id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
hassl-1763	Maryono; Farida, Naili ; Ngatno; Prabawani, Bulan 	Building Innovation Capabilities on Collaboration and Market Orientation for Improving Marketing Performance of Wood Furniture Craft 	2021	13	.pdf	application/pdf	7244	427	31	This research aims to test the direct influence of market orientation and innovation capabilities collaboration, with relationship marketing orientation and excellence as mediating variables, on the marketing performance of the micro industry of wood furniture handicrafts. Contribution/Originality: The novelty of this study lies in its analysis of the direct effect of market orientation and collaboration innovation capability, with relationship marketing orientation and competitive advantage as mediating variables, on the marketing performance of the wood furniture micro industry in South Kalimantan.	cache/hassl-1763.pdf	txt/hassl-1763.txt