id	sid	tid	token	lemma	pos
fbem-28655	1	1	frontiers	frontier	NOUN
fbem-28655	1	2	in	in	ADP
fbem-28655	1	3	business	business	NOUN
fbem-28655	1	4	,	,	PUNCT
fbem-28655	1	5	economics	economic	NOUN
fbem-28655	1	6	and	and	CCONJ
fbem-28655	1	7	management	management	NOUN
fbem-28655	1	8	issn	issn	PROPN
fbem-28655	1	9	:	:	PUNCT
fbem-28655	1	10	2766	2766	NUM
fbem-28655	1	11	-	-	PUNCT
fbem-28655	1	12	824x	824x	NUM
fbem-28655	1	13	|	|	ADJ
fbem-28655	1	14	vol	vol	NOUN
fbem-28655	1	15	.	.	PROPN
fbem-28655	1	16	17	17	NUM
fbem-28655	1	17	,	,	PUNCT
fbem-28655	1	18	no	no	INTJ
fbem-28655	1	19	.	.	NOUN
fbem-28655	1	20	3	3	NUM
fbem-28655	1	21	,	,	PUNCT
fbem-28655	1	22	2024	2024	NUM
fbem-28655	1	23	450	450	NUM
fbem-28655	1	24	service	service	NOUN
fbem-28655	1	25	excellence	excellence	NOUN
fbem-28655	1	26	in	in	ADP
fbem-28655	1	27	the	the	DET
fbem-28655	1	28	age	age	NOUN
fbem-28655	1	29	of	of	ADP
fbem-28655	1	30	personalization	personalization	NOUN
fbem-28655	1	31	a	a	DET
fbem-28655	1	32	comparative	comparative	ADJ
fbem-28655	1	33	study	study	NOUN
fbem-28655	1	34	of	of	ADP
fbem-28655	1	35	luxury	luxury	NOUN
fbem-28655	1	36	hotel	hotel	NOUN
fbem-28655	1	37	management	management	NOUN
fbem-28655	1	38	practices	practice	NOUN
fbem-28655	1	39	shichang	shichang	VERB
fbem-28655	1	40	qi	qi	PROPN
fbem-28655	1	41	*	*	PROPN
fbem-28655	1	42	faculty	faculty	NOUN
fbem-28655	1	43	of	of	ADP
fbem-28655	1	44	international	international	ADJ
fbem-28655	1	45	tourism	tourism	NOUN
fbem-28655	1	46	and	and	CCONJ
fbem-28655	1	47	management	management	NOUN
fbem-28655	1	48	,	,	PUNCT
fbem-28655	1	49	city	city	NOUN
fbem-28655	1	50	university	university	PROPN
fbem-28655	1	51	of	of	ADP
fbem-28655	1	52	macau	macau	PROPN
fbem-28655	1	53	,	,	PUNCT
fbem-28655	1	54	macau	macau	PROPN
fbem-28655	1	55	,	,	PUNCT
fbem-28655	1	56	china	china	PROPN
fbem-28655	1	57	*	*	PUNCT
fbem-28655	1	58	corresponding	correspond	VERB
fbem-28655	1	59	author	author	NOUN
fbem-28655	1	60	:	:	PUNCT
fbem-28655	1	61	shichang	shichang	PROPN
fbem-28655	1	62	qi	qi	PROPN
fbem-28655	1	63	(	(	PUNCT
fbem-28655	1	64	email	email	NOUN
fbem-28655	1	65	:	:	PUNCT
fbem-28655	1	66	328990758@qq.com	328990758@qq.com	NUM
fbem-28655	1	67	)	)	PUNCT
fbem-28655	1	68	abstract	abstract	NOUN
fbem-28655	1	69	:	:	PUNCT
fbem-28655	1	70	this	this	DET
fbem-28655	1	71	study	study	NOUN
fbem-28655	1	72	explores	explore	VERB
fbem-28655	1	73	the	the	DET
fbem-28655	1	74	role	role	NOUN
fbem-28655	1	75	of	of	ADP
fbem-28655	1	76	personalized	personalized	ADJ
fbem-28655	1	77	services	service	NOUN
fbem-28655	1	78	in	in	ADP
fbem-28655	1	79	luxury	luxury	NOUN
fbem-28655	1	80	hotel	hotel	NOUN
fbem-28655	1	81	management	management	NOUN
fbem-28655	1	82	,	,	PUNCT
fbem-28655	1	83	focusing	focus	VERB
fbem-28655	1	84	on	on	ADP
fbem-28655	1	85	applying	apply	VERB
fbem-28655	1	86	servicedominant	servicedominant	ADJ
fbem-28655	1	87	logic	logic	NOUN
fbem-28655	1	88	(	(	PUNCT
fbem-28655	1	89	sdl	sdl	NOUN
fbem-28655	1	90	)	)	PUNCT
fbem-28655	1	91	in	in	ADP
fbem-28655	1	92	high	high	ADJ
fbem-28655	1	93	-	-	PUNCT
fbem-28655	1	94	end	end	NOUN
fbem-28655	1	95	hospitality	hospitality	NOUN
fbem-28655	1	96	.	.	PUNCT
fbem-28655	2	1	by	by	ADP
fbem-28655	2	2	analyzing	analyze	VERB
fbem-28655	2	3	the	the	DET
fbem-28655	2	4	service	service	NOUN
fbem-28655	2	5	practices	practice	NOUN
fbem-28655	2	6	of	of	ADP
fbem-28655	2	7	two	two	NUM
fbem-28655	2	8	prominent	prominent	ADJ
fbem-28655	2	9	luxury	luxury	NOUN
fbem-28655	2	10	hotels	hotel	NOUN
fbem-28655	2	11	—	—	PUNCT
fbem-28655	2	12	sanya	sanya	PROPN
fbem-28655	2	13	tianfang	tianfang	PROPN
fbem-28655	2	14	intercontinental	intercontinental	PROPN
fbem-28655	2	15	and	and	CCONJ
fbem-28655	2	16	sanya	sanya	PROPN
fbem-28655	2	17	haitang	haitang	PROPN
fbem-28655	2	18	bay	bay	PROPN
fbem-28655	2	19	jw	jw	PROPN
fbem-28655	2	20	marriott	marriott	PROPN
fbem-28655	2	21	—	—	PUNCT
fbem-28655	2	22	this	this	DET
fbem-28655	2	23	research	research	NOUN
fbem-28655	2	24	compares	compare	VERB
fbem-28655	2	25	and	and	CCONJ
fbem-28655	2	26	contrasts	contrast	VERB
fbem-28655	2	27	their	their	PRON
fbem-28655	2	28	approaches	approach	NOUN
fbem-28655	2	29	to	to	ADP
fbem-28655	2	30	personalized	personalized	ADJ
fbem-28655	2	31	services	service	NOUN
fbem-28655	2	32	,	,	PUNCT
fbem-28655	2	33	offering	offer	VERB
fbem-28655	2	34	valuable	valuable	ADJ
fbem-28655	2	35	insights	insight	NOUN
fbem-28655	2	36	into	into	ADP
fbem-28655	2	37	effective	effective	ADJ
fbem-28655	2	38	strategies	strategy	NOUN
fbem-28655	2	39	for	for	ADP
fbem-28655	2	40	enhancing	enhance	VERB
fbem-28655	2	41	guest	guest	NOUN
fbem-28655	2	42	experience	experience	NOUN
fbem-28655	2	43	.	.	PUNCT
fbem-28655	3	1	the	the	DET
fbem-28655	3	2	findings	finding	NOUN
fbem-28655	3	3	highlight	highlight	VERB
fbem-28655	3	4	how	how	SCONJ
fbem-28655	3	5	personalized	personalized	ADJ
fbem-28655	3	6	services	service	NOUN
fbem-28655	3	7	contribute	contribute	VERB
fbem-28655	3	8	to	to	ADP
fbem-28655	3	9	differentiating	differentiate	VERB
fbem-28655	3	10	brands	brand	NOUN
fbem-28655	3	11	in	in	ADP
fbem-28655	3	12	a	a	DET
fbem-28655	3	13	competitive	competitive	ADJ
fbem-28655	3	14	high	high	ADJ
fbem-28655	3	15	-	-	PUNCT
fbem-28655	3	16	end	end	NOUN
fbem-28655	3	17	market	market	NOUN
fbem-28655	3	18	and	and	CCONJ
fbem-28655	3	19	serve	serve	VERB
fbem-28655	3	20	as	as	ADP
fbem-28655	3	21	a	a	DET
fbem-28655	3	22	key	key	ADJ
fbem-28655	3	23	tool	tool	NOUN
fbem-28655	3	24	for	for	ADP
fbem-28655	3	25	integrating	integrate	VERB
fbem-28655	3	26	local	local	ADJ
fbem-28655	3	27	cultural	cultural	ADJ
fbem-28655	3	28	values	value	NOUN
fbem-28655	3	29	with	with	ADP
fbem-28655	3	30	global	global	ADJ
fbem-28655	3	31	hospitality	hospitality	NOUN
fbem-28655	3	32	standards	standard	NOUN
fbem-28655	3	33	.	.	PUNCT
fbem-28655	4	1	in	in	ADP
fbem-28655	4	2	addition	addition	NOUN
fbem-28655	4	3	,	,	PUNCT
fbem-28655	4	4	this	this	DET
fbem-28655	4	5	study	study	NOUN
fbem-28655	4	6	provides	provide	VERB
fbem-28655	4	7	theoretical	theoretical	ADJ
fbem-28655	4	8	contributio	contributio	NOUN
fbem-28655	4	9	ns	ns	NUM
fbem-28655	4	10	to	to	ADP
fbem-28655	4	11	service	service	NOUN
fbem-28655	4	12	management	management	NOUN
fbem-28655	4	13	and	and	CCONJ
fbem-28655	4	14	consumer	consumer	NOUN
fbem-28655	4	15	behavior	behavior	NOUN
fbem-28655	4	16	,	,	PUNCT
fbem-28655	4	17	particularly	particularly	ADV
fbem-28655	4	18	in	in	ADP
fbem-28655	4	19	the	the	DET
fbem-28655	4	20	context	context	NOUN
fbem-28655	4	21	of	of	ADP
fbem-28655	4	22	luxury	luxury	NOUN
fbem-28655	4	23	tourism	tourism	NOUN
fbem-28655	4	24	.	.	PUNCT
fbem-28655	5	1	it	it	PRON
fbem-28655	5	2	offers	offer	VERB
fbem-28655	5	3	practical	practical	ADJ
fbem-28655	5	4	recommendations	recommendation	NOUN
fbem-28655	5	5	for	for	SCONJ
fbem-28655	5	6	hotel	hotel	NOUN
fbem-28655	5	7	managers	manager	NOUN
fbem-28655	5	8	to	to	PART
fbem-28655	5	9	optimize	optimize	VERB
fbem-28655	5	10	service	service	NOUN
fbem-28655	5	11	offerings	offering	NOUN
fbem-28655	5	12	and	and	CCONJ
fbem-28655	5	13	suggests	suggest	VERB
fbem-28655	5	14	pathways	pathway	NOUN
fbem-28655	5	15	for	for	ADP
fbem-28655	5	16	the	the	DET
fbem-28655	5	17	sustainable	sustainable	ADJ
fbem-28655	5	18	development	development	NOUN
fbem-28655	5	19	of	of	ADP
fbem-28655	5	20	the	the	DET
fbem-28655	5	21	luxury	luxury	NOUN
fbem-28655	5	22	tourism	tourism	NOUN
fbem-28655	5	23	market	market	NOUN
fbem-28655	5	24	through	through	ADP
fbem-28655	5	25	aligning	align	VERB
fbem-28655	5	26	consumer	consumer	NOUN
fbem-28655	5	27	experience	experience	NOUN
fbem-28655	5	28	with	with	ADP
fbem-28655	5	29	broader	broad	ADJ
fbem-28655	5	30	cultural	cultural	ADJ
fbem-28655	5	31	and	and	CCONJ
fbem-28655	5	32	brand	brand	NOUN
fbem-28655	5	33	objectives	objective	NOUN
fbem-28655	5	34	.	.	PUNCT
fbem-28655	6	1	keywords	keyword	NOUN
fbem-28655	6	2	:	:	PUNCT
fbem-28655	6	3	consumer	consumer	NOUN
fbem-28655	6	4	experience	experience	NOUN
fbem-28655	6	5	,	,	PUNCT
fbem-28655	6	6	hotel	hotel	NOUN
fbem-28655	6	7	management	management	NOUN
fbem-28655	6	8	,	,	PUNCT
fbem-28655	6	9	luxury	luxury	NOUN
fbem-28655	6	10	hotels	hotel	NOUN
fbem-28655	6	11	,	,	PUNCT
fbem-28655	6	12	personalized	personalized	ADJ
fbem-28655	6	13	services	service	NOUN
fbem-28655	6	14	,	,	PUNCT
fbem-28655	6	15	sustainable	sustainable	ADJ
fbem-28655	6	16	tourism	tourism	NOUN
fbem-28655	6	17	.	.	PUNCT
fbem-28655	7	1	1	1	X
fbem-28655	7	2	.	.	X
fbem-28655	7	3	introduction	introduction	NOUN
fbem-28655	7	4	in	in	ADP
fbem-28655	7	5	the	the	DET
fbem-28655	7	6	context	context	NOUN
fbem-28655	7	7	of	of	ADP
fbem-28655	7	8	escalating	escalate	VERB
fbem-28655	7	9	consumer	consumer	NOUN
fbem-28655	7	10	expectations	expectation	NOUN
fbem-28655	7	11	and	and	CCONJ
fbem-28655	7	12	increasing	increase	VERB
fbem-28655	7	13	demand	demand	NOUN
fbem-28655	7	14	for	for	ADP
fbem-28655	7	15	personalized	personalized	ADJ
fbem-28655	7	16	experiences	experience	NOUN
fbem-28655	7	17	,	,	PUNCT
fbem-28655	7	18	the	the	DET
fbem-28655	7	19	luxury	luxury	NOUN
fbem-28655	7	20	hotel	hotel	NOUN
fbem-28655	7	21	industry	industry	NOUN
fbem-28655	7	22	is	be	AUX
fbem-28655	7	23	undergoing	undergo	VERB
fbem-28655	7	24	a	a	DET
fbem-28655	7	25	significant	significant	ADJ
fbem-28655	7	26	transformation	transformation	NOUN
fbem-28655	7	27	from	from	ADP
fbem-28655	7	28	standardized	standardized	ADJ
fbem-28655	7	29	service	service	NOUN
fbem-28655	7	30	models	model	NOUN
fbem-28655	7	31	to	to	ADP
fbem-28655	7	32	highly	highly	ADV
fbem-28655	7	33	individualized	individualized	ADJ
fbem-28655	7	34	and	and	CCONJ
fbem-28655	7	35	experiential	experiential	ADJ
fbem-28655	7	36	offerings	offering	NOUN
fbem-28655	7	37	(	(	PUNCT
fbem-28655	7	38	prahalad	prahalad	PROPN
fbem-28655	7	39	&	&	CCONJ
fbem-28655	7	40	ramaswamy	ramaswamy	ADJ
fbem-28655	7	41	,	,	PUNCT
fbem-28655	7	42	2004	2004	NUM
fbem-28655	7	43	)	)	PUNCT
fbem-28655	7	44	.	.	PUNCT
fbem-28655	8	1	consumers	consumer	NOUN
fbem-28655	8	2	now	now	ADV
fbem-28655	8	3	anticipate	anticipate	VERB
fbem-28655	8	4	not	not	PART
fbem-28655	8	5	only	only	ADV
fbem-28655	8	6	premium	premium	ADJ
fbem-28655	8	7	physical	physical	ADJ
fbem-28655	8	8	facilities	facility	NOUN
fbem-28655	8	9	but	but	CCONJ
fbem-28655	8	10	also	also	ADV
fbem-28655	8	11	seek	seek	VERB
fbem-28655	8	12	emotional	emotional	ADJ
fbem-28655	8	13	resonance	resonance	NOUN
fbem-28655	8	14	and	and	CCONJ
fbem-28655	8	15	deep	deep	ADJ
fbem-28655	8	16	value	value	NOUN
fbem-28655	8	17	experiences	experience	NOUN
fbem-28655	8	18	through	through	ADP
fbem-28655	8	19	personalized	personalized	ADJ
fbem-28655	8	20	services	service	NOUN
fbem-28655	8	21	(	(	PUNCT
fbem-28655	8	22	walls	wall	NOUN
fbem-28655	8	23	et	et	PROPN
fbem-28655	8	24	al	al	PROPN
fbem-28655	8	25	.	.	PROPN
fbem-28655	8	26	,	,	PUNCT
fbem-28655	8	27	2011	2011	NUM
fbem-28655	8	28	)	)	PUNCT
fbem-28655	8	29	.	.	PUNCT
fbem-28655	9	1	this	this	DET
fbem-28655	9	2	paradigm	paradigm	NOUN
fbem-28655	9	3	shifts	shift	NOUN
fbem-28655	9	4	underscores	underscore	VERB
fbem-28655	9	5	the	the	DET
fbem-28655	9	6	growing	grow	VERB
fbem-28655	9	7	importance	importance	NOUN
fbem-28655	9	8	of	of	ADP
fbem-28655	9	9	service	service	NOUN
fbem-28655	9	10	excellence	excellence	NOUN
fbem-28655	9	11	as	as	ADP
fbem-28655	9	12	a	a	DET
fbem-28655	9	13	core	core	NOUN
fbem-28655	9	14	competitive	competitive	ADJ
fbem-28655	9	15	advantage	advantage	NOUN
fbem-28655	9	16	in	in	ADP
fbem-28655	9	17	luxury	luxury	NOUN
fbem-28655	9	18	hospitality	hospitality	NOUN
fbem-28655	9	19	,	,	PUNCT
fbem-28655	9	20	wherein	wherein	SCONJ
fbem-28655	9	21	differentiated	differentiate	VERB
fbem-28655	9	22	service	service	NOUN
fbem-28655	9	23	practices	practice	NOUN
fbem-28655	9	24	enhance	enhance	VERB
fbem-28655	9	25	perceived	perceive	VERB
fbem-28655	9	26	value	value	NOUN
fbem-28655	9	27	and	and	CCONJ
fbem-28655	9	28	brand	brand	NOUN
fbem-28655	9	29	loyalty	loyalty	NOUN
fbem-28655	9	30	.	.	PUNCT
fbem-28655	10	1	sanya	sanya	PROPN
fbem-28655	10	2	,	,	PUNCT
fbem-28655	10	3	a	a	DET
fbem-28655	10	4	premier	premier	NOUN
fbem-28655	10	5	destination	destination	NOUN
fbem-28655	10	6	in	in	ADP
fbem-28655	10	7	china	china	PROPN
fbem-28655	10	8	’s	’s	PART
fbem-28655	10	9	high	high	ADJ
fbem-28655	10	10	-	-	PUNCT
fbem-28655	10	11	end	end	NOUN
fbem-28655	10	12	tourism	tourism	NOUN
fbem-28655	10	13	market	market	NOUN
fbem-28655	10	14	,	,	PUNCT
fbem-28655	10	15	exemplifies	exemplify	VERB
fbem-28655	10	16	this	this	DET
fbem-28655	10	17	shift	shift	NOUN
fbem-28655	10	18	.	.	PUNCT
fbem-28655	11	1	boasting	boast	VERB
fbem-28655	11	2	unparalleled	unparalleled	ADJ
fbem-28655	11	3	natural	natural	ADJ
fbem-28655	11	4	resources	resource	NOUN
fbem-28655	11	5	and	and	CCONJ
fbem-28655	11	6	rich	rich	ADJ
fbem-28655	11	7	cultural	cultural	ADJ
fbem-28655	11	8	heritage	heritage	NOUN
fbem-28655	11	9	,	,	PUNCT
fbem-28655	11	10	sanya	sanya	PROPN
fbem-28655	11	11	attracts	attract	VERB
fbem-28655	11	12	leading	lead	VERB
fbem-28655	11	13	global	global	ADJ
fbem-28655	11	14	luxury	luxury	NOUN
fbem-28655	11	15	hotel	hotel	NOUN
fbem-28655	11	16	brands	brand	NOUN
fbem-28655	11	17	,	,	PUNCT
fbem-28655	11	18	including	include	VERB
fbem-28655	11	19	the	the	DET
fbem-28655	11	20	intercontinental	intercontinental	PROPN
fbem-28655	11	21	sanya	sanya	PROPN
fbem-28655	11	22	resort	resort	PROPN
fbem-28655	11	23	and	and	CCONJ
fbem-28655	11	24	the	the	DET
fbem-28655	11	25	jw	jw	PROPN
fbem-28655	11	26	marriott	marriott	PROPN
fbem-28655	11	27	sanya	sanya	PROPN
fbem-28655	11	28	haitang	haitang	PROPN
fbem-28655	11	29	bay	bay	PROPN
fbem-28655	11	30	.	.	PUNCT
fbem-28655	12	1	these	these	DET
fbem-28655	12	2	hotels	hotel	NOUN
fbem-28655	12	3	exemplify	exemplify	VERB
fbem-28655	12	4	differentiated	differentiated	ADJ
fbem-28655	12	5	approaches	approach	NOUN
fbem-28655	12	6	in	in	ADP
fbem-28655	12	7	facilities	facility	NOUN
fbem-28655	12	8	and	and	CCONJ
fbem-28655	12	9	service	service	NOUN
fbem-28655	12	10	,	,	PUNCT
fbem-28655	12	11	aligning	align	VERB
fbem-28655	12	12	with	with	ADP
fbem-28655	12	13	the	the	DET
fbem-28655	12	14	burgeoning	burgeon	VERB
fbem-28655	12	15	demand	demand	NOUN
fbem-28655	12	16	for	for	ADP
fbem-28655	12	17	personalization	personalization	NOUN
fbem-28655	12	18	and	and	CCONJ
fbem-28655	12	19	premium	premium	NOUN
fbem-28655	12	20	experiences	experience	NOUN
fbem-28655	12	21	.	.	PUNCT
fbem-28655	13	1	the	the	DET
fbem-28655	13	2	intercontinental	intercontinental	PROPN
fbem-28655	13	3	sanya	sanya	PROPN
fbem-28655	13	4	resort	resort	PROPN
fbem-28655	13	5	prioritizes	prioritize	VERB
fbem-28655	13	6	“	"	PUNCT
fbem-28655	13	7	true	true	ADJ
fbem-28655	13	8	hospitality	hospitality	NOUN
fbem-28655	13	9	”	"	PUNCT
fbem-28655	13	10	by	by	ADP
fbem-28655	13	11	integrating	integrate	VERB
fbem-28655	13	12	local	local	ADJ
fbem-28655	13	13	cultural	cultural	ADJ
fbem-28655	13	14	elements	element	NOUN
fbem-28655	13	15	into	into	ADP
fbem-28655	13	16	service	service	NOUN
fbem-28655	13	17	design	design	NOUN
fbem-28655	13	18	,	,	PUNCT
fbem-28655	13	19	fulfilling	fulfil	VERB
fbem-28655	13	20	consumer	consumer	NOUN
fbem-28655	13	21	expectations	expectation	NOUN
fbem-28655	13	22	for	for	ADP
fbem-28655	13	23	authentic	authentic	ADJ
fbem-28655	13	24	,	,	PUNCT
fbem-28655	13	25	localized	localized	ADJ
fbem-28655	13	26	experiences	experience	NOUN
fbem-28655	13	27	.	.	PUNCT
fbem-28655	14	1	conversely	conversely	ADV
fbem-28655	14	2	,	,	PUNCT
fbem-28655	14	3	the	the	DET
fbem-28655	14	4	jw	jw	PROPN
fbem-28655	14	5	marriott	marriott	PROPN
fbem-28655	14	6	sanya	sanya	PROPN
fbem-28655	14	7	haitang	haitang	PROPN
fbem-28655	14	8	bay	bay	PROPN
fbem-28655	14	9	adheres	adhere	NOUN
fbem-28655	14	10	to	to	ADP
fbem-28655	14	11	its	its	PRON
fbem-28655	14	12	brand	brand	NOUN
fbem-28655	14	13	philosophy	philosophy	NOUN
fbem-28655	14	14	of	of	ADP
fbem-28655	14	15	“	"	PUNCT
fbem-28655	14	16	travel	travel	VERB
fbem-28655	14	17	brilliantly	brilliantly	ADV
fbem-28655	14	18	,	,	PUNCT
fbem-28655	14	19	”	"	PUNCT
fbem-28655	14	20	emphasizing	emphasize	VERB
fbem-28655	14	21	consistent	consistent	ADJ
fbem-28655	14	22	global	global	ADJ
fbem-28655	14	23	service	service	NOUN
fbem-28655	14	24	standards	standard	NOUN
fbem-28655	14	25	and	and	CCONJ
fbem-28655	14	26	technologically	technologically	ADV
fbem-28655	14	27	empowered	empower	VERB
fbem-28655	14	28	convenience	convenience	NOUN
fbem-28655	14	29	,	,	PUNCT
fbem-28655	14	30	delivering	deliver	VERB
fbem-28655	14	31	efficient	efficient	ADJ
fbem-28655	14	32	and	and	CCONJ
fbem-28655	14	33	internationally	internationally	ADV
fbem-28655	14	34	oriented	orient	VERB
fbem-28655	14	35	personalized	personalized	ADJ
fbem-28655	14	36	experiences	experience	NOUN
fbem-28655	14	37	(	(	PUNCT
fbem-28655	14	38	mohsin	mohsin	PROPN
fbem-28655	14	39	&	&	CCONJ
fbem-28655	14	40	lockyer	lockyer	PROPN
fbem-28655	14	41	,	,	PUNCT
fbem-28655	14	42	2010	2010	NUM
fbem-28655	14	43	;	;	PUNCT
fbem-28655	14	44	nasution	nasution	NOUN
fbem-28655	14	45	&	&	CCONJ
fbem-28655	14	46	mavondo	mavondo	PROPN
fbem-28655	14	47	,	,	PUNCT
fbem-28655	14	48	2008	2008	NUM
fbem-28655	14	49	)	)	PUNCT
fbem-28655	14	50	.	.	PUNCT
fbem-28655	15	1	although	although	SCONJ
fbem-28655	15	2	previous	previous	ADJ
fbem-28655	15	3	research	research	NOUN
fbem-28655	15	4	has	have	AUX
fbem-28655	15	5	investigated	investigate	VERB
fbem-28655	15	6	the	the	DET
fbem-28655	15	7	relationship	relationship	NOUN
fbem-28655	15	8	between	between	ADP
fbem-28655	15	9	personalized	personalized	ADJ
fbem-28655	15	10	services	service	NOUN
fbem-28655	15	11	and	and	CCONJ
fbem-28655	15	12	brand	brand	NOUN
fbem-28655	15	13	loyalty	loyalty	NOUN
fbem-28655	15	14	in	in	ADP
fbem-28655	15	15	the	the	DET
fbem-28655	15	16	luxury	luxury	NOUN
fbem-28655	15	17	hotel	hotel	NOUN
fbem-28655	15	18	sector	sector	NOUN
fbem-28655	15	19	(	(	PUNCT
fbem-28655	15	20	walls	wall	NOUN
fbem-28655	15	21	et	et	PROPN
fbem-28655	15	22	al	al	PROPN
fbem-28655	15	23	.	.	PROPN
fbem-28655	15	24	,	,	PUNCT
fbem-28655	15	25	2011	2011	NUM
fbem-28655	15	26	)	)	PUNCT
fbem-28655	15	27	,	,	PUNCT
fbem-28655	15	28	most	most	ADJ
fbem-28655	15	29	studies	study	NOUN
fbem-28655	15	30	have	have	AUX
fbem-28655	15	31	focused	focus	VERB
fbem-28655	15	32	on	on	ADP
fbem-28655	15	33	western	western	ADJ
fbem-28655	15	34	markets	market	NOUN
fbem-28655	15	35	,	,	PUNCT
fbem-28655	15	36	leaving	leave	VERB
fbem-28655	15	37	a	a	DET
fbem-28655	15	38	significant	significant	ADJ
fbem-28655	15	39	gap	gap	NOUN
fbem-28655	15	40	in	in	ADP
fbem-28655	15	41	understanding	understand	VERB
fbem-28655	15	42	asian	asian	ADJ
fbem-28655	15	43	contexts	contexts	NOUN
fbem-28655	15	44	.	.	PUNCT
fbem-28655	16	1	in	in	ADP
fbem-28655	16	2	particular	particular	ADJ
fbem-28655	16	3	,	,	PUNCT
fbem-28655	16	4	there	there	PRON
fbem-28655	16	5	is	be	VERB
fbem-28655	16	6	limited	limit	VERB
fbem-28655	16	7	comparative	comparative	ADJ
fbem-28655	16	8	research	research	NOUN
fbem-28655	16	9	on	on	ADP
fbem-28655	16	10	how	how	SCONJ
fbem-28655	16	11	differentiated	differentiated	ADJ
fbem-28655	16	12	brand	brand	NOUN
fbem-28655	16	13	strategies	strategy	NOUN
fbem-28655	16	14	in	in	ADP
fbem-28655	16	15	asian	asian	ADJ
fbem-28655	16	16	luxury	luxury	NOUN
fbem-28655	16	17	hotels	hotel	NOUN
fbem-28655	16	18	influence	influence	VERB
fbem-28655	16	19	consumer	consumer	NOUN
fbem-28655	16	20	perceptions	perception	NOUN
fbem-28655	16	21	of	of	ADP
fbem-28655	16	22	value	value	NOUN
fbem-28655	16	23	and	and	CCONJ
fbem-28655	16	24	loyalty	loyalty	NOUN
fbem-28655	16	25	(	(	PUNCT
fbem-28655	16	26	nasution	nasution	NOUN
fbem-28655	16	27	&	&	CCONJ
fbem-28655	16	28	mavondo	mavondo	PROPN
fbem-28655	16	29	,	,	PUNCT
fbem-28655	16	30	2008	2008	NUM
fbem-28655	16	31	)	)	PUNCT
fbem-28655	16	32	)	)	PUNCT
fbem-28655	16	33	.	.	PUNCT
fbem-28655	17	1	furthermore	furthermore	ADV
fbem-28655	17	2	,	,	PUNCT
fbem-28655	17	3	segmented	segment	VERB
fbem-28655	17	4	analyses	analysis	NOUN
fbem-28655	17	5	of	of	ADP
fbem-28655	17	6	how	how	SCONJ
fbem-28655	17	7	high	high	ADJ
fbem-28655	17	8	-	-	PUNCT
fbem-28655	17	9	end	end	NOUN
fbem-28655	17	10	hotel	hotel	NOUN
fbem-28655	17	11	brands	brand	NOUN
fbem-28655	17	12	in	in	ADP
fbem-28655	17	13	asia	asia	PROPN
fbem-28655	17	14	meet	meet	VERB
fbem-28655	17	15	diverse	diverse	ADJ
fbem-28655	17	16	consumer	consumer	NOUN
fbem-28655	17	17	demands	demand	NOUN
fbem-28655	17	18	through	through	ADP
fbem-28655	17	19	personalization	personalization	NOUN
fbem-28655	17	20	remain	remain	VERB
fbem-28655	17	21	scarce	scarce	ADJ
fbem-28655	17	22	.	.	PUNCT
fbem-28655	18	1	this	this	DET
fbem-28655	18	2	study	study	NOUN
fbem-28655	18	3	seeks	seek	VERB
fbem-28655	18	4	to	to	PART
fbem-28655	18	5	address	address	VERB
fbem-28655	18	6	these	these	DET
fbem-28655	18	7	gaps	gap	NOUN
fbem-28655	18	8	by	by	ADP
fbem-28655	18	9	examining	examine	VERB
fbem-28655	18	10	the	the	DET
fbem-28655	18	11	personalized	personalized	ADJ
fbem-28655	18	12	service	service	NOUN
fbem-28655	18	13	practices	practice	NOUN
fbem-28655	18	14	of	of	ADP
fbem-28655	18	15	the	the	DET
fbem-28655	18	16	intercontinental	intercontinental	PROPN
fbem-28655	18	17	sanya	sanya	PROPN
fbem-28655	18	18	resort	resort	PROPN
fbem-28655	18	19	and	and	CCONJ
fbem-28655	18	20	the	the	DET
fbem-28655	18	21	jw	jw	PROPN
fbem-28655	18	22	marriott	marriott	PROPN
fbem-28655	18	23	sanya	sanya	PROPN
fbem-28655	18	24	haitang	haitang	PROPN
fbem-28655	18	25	bay	bay	PROPN
fbem-28655	18	26	from	from	ADP
fbem-28655	18	27	a	a	DET
fbem-28655	18	28	consumer	consumer	NOUN
fbem-28655	18	29	perspective	perspective	NOUN
fbem-28655	18	30	.	.	PUNCT
fbem-28655	19	1	specifically	specifically	ADV
fbem-28655	19	2	,	,	PUNCT
fbem-28655	19	3	it	it	PRON
fbem-28655	19	4	explores	explore	VERB
fbem-28655	19	5	the	the	DET
fbem-28655	19	6	differences	difference	NOUN
fbem-28655	19	7	in	in	ADP
fbem-28655	19	8	personalized	personalized	ADJ
fbem-28655	19	9	service	service	NOUN
fbem-28655	19	10	strategies	strategy	NOUN
fbem-28655	19	11	between	between	ADP
fbem-28655	19	12	these	these	DET
fbem-28655	19	13	two	two	NUM
fbem-28655	19	14	hotels	hotel	NOUN
fbem-28655	19	15	,	,	PUNCT
fbem-28655	19	16	investigates	investigate	VERB
fbem-28655	19	17	their	their	PRON
fbem-28655	19	18	impact	impact	NOUN
fbem-28655	19	19	on	on	ADP
fbem-28655	19	20	consumer	consumer	NOUN
fbem-28655	19	21	perceptions	perception	NOUN
fbem-28655	19	22	,	,	PUNCT
fbem-28655	19	23	emotional	emotional	ADJ
fbem-28655	19	24	experiences	experience	NOUN
fbem-28655	19	25	,	,	PUNCT
fbem-28655	19	26	and	and	CCONJ
fbem-28655	19	27	perceived	perceive	VERB
fbem-28655	19	28	value	value	NOUN
fbem-28655	19	29	,	,	PUNCT
fbem-28655	19	30	and	and	CCONJ
fbem-28655	19	31	evaluates	evaluate	VERB
fbem-28655	19	32	how	how	SCONJ
fbem-28655	19	33	these	these	DET
fbem-28655	19	34	experiences	experience	NOUN
fbem-28655	19	35	translate	translate	VERB
fbem-28655	19	36	into	into	ADP
fbem-28655	19	37	brand	brand	NOUN
fbem-28655	19	38	loyalty	loyalty	NOUN
fbem-28655	19	39	and	and	CCONJ
fbem-28655	19	40	market	market	NOUN
fbem-28655	19	41	competitiveness	competitiveness	NOUN
fbem-28655	19	42	.	.	PUNCT
fbem-28655	20	1	in	in	ADP
fbem-28655	20	2	order	order	NOUN
fbem-28655	20	3	to	to	PART
fbem-28655	20	4	achieve	achieve	VERB
fbem-28655	20	5	the	the	DET
fbem-28655	20	6	above	above	ADJ
fbem-28655	20	7	research	research	NOUN
fbem-28655	20	8	objectives	objective	NOUN
fbem-28655	20	9	,	,	PUNCT
fbem-28655	20	10	this	this	DET
fbem-28655	20	11	paper	paper	NOUN
fbem-28655	20	12	proposes	propose	VERB
fbem-28655	20	13	the	the	DET
fbem-28655	20	14	following	follow	VERB
fbem-28655	20	15	research	research	NOUN
fbem-28655	20	16	questions	question	NOUN
fbem-28655	20	17	,	,	PUNCT
fbem-28655	20	18	(	(	PUNCT
fbem-28655	20	19	1	1	X
fbem-28655	20	20	)	)	PUNCT
fbem-28655	20	21	what	what	PRON
fbem-28655	20	22	are	be	AUX
fbem-28655	20	23	the	the	DET
fbem-28655	20	24	similarities	similarity	NOUN
fbem-28655	20	25	and	and	CCONJ
fbem-28655	20	26	differences	difference	NOUN
fbem-28655	20	27	between	between	ADP
fbem-28655	20	28	intercontinental	intercontinental	PROPN
fbem-28655	20	29	sanya	sanya	PROPN
fbem-28655	20	30	tianfang	tianfang	PROPN
fbem-28655	20	31	hotel	hotel	PROPN
fbem-28655	20	32	and	and	CCONJ
fbem-28655	20	33	j.w	j.w	PROPN
fbem-28655	20	34	.	.	PROPN
fbem-28655	20	35	marriott	marriott	PROPN
fbem-28655	20	36	hotel	hotel	PROPN
fbem-28655	20	37	sanya	sanya	PROPN
fbem-28655	20	38	haitang	haitang	PROPN
fbem-28655	20	39	bay	bay	PROPN
fbem-28655	20	40	in	in	ADP
fbem-28655	20	41	terms	term	NOUN
fbem-28655	20	42	of	of	ADP
fbem-28655	20	43	consumers	consumer	NOUN
fbem-28655	20	44	'	'	PART
fbem-28655	20	45	perceived	perceive	VERB
fbem-28655	20	46	personalized	personalized	ADJ
fbem-28655	20	47	service	service	NOUN
fbem-28655	20	48	experience	experience	NOUN
fbem-28655	20	49	?	?	PUNCT
fbem-28655	21	1	(	(	PUNCT
fbem-28655	21	2	2	2	X
fbem-28655	21	3	)	)	PUNCT
fbem-28655	21	4	how	how	SCONJ
fbem-28655	21	5	does	do	AUX
fbem-28655	21	6	personalized	personalize	VERB
fbem-28655	21	7	service	service	NOUN
fbem-28655	21	8	affect	affect	VERB
fbem-28655	21	9	consumers	consumer	NOUN
fbem-28655	21	10	'	'	PART
fbem-28655	21	11	perceived	perceive	VERB
fbem-28655	21	12	value	value	NOUN
fbem-28655	21	13	and	and	CCONJ
fbem-28655	21	14	emotional	emotional	ADJ
fbem-28655	21	15	experience	experience	NOUN
fbem-28655	21	16	?	?	PUNCT
fbem-28655	22	1	and	and	CCONJ
fbem-28655	22	2	(	(	PUNCT
fbem-28655	22	3	3	3	X
fbem-28655	22	4	)	)	PUNCT
fbem-28655	22	5	how	how	SCONJ
fbem-28655	22	6	does	do	AUX
fbem-28655	22	7	consumers	consumer	NOUN
fbem-28655	22	8	'	'	PART
fbem-28655	22	9	personalized	personalized	ADJ
fbem-28655	22	10	experience	experience	NOUN
fbem-28655	22	11	translate	translate	NOUN
fbem-28655	22	12	into	into	ADP
fbem-28655	22	13	brand	brand	NOUN
fbem-28655	22	14	loyalty	loyalty	NOUN
fbem-28655	22	15	and	and	CCONJ
fbem-28655	22	16	market	market	NOUN
fbem-28655	22	17	competitiveness	competitiveness	NOUN
fbem-28655	22	18	?	?	PUNCT
fbem-28655	23	1	2	2	X
fbem-28655	23	2	.	.	X
fbem-28655	23	3	literature	literature	NOUN
fbem-28655	23	4	review	review	VERB
fbem-28655	23	5	2.1	2.1	NUM
fbem-28655	23	6	.	.	PUNCT
fbem-28655	24	1	theoretical	theoretical	ADJ
fbem-28655	24	2	foundations	foundation	NOUN
fbem-28655	24	3	of	of	ADP
fbem-28655	24	4	personalized	personalized	ADJ
fbem-28655	24	5	services	service	NOUN
fbem-28655	24	6	and	and	CCONJ
fbem-28655	24	7	consumer	consumer	NOUN
fbem-28655	24	8	value	value	NOUN
fbem-28655	24	9	personalized	personalize	VERB
fbem-28655	24	10	services	service	NOUN
fbem-28655	24	11	are	be	AUX
fbem-28655	24	12	central	central	ADJ
fbem-28655	24	13	to	to	ADP
fbem-28655	24	14	achieving	achieve	VERB
fbem-28655	24	15	brand	brand	NOUN
fbem-28655	24	16	differentiation	differentiation	NOUN
fbem-28655	24	17	and	and	CCONJ
fbem-28655	24	18	enhancing	enhance	VERB
fbem-28655	24	19	customer	customer	NOUN
fbem-28655	24	20	satisfaction	satisfaction	NOUN
fbem-28655	24	21	in	in	ADP
fbem-28655	24	22	luxury	luxury	NOUN
fbem-28655	24	23	hotels	hotel	NOUN
fbem-28655	24	24	.	.	PUNCT
fbem-28655	25	1	by	by	ADP
fbem-28655	25	2	tailoring	tailor	VERB
fbem-28655	25	3	service	service	NOUN
fbem-28655	25	4	content	content	NOUN
fbem-28655	25	5	to	to	PART
fbem-28655	25	6	meet	meet	VERB
fbem-28655	25	7	customer	customer	NOUN
fbem-28655	25	8	needs	need	NOUN
fbem-28655	25	9	,	,	PUNCT
fbem-28655	25	10	personalized	personalized	ADJ
fbem-28655	25	11	services	service	NOUN
fbem-28655	25	12	strengthen	strengthen	VERB
fbem-28655	25	13	the	the	DET
fbem-28655	25	14	emotional	emotional	ADJ
fbem-28655	25	15	connection	connection	NOUN
fbem-28655	25	16	between	between	ADP
fbem-28655	25	17	clients	client	NOUN
fbem-28655	25	18	and	and	CCONJ
fbem-28655	25	19	brands	brand	NOUN
fbem-28655	25	20	and	and	CCONJ
fbem-28655	25	21	help	help	VERB
fbem-28655	25	22	hotels	hotel	NOUN
fbem-28655	25	23	stand	stand	VERB
fbem-28655	25	24	out	out	ADP
fbem-28655	25	25	in	in	ADP
fbem-28655	25	26	highly	highly	ADV
fbem-28655	25	27	competitive	competitive	ADJ
fbem-28655	25	28	markets	market	NOUN
fbem-28655	25	29	.	.	PUNCT
fbem-28655	26	1	from	from	ADP
fbem-28655	26	2	the	the	DET
fbem-28655	26	3	consumer	consumer	NOUN
fbem-28655	26	4	perspective	perspective	NOUN
fbem-28655	26	5	,	,	PUNCT
fbem-28655	26	6	personalized	personalized	ADJ
fbem-28655	26	7	services	service	NOUN
fbem-28655	26	8	are	be	AUX
fbem-28655	26	9	not	not	PART
fbem-28655	26	10	merely	merely	ADV
fbem-28655	26	11	tools	tool	NOUN
fbem-28655	26	12	to	to	PART
fbem-28655	26	13	fulfill	fulfill	VERB
fbem-28655	26	14	functional	functional	ADJ
fbem-28655	26	15	needs	need	NOUN
fbem-28655	26	16	but	but	CCONJ
fbem-28655	26	17	are	be	AUX
fbem-28655	26	18	key	key	ADJ
fbem-28655	26	19	to	to	ADP
fbem-28655	26	20	fostering	foster	VERB
fbem-28655	26	21	consumer	consumer	NOUN
fbem-28655	26	22	loyalty	loyalty	NOUN
fbem-28655	26	23	toward	toward	ADP
fbem-28655	26	24	the	the	DET
fbem-28655	26	25	brand	brand	NOUN
fbem-28655	26	26	.	.	PUNCT
fbem-28655	27	1	451	451	NUM
fbem-28655	27	2	service	service	NOUN
fbem-28655	27	3	-	-	PUNCT
fbem-28655	27	4	dominant	dominant	ADJ
fbem-28655	27	5	logic	logic	NOUN
fbem-28655	27	6	(	(	PUNCT
fbem-28655	27	7	sdl	sdl	NOUN
fbem-28655	27	8	)	)	PUNCT
fbem-28655	27	9	provides	provide	VERB
fbem-28655	27	10	the	the	DET
fbem-28655	27	11	theoretical	theoretical	ADJ
fbem-28655	27	12	framework	framework	NOUN
fbem-28655	27	13	for	for	ADP
fbem-28655	27	14	understanding	understand	VERB
fbem-28655	27	15	personalized	personalized	ADJ
fbem-28655	27	16	services	service	NOUN
fbem-28655	27	17	.	.	PUNCT
fbem-28655	28	1	sdl	sdl	PROPN
fbem-28655	28	2	emphasizes	emphasize	VERB
fbem-28655	28	3	the	the	DET
fbem-28655	28	4	interactive	interactive	ADJ
fbem-28655	28	5	nature	nature	NOUN
fbem-28655	28	6	of	of	ADP
fbem-28655	28	7	the	the	DET
fbem-28655	28	8	service	service	NOUN
fbem-28655	28	9	process	process	NOUN
fbem-28655	28	10	and	and	CCONJ
fbem-28655	28	11	the	the	DET
fbem-28655	28	12	co	co	NOUN
fbem-28655	28	13	-	-	NOUN
fbem-28655	28	14	creation	creation	NOUN
fbem-28655	28	15	of	of	ADP
fbem-28655	28	16	value	value	NOUN
fbem-28655	28	17	,	,	PUNCT
fbem-28655	28	18	positing	posit	VERB
fbem-28655	28	19	that	that	SCONJ
fbem-28655	28	20	consumers	consumer	NOUN
fbem-28655	28	21	are	be	AUX
fbem-28655	28	22	not	not	PART
fbem-28655	28	23	merely	merely	ADV
fbem-28655	28	24	recipients	recipient	NOUN
fbem-28655	28	25	but	but	CCONJ
fbem-28655	28	26	co	co	NOUN
fbem-28655	28	27	-	-	NOUN
fbem-28655	28	28	creators	creator	NOUN
fbem-28655	28	29	of	of	ADP
fbem-28655	28	30	value	value	NOUN
fbem-28655	28	31	in	in	ADP
fbem-28655	28	32	the	the	DET
fbem-28655	28	33	service	service	NOUN
fbem-28655	28	34	experience	experience	NOUN
fbem-28655	28	35	.	.	PUNCT
fbem-28655	29	1	for	for	ADP
fbem-28655	29	2	instance	instance	NOUN
fbem-28655	29	3	,	,	PUNCT
fbem-28655	29	4	at	at	ADP
fbem-28655	29	5	the	the	DET
fbem-28655	29	6	intercontinental	intercontinental	PROPN
fbem-28655	29	7	sanya	sanya	PROPN
fbem-28655	29	8	resort	resort	PROPN
fbem-28655	29	9	,	,	PUNCT
fbem-28655	29	10	consumers	consumer	NOUN
fbem-28655	29	11	engage	engage	VERB
fbem-28655	29	12	with	with	ADP
fbem-28655	29	13	local	local	ADJ
fbem-28655	29	14	culture	culture	NOUN
fbem-28655	29	15	through	through	ADP
fbem-28655	29	16	curated	curate	VERB
fbem-28655	29	17	experiences	experience	NOUN
fbem-28655	29	18	such	such	ADJ
fbem-28655	29	19	as	as	ADP
fbem-28655	29	20	hainanese	hainanese	ADJ
fbem-28655	29	21	cuisine	cuisine	NOUN
fbem-28655	29	22	and	and	CCONJ
fbem-28655	29	23	cultural	cultural	ADJ
fbem-28655	29	24	performances	performance	NOUN
fbem-28655	29	25	,	,	PUNCT
fbem-28655	29	26	enhancing	enhance	VERB
fbem-28655	29	27	their	their	PRON
fbem-28655	29	28	experiential	experiential	ADJ
fbem-28655	29	29	value	value	NOUN
fbem-28655	29	30	.	.	PUNCT
fbem-28655	30	1	meanwhile	meanwhile	ADV
fbem-28655	30	2	,	,	PUNCT
fbem-28655	30	3	jw	jw	PROPN
fbem-28655	30	4	marriott	marriott	PROPN
fbem-28655	30	5	achieves	achieve	VERB
fbem-28655	30	6	this	this	PRON
fbem-28655	30	7	through	through	ADP
fbem-28655	30	8	highly	highly	ADV
fbem-28655	30	9	customized	customize	VERB
fbem-28655	30	10	private	private	ADJ
fbem-28655	30	11	villas	villa	NOUN
fbem-28655	30	12	and	and	CCONJ
fbem-28655	30	13	gourmet	gourmet	NOUN
fbem-28655	30	14	dining	dining	NOUN
fbem-28655	30	15	services	service	NOUN
fbem-28655	30	16	,	,	PUNCT
fbem-28655	30	17	meeting	meet	VERB
fbem-28655	30	18	the	the	DET
fbem-28655	30	19	refined	refined	ADJ
fbem-28655	30	20	needs	need	NOUN
fbem-28655	30	21	of	of	ADP
fbem-28655	30	22	its	its	PRON
fbem-28655	30	23	clientele	clientele	NOUN
fbem-28655	30	24	.	.	PUNCT
fbem-28655	31	1	this	this	DET
fbem-28655	31	2	tailored	tailor	VERB
fbem-28655	31	3	service	service	NOUN
fbem-28655	31	4	fosters	foster	VERB
fbem-28655	31	5	emotional	emotional	ADJ
fbem-28655	31	6	connections	connection	NOUN
fbem-28655	31	7	and	and	CCONJ
fbem-28655	31	8	brand	brand	NOUN
fbem-28655	31	9	identification	identification	NOUN
fbem-28655	31	10	among	among	ADP
fbem-28655	31	11	consumers	consumer	NOUN
fbem-28655	31	12	.	.	PUNCT
fbem-28655	32	1	moreover	moreover	ADV
fbem-28655	32	2	,	,	PUNCT
fbem-28655	32	3	consumers	consumer	NOUN
fbem-28655	32	4	’	'	PUNCT
fbem-28655	32	5	perceived	perceive	VERB
fbem-28655	32	6	value	value	NOUN
fbem-28655	32	7	of	of	ADP
fbem-28655	32	8	personalized	personalized	ADJ
fbem-28655	32	9	services	service	NOUN
fbem-28655	32	10	relies	rely	VERB
fbem-28655	32	11	on	on	ADP
fbem-28655	32	12	the	the	DET
fbem-28655	32	13	brand	brand	NOUN
fbem-28655	32	14	’s	’s	PART
fbem-28655	32	15	unique	unique	ADJ
fbem-28655	32	16	positioning	positioning	NOUN
fbem-28655	32	17	and	and	CCONJ
fbem-28655	32	18	cultural	cultural	ADJ
fbem-28655	32	19	adaptation	adaptation	NOUN
fbem-28655	32	20	in	in	ADP
fbem-28655	32	21	service	service	NOUN
fbem-28655	32	22	design	design	NOUN
fbem-28655	32	23	.	.	PUNCT
fbem-28655	33	1	studies	study	NOUN
fbem-28655	33	2	have	have	AUX
fbem-28655	33	3	shown	show	VERB
fbem-28655	33	4	luxury	luxury	NOUN
fbem-28655	33	5	hotels	hotel	NOUN
fbem-28655	33	6	must	must	AUX
fbem-28655	33	7	go	go	VERB
fbem-28655	33	8	beyond	beyond	ADP
fbem-28655	33	9	meeting	meet	VERB
fbem-28655	33	10	basic	basic	ADJ
fbem-28655	33	11	needs	need	NOUN
fbem-28655	33	12	to	to	PART
fbem-28655	33	13	evoke	evoke	VERB
fbem-28655	33	14	emotional	emotional	ADJ
fbem-28655	33	15	resonance	resonance	NOUN
fbem-28655	33	16	through	through	ADP
fbem-28655	33	17	distinctive	distinctive	ADJ
fbem-28655	33	18	service	service	NOUN
fbem-28655	33	19	practices	practice	NOUN
fbem-28655	33	20	to	to	PART
fbem-28655	33	21	enhance	enhance	VERB
fbem-28655	33	22	their	their	PRON
fbem-28655	33	23	brand	brand	NOUN
fbem-28655	33	24	value	value	NOUN
fbem-28655	33	25	.	.	PUNCT
fbem-28655	34	1	for	for	ADP
fbem-28655	34	2	example	example	NOUN
fbem-28655	34	3	,	,	PUNCT
fbem-28655	34	4	intercontinental	intercontinental	PROPN
fbem-28655	34	5	’s	’s	PART
fbem-28655	34	6	localized	localize	VERB
fbem-28655	34	7	services	service	NOUN
fbem-28655	34	8	cater	cater	NOUN
fbem-28655	34	9	to	to	ADP
fbem-28655	34	10	the	the	DET
fbem-28655	34	11	needs	need	NOUN
fbem-28655	34	12	of	of	ADP
fbem-28655	34	13	family	family	NOUN
fbem-28655	34	14	travelers	traveler	NOUN
fbem-28655	34	15	,	,	PUNCT
fbem-28655	34	16	while	while	SCONJ
fbem-28655	34	17	jw	jw	PROPN
fbem-28655	34	18	marriott	marriott	PROPN
fbem-28655	34	19	’s	’s	PART
fbem-28655	34	20	luxurious	luxurious	ADJ
fbem-28655	34	21	and	and	CCONJ
fbem-28655	34	22	refined	refined	ADJ
fbem-28655	34	23	offerings	offering	NOUN
fbem-28655	34	24	appeal	appeal	VERB
fbem-28655	34	25	to	to	ADP
fbem-28655	34	26	highend	highend	ADJ
fbem-28655	34	27	clientele	clientele	NOUN
fbem-28655	34	28	.	.	PUNCT
fbem-28655	35	1	these	these	DET
fbem-28655	35	2	differentiated	differentiate	VERB
fbem-28655	35	3	services	service	NOUN
fbem-28655	35	4	demonstrate	demonstrate	VERB
fbem-28655	35	5	how	how	SCONJ
fbem-28655	35	6	personalized	personalized	ADJ
fbem-28655	35	7	approaches	approach	NOUN
fbem-28655	35	8	can	can	AUX
fbem-28655	35	9	precisely	precisely	ADV
fbem-28655	35	10	align	align	VERB
fbem-28655	35	11	with	with	SCONJ
fbem-28655	35	12	customer	customer	NOUN
fbem-28655	35	13	needs	need	VERB
fbem-28655	35	14	to	to	PART
fbem-28655	35	15	enhance	enhance	VERB
fbem-28655	35	16	their	their	PRON
fbem-28655	35	17	perceived	perceive	VERB
fbem-28655	35	18	value	value	NOUN
fbem-28655	35	19	.	.	PUNCT
fbem-28655	36	1	2.2	2.2	NUM
fbem-28655	36	2	.	.	PUNCT
fbem-28655	37	1	drivers	driver	NOUN
fbem-28655	37	2	of	of	ADP
fbem-28655	37	3	personalized	personalized	ADJ
fbem-28655	37	4	services	service	NOUN
fbem-28655	37	5	:	:	PUNCT
fbem-28655	37	6	facility	facility	NOUN
fbem-28655	37	7	design	design	NOUN
fbem-28655	37	8	and	and	CCONJ
fbem-28655	37	9	service	service	NOUN
fbem-28655	37	10	delivery	delivery	NOUN
fbem-28655	37	11	2.2.1	2.2.1	NUM
fbem-28655	37	12	.	.	PUNCT
fbem-28655	37	13	physical	physical	ADJ
fbem-28655	37	14	environment	environment	NOUN
fbem-28655	37	15	and	and	CCONJ
fbem-28655	37	16	consumer	consumer	NOUN
fbem-28655	37	17	perceptions	perception	NOUN
fbem-28655	37	18	the	the	DET
fbem-28655	37	19	physical	physical	ADJ
fbem-28655	37	20	environment	environment	NOUN
fbem-28655	37	21	is	be	AUX
fbem-28655	37	22	one	one	NUM
fbem-28655	37	23	of	of	ADP
fbem-28655	37	24	the	the	DET
fbem-28655	37	25	key	key	ADJ
fbem-28655	37	26	drivers	driver	NOUN
fbem-28655	37	27	of	of	ADP
fbem-28655	37	28	personalized	personalized	ADJ
fbem-28655	37	29	service	service	NOUN
fbem-28655	37	30	experiences	experience	NOUN
fbem-28655	37	31	.	.	PUNCT
fbem-28655	38	1	research	research	NOUN
fbem-28655	38	2	has	have	AUX
fbem-28655	38	3	shown	show	VERB
fbem-28655	38	4	that	that	SCONJ
fbem-28655	38	5	the	the	DET
fbem-28655	38	6	design	design	NOUN
fbem-28655	38	7	and	and	CCONJ
fbem-28655	38	8	atmosphere	atmosphere	NOUN
fbem-28655	38	9	of	of	ADP
fbem-28655	38	10	luxury	luxury	NOUN
fbem-28655	38	11	hotels	hotel	NOUN
fbem-28655	38	12	directly	directly	ADV
fbem-28655	38	13	influence	influence	VERB
fbem-28655	38	14	consumers	consumer	NOUN
fbem-28655	38	15	’	’	PART
fbem-28655	38	16	emotional	emotional	ADJ
fbem-28655	38	17	responses	response	NOUN
fbem-28655	38	18	and	and	CCONJ
fbem-28655	38	19	overall	overall	ADJ
fbem-28655	38	20	experiences	experience	NOUN
fbem-28655	38	21	(	(	PUNCT
fbem-28655	38	22	bitner	bitner	NOUN
fbem-28655	38	23	,	,	PUNCT
fbem-28655	38	24	1992	1992	NUM
fbem-28655	38	25	)	)	PUNCT
fbem-28655	38	26	.	.	PUNCT
fbem-28655	39	1	for	for	ADP
fbem-28655	39	2	example	example	NOUN
fbem-28655	39	3	,	,	PUNCT
fbem-28655	39	4	at	at	ADP
fbem-28655	39	5	the	the	DET
fbem-28655	39	6	intercontinental	intercontinental	PROPN
fbem-28655	39	7	sanya	sanya	PROPN
fbem-28655	39	8	resort	resort	PROPN
fbem-28655	39	9	,	,	PUNCT
fbem-28655	39	10	features	feature	VERB
fbem-28655	39	11	like	like	ADP
fbem-28655	39	12	the	the	DET
fbem-28655	39	13	underwater	underwater	ADJ
fbem-28655	39	14	restaurant	restaurant	NOUN
fbem-28655	39	15	and	and	CCONJ
fbem-28655	39	16	children	child	NOUN
fbem-28655	39	17	’s	’s	PART
fbem-28655	39	18	pool	pool	NOUN
fbem-28655	39	19	offer	offer	NOUN
fbem-28655	39	20	family	family	NOUN
fbem-28655	39	21	travelers	traveler	NOUN
fbem-28655	39	22	an	an	DET
fbem-28655	39	23	environment	environment	NOUN
fbem-28655	39	24	that	that	PRON
fbem-28655	39	25	meets	meet	VERB
fbem-28655	39	26	both	both	DET
fbem-28655	39	27	functional	functional	ADJ
fbem-28655	39	28	needs	need	NOUN
fbem-28655	39	29	and	and	CCONJ
fbem-28655	39	30	provides	provide	VERB
fbem-28655	39	31	visual	visual	ADJ
fbem-28655	39	32	and	and	CCONJ
fbem-28655	39	33	emotional	emotional	ADJ
fbem-28655	39	34	appeal	appeal	NOUN
fbem-28655	39	35	.	.	PUNCT
fbem-28655	40	1	in	in	ADP
fbem-28655	40	2	contrast	contrast	NOUN
fbem-28655	40	3	,	,	PUNCT
fbem-28655	40	4	jw	jw	PROPN
fbem-28655	40	5	marriott	marriott	PROPN
fbem-28655	40	6	caters	cater	VERB
fbem-28655	40	7	to	to	ADP
fbem-28655	40	8	high	high	ADJ
fbem-28655	40	9	-	-	PUNCT
fbem-28655	40	10	end	end	NOUN
fbem-28655	40	11	clients	client	NOUN
fbem-28655	40	12	with	with	ADP
fbem-28655	40	13	courtyard	courtyard	NOUN
fbem-28655	40	14	-	-	PUNCT
fbem-28655	40	15	style	style	NOUN
fbem-28655	40	16	designs	design	NOUN
fbem-28655	40	17	and	and	CCONJ
fbem-28655	40	18	private	private	ADJ
fbem-28655	40	19	spaces	space	NOUN
fbem-28655	40	20	,	,	PUNCT
fbem-28655	40	21	creating	create	VERB
fbem-28655	40	22	an	an	DET
fbem-28655	40	23	environment	environment	NOUN
fbem-28655	40	24	that	that	PRON
fbem-28655	40	25	enhances	enhance	VERB
fbem-28655	40	26	guests	guest	NOUN
fbem-28655	40	27	’	'	PUNCT
fbem-28655	40	28	sense	sense	NOUN
fbem-28655	40	29	of	of	ADP
fbem-28655	40	30	belonging	belonging	NOUN
fbem-28655	40	31	and	and	CCONJ
fbem-28655	40	32	satisfaction	satisfaction	NOUN
fbem-28655	40	33	.	.	PUNCT
fbem-28655	41	1	the	the	DET
fbem-28655	41	2	design	design	NOUN
fbem-28655	41	3	of	of	ADP
fbem-28655	41	4	sensory	sensory	ADJ
fbem-28655	41	5	experiences	experience	NOUN
fbem-28655	41	6	is	be	AUX
fbem-28655	41	7	equally	equally	ADV
fbem-28655	41	8	critical	critical	ADJ
fbem-28655	41	9	for	for	ADP
fbem-28655	41	10	personalized	personalized	ADJ
fbem-28655	41	11	services	service	NOUN
fbem-28655	41	12	.	.	PUNCT
fbem-28655	42	1	studies	study	NOUN
fbem-28655	42	2	have	have	AUX
fbem-28655	42	3	highlighted	highlight	VERB
fbem-28655	42	4	that	that	SCONJ
fbem-28655	42	5	sensory	sensory	ADJ
fbem-28655	42	6	stimuli	stimulus	NOUN
fbem-28655	42	7	such	such	ADJ
fbem-28655	42	8	as	as	ADP
fbem-28655	42	9	touch	touch	NOUN
fbem-28655	42	10	,	,	PUNCT
fbem-28655	42	11	smell	smell	NOUN
fbem-28655	42	12	,	,	PUNCT
fbem-28655	42	13	and	and	CCONJ
fbem-28655	42	14	visual	visual	ADJ
fbem-28655	42	15	elements	element	NOUN
fbem-28655	42	16	significantly	significantly	ADV
fbem-28655	42	17	enhance	enhance	VERB
fbem-28655	42	18	the	the	DET
fbem-28655	42	19	overall	overall	ADJ
fbem-28655	42	20	quality	quality	NOUN
fbem-28655	42	21	of	of	ADP
fbem-28655	42	22	consumer	consumer	NOUN
fbem-28655	42	23	experiences	experience	NOUN
fbem-28655	42	24	.	.	PUNCT
fbem-28655	43	1	for	for	ADP
fbem-28655	43	2	instance	instance	NOUN
fbem-28655	43	3	,	,	PUNCT
fbem-28655	43	4	jw	jw	PROPN
fbem-28655	43	5	marriott	marriott	PROPN
fbem-28655	43	6	employs	employ	VERB
fbem-28655	43	7	customized	customize	VERB
fbem-28655	43	8	scents	scent	NOUN
fbem-28655	43	9	to	to	PART
fbem-28655	43	10	enhance	enhance	VERB
fbem-28655	43	11	brand	brand	NOUN
fbem-28655	43	12	recognition	recognition	NOUN
fbem-28655	43	13	,	,	PUNCT
fbem-28655	43	14	although	although	SCONJ
fbem-28655	43	15	this	this	DET
fbem-28655	43	16	design	design	NOUN
fbem-28655	43	17	may	may	AUX
fbem-28655	43	18	not	not	PART
fbem-28655	43	19	align	align	VERB
fbem-28655	43	20	with	with	ADP
fbem-28655	43	21	every	every	DET
fbem-28655	43	22	guest	guest	NOUN
fbem-28655	43	23	’s	’s	PART
fbem-28655	43	24	preference	preference	NOUN
fbem-28655	43	25	.	.	PUNCT
fbem-28655	44	1	on	on	ADP
fbem-28655	44	2	the	the	DET
fbem-28655	44	3	other	other	ADJ
fbem-28655	44	4	hand	hand	NOUN
fbem-28655	44	5	,	,	PUNCT
fbem-28655	44	6	intercontinental	intercontinental	NOUN
fbem-28655	44	7	incorporates	incorporate	VERB
fbem-28655	44	8	hainan	hainan	PROPN
fbem-28655	44	9	’s	’s	PART
fbem-28655	44	10	cultural	cultural	ADJ
fbem-28655	44	11	elements	element	NOUN
fbem-28655	44	12	into	into	ADP
fbem-28655	44	13	its	its	PRON
fbem-28655	44	14	decor	decor	NOUN
fbem-28655	44	15	and	and	CCONJ
fbem-28655	44	16	sensory	sensory	ADJ
fbem-28655	44	17	design	design	NOUN
fbem-28655	44	18	,	,	PUNCT
fbem-28655	44	19	creating	create	VERB
fbem-28655	44	20	a	a	DET
fbem-28655	44	21	comfortable	comfortable	ADJ
fbem-28655	44	22	atmosphere	atmosphere	NOUN
fbem-28655	44	23	tailored	tailor	VERB
fbem-28655	44	24	to	to	ADP
fbem-28655	44	25	family	family	NOUN
fbem-28655	44	26	travelers	traveler	NOUN
fbem-28655	44	27	.	.	PUNCT
fbem-28655	45	1	2.2.2	2.2.2	X
fbem-28655	45	2	.	.	PUNCT
fbem-28655	45	3	service	service	NOUN
fbem-28655	45	4	delivery	delivery	NOUN
fbem-28655	45	5	and	and	CCONJ
fbem-28655	45	6	interaction	interaction	NOUN
fbem-28655	45	7	experience	experience	NOUN
fbem-28655	45	8	the	the	DET
fbem-28655	45	9	quality	quality	NOUN
fbem-28655	45	10	-	-	PUNCT
fbem-28655	45	11	of	of	ADP
fbem-28655	45	12	-	-	PUNCT
fbem-28655	45	13	service	service	NOUN
fbem-28655	45	14	delivery	delivery	NOUN
fbem-28655	45	15	directly	directly	ADV
fbem-28655	45	16	impacts	impact	VERB
fbem-28655	45	17	consumer	consumer	NOUN
fbem-28655	45	18	satisfaction	satisfaction	NOUN
fbem-28655	45	19	and	and	CCONJ
fbem-28655	45	20	loyalty	loyalty	NOUN
fbem-28655	45	21	.	.	PUNCT
fbem-28655	46	1	staff	staff	NOUN
fbem-28655	46	2	interaction	interaction	NOUN
fbem-28655	46	3	abilities	ability	NOUN
fbem-28655	46	4	and	and	CCONJ
fbem-28655	46	5	responsiveness	responsiveness	NOUN
fbem-28655	46	6	to	to	PART
fbem-28655	46	7	guest	guest	NOUN
fbem-28655	46	8	needs	need	NOUN
fbem-28655	46	9	are	be	AUX
fbem-28655	46	10	critical	critical	ADJ
fbem-28655	46	11	indicators	indicator	NOUN
fbem-28655	46	12	of	of	ADP
fbem-28655	46	13	personalized	personalized	ADJ
fbem-28655	46	14	service	service	NOUN
fbem-28655	46	15	effectiveness	effectiveness	NOUN
fbem-28655	46	16	in	in	ADP
fbem-28655	46	17	luxury	luxury	NOUN
fbem-28655	46	18	hotels	hotel	NOUN
fbem-28655	46	19	.	.	PUNCT
fbem-28655	47	1	for	for	ADP
fbem-28655	47	2	instance	instance	NOUN
fbem-28655	47	3	,	,	PUNCT
fbem-28655	47	4	at	at	ADP
fbem-28655	47	5	the	the	DET
fbem-28655	47	6	intercontinental	intercontinental	PROPN
fbem-28655	47	7	sanya	sanya	PROPN
fbem-28655	47	8	resort	resort	PROPN
fbem-28655	47	9	,	,	PUNCT
fbem-28655	47	10	staff	staff	NOUN
fbem-28655	47	11	demonstrate	demonstrate	VERB
fbem-28655	47	12	flexibility	flexibility	NOUN
fbem-28655	47	13	in	in	ADP
fbem-28655	47	14	addressing	address	VERB
fbem-28655	47	15	the	the	DET
fbem-28655	47	16	specific	specific	ADJ
fbem-28655	47	17	needs	need	NOUN
fbem-28655	47	18	of	of	ADP
fbem-28655	47	19	family	family	NOUN
fbem-28655	47	20	travelers	traveler	NOUN
fbem-28655	47	21	,	,	PUNCT
fbem-28655	47	22	such	such	ADJ
fbem-28655	47	23	as	as	ADP
fbem-28655	47	24	accommodating	accommodate	VERB
fbem-28655	47	25	children	child	NOUN
fbem-28655	47	26	’s	’s	PART
fbem-28655	47	27	requirements	requirement	NOUN
fbem-28655	47	28	or	or	CCONJ
fbem-28655	47	29	customizing	customize	VERB
fbem-28655	47	30	entertainment	entertainment	NOUN
fbem-28655	47	31	activities	activity	NOUN
fbem-28655	47	32	.	.	PUNCT
fbem-28655	48	1	this	this	DET
fbem-28655	48	2	personalized	personalized	ADJ
fbem-28655	48	3	approach	approach	NOUN
fbem-28655	48	4	fulfills	fulfill	VERB
fbem-28655	48	5	guests	guest	NOUN
fbem-28655	48	6	’	'	PUNCT
fbem-28655	48	7	expectations	expectation	NOUN
fbem-28655	48	8	for	for	ADP
fbem-28655	48	9	convenience	convenience	NOUN
fbem-28655	48	10	and	and	CCONJ
fbem-28655	48	11	comfort	comfort	NOUN
fbem-28655	48	12	.	.	PUNCT
fbem-28655	49	1	meanwhile	meanwhile	ADV
fbem-28655	49	2	,	,	PUNCT
fbem-28655	49	3	jw	jw	PROPN
fbem-28655	49	4	marriott	marriott	PROPN
fbem-28655	49	5	focuses	focus	VERB
fbem-28655	49	6	on	on	ADP
fbem-28655	49	7	efficiency	efficiency	NOUN
fbem-28655	49	8	and	and	CCONJ
fbem-28655	49	9	consistency	consistency	NOUN
fbem-28655	49	10	in	in	ADP
fbem-28655	49	11	service	service	NOUN
fbem-28655	49	12	delivery	delivery	NOUN
fbem-28655	49	13	,	,	PUNCT
fbem-28655	49	14	particularly	particularly	ADV
fbem-28655	49	15	catering	cater	VERB
fbem-28655	49	16	to	to	ADP
fbem-28655	49	17	the	the	DET
fbem-28655	49	18	needs	need	NOUN
fbem-28655	49	19	of	of	ADP
fbem-28655	49	20	business	business	NOUN
fbem-28655	49	21	clients	client	NOUN
fbem-28655	49	22	.	.	PUNCT
fbem-28655	50	1	in	in	ADP
fbem-28655	50	2	addition	addition	NOUN
fbem-28655	50	3	,	,	PUNCT
fbem-28655	50	4	the	the	DET
fbem-28655	50	5	cultural	cultural	ADJ
fbem-28655	50	6	adaptability	adaptability	NOUN
fbem-28655	50	7	of	of	ADP
fbem-28655	50	8	personalized	personalized	ADJ
fbem-28655	50	9	services	service	NOUN
fbem-28655	50	10	is	be	AUX
fbem-28655	50	11	gaining	gain	VERB
fbem-28655	50	12	increasing	increase	VERB
fbem-28655	50	13	attention	attention	NOUN
fbem-28655	50	14	.	.	PUNCT
fbem-28655	51	1	research	research	NOUN
fbem-28655	51	2	has	have	AUX
fbem-28655	51	3	found	find	VERB
fbem-28655	51	4	that	that	SCONJ
fbem-28655	51	5	personalized	personalized	ADJ
fbem-28655	51	6	services	service	NOUN
fbem-28655	51	7	must	must	AUX
fbem-28655	51	8	meet	meet	VERB
fbem-28655	51	9	functional	functional	ADJ
fbem-28655	51	10	requirements	requirement	NOUN
fbem-28655	51	11	and	and	CCONJ
fbem-28655	51	12	account	account	NOUN
fbem-28655	51	13	for	for	ADP
fbem-28655	51	14	cultural	cultural	ADJ
fbem-28655	51	15	differences	difference	NOUN
fbem-28655	51	16	,	,	PUNCT
fbem-28655	51	17	especially	especially	ADV
fbem-28655	51	18	in	in	ADP
fbem-28655	51	19	international	international	ADJ
fbem-28655	51	20	luxury	luxury	NOUN
fbem-28655	51	21	hotels	hotel	NOUN
fbem-28655	51	22	.	.	PUNCT
fbem-28655	52	1	for	for	ADP
fbem-28655	52	2	example	example	NOUN
fbem-28655	52	3	,	,	PUNCT
fbem-28655	52	4	intercontinental	intercontinental	ADJ
fbem-28655	52	5	enhances	enhance	VERB
fbem-28655	52	6	consumers	consumer	NOUN
fbem-28655	52	7	’	’	PART
fbem-28655	52	8	emotional	emotional	ADJ
fbem-28655	52	9	value	value	NOUN
fbem-28655	52	10	perceptions	perception	NOUN
fbem-28655	52	11	through	through	ADP
fbem-28655	52	12	localized	localize	VERB
fbem-28655	52	13	service	service	NOUN
fbem-28655	52	14	content	content	NOUN
fbem-28655	52	15	,	,	PUNCT
fbem-28655	52	16	such	such	ADJ
fbem-28655	52	17	as	as	ADP
fbem-28655	52	18	hainanese	hainanese	ADJ
fbem-28655	52	19	cuisine	cuisine	NOUN
fbem-28655	52	20	and	and	CCONJ
fbem-28655	52	21	cultural	cultural	ADJ
fbem-28655	52	22	activities	activity	NOUN
fbem-28655	52	23	.	.	PUNCT
fbem-28655	53	1	at	at	ADP
fbem-28655	53	2	the	the	DET
fbem-28655	53	3	same	same	ADJ
fbem-28655	53	4	time	time	NOUN
fbem-28655	53	5	,	,	PUNCT
fbem-28655	53	6	jw	jw	PROPN
fbem-28655	53	7	marriott	marriott	PROPN
fbem-28655	53	8	appeals	appeal	VERB
fbem-28655	53	9	to	to	ADP
fbem-28655	53	10	a	a	DET
fbem-28655	53	11	broader	broad	ADJ
fbem-28655	53	12	international	international	ADJ
fbem-28655	53	13	clientele	clientele	NOUN
fbem-28655	53	14	with	with	ADP
fbem-28655	53	15	its	its	PRON
fbem-28655	53	16	globally	globally	ADV
fbem-28655	53	17	consistent	consistent	ADJ
fbem-28655	53	18	high	high	ADJ
fbem-28655	53	19	-	-	PUNCT
fbem-28655	53	20	end	end	NOUN
fbem-28655	53	21	service	service	NOUN
fbem-28655	53	22	standards	standard	NOUN
fbem-28655	53	23	.	.	PUNCT
fbem-28655	54	1	2.3	2.3	NUM
fbem-28655	54	2	.	.	PUNCT
fbem-28655	55	1	personalized	personalize	VERB
fbem-28655	55	2	services	service	NOUN
fbem-28655	55	3	and	and	CCONJ
fbem-28655	55	4	consumer	consumer	NOUN
fbem-28655	55	5	satisfaction	satisfaction	NOUN
fbem-28655	55	6	the	the	DET
fbem-28655	55	7	implementation	implementation	NOUN
fbem-28655	55	8	of	of	ADP
fbem-28655	55	9	personalized	personalized	ADJ
fbem-28655	55	10	services	service	NOUN
fbem-28655	55	11	directly	directly	ADV
fbem-28655	55	12	impacts	impact	VERB
fbem-28655	55	13	consumer	consumer	NOUN
fbem-28655	55	14	satisfaction	satisfaction	NOUN
fbem-28655	55	15	,	,	PUNCT
fbem-28655	55	16	primarily	primarily	ADV
fbem-28655	55	17	in	in	ADP
fbem-28655	55	18	the	the	DET
fbem-28655	55	19	following	follow	VERB
fbem-28655	55	20	areas	area	NOUN
fbem-28655	55	21	:	:	PUNCT
fbem-28655	55	22	the	the	DET
fbem-28655	55	23	level	level	NOUN
fbem-28655	55	24	of	of	ADP
fbem-28655	55	25	precision	precision	NOUN
fbem-28655	55	26	in	in	ADP
fbem-28655	55	27	service	service	NOUN
fbem-28655	55	28	design	design	NOUN
fbem-28655	55	29	:	:	PUNCT
fbem-28655	55	30	research	research	NOUN
fbem-28655	55	31	indicates	indicate	VERB
fbem-28655	55	32	that	that	SCONJ
fbem-28655	55	33	the	the	DET
fbem-28655	55	34	degree	degree	NOUN
fbem-28655	55	35	of	of	ADP
fbem-28655	55	36	refinement	refinement	NOUN
fbem-28655	55	37	in	in	ADP
fbem-28655	55	38	personalized	personalized	ADJ
fbem-28655	55	39	service	service	NOUN
fbem-28655	55	40	design	design	NOUN
fbem-28655	55	41	directly	directly	ADV
fbem-28655	55	42	determines	determine	VERB
fbem-28655	55	43	customer	customer	NOUN
fbem-28655	55	44	satisfaction	satisfaction	NOUN
fbem-28655	55	45	.	.	PUNCT
fbem-28655	56	1	for	for	ADP
fbem-28655	56	2	instance	instance	NOUN
fbem-28655	56	3	,	,	PUNCT
fbem-28655	56	4	the	the	DET
fbem-28655	56	5	intercontinental	intercontinental	PROPN
fbem-28655	56	6	sanya	sanya	PROPN
fbem-28655	56	7	resort	resort	PROPN
fbem-28655	56	8	caters	cater	NOUN
fbem-28655	56	9	to	to	ADP
fbem-28655	56	10	the	the	DET
fbem-28655	56	11	needs	need	NOUN
fbem-28655	56	12	of	of	ADP
fbem-28655	56	13	family	family	NOUN
fbem-28655	56	14	travelers	traveler	NOUN
fbem-28655	56	15	with	with	ADP
fbem-28655	56	16	tailored	tailor	VERB
fbem-28655	56	17	services	service	NOUN
fbem-28655	56	18	such	such	ADJ
fbem-28655	56	19	as	as	ADP
fbem-28655	56	20	shuttle	shuttle	NOUN
fbem-28655	56	21	buses	bus	NOUN
fbem-28655	56	22	and	and	CCONJ
fbem-28655	56	23	heated	heated	ADJ
fbem-28655	56	24	pools	pool	NOUN
fbem-28655	56	25	,	,	PUNCT
fbem-28655	56	26	addressing	address	VERB
fbem-28655	56	27	their	their	PRON
fbem-28655	56	28	demands	demand	NOUN
fbem-28655	56	29	for	for	ADP
fbem-28655	56	30	convenience	convenience	NOUN
fbem-28655	56	31	and	and	CCONJ
fbem-28655	56	32	safety	safety	NOUN
fbem-28655	56	33	.	.	PUNCT
fbem-28655	57	1	meanwhile	meanwhile	ADV
fbem-28655	57	2	,	,	PUNCT
fbem-28655	57	3	jw	jw	PROPN
fbem-28655	57	4	marriott	marriott	PROPN
fbem-28655	57	5	satisfies	satisfy	VERB
fbem-28655	57	6	the	the	DET
fbem-28655	57	7	preferences	preference	NOUN
fbem-28655	57	8	of	of	ADP
fbem-28655	57	9	discerning	discern	VERB
fbem-28655	57	10	clients	client	NOUN
fbem-28655	57	11	with	with	ADP
fbem-28655	57	12	customized	customized	ADJ
fbem-28655	57	13	high	high	ADJ
fbem-28655	57	14	-	-	PUNCT
fbem-28655	57	15	end	end	NOUN
fbem-28655	57	16	dining	dining	NOUN
fbem-28655	57	17	and	and	CCONJ
fbem-28655	57	18	private	private	ADJ
fbem-28655	57	19	villa	villa	NOUN
fbem-28655	57	20	experiences	experience	NOUN
fbem-28655	57	21	(	(	PUNCT
fbem-28655	57	22	walls	wall	NOUN
fbem-28655	57	23	et	et	PROPN
fbem-28655	57	24	al	al	PROPN
fbem-28655	57	25	.	.	PROPN
fbem-28655	57	26	,	,	PUNCT
fbem-28655	57	27	2011	2011	NUM
fbem-28655	57	28	)	)	PUNCT
fbem-28655	57	29	.	.	PUNCT
fbem-28655	58	1	flexibility	flexibility	NOUN
fbem-28655	58	2	in	in	ADP
fbem-28655	58	3	service	service	NOUN
fbem-28655	58	4	processes	process	NOUN
fbem-28655	58	5	:	:	PUNCT
fbem-28655	58	6	personalized	personalize	VERB
fbem-28655	58	7	services	service	NOUN
fbem-28655	58	8	rely	rely	VERB
fbem-28655	58	9	on	on	ADP
fbem-28655	58	10	standardized	standardized	ADJ
fbem-28655	58	11	service	service	NOUN
fbem-28655	58	12	delivery	delivery	NOUN
fbem-28655	58	13	and	and	CCONJ
fbem-28655	58	14	the	the	DET
fbem-28655	58	15	staff	staff	NOUN
fbem-28655	58	16	’s	’s	PART
fbem-28655	58	17	ability	ability	NOUN
fbem-28655	58	18	to	to	PART
fbem-28655	58	19	respond	respond	VERB
fbem-28655	58	20	flexibly	flexibly	ADV
fbem-28655	58	21	to	to	ADP
fbem-28655	58	22	customer	customer	NOUN
fbem-28655	58	23	needs	need	NOUN
fbem-28655	58	24	(	(	PUNCT
fbem-28655	58	25	mohsin	mohsin	PROPN
fbem-28655	58	26	&	&	CCONJ
fbem-28655	58	27	lockyer	lockyer	PROPN
fbem-28655	58	28	,	,	PUNCT
fbem-28655	58	29	2010	2010	NUM
fbem-28655	58	30	)	)	PUNCT
fbem-28655	58	31	.	.	PUNCT
fbem-28655	59	1	for	for	ADP
fbem-28655	59	2	example	example	NOUN
fbem-28655	59	3	,	,	PUNCT
fbem-28655	59	4	intercontinental	intercontinental	PROPN
fbem-28655	59	5	’s	’s	PART
fbem-28655	59	6	service	service	NOUN
fbem-28655	59	7	team	team	NOUN
fbem-28655	59	8	adjusts	adjust	VERB
fbem-28655	59	9	arrangements	arrangement	NOUN
fbem-28655	59	10	based	base	VERB
fbem-28655	59	11	on	on	ADP
fbem-28655	59	12	the	the	DET
fbem-28655	59	13	specific	specific	ADJ
fbem-28655	59	14	requirements	requirement	NOUN
fbem-28655	59	15	of	of	ADP
fbem-28655	59	16	different	different	ADJ
fbem-28655	59	17	clientele	clientele	NOUN
fbem-28655	59	18	,	,	PUNCT
fbem-28655	59	19	such	such	ADJ
fbem-28655	59	20	as	as	ADP
fbem-28655	59	21	family	family	NOUN
fbem-28655	59	22	or	or	CCONJ
fbem-28655	59	23	leisure	leisure	NOUN
fbem-28655	59	24	travelers	traveler	NOUN
fbem-28655	59	25	,	,	PUNCT
fbem-28655	59	26	thereby	thereby	ADV
fbem-28655	59	27	enhancing	enhance	VERB
fbem-28655	59	28	satisfaction	satisfaction	NOUN
fbem-28655	59	29	and	and	CCONJ
fbem-28655	59	30	loyalty	loyalty	NOUN
fbem-28655	59	31	.	.	PUNCT
fbem-28655	60	1	integration	integration	NOUN
fbem-28655	60	2	of	of	ADP
fbem-28655	60	3	culture	culture	NOUN
fbem-28655	60	4	and	and	CCONJ
fbem-28655	60	5	emotion	emotion	NOUN
fbem-28655	60	6	:	:	PUNCT
fbem-28655	60	7	studies	study	NOUN
fbem-28655	60	8	have	have	AUX
fbem-28655	60	9	shown	show	VERB
fbem-28655	60	10	that	that	SCONJ
fbem-28655	60	11	incorporating	incorporate	VERB
fbem-28655	60	12	local	local	ADJ
fbem-28655	60	13	culture	culture	NOUN
fbem-28655	60	14	into	into	ADP
fbem-28655	60	15	personalized	personalized	ADJ
fbem-28655	60	16	services	service	NOUN
fbem-28655	60	17	significantly	significantly	ADV
fbem-28655	60	18	enhances	enhance	VERB
fbem-28655	60	19	customers	customer	NOUN
fbem-28655	60	20	’	'	PUNCT
fbem-28655	60	21	perceived	perceive	VERB
fbem-28655	60	22	emotional	emotional	ADJ
fbem-28655	60	23	value	value	NOUN
fbem-28655	60	24	(	(	PUNCT
fbem-28655	60	25	hemmington	hemmington	NOUN
fbem-28655	60	26	,	,	PUNCT
fbem-28655	60	27	2007	2007	NUM
fbem-28655	60	28	)	)	PUNCT
fbem-28655	60	29	.	.	PUNCT
fbem-28655	61	1	intercontinental	intercontinental	PROPN
fbem-28655	61	2	enriches	enrich	VERB
fbem-28655	61	3	guests	guest	NOUN
fbem-28655	61	4	’	'	PUNCT
fbem-28655	61	5	cultural	cultural	NOUN
fbem-28655	61	6	belonging	belong	VERB
fbem-28655	61	7	through	through	ADP
fbem-28655	61	8	hainan	hainan	NOUN
fbem-28655	61	9	-	-	PUNCT
fbem-28655	61	10	themed	theme	VERB
fbem-28655	61	11	activities	activity	NOUN
fbem-28655	61	12	such	such	ADJ
fbem-28655	61	13	as	as	ADP
fbem-28655	61	14	mermaid	mermaid	NOUN
fbem-28655	61	15	performances	performance	NOUN
fbem-28655	61	16	and	and	CCONJ
fbem-28655	61	17	local	local	ADJ
fbem-28655	61	18	cuisine	cuisine	NOUN
fbem-28655	61	19	.	.	PUNCT
fbem-28655	62	1	at	at	ADP
fbem-28655	62	2	the	the	DET
fbem-28655	62	3	same	same	ADJ
fbem-28655	62	4	time	time	NOUN
fbem-28655	62	5	,	,	PUNCT
fbem-28655	62	6	jw	jw	PROPN
fbem-28655	62	7	marriott	marriott	PROPN
fbem-28655	62	8	appeals	appeals	PROPN
fbem-28655	62	9	to	to	ADP
fbem-28655	62	10	international	international	ADJ
fbem-28655	62	11	tourists	tourist	NOUN
fbem-28655	62	12	with	with	ADP
fbem-28655	62	13	globally	globally	ADV
fbem-28655	62	14	consistent	consistent	ADJ
fbem-28655	62	15	high	high	ADJ
fbem-28655	62	16	-	-	PUNCT
fbem-28655	62	17	end	end	NOUN
fbem-28655	62	18	design	design	NOUN
fbem-28655	62	19	standards	standard	NOUN
fbem-28655	62	20	and	and	CCONJ
fbem-28655	62	21	high	high	ADJ
fbem-28655	62	22	-	-	PUNCT
fbem-28655	62	23	quality	quality	NOUN
fbem-28655	62	24	services	service	NOUN
fbem-28655	62	25	.	.	PUNCT
fbem-28655	63	1	2.4	2.4	NUM
fbem-28655	63	2	.	.	PUNCT
fbem-28655	64	1	personalized	personalize	VERB
fbem-28655	64	2	services	service	NOUN
fbem-28655	64	3	and	and	CCONJ
fbem-28655	64	4	brand	brand	NOUN
fbem-28655	64	5	loyalty	loyalty	NOUN
fbem-28655	64	6	personalized	personalize	VERB
fbem-28655	64	7	services	service	NOUN
fbem-28655	64	8	are	be	AUX
fbem-28655	64	9	a	a	DET
fbem-28655	64	10	key	key	ADJ
fbem-28655	64	11	factor	factor	NOUN
fbem-28655	64	12	in	in	ADP
fbem-28655	64	13	fostering	foster	VERB
fbem-28655	64	14	brand	brand	NOUN
fbem-28655	64	15	loyalty	loyalty	NOUN
fbem-28655	64	16	within	within	ADP
fbem-28655	64	17	luxury	luxury	NOUN
fbem-28655	64	18	hotels	hotel	NOUN
fbem-28655	64	19	.	.	PUNCT
fbem-28655	65	1	brand	brand	NOUN
fbem-28655	65	2	loyalty	loyalty	NOUN
fbem-28655	65	3	stems	stem	VERB
fbem-28655	65	4	from	from	ADP
fbem-28655	65	5	service	service	NOUN
fbem-28655	65	6	quality	quality	NOUN
fbem-28655	65	7	,	,	PUNCT
fbem-28655	65	8	emotional	emotional	ADJ
fbem-28655	65	9	connections	connection	NOUN
fbem-28655	65	10	,	,	PUNCT
fbem-28655	65	11	and	and	CCONJ
fbem-28655	65	12	enriched	enriched	ADJ
fbem-28655	65	13	experiences	experience	NOUN
fbem-28655	65	14	(	(	PUNCT
fbem-28655	65	15	nasution	nasution	NOUN
fbem-28655	65	16	&	&	CCONJ
fbem-28655	65	17	mavondo	mavondo	PROPN
fbem-28655	65	18	,	,	PUNCT
fbem-28655	65	19	2008	2008	NUM
fbem-28655	65	20	;	;	PUNCT
fbem-28655	65	21	oliver	oliver	PROPN
fbem-28655	65	22	,	,	PUNCT
fbem-28655	65	23	1999	1999	NUM
fbem-28655	65	24	)	)	PUNCT
fbem-28655	65	25	.	.	PUNCT
fbem-28655	66	1	the	the	DET
fbem-28655	66	2	intercontinental	intercontinental	PROPN
fbem-28655	66	3	sanya	sanya	PROPN
fbem-28655	66	4	resort	resort	PROPN
fbem-28655	66	5	attracts	attract	VERB
fbem-28655	66	6	family	family	NOUN
fbem-28655	66	7	travelers	traveler	NOUN
fbem-28655	66	8	by	by	ADP
fbem-28655	66	9	offering	offer	VERB
fbem-28655	66	10	localized	localized	ADJ
fbem-28655	66	11	services	service	NOUN
fbem-28655	66	12	and	and	CCONJ
fbem-28655	66	13	hainan	hainan	PROPN
fbem-28655	66	14	cultural	cultural	PROPN
fbem-28655	66	15	experiences	experience	NOUN
fbem-28655	66	16	,	,	PUNCT
fbem-28655	66	17	establishing	establish	VERB
fbem-28655	66	18	deep	deep	ADJ
fbem-28655	66	19	emotional	emotional	ADJ
fbem-28655	66	20	bonds	bond	NOUN
fbem-28655	66	21	.	.	PUNCT
fbem-28655	67	1	in	in	ADP
fbem-28655	67	2	contrast	contrast	NOUN
fbem-28655	67	3	,	,	PUNCT
fbem-28655	67	4	jw	jw	PROPN
fbem-28655	67	5	marriott	marriott	PROPN
fbem-28655	67	6	secures	secure	VERB
fbem-28655	67	7	the	the	DET
fbem-28655	67	8	long	long	ADJ
fbem-28655	67	9	-	-	PUNCT
fbem-28655	67	10	term	term	NOUN
fbem-28655	67	11	trust	trust	NOUN
fbem-28655	67	12	of	of	ADP
fbem-28655	67	13	high	high	ADJ
fbem-28655	67	14	-	-	PUNCT
fbem-28655	67	15	end	end	NOUN
fbem-28655	67	16	business	business	NOUN
fbem-28655	67	17	clients	client	NOUN
fbem-28655	67	18	through	through	ADP
fbem-28655	67	19	consistent	consistent	ADJ
fbem-28655	67	20	high	high	ADJ
fbem-28655	67	21	-	-	PUNCT
fbem-28655	67	22	end	end	NOUN
fbem-28655	67	23	services	service	NOUN
fbem-28655	67	24	and	and	CCONJ
fbem-28655	67	25	international	international	ADJ
fbem-28655	67	26	design	design	NOUN
fbem-28655	67	27	.	.	PUNCT
fbem-28655	68	1	3	3	X
fbem-28655	68	2	.	.	X
fbem-28655	68	3	selection	selection	NOUN
fbem-28655	68	4	of	of	ADP
fbem-28655	68	5	cases	case	NOUN
fbem-28655	68	6	3.1	3.1	NUM
fbem-28655	68	7	.	.	PUNCT
fbem-28655	69	1	intercontinental	intercontinental	PROPN
fbem-28655	69	2	sanya	sanya	PROPN
fbem-28655	69	3	haitang	haitang	PROPN
fbem-28655	69	4	bay	bay	PROPN
fbem-28655	69	5	resort	resort	PROPN
fbem-28655	69	6	,	,	PUNCT
fbem-28655	69	7	china	china	PROPN
fbem-28655	69	8	in	in	ADP
fbem-28655	69	9	the	the	DET
fbem-28655	69	10	luxury	luxury	NOUN
fbem-28655	69	11	hotel	hotel	NOUN
fbem-28655	69	12	industry	industry	NOUN
fbem-28655	69	13	,	,	PUNCT
fbem-28655	69	14	personalized	personalized	ADJ
fbem-28655	69	15	services	service	NOUN
fbem-28655	69	16	are	be	AUX
fbem-28655	69	17	not	not	PART
fbem-28655	69	18	merely	merely	ADV
fbem-28655	69	19	a	a	DET
fbem-28655	69	20	strategic	strategic	ADJ
fbem-28655	69	21	trend	trend	NOUN
fbem-28655	69	22	but	but	CCONJ
fbem-28655	69	23	a	a	DET
fbem-28655	69	24	core	core	NOUN
fbem-28655	69	25	brand	brand	NOUN
fbem-28655	69	26	loyalty	loyalty	NOUN
fbem-28655	69	27	and	and	CCONJ
fbem-28655	69	28	market	market	NOUN
fbem-28655	69	29	competitiveness	competitiveness	NOUN
fbem-28655	69	30	driver	driver	NOUN
fbem-28655	69	31	.	.	PUNCT
fbem-28655	70	1	as	as	ADP
fbem-28655	70	2	a	a	DET
fbem-28655	70	3	representative	representative	NOUN
fbem-28655	70	4	of	of	ADP
fbem-28655	70	5	high	high	ADJ
fbem-28655	70	6	-	-	PUNCT
fbem-28655	70	7	end	end	NOUN
fbem-28655	70	8	hotels	hotel	NOUN
fbem-28655	70	9	,	,	PUNCT
fbem-28655	70	10	the	the	DET
fbem-28655	70	11	intercontinental	intercontinental	PROPN
fbem-28655	70	12	sanya	sanya	PROPN
fbem-28655	70	13	resort	resort	PROPN
fbem-28655	70	14	stands	stand	VERB
fbem-28655	70	15	out	out	ADP
fbem-28655	70	16	among	among	ADP
fbem-28655	70	17	luxury	luxury	NOUN
fbem-28655	70	18	hotels	hotel	NOUN
fbem-28655	70	19	with	with	ADP
fbem-28655	70	20	its	its	PRON
fbem-28655	70	21	unique	unique	ADJ
fbem-28655	70	22	service	service	NOUN
fbem-28655	70	23	philosophy	philosophy	NOUN
fbem-28655	70	24	and	and	CCONJ
fbem-28655	70	25	integration	integration	NOUN
fbem-28655	70	26	of	of	ADP
fbem-28655	70	27	localized	localized	ADJ
fbem-28655	70	28	culture	culture	NOUN
fbem-28655	70	29	.	.	PUNCT
fbem-28655	71	1	as	as	ADP
fbem-28655	71	2	a	a	DET
fbem-28655	71	3	representative	representative	ADJ
fbem-28655	71	4	destination	destination	NOUN
fbem-28655	71	5	in	in	ADP
fbem-28655	71	6	china	china	PROPN
fbem-28655	71	7	’s	’s	PART
fbem-28655	71	8	high	high	ADJ
fbem-28655	71	9	-	-	PUNCT
fbem-28655	71	10	end	end	NOUN
fbem-28655	71	11	tourism	tourism	NOUN
fbem-28655	71	12	market	market	NOUN
fbem-28655	71	13	,	,	PUNCT
fbem-28655	71	14	sanya	sanya	PROPN
fbem-28655	71	15	boasts	boast	VERB
fbem-28655	71	16	distinctive	distinctive	ADJ
fbem-28655	71	17	geographical	geographical	ADJ
fbem-28655	71	18	and	and	CCONJ
fbem-28655	71	19	cultural	cultural	ADJ
fbem-28655	71	20	452	452	NUM
fbem-28655	71	21	resources	resource	NOUN
fbem-28655	71	22	,	,	PUNCT
fbem-28655	71	23	endowing	endow	VERB
fbem-28655	71	24	luxury	luxury	NOUN
fbem-28655	71	25	hotels	hotel	NOUN
fbem-28655	71	26	in	in	ADP
fbem-28655	71	27	the	the	DET
fbem-28655	71	28	region	region	NOUN
fbem-28655	71	29	with	with	ADP
fbem-28655	71	30	prominent	prominent	ADJ
fbem-28655	71	31	chinese	chinese	ADJ
fbem-28655	71	32	characteristics	characteristic	NOUN
fbem-28655	71	33	.	.	PUNCT
fbem-28655	72	1	the	the	DET
fbem-28655	72	2	intercontinental	intercontinental	ADJ
fbem-28655	72	3	hotels	hotel	NOUN
fbem-28655	72	4	group	group	NOUN
fbem-28655	72	5	has	have	AUX
fbem-28655	72	6	long	long	ADV
fbem-28655	72	7	emphasized	emphasize	VERB
fbem-28655	72	8	blending	blend	VERB
fbem-28655	72	9	its	its	PRON
fbem-28655	72	10	“	"	PUNCT
fbem-28655	72	11	true	true	ADJ
fbem-28655	72	12	hospitality	hospitality	NOUN
fbem-28655	72	13	”	"	PUNCT
fbem-28655	72	14	philosophy	philosophy	NOUN
fbem-28655	72	15	with	with	ADP
fbem-28655	72	16	local	local	ADJ
fbem-28655	72	17	culture	culture	NOUN
fbem-28655	72	18	to	to	PART
fbem-28655	72	19	create	create	VERB
fbem-28655	72	20	personalized	personalized	ADJ
fbem-28655	72	21	service	service	NOUN
fbem-28655	72	22	experiences	experience	NOUN
fbem-28655	72	23	with	with	ADP
fbem-28655	72	24	regional	regional	ADJ
fbem-28655	72	25	characteristics	characteristic	NOUN
fbem-28655	72	26	,	,	PUNCT
fbem-28655	72	27	making	make	VERB
fbem-28655	72	28	it	it	PRON
fbem-28655	72	29	an	an	DET
fbem-28655	72	30	ideal	ideal	ADJ
fbem-28655	72	31	case	case	NOUN
fbem-28655	72	32	for	for	ADP
fbem-28655	72	33	this	this	DET
fbem-28655	72	34	study	study	NOUN
fbem-28655	72	35	.	.	PUNCT
fbem-28655	73	1	against	against	ADP
fbem-28655	73	2	the	the	DET
fbem-28655	73	3	backdrop	backdrop	NOUN
fbem-28655	73	4	of	of	ADP
fbem-28655	73	5	a	a	DET
fbem-28655	73	6	market	market	NOUN
fbem-28655	73	7	where	where	SCONJ
fbem-28655	73	8	consumers	consumer	NOUN
fbem-28655	73	9	increasingly	increasingly	ADV
fbem-28655	73	10	value	value	VERB
fbem-28655	73	11	emotional	emotional	ADJ
fbem-28655	73	12	connections	connection	NOUN
fbem-28655	73	13	fostered	foster	VERB
fbem-28655	73	14	through	through	ADP
fbem-28655	73	15	personalized	personalized	ADJ
fbem-28655	73	16	services	service	NOUN
fbem-28655	73	17	,	,	PUNCT
fbem-28655	73	18	the	the	DET
fbem-28655	73	19	intercontinental	intercontinental	PROPN
fbem-28655	73	20	sanya	sanya	PROPN
fbem-28655	73	21	resort	resort	NOUN
fbem-28655	73	22	leverages	leverage	VERB
fbem-28655	73	23	its	its	PRON
fbem-28655	73	24	geographical	geographical	ADJ
fbem-28655	73	25	and	and	CCONJ
fbem-28655	73	26	cultural	cultural	ADJ
fbem-28655	73	27	advantages	advantage	NOUN
fbem-28655	73	28	alongside	alongside	ADP
fbem-28655	73	29	its	its	PRON
fbem-28655	73	30	brand	brand	NOUN
fbem-28655	73	31	positioning	positioning	NOUN
fbem-28655	73	32	to	to	PART
fbem-28655	73	33	meet	meet	VERB
fbem-28655	73	34	the	the	DET
fbem-28655	73	35	emotional	emotional	ADJ
fbem-28655	73	36	needs	need	NOUN
fbem-28655	73	37	of	of	ADP
fbem-28655	73	38	diverse	diverse	ADJ
fbem-28655	73	39	consumer	consumer	NOUN
fbem-28655	73	40	groups	group	NOUN
fbem-28655	73	41	.	.	PUNCT
fbem-28655	74	1	the	the	DET
fbem-28655	74	2	resort	resort	NOUN
fbem-28655	74	3	demonstrates	demonstrate	VERB
fbem-28655	74	4	unique	unique	ADJ
fbem-28655	74	5	strengths	strength	NOUN
fbem-28655	74	6	in	in	ADP
fbem-28655	74	7	catering	cater	VERB
fbem-28655	74	8	to	to	ADP
fbem-28655	74	9	family	family	NOUN
fbem-28655	74	10	travelers	traveler	NOUN
fbem-28655	74	11	within	within	ADP
fbem-28655	74	12	the	the	DET
fbem-28655	74	13	high	high	ADJ
fbem-28655	74	14	-	-	PUNCT
fbem-28655	74	15	end	end	NOUN
fbem-28655	74	16	customer	customer	NOUN
fbem-28655	74	17	segment	segment	NOUN
fbem-28655	74	18	.	.	PUNCT
fbem-28655	75	1	its	its	PRON
fbem-28655	75	2	design	design	NOUN
fbem-28655	75	3	and	and	CCONJ
fbem-28655	75	4	services	service	NOUN
fbem-28655	75	5	emphasize	emphasize	VERB
fbem-28655	75	6	luxury	luxury	NOUN
fbem-28655	75	7	and	and	CCONJ
fbem-28655	75	8	familyand	familyand	VERB
fbem-28655	75	9	childfriendly	childfriendly	ADV
fbem-28655	75	10	experiences	experience	NOUN
fbem-28655	75	11	.	.	PUNCT
fbem-28655	76	1	for	for	ADP
fbem-28655	76	2	instance	instance	NOUN
fbem-28655	76	3	,	,	PUNCT
fbem-28655	76	4	the	the	DET
fbem-28655	76	5	hotel	hotel	NOUN
fbem-28655	76	6	offers	offer	VERB
fbem-28655	76	7	dedicated	dedicated	ADJ
fbem-28655	76	8	spaces	space	NOUN
fbem-28655	76	9	for	for	ADP
fbem-28655	76	10	adult	adult	NOUN
fbem-28655	76	11	and	and	CCONJ
fbem-28655	76	12	children	child	NOUN
fbem-28655	76	13	’s	’s	PART
fbem-28655	76	14	activities	activity	NOUN
fbem-28655	76	15	,	,	PUNCT
fbem-28655	76	16	heated	heated	ADJ
fbem-28655	76	17	pools	pool	NOUN
fbem-28655	76	18	,	,	PUNCT
fbem-28655	76	19	and	and	CCONJ
fbem-28655	76	20	customized	customize	VERB
fbem-28655	76	21	family	family	NOUN
fbem-28655	76	22	packages	package	NOUN
fbem-28655	76	23	,	,	PUNCT
fbem-28655	76	24	including	include	VERB
fbem-28655	76	25	photography	photography	NOUN
fbem-28655	76	26	and	and	CCONJ
fbem-28655	76	27	other	other	ADJ
fbem-28655	76	28	tailored	tailor	VERB
fbem-28655	76	29	services	service	NOUN
fbem-28655	76	30	.	.	PUNCT
fbem-28655	77	1	these	these	DET
fbem-28655	77	2	offerings	offering	NOUN
fbem-28655	77	3	distinguish	distinguish	VERB
fbem-28655	77	4	it	it	PRON
fbem-28655	77	5	from	from	ADP
fbem-28655	77	6	other	other	ADJ
fbem-28655	77	7	luxury	luxury	NOUN
fbem-28655	77	8	hotels	hotel	NOUN
fbem-28655	77	9	of	of	ADP
fbem-28655	77	10	the	the	DET
fbem-28655	77	11	same	same	ADJ
fbem-28655	77	12	class	class	NOUN
fbem-28655	77	13	in	in	ADP
fbem-28655	77	14	terms	term	NOUN
fbem-28655	77	15	of	of	ADP
fbem-28655	77	16	convenience	convenience	NOUN
fbem-28655	77	17	,	,	PUNCT
fbem-28655	77	18	comfort	comfort	NOUN
fbem-28655	77	19	,	,	PUNCT
fbem-28655	77	20	and	and	CCONJ
fbem-28655	77	21	comprehensiveness	comprehensiveness	NOUN
fbem-28655	77	22	,	,	PUNCT
fbem-28655	77	23	enhancing	enhance	VERB
fbem-28655	77	24	consumers	consumer	NOUN
fbem-28655	77	25	’	'	PUNCT
fbem-28655	77	26	sense	sense	NOUN
fbem-28655	77	27	of	of	ADP
fbem-28655	77	28	connection	connection	NOUN
fbem-28655	77	29	to	to	ADP
fbem-28655	77	30	the	the	DET
fbem-28655	77	31	brand	brand	NOUN
fbem-28655	77	32	culture	culture	NOUN
fbem-28655	77	33	.	.	PUNCT
fbem-28655	78	1	furthermore	furthermore	ADV
fbem-28655	78	2	,	,	PUNCT
fbem-28655	78	3	the	the	DET
fbem-28655	78	4	resort	resort	NOUN
fbem-28655	78	5	enriches	enrich	VERB
fbem-28655	78	6	its	its	PRON
fbem-28655	78	7	personalized	personalized	ADJ
fbem-28655	78	8	cultural	cultural	ADJ
fbem-28655	78	9	experiences	experience	NOUN
fbem-28655	78	10	through	through	ADP
fbem-28655	78	11	hainan	hainan	NOUN
fbem-28655	78	12	-	-	PUNCT
fbem-28655	78	13	specific	specific	ADJ
fbem-28655	78	14	activities	activity	NOUN
fbem-28655	78	15	such	such	ADJ
fbem-28655	78	16	as	as	ADP
fbem-28655	78	17	mermaid	mermaid	NOUN
fbem-28655	78	18	performances	performance	NOUN
fbem-28655	78	19	and	and	CCONJ
fbem-28655	78	20	local	local	ADJ
fbem-28655	78	21	cuisine	cuisine	NOUN
fbem-28655	78	22	,	,	PUNCT
fbem-28655	78	23	further	far	ADV
fbem-28655	78	24	enhancing	enhance	VERB
fbem-28655	78	25	consumers	consumer	NOUN
fbem-28655	78	26	perceived	perceive	VERB
fbem-28655	78	27	emotional	emotional	ADJ
fbem-28655	78	28	value	value	NOUN
fbem-28655	78	29	.	.	PUNCT
fbem-28655	79	1	3.2	3.2	NUM
fbem-28655	79	2	.	.	PUNCT
fbem-28655	80	1	jw	jw	PROPN
fbem-28655	80	2	marriott	marriott	PROPN
fbem-28655	80	3	sanya	sanya	PROPN
fbem-28655	80	4	haitang	haitang	PROPN
fbem-28655	80	5	bay	bay	PROPN
fbem-28655	80	6	resort	resort	PROPN
fbem-28655	80	7	&	&	CCONJ
fbem-28655	80	8	spa	spa	PROPN
fbem-28655	80	9	hotel	hotel	PROPN
fbem-28655	80	10	,	,	PUNCT
fbem-28655	80	11	china	china	PROPN
fbem-28655	80	12	as	as	ADP
fbem-28655	80	13	an	an	DET
fbem-28655	80	14	international	international	ADJ
fbem-28655	80	15	luxury	luxury	NOUN
fbem-28655	80	16	brand	brand	NOUN
fbem-28655	80	17	,	,	PUNCT
fbem-28655	80	18	marriott	marriott	PROPN
fbem-28655	80	19	group	group	PROPN
fbem-28655	80	20	is	be	AUX
fbem-28655	80	21	dedicated	dedicate	VERB
fbem-28655	80	22	to	to	ADP
fbem-28655	80	23	offering	offer	VERB
fbem-28655	80	24	guests	guest	NOUN
fbem-28655	80	25	a	a	DET
fbem-28655	80	26	blend	blend	NOUN
fbem-28655	80	27	of	of	ADP
fbem-28655	80	28	privacy	privacy	NOUN
fbem-28655	80	29	and	and	CCONJ
fbem-28655	80	30	premium	premium	NOUN
fbem-28655	80	31	experiences	experience	NOUN
fbem-28655	80	32	through	through	ADP
fbem-28655	80	33	its	its	PRON
fbem-28655	80	34	distinctive	distinctive	ADJ
fbem-28655	80	35	design	design	NOUN
fbem-28655	80	36	and	and	CCONJ
fbem-28655	80	37	service	service	NOUN
fbem-28655	80	38	philosophy	philosophy	NOUN
fbem-28655	80	39	,	,	PUNCT
fbem-28655	80	40	emphasizing	emphasize	VERB
fbem-28655	80	41	the	the	DET
fbem-28655	80	42	customization	customization	NOUN
fbem-28655	80	43	of	of	ADP
fbem-28655	80	44	dining	dining	NOUN
fbem-28655	80	45	and	and	CCONJ
fbem-28655	80	46	business	business	NOUN
fbem-28655	80	47	services	service	NOUN
fbem-28655	80	48	.	.	PUNCT
fbem-28655	81	1	the	the	DET
fbem-28655	81	2	design	design	NOUN
fbem-28655	81	3	concept	concept	NOUN
fbem-28655	81	4	of	of	ADP
fbem-28655	81	5	jw	jw	PROPN
fbem-28655	81	6	marriott	marriott	PROPN
fbem-28655	81	7	sanya	sanya	PROPN
fbem-28655	81	8	haitang	haitang	PROPN
fbem-28655	81	9	bay	bay	PROPN
fbem-28655	81	10	is	be	AUX
fbem-28655	81	11	centered	center	VERB
fbem-28655	81	12	around	around	ADP
fbem-28655	81	13	“	"	PUNCT
fbem-28655	81	14	stone	stone	NOUN
fbem-28655	81	15	,	,	PUNCT
fbem-28655	81	16	”	"	PUNCT
fbem-28655	81	17	incorporating	incorporate	VERB
fbem-28655	81	18	natural	natural	ADJ
fbem-28655	81	19	elements	element	NOUN
fbem-28655	81	20	of	of	ADP
fbem-28655	81	21	hainan	hainan	PROPN
fbem-28655	81	22	.	.	PUNCT
fbem-28655	82	1	this	this	DET
fbem-28655	82	2	approach	approach	NOUN
fbem-28655	82	3	creates	create	VERB
fbem-28655	82	4	an	an	DET
fbem-28655	82	5	environment	environment	NOUN
fbem-28655	82	6	closely	closely	ADV
fbem-28655	82	7	connected	connect	VERB
fbem-28655	82	8	to	to	ADP
fbem-28655	82	9	nature	nature	NOUN
fbem-28655	82	10	.	.	PUNCT
fbem-28655	83	1	it	it	PRON
fbem-28655	83	2	seamlessly	seamlessly	ADV
fbem-28655	83	3	integrates	integrate	VERB
fbem-28655	83	4	cultural	cultural	ADJ
fbem-28655	83	5	experiences	experience	NOUN
fbem-28655	83	6	into	into	ADP
fbem-28655	83	7	every	every	DET
fbem-28655	83	8	aspect	aspect	NOUN
fbem-28655	83	9	of	of	ADP
fbem-28655	83	10	the	the	DET
fbem-28655	83	11	hotel	hotel	NOUN
fbem-28655	83	12	,	,	PUNCT
fbem-28655	83	13	showcasing	showcase	VERB
fbem-28655	83	14	a	a	DET
fbem-28655	83	15	unique	unique	ADJ
fbem-28655	83	16	charm	charm	NOUN
fbem-28655	83	17	that	that	PRON
fbem-28655	83	18	sets	set	VERB
fbem-28655	83	19	it	it	PRON
fbem-28655	83	20	apart	apart	ADV
fbem-28655	83	21	from	from	ADP
fbem-28655	83	22	traditional	traditional	ADJ
fbem-28655	83	23	high	high	ADJ
fbem-28655	83	24	-	-	PUNCT
fbem-28655	83	25	end	end	NOUN
fbem-28655	83	26	resorts	resort	NOUN
fbem-28655	83	27	.	.	PUNCT
fbem-28655	84	1	jw	jw	PROPN
fbem-28655	84	2	marriott	marriott	PROPN
fbem-28655	84	3	demonstrates	demonstrate	VERB
fbem-28655	84	4	a	a	DET
fbem-28655	84	5	profound	profound	ADJ
fbem-28655	84	6	understanding	understanding	NOUN
fbem-28655	84	7	of	of	ADP
fbem-28655	84	8	the	the	DET
fbem-28655	84	9	needs	need	NOUN
fbem-28655	84	10	of	of	ADP
fbem-28655	84	11	high	high	ADJ
fbem-28655	84	12	-	-	PUNCT
fbem-28655	84	13	end	end	NOUN
fbem-28655	84	14	clientele	clientele	NOUN
fbem-28655	84	15	.	.	PUNCT
fbem-28655	85	1	the	the	DET
fbem-28655	85	2	hotel	hotel	NOUN
fbem-28655	85	3	’s	’s	PART
fbem-28655	85	4	jw	jw	PROPN
fbem-28655	85	5	kitchen	kitchen	PROPN
fbem-28655	85	6	offers	offer	VERB
fbem-28655	85	7	allday	allday	NOUN
fbem-28655	85	8	open	open	ADJ
fbem-28655	85	9	dining	dining	NOUN
fbem-28655	85	10	with	with	ADP
fbem-28655	85	11	live	live	ADJ
fbem-28655	85	12	cooking	cooking	NOUN
fbem-28655	85	13	demonstrations	demonstration	NOUN
fbem-28655	85	14	,	,	PUNCT
fbem-28655	85	15	providing	provide	VERB
fbem-28655	85	16	guests	guest	NOUN
fbem-28655	85	17	an	an	DET
fbem-28655	85	18	immersive	immersive	ADJ
fbem-28655	85	19	culinary	culinary	NOUN
fbem-28655	85	20	experience	experience	NOUN
fbem-28655	85	21	transcending	transcend	VERB
fbem-28655	85	22	conventional	conventional	ADJ
fbem-28655	85	23	dining	dining	NOUN
fbem-28655	85	24	services	service	NOUN
fbem-28655	85	25	.	.	PUNCT
fbem-28655	86	1	meanwhile	meanwhile	ADV
fbem-28655	86	2	,	,	PUNCT
fbem-28655	86	3	jw	jw	PROPN
fbem-28655	86	4	lounge	lounge	PROPN
fbem-28655	86	5	creates	create	VERB
fbem-28655	86	6	an	an	DET
fbem-28655	86	7	intimate	intimate	ADJ
fbem-28655	86	8	social	social	ADJ
fbem-28655	86	9	space	space	NOUN
fbem-28655	86	10	for	for	ADP
fbem-28655	86	11	guests	guest	NOUN
fbem-28655	86	12	,	,	PUNCT
fbem-28655	86	13	featuring	feature	VERB
fbem-28655	86	14	a	a	DET
fbem-28655	86	15	curated	curate	VERB
fbem-28655	86	16	selection	selection	NOUN
fbem-28655	86	17	of	of	ADP
fbem-28655	86	18	global	global	ADJ
fbem-28655	86	19	wines	wine	NOUN
fbem-28655	86	20	and	and	CCONJ
fbem-28655	86	21	spirits	spirit	NOUN
fbem-28655	86	22	,	,	PUNCT
fbem-28655	86	23	highlighting	highlight	VERB
fbem-28655	86	24	marriott	marriott	PROPN
fbem-28655	86	25	’s	’s	PART
fbem-28655	86	26	competitive	competitive	ADJ
fbem-28655	86	27	edge	edge	NOUN
fbem-28655	86	28	in	in	ADP
fbem-28655	86	29	culinary	culinary	ADJ
fbem-28655	86	30	services	service	NOUN
fbem-28655	86	31	.	.	PUNCT
fbem-28655	87	1	the	the	DET
fbem-28655	87	2	hotel	hotel	NOUN
fbem-28655	87	3	’s	’s	PART
fbem-28655	87	4	business	business	NOUN
fbem-28655	87	5	facilities	facility	NOUN
fbem-28655	87	6	are	be	AUX
fbem-28655	87	7	also	also	ADV
fbem-28655	87	8	meticulously	meticulously	ADV
fbem-28655	87	9	designed	design	VERB
fbem-28655	87	10	,	,	PUNCT
fbem-28655	87	11	with	with	ADP
fbem-28655	87	12	multiple	multiple	ADJ
fbem-28655	87	13	meeting	meeting	NOUN
fbem-28655	87	14	and	and	CCONJ
fbem-28655	87	15	event	event	NOUN
fbem-28655	87	16	spaces	space	NOUN
fbem-28655	87	17	and	and	CCONJ
fbem-28655	87	18	comprehensive	comprehensive	ADJ
fbem-28655	87	19	business	business	NOUN
fbem-28655	87	20	support	support	NOUN
fbem-28655	87	21	services	service	NOUN
fbem-28655	87	22	,	,	PUNCT
fbem-28655	87	23	offering	offer	VERB
fbem-28655	87	24	business	business	NOUN
fbem-28655	87	25	travelers	traveler	NOUN
fbem-28655	87	26	an	an	DET
fbem-28655	87	27	efficient	efficient	ADJ
fbem-28655	87	28	yet	yet	CCONJ
fbem-28655	87	29	private	private	ADJ
fbem-28655	87	30	work	work	NOUN
fbem-28655	87	31	environment	environment	NOUN
fbem-28655	87	32	.	.	PUNCT
fbem-28655	88	1	jw	jw	PROPN
fbem-28655	88	2	marriott	marriott	PROPN
fbem-28655	88	3	strongly	strongly	ADV
fbem-28655	88	4	emphasizes	emphasize	VERB
fbem-28655	88	5	delivering	deliver	VERB
fbem-28655	88	6	a	a	DET
fbem-28655	88	7	“	"	PUNCT
fbem-28655	88	8	club	club	NOUN
fbem-28655	88	9	-	-	PUNCT
fbem-28655	88	10	like	like	ADJ
fbem-28655	88	11	”	"	PUNCT
fbem-28655	88	12	premium	premium	ADJ
fbem-28655	88	13	private	private	ADJ
fbem-28655	88	14	experience	experience	NOUN
fbem-28655	88	15	,	,	PUNCT
fbem-28655	88	16	as	as	SCONJ
fbem-28655	88	17	evidenced	evidence	VERB
fbem-28655	88	18	by	by	ADP
fbem-28655	88	19	the	the	DET
fbem-28655	88	20	diverse	diverse	ADJ
fbem-28655	88	21	range	range	NOUN
fbem-28655	88	22	of	of	ADP
fbem-28655	88	23	services	service	NOUN
fbem-28655	88	24	provided	provide	VERB
fbem-28655	88	25	.	.	PUNCT
fbem-28655	89	1	beyond	beyond	ADP
fbem-28655	89	2	its	its	PRON
fbem-28655	89	3	rich	rich	ADJ
fbem-28655	89	4	dining	dining	NOUN
fbem-28655	89	5	and	and	CCONJ
fbem-28655	89	6	conference	conference	NOUN
fbem-28655	89	7	facilities	facility	NOUN
fbem-28655	89	8	,	,	PUNCT
fbem-28655	89	9	the	the	DET
fbem-28655	89	10	hotel	hotel	NOUN
fbem-28655	89	11	boasts	boast	VERB
fbem-28655	89	12	multiple	multiple	ADJ
fbem-28655	89	13	pools	pool	NOUN
fbem-28655	89	14	and	and	CCONJ
fbem-28655	89	15	private	private	ADJ
fbem-28655	89	16	villas	villa	NOUN
fbem-28655	89	17	,	,	PUNCT
fbem-28655	89	18	offering	offer	VERB
fbem-28655	89	19	guests	guest	NOUN
fbem-28655	89	20	a	a	DET
fbem-28655	89	21	personalized	personalized	ADJ
fbem-28655	89	22	and	and	CCONJ
fbem-28655	89	23	secluded	secluded	ADJ
fbem-28655	89	24	vacation	vacation	NOUN
fbem-28655	89	25	experience	experience	NOUN
fbem-28655	89	26	.	.	PUNCT
fbem-28655	90	1	this	this	DET
fbem-28655	90	2	focus	focus	NOUN
fbem-28655	90	3	on	on	ADP
fbem-28655	90	4	privacy	privacy	NOUN
fbem-28655	90	5	extends	extend	VERB
fbem-28655	90	6	to	to	ADP
fbem-28655	90	7	the	the	DET
fbem-28655	90	8	physical	physical	ADJ
fbem-28655	90	9	layout	layout	NOUN
fbem-28655	90	10	of	of	ADP
fbem-28655	90	11	spaces	space	NOUN
fbem-28655	90	12	and	and	CCONJ
fbem-28655	90	13	the	the	DET
fbem-28655	90	14	customized	customize	VERB
fbem-28655	90	15	services	service	NOUN
fbem-28655	90	16	that	that	PRON
fbem-28655	90	17	enhance	enhance	VERB
fbem-28655	90	18	guests	guest	NOUN
fbem-28655	90	19	’	'	PUNCT
fbem-28655	90	20	emotional	emotional	ADJ
fbem-28655	90	21	experiences	experience	NOUN
fbem-28655	90	22	.	.	PUNCT
fbem-28655	91	1	through	through	ADP
fbem-28655	91	2	meticulous	meticulous	ADJ
fbem-28655	91	3	service	service	NOUN
fbem-28655	91	4	strategies	strategy	NOUN
fbem-28655	91	5	,	,	PUNCT
fbem-28655	91	6	marriott	marriott	PROPN
fbem-28655	91	7	tailor	tailor	NOUN
fbem-28655	91	8	’s	’s	PART
fbem-28655	91	9	exclusive	exclusive	ADJ
fbem-28655	91	10	experiences	experience	NOUN
fbem-28655	91	11	for	for	ADP
fbem-28655	91	12	each	each	DET
fbem-28655	91	13	guest	guest	NOUN
fbem-28655	91	14	,	,	PUNCT
fbem-28655	91	15	thereby	thereby	ADV
fbem-28655	91	16	fostering	foster	VERB
fbem-28655	91	17	brand	brand	NOUN
fbem-28655	91	18	loyalty	loyalty	NOUN
fbem-28655	91	19	and	and	CCONJ
fbem-28655	91	20	enhancing	enhance	VERB
fbem-28655	91	21	competitiveness	competitiveness	NOUN
fbem-28655	91	22	.	.	PUNCT
fbem-28655	92	1	jw	jw	PROPN
fbem-28655	92	2	marriott	marriott	PROPN
fbem-28655	92	3	sanya	sanya	PROPN
fbem-28655	92	4	haitang	haitang	PROPN
fbem-28655	92	5	bay	bay	PROPN
fbem-28655	92	6	resort	resort	NOUN
fbem-28655	92	7	showcases	showcase	VERB
fbem-28655	92	8	a	a	DET
fbem-28655	92	9	high	high	ADJ
fbem-28655	92	10	degree	degree	NOUN
fbem-28655	92	11	of	of	ADP
fbem-28655	92	12	personalization	personalization	NOUN
fbem-28655	92	13	in	in	ADP
fbem-28655	92	14	its	its	PRON
fbem-28655	92	15	facilities	facility	NOUN
fbem-28655	92	16	and	and	CCONJ
fbem-28655	92	17	services	service	NOUN
fbem-28655	92	18	.	.	PUNCT
fbem-28655	93	1	it	it	PRON
fbem-28655	93	2	plays	play	VERB
fbem-28655	93	3	a	a	DET
fbem-28655	93	4	significant	significant	ADJ
fbem-28655	93	5	role	role	NOUN
fbem-28655	93	6	in	in	ADP
fbem-28655	93	7	conveying	convey	VERB
fbem-28655	93	8	brand	brand	NOUN
fbem-28655	93	9	culture	culture	NOUN
fbem-28655	93	10	and	and	CCONJ
fbem-28655	93	11	meeting	meeting	NOUN
fbem-28655	93	12	guests	guest	NOUN
fbem-28655	93	13	’	'	PUNCT
fbem-28655	93	14	emotional	emotional	ADJ
fbem-28655	93	15	needs	need	NOUN
fbem-28655	93	16	.	.	PUNCT
fbem-28655	94	1	its	its	PRON
fbem-28655	94	2	highly	highly	ADV
fbem-28655	94	3	customized	customize	VERB
fbem-28655	94	4	dining	dining	NOUN
fbem-28655	94	5	,	,	PUNCT
fbem-28655	94	6	business	business	NOUN
fbem-28655	94	7	,	,	PUNCT
fbem-28655	94	8	and	and	CCONJ
fbem-28655	94	9	privacy	privacy	NOUN
fbem-28655	94	10	services	service	NOUN
fbem-28655	94	11	exemplify	exemplify	VERB
fbem-28655	94	12	how	how	SCONJ
fbem-28655	94	13	luxury	luxury	NOUN
fbem-28655	94	14	hotels	hotel	NOUN
fbem-28655	94	15	,	,	PUNCT
fbem-28655	94	16	through	through	ADP
fbem-28655	94	17	refined	refined	ADJ
fbem-28655	94	18	management	management	NOUN
fbem-28655	94	19	and	and	CCONJ
fbem-28655	94	20	personalized	personalized	ADJ
fbem-28655	94	21	offerings	offering	NOUN
fbem-28655	94	22	,	,	PUNCT
fbem-28655	94	23	can	can	AUX
fbem-28655	94	24	stand	stand	VERB
fbem-28655	94	25	out	out	ADP
fbem-28655	94	26	in	in	ADP
fbem-28655	94	27	a	a	DET
fbem-28655	94	28	fiercely	fiercely	ADV
fbem-28655	94	29	competitive	competitive	ADJ
fbem-28655	94	30	high	high	ADJ
fbem-28655	94	31	-	-	PUNCT
fbem-28655	94	32	end	end	NOUN
fbem-28655	94	33	market	market	NOUN
fbem-28655	94	34	.	.	PUNCT
fbem-28655	95	1	4	4	X
fbem-28655	95	2	.	.	X
fbem-28655	95	3	comparative	comparative	ADJ
fbem-28655	95	4	case	case	NOUN
fbem-28655	95	5	analysis	analysis	NOUN
fbem-28655	95	6	and	and	CCONJ
fbem-28655	95	7	comparison	comparison	NOUN
fbem-28655	95	8	4.1	4.1	NUM
fbem-28655	95	9	.	.	PUNCT
fbem-28655	96	1	policy	policy	NOUN
fbem-28655	96	2	context	context	NOUN
fbem-28655	96	3	and	and	CCONJ
fbem-28655	96	4	global	global	ADJ
fbem-28655	96	5	practices	practice	NOUN
fbem-28655	96	6	in	in	ADP
fbem-28655	96	7	hotel	hotel	NOUN
fbem-28655	96	8	personalization	personalization	NOUN
fbem-28655	96	9	the	the	DET
fbem-28655	96	10	support	support	NOUN
fbem-28655	96	11	of	of	ADP
fbem-28655	96	12	the	the	DET
fbem-28655	96	13	chinese	chinese	ADJ
fbem-28655	96	14	government	government	NOUN
fbem-28655	96	15	,	,	PUNCT
fbem-28655	96	16	particularly	particularly	ADV
fbem-28655	96	17	within	within	ADP
fbem-28655	96	18	the	the	DET
fbem-28655	96	19	belt	belt	NOUN
fbem-28655	96	20	and	and	CCONJ
fbem-28655	96	21	road	road	NOUN
fbem-28655	96	22	initiative	initiative	NOUN
fbem-28655	96	23	framework	framework	NOUN
fbem-28655	96	24	,	,	PUNCT
fbem-28655	96	25	has	have	AUX
fbem-28655	96	26	significantly	significantly	ADV
fbem-28655	96	27	propelled	propel	VERB
fbem-28655	96	28	the	the	DET
fbem-28655	96	29	internationalization	internationalization	NOUN
fbem-28655	96	30	of	of	ADP
fbem-28655	96	31	chinese	chinese	ADJ
fbem-28655	96	32	enterprises	enterprise	NOUN
fbem-28655	96	33	.	.	PUNCT
fbem-28655	97	1	since	since	SCONJ
fbem-28655	97	2	the	the	DET
fbem-28655	97	3	reform	reform	NOUN
fbem-28655	97	4	and	and	CCONJ
fbem-28655	97	5	opening	opening	NOUN
fbem-28655	97	6	-	-	PUNCT
fbem-28655	97	7	up	up	ADP
fbem-28655	97	8	policy	policy	NOUN
fbem-28655	97	9	,	,	PUNCT
fbem-28655	97	10	optimizing	optimize	VERB
fbem-28655	97	11	the	the	DET
fbem-28655	97	12	policy	policy	NOUN
fbem-28655	97	13	environment	environment	NOUN
fbem-28655	97	14	and	and	CCONJ
fbem-28655	97	15	government	government	NOUN
fbem-28655	97	16	backing	backing	NOUN
fbem-28655	97	17	for	for	ADP
fbem-28655	97	18	enterprises	enterprise	NOUN
fbem-28655	97	19	to	to	PART
fbem-28655	97	20	"	"	PUNCT
fbem-28655	97	21	go	go	VERB
fbem-28655	97	22	global	global	ADJ
fbem-28655	97	23	,	,	PUNCT
fbem-28655	97	24	"	"	PUNCT
fbem-28655	97	25	especially	especially	ADV
fbem-28655	97	26	in	in	ADP
fbem-28655	97	27	the	the	DET
fbem-28655	97	28	tourism	tourism	NOUN
fbem-28655	97	29	and	and	CCONJ
fbem-28655	97	30	hospitality	hospitality	NOUN
fbem-28655	97	31	sectors	sector	NOUN
fbem-28655	97	32	,	,	PUNCT
fbem-28655	97	33	have	have	AUX
fbem-28655	97	34	greatly	greatly	ADV
fbem-28655	97	35	enhanced	enhance	VERB
fbem-28655	97	36	the	the	DET
fbem-28655	97	37	global	global	ADJ
fbem-28655	97	38	presence	presence	NOUN
fbem-28655	97	39	of	of	ADP
fbem-28655	97	40	chinese	chinese	ADJ
fbem-28655	97	41	businesses	business	NOUN
fbem-28655	97	42	.	.	PUNCT
fbem-28655	98	1	according	accord	VERB
fbem-28655	98	2	to	to	ADP
fbem-28655	98	3	the	the	DET
fbem-28655	98	4	"	"	PUNCT
fbem-28655	98	5	china	china	PROPN
fbem-28655	98	6	tourism	tourism	PROPN
fbem-28655	98	7	development	development	PROPN
fbem-28655	98	8	plan	plan	NOUN
fbem-28655	98	9	(	(	PUNCT
fbem-28655	98	10	20212025	20212025	NUM
fbem-28655	98	11	)	)	PUNCT
fbem-28655	98	12	,	,	PUNCT
fbem-28655	98	13	"	"	PUNCT
fbem-28655	98	14	the	the	DET
fbem-28655	98	15	government	government	NOUN
fbem-28655	98	16	has	have	AUX
fbem-28655	98	17	outlined	outline	VERB
fbem-28655	98	18	strategic	strategic	ADJ
fbem-28655	98	19	goals	goal	NOUN
fbem-28655	98	20	to	to	PART
fbem-28655	98	21	accelerate	accelerate	VERB
fbem-28655	98	22	further	far	ADV
fbem-28655	98	23	the	the	DET
fbem-28655	98	24	growth	growth	NOUN
fbem-28655	98	25	of	of	ADP
fbem-28655	98	26	internationally	internationally	ADV
fbem-28655	98	27	competitive	competitive	ADJ
fbem-28655	98	28	enterprises	enterprise	NOUN
fbem-28655	98	29	,	,	PUNCT
fbem-28655	98	30	particularly	particularly	ADV
fbem-28655	98	31	in	in	ADP
fbem-28655	98	32	the	the	DET
fbem-28655	98	33	areas	area	NOUN
fbem-28655	98	34	of	of	ADP
fbem-28655	98	35	personalized	personalized	ADJ
fbem-28655	98	36	services	service	NOUN
fbem-28655	98	37	and	and	CCONJ
fbem-28655	98	38	brand	brand	NOUN
fbem-28655	98	39	building	building	NOUN
fbem-28655	98	40	(	(	PUNCT
fbem-28655	98	41	national	national	ADJ
fbem-28655	98	42	development	development	NOUN
fbem-28655	98	43	and	and	CCONJ
fbem-28655	98	44	reform	reform	PROPN
fbem-28655	98	45	commission	commission	PROPN
fbem-28655	98	46	,	,	PUNCT
fbem-28655	98	47	2021	2021	NUM
fbem-28655	98	48	)	)	PUNCT
fbem-28655	98	49	.	.	PUNCT
fbem-28655	99	1	this	this	DET
fbem-28655	99	2	policy	policy	NOUN
fbem-28655	99	3	support	support	NOUN
fbem-28655	99	4	provides	provide	VERB
fbem-28655	99	5	a	a	DET
fbem-28655	99	6	solid	solid	ADJ
fbem-28655	99	7	foundation	foundation	NOUN
fbem-28655	99	8	for	for	ADP
fbem-28655	99	9	luxury	luxury	NOUN
fbem-28655	99	10	hotel	hotel	NOUN
fbem-28655	99	11	brands	brand	NOUN
fbem-28655	99	12	like	like	ADP
fbem-28655	99	13	the	the	DET
fbem-28655	99	14	intercontinental	intercontinental	PROPN
fbem-28655	99	15	sanya	sanya	PROPN
fbem-28655	99	16	resort	resort	PROPN
fbem-28655	99	17	and	and	CCONJ
fbem-28655	99	18	jw	jw	PROPN
fbem-28655	99	19	marriott	marriott	PROPN
fbem-28655	99	20	sanya	sanya	PROPN
fbem-28655	99	21	haitang	haitang	PROPN
fbem-28655	99	22	bay	bay	PROPN
fbem-28655	99	23	to	to	PART
fbem-28655	99	24	achieve	achieve	VERB
fbem-28655	99	25	service	service	NOUN
fbem-28655	99	26	innovation	innovation	NOUN
fbem-28655	99	27	and	and	CCONJ
fbem-28655	99	28	localization	localization	NOUN
fbem-28655	99	29	in	in	ADP
fbem-28655	99	30	global	global	ADJ
fbem-28655	99	31	competition	competition	NOUN
fbem-28655	99	32	.	.	PUNCT
fbem-28655	100	1	this	this	DET
fbem-28655	100	2	policy	policy	NOUN
fbem-28655	100	3	framework	framework	NOUN
fbem-28655	100	4	enables	enable	VERB
fbem-28655	100	5	these	these	DET
fbem-28655	100	6	luxury	luxury	NOUN
fbem-28655	100	7	hotel	hotel	NOUN
fbem-28655	100	8	brands	brand	NOUN
fbem-28655	100	9	to	to	PART
fbem-28655	100	10	expand	expand	VERB
fbem-28655	100	11	internationally	internationally	ADV
fbem-28655	100	12	and	and	CCONJ
fbem-28655	100	13	encourages	encourage	VERB
fbem-28655	100	14	innovation	innovation	NOUN
fbem-28655	100	15	tailored	tailor	VERB
fbem-28655	100	16	to	to	ADP
fbem-28655	100	17	local	local	ADJ
fbem-28655	100	18	consumer	consumer	NOUN
fbem-28655	100	19	demands	demand	NOUN
fbem-28655	100	20	,	,	PUNCT
fbem-28655	100	21	particularly	particularly	ADV
fbem-28655	100	22	in	in	ADP
fbem-28655	100	23	personalized	personalized	ADJ
fbem-28655	100	24	services	service	NOUN
fbem-28655	100	25	.	.	PUNCT
fbem-28655	101	1	such	such	ADJ
fbem-28655	101	2	innovations	innovation	NOUN
fbem-28655	101	3	often	often	ADV
fbem-28655	101	4	involve	involve	VERB
fbem-28655	101	5	integrating	integrate	VERB
fbem-28655	101	6	local	local	ADJ
fbem-28655	101	7	culture	culture	NOUN
fbem-28655	101	8	and	and	CCONJ
fbem-28655	101	9	addressing	address	VERB
fbem-28655	101	10	consumers	consumer	NOUN
fbem-28655	101	11	'	'	PART
fbem-28655	101	12	emotional	emotional	ADJ
fbem-28655	101	13	needs	need	NOUN
fbem-28655	101	14	to	to	PART
fbem-28655	101	15	deliver	deliver	VERB
fbem-28655	101	16	customized	customized	ADJ
fbem-28655	101	17	and	and	CCONJ
fbem-28655	101	18	unique	unique	ADJ
fbem-28655	101	19	service	service	NOUN
fbem-28655	101	20	experiences	experience	NOUN
fbem-28655	101	21	.	.	PUNCT
fbem-28655	102	1	consequently	consequently	ADV
fbem-28655	102	2	,	,	PUNCT
fbem-28655	102	3	intercontinental	intercontinental	PROPN
fbem-28655	102	4	and	and	CCONJ
fbem-28655	102	5	jw	jw	PROPN
fbem-28655	102	6	marriott	marriott	PROPN
fbem-28655	102	7	,	,	PUNCT
fbem-28655	102	8	in	in	ADP
fbem-28655	102	9	their	their	PRON
fbem-28655	102	10	global	global	ADJ
fbem-28655	102	11	expansion	expansion	NOUN
fbem-28655	102	12	efforts	effort	NOUN
fbem-28655	102	13	,	,	PUNCT
fbem-28655	102	14	have	have	AUX
fbem-28655	102	15	enhanced	enhance	VERB
fbem-28655	102	16	their	their	PRON
fbem-28655	102	17	market	market	NOUN
fbem-28655	102	18	competitiveness	competitiveness	NOUN
fbem-28655	102	19	by	by	ADP
fbem-28655	102	20	offering	offer	VERB
fbem-28655	102	21	localized	localize	VERB
fbem-28655	102	22	,	,	PUNCT
fbem-28655	102	23	personalized	personalized	ADJ
fbem-28655	102	24	services	service	NOUN
fbem-28655	102	25	that	that	PRON
fbem-28655	102	26	cater	cater	VERB
fbem-28655	102	27	to	to	ADP
fbem-28655	102	28	the	the	DET
fbem-28655	102	29	specific	specific	ADJ
fbem-28655	102	30	needs	need	NOUN
fbem-28655	102	31	of	of	ADP
fbem-28655	102	32	diverse	diverse	ADJ
fbem-28655	102	33	cultures	culture	NOUN
fbem-28655	102	34	and	and	CCONJ
fbem-28655	102	35	markets	market	NOUN
fbem-28655	102	36	.	.	PUNCT
fbem-28655	103	1	4.2	4.2	NUM
fbem-28655	103	2	.	.	PUNCT
fbem-28655	104	1	personalized	personalize	VERB
fbem-28655	104	2	services	service	NOUN
fbem-28655	104	3	and	and	CCONJ
fbem-28655	104	4	meeting	meet	VERB
fbem-28655	104	5	consumers	consumer	NOUN
fbem-28655	104	6	’	'	PUNCT
fbem-28655	104	7	emotional	emotional	ADJ
fbem-28655	104	8	needs	need	VERB
fbem-28655	104	9	personalized	personalized	ADJ
fbem-28655	104	10	services	service	NOUN
fbem-28655	104	11	address	address	VERB
fbem-28655	104	12	consumers	consumer	NOUN
fbem-28655	104	13	’	'	PUNCT
fbem-28655	104	14	material	material	NOUN
fbem-28655	104	15	needs	need	NOUN
fbem-28655	104	16	and	and	CCONJ
fbem-28655	104	17	,	,	PUNCT
fbem-28655	104	18	more	more	ADV
fbem-28655	104	19	importantly	importantly	ADV
fbem-28655	104	20	,	,	PUNCT
fbem-28655	104	21	fulfill	fulfill	VERB
fbem-28655	104	22	their	their	PRON
fbem-28655	104	23	emotional	emotional	ADJ
fbem-28655	104	24	demands	demand	NOUN
fbem-28655	104	25	.	.	PUNCT
fbem-28655	105	1	in	in	ADP
fbem-28655	105	2	the	the	DET
fbem-28655	105	3	luxury	luxury	NOUN
fbem-28655	105	4	hotel	hotel	NOUN
fbem-28655	105	5	industry	industry	NOUN
fbem-28655	105	6	,	,	PUNCT
fbem-28655	105	7	implementing	implement	VERB
fbem-28655	105	8	personalized	personalized	ADJ
fbem-28655	105	9	services	service	NOUN
fbem-28655	105	10	is	be	AUX
fbem-28655	105	11	a	a	DET
fbem-28655	105	12	core	core	NOUN
fbem-28655	105	13	factor	factor	NOUN
fbem-28655	105	14	in	in	ADP
fbem-28655	105	15	enhancing	enhance	VERB
fbem-28655	105	16	customer	customer	NOUN
fbem-28655	105	17	satisfaction	satisfaction	NOUN
fbem-28655	105	18	and	and	CCONJ
fbem-28655	105	19	brand	brand	NOUN
fbem-28655	105	20	loyalty	loyalty	NOUN
fbem-28655	105	21	.	.	PUNCT
fbem-28655	106	1	for	for	ADP
fbem-28655	106	2	intercontinental	intercontinental	PROPN
fbem-28655	106	3	sanya	sanya	PROPN
fbem-28655	106	4	resort	resort	PROPN
fbem-28655	106	5	and	and	CCONJ
fbem-28655	106	6	jw	jw	PROPN
fbem-28655	106	7	marriott	marriott	PROPN
fbem-28655	106	8	sanya	sanya	PROPN
fbem-28655	106	9	haitang	haitang	PROPN
fbem-28655	106	10	bay	bay	PROPN
fbem-28655	106	11	,	,	PUNCT
fbem-28655	106	12	such	such	ADJ
fbem-28655	106	13	practices	practice	NOUN
fbem-28655	106	14	highlight	highlight	VERB
fbem-28655	106	15	how	how	SCONJ
fbem-28655	106	16	they	they	PRON
fbem-28655	106	17	cater	cater	VERB
fbem-28655	106	18	to	to	ADP
fbem-28655	106	19	consumers	consumer	NOUN
fbem-28655	106	20	’	'	PUNCT
fbem-28655	106	21	emotional	emotional	ADJ
fbem-28655	106	22	needs	need	NOUN
fbem-28655	106	23	through	through	ADP
fbem-28655	106	24	meticulous	meticulous	ADJ
fbem-28655	106	25	service	service	NOUN
fbem-28655	106	26	,	,	PUNCT
fbem-28655	106	27	elevating	elevate	VERB
fbem-28655	106	28	perceived	perceive	VERB
fbem-28655	106	29	value	value	NOUN
fbem-28655	106	30	.	.	PUNCT
fbem-28655	107	1	intercontinental	intercontinental	PROPN
fbem-28655	107	2	sanya	sanya	PROPN
fbem-28655	107	3	resort	resort	PROPN
fbem-28655	107	4	emphasizes	emphasize	VERB
fbem-28655	107	5	the	the	DET
fbem-28655	107	6	deep	deep	ADJ
fbem-28655	107	7	integration	integration	NOUN
fbem-28655	107	8	of	of	ADP
fbem-28655	107	9	local	local	ADJ
fbem-28655	107	10	culture	culture	NOUN
fbem-28655	107	11	in	in	ADP
fbem-28655	107	12	its	its	PRON
fbem-28655	107	13	personalized	personalized	ADJ
fbem-28655	107	14	services	service	NOUN
fbem-28655	107	15	.	.	PUNCT
fbem-28655	108	1	for	for	ADP
fbem-28655	108	2	instance	instance	NOUN
fbem-28655	108	3	,	,	PUNCT
fbem-28655	108	4	it	it	PRON
fbem-28655	108	5	offers	offer	VERB
fbem-28655	108	6	customized	customize	VERB
fbem-28655	108	7	chinese	chinese	ADJ
fbem-28655	108	8	festive	festive	ADJ
fbem-28655	108	9	activities	activity	NOUN
fbem-28655	108	10	and	and	CCONJ
fbem-28655	108	11	cultural	cultural	ADJ
fbem-28655	108	12	experiences	experience	NOUN
fbem-28655	108	13	,	,	PUNCT
fbem-28655	108	14	such	such	ADJ
fbem-28655	108	15	as	as	ADP
fbem-28655	108	16	tea	tea	NOUN
fbem-28655	108	17	ceremonies	ceremony	NOUN
fbem-28655	108	18	and	and	CCONJ
fbem-28655	108	19	traditional	traditional	ADJ
fbem-28655	108	20	music	music	NOUN
fbem-28655	108	21	performances	performance	NOUN
fbem-28655	108	22	,	,	PUNCT
fbem-28655	108	23	providing	provide	VERB
fbem-28655	108	24	guests	guest	NOUN
fbem-28655	108	25	unique	unique	ADJ
fbem-28655	108	26	emotional	emotional	ADJ
fbem-28655	108	27	experiences	experience	NOUN
fbem-28655	108	28	.	.	PUNCT
fbem-28655	109	1	these	these	DET
fbem-28655	109	2	services	service	NOUN
fbem-28655	109	3	address	address	VERB
fbem-28655	109	4	chinese	chinese	ADJ
fbem-28655	109	5	consumers	consumer	NOUN
fbem-28655	109	6	’	'	PUNCT
fbem-28655	109	7	desire	desire	NOUN
fbem-28655	109	8	for	for	ADP
fbem-28655	109	9	cultural	cultural	ADJ
fbem-28655	109	10	identity	identity	NOUN
fbem-28655	109	11	and	and	CCONJ
fbem-28655	109	12	enhance	enhance	VERB
fbem-28655	109	13	their	their	PRON
fbem-28655	109	14	overall	overall	ADJ
fbem-28655	109	15	experience	experience	NOUN
fbem-28655	109	16	through	through	ADP
fbem-28655	109	17	exclusive	exclusive	ADJ
fbem-28655	109	18	offerings	offering	NOUN
fbem-28655	109	19	.	.	PUNCT
fbem-28655	110	1	studies	study	NOUN
fbem-28655	110	2	indicate	indicate	VERB
fbem-28655	110	3	that	that	SCONJ
fbem-28655	110	4	culturally	culturally	ADV
fbem-28655	110	5	tailored	tailor	VERB
fbem-28655	110	6	services	service	NOUN
fbem-28655	110	7	significantly	significantly	ADV
fbem-28655	110	8	boost	boost	VERB
fbem-28655	110	9	customer	customer	NOUN
fbem-28655	110	10	loyalty	loyalty	NOUN
fbem-28655	110	11	,	,	PUNCT
fbem-28655	110	12	as	as	SCONJ
fbem-28655	110	13	consumers	consumer	NOUN
fbem-28655	110	14	are	be	AUX
fbem-28655	110	15	more	more	ADV
fbem-28655	110	16	inclined	inclined	ADJ
fbem-28655	110	17	to	to	PART
fbem-28655	110	18	choose	choose	VERB
fbem-28655	110	19	brands	brand	NOUN
fbem-28655	110	20	that	that	PRON
fbem-28655	110	21	meet	meet	VERB
fbem-28655	110	22	their	their	PRON
fbem-28655	110	23	emotional	emotional	ADJ
fbem-28655	110	24	and	and	CCONJ
fbem-28655	110	25	cultural	cultural	ADJ
fbem-28655	110	26	needs	need	NOUN
fbem-28655	110	27	.	.	PUNCT
fbem-28655	111	1	in	in	ADP
fbem-28655	111	2	contrast	contrast	NOUN
fbem-28655	111	3	,	,	PUNCT
fbem-28655	111	4	jw	jw	PROPN
fbem-28655	111	5	marriott	marriott	PROPN
fbem-28655	111	6	uses	use	VERB
fbem-28655	111	7	data	datum	NOUN
fbem-28655	111	8	analytics	analytic	NOUN
fbem-28655	111	9	to	to	PART
fbem-28655	111	10	personalize	personalize	VERB
fbem-28655	111	11	services	service	NOUN
fbem-28655	111	12	by	by	ADP
fbem-28655	111	13	analyzing	analyze	VERB
fbem-28655	111	14	customers	customer	NOUN
fbem-28655	111	15	’	’	PART
fbem-28655	111	16	preferences	preference	NOUN
fbem-28655	111	17	and	and	CCONJ
fbem-28655	111	18	behaviors	behavior	NOUN
fbem-28655	111	19	to	to	PART
fbem-28655	111	20	deliver	deliver	VERB
fbem-28655	111	21	tailored	tailor	VERB
fbem-28655	111	22	experiences	experience	NOUN
fbem-28655	111	23	.	.	PUNCT
fbem-28655	112	1	this	this	DET
fbem-28655	112	2	approach	approach	NOUN
fbem-28655	112	3	enhances	enhance	VERB
fbem-28655	112	4	the	the	DET
fbem-28655	112	5	precision	precision	NOUN
fbem-28655	112	6	and	and	CCONJ
fbem-28655	112	7	personalization	personalization	NOUN
fbem-28655	112	8	of	of	ADP
fbem-28655	112	9	services	service	NOUN
fbem-28655	112	10	and	and	CCONJ
fbem-28655	112	11	strengthens	strengthen	VERB
fbem-28655	112	12	emotional	emotional	ADJ
fbem-28655	112	13	connections	connection	NOUN
fbem-28655	112	14	and	and	CCONJ
fbem-28655	112	15	brand	brand	NOUN
fbem-28655	112	16	recognition	recognition	NOUN
fbem-28655	112	17	among	among	ADP
fbem-28655	112	18	453	453	NUM
fbem-28655	112	19	consumers	consumer	NOUN
fbem-28655	112	20	.	.	PUNCT
fbem-28655	113	1	jw	jw	PROPN
fbem-28655	113	2	marriott	marriott	PROPN
fbem-28655	113	3	has	have	AUX
fbem-28655	113	4	built	build	VERB
fbem-28655	113	5	a	a	DET
fbem-28655	113	6	more	more	ADV
fbem-28655	113	7	robust	robust	ADJ
fbem-28655	113	8	customer	customer	NOUN
fbem-28655	113	9	base	base	NOUN
fbem-28655	113	10	through	through	ADP
fbem-28655	113	11	such	such	ADJ
fbem-28655	113	12	technology	technology	NOUN
fbem-28655	113	13	-	-	PUNCT
fbem-28655	113	14	driven	drive	VERB
fbem-28655	113	15	personalized	personalized	ADJ
fbem-28655	113	16	services	service	NOUN
fbem-28655	113	17	,	,	PUNCT
fbem-28655	113	18	particularly	particularly	ADV
fbem-28655	113	19	in	in	ADP
fbem-28655	113	20	markets	market	NOUN
fbem-28655	113	21	that	that	PRON
fbem-28655	113	22	demand	demand	VERB
fbem-28655	113	23	efficiency	efficiency	NOUN
fbem-28655	113	24	and	and	CCONJ
fbem-28655	113	25	refined	refined	ADJ
fbem-28655	113	26	services	service	NOUN
fbem-28655	113	27	.	.	PUNCT
fbem-28655	114	1	4.3	4.3	NUM
fbem-28655	114	2	.	.	PUNCT
fbem-28655	115	1	the	the	DET
fbem-28655	115	2	impact	impact	NOUN
fbem-28655	115	3	of	of	ADP
fbem-28655	115	4	personalized	personalized	ADJ
fbem-28655	115	5	services	service	NOUN
fbem-28655	115	6	on	on	ADP
fbem-28655	115	7	brand	brand	NOUN
fbem-28655	115	8	loyalty	loyalty	NOUN
fbem-28655	115	9	and	and	CCONJ
fbem-28655	115	10	market	market	NOUN
fbem-28655	115	11	competitiveness	competitiveness	NOUN
fbem-28655	115	12	the	the	DET
fbem-28655	115	13	role	role	NOUN
fbem-28655	115	14	of	of	ADP
fbem-28655	115	15	personalized	personalized	ADJ
fbem-28655	115	16	services	service	NOUN
fbem-28655	115	17	in	in	ADP
fbem-28655	115	18	enhancing	enhance	VERB
fbem-28655	115	19	brand	brand	NOUN
fbem-28655	115	20	loyalty	loyalty	NOUN
fbem-28655	115	21	and	and	CCONJ
fbem-28655	115	22	market	market	NOUN
fbem-28655	115	23	competitiveness	competitiveness	NOUN
fbem-28655	115	24	has	have	AUX
fbem-28655	115	25	been	be	AUX
fbem-28655	115	26	welldocumented	welldocumente	VERB
fbem-28655	115	27	in	in	ADP
fbem-28655	115	28	academic	academic	ADJ
fbem-28655	115	29	research	research	NOUN
fbem-28655	115	30	.	.	PUNCT
fbem-28655	116	1	in	in	ADP
fbem-28655	116	2	the	the	DET
fbem-28655	116	3	luxury	luxury	NOUN
fbem-28655	116	4	hotel	hotel	NOUN
fbem-28655	116	5	industry	industry	NOUN
fbem-28655	116	6	,	,	PUNCT
fbem-28655	116	7	personalized	personalized	ADJ
fbem-28655	116	8	services	service	NOUN
fbem-28655	116	9	improve	improve	VERB
fbem-28655	116	10	customer	customer	NOUN
fbem-28655	116	11	satisfaction	satisfaction	NOUN
fbem-28655	116	12	and	and	CCONJ
fbem-28655	116	13	deepen	deepen	VERB
fbem-28655	116	14	emotional	emotional	ADJ
fbem-28655	116	15	attachment	attachment	NOUN
fbem-28655	116	16	to	to	ADP
fbem-28655	116	17	the	the	DET
fbem-28655	116	18	brand	brand	NOUN
fbem-28655	116	19	,	,	PUNCT
fbem-28655	116	20	which	which	PRON
fbem-28655	116	21	is	be	AUX
fbem-28655	116	22	critical	critical	ADJ
fbem-28655	116	23	to	to	ADP
fbem-28655	116	24	fostering	foster	VERB
fbem-28655	116	25	brand	brand	NOUN
fbem-28655	116	26	loyalty	loyalty	NOUN
fbem-28655	116	27	.	.	PUNCT
fbem-28655	117	1	the	the	DET
fbem-28655	117	2	personalized	personalized	ADJ
fbem-28655	117	3	service	service	NOUN
fbem-28655	117	4	practices	practice	NOUN
fbem-28655	117	5	of	of	ADP
fbem-28655	117	6	intercontinental	intercontinental	PROPN
fbem-28655	117	7	sanya	sanya	PROPN
fbem-28655	117	8	resort	resort	PROPN
fbem-28655	117	9	and	and	CCONJ
fbem-28655	117	10	jw	jw	PROPN
fbem-28655	117	11	marriott	marriott	PROPN
fbem-28655	117	12	sanya	sanya	PROPN
fbem-28655	117	13	haitang	haitang	PROPN
fbem-28655	117	14	bay	bay	PROPN
fbem-28655	117	15	reflect	reflect	VERB
fbem-28655	117	16	the	the	DET
fbem-28655	117	17	differentiated	differentiated	ADJ
fbem-28655	117	18	strategies	strategy	NOUN
fbem-28655	117	19	of	of	ADP
fbem-28655	117	20	their	their	PRON
fbem-28655	117	21	respective	respective	ADJ
fbem-28655	117	22	brands	brand	NOUN
fbem-28655	117	23	from	from	ADP
fbem-28655	117	24	the	the	DET
fbem-28655	117	25	perspectives	perspective	NOUN
fbem-28655	117	26	of	of	ADP
fbem-28655	117	27	brand	brand	NOUN
fbem-28655	117	28	loyalty	loyalty	NOUN
fbem-28655	117	29	and	and	CCONJ
fbem-28655	117	30	market	market	NOUN
fbem-28655	117	31	competitiveness	competitiveness	NOUN
fbem-28655	117	32	.	.	PUNCT
fbem-28655	118	1	at	at	ADP
fbem-28655	118	2	intercontinental	intercontinental	PROPN
fbem-28655	118	3	sanya	sanya	PROPN
fbem-28655	118	4	resort	resort	PROPN
fbem-28655	118	5	,	,	PUNCT
fbem-28655	118	6	personalized	personalized	ADJ
fbem-28655	118	7	services	service	NOUN
fbem-28655	118	8	enhance	enhance	VERB
fbem-28655	118	9	customers	customer	NOUN
fbem-28655	118	10	’	'	PUNCT
fbem-28655	118	11	emotional	emotional	ADJ
fbem-28655	118	12	experiences	experience	NOUN
fbem-28655	118	13	and	and	CCONJ
fbem-28655	118	14	strengthen	strengthen	VERB
fbem-28655	118	15	the	the	DET
fbem-28655	118	16	brand	brand	NOUN
fbem-28655	118	17	’s	’s	PART
fbem-28655	118	18	competitive	competitive	ADJ
fbem-28655	118	19	differentiation	differentiation	NOUN
fbem-28655	118	20	.	.	PUNCT
fbem-28655	119	1	for	for	ADP
fbem-28655	119	2	example	example	NOUN
fbem-28655	119	3	,	,	PUNCT
fbem-28655	119	4	by	by	ADP
fbem-28655	119	5	offering	offer	VERB
fbem-28655	119	6	culturally	culturally	ADV
fbem-28655	119	7	customized	customized	ADJ
fbem-28655	119	8	and	and	CCONJ
fbem-28655	119	9	localized	localized	ADJ
fbem-28655	119	10	service	service	NOUN
fbem-28655	119	11	models	model	NOUN
fbem-28655	119	12	,	,	PUNCT
fbem-28655	119	13	the	the	DET
fbem-28655	119	14	resort	resort	NOUN
fbem-28655	119	15	provides	provide	VERB
fbem-28655	119	16	consumers	consumer	NOUN
fbem-28655	119	17	with	with	ADP
fbem-28655	119	18	deep	deep	ADJ
fbem-28655	119	19	cultural	cultural	ADJ
fbem-28655	119	20	experiences	experience	NOUN
fbem-28655	119	21	that	that	PRON
fbem-28655	119	22	increase	increase	VERB
fbem-28655	119	23	satisfaction	satisfaction	NOUN
fbem-28655	119	24	and	and	CCONJ
fbem-28655	119	25	encourage	encourage	VERB
fbem-28655	119	26	repeat	repeat	NOUN
fbem-28655	119	27	patronage	patronage	NOUN
fbem-28655	119	28	.	.	PUNCT
fbem-28655	120	1	furthermore	furthermore	ADV
fbem-28655	120	2	,	,	PUNCT
fbem-28655	120	3	tailored	tailor	VERB
fbem-28655	120	4	services	service	NOUN
fbem-28655	120	5	help	help	VERB
fbem-28655	120	6	the	the	DET
fbem-28655	120	7	brand	brand	NOUN
fbem-28655	120	8	deepen	deepen	VERB
fbem-28655	120	9	emotional	emotional	ADJ
fbem-28655	120	10	connections	connection	NOUN
fbem-28655	120	11	with	with	ADP
fbem-28655	120	12	customers	customer	NOUN
fbem-28655	120	13	,	,	PUNCT
fbem-28655	120	14	fostering	foster	VERB
fbem-28655	120	15	stronger	strong	ADJ
fbem-28655	120	16	revisit	revisit	NOUN
fbem-28655	120	17	intentions	intention	NOUN
fbem-28655	120	18	and	and	CCONJ
fbem-28655	120	19	contributing	contribute	VERB
fbem-28655	120	20	to	to	ADP
fbem-28655	120	21	brand	brand	NOUN
fbem-28655	120	22	loyalty	loyalty	NOUN
fbem-28655	120	23	.	.	PUNCT
fbem-28655	121	1	meanwhile	meanwhile	ADV
fbem-28655	121	2	,	,	PUNCT
fbem-28655	121	3	jw	jw	PROPN
fbem-28655	121	4	marriott	marriott	PROPN
fbem-28655	121	5	reinforces	reinforce	VERB
fbem-28655	121	6	its	its	PRON
fbem-28655	121	7	competitiveness	competitiveness	NOUN
fbem-28655	121	8	in	in	ADP
fbem-28655	121	9	the	the	DET
fbem-28655	121	10	high	high	ADJ
fbem-28655	121	11	-	-	PUNCT
fbem-28655	121	12	end	end	NOUN
fbem-28655	121	13	market	market	NOUN
fbem-28655	121	14	through	through	ADP
fbem-28655	121	15	precise	precise	ADJ
fbem-28655	121	16	customer	customer	NOUN
fbem-28655	121	17	data	datum	NOUN
fbem-28655	121	18	analysis	analysis	NOUN
fbem-28655	121	19	and	and	CCONJ
fbem-28655	121	20	flexible	flexible	ADJ
fbem-28655	121	21	service	service	NOUN
fbem-28655	121	22	design	design	NOUN
fbem-28655	121	23	.	.	PUNCT
fbem-28655	122	1	the	the	DET
fbem-28655	122	2	core	core	NOUN
fbem-28655	122	3	of	of	ADP
fbem-28655	122	4	its	its	PRON
fbem-28655	122	5	personalized	personalize	VERB
fbem-28655	122	6	services	service	NOUN
fbem-28655	122	7	lies	lie	VERB
fbem-28655	122	8	in	in	ADP
fbem-28655	122	9	leveraging	leverage	VERB
fbem-28655	122	10	technology	technology	NOUN
fbem-28655	122	11	and	and	CCONJ
fbem-28655	122	12	big	big	ADJ
fbem-28655	122	13	data	datum	NOUN
fbem-28655	122	14	to	to	PART
fbem-28655	122	15	offer	offer	VERB
fbem-28655	122	16	customized	customized	ADJ
fbem-28655	122	17	accommodation	accommodation	NOUN
fbem-28655	122	18	experiences	experience	NOUN
fbem-28655	122	19	,	,	PUNCT
fbem-28655	122	20	such	such	ADJ
fbem-28655	122	21	as	as	ADP
fbem-28655	122	22	recommending	recommend	VERB
fbem-28655	122	23	room	room	NOUN
fbem-28655	122	24	types	type	NOUN
fbem-28655	122	25	and	and	CCONJ
fbem-28655	122	26	dining	dining	NOUN
fbem-28655	122	27	options	option	NOUN
fbem-28655	122	28	based	base	VERB
fbem-28655	122	29	on	on	ADP
fbem-28655	122	30	clients	client	NOUN
fbem-28655	122	31	’	’	PART
fbem-28655	122	32	historical	historical	ADJ
fbem-28655	122	33	preferences	preference	NOUN
fbem-28655	122	34	.	.	PUNCT
fbem-28655	123	1	this	this	PRON
fbem-28655	123	2	enhances	enhance	VERB
fbem-28655	123	3	customer	customer	NOUN
fbem-28655	123	4	comfort	comfort	NOUN
fbem-28655	123	5	and	and	CCONJ
fbem-28655	123	6	convenience	convenience	NOUN
fbem-28655	123	7	and	and	CCONJ
fbem-28655	123	8	boosts	boost	VERB
fbem-28655	123	9	the	the	DET
fbem-28655	123	10	brand	brand	NOUN
fbem-28655	123	11	’s	’s	PART
fbem-28655	123	12	global	global	ADJ
fbem-28655	123	13	appeal	appeal	NOUN
fbem-28655	123	14	.	.	PUNCT
fbem-28655	124	1	through	through	ADP
fbem-28655	124	2	this	this	DET
fbem-28655	124	3	innovation	innovation	NOUN
fbem-28655	124	4	,	,	PUNCT
fbem-28655	124	5	jw	jw	PROPN
fbem-28655	124	6	marriott	marriott	PROPN
fbem-28655	124	7	has	have	AUX
fbem-28655	124	8	successfully	successfully	ADV
fbem-28655	124	9	established	establish	VERB
fbem-28655	124	10	an	an	DET
fbem-28655	124	11	efficient	efficient	ADJ
fbem-28655	124	12	customer	customer	NOUN
fbem-28655	124	13	relationship	relationship	NOUN
fbem-28655	124	14	management	management	NOUN
fbem-28655	124	15	system	system	NOUN
fbem-28655	124	16	,	,	PUNCT
fbem-28655	124	17	improved	improve	VERB
fbem-28655	124	18	brand	brand	NOUN
fbem-28655	124	19	loyalty	loyalty	NOUN
fbem-28655	124	20	and	and	CCONJ
fbem-28655	124	21	significantly	significantly	ADV
fbem-28655	124	22	strengthening	strengthen	VERB
fbem-28655	124	23	market	market	NOUN
fbem-28655	124	24	competitiveness	competitiveness	NOUN
fbem-28655	124	25	.	.	PUNCT
fbem-28655	125	1	5	5	X
fbem-28655	125	2	.	.	X
fbem-28655	125	3	conclusion	conclusion	NOUN
fbem-28655	125	4	a	a	DET
fbem-28655	125	5	comparison	comparison	NOUN
fbem-28655	125	6	of	of	ADP
fbem-28655	125	7	intercontinental	intercontinental	PROPN
fbem-28655	125	8	sanya	sanya	PROPN
fbem-28655	125	9	resort	resort	PROPN
fbem-28655	125	10	and	and	CCONJ
fbem-28655	125	11	jw	jw	PROPN
fbem-28655	125	12	marriott	marriott	PROPN
fbem-28655	125	13	sanya	sanya	PROPN
fbem-28655	125	14	haitang	haitang	PROPN
fbem-28655	125	15	bay	bay	PROPN
fbem-28655	125	16	demonstrates	demonstrate	VERB
fbem-28655	125	17	that	that	SCONJ
fbem-28655	125	18	the	the	DET
fbem-28655	125	19	implementation	implementation	NOUN
fbem-28655	125	20	of	of	ADP
fbem-28655	125	21	personalized	personalized	ADJ
fbem-28655	125	22	services	service	NOUN
fbem-28655	125	23	not	not	PART
fbem-28655	125	24	only	only	ADV
fbem-28655	125	25	significantly	significantly	ADV
fbem-28655	125	26	influences	influence	VERB
fbem-28655	125	27	consumers	consumer	NOUN
fbem-28655	125	28	'	'	PART
fbem-28655	125	29	perceived	perceive	VERB
fbem-28655	125	30	value	value	NOUN
fbem-28655	125	31	and	and	CCONJ
fbem-28655	125	32	emotional	emotional	ADJ
fbem-28655	125	33	experiences	experience	NOUN
fbem-28655	125	34	but	but	CCONJ
fbem-28655	125	35	also	also	ADV
fbem-28655	125	36	plays	play	VERB
fbem-28655	125	37	a	a	DET
fbem-28655	125	38	pivotal	pivotal	ADJ
fbem-28655	125	39	role	role	NOUN
fbem-28655	125	40	in	in	ADP
fbem-28655	125	41	enhancing	enhance	VERB
fbem-28655	125	42	brand	brand	NOUN
fbem-28655	125	43	loyalty	loyalty	NOUN
fbem-28655	125	44	and	and	CCONJ
fbem-28655	125	45	market	market	NOUN
fbem-28655	125	46	competitiveness	competitiveness	NOUN
fbem-28655	125	47	.	.	PUNCT
fbem-28655	126	1	while	while	SCONJ
fbem-28655	126	2	both	both	DET
fbem-28655	126	3	hotels	hotel	NOUN
fbem-28655	126	4	possess	possess	VERB
fbem-28655	126	5	strong	strong	ADJ
fbem-28655	126	6	intercontinental	intercontinental	ADJ
fbem-28655	126	7	sanya	sanya	PROPN
fbem-28655	126	8	resort	resort	PROPN
fbem-28655	126	9	combines	combine	VERB
fbem-28655	126	10	cultural	cultural	ADJ
fbem-28655	126	11	customization	customization	NOUN
fbem-28655	126	12	and	and	CCONJ
fbem-28655	126	13	localized	localized	ADJ
fbem-28655	126	14	services	service	NOUN
fbem-28655	126	15	to	to	PART
fbem-28655	126	16	provide	provide	VERB
fbem-28655	126	17	deeply	deeply	ADV
fbem-28655	126	18	unique	unique	ADJ
fbem-28655	126	19	and	and	CCONJ
fbem-28655	126	20	locally	locally	ADV
fbem-28655	126	21	inspired	inspire	VERB
fbem-28655	126	22	personalized	personalized	ADJ
fbem-28655	126	23	experiences	experience	NOUN
fbem-28655	126	24	that	that	PRON
fbem-28655	126	25	fulfill	fulfill	NOUN
fbem-28655	126	26	consumers	consumer	NOUN
fbem-28655	126	27	’	’	PART
fbem-28655	126	28	desires	desire	NOUN
fbem-28655	126	29	for	for	ADP
fbem-28655	126	30	cultural	cultural	ADJ
fbem-28655	126	31	identity	identity	NOUN
fbem-28655	126	32	and	and	CCONJ
fbem-28655	126	33	distinctive	distinctive	ADJ
fbem-28655	126	34	experiences	experience	NOUN
fbem-28655	126	35	.	.	PUNCT
fbem-28655	127	1	in	in	ADP
fbem-28655	127	2	contrast	contrast	NOUN
fbem-28655	127	3	,	,	PUNCT
fbem-28655	127	4	jw	jw	PROPN
fbem-28655	127	5	marriott	marriott	PROPN
fbem-28655	127	6	focuses	focus	VERB
fbem-28655	127	7	on	on	ADP
fbem-28655	127	8	globally	globally	ADV
fbem-28655	127	9	standardized	standardized	ADJ
fbem-28655	127	10	luxury	luxury	NOUN
fbem-28655	127	11	experiences	experience	NOUN
fbem-28655	127	12	,	,	PUNCT
fbem-28655	127	13	leveraging	leverage	VERB
fbem-28655	127	14	refined	refined	ADJ
fbem-28655	127	15	services	service	NOUN
fbem-28655	127	16	and	and	CCONJ
fbem-28655	127	17	technological	technological	ADJ
fbem-28655	127	18	support	support	NOUN
fbem-28655	127	19	to	to	PART
fbem-28655	127	20	enhance	enhance	VERB
fbem-28655	127	21	customer	customer	NOUN
fbem-28655	127	22	satisfaction	satisfaction	NOUN
fbem-28655	127	23	and	and	CCONJ
fbem-28655	127	24	loyalty	loyalty	NOUN
fbem-28655	127	25	.	.	PUNCT
fbem-28655	128	1	these	these	DET
fbem-28655	128	2	practices	practice	NOUN
fbem-28655	128	3	offer	offer	VERB
fbem-28655	128	4	valuable	valuable	ADJ
fbem-28655	128	5	insights	insight	NOUN
fbem-28655	128	6	for	for	ADP
fbem-28655	128	7	the	the	DET
fbem-28655	128	8	development	development	NOUN
fbem-28655	128	9	of	of	ADP
fbem-28655	128	10	high	high	ADJ
fbem-28655	128	11	-	-	PUNCT
fbem-28655	128	12	end	end	NOUN
fbem-28655	128	13	domestic	domestic	ADJ
fbem-28655	128	14	hotel	hotel	NOUN
fbem-28655	128	15	brands	brand	NOUN
fbem-28655	128	16	in	in	ADP
fbem-28655	128	17	china	china	PROPN
fbem-28655	128	18	,	,	PUNCT
fbem-28655	128	19	highlighting	highlight	VERB
fbem-28655	128	20	the	the	DET
fbem-28655	128	21	importance	importance	NOUN
fbem-28655	128	22	of	of	ADP
fbem-28655	128	23	differentiated	differentiated	ADJ
fbem-28655	128	24	strategies	strategy	NOUN
fbem-28655	128	25	in	in	ADP
fbem-28655	128	26	a	a	DET
fbem-28655	128	27	highly	highly	ADV
fbem-28655	128	28	competitive	competitive	ADJ
fbem-28655	128	29	luxury	luxury	NOUN
fbem-28655	128	30	market	market	NOUN
fbem-28655	128	31	.	.	PUNCT
fbem-28655	129	1	in	in	ADP
fbem-28655	129	2	terms	term	NOUN
fbem-28655	129	3	of	of	ADP
fbem-28655	129	4	theoretical	theoretical	ADJ
fbem-28655	129	5	implications	implication	NOUN
fbem-28655	129	6	,	,	PUNCT
fbem-28655	129	7	this	this	DET
fbem-28655	129	8	study	study	NOUN
fbem-28655	129	9	expands	expand	VERB
fbem-28655	129	10	the	the	DET
fbem-28655	129	11	theoretical	theoretical	ADJ
fbem-28655	129	12	framework	framework	NOUN
fbem-28655	129	13	in	in	ADP
fbem-28655	129	14	service	service	NOUN
fbem-28655	129	15	management	management	NOUN
fbem-28655	129	16	and	and	CCONJ
fbem-28655	129	17	consumer	consumer	NOUN
fbem-28655	129	18	behavior	behavior	NOUN
fbem-28655	129	19	by	by	ADP
fbem-28655	129	20	analyzing	analyze	VERB
fbem-28655	129	21	practical	practical	ADJ
fbem-28655	129	22	cases	case	NOUN
fbem-28655	129	23	of	of	ADP
fbem-28655	129	24	personalized	personalized	ADJ
fbem-28655	129	25	services	service	NOUN
fbem-28655	129	26	in	in	ADP
fbem-28655	129	27	luxury	luxury	NOUN
fbem-28655	129	28	hotels	hotel	NOUN
fbem-28655	129	29	,	,	PUNCT
fbem-28655	129	30	particularly	particularly	ADV
fbem-28655	129	31	applying	apply	VERB
fbem-28655	129	32	service	service	NOUN
fbem-28655	129	33	-	-	PUNCT
fbem-28655	129	34	dominant	dominant	ADJ
fbem-28655	129	35	logic	logic	NOUN
fbem-28655	129	36	(	(	PUNCT
fbem-28655	129	37	sdl	sdl	NOUN
fbem-28655	129	38	)	)	PUNCT
fbem-28655	129	39	to	to	PART
fbem-28655	129	40	research	research	VERB
fbem-28655	129	41	personalized	personalize	VERB
fbem-28655	129	42	services	service	NOUN
fbem-28655	129	43	in	in	ADP
fbem-28655	129	44	high	high	ADJ
fbem-28655	129	45	-	-	PUNCT
fbem-28655	129	46	end	end	NOUN
fbem-28655	129	47	hotels	hotel	NOUN
fbem-28655	129	48	.	.	PUNCT
fbem-28655	130	1	it	it	PRON
fbem-28655	130	2	provides	provide	VERB
fbem-28655	130	3	theoretical	theoretical	ADJ
fbem-28655	130	4	support	support	NOUN
fbem-28655	130	5	for	for	ADP
fbem-28655	130	6	future	future	ADJ
fbem-28655	130	7	related	related	ADJ
fbem-28655	130	8	studies	study	NOUN
fbem-28655	130	9	.	.	PUNCT
fbem-28655	131	1	in	in	ADP
fbem-28655	131	2	terms	term	NOUN
fbem-28655	131	3	of	of	ADP
fbem-28655	131	4	practical	practical	ADJ
fbem-28655	131	5	implications	implication	NOUN
fbem-28655	131	6	,	,	PUNCT
fbem-28655	131	7	by	by	ADP
fbem-28655	131	8	comparing	compare	VERB
fbem-28655	131	9	the	the	DET
fbem-28655	131	10	service	service	NOUN
fbem-28655	131	11	practices	practice	NOUN
fbem-28655	131	12	of	of	ADP
fbem-28655	131	13	the	the	DET
fbem-28655	131	14	sanya	sanya	PROPN
fbem-28655	131	15	tianfang	tianfang	PROPN
fbem-28655	131	16	intercontinental	intercontinental	PROPN
fbem-28655	131	17	hotel	hotel	PROPN
fbem-28655	131	18	and	and	CCONJ
fbem-28655	131	19	the	the	DET
fbem-28655	131	20	sanya	sanya	PROPN
fbem-28655	131	21	haitang	haitang	PROPN
fbem-28655	131	22	bay	bay	PROPN
fbem-28655	131	23	jw	jw	PROPN
fbem-28655	131	24	marriott	marriott	PROPN
fbem-28655	131	25	hotel	hotel	PROPN
fbem-28655	131	26	,	,	PUNCT
fbem-28655	131	27	this	this	DET
fbem-28655	131	28	study	study	NOUN
fbem-28655	131	29	offers	offer	VERB
fbem-28655	131	30	practical	practical	ADJ
fbem-28655	131	31	guidance	guidance	NOUN
fbem-28655	131	32	for	for	ADP
fbem-28655	131	33	luxury	luxury	NOUN
fbem-28655	131	34	hotel	hotel	NOUN
fbem-28655	131	35	managers	manager	NOUN
fbem-28655	131	36	to	to	PART
fbem-28655	131	37	optimize	optimize	VERB
fbem-28655	131	38	personalized	personalized	ADJ
fbem-28655	131	39	service	service	NOUN
fbem-28655	131	40	strategies	strategy	NOUN
fbem-28655	131	41	,	,	PUNCT
fbem-28655	131	42	helping	help	VERB
fbem-28655	131	43	brands	brand	NOUN
fbem-28655	131	44	build	build	VERB
fbem-28655	131	45	a	a	DET
fbem-28655	131	46	differentiated	differentiated	ADJ
fbem-28655	131	47	advantage	advantage	NOUN
fbem-28655	131	48	in	in	ADP
fbem-28655	131	49	the	the	DET
fbem-28655	131	50	highly	highly	ADV
fbem-28655	131	51	competitive	competitive	ADJ
fbem-28655	131	52	high	high	ADJ
fbem-28655	131	53	-	-	PUNCT
fbem-28655	131	54	end	end	NOUN
fbem-28655	131	55	market	market	NOUN
fbem-28655	131	56	.	.	PUNCT
fbem-28655	132	1	additionally	additionally	ADV
fbem-28655	132	2	,	,	PUNCT
fbem-28655	132	3	the	the	DET
fbem-28655	132	4	study	study	NOUN
fbem-28655	132	5	explores	explore	VERB
fbem-28655	132	6	how	how	SCONJ
fbem-28655	132	7	personalized	personalized	ADJ
fbem-28655	132	8	services	service	NOUN
fbem-28655	132	9	can	can	AUX
fbem-28655	132	10	enhance	enhance	VERB
fbem-28655	132	11	consumer	consumer	NOUN
fbem-28655	132	12	experience	experience	NOUN
fbem-28655	132	13	,	,	PUNCT
fbem-28655	132	14	promote	promote	VERB
fbem-28655	132	15	the	the	DET
fbem-28655	132	16	integration	integration	NOUN
fbem-28655	132	17	of	of	ADP
fbem-28655	132	18	tourism	tourism	NOUN
fbem-28655	132	19	destination	destination	NOUN
fbem-28655	132	20	culture	culture	NOUN
fbem-28655	132	21	and	and	CCONJ
fbem-28655	132	22	global	global	ADJ
fbem-28655	132	23	brands	brand	NOUN
fbem-28655	132	24	,	,	PUNCT
fbem-28655	132	25	and	and	CCONJ
fbem-28655	132	26	provide	provide	VERB
fbem-28655	132	27	practical	practical	ADJ
fbem-28655	132	28	insights	insight	NOUN
fbem-28655	132	29	for	for	ADP
fbem-28655	132	30	driving	drive	VERB
fbem-28655	132	31	the	the	DET
fbem-28655	132	32	sustainable	sustainable	ADJ
fbem-28655	132	33	development	development	NOUN
fbem-28655	132	34	of	of	ADP
fbem-28655	132	35	the	the	DET
fbem-28655	132	36	high	high	ADJ
fbem-28655	132	37	-	-	PUNCT
fbem-28655	132	38	end	end	NOUN
fbem-28655	132	39	tourism	tourism	NOUN
fbem-28655	132	40	market	market	NOUN
fbem-28655	132	41	.	.	PUNCT
fbem-28655	133	1	references	reference	NOUN
fbem-28655	133	2	[	[	X
fbem-28655	133	3	1	1	NUM
fbem-28655	133	4	]	]	PUNCT
fbem-28655	133	5	bitner	bitner	NOUN
fbem-28655	133	6	,	,	PUNCT
fbem-28655	133	7	m.	m.	NOUN
fbem-28655	133	8	j.	j.	PROPN
fbem-28655	133	9	(	(	PUNCT
fbem-28655	133	10	1992	1992	NUM
fbem-28655	133	11	)	)	PUNCT
fbem-28655	133	12	.	.	PUNCT
fbem-28655	134	1	servicescapes	servicescape	NOUN
fbem-28655	134	2	:	:	PUNCT
fbem-28655	134	3	the	the	DET
fbem-28655	134	4	impact	impact	NOUN
fbem-28655	134	5	of	of	ADP
fbem-28655	134	6	physical	physical	ADJ
fbem-28655	134	7	surroundings	surrounding	NOUN
fbem-28655	134	8	on	on	ADP
fbem-28655	134	9	customers	customer	NOUN
fbem-28655	134	10	and	and	CCONJ
fbem-28655	134	11	employees	employee	NOUN
fbem-28655	134	12	.	.	PUNCT
fbem-28655	135	1	journal	journal	NOUN
fbem-28655	135	2	of	of	ADP
fbem-28655	135	3	marketing	marketing	NOUN
fbem-28655	135	4	,	,	PUNCT
fbem-28655	135	5	56(2	56(2	ADJ
fbem-28655	135	6	)	)	PUNCT
fbem-28655	135	7	,	,	PUNCT
fbem-28655	135	8	57	57	NUM
fbem-28655	135	9	-	-	SYM
fbem-28655	135	10	71	71	NUM
fbem-28655	135	11	.	.	PUNCT
fbem-28655	136	1	[	[	X
fbem-28655	136	2	2	2	NUM
fbem-28655	136	3	]	]	PUNCT
fbem-28655	136	4	hemmington	hemmington	PROPN
fbem-28655	136	5	,	,	PUNCT
fbem-28655	136	6	n.	n.	PROPN
fbem-28655	136	7	(	(	PUNCT
fbem-28655	136	8	2007	2007	NUM
fbem-28655	136	9	)	)	PUNCT
fbem-28655	136	10	.	.	PUNCT
fbem-28655	137	1	from	from	ADP
fbem-28655	137	2	service	service	NOUN
fbem-28655	137	3	to	to	ADP
fbem-28655	137	4	experience	experience	NOUN
fbem-28655	137	5	:	:	PUNCT
fbem-28655	137	6	understanding	understanding	NOUN
fbem-28655	137	7	and	and	CCONJ
fbem-28655	137	8	defining	define	VERB
fbem-28655	137	9	the	the	DET
fbem-28655	137	10	hospitality	hospitality	NOUN
fbem-28655	137	11	business	business	NOUN
fbem-28655	137	12	.	.	PUNCT
fbem-28655	138	1	the	the	DET
fbem-28655	138	2	service	service	NOUN
fbem-28655	138	3	industries	industry	NOUN
fbem-28655	138	4	journal	journal	NOUN
fbem-28655	138	5	,	,	PUNCT
fbem-28655	138	6	27(6	27(6	NUM
fbem-28655	138	7	)	)	PUNCT
fbem-28655	138	8	,	,	PUNCT
fbem-28655	138	9	747	747	NUM
fbem-28655	138	10	-	-	SYM
fbem-28655	138	11	755	755	NUM
fbem-28655	138	12	.	.	PUNCT
fbem-28655	139	1	[	[	X
fbem-28655	139	2	3	3	NUM
fbem-28655	139	3	]	]	X
fbem-28655	139	4	mohsin	mohsin	PROPN
fbem-28655	139	5	,	,	PUNCT
fbem-28655	139	6	a.	a.	PROPN
fbem-28655	139	7	,	,	PUNCT
fbem-28655	139	8	&	&	CCONJ
fbem-28655	139	9	lockyer	lockyer	PROPN
fbem-28655	139	10	,	,	PUNCT
fbem-28655	139	11	t.	t.	PROPN
fbem-28655	139	12	(	(	PUNCT
fbem-28655	139	13	2010	2010	NUM
fbem-28655	139	14	)	)	PUNCT
fbem-28655	139	15	.	.	PUNCT
fbem-28655	140	1	customer	customer	NOUN
fbem-28655	140	2	perceptions	perception	NOUN
fbem-28655	140	3	of	of	ADP
fbem-28655	140	4	service	service	NOUN
fbem-28655	140	5	quality	quality	NOUN
fbem-28655	140	6	in	in	ADP
fbem-28655	140	7	luxury	luxury	NOUN
fbem-28655	140	8	hotels	hotel	NOUN
fbem-28655	140	9	in	in	ADP
fbem-28655	140	10	new	new	ADJ
fbem-28655	140	11	delhi	delhi	PROPN
fbem-28655	140	12	,	,	PUNCT
fbem-28655	140	13	india	india	PROPN
fbem-28655	140	14	:	:	PUNCT
fbem-28655	140	15	an	an	DET
fbem-28655	140	16	exploratory	exploratory	ADJ
fbem-28655	140	17	study	study	NOUN
fbem-28655	140	18	.	.	PUNCT
fbem-28655	141	1	international	international	ADJ
fbem-28655	141	2	journal	journal	PROPN
fbem-28655	141	3	of	of	ADP
fbem-28655	141	4	contemporary	contemporary	PROPN
fbem-28655	141	5	hospitality	hospitality	PROPN
fbem-28655	141	6	management	management	NOUN
fbem-28655	141	7	,	,	PUNCT
fbem-28655	141	8	22(2	22(2	NUM
fbem-28655	141	9	)	)	PUNCT
fbem-28655	141	10	,	,	PUNCT
fbem-28655	141	11	160	160	NUM
fbem-28655	141	12	-	-	SYM
fbem-28655	141	13	173	173	NUM
fbem-28655	141	14	.	.	PUNCT
fbem-28655	142	1	[	[	X
fbem-28655	142	2	4	4	NUM
fbem-28655	142	3	]	]	X
fbem-28655	142	4	national	national	ADJ
fbem-28655	142	5	development	development	NOUN
fbem-28655	142	6	and	and	CCONJ
fbem-28655	142	7	reform	reform	PROPN
fbem-28655	142	8	commission	commission	PROPN
fbem-28655	142	9	.	.	PUNCT
fbem-28655	143	1	(	(	PUNCT
fbem-28655	143	2	2021	2021	NUM
fbem-28655	143	3	)	)	PUNCT
fbem-28655	143	4	.	.	PUNCT
fbem-28655	144	1	fourteenth	fourteenth	ADJ
fbem-28655	144	2	five	five	NUM
fbem-28655	144	3	-	-	PUNCT
fbem-28655	144	4	year	year	NOUN
fbem-28655	144	5	plan	plan	NOUN
fbem-28655	144	6	for	for	ADP
fbem-28655	144	7	tourism	tourism	NOUN
fbem-28655	144	8	development	development	NOUN
fbem-28655	144	9	.	.	PUNCT
fbem-28655	145	1	retrieved	retrieve	VERB
fbem-28655	145	2	from	from	ADP
fbem-28655	145	3	http://www.ndrc.gov.cn	http://www.ndrc.gov.cn	NOUN
fbem-28655	145	4	[	[	X
fbem-28655	145	5	5	5	NUM
fbem-28655	145	6	]	]	PUNCT
fbem-28655	145	7	nasution	nasution	NOUN
fbem-28655	145	8	,	,	PUNCT
fbem-28655	145	9	h.	h.	PROPN
fbem-28655	145	10	n.	n.	PROPN
fbem-28655	145	11	,	,	PUNCT
fbem-28655	145	12	&	&	CCONJ
fbem-28655	145	13	mavondo	mavondo	PROPN
fbem-28655	145	14	,	,	PUNCT
fbem-28655	145	15	f.	f.	PROPN
fbem-28655	145	16	t.	t.	PROPN
fbem-28655	145	17	(	(	PUNCT
fbem-28655	145	18	2008	2008	NUM
fbem-28655	145	19	)	)	PUNCT
fbem-28655	145	20	.	.	PUNCT
fbem-28655	146	1	customer	customer	NOUN
fbem-28655	146	2	value	value	NOUN
fbem-28655	146	3	in	in	ADP
fbem-28655	146	4	the	the	DET
fbem-28655	146	5	hotel	hotel	NOUN
fbem-28655	146	6	industry	industry	NOUN
fbem-28655	146	7	:	:	PUNCT
fbem-28655	146	8	what	what	PRON
fbem-28655	146	9	managers	manager	NOUN
fbem-28655	146	10	believe	believe	VERB
fbem-28655	146	11	they	they	PRON
fbem-28655	146	12	deliver	deliver	VERB
fbem-28655	146	13	and	and	CCONJ
fbem-28655	146	14	what	what	DET
fbem-28655	146	15	customer	customer	NOUN
fbem-28655	146	16	experience	experience	NOUN
fbem-28655	146	17	.	.	PUNCT
fbem-28655	147	1	international	international	ADJ
fbem-28655	147	2	journal	journal	PROPN
fbem-28655	147	3	of	of	ADP
fbem-28655	147	4	hospitality	hospitality	PROPN
fbem-28655	147	5	management	management	NOUN
fbem-28655	147	6	,	,	PUNCT
fbem-28655	147	7	27(2	27(2	NUM
fbem-28655	147	8	)	)	PUNCT
fbem-28655	147	9	,	,	PUNCT
fbem-28655	147	10	204	204	NUM
fbem-28655	147	11	-	-	SYM
fbem-28655	147	12	213	213	NUM
fbem-28655	147	13	.	.	PUNCT
fbem-28655	148	1	[	[	X
fbem-28655	148	2	6	6	NUM
fbem-28655	148	3	]	]	X
fbem-28655	148	4	oliver	oliver	PROPN
fbem-28655	148	5	,	,	PUNCT
fbem-28655	148	6	r.	r.	PROPN
fbem-28655	148	7	l.	l.	PROPN
fbem-28655	148	8	(	(	PUNCT
fbem-28655	148	9	1999	1999	NUM
fbem-28655	148	10	)	)	PUNCT
fbem-28655	148	11	.	.	PUNCT
fbem-28655	149	1	whence	whence	NOUN
fbem-28655	149	2	consumer	consumer	NOUN
fbem-28655	149	3	loyalty	loyalty	NOUN
fbem-28655	149	4	?	?	PUNCT
fbem-28655	150	1	journal	journal	NOUN
fbem-28655	150	2	of	of	ADP
fbem-28655	150	3	marketing	marketing	NOUN
fbem-28655	150	4	,	,	PUNCT
fbem-28655	150	5	63(4_suppl1	63(4_suppl1	NUM
fbem-28655	150	6	)	)	PUNCT
fbem-28655	150	7	,	,	PUNCT
fbem-28655	150	8	33	33	NUM
fbem-28655	150	9	-	-	SYM
fbem-28655	150	10	44	44	NUM
fbem-28655	150	11	.	.	PUNCT
fbem-28655	151	1	[	[	X
fbem-28655	151	2	7	7	NUM
fbem-28655	151	3	]	]	SYM
fbem-28655	151	4	prahalad	prahalad	ADJ
fbem-28655	151	5	,	,	PUNCT
fbem-28655	151	6	c.	c.	PROPN
fbem-28655	151	7	k.	k.	PROPN
fbem-28655	151	8	,	,	PUNCT
fbem-28655	151	9	&	&	CCONJ
fbem-28655	151	10	ramaswamy	ramaswamy	ADJ
fbem-28655	151	11	,	,	PUNCT
fbem-28655	151	12	v.	v.	PROPN
fbem-28655	151	13	(	(	PUNCT
fbem-28655	151	14	2004	2004	NUM
fbem-28655	151	15	)	)	PUNCT
fbem-28655	151	16	.	.	PUNCT
fbem-28655	152	1	co‐creating	co‐create	VERB
fbem-28655	152	2	unique	unique	ADJ
fbem-28655	152	3	value	value	NOUN
fbem-28655	152	4	with	with	ADP
fbem-28655	152	5	customers	customer	NOUN
fbem-28655	152	6	.	.	PUNCT
fbem-28655	153	1	strategy	strategy	NOUN
fbem-28655	153	2	&	&	CCONJ
fbem-28655	153	3	leadership	leadership	PROPN
fbem-28655	153	4	,	,	PUNCT
fbem-28655	153	5	32(3	32(3	NUM
fbem-28655	153	6	)	)	PUNCT
fbem-28655	153	7	,	,	PUNCT
fbem-28655	153	8	4	4	NUM
fbem-28655	153	9	-	-	SYM
fbem-28655	153	10	9	9	NUM
fbem-28655	153	11	.	.	PUNCT
fbem-28655	154	1	[	[	X
fbem-28655	154	2	8	8	NUM
fbem-28655	154	3	]	]	PUNCT
fbem-28655	154	4	walls	wall	NOUN
fbem-28655	154	5	,	,	PUNCT
fbem-28655	154	6	a.	a.	PROPN
fbem-28655	154	7	r.	r.	PROPN
fbem-28655	154	8	,	,	PUNCT
fbem-28655	154	9	okumus	okumus	PROPN
fbem-28655	154	10	,	,	PUNCT
fbem-28655	154	11	f.	f.	PROPN
fbem-28655	154	12	,	,	PUNCT
fbem-28655	154	13	wang	wang	PROPN
fbem-28655	154	14	,	,	PUNCT
fbem-28655	154	15	y.	y.	PROPN
fbem-28655	154	16	r.	r.	PROPN
fbem-28655	154	17	,	,	PUNCT
fbem-28655	154	18	&	&	CCONJ
fbem-28655	154	19	kwun	kwun	PROPN
fbem-28655	154	20	,	,	PUNCT
fbem-28655	154	21	d.	d.	PROPN
fbem-28655	154	22	j.-w	j.-w	PROPN
fbem-28655	154	23	.	.	PUNCT
fbem-28655	155	1	(	(	PUNCT
fbem-28655	155	2	2011	2011	NUM
fbem-28655	155	3	)	)	PUNCT
fbem-28655	155	4	.	.	PUNCT
fbem-28655	156	1	an	an	DET
fbem-28655	156	2	epistemological	epistemological	ADJ
fbem-28655	156	3	view	view	NOUN
fbem-28655	156	4	of	of	ADP
fbem-28655	156	5	consumer	consumer	NOUN
fbem-28655	156	6	experiences	experience	NOUN
fbem-28655	156	7	.	.	PUNCT
fbem-28655	157	1	international	international	ADJ
fbem-28655	157	2	journal	journal	PROPN
fbem-28655	157	3	of	of	ADP
fbem-28655	157	4	hospitality	hospitality	PROPN
fbem-28655	157	5	management	management	NOUN
fbem-28655	157	6	,	,	PUNCT
fbem-28655	157	7	30(1	30(1	NUM
fbem-28655	157	8	)	)	PUNCT
fbem-28655	157	9	,	,	PUNCT
fbem-28655	157	10	10	10	NUM
fbem-28655	157	11	-	-	SYM
fbem-28655	157	12	21	21	NUM
fbem-28655	157	13	.	.	PUNCT