id	sid	tid	token	lemma	pos
fbem-4854	1	1	frontiers	frontier	NOUN
fbem-4854	1	2	in	in	ADP
fbem-4854	1	3	business	business	NOUN
fbem-4854	1	4	,	,	PUNCT
fbem-4854	1	5	economics	economic	NOUN
fbem-4854	1	6	and	and	CCONJ
fbem-4854	1	7	management	management	NOUN
fbem-4854	1	8	issn	issn	PROPN
fbem-4854	1	9	:	:	PUNCT
fbem-4854	1	10	2766	2766	NUM
fbem-4854	1	11	-	-	PUNCT
fbem-4854	1	12	824x	824x	NUM
fbem-4854	1	13	|	|	ADJ
fbem-4854	1	14	vol	vol	NOUN
fbem-4854	1	15	.	.	PUNCT
fbem-4854	2	1	7	7	NUM
fbem-4854	2	2	,	,	PUNCT
fbem-4854	2	3	no	no	INTJ
fbem-4854	2	4	.	.	NOUN
fbem-4854	2	5	2	2	NUM
fbem-4854	2	6	,	,	PUNCT
fbem-4854	2	7	2023	2023	NUM
fbem-4854	2	8	120	120	NUM
fbem-4854	2	9	research	research	NOUN
fbem-4854	2	10	on	on	ADP
fbem-4854	2	11	the	the	DET
fbem-4854	2	12	influence	influence	NOUN
fbem-4854	2	13	of	of	ADP
fbem-4854	2	14	"	"	PUNCT
fbem-4854	2	15	funeral	funeral	ADJ
fbem-4854	2	16	culture	culture	NOUN
fbem-4854	2	17	"	"	PUNCT
fbem-4854	2	18	expression	expression	NOUN
fbem-4854	2	19	on	on	ADP
fbem-4854	2	20	advertising	advertising	NOUN
fbem-4854	2	21	effect	effect	NOUN
fbem-4854	2	22	:	:	PUNCT
fbem-4854	2	23	based	base	VERB
fbem-4854	2	24	on	on	ADP
fbem-4854	2	25	the	the	DET
fbem-4854	2	26	adjustment	adjustment	NOUN
fbem-4854	2	27	function	function	NOUN
fbem-4854	2	28	of	of	ADP
fbem-4854	2	29	brand	brand	NOUN
fbem-4854	2	30	positioning	positioning	NOUN
fbem-4854	2	31	jing	jing	PROPN
fbem-4854	2	32	xie1	xie1	PROPN
fbem-4854	2	33	,	,	PUNCT
fbem-4854	2	34	*	*	PUNCT
fbem-4854	2	35	1	1	NUM
fbem-4854	2	36	school	school	NOUN
fbem-4854	2	37	of	of	ADP
fbem-4854	2	38	business	business	PROPN
fbem-4854	2	39	administration	administration	PROPN
fbem-4854	2	40	,	,	PUNCT
fbem-4854	2	41	anhui	anhui	PROPN
fbem-4854	2	42	university	university	PROPN
fbem-4854	2	43	of	of	ADP
fbem-4854	2	44	finance	finance	NOUN
fbem-4854	2	45	and	and	CCONJ
fbem-4854	2	46	economics	economic	NOUN
fbem-4854	2	47	,	,	PUNCT
fbem-4854	2	48	bengbu	bengbu	NOUN
fbem-4854	2	49	233030	233030	NUM
fbem-4854	2	50	,	,	PUNCT
fbem-4854	2	51	china	china	PROPN
fbem-4854	2	52	*	*	PUNCT
fbem-4854	2	53	corresponding	correspond	VERB
fbem-4854	2	54	author	author	NOUN
fbem-4854	2	55	:	:	PUNCT
fbem-4854	3	1	xie	xie	PROPN
fbem-4854	3	2	jing	jing	PROPN
fbem-4854	3	3	(	(	PUNCT
fbem-4854	3	4	email	email	NOUN
fbem-4854	3	5	:	:	PUNCT
fbem-4854	3	6	930608541@qq.com	930608541@qq.com	NUM
fbem-4854	3	7	)	)	PUNCT
fbem-4854	3	8	abstract	abstract	NOUN
fbem-4854	3	9	:	:	PUNCT
fbem-4854	3	10	at	at	ADP
fbem-4854	3	11	present	present	ADJ
fbem-4854	3	12	,	,	PUNCT
fbem-4854	3	13	"	"	PUNCT
fbem-4854	3	14	funeral	funeral	NOUN
fbem-4854	3	15	culture	culture	NOUN
fbem-4854	3	16	"	"	PUNCT
fbem-4854	3	17	with	with	ADP
fbem-4854	3	18	the	the	DET
fbem-4854	3	19	theme	theme	NOUN
fbem-4854	3	20	of	of	ADP
fbem-4854	3	21	"	"	PUNCT
fbem-4854	3	22	decadence	decadence	NOUN
fbem-4854	3	23	,	,	PUNCT
fbem-4854	3	24	anxiety	anxiety	NOUN
fbem-4854	3	25	and	and	CCONJ
fbem-4854	3	26	helplessness	helplessness	NOUN
fbem-4854	3	27	"	"	PUNCT
fbem-4854	3	28	is	be	AUX
fbem-4854	3	29	widely	widely	ADV
fbem-4854	3	30	spread	spread	VERB
fbem-4854	3	31	in	in	ADP
fbem-4854	3	32	social	social	ADJ
fbem-4854	3	33	media	medium	NOUN
fbem-4854	3	34	,	,	PUNCT
fbem-4854	3	35	and	and	CCONJ
fbem-4854	3	36	many	many	ADJ
fbem-4854	3	37	businesses	business	NOUN
fbem-4854	3	38	have	have	AUX
fbem-4854	3	39	seized	seize	VERB
fbem-4854	3	40	the	the	DET
fbem-4854	3	41	hotspot	hotspot	NOUN
fbem-4854	3	42	to	to	PART
fbem-4854	3	43	take	take	VERB
fbem-4854	3	44	advantage	advantage	NOUN
fbem-4854	3	45	of	of	ADP
fbem-4854	3	46	the	the	DET
fbem-4854	3	47	marketing	marketing	NOUN
fbem-4854	3	48	trend	trend	NOUN
fbem-4854	3	49	.	.	PUNCT
fbem-4854	4	1	this	this	DET
fbem-4854	4	2	study	study	NOUN
fbem-4854	4	3	investigates	investigate	VERB
fbem-4854	4	4	the	the	DET
fbem-4854	4	5	practice	practice	NOUN
fbem-4854	4	6	of	of	ADP
fbem-4854	4	7	"	"	PUNCT
fbem-4854	4	8	funeral	funeral	ADJ
fbem-4854	4	9	culture	culture	NOUN
fbem-4854	4	10	"	"	PUNCT
fbem-4854	4	11	advertising	advertising	NOUN
fbem-4854	4	12	,	,	PUNCT
fbem-4854	4	13	combines	combine	VERB
fbem-4854	4	14	the	the	DET
fbem-4854	4	15	literature	literature	NOUN
fbem-4854	4	16	on	on	ADP
fbem-4854	4	17	"	"	PUNCT
fbem-4854	4	18	funeral	funeral	NOUN
fbem-4854	4	19	culture	culture	NOUN
fbem-4854	4	20	"	"	PUNCT
fbem-4854	4	21	and	and	CCONJ
fbem-4854	4	22	brand	brand	NOUN
fbem-4854	4	23	positioning	positioning	NOUN
fbem-4854	4	24	,	,	PUNCT
fbem-4854	4	25	constructs	construct	VERB
fbem-4854	4	26	a	a	DET
fbem-4854	4	27	model	model	NOUN
fbem-4854	4	28	based	base	VERB
fbem-4854	4	29	on	on	ADP
fbem-4854	4	30	relevant	relevant	ADJ
fbem-4854	4	31	theories	theory	NOUN
fbem-4854	4	32	,	,	PUNCT
fbem-4854	4	33	and	and	CCONJ
fbem-4854	4	34	proposes	propose	VERB
fbem-4854	4	35	a	a	DET
fbem-4854	4	36	research	research	NOUN
fbem-4854	4	37	hypothesis	hypothesis	NOUN
fbem-4854	4	38	to	to	PART
fbem-4854	4	39	explain	explain	VERB
fbem-4854	4	40	the	the	DET
fbem-4854	4	41	relationship	relationship	NOUN
fbem-4854	4	42	between	between	ADP
fbem-4854	4	43	"	"	PUNCT
fbem-4854	4	44	funeral	funeral	ADJ
fbem-4854	4	45	culture	culture	NOUN
fbem-4854	4	46	"	"	PUNCT
fbem-4854	4	47	advertising	advertising	NOUN
fbem-4854	4	48	expressions	expression	NOUN
fbem-4854	4	49	and	and	CCONJ
fbem-4854	4	50	brand	brand	NOUN
fbem-4854	4	51	positioning	positioning	NOUN
fbem-4854	4	52	.	.	PUNCT
fbem-4854	5	1	the	the	DET
fbem-4854	5	2	research	research	NOUN
fbem-4854	5	3	hypothesis	hypothesis	NOUN
fbem-4854	5	4	is	be	AUX
fbem-4854	5	5	intended	intend	VERB
fbem-4854	5	6	to	to	PART
fbem-4854	5	7	explain	explain	VERB
fbem-4854	5	8	the	the	DET
fbem-4854	5	9	interaction	interaction	NOUN
fbem-4854	5	10	between	between	ADP
fbem-4854	5	11	"	"	PUNCT
fbem-4854	5	12	funeral	funeral	ADJ
fbem-4854	5	13	culture	culture	NOUN
fbem-4854	5	14	"	"	PUNCT
fbem-4854	5	15	advertising	advertising	NOUN
fbem-4854	5	16	expressions	expression	NOUN
fbem-4854	5	17	and	and	CCONJ
fbem-4854	5	18	brand	brand	NOUN
fbem-4854	5	19	positioning	positioning	NOUN
fbem-4854	5	20	,	,	PUNCT
fbem-4854	5	21	as	as	ADV
fbem-4854	5	22	well	well	ADV
fbem-4854	5	23	as	as	ADP
fbem-4854	5	24	the	the	DET
fbem-4854	5	25	mediating	mediate	VERB
fbem-4854	5	26	role	role	NOUN
fbem-4854	5	27	of	of	ADP
fbem-4854	5	28	social	social	ADJ
fbem-4854	5	29	identity	identity	NOUN
fbem-4854	5	30	.	.	PUNCT
fbem-4854	6	1	the	the	DET
fbem-4854	6	2	study	study	NOUN
fbem-4854	6	3	is	be	AUX
fbem-4854	6	4	intended	intend	VERB
fbem-4854	6	5	to	to	PART
fbem-4854	6	6	enrich	enrich	VERB
fbem-4854	6	7	the	the	DET
fbem-4854	6	8	research	research	NOUN
fbem-4854	6	9	in	in	ADP
fbem-4854	6	10	this	this	DET
fbem-4854	6	11	field	field	NOUN
fbem-4854	6	12	and	and	CCONJ
fbem-4854	6	13	to	to	PART
fbem-4854	6	14	provide	provide	VERB
fbem-4854	6	15	some	some	DET
fbem-4854	6	16	guidance	guidance	NOUN
fbem-4854	6	17	for	for	ADP
fbem-4854	6	18	the	the	DET
fbem-4854	6	19	marketing	marketing	NOUN
fbem-4854	6	20	practice	practice	NOUN
fbem-4854	6	21	of	of	ADP
fbem-4854	6	22	"	"	PUNCT
fbem-4854	6	23	funeral	funeral	ADJ
fbem-4854	6	24	culture	culture	NOUN
fbem-4854	6	25	"	"	PUNCT
fbem-4854	6	26	.	.	PUNCT
fbem-4854	7	1	keywords	keyword	NOUN
fbem-4854	7	2	:	:	PUNCT
fbem-4854	7	3	"	"	PUNCT
fbem-4854	7	4	funeral	funeral	ADJ
fbem-4854	7	5	culture	culture	NOUN
fbem-4854	7	6	"	"	PUNCT
fbem-4854	7	7	,	,	PUNCT
fbem-4854	7	8	advertising	advertising	NOUN
fbem-4854	7	9	expression	expression	NOUN
fbem-4854	7	10	,	,	PUNCT
fbem-4854	7	11	brand	brand	NOUN
fbem-4854	7	12	positioning	positioning	NOUN
fbem-4854	7	13	,	,	PUNCT
fbem-4854	7	14	advertising	advertising	NOUN
fbem-4854	7	15	effect	effect	NOUN
fbem-4854	7	16	.	.	PUNCT
fbem-4854	8	1	1	1	X
fbem-4854	8	2	.	.	X
fbem-4854	8	3	introduction	introduction	NOUN
fbem-4854	8	4	in	in	ADP
fbem-4854	8	5	recent	recent	ADJ
fbem-4854	8	6	years	year	NOUN
fbem-4854	8	7	,	,	PUNCT
fbem-4854	8	8	the	the	DET
fbem-4854	8	9	world	world	NOUN
fbem-4854	8	10	's	's	PART
fbem-4854	8	11	economic	economic	ADJ
fbem-4854	8	12	growth	growth	NOUN
fbem-4854	8	13	has	have	AUX
fbem-4854	8	14	entered	enter	VERB
fbem-4854	8	15	a	a	DET
fbem-4854	8	16	period	period	NOUN
fbem-4854	8	17	of	of	ADP
fbem-4854	8	18	sluggish	sluggish	ADJ
fbem-4854	8	19	fluctuation	fluctuation	NOUN
fbem-4854	8	20	,	,	PUNCT
fbem-4854	8	21	with	with	ADP
fbem-4854	8	22	"	"	PUNCT
fbem-4854	8	23	decadence	decadence	NOUN
fbem-4854	8	24	,	,	PUNCT
fbem-4854	8	25	anxiety	anxiety	NOUN
fbem-4854	8	26	and	and	CCONJ
fbem-4854	8	27	helplessness	helplessness	NOUN
fbem-4854	8	28	"	"	PUNCT
fbem-4854	8	29	as	as	ADP
fbem-4854	8	30	the	the	DET
fbem-4854	8	31	theme	theme	NOUN
fbem-4854	8	32	of	of	ADP
fbem-4854	8	33	youth	youth	NOUN
fbem-4854	8	34	subculture	subculture	NOUN
fbem-4854	8	35	once	once	ADV
fbem-4854	8	36	again	again	ADV
fbem-4854	8	37	in	in	ADP
fbem-4854	8	38	china	china	PROPN
fbem-4854	8	39	,	,	PUNCT
fbem-4854	8	40	the	the	DET
fbem-4854	8	41	united	united	PROPN
fbem-4854	8	42	states	states	PROPN
fbem-4854	8	43	and	and	CCONJ
fbem-4854	8	44	japan	japan	PROPN
fbem-4854	8	45	and	and	CCONJ
fbem-4854	8	46	other	other	ADJ
fbem-4854	8	47	countries	country	NOUN
fbem-4854	8	48	quietly	quietly	ADV
fbem-4854	8	49	emerged	emerge	VERB
fbem-4854	8	50	.	.	PUNCT
fbem-4854	9	1	for	for	ADP
fbem-4854	9	2	example	example	NOUN
fbem-4854	9	3	,	,	PUNCT
fbem-4854	9	4	in	in	ADP
fbem-4854	9	5	2013	2013	NUM
fbem-4854	9	6	,	,	PUNCT
fbem-4854	9	7	the	the	DET
fbem-4854	9	8	main	main	ADJ
fbem-4854	9	9	character	character	NOUN
fbem-4854	9	10	of	of	ADP
fbem-4854	9	11	the	the	DET
fbem-4854	9	12	japanese	japanese	ADJ
fbem-4854	9	13	cartoon	cartoon	PROPN
fbem-4854	9	14	"	"	PUNCT
fbem-4854	9	15	lazy	lazy	ADJ
fbem-4854	9	16	egg	egg	NOUN
fbem-4854	9	17	"	"	PUNCT
fbem-4854	9	18	represented	represent	VERB
fbem-4854	9	19	the	the	DET
fbem-4854	9	20	stressed	stress	VERB
fbem-4854	9	21	-	-	PUNCT
fbem-4854	9	22	out	out	ADP
fbem-4854	9	23	office	office	NOUN
fbem-4854	9	24	workers	worker	NOUN
fbem-4854	9	25	;	;	PUNCT
fbem-4854	9	26	in	in	ADP
fbem-4854	9	27	2014	2014	NUM
fbem-4854	9	28	,	,	PUNCT
fbem-4854	9	29	the	the	DET
fbem-4854	9	30	american	american	ADJ
fbem-4854	9	31	animation	animation	NOUN
fbem-4854	9	32	"	"	PUNCT
fbem-4854	9	33	horse	horse	NOUN
fbem-4854	9	34	boy	boy	NOUN
fbem-4854	9	35	jack	jack	NOUN
fbem-4854	9	36	"	"	PUNCT
fbem-4854	9	37	revealed	reveal	VERB
fbem-4854	9	38	the	the	DET
fbem-4854	9	39	disappointment	disappointment	NOUN
fbem-4854	9	40	of	of	ADP
fbem-4854	9	41	helplessness	helplessness	NOUN
fbem-4854	9	42	in	in	ADP
fbem-4854	9	43	life	life	NOUN
fbem-4854	9	44	.	.	PUNCT
fbem-4854	10	1	2016	2016	NUM
fbem-4854	10	2	,	,	PUNCT
fbem-4854	10	3	"	"	PUNCT
fbem-4854	10	4	funeral	funeral	NOUN
fbem-4854	10	5	culture	culture	NOUN
fbem-4854	10	6	"	"	PUNCT
fbem-4854	10	7	broke	break	VERB
fbem-4854	10	8	out	out	ADP
fbem-4854	10	9	in	in	ADP
fbem-4854	10	10	mainland	mainland	NOUN
fbem-4854	10	11	china	china	PROPN
fbem-4854	10	12	,	,	PUNCT
fbem-4854	10	13	which	which	PRON
fbem-4854	10	14	originated	originate	VERB
fbem-4854	10	15	from	from	ADP
fbem-4854	10	16	a	a	DET
fbem-4854	10	17	large	large	ADJ
fbem-4854	10	18	family	family	NOUN
fbem-4854	10	19	sitcom	sitcom	NOUN
fbem-4854	10	20	in	in	ADP
fbem-4854	10	21	1993	1993	NUM
fbem-4854	10	22	i	i	PRON
fbem-4854	10	23	love	love	VERB
fbem-4854	10	24	my	my	PRON
fbem-4854	10	25	family	family	NOUN
fbem-4854	10	26	"	"	PUNCT
fbem-4854	10	27	.	.	PUNCT
fbem-4854	11	1	the	the	DET
fbem-4854	11	2	actor	actor	NOUN
fbem-4854	11	3	ge	ge	PROPN
fbem-4854	11	4	you	you	PRON
fbem-4854	11	5	played	play	VERB
fbem-4854	11	6	the	the	DET
fbem-4854	11	7	role	role	NOUN
fbem-4854	11	8	of	of	ADP
fbem-4854	11	9	a	a	DET
fbem-4854	11	10	mixed	mixed	ADJ
fbem-4854	11	11	character	character	NOUN
fbem-4854	11	12	,	,	PUNCT
fbem-4854	11	13	whose	whose	DET
fbem-4854	11	14	disheveled	disheveled	ADJ
fbem-4854	11	15	image	image	NOUN
fbem-4854	11	16	of	of	ADP
fbem-4854	11	17	paralyzed	paralyzed	ADJ
fbem-4854	11	18	on	on	ADP
fbem-4854	11	19	the	the	DET
fbem-4854	11	20	sofa	sofa	NOUN
fbem-4854	11	21	like	like	ADP
fbem-4854	11	22	a	a	DET
fbem-4854	11	23	salted	salt	VERB
fbem-4854	11	24	fish	fish	NOUN
fbem-4854	11	25	became	become	VERB
fbem-4854	11	26	popular	popular	ADJ
fbem-4854	11	27	on	on	ADP
fbem-4854	11	28	the	the	DET
fbem-4854	11	29	internet	internet	NOUN
fbem-4854	11	30	,	,	PUNCT
fbem-4854	11	31	not	not	PART
fbem-4854	11	32	only	only	ADV
fbem-4854	11	33	by	by	ADP
fbem-4854	11	34	celebrities	celebrity	NOUN
fbem-4854	11	35	to	to	PART
fbem-4854	11	36	imitate	imitate	VERB
fbem-4854	11	37	,	,	PUNCT
fbem-4854	11	38	but	but	CCONJ
fbem-4854	11	39	also	also	ADV
fbem-4854	11	40	by	by	ADP
fbem-4854	11	41	all	all	DET
fbem-4854	11	42	netizens	netizen	NOUN
fbem-4854	11	43	to	to	PART
fbem-4854	11	44	make	make	VERB
fbem-4854	11	45	expression	expression	NOUN
fbem-4854	11	46	packs	pack	NOUN
fbem-4854	11	47	.	.	PUNCT
fbem-4854	12	1	in	in	ADP
fbem-4854	12	2	the	the	DET
fbem-4854	12	3	past	past	ADJ
fbem-4854	12	4	two	two	NUM
fbem-4854	12	5	years	year	NOUN
fbem-4854	12	6	,	,	PUNCT
fbem-4854	12	7	due	due	ADP
fbem-4854	12	8	to	to	ADP
fbem-4854	12	9	the	the	DET
fbem-4854	12	10	impact	impact	NOUN
fbem-4854	12	11	of	of	ADP
fbem-4854	12	12	the	the	DET
fbem-4854	12	13	new	new	ADJ
fbem-4854	12	14	crown	crown	NOUN
fbem-4854	12	15	epidemic	epidemic	NOUN
fbem-4854	12	16	,	,	PUNCT
fbem-4854	12	17	all	all	DET
fbem-4854	12	18	major	major	ADJ
fbem-4854	12	19	economies	economy	NOUN
fbem-4854	12	20	have	have	AUX
fbem-4854	12	21	been	be	AUX
fbem-4854	12	22	hit	hit	VERB
fbem-4854	12	23	hard	hard	ADV
fbem-4854	12	24	,	,	PUNCT
fbem-4854	12	25	work	work	NOUN
fbem-4854	12	26	pressure	pressure	NOUN
fbem-4854	12	27	has	have	AUX
fbem-4854	12	28	also	also	ADV
fbem-4854	12	29	increased	increase	VERB
fbem-4854	12	30	,	,	PUNCT
fbem-4854	12	31	"	"	PUNCT
fbem-4854	12	32	playing	play	VERB
fbem-4854	12	33	workers	worker	NOUN
fbem-4854	12	34	"	"	PUNCT
fbem-4854	12	35	,	,	PUNCT
fbem-4854	12	36	"	"	PUNCT
fbem-4854	12	37	lying	lie	VERB
fbem-4854	12	38	flat	flat	ADJ
fbem-4854	12	39	"	"	PUNCT
fbem-4854	12	40	segment	segment	NOUN
fbem-4854	12	41	has	have	AUX
fbem-4854	12	42	become	become	VERB
fbem-4854	12	43	a	a	DET
fbem-4854	12	44	way	way	NOUN
fbem-4854	12	45	for	for	SCONJ
fbem-4854	12	46	netizens	netizen	NOUN
fbem-4854	12	47	to	to	PART
fbem-4854	12	48	flirt	flirt	VERB
fbem-4854	12	49	with	with	ADP
fbem-4854	12	50	stress	stress	NOUN
fbem-4854	12	51	relief	relief	NOUN
fbem-4854	12	52	,	,	PUNCT
fbem-4854	12	53	"	"	PUNCT
fbem-4854	12	54	funeral	funeral	ADJ
fbem-4854	12	55	culture	culture	NOUN
fbem-4854	12	56	the	the	DET
fbem-4854	12	57	"	"	PUNCT
fbem-4854	12	58	funeral	funeral	NOUN
fbem-4854	12	59	culture	culture	NOUN
fbem-4854	12	60	"	"	PUNCT
fbem-4854	12	61	has	have	AUX
fbem-4854	12	62	once	once	ADV
fbem-4854	12	63	again	again	ADV
fbem-4854	12	64	triggered	trigger	VERB
fbem-4854	12	65	a	a	DET
fbem-4854	12	66	phenomenal	phenomenal	ADJ
fbem-4854	12	67	spread	spread	NOUN
fbem-4854	12	68	.	.	PUNCT
fbem-4854	13	1	although	although	SCONJ
fbem-4854	13	2	"	"	PUNCT
fbem-4854	13	3	funeral	funeral	ADJ
fbem-4854	13	4	culture	culture	NOUN
fbem-4854	13	5	"	"	PUNCT
fbem-4854	13	6	has	have	AUX
fbem-4854	13	7	been	be	AUX
fbem-4854	13	8	widely	widely	ADV
fbem-4854	13	9	spread	spread	VERB
fbem-4854	13	10	in	in	ADP
fbem-4854	13	11	mainland	mainland	NOUN
fbem-4854	13	12	china	china	PROPN
fbem-4854	13	13	since	since	SCONJ
fbem-4854	13	14	2016	2016	NUM
fbem-4854	13	15	,	,	PUNCT
fbem-4854	13	16	the	the	DET
fbem-4854	13	17	academic	academic	ADJ
fbem-4854	13	18	research	research	NOUN
fbem-4854	13	19	on	on	ADP
fbem-4854	13	20	"	"	PUNCT
fbem-4854	13	21	funeral	funeral	ADJ
fbem-4854	13	22	culture	culture	NOUN
fbem-4854	13	23	"	"	PUNCT
fbem-4854	13	24	is	be	AUX
fbem-4854	13	25	still	still	ADV
fbem-4854	13	26	not	not	PART
fbem-4854	13	27	deep	deep	ADV
fbem-4854	13	28	enough	enough	ADV
fbem-4854	13	29	.	.	PUNCT
fbem-4854	14	1	most	most	ADJ
fbem-4854	14	2	of	of	ADP
fbem-4854	14	3	the	the	DET
fbem-4854	14	4	available	available	ADJ
fbem-4854	14	5	literature	literature	NOUN
fbem-4854	14	6	has	have	AUX
fbem-4854	14	7	been	be	AUX
fbem-4854	14	8	analyzed	analyze	VERB
fbem-4854	14	9	from	from	ADP
fbem-4854	14	10	the	the	DET
fbem-4854	14	11	perspectives	perspective	NOUN
fbem-4854	14	12	of	of	ADP
fbem-4854	14	13	social	social	ADJ
fbem-4854	14	14	psychology	psychology	NOUN
fbem-4854	14	15	and	and	CCONJ
fbem-4854	14	16	linguistics	linguistic	NOUN
fbem-4854	14	17	,	,	PUNCT
fbem-4854	14	18	while	while	SCONJ
fbem-4854	14	19	few	few	ADJ
fbem-4854	14	20	articles	article	NOUN
fbem-4854	14	21	in	in	ADP
fbem-4854	14	22	the	the	DET
fbem-4854	14	23	field	field	NOUN
fbem-4854	14	24	of	of	ADP
fbem-4854	14	25	marketing	marketing	NOUN
fbem-4854	14	26	have	have	AUX
fbem-4854	14	27	been	be	AUX
fbem-4854	14	28	analyzed	analyze	VERB
fbem-4854	14	29	superficially	superficially	ADV
fbem-4854	14	30	in	in	ADP
fbem-4854	14	31	terms	term	NOUN
fbem-4854	14	32	of	of	ADP
fbem-4854	14	33	marketing	marketing	NOUN
fbem-4854	14	34	strategies	strategy	NOUN
fbem-4854	14	35	and	and	CCONJ
fbem-4854	14	36	means	mean	NOUN
fbem-4854	14	37	,	,	PUNCT
fbem-4854	14	38	with	with	ADP
fbem-4854	14	39	a	a	DET
fbem-4854	14	40	single	single	ADJ
fbem-4854	14	41	perspective	perspective	NOUN
fbem-4854	14	42	and	and	CCONJ
fbem-4854	14	43	lack	lack	NOUN
fbem-4854	14	44	of	of	ADP
fbem-4854	14	45	depth	depth	NOUN
fbem-4854	14	46	,	,	PUNCT
fbem-4854	14	47	which	which	PRON
fbem-4854	14	48	is	be	AUX
fbem-4854	14	49	not	not	PART
fbem-4854	14	50	conducive	conducive	ADJ
fbem-4854	14	51	to	to	ADP
fbem-4854	14	52	guiding	guide	VERB
fbem-4854	14	53	practice	practice	NOUN
fbem-4854	14	54	.	.	PUNCT
fbem-4854	15	1	faced	face	VERB
fbem-4854	15	2	with	with	ADP
fbem-4854	15	3	these	these	DET
fbem-4854	15	4	two	two	NUM
fbem-4854	15	5	different	different	ADJ
fbem-4854	15	6	expressions	expression	NOUN
fbem-4854	15	7	of	of	ADP
fbem-4854	15	8	"	"	PUNCT
fbem-4854	15	9	funeral	funeral	ADJ
fbem-4854	15	10	culture	culture	NOUN
fbem-4854	15	11	"	"	PUNCT
fbem-4854	15	12	advertising	advertising	NOUN
fbem-4854	15	13	,	,	PUNCT
fbem-4854	15	14	what	what	PRON
fbem-4854	15	15	are	be	AUX
fbem-4854	15	16	the	the	DET
fbem-4854	15	17	different	different	ADJ
fbem-4854	15	18	reactions	reaction	NOUN
fbem-4854	15	19	of	of	ADP
fbem-4854	15	20	consumers	consumer	NOUN
fbem-4854	15	21	?	?	PUNCT
fbem-4854	16	1	what	what	PRON
fbem-4854	16	2	are	be	AUX
fbem-4854	16	3	the	the	DET
fbem-4854	16	4	psychological	psychological	ADJ
fbem-4854	16	5	mechanisms	mechanism	NOUN
fbem-4854	16	6	behind	behind	ADP
fbem-4854	16	7	them	they	PRON
fbem-4854	16	8	?	?	PUNCT
fbem-4854	17	1	in	in	ADP
fbem-4854	17	2	addition	addition	NOUN
fbem-4854	17	3	,	,	PUNCT
fbem-4854	17	4	are	be	AUX
fbem-4854	17	5	consumers	consumer	NOUN
fbem-4854	17	6	'	'	PART
fbem-4854	17	7	attitudes	attitude	NOUN
fbem-4854	17	8	toward	toward	ADP
fbem-4854	17	9	"	"	PUNCT
fbem-4854	17	10	funeral	funeral	ADJ
fbem-4854	17	11	culture	culture	NOUN
fbem-4854	17	12	"	"	PUNCT
fbem-4854	17	13	advertisements	advertisement	NOUN
fbem-4854	17	14	with	with	ADP
fbem-4854	17	15	different	different	ADJ
fbem-4854	17	16	expressions	expression	NOUN
fbem-4854	17	17	also	also	ADV
fbem-4854	17	18	influenced	influence	VERB
fbem-4854	17	19	by	by	ADP
fbem-4854	17	20	brand	brand	NOUN
fbem-4854	17	21	factors	factor	NOUN
fbem-4854	17	22	?	?	PUNCT
fbem-4854	18	1	in	in	ADP
fbem-4854	18	2	this	this	DET
fbem-4854	18	3	study	study	NOUN
fbem-4854	18	4	,	,	PUNCT
fbem-4854	18	5	we	we	PRON
fbem-4854	18	6	introduce	introduce	VERB
fbem-4854	18	7	social	social	ADJ
fbem-4854	18	8	identity	identity	NOUN
fbem-4854	18	9	theory	theory	NOUN
fbem-4854	18	10	and	and	CCONJ
fbem-4854	18	11	brand	brand	NOUN
fbem-4854	18	12	positioning	positioning	NOUN
fbem-4854	18	13	theory	theory	NOUN
fbem-4854	18	14	to	to	PART
fbem-4854	18	15	investigate	investigate	VERB
fbem-4854	18	16	the	the	DET
fbem-4854	18	17	mechanism	mechanism	NOUN
fbem-4854	18	18	of	of	ADP
fbem-4854	18	19	advertising	advertising	NOUN
fbem-4854	18	20	effects	effect	NOUN
fbem-4854	18	21	brought	bring	VERB
fbem-4854	18	22	about	about	ADP
fbem-4854	18	23	by	by	ADP
fbem-4854	18	24	different	different	ADJ
fbem-4854	18	25	expressions	expression	NOUN
fbem-4854	18	26	of	of	ADP
fbem-4854	18	27	"	"	PUNCT
fbem-4854	18	28	funeral	funeral	ADJ
fbem-4854	18	29	culture	culture	NOUN
fbem-4854	18	30	"	"	PUNCT
fbem-4854	18	31	advertisements	advertisement	NOUN
fbem-4854	18	32	.	.	PUNCT
fbem-4854	19	1	at	at	ADP
fbem-4854	19	2	the	the	DET
fbem-4854	19	3	same	same	ADJ
fbem-4854	19	4	time	time	NOUN
fbem-4854	19	5	,	,	PUNCT
fbem-4854	19	6	many	many	ADJ
fbem-4854	19	7	businesses	business	NOUN
fbem-4854	19	8	have	have	AUX
fbem-4854	19	9	also	also	ADV
fbem-4854	19	10	seized	seize	VERB
fbem-4854	19	11	the	the	DET
fbem-4854	19	12	hotspots	hotspot	NOUN
fbem-4854	19	13	to	to	PART
fbem-4854	19	14	take	take	VERB
fbem-4854	19	15	advantage	advantage	NOUN
fbem-4854	19	16	of	of	ADP
fbem-4854	19	17	the	the	DET
fbem-4854	19	18	marketing	marketing	NOUN
fbem-4854	19	19	.	.	PUNCT
fbem-4854	20	1	2017	2017	NUM
fbem-4854	20	2	,	,	PUNCT
fbem-4854	20	3	netease	netease	PROPN
fbem-4854	20	4	news	news	PROPN
fbem-4854	20	5	joint	joint	NOUN
fbem-4854	20	6	hungry	hungry	ADJ
fbem-4854	20	7	to	to	PART
fbem-4854	20	8	launch	launch	VERB
fbem-4854	20	9	the	the	DET
fbem-4854	20	10	first	first	ADJ
fbem-4854	20	11	domestic	domestic	ADJ
fbem-4854	20	12	tea	tea	NOUN
fbem-4854	20	13	flash	flash	NOUN
fbem-4854	20	14	store	store	NOUN
fbem-4854	20	15	,	,	PUNCT
fbem-4854	20	16	only	only	ADV
fbem-4854	20	17	open	open	ADJ
fbem-4854	20	18	4	4	NUM
fbem-4854	20	19	days	day	NOUN
fbem-4854	20	20	,	,	PUNCT
fbem-4854	20	21	only	only	ADV
fbem-4854	20	22	by	by	ADP
fbem-4854	20	23	6	6	NUM
fbem-4854	20	24	products	product	NOUN
fbem-4854	20	25	,	,	PUNCT
fbem-4854	20	26	it	it	PRON
fbem-4854	20	27	attracts	attract	VERB
fbem-4854	20	28	more	more	ADJ
fbem-4854	20	29	than	than	ADP
fbem-4854	20	30	a	a	DET
fbem-4854	20	31	million	million	NUM
fbem-4854	20	32	people	people	NOUN
fbem-4854	20	33	.	.	PUNCT
fbem-4854	21	1	chengdu	chengdu	PROPN
fbem-4854	21	2	's	's	PART
fbem-4854	21	3	creative	creative	ADJ
fbem-4854	21	4	team	team	NOUN
fbem-4854	21	5	"	"	PUNCT
fbem-4854	21	6	try	try	VERB
fbem-4854	21	7	things	thing	NOUN
fbem-4854	21	8	out	out	ADP
fbem-4854	21	9	"	"	PUNCT
fbem-4854	21	10	for	for	ADP
fbem-4854	21	11	the	the	DET
fbem-4854	21	12	local	local	ADJ
fbem-4854	21	13	famous	famous	ADJ
fbem-4854	21	14	dairy	dairy	NOUN
fbem-4854	21	15	new	new	ADJ
fbem-4854	21	16	hope	hope	NOUN
fbem-4854	21	17	launched	launch	VERB
fbem-4854	21	18	"	"	PUNCT
fbem-4854	21	19	no	no	DET
fbem-4854	21	20	hope	hope	NOUN
fbem-4854	21	21	"	"	PUNCT
fbem-4854	21	22	and	and	CCONJ
fbem-4854	21	23	"	"	PUNCT
fbem-4854	21	24	heart	heart	NOUN
fbem-4854	21	25	"	"	PUNCT
fbem-4854	21	26	yogurt	yogurt	NOUN
fbem-4854	21	27	and	and	CCONJ
fbem-4854	21	28	so	so	ADV
fbem-4854	21	29	on	on	ADV
fbem-4854	21	30	.	.	PUNCT
fbem-4854	22	1	unlike	unlike	ADP
fbem-4854	22	2	the	the	DET
fbem-4854	22	3	positive	positive	ADJ
fbem-4854	22	4	marketing	marketing	NOUN
fbem-4854	22	5	of	of	ADP
fbem-4854	22	6	mainstream	mainstream	NOUN
fbem-4854	22	7	culture	culture	NOUN
fbem-4854	22	8	,	,	PUNCT
fbem-4854	22	9	a	a	DET
fbem-4854	22	10	"	"	PUNCT
fbem-4854	22	11	funeral	funeral	ADJ
fbem-4854	22	12	marketing	marketing	NOUN
fbem-4854	22	13	"	"	PUNCT
fbem-4854	22	14	is	be	AUX
fbem-4854	22	15	planned	plan	VERB
fbem-4854	22	16	to	to	PART
fbem-4854	22	17	ride	ride	VERB
fbem-4854	22	18	on	on	ADP
fbem-4854	22	19	the	the	DET
fbem-4854	22	20	coattails	coattail	NOUN
fbem-4854	22	21	of	of	ADP
fbem-4854	22	22	"	"	PUNCT
fbem-4854	22	23	funeral	funeral	ADJ
fbem-4854	22	24	culture	culture	NOUN
fbem-4854	22	25	"	"	PUNCT
fbem-4854	22	26	,	,	PUNCT
fbem-4854	22	27	which	which	PRON
fbem-4854	22	28	becomes	become	VERB
fbem-4854	22	29	a	a	DET
fbem-4854	22	30	new	new	ADJ
fbem-4854	22	31	form	form	NOUN
fbem-4854	22	32	for	for	SCONJ
fbem-4854	22	33	brands	brand	NOUN
fbem-4854	22	34	to	to	PART
fbem-4854	22	35	expand	expand	VERB
fbem-4854	22	36	their	their	PRON
fbem-4854	22	37	influence	influence	NOUN
fbem-4854	22	38	and	and	CCONJ
fbem-4854	22	39	get	get	VERB
fbem-4854	22	40	closer	close	ADJ
fbem-4854	22	41	to	to	ADP
fbem-4854	22	42	consumers	consumer	NOUN
fbem-4854	22	43	.	.	PUNCT
fbem-4854	23	1	2	2	X
fbem-4854	23	2	.	.	X
fbem-4854	23	3	review	review	NOUN
fbem-4854	23	4	of	of	ADP
fbem-4854	23	5	literature	literature	NOUN
fbem-4854	23	6	2.1	2.1	NUM
fbem-4854	23	7	.	.	PUNCT
fbem-4854	24	1	the	the	DET
fbem-4854	24	2	status	status	NOUN
fbem-4854	24	3	of	of	ADP
fbem-4854	24	4	domestic	domestic	ADJ
fbem-4854	24	5	and	and	CCONJ
fbem-4854	24	6	foreign	foreign	ADJ
fbem-4854	24	7	research	research	NOUN
fbem-4854	24	8	2.1.1	2.1.1	NUM
fbem-4854	24	9	.	.	PUNCT
fbem-4854	25	1	"	"	PUNCT
fbem-4854	25	2	funeral	funeral	ADJ
fbem-4854	25	3	culture	culture	NOUN
fbem-4854	25	4	"	"	PUNCT
fbem-4854	25	5	and	and	CCONJ
fbem-4854	25	6	"	"	PUNCT
fbem-4854	25	7	funeral	funeral	NOUN
fbem-4854	25	8	culture"marketing	culture"markete	VERB
fbem-4854	25	9	xiao	xiao	PROPN
fbem-4854	25	10	ziyang	ziyang	PROPN
fbem-4854	25	11	(	(	PUNCT
fbem-4854	25	12	2019	2019	NUM
fbem-4854	25	13	:	:	PUNCT
fbem-4854	25	14	53)was	53)was	NUM
fbem-4854	25	15	the	the	DET
fbem-4854	25	16	first	first	ADJ
fbem-4854	25	17	to	to	PART
fbem-4854	25	18	define	define	VERB
fbem-4854	25	19	the	the	DET
fbem-4854	25	20	concept	concept	NOUN
fbem-4854	25	21	of	of	ADP
fbem-4854	25	22	"	"	PUNCT
fbem-4854	25	23	funeral	funeral	ADJ
fbem-4854	25	24	culture	culture	NOUN
fbem-4854	25	25	"	"	PUNCT
fbem-4854	25	26	,	,	PUNCT
fbem-4854	25	27	and	and	CCONJ
fbem-4854	25	28	he	he	PRON
fbem-4854	25	29	believed	believe	VERB
fbem-4854	25	30	that	that	SCONJ
fbem-4854	25	31	"	"	PUNCT
fbem-4854	25	32	funeral	funeral	ADJ
fbem-4854	25	33	culture	culture	NOUN
fbem-4854	25	34	"	"	PUNCT
fbem-4854	25	35	is	be	AUX
fbem-4854	25	36	a	a	DET
fbem-4854	25	37	new	new	ADJ
fbem-4854	25	38	youth	youth	NOUN
fbem-4854	25	39	subculture	subculture	NOUN
fbem-4854	25	40	formed	form	VERB
fbem-4854	25	41	by	by	ADP
fbem-4854	25	42	the	the	DET
fbem-4854	25	43	anxiety	anxiety	NOUN
fbem-4854	25	44	and	and	CCONJ
fbem-4854	25	45	pessimism	pessimism	NOUN
fbem-4854	25	46	of	of	ADP
fbem-4854	25	47	contemporary	contemporary	ADJ
fbem-4854	25	48	youth	youth	NOUN
fbem-4854	25	49	under	under	ADP
fbem-4854	25	50	the	the	DET
fbem-4854	25	51	pressure	pressure	NOUN
fbem-4854	25	52	of	of	ADP
fbem-4854	25	53	life	life	NOUN
fbem-4854	25	54	,	,	PUNCT
fbem-4854	25	55	which	which	PRON
fbem-4854	25	56	is	be	AUX
fbem-4854	25	57	expressed	express	VERB
fbem-4854	25	58	through	through	ADP
fbem-4854	25	59	words	word	NOUN
fbem-4854	25	60	and	and	CCONJ
fbem-4854	25	61	pictures	picture	NOUN
fbem-4854	25	62	on	on	ADP
fbem-4854	25	63	the	the	DET
fbem-4854	25	64	network	network	NOUN
fbem-4854	25	65	platform	platform	NOUN
fbem-4854	25	66	and	and	CCONJ
fbem-4854	25	67	spread	spread	VERB
fbem-4854	25	68	to	to	ADP
fbem-4854	25	69	each	each	DET
fbem-4854	25	70	other	other	ADJ
fbem-4854	25	71	.	.	PUNCT
fbem-4854	26	1	this	this	PRON
fbem-4854	26	2	is	be	AUX
fbem-4854	26	3	a	a	DET
fbem-4854	26	4	new	new	ADJ
fbem-4854	26	5	subculture	subculture	NOUN
fbem-4854	26	6	of	of	ADP
fbem-4854	26	7	youth	youth	NOUN
fbem-4854	26	8	that	that	PRON
fbem-4854	26	9	has	have	AUX
fbem-4854	26	10	been	be	AUX
fbem-4854	26	11	formed	form	VERB
fbem-4854	26	12	.	.	PUNCT
fbem-4854	27	1	regarding	regard	VERB
fbem-4854	27	2	the	the	DET
fbem-4854	27	3	reasons	reason	NOUN
fbem-4854	27	4	for	for	ADP
fbem-4854	27	5	the	the	DET
fbem-4854	27	6	popularity	popularity	NOUN
fbem-4854	27	7	of	of	ADP
fbem-4854	27	8	"	"	PUNCT
fbem-4854	27	9	funeral	funeral	ADJ
fbem-4854	27	10	culture	culture	NOUN
fbem-4854	27	11	"	"	PUNCT
fbem-4854	27	12	,	,	PUNCT
fbem-4854	27	13	zhou	zhou	PROPN
fbem-4854	27	14	peishu	peishu	NOUN
fbem-4854	27	15	(	(	PUNCT
fbem-4854	27	16	2017	2017	NUM
fbem-4854	27	17	:	:	SYM
fbem-4854	27	18	2	2	X
fbem-4854	27	19	)	)	PUNCT
fbem-4854	27	20	offers	offer	VERB
fbem-4854	27	21	insights	insight	NOUN
fbem-4854	27	22	on	on	ADP
fbem-4854	27	23	the	the	DET
fbem-4854	27	24	reasons	reason	NOUN
fbem-4854	27	25	for	for	ADP
fbem-4854	27	26	the	the	DET
fbem-4854	27	27	popularity	popularity	NOUN
fbem-4854	27	28	of	of	ADP
fbem-4854	27	29	"	"	PUNCT
fbem-4854	27	30	funeral	funeral	ADJ
fbem-4854	27	31	culture	culture	NOUN
fbem-4854	27	32	"	"	PUNCT
fbem-4854	27	33	from	from	ADP
fbem-4854	27	34	the	the	DET
fbem-4854	27	35	perspective	perspective	NOUN
fbem-4854	27	36	of	of	ADP
fbem-4854	27	37	linguistics	linguistic	NOUN
fbem-4854	27	38	,	,	PUNCT
fbem-4854	27	39	emphasizing	emphasize	VERB
fbem-4854	27	40	that	that	SCONJ
fbem-4854	27	41	once	once	SCONJ
fbem-4854	27	42	online	online	ADJ
fbem-4854	27	43	buzzwords	buzzword	NOUN
fbem-4854	27	44	are	be	AUX
fbem-4854	27	45	imitated	imitate	VERB
fbem-4854	27	46	,	,	PUNCT
fbem-4854	27	47	copied	copy	VERB
fbem-4854	27	48	and	and	CCONJ
fbem-4854	27	49	widely	widely	ADV
fbem-4854	27	50	spread	spread	VERB
fbem-4854	27	51	,	,	PUNCT
fbem-4854	27	52	they	they	PRON
fbem-4854	27	53	can	can	AUX
fbem-4854	27	54	be	be	AUX
fbem-4854	27	55	called	call	VERB
fbem-4854	27	56	modalities	modality	NOUN
fbem-4854	27	57	.	.	PUNCT
fbem-4854	28	1	the	the	DET
fbem-4854	28	2	"	"	PUNCT
fbem-4854	28	3	funeral	funeral	NOUN
fbem-4854	28	4	culture	culture	NOUN
fbem-4854	28	5	"	"	PUNCT
fbem-4854	28	6	is	be	AUX
fbem-4854	28	7	easy	easy	ADJ
fbem-4854	28	8	to	to	PART
fbem-4854	28	9	remember	remember	VERB
fbem-4854	28	10	,	,	PUNCT
fbem-4854	28	11	catchy	catchy	ADJ
fbem-4854	28	12	and	and	CCONJ
fbem-4854	28	13	easy	easy	ADJ
fbem-4854	28	14	to	to	PART
fbem-4854	28	15	imitate	imitate	VERB
fbem-4854	28	16	and	and	CCONJ
fbem-4854	28	17	copy	copy	VERB
fbem-4854	28	18	,	,	PUNCT
fbem-4854	28	19	and	and	CCONJ
fbem-4854	28	20	some	some	PRON
fbem-4854	28	21	of	of	ADP
fbem-4854	28	22	these	these	DET
fbem-4854	28	23	new	new	ADJ
fbem-4854	28	24	words	word	NOUN
fbem-4854	28	25	also	also	ADV
fbem-4854	28	26	meet	meet	VERB
fbem-4854	28	27	the	the	DET
fbem-4854	28	28	psychological	psychological	ADJ
fbem-4854	28	29	demands	demand	NOUN
fbem-4854	28	30	of	of	ADP
fbem-4854	28	31	online	online	ADJ
fbem-4854	28	32	youth	youth	NOUN
fbem-4854	28	33	for	for	ADP
fbem-4854	28	34	newness	newness	NOUN
fbem-4854	28	35	and	and	CCONJ
fbem-4854	28	36	differences	difference	NOUN
fbem-4854	28	37	,	,	PUNCT
fbem-4854	28	38	so	so	SCONJ
fbem-4854	28	39	they	they	PRON
fbem-4854	28	40	are	be	AUX
fbem-4854	28	41	sought	seek	VERB
fbem-4854	28	42	after	after	ADP
fbem-4854	28	43	by	by	ADP
fbem-4854	28	44	a	a	DET
fbem-4854	28	45	large	large	ADJ
fbem-4854	28	46	number	number	NOUN
fbem-4854	28	47	of	of	ADP
fbem-4854	28	48	online	online	ADJ
fbem-4854	28	49	youth	youth	NOUN
fbem-4854	28	50	.	.	PUNCT
fbem-4854	29	1	the	the	DET
fbem-4854	29	2	emotional	emotional	ADJ
fbem-4854	29	3	exaggeration	exaggeration	NOUN
fbem-4854	29	4	under	under	ADP
fbem-4854	29	5	the	the	DET
fbem-4854	29	6	alienation	alienation	NOUN
fbem-4854	29	7	of	of	ADP
fbem-4854	29	8	consumer	consumer	NOUN
fbem-4854	29	9	society	society	NOUN
fbem-4854	29	10	,	,	PUNCT
fbem-4854	29	11	the	the	DET
fbem-4854	29	12	rebellious	rebellious	ADJ
fbem-4854	29	13	psychology	psychology	NOUN
fbem-4854	29	14	under	under	ADP
fbem-4854	29	15	the	the	DET
fbem-4854	29	16	over	over	ADP
fbem-4854	29	17	-	-	PUNCT
fbem-4854	29	18	packaging	packaging	NOUN
fbem-4854	29	19	of	of	ADP
fbem-4854	29	20	emotions	emotion	NOUN
fbem-4854	29	21	,	,	PUNCT
fbem-4854	29	22	and	and	CCONJ
fbem-4854	29	23	the	the	DET
fbem-4854	29	24	identity	identity	NOUN
fbem-4854	29	25	and	and	CCONJ
fbem-4854	29	26	emotional	emotional	ADJ
fbem-4854	29	27	belonging	belong	VERB
fbem-4854	29	28	under	under	ADP
fbem-4854	29	29	the	the	DET
fbem-4854	29	30	cultural	cultural	ADJ
fbem-4854	29	31	consumption	consumption	NOUN
fbem-4854	29	32	are	be	AUX
fbem-4854	29	33	the	the	DET
fbem-4854	29	34	inner	inner	ADJ
fbem-4854	29	35	mechanisms	mechanism	NOUN
fbem-4854	29	36	of	of	ADP
fbem-4854	29	37	the	the	DET
fbem-4854	29	38	marketing	marketing	NOUN
fbem-4854	29	39	of	of	ADP
fbem-4854	29	40	"	"	PUNCT
fbem-4854	29	41	funeral	funeral	ADJ
fbem-4854	29	42	culture	culture	NOUN
fbem-4854	29	43	"	"	PUNCT
fbem-4854	29	44	.	.	PUNCT
fbem-4854	30	1	the	the	DET
fbem-4854	30	2	above	above	ADJ
fbem-4854	30	3	research	research	NOUN
fbem-4854	30	4	basis	basis	NOUN
fbem-4854	30	5	inspired	inspire	VERB
fbem-4854	30	6	this	this	DET
fbem-4854	30	7	study	study	NOUN
fbem-4854	30	8	to	to	PART
fbem-4854	30	9	determine	determine	VERB
fbem-4854	30	10	the	the	DET
fbem-4854	30	11	mediating	mediate	VERB
fbem-4854	30	12	variables	variable	NOUN
fbem-4854	30	13	of	of	ADP
fbem-4854	30	14	the	the	DET
fbem-4854	30	15	effect	effect	NOUN
fbem-4854	30	16	of	of	ADP
fbem-4854	30	17	"	"	PUNCT
fbem-4854	30	18	funeral	funeral	ADJ
fbem-4854	30	19	121	121	NUM
fbem-4854	30	20	culture	culture	NOUN
fbem-4854	30	21	"	"	PUNCT
fbem-4854	30	22	advertising	advertising	NOUN
fbem-4854	30	23	.	.	PUNCT
fbem-4854	31	1	2.1.2	2.1.2	X
fbem-4854	31	2	.	.	PUNCT
fbem-4854	31	3	advertising	advertising	NOUN
fbem-4854	31	4	expressions	expression	NOUN
fbem-4854	31	5	the	the	DET
fbem-4854	31	6	presentation	presentation	NOUN
fbem-4854	31	7	of	of	ADP
fbem-4854	31	8	advertising	advertising	NOUN
fbem-4854	31	9	language	language	NOUN
fbem-4854	31	10	affects	affect	VERB
fbem-4854	31	11	the	the	DET
fbem-4854	31	12	way	way	NOUN
fbem-4854	31	13	consumers	consumer	NOUN
fbem-4854	31	14	process	process	VERB
fbem-4854	31	15	and	and	CCONJ
fbem-4854	31	16	understand	understand	VERB
fbem-4854	31	17	advertising	advertising	NOUN
fbem-4854	31	18	information	information	NOUN
fbem-4854	31	19	,	,	PUNCT
fbem-4854	31	20	and	and	CCONJ
fbem-4854	31	21	further	further	ADJ
fbem-4854	31	22	influences	influence	VERB
fbem-4854	31	23	consumers	consumer	NOUN
fbem-4854	31	24	'	'	PART
fbem-4854	31	25	emotional	emotional	ADJ
fbem-4854	31	26	attitudes	attitude	NOUN
fbem-4854	31	27	and	and	CCONJ
fbem-4854	31	28	purchase	purchase	NOUN
fbem-4854	31	29	intentions	intention	NOUN
fbem-4854	31	30	(	(	PUNCT
fbem-4854	31	31	liu	liu	PROPN
fbem-4854	31	32	shixiong	shixiong	PROPN
fbem-4854	31	33	2019	2019	NUM
fbem-4854	31	34	:	:	PUNCT
fbem-4854	31	35	7).consumers	7).consumer	NOUN
fbem-4854	31	36	'	'	PART
fbem-4854	31	37	attitudes	attitude	NOUN
fbem-4854	31	38	toward	toward	ADP
fbem-4854	31	39	elegant	elegant	ADJ
fbem-4854	31	40	and	and	CCONJ
fbem-4854	31	41	vulgar	vulgar	ADJ
fbem-4854	31	42	advertising	advertising	NOUN
fbem-4854	31	43	styles	style	NOUN
fbem-4854	31	44	and	and	CCONJ
fbem-4854	31	45	found	find	VERB
fbem-4854	31	46	that	that	SCONJ
fbem-4854	31	47	there	there	PRON
fbem-4854	31	48	is	be	VERB
fbem-4854	31	49	an	an	DET
fbem-4854	31	50	interaction	interaction	NOUN
fbem-4854	31	51	effect	effect	NOUN
fbem-4854	31	52	between	between	ADP
fbem-4854	31	53	the	the	DET
fbem-4854	31	54	high	high	ADJ
fbem-4854	31	55	and	and	CCONJ
fbem-4854	31	56	low	low	ADJ
fbem-4854	31	57	end	end	NOUN
fbem-4854	31	58	positioning	positioning	NOUN
fbem-4854	31	59	of	of	ADP
fbem-4854	31	60	brands	brand	NOUN
fbem-4854	31	61	and	and	CCONJ
fbem-4854	31	62	elegant	elegant	ADJ
fbem-4854	31	63	or	or	CCONJ
fbem-4854	31	64	vulgar	vulgar	ADJ
fbem-4854	31	65	advertising	advertising	NOUN
fbem-4854	31	66	styles	style	NOUN
fbem-4854	31	67	through	through	ADP
fbem-4854	31	68	matching	match	VERB
fbem-4854	31	69	mediation	mediation	NOUN
fbem-4854	31	70	(	(	PUNCT
fbem-4854	31	71	wu	wu	PROPN
fbem-4854	31	72	yueyan	yueyan	PROPN
fbem-4854	31	73	et	et	PROPN
fbem-4854	31	74	al	al	PROPN
fbem-4854	31	75	2019	2019	NUM
fbem-4854	31	76	:	:	PUNCT
fbem-4854	31	77	12	12	NUM
fbem-4854	31	78	)	)	PUNCT
fbem-4854	31	79	.	.	PUNCT
fbem-4854	32	1	this	this	DET
fbem-4854	32	2	study	study	NOUN
fbem-4854	32	3	investigated	investigate	VERB
fbem-4854	32	4	the	the	DET
fbem-4854	32	5	cases	case	NOUN
fbem-4854	32	6	of	of	ADP
fbem-4854	32	7	"	"	PUNCT
fbem-4854	32	8	funeral	funeral	ADJ
fbem-4854	32	9	culture	culture	NOUN
fbem-4854	32	10	"	"	PUNCT
fbem-4854	32	11	advertisements	advertisement	NOUN
fbem-4854	32	12	and	and	CCONJ
fbem-4854	32	13	found	find	VERB
fbem-4854	32	14	that	that	SCONJ
fbem-4854	32	15	there	there	PRON
fbem-4854	32	16	are	be	VERB
fbem-4854	32	17	two	two	NUM
fbem-4854	32	18	significantly	significantly	ADV
fbem-4854	32	19	different	different	ADJ
fbem-4854	32	20	ways	way	NOUN
fbem-4854	32	21	of	of	ADP
fbem-4854	32	22	expression	expression	NOUN
fbem-4854	32	23	self	self	NOUN
fbem-4854	32	24	-	-	PUNCT
fbem-4854	32	25	improvement	improvement	NOUN
fbem-4854	32	26	and	and	CCONJ
fbem-4854	32	27	self	self	NOUN
fbem-4854	32	28	-	-	PUNCT
fbem-4854	32	29	deprecation	deprecation	NOUN
fbem-4854	32	30	.	.	PUNCT
fbem-4854	33	1	for	for	ADP
fbem-4854	33	2	example	example	NOUN
fbem-4854	33	3	,	,	PUNCT
fbem-4854	33	4	the	the	DET
fbem-4854	33	5	"	"	PUNCT
fbem-4854	33	6	funeral	funeral	ADJ
fbem-4854	33	7	culture	culture	NOUN
fbem-4854	33	8	"	"	PUNCT
fbem-4854	33	9	advertisement	advertisement	NOUN
fbem-4854	33	10	of	of	ADP
fbem-4854	33	11	netease	netease	PROPN
fbem-4854	33	12	cloud	cloud	NOUN
fbem-4854	33	13	music	music	NOUN
fbem-4854	33	14	:	:	PUNCT
fbem-4854	33	15	"	"	PUNCT
fbem-4854	33	16	people	people	NOUN
fbem-4854	33	17	who	who	PRON
fbem-4854	33	18	have	have	AUX
fbem-4854	33	19	eaten	eat	VERB
fbem-4854	33	20	with	with	ADP
fbem-4854	33	21	tears	tear	NOUN
fbem-4854	33	22	are	be	AUX
fbem-4854	33	23	able	able	ADJ
fbem-4854	33	24	to	to	PART
fbem-4854	33	25	go	go	VERB
fbem-4854	33	26	on	on	ADP
fbem-4854	33	27	.	.	PUNCT
fbem-4854	33	28	"	"	PUNCT
fbem-4854	34	1	"	"	PUNCT
fbem-4854	34	2	if	if	SCONJ
fbem-4854	34	3	everyone	everyone	PRON
fbem-4854	34	4	knows	know	VERB
fbem-4854	34	5	what	what	PRON
fbem-4854	34	6	you	you	PRON
fbem-4854	34	7	're	be	AUX
fbem-4854	34	8	thinking	think	VERB
fbem-4854	34	9	,	,	PUNCT
fbem-4854	34	10	then	then	ADV
fbem-4854	34	11	you	you	PRON
fbem-4854	34	12	're	be	AUX
fbem-4854	34	13	such	such	DET
fbem-4854	34	14	an	an	DET
fbem-4854	34	15	ordinary	ordinary	ADJ
fbem-4854	34	16	person	person	NOUN
fbem-4854	34	17	.	.	PUNCT
fbem-4854	34	18	"	"	PUNCT
fbem-4854	35	1	adopting	adopt	VERB
fbem-4854	35	2	the	the	DET
fbem-4854	35	3	expression	expression	NOUN
fbem-4854	35	4	of	of	ADP
fbem-4854	35	5	self	self	NOUN
fbem-4854	35	6	-	-	PUNCT
fbem-4854	35	7	improvement	improvement	NOUN
fbem-4854	35	8	,	,	PUNCT
fbem-4854	35	9	the	the	DET
fbem-4854	35	10	"	"	PUNCT
fbem-4854	35	11	funeral	funeral	ADJ
fbem-4854	35	12	culture	culture	NOUN
fbem-4854	35	13	"	"	PUNCT
fbem-4854	35	14	advertisement	advertisement	NOUN
fbem-4854	35	15	of	of	ADP
fbem-4854	35	16	funeral	funeral	ADJ
fbem-4854	35	17	tea	tea	NOUN
fbem-4854	35	18	:	:	PUNCT
fbem-4854	35	19	"	"	PUNCT
fbem-4854	35	20	you	you	PRON
fbem-4854	35	21	are	be	AUX
fbem-4854	35	22	fat	fat	ADJ
fbem-4854	35	23	enough	enough	ADV
fbem-4854	35	24	anyway	anyway	ADV
fbem-4854	35	25	,	,	PUNCT
fbem-4854	35	26	one	one	NUM
fbem-4854	35	27	less	less	ADJ
fbem-4854	35	28	drink	drink	NOUN
fbem-4854	35	29	wo	will	AUX
fbem-4854	35	30	n't	not	PART
fbem-4854	35	31	make	make	VERB
fbem-4854	35	32	you	you	PRON
fbem-4854	35	33	lighter	light	ADJ
fbem-4854	35	34	.	.	PUNCT
fbem-4854	35	35	"	"	PUNCT
fbem-4854	36	1	"	"	PUNCT
fbem-4854	36	2	we	we	PRON
fbem-4854	36	3	only	only	ADV
fbem-4854	36	4	have	have	VERB
fbem-4854	36	5	single	single	ADJ
fbem-4854	36	6	tables	table	NOUN
fbem-4854	36	7	,	,	PUNCT
fbem-4854	36	8	so	so	SCONJ
fbem-4854	36	9	you	you	PRON
fbem-4854	36	10	do	do	AUX
fbem-4854	36	11	n't	not	PART
fbem-4854	36	12	have	have	VERB
fbem-4854	36	13	any	any	DET
fbem-4854	36	14	friends	friend	NOUN
fbem-4854	36	15	anyway	anyway	ADV
fbem-4854	36	16	.	.	PUNCT
fbem-4854	36	17	"	"	PUNCT
fbem-4854	37	1	this	this	PRON
fbem-4854	37	2	is	be	AUX
fbem-4854	37	3	a	a	DET
fbem-4854	37	4	self	self	NOUN
fbem-4854	37	5	-	-	PUNCT
fbem-4854	37	6	deprecating	deprecate	VERB
fbem-4854	37	7	way	way	NOUN
fbem-4854	37	8	of	of	ADP
fbem-4854	37	9	expression	expression	NOUN
fbem-4854	37	10	.	.	PUNCT
fbem-4854	38	1	selfimprovement	selfimprovement	NOUN
fbem-4854	38	2	ads	ad	NOUN
fbem-4854	38	3	mostly	mostly	ADV
fbem-4854	38	4	use	use	VERB
fbem-4854	38	5	comfort	comfort	NOUN
fbem-4854	38	6	and	and	CCONJ
fbem-4854	38	7	inspiration	inspiration	NOUN
fbem-4854	38	8	to	to	PART
fbem-4854	38	9	enhance	enhance	VERB
fbem-4854	38	10	consumers	consumer	NOUN
fbem-4854	38	11	'	'	PART
fbem-4854	38	12	self	self	NOUN
fbem-4854	38	13	-	-	PUNCT
fbem-4854	38	14	confidence	confidence	NOUN
fbem-4854	38	15	,	,	PUNCT
fbem-4854	38	16	while	while	SCONJ
fbem-4854	38	17	self	self	NOUN
fbem-4854	38	18	-	-	PUNCT
fbem-4854	38	19	deprecating	deprecate	VERB
fbem-4854	38	20	ads	ad	NOUN
fbem-4854	38	21	use	use	VERB
fbem-4854	38	22	humor	humor	NOUN
fbem-4854	38	23	to	to	PART
fbem-4854	38	24	dissolve	dissolve	VERB
fbem-4854	38	25	consumers	consumer	NOUN
fbem-4854	38	26	'	'	PART
fbem-4854	38	27	pessimistic	pessimistic	ADJ
fbem-4854	38	28	and	and	CCONJ
fbem-4854	38	29	negative	negative	ADJ
fbem-4854	38	30	emotions	emotion	NOUN
fbem-4854	38	31	.	.	PUNCT
fbem-4854	39	1	2.1.3	2.1.3	X
fbem-4854	39	2	.	.	PUNCT
fbem-4854	39	3	social	social	ADJ
fbem-4854	39	4	identity	identity	NOUN
fbem-4854	39	5	theory	theory	NOUN
fbem-4854	39	6	social	social	ADJ
fbem-4854	39	7	identity	identity	NOUN
fbem-4854	39	8	theory	theory	NOUN
fbem-4854	39	9	suggests	suggest	VERB
fbem-4854	39	10	that	that	SCONJ
fbem-4854	39	11	when	when	SCONJ
fbem-4854	39	12	individuals	individual	NOUN
fbem-4854	39	13	believe	believe	VERB
fbem-4854	39	14	they	they	PRON
fbem-4854	39	15	belong	belong	VERB
fbem-4854	39	16	to	to	ADP
fbem-4854	39	17	a	a	DET
fbem-4854	39	18	social	social	ADJ
fbem-4854	39	19	organization	organization	NOUN
fbem-4854	39	20	and	and	CCONJ
fbem-4854	39	21	see	see	VERB
fbem-4854	39	22	themselves	themselves	PRON
fbem-4854	39	23	as	as	ADP
fbem-4854	39	24	part	part	NOUN
fbem-4854	39	25	of	of	ADP
fbem-4854	39	26	that	that	DET
fbem-4854	39	27	organization	organization	NOUN
fbem-4854	39	28	,	,	PUNCT
fbem-4854	39	29	a	a	DET
fbem-4854	39	30	psychological	psychological	ADJ
fbem-4854	39	31	zone	zone	NOUN
fbem-4854	39	32	discrimination	discrimination	NOUN
fbem-4854	39	33	effect	effect	NOUN
fbem-4854	39	34	will	will	AUX
fbem-4854	39	35	occur	occur	VERB
fbem-4854	39	36	(	(	PUNCT
fbem-4854	39	37	tajfel	tajfel	NOUN
fbem-4854	39	38	1986	1986	NUM
fbem-4854	39	39	:	:	PUNCT
fbem-4854	39	40	24	24	NUM
fbem-4854	39	41	)	)	PUNCT
fbem-4854	39	42	.	.	PUNCT
fbem-4854	40	1	if	if	SCONJ
fbem-4854	40	2	individual	individual	ADJ
fbem-4854	40	3	behaviors	behavior	NOUN
fbem-4854	40	4	are	be	AUX
fbem-4854	40	5	consistent	consistent	ADJ
fbem-4854	40	6	with	with	ADP
fbem-4854	40	7	their	their	PRON
fbem-4854	40	8	group	group	NOUN
fbem-4854	40	9	perceptions	perception	NOUN
fbem-4854	40	10	,	,	PUNCT
fbem-4854	40	11	individuals	individual	NOUN
fbem-4854	40	12	will	will	AUX
fbem-4854	40	13	be	be	AUX
fbem-4854	40	14	satisfied	satisfied	ADJ
fbem-4854	40	15	.	.	PUNCT
fbem-4854	41	1	conversely	conversely	ADV
fbem-4854	41	2	,	,	PUNCT
fbem-4854	41	3	if	if	SCONJ
fbem-4854	41	4	an	an	DET
fbem-4854	41	5	individual	individual	NOUN
fbem-4854	41	6	's	's	PART
fbem-4854	41	7	behavior	behavior	NOUN
fbem-4854	41	8	conflicts	conflict	NOUN
fbem-4854	41	9	with	with	ADP
fbem-4854	41	10	his	his	PRON
fbem-4854	41	11	or	or	CCONJ
fbem-4854	41	12	her	her	PRON
fbem-4854	41	13	group	group	NOUN
fbem-4854	41	14	perception	perception	NOUN
fbem-4854	41	15	,	,	PUNCT
fbem-4854	41	16	dissatisfaction	dissatisfaction	NOUN
fbem-4854	41	17	will	will	AUX
fbem-4854	41	18	result	result	VERB
fbem-4854	41	19	and	and	CCONJ
fbem-4854	41	20	his	his	PRON
fbem-4854	41	21	or	or	CCONJ
fbem-4854	41	22	her	her	PRON
fbem-4854	41	23	behavior	behavior	NOUN
fbem-4854	41	24	will	will	AUX
fbem-4854	41	25	be	be	AUX
fbem-4854	41	26	adjusted	adjust	VERB
fbem-4854	41	27	accordingly	accordingly	ADV
fbem-4854	41	28	.	.	PUNCT
fbem-4854	42	1	when	when	SCONJ
fbem-4854	42	2	a	a	DET
fbem-4854	42	3	company	company	NOUN
fbem-4854	42	4	can	can	AUX
fbem-4854	42	5	provide	provide	VERB
fbem-4854	42	6	a	a	DET
fbem-4854	42	7	product	product	NOUN
fbem-4854	42	8	that	that	PRON
fbem-4854	42	9	meets	meet	VERB
fbem-4854	42	10	the	the	DET
fbem-4854	42	11	self	self	NOUN
fbem-4854	42	12	-	-	PUNCT
fbem-4854	42	13	defined	define	VERB
fbem-4854	42	14	needs	need	NOUN
fbem-4854	42	15	of	of	ADP
fbem-4854	42	16	consumers	consumer	NOUN
fbem-4854	42	17	and	and	CCONJ
fbem-4854	42	18	creates	create	VERB
fbem-4854	42	19	an	an	DET
fbem-4854	42	20	emotional	emotional	ADJ
fbem-4854	42	21	connection	connection	NOUN
fbem-4854	42	22	with	with	ADP
fbem-4854	42	23	them	they	PRON
fbem-4854	42	24	,	,	PUNCT
fbem-4854	42	25	they	they	PRON
fbem-4854	42	26	will	will	AUX
fbem-4854	42	27	identify	identify	VERB
fbem-4854	42	28	with	with	ADP
fbem-4854	42	29	the	the	DET
fbem-4854	42	30	product	product	NOUN
fbem-4854	42	31	and	and	CCONJ
fbem-4854	42	32	bring	bring	VERB
fbem-4854	42	33	positive	positive	ADJ
fbem-4854	42	34	advertising	advertising	NOUN
fbem-4854	42	35	effects	effect	NOUN
fbem-4854	42	36	.	.	PUNCT
fbem-4854	43	1	2.1.4	2.1.4	NUM
fbem-4854	43	2	.	.	PUNCT
fbem-4854	43	3	brand	brand	NOUN
fbem-4854	43	4	positioning	positioning	NOUN
fbem-4854	43	5	theory	theory	NOUN
fbem-4854	43	6	the	the	DET
fbem-4854	43	7	stereotype	stereotype	NOUN
fbem-4854	43	8	content	content	NOUN
fbem-4854	43	9	model	model	NOUN
fbem-4854	43	10	suggests	suggest	VERB
fbem-4854	43	11	that	that	SCONJ
fbem-4854	43	12	individuals	individual	NOUN
fbem-4854	43	13	'	'	PART
fbem-4854	43	14	perceptions	perception	NOUN
fbem-4854	43	15	and	and	CCONJ
fbem-4854	43	16	evaluations	evaluation	NOUN
fbem-4854	43	17	of	of	ADP
fbem-4854	43	18	others	other	NOUN
fbem-4854	43	19	revolve	revolve	VERB
fbem-4854	43	20	around	around	ADP
fbem-4854	43	21	two	two	NUM
fbem-4854	43	22	dimensions	dimension	NOUN
fbem-4854	43	23	:	:	PUNCT
fbem-4854	43	24	"	"	PUNCT
fbem-4854	43	25	enthusiasm	enthusiasm	NOUN
fbem-4854	43	26	"	"	PUNCT
fbem-4854	43	27	and	and	CCONJ
fbem-4854	43	28	"	"	PUNCT
fbem-4854	43	29	competence	competence	NOUN
fbem-4854	43	30	"	"	PUNCT
fbem-4854	43	31	.	.	PUNCT
fbem-4854	44	1	"	"	PUNCT
fbem-4854	44	2	the	the	DET
fbem-4854	44	3	"	"	PUNCT
fbem-4854	44	4	enthusiasm	enthusiasm	NOUN
fbem-4854	44	5	"	"	PUNCT
fbem-4854	44	6	dimension	dimension	NOUN
fbem-4854	44	7	answers	answer	VERB
fbem-4854	44	8	the	the	DET
fbem-4854	44	9	question	question	NOUN
fbem-4854	44	10	of	of	ADP
fbem-4854	44	11	the	the	DET
fbem-4854	44	12	likelihood	likelihood	NOUN
fbem-4854	44	13	of	of	ADP
fbem-4854	44	14	others	other	NOUN
fbem-4854	44	15	to	to	PART
fbem-4854	44	16	convey	convey	VERB
fbem-4854	44	17	goodwill	goodwill	NOUN
fbem-4854	44	18	to	to	ADP
fbem-4854	44	19	them	they	PRON
fbem-4854	44	20	,	,	PUNCT
fbem-4854	44	21	and	and	CCONJ
fbem-4854	44	22	those	those	PRON
fbem-4854	44	23	who	who	PRON
fbem-4854	44	24	are	be	AUX
fbem-4854	44	25	perceived	perceive	VERB
fbem-4854	44	26	to	to	PART
fbem-4854	44	27	be	be	AUX
fbem-4854	44	28	sincere	sincere	ADJ
fbem-4854	44	29	,	,	PUNCT
fbem-4854	44	30	friendly	friendly	ADJ
fbem-4854	44	31	and	and	CCONJ
fbem-4854	44	32	trustworthy	trustworthy	ADJ
fbem-4854	44	33	are	be	AUX
fbem-4854	44	34	usually	usually	ADV
fbem-4854	44	35	regarded	regard	VERB
fbem-4854	44	36	as	as	ADP
fbem-4854	44	37	highly	highly	ADV
fbem-4854	44	38	enthusiastic	enthusiastic	ADJ
fbem-4854	44	39	.	.	PUNCT
fbem-4854	45	1	aaker	aaker	NOUN
fbem-4854	45	2	et	et	PROPN
fbem-4854	45	3	al	al	PROPN
fbem-4854	45	4	.	.	PROPN
fbem-4854	46	1	first	first	PROPN
fbem-4854	46	2	applied	apply	VERB
fbem-4854	46	3	the	the	DET
fbem-4854	46	4	stereotype	stereotype	NOUN
fbem-4854	46	5	content	content	NOUN
fbem-4854	46	6	model	model	NOUN
fbem-4854	46	7	to	to	ADP
fbem-4854	46	8	brand	brand	NOUN
fbem-4854	46	9	research	research	NOUN
fbem-4854	46	10	and	and	CCONJ
fbem-4854	46	11	found	find	VERB
fbem-4854	46	12	that	that	SCONJ
fbem-4854	46	13	people	people	NOUN
fbem-4854	46	14	perceive	perceive	VERB
fbem-4854	46	15	nonprofit	nonprofit	ADJ
fbem-4854	46	16	organizations	organization	NOUN
fbem-4854	46	17	as	as	ADV
fbem-4854	46	18	high	high	ADJ
fbem-4854	46	19	in	in	ADP
fbem-4854	46	20	enthusiasm	enthusiasm	NOUN
fbem-4854	46	21	and	and	CCONJ
fbem-4854	46	22	low	low	ADJ
fbem-4854	46	23	in	in	ADP
fbem-4854	46	24	competence	competence	NOUN
fbem-4854	46	25	;	;	PUNCT
fbem-4854	46	26	conversely	conversely	ADV
fbem-4854	46	27	,	,	PUNCT
fbem-4854	46	28	people	people	NOUN
fbem-4854	46	29	perceive	perceive	VERB
fbem-4854	46	30	for	for	ADP
fbem-4854	46	31	-	-	PUNCT
fbem-4854	46	32	profit	profit	NOUN
fbem-4854	46	33	organizations	organization	NOUN
fbem-4854	46	34	as	as	ADV
fbem-4854	46	35	high	high	ADJ
fbem-4854	46	36	in	in	ADP
fbem-4854	46	37	competence	competence	NOUN
fbem-4854	46	38	and	and	CCONJ
fbem-4854	46	39	low	low	ADJ
fbem-4854	46	40	in	in	ADP
fbem-4854	46	41	enthusiasm	enthusiasm	NOUN
fbem-4854	46	42	.	.	PUNCT
fbem-4854	47	1	therefore	therefore	ADV
fbem-4854	47	2	,	,	PUNCT
fbem-4854	47	3	we	we	PRON
fbem-4854	47	4	classified	classify	VERB
fbem-4854	47	5	brand	brand	NOUN
fbem-4854	47	6	positioning	positioning	NOUN
fbem-4854	47	7	into	into	ADP
fbem-4854	47	8	"	"	PUNCT
fbem-4854	47	9	passionate	passionate	ADJ
fbem-4854	47	10	"	"	PUNCT
fbem-4854	47	11	and	and	CCONJ
fbem-4854	47	12	"	"	PUNCT
fbem-4854	47	13	capable	capable	ADJ
fbem-4854	47	14	"	"	PUNCT
fbem-4854	47	15	based	base	VERB
fbem-4854	47	16	on	on	ADP
fbem-4854	47	17	the	the	DET
fbem-4854	47	18	stereotype	stereotype	NOUN
fbem-4854	47	19	content	content	NOUN
fbem-4854	47	20	model	model	NOUN
fbem-4854	47	21	in	in	ADP
fbem-4854	47	22	the	the	DET
fbem-4854	47	23	social	social	ADJ
fbem-4854	47	24	perception	perception	NOUN
fbem-4854	47	25	field	field	NOUN
fbem-4854	47	26	.	.	PUNCT
fbem-4854	48	1	2.2	2.2	NUM
fbem-4854	48	2	.	.	PUNCT
fbem-4854	48	3	review	review	NOUN
fbem-4854	48	4	of	of	ADP
fbem-4854	48	5	existing	exist	VERB
fbem-4854	48	6	studies	study	NOUN
fbem-4854	48	7	at	at	ADP
fbem-4854	48	8	home	home	ADV
fbem-4854	48	9	and	and	CCONJ
fbem-4854	48	10	abroad	abroad	ADV
fbem-4854	48	11	at	at	ADP
fbem-4854	48	12	present	present	ADJ
fbem-4854	48	13	,	,	PUNCT
fbem-4854	48	14	academic	academic	ADJ
fbem-4854	48	15	research	research	NOUN
fbem-4854	48	16	on	on	ADP
fbem-4854	48	17	"	"	PUNCT
fbem-4854	48	18	funeral	funeral	ADJ
fbem-4854	48	19	culture	culture	NOUN
fbem-4854	48	20	"	"	PUNCT
fbem-4854	48	21	is	be	AUX
fbem-4854	48	22	mostly	mostly	ADV
fbem-4854	48	23	concentrated	concentrate	VERB
fbem-4854	48	24	in	in	ADP
fbem-4854	48	25	the	the	DET
fbem-4854	48	26	fields	field	NOUN
fbem-4854	48	27	of	of	ADP
fbem-4854	48	28	linguistics	linguistic	NOUN
fbem-4854	48	29	,	,	PUNCT
fbem-4854	48	30	communication	communication	NOUN
fbem-4854	48	31	and	and	CCONJ
fbem-4854	48	32	social	social	ADJ
fbem-4854	48	33	psychology	psychology	NOUN
fbem-4854	48	34	,	,	PUNCT
fbem-4854	48	35	which	which	PRON
fbem-4854	48	36	provides	provide	VERB
fbem-4854	48	37	a	a	DET
fbem-4854	48	38	reference	reference	NOUN
fbem-4854	48	39	for	for	SCONJ
fbem-4854	48	40	us	we	PRON
fbem-4854	48	41	to	to	PART
fbem-4854	48	42	understand	understand	VERB
fbem-4854	48	43	the	the	DET
fbem-4854	48	44	concept	concept	NOUN
fbem-4854	48	45	of	of	ADP
fbem-4854	48	46	"	"	PUNCT
fbem-4854	48	47	funeral	funeral	ADJ
fbem-4854	48	48	culture	culture	NOUN
fbem-4854	48	49	"	"	PUNCT
fbem-4854	48	50	and	and	CCONJ
fbem-4854	48	51	the	the	DET
fbem-4854	48	52	reasons	reason	NOUN
fbem-4854	48	53	for	for	ADP
fbem-4854	48	54	its	its	PRON
fbem-4854	48	55	generation	generation	NOUN
fbem-4854	48	56	and	and	CCONJ
fbem-4854	48	57	popularity	popularity	NOUN
fbem-4854	48	58	.	.	PUNCT
fbem-4854	49	1	however	however	ADV
fbem-4854	49	2	,	,	PUNCT
fbem-4854	49	3	there	there	PRON
fbem-4854	49	4	is	be	VERB
fbem-4854	49	5	still	still	ADV
fbem-4854	49	6	a	a	DET
fbem-4854	49	7	lack	lack	NOUN
fbem-4854	49	8	of	of	ADP
fbem-4854	49	9	research	research	NOUN
fbem-4854	49	10	on	on	ADP
fbem-4854	49	11	"	"	PUNCT
fbem-4854	49	12	funeral	funeral	ADJ
fbem-4854	49	13	culture	culture	NOUN
fbem-4854	49	14	"	"	PUNCT
fbem-4854	49	15	advertising	advertising	NOUN
fbem-4854	49	16	,	,	PUNCT
fbem-4854	49	17	and	and	CCONJ
fbem-4854	49	18	to	to	PART
fbem-4854	49	19	sum	sum	VERB
fbem-4854	49	20	up	up	ADP
fbem-4854	49	21	,	,	PUNCT
fbem-4854	49	22	the	the	DET
fbem-4854	49	23	existing	exist	VERB
fbem-4854	49	24	research	research	NOUN
fbem-4854	49	25	has	have	VERB
fbem-4854	49	26	the	the	DET
fbem-4854	49	27	following	follow	VERB
fbem-4854	49	28	shortcomings	shortcoming	NOUN
fbem-4854	49	29	.	.	PUNCT
fbem-4854	50	1	1	1	X
fbem-4854	50	2	.	.	X
fbem-4854	50	3	although	although	SCONJ
fbem-4854	50	4	"	"	PUNCT
fbem-4854	50	5	funeral	funeral	ADJ
fbem-4854	50	6	culture	culture	NOUN
fbem-4854	50	7	"	"	PUNCT
fbem-4854	50	8	has	have	AUX
fbem-4854	50	9	been	be	AUX
fbem-4854	50	10	widely	widely	ADV
fbem-4854	50	11	spread	spread	VERB
fbem-4854	50	12	in	in	ADP
fbem-4854	50	13	mainland	mainland	NOUN
fbem-4854	50	14	china	china	PROPN
fbem-4854	50	15	since	since	SCONJ
fbem-4854	50	16	2016	2016	NUM
fbem-4854	50	17	,	,	PUNCT
fbem-4854	50	18	academic	academic	ADJ
fbem-4854	50	19	research	research	NOUN
fbem-4854	50	20	on	on	ADP
fbem-4854	50	21	"	"	PUNCT
fbem-4854	50	22	funeral	funeral	ADJ
fbem-4854	50	23	culture	culture	NOUN
fbem-4854	50	24	"	"	PUNCT
fbem-4854	50	25	is	be	AUX
fbem-4854	50	26	still	still	ADV
fbem-4854	50	27	not	not	PART
fbem-4854	50	28	deep	deep	ADV
fbem-4854	50	29	enough	enough	ADV
fbem-4854	50	30	.	.	PUNCT
fbem-4854	51	1	most	most	ADJ
fbem-4854	51	2	of	of	ADP
fbem-4854	51	3	the	the	DET
fbem-4854	51	4	available	available	ADJ
fbem-4854	51	5	literature	literature	NOUN
fbem-4854	51	6	has	have	AUX
fbem-4854	51	7	been	be	AUX
fbem-4854	51	8	analyzed	analyze	VERB
fbem-4854	51	9	from	from	ADP
fbem-4854	51	10	the	the	DET
fbem-4854	51	11	perspectives	perspective	NOUN
fbem-4854	51	12	of	of	ADP
fbem-4854	51	13	social	social	ADJ
fbem-4854	51	14	psychology	psychology	NOUN
fbem-4854	51	15	and	and	CCONJ
fbem-4854	51	16	linguistics	linguistic	NOUN
fbem-4854	51	17	,	,	PUNCT
fbem-4854	51	18	and	and	CCONJ
fbem-4854	51	19	few	few	ADJ
fbem-4854	51	20	articles	article	NOUN
fbem-4854	51	21	in	in	ADP
fbem-4854	51	22	the	the	DET
fbem-4854	51	23	field	field	NOUN
fbem-4854	51	24	of	of	ADP
fbem-4854	51	25	marketing	marketing	NOUN
fbem-4854	51	26	,	,	PUNCT
fbem-4854	51	27	and	and	CCONJ
fbem-4854	51	28	all	all	PRON
fbem-4854	51	29	of	of	ADP
fbem-4854	51	30	them	they	PRON
fbem-4854	51	31	are	be	AUX
fbem-4854	51	32	superficial	superficial	ADJ
fbem-4854	51	33	analyses	analysis	NOUN
fbem-4854	51	34	on	on	ADP
fbem-4854	51	35	marketing	marketing	NOUN
fbem-4854	51	36	strategies	strategy	NOUN
fbem-4854	51	37	and	and	CCONJ
fbem-4854	51	38	means	mean	NOUN
fbem-4854	51	39	,	,	PUNCT
fbem-4854	51	40	with	with	ADP
fbem-4854	51	41	a	a	DET
fbem-4854	51	42	single	single	ADJ
fbem-4854	51	43	perspective	perspective	NOUN
fbem-4854	51	44	and	and	CCONJ
fbem-4854	51	45	lack	lack	NOUN
fbem-4854	51	46	of	of	ADP
fbem-4854	51	47	depth	depth	NOUN
fbem-4854	51	48	,	,	PUNCT
fbem-4854	51	49	which	which	PRON
fbem-4854	51	50	is	be	AUX
fbem-4854	51	51	not	not	PART
fbem-4854	51	52	conducive	conducive	ADJ
fbem-4854	51	53	to	to	ADP
fbem-4854	51	54	guiding	guide	VERB
fbem-4854	51	55	practice	practice	NOUN
fbem-4854	51	56	.	.	PUNCT
fbem-4854	52	1	therefore	therefore	ADV
fbem-4854	52	2	,	,	PUNCT
fbem-4854	52	3	there	there	PRON
fbem-4854	52	4	is	be	VERB
fbem-4854	52	5	an	an	DET
fbem-4854	52	6	urgent	urgent	ADJ
fbem-4854	52	7	need	need	NOUN
fbem-4854	52	8	to	to	PART
fbem-4854	52	9	deeply	deeply	ADV
fbem-4854	52	10	explore	explore	VERB
fbem-4854	52	11	the	the	DET
fbem-4854	52	12	mechanism	mechanism	NOUN
fbem-4854	52	13	of	of	ADP
fbem-4854	52	14	"	"	PUNCT
fbem-4854	52	15	funeral	funeral	ADJ
fbem-4854	52	16	culture	culture	NOUN
fbem-4854	52	17	"	"	PUNCT
fbem-4854	52	18	advertisements	advertisement	NOUN
fbem-4854	52	19	,	,	PUNCT
fbem-4854	52	20	and	and	CCONJ
fbem-4854	52	21	dig	dig	VERB
fbem-4854	52	22	out	out	ADP
fbem-4854	52	23	the	the	DET
fbem-4854	52	24	boundary	boundary	NOUN
fbem-4854	52	25	of	of	ADP
fbem-4854	52	26	the	the	DET
fbem-4854	52	27	influence	influence	NOUN
fbem-4854	52	28	of	of	ADP
fbem-4854	52	29	"	"	PUNCT
fbem-4854	52	30	funeral	funeral	ADJ
fbem-4854	52	31	culture	culture	NOUN
fbem-4854	52	32	"	"	PUNCT
fbem-4854	52	33	advertisements	advertisement	NOUN
fbem-4854	52	34	on	on	ADP
fbem-4854	52	35	the	the	DET
fbem-4854	52	36	audience	audience	NOUN
fbem-4854	52	37	.	.	PUNCT
fbem-4854	53	1	2	2	X
fbem-4854	53	2	.	.	X
fbem-4854	53	3	the	the	DET
fbem-4854	53	4	presentation	presentation	NOUN
fbem-4854	53	5	of	of	ADP
fbem-4854	53	6	advertising	advertising	NOUN
fbem-4854	53	7	language	language	NOUN
fbem-4854	53	8	affects	affect	VERB
fbem-4854	53	9	consumers	consumer	NOUN
fbem-4854	53	10	'	'	PART
fbem-4854	53	11	processing	processing	NOUN
fbem-4854	53	12	and	and	CCONJ
fbem-4854	53	13	understanding	understanding	NOUN
fbem-4854	53	14	of	of	ADP
fbem-4854	53	15	advertising	advertising	NOUN
fbem-4854	53	16	information	information	NOUN
fbem-4854	53	17	,	,	PUNCT
fbem-4854	53	18	and	and	CCONJ
fbem-4854	53	19	further	further	ADJ
fbem-4854	53	20	influences	influence	VERB
fbem-4854	53	21	consumers	consumer	NOUN
fbem-4854	53	22	'	'	PART
fbem-4854	53	23	emotional	emotional	ADJ
fbem-4854	53	24	attitude	attitude	NOUN
fbem-4854	53	25	and	and	CCONJ
fbem-4854	53	26	purchase	purchase	NOUN
fbem-4854	53	27	intention	intention	NOUN
fbem-4854	53	28	.	.	PUNCT
fbem-4854	54	1	at	at	ADP
fbem-4854	54	2	present	present	ADJ
fbem-4854	54	3	,	,	PUNCT
fbem-4854	54	4	some	some	DET
fbem-4854	54	5	scholars	scholar	NOUN
fbem-4854	54	6	have	have	AUX
fbem-4854	54	7	investigated	investigate	VERB
fbem-4854	54	8	from	from	ADP
fbem-4854	54	9	the	the	DET
fbem-4854	54	10	perspective	perspective	NOUN
fbem-4854	54	11	of	of	ADP
fbem-4854	54	12	style	style	NOUN
fbem-4854	54	13	and	and	CCONJ
fbem-4854	54	14	rhetoric	rhetoric	NOUN
fbem-4854	54	15	,	,	PUNCT
fbem-4854	54	16	but	but	CCONJ
fbem-4854	54	17	it	it	PRON
fbem-4854	54	18	is	be	AUX
fbem-4854	54	19	still	still	ADV
fbem-4854	54	20	relatively	relatively	ADV
fbem-4854	54	21	new	new	ADJ
fbem-4854	54	22	to	to	PART
fbem-4854	54	23	adopt	adopt	VERB
fbem-4854	54	24	self	self	NOUN
fbem-4854	54	25	-	-	PUNCT
fbem-4854	54	26	improvement	improvement	NOUN
fbem-4854	54	27	and	and	CCONJ
fbem-4854	54	28	self	self	NOUN
fbem-4854	54	29	-	-	PUNCT
fbem-4854	54	30	deprecation	deprecation	NOUN
fbem-4854	54	31	from	from	ADP
fbem-4854	54	32	humor	humor	NOUN
fbem-4854	54	33	theory	theory	NOUN
fbem-4854	54	34	.	.	PUNCT
fbem-4854	55	1	some	some	DET
fbem-4854	55	2	scholars	scholar	NOUN
fbem-4854	55	3	have	have	AUX
fbem-4854	55	4	studied	study	VERB
fbem-4854	55	5	the	the	DET
fbem-4854	55	6	effect	effect	NOUN
fbem-4854	55	7	of	of	ADP
fbem-4854	55	8	self	self	NOUN
fbem-4854	55	9	-	-	PUNCT
fbem-4854	55	10	improvement	improvement	NOUN
fbem-4854	55	11	or	or	CCONJ
fbem-4854	55	12	self	self	NOUN
fbem-4854	55	13	-	-	PUNCT
fbem-4854	55	14	deprecation	deprecation	NOUN
fbem-4854	55	15	on	on	ADP
fbem-4854	55	16	word	word	NOUN
fbem-4854	55	17	-	-	PUNCT
fbem-4854	55	18	of	of	ADP
fbem-4854	55	19	-	-	PUNCT
fbem-4854	55	20	mouth	mouth	NOUN
fbem-4854	55	21	recommendation	recommendation	NOUN
fbem-4854	55	22	for	for	ADP
fbem-4854	55	23	celebrity	celebrity	NOUN
fbem-4854	55	24	endorsement	endorsement	NOUN
fbem-4854	55	25	,	,	PUNCT
fbem-4854	55	26	while	while	SCONJ
fbem-4854	55	27	others	other	NOUN
fbem-4854	55	28	have	have	AUX
fbem-4854	55	29	studied	study	VERB
fbem-4854	55	30	which	which	DET
fbem-4854	55	31	approach	approach	NOUN
fbem-4854	55	32	is	be	AUX
fbem-4854	55	33	more	more	ADV
fbem-4854	55	34	effective	effective	ADJ
fbem-4854	55	35	in	in	ADP
fbem-4854	55	36	resolving	resolve	VERB
fbem-4854	55	37	conflicts	conflict	NOUN
fbem-4854	55	38	.	.	PUNCT
fbem-4854	56	1	however	however	ADV
fbem-4854	56	2	,	,	PUNCT
fbem-4854	56	3	it	it	PRON
fbem-4854	56	4	is	be	AUX
fbem-4854	56	5	the	the	DET
fbem-4854	56	6	first	first	ADJ
fbem-4854	56	7	time	time	NOUN
fbem-4854	56	8	that	that	PRON
fbem-4854	56	9	selfimprovement	selfimprovement	NOUN
fbem-4854	56	10	and	and	CCONJ
fbem-4854	56	11	self	self	NOUN
fbem-4854	56	12	-	-	PUNCT
fbem-4854	56	13	deprecation	deprecation	NOUN
fbem-4854	56	14	are	be	AUX
fbem-4854	56	15	introduced	introduce	VERB
fbem-4854	56	16	in	in	ADP
fbem-4854	56	17	the	the	DET
fbem-4854	56	18	study	study	NOUN
fbem-4854	56	19	of	of	ADP
fbem-4854	56	20	"	"	PUNCT
fbem-4854	56	21	funeral	funeral	ADJ
fbem-4854	56	22	culture	culture	NOUN
fbem-4854	56	23	"	"	PUNCT
fbem-4854	56	24	advertisements	advertisement	NOUN
fbem-4854	56	25	.	.	PUNCT
fbem-4854	57	1	in	in	ADP
fbem-4854	57	2	the	the	DET
fbem-4854	57	3	end	end	NOUN
fbem-4854	57	4	,	,	PUNCT
fbem-4854	57	5	"	"	PUNCT
fbem-4854	57	6	funeral	funeral	NOUN
fbem-4854	57	7	culture	culture	NOUN
fbem-4854	57	8	"	"	PUNCT
fbem-4854	57	9	advertising	advertising	NOUN
fbem-4854	57	10	is	be	AUX
fbem-4854	57	11	a	a	DET
fbem-4854	57	12	kind	kind	NOUN
fbem-4854	57	13	of	of	ADP
fbem-4854	57	14	emotional	emotional	ADJ
fbem-4854	57	15	marketing	marketing	NOUN
fbem-4854	57	16	,	,	PUNCT
fbem-4854	57	17	and	and	CCONJ
fbem-4854	57	18	these	these	DET
fbem-4854	57	19	two	two	NUM
fbem-4854	57	20	approaches	approach	NOUN
fbem-4854	57	21	can	can	AUX
fbem-4854	57	22	cause	cause	VERB
fbem-4854	57	23	more	more	ADV
fbem-4854	57	24	obvious	obvious	ADJ
fbem-4854	57	25	attitudinal	attitudinal	ADJ
fbem-4854	57	26	tendencies	tendency	NOUN
fbem-4854	57	27	of	of	ADP
fbem-4854	57	28	audience	audience	NOUN
fbem-4854	57	29	attitudes	attitude	NOUN
fbem-4854	57	30	,	,	PUNCT
fbem-4854	57	31	thus	thus	ADV
fbem-4854	57	32	producing	produce	VERB
fbem-4854	57	33	obvious	obvious	ADJ
fbem-4854	57	34	advertising	advertising	NOUN
fbem-4854	57	35	effects	effect	NOUN
fbem-4854	57	36	,	,	PUNCT
fbem-4854	57	37	which	which	PRON
fbem-4854	57	38	are	be	AUX
fbem-4854	57	39	suitable	suitable	ADJ
fbem-4854	57	40	as	as	ADP
fbem-4854	57	41	antecedent	antecedent	NOUN
fbem-4854	57	42	variables	variable	NOUN
fbem-4854	57	43	and	and	CCONJ
fbem-4854	57	44	suitable	suitable	ADJ
fbem-4854	57	45	for	for	ADP
fbem-4854	57	46	empirical	empirical	ADJ
fbem-4854	57	47	research	research	NOUN
fbem-4854	57	48	.	.	PUNCT
fbem-4854	58	1	3	3	X
fbem-4854	58	2	.	.	X
fbem-4854	58	3	the	the	DET
fbem-4854	58	4	research	research	NOUN
fbem-4854	58	5	on	on	ADP
fbem-4854	58	6	brand	brand	NOUN
fbem-4854	58	7	positioning	positioning	NOUN
fbem-4854	58	8	has	have	AUX
fbem-4854	58	9	been	be	AUX
fbem-4854	58	10	more	more	ADV
fbem-4854	58	11	extensive	extensive	ADJ
fbem-4854	58	12	,	,	PUNCT
fbem-4854	58	13	but	but	CCONJ
fbem-4854	58	14	there	there	PRON
fbem-4854	58	15	is	be	VERB
fbem-4854	58	16	still	still	ADV
fbem-4854	58	17	more	more	ADJ
fbem-4854	58	18	research	research	NOUN
fbem-4854	58	19	space	space	NOUN
fbem-4854	58	20	to	to	PART
fbem-4854	58	21	apply	apply	VERB
fbem-4854	58	22	the	the	DET
fbem-4854	58	23	stereotype	stereotype	NOUN
fbem-4854	58	24	content	content	NOUN
fbem-4854	58	25	model	model	NOUN
fbem-4854	58	26	to	to	ADP
fbem-4854	58	27	the	the	DET
fbem-4854	58	28	field	field	NOUN
fbem-4854	58	29	of	of	ADP
fbem-4854	58	30	brand	brand	NOUN
fbem-4854	58	31	research	research	NOUN
fbem-4854	58	32	.	.	PUNCT
fbem-4854	59	1	based	base	VERB
fbem-4854	59	2	on	on	ADP
fbem-4854	59	3	the	the	DET
fbem-4854	59	4	analysis	analysis	NOUN
fbem-4854	59	5	of	of	ADP
fbem-4854	59	6	real	real	ADJ
fbem-4854	59	7	cases	case	NOUN
fbem-4854	59	8	,	,	PUNCT
fbem-4854	59	9	this	this	DET
fbem-4854	59	10	paper	paper	NOUN
fbem-4854	59	11	inferred	infer	VERB
fbem-4854	59	12	the	the	DET
fbem-4854	59	13	existence	existence	NOUN
fbem-4854	59	14	of	of	ADP
fbem-4854	59	15	this	this	DET
fbem-4854	59	16	moderating	moderate	VERB
fbem-4854	59	17	effect	effect	NOUN
fbem-4854	59	18	,	,	PUNCT
fbem-4854	59	19	so	so	CCONJ
fbem-4854	59	20	the	the	DET
fbem-4854	59	21	introduction	introduction	NOUN
fbem-4854	59	22	of	of	ADP
fbem-4854	59	23	this	this	DET
fbem-4854	59	24	moderating	moderate	VERB
fbem-4854	59	25	variable	variable	NOUN
fbem-4854	59	26	is	be	AUX
fbem-4854	59	27	conducive	conducive	ADJ
fbem-4854	59	28	to	to	ADP
fbem-4854	59	29	better	well	ADV
fbem-4854	59	30	explaining	explain	VERB
fbem-4854	59	31	the	the	DET
fbem-4854	59	32	mechanism	mechanism	NOUN
fbem-4854	59	33	of	of	ADP
fbem-4854	59	34	"	"	PUNCT
fbem-4854	59	35	funeral	funeral	ADJ
fbem-4854	59	36	"	"	PUNCT
fbem-4854	59	37	culture	culture	NOUN
fbem-4854	59	38	advertising	advertising	NOUN
fbem-4854	59	39	,	,	PUNCT
fbem-4854	59	40	and	and	CCONJ
fbem-4854	59	41	also	also	ADV
fbem-4854	59	42	enriching	enrich	VERB
fbem-4854	59	43	the	the	DET
fbem-4854	59	44	study	study	NOUN
fbem-4854	59	45	of	of	ADP
fbem-4854	59	46	brand	brand	NOUN
fbem-4854	59	47	positioning	positioning	NOUN
fbem-4854	59	48	theory	theory	NOUN
fbem-4854	59	49	.	.	PUNCT
fbem-4854	60	1	3	3	X
fbem-4854	60	2	.	.	X
fbem-4854	60	3	theoretical	theoretical	ADJ
fbem-4854	60	4	framework	framework	NOUN
fbem-4854	60	5	and	and	CCONJ
fbem-4854	60	6	research	research	NOUN
fbem-4854	60	7	hypothesis	hypothesis	NOUN
fbem-4854	60	8	3.1	3.1	NUM
fbem-4854	60	9	.	.	PUNCT
fbem-4854	61	1	the	the	DET
fbem-4854	61	2	interaction	interaction	NOUN
fbem-4854	61	3	between	between	ADP
fbem-4854	61	4	"	"	PUNCT
fbem-4854	61	5	funeral	funeral	ADJ
fbem-4854	61	6	culture	culture	NOUN
fbem-4854	61	7	"	"	PUNCT
fbem-4854	61	8	advertising	advertising	NOUN
fbem-4854	61	9	expressions	expression	NOUN
fbem-4854	61	10	and	and	CCONJ
fbem-4854	61	11	brand	brand	NOUN
fbem-4854	61	12	positioning	positioning	NOUN
fbem-4854	61	13	self	self	NOUN
fbem-4854	61	14	-	-	PUNCT
fbem-4854	61	15	improvement	improvement	NOUN
fbem-4854	61	16	humor	humor	NOUN
fbem-4854	61	17	refers	refer	VERB
fbem-4854	61	18	to	to	ADP
fbem-4854	61	19	the	the	DET
fbem-4854	61	20	humorous	humorous	ADJ
fbem-4854	61	21	expression	expression	NOUN
fbem-4854	61	22	of	of	ADP
fbem-4854	61	23	a	a	DET
fbem-4854	61	24	company	company	NOUN
fbem-4854	61	25	's	's	PART
fbem-4854	61	26	strengths	strength	NOUN
fbem-4854	61	27	,	,	PUNCT
fbem-4854	61	28	while	while	SCONJ
fbem-4854	61	29	self	self	NOUN
fbem-4854	61	30	-	-	PUNCT
fbem-4854	61	31	deprecating	deprecate	VERB
fbem-4854	61	32	humor	humor	NOUN
fbem-4854	61	33	refers	refer	VERB
fbem-4854	61	34	to	to	ADP
fbem-4854	61	35	the	the	DET
fbem-4854	61	36	humorous	humorous	ADJ
fbem-4854	61	37	expression	expression	NOUN
fbem-4854	61	38	of	of	ADP
fbem-4854	61	39	a	a	DET
fbem-4854	61	40	company	company	NOUN
fbem-4854	61	41	's	's	PART
fbem-4854	61	42	weaknesses	weakness	NOUN
fbem-4854	61	43	and	and	CCONJ
fbem-4854	61	44	the	the	DET
fbem-4854	61	45	search	search	NOUN
fbem-4854	61	46	for	for	ADP
fbem-4854	61	47	laughs	laugh	NOUN
fbem-4854	61	48	.	.	PUNCT
fbem-4854	62	1	enthusiasm	enthusiasm	NOUN
fbem-4854	62	2	in	in	ADP
fbem-4854	62	3	consumer	consumer	NOUN
fbem-4854	62	4	behavior	behavior	NOUN
fbem-4854	62	5	research	research	NOUN
fbem-4854	62	6	focuses	focus	VERB
fbem-4854	62	7	on	on	ADP
fbem-4854	62	8	the	the	DET
fbem-4854	62	9	analysis	analysis	NOUN
fbem-4854	62	10	of	of	ADP
fbem-4854	62	11	consumer	consumer	NOUN
fbem-4854	62	12	emotions	emotion	NOUN
fbem-4854	62	13	,	,	PUNCT
fbem-4854	62	14	for	for	ADP
fbem-4854	62	15	example	example	NOUN
fbem-4854	62	16	,	,	PUNCT
fbem-4854	62	17	whether	whether	SCONJ
fbem-4854	62	18	the	the	DET
fbem-4854	62	19	brand	brand	NOUN
fbem-4854	62	20	design	design	NOUN
fbem-4854	62	21	is	be	AUX
fbem-4854	62	22	human	human	ADJ
fbem-4854	62	23	and	and	CCONJ
fbem-4854	62	24	aesthetic	aesthetic	ADJ
fbem-4854	62	25	can	can	AUX
fbem-4854	62	26	affect	affect	VERB
fbem-4854	62	27	the	the	DET
fbem-4854	62	28	consumer	consumer	NOUN
fbem-4854	62	29	's	's	PART
fbem-4854	62	30	perception	perception	NOUN
fbem-4854	62	31	of	of	ADP
fbem-4854	62	32	brand	brand	NOUN
fbem-4854	62	33	enthusiasm	enthusiasm	NOUN
fbem-4854	62	34	.	.	PUNCT
fbem-4854	63	1	in	in	ADP
fbem-4854	63	2	contrast	contrast	NOUN
fbem-4854	63	3	to	to	ADP
fbem-4854	63	4	enthusiasm	enthusiasm	NOUN
fbem-4854	63	5	,	,	PUNCT
fbem-4854	63	6	competence	competence	NOUN
fbem-4854	63	7	refers	refer	VERB
fbem-4854	63	8	to	to	ADP
fbem-4854	63	9	characteristics	characteristic	NOUN
fbem-4854	63	10	related	relate	VERB
fbem-4854	63	11	to	to	ADP
fbem-4854	63	12	perceived	perceive	VERB
fbem-4854	63	13	competence	competence	NOUN
fbem-4854	63	14	,	,	PUNCT
fbem-4854	63	15	including	include	VERB
fbem-4854	63	16	intelligence	intelligence	NOUN
fbem-4854	63	17	,	,	PUNCT
fbem-4854	63	18	skill	skill	NOUN
fbem-4854	63	19	,	,	PUNCT
fbem-4854	63	20	creativity	creativity	NOUN
fbem-4854	63	21	,	,	PUNCT
fbem-4854	63	22	and	and	CCONJ
fbem-4854	63	23	effectiveness	effectiveness	NOUN
fbem-4854	63	24	.	.	PUNCT
fbem-4854	64	1	for	for	ADP
fbem-4854	64	2	example	example	NOUN
fbem-4854	64	3	,	,	PUNCT
fbem-4854	64	4	the	the	DET
fbem-4854	64	5	reliability	reliability	NOUN
fbem-4854	64	6	and	and	CCONJ
fbem-4854	64	7	durability	durability	NOUN
fbem-4854	64	8	of	of	ADP
fbem-4854	64	9	a	a	DET
fbem-4854	64	10	brand	brand	NOUN
fbem-4854	64	11	's	's	PART
fbem-4854	64	12	products	product	NOUN
fbem-4854	64	13	are	be	AUX
fbem-4854	64	14	often	often	ADV
fbem-4854	64	15	interpreted	interpret	VERB
fbem-4854	64	16	by	by	ADP
fbem-4854	64	17	consumers	consumer	NOUN
fbem-4854	64	18	as	as	ADP
fbem-4854	64	19	the	the	DET
fbem-4854	64	20	brand	brand	NOUN
fbem-4854	64	21	's	's	PART
fbem-4854	64	22	"	"	PUNCT
fbem-4854	64	23	competence	competence	NOUN
fbem-4854	64	24	"	"	PUNCT
fbem-4854	64	25	.	.	PUNCT
fbem-4854	65	1	competent	competent	ADJ
fbem-4854	65	2	brands	brand	NOUN
fbem-4854	65	3	are	be	AUX
fbem-4854	65	4	perceived	perceive	VERB
fbem-4854	65	5	by	by	ADP
fbem-4854	65	6	consumers	consumer	NOUN
fbem-4854	65	7	as	as	ADP
fbem-4854	65	8	reliable	reliable	ADJ
fbem-4854	65	9	,	,	PUNCT
fbem-4854	65	10	trustworthy	trustworthy	ADJ
fbem-4854	65	11	,	,	PUNCT
fbem-4854	65	12	and	and	CCONJ
fbem-4854	65	13	capable	capable	ADJ
fbem-4854	65	14	,	,	PUNCT
fbem-4854	65	15	and	and	CCONJ
fbem-4854	65	16	therefore	therefore	ADV
fbem-4854	65	17	the	the	DET
fbem-4854	65	18	use	use	NOUN
fbem-4854	65	19	of	of	ADP
fbem-4854	65	20	self	self	NOUN
fbem-4854	65	21	-	-	PUNCT
fbem-4854	65	22	improvement	improvement	NOUN
fbem-4854	65	23	in	in	ADP
fbem-4854	65	24	"	"	PUNCT
fbem-4854	65	25	funeral	funeral	ADJ
fbem-4854	65	26	culture	culture	NOUN
fbem-4854	65	27	"	"	PUNCT
fbem-4854	65	28	advertising	advertising	NOUN
fbem-4854	65	29	is	be	AUX
fbem-4854	65	30	more	more	ADJ
fbem-4854	65	31	in	in	ADP
fbem-4854	65	32	line	line	NOUN
fbem-4854	65	33	with	with	ADP
fbem-4854	65	34	their	their	PRON
fbem-4854	65	35	brand	brand	NOUN
fbem-4854	65	36	image	image	NOUN
fbem-4854	65	37	,	,	PUNCT
fbem-4854	65	38	and	and	CCONJ
fbem-4854	65	39	consumers	consumer	NOUN
fbem-4854	65	40	are	be	AUX
fbem-4854	65	41	more	more	ADV
fbem-4854	65	42	likely	likely	ADJ
fbem-4854	65	43	to	to	PART
fbem-4854	65	44	122	122	NUM
fbem-4854	65	45	be	be	AUX
fbem-4854	65	46	inspired	inspire	VERB
fbem-4854	65	47	and	and	CCONJ
fbem-4854	65	48	persuaded	persuade	VERB
fbem-4854	65	49	based	base	VERB
fbem-4854	65	50	on	on	ADP
fbem-4854	65	51	trust	trust	NOUN
fbem-4854	65	52	.	.	PUNCT
fbem-4854	66	1	on	on	ADP
fbem-4854	66	2	the	the	DET
fbem-4854	66	3	contrary	contrary	NOUN
fbem-4854	66	4	,	,	PUNCT
fbem-4854	66	5	if	if	SCONJ
fbem-4854	66	6	capable	capable	ADJ
fbem-4854	66	7	brands	brand	NOUN
fbem-4854	66	8	adopt	adopt	VERB
fbem-4854	66	9	self	self	NOUN
fbem-4854	66	10	-	-	PUNCT
fbem-4854	66	11	deprecation	deprecation	NOUN
fbem-4854	66	12	,	,	PUNCT
fbem-4854	66	13	it	it	PRON
fbem-4854	66	14	will	will	AUX
fbem-4854	66	15	cause	cause	VERB
fbem-4854	66	16	consumers	consumer	NOUN
fbem-4854	66	17	'	'	PART
fbem-4854	66	18	disgust	disgust	NOUN
fbem-4854	66	19	if	if	SCONJ
fbem-4854	66	20	it	it	PRON
fbem-4854	66	21	is	be	AUX
fbem-4854	66	22	not	not	PART
fbem-4854	66	23	used	use	VERB
fbem-4854	66	24	properly	properly	ADV
fbem-4854	66	25	,	,	PUNCT
fbem-4854	66	26	such	such	ADJ
fbem-4854	66	27	as	as	ADP
fbem-4854	66	28	bmw	bmw	PROPN
fbem-4854	66	29	's	's	PART
fbem-4854	66	30	stunt	stunt	NOUN
fbem-4854	66	31	of	of	ADP
fbem-4854	66	32	"	"	PUNCT
fbem-4854	66	33	beating	beat	VERB
fbem-4854	66	34	workers	worker	NOUN
fbem-4854	66	35	"	"	PUNCT
fbem-4854	66	36	,	,	PUNCT
fbem-4854	66	37	which	which	PRON
fbem-4854	66	38	is	be	AUX
fbem-4854	66	39	considered	consider	VERB
fbem-4854	66	40	by	by	ADP
fbem-4854	66	41	netizens	netizen	NOUN
fbem-4854	66	42	as	as	ADP
fbem-4854	66	43	a	a	DET
fbem-4854	66	44	"	"	PUNCT
fbem-4854	66	45	pseudo	pseudo	NOUN
fbem-4854	66	46	-	-	NOUN
fbem-4854	66	47	self	self	NOUN
fbem-4854	66	48	-	-	PUNCT
fbem-4854	66	49	deprecation	deprecation	NOUN
fbem-4854	66	50	"	"	PUNCT
fbem-4854	66	51	that	that	PRON
fbem-4854	66	52	is	be	AUX
fbem-4854	66	53	actually	actually	ADV
fbem-4854	66	54	a	a	DET
fbem-4854	66	55	show	show	NOUN
fbem-4854	66	56	full	full	ADJ
fbem-4854	66	57	of	of	ADP
fbem-4854	66	58	superiority	superiority	NOUN
fbem-4854	66	59	.	.	PUNCT
fbem-4854	67	1	passionate	passionate	ADJ
fbem-4854	67	2	brands	brand	NOUN
fbem-4854	67	3	pay	pay	VERB
fbem-4854	67	4	more	more	ADJ
fbem-4854	67	5	attention	attention	NOUN
fbem-4854	67	6	to	to	ADP
fbem-4854	67	7	emotional	emotional	ADJ
fbem-4854	67	8	care	care	NOUN
fbem-4854	67	9	,	,	PUNCT
fbem-4854	67	10	and	and	CCONJ
fbem-4854	67	11	the	the	DET
fbem-4854	67	12	psychological	psychological	ADJ
fbem-4854	67	13	distance	distance	NOUN
fbem-4854	67	14	with	with	ADP
fbem-4854	67	15	consumers	consumer	NOUN
fbem-4854	67	16	is	be	AUX
fbem-4854	67	17	also	also	ADV
fbem-4854	67	18	closer	close	ADJ
fbem-4854	67	19	,	,	PUNCT
fbem-4854	67	20	therefore	therefore	ADV
fbem-4854	67	21	,	,	PUNCT
fbem-4854	67	22	in	in	ADP
fbem-4854	67	23	the	the	DET
fbem-4854	67	24	"	"	PUNCT
fbem-4854	67	25	funeral	funeral	NOUN
fbem-4854	67	26	culture	culture	NOUN
fbem-4854	67	27	"	"	PUNCT
fbem-4854	67	28	advertising	advertising	NOUN
fbem-4854	67	29	,	,	PUNCT
fbem-4854	67	30	the	the	DET
fbem-4854	67	31	use	use	NOUN
fbem-4854	67	32	of	of	ADP
fbem-4854	67	33	self	self	NOUN
fbem-4854	67	34	-	-	PUNCT
fbem-4854	67	35	deprecation	deprecation	NOUN
fbem-4854	67	36	,	,	PUNCT
fbem-4854	67	37	more	more	ADJ
fbem-4854	67	38	in	in	ADP
fbem-4854	67	39	line	line	NOUN
fbem-4854	67	40	with	with	ADP
fbem-4854	67	41	consumer	consumer	NOUN
fbem-4854	67	42	expectations	expectation	NOUN
fbem-4854	67	43	,	,	PUNCT
fbem-4854	67	44	through	through	ADP
fbem-4854	67	45	self	self	NOUN
fbem-4854	67	46	-	-	PUNCT
fbem-4854	67	47	deprecation	deprecation	NOUN
fbem-4854	67	48	,	,	PUNCT
fbem-4854	67	49	to	to	PART
fbem-4854	67	50	further	far	ADV
fbem-4854	67	51	enhance	enhance	VERB
fbem-4854	67	52	the	the	DET
fbem-4854	67	53	distance	distance	NOUN
fbem-4854	67	54	with	with	ADP
fbem-4854	67	55	consumers	consumer	NOUN
fbem-4854	67	56	,	,	PUNCT
fbem-4854	67	57	dispel	dispel	VERB
fbem-4854	67	58	the	the	DET
fbem-4854	67	59	pessimism	pessimism	NOUN
fbem-4854	67	60	and	and	CCONJ
fbem-4854	67	61	frustration	frustration	NOUN
fbem-4854	67	62	.	.	PUNCT
fbem-4854	68	1	for	for	ADP
fbem-4854	68	2	example	example	NOUN
fbem-4854	68	3	,	,	PUNCT
fbem-4854	68	4	"	"	PUNCT
fbem-4854	68	5	there	there	PRON
fbem-4854	68	6	is	be	VERB
fbem-4854	68	7	no	no	DET
fbem-4854	68	8	hurdle	hurdle	NOUN
fbem-4854	68	9	that	that	PRON
fbem-4854	68	10	can	can	AUX
fbem-4854	68	11	not	not	PART
fbem-4854	68	12	be	be	AUX
fbem-4854	68	13	overcome	overcome	VERB
fbem-4854	68	14	,	,	PUNCT
fbem-4854	68	15	only	only	ADV
fbem-4854	68	16	the	the	DET
fbem-4854	68	17	hurdle	hurdle	NOUN
fbem-4854	68	18	that	that	PRON
fbem-4854	68	19	can	can	AUX
fbem-4854	68	20	not	not	PART
fbem-4854	68	21	be	be	AUX
fbem-4854	68	22	finished	finish	VERB
fbem-4854	68	23	"	"	PUNCT
fbem-4854	68	24	,	,	PUNCT
fbem-4854	68	25	etc	etc	X
fbem-4854	68	26	.	.	X
fbem-4854	69	1	when	when	SCONJ
fbem-4854	69	2	consumers	consumer	NOUN
fbem-4854	69	3	see	see	VERB
fbem-4854	69	4	such	such	ADJ
fbem-4854	69	5	advertising	advertising	NOUN
fbem-4854	69	6	slogans	slogan	NOUN
fbem-4854	69	7	,	,	PUNCT
fbem-4854	69	8	they	they	PRON
fbem-4854	69	9	will	will	AUX
fbem-4854	69	10	be	be	AUX
fbem-4854	69	11	infected	infect	VERB
fbem-4854	69	12	by	by	ADP
fbem-4854	69	13	the	the	DET
fbem-4854	69	14	brand	brand	NOUN
fbem-4854	69	15	's	's	PART
fbem-4854	69	16	humor	humor	NOUN
fbem-4854	69	17	and	and	CCONJ
fbem-4854	69	18	form	form	VERB
fbem-4854	69	19	a	a	DET
fbem-4854	69	20	positive	positive	ADJ
fbem-4854	69	21	impression	impression	NOUN
fbem-4854	69	22	.	.	PUNCT
fbem-4854	70	1	therefore	therefore	ADV
fbem-4854	70	2	,	,	PUNCT
fbem-4854	70	3	the	the	DET
fbem-4854	70	4	following	follow	VERB
fbem-4854	70	5	hypothesis	hypothesis	NOUN
fbem-4854	70	6	is	be	AUX
fbem-4854	70	7	proposed	propose	VERB
fbem-4854	70	8	.	.	PUNCT
fbem-4854	71	1	h1	h1	PROPN
fbem-4854	71	2	:	:	PUNCT
fbem-4854	71	3	there	there	PRON
fbem-4854	71	4	is	be	VERB
fbem-4854	71	5	an	an	DET
fbem-4854	71	6	interaction	interaction	NOUN
fbem-4854	71	7	between	between	ADP
fbem-4854	71	8	the	the	DET
fbem-4854	71	9	expression	expression	NOUN
fbem-4854	71	10	of	of	ADP
fbem-4854	71	11	"	"	PUNCT
fbem-4854	71	12	funeral	funeral	ADJ
fbem-4854	71	13	culture	culture	NOUN
fbem-4854	71	14	"	"	PUNCT
fbem-4854	71	15	and	and	CCONJ
fbem-4854	71	16	brand	brand	NOUN
fbem-4854	71	17	positioning	positioning	NOUN
fbem-4854	71	18	.	.	PUNCT
fbem-4854	72	1	h1a	h1a	NOUN
fbem-4854	72	2	:	:	PUNCT
fbem-4854	72	3	when	when	SCONJ
fbem-4854	72	4	competence	competence	NOUN
fbem-4854	72	5	-	-	PUNCT
fbem-4854	72	6	based	base	VERB
fbem-4854	72	7	brands	brand	NOUN
fbem-4854	72	8	use	use	VERB
fbem-4854	72	9	selfimprovement	selfimprovement	NOUN
fbem-4854	72	10	expressions	expression	NOUN
fbem-4854	72	11	,	,	PUNCT
fbem-4854	72	12	the	the	DET
fbem-4854	72	13	ads	ad	NOUN
fbem-4854	72	14	are	be	AUX
fbem-4854	72	15	more	more	ADV
fbem-4854	72	16	effective	effective	ADJ
fbem-4854	72	17	.	.	PUNCT
fbem-4854	73	1	h1b	h1b	NOUN
fbem-4854	73	2	:	:	PUNCT
fbem-4854	73	3	when	when	SCONJ
fbem-4854	73	4	passionate	passionate	ADJ
fbem-4854	73	5	brands	brand	NOUN
fbem-4854	73	6	use	use	VERB
fbem-4854	73	7	self	self	NOUN
fbem-4854	73	8	-	-	PUNCT
fbem-4854	73	9	deprecating	deprecate	VERB
fbem-4854	73	10	expressions	expression	NOUN
fbem-4854	73	11	,	,	PUNCT
fbem-4854	73	12	the	the	DET
fbem-4854	73	13	advertising	advertising	NOUN
fbem-4854	73	14	is	be	AUX
fbem-4854	73	15	more	more	ADV
fbem-4854	73	16	effective	effective	ADJ
fbem-4854	73	17	.	.	PUNCT
fbem-4854	74	1	3.2	3.2	NUM
fbem-4854	74	2	.	.	PUNCT
fbem-4854	75	1	the	the	DET
fbem-4854	75	2	mediating	mediate	VERB
fbem-4854	75	3	role	role	NOUN
fbem-4854	75	4	of	of	ADP
fbem-4854	75	5	social	social	ADJ
fbem-4854	75	6	identity	identity	NOUN
fbem-4854	75	7	the	the	DET
fbem-4854	75	8	emergence	emergence	NOUN
fbem-4854	75	9	and	and	CCONJ
fbem-4854	75	10	popularity	popularity	NOUN
fbem-4854	75	11	of	of	ADP
fbem-4854	75	12	"	"	PUNCT
fbem-4854	75	13	funeral	funeral	ADJ
fbem-4854	75	14	culture	culture	NOUN
fbem-4854	75	15	"	"	PUNCT
fbem-4854	75	16	is	be	AUX
fbem-4854	75	17	caused	cause	VERB
fbem-4854	75	18	by	by	ADP
fbem-4854	75	19	the	the	DET
fbem-4854	75	20	general	general	ADJ
fbem-4854	75	21	anxiety	anxiety	NOUN
fbem-4854	75	22	of	of	ADP
fbem-4854	75	23	youth	youth	NOUN
fbem-4854	75	24	groups	group	NOUN
fbem-4854	75	25	in	in	ADP
fbem-4854	75	26	the	the	DET
fbem-4854	75	27	internet	internet	NOUN
fbem-4854	75	28	era	era	NOUN
fbem-4854	75	29	.	.	PUNCT
fbem-4854	76	1	in	in	ADP
fbem-4854	76	2	the	the	DET
fbem-4854	76	3	face	face	NOUN
fbem-4854	76	4	of	of	ADP
fbem-4854	76	5	the	the	DET
fbem-4854	76	6	"	"	PUNCT
fbem-4854	76	7	funeral	funeral	NOUN
fbem-4854	76	8	culture	culture	NOUN
fbem-4854	76	9	"	"	PUNCT
fbem-4854	76	10	advertisements	advertisement	NOUN
fbem-4854	76	11	,	,	PUNCT
fbem-4854	76	12	the	the	DET
fbem-4854	76	13	audience	audience	NOUN
fbem-4854	76	14	can	can	AUX
fbem-4854	76	15	have	have	VERB
fbem-4854	76	16	emotional	emotional	ADJ
fbem-4854	76	17	resonance	resonance	NOUN
fbem-4854	76	18	with	with	ADP
fbem-4854	76	19	them	they	PRON
fbem-4854	76	20	,	,	PUNCT
fbem-4854	76	21	and	and	CCONJ
fbem-4854	76	22	then	then	ADV
fbem-4854	76	23	form	form	VERB
fbem-4854	76	24	an	an	DET
fbem-4854	76	25	identity	identity	NOUN
fbem-4854	76	26	,	,	PUNCT
fbem-4854	76	27	which	which	PRON
fbem-4854	76	28	can	can	AUX
fbem-4854	76	29	lead	lead	VERB
fbem-4854	76	30	to	to	ADP
fbem-4854	76	31	positive	positive	ADJ
fbem-4854	76	32	product	product	NOUN
fbem-4854	76	33	and	and	CCONJ
fbem-4854	76	34	advertising	advertising	NOUN
fbem-4854	76	35	attitudes	attitude	NOUN
fbem-4854	76	36	and	and	CCONJ
fbem-4854	76	37	even	even	ADV
fbem-4854	76	38	purchase	purchase	VERB
fbem-4854	76	39	intentions	intention	NOUN
fbem-4854	76	40	.	.	PUNCT
fbem-4854	77	1	therefore	therefore	ADV
fbem-4854	77	2	,	,	PUNCT
fbem-4854	77	3	social	social	ADJ
fbem-4854	77	4	identity	identity	NOUN
fbem-4854	77	5	is	be	AUX
fbem-4854	77	6	used	use	VERB
fbem-4854	77	7	as	as	ADP
fbem-4854	77	8	a	a	DET
fbem-4854	77	9	mediating	mediate	VERB
fbem-4854	77	10	variable	variable	NOUN
fbem-4854	77	11	in	in	ADP
fbem-4854	77	12	this	this	DET
fbem-4854	77	13	study	study	NOUN
fbem-4854	77	14	.	.	PUNCT
fbem-4854	78	1	that	that	PRON
fbem-4854	78	2	is	be	AUX
fbem-4854	78	3	,	,	PUNCT
fbem-4854	78	4	there	there	PRON
fbem-4854	78	5	are	be	VERB
fbem-4854	78	6	the	the	DET
fbem-4854	78	7	following	follow	VERB
fbem-4854	78	8	hypotheses	hypothesis	NOUN
fbem-4854	78	9	.	.	PUNCT
fbem-4854	79	1	h2	h2	NOUN
fbem-4854	79	2	:	:	PUNCT
fbem-4854	79	3	consumers	consumer	NOUN
fbem-4854	79	4	'	'	PART
fbem-4854	79	5	social	social	ADJ
fbem-4854	79	6	identity	identity	NOUN
fbem-4854	79	7	plays	play	VERB
fbem-4854	79	8	a	a	DET
fbem-4854	79	9	mediating	mediate	VERB
fbem-4854	79	10	role	role	NOUN
fbem-4854	79	11	in	in	ADP
fbem-4854	79	12	the	the	DET
fbem-4854	79	13	interaction	interaction	NOUN
fbem-4854	79	14	between	between	ADP
fbem-4854	79	15	the	the	DET
fbem-4854	79	16	expression	expression	NOUN
fbem-4854	79	17	of	of	ADP
fbem-4854	79	18	"	"	PUNCT
fbem-4854	79	19	funeral	funeral	ADJ
fbem-4854	79	20	culture	culture	NOUN
fbem-4854	79	21	"	"	PUNCT
fbem-4854	79	22	and	and	CCONJ
fbem-4854	79	23	brand	brand	NOUN
fbem-4854	79	24	positioning	positioning	NOUN
fbem-4854	79	25	on	on	ADP
fbem-4854	79	26	advertising	advertising	NOUN
fbem-4854	79	27	effectiveness	effectiveness	NOUN
fbem-4854	79	28	.	.	PUNCT
fbem-4854	80	1	4	4	X
fbem-4854	80	2	.	.	X
fbem-4854	80	3	theoretical	theoretical	ADJ
fbem-4854	80	4	contributions	contribution	NOUN
fbem-4854	80	5	the	the	DET
fbem-4854	80	6	theoretical	theoretical	ADJ
fbem-4854	80	7	contributions	contribution	NOUN
fbem-4854	80	8	of	of	ADP
fbem-4854	80	9	this	this	DET
fbem-4854	80	10	study	study	NOUN
fbem-4854	80	11	include	include	VERB
fbem-4854	80	12	the	the	DET
fbem-4854	80	13	following	follow	VERB
fbem-4854	80	14	three	three	NUM
fbem-4854	80	15	points	point	NOUN
fbem-4854	80	16	.	.	PUNCT
fbem-4854	81	1	1	1	X
fbem-4854	81	2	.	.	X
fbem-4854	81	3	the	the	DET
fbem-4854	81	4	existing	exist	VERB
fbem-4854	81	5	studies	study	NOUN
fbem-4854	81	6	on	on	ADP
fbem-4854	81	7	"	"	PUNCT
fbem-4854	81	8	funeral	funeral	NOUN
fbem-4854	81	9	culture	culture	NOUN
fbem-4854	81	10	"	"	PUNCT
fbem-4854	81	11	mostly	mostly	ADV
fbem-4854	81	12	start	start	VERB
fbem-4854	81	13	from	from	ADP
fbem-4854	81	14	sociology	sociology	NOUN
fbem-4854	81	15	and	and	CCONJ
fbem-4854	81	16	linguistics	linguistic	NOUN
fbem-4854	81	17	,	,	PUNCT
fbem-4854	81	18	which	which	PRON
fbem-4854	81	19	are	be	AUX
fbem-4854	81	20	not	not	PART
fbem-4854	81	21	in	in	ADP
fbem-4854	81	22	line	line	NOUN
fbem-4854	81	23	with	with	ADP
fbem-4854	81	24	the	the	DET
fbem-4854	81	25	prevalence	prevalence	NOUN
fbem-4854	81	26	of	of	ADP
fbem-4854	81	27	"	"	PUNCT
fbem-4854	81	28	funeral	funeral	ADJ
fbem-4854	81	29	culture	culture	NOUN
fbem-4854	81	30	"	"	PUNCT
fbem-4854	81	31	advertisements	advertisement	NOUN
fbem-4854	81	32	,	,	PUNCT
fbem-4854	81	33	and	and	CCONJ
fbem-4854	81	34	the	the	DET
fbem-4854	81	35	few	few	ADJ
fbem-4854	81	36	studies	study	NOUN
fbem-4854	81	37	from	from	ADP
fbem-4854	81	38	marketing	marketing	NOUN
fbem-4854	81	39	perspective	perspective	NOUN
fbem-4854	81	40	are	be	AUX
fbem-4854	81	41	also	also	ADV
fbem-4854	81	42	general	general	ADJ
fbem-4854	81	43	and	and	CCONJ
fbem-4854	81	44	superficial	superficial	ADJ
fbem-4854	81	45	,	,	PUNCT
fbem-4854	81	46	failing	fail	VERB
fbem-4854	81	47	to	to	PART
fbem-4854	81	48	clarify	clarify	VERB
fbem-4854	81	49	the	the	DET
fbem-4854	81	50	mechanism	mechanism	NOUN
fbem-4854	81	51	behind	behind	ADV
fbem-4854	81	52	,	,	PUNCT
fbem-4854	81	53	and	and	CCONJ
fbem-4854	81	54	lacking	lack	VERB
fbem-4854	81	55	in	in	ADP
fbem-4854	81	56	convincing	convincing	ADJ
fbem-4854	81	57	empirical	empirical	ADJ
fbem-4854	81	58	studies	study	NOUN
fbem-4854	81	59	.	.	PUNCT
fbem-4854	82	1	the	the	DET
fbem-4854	82	2	few	few	ADJ
fbem-4854	82	3	studies	study	NOUN
fbem-4854	82	4	from	from	ADP
fbem-4854	82	5	the	the	DET
fbem-4854	82	6	marketing	marketing	NOUN
fbem-4854	82	7	perspective	perspective	NOUN
fbem-4854	82	8	are	be	AUX
fbem-4854	82	9	rather	rather	ADV
fbem-4854	82	10	general	general	ADJ
fbem-4854	82	11	and	and	CCONJ
fbem-4854	82	12	superficial	superficial	ADJ
fbem-4854	82	13	,	,	PUNCT
fbem-4854	82	14	failing	fail	VERB
fbem-4854	82	15	to	to	PART
fbem-4854	82	16	clarify	clarify	VERB
fbem-4854	82	17	the	the	DET
fbem-4854	82	18	underlying	underlying	ADJ
fbem-4854	82	19	mechanism	mechanism	NOUN
fbem-4854	82	20	and	and	CCONJ
fbem-4854	82	21	lacking	lack	VERB
fbem-4854	82	22	convincing	convincing	ADJ
fbem-4854	82	23	empirical	empirical	ADJ
fbem-4854	82	24	studies	study	NOUN
fbem-4854	82	25	.	.	PUNCT
fbem-4854	83	1	this	this	DET
fbem-4854	83	2	paper	paper	NOUN
fbem-4854	83	3	,	,	PUNCT
fbem-4854	83	4	through	through	ADP
fbem-4854	83	5	the	the	DET
fbem-4854	83	6	combing	combing	NOUN
fbem-4854	83	7	of	of	ADP
fbem-4854	83	8	relevant	relevant	ADJ
fbem-4854	83	9	theories	theory	NOUN
fbem-4854	83	10	and	and	CCONJ
fbem-4854	83	11	the	the	DET
fbem-4854	83	12	research	research	NOUN
fbem-4854	83	13	on	on	ADP
fbem-4854	83	14	"	"	PUNCT
fbem-4854	83	15	funeral	funeral	ADJ
fbem-4854	83	16	culture	culture	NOUN
fbem-4854	83	17	"	"	PUNCT
fbem-4854	83	18	advertisements	advertisement	NOUN
fbem-4854	83	19	,	,	PUNCT
fbem-4854	83	20	starts	start	VERB
fbem-4854	83	21	from	from	ADP
fbem-4854	83	22	the	the	DET
fbem-4854	83	23	expressions	expression	NOUN
fbem-4854	83	24	of	of	ADP
fbem-4854	83	25	"	"	PUNCT
fbem-4854	83	26	funeral	funeral	ADJ
fbem-4854	83	27	culture	culture	NOUN
fbem-4854	83	28	"	"	PUNCT
fbem-4854	83	29	advertisements	advertisement	NOUN
fbem-4854	83	30	and	and	CCONJ
fbem-4854	83	31	introduces	introduce	VERB
fbem-4854	83	32	the	the	DET
fbem-4854	83	33	selfimprovement	selfimprovement	NOUN
fbem-4854	83	34	and	and	CCONJ
fbem-4854	83	35	self	self	NOUN
fbem-4854	83	36	-	-	PUNCT
fbem-4854	83	37	deprecation	deprecation	NOUN
fbem-4854	83	38	expressions	expression	NOUN
fbem-4854	83	39	of	of	ADP
fbem-4854	83	40	humor	humor	NOUN
fbem-4854	83	41	theory	theory	NOUN
fbem-4854	83	42	,	,	PUNCT
fbem-4854	83	43	and	and	CCONJ
fbem-4854	83	44	adopts	adopt	VERB
fbem-4854	83	45	empirical	empirical	ADJ
fbem-4854	83	46	research	research	NOUN
fbem-4854	83	47	,	,	PUNCT
fbem-4854	83	48	which	which	PRON
fbem-4854	83	49	can	can	AUX
fbem-4854	83	50	deepen	deepen	VERB
fbem-4854	83	51	the	the	DET
fbem-4854	83	52	research	research	NOUN
fbem-4854	83	53	in	in	ADP
fbem-4854	83	54	this	this	DET
fbem-4854	83	55	field	field	NOUN
fbem-4854	83	56	and	and	CCONJ
fbem-4854	83	57	open	open	VERB
fbem-4854	83	58	up	up	ADP
fbem-4854	83	59	the	the	DET
fbem-4854	83	60	research	research	NOUN
fbem-4854	83	61	this	this	DET
fbem-4854	83	62	paper	paper	NOUN
fbem-4854	83	63	will	will	AUX
fbem-4854	83	64	deepen	deepen	VERB
fbem-4854	83	65	the	the	DET
fbem-4854	83	66	research	research	NOUN
fbem-4854	83	67	in	in	ADP
fbem-4854	83	68	this	this	DET
fbem-4854	83	69	field	field	NOUN
fbem-4854	83	70	and	and	CCONJ
fbem-4854	83	71	open	open	VERB
fbem-4854	83	72	up	up	ADP
fbem-4854	83	73	a	a	DET
fbem-4854	83	74	new	new	ADJ
fbem-4854	83	75	way	way	NOUN
fbem-4854	83	76	of	of	ADP
fbem-4854	83	77	thinking	thinking	NOUN
fbem-4854	83	78	.	.	PUNCT
fbem-4854	84	1	2.this	2.this	NUM
fbem-4854	84	2	paper	paper	NOUN
fbem-4854	84	3	applies	apply	VERB
fbem-4854	84	4	the	the	DET
fbem-4854	84	5	stereotype	stereotype	NOUN
fbem-4854	84	6	content	content	NOUN
fbem-4854	84	7	model	model	NOUN
fbem-4854	84	8	to	to	ADP
fbem-4854	84	9	the	the	DET
fbem-4854	84	10	field	field	NOUN
fbem-4854	84	11	of	of	ADP
fbem-4854	84	12	brand	brand	NOUN
fbem-4854	84	13	positioning	positioning	NOUN
fbem-4854	84	14	and	and	CCONJ
fbem-4854	84	15	finds	find	VERB
fbem-4854	84	16	that	that	SCONJ
fbem-4854	84	17	different	different	ADJ
fbem-4854	84	18	types	type	NOUN
fbem-4854	84	19	of	of	ADP
fbem-4854	84	20	brand	brand	NOUN
fbem-4854	84	21	positioning	positioning	NOUN
fbem-4854	84	22	affect	affect	VERB
fbem-4854	84	23	the	the	DET
fbem-4854	84	24	advertising	advertising	NOUN
fbem-4854	84	25	effect	effect	NOUN
fbem-4854	84	26	of	of	ADP
fbem-4854	84	27	different	different	ADJ
fbem-4854	84	28	expressions	expression	NOUN
fbem-4854	84	29	of	of	ADP
fbem-4854	84	30	"	"	PUNCT
fbem-4854	84	31	funeral	funeral	ADJ
fbem-4854	84	32	culture	culture	NOUN
fbem-4854	84	33	"	"	PUNCT
fbem-4854	84	34	advertisements	advertisement	NOUN
fbem-4854	84	35	.	.	PUNCT
fbem-4854	85	1	as	as	SCONJ
fbem-4854	85	2	we	we	PRON
fbem-4854	85	3	know	know	VERB
fbem-4854	85	4	,	,	PUNCT
fbem-4854	85	5	the	the	DET
fbem-4854	85	6	ability	ability	NOUN
fbem-4854	85	7	and	and	CCONJ
fbem-4854	85	8	enthusiasm	enthusiasm	NOUN
fbem-4854	85	9	dimensions	dimension	NOUN
fbem-4854	85	10	of	of	ADP
fbem-4854	85	11	the	the	DET
fbem-4854	85	12	stereotype	stereotype	NOUN
fbem-4854	85	13	content	content	NOUN
fbem-4854	85	14	model	model	NOUN
fbem-4854	85	15	have	have	AUX
fbem-4854	85	16	been	be	AUX
fbem-4854	85	17	widely	widely	ADV
fbem-4854	85	18	researched	research	VERB
fbem-4854	85	19	,	,	PUNCT
fbem-4854	85	20	but	but	CCONJ
fbem-4854	85	21	the	the	DET
fbem-4854	85	22	interaction	interaction	NOUN
fbem-4854	85	23	with	with	ADP
fbem-4854	85	24	advertising	advertising	NOUN
fbem-4854	85	25	expressions	expression	NOUN
fbem-4854	85	26	is	be	AUX
fbem-4854	85	27	not	not	PART
fbem-4854	85	28	studied	study	VERB
fbem-4854	85	29	,	,	PUNCT
fbem-4854	85	30	and	and	CCONJ
fbem-4854	85	31	this	this	DET
fbem-4854	85	32	paper	paper	NOUN
fbem-4854	85	33	explores	explore	VERB
fbem-4854	85	34	this	this	DET
fbem-4854	85	35	interaction	interaction	NOUN
fbem-4854	85	36	to	to	PART
fbem-4854	85	37	make	make	VERB
fbem-4854	85	38	up	up	ADP
fbem-4854	85	39	for	for	ADP
fbem-4854	85	40	the	the	DET
fbem-4854	85	41	lack	lack	NOUN
fbem-4854	85	42	of	of	ADP
fbem-4854	85	43	existing	exist	VERB
fbem-4854	85	44	research	research	NOUN
fbem-4854	85	45	.	.	PUNCT
fbem-4854	86	1	3.in	3.in	NUM
fbem-4854	86	2	this	this	DET
fbem-4854	86	3	paper	paper	NOUN
fbem-4854	86	4	,	,	PUNCT
fbem-4854	86	5	we	we	PRON
fbem-4854	86	6	introduce	introduce	VERB
fbem-4854	86	7	social	social	ADJ
fbem-4854	86	8	identity	identity	NOUN
fbem-4854	86	9	theory	theory	NOUN
fbem-4854	86	10	into	into	ADP
fbem-4854	86	11	the	the	DET
fbem-4854	86	12	field	field	NOUN
fbem-4854	86	13	of	of	ADP
fbem-4854	86	14	advertising	advertising	NOUN
fbem-4854	86	15	effectiveness	effectiveness	NOUN
fbem-4854	86	16	,	,	PUNCT
fbem-4854	86	17	and	and	CCONJ
fbem-4854	86	18	construct	construct	VERB
fbem-4854	86	19	a	a	DET
fbem-4854	86	20	causal	causal	ADJ
fbem-4854	86	21	chain	chain	NOUN
fbem-4854	86	22	model	model	NOUN
fbem-4854	86	23	from	from	ADP
fbem-4854	86	24	"	"	PUNCT
fbem-4854	86	25	funeral	funeral	ADJ
fbem-4854	86	26	culture	culture	NOUN
fbem-4854	86	27	"	"	PUNCT
fbem-4854	86	28	expressions	expression	NOUN
fbem-4854	86	29	to	to	PART
fbem-4854	86	30	social	social	ADJ
fbem-4854	86	31	identity	identity	NOUN
fbem-4854	86	32	to	to	ADP
fbem-4854	86	33	advertising	advertising	NOUN
fbem-4854	86	34	effectiveness	effectiveness	NOUN
fbem-4854	86	35	,	,	PUNCT
fbem-4854	86	36	so	so	SCONJ
fbem-4854	86	37	as	as	SCONJ
fbem-4854	86	38	to	to	PART
fbem-4854	86	39	theoretically	theoretically	ADV
fbem-4854	86	40	and	and	CCONJ
fbem-4854	86	41	empirically	empirically	ADV
fbem-4854	86	42	explore	explore	VERB
fbem-4854	86	43	how	how	SCONJ
fbem-4854	86	44	"	"	PUNCT
fbem-4854	86	45	funeral	funeral	ADJ
fbem-4854	86	46	culture	culture	NOUN
fbem-4854	86	47	"	"	PUNCT
fbem-4854	86	48	advertising	advertising	NOUN
fbem-4854	86	49	expressions	expression	NOUN
fbem-4854	86	50	affect	affect	VERB
fbem-4854	86	51	consumer	consumer	NOUN
fbem-4854	86	52	we	we	PRON
fbem-4854	86	53	also	also	ADV
fbem-4854	86	54	verify	verify	VERB
fbem-4854	86	55	the	the	DET
fbem-4854	86	56	inner	inner	ADJ
fbem-4854	86	57	mechanism	mechanism	NOUN
fbem-4854	86	58	of	of	ADP
fbem-4854	86	59	"	"	PUNCT
fbem-4854	86	60	funeral	funeral	ADJ
fbem-4854	86	61	culture	culture	NOUN
fbem-4854	86	62	"	"	PUNCT
fbem-4854	86	63	acting	act	VERB
fbem-4854	86	64	on	on	ADP
fbem-4854	86	65	social	social	ADJ
fbem-4854	86	66	identity	identity	NOUN
fbem-4854	86	67	and	and	CCONJ
fbem-4854	86	68	then	then	ADV
fbem-4854	86	69	influencing	influence	VERB
fbem-4854	86	70	advertising	advertising	NOUN
fbem-4854	86	71	effectiveness	effectiveness	NOUN
fbem-4854	86	72	,	,	PUNCT
fbem-4854	86	73	and	and	CCONJ
fbem-4854	86	74	establish	establish	VERB
fbem-4854	86	75	the	the	DET
fbem-4854	86	76	boundary	boundary	ADJ
fbem-4854	86	77	conditions	condition	NOUN
fbem-4854	86	78	for	for	ADP
fbem-4854	86	79	the	the	DET
fbem-4854	86	80	main	main	ADJ
fbem-4854	86	81	effect	effect	NOUN
fbem-4854	86	82	and	and	CCONJ
fbem-4854	86	83	mediating	mediating	NOUN
fbem-4854	86	84	mechanism	mechanism	NOUN
fbem-4854	86	85	,	,	PUNCT
fbem-4854	86	86	and	and	CCONJ
fbem-4854	86	87	build	build	VERB
fbem-4854	86	88	a	a	DET
fbem-4854	86	89	more	more	ADJ
fbem-4854	86	90	in	in	ADP
fbem-4854	86	91	-	-	PUNCT
fbem-4854	86	92	depth	depth	NOUN
fbem-4854	86	93	and	and	CCONJ
fbem-4854	86	94	clear	clear	ADJ
fbem-4854	86	95	framework	framework	NOUN
fbem-4854	86	96	in	in	ADP
fbem-4854	86	97	the	the	DET
fbem-4854	86	98	theoretical	theoretical	ADJ
fbem-4854	86	99	and	and	CCONJ
fbem-4854	86	100	applied	applied	ADJ
fbem-4854	86	101	fields	field	NOUN
fbem-4854	86	102	.	.	PUNCT
fbem-4854	87	1	references	reference	NOUN
fbem-4854	87	2	[	[	X
fbem-4854	87	3	1	1	NUM
fbem-4854	87	4	]	]	X
fbem-4854	87	5	xiao	xiao	PROPN
fbem-4854	87	6	zy	zy	PROPN
fbem-4854	87	7	,	,	PUNCT
fbem-4854	87	8	ye	ye	PROPN
fbem-4854	87	9	jt	jt	PROPN
fbem-4854	87	10	,	,	PUNCT
fbem-4854	87	11	ma	ma	PROPN
fbem-4854	87	12	eze	eze	PROPN
fbem-4854	87	13	.	.	PROPN
fbem-4854	88	1	research	research	NOUN
fbem-4854	88	2	progress	progress	NOUN
fbem-4854	88	3	on	on	ADP
fbem-4854	88	4	the	the	DET
fbem-4854	88	5	"	"	PUNCT
fbem-4854	88	6	mourning	mourning	NOUN
fbem-4854	88	7	culture	culture	NOUN
fbem-4854	88	8	"	"	PUNCT
fbem-4854	88	9	of	of	ADP
fbem-4854	88	10	chinese	chinese	ADJ
fbem-4854	88	11	online	online	ADJ
fbem-4854	88	12	youth	youth	NOUN
fbem-4854	88	13	:	:	PUNCT
fbem-4854	88	14	a	a	DET
fbem-4854	88	15	literature	literature	NOUN
fbem-4854	88	16	review[j	review[j	PROPN
fbem-4854	88	17	]	]	PUNCT
fbem-4854	88	18	.	.	PUNCT
fbem-4854	89	1	beijing	beijing	PROPN
fbem-4854	89	2	youth	youth	NOUN
fbem-4854	89	3	studies	study	NOUN
fbem-4854	89	4	,	,	PUNCT
fbem-4854	89	5	2019	2019	NUM
fbem-4854	89	6	,	,	PUNCT
fbem-4854	89	7	000(001):p.53	000(001):p.53	NOUN
fbem-4854	89	8	-	-	PUNCT
fbem-4854	89	9	60.w.-k	60.w.-k	NOUN
fbem-4854	89	10	.	.	PUNCT
fbem-4854	90	1	chen	chen	PROPN
fbem-4854	90	2	,	,	PUNCT
fbem-4854	90	3	linear	linear	PROPN
fbem-4854	90	4	networks	network	NOUN
fbem-4854	90	5	and	and	CCONJ
fbem-4854	90	6	systems	system	NOUN
fbem-4854	90	7	(	(	PUNCT
fbem-4854	90	8	book	book	NOUN
fbem-4854	90	9	style	style	NOUN
fbem-4854	90	10	)	)	PUNCT
fbem-4854	90	11	.	.	PUNCT
fbem-4854	91	1	belmont	belmont	PROPN
fbem-4854	91	2	,	,	PUNCT
fbem-4854	91	3	ca	can	AUX
fbem-4854	91	4	:	:	PUNCT
fbem-4854	91	5	wadsworth	wadsworth	NOUN
fbem-4854	91	6	,	,	PUNCT
fbem-4854	91	7	1993	1993	NUM
fbem-4854	91	8	,	,	PUNCT
fbem-4854	91	9	pp	pp	ADP
fbem-4854	91	10	.	.	PUNCT
fbem-4854	92	1	123–135	123–135	NUM
fbem-4854	92	2	.	.	PUNCT
fbem-4854	93	1	(	(	PUNCT
fbem-4854	93	2	in	in	ADP
fbem-4854	93	3	chinese	chinese	PROPN
fbem-4854	93	4	)	)	PUNCT
fbem-4854	94	1	[	[	X
fbem-4854	94	2	2	2	NUM
fbem-4854	94	3	]	]	X
fbem-4854	94	4	zhou	zhou	PROPN
fbem-4854	94	5	peishu	peishu	NOUN
fbem-4854	94	6	.	.	PUNCT
fbem-4854	95	1	from	from	ADP
fbem-4854	95	2	the	the	DET
fbem-4854	95	3	perspective	perspective	NOUN
fbem-4854	95	4	of	of	ADP
fbem-4854	95	5	linguistic	linguistic	ADJ
fbem-4854	95	6	modality	modality	NOUN
fbem-4854	95	7	theory	theory	NOUN
fbem-4854	95	8	,	,	PUNCT
fbem-4854	95	9	the	the	DET
fbem-4854	95	10	internet	internet	NOUN
fbem-4854	95	11	buzzword	buzzword	NOUN
fbem-4854	95	12	"	"	PUNCT
fbem-4854	95	13	ge	ge	PROPN
fbem-4854	95	14	you	you	PRON
fbem-4854	95	15	lie	lie	VERB
fbem-4854	95	16	"	"	PUNCT
fbem-4854	95	17	and	and	CCONJ
fbem-4854	95	18	the	the	DET
fbem-4854	95	19	"	"	PUNCT
fbem-4854	95	20	funeral	funeral	NOUN
fbem-4854	95	21	culture	culture	NOUN
fbem-4854	95	22	"	"	PUNCT
fbem-4854	95	23	behind	behind	ADP
fbem-4854	95	24	it[j	it[j	PROPN
fbem-4854	95	25	]	]	PUNCT
fbem-4854	95	26	.	.	PUNCT
fbem-4854	96	1	contemporary	contemporary	ADJ
fbem-4854	96	2	educational	educational	ADJ
fbem-4854	96	3	practice	practice	NOUN
fbem-4854	96	4	and	and	CCONJ
fbem-4854	96	5	teaching	teach	VERB
fbem-4854	96	6	research	research	NOUN
fbem-4854	96	7	:	:	PUNCT
fbem-4854	96	8	electronic	electronic	ADJ
fbem-4854	96	9	edition	edition	NOUN
fbem-4854	96	10	,	,	PUNCT
fbem-4854	96	11	2017(1x):2	2017(1x):2	NUM
fbem-4854	96	12	.	.	PUNCT
fbem-4854	97	1	(	(	PUNCT
fbem-4854	97	2	in	in	ADP
fbem-4854	97	3	chinese	chinese	PROPN
fbem-4854	97	4	)	)	PUNCT
fbem-4854	98	1	[	[	X
fbem-4854	98	2	3	3	X
fbem-4854	98	3	]	]	X
fbem-4854	98	4	liu	liu	PROPN
fbem-4854	98	5	shixiong	shixiong	PROPN
fbem-4854	98	6	,	,	PUNCT
fbem-4854	98	7	liang	liang	PROPN
fbem-4854	98	8	qiuping	qiuping	PROPN
fbem-4854	98	9	,	,	PUNCT
fbem-4854	98	10	jiang	jiang	PROPN
fbem-4854	98	11	ling	ling	PROPN
fbem-4854	98	12	.	.	PUNCT
fbem-4854	99	1	research	research	NOUN
fbem-4854	99	2	on	on	ADP
fbem-4854	99	3	the	the	DET
fbem-4854	99	4	influence	influence	NOUN
fbem-4854	99	5	of	of	ADP
fbem-4854	99	6	advertising	advertising	NOUN
fbem-4854	99	7	language	language	NOUN
fbem-4854	99	8	types	type	NOUN
fbem-4854	99	9	on	on	ADP
fbem-4854	99	10	advertising	advertising	NOUN
fbem-4854	99	11	attitudes	attitude	NOUN
fbem-4854	100	1	[	[	X
fbem-4854	100	2	j	j	X
fbem-4854	100	3	]	]	X
fbem-4854	100	4	.	.	PUNCT
fbem-4854	101	1	journal	journal	PROPN
fbem-4854	101	2	of	of	ADP
fbem-4854	101	3	shenzhen	shenzhen	PROPN
fbem-4854	101	4	university	university	PROPN
fbem-4854	101	5	:	:	PUNCT
fbem-4854	101	6	humanities	humanity	NOUN
fbem-4854	101	7	and	and	CCONJ
fbem-4854	101	8	social	social	ADJ
fbem-4854	101	9	sciences	sciences	PROPN
fbem-4854	101	10	edition	edition	NOUN
fbem-4854	101	11	,	,	PUNCT
fbem-4854	101	12	2012	2012	NUM
fbem-4854	101	13	,	,	PUNCT
fbem-4854	101	14	29(4):7	29(4):7	PROPN
fbem-4854	101	15	.	.	PUNCT
fbem-4854	102	1	(	(	PUNCT
fbem-4854	102	2	in	in	ADP
fbem-4854	102	3	chinese	chinese	PROPN
fbem-4854	102	4	)	)	PUNCT
fbem-4854	103	1	[	[	X
fbem-4854	103	2	4	4	NUM
fbem-4854	103	3	]	]	PUNCT
fbem-4854	103	4	wu	wu	PROPN
fbem-4854	103	5	yueyan	yueyan	PROPN
fbem-4854	103	6	,	,	PUNCT
fbem-4854	103	7	peng	peng	PROPN
fbem-4854	103	8	luluo	luluo	PROPN
fbem-4854	103	9	,	,	PUNCT
fbem-4854	103	10	yan	yan	PROPN
fbem-4854	103	11	luna	luna	PROPN
fbem-4854	103	12	,	,	PUNCT
fbem-4854	103	13	et	et	PROPN
fbem-4854	103	14	al	al	PROPN
fbem-4854	103	15	.	.	PUNCT
fbem-4854	104	1	"	"	PUNCT
fbem-4854	104	2	consumers	consumer	NOUN
fbem-4854	104	3	'	'	PART
fbem-4854	104	4	attitudes	attitude	NOUN
fbem-4854	104	5	toward	toward	ADP
fbem-4854	104	6	elegant	elegant	ADJ
fbem-4854	104	7	and	and	CCONJ
fbem-4854	104	8	vulgar	vulgar	ADJ
fbem-4854	104	9	advertising	advertising	NOUN
fbem-4854	104	10	styles[j	styles[j	PROPN
fbem-4854	104	11	]	]	PUNCT
fbem-4854	104	12	.	.	PUNCT
fbem-4854	105	1	nankai	nankai	PROPN
fbem-4854	105	2	management	management	PROPN
fbem-4854	105	3	review	review	PROPN
fbem-4854	105	4	,	,	PUNCT
fbem-4854	105	5	2019(1):12	2019(1):12	NUM
fbem-4854	105	6	.	.	PUNCT
fbem-4854	106	1	(	(	PUNCT
fbem-4854	106	2	in	in	ADP
fbem-4854	106	3	chinese	chinese	PROPN
fbem-4854	106	4	)	)	PUNCT
fbem-4854	107	1	[	[	X
fbem-4854	107	2	5	5	X
fbem-4854	107	3	]	]	PUNCT
fbem-4854	107	4	tajfel	tajfel	NOUN
fbem-4854	107	5	h	h	NOUN
fbem-4854	107	6	.	.	PUNCT
fbem-4854	108	1	the	the	DET
fbem-4854	108	2	social	social	ADJ
fbem-4854	108	3	identity	identity	NOUN
fbem-4854	108	4	theory	theory	NOUN
fbem-4854	108	5	of	of	ADP
fbem-4854	108	6	intergroup	intergroup	ADJ
fbem-4854	108	7	behavior	behavior	NOUN
fbem-4854	109	1	[	[	X
fbem-4854	109	2	j	j	X
fbem-4854	109	3	]	]	X
fbem-4854	109	4	.	.	PUNCT
fbem-4854	110	1	psychology	psychology	NOUN
fbem-4854	110	2	of	of	ADP
fbem-4854	110	3	intergroup	intergroup	NOUN
fbem-4854	110	4	relations	relation	NOUN
fbem-4854	110	5	,	,	PUNCT
fbem-4854	110	6	1986	1986	NUM
fbem-4854	110	7	,	,	PUNCT
fbem-4854	110	8	13(3):7	13(3):7	PROPN
fbem-4854	110	9	-	-	PUNCT
fbem-4854	110	10	-24	-24	PROPN
fbem-4854	110	11	.	.	PUNCT
fbem-4854	111	1	[	[	X
fbem-4854	111	2	6	6	NUM
fbem-4854	111	3	]	]	X
fbem-4854	111	4	huang	huang	PROPN
fbem-4854	111	5	m	m	PROPN
fbem-4854	111	6	x	x	PROPN
fbem-4854	111	7	,	,	PUNCT
fbem-4854	111	8	yao	yao	PROPN
fbem-4854	111	9	shun	shun	PROPN
fbem-4854	111	10	y	y	PROPN
fbem-4854	111	11	,	,	PUNCT
fbem-4854	111	12	liu	liu	PROPN
fbem-4854	111	13	m	m	PROPN
fbem-4854	111	14	h	h	PROPN
fbem-4854	111	15	.	.	PUNCT
fbem-4854	112	1	self	self	NOUN
fbem-4854	112	2	-	-	PUNCT
fbem-4854	112	3	improvement	improvement	NOUN
fbem-4854	112	4	or	or	CCONJ
fbem-4854	112	5	selfdeprecation	selfdeprecation	NOUN
fbem-4854	112	6	?	?	PUNCT
fbem-4854	113	1	how	how	SCONJ
fbem-4854	113	2	celebrity	celebrity	NOUN
fbem-4854	113	3	endorsement	endorsement	NOUN
fbem-4854	113	4	enhances	enhance	VERB
fbem-4854	113	5	the	the	DET
fbem-4854	113	6	marketing	marketing	NOUN
fbem-4854	113	7	effectiveness	effectiveness	NOUN
fbem-4854	113	8	of	of	ADP
fbem-4854	113	9	social	social	ADJ
fbem-4854	113	10	media	medium	NOUN
fbem-4854	113	11	advertising[j	advertising[j	PROPN
fbem-4854	113	12	]	]	PUNCT
fbem-4854	113	13	.	.	PUNCT
fbem-4854	114	1	journal	journal	PROPN
fbem-4854	114	2	of	of	ADP
fbem-4854	114	3	psychology	psychology	NOUN
fbem-4854	114	4	,	,	PUNCT
fbem-4854	114	5	2018	2018	NUM
fbem-4854	114	6	,	,	PUNCT
fbem-4854	114	7	50(8):13	50(8):13	NUM
fbem-4854	114	8	.	.	PUNCT
fbem-4854	115	1	(	(	PUNCT
fbem-4854	115	2	in	in	ADP
fbem-4854	115	3	chinese	chinese	PROPN
fbem-4854	115	4	)	)	PUNCT
fbem-4854	116	1	[	[	X
fbem-4854	116	2	7	7	X
fbem-4854	116	3	]	]	X
fbem-4854	116	4	zhang	zhang	PROPN
fbem-4854	116	5	yanyan	yanyan	PROPN
fbem-4854	116	6	.	.	PUNCT
fbem-4854	117	1	research	research	NOUN
fbem-4854	117	2	on	on	ADP
fbem-4854	117	3	the	the	DET
fbem-4854	117	4	role	role	NOUN
fbem-4854	117	5	mechanism	mechanism	NOUN
fbem-4854	117	6	of	of	ADP
fbem-4854	117	7	corporate	corporate	ADJ
fbem-4854	117	8	humor	humor	NOUN
fbem-4854	117	9	in	in	ADP
fbem-4854	117	10	resolving	resolve	VERB
fbem-4854	117	11	consumer	consumer	NOUN
fbem-4854	117	12	complaints	complaint	NOUN
fbem-4854	117	13	:	:	PUNCT
fbem-4854	117	14	based	base	VERB
fbem-4854	117	15	on	on	ADP
fbem-4854	117	16	benign	benign	ADJ
fbem-4854	117	17	conflict	conflict	NOUN
fbem-4854	117	18	theory[d	theory[d	NOUN
fbem-4854	117	19	]	]	PUNCT
fbem-4854	117	20	.	.	PUNCT
fbem-4854	118	1	wuhan	wuhan	PROPN
fbem-4854	118	2	university	university	PROPN
fbem-4854	118	3	,	,	PUNCT
fbem-4854	118	4	2018	2018	NUM
fbem-4854	118	5	.	.	PUNCT
fbem-4854	119	1	(	(	PUNCT
fbem-4854	119	2	in	in	ADP
fbem-4854	119	3	chinese	chinese	PROPN
fbem-4854	119	4	)	)	PUNCT
fbem-4854	120	1	[	[	X
fbem-4854	120	2	8	8	NUM
fbem-4854	120	3	]	]	X
fbem-4854	120	4	zhu	zhu	PROPN
fbem-4854	120	5	hw	hw	PROPN
fbem-4854	120	6	,	,	PUNCT
fbem-4854	120	7	zhang	zhang	PROPN
fbem-4854	120	8	yy	yy	PROPN
fbem-4854	120	9	,	,	PUNCT
fbem-4854	120	10	gong	gong	PROPN
fbem-4854	120	11	xuan	xuan	PROPN
fbem-4854	120	12	.	.	PUNCT
fbem-4854	121	1	can	can	AUX
fbem-4854	121	2	corporate	corporate	ADJ
fbem-4854	121	3	humor	humor	NOUN
fbem-4854	121	4	resolve	resolve	VERB
fbem-4854	121	5	consumer	consumer	NOUN
fbem-4854	121	6	complaints	complaint	NOUN
fbem-4854	121	7	:	:	PUNCT
fbem-4854	121	8	matching	match	VERB
fbem-4854	121	9	humor	humor	NOUN
fbem-4854	121	10	types	type	NOUN
fbem-4854	121	11	with	with	ADP
fbem-4854	121	12	relational	relational	ADJ
fbem-4854	121	13	paradigms[j	paradigms[j	PROPN
fbem-4854	121	14	]	]	PUNCT
fbem-4854	121	15	.	.	PUNCT
fbem-4854	122	1	journal	journal	PROPN
fbem-4854	122	2	of	of	ADP
fbem-4854	122	3	psychology	psychology	NOUN
fbem-4854	122	4	,	,	PUNCT
fbem-4854	122	5	2017	2017	NUM
fbem-4854	122	6	,	,	PUNCT
fbem-4854	122	7	49(4):13	49(4):13	PROPN
fbem-4854	122	8	.	.	PUNCT
fbem-4854	123	1	(	(	PUNCT
fbem-4854	123	2	in	in	ADP
fbem-4854	123	3	chinese	chinese	PROPN
fbem-4854	123	4	)	)	PUNCT
fbem-4854	124	1	[	[	X
fbem-4854	124	2	9	9	NUM
fbem-4854	124	3	]	]	X
fbem-4854	124	4	chen	chen	PROPN
fbem-4854	124	5	zengxiang	zengxiang	PROPN
fbem-4854	124	6	,	,	PUNCT
fbem-4854	124	7	yang	yang	PROPN
fbem-4854	124	8	guangyu	guangyu	PROPN
fbem-4854	124	9	.	.	PUNCT
fbem-4854	125	1	which	which	DET
fbem-4854	125	2	brand	brand	NOUN
fbem-4854	125	3	anthropomorphic	anthropomorphic	ADJ
fbem-4854	125	4	image	image	NOUN
fbem-4854	125	5	is	be	AUX
fbem-4854	125	6	more	more	ADV
fbem-4854	125	7	favored	favor	VERB
fbem-4854	125	8	-	-	PUNCT
fbem-4854	125	9	the	the	DET
fbem-4854	125	10	moderating	moderate	VERB
fbem-4854	125	11	effect	effect	NOUN
fbem-4854	125	12	of	of	ADP
fbem-4854	125	13	attribution	attribution	NOUN
fbem-4854	125	14	needs	need	NOUN
fbem-4854	125	15	and	and	CCONJ
fbem-4854	125	16	boundaries[j	boundaries[j	NOUN
fbem-4854	125	17	]	]	PUNCT
fbem-4854	125	18	.	.	PUNCT
fbem-4854	126	1	nankai	nankai	PROPN
fbem-4854	126	2	management	management	PROPN
fbem-4854	126	3	review	review	PROPN
fbem-4854	126	4	,	,	PUNCT
fbem-4854	126	5	2017(3):9	2017(3):9	NUM
fbem-4854	126	6	.	.	PUNCT
fbem-4854	127	1	(	(	PUNCT
fbem-4854	127	2	in	in	ADP
fbem-4854	127	3	chinese	chinese	PROPN
fbem-4854	127	4	)	)	PUNCT
fbem-4854	128	1	[	[	X
fbem-4854	128	2	10	10	NUM
fbem-4854	128	3	]	]	X
fbem-4854	128	4	zhou	zhou	PROPN
fbem-4854	128	5	fei	fei	PROPN
fbem-4854	128	6	,	,	PUNCT
fbem-4854	128	7	sha	sha	PROPN
fbem-4854	128	8	zhenquan	zhenquan	PROPN
fbem-4854	128	9	.	.	PUNCT
fbem-4854	129	1	the	the	DET
fbem-4854	129	2	effect	effect	NOUN
fbem-4854	129	3	of	of	ADP
fbem-4854	129	4	brand	brand	NOUN
fbem-4854	129	5	anthropomorphism	anthropomorphism	NOUN
fbem-4854	129	6	on	on	ADP
fbem-4854	129	7	warmth	warmth	NOUN
fbem-4854	129	8	and	and	CCONJ
fbem-4854	129	9	competence	competence	NOUN
fbem-4854	129	10	:	:	PUNCT
fbem-4854	129	11	a	a	DET
fbem-4854	129	12	perspective	perspective	NOUN
fbem-4854	129	13	of	of	ADP
fbem-4854	129	14	psychological	psychological	ADJ
fbem-4854	129	15	distance	distance	NOUN
fbem-4854	129	16	and	and	CCONJ
fbem-4854	129	17	adult	adult	VERB
fbem-4854	129	18	playfulness[j	playfulness[j	NOUN
fbem-4854	129	19	]	]	PUNCT
fbem-4854	129	20	.	.	PUNCT
fbem-4854	130	1	contemporary	contemporary	ADJ
fbem-4854	130	2	finance	finance	PROPN
fbem-4854	130	3	,	,	PUNCT
fbem-4854	130	4	2017(1):9	2017(1):9	PROPN
fbem-4854	130	5	.	.	PUNCT
fbem-4854	131	1	(	(	PUNCT
fbem-4854	131	2	in	in	ADP
fbem-4854	131	3	chinese	chinese	PROPN
fbem-4854	131	4	)	)	PUNCT
fbem-4854	132	1	[	[	X
fbem-4854	132	2	11	11	NUM
fbem-4854	132	3	]	]	X
fbem-4854	132	4	huang	huang	PROPN
fbem-4854	132	5	xiaoping	xiaoping	PROPN
fbem-4854	132	6	.	.	PUNCT
fbem-4854	132	7	analysis	analysis	NOUN
fbem-4854	132	8	of	of	ADP
fbem-4854	132	9	advertising	advertising	NOUN
fbem-4854	132	10	language	language	NOUN
fbem-4854	132	11	style	style	NOUN
fbem-4854	132	12	[	[	X
fbem-4854	132	13	d	d	X
fbem-4854	132	14	]	]	X
fbem-4854	132	15	.	.	PUNCT
fbem-4854	133	1	yunnan	yunnan	PROPN
fbem-4854	133	2	normal	normal	ADJ
fbem-4854	133	3	university	university	NOUN
fbem-4854	133	4	,	,	PUNCT
fbem-4854	133	5	2004	2004	NUM
fbem-4854	133	6	.	.	PUNCT
fbem-4854	134	1	(	(	PUNCT
fbem-4854	134	2	in	in	ADP
fbem-4854	134	3	chinese	chinese	PROPN
fbem-4854	134	4	)	)	PUNCT
fbem-4854	135	1	[	[	X
fbem-4854	135	2	12	12	NUM
fbem-4854	135	3	]	]	X
fbem-4854	135	4	liu	liu	PROPN
fbem-4854	135	5	shixiong	shixiong	PROPN
fbem-4854	135	6	,	,	PUNCT
fbem-4854	135	7	liu	liu	PROPN
fbem-4854	135	8	yanni	yanni	PROPN
fbem-4854	135	9	,	,	PUNCT
fbem-4854	135	10	zhou	zhou	PROPN
fbem-4854	135	11	zhimin	zhimin	PROPN
fbem-4854	135	12	.	.	PROPN
fbem-4854	136	1	conceptualization	conceptualization	NOUN
fbem-4854	136	2	,	,	PUNCT
fbem-4854	136	3	measurement	measurement	NOUN
fbem-4854	136	4	and	and	CCONJ
fbem-4854	136	5	effectiveness	effectiveness	NOUN
fbem-4854	136	6	of	of	ADP
fbem-4854	136	7	advertising	advertising	NOUN
fbem-4854	136	8	language	language	NOUN
fbem-4854	136	9	images[j	images[j	PROPN
fbem-4854	136	10	]	]	PUNCT
fbem-4854	136	11	.	.	PUNCT
fbem-4854	137	1	journal	journal	PROPN
fbem-4854	137	2	of	of	ADP
fbem-4854	137	3	marketing	marketing	NOUN
fbem-4854	137	4	science	science	NOUN
fbem-4854	137	5	,	,	PUNCT
fbem-4854	137	6	2014(1):14	2014(1):14	NUM
fbem-4854	137	7	.	.	PUNCT
fbem-4854	138	1	(	(	PUNCT
fbem-4854	138	2	in	in	ADP
fbem-4854	138	3	chinese	chinese	PROPN
fbem-4854	138	4	)	)	PUNCT
fbem-4854	139	1	[	[	X
fbem-4854	139	2	13	13	NUM
fbem-4854	139	3	]	]	SYM
fbem-4854	139	4	li	li	PROPN
fbem-4854	139	5	dongjin	dongjin	PROPN
fbem-4854	139	6	,	,	PUNCT
fbem-4854	139	7	liu	liu	PROPN
fbem-4854	139	8	jianxin	jianxin	PROPN
fbem-4854	139	9	,	,	PUNCT
fbem-4854	139	10	zhang	zhang	PROPN
fbem-4854	139	11	yapei	yapei	PROPN
fbem-4854	139	12	,	,	PUNCT
fbem-4854	139	13	et	et	PROPN
fbem-4854	139	14	al	al	PROPN
fbem-4854	139	15	.	.	PUNCT
fbem-4854	140	1	the	the	DET
fbem-4854	140	2	effect	effect	NOUN
fbem-4854	140	3	of	of	ADP
fbem-4854	140	4	advertising	advertising	NOUN
fbem-4854	140	5	message	message	NOUN
fbem-4854	140	6	framing	frame	VERB
fbem-4854	140	7	on	on	ADP
fbem-4854	140	8	consumers	consumer	NOUN
fbem-4854	140	9	'	'	PART
fbem-4854	140	10	purchase	purchase	NOUN
fbem-4854	140	11	intention	intention	NOUN
fbem-4854	140	12	of	of	ADP
fbem-4854	140	13	vanity	vanity	NOUN
fbem-4854	140	14	products	product	NOUN
fbem-4854	140	15	the	the	DET
fbem-4854	140	16	mediating	mediate	VERB
fbem-4854	140	17	role	role	NOUN
fbem-4854	140	18	of	of	ADP
fbem-4854	140	19	perceived	perceive	VERB
fbem-4854	140	20	scarcity[j	scarcity[j	NOUN
fbem-4854	140	21	]	]	PUNCT
fbem-4854	140	22	.	.	PUNCT
fbem-4854	141	1	journal	journal	PROPN
fbem-4854	141	2	of	of	ADP
fbem-4854	141	3	marketing	marketing	NOUN
fbem-4854	141	4	science	science	NOUN
fbem-4854	141	5	,	,	PUNCT
fbem-4854	141	6	2015(4):18	2015(4):18	NUM
fbem-4854	141	7	.	.	PUNCT
fbem-4854	142	1	(	(	PUNCT
fbem-4854	142	2	in	in	ADP
fbem-4854	142	3	chinese	chinese	ADJ
fbem-4854	142	4	)	)	PUNCT
fbem-4854	142	5	123	123	NUM
fbem-4854	142	6	[	[	X
fbem-4854	142	7	14	14	NUM
fbem-4854	142	8	]	]	X
fbem-4854	142	9	fiske	fiske	PROPN
fbem-4854	142	10	,	,	PUNCT
fbem-4854	142	11	s.	s.	PROPN
fbem-4854	142	12	t.	t.	PROPN
fbem-4854	142	13	,	,	PUNCT
fbem-4854	142	14	cuddy	cuddy	PROPN
fbem-4854	142	15	,	,	PUNCT
fbem-4854	142	16	a.	a.	PROPN
fbem-4854	142	17	j.	j.	PROPN
fbem-4854	142	18	c.	c.	PROPN
fbem-4854	142	19	,	,	PUNCT
fbem-4854	142	20	&	&	CCONJ
fbem-4854	142	21	glick	glick	PROPN
fbem-4854	142	22	,	,	PUNCT
fbem-4854	142	23	p.	p.	NOUN
fbem-4854	142	24	(	(	PUNCT
fbem-4854	142	25	2007	2007	NUM
fbem-4854	142	26	)	)	PUNCT
fbem-4854	142	27	.	.	PUNCT
fbem-4854	143	1	universal	universal	ADJ
fbem-4854	143	2	dimensions	dimension	NOUN
fbem-4854	143	3	of	of	ADP
fbem-4854	143	4	social	social	ADJ
fbem-4854	143	5	cognition	cognition	NOUN
fbem-4854	143	6	:	:	PUNCT
fbem-4854	143	7	warmth	warmth	NOUN
fbem-4854	143	8	,	,	PUNCT
fbem-4854	143	9	and	and	CCONJ
fbem-4854	143	10	competence	competence	NOUN
fbem-4854	143	11	.	.	PUNCT
fbem-4854	144	1	trends	trend	NOUN
fbem-4854	144	2	in	in	ADP
fbem-4854	144	3	cognitive	cognitive	ADJ
fbem-4854	144	4	sciences	science	NOUN
fbem-4854	144	5	,	,	PUNCT
fbem-4854	144	6	11(2	11(2	NUM
fbem-4854	144	7	)	)	PUNCT
fbem-4854	144	8	.	.	PUNCT