ADP
fbem-22399	130	7	ai	ai	ADJ
fbem-22399	130	8	-	-	PUNCT
fbem-22399	130	9	empowered	empowered	ADJ
fbem-22399	130	10	personalized	personalized	ADJ
fbem-22399	130	11	advertising	advertising	NOUN
fbem-22399	130	12	in	in	ADP
fbem-22399	130	13	digital	digital	ADJ
fbem-22399	130	14	advertising	advertising	NOUN
fbem-22399	130	15	marketing	marketing	NOUN
fbem-22399	130	16	and	and	CCONJ
fbem-22399	130	17	its	its	PRON
fbem-22399	130	18	key	key	ADJ
fbem-22399	130	19	role	role	NOUN
fbem-22399	130	20	in	in	ADP
fbem-22399	130	21	enhancing	enhance	VERB
fbem-22399	130	22	user	user	NOUN
fbem-22399	130	23	experience	experience	NOUN
fbem-22399	130	24	and	and	CCONJ
fbem-22399	130	25	ad	ad	NOUN
fbem-22399	130	26	effectiveness	effectiveness	NOUN
fbem-22399	130	27	.	.	PUNCT
fbem-22399	131	1	in	in	ADP
fbem-22399	131	2	future	future	ADJ
fbem-22399	131	3	development	development	NOUN
fbem-22399	131	4	,	,	PUNCT
fbem-22399	131	5	personalized	personalize	VERB
fbem-22399	131	6	advertising	advertising	NOUN
fbem-22399	131	7	marketing	marketing	NOUN
fbem-22399	131	8	will	will	AUX
fbem-22399	131	9	welcome	welcome	VERB
fbem-22399	131	10	widespread	widespread	ADJ
fbem-22399	131	11	opportunities	opportunity	NOUN
fbem-22399	131	12	in	in	ADP
fbem-22399	131	13	multiple	multiple	ADJ
fbem-22399	131	14	fields	field	NOUN
fbem-22399	131	15	.	.	PUNCT
fbem-22399	132	1	continuous	continuous	ADJ
fbem-22399	132	2	technological	technological	ADJ
fbem-22399	132	3	innovation	innovation	NOUN
fbem-22399	132	4	will	will	AUX
fbem-22399	132	5	lead	lead	VERB
fbem-22399	132	6	advertising	advertising	NOUN
fbem-22399	132	7	towards	towards	ADP
fbem-22399	132	8	more	more	ADV
fbem-22399	132	9	intelligent	intelligent	ADJ
fbem-22399	132	10	and	and	CCONJ
fbem-22399	132	11	immersive	immersive	ADJ
fbem-22399	132	12	directions	direction	NOUN
fbem-22399	132	13	.	.	PUNCT
fbem-22399	133	1	with	with	ADP
fbem-22399	133	2	the	the	DET
fbem-22399	133	3	deep	deep	ADJ
fbem-22399	133	4	integration	integration	NOUN
fbem-22399	133	5	of	of	ADP
fbem-22399	133	6	ai	ai	PROPN
fbem-22399	133	7	,	,	PUNCT
fbem-22399	133	8	virtual	virtual	ADJ
fbem-22399	133	9	reality	reality	NOUN
fbem-22399	133	10	,	,	PUNCT
fbem-22399	133	11	and	and	CCONJ
fbem-22399	133	12	augmented	augment	VERB
fbem-22399	133	13	reality	reality	NOUN
fbem-22399	133	14	technologies	technology	NOUN
fbem-22399	133	15	,	,	PUNCT
fbem-22399	133	16	advertising	advertising	NOUN
fbem-22399	133	17	forms	form	NOUN
fbem-22399	133	18	will	will	AUX
fbem-22399	133	19	become	become	VERB
fbem-22399	133	20	more	more	ADV
fbem-22399	133	21	diverse	diverse	ADJ
fbem-22399	133	22	,	,	PUNCT
fbem-22399	133	23	and	and	CCONJ
fbem-22399	133	24	user	user	NOUN
fbem-22399	133	25	experiences	experience	NOUN
fbem-22399	133	26	will	will	AUX
fbem-22399	133	27	become	become	VERB
fbem-22399	133	28	more	more	ADV
fbem-22399	133	29	personalized	personalized	ADJ
fbem-22399	133	30	.	.	PUNCT
fbem-22399	134	1	we	we	PRON
fbem-22399	134	2	look	look	VERB
fbem-22399	134	3	forward	forward	ADV
fbem-22399	134	4	to	to	ADP
fbem-22399	134	5	the	the	DET
fbem-22399	134	6	continuous	continuous	ADJ
fbem-22399	134	7	innovation	innovation	NOUN
fbem-22399	134	8	and	and	CCONJ
fbem-22399	134	9	progress	progress	NOUN
fbem-22399	134	10	of	of	ADP
fbem-22399	134	11	aiempowered	aiempowered	ADJ
fbem-22399	134	12	personalized	personalize	VERB
fbem-22399	134	13	digital	digital	ADJ
fbem-22399	134	14	advertising	advertising	NOUN
fbem-22399	134	15	in	in	ADP
fbem-22399	134	16	the	the	DET
fbem-22399	134	17	future	future	NOUN
fbem-22399	134	18	.	.	PUNCT
fbem-22399	135	1	references	reference	NOUN
fbem-22399	135	2	[	[	X
fbem-22399	135	3	1	1	NUM
fbem-22399	135	4	]	]	X
fbem-22399	135	5	feng	feng	X
fbem-22399	135	6	en	en	X
fbem-22399	135	7	.	.	PUNCT
fbem-22399	136	1	(	(	PUNCT
fbem-22399	136	2	2023	2023	NUM
fbem-22399	136	3	)	)	PUNCT
fbem-22399	136	4	.	.	PUNCT
fbem-22399	137	1	research	research	NOUN
fbem-22399	137	2	on	on	ADP
fbem-22399	137	3	the	the	DET
fbem-22399	137	4	optimization	optimization	NOUN
fbem-22399	137	5	methods	method	NOUN
fbem-22399	137	6	of	of	ADP
fbem-22399	137	7	enterprise	enterprise	NOUN
fbem-22399	137	8	digital	digital	ADJ
fbem-22399	137	9	advertising	advertising	NOUN
fbem-22399	137	10	marketing	marketing	NOUN
fbem-22399	137	11	strategies	strategy	NOUN
fbem-22399	137	12	.	.	PUNCT
fbem-22399	138	1	business	business	NOUN
fbem-22399	138	2	exhibition	exhibition	NOUN
fbem-22399	138	3	economy	economy	NOUN
fbem-22399	138	4	,	,	PUNCT
fbem-22399	138	5	(	(	PUNCT
fbem-22399	138	6	09	09	NUM
fbem-22399	138	7	)	)	PUNCT
fbem-22399	138	8	,	,	PUNCT
fbem-22399	138	9	43	43	NUM
fbem-22399	138	10	-	-	SYM
fbem-22399	138	11	45	45	NUM
fbem-22399	138	12	.	.	PUNCT
fbem-22399	139	1	[	[	X
fbem-22399	139	2	2	2	NUM
fbem-22399	139	3	]	]	X
fbem-22399	139	4	liu	liu	PROPN
fbem-22399	139	5	shan	shan	PROPN
fbem-22399	139	6	,	,	PUNCT
fbem-22399	139	7	huang	huang	PROPN
fbem-22399	139	8	shengmin	shengmin	PROPN
fbem-22399	139	9	.	.	PUNCT
fbem-22399	140	1	(	(	PUNCT
fbem-22399	140	2	2019	2019	NUM
fbem-22399	140	3	)	)	PUNCT
fbem-22399	140	4	.	.	PUNCT
fbem-22399	141	1	artificial	artificial	ADJ
fbem-22399	141	2	intelligence	intelligence	NOUN
fbem-22399	141	3	:	:	PUNCT
fbem-22399	141	4	the	the	DET
fbem-22399	141	5	arrival	arrival	NOUN
fbem-22399	141	6	of	of	ADP
fbem-22399	141	7	the	the	DET
fbem-22399	141	8	"	"	PUNCT
fbem-22399	141	9	digital	digital	ADJ
fbem-22399	141	10	computing	computing	NOUN
fbem-22399	141	11	power	power	NOUN
fbem-22399	141	12	"	"	PUNCT
fbem-22399	141	13	era	era	NOUN
fbem-22399	141	14	in	in	ADP
fbem-22399	141	15	marketing	marketing	NOUN
fbem-22399	141	16	communication	communication	NOUN
fbem-22399	141	17	.	.	PUNCT
fbem-22399	142	1	modern	modern	ADJ
fbem-22399	142	2	communication	communication	NOUN
fbem-22399	142	3	(	(	PUNCT
fbem-22399	142	4	journal	journal	NOUN
fbem-22399	142	5	of	of	ADP
fbem-22399	142	6	communication	communication	PROPN
fbem-22399	142	7	university	university	PROPN
fbem-22399	142	8	of	of	ADP
fbem-22399	142	9	china	china	PROPN
fbem-22399	142	10	)	)	PUNCT
fbem-22399	142	11	,	,	PUNCT
fbem-22399	142	12	41(01	41(01	NOUN
fbem-22399	142	13	)	)	PUNCT
fbem-22399	142	14	,	,	PUNCT
fbem-22399	142	15	7	7	NUM
fbem-22399	142	16	-	-	SYM
fbem-22399	142	17	15	15	NUM
fbem-22399	142	18	.	.	PUNCT
fbem-22399	143	1	[	[	X
fbem-22399	143	2	3	3	NUM
fbem-22399	143	3	]	]	PUNCT
fbem-22399	143	4	gong	gong	NOUN
fbem-22399	143	5	jiankun	jiankun	PROPN
fbem-22399	143	6	.	.	PUNCT
fbem-22399	144	1	(	(	PUNCT
fbem-22399	144	2	2017	2017	NUM
fbem-22399	144	3	)	)	PUNCT
fbem-22399	144	4	.	.	PUNCT
fbem-22399	145	1	an	an	DET
fbem-22399	145	2	analysis	analysis	NOUN
fbem-22399	145	3	of	of	ADP
fbem-22399	145	4	the	the	DET
fbem-22399	145	5	development	development	NOUN
fbem-22399	145	6	of	of	ADP
fbem-22399	145	7	precision	precision	NOUN
fbem-22399	145	8	advertising	advertising	NOUN
fbem-22399	145	9	in	in	ADP
fbem-22399	145	10	the	the	DET
fbem-22399	145	11	big	big	ADJ
fbem-22399	145	12	data	data	PROPN
fbem-22399	145	13	era	era	NOUN
fbem-22399	145	14	.	.	PUNCT
fbem-22399	146	1	publishing	publish	VERB
fbem-22399	146	2	wide	wide	ADJ
fbem-22399	146	3	angle	angle	NOUN
fbem-22399	146	4	,	,	PUNCT
fbem-22399	146	5	(	(	PUNCT
fbem-22399	146	6	06	06	NUM
fbem-22399	146	7	)	)	PUNCT
fbem-22399	146	8	,	,	PUNCT
fbem-22399	146	9	72	72	NUM
fbem-22399	146	10	-	-	SYM
fbem-22399	146	11	74	74	NUM
fbem-22399	146	12	.	.	PUNCT
fbem-22399	147	1	[	[	X
fbem-22399	147	2	4	4	NUM
fbem-22399	147	3	]	]	X
fbem-22399	147	4	fang	fang	X
fbem-22399	147	5	honghao	honghao	NOUN
fbem-22399	147	6	.	.	PUNCT
fbem-22399	148	1	(	(	PUNCT
fbem-22399	148	2	2023	2023	NUM
fbem-22399	148	3	)	)	PUNCT
fbem-22399	148	4	.	.	PUNCT
fbem-22399	149	1	research	research	NOUN
fbem-22399	149	2	on	on	ADP
fbem-22399	149	3	the	the	DET
fbem-22399	149	4	new	new	ADJ
fbem-22399	149	5	ecology	ecology	NOUN
fbem-22399	149	6	of	of	ADP
fbem-22399	149	7	advertising	advertising	NOUN
fbem-22399	149	8	marketing	marketing	NOUN
fbem-22399	149	9	based	base	VERB
fbem-22399	149	10	on	on	ADP
fbem-22399	149	11	artificial	artificial	ADJ
fbem-22399	149	12	intelligence	intelligence	NOUN
fbem-22399	149	13	.	.	PUNCT
fbem-22399	150	1	journalism	journalism	NOUN
fbem-22399	150	2	and	and	CCONJ
fbem-22399	150	3	communication	communication	NOUN
fbem-22399	150	4	,	,	PUNCT
fbem-22399	150	5	(	(	PUNCT
fbem-22399	150	6	19	19	NUM
fbem-22399	150	7	)	)	PUNCT
fbem-22399	150	8	,	,	PUNCT
fbem-22399	150	9	115	115	NUM
fbem-22399	150	10	-	-	SYM
fbem-22399	150	11	117	117	NUM
fbem-22399	150	12	.	.	PUNCT
fbem-22399	151	1	[	[	X
fbem-22399	151	2	5	5	X
fbem-22399	151	3	]	]	PUNCT
fbem-22399	151	4	wang	wang	PROPN
fbem-22399	151	5	jing	jing	PROPN
fbem-22399	151	6	,	,	PUNCT
fbem-22399	151	7	xing	xing	PROPN
fbem-22399	151	8	raojia	raojia	PROPN
fbem-22399	151	9	,	,	PUNCT
fbem-22399	151	10	zhang	zhang	PROPN
fbem-22399	151	11	meng	meng	PROPN
fbem-22399	151	12	.	.	PUNCT
fbem-22399	152	1	(	(	PUNCT
fbem-22399	152	2	2022	2022	NUM
fbem-22399	152	3	)	)	PUNCT
fbem-22399	152	4	.	.	PUNCT
fbem-22399	153	1	digital	digital	ADJ
fbem-22399	153	2	advertising	advertising	PROPN
fbem-22399	153	3	:	:	PUNCT
fbem-22399	153	4	concepts	concept	NOUN
fbem-22399	153	5	,	,	PUNCT
fbem-22399	153	6	characteristics	characteristic	NOUN
fbem-22399	153	7	,	,	PUNCT
fbem-22399	153	8	and	and	CCONJ
fbem-22399	153	9	future	future	NOUN
fbem-22399	153	10	.	.	PUNCT
fbem-22399	154	1	china	china	PROPN
fbem-22399	154	2	advertising	advertising	PROPN
fbem-22399	154	3	,	,	PUNCT
fbem-22399	154	4	(	(	PUNCT
fbem-22399	154	5	10	10	NUM
fbem-22399	154	6	)	)	PUNCT
fbem-22399	154	7	,	,	PUNCT
fbem-22399	154	8	68	68	NUM
fbem-22399	154	9	-	-	SYM
fbem-22399	154	10	73	73	NUM
fbem-22399	154	11	.	.	PUNCT