


































Global Research in Higher Education 
ISSN 2576-196X (Print) ISSN 2576-1951 (Online) 

Vol. 7, No. 3, 2024 

www.scholink.org/ojs/index.php/grhe 

96 

 

Original Paper 

The Integration of Ideological and Political Education into 

College Career Planning and Employment Guidance Courses: 

Design and Practice—A Case Study of the “Enjoyable Career” 

to “Professional Ambition”: Career Interests Exploring Course 

Chunze Song
1,2

, Xinpeng Xu
3,4

, Jing Wu
1,5

, Wanxiu Yang
1
 & Hairong Ling

1,5*
 

1 Communication University of China, Nanjing, Nanjing, China 
2 School of Educational Studies, Universiti Sains Malaysia, Pinang, Malaysia 
3 School of Public Health, Nanjing Medical University, Nanjing, China 
4 Institute of Healthy Jiangsu Development, Nanjing Medical University, Nanjing, China 
5 School of Education Science, Nanjing Normal University, Nanjing, China 
*
 Hairong Ling, Communication University of China, Nanjing, Nanjing, China; School of Education 

Science, Nanjing Normal University, Nanjing, China 

 

Received: November 1, 2024  Accepted: November 18, 2024  Online Published: November 28, 2024 

doi:10.22158/grhe.v7n3p96            URL:http://dx.doi.org/10.22158/grhe.v7n3p96 

 

Abstract 

In the contemporary intricate and dynamic job landscape, college career planning and employment 

advisory courses encounter novel problems. This study examines the effective integration of ideological 

and political education into career interest exploration courses to facilitate students’ transition from 

an “enjoyable career” to a “professional ambition”. This research integrates Holland’s career 

interest theory with ideological and political education to provide a multifaceted teaching strategy that 

highlights the connection between professional interests and social responsibility. The objective is to 

assist students in elucidating their professional interests while promoting appropriate career ideals 

and a feeling of social responsibility. Integrating ideological and political education promotes 

students’ career awareness and social responsibility while bolstering their flexibility and aptitude for 

sustained growth, eventually benefiting both people and society. 

Keywords 

college career planning and employment guidance, ideological and political education, enjoyable 

career, professional ambition, career interests exploring course 



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1. Introduction 

1.1 Background of Career Planning and Employment Guidance for College Students 

College students face a growing array of complex and varied career settings and opportunities due to 

the rapid transformation of occupational structures and the rise of new industries in the fast-evolving 

contemporary landscape (Zhou & He, 2019). Career planning and employment guidance education is a 

crucial component of the higher education system and acts as a bridge between higher education and 

work. It improves the job competitiveness and social adaptability of college students by offering 

systematic theoretical advice and practical experience, aiding them in self-understanding, career 

exploration, and personal career plan development (ZHANG, 2021). These courses not only focus on 

short-term job issues, but also focus on students’ long-term career development and lifelong learning 

ability, to promote their comprehensive growth. In this process, the colleges should not only provide 

specific career knowledge, employment information and skills training, but also strengthen the 

guidance in students’ professional ethics and social responsibility, so that college students can not only 

successfully find jobs, but also realize the sustainable development of their careers. 

1.2 Background of Ideological and Political Education 

Ideological and political education is an important part of the higher education system in China, and its 

core goal is to cultivate socialist builders and successors with correct values, social responsibility and 

mission (Zhang & Gu, 2023). It has preserved conventional theoretical teaching while adapting to 

contemporary advancements, and has also paid attention to the incorporation of college students’ 

real-world experiences and perspectives, especially for career development and the enhancement of 

social adaptation (Zhang & Gu, 2023; Zhou & Ge, 2019). At present, the state’s ongoing commitment 

to the ideological and political work of young students has resulted in ideological and political 

education that is not limited to the dissemination of political theories. Rather, it emphasizes that 

education is a means by which students are guided to establish a correct perspective on life, values, and 

careers, thereby establishing a strong ideological foundation for their overall development. 

In this context, the effective integration of ideological and political education into the career planning 

and employment guidance of college students has emerged as a critical issue in higher education that 

requires further investigation. 

 

 

 

 

 

 

 

 



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2. Integration of Ideological and Political Education into Career Interest Exploration Course 

Design 

2.1 Combination of Career Interest Exploration and Ideological and Political Education 

Career interest, as a key intrinsic driver in personal career choices and development, is a critical factor 

in career planning and employment guidance for college students. According to Holland’s theory (1997) 

of career interests, an individual’s preferences and tendencies towards specific career activities not only 

influence their career choices but also closely relate to their job satisfaction, work performance, and 

career stability (Zainudin et al., 2020). For university students, clarifying their career interests helps 

them more precisely define their career direction and improve the efficiency and quality of career 

decisions (Adlya & Zola, 2022). Additionally, career interests can stimulate students’ motivation and 

enthusiasm, allowing them to maintain high levels of engagement, enthusiasm, and creativity in their 

future careers (Savickas, 2005), thereby enhancing both personal value and social contribution. Thus, 

emphasizing the cultivation of career interests in career planning and employment guidance courses, 

and using scientific instructional design and practical activities to help students explore and develop 

their career interests, is not only essential for promoting their career choices and sustainable career 

development, but also plays an important role in promoting students’ participation in national 

construction. 

Furthermore, the concepts of “enjoyable career” and “professional ambition” are complementary in 

career planning. “Enjoyable career” emphasizes choosing careers based on personal interests and 

enjoying the pleasure and sense of accomplishment derived from work, viewing interest and 

enthusiasm as crucial drivers of career success (Csikszentmihalyi, 2000). Such interest-based career 

choices help students establish a positive career attitude early on and improve job satisfaction and 

happiness. However, “enjoyable career” is not the end but rather the starting point towards 

“professional ambition”. “Professional ambition” focuses more on the sense of purpose and social 

value in a career, emphasizing the integration of career interests with long-term career goals, not only 

pursuing personal value realization but also considering social contribution and career development 

sustainability (Wrzesniewski et al., 1997). In career planning, “enjoyable career” serves as the starting 

point, helping students build a career awareness aligned with their interests, while “professional 

ambition” serves as the goal, guiding students to set clear career visions and develop practical career 

planning paths (Savickas, 2005). Therefore, facilitating the transition for university students from 

“enjoyable career” to “professional ambition” not only enhances their career satisfaction and happiness 

but also cultivates more professionals with a sense of mission and responsibility for sustainable social 

development, ultimately achieving a win-win situation for individuals and society. 

The objective of fostering the comprehensive development of college students is exemplified by the 

relationship between career interest exploration education and ideological and political education. 

Ideological and political education is a process that assists students in the development of a positive 



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worldview, correct values, and a positive outlook on life (Zhang & Gu, 2023). And then, it cultivates 

their sense of social duty, collectivism and sense of identity with national and social development. 

Nevertheless, the career interest exploration education focuses on helping students identify and develop 

their personal career interests, guiding them to set suitable career goals according to their personal 

interests and abilities, and exploring appropriate career development paths. 

The combination of career interest exploration education and ideological and political education realize 

the two-way cultivation of knowledge and value. Ideological and political education provides a 

framework of ideological, political and social responsibility for the career interest exploration course, 

which enables students to consider not only their personal interests and development, but also social 

responsibility, public values and national demands in their career choice. It helps students to be more 

forward-looking and socially responsible in their job choice, while also lays a firm foundation of 

principles for their future professions, realizing the career development path from “enjoyable career” to 

“professional ambition”. The career interest exploration education provides a practical platform for 

ideological and political education, allowing students to perceive the relationship between themselves 

and society through practical career interest exploration activities, and fully understand the fit between 

their interests and the national social development goals when making career decisions. 

Consequently, a comprehensive examination of the teaching design of career interest chapters, the 

integration of ideological and political education, the stimulation of students’ intrinsic motivation, the 

effective promotion of college students to achieve a positive change from “enjoyable career” to 

“professional ambition” in the process of career planning and employment guidance, the finding of a 

balance between personal interest and social responsibility, and the realization of the dual improvement 

of career ideal and life value are necessary. It is of significant theoretical value and practical 

importance to more effectively address the ideological and political construction requirements of 

college students’ career planning and employment guidance courses. 

2.2 Design Ideas for Integrating Ideological and Political Education into Career Interest Exploration 

Education 

The quality of students’ career choices can be enhanced, and the cultivation of their social 

responsibility and the establishment of correct career values can be facilitated by incorporating 

ideological and political education into the process of exploring career interests. The “infusing” 

teaching method of the past should be replaced with the “student-centered, teacher-leading” guided 

teaching approach in the course design. This will be achieved by optimizing and integrating the course 

content and teaching methods. In addition, a closed loop of the course is established to enhance 

students’ comprehensive grasp of the subject matter. The conceptual framework for this course design 

is illustrated in the figure, while the detailed material is presented in the table. 



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Figure 1. Enjoyable Career and Professional Ambition—Career Interest Teaching Conceptual 

Framework Design 

 

Table 1. Enjoyable Career and Professional Ambition—Career Interest Teaching Design 

Contents 

Teaching 

Unit 
Unit Theme Teaching Objective Teaching Content 

Teaching 

Method 

1 
Introduction 

to interest 

Attitude level: Learn the right way 

to think about interest by studying 

interest theory. 

Knowledge level: 1. Understand the 

concept of interest; 2. Know and 

understand career interest theory. 

Skill level: Experiential exercises 

help students comprehend career 

interest theory. 

1. Definition of 

interest 

2. Career interest 

theory 

3. The relationship of 

Enjoyable 

career-Professional 

ambition 

4. Course chapter 

introduction 

Expository 

method 

Experiential 

activity 

Interactive 

discussion 

method 

2 

Type 

analysis (1): 

Realistic 

Attitude level: Students are urged 

to actively nurture and improve their 

professional skills according to 

1. Realistic and 

Investigative type 

analysis 

Expository 

method 

Exercise method 



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type and 

Investigative 

type 

occupational features, increase 

professional quality, and adapt to 

future job-seeking and employment 

by analyzing Realistic and 

Investigative type characteristics. 

Knowledge level: 1. Understand the 

characteristics of Realistic type and 

Investigative type; 2. Master the 

career map corresponding to 

Realistic and Investigative types. 

Skill level: Learn to compare and 

analyze the characteristics of 

Realistic type and Investigative 

type, and match people to jobs 

according to specific career maps. 

2. Realistic and 

Investigative type 

career map 

introduction 

3. The enlightening 

to professional 

ambition from 

Realistic and 

Investigative types 

Case teaching 

method 

Interactive 

discussion 

method 

3 

Type 

analysis (2): 

Social type 

and 

Enterprising 

type 

Attitude level: Students are urged 

to actively nurture and improve their 

professional skills according to 

occupational features, increase 

professional quality, and adapt to 

future job-seeking and employment 

by analyzing Social and Enterprising 

type characteristics. 

Knowledge level: 1. Understand the 

characteristics of Social type and 

Enterprising type; 2. Master the 

career map corresponding to Social 

and Enterprising types. 

Skill level: Learn to compare and 

analyze the characteristics of Social 

type and Enterprising type, and 

match people to jobs according to 

specific career maps. 

1. Social and 

Enterprising type 

analysis 

2. Social and 

Enterprising type 

career map 

introduction 

3. The enlightening 

to professional 

ambition from Social 

and Enterprising 

types 

Expository 

method 

Exercise method 

Case teaching 

method 

Interactive 

discussion 

method 

4 

Type 

analysis (3): 

Conventional 

Attitude level: Students are urged 

to actively nurture and improve their 

professional skills according to 

1. Conventional and 

Artistic type analysis 

2. Conventional and 

Expository 

method 

Exercise method 



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type and 

Artistic type 

occupational features, increase 

professional quality, and adapt to 

future job-seeking and employment 

by analyzing Conventional and 

Artistic type characteristics. 

Knowledge level: 1. Understand the 

characteristics of Conventional type 

and Artistic type; 2. Master the 

career map corresponding to 

Conventional and Artistic types. 

Skill level: Learn to compare and 

analyze the characteristics of 

Conventional type and Artistic type, 

and match people to jobs according 

to specific career maps. 

Artistic type career 

map introduction 

3. The enlightening 

to professional 

ambition from 

Conventional and 

Artistic types 

Case teaching 

method 

Interactive 

discussion 

method 

5 

The 

relationship 

between 

Enjoyable 

career and 

Professional 

ambition 

Attitude level: Help students 

develop a healthy interest and 

aspiration via interest 

comprehension. 

Knowledge level: 1. Understand 

interest code and learn how to 

interpret it; 2. Master the adaptive 

balance among interest, profession, 

career and life. 

Skill level: Be fluent in interest code 

interpretation and have mastered the 

transform-create approach for 

reaching one’s professional 

ambition. 

1. Understand 

interest codes 

2. Balance interest 

with profession, 

career, and life 

3. Create and 

transform 

Expository 

method 

Exercise method 

Demonstration 

method 

Case teaching 

method 

6 

From 

Enjoyable 

career to 

Professional 

ambition 

Attitude level: To help students 

develop a healthy perspective on 

interest and to fortify their outward 

cultivation from sensory interest to 

ambition, through the understanding 

of interest. 

Knowledge level: 1. Make sense of 

1. Understand and be 

familiar with the 

numerous 

progressing aspects 

from enjoyable 

career to professional 

ambition 

Expository 

method 

Exercise method 

Demonstration 

method 

Case teaching 

method 



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the iceberg theory of interest 

characteristics and the link between 

interest and ability; 2. Be familiar 

with resources for discovering and 

nurturing interests and ambitions. 

Skill level: By examining 

theoretical knowledge, acquire the 

ability to adjust to the interplay 

between interest and balance, and 

master the techniques of 

transformation and innovation in an 

imbalanced condition. 

2. Utilize conversion 

resources efficiently 

Interactive 

discussion 

method 

 

First, optimize the design of the course content. Guarantee that career interest exploration and 

ideological and political education are mutually reinforcing. The course employs a variety of methods, 

including thematic discussion, situational simulation, and case analysis, to assist students in reconciling 

their personal career aspirations with The Times’ mission, national development strategy, and social 

responsibility (ZHONG & XIONG, 2021). During the exploration of career interests, emphasize the 

role of vocations in the advancement of society and the nation, and assist students in determining the 

social significance of their career choices through self-reflection. Simultaneously, the unique 

ideological and political education module, informing students of the intersection of national 

development needs and individual career objectives, will enable students to recognize that career 

choice is not merely a matter of personal interest and preference, but also a reflection of personal 

mission and social value. 

Subsequently, enhance instructional strategies. Diversify instructional methodologies to cultivate 

students’ engagement and initiative. The classroom teaching approach is student-centered, 

incorporating both online and offline interaction to enhance the penetration of ideological and political 

education through project-driven, role-playing, team cooperation, and other activities (YIN & TANG, 

2023). These methods enable students to identify the intersection of their personal interests and the 

process of career selection and development. They can also gain a profound understanding of the 

responsibility to contribute to society in the context of The Times, thereby facilitating the transition 

from “enjoyable career” to “professional ambition”. 

2.3 Strategic Suggestions for Integrating Political Education into Career Interest Exploration Courses 

The objective of incorporating ideological and political education into the design of career interest 

exploration courses is to assist students in the development of appropriate values and social 

responsibility, as well as to comprehend their personal career interests through multidimensional 



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interaction during the course teaching process. Consequently, the organization and arrangement of 

instructional activities serve as indicators of the emphasis. Educators should prioritize the clarification 

of teaching objectives, the value guidance of teaching content, the innovation of teaching methods, the 

guiding role of teachers, the enhancement of student participation, and the quality of classroom 

interaction (YIN & TANG, 2023; ZHANG & LYU, 2023).  

Clear teaching objectives, integrate teaching content, strengthen ideological and political 

education guiding role 

To help students understand that their career choices are not solely a manifestation of their personal 

preferences, but also a responsibility to serve the country and society, the content design of the career 

interest exploration course incorporates national development strategy and industry development trends 

(Du et al., 2021). Through practical examples such as the impact of scientists and entrepreneurs on 

society and the country, the contribution of medical workers in the fight against COVID-19, and the 

impact of scientists and entrepreneurs on society, etc. it is demonstrated that a career is not only a 

support for personal life but also a force for social progress, thereby strengthening students’ sense of 

social responsibility and mission. 

Incorporate political and ideological education resources and fortify social practice 

The career interest exploration course will incorporate ideological and political education resources, 

and students will be facilitated in engaging in social practice activities (ZHONG & XIONG, 2021), 

such as volunteer service and vocational shadow internships, to gain a personal understanding of the 

personal mission and social function of the occupation. For instance, students are encouraged to engage 

in the survey of “Social Responsibility and Career Choice” to gain a personal understanding of the 

impact of various careers on society and thereby increase their awareness of the importance of 

combining their career interests with social contributions.  

Engage in diverse pedagogical approaches, emphasizing the interactive impact and the infusion 

of value  

To enhance the integration of ideological and political education, the student-centered pedagogical 

approaches are employed, including interactive components such as role-playing, group discussions, 

PBL, and other forms (WU, 2022; YIN & TANG, 2023). Students may simulate their responsibilities 

across different professional fields and comprehend the personal obligations and societal ideals 

inherent to each profession by enhancing the interactive way of participation. For example, subsequent 

following the survey, a collaborative activity centered on the issue of “Social Responsibility and Career 

Choice” may be devised. So that, the students can have an in-depth conversation about a particular 

profession, explore the significance of the career to society and the contribution that individuals can 

make to society, and understand the social significance of career choice from multiple dimensions. In 

this way, college students can not only understand the diversity and importance of career choices better, 

but also cultivate their ability to contemplate social responsibility. 



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The incorporation of social value into career planning 

In the process of career planning and employment guidance, students should be guided to combine 

“enjoyable career” with “professional ambition”. This highlights the necessity of evaluating not just 

interests and abilities in career planning and job hunting, but also social needs and contributions. By 

guiding students to set clear career goals and combining with the needs of the country’s economic and 

social development, students can formulate long-term career strategies, so that they can assume social 

responsibilities and realize the dual values of career and life while realizing their personal career 

dreams (Liu et al., 2019). 

 

3. The Educational Influence of Including Ideological and Political Education within the Career 

Interest Exploration Course 

After the ideological and political education is integrated into the course of career interest exploration, 

it will not only help students better understand their career interests and development direction, but also 

enhance their sense of social responsibility and career mission. Thus, it improves the effect of career 

planning and employment guidance. This integration will profoundly affect students’ career choice, the 

formation of values, and the overall professional growth. 

Enhance the professional cognition and self-positioning of college students 

By integrating the elements of ideological and political education into the course of career interest 

exploration, students can clearly understand their own interests and advantages, as well as realize the 

social significance and responsibility of career choice in the process of exploring career interests. 

Combined with the national development demand, social development trends and social value of 

occupation introduced by the course, students are guided to deeply understand the relationship between 

personal career and social development. This understanding will assist students in better understanding 

their career direction and life objectives. This cognitive enhancement can effectively encourage 

students to transition from career choices that are solely motivated by their interests to those that are 

more rational and socially responsible. 

Foster a sense of social responsibility and mission among students 

By investigating ideological and political education in the classroom, students gain an understanding 

that a career is not merely a means for individuals to earn a livelihood, but also a significant method of 

contributing to society and assuming social responsibility. It will demonstrate how various industries 

contribute to national development and service society in the context of globalization through thematic 

discussion and case analysis. It will assist students in fostering a sense of responsibility and mission 

that personal career development is closely linked to social development and national mission by 

establishing the concept of “professional ambition” and understanding the relationship between 

“enjoyable career” and “professional ambition”.  

 



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Foster students’ career resilience and sustainable growth 

Ideological and political education enhances students’ flexibility and capacity for sustainable 

development in their careers. In social practice and career cognition exercises, students learn to adapt to 

workplace changes and comprehend the influence of external factors, such as social duty and national 

demands, on individual career growth. This comprehensive education enables students to effectively 

navigate employment obstacles and transitions, enhances their career resilience, and establishes a basis 

for long-term professional growth. 

 

4. Conclusion 

Ideological and political education can be organically integrated into the course of exploring career 

interests, as well as provide students with diversified educational models and improve their 

comprehensive ability of career planning, particularly in the cultivation of social responsibility and a 

sense of mission, through the adoption of diversified teaching design. The effective implementation of 

ideological and political education in the curriculum and the attainment of satisfactory teaching results 

can be achieved through the use of explicit teaching objectives, carefully designed curriculum content, 

innovative teaching methods, and diversified evaluation mechanisms. 

 

Acknowledgement 

This study was supported by the Philosophy and Social Science Research Project of Universities in 

Jiangsu Province, Project No. 2023SJSZ0279; 2023SJSZ0277; and the 2023 educational research 

project of Nanjing Medical University, Project No. 2023ZC017. 

 

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