id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
hassl-898	Malik, Sawsan ; Mantas, Chris 	The Adoption of Social Media Platforms in Informal Home-Based Businesses in Kuwait	2021	15	.pdf	application/pdf	9084	569	54	Most literature on home-based business that focuses on the use of social media platforms has been conducted in Western countries, and most of the existing research focuses on how companies, large or small, use social media to promote their operations (Ahmed, Ahmad, Ahmad, & Zakaria, 2019; Data analysis revealed two key themes that underpin the usage of social media platforms in home-based businesses in Kuwait: social media aids the launch of informal home-based businesses, and social media provides effective marketing and advertising tools. 4.1.	cache/hassl-898.pdf	txt/hassl-898.txt