id	sid	tid	token	lemma	pos
fbem-2299	1	1	frontiers	frontier	NOUN
fbem-2299	1	2	in	in	ADP
fbem-2299	1	3	business	business	NOUN
fbem-2299	1	4	,	,	PUNCT
fbem-2299	1	5	economics	economic	NOUN
fbem-2299	1	6	and	and	CCONJ
fbem-2299	1	7	management	management	NOUN
fbem-2299	1	8	issn	issn	PROPN
fbem-2299	1	9	:	:	PUNCT
fbem-2299	1	10	2766	2766	NUM
fbem-2299	1	11	-	-	PUNCT
fbem-2299	1	12	824x	824x	NUM
fbem-2299	1	13	|	|	ADJ
fbem-2299	1	14	vol	vol	NOUN
fbem-2299	1	15	.	.	PROPN
fbem-2299	2	1	6	6	NUM
fbem-2299	2	2	,	,	PUNCT
fbem-2299	2	3	no	no	INTJ
fbem-2299	2	4	.	.	NOUN
fbem-2299	2	5	1	1	NUM
fbem-2299	2	6	,	,	PUNCT
fbem-2299	2	7	2022	2022	NUM
fbem-2299	2	8	130	130	NUM
fbem-2299	2	9	research	research	NOUN
fbem-2299	2	10	on	on	ADP
fbem-2299	2	11	brand	brand	NOUN
fbem-2299	2	12	communication	communication	NOUN
fbem-2299	2	13	strategy	strategy	NOUN
fbem-2299	2	14	of	of	ADP
fbem-2299	2	15	e‐	e‐	PROPN
fbem-2299	2	16	business	business	NOUN
fbem-2299	2	17	live	live	ADJ
fbem-2299	2	18	broadcast	broadcast	NOUN
fbem-2299	2	19	based	base	VERB
fbem-2299	2	20	on	on	ADP
fbem-2299	2	21	opinion	opinion	NOUN
fbem-2299	2	22	leader	leader	NOUN
fbem-2299	2	23	theory	theory	NOUN
fbem-2299	2	24	yanhong	yanhong	PROPN
fbem-2299	2	25	chen	chen	PROPN
fbem-2299	2	26	donghua	donghua	PROPN
fbem-2299	2	27	university	university	PROPN
fbem-2299	2	28	,	,	PUNCT
fbem-2299	2	29	shanghai	shanghai	PROPN
fbem-2299	2	30	,	,	PUNCT
fbem-2299	2	31	china	china	PROPN
fbem-2299	2	32	abstract	abstract	PROPN
fbem-2299	2	33	:	:	PUNCT
fbem-2299	2	34	with	with	ADP
fbem-2299	2	35	the	the	DET
fbem-2299	2	36	popularity	popularity	NOUN
fbem-2299	2	37	of	of	ADP
fbem-2299	2	38	the	the	DET
fbem-2299	2	39	internet	internet	NOUN
fbem-2299	2	40	,	,	PUNCT
fbem-2299	2	41	the	the	DET
fbem-2299	2	42	network	network	NOUN
fbem-2299	2	43	live	live	VERB
fbem-2299	2	44	broadcast	broadcast	NOUN
fbem-2299	2	45	platform	platform	NOUN
fbem-2299	2	46	has	have	AUX
fbem-2299	2	47	risen	rise	VERB
fbem-2299	2	48	rapidly	rapidly	ADV
fbem-2299	2	49	,	,	PUNCT
fbem-2299	2	50	and	and	CCONJ
fbem-2299	2	51	the	the	DET
fbem-2299	2	52	consumption	consumption	NOUN
fbem-2299	2	53	habits	habit	NOUN
fbem-2299	2	54	of	of	ADP
fbem-2299	2	55	the	the	DET
fbem-2299	2	56	public	public	NOUN
fbem-2299	2	57	have	have	AUX
fbem-2299	2	58	undergone	undergo	VERB
fbem-2299	2	59	earth	earth	NOUN
fbem-2299	2	60	-	-	PUNCT
fbem-2299	2	61	shaking	shake	VERB
fbem-2299	2	62	changes	change	NOUN
fbem-2299	2	63	.	.	PUNCT
fbem-2299	3	1	compared	compare	VERB
fbem-2299	3	2	with	with	ADP
fbem-2299	3	3	traditional	traditional	ADJ
fbem-2299	3	4	e	e	NOUN
fbem-2299	3	5	-	-	NOUN
fbem-2299	3	6	business	business	NOUN
fbem-2299	3	7	,	,	PUNCT
fbem-2299	3	8	e	e	NOUN
fbem-2299	3	9	-	-	NOUN
fbem-2299	3	10	business	business	NOUN
fbem-2299	3	11	live	live	ADJ
fbem-2299	3	12	broadcast	broadcast	NOUN
fbem-2299	3	13	has	have	AUX
fbem-2299	3	14	found	find	VERB
fbem-2299	3	15	a	a	DET
fbem-2299	3	16	new	new	ADJ
fbem-2299	3	17	traffic	traffic	NOUN
fbem-2299	3	18	portal	portal	NOUN
fbem-2299	3	19	to	to	PART
fbem-2299	3	20	open	open	VERB
fbem-2299	3	21	product	product	NOUN
fbem-2299	3	22	sales	sale	NOUN
fbem-2299	3	23	and	and	CCONJ
fbem-2299	3	24	promote	promote	VERB
fbem-2299	3	25	commodity	commodity	NOUN
fbem-2299	3	26	circulation	circulation	NOUN
fbem-2299	3	27	.	.	PUNCT
fbem-2299	4	1	especially	especially	ADV
fbem-2299	4	2	in	in	ADP
fbem-2299	4	3	today	today	NOUN
fbem-2299	4	4	's	's	PART
fbem-2299	4	5	epidemic	epidemic	ADJ
fbem-2299	4	6	situation	situation	NOUN
fbem-2299	4	7	,	,	PUNCT
fbem-2299	4	8	ebusiness	ebusiness	NOUN
fbem-2299	4	9	live	live	ADJ
fbem-2299	4	10	broadcast	broadcast	NOUN
fbem-2299	4	11	has	have	AUX
fbem-2299	4	12	been	be	AUX
fbem-2299	4	13	pushed	push	VERB
fbem-2299	4	14	to	to	ADP
fbem-2299	4	15	a	a	DET
fbem-2299	4	16	climax	climax	NOUN
fbem-2299	4	17	.	.	PUNCT
fbem-2299	5	1	for	for	ADP
fbem-2299	5	2	the	the	DET
fbem-2299	5	3	commercial	commercial	ADJ
fbem-2299	5	4	field	field	NOUN
fbem-2299	5	5	,	,	PUNCT
fbem-2299	5	6	the	the	DET
fbem-2299	5	7	growth	growth	NOUN
fbem-2299	5	8	of	of	ADP
fbem-2299	5	9	the	the	DET
fbem-2299	5	10	future	future	ADJ
fbem-2299	5	11	social	social	ADJ
fbem-2299	5	12	situation	situation	NOUN
fbem-2299	5	13	determines	determine	VERB
fbem-2299	5	14	the	the	DET
fbem-2299	5	15	attractiveness	attractiveness	NOUN
fbem-2299	5	16	and	and	CCONJ
fbem-2299	5	17	importance	importance	NOUN
fbem-2299	5	18	of	of	ADP
fbem-2299	5	19	e	e	NOUN
fbem-2299	5	20	-	-	NOUN
fbem-2299	5	21	business	business	NOUN
fbem-2299	5	22	live	live	ADJ
fbem-2299	5	23	broadcast	broadcast	NOUN
fbem-2299	5	24	to	to	ADP
fbem-2299	5	25	product	product	NOUN
fbem-2299	5	26	sales	sale	NOUN
fbem-2299	5	27	.	.	PUNCT
fbem-2299	6	1	this	this	DET
fbem-2299	6	2	paper	paper	NOUN
fbem-2299	6	3	mainly	mainly	ADV
fbem-2299	6	4	analyzes	analyze	VERB
fbem-2299	6	5	the	the	DET
fbem-2299	6	6	current	current	ADJ
fbem-2299	6	7	e	e	NOUN
fbem-2299	6	8	-	-	NOUN
fbem-2299	6	9	business	business	ADJ
fbem-2299	6	10	live	live	ADJ
fbem-2299	6	11	broadcast	broadcast	NOUN
fbem-2299	6	12	marketing	marketing	NOUN
fbem-2299	6	13	communication	communication	NOUN
fbem-2299	6	14	mode	mode	NOUN
fbem-2299	6	15	,	,	PUNCT
fbem-2299	6	16	and	and	CCONJ
fbem-2299	6	17	studies	study	NOUN
fbem-2299	6	18	the	the	DET
fbem-2299	6	19	brand	brand	NOUN
fbem-2299	6	20	communication	communication	NOUN
fbem-2299	6	21	strategy	strategy	NOUN
fbem-2299	6	22	of	of	ADP
fbem-2299	6	23	e	e	NOUN
fbem-2299	6	24	-	-	NOUN
fbem-2299	6	25	business	business	NOUN
fbem-2299	6	26	live	live	ADJ
fbem-2299	6	27	broadcast	broadcast	NOUN
fbem-2299	6	28	based	base	VERB
fbem-2299	6	29	on	on	ADP
fbem-2299	6	30	the	the	DET
fbem-2299	6	31	opinion	opinion	NOUN
fbem-2299	6	32	leader	leader	NOUN
fbem-2299	6	33	theory	theory	NOUN
fbem-2299	6	34	.	.	PUNCT
fbem-2299	7	1	in	in	ADP
fbem-2299	7	2	addition	addition	NOUN
fbem-2299	7	3	,	,	PUNCT
fbem-2299	7	4	this	this	DET
fbem-2299	7	5	paper	paper	NOUN
fbem-2299	7	6	traces	trace	VERB
fbem-2299	7	7	the	the	DET
fbem-2299	7	8	influence	influence	NOUN
fbem-2299	7	9	and	and	CCONJ
fbem-2299	7	10	shortcomings	shortcoming	NOUN
fbem-2299	7	11	of	of	ADP
fbem-2299	7	12	opinion	opinion	NOUN
fbem-2299	7	13	leaders	leader	NOUN
fbem-2299	7	14	in	in	ADP
fbem-2299	7	15	brand	brand	NOUN
fbem-2299	7	16	communication	communication	NOUN
fbem-2299	7	17	,	,	PUNCT
fbem-2299	7	18	and	and	CCONJ
fbem-2299	7	19	discusses	discuss	VERB
fbem-2299	7	20	how	how	SCONJ
fbem-2299	7	21	to	to	PART
fbem-2299	7	22	make	make	VERB
fbem-2299	7	23	good	good	ADJ
fbem-2299	7	24	use	use	NOUN
fbem-2299	7	25	of	of	ADP
fbem-2299	7	26	opinion	opinion	NOUN
fbem-2299	7	27	leaders	leader	NOUN
fbem-2299	7	28	in	in	ADP
fbem-2299	7	29	brand	brand	NOUN
fbem-2299	7	30	communication	communication	NOUN
fbem-2299	7	31	and	and	CCONJ
fbem-2299	7	32	give	give	VERB
fbem-2299	7	33	full	full	ADJ
fbem-2299	7	34	play	play	NOUN
fbem-2299	7	35	to	to	ADP
fbem-2299	7	36	their	their	PRON
fbem-2299	7	37	application	application	NOUN
fbem-2299	7	38	value	value	NOUN
fbem-2299	7	39	.	.	PUNCT
fbem-2299	8	1	this	this	DET
fbem-2299	8	2	paper	paper	NOUN
fbem-2299	8	3	summarizes	summarize	NOUN
fbem-2299	8	4	and	and	CCONJ
fbem-2299	8	5	analyzes	analyze	VERB
fbem-2299	8	6	the	the	DET
fbem-2299	8	7	characteristics	characteristic	NOUN
fbem-2299	8	8	of	of	ADP
fbem-2299	8	9	opinion	opinion	NOUN
fbem-2299	8	10	leaders	leader	NOUN
fbem-2299	8	11	in	in	ADP
fbem-2299	8	12	brand	brand	NOUN
fbem-2299	8	13	communication	communication	NOUN
fbem-2299	8	14	of	of	ADP
fbem-2299	8	15	ebusiness	ebusiness	NOUN
fbem-2299	8	16	,	,	PUNCT
fbem-2299	8	17	with	with	ADP
fbem-2299	8	18	a	a	DET
fbem-2299	8	19	view	view	NOUN
fbem-2299	8	20	to	to	ADP
fbem-2299	8	21	providing	provide	VERB
fbem-2299	8	22	reference	reference	NOUN
fbem-2299	8	23	for	for	ADP
fbem-2299	8	24	brand	brand	NOUN
fbem-2299	8	25	building	building	NOUN
fbem-2299	8	26	and	and	CCONJ
fbem-2299	8	27	communication	communication	NOUN
fbem-2299	8	28	of	of	ADP
fbem-2299	8	29	e	e	NOUN
fbem-2299	8	30	-	-	NOUN
fbem-2299	8	31	business	business	NOUN
fbem-2299	8	32	.	.	PUNCT
fbem-2299	9	1	keywords	keyword	NOUN
fbem-2299	9	2	:	:	PUNCT
fbem-2299	9	3	opinion	opinion	NOUN
fbem-2299	9	4	leader	leader	NOUN
fbem-2299	9	5	,	,	PUNCT
fbem-2299	9	6	e	e	NOUN
fbem-2299	9	7	-	-	NOUN
fbem-2299	9	8	business	business	NOUN
fbem-2299	9	9	live	live	ADJ
fbem-2299	9	10	broadcast	broadcast	NOUN
fbem-2299	9	11	,	,	PUNCT
fbem-2299	9	12	brand	brand	NOUN
fbem-2299	9	13	dissemination	dissemination	NOUN
fbem-2299	9	14	.	.	PUNCT
fbem-2299	10	1	1	1	X
fbem-2299	10	2	.	.	X
fbem-2299	10	3	introduction	introduction	NOUN
fbem-2299	10	4	with	with	ADP
fbem-2299	10	5	the	the	DET
fbem-2299	10	6	growth	growth	NOUN
fbem-2299	10	7	of	of	ADP
fbem-2299	10	8	economy	economy	NOUN
fbem-2299	10	9	and	and	CCONJ
fbem-2299	10	10	internet	internet	NOUN
fbem-2299	10	11	,	,	PUNCT
fbem-2299	10	12	new	new	ADJ
fbem-2299	10	13	media	medium	NOUN
fbem-2299	10	14	has	have	AUX
fbem-2299	10	15	been	be	AUX
fbem-2299	10	16	widely	widely	ADV
fbem-2299	10	17	used	use	VERB
fbem-2299	10	18	in	in	ADP
fbem-2299	10	19	the	the	DET
fbem-2299	10	20	public	public	ADJ
fbem-2299	10	21	work	work	NOUN
fbem-2299	10	22	and	and	CCONJ
fbem-2299	10	23	life	life	NOUN
fbem-2299	10	24	,	,	PUNCT
fbem-2299	10	25	and	and	CCONJ
fbem-2299	10	26	has	have	AUX
fbem-2299	10	27	become	become	VERB
fbem-2299	10	28	an	an	DET
fbem-2299	10	29	indispensable	indispensable	ADJ
fbem-2299	10	30	and	and	CCONJ
fbem-2299	10	31	important	important	ADJ
fbem-2299	10	32	part	part	NOUN
fbem-2299	10	33	of	of	ADP
fbem-2299	10	34	life	life	NOUN
fbem-2299	10	35	[	[	X
fbem-2299	10	36	1	1	NUM
fbem-2299	10	37	]	]	PUNCT
fbem-2299	10	38	.	.	PUNCT
fbem-2299	11	1	enterprises	enterprise	NOUN
fbem-2299	11	2	and	and	CCONJ
fbem-2299	11	3	self	self	NOUN
fbem-2299	11	4	-	-	PUNCT
fbem-2299	11	5	media	medium	NOUN
fbem-2299	11	6	people	people	NOUN
fbem-2299	11	7	realized	realize	VERB
fbem-2299	11	8	the	the	DET
fbem-2299	11	9	new	new	ADJ
fbem-2299	11	10	trend	trend	NOUN
fbem-2299	11	11	and	and	CCONJ
fbem-2299	11	12	began	begin	VERB
fbem-2299	11	13	to	to	PART
fbem-2299	11	14	use	use	VERB
fbem-2299	11	15	e	e	NOUN
fbem-2299	11	16	-	-	NOUN
fbem-2299	11	17	business	business	ADJ
fbem-2299	11	18	live	live	ADJ
fbem-2299	11	19	broadcast	broadcast	NOUN
fbem-2299	11	20	to	to	PART
fbem-2299	11	21	package	package	VERB
fbem-2299	11	22	and	and	CCONJ
fbem-2299	11	23	publicize	publicize	VERB
fbem-2299	11	24	corporate	corporate	ADJ
fbem-2299	11	25	brands	brand	NOUN
fbem-2299	11	26	and	and	CCONJ
fbem-2299	11	27	personal	personal	ADJ
fbem-2299	11	28	brands	brand	NOUN
fbem-2299	11	29	.	.	PUNCT
fbem-2299	12	1	e	e	X
fbem-2299	12	2	-	-	NOUN
fbem-2299	12	3	business	business	NOUN
fbem-2299	12	4	is	be	AUX
fbem-2299	12	5	similar	similar	ADJ
fbem-2299	12	6	to	to	ADP
fbem-2299	12	7	the	the	DET
fbem-2299	12	8	early	early	ADJ
fbem-2299	12	9	tv	tv	NOUN
fbem-2299	12	10	shopping	shopping	NOUN
fbem-2299	12	11	.	.	PUNCT
fbem-2299	13	1	their	their	PRON
fbem-2299	13	2	logic	logic	NOUN
fbem-2299	13	3	is	be	AUX
fbem-2299	13	4	common	common	ADJ
fbem-2299	13	5	,	,	PUNCT
fbem-2299	13	6	but	but	CCONJ
fbem-2299	13	7	it	it	PRON
fbem-2299	13	8	is	be	AUX
fbem-2299	13	9	different	different	ADJ
fbem-2299	13	10	from	from	ADP
fbem-2299	13	11	the	the	DET
fbem-2299	13	12	live	live	ADJ
fbem-2299	13	13	tv	tv	NOUN
fbem-2299	13	14	.	.	PUNCT
fbem-2299	14	1	it	it	PRON
fbem-2299	14	2	is	be	AUX
fbem-2299	14	3	more	more	ADV
fbem-2299	14	4	active	active	ADJ
fbem-2299	14	5	and	and	CCONJ
fbem-2299	14	6	popular	popular	ADJ
fbem-2299	14	7	,	,	PUNCT
fbem-2299	14	8	and	and	CCONJ
fbem-2299	14	9	consumers	consumer	NOUN
fbem-2299	14	10	are	be	AUX
fbem-2299	14	11	more	more	ADV
fbem-2299	14	12	diversified	diversified	ADJ
fbem-2299	14	13	.	.	PUNCT
fbem-2299	15	1	the	the	DET
fbem-2299	15	2	content	content	NOUN
fbem-2299	15	3	is	be	AUX
fbem-2299	15	4	closer	close	ADJ
fbem-2299	15	5	to	to	ADP
fbem-2299	15	6	life	life	NOUN
fbem-2299	15	7	,	,	PUNCT
fbem-2299	15	8	which	which	PRON
fbem-2299	15	9	is	be	AUX
fbem-2299	15	10	the	the	DET
fbem-2299	15	11	link	link	NOUN
fbem-2299	15	12	between	between	ADP
fbem-2299	15	13	consumers	consumer	NOUN
fbem-2299	15	14	,	,	PUNCT
fbem-2299	15	15	businesses	business	NOUN
fbem-2299	15	16	and	and	CCONJ
fbem-2299	15	17	consumption	consumption	NOUN
fbem-2299	15	18	platforms	platform	NOUN
fbem-2299	16	1	[	[	X
fbem-2299	16	2	2	2	NUM
fbem-2299	16	3	-	-	SYM
fbem-2299	16	4	3	3	NUM
fbem-2299	16	5	]	]	PUNCT
fbem-2299	16	6	.	.	PUNCT
fbem-2299	17	1	with	with	ADP
fbem-2299	17	2	the	the	DET
fbem-2299	17	3	progress	progress	NOUN
fbem-2299	17	4	and	and	CCONJ
fbem-2299	17	5	growth	growth	NOUN
fbem-2299	17	6	of	of	ADP
fbem-2299	17	7	information	information	NOUN
fbem-2299	17	8	technology(it	technology(it	PROPN
fbem-2299	17	9	)	)	PUNCT
fbem-2299	17	10	,	,	PUNCT
fbem-2299	17	11	the	the	DET
fbem-2299	17	12	interaction	interaction	NOUN
fbem-2299	17	13	between	between	ADP
fbem-2299	17	14	enterprises	enterprise	NOUN
fbem-2299	17	15	and	and	CCONJ
fbem-2299	17	16	customers	customer	NOUN
fbem-2299	17	17	will	will	AUX
fbem-2299	17	18	officially	officially	ADV
fbem-2299	17	19	become	become	VERB
fbem-2299	17	20	the	the	DET
fbem-2299	17	21	way	way	NOUN
fbem-2299	17	22	of	of	ADP
fbem-2299	17	23	communication	communication	NOUN
fbem-2299	17	24	between	between	ADP
fbem-2299	17	25	brands	brand	NOUN
fbem-2299	17	26	and	and	CCONJ
fbem-2299	17	27	customers	customer	NOUN
fbem-2299	17	28	[	[	X
fbem-2299	17	29	4	4	NUM
fbem-2299	17	30	]	]	PUNCT
fbem-2299	17	31	.	.	PUNCT
fbem-2299	18	1	the	the	DET
fbem-2299	18	2	diversity	diversity	NOUN
fbem-2299	18	3	and	and	CCONJ
fbem-2299	18	4	aggregation	aggregation	NOUN
fbem-2299	18	5	of	of	ADP
fbem-2299	18	6	opinions	opinion	NOUN
fbem-2299	18	7	and	and	CCONJ
fbem-2299	18	8	the	the	DET
fbem-2299	18	9	complexity	complexity	NOUN
fbem-2299	18	10	and	and	CCONJ
fbem-2299	18	11	fission	fission	NOUN
fbem-2299	18	12	of	of	ADP
fbem-2299	18	13	communication	communication	NOUN
fbem-2299	18	14	content	content	NOUN
fbem-2299	18	15	are	be	AUX
fbem-2299	18	16	favorable	favorable	ADJ
fbem-2299	18	17	resources	resource	NOUN
fbem-2299	18	18	for	for	ADP
fbem-2299	18	19	various	various	ADJ
fbem-2299	18	20	marketing	marketing	NOUN
fbem-2299	18	21	[	[	X
fbem-2299	18	22	4	4	NUM
fbem-2299	18	23	]	]	PUNCT
fbem-2299	18	24	.	.	PUNCT
fbem-2299	19	1	however	however	ADV
fbem-2299	19	2	,	,	PUNCT
fbem-2299	19	3	this	this	PRON
fbem-2299	19	4	requires	require	VERB
fbem-2299	19	5	enterprises	enterprise	NOUN
fbem-2299	19	6	to	to	PART
fbem-2299	19	7	distinguish	distinguish	VERB
fbem-2299	19	8	and	and	CCONJ
fbem-2299	19	9	monitor	monitor	VERB
fbem-2299	19	10	the	the	DET
fbem-2299	19	11	brand	brand	NOUN
fbem-2299	19	12	communication	communication	NOUN
fbem-2299	19	13	process	process	NOUN
fbem-2299	19	14	.	.	PUNCT
fbem-2299	20	1	under	under	ADP
fbem-2299	20	2	the	the	DET
fbem-2299	20	3	background	background	NOUN
fbem-2299	20	4	of	of	ADP
fbem-2299	20	5	modern	modern	ADJ
fbem-2299	20	6	media	medium	NOUN
fbem-2299	20	7	,	,	PUNCT
fbem-2299	20	8	face	face	NOUN
fbem-2299	20	9	-	-	PUNCT
fbem-2299	20	10	to	to	ADP
fbem-2299	20	11	-	-	PUNCT
fbem-2299	20	12	face	face	NOUN
fbem-2299	20	13	communication	communication	NOUN
fbem-2299	20	14	has	have	AUX
fbem-2299	20	15	gradually	gradually	ADV
fbem-2299	20	16	changed	change	VERB
fbem-2299	20	17	into	into	ADP
fbem-2299	20	18	online	online	ADJ
fbem-2299	20	19	communication	communication	NOUN
fbem-2299	20	20	,	,	PUNCT
fbem-2299	20	21	and	and	CCONJ
fbem-2299	20	22	new	new	ADJ
fbem-2299	20	23	media	medium	NOUN
fbem-2299	20	24	has	have	AUX
fbem-2299	20	25	provided	provide	VERB
fbem-2299	20	26	communication	communication	NOUN
fbem-2299	20	27	space	space	NOUN
fbem-2299	20	28	and	and	CCONJ
fbem-2299	20	29	environmental	environmental	ADJ
fbem-2299	20	30	conditions	condition	NOUN
fbem-2299	20	31	for	for	ADP
fbem-2299	20	32	opinion	opinion	NOUN
fbem-2299	20	33	leaders	leader	NOUN
fbem-2299	20	34	,	,	PUNCT
fbem-2299	20	35	and	and	CCONJ
fbem-2299	20	36	the	the	DET
fbem-2299	20	37	brand	brand	NOUN
fbem-2299	20	38	communication	communication	NOUN
fbem-2299	20	39	role	role	NOUN
fbem-2299	20	40	of	of	ADP
fbem-2299	20	41	opinion	opinion	NOUN
fbem-2299	20	42	leaders	leader	NOUN
fbem-2299	20	43	has	have	AUX
fbem-2299	20	44	become	become	VERB
fbem-2299	20	45	increasingly	increasingly	ADV
fbem-2299	20	46	prominent	prominent	ADJ
fbem-2299	21	1	[	[	X
fbem-2299	21	2	5	5	NUM
fbem-2299	21	3	-	-	SYM
fbem-2299	21	4	6	6	NUM
fbem-2299	21	5	]	]	PUNCT
fbem-2299	21	6	.	.	PUNCT
fbem-2299	22	1	enterprises	enterprise	NOUN
fbem-2299	22	2	and	and	CCONJ
fbem-2299	22	3	individuals	individual	NOUN
fbem-2299	22	4	should	should	AUX
fbem-2299	22	5	regard	regard	VERB
fbem-2299	22	6	the	the	DET
fbem-2299	22	7	authenticity	authenticity	NOUN
fbem-2299	22	8	of	of	ADP
fbem-2299	22	9	information	information	NOUN
fbem-2299	22	10	as	as	ADP
fbem-2299	22	11	the	the	DET
fbem-2299	22	12	first	first	ADJ
fbem-2299	22	13	principle	principle	NOUN
fbem-2299	22	14	of	of	ADP
fbem-2299	22	15	brand	brand	NOUN
fbem-2299	22	16	information	information	NOUN
fbem-2299	22	17	dissemination	dissemination	NOUN
fbem-2299	22	18	of	of	ADP
fbem-2299	22	19	e	e	NOUN
fbem-2299	22	20	-	-	NOUN
fbem-2299	22	21	business	business	NOUN
fbem-2299	22	22	,	,	PUNCT
fbem-2299	22	23	strengthen	strengthen	VERB
fbem-2299	22	24	their	their	PRON
fbem-2299	22	25	awareness	awareness	NOUN
fbem-2299	22	26	of	of	ADP
fbem-2299	22	27	brand	brand	NOUN
fbem-2299	22	28	protection	protection	NOUN
fbem-2299	22	29	,	,	PUNCT
fbem-2299	22	30	and	and	CCONJ
fbem-2299	22	31	give	give	VERB
fbem-2299	22	32	full	full	ADJ
fbem-2299	22	33	play	play	NOUN
fbem-2299	22	34	to	to	ADP
fbem-2299	22	35	the	the	DET
fbem-2299	22	36	unique	unique	ADJ
fbem-2299	22	37	advantages	advantage	NOUN
fbem-2299	22	38	and	and	CCONJ
fbem-2299	22	39	functions	function	NOUN
fbem-2299	22	40	of	of	ADP
fbem-2299	22	41	opinion	opinion	NOUN
fbem-2299	22	42	leaders	leader	NOUN
fbem-2299	22	43	in	in	ADP
fbem-2299	22	44	brand	brand	NOUN
fbem-2299	22	45	communication	communication	NOUN
fbem-2299	22	46	of	of	ADP
fbem-2299	22	47	e	e	NOUN
fbem-2299	22	48	-	-	NOUN
fbem-2299	22	49	business	business	NOUN
fbem-2299	22	50	.	.	PUNCT
fbem-2299	23	1	at	at	ADP
fbem-2299	23	2	present	present	ADJ
fbem-2299	23	3	,	,	PUNCT
fbem-2299	23	4	there	there	PRON
fbem-2299	23	5	is	be	VERB
fbem-2299	23	6	little	little	ADJ
fbem-2299	23	7	research	research	NOUN
fbem-2299	23	8	on	on	ADP
fbem-2299	23	9	e	e	NOUN
fbem-2299	23	10	-	-	NOUN
fbem-2299	23	11	business	business	NOUN
fbem-2299	23	12	live	live	ADJ
fbem-2299	23	13	broadcast	broadcast	NOUN
fbem-2299	23	14	,	,	PUNCT
fbem-2299	23	15	and	and	CCONJ
fbem-2299	23	16	it	it	PRON
fbem-2299	23	17	is	be	AUX
fbem-2299	23	18	in	in	ADP
fbem-2299	23	19	the	the	DET
fbem-2299	23	20	primary	primary	ADJ
fbem-2299	23	21	stage	stage	NOUN
fbem-2299	23	22	[	[	X
fbem-2299	23	23	7	7	NUM
fbem-2299	23	24	]	]	PUNCT
fbem-2299	23	25	.	.	PUNCT
fbem-2299	24	1	therefore	therefore	ADV
fbem-2299	24	2	,	,	PUNCT
fbem-2299	24	3	based	base	VERB
fbem-2299	24	4	on	on	ADP
fbem-2299	24	5	the	the	DET
fbem-2299	24	6	opinion	opinion	NOUN
fbem-2299	24	7	leader	leader	NOUN
fbem-2299	24	8	theory	theory	NOUN
fbem-2299	24	9	,	,	PUNCT
fbem-2299	24	10	this	this	DET
fbem-2299	24	11	paper	paper	NOUN
fbem-2299	24	12	studies	study	VERB
fbem-2299	24	13	the	the	DET
fbem-2299	24	14	brand	brand	NOUN
fbem-2299	24	15	communication	communication	NOUN
fbem-2299	24	16	strategy	strategy	NOUN
fbem-2299	24	17	of	of	ADP
fbem-2299	24	18	e	e	NOUN
fbem-2299	24	19	-	-	NOUN
fbem-2299	24	20	business	business	NOUN
fbem-2299	24	21	live	live	ADJ
fbem-2299	24	22	broadcast	broadcast	NOUN
fbem-2299	24	23	.	.	PUNCT
fbem-2299	25	1	its	its	PRON
fbem-2299	25	2	main	main	ADJ
fbem-2299	25	3	research	research	NOUN
fbem-2299	25	4	direction	direction	NOUN
fbem-2299	25	5	is	be	AUX
fbem-2299	25	6	completely	completely	ADV
fbem-2299	25	7	different	different	ADJ
fbem-2299	25	8	from	from	ADP
fbem-2299	25	9	social	social	ADJ
fbem-2299	25	10	platform	platform	NOUN
fbem-2299	25	11	e	e	NOUN
fbem-2299	25	12	-	-	NOUN
fbem-2299	25	13	business	business	NOUN
fbem-2299	25	14	,	,	PUNCT
fbem-2299	25	15	and	and	CCONJ
fbem-2299	25	16	its	its	PRON
fbem-2299	25	17	main	main	ADJ
fbem-2299	25	18	research	research	NOUN
fbem-2299	25	19	direction	direction	NOUN
fbem-2299	25	20	is	be	AUX
fbem-2299	25	21	e	e	NOUN
fbem-2299	25	22	-	-	NOUN
fbem-2299	25	23	business	business	ADJ
fbem-2299	25	24	live	live	ADJ
fbem-2299	25	25	broadcast	broadcast	NOUN
fbem-2299	25	26	.	.	PUNCT
fbem-2299	26	1	they	they	PRON
fbem-2299	26	2	are	be	AUX
fbem-2299	26	3	based	base	VERB
fbem-2299	26	4	on	on	ADP
fbem-2299	26	5	different	different	ADJ
fbem-2299	26	6	platforms	platform	NOUN
fbem-2299	26	7	,	,	PUNCT
fbem-2299	26	8	so	so	ADV
fbem-2299	26	9	their	their	PRON
fbem-2299	26	10	presentation	presentation	NOUN
fbem-2299	26	11	forms	form	NOUN
fbem-2299	26	12	are	be	AUX
fbem-2299	26	13	also	also	ADV
fbem-2299	26	14	different	different	ADJ
fbem-2299	26	15	.	.	PUNCT
fbem-2299	27	1	2	2	X
fbem-2299	27	2	.	.	X
fbem-2299	27	3	opinion	opinion	NOUN
fbem-2299	27	4	leader	leader	NOUN
fbem-2299	27	5	opinion	opinion	NOUN
fbem-2299	27	6	leader	leader	NOUN
fbem-2299	27	7	is	be	AUX
fbem-2299	27	8	a	a	DET
fbem-2299	27	9	common	common	ADJ
fbem-2299	27	10	concept	concept	NOUN
fbem-2299	27	11	in	in	ADP
fbem-2299	27	12	media	medium	NOUN
fbem-2299	27	13	science	science	NOUN
fbem-2299	27	14	.	.	PUNCT
fbem-2299	28	1	at	at	ADP
fbem-2299	28	2	present	present	ADJ
fbem-2299	28	3	,	,	PUNCT
fbem-2299	28	4	opinion	opinion	NOUN
fbem-2299	28	5	leader	leader	NOUN
fbem-2299	28	6	has	have	AUX
fbem-2299	28	7	become	become	VERB
fbem-2299	28	8	a	a	DET
fbem-2299	28	9	classic	classic	ADJ
fbem-2299	28	10	concept	concept	NOUN
fbem-2299	28	11	in	in	ADP
fbem-2299	28	12	communication	communication	NOUN
fbem-2299	28	13	science	science	NOUN
fbem-2299	28	14	.	.	PUNCT
fbem-2299	29	1	nowadays	nowadays	ADV
fbem-2299	29	2	,	,	PUNCT
fbem-2299	29	3	in	in	ADP
fbem-2299	29	4	a	a	DET
fbem-2299	29	5	more	more	ADV
fbem-2299	29	6	free	free	ADJ
fbem-2299	29	7	and	and	CCONJ
fbem-2299	29	8	equal	equal	ADJ
fbem-2299	29	9	new	new	ADJ
fbem-2299	29	10	media	medium	NOUN
fbem-2299	29	11	environment	environment	NOUN
fbem-2299	29	12	,	,	PUNCT
fbem-2299	29	13	opinion	opinion	NOUN
fbem-2299	29	14	leaders	leader	NOUN
fbem-2299	29	15	have	have	AUX
fbem-2299	29	16	been	be	AUX
fbem-2299	29	17	given	give	VERB
fbem-2299	29	18	a	a	DET
fbem-2299	29	19	new	new	ADJ
fbem-2299	29	20	definition	definition	NOUN
fbem-2299	29	21	and	and	CCONJ
fbem-2299	29	22	more	more	ADJ
fbem-2299	29	23	new	new	ADJ
fbem-2299	29	24	forms	form	NOUN
fbem-2299	29	25	have	have	AUX
fbem-2299	29	26	emerged	emerge	VERB
fbem-2299	29	27	[	[	PUNCT
fbem-2299	29	28	8	8	NUM
fbem-2299	29	29	]	]	PUNCT
fbem-2299	29	30	.	.	PUNCT
fbem-2299	30	1	its	its	PRON
fbem-2299	30	2	influence	influence	NOUN
fbem-2299	30	3	speed	speed	NOUN
fbem-2299	30	4	and	and	CCONJ
fbem-2299	30	5	scope	scope	NOUN
fbem-2299	30	6	greatly	greatly	ADV
fbem-2299	30	7	exceed	exceed	VERB
fbem-2299	30	8	the	the	DET
fbem-2299	30	9	opinion	opinion	NOUN
fbem-2299	30	10	leaders	leader	NOUN
fbem-2299	30	11	in	in	ADP
fbem-2299	30	12	the	the	DET
fbem-2299	30	13	traditional	traditional	ADJ
fbem-2299	30	14	sense	sense	NOUN
fbem-2299	30	15	.	.	PUNCT
fbem-2299	31	1	with	with	ADP
fbem-2299	31	2	the	the	DET
fbem-2299	31	3	whirlwind	whirlwind	NOUN
fbem-2299	31	4	of	of	ADP
fbem-2299	31	5	"	"	PUNCT
fbem-2299	31	6	live+"blowing	live+"blowe	VERB
fbem-2299	31	7	into	into	ADP
fbem-2299	31	8	the	the	DET
fbem-2299	31	9	field	field	NOUN
fbem-2299	31	10	of	of	ADP
fbem-2299	31	11	e	e	NOUN
fbem-2299	31	12	-	-	NOUN
fbem-2299	31	13	business	business	NOUN
fbem-2299	31	14	,	,	PUNCT
fbem-2299	31	15	the	the	DET
fbem-2299	31	16	e	e	NOUN
fbem-2299	31	17	-	-	NOUN
fbem-2299	31	18	business	business	NOUN
fbem-2299	31	19	platform	platform	NOUN
fbem-2299	31	20	has	have	AUX
fbem-2299	31	21	opened	open	VERB
fbem-2299	31	22	a	a	DET
fbem-2299	31	23	new	new	ADJ
fbem-2299	31	24	mode	mode	NOUN
fbem-2299	31	25	of	of	ADP
fbem-2299	31	26	"	"	PUNCT
fbem-2299	31	27	live	live	ADJ
fbem-2299	31	28	delivery	delivery	NOUN
fbem-2299	31	29	"	"	PUNCT
fbem-2299	31	30	.	.	PUNCT
fbem-2299	32	1	influenced	influence	VERB
fbem-2299	32	2	by	by	ADP
fbem-2299	32	3	internet	internet	NOUN
fbem-2299	32	4	technology	technology	NOUN
fbem-2299	32	5	and	and	CCONJ
fbem-2299	32	6	environment	environment	NOUN
fbem-2299	32	7	,	,	PUNCT
fbem-2299	32	8	and	and	CCONJ
fbem-2299	32	9	driven	drive	VERB
fbem-2299	32	10	by	by	ADP
fbem-2299	32	11	interests	interest	NOUN
fbem-2299	32	12	,	,	PUNCT
fbem-2299	32	13	while	while	SCONJ
fbem-2299	32	14	ebusiness	ebusiness	NOUN
fbem-2299	32	15	live	live	ADJ
fbem-2299	32	16	broadcast	broadcast	NOUN
fbem-2299	32	17	is	be	AUX
fbem-2299	32	18	in	in	ADP
fbem-2299	32	19	full	full	ADJ
fbem-2299	32	20	swing	swing	NOUN
fbem-2299	32	21	,	,	PUNCT
fbem-2299	32	22	some	some	DET
fbem-2299	32	23	problems	problem	NOUN
fbem-2299	32	24	are	be	AUX
fbem-2299	32	25	gradually	gradually	ADV
fbem-2299	32	26	emerging	emerge	VERB
fbem-2299	32	27	.	.	PUNCT
fbem-2299	33	1	due	due	ADP
fbem-2299	33	2	to	to	ADP
fbem-2299	33	3	the	the	DET
fbem-2299	33	4	characteristics	characteristic	NOUN
fbem-2299	33	5	of	of	ADP
fbem-2299	33	6	low	low	ADJ
fbem-2299	33	7	investment	investment	NOUN
fbem-2299	33	8	and	and	CCONJ
fbem-2299	33	9	easy	easy	ADJ
fbem-2299	33	10	use	use	NOUN
fbem-2299	33	11	of	of	ADP
fbem-2299	33	12	live	live	ADJ
fbem-2299	33	13	broadcast	broadcast	NOUN
fbem-2299	33	14	,	,	PUNCT
fbem-2299	33	15	it	it	PRON
fbem-2299	33	16	shows	show	VERB
fbem-2299	33	17	the	the	DET
fbem-2299	33	18	trend	trend	NOUN
fbem-2299	33	19	of	of	ADP
fbem-2299	33	20	popularization	popularization	NOUN
fbem-2299	33	21	.	.	PUNCT
fbem-2299	34	1	this	this	DET
fbem-2299	34	2	kind	kind	NOUN
fbem-2299	34	3	of	of	ADP
fbem-2299	34	4	lightweight	lightweight	ADJ
fbem-2299	34	5	work	work	NOUN
fbem-2299	34	6	often	often	ADV
fbem-2299	34	7	lacks	lack	VERB
fbem-2299	34	8	professional	professional	ADJ
fbem-2299	34	9	quality	quality	NOUN
fbem-2299	34	10	inspection	inspection	NOUN
fbem-2299	34	11	team	team	NOUN
fbem-2299	34	12	,	,	PUNCT
fbem-2299	34	13	opinion	opinion	NOUN
fbem-2299	34	14	leaders	leader	NOUN
fbem-2299	34	15	lack	lack	VERB
fbem-2299	34	16	professionalism	professionalism	NOUN
fbem-2299	34	17	,	,	PUNCT
fbem-2299	34	18	and	and	CCONJ
fbem-2299	34	19	they	they	PRON
fbem-2299	34	20	do	do	AUX
fbem-2299	34	21	n't	not	PART
fbem-2299	34	22	know	know	VERB
fbem-2299	34	23	enough	enough	ADJ
fbem-2299	34	24	about	about	ADP
fbem-2299	34	25	the	the	DET
fbem-2299	34	26	types	type	NOUN
fbem-2299	34	27	of	of	ADP
fbem-2299	34	28	products	product	NOUN
fbem-2299	34	29	and	and	CCONJ
fbem-2299	34	30	the	the	DET
fbem-2299	34	31	products	product	NOUN
fbem-2299	34	32	themselves	themselves	PRON
fbem-2299	34	33	,	,	PUNCT
fbem-2299	34	34	blindly	blindly	ADV
fbem-2299	34	35	pursue	pursue	VERB
fbem-2299	34	36	the	the	DET
fbem-2299	34	37	transaction	transaction	NOUN
fbem-2299	34	38	volume	volume	NOUN
fbem-2299	34	39	,	,	PUNCT
fbem-2299	34	40	false	false	ADJ
fbem-2299	34	41	propaganda	propaganda	NOUN
fbem-2299	34	42	,	,	PUNCT
fbem-2299	34	43	trampling	trample	VERB
fbem-2299	34	44	on	on	ADP
fbem-2299	34	45	the	the	DET
fbem-2299	34	46	law	law	NOUN
fbem-2299	34	47	,	,	PUNCT
fbem-2299	34	48	difficult	difficult	ADJ
fbem-2299	34	49	rights	right	NOUN
fbem-2299	34	50	protection	protection	NOUN
fbem-2299	34	51	after	after	ADP
fbem-2299	34	52	sale	sale	NOUN
fbem-2299	34	53	and	and	CCONJ
fbem-2299	34	54	other	other	ADJ
fbem-2299	34	55	chaotic	chaotic	ADJ
fbem-2299	34	56	phenomena	phenomenon	NOUN
fbem-2299	34	57	are	be	AUX
fbem-2299	34	58	criticized	criticize	VERB
fbem-2299	34	59	,	,	PUNCT
fbem-2299	34	60	and	and	CCONJ
fbem-2299	34	61	some	some	DET
fbem-2299	34	62	younger	young	ADJ
fbem-2299	34	63	groups	group	NOUN
fbem-2299	34	64	are	be	AUX
fbem-2299	34	65	induced	induce	VERB
fbem-2299	34	66	by	by	ADP
fbem-2299	34	67	opinion	opinion	NOUN
fbem-2299	34	68	leaders	leader	NOUN
fbem-2299	34	69	to	to	PART
fbem-2299	34	70	spend	spend	VERB
fbem-2299	34	71	impulsively	impulsively	ADV
fbem-2299	34	72	and	and	CCONJ
fbem-2299	34	73	so	so	ADV
fbem-2299	34	74	on	on	ADV
fbem-2299	34	75	.	.	PUNCT
fbem-2299	35	1	in	in	ADP
fbem-2299	35	2	this	this	DET
fbem-2299	35	3	paper	paper	NOUN
fbem-2299	35	4	,	,	PUNCT
fbem-2299	35	5	the	the	DET
fbem-2299	35	6	anchors	anchor	NOUN
fbem-2299	35	7	who	who	PRON
fbem-2299	35	8	can	can	AUX
fbem-2299	35	9	have	have	VERB
fbem-2299	35	10	a	a	DET
fbem-2299	35	11	certain	certain	ADJ
fbem-2299	35	12	influence	influence	NOUN
fbem-2299	35	13	on	on	ADP
fbem-2299	35	14	consumers	consumer	NOUN
fbem-2299	35	15	'	'	PART
fbem-2299	35	16	purchase	purchase	NOUN
fbem-2299	35	17	intention	intention	NOUN
fbem-2299	35	18	in	in	ADP
fbem-2299	35	19	e	e	NOUN
fbem-2299	35	20	-	-	NOUN
fbem-2299	35	21	business	business	NOUN
fbem-2299	35	22	live	live	ADJ
fbem-2299	35	23	broadcast	broadcast	NOUN
fbem-2299	35	24	are	be	AUX
fbem-2299	35	25	summarized	summarize	VERB
fbem-2299	35	26	as	as	ADP
fbem-2299	35	27	opinion	opinion	NOUN
fbem-2299	35	28	leaders	leader	NOUN
fbem-2299	35	29	in	in	ADP
fbem-2299	35	30	e	e	NOUN
fbem-2299	35	31	-	-	NOUN
fbem-2299	35	32	business	business	NOUN
fbem-2299	35	33	live	live	ADJ
fbem-2299	35	34	broadcast	broadcast	NOUN
fbem-2299	35	35	.	.	PUNCT
fbem-2299	36	1	figure	figure	NOUN
fbem-2299	36	2	1	1	NUM
fbem-2299	36	3	shows	show	VERB
fbem-2299	36	4	the	the	DET
fbem-2299	36	5	classification	classification	NOUN
fbem-2299	36	6	of	of	ADP
fbem-2299	36	7	opinion	opinion	NOUN
fbem-2299	36	8	leaders	leader	NOUN
fbem-2299	36	9	.	.	PUNCT
fbem-2299	37	1	131	131	NUM
fbem-2299	37	2	figure	figure	NOUN
fbem-2299	37	3	1	1	NUM
fbem-2299	37	4	.	.	PUNCT
fbem-2299	37	5	classification	classification	NOUN
fbem-2299	37	6	of	of	ADP
fbem-2299	37	7	opinion	opinion	NOUN
fbem-2299	37	8	leaders	leader	NOUN
fbem-2299	37	9	under	under	ADP
fbem-2299	37	10	the	the	DET
fbem-2299	37	11	current	current	ADJ
fbem-2299	37	12	background	background	NOUN
fbem-2299	37	13	,	,	PUNCT
fbem-2299	37	14	the	the	DET
fbem-2299	37	15	brand	brand	NOUN
fbem-2299	37	16	communication	communication	NOUN
fbem-2299	37	17	role	role	NOUN
fbem-2299	37	18	of	of	ADP
fbem-2299	37	19	opinion	opinion	NOUN
fbem-2299	37	20	leaders	leader	NOUN
fbem-2299	37	21	is	be	AUX
fbem-2299	37	22	not	not	PART
fbem-2299	37	23	only	only	ADV
fbem-2299	37	24	reflected	reflect	VERB
fbem-2299	37	25	on	on	ADP
fbem-2299	37	26	the	the	DET
fbem-2299	37	27	internet	internet	NOUN
fbem-2299	37	28	,	,	PUNCT
fbem-2299	37	29	but	but	CCONJ
fbem-2299	37	30	also	also	ADV
fbem-2299	37	31	creates	create	VERB
fbem-2299	37	32	some	some	DET
fbem-2299	37	33	hot	hot	ADJ
fbem-2299	37	34	public	public	ADJ
fbem-2299	37	35	opinions	opinion	NOUN
fbem-2299	37	36	on	on	ADP
fbem-2299	37	37	the	the	DET
fbem-2299	37	38	internet	internet	NOUN
fbem-2299	37	39	,	,	PUNCT
fbem-2299	37	40	and	and	CCONJ
fbem-2299	37	41	its	its	PRON
fbem-2299	37	42	influence	influence	NOUN
fbem-2299	37	43	will	will	AUX
fbem-2299	37	44	also	also	ADV
fbem-2299	37	45	extend	extend	VERB
fbem-2299	37	46	to	to	ADP
fbem-2299	37	47	real	real	ADJ
fbem-2299	37	48	life	life	NOUN
fbem-2299	38	1	[	[	X
fbem-2299	38	2	9	9	NUM
fbem-2299	38	3	]	]	PUNCT
fbem-2299	38	4	.	.	PUNCT
fbem-2299	39	1	in	in	ADP
fbem-2299	39	2	the	the	DET
fbem-2299	39	3	aspects	aspect	NOUN
fbem-2299	39	4	of	of	ADP
fbem-2299	39	5	topic	topic	NOUN
fbem-2299	39	6	marketing	marketing	NOUN
fbem-2299	39	7	,	,	PUNCT
fbem-2299	39	8	event	event	NOUN
fbem-2299	39	9	marketing	marketing	NOUN
fbem-2299	39	10	and	and	CCONJ
fbem-2299	39	11	content	content	NOUN
fbem-2299	39	12	marketing	marketing	NOUN
fbem-2299	39	13	,	,	PUNCT
fbem-2299	39	14	the	the	DET
fbem-2299	39	15	positive	positive	ADJ
fbem-2299	39	16	guidance	guidance	NOUN
fbem-2299	39	17	or	or	CCONJ
fbem-2299	39	18	negative	negative	ADJ
fbem-2299	39	19	comments	comment	NOUN
fbem-2299	39	20	of	of	ADP
fbem-2299	39	21	opinion	opinion	NOUN
fbem-2299	39	22	leaders	leader	NOUN
fbem-2299	39	23	will	will	AUX
fbem-2299	39	24	have	have	VERB
fbem-2299	39	25	an	an	DET
fbem-2299	39	26	impact	impact	NOUN
fbem-2299	39	27	on	on	ADP
fbem-2299	39	28	the	the	DET
fbem-2299	39	29	growth	growth	NOUN
fbem-2299	39	30	of	of	ADP
fbem-2299	39	31	the	the	DET
fbem-2299	39	32	situation	situation	NOUN
fbem-2299	39	33	and	and	CCONJ
fbem-2299	39	34	the	the	DET
fbem-2299	39	35	direction	direction	NOUN
fbem-2299	39	36	of	of	ADP
fbem-2299	39	37	public	public	ADJ
fbem-2299	39	38	opinion	opinion	NOUN
fbem-2299	39	39	,	,	PUNCT
fbem-2299	39	40	and	and	CCONJ
fbem-2299	39	41	his	his	PRON
fbem-2299	39	42	fans	fan	NOUN
fbem-2299	39	43	and	and	CCONJ
fbem-2299	39	44	followers	follower	NOUN
fbem-2299	39	45	will	will	AUX
fbem-2299	39	46	quickly	quickly	ADV
fbem-2299	39	47	fission	fission	VERB
fbem-2299	39	48	and	and	CCONJ
fbem-2299	39	49	spread	spread	VERB
fbem-2299	39	50	information	information	NOUN
fbem-2299	39	51	.	.	PUNCT
fbem-2299	40	1	at	at	ADP
fbem-2299	40	2	the	the	DET
fbem-2299	40	3	same	same	ADJ
fbem-2299	40	4	time	time	NOUN
fbem-2299	40	5	,	,	PUNCT
fbem-2299	40	6	brand	brand	NOUN
fbem-2299	40	7	marketing	marketing	NOUN
fbem-2299	40	8	is	be	AUX
fbem-2299	40	9	promoted	promote	VERB
fbem-2299	40	10	through	through	ADP
fbem-2299	40	11	the	the	DET
fbem-2299	40	12	role	role	NOUN
fbem-2299	40	13	of	of	ADP
fbem-2299	40	14	opinion	opinion	NOUN
fbem-2299	40	15	leaders	leader	NOUN
fbem-2299	40	16	,	,	PUNCT
fbem-2299	40	17	which	which	PRON
fbem-2299	40	18	reflects	reflect	VERB
fbem-2299	40	19	the	the	DET
fbem-2299	40	20	important	important	ADJ
fbem-2299	40	21	role	role	NOUN
fbem-2299	40	22	of	of	ADP
fbem-2299	40	23	opinion	opinion	NOUN
fbem-2299	40	24	leaders	leader	NOUN
fbem-2299	40	25	in	in	ADP
fbem-2299	40	26	brand	brand	NOUN
fbem-2299	40	27	communication	communication	NOUN
fbem-2299	40	28	.	.	PUNCT
fbem-2299	41	1	the	the	DET
fbem-2299	41	2	more	more	ADV
fbem-2299	41	3	social	social	ADJ
fbem-2299	41	4	influence	influence	NOUN
fbem-2299	41	5	leaders	leader	NOUN
fbem-2299	41	6	have	have	VERB
fbem-2299	41	7	,	,	PUNCT
fbem-2299	41	8	the	the	PRON
fbem-2299	41	9	greater	great	ADJ
fbem-2299	41	10	their	their	PRON
fbem-2299	41	11	network	network	NOUN
fbem-2299	41	12	communication	communication	NOUN
fbem-2299	41	13	power	power	NOUN
fbem-2299	41	14	and	and	CCONJ
fbem-2299	41	15	the	the	DET
fbem-2299	41	16	more	more	ADV
fbem-2299	41	17	obvious	obvious	ADJ
fbem-2299	41	18	their	their	PRON
fbem-2299	41	19	role	role	NOUN
fbem-2299	41	20	in	in	ADP
fbem-2299	41	21	brand	brand	NOUN
fbem-2299	41	22	communication	communication	NOUN
fbem-2299	41	23	.	.	PUNCT
fbem-2299	42	1	opinion	opinion	NOUN
fbem-2299	42	2	plays	play	VERB
fbem-2299	42	3	an	an	DET
fbem-2299	42	4	important	important	ADJ
fbem-2299	42	5	role	role	NOUN
fbem-2299	42	6	in	in	ADP
fbem-2299	42	7	the	the	DET
fbem-2299	42	8	dissemination	dissemination	NOUN
fbem-2299	42	9	of	of	ADP
fbem-2299	42	10	information	information	NOUN
fbem-2299	42	11	.	.	PUNCT
fbem-2299	43	1	as	as	ADP
fbem-2299	43	2	the	the	DET
fbem-2299	43	3	intermediate	intermediate	ADJ
fbem-2299	43	4	and	and	CCONJ
fbem-2299	43	5	filtering	filtering	NOUN
fbem-2299	43	6	link	link	NOUN
fbem-2299	43	7	of	of	ADP
fbem-2299	43	8	media	medium	NOUN
fbem-2299	43	9	information	information	NOUN
fbem-2299	43	10	and	and	CCONJ
fbem-2299	43	11	influence	influence	NOUN
fbem-2299	43	12	,	,	PUNCT
fbem-2299	43	13	it	it	PRON
fbem-2299	43	14	can	can	AUX
fbem-2299	43	15	influence	influence	VERB
fbem-2299	43	16	the	the	DET
fbem-2299	43	17	trend	trend	NOUN
fbem-2299	43	18	of	of	ADP
fbem-2299	43	19	public	public	ADJ
fbem-2299	43	20	opinion	opinion	NOUN
fbem-2299	43	21	.	.	PUNCT
fbem-2299	44	1	the	the	DET
fbem-2299	44	2	opinion	opinion	NOUN
fbem-2299	44	3	leader	leader	NOUN
fbem-2299	44	4	of	of	ADP
fbem-2299	44	5	e	e	NOUN
fbem-2299	44	6	-	-	NOUN
fbem-2299	44	7	business	business	NOUN
fbem-2299	44	8	live	live	ADJ
fbem-2299	44	9	broadcast	broadcast	NOUN
fbem-2299	44	10	is	be	AUX
fbem-2299	44	11	a	a	DET
fbem-2299	44	12	new	new	ADJ
fbem-2299	44	13	kind	kind	NOUN
fbem-2299	44	14	of	of	ADP
fbem-2299	44	15	opinion	opinion	NOUN
fbem-2299	44	16	leader	leader	NOUN
fbem-2299	44	17	that	that	PRON
fbem-2299	44	18	appears	appear	VERB
fbem-2299	44	19	in	in	ADP
fbem-2299	44	20	the	the	DET
fbem-2299	44	21	era	era	NOUN
fbem-2299	44	22	of	of	ADP
fbem-2299	44	23	internet	internet	NOUN
fbem-2299	44	24	media	medium	NOUN
fbem-2299	44	25	.	.	PUNCT
fbem-2299	45	1	the	the	DET
fbem-2299	45	2	diversity	diversity	NOUN
fbem-2299	45	3	and	and	CCONJ
fbem-2299	45	4	aggregation	aggregation	NOUN
fbem-2299	45	5	of	of	ADP
fbem-2299	45	6	opinions	opinion	NOUN
fbem-2299	45	7	and	and	CCONJ
fbem-2299	45	8	the	the	DET
fbem-2299	45	9	complexity	complexity	NOUN
fbem-2299	45	10	and	and	CCONJ
fbem-2299	45	11	fission	fission	NOUN
fbem-2299	45	12	of	of	ADP
fbem-2299	45	13	communication	communication	NOUN
fbem-2299	45	14	content	content	NOUN
fbem-2299	45	15	are	be	AUX
fbem-2299	45	16	favorable	favorable	ADJ
fbem-2299	45	17	resources	resource	NOUN
fbem-2299	45	18	for	for	ADP
fbem-2299	45	19	various	various	ADJ
fbem-2299	45	20	marketing	marketing	NOUN
fbem-2299	45	21	.	.	PUNCT
fbem-2299	46	1	however	however	ADV
fbem-2299	46	2	,	,	PUNCT
fbem-2299	46	3	this	this	PRON
fbem-2299	46	4	requires	require	VERB
fbem-2299	46	5	enterprises	enterprise	NOUN
fbem-2299	46	6	to	to	PART
fbem-2299	46	7	distinguish	distinguish	VERB
fbem-2299	46	8	and	and	CCONJ
fbem-2299	46	9	monitor	monitor	VERB
fbem-2299	46	10	the	the	DET
fbem-2299	46	11	brand	brand	NOUN
fbem-2299	46	12	communication	communication	NOUN
fbem-2299	46	13	process	process	NOUN
fbem-2299	46	14	.	.	PUNCT
fbem-2299	47	1	3	3	X
fbem-2299	47	2	.	.	X
fbem-2299	47	3	construction	construction	NOUN
fbem-2299	47	4	of	of	ADP
fbem-2299	47	5	live	live	ADJ
fbem-2299	47	6	broadcast	broadcast	NOUN
fbem-2299	47	7	brand	brand	NOUN
fbem-2299	47	8	3.1	3.1	NUM
fbem-2299	47	9	.	.	PUNCT
fbem-2299	47	10	main	main	ADJ
fbem-2299	47	11	communication	communication	NOUN
fbem-2299	47	12	subject	subject	NOUN
fbem-2299	47	13	and	and	CCONJ
fbem-2299	47	14	secondary	secondary	ADJ
fbem-2299	47	15	communication	communication	NOUN
fbem-2299	47	16	subject	subject	ADJ
fbem-2299	47	17	e	e	NOUN
fbem-2299	47	18	-	-	NOUN
fbem-2299	47	19	business	business	NOUN
fbem-2299	47	20	is	be	AUX
fbem-2299	47	21	a	a	DET
fbem-2299	47	22	marketing	marketing	NOUN
fbem-2299	47	23	mode	mode	NOUN
fbem-2299	47	24	of	of	ADP
fbem-2299	47	25	recommending	recommend	VERB
fbem-2299	47	26	goods	good	NOUN
fbem-2299	47	27	and	and	CCONJ
fbem-2299	47	28	facilitating	facilitate	VERB
fbem-2299	47	29	transactions	transaction	NOUN
fbem-2299	47	30	through	through	ADP
fbem-2299	47	31	live	live	ADJ
fbem-2299	47	32	video	video	NOUN
fbem-2299	47	33	.	.	PUNCT
fbem-2299	48	1	by	by	ADP
fbem-2299	48	2	attracting	attract	VERB
fbem-2299	48	3	attention	attention	NOUN
fbem-2299	48	4	,	,	PUNCT
fbem-2299	48	5	recommending	recommend	VERB
fbem-2299	48	6	products	product	NOUN
fbem-2299	48	7	and	and	CCONJ
fbem-2299	48	8	guiding	guiding	NOUN
fbem-2299	48	9	shopping	shopping	NOUN
fbem-2299	48	10	,	,	PUNCT
fbem-2299	48	11	the	the	DET
fbem-2299	48	12	traffic	traffic	NOUN
fbem-2299	48	13	is	be	AUX
fbem-2299	48	14	finally	finally	ADV
fbem-2299	48	15	realized	realize	VERB
fbem-2299	48	16	[	[	X
fbem-2299	48	17	10	10	NUM
fbem-2299	48	18	]	]	PUNCT
fbem-2299	48	19	.	.	PUNCT
fbem-2299	49	1	with	with	ADP
fbem-2299	49	2	the	the	DET
fbem-2299	49	3	active	active	ADJ
fbem-2299	49	4	interaction	interaction	NOUN
fbem-2299	49	5	between	between	ADP
fbem-2299	49	6	the	the	DET
fbem-2299	49	7	internet	internet	NOUN
fbem-2299	49	8	and	and	CCONJ
fbem-2299	49	9	consumer	consumer	NOUN
fbem-2299	49	10	groups	group	NOUN
fbem-2299	49	11	,	,	PUNCT
fbem-2299	49	12	consumers	consumer	NOUN
fbem-2299	49	13	'	'	PART
fbem-2299	49	14	consumption	consumption	NOUN
fbem-2299	49	15	demand	demand	NOUN
fbem-2299	49	16	is	be	AUX
fbem-2299	49	17	increasingly	increasingly	ADV
fbem-2299	49	18	influenced	influence	VERB
fbem-2299	49	19	by	by	ADP
fbem-2299	49	20	this	this	DET
fbem-2299	49	21	opinion	opinion	NOUN
fbem-2299	49	22	leader	leader	NOUN
fbem-2299	49	23	of	of	ADP
fbem-2299	49	24	e	e	NOUN
fbem-2299	49	25	-	-	NOUN
fbem-2299	49	26	business	business	NOUN
fbem-2299	49	27	,	,	PUNCT
fbem-2299	49	28	even	even	ADV
fbem-2299	49	29	breaking	break	VERB
fbem-2299	49	30	the	the	DET
fbem-2299	49	31	information	information	NOUN
fbem-2299	49	32	dissemination	dissemination	NOUN
fbem-2299	49	33	pattern	pattern	NOUN
fbem-2299	49	34	of	of	ADP
fbem-2299	49	35	traditional	traditional	ADJ
fbem-2299	49	36	society	society	NOUN
fbem-2299	49	37	.	.	PUNCT
fbem-2299	50	1	in	in	ADP
fbem-2299	50	2	the	the	DET
fbem-2299	50	3	process	process	NOUN
fbem-2299	50	4	of	of	ADP
fbem-2299	50	5	e	e	NOUN
fbem-2299	50	6	-	-	NOUN
fbem-2299	50	7	business	business	NOUN
fbem-2299	50	8	live	live	ADJ
fbem-2299	50	9	broadcast	broadcast	NOUN
fbem-2299	50	10	marketing	marketing	NOUN
fbem-2299	50	11	communication	communication	NOUN
fbem-2299	50	12	,	,	PUNCT
fbem-2299	50	13	the	the	DET
fbem-2299	50	14	main	main	ADJ
fbem-2299	50	15	communication	communication	NOUN
fbem-2299	50	16	subject	subject	NOUN
fbem-2299	50	17	is	be	AUX
fbem-2299	50	18	the	the	DET
fbem-2299	50	19	anchor	anchor	NOUN
fbem-2299	50	20	of	of	ADP
fbem-2299	50	21	e	e	NOUN
fbem-2299	50	22	-	-	NOUN
fbem-2299	50	23	business	business	NOUN
fbem-2299	50	24	live	live	ADJ
fbem-2299	50	25	broadcast	broadcast	NOUN
fbem-2299	50	26	,	,	PUNCT
fbem-2299	50	27	which	which	PRON
fbem-2299	50	28	is	be	AUX
fbem-2299	50	29	generally	generally	ADV
fbem-2299	50	30	divided	divide	VERB
fbem-2299	50	31	into	into	ADP
fbem-2299	50	32	four	four	NUM
fbem-2299	50	33	types	type	NOUN
fbem-2299	50	34	:	:	PUNCT
fbem-2299	50	35	opinion	opinion	NOUN
fbem-2299	50	36	leaders	leader	NOUN
fbem-2299	50	37	,	,	PUNCT
fbem-2299	50	38	celebrities	celebrity	NOUN
fbem-2299	50	39	,	,	PUNCT
fbem-2299	50	40	shopkeepers	shopkeeper	NOUN
fbem-2299	50	41	and	and	CCONJ
fbem-2299	50	42	professional	professional	ADJ
fbem-2299	50	43	anchors	anchor	NOUN
fbem-2299	50	44	.	.	PUNCT
fbem-2299	51	1	these	these	DET
fbem-2299	51	2	four	four	NUM
fbem-2299	51	3	kinds	kind	NOUN
fbem-2299	51	4	of	of	ADP
fbem-2299	51	5	anchors	anchor	NOUN
fbem-2299	51	6	can	can	AUX
fbem-2299	51	7	also	also	ADV
fbem-2299	51	8	be	be	AUX
fbem-2299	51	9	combined	combine	VERB
fbem-2299	51	10	during	during	ADP
fbem-2299	51	11	the	the	DET
fbem-2299	51	12	actual	actual	ADJ
fbem-2299	51	13	live	live	ADJ
fbem-2299	51	14	broadcast	broadcast	NOUN
fbem-2299	51	15	.	.	PUNCT
fbem-2299	52	1	the	the	DET
fbem-2299	52	2	influence	influence	NOUN
fbem-2299	52	3	of	of	ADP
fbem-2299	52	4	opinion	opinion	NOUN
fbem-2299	52	5	leaders	leader	NOUN
fbem-2299	52	6	of	of	ADP
fbem-2299	52	7	ebusiness	ebusiness	PROPN
fbem-2299	52	8	live	live	ADJ
fbem-2299	52	9	broadcast	broadcast	NOUN
fbem-2299	52	10	communication	communication	NOUN
fbem-2299	52	11	is	be	AUX
fbem-2299	52	12	the	the	DET
fbem-2299	52	13	same	same	ADJ
fbem-2299	52	14	as	as	ADP
fbem-2299	52	15	that	that	PRON
fbem-2299	52	16	of	of	ADP
fbem-2299	52	17	traditional	traditional	ADJ
fbem-2299	52	18	mass	mass	ADJ
fbem-2299	52	19	media	medium	NOUN
fbem-2299	52	20	opinion	opinion	NOUN
fbem-2299	52	21	leaders	leader	NOUN
fbem-2299	52	22	.	.	PUNCT
fbem-2299	53	1	both	both	PRON
fbem-2299	53	2	of	of	ADP
fbem-2299	53	3	them	they	PRON
fbem-2299	53	4	set	set	VERB
fbem-2299	53	5	news	news	NOUN
fbem-2299	53	6	frames	frame	NOUN
fbem-2299	53	7	in	in	ADP
fbem-2299	53	8	their	their	PRON
fbem-2299	53	9	respective	respective	ADJ
fbem-2299	53	10	platforms	platform	NOUN
fbem-2299	53	11	,	,	PUNCT
fbem-2299	53	12	find	find	VERB
fbem-2299	53	13	hot	hot	ADJ
fbem-2299	53	14	topics	topic	NOUN
fbem-2299	53	15	to	to	PART
fbem-2299	53	16	discuss	discuss	VERB
fbem-2299	53	17	,	,	PUNCT
fbem-2299	53	18	dispel	dispel	VERB
fbem-2299	53	19	the	the	DET
fbem-2299	53	20	silence	silence	NOUN
fbem-2299	53	21	of	of	ADP
fbem-2299	53	22	the	the	DET
fbem-2299	53	23	audience	audience	NOUN
fbem-2299	53	24	and	and	CCONJ
fbem-2299	53	25	influence	influence	VERB
fbem-2299	53	26	public	public	ADJ
fbem-2299	53	27	opinion	opinion	NOUN
fbem-2299	53	28	.	.	PUNCT
fbem-2299	54	1	in	in	ADP
fbem-2299	54	2	fact	fact	NOUN
fbem-2299	54	3	,	,	PUNCT
fbem-2299	54	4	the	the	DET
fbem-2299	54	5	role	role	NOUN
fbem-2299	54	6	of	of	ADP
fbem-2299	54	7	opinion	opinion	NOUN
fbem-2299	54	8	leaders	leader	NOUN
fbem-2299	54	9	in	in	ADP
fbem-2299	54	10	brand	brand	NOUN
fbem-2299	54	11	communication	communication	NOUN
fbem-2299	54	12	has	have	VERB
fbem-2299	54	13	two	two	NUM
fbem-2299	54	14	sides	side	NOUN
fbem-2299	54	15	.	.	PUNCT
fbem-2299	55	1	if	if	SCONJ
fbem-2299	55	2	opinion	opinion	NOUN
fbem-2299	55	3	leaders	leader	NOUN
fbem-2299	55	4	have	have	VERB
fbem-2299	55	5	personal	personal	ADJ
fbem-2299	55	6	preferences	preference	NOUN
fbem-2299	55	7	or	or	CCONJ
fbem-2299	55	8	prejudices	prejudice	NOUN
fbem-2299	55	9	,	,	PUNCT
fbem-2299	55	10	their	their	PRON
fbem-2299	55	11	communication	communication	NOUN
fbem-2299	55	12	activities	activity	NOUN
fbem-2299	55	13	will	will	AUX
fbem-2299	55	14	have	have	VERB
fbem-2299	55	15	a	a	DET
fbem-2299	55	16	destructive	destructive	ADJ
fbem-2299	55	17	impact	impact	NOUN
fbem-2299	55	18	on	on	ADP
fbem-2299	55	19	the	the	DET
fbem-2299	55	20	brand	brand	NOUN
fbem-2299	55	21	and	and	CCONJ
fbem-2299	55	22	corporate	corporate	ADJ
fbem-2299	55	23	image	image	NOUN
fbem-2299	55	24	.	.	PUNCT
fbem-2299	56	1	the	the	DET
fbem-2299	56	2	secondary	secondary	ADJ
fbem-2299	56	3	communication	communication	NOUN
fbem-2299	56	4	subject	subject	NOUN
fbem-2299	56	5	refers	refer	VERB
fbem-2299	56	6	to	to	ADP
fbem-2299	56	7	the	the	DET
fbem-2299	56	8	audience	audience	NOUN
fbem-2299	56	9	who	who	PRON
fbem-2299	56	10	give	give	VERB
fbem-2299	56	11	gifts	gift	NOUN
fbem-2299	56	12	,	,	PUNCT
fbem-2299	56	13	send	send	VERB
fbem-2299	56	14	barrage	barrage	NOUN
fbem-2299	56	15	,	,	PUNCT
fbem-2299	56	16	watch	watch	VERB
fbem-2299	56	17	and	and	CCONJ
fbem-2299	56	18	enter	enter	VERB
fbem-2299	56	19	the	the	DET
fbem-2299	56	20	store	store	NOUN
fbem-2299	56	21	during	during	ADP
fbem-2299	56	22	the	the	DET
fbem-2299	56	23	live	live	ADJ
fbem-2299	56	24	broadcast	broadcast	NOUN
fbem-2299	56	25	.	.	PUNCT
fbem-2299	57	1	the	the	DET
fbem-2299	57	2	existence	existence	NOUN
fbem-2299	57	3	of	of	ADP
fbem-2299	57	4	these	these	DET
fbem-2299	57	5	audiences	audience	NOUN
fbem-2299	57	6	leads	lead	VERB
fbem-2299	57	7	to	to	ADP
fbem-2299	57	8	the	the	DET
fbem-2299	57	9	information	information	NOUN
fbem-2299	57	10	in	in	ADP
fbem-2299	57	11	the	the	DET
fbem-2299	57	12	live	live	ADJ
fbem-2299	57	13	broadcast	broadcast	NOUN
fbem-2299	57	14	room	room	NOUN
fbem-2299	57	15	always	always	ADV
fbem-2299	57	16	fluctuating	fluctuate	VERB
fbem-2299	57	17	,	,	PUNCT
fbem-2299	57	18	so	so	SCONJ
fbem-2299	57	19	other	other	ADJ
fbem-2299	57	20	viewers	viewer	NOUN
fbem-2299	57	21	will	will	AUX
fbem-2299	57	22	concentrate	concentrate	VERB
fbem-2299	57	23	their	their	PRON
fbem-2299	57	24	attention	attention	NOUN
fbem-2299	57	25	and	and	CCONJ
fbem-2299	57	26	then	then	ADV
fbem-2299	57	27	realize	realize	VERB
fbem-2299	57	28	the	the	DET
fbem-2299	57	29	communication	communication	NOUN
fbem-2299	57	30	and	and	CCONJ
fbem-2299	57	31	interaction	interaction	NOUN
fbem-2299	57	32	with	with	ADP
fbem-2299	57	33	the	the	DET
fbem-2299	57	34	anchor	anchor	NOUN
fbem-2299	57	35	.	.	PUNCT
fbem-2299	58	1	3.2	3.2	NUM
fbem-2299	58	2	.	.	PUNCT
fbem-2299	59	1	consumers	consumer	NOUN
fbem-2299	59	2	'	'	PART
fbem-2299	59	3	willingness	willingness	NOUN
fbem-2299	59	4	to	to	PART
fbem-2299	59	5	buy	buy	VERB
fbem-2299	59	6	consumer	consumer	NOUN
fbem-2299	59	7	's	's	PART
fbem-2299	59	8	willingness	willingness	NOUN
fbem-2299	59	9	to	to	PART
fbem-2299	59	10	buy	buy	VERB
fbem-2299	59	11	is	be	AUX
fbem-2299	59	12	a	a	DET
fbem-2299	59	13	link	link	NOUN
fbem-2299	59	14	in	in	ADP
fbem-2299	59	15	the	the	DET
fbem-2299	59	16	theoretical	theoretical	ADJ
fbem-2299	59	17	research	research	NOUN
fbem-2299	59	18	of	of	ADP
fbem-2299	59	19	consumer	consumer	NOUN
fbem-2299	59	20	behavior	behavior	NOUN
fbem-2299	59	21	,	,	PUNCT
fbem-2299	59	22	which	which	PRON
fbem-2299	59	23	refers	refer	VERB
fbem-2299	59	24	to	to	ADP
fbem-2299	59	25	the	the	DET
fbem-2299	59	26	possibility	possibility	NOUN
fbem-2299	59	27	of	of	ADP
fbem-2299	59	28	people	people	NOUN
fbem-2299	59	29	who	who	PRON
fbem-2299	59	30	buy	buy	VERB
fbem-2299	59	31	goods	good	NOUN
fbem-2299	59	32	for	for	ADP
fbem-2299	59	33	their	their	PRON
fbem-2299	59	34	daily	daily	ADJ
fbem-2299	59	35	needs	need	NOUN
fbem-2299	59	36	to	to	PART
fbem-2299	59	37	buy	buy	VERB
fbem-2299	59	38	certain	certain	ADJ
fbem-2299	59	39	goods	good	NOUN
fbem-2299	59	40	.	.	PUNCT
fbem-2299	60	1	this	this	DET
fbem-2299	60	2	possibility	possibility	NOUN
fbem-2299	60	3	contains	contain	VERB
fbem-2299	60	4	both	both	DET
fbem-2299	60	5	internal	internal	ADJ
fbem-2299	60	6	factors	factor	NOUN
fbem-2299	60	7	and	and	CCONJ
fbem-2299	60	8	external	external	ADJ
fbem-2299	60	9	influences	influence	NOUN
fbem-2299	60	10	.	.	PUNCT
fbem-2299	61	1	leaders	leader	NOUN
fbem-2299	61	2	'	'	PART
fbem-2299	61	3	opinions	opinion	NOUN
fbem-2299	61	4	have	have	AUX
fbem-2299	61	5	played	play	VERB
fbem-2299	61	6	a	a	DET
fbem-2299	61	7	very	very	ADV
fbem-2299	61	8	good	good	ADJ
fbem-2299	61	9	role	role	NOUN
fbem-2299	61	10	in	in	ADP
fbem-2299	61	11	promoting	promote	VERB
fbem-2299	61	12	brand	brand	NOUN
fbem-2299	61	13	communication	communication	NOUN
fbem-2299	61	14	,	,	PUNCT
fbem-2299	61	15	and	and	CCONJ
fbem-2299	61	16	to	to	ADP
fbem-2299	61	17	some	some	DET
fbem-2299	61	18	extent	extent	NOUN
fbem-2299	61	19	,	,	PUNCT
fbem-2299	61	20	they	they	PRON
fbem-2299	61	21	can	can	AUX
fbem-2299	61	22	enhance	enhance	VERB
fbem-2299	61	23	consumers	consumer	NOUN
fbem-2299	61	24	'	'	PART
fbem-2299	61	25	willingness	willingness	NOUN
fbem-2299	61	26	to	to	PART
fbem-2299	61	27	buy	buy	VERB
fbem-2299	61	28	.	.	PUNCT
fbem-2299	62	1	especially	especially	ADV
fbem-2299	62	2	in	in	ADP
fbem-2299	62	3	the	the	DET
fbem-2299	62	4	current	current	ADJ
fbem-2299	62	5	era	era	NOUN
fbem-2299	62	6	of	of	ADP
fbem-2299	62	7	brand	brand	NOUN
fbem-2299	62	8	information	information	NOUN
fbem-2299	62	9	flooding	flooding	NOUN
fbem-2299	62	10	,	,	PUNCT
fbem-2299	62	11	consumers	consumer	NOUN
fbem-2299	62	12	'	'	PART
fbem-2299	62	13	trust	trust	NOUN
fbem-2299	62	14	in	in	ADP
fbem-2299	62	15	all	all	DET
fbem-2299	62	16	kinds	kind	NOUN
fbem-2299	62	17	of	of	ADP
fbem-2299	62	18	advertising	advertising	NOUN
fbem-2299	62	19	information	information	NOUN
fbem-2299	62	20	is	be	AUX
fbem-2299	62	21	very	very	ADV
fbem-2299	62	22	low	low	ADJ
fbem-2299	62	23	,	,	PUNCT
fbem-2299	62	24	which	which	PRON
fbem-2299	62	25	can	can	AUX
fbem-2299	62	26	play	play	VERB
fbem-2299	62	27	a	a	DET
fbem-2299	62	28	very	very	ADV
fbem-2299	62	29	good	good	ADJ
fbem-2299	62	30	development	development	NOUN
fbem-2299	62	31	effect	effect	NOUN
fbem-2299	62	32	under	under	ADP
fbem-2299	62	33	the	the	DET
fbem-2299	62	34	dissemination	dissemination	NOUN
fbem-2299	62	35	and	and	CCONJ
fbem-2299	62	36	guidance	guidance	NOUN
fbem-2299	62	37	of	of	ADP
fbem-2299	62	38	opinion	opinion	NOUN
fbem-2299	62	39	leaders	leader	NOUN
fbem-2299	62	40	.	.	PUNCT
fbem-2299	63	1	the	the	DET
fbem-2299	63	2	purchasing	purchase	VERB
fbem-2299	63	3	decision	decision	NOUN
fbem-2299	63	4	stage	stage	NOUN
fbem-2299	63	5	of	of	ADP
fbem-2299	63	6	consumers	consumer	NOUN
fbem-2299	63	7	is	be	AUX
fbem-2299	63	8	shown	show	VERB
fbem-2299	63	9	in	in	ADP
fbem-2299	63	10	figure	figure	NOUN
fbem-2299	63	11	2	2	NUM
fbem-2299	63	12	.	.	PUNCT
fbem-2299	63	13	figure	figure	NOUN
fbem-2299	63	14	2	2	NUM
fbem-2299	63	15	.	.	PUNCT
fbem-2299	64	1	the	the	DET
fbem-2299	64	2	stage	stage	NOUN
fbem-2299	64	3	of	of	ADP
fbem-2299	64	4	consumer	consumer	NOUN
fbem-2299	64	5	's	's	PART
fbem-2299	64	6	purchase	purchase	NOUN
fbem-2299	64	7	decision	decision	NOUN
fbem-2299	64	8	132	132	NUM
fbem-2299	64	9	through	through	ADP
fbem-2299	64	10	watching	watch	VERB
fbem-2299	64	11	the	the	DET
fbem-2299	64	12	live	live	ADJ
fbem-2299	64	13	broadcast	broadcast	NOUN
fbem-2299	64	14	of	of	ADP
fbem-2299	64	15	e	e	NOUN
fbem-2299	64	16	-	-	NOUN
fbem-2299	64	17	business	business	NOUN
fbem-2299	64	18	,	,	PUNCT
fbem-2299	64	19	we	we	PRON
fbem-2299	64	20	can	can	AUX
fbem-2299	64	21	find	find	VERB
fbem-2299	64	22	that	that	SCONJ
fbem-2299	64	23	although	although	SCONJ
fbem-2299	64	24	we	we	PRON
fbem-2299	64	25	can	can	AUX
fbem-2299	64	26	master	master	VERB
fbem-2299	64	27	the	the	DET
fbem-2299	64	28	content	content	NOUN
fbem-2299	64	29	and	and	CCONJ
fbem-2299	64	30	media	medium	NOUN
fbem-2299	64	31	of	of	ADP
fbem-2299	64	32	the	the	DET
fbem-2299	64	33	live	live	ADJ
fbem-2299	64	34	broadcast	broadcast	NOUN
fbem-2299	64	35	of	of	ADP
fbem-2299	64	36	e	e	NOUN
fbem-2299	64	37	-	-	NOUN
fbem-2299	64	38	business	business	NOUN
fbem-2299	64	39	,	,	PUNCT
fbem-2299	64	40	the	the	DET
fbem-2299	64	41	two	two	NUM
fbem-2299	64	42	belong	belong	VERB
fbem-2299	64	43	to	to	ADP
fbem-2299	64	44	an	an	DET
fbem-2299	64	45	inseparable	inseparable	ADJ
fbem-2299	64	46	whole	whole	NOUN
fbem-2299	64	47	in	in	ADP
fbem-2299	64	48	a	a	DET
fbem-2299	64	49	sense	sense	NOUN
fbem-2299	64	50	.	.	PUNCT
fbem-2299	65	1	content	content	NOUN
fbem-2299	65	2	needs	need	VERB
fbem-2299	65	3	to	to	PART
fbem-2299	65	4	be	be	AUX
fbem-2299	65	5	transmitted	transmit	VERB
fbem-2299	65	6	through	through	ADP
fbem-2299	65	7	the	the	DET
fbem-2299	65	8	media	medium	NOUN
fbem-2299	65	9	before	before	SCONJ
fbem-2299	65	10	it	it	PRON
fbem-2299	65	11	can	can	AUX
fbem-2299	65	12	really	really	ADV
fbem-2299	65	13	act	act	VERB
fbem-2299	65	14	on	on	ADP
fbem-2299	65	15	the	the	DET
fbem-2299	65	16	audience	audience	NOUN
fbem-2299	65	17	.	.	PUNCT
fbem-2299	66	1	without	without	ADP
fbem-2299	66	2	content	content	NOUN
fbem-2299	66	3	,	,	PUNCT
fbem-2299	66	4	the	the	DET
fbem-2299	66	5	media	medium	NOUN
fbem-2299	66	6	will	will	AUX
fbem-2299	66	7	lose	lose	VERB
fbem-2299	66	8	its	its	PRON
fbem-2299	66	9	meaning	meaning	NOUN
fbem-2299	66	10	.	.	PUNCT
fbem-2299	67	1	in	in	ADP
fbem-2299	67	2	some	some	DET
fbem-2299	67	3	specific	specific	ADJ
fbem-2299	67	4	circumstances	circumstance	NOUN
fbem-2299	67	5	,	,	PUNCT
fbem-2299	67	6	brands	brand	NOUN
fbem-2299	67	7	often	often	ADV
fbem-2299	67	8	accumulate	accumulate	VERB
fbem-2299	67	9	opinion	opinion	NOUN
fbem-2299	67	10	leaders	leader	NOUN
fbem-2299	67	11	with	with	ADP
fbem-2299	67	12	more	more	ADJ
fbem-2299	67	13	professional	professional	ADJ
fbem-2299	67	14	image	image	NOUN
fbem-2299	67	15	for	for	ADP
fbem-2299	67	16	a	a	DET
fbem-2299	67	17	long	long	ADJ
fbem-2299	67	18	time	time	NOUN
fbem-2299	67	19	.	.	PUNCT
fbem-2299	68	1	at	at	ADP
fbem-2299	68	2	the	the	DET
fbem-2299	68	3	beginning	beginning	NOUN
fbem-2299	68	4	of	of	ADP
fbem-2299	68	5	marketing	marketing	NOUN
fbem-2299	68	6	,	,	PUNCT
fbem-2299	68	7	seed	seed	NOUN
fbem-2299	68	8	users	user	NOUN
fbem-2299	68	9	are	be	AUX
fbem-2299	68	10	planted	plant	VERB
fbem-2299	68	11	,	,	PUNCT
fbem-2299	68	12	which	which	PRON
fbem-2299	68	13	becomes	become	VERB
fbem-2299	68	14	the	the	DET
fbem-2299	68	15	main	main	ADJ
fbem-2299	68	16	force	force	NOUN
fbem-2299	68	17	of	of	ADP
fbem-2299	68	18	subsequent	subsequent	ADJ
fbem-2299	68	19	efforts	effort	NOUN
fbem-2299	68	20	.	.	PUNCT
fbem-2299	69	1	trust	trust	NOUN
fbem-2299	69	2	,	,	PUNCT
fbem-2299	69	3	perceived	perceive	VERB
fbem-2299	69	4	functional	functional	ADJ
fbem-2299	69	5	value	value	NOUN
fbem-2299	69	6	and	and	CCONJ
fbem-2299	69	7	perceived	perceive	VERB
fbem-2299	69	8	emotional	emotional	ADJ
fbem-2299	69	9	value	value	NOUN
fbem-2299	69	10	all	all	DET
fbem-2299	69	11	positively	positively	ADV
fbem-2299	69	12	influence	influence	NOUN
fbem-2299	69	13	purchase	purchase	NOUN
fbem-2299	69	14	intention	intention	NOUN
fbem-2299	69	15	.	.	PUNCT
fbem-2299	70	1	that	that	PRON
fbem-2299	70	2	is	be	AUX
fbem-2299	70	3	,	,	PUNCT
fbem-2299	70	4	the	the	PRON
fbem-2299	70	5	more	more	ADJ
fbem-2299	70	6	consumers	consumer	NOUN
fbem-2299	70	7	trust	trust	VERB
fbem-2299	70	8	the	the	DET
fbem-2299	70	9	product	product	NOUN
fbem-2299	70	10	,	,	PUNCT
fbem-2299	70	11	the	the	PRON
fbem-2299	70	12	stronger	strong	ADJ
fbem-2299	70	13	their	their	PRON
fbem-2299	70	14	perceived	perceive	VERB
fbem-2299	70	15	functional	functional	ADJ
fbem-2299	70	16	value	value	NOUN
fbem-2299	70	17	and	and	CCONJ
fbem-2299	70	18	emotional	emotional	ADJ
fbem-2299	70	19	value	value	NOUN
fbem-2299	70	20	,	,	PUNCT
fbem-2299	70	21	and	and	CCONJ
fbem-2299	70	22	the	the	PRON
fbem-2299	70	23	stronger	strong	ADJ
fbem-2299	70	24	their	their	PRON
fbem-2299	70	25	purchase	purchase	NOUN
fbem-2299	70	26	will	will	AUX
fbem-2299	70	27	be	be	AUX
fbem-2299	70	28	.	.	PUNCT
fbem-2299	71	1	generally	generally	ADV
fbem-2299	71	2	,	,	PUNCT
fbem-2299	71	3	before	before	ADP
fbem-2299	71	4	the	the	DET
fbem-2299	71	5	live	live	ADJ
fbem-2299	71	6	broadcast	broadcast	NOUN
fbem-2299	71	7	of	of	ADP
fbem-2299	71	8	e	e	NOUN
fbem-2299	71	9	-	-	NOUN
fbem-2299	71	10	business	business	NOUN
fbem-2299	71	11	,	,	PUNCT
fbem-2299	71	12	opinion	opinion	NOUN
fbem-2299	71	13	leaders	leader	NOUN
fbem-2299	71	14	and	and	CCONJ
fbem-2299	71	15	heads	head	NOUN
fbem-2299	71	16	of	of	ADP
fbem-2299	71	17	e	e	NOUN
fbem-2299	71	18	-	-	NOUN
fbem-2299	71	19	business	business	ADJ
fbem-2299	71	20	companies	company	NOUN
fbem-2299	71	21	will	will	AUX
fbem-2299	71	22	make	make	VERB
fbem-2299	71	23	an	an	DET
fbem-2299	71	24	estimate	estimate	NOUN
fbem-2299	71	25	of	of	ADP
fbem-2299	71	26	consumers	consumer	NOUN
fbem-2299	71	27	'	'	PART
fbem-2299	71	28	purchasing	purchasing	NOUN
fbem-2299	71	29	intention	intention	NOUN
fbem-2299	71	30	for	for	ADP
fbem-2299	71	31	the	the	DET
fbem-2299	71	32	whole	whole	ADJ
fbem-2299	71	33	live	live	ADJ
fbem-2299	71	34	broadcast	broadcast	NOUN
fbem-2299	71	35	,	,	PUNCT
fbem-2299	71	36	so	so	SCONJ
fbem-2299	71	37	as	as	SCONJ
fbem-2299	71	38	to	to	PART
fbem-2299	71	39	maximize	maximize	VERB
fbem-2299	71	40	cost	cost	NOUN
fbem-2299	71	41	savings	saving	NOUN
fbem-2299	71	42	and	and	CCONJ
fbem-2299	71	43	maximize	maximize	VERB
fbem-2299	71	44	benefits	benefit	NOUN
fbem-2299	71	45	.	.	PUNCT
fbem-2299	72	1	4	4	X
fbem-2299	72	2	.	.	X
fbem-2299	72	3	the	the	DET
fbem-2299	72	4	embodiment	embodiment	NOUN
fbem-2299	72	5	of	of	ADP
fbem-2299	72	6	opinion	opinion	NOUN
fbem-2299	72	7	leader	leader	NOUN
fbem-2299	72	8	's	's	PART
fbem-2299	72	9	role	role	NOUN
fbem-2299	72	10	in	in	ADP
fbem-2299	72	11	brand	brand	NOUN
fbem-2299	72	12	communication	communication	NOUN
fbem-2299	72	13	e	e	NOUN
fbem-2299	72	14	-	-	NOUN
fbem-2299	72	15	business	business	NOUN
fbem-2299	72	16	live	live	ADJ
fbem-2299	72	17	broadcast	broadcast	NOUN
fbem-2299	72	18	is	be	AUX
fbem-2299	72	19	the	the	DET
fbem-2299	72	20	main	main	ADJ
fbem-2299	72	21	battlefield	battlefield	NOUN
fbem-2299	72	22	of	of	ADP
fbem-2299	72	23	brand	brand	NOUN
fbem-2299	72	24	communication	communication	NOUN
fbem-2299	72	25	,	,	PUNCT
fbem-2299	72	26	and	and	CCONJ
fbem-2299	72	27	various	various	ADJ
fbem-2299	72	28	social	social	ADJ
fbem-2299	72	29	media	medium	NOUN
fbem-2299	72	30	platforms	platform	NOUN
fbem-2299	72	31	provide	provide	VERB
fbem-2299	72	32	the	the	DET
fbem-2299	72	33	possibility	possibility	NOUN
fbem-2299	72	34	for	for	ADP
fbem-2299	72	35	direct	direct	ADJ
fbem-2299	72	36	dialogue	dialogue	NOUN
fbem-2299	72	37	between	between	ADP
fbem-2299	72	38	brands	brand	NOUN
fbem-2299	72	39	and	and	CCONJ
fbem-2299	72	40	consumers	consumer	NOUN
fbem-2299	72	41	,	,	PUNCT
fbem-2299	72	42	and	and	CCONJ
fbem-2299	72	43	bid	bid	VERB
fbem-2299	72	44	farewell	farewell	NOUN
fbem-2299	72	45	to	to	ADP
fbem-2299	72	46	the	the	DET
fbem-2299	72	47	previous	previous	ADJ
fbem-2299	72	48	brand	brand	NOUN
fbem-2299	72	49	information	information	NOUN
fbem-2299	72	50	display	display	NOUN
fbem-2299	72	51	modes	mode	NOUN
fbem-2299	72	52	such	such	ADJ
fbem-2299	72	53	as	as	ADP
fbem-2299	72	54	large	large	ADJ
fbem-2299	72	55	billboards	billboard	NOUN
fbem-2299	72	56	.	.	PUNCT
fbem-2299	73	1	under	under	ADP
fbem-2299	73	2	the	the	DET
fbem-2299	73	3	background	background	NOUN
fbem-2299	73	4	of	of	ADP
fbem-2299	73	5	digital	digital	ADJ
fbem-2299	73	6	era	era	NOUN
fbem-2299	73	7	,	,	PUNCT
fbem-2299	73	8	the	the	DET
fbem-2299	73	9	integration	integration	NOUN
fbem-2299	73	10	of	of	ADP
fbem-2299	73	11	mobile	mobile	ADJ
fbem-2299	73	12	terminals	terminal	NOUN
fbem-2299	73	13	and	and	CCONJ
fbem-2299	73	14	the	the	DET
fbem-2299	73	15	internet	internet	NOUN
fbem-2299	73	16	has	have	AUX
fbem-2299	73	17	made	make	VERB
fbem-2299	73	18	the	the	DET
fbem-2299	73	19	sales	sale	NOUN
fbem-2299	73	20	model	model	NOUN
fbem-2299	73	21	of	of	ADP
fbem-2299	73	22	live	live	ADJ
fbem-2299	73	23	delivery	delivery	NOUN
fbem-2299	73	24	more	more	ADV
fbem-2299	73	25	and	and	CCONJ
fbem-2299	73	26	more	more	ADV
fbem-2299	73	27	popular	popular	ADJ
fbem-2299	73	28	,	,	PUNCT
fbem-2299	73	29	and	and	CCONJ
fbem-2299	73	30	the	the	DET
fbem-2299	73	31	consumption	consumption	NOUN
fbem-2299	73	32	stimulus	stimulus	NOUN
fbem-2299	73	33	has	have	AUX
fbem-2299	73	34	been	be	AUX
fbem-2299	73	35	strengthened	strengthen	VERB
fbem-2299	73	36	by	by	ADP
fbem-2299	73	37	the	the	DET
fbem-2299	73	38	atmosphere	atmosphere	NOUN
fbem-2299	73	39	of	of	ADP
fbem-2299	73	40	new	new	ADJ
fbem-2299	73	41	media	medium	NOUN
fbem-2299	73	42	countless	countless	ADJ
fbem-2299	73	43	times	time	NOUN
fbem-2299	73	44	.	.	PUNCT
fbem-2299	74	1	the	the	DET
fbem-2299	74	2	three	three	NUM
fbem-2299	74	3	-	-	PUNCT
fbem-2299	74	4	dimensional	dimensional	ADJ
fbem-2299	74	5	scientific	scientific	ADJ
fbem-2299	74	6	communication	communication	NOUN
fbem-2299	74	7	system	system	NOUN
fbem-2299	74	8	includes	include	VERB
fbem-2299	74	9	the	the	DET
fbem-2299	74	10	diversity	diversity	NOUN
fbem-2299	74	11	of	of	ADP
fbem-2299	74	12	audiences	audience	NOUN
fbem-2299	74	13	.	.	PUNCT
fbem-2299	75	1	different	different	ADJ
fbem-2299	75	2	audiences	audience	NOUN
fbem-2299	75	3	have	have	VERB
fbem-2299	75	4	different	different	ADJ
fbem-2299	75	5	needs	need	NOUN
fbem-2299	75	6	for	for	ADP
fbem-2299	75	7	information	information	NOUN
fbem-2299	75	8	,	,	PUNCT
fbem-2299	75	9	so	so	SCONJ
fbem-2299	75	10	we	we	PRON
fbem-2299	75	11	ca	can	AUX
fbem-2299	75	12	n't	not	PART
fbem-2299	75	13	treat	treat	VERB
fbem-2299	75	14	them	they	PRON
fbem-2299	75	15	equally	equally	ADV
fbem-2299	75	16	here	here	ADV
fbem-2299	75	17	,	,	PUNCT
fbem-2299	75	18	and	and	CCONJ
fbem-2299	75	19	we	we	PRON
fbem-2299	75	20	must	must	AUX
fbem-2299	75	21	treat	treat	VERB
fbem-2299	75	22	them	they	PRON
fbem-2299	75	23	separately	separately	ADV
fbem-2299	75	24	.	.	PUNCT
fbem-2299	76	1	traditional	traditional	ADJ
fbem-2299	76	2	media	medium	NOUN
fbem-2299	76	3	ca	can	AUX
fbem-2299	76	4	n't	not	PART
fbem-2299	76	5	effectively	effectively	ADV
fbem-2299	76	6	spread	spread	VERB
fbem-2299	76	7	the	the	DET
fbem-2299	76	8	brand	brand	NOUN
fbem-2299	76	9	.	.	PUNCT
fbem-2299	77	1	in	in	ADP
fbem-2299	77	2	order	order	NOUN
fbem-2299	77	3	to	to	PART
fbem-2299	77	4	achieve	achieve	VERB
fbem-2299	77	5	good	good	ADJ
fbem-2299	77	6	communication	communication	NOUN
fbem-2299	77	7	effect	effect	NOUN
fbem-2299	77	8	,	,	PUNCT
fbem-2299	77	9	we	we	PRON
fbem-2299	77	10	must	must	AUX
fbem-2299	77	11	change	change	VERB
fbem-2299	77	12	the	the	DET
fbem-2299	77	13	single	single	ADJ
fbem-2299	77	14	and	and	CCONJ
fbem-2299	77	15	fixed	fixed	ADJ
fbem-2299	77	16	mode	mode	NOUN
fbem-2299	77	17	and	and	CCONJ
fbem-2299	77	18	build	build	VERB
fbem-2299	77	19	a	a	DET
fbem-2299	77	20	multi	multi	ADJ
fbem-2299	77	21	-	-	NOUN
fbem-2299	77	22	level	level	ADJ
fbem-2299	77	23	,	,	PUNCT
fbem-2299	77	24	all	all	PRON
fbem-2299	77	25	-	-	PUNCT
fbem-2299	77	26	round	round	ADJ
fbem-2299	77	27	and	and	CCONJ
fbem-2299	77	28	three	three	NUM
fbem-2299	77	29	-	-	PUNCT
fbem-2299	77	30	dimensional	dimensional	ADJ
fbem-2299	77	31	communication	communication	NOUN
fbem-2299	77	32	network	network	NOUN
fbem-2299	77	33	.	.	PUNCT
fbem-2299	78	1	the	the	DET
fbem-2299	78	2	prices	price	NOUN
fbem-2299	78	3	of	of	ADP
fbem-2299	78	4	products	product	NOUN
fbem-2299	78	5	provided	provide	VERB
fbem-2299	78	6	by	by	ADP
fbem-2299	78	7	opinion	opinion	NOUN
fbem-2299	78	8	leaders	leader	NOUN
fbem-2299	78	9	in	in	ADP
fbem-2299	78	10	e	e	NOUN
fbem-2299	78	11	-	-	NOUN
fbem-2299	78	12	business	business	NOUN
fbem-2299	78	13	live	live	ADJ
fbem-2299	78	14	broadcast	broadcast	NOUN
fbem-2299	78	15	are	be	AUX
fbem-2299	78	16	generally	generally	ADV
fbem-2299	78	17	lower	low	ADJ
fbem-2299	78	18	than	than	ADP
fbem-2299	78	19	those	those	PRON
fbem-2299	78	20	of	of	ADP
fbem-2299	78	21	normal	normal	ADJ
fbem-2299	78	22	shopping	shopping	NOUN
fbem-2299	78	23	websites	website	NOUN
fbem-2299	78	24	.	.	PUNCT
fbem-2299	79	1	they	they	PRON
fbem-2299	79	2	have	have	VERB
fbem-2299	79	3	the	the	DET
fbem-2299	79	4	right	right	NOUN
fbem-2299	79	5	to	to	PART
fbem-2299	79	6	negotiate	negotiate	VERB
fbem-2299	79	7	with	with	ADP
fbem-2299	79	8	merchants	merchant	NOUN
fbem-2299	79	9	,	,	PUNCT
fbem-2299	79	10	and	and	CCONJ
fbem-2299	79	11	consumers	consumer	NOUN
fbem-2299	79	12	will	will	AUX
fbem-2299	79	13	definitely	definitely	ADV
fbem-2299	79	14	be	be	AUX
fbem-2299	79	15	more	more	ADV
fbem-2299	79	16	willing	willing	ADJ
fbem-2299	79	17	to	to	PART
fbem-2299	79	18	buy	buy	VERB
fbem-2299	79	19	good	good	ADJ
fbem-2299	79	20	and	and	CCONJ
fbem-2299	79	21	cheap	cheap	ADJ
fbem-2299	79	22	goods	good	NOUN
fbem-2299	79	23	on	on	ADP
fbem-2299	79	24	the	the	DET
fbem-2299	79	25	premise	premise	NOUN
fbem-2299	79	26	of	of	ADP
fbem-2299	79	27	trust	trust	NOUN
fbem-2299	79	28	.	.	PUNCT
fbem-2299	80	1	even	even	ADV
fbem-2299	80	2	though	though	SCONJ
fbem-2299	80	3	this	this	DET
fbem-2299	80	4	process	process	NOUN
fbem-2299	80	5	involves	involve	VERB
fbem-2299	80	6	the	the	DET
fbem-2299	80	7	cost	cost	NOUN
fbem-2299	80	8	of	of	ADP
fbem-2299	80	9	choosing	choose	VERB
fbem-2299	80	10	opinion	opinion	NOUN
fbem-2299	80	11	leaders	leader	NOUN
fbem-2299	80	12	and	and	CCONJ
fbem-2299	80	13	the	the	DET
fbem-2299	80	14	loss	loss	NOUN
fbem-2299	80	15	caused	cause	VERB
fbem-2299	80	16	by	by	ADP
fbem-2299	80	17	price	price	NOUN
fbem-2299	80	18	reduction	reduction	NOUN
fbem-2299	80	19	,	,	PUNCT
fbem-2299	80	20	it	it	PRON
fbem-2299	80	21	is	be	AUX
fbem-2299	80	22	necessary	necessary	ADJ
fbem-2299	80	23	for	for	SCONJ
fbem-2299	80	24	the	the	DET
fbem-2299	80	25	longterm	longterm	ADJ
fbem-2299	80	26	image	image	NOUN
fbem-2299	80	27	building	building	NOUN
fbem-2299	80	28	of	of	ADP
fbem-2299	80	29	brands	brand	NOUN
fbem-2299	80	30	to	to	PART
fbem-2299	80	31	build	build	VERB
fbem-2299	80	32	brand	brand	NOUN
fbem-2299	80	33	image	image	NOUN
fbem-2299	80	34	by	by	ADP
fbem-2299	80	35	this	this	DET
fbem-2299	80	36	way	way	NOUN
fbem-2299	80	37	,	,	PUNCT
fbem-2299	80	38	compared	compare	VERB
fbem-2299	80	39	with	with	ADP
fbem-2299	80	40	the	the	DET
fbem-2299	80	41	traditional	traditional	ADJ
fbem-2299	80	42	way	way	NOUN
fbem-2299	80	43	of	of	ADP
fbem-2299	80	44	selling	sell	VERB
fbem-2299	80	45	goods	good	NOUN
fbem-2299	80	46	.	.	PUNCT
fbem-2299	81	1	nowadays	nowadays	ADV
fbem-2299	81	2	,	,	PUNCT
fbem-2299	81	3	more	more	ADJ
fbem-2299	81	4	stars	star	NOUN
fbem-2299	81	5	have	have	AUX
fbem-2299	81	6	become	become	VERB
fbem-2299	81	7	opinion	opinion	NOUN
fbem-2299	81	8	leaders	leader	NOUN
fbem-2299	81	9	in	in	ADP
fbem-2299	81	10	the	the	DET
fbem-2299	81	11	live	live	ADJ
fbem-2299	81	12	broadcast	broadcast	NOUN
fbem-2299	81	13	of	of	ADP
fbem-2299	81	14	e	e	NOUN
fbem-2299	81	15	-	-	NOUN
fbem-2299	81	16	business	business	NOUN
fbem-2299	81	17	,	,	PUNCT
fbem-2299	81	18	and	and	CCONJ
fbem-2299	81	19	the	the	DET
fbem-2299	81	20	sales	sale	NOUN
fbem-2299	81	21	data	datum	NOUN
fbem-2299	81	22	brought	bring	VERB
fbem-2299	81	23	by	by	ADP
fbem-2299	81	24	their	their	PRON
fbem-2299	81	25	popularity	popularity	NOUN
fbem-2299	81	26	is	be	AUX
fbem-2299	81	27	very	very	ADV
fbem-2299	81	28	impressive	impressive	ADJ
fbem-2299	81	29	.	.	PUNCT
fbem-2299	82	1	from	from	ADP
fbem-2299	82	2	the	the	DET
fbem-2299	82	3	perspective	perspective	NOUN
fbem-2299	82	4	of	of	ADP
fbem-2299	82	5	operation	operation	NOUN
fbem-2299	82	6	mode	mode	NOUN
fbem-2299	82	7	,	,	PUNCT
fbem-2299	82	8	e	e	NOUN
fbem-2299	82	9	-	-	NOUN
fbem-2299	82	10	business	business	NOUN
fbem-2299	82	11	has	have	VERB
fbem-2299	82	12	a	a	DET
fbem-2299	82	13	very	very	ADV
fbem-2299	82	14	close	close	ADJ
fbem-2299	82	15	interaction	interaction	NOUN
fbem-2299	82	16	with	with	ADP
fbem-2299	82	17	the	the	DET
fbem-2299	82	18	audience	audience	NOUN
fbem-2299	82	19	.	.	PUNCT
fbem-2299	83	1	people	people	NOUN
fbem-2299	83	2	are	be	AUX
fbem-2299	83	3	generally	generally	ADV
fbem-2299	83	4	willing	willing	ADJ
fbem-2299	83	5	to	to	PART
fbem-2299	83	6	pay	pay	VERB
fbem-2299	83	7	for	for	ADP
fbem-2299	83	8	things	thing	NOUN
fbem-2299	83	9	they	they	PRON
fbem-2299	83	10	like	like	VERB
fbem-2299	83	11	.	.	PUNCT
fbem-2299	84	1	from	from	ADP
fbem-2299	84	2	a	a	DET
fbem-2299	84	3	certain	certain	ADJ
fbem-2299	84	4	perspective	perspective	NOUN
fbem-2299	84	5	,	,	PUNCT
fbem-2299	84	6	e	e	NOUN
fbem-2299	84	7	-	-	NOUN
fbem-2299	84	8	business	business	ADJ
fbem-2299	84	9	live	live	ADJ
fbem-2299	84	10	opinion	opinion	NOUN
fbem-2299	84	11	leaders	leader	NOUN
fbem-2299	84	12	are	be	AUX
fbem-2299	84	13	also	also	ADV
fbem-2299	84	14	a	a	DET
fbem-2299	84	15	process	process	NOUN
fbem-2299	84	16	of	of	ADP
fbem-2299	84	17	experiencing	experience	VERB
fbem-2299	84	18	with	with	ADP
fbem-2299	84	19	consumers	consumer	NOUN
fbem-2299	84	20	.	.	PUNCT
fbem-2299	85	1	enterprises	enterprise	NOUN
fbem-2299	85	2	and	and	CCONJ
fbem-2299	85	3	individuals	individual	NOUN
fbem-2299	85	4	should	should	AUX
fbem-2299	85	5	regard	regard	VERB
fbem-2299	85	6	the	the	DET
fbem-2299	85	7	authenticity	authenticity	NOUN
fbem-2299	85	8	of	of	ADP
fbem-2299	85	9	information	information	NOUN
fbem-2299	85	10	as	as	ADP
fbem-2299	85	11	the	the	DET
fbem-2299	85	12	first	first	ADJ
fbem-2299	85	13	principle	principle	NOUN
fbem-2299	85	14	of	of	ADP
fbem-2299	85	15	brand	brand	NOUN
fbem-2299	85	16	information	information	NOUN
fbem-2299	85	17	dissemination	dissemination	NOUN
fbem-2299	85	18	of	of	ADP
fbem-2299	85	19	e	e	NOUN
fbem-2299	85	20	-	-	NOUN
fbem-2299	85	21	business	business	NOUN
fbem-2299	85	22	,	,	PUNCT
fbem-2299	85	23	strengthen	strengthen	VERB
fbem-2299	85	24	their	their	PRON
fbem-2299	85	25	awareness	awareness	NOUN
fbem-2299	85	26	of	of	ADP
fbem-2299	85	27	brand	brand	NOUN
fbem-2299	85	28	protection	protection	NOUN
fbem-2299	85	29	,	,	PUNCT
fbem-2299	85	30	and	and	CCONJ
fbem-2299	85	31	give	give	VERB
fbem-2299	85	32	full	full	ADJ
fbem-2299	85	33	play	play	NOUN
fbem-2299	85	34	to	to	ADP
fbem-2299	85	35	the	the	DET
fbem-2299	85	36	unique	unique	ADJ
fbem-2299	85	37	advantages	advantage	NOUN
fbem-2299	85	38	and	and	CCONJ
fbem-2299	85	39	functions	function	NOUN
fbem-2299	85	40	of	of	ADP
fbem-2299	85	41	opinion	opinion	NOUN
fbem-2299	85	42	leaders	leader	NOUN
fbem-2299	85	43	in	in	ADP
fbem-2299	85	44	brand	brand	NOUN
fbem-2299	85	45	communication	communication	NOUN
fbem-2299	85	46	of	of	ADP
fbem-2299	85	47	e	e	NOUN
fbem-2299	85	48	-	-	NOUN
fbem-2299	85	49	business	business	NOUN
fbem-2299	85	50	.	.	PUNCT
fbem-2299	86	1	as	as	ADP
fbem-2299	86	2	a	a	DET
fbem-2299	86	3	consumption	consumption	NOUN
fbem-2299	86	4	mode	mode	NOUN
fbem-2299	86	5	accepted	accept	VERB
fbem-2299	86	6	by	by	ADP
fbem-2299	86	7	consumers	consumer	NOUN
fbem-2299	86	8	,	,	PUNCT
fbem-2299	86	9	the	the	DET
fbem-2299	86	10	reason	reason	NOUN
fbem-2299	86	11	for	for	ADP
fbem-2299	86	12	the	the	DET
fbem-2299	86	13	live	live	ADJ
fbem-2299	86	14	broadcast	broadcast	NOUN
fbem-2299	86	15	mode	mode	NOUN
fbem-2299	86	16	is	be	AUX
fbem-2299	86	17	to	to	PART
fbem-2299	86	18	firmly	firmly	ADV
fbem-2299	86	19	grasp	grasp	VERB
fbem-2299	86	20	the	the	DET
fbem-2299	86	21	consumers	consumer	NOUN
fbem-2299	86	22	,	,	PUNCT
fbem-2299	86	23	so	so	SCONJ
fbem-2299	86	24	it	it	PRON
fbem-2299	86	25	is	be	AUX
fbem-2299	86	26	necessary	necessary	ADJ
fbem-2299	86	27	to	to	PART
fbem-2299	86	28	be	be	AUX
fbem-2299	86	29	forward	forward	ADV
fbem-2299	86	30	-	-	PUNCT
fbem-2299	86	31	looking	look	VERB
fbem-2299	86	32	in	in	ADP
fbem-2299	86	33	grasping	grasp	VERB
fbem-2299	86	34	the	the	DET
fbem-2299	86	35	target	target	NOUN
fbem-2299	86	36	groups	group	NOUN
fbem-2299	86	37	.	.	PUNCT
fbem-2299	87	1	at	at	ADP
fbem-2299	87	2	the	the	DET
fbem-2299	87	3	same	same	ADJ
fbem-2299	87	4	time	time	NOUN
fbem-2299	87	5	,	,	PUNCT
fbem-2299	87	6	brands	brand	NOUN
fbem-2299	87	7	must	must	AUX
fbem-2299	87	8	build	build	VERB
fbem-2299	87	9	interpersonal	interpersonal	ADJ
fbem-2299	87	10	communication	communication	NOUN
fbem-2299	87	11	channels	channel	NOUN
fbem-2299	87	12	for	for	ADP
fbem-2299	87	13	opinion	opinion	NOUN
fbem-2299	87	14	leaders	leader	NOUN
fbem-2299	87	15	within	within	ADP
fbem-2299	87	16	the	the	DET
fbem-2299	87	17	scope	scope	NOUN
fbem-2299	87	18	permitted	permit	VERB
fbem-2299	87	19	by	by	ADP
fbem-2299	87	20	law	law	NOUN
fbem-2299	87	21	.	.	PUNCT
fbem-2299	88	1	through	through	ADP
fbem-2299	88	2	the	the	DET
fbem-2299	88	3	truest	true	ADJ
fbem-2299	88	4	and	and	CCONJ
fbem-2299	88	5	most	most	ADV
fbem-2299	88	6	reliable	reliable	ADJ
fbem-2299	88	7	voice	voice	NOUN
fbem-2299	88	8	,	,	PUNCT
fbem-2299	88	9	the	the	DET
fbem-2299	88	10	key	key	ADJ
fbem-2299	88	11	words	word	NOUN
fbem-2299	88	12	of	of	ADP
fbem-2299	88	13	the	the	DET
fbem-2299	88	14	brand	brand	NOUN
fbem-2299	88	15	are	be	AUX
fbem-2299	88	16	matched	match	VERB
fbem-2299	88	17	with	with	ADP
fbem-2299	88	18	the	the	DET
fbem-2299	88	19	maps	map	NOUN
fbem-2299	88	20	of	of	ADP
fbem-2299	88	21	these	these	DET
fbem-2299	88	22	real	real	ADJ
fbem-2299	88	23	people	people	NOUN
fbem-2299	88	24	,	,	PUNCT
fbem-2299	88	25	which	which	PRON
fbem-2299	88	26	affects	affect	VERB
fbem-2299	88	27	the	the	DET
fbem-2299	88	28	public	public	NOUN
fbem-2299	88	29	's	's	PART
fbem-2299	88	30	recognition	recognition	NOUN
fbem-2299	88	31	of	of	ADP
fbem-2299	88	32	products	product	NOUN
fbem-2299	88	33	and	and	CCONJ
fbem-2299	88	34	their	their	PRON
fbem-2299	88	35	love	love	NOUN
fbem-2299	88	36	for	for	ADP
fbem-2299	88	37	brands	brand	NOUN
fbem-2299	88	38	.	.	PUNCT
fbem-2299	89	1	in	in	ADP
fbem-2299	89	2	the	the	DET
fbem-2299	89	3	"	"	PUNCT
fbem-2299	89	4	live+"era	live+"era	NOUN
fbem-2299	89	5	of	of	ADP
fbem-2299	89	6	live	live	ADJ
fbem-2299	89	7	broadcast	broadcast	NOUN
fbem-2299	89	8	platforms	platform	NOUN
fbem-2299	89	9	and	and	CCONJ
fbem-2299	89	10	network	network	NOUN
fbem-2299	89	11	anchors	anchor	NOUN
fbem-2299	89	12	,	,	PUNCT
fbem-2299	89	13	brand	brand	NOUN
fbem-2299	89	14	recognition	recognition	NOUN
fbem-2299	89	15	means	mean	VERB
fbem-2299	89	16	the	the	DET
fbem-2299	89	17	influence	influence	NOUN
fbem-2299	89	18	of	of	ADP
fbem-2299	89	19	the	the	DET
fbem-2299	89	20	brand	brand	NOUN
fbem-2299	89	21	.	.	PUNCT
fbem-2299	90	1	in	in	ADP
fbem-2299	90	2	the	the	DET
fbem-2299	90	3	live	live	ADJ
fbem-2299	90	4	broadcast	broadcast	NOUN
fbem-2299	90	5	mode	mode	NOUN
fbem-2299	90	6	of	of	ADP
fbem-2299	90	7	ebusiness	ebusiness	NOUN
fbem-2299	90	8	,	,	PUNCT
fbem-2299	90	9	it	it	PRON
fbem-2299	90	10	breaks	break	VERB
fbem-2299	90	11	the	the	DET
fbem-2299	90	12	traditional	traditional	ADJ
fbem-2299	90	13	brand	brand	NOUN
fbem-2299	90	14	-	-	PUNCT
fbem-2299	90	15	centered	center	VERB
fbem-2299	90	16	way	way	NOUN
fbem-2299	90	17	of	of	ADP
fbem-2299	90	18	advertising	advertising	NOUN
fbem-2299	90	19	,	,	PUNCT
fbem-2299	90	20	and	and	CCONJ
fbem-2299	90	21	puts	put	VERB
fbem-2299	90	22	the	the	DET
fbem-2299	90	23	focus	focus	NOUN
fbem-2299	90	24	of	of	ADP
fbem-2299	90	25	marketing	marketing	NOUN
fbem-2299	90	26	on	on	ADP
fbem-2299	90	27	the	the	DET
fbem-2299	90	28	role	role	NOUN
fbem-2299	90	29	of	of	ADP
fbem-2299	90	30	one	one	NUM
fbem-2299	90	31	of	of	ADP
fbem-2299	90	32	the	the	DET
fbem-2299	90	33	anchors	anchor	NOUN
fbem-2299	90	34	.	.	PUNCT
fbem-2299	91	1	therefore	therefore	ADV
fbem-2299	91	2	,	,	PUNCT
fbem-2299	91	3	the	the	DET
fbem-2299	91	4	attraction	attraction	NOUN
fbem-2299	91	5	of	of	ADP
fbem-2299	91	6	the	the	DET
fbem-2299	91	7	anchor	anchor	NOUN
fbem-2299	91	8	is	be	AUX
fbem-2299	91	9	greater	great	ADJ
fbem-2299	91	10	than	than	ADP
fbem-2299	91	11	the	the	DET
fbem-2299	91	12	commodity	commodity	NOUN
fbem-2299	91	13	itself	itself	PRON
fbem-2299	91	14	to	to	ADP
fbem-2299	91	15	a	a	DET
fbem-2299	91	16	certain	certain	ADJ
fbem-2299	91	17	extent	extent	NOUN
fbem-2299	91	18	.	.	PUNCT
fbem-2299	92	1	5	5	X
fbem-2299	92	2	.	.	X
fbem-2299	92	3	conclusions	conclusion	NOUN
fbem-2299	92	4	although	although	SCONJ
fbem-2299	92	5	e	e	NOUN
fbem-2299	92	6	-	-	NOUN
fbem-2299	92	7	business	business	NOUN
fbem-2299	92	8	live	live	ADJ
fbem-2299	92	9	broadcast	broadcast	NOUN
fbem-2299	92	10	has	have	VERB
fbem-2299	92	11	unique	unique	ADJ
fbem-2299	92	12	advantages	advantage	NOUN
fbem-2299	92	13	of	of	ADP
fbem-2299	92	14	low	low	ADJ
fbem-2299	92	15	cost	cost	NOUN
fbem-2299	92	16	and	and	CCONJ
fbem-2299	92	17	low	low	ADJ
fbem-2299	92	18	threshold	threshold	NOUN
fbem-2299	92	19	,	,	PUNCT
fbem-2299	92	20	it	it	PRON
fbem-2299	92	21	is	be	AUX
fbem-2299	92	22	not	not	PART
fbem-2299	92	23	easy	easy	ADJ
fbem-2299	92	24	to	to	PART
fbem-2299	92	25	form	form	VERB
fbem-2299	92	26	an	an	DET
fbem-2299	92	27	influential	influential	ADJ
fbem-2299	92	28	live	live	ADJ
fbem-2299	92	29	broadcast	broadcast	NOUN
fbem-2299	92	30	brand	brand	NOUN
fbem-2299	92	31	.	.	PUNCT
fbem-2299	93	1	the	the	DET
fbem-2299	93	2	role	role	NOUN
fbem-2299	93	3	of	of	ADP
fbem-2299	93	4	opinion	opinion	NOUN
fbem-2299	93	5	leaders	leader	NOUN
fbem-2299	93	6	in	in	ADP
fbem-2299	93	7	the	the	DET
fbem-2299	93	8	process	process	NOUN
fbem-2299	93	9	of	of	ADP
fbem-2299	93	10	brand	brand	NOUN
fbem-2299	93	11	communication	communication	NOUN
fbem-2299	93	12	of	of	ADP
fbem-2299	93	13	enterprise	enterprise	NOUN
fbem-2299	93	14	products	product	NOUN
fbem-2299	93	15	is	be	AUX
fbem-2299	93	16	self	self	NOUN
fbem-2299	93	17	-	-	PUNCT
fbem-2299	93	18	evident	evident	ADJ
fbem-2299	93	19	.	.	PUNCT
fbem-2299	94	1	in	in	ADP
fbem-2299	94	2	practice	practice	NOUN
fbem-2299	94	3	,	,	PUNCT
fbem-2299	94	4	we	we	PRON
fbem-2299	94	5	should	should	AUX
fbem-2299	94	6	correctly	correctly	ADV
fbem-2299	94	7	understand	understand	VERB
fbem-2299	94	8	and	and	CCONJ
fbem-2299	94	9	use	use	VERB
fbem-2299	94	10	the	the	DET
fbem-2299	94	11	role	role	NOUN
fbem-2299	94	12	of	of	ADP
fbem-2299	94	13	opinion	opinion	NOUN
fbem-2299	94	14	leaders	leader	NOUN
fbem-2299	94	15	.	.	PUNCT
fbem-2299	95	1	this	this	DET
fbem-2299	95	2	paper	paper	NOUN
fbem-2299	95	3	mainly	mainly	ADV
fbem-2299	95	4	analyzes	analyze	VERB
fbem-2299	95	5	the	the	DET
fbem-2299	95	6	current	current	ADJ
fbem-2299	95	7	e	e	NOUN
fbem-2299	95	8	-	-	NOUN
fbem-2299	95	9	business	business	ADJ
fbem-2299	95	10	live	live	ADJ
fbem-2299	95	11	broadcast	broadcast	NOUN
fbem-2299	95	12	marketing	marketing	NOUN
fbem-2299	95	13	communication	communication	NOUN
fbem-2299	95	14	mode	mode	NOUN
fbem-2299	95	15	,	,	PUNCT
fbem-2299	95	16	and	and	CCONJ
fbem-2299	95	17	studies	study	NOUN
fbem-2299	95	18	the	the	DET
fbem-2299	95	19	brand	brand	NOUN
fbem-2299	95	20	communication	communication	NOUN
fbem-2299	95	21	strategy	strategy	NOUN
fbem-2299	95	22	of	of	ADP
fbem-2299	95	23	e	e	NOUN
fbem-2299	95	24	-	-	NOUN
fbem-2299	95	25	business	business	NOUN
fbem-2299	95	26	live	live	ADJ
fbem-2299	95	27	broadcast	broadcast	NOUN
fbem-2299	95	28	based	base	VERB
fbem-2299	95	29	on	on	ADP
fbem-2299	95	30	the	the	DET
fbem-2299	95	31	opinion	opinion	NOUN
fbem-2299	95	32	leader	leader	NOUN
fbem-2299	95	33	theory	theory	NOUN
fbem-2299	95	34	.	.	PUNCT
fbem-2299	96	1	enterprises	enterprise	NOUN
fbem-2299	96	2	and	and	CCONJ
fbem-2299	96	3	self	self	NOUN
fbem-2299	96	4	-	-	PUNCT
fbem-2299	96	5	media	medium	NOUN
fbem-2299	96	6	people	people	NOUN
fbem-2299	96	7	realized	realize	VERB
fbem-2299	96	8	the	the	DET
fbem-2299	96	9	new	new	ADJ
fbem-2299	96	10	trend	trend	NOUN
fbem-2299	96	11	and	and	CCONJ
fbem-2299	96	12	began	begin	VERB
fbem-2299	96	13	to	to	PART
fbem-2299	96	14	use	use	VERB
fbem-2299	96	15	e	e	NOUN
fbem-2299	96	16	-	-	NOUN
fbem-2299	96	17	business	business	ADJ
fbem-2299	96	18	live	live	ADJ
fbem-2299	96	19	broadcast	broadcast	NOUN
fbem-2299	96	20	to	to	PART
fbem-2299	96	21	package	package	VERB
fbem-2299	96	22	and	and	CCONJ
fbem-2299	96	23	publicize	publicize	VERB
fbem-2299	96	24	corporate	corporate	ADJ
fbem-2299	96	25	brands	brand	NOUN
fbem-2299	96	26	and	and	CCONJ
fbem-2299	96	27	personal	personal	ADJ
fbem-2299	96	28	brands	brand	NOUN
fbem-2299	96	29	.	.	PUNCT
fbem-2299	97	1	e	e	X
fbem-2299	97	2	-	-	NOUN
fbem-2299	97	3	business	business	NOUN
fbem-2299	97	4	is	be	AUX
fbem-2299	97	5	similar	similar	ADJ
fbem-2299	97	6	to	to	ADP
fbem-2299	97	7	the	the	DET
fbem-2299	97	8	early	early	ADJ
fbem-2299	97	9	tv	tv	NOUN
fbem-2299	97	10	shopping	shopping	NOUN
fbem-2299	97	11	.	.	PUNCT
fbem-2299	98	1	their	their	PRON
fbem-2299	98	2	logic	logic	NOUN
fbem-2299	98	3	is	be	AUX
fbem-2299	98	4	common	common	ADJ
fbem-2299	98	5	,	,	PUNCT
fbem-2299	98	6	but	but	CCONJ
fbem-2299	98	7	it	it	PRON
fbem-2299	98	8	is	be	AUX
fbem-2299	98	9	different	different	ADJ
fbem-2299	98	10	from	from	ADP
fbem-2299	98	11	the	the	DET
fbem-2299	98	12	live	live	ADJ
fbem-2299	98	13	tv	tv	NOUN
fbem-2299	98	14	.	.	PUNCT
fbem-2299	99	1	different	different	ADJ
fbem-2299	99	2	audiences	audience	NOUN
fbem-2299	99	3	have	have	VERB
fbem-2299	99	4	different	different	ADJ
fbem-2299	99	5	needs	need	NOUN
fbem-2299	99	6	for	for	ADP
fbem-2299	99	7	information	information	NOUN
fbem-2299	99	8	,	,	PUNCT
fbem-2299	99	9	so	so	SCONJ
fbem-2299	99	10	we	we	PRON
fbem-2299	99	11	ca	can	AUX
fbem-2299	99	12	n't	not	PART
fbem-2299	99	13	treat	treat	VERB
fbem-2299	99	14	them	they	PRON
fbem-2299	99	15	equally	equally	ADV
fbem-2299	99	16	here	here	ADV
fbem-2299	99	17	,	,	PUNCT
fbem-2299	99	18	and	and	CCONJ
fbem-2299	99	19	we	we	PRON
fbem-2299	99	20	must	must	AUX
fbem-2299	99	21	treat	treat	VERB
fbem-2299	99	22	them	they	PRON
fbem-2299	99	23	separately	separately	ADV
fbem-2299	99	24	.	.	PUNCT
fbem-2299	100	1	traditional	traditional	ADJ
fbem-2299	100	2	media	medium	NOUN
fbem-2299	100	3	ca	can	AUX
fbem-2299	100	4	n't	not	PART
fbem-2299	100	5	effectively	effectively	ADV
fbem-2299	100	6	spread	spread	VERB
fbem-2299	100	7	the	the	DET
fbem-2299	100	8	brand	brand	NOUN
fbem-2299	100	9	.	.	PUNCT
fbem-2299	101	1	in	in	ADP
fbem-2299	101	2	order	order	NOUN
fbem-2299	101	3	to	to	PART
fbem-2299	101	4	achieve	achieve	VERB
fbem-2299	101	5	good	good	ADJ
fbem-2299	101	6	communication	communication	NOUN
fbem-2299	101	7	effect	effect	NOUN
fbem-2299	101	8	,	,	PUNCT
fbem-2299	101	9	we	we	PRON
fbem-2299	101	10	must	must	AUX
fbem-2299	101	11	change	change	VERB
fbem-2299	101	12	the	the	DET
fbem-2299	101	13	single	single	ADJ
fbem-2299	101	14	and	and	CCONJ
fbem-2299	101	15	fixed	fixed	ADJ
fbem-2299	101	16	mode	mode	NOUN
fbem-2299	101	17	and	and	CCONJ
fbem-2299	101	18	build	build	VERB
fbem-2299	101	19	a	a	DET
fbem-2299	101	20	multi	multi	ADJ
fbem-2299	101	21	-	-	NOUN
fbem-2299	101	22	level	level	ADJ
fbem-2299	101	23	,	,	PUNCT
fbem-2299	101	24	all	all	PRON
fbem-2299	101	25	-	-	PUNCT
fbem-2299	101	26	round	round	ADJ
fbem-2299	101	27	and	and	CCONJ
fbem-2299	101	28	three	three	NUM
fbem-2299	101	29	-	-	PUNCT
fbem-2299	101	30	dimensional	dimensional	ADJ
fbem-2299	101	31	communication	communication	NOUN
fbem-2299	101	32	network	network	NOUN
fbem-2299	101	33	.	.	PUNCT
fbem-2299	102	1	in	in	ADP
fbem-2299	102	2	addition	addition	NOUN
fbem-2299	102	3	,	,	PUNCT
fbem-2299	102	4	this	this	DET
fbem-2299	102	5	paper	paper	NOUN
fbem-2299	102	6	traces	trace	VERB
fbem-2299	102	7	the	the	DET
fbem-2299	102	8	influence	influence	NOUN
fbem-2299	102	9	and	and	CCONJ
fbem-2299	102	10	shortcomings	shortcoming	NOUN
fbem-2299	102	11	of	of	ADP
fbem-2299	102	12	opinion	opinion	NOUN
fbem-2299	102	13	leaders	leader	NOUN
fbem-2299	102	14	in	in	ADP
fbem-2299	102	15	brand	brand	NOUN
fbem-2299	102	16	communication	communication	NOUN
fbem-2299	102	17	,	,	PUNCT
fbem-2299	102	18	and	and	CCONJ
fbem-2299	102	19	discusses	discuss	VERB
fbem-2299	102	20	how	how	SCONJ
fbem-2299	102	21	to	to	PART
fbem-2299	102	22	make	make	VERB
fbem-2299	102	23	good	good	ADJ
fbem-2299	102	24	use	use	NOUN
fbem-2299	102	25	of	of	ADP
fbem-2299	102	26	opinion	opinion	NOUN
fbem-2299	102	27	leaders	leader	NOUN
fbem-2299	102	28	in	in	ADP
fbem-2299	102	29	brand	brand	NOUN
fbem-2299	102	30	communication	communication	NOUN
fbem-2299	102	31	and	and	CCONJ
fbem-2299	102	32	give	give	VERB
fbem-2299	102	33	full	full	ADJ
fbem-2299	102	34	play	play	NOUN
fbem-2299	102	35	to	to	ADP
fbem-2299	102	36	their	their	PRON
fbem-2299	102	37	application	application	NOUN
fbem-2299	102	38	value	value	NOUN
fbem-2299	102	39	.	.	PUNCT
fbem-2299	103	1	in	in	ADP
fbem-2299	103	2	fact	fact	NOUN
fbem-2299	103	3	,	,	PUNCT
fbem-2299	103	4	opinion	opinion	NOUN
fbem-2299	103	5	leaders	leader	NOUN
fbem-2299	103	6	have	have	AUX
fbem-2299	103	7	bought	buy	VERB
fbem-2299	103	8	or	or	CCONJ
fbem-2299	103	9	used	use	VERB
fbem-2299	103	10	products	product	NOUN
fbem-2299	103	11	and	and	CCONJ
fbem-2299	103	12	services	service	NOUN
fbem-2299	103	13	,	,	PUNCT
fbem-2299	103	14	and	and	CCONJ
fbem-2299	103	15	they	they	PRON
fbem-2299	103	16	have	have	VERB
fbem-2299	103	17	some	some	DET
fbem-2299	103	18	feelings	feeling	NOUN
fbem-2299	103	19	about	about	ADP
fbem-2299	103	20	the	the	DET
fbem-2299	103	21	products	product	NOUN
fbem-2299	103	22	.	.	PUNCT
fbem-2299	104	1	as	as	ADP
fbem-2299	104	2	a	a	DET
fbem-2299	104	3	special	special	ADJ
fbem-2299	104	4	consumer	consumer	NOUN
fbem-2299	104	5	of	of	ADP
fbem-2299	104	6	enterprises	enterprise	NOUN
fbem-2299	104	7	and	and	CCONJ
fbem-2299	104	8	brand	brand	NOUN
fbem-2299	104	9	products	product	NOUN
fbem-2299	104	10	,	,	PUNCT
fbem-2299	104	11	enterprises	enterprise	NOUN
fbem-2299	104	12	can	can	AUX
fbem-2299	104	13	make	make	VERB
fbem-2299	104	14	use	use	NOUN
fbem-2299	104	15	of	of	ADP
fbem-2299	104	16	customer	customer	NOUN
fbem-2299	104	17	resources	resource	NOUN
fbem-2299	104	18	to	to	PART
fbem-2299	104	19	organize	organize	VERB
fbem-2299	104	20	feedback	feedback	NOUN
fbem-2299	104	21	activities	activity	NOUN
fbem-2299	104	22	,	,	PUNCT
fbem-2299	104	23	and	and	CCONJ
fbem-2299	104	24	establish	establish	VERB
fbem-2299	104	25	good	good	ADJ
fbem-2299	104	26	relationships	relationship	NOUN
fbem-2299	104	27	,	,	PUNCT
fbem-2299	104	28	so	so	SCONJ
fbem-2299	104	29	as	as	SCONJ
fbem-2299	104	30	to	to	PART
fbem-2299	104	31	transfer	transfer	VERB
fbem-2299	104	32	the	the	DET
fbem-2299	104	33	brand	brand	NOUN
fbem-2299	104	34	image	image	NOUN
fbem-2299	104	35	to	to	ADP
fbem-2299	104	36	consumers	consumer	NOUN
fbem-2299	104	37	through	through	ADP
fbem-2299	104	38	the	the	DET
fbem-2299	104	39	words	word	NOUN
fbem-2299	104	40	and	and	CCONJ
fbem-2299	104	41	deeds	deed	NOUN
fbem-2299	104	42	of	of	ADP
fbem-2299	104	43	opinion	opinion	NOUN
fbem-2299	104	44	leaders	leader	NOUN
fbem-2299	104	45	.	.	PUNCT
fbem-2299	105	1	references	reference	NOUN
fbem-2299	105	2	[	[	X
fbem-2299	105	3	1	1	X
fbem-2299	105	4	]	]	PUNCT
fbem-2299	105	5	yang	yang	PROPN
fbem-2299	105	6	jie	jie	PROPN
fbem-2299	105	7	,	,	PUNCT
fbem-2299	105	8	wang	wang	PROPN
fbem-2299	105	9	lu	lu	PROPN
fbem-2299	105	10	.	.	PUNCT
fbem-2299	106	1	influencing	influence	VERB
fbem-2299	106	2	factors	factor	NOUN
fbem-2299	106	3	of	of	ADP
fbem-2299	106	4	consumers	consumer	NOUN
fbem-2299	106	5	'	'	PART
fbem-2299	106	6	repurchase	repurchase	VERB
fbem-2299	106	7	willingness	willingness	NOUN
fbem-2299	106	8	under	under	ADP
fbem-2299	106	9	the	the	DET
fbem-2299	106	10	"	"	PUNCT
fbem-2299	106	11	live	live	ADJ
fbem-2299	106	12	broadcast	broadcast	NOUN
fbem-2299	106	13	+	+	CCONJ
fbem-2299	106	14	e	e	NOUN
fbem-2299	106	15	-	-	NOUN
fbem-2299	106	16	business	business	ADJ
fbem-2299	106	17	"	"	PUNCT
fbem-2299	106	18	model	model	NOUN
fbem-2299	106	19	[	[	X
fbem-2299	106	20	j	j	X
fbem-2299	106	21	]	]	X
fbem-2299	106	22	.	.	PUNCT
fbem-2299	107	1	china	china	PROPN
fbem-2299	107	2	circulation	circulation	NOUN
fbem-2299	107	3	economy	economy	NOUN
fbem-2299	107	4	,	,	PUNCT
fbem-2299	107	5	2021	2021	NUM
fbem-2299	107	6	,	,	PUNCT
fbem-2299	107	7	35(11):11	35(11):11	NUM
fbem-2299	107	8	.	.	PUNCT
fbem-2299	108	1	[	[	X
fbem-2299	108	2	2	2	X
fbem-2299	108	3	]	]	X
fbem-2299	108	4	wang	wang	PROPN
fbem-2299	108	5	na	na	PROPN
fbem-2299	108	6	,	,	PUNCT
fbem-2299	108	7	ma	ma	PROPN
fbem-2299	108	8	ling	ling	PROPN
fbem-2299	108	9	.	.	PUNCT
fbem-2299	109	1	the	the	DET
fbem-2299	109	2	influence	influence	NOUN
fbem-2299	109	3	of	of	ADP
fbem-2299	109	4	opinion	opinion	NOUN
fbem-2299	109	5	leaders	leader	NOUN
fbem-2299	109	6	on	on	ADP
fbem-2299	109	7	consumers	consumer	NOUN
fbem-2299	109	8	'	'	PART
fbem-2299	109	9	purchase	purchase	NOUN
fbem-2299	109	10	intention	intention	NOUN
fbem-2299	109	11	in	in	ADP
fbem-2299	109	12	e	e	NOUN
fbem-2299	109	13	-	-	NOUN
fbem-2299	109	14	business	business	NOUN
fbem-2299	109	15	marketing	marketing	NOUN
fbem-2299	109	16	[	[	X
fbem-2299	109	17	j	j	X
fbem-2299	109	18	]	]	X
fbem-2299	109	19	.	.	PUNCT
fbem-2299	110	1	economic	economic	ADJ
fbem-2299	110	2	and	and	CCONJ
fbem-2299	110	3	technical	technical	ADJ
fbem-2299	110	4	collaboration	collaboration	NOUN
fbem-2299	110	5	information	information	NOUN
fbem-2299	110	6	,	,	PUNCT
fbem-2299	110	7	2022(19):3	2022(19):3	NUM
fbem-2299	110	8	.	.	PUNCT
fbem-2299	111	1	[	[	X
fbem-2299	111	2	3	3	X
fbem-2299	111	3	]	]	X
fbem-2299	111	4	liu	liu	PROPN
fbem-2299	111	5	xiping	xiping	PROPN
fbem-2299	111	6	,	,	PUNCT
fbem-2299	111	7	liu	liu	PROPN
fbem-2299	111	8	dechuan	dechuan	PROPN
fbem-2299	111	9	.	.	PUNCT
fbem-2299	112	1	the	the	DET
fbem-2299	112	2	media	medium	NOUN
fbem-2299	112	3	logic	logic	NOUN
fbem-2299	112	4	and	and	CCONJ
fbem-2299	112	5	trend	trend	NOUN
fbem-2299	112	6	of	of	ADP
fbem-2299	112	7	two	two	NUM
fbem-2299	112	8	modes	mode	NOUN
fbem-2299	112	9	of	of	ADP
fbem-2299	112	10	live	live	ADJ
fbem-2299	112	11	e	e	NOUN
fbem-2299	112	12	-	-	NOUN
fbem-2299	112	13	business	business	NOUN
fbem-2299	113	1	[	[	X
fbem-2299	113	2	j	j	X
fbem-2299	113	3	]	]	X
fbem-2299	113	4	.	.	PUNCT
fbem-2299	114	1	publishing	publish	VERB
fbem-2299	114	2	wide	wide	ADJ
fbem-2299	114	3	angle	angle	NOUN
fbem-2299	114	4	,	,	PUNCT
fbem-2299	114	5	2021(12):3	2021(12):3	NUM
fbem-2299	114	6	.	.	PUNCT
fbem-2299	115	1	[	[	X
fbem-2299	115	2	4	4	NUM
fbem-2299	115	3	]	]	X
fbem-2299	115	4	wu	wu	PROPN
fbem-2299	115	5	shenggen	shenggen	PROPN
fbem-2299	115	6	,	,	PUNCT
fbem-2299	115	7	ma	ma	PROPN
fbem-2299	115	8	mengjuan	mengjuan	PROPN
fbem-2299	115	9	.	.	PUNCT
fbem-2299	116	1	e	e	X
fbem-2299	116	2	-	-	NOUN
fbem-2299	116	3	business	business	NOUN
fbem-2299	116	4	live	live	ADJ
fbem-2299	116	5	broadcast	broadcast	NOUN
fbem-2299	116	6	creates	create	VERB
fbem-2299	116	7	a	a	DET
fbem-2299	116	8	new	new	ADJ
fbem-2299	116	9	scenario	scenario	NOUN
fbem-2299	116	10	for	for	ADP
fbem-2299	116	11	brand	brand	NOUN
fbem-2299	116	12	marketing	marketing	NOUN
fbem-2299	117	1	[	[	X
fbem-2299	117	2	j	j	X
fbem-2299	117	3	]	]	X
fbem-2299	117	4	.	.	PUNCT
fbem-2299	118	1	international	international	ADJ
fbem-2299	118	2	brand	brand	NOUN
fbem-2299	118	3	observation	observation	NOUN
fbem-2299	118	4	,	,	PUNCT
fbem-2299	118	5	2018(3):3	2018(3):3	PROPN
fbem-2299	118	6	.	.	PUNCT
fbem-2299	119	1	133	133	NUM
fbem-2299	120	1	[	[	X
fbem-2299	120	2	5	5	NUM
fbem-2299	120	3	]	]	PUNCT
fbem-2299	120	4	xie	xie	PROPN
fbem-2299	120	5	haiyun	haiyun	PROPN
fbem-2299	120	6	.	.	PUNCT
fbem-2299	121	1	on	on	ADP
fbem-2299	121	2	the	the	DET
fbem-2299	121	3	sustainable	sustainable	ADJ
fbem-2299	121	4	growth	growth	NOUN
fbem-2299	121	5	of	of	ADP
fbem-2299	121	6	live	live	ADJ
fbem-2299	121	7	broadcast	broadcast	NOUN
fbem-2299	121	8	ebusiness	ebusiness	NOUN
fbem-2299	122	1	[	[	X
fbem-2299	122	2	j	j	X
fbem-2299	122	3	]	]	X
fbem-2299	122	4	.	.	PUNCT
fbem-2299	123	1	management	management	NOUN
fbem-2299	123	2	and	and	CCONJ
fbem-2299	123	3	technology	technology	NOUN
fbem-2299	123	4	of	of	ADP
fbem-2299	123	5	small	small	ADJ
fbem-2299	123	6	and	and	CCONJ
fbem-2299	123	7	medium	medium	ADJ
fbem-2299	123	8	enterprises	enterprise	NOUN
fbem-2299	123	9	,	,	PUNCT
fbem-2299	123	10	2020(23):2	2020(23):2	NUM
fbem-2299	123	11	.	.	PUNCT
fbem-2299	124	1	[	[	X
fbem-2299	124	2	6	6	NUM
fbem-2299	124	3	]	]	X
fbem-2299	124	4	sun	sun	NOUN
fbem-2299	124	5	yuping	yuping	NOUN
fbem-2299	124	6	,	,	PUNCT
fbem-2299	124	7	zheng	zheng	PROPN
fbem-2299	124	8	yanxia	yanxia	PROPN
fbem-2299	124	9	.	.	PUNCT
fbem-2299	125	1	research	research	NOUN
fbem-2299	125	2	on	on	ADP
fbem-2299	125	3	the	the	DET
fbem-2299	125	4	influence	influence	NOUN
fbem-2299	125	5	of	of	ADP
fbem-2299	125	6	opinion	opinion	NOUN
fbem-2299	125	7	leaders	leader	NOUN
fbem-2299	125	8	on	on	ADP
fbem-2299	125	9	consumers	consumer	NOUN
fbem-2299	125	10	'	'	PART
fbem-2299	125	11	purchase	purchase	NOUN
fbem-2299	125	12	intention	intention	NOUN
fbem-2299	125	13	in	in	ADP
fbem-2299	125	14	e	e	NOUN
fbem-2299	125	15	-	-	NOUN
fbem-2299	125	16	business	business	NOUN
fbem-2299	125	17	live	live	ADJ
fbem-2299	125	18	broadcast	broadcast	NOUN
fbem-2299	126	1	[	[	X
fbem-2299	126	2	j	j	X
fbem-2299	126	3	]	]	X
fbem-2299	126	4	.	.	PUNCT
fbem-2299	127	1	chinese	chinese	ADJ
fbem-2299	127	2	market	market	NOUN
fbem-2299	127	3	,	,	PUNCT
fbem-2299	127	4	2021(27):2	2021(27):2	NUM
fbem-2299	127	5	.	.	PUNCT
fbem-2299	128	1	[	[	X
fbem-2299	128	2	7	7	X
fbem-2299	128	3	]	]	X
fbem-2299	128	4	guo	guo	PROPN
fbem-2299	128	5	xiaoxin	xiaoxin	PROPN
fbem-2299	128	6	.	.	PUNCT
fbem-2299	129	1	the	the	DET
fbem-2299	129	2	underlying	underlie	VERB
fbem-2299	129	3	logic	logic	NOUN
fbem-2299	129	4	and	and	CCONJ
fbem-2299	129	5	development	development	NOUN
fbem-2299	129	6	potential	potential	NOUN
fbem-2299	129	7	of	of	ADP
fbem-2299	129	8	the	the	DET
fbem-2299	129	9	"	"	PUNCT
fbem-2299	129	10	live	live	ADJ
fbem-2299	129	11	broadcast	broadcast	NOUN
fbem-2299	129	12	+	+	CCONJ
fbem-2299	129	13	e	e	NOUN
fbem-2299	129	14	-	-	NOUN
fbem-2299	129	15	business	business	ADJ
fbem-2299	129	16	"	"	PUNCT
fbem-2299	129	17	model	model	NOUN
fbem-2299	129	18	under	under	ADP
fbem-2299	129	19	the	the	DET
fbem-2299	129	20	new	new	ADJ
fbem-2299	129	21	situation	situation	NOUN
fbem-2299	130	1	[	[	X
fbem-2299	130	2	j	j	X
fbem-2299	130	3	]	]	X
fbem-2299	130	4	.	.	PUNCT
fbem-2299	131	1	new	new	ADJ
fbem-2299	131	2	media	medium	NOUN
fbem-2299	131	3	research	research	NOUN
fbem-2299	131	4	,	,	PUNCT
fbem-2299	131	5	2020	2020	NUM
fbem-2299	131	6	,	,	PUNCT
fbem-2299	131	7	6(21):3	6(21):3	PROPN
fbem-2299	131	8	.	.	PUNCT
fbem-2299	132	1	[	[	X
fbem-2299	132	2	8	8	NUM
fbem-2299	132	3	]	]	X
fbem-2299	132	4	li	li	PROPN
fbem-2299	132	5	hongxin	hongxin	PROPN
fbem-2299	132	6	,	,	PUNCT
fbem-2299	132	7	li	li	PROPN
fbem-2299	132	8	weilin	weilin	PROPN
fbem-2299	132	9	.	.	PUNCT
fbem-2299	133	1	research	research	NOUN
fbem-2299	133	2	on	on	ADP
fbem-2299	133	3	e	e	NOUN
fbem-2299	133	4	-	-	NOUN
fbem-2299	133	5	business	business	NOUN
fbem-2299	133	6	model	model	NOUN
fbem-2299	133	7	and	and	CCONJ
fbem-2299	133	8	path	path	NOUN
fbem-2299	133	9	in	in	ADP
fbem-2299	133	10	the	the	DET
fbem-2299	133	11	process	process	NOUN
fbem-2299	133	12	of	of	ADP
fbem-2299	133	13	rural	rural	ADJ
fbem-2299	133	14	revitalization	revitalization	NOUN
fbem-2299	133	15	in	in	ADP
fbem-2299	133	16	shaanxi	shaanxi	PROPN
fbem-2299	134	1	[	[	X
fbem-2299	134	2	j	j	X
fbem-2299	134	3	]	]	X
fbem-2299	134	4	.	.	PUNCT
fbem-2299	135	1	national	national	ADJ
fbem-2299	135	2	circulation	circulation	NOUN
fbem-2299	135	3	economy	economy	NOUN
fbem-2299	135	4	,	,	PUNCT
fbem-2299	135	5	2022(5):3	2022(5):3	PROPN
fbem-2299	135	6	.	.	PUNCT
fbem-2299	136	1	[	[	X
fbem-2299	136	2	9	9	NUM
fbem-2299	136	3	]	]	PUNCT
fbem-2299	136	4	xu	xu	PROPN
fbem-2299	136	5	ningfei	ningfei	PROPN
fbem-2299	136	6	,	,	PUNCT
fbem-2299	136	7	cheng	cheng	PROPN
fbem-2299	136	8	shengxue	shengxue	PROPN
fbem-2299	136	9	,	,	PUNCT
fbem-2299	136	10	wang	wang	PROPN
fbem-2299	136	11	hu	hu	PROPN
fbem-2299	136	12	,	,	PUNCT
fbem-2299	136	13	et	et	PROPN
fbem-2299	136	14	al	al	PROPN
fbem-2299	136	15	.	.	PUNCT
fbem-2299	136	16	identification	identification	NOUN
fbem-2299	136	17	of	of	ADP
fbem-2299	136	18	social	social	ADJ
fbem-2299	136	19	e	e	NOUN
fbem-2299	136	20	-	-	NOUN
fbem-2299	136	21	business	business	ADJ
fbem-2299	136	22	opinion	opinion	NOUN
fbem-2299	136	23	leaders	leader	NOUN
fbem-2299	136	24	based	base	VERB
fbem-2299	136	25	on	on	ADP
fbem-2299	136	26	activityrank	activityrank	ADJ
fbem-2299	136	27	algorithm	algorithm	NOUN
fbem-2299	137	1	[	[	X
fbem-2299	137	2	j	j	X
fbem-2299	137	3	]	]	X
fbem-2299	137	4	.	.	PUNCT
fbem-2299	138	1	modern	modern	ADJ
fbem-2299	138	2	business	business	NOUN
fbem-2299	138	3	industry	industry	NOUN
fbem-2299	138	4	,	,	PUNCT
fbem-2299	138	5	2019	2019	NUM
fbem-2299	138	6	,	,	PUNCT
fbem-2299	138	7	40(15):3	40(15):3	ADJ
fbem-2299	138	8	.	.	PUNCT
fbem-2299	139	1	[	[	X
fbem-2299	139	2	10	10	NUM
fbem-2299	139	3	]	]	X
fbem-2299	139	4	du	du	PROPN
fbem-2299	139	5	dongyang	dongyang	PROPN
fbem-2299	139	6	,	,	PUNCT
fbem-2299	139	7	du	du	PROPN
fbem-2299	139	8	bingbing	bingbing	PROPN
fbem-2299	139	9	.	.	PUNCT
fbem-2299	140	1	research	research	NOUN
fbem-2299	140	2	on	on	ADP
fbem-2299	140	3	the	the	DET
fbem-2299	140	4	optimization	optimization	NOUN
fbem-2299	140	5	of	of	ADP
fbem-2299	140	6	live	live	ADJ
fbem-2299	140	7	broadcast	broadcast	NOUN
fbem-2299	140	8	e	e	NOUN
fbem-2299	140	9	-	-	NOUN
fbem-2299	140	10	business	business	ADJ
fbem-2299	140	11	marketing	marketing	NOUN
fbem-2299	140	12	strategy	strategy	NOUN
fbem-2299	140	13	for	for	ADP
fbem-2299	140	14	clothing	clothing	NOUN
fbem-2299	140	15	brands	brand	NOUN
fbem-2299	141	1	[	[	X
fbem-2299	141	2	j	j	X
fbem-2299	141	3	]	]	X
fbem-2299	141	4	.	.	PUNCT
fbem-2299	142	1	fashion	fashion	NOUN
fbem-2299	142	2	designer	designer	NOUN
fbem-2299	142	3	,	,	PUNCT
fbem-2299	142	4	2021(10):5	2021(10):5	NUM
fbem-2299	142	5	.	.	PUNCT