id	sid	tid	token	lemma	pos
hassl-3708	1	1	289	289	NUM
hassl-3708	1	2	©	©	PROPN
hassl-3708	1	3	2024	2024	NUM
hassl-3708	1	4	conscientia	conscientia	PROPN
hassl-3708	1	5	beam	beam	PROPN
hassl-3708	1	6	.	.	PUNCT
hassl-3708	2	1	all	all	DET
hassl-3708	2	2	rights	right	NOUN
hassl-3708	2	3	reserved	reserve	VERB
hassl-3708	2	4	.	.	PUNCT
hassl-3708	3	1	accessing	access	VERB
hassl-3708	3	2	the	the	DET
hassl-3708	3	3	influence	influence	NOUN
hassl-3708	3	4	of	of	ADP
hassl-3708	3	5	perceived	perceive	VERB
hassl-3708	3	6	brand	brand	NOUN
hassl-3708	3	7	authenticity	authenticity	NOUN
hassl-3708	3	8	and	and	CCONJ
hassl-3708	3	9	value	value	NOUN
hassl-3708	3	10	co	co	NOUN
hassl-3708	3	11	-	-	NOUN
hassl-3708	3	12	creation	creation	NOUN
hassl-3708	3	13	on	on	ADP
hassl-3708	3	14	brand	brand	NOUN
hassl-3708	3	15	loyalty	loyalty	NOUN
hassl-3708	3	16	of	of	ADP
hassl-3708	3	17	china	china	PROPN
hassl-3708	3	18	’s	’s	PART
hassl-3708	3	19	insurgent	insurgent	NOUN
hassl-3708	3	20	brands	brand	NOUN
hassl-3708	3	21	:	:	PUNCT
hassl-3708	3	22	the	the	DET
hassl-3708	3	23	mediating	mediate	VERB
hassl-3708	3	24	role	role	NOUN
hassl-3708	3	25	of	of	ADP
hassl-3708	3	26	psychological	psychological	ADJ
hassl-3708	3	27	ownership	ownership	NOUN
hassl-3708	3	28	hongru	hongru	PROPN
hassl-3708	3	29	ma1	ma1	PROPN
hassl-3708	3	30	shankar	shankar	PROPN
hassl-3708	3	31	chelliah2	chelliah2	PROPN
hassl-3708	3	32	+	+	X
hassl-3708	3	33	1,2school	1,2school	NUM
hassl-3708	3	34	of	of	ADP
hassl-3708	3	35	management	management	NOUN
hassl-3708	3	36	,	,	PUNCT
hassl-3708	3	37	universiti	universiti	PROPN
hassl-3708	3	38	sains	sain	NOUN
hassl-3708	3	39	malaysia	malaysia	PROPN
hassl-3708	3	40	,	,	PUNCT
hassl-3708	3	41	penang	penang	PROPN
hassl-3708	3	42	,	,	PUNCT
hassl-3708	3	43	malaysia	malaysia	PROPN
hassl-3708	3	44	.	.	PUNCT
hassl-3708	4	1	1email	1email	NUM
hassl-3708	4	2	:	:	PUNCT
hassl-3708	4	3	hongru@student.usm.my	hongru@student.usm.my	PROPN
hassl-3708	4	4	2email	2email	NUM
hassl-3708	4	5	:	:	PUNCT
hassl-3708	4	6	shankarchelliah1@gmail.com	shankarchelliah1@gmail.com	X
hassl-3708	4	7	(	(	PUNCT
hassl-3708	4	8	+	+	NUM
hassl-3708	4	9	corresponding	correspond	VERB
hassl-3708	4	10	author	author	NOUN
hassl-3708	4	11	)	)	PUNCT
hassl-3708	4	12	abstract	abstract	ADJ
hassl-3708	4	13	article	article	NOUN
hassl-3708	4	14	history	history	NOUN
hassl-3708	4	15	received	receive	VERB
hassl-3708	4	16	:	:	PUNCT
hassl-3708	4	17	28	28	NUM
hassl-3708	4	18	november	november	PROPN
hassl-3708	4	19	2023	2023	NUM
hassl-3708	4	20	revised	revise	VERB
hassl-3708	4	21	:	:	PUNCT
hassl-3708	4	22	10	10	NUM
hassl-3708	4	23	january	january	NOUN
hassl-3708	4	24	2024	2024	NUM
hassl-3708	4	25	accepted	accept	VERB
hassl-3708	4	26	:	:	PUNCT
hassl-3708	4	27	30	30	NUM
hassl-3708	4	28	january	january	NOUN
hassl-3708	4	29	2024	2024	NUM
hassl-3708	4	30	published	publish	VERB
hassl-3708	4	31	:	:	PUNCT
hassl-3708	4	32	8	8	NUM
hassl-3708	4	33	april	april	PROPN
hassl-3708	4	34	2024	2024	NUM
hassl-3708	4	35	keywords	keyword	VERB
hassl-3708	4	36	brand	brand	NOUN
hassl-3708	4	37	loyalty	loyalty	NOUN
hassl-3708	4	38	insurgent	insurgent	NOUN
hassl-3708	4	39	brands	brand	NOUN
hassl-3708	4	40	perceived	perceive	VERB
hassl-3708	4	41	brand	brand	NOUN
hassl-3708	4	42	authenticity	authenticity	PROPN
hassl-3708	4	43	psychological	psychological	ADJ
hassl-3708	4	44	ownership	ownership	NOUN
hassl-3708	4	45	smartpls	smartpls	NOUN
hassl-3708	4	46	value	value	NOUN
hassl-3708	4	47	co	co	NOUN
hassl-3708	4	48	-	-	NOUN
hassl-3708	4	49	creation	creation	NOUN
hassl-3708	4	50	.	.	PUNCT
hassl-3708	5	1	this	this	DET
hassl-3708	5	2	study	study	NOUN
hassl-3708	5	3	is	be	AUX
hassl-3708	5	4	motivated	motivate	VERB
hassl-3708	5	5	by	by	ADP
hassl-3708	5	6	the	the	DET
hassl-3708	5	7	need	need	NOUN
hassl-3708	5	8	to	to	PART
hassl-3708	5	9	thoroughly	thoroughly	ADV
hassl-3708	5	10	investigate	investigate	VERB
hassl-3708	5	11	the	the	DET
hassl-3708	5	12	impact	impact	NOUN
hassl-3708	5	13	of	of	ADP
hassl-3708	5	14	perce	perce	PROPN
hassl-3708	5	15	ived	ive	VERB
hassl-3708	5	16	brand	brand	NOUN
hassl-3708	5	17	authenticity	authenticity	NOUN
hassl-3708	5	18	and	and	CCONJ
hassl-3708	5	19	value	value	NOUN
hassl-3708	5	20	co	co	NOUN
hassl-3708	5	21	-	-	NOUN
hassl-3708	5	22	creation	creation	NOUN
hassl-3708	5	23	on	on	ADP
hassl-3708	5	24	brand	brand	NOUN
hassl-3708	5	25	loyalty	loyalty	NOUN
hassl-3708	5	26	within	within	ADP
hassl-3708	5	27	the	the	DET
hassl-3708	5	28	context	context	NOUN
hassl-3708	5	29	of	of	ADP
hassl-3708	5	30	china	china	PROPN
hassl-3708	5	31	's	's	PART
hassl-3708	5	32	insurgent	insurgent	NOUN
hassl-3708	5	33	brands	brand	NOUN
hassl-3708	5	34	.	.	PUNCT
hassl-3708	6	1	in	in	ADP
hassl-3708	6	2	particular	particular	ADJ
hassl-3708	6	3	,	,	PUNCT
hassl-3708	6	4	the	the	DET
hassl-3708	6	5	study	study	NOUN
hassl-3708	6	6	uses	use	VERB
hassl-3708	6	7	the	the	DET
hassl-3708	6	8	psychological	psychological	ADJ
hassl-3708	6	9	ownership	ownership	NOUN
hassl-3708	6	10	theory	theory	NOUN
hassl-3708	6	11	to	to	PART
hassl-3708	6	12	examine	examine	VERB
hassl-3708	6	13	the	the	DET
hassl-3708	6	14	mediating	mediate	VERB
hassl-3708	6	15	role	role	NOUN
hassl-3708	6	16	of	of	ADP
hassl-3708	6	17	psychological	psychological	ADJ
hassl-3708	6	18	ownership	ownership	NOUN
hassl-3708	6	19	.	.	PUNCT
hassl-3708	7	1	the	the	DET
hassl-3708	7	2	dynamic	dynamic	ADJ
hassl-3708	7	3	nature	nature	NOUN
hassl-3708	7	4	of	of	ADP
hassl-3708	7	5	the	the	DET
hassl-3708	7	6	chinese	chinese	ADJ
hassl-3708	7	7	market	market	NOUN
hassl-3708	7	8	underscores	underscore	VERB
hassl-3708	7	9	the	the	DET
hassl-3708	7	10	significance	significance	NOUN
hassl-3708	7	11	of	of	ADP
hassl-3708	7	12	understanding	understanding	NOUN
hassl-3708	7	13	how	how	SCONJ
hassl-3708	7	14	these	these	DET
hassl-3708	7	15	factors	factor	NOUN
hassl-3708	7	16	influence	influence	VERB
hassl-3708	7	17	consumer	consumer	NOUN
hassl-3708	7	18	behavior	behavior	NOUN
hassl-3708	7	19	and	and	CCONJ
hassl-3708	7	20	brand	brand	NOUN
hassl-3708	7	21	loyalty	loyalty	NOUN
hassl-3708	7	22	in	in	ADP
hassl-3708	7	23	this	this	DET
hassl-3708	7	24	specific	specific	ADJ
hassl-3708	7	25	context	context	NOUN
hassl-3708	7	26	.	.	PUNCT
hassl-3708	8	1	smartpls	smartpls	NOUN
hassl-3708	8	2	3.0	3.0	NUM
hassl-3708	8	3	software	software	NOUN
hassl-3708	8	4	was	be	AUX
hassl-3708	8	5	used	use	VERB
hassl-3708	8	6	to	to	PART
hassl-3708	8	7	conduct	conduct	VERB
hassl-3708	8	8	a	a	DET
hassl-3708	8	9	thorough	thorough	ADJ
hassl-3708	8	10	analysis	analysis	NOUN
hassl-3708	8	11	of	of	ADP
hassl-3708	8	12	a	a	DET
hassl-3708	8	13	substantial	substantial	ADJ
hassl-3708	8	14	dataset	dataset	NOUN
hassl-3708	8	15	consisting	consist	VERB
hassl-3708	8	16	of	of	ADP
hassl-3708	8	17	368	368	NUM
hassl-3708	8	18	completed	complete	VERB
hassl-3708	8	19	survey	survey	NOUN
hassl-3708	8	20	responses	response	NOUN
hassl-3708	8	21	which	which	PRON
hassl-3708	8	22	were	be	AUX
hassl-3708	8	23	collected	collect	VERB
hassl-3708	8	24	through	through	ADP
hassl-3708	8	25	a	a	DET
hassl-3708	8	26	robust	robust	ADJ
hassl-3708	8	27	technique	technique	NOUN
hassl-3708	8	28	that	that	PRON
hassl-3708	8	29	included	include	VERB
hassl-3708	8	30	online	online	ADJ
hassl-3708	8	31	survey	survey	NOUN
hassl-3708	8	32	questionnaires	questionnaire	NOUN
hassl-3708	8	33	and	and	CCONJ
hassl-3708	8	34	purposive	purposive	ADJ
hassl-3708	8	35	sampling	sampling	NOUN
hassl-3708	8	36	.	.	PUNCT
hassl-3708	9	1	the	the	DET
hassl-3708	9	2	findings	finding	NOUN
hassl-3708	9	3	demonstrate	demonstrate	VERB
hassl-3708	9	4	positive	positive	ADJ
hassl-3708	9	5	associations	association	NOUN
hassl-3708	9	6	between	between	ADP
hassl-3708	9	7	perceived	perceive	VERB
hassl-3708	9	8	brand	brand	NOUN
hassl-3708	9	9	authenticity	authenticity	NOUN
hassl-3708	9	10	,	,	PUNCT
hassl-3708	9	11	value	value	NOUN
hassl-3708	9	12	cocreation	cocreation	NOUN
hassl-3708	9	13	,	,	PUNCT
hassl-3708	9	14	psychological	psychological	ADJ
hassl-3708	9	15	ownership	ownership	NOUN
hassl-3708	9	16	and	and	CCONJ
hassl-3708	9	17	brand	brand	NOUN
hassl-3708	9	18	loyalty	loyalty	NOUN
hassl-3708	9	19	with	with	ADP
hassl-3708	9	20	psychological	psychological	ADJ
hassl-3708	9	21	ownership	ownership	NOUN
hassl-3708	9	22	serving	serve	VERB
hassl-3708	9	23	as	as	ADP
hassl-3708	9	24	a	a	DET
hassl-3708	9	25	mediating	mediate	VERB
hassl-3708	9	26	mechanism	mechanism	NOUN
hassl-3708	9	27	.	.	PUNCT
hassl-3708	10	1	this	this	DET
hassl-3708	10	2	study	study	NOUN
hassl-3708	10	3	underscores	underscore	VERB
hassl-3708	10	4	their	their	PRON
hassl-3708	10	5	role	role	NOUN
hassl-3708	10	6	in	in	ADP
hassl-3708	10	7	propelling	propel	VERB
hassl-3708	10	8	brand	brand	NOUN
hassl-3708	10	9	loyalty	loyalty	NOUN
hassl-3708	10	10	,	,	PUNCT
hassl-3708	10	11	thereby	thereby	ADV
hassl-3708	10	12	contributing	contribute	VERB
hassl-3708	10	13	to	to	ADP
hassl-3708	10	14	the	the	DET
hassl-3708	10	15	growth	growth	NOUN
hassl-3708	10	16	and	and	CCONJ
hassl-3708	10	17	success	success	NOUN
hassl-3708	10	18	of	of	ADP
hassl-3708	10	19	china	china	PROPN
hassl-3708	10	20	’s	’s	PART
hassl-3708	10	21	insurgent	insurgent	NOUN
hassl-3708	10	22	brands	brand	NOUN
hassl-3708	10	23	emphasizing	emphasize	VERB
hassl-3708	10	24	the	the	DET
hassl-3708	10	25	importance	importance	NOUN
hassl-3708	10	26	of	of	ADP
hassl-3708	10	27	marketing	marketing	NOUN
hassl-3708	10	28	strategies	strategy	NOUN
hassl-3708	10	29	that	that	PRON
hassl-3708	10	30	prioritize	prioritize	VERB
hassl-3708	10	31	authenticity	authenticity	NOUN
hassl-3708	10	32	,	,	PUNCT
hassl-3708	10	33	value	value	NOUN
hassl-3708	10	34	co	co	NOUN
hassl-3708	10	35	-	-	NOUN
hassl-3708	10	36	creation	creation	NOUN
hassl-3708	10	37	and	and	CCONJ
hassl-3708	10	38	psychological	psychological	ADJ
hassl-3708	10	39	ownership	ownership	NOUN
hassl-3708	10	40	.	.	PUNCT
hassl-3708	11	1	addit	addit	PROPN
hassl-3708	11	2	ionally	ionally	ADV
hassl-3708	11	3	,	,	PUNCT
hassl-3708	11	4	this	this	DET
hassl-3708	11	5	research	research	NOUN
hassl-3708	11	6	extends	extend	VERB
hassl-3708	11	7	the	the	DET
hassl-3708	11	8	application	application	NOUN
hassl-3708	11	9	of	of	ADP
hassl-3708	11	10	psychological	psychological	ADJ
hassl-3708	11	11	ownership	ownership	NOUN
hassl-3708	11	12	theory	theory	NOUN
hassl-3708	11	13	to	to	ADP
hassl-3708	11	14	the	the	DET
hassl-3708	11	15	distinctive	distinctive	ADJ
hassl-3708	11	16	landscape	landscape	NOUN
hassl-3708	11	17	of	of	ADP
hassl-3708	11	18	china	china	PROPN
hassl-3708	11	19	’s	’s	PART
hassl-3708	11	20	insurgent	insurgent	NOUN
hassl-3708	11	21	brands	brand	NOUN
hassl-3708	11	22	addressing	address	VERB
hassl-3708	11	23	a	a	DET
hassl-3708	11	24	void	void	NOUN
hassl-3708	11	25	in	in	ADP
hassl-3708	11	26	empirical	empirical	ADJ
hassl-3708	11	27	research	research	NOUN
hassl-3708	11	28	.	.	PUNCT
hassl-3708	12	1	the	the	DET
hassl-3708	12	2	insights	insight	NOUN
hassl-3708	12	3	derived	derive	VERB
hassl-3708	12	4	from	from	ADP
hassl-3708	12	5	this	this	DET
hassl-3708	12	6	study	study	NOUN
hassl-3708	12	7	provide	provide	VERB
hassl-3708	12	8	valuable	valuable	ADJ
hassl-3708	12	9	guidance	guidance	NOUN
hassl-3708	12	10	for	for	ADP
hassl-3708	12	11	insurgent	insurgent	NOUN
hassl-3708	12	12	brands	brand	NOUN
hassl-3708	12	13	looking	look	VERB
hassl-3708	12	14	to	to	PART
hassl-3708	12	15	foster	foster	VERB
hassl-3708	12	16	brand	brand	NOUN
hassl-3708	12	17	loyalty	loyalty	NOUN
hassl-3708	12	18	in	in	ADP
hassl-3708	12	19	this	this	DET
hassl-3708	12	20	specific	specific	ADJ
hassl-3708	12	21	context	context	NOUN
hassl-3708	12	22	laying	lay	VERB
hassl-3708	12	23	the	the	DET
hassl-3708	12	24	groundwork	groundwork	NOUN
hassl-3708	12	25	for	for	ADP
hassl-3708	12	26	strategic	strategic	ADJ
hassl-3708	12	27	marketing	marketing	NOUN
hassl-3708	12	28	approaches	approach	NOUN
hassl-3708	12	29	in	in	ADP
hassl-3708	12	30	the	the	DET
hassl-3708	12	31	dynamic	dynamic	ADJ
hassl-3708	12	32	chinese	chinese	ADJ
hassl-3708	12	33	market	market	NOUN
hassl-3708	12	34	.	.	PUNCT
hassl-3708	13	1	contribution	contribution	NOUN
hassl-3708	13	2	/	/	SYM
hassl-3708	13	3	originality	originality	NOUN
hassl-3708	13	4	:	:	PUNCT
hassl-3708	13	5	this	this	DET
hassl-3708	13	6	study	study	NOUN
hassl-3708	13	7	expands	expand	VERB
hassl-3708	13	8	the	the	DET
hassl-3708	13	9	scope	scope	NOUN
hassl-3708	13	10	of	of	ADP
hassl-3708	13	11	psychological	psychological	ADJ
hassl-3708	13	12	ownership	ownership	NOUN
hassl-3708	13	13	theory	theory	NOUN
hassl-3708	13	14	by	by	ADP
hassl-3708	13	15	applying	apply	VERB
hassl-3708	13	16	it	it	PRON
hassl-3708	13	17	to	to	ADP
hassl-3708	13	18	the	the	DET
hassl-3708	13	19	unique	unique	ADJ
hassl-3708	13	20	landscape	landscape	NOUN
hassl-3708	13	21	of	of	ADP
hassl-3708	13	22	china	china	PROPN
hassl-3708	13	23	’s	’s	PART
hassl-3708	13	24	insurgent	insurgent	NOUN
hassl-3708	13	25	brands	brand	NOUN
hassl-3708	13	26	,	,	PUNCT
hassl-3708	13	27	a	a	DET
hassl-3708	13	28	domain	domain	NOUN
hassl-3708	13	29	that	that	PRON
hassl-3708	13	30	has	have	AUX
hassl-3708	13	31	remained	remain	VERB
hassl-3708	13	32	largely	largely	ADV
hassl-3708	13	33	unexplored	unexplored	ADJ
hassl-3708	13	34	in	in	ADP
hassl-3708	13	35	empirical	empirical	ADJ
hassl-3708	13	36	research	research	NOUN
hassl-3708	13	37	.	.	PUNCT
hassl-3708	14	1	the	the	DET
hassl-3708	14	2	findings	finding	NOUN
hassl-3708	14	3	provide	provide	VERB
hassl-3708	14	4	valuable	valuable	ADJ
hassl-3708	14	5	insights	insight	NOUN
hassl-3708	14	6	for	for	ADP
hassl-3708	14	7	insurgent	insurgent	NOUN
hassl-3708	14	8	brands	brand	NOUN
hassl-3708	14	9	a	a	DET
hassl-3708	14	10	iming	iming	NOUN
hassl-3708	14	11	to	to	PART
hassl-3708	14	12	nurture	nurture	VERB
hassl-3708	14	13	brand	brand	NOUN
hassl-3708	14	14	loyalty	loyalty	NOUN
hassl-3708	14	15	within	within	ADP
hassl-3708	14	16	this	this	DET
hassl-3708	14	17	specific	specific	ADJ
hassl-3708	14	18	context	context	NOUN
hassl-3708	14	19	.	.	PUNCT
hassl-3708	15	1	1	1	X
hassl-3708	15	2	.	.	X
hassl-3708	15	3	introduction	introduction	NOUN
hassl-3708	15	4	insurgent	insurgent	NOUN
hassl-3708	15	5	brands	brand	NOUN
hassl-3708	15	6	refer	refer	VERB
hassl-3708	15	7	to	to	ADP
hassl-3708	15	8	brands	brand	NOUN
hassl-3708	15	9	that	that	PRON
hassl-3708	15	10	meet	meet	VERB
hassl-3708	15	11	new	new	ADJ
hassl-3708	15	12	market	market	NOUN
hassl-3708	15	13	needs	need	NOUN
hassl-3708	15	14	by	by	ADP
hassl-3708	15	15	providing	provide	VERB
hassl-3708	15	16	goods	good	NOUN
hassl-3708	15	17	in	in	ADP
hassl-3708	15	18	the	the	DET
hassl-3708	15	19	macro	macro	ADJ
hassl-3708	15	20	context	context	NOUN
hassl-3708	15	21	of	of	ADP
hassl-3708	15	22	consumption	consumption	NOUN
hassl-3708	15	23	upgrading	upgrading	NOUN
hassl-3708	15	24	(	(	PUNCT
hassl-3708	15	25	ke	ke	PROPN
hassl-3708	15	26	&	&	CCONJ
hassl-3708	15	27	wang	wang	PROPN
hassl-3708	15	28	,	,	PUNCT
hassl-3708	15	29	2021	2021	NUM
hassl-3708	15	30	)	)	PUNCT
hassl-3708	15	31	.	.	PUNCT
hassl-3708	16	1	with	with	ADP
hassl-3708	16	2	the	the	DET
hassl-3708	16	3	emergence	emergence	NOUN
hassl-3708	16	4	of	of	ADP
hassl-3708	16	5	new	new	ADJ
hassl-3708	16	6	communication	communication	NOUN
hassl-3708	16	7	channels	channel	NOUN
hassl-3708	16	8	through	through	ADP
hassl-3708	16	9	social	social	ADJ
hassl-3708	16	10	media	medium	NOUN
hassl-3708	16	11	,	,	PUNCT
hassl-3708	16	12	and	and	CCONJ
hassl-3708	16	13	changes	change	NOUN
hassl-3708	16	14	in	in	ADP
hassl-3708	16	15	the	the	DET
hassl-3708	16	16	consumption	consumption	NOUN
hassl-3708	16	17	habits	habit	NOUN
hassl-3708	16	18	of	of	ADP
hassl-3708	16	19	new	new	ADJ
hassl-3708	16	20	consumer	consumer	NOUN
hassl-3708	16	21	groups	group	NOUN
hassl-3708	16	22	,	,	PUNCT
hassl-3708	16	23	insurgent	insurgent	NOUN
hassl-3708	16	24	brands	brand	NOUN
hassl-3708	16	25	have	have	AUX
hassl-3708	16	26	experienced	experience	VERB
hassl-3708	16	27	rapid	rapid	ADJ
hassl-3708	16	28	development	development	NOUN
hassl-3708	16	29	in	in	ADP
hassl-3708	16	30	the	the	DET
hassl-3708	16	31	context	context	NOUN
hassl-3708	16	32	of	of	ADP
hassl-3708	16	33	the	the	DET
hassl-3708	16	34	government	government	NOUN
hassl-3708	16	35	implementing	implement	VERB
hassl-3708	16	36	many	many	ADJ
hassl-3708	16	37	policies	policy	NOUN
hassl-3708	16	38	to	to	PART
hassl-3708	16	39	support	support	VERB
hassl-3708	16	40	consumption	consumption	NOUN
hassl-3708	16	41	upgrades	upgrade	NOUN
hassl-3708	16	42	and	and	CCONJ
hassl-3708	16	43	new	new	ADJ
hassl-3708	16	44	consumption	consumption	NOUN
hassl-3708	16	45	.	.	PUNCT
hassl-3708	17	1	however	however	ADV
hassl-3708	17	2	,	,	PUNCT
hassl-3708	17	3	many	many	ADJ
hassl-3708	17	4	insurgent	insurgent	NOUN
hassl-3708	17	5	brands	brand	NOUN
hassl-3708	17	6	are	be	AUX
hassl-3708	17	7	facing	face	VERB
hassl-3708	17	8	the	the	DET
hassl-3708	17	9	challenge	challenge	NOUN
hassl-3708	17	10	of	of	ADP
hassl-3708	17	11	maintaining	maintain	VERB
hassl-3708	17	12	brand	brand	NOUN
hassl-3708	17	13	loyalty	loyalty	NOUN
hassl-3708	17	14	(	(	PUNCT
hassl-3708	17	15	du	du	PROPN
hassl-3708	17	16	&	&	CCONJ
hassl-3708	17	17	yi	yi	PROPN
hassl-3708	17	18	,	,	PUNCT
hassl-3708	17	19	2021	2021	NUM
hassl-3708	17	20	)	)	PUNCT
hassl-3708	17	21	.	.	PUNCT
hassl-3708	18	1	a	a	DET
hassl-3708	18	2	report	report	NOUN
hassl-3708	18	3	by	by	ADP
hassl-3708	18	4	the	the	DET
hassl-3708	18	5	boston	boston	PROPN
hassl-3708	18	6	consulting	consulting	PROPN
hassl-3708	18	7	group	group	NOUN
hassl-3708	18	8	reveals	reveal	VERB
hassl-3708	18	9	that	that	SCONJ
hassl-3708	18	10	a	a	DET
hassl-3708	18	11	mere	mere	ADJ
hassl-3708	18	12	36	36	NUM
hassl-3708	18	13	%	%	NOUN
hassl-3708	18	14	of	of	ADP
hassl-3708	18	15	customers	customer	NOUN
hassl-3708	18	16	remained	remain	VERB
hassl-3708	18	17	loyal	loyal	ADJ
hassl-3708	18	18	to	to	ADP
hassl-3708	18	19	a	a	DET
hassl-3708	18	20	single	single	ADJ
hassl-3708	18	21	brand	brand	NOUN
hassl-3708	18	22	over	over	ADP
hassl-3708	18	23	the	the	DET
hassl-3708	18	24	past	past	ADJ
hassl-3708	18	25	two	two	NUM
hassl-3708	18	26	years	year	NOUN
hassl-3708	18	27	while	while	SCONJ
hassl-3708	18	28	a	a	DET
hassl-3708	18	29	signif	signif	NOUN
hassl-3708	18	30	icant	icant	VERB
hassl-3708	18	31	81	81	NUM
hassl-3708	18	32	%	%	NOUN
hassl-3708	18	33	of	of	ADP
hassl-3708	18	34	customers	customer	NOUN
hassl-3708	18	35	displayed	display	VERB
hassl-3708	18	36	brand	brand	NOUN
hassl-3708	18	37	-	-	PUNCT
hassl-3708	18	38	switching	switch	VERB
hassl-3708	18	39	behavior	behavior	NOUN
hassl-3708	18	40	.	.	PUNCT
hassl-3708	19	1	these	these	DET
hassl-3708	19	2	humanities	humanity	NOUN
hassl-3708	19	3	and	and	CCONJ
hassl-3708	19	4	social	social	ADJ
hassl-3708	19	5	sciences	science	NOUN
hassl-3708	19	6	letters	letter	NOUN
hassl-3708	19	7	2024	2024	NUM
hassl-3708	19	8	vol	vol	NOUN
hassl-3708	19	9	.	.	PROPN
hassl-3708	19	10	12	12	NUM
hassl-3708	19	11	,	,	PUNCT
hassl-3708	19	12	no	no	INTJ
hassl-3708	19	13	.	.	NOUN
hassl-3708	19	14	2	2	NUM
hassl-3708	19	15	,	,	PUNCT
hassl-3708	19	16	pp	pp	ADJ
hassl-3708	19	17	.	.	PUNCT
hassl-3708	20	1	289	289	NUM
hassl-3708	20	2	-	-	SYM
hassl-3708	20	3	307	307	NUM
hassl-3708	20	4	issn(e	issn(e	NOUN
hassl-3708	20	5	):	):	PUNCT
hassl-3708	20	6	2312	2312	NUM
hassl-3708	20	7	-	-	SYM
hassl-3708	20	8	4318	4318	NUM
hassl-3708	20	9	issn(p	issn(p	NUM
hassl-3708	20	10	):	):	PUNCT
hassl-3708	20	11	2312	2312	NUM
hassl-3708	20	12	-	-	SYM
hassl-3708	20	13	5659	5659	NUM
hassl-3708	20	14	doi	doi	NOUN
hassl-3708	20	15	:	:	PUNCT
hassl-3708	20	16	10.18488/73.v12i2.3708	10.18488/73.v12i2.3708	NUM
hassl-3708	20	17	©	©	PROPN
hassl-3708	20	18	2024	2024	NUM
hassl-3708	20	19	conscientia	conscientia	PROPN
hassl-3708	20	20	beam	beam	PROPN
hassl-3708	20	21	.	.	PUNCT
hassl-3708	21	1	all	all	DET
hassl-3708	21	2	rights	right	NOUN
hassl-3708	21	3	reserved	reserve	VERB
hassl-3708	21	4	.	.	PUNCT
hassl-3708	22	1	https://orcid.org/0009-0003-0706-4947	https://orcid.org/0009-0003-0706-4947	VERB
hassl-3708	22	2	https://orcid.org/0000-0001-7201-117x	https://orcid.org/0000-0001-7201-117x	PROPN
hassl-3708	22	3	mailto:hongru@student.usm.my	mailto:hongru@student.usm.my	NOUN
hassl-3708	22	4	mailto:shankarchelliah1@gmail.com	mailto:shankarchelliah1@gmail.com	PROPN
hassl-3708	22	5	https://www.doi.org/10.18488/73.v12i2.3708	https://www.doi.org/10.18488/73.v12i2.3708	PROPN
hassl-3708	22	6	humanities	humanity	NOUN
hassl-3708	22	7	and	and	CCONJ
hassl-3708	22	8	social	social	ADJ
hassl-3708	22	9	sciences	science	NOUN
hassl-3708	22	10	letters	letter	NOUN
hassl-3708	22	11	,	,	PUNCT
hassl-3708	22	12	2024	2024	NUM
hassl-3708	22	13	,	,	PUNCT
hassl-3708	22	14	12(2	12(2	NUM
hassl-3708	22	15	):	):	PUNCT
hassl-3708	22	16	289	289	NUM
hassl-3708	22	17	-	-	SYM
hassl-3708	22	18	307	307	NUM
hassl-3708	22	19	290	290	NUM
hassl-3708	22	20	©	©	PROPN
hassl-3708	22	21	2024	2024	NUM
hassl-3708	22	22	conscientia	conscientia	PROPN
hassl-3708	22	23	beam	beam	PROPN
hassl-3708	22	24	.	.	PUNCT
hassl-3708	23	1	all	all	DET
hassl-3708	23	2	rights	right	NOUN
hassl-3708	23	3	reserved	reserve	VERB
hassl-3708	23	4	.	.	PUNCT
hassl-3708	24	1	statistics	statistic	NOUN
hassl-3708	24	2	underscore	underscore	VERB
hassl-3708	24	3	the	the	DET
hassl-3708	24	4	challenges	challenge	NOUN
hassl-3708	24	5	of	of	ADP
hassl-3708	24	6	fostering	foster	VERB
hassl-3708	24	7	enduring	enduring	ADJ
hassl-3708	24	8	connections	connection	NOUN
hassl-3708	24	9	between	between	ADP
hassl-3708	24	10	consumers	consumer	NOUN
hassl-3708	24	11	and	and	CCONJ
hassl-3708	24	12	brands	brand	NOUN
hassl-3708	24	13	particularly	particularly	ADV
hassl-3708	24	14	within	within	ADP
hassl-3708	24	15	the	the	DET
hassl-3708	24	16	context	context	NOUN
hassl-3708	24	17	of	of	ADP
hassl-3708	24	18	insurgent	insurgent	NOUN
hassl-3708	24	19	brands	brand	NOUN
hassl-3708	24	20	.	.	PUNCT
hassl-3708	25	1	there	there	PRON
hassl-3708	25	2	is	be	VERB
hassl-3708	25	3	an	an	DET
hassl-3708	25	4	evident	evident	ADJ
hassl-3708	25	5	need	need	NOUN
hassl-3708	25	6	to	to	PART
hassl-3708	25	7	delve	delve	VERB
hassl-3708	25	8	deeper	deeply	ADV
hassl-3708	25	9	into	into	ADP
hassl-3708	25	10	the	the	DET
hassl-3708	25	11	mechanisms	mechanism	NOUN
hassl-3708	25	12	that	that	PRON
hassl-3708	25	13	drive	drive	VERB
hassl-3708	25	14	brand	brand	NOUN
hassl-3708	25	15	loyalty	loyalty	NOUN
hassl-3708	25	16	to	to	PART
hassl-3708	25	17	bolster	bolster	VERB
hassl-3708	25	18	the	the	DET
hassl-3708	25	19	sustainable	sustainable	ADJ
hassl-3708	25	20	growth	growth	NOUN
hassl-3708	25	21	of	of	ADP
hassl-3708	25	22	these	these	DET
hassl-3708	25	23	brands	brand	NOUN
hassl-3708	25	24	and	and	CCONJ
hassl-3708	25	25	bolster	bolster	VERB
hassl-3708	25	26	their	their	PRON
hassl-3708	25	27	competitiveness	competitiveness	NOUN
hassl-3708	25	28	in	in	ADP
hassl-3708	25	29	the	the	DET
hassl-3708	25	30	market	market	NOUN
hassl-3708	25	31	.	.	PUNCT
hassl-3708	26	1	however	however	ADV
hassl-3708	26	2	,	,	PUNCT
hassl-3708	26	3	the	the	DET
hassl-3708	26	4	research	research	NOUN
hassl-3708	26	5	concerning	concern	VERB
hassl-3708	26	6	insurgent	insurgent	NOUN
hassl-3708	26	7	brands	brand	NOUN
hassl-3708	26	8	has	have	AUX
hassl-3708	26	9	been	be	AUX
hassl-3708	26	10	relatively	relatively	ADV
hassl-3708	26	11	scant	scant	ADJ
hassl-3708	26	12	in	in	ADP
hassl-3708	26	13	exploring	explore	VERB
hassl-3708	26	14	this	this	DET
hassl-3708	26	15	critical	critical	ADJ
hassl-3708	26	16	facet	facet	NOUN
hassl-3708	26	17	of	of	ADP
hassl-3708	26	18	brand	brand	NOUN
hassl-3708	26	19	development	development	NOUN
hassl-3708	26	20	.	.	PUNCT
hassl-3708	27	1	the	the	DET
hassl-3708	27	2	concept	concept	NOUN
hassl-3708	27	3	of	of	ADP
hassl-3708	27	4	psychological	psychological	ADJ
hassl-3708	27	5	ownership	ownership	NOUN
hassl-3708	27	6	,	,	PUNCT
hassl-3708	27	7	a	a	DET
hassl-3708	27	8	cognitive	cognitive	ADJ
hassl-3708	27	9	-	-	PUNCT
hassl-3708	27	10	affective	affective	NOUN
hassl-3708	27	11	construct	construct	NOUN
hassl-3708	27	12	acts	act	NOUN
hassl-3708	27	13	as	as	ADP
hassl-3708	27	14	a	a	DET
hassl-3708	27	15	bridge	bridge	NOUN
hassl-3708	27	16	connecting	connect	VERB
hassl-3708	27	17	consumers	consumer	NOUN
hassl-3708	27	18	with	with	ADP
hassl-3708	27	19	both	both	CCONJ
hassl-3708	27	20	tangible	tangible	ADJ
hassl-3708	27	21	and	and	CCONJ
hassl-3708	27	22	intangible	intangible	ADJ
hassl-3708	27	23	assets	asset	NOUN
hassl-3708	27	24	(	(	PUNCT
hassl-3708	27	25	dittmar	dittmar	NOUN
hassl-3708	27	26	,	,	PUNCT
hassl-3708	27	27	1992	1992	NUM
hassl-3708	27	28	)	)	PUNCT
hassl-3708	27	29	.	.	PUNCT
hassl-3708	28	1	psychological	psychological	ADJ
hassl-3708	28	2	ownership	ownership	NOUN
hassl-3708	28	3	theory	theory	NOUN
hassl-3708	28	4	has	have	AUX
hassl-3708	28	5	become	become	VERB
hassl-3708	28	6	increasingly	increasingly	ADV
hassl-3708	28	7	well	well	ADV
hassl-3708	28	8	-	-	PUNCT
hassl-3708	28	9	known	know	VERB
hassl-3708	28	10	in	in	ADP
hassl-3708	28	11	the	the	DET
hassl-3708	28	12	field	field	NOUN
hassl-3708	28	13	of	of	ADP
hassl-3708	28	14	customer	customer	NOUN
hassl-3708	28	15	behaviour	behaviour	NOUN
hassl-3708	28	16	research	research	NOUN
hassl-3708	28	17	in	in	ADP
hassl-3708	28	18	recent	recent	ADJ
hassl-3708	28	19	years(joo	years(joo	NOUN
hassl-3708	28	20	,	,	PUNCT
hassl-3708	28	21	2020	2020	NUM
hassl-3708	28	22	)	)	PUNCT
hassl-3708	28	23	.	.	PUNCT
hassl-3708	29	1	however	however	ADV
hassl-3708	29	2	,	,	PUNCT
hassl-3708	29	3	it	it	PRON
hassl-3708	29	4	’s	’	VERB
hassl-3708	29	5	worth	worth	ADJ
hassl-3708	29	6	noting	note	VERB
hassl-3708	29	7	that	that	SCONJ
hassl-3708	29	8	prior	prior	ADJ
hassl-3708	29	9	research	research	NOUN
hassl-3708	29	10	has	have	AUX
hassl-3708	29	11	predominantly	predominantly	ADV
hassl-3708	29	12	focused	focus	VERB
hassl-3708	29	13	on	on	ADP
hassl-3708	29	14	anticipating	anticipate	VERB
hassl-3708	29	15	employees	employee	NOUN
hassl-3708	29	16	’	’	PART
hassl-3708	29	17	motives	motive	NOUN
hassl-3708	29	18	and	and	CCONJ
hassl-3708	29	19	behavior	behavior	NOUN
hassl-3708	29	20	through	through	ADP
hassl-3708	29	21	the	the	DET
hassl-3708	29	22	framework	framework	NOUN
hassl-3708	29	23	of	of	ADP
hassl-3708	29	24	psychological	psychological	ADJ
hassl-3708	29	25	ownership	ownership	NOUN
hassl-3708	29	26	within	within	ADP
hassl-3708	29	27	organizational	organizational	ADJ
hassl-3708	29	28	research	research	NOUN
hassl-3708	29	29	(	(	PUNCT
hassl-3708	29	30	pierce	pierce	PROPN
hassl-3708	29	31	&	&	CCONJ
hassl-3708	29	32	jussila	jussila	PROPN
hassl-3708	29	33	,	,	PUNCT
hassl-3708	29	34	2011	2011	NUM
hassl-3708	29	35	)	)	PUNCT
hassl-3708	29	36	rather	rather	ADV
hassl-3708	29	37	than	than	ADP
hassl-3708	29	38	delving	delve	VERB
hassl-3708	29	39	into	into	ADP
hassl-3708	29	40	the	the	DET
hassl-3708	29	41	sphere	sphere	NOUN
hassl-3708	29	42	of	of	ADP
hassl-3708	29	43	customers	customer	NOUN
hassl-3708	29	44	’	’	PART
hassl-3708	29	45	psychological	psychological	ADJ
hassl-3708	29	46	ownership	ownership	NOUN
hassl-3708	29	47	(	(	PUNCT
hassl-3708	29	48	kumar	kumar	PROPN
hassl-3708	29	49	&	&	CCONJ
hassl-3708	29	50	kaushal	kaushal	PROPN
hassl-3708	29	51	,	,	PUNCT
hassl-3708	29	52	2021	2021	NUM
hassl-3708	29	53	)	)	PUNCT
hassl-3708	29	54	.	.	PUNCT
hassl-3708	30	1	furthermore	furthermore	ADV
hassl-3708	30	2	,	,	PUNCT
hassl-3708	30	3	a	a	DET
hassl-3708	30	4	conspicuous	conspicuous	ADJ
hassl-3708	30	5	lack	lack	NOUN
hassl-3708	30	6	of	of	ADP
hassl-3708	30	7	research	research	NOUN
hassl-3708	30	8	exists	exist	VERB
hassl-3708	30	9	in	in	ADP
hassl-3708	30	10	investigating	investigate	VERB
hassl-3708	30	11	the	the	DET
hassl-3708	30	12	interplay	interplay	NOUN
hassl-3708	30	13	between	between	ADP
hassl-3708	30	14	psychological	psychological	ADJ
hassl-3708	30	15	ownership	ownership	NOUN
hassl-3708	30	16	and	and	CCONJ
hassl-3708	30	17	brand	brand	NOUN
hassl-3708	30	18	loyalty	loyalty	NOUN
hassl-3708	30	19	in	in	ADP
hassl-3708	30	20	the	the	DET
hassl-3708	30	21	specific	specific	ADJ
hassl-3708	30	22	context	context	NOUN
hassl-3708	30	23	of	of	ADP
hassl-3708	30	24	insurgent	insurgent	NOUN
hassl-3708	30	25	brands	brand	NOUN
hassl-3708	30	26	.	.	PUNCT
hassl-3708	31	1	psychological	psychological	ADJ
hassl-3708	31	2	ownership	ownership	NOUN
hassl-3708	31	3	is	be	AUX
hassl-3708	31	4	underpinned	underpin	VERB
hassl-3708	31	5	by	by	ADP
hassl-3708	31	6	four	four	NUM
hassl-3708	31	7	distinct	distinct	ADJ
hassl-3708	31	8	human	human	ADJ
hassl-3708	31	9	motivators	motivator	NOUN
hassl-3708	31	10	:	:	PUNCT
hassl-3708	31	11	self	self	NOUN
hassl-3708	31	12	-efficacy	-efficacy	NOUN
hassl-3708	31	13	,	,	PUNCT
hassl-3708	31	14	self	self	NOUN
hassl-3708	31	15	-	-	PUNCT
hassl-3708	31	16	identity	identity	NOUN
hassl-3708	31	17	,	,	PUNCT
hassl-3708	31	18	a	a	DET
hassl-3708	31	19	sense	sense	NOUN
hassl-3708	31	20	of	of	ADP
hassl-3708	31	21	belonging	belonging	NOUN
hassl-3708	31	22	and	and	CCONJ
hassl-3708	31	23	stimulation	stimulation	NOUN
hassl-3708	31	24	(	(	PUNCT
hassl-3708	31	25	pierce	pierce	PROPN
hassl-3708	31	26	&	&	CCONJ
hassl-3708	31	27	jussila	jussila	PROPN
hassl-3708	31	28	,	,	PUNCT
hassl-3708	31	29	2011	2011	NUM
hassl-3708	31	30	)	)	PUNCT
hassl-3708	31	31	.	.	PUNCT
hassl-3708	32	1	previous	previous	ADJ
hassl-3708	32	2	research	research	NOUN
hassl-3708	32	3	has	have	AUX
hassl-3708	32	4	predominantly	predominantly	ADV
hassl-3708	32	5	delved	delve	VERB
hassl-3708	32	6	into	into	ADP
hassl-3708	32	7	the	the	DET
hassl-3708	32	8	motivational	motivational	ADJ
hassl-3708	32	9	aspects	aspect	NOUN
hassl-3708	32	10	of	of	ADP
hassl-3708	32	11	psychological	psychological	ADJ
hassl-3708	32	12	ownership	ownership	NOUN
hassl-3708	32	13	by	by	ADP
hassl-3708	32	14	nurturing	nurture	VERB
hassl-3708	32	15	feelings	feeling	NOUN
hassl-3708	32	16	of	of	ADP
hassl-3708	32	17	belongingness	belongingness	NOUN
hassl-3708	32	18	and	and	CCONJ
hassl-3708	32	19	concurrently	concurrently	ADV
hassl-3708	32	20	stimulating	stimulate	VERB
hassl-3708	32	21	perceptions	perception	NOUN
hassl-3708	32	22	of	of	ADP
hassl-3708	32	23	self	self	NOUN
hassl-3708	32	24	-	-	PUNCT
hassl-3708	32	25	identity	identity	NOUN
hassl-3708	32	26	(	(	PUNCT
hassl-3708	32	27	thürridl	thürridl	NOUN
hassl-3708	32	28	,	,	PUNCT
hassl-3708	32	29	kamleitner	kamleitner	NOUN
hassl-3708	32	30	,	,	PUNCT
hassl-3708	32	31	ruzeviciute	ruzeviciute	NOUN
hassl-3708	32	32	,	,	PUNCT
hassl-3708	32	33	süssenbach	süssenbach	NOUN
hassl-3708	32	34	,	,	PUNCT
hassl-3708	32	35	&	&	CCONJ
hassl-3708	32	36	dickert	dickert	PROPN
hassl-3708	32	37	,	,	PUNCT
hassl-3708	32	38	2020	2020	NUM
hassl-3708	32	39	)	)	PUNCT
hassl-3708	32	40	.	.	PUNCT
hassl-3708	33	1	however	however	ADV
hassl-3708	33	2	,	,	PUNCT
hassl-3708	33	3	there	there	PRON
hassl-3708	33	4	exists	exist	VERB
hassl-3708	33	5	a	a	DET
hassl-3708	33	6	noticeable	noticeable	ADJ
hassl-3708	33	7	dearth	dearth	NOUN
hassl-3708	33	8	of	of	ADP
hassl-3708	33	9	empirical	empirical	ADJ
hassl-3708	33	10	support	support	NOUN
hassl-3708	33	11	when	when	SCONJ
hassl-3708	33	12	it	it	PRON
hassl-3708	33	13	comes	come	VERB
hassl-3708	33	14	to	to	ADP
hassl-3708	33	15	establishing	establish	VERB
hassl-3708	33	16	a	a	DET
hassl-3708	33	17	link	link	NOUN
hassl-3708	33	18	betwe	betwe	NOUN
hassl-3708	33	19	en	en	ADP
hassl-3708	33	20	self	self	NOUN
hassl-3708	33	21	-	-	PUNCT
hassl-3708	33	22	efficacy	efficacy	NOUN
hassl-3708	33	23	,	,	PUNCT
hassl-3708	33	24	stimulation	stimulation	NOUN
hassl-3708	33	25	and	and	CCONJ
hassl-3708	33	26	psychological	psychological	ADJ
hassl-3708	33	27	ownership	ownership	NOUN
hassl-3708	33	28	(	(	PUNCT
hassl-3708	33	29	liu	liu	PROPN
hassl-3708	33	30	,	,	PUNCT
hassl-3708	33	31	li	li	PROPN
hassl-3708	33	32	,	,	PUNCT
hassl-3708	33	33	zhang	zhang	PROPN
hassl-3708	33	34	,	,	PUNCT
hassl-3708	33	35	lu	lu	PROPN
hassl-3708	33	36	,	,	PUNCT
hassl-3708	33	37	&	&	CCONJ
hassl-3708	33	38	su	su	PROPN
hassl-3708	33	39	,	,	PUNCT
hassl-3708	33	40	2023	2023	NUM
hassl-3708	33	41	)	)	PUNCT
hassl-3708	33	42	.	.	PUNCT
hassl-3708	34	1	therefore	therefore	ADV
hassl-3708	34	2	,	,	PUNCT
hassl-3708	34	3	we	we	PRON
hassl-3708	34	4	propose	propose	VERB
hassl-3708	34	5	that	that	SCONJ
hassl-3708	34	6	co	co	NOUN
hassl-3708	34	7	-	-	NOUN
hassl-3708	34	8	creation	creation	NOUN
hassl-3708	34	9	and	and	CCONJ
hassl-3708	34	10	perceived	perceive	VERB
hassl-3708	34	11	brand	brand	NOUN
hassl-3708	34	12	authenticity	authenticity	NOUN
hassl-3708	34	13	could	could	AUX
hassl-3708	34	14	be	be	AUX
hassl-3708	34	15	powerful	powerful	ADJ
hassl-3708	34	16	motivators	motivator	NOUN
hassl-3708	34	17	and	and	CCONJ
hassl-3708	34	18	promoters	promoter	NOUN
hassl-3708	34	19	of	of	ADP
hassl-3708	34	20	psychological	psychological	ADJ
hassl-3708	34	21	brand	brand	NOUN
hassl-3708	34	22	ownership	ownership	NOUN
hassl-3708	34	23	.	.	PUNCT
hassl-3708	35	1	authentic	authentic	ADJ
hassl-3708	35	2	brands	brand	NOUN
hassl-3708	35	3	play	play	VERB
hassl-3708	35	4	a	a	DET
hassl-3708	35	5	pivotal	pivotal	ADJ
hassl-3708	35	6	role	role	NOUN
hassl-3708	35	7	in	in	ADP
hassl-3708	35	8	indiv	indiv	PROPN
hassl-3708	35	9	iduals	idual	NOUN
hassl-3708	35	10	’	'	PUNCT
hassl-3708	35	11	self	self	NOUN
hassl-3708	35	12	-	-	PUNCT
hassl-3708	35	13	construction	construction	NOUN
hassl-3708	35	14	by	by	ADP
hassl-3708	35	15	imbuing	imbue	VERB
hassl-3708	35	16	their	their	PRON
hassl-3708	35	17	lives	life	NOUN
hassl-3708	35	18	with	with	ADP
hassl-3708	35	19	significance	significance	NOUN
hassl-3708	35	20	and	and	CCONJ
hassl-3708	35	21	a	a	DET
hassl-3708	35	22	sense	sense	NOUN
hassl-3708	35	23	of	of	ADP
hassl-3708	35	24	identity	identity	NOUN
hassl-3708	35	25	(	(	PUNCT
hassl-3708	35	26	morhart	morhart	PROPN
hassl-3708	35	27	,	,	PUNCT
hassl-3708	35	28	malär	malär	NOUN
hassl-3708	35	29	,	,	PUNCT
hassl-3708	35	30	guèvremont	guèvremont	NOUN
hassl-3708	35	31	,	,	PUNCT
hassl-3708	35	32	girardin	girardin	NOUN
hassl-3708	35	33	,	,	PUNCT
hassl-3708	35	34	&	&	CCONJ
hassl-3708	35	35	grohmann	grohmann	PROPN
hassl-3708	35	36	,	,	PUNCT
hassl-3708	35	37	2015	2015	NUM
hassl-3708	35	38	)	)	PUNCT
hassl-3708	35	39	.	.	PUNCT
hassl-3708	36	1	additionally	additionally	ADV
hassl-3708	36	2	,	,	PUNCT
hassl-3708	36	3	objects	object	NOUN
hassl-3708	36	4	tend	tend	VERB
hassl-3708	36	5	to	to	PART
hassl-3708	36	6	hold	hold	VERB
hassl-3708	36	7	greater	great	ADJ
hassl-3708	36	8	value	value	NOUN
hassl-3708	36	9	for	for	ADP
hassl-3708	36	10	individuals	individual	NOUN
hassl-3708	36	11	when	when	SCONJ
hassl-3708	36	12	they	they	PRON
hassl-3708	36	13	have	have	AUX
hassl-3708	36	14	actively	actively	ADV
hassl-3708	36	15	contributed	contribute	VERB
hassl-3708	36	16	their	their	PRON
hassl-3708	36	17	own	own	ADJ
hassl-3708	36	18	effort	effort	NOUN
hassl-3708	36	19	and	and	CCONJ
hassl-3708	36	20	labour	labour	NOUN
hassl-3708	36	21	to	to	ADP
hassl-3708	36	22	their	their	PRON
hassl-3708	36	23	creat	creat	NOUN
hassl-3708	36	24	ion	ion	NOUN
hassl-3708	36	25	.	.	PUNCT
hassl-3708	37	1	the	the	DET
hassl-3708	37	2	act	act	NOUN
hassl-3708	37	3	of	of	ADP
hassl-3708	37	4	investing	invest	VERB
hassl-3708	37	5	oneself	oneself	PRON
hassl-3708	37	6	in	in	ADP
hassl-3708	37	7	the	the	DET
hassl-3708	37	8	process	process	NOUN
hassl-3708	37	9	of	of	ADP
hassl-3708	37	10	creation	creation	NOUN
hassl-3708	37	11	amplifies	amplify	VERB
hassl-3708	37	12	the	the	DET
hassl-3708	37	13	sense	sense	NOUN
hassl-3708	37	14	of	of	ADP
hassl-3708	37	15	ownership	ownership	NOUN
hassl-3708	37	16	(	(	PUNCT
hassl-3708	37	17	peck	peck	VERB
hassl-3708	37	18	&	&	CCONJ
hassl-3708	37	19	luangrath	luangrath	NOUN
hassl-3708	37	20	,	,	PUNCT
hassl-3708	37	21	2023	2023	NUM
hassl-3708	37	22	)	)	PUNCT
hassl-3708	37	23	.	.	PUNCT
hassl-3708	38	1	the	the	DET
hassl-3708	38	2	catalytic	catalytic	ADJ
hassl-3708	38	3	roles	role	NOUN
hassl-3708	38	4	of	of	ADP
hassl-3708	38	5	perce	perce	NOUN
hassl-3708	38	6	ived	ive	VERB
hassl-3708	38	7	brand	brand	NOUN
hassl-3708	38	8	authenticity	authenticity	NOUN
hassl-3708	38	9	and	and	CCONJ
hassl-3708	38	10	value	value	NOUN
hassl-3708	38	11	co	co	NOUN
hassl-3708	38	12	-	-	NOUN
hassl-3708	38	13	creation	creation	NOUN
hassl-3708	38	14	as	as	ADP
hassl-3708	38	15	psychological	psychological	ADJ
hassl-3708	38	16	ownership	ownership	NOUN
hassl-3708	38	17	stimulants	stimulant	NOUN
hassl-3708	38	18	and	and	CCONJ
hassl-3708	38	19	selfefficacy	selfefficacy	NOUN
hassl-3708	38	20	drivers	driver	NOUN
hassl-3708	38	21	have	have	AUX
hassl-3708	38	22	not	not	PART
hassl-3708	38	23	yet	yet	ADV
hassl-3708	38	24	been	be	AUX
hassl-3708	38	25	investigated	investigate	VERB
hassl-3708	38	26	in	in	ADP
hassl-3708	38	27	any	any	DET
hassl-3708	38	28	previous	previous	ADJ
hassl-3708	38	29	research	research	NOUN
hassl-3708	38	30	.	.	PUNCT
hassl-3708	39	1	these	these	DET
hassl-3708	39	2	uncharted	uncharted	ADJ
hassl-3708	39	3	territories	territory	NOUN
hassl-3708	39	4	encompass	encompass	VERB
hassl-3708	39	5	a	a	DET
hassl-3708	39	6	comprehensive	comprehensive	ADJ
hassl-3708	39	7	examination	examination	NOUN
hassl-3708	39	8	of	of	ADP
hassl-3708	39	9	the	the	DET
hassl-3708	39	10	intricate	intricate	ADJ
hassl-3708	39	11	connections	connection	NOUN
hassl-3708	39	12	between	between	ADP
hassl-3708	39	13	perceived	perceive	VERB
hassl-3708	39	14	brand	brand	NOUN
hassl-3708	39	15	authenticity	authenticity	NOUN
hassl-3708	39	16	,	,	PUNCT
hassl-3708	39	17	value	value	NOUN
hassl-3708	39	18	co	co	NOUN
hassl-3708	39	19	-	-	NOUN
hassl-3708	39	20	creation	creation	ADJ
hassl-3708	39	21	,	,	PUNCT
hassl-3708	39	22	psychological	psychological	ADJ
hassl-3708	39	23	ownership	ownership	NOUN
hassl-3708	39	24	and	and	CCONJ
hassl-3708	39	25	brand	brand	NOUN
hassl-3708	39	26	loyalty	loyalty	NOUN
hassl-3708	39	27	.	.	PUNCT
hassl-3708	40	1	this	this	DET
hassl-3708	40	2	study	study	NOUN
hassl-3708	40	3	sets	set	VERB
hassl-3708	40	4	forth	forth	ADP
hassl-3708	40	5	a	a	DET
hassl-3708	40	6	conceptual	conceptual	ADJ
hassl-3708	40	7	framework	framework	NOUN
hassl-3708	40	8	designed	design	VERB
hassl-3708	40	9	to	to	PART
hassl-3708	40	10	investigate	investigate	VERB
hassl-3708	40	11	the	the	DET
hassl-3708	40	12	influence	influence	NOUN
hassl-3708	40	13	of	of	ADP
hassl-3708	40	14	stimulus	stimulus	NOUN
hassl-3708	40	15	and	and	CCONJ
hassl-3708	40	16	self	self	NOUN
hassl-3708	40	17	-efficacy	-efficacy	NOUN
hassl-3708	40	18	factors	factor	NOUN
hassl-3708	40	19	on	on	ADP
hassl-3708	40	20	psychological	psychological	ADJ
hassl-3708	40	21	ownership	ownership	NOUN
hassl-3708	40	22	by	by	ADP
hassl-3708	40	23	addressing	address	VERB
hassl-3708	40	24	the	the	DET
hassl-3708	40	25	identified	identify	VERB
hassl-3708	40	26	gaps	gap	NOUN
hassl-3708	40	27	in	in	ADP
hassl-3708	40	28	existing	exist	VERB
hassl-3708	40	29	research	research	NOUN
hassl-3708	40	30	.	.	PUNCT
hassl-3708	41	1	the	the	DET
hassl-3708	41	2	study	study	NOUN
hassl-3708	41	3	’s	’s	PART
hassl-3708	41	4	objectives	objective	NOUN
hassl-3708	41	5	encompass	encompass	VERB
hassl-3708	41	6	(	(	PUNCT
hassl-3708	41	7	a	a	NOUN
hassl-3708	41	8	)	)	PUNCT
hassl-3708	41	9	to	to	PART
hassl-3708	41	10	explore	explore	VERB
hassl-3708	41	11	the	the	DET
hassl-3708	41	12	connection	connection	NOUN
hassl-3708	41	13	between	between	ADP
hassl-3708	41	14	perceived	perceive	VERB
hassl-3708	41	15	brand	brand	NOUN
hassl-3708	41	16	authenticity	authenticity	NOUN
hassl-3708	41	17	,	,	PUNCT
hassl-3708	41	18	value	value	NOUN
hassl-3708	41	19	co	co	NOUN
hassl-3708	41	20	-	-	NOUN
hassl-3708	41	21	creation	creation	NOUN
hassl-3708	41	22	and	and	CCONJ
hassl-3708	41	23	psychological	psychological	ADJ
hassl-3708	41	24	ownership	ownership	NOUN
hassl-3708	41	25	.	.	PUNCT
hassl-3708	42	1	(	(	PUNCT
hassl-3708	42	2	b	b	X
hassl-3708	42	3	)	)	PUNCT
hassl-3708	42	4	to	to	PART
hassl-3708	42	5	scrutinize	scrutinize	VERB
hassl-3708	42	6	the	the	DET
hassl-3708	42	7	association	association	NOUN
hassl-3708	42	8	between	between	ADP
hassl-3708	42	9	perceived	perceive	VERB
hassl-3708	42	10	brand	brand	NOUN
hassl-3708	42	11	authenticity	authenticity	NOUN
hassl-3708	42	12	,	,	PUNCT
hassl-3708	42	13	value	value	NOUN
hassl-3708	42	14	co	co	NOUN
hassl-3708	42	15	-	-	NOUN
hassl-3708	42	16	creation	creation	NOUN
hassl-3708	42	17	and	and	CCONJ
hassl-3708	42	18	brand	brand	NOUN
hassl-3708	42	19	loyalty	loyalty	NOUN
hassl-3708	42	20	.	.	PUNCT
hassl-3708	43	1	(	(	PUNCT
hassl-3708	43	2	c	c	X
hassl-3708	43	3	)	)	PUNCT
hassl-3708	43	4	to	to	PART
hassl-3708	43	5	delve	delve	VERB
hassl-3708	43	6	into	into	ADP
hassl-3708	43	7	the	the	DET
hassl-3708	43	8	relationship	relationship	NOUN
hassl-3708	43	9	between	between	ADP
hassl-3708	43	10	psychological	psychological	ADJ
hassl-3708	43	11	ownership	ownership	NOUN
hassl-3708	43	12	and	and	CCONJ
hassl-3708	43	13	brand	brand	NOUN
hassl-3708	43	14	loyalty	loyalty	NOUN
hassl-3708	43	15	and	and	CCONJ
hassl-3708	43	16	(	(	PUNCT
hassl-3708	43	17	d	d	NOUN
hassl-3708	43	18	)	)	PUNCT
hassl-3708	43	19	to	to	PART
hassl-3708	43	20	assess	assess	VERB
hassl-3708	43	21	the	the	DET
hassl-3708	43	22	mediating	mediate	VERB
hassl-3708	43	23	influence	influence	NOUN
hassl-3708	43	24	of	of	ADP
hassl-3708	43	25	psychological	psychological	ADJ
hassl-3708	43	26	ownership	ownership	NOUN
hassl-3708	43	27	in	in	ADP
hassl-3708	43	28	the	the	DET
hassl-3708	43	29	relat	relat	ADJ
hassl-3708	43	30	ionships	ionship	NOUN
hassl-3708	43	31	among	among	ADP
hassl-3708	43	32	perceived	perceive	VERB
hassl-3708	43	33	brand	brand	NOUN
hassl-3708	43	34	authenticity	authenticity	NOUN
hassl-3708	43	35	,	,	PUNCT
hassl-3708	43	36	value	value	NOUN
hassl-3708	43	37	cocreation	cocreation	NOUN
hassl-3708	43	38	and	and	CCONJ
hassl-3708	43	39	brand	brand	NOUN
hassl-3708	43	40	loyalty	loyalty	NOUN
hassl-3708	43	41	.	.	PUNCT
hassl-3708	44	1	this	this	DET
hassl-3708	44	2	research	research	NOUN
hassl-3708	44	3	contributes	contribute	VERB
hassl-3708	44	4	to	to	ADP
hassl-3708	44	5	the	the	DET
hassl-3708	44	6	existing	exist	VERB
hassl-3708	44	7	body	body	NOUN
hassl-3708	44	8	of	of	ADP
hassl-3708	44	9	literature	literature	NOUN
hassl-3708	44	10	by	by	ADP
hassl-3708	44	11	emphasizing	emphasize	VERB
hassl-3708	44	12	the	the	DET
hassl-3708	44	13	signif	signif	ADJ
hassl-3708	44	14	icance	icance	NOUN
hassl-3708	44	15	of	of	ADP
hassl-3708	44	16	nurturing	nurture	VERB
hassl-3708	44	17	psychological	psychological	ADJ
hassl-3708	44	18	ownership	ownership	NOUN
hassl-3708	44	19	through	through	ADP
hassl-3708	44	20	an	an	DET
hassl-3708	44	21	emphasis	emphasis	NOUN
hassl-3708	44	22	on	on	ADP
hassl-3708	44	23	perceived	perceive	VERB
hassl-3708	44	24	brand	brand	NOUN
hassl-3708	44	25	authenticity	authenticity	NOUN
hassl-3708	44	26	and	and	CCONJ
hassl-3708	44	27	value	value	NOUN
hassl-3708	44	28	co	co	NOUN
hassl-3708	44	29	-	-	NOUN
hassl-3708	44	30	creation	creation	NOUN
hassl-3708	44	31	.	.	PUNCT
hassl-3708	45	1	moreover	moreover	ADV
hassl-3708	45	2	,	,	PUNCT
hassl-3708	45	3	it	it	PRON
hassl-3708	45	4	conducts	conduct	VERB
hassl-3708	45	5	an	an	DET
hassl-3708	45	6	in	in	ADP
hassl-3708	45	7	-	-	PUNCT
hassl-3708	45	8	depth	depth	NOUN
hassl-3708	45	9	exploration	exploration	NOUN
hassl-3708	45	10	of	of	ADP
hassl-3708	45	11	the	the	DET
hassl-3708	45	12	mediating	mediate	VERB
hassl-3708	45	13	function	function	NOUN
hassl-3708	45	14	played	play	VERB
hassl-3708	45	15	by	by	ADP
hassl-3708	45	16	psychological	psychological	ADJ
hassl-3708	45	17	ownership	ownership	NOUN
hassl-3708	45	18	within	within	ADP
hassl-3708	45	19	these	these	DET
hassl-3708	45	20	variables	variable	NOUN
hassl-3708	45	21	.	.	PUNCT
hassl-3708	46	1	furthermore	furthermore	ADV
hassl-3708	46	2	,	,	PUNCT
hassl-3708	46	3	the	the	DET
hassl-3708	46	4	results	result	NOUN
hassl-3708	46	5	affirm	affirm	VERB
hassl-3708	46	6	the	the	DET
hassl-3708	46	7	anticipated	anticipate	VERB
hassl-3708	46	8	positive	positive	ADJ
hassl-3708	46	9	impacts	impact	NOUN
hassl-3708	46	10	,	,	PUNCT
hassl-3708	46	11	offering	offer	VERB
hassl-3708	46	12	valuable	valuable	ADJ
hassl-3708	46	13	insights	insight	NOUN
hassl-3708	46	14	f	f	PROPN
hassl-3708	46	15	or	or	CCONJ
hassl-3708	46	16	insurgent	insurgent	NOUN
hassl-3708	46	17	brands	brand	NOUN
hassl-3708	46	18	seeking	seek	VERB
hassl-3708	46	19	to	to	PART
hassl-3708	46	20	enhance	enhance	VERB
hassl-3708	46	21	brand	brand	NOUN
hassl-3708	46	22	loyalty	loyalty	NOUN
hassl-3708	46	23	.	.	PUNCT
hassl-3708	47	1	in	in	ADP
hassl-3708	47	2	the	the	DET
hassl-3708	47	3	upcoming	upcoming	ADJ
hassl-3708	47	4	section	section	NOUN
hassl-3708	47	5	,	,	PUNCT
hassl-3708	47	6	we	we	PRON
hassl-3708	47	7	provide	provide	VERB
hassl-3708	47	8	a	a	DET
hassl-3708	47	9	brief	brief	ADJ
hassl-3708	47	10	exploration	exploration	NOUN
hassl-3708	47	11	of	of	ADP
hassl-3708	47	12	the	the	DET
hassl-3708	47	13	existing	exist	VERB
hassl-3708	47	14	literature	literature	NOUN
hassl-3708	47	15	surrounding	surround	VERB
hassl-3708	47	16	psychological	psychological	ADJ
hassl-3708	47	17	ownership	ownership	NOUN
hassl-3708	47	18	(	(	PUNCT
hassl-3708	47	19	theory	theory	NOUN
hassl-3708	47	20	)	)	PUNCT
hassl-3708	47	21	,	,	PUNCT
hassl-3708	47	22	perceived	perceive	VERB
hassl-3708	47	23	brand	brand	NOUN
hassl-3708	47	24	authenticity	authenticity	NOUN
hassl-3708	47	25	,	,	PUNCT
hassl-3708	47	26	value	value	NOUN
hassl-3708	47	27	co	co	NOUN
hassl-3708	47	28	-	-	NOUN
hassl-3708	47	29	creation	creation	NOUN
hassl-3708	47	30	and	and	CCONJ
hassl-3708	47	31	brand	brand	NOUN
hassl-3708	47	32	loyalty	loyalty	NOUN
hassl-3708	47	33	.	.	PUNCT
hassl-3708	48	1	subsequently	subsequently	ADV
hassl-3708	48	2	,	,	PUNCT
hassl-3708	48	3	we	we	PRON
hassl-3708	48	4	construct	construct	VERB
hassl-3708	48	5	hypotheses	hypothesis	NOUN
hassl-3708	48	6	based	base	VERB
hassl-3708	48	7	on	on	ADP
hassl-3708	48	8	this	this	DET
hassl-3708	48	9	review	review	NOUN
hassl-3708	48	10	.	.	PUNCT
hassl-3708	49	1	the	the	DET
hassl-3708	49	2	subsequent	subsequent	ADJ
hassl-3708	49	3	sections	section	NOUN
hassl-3708	49	4	discuss	discuss	VERB
hassl-3708	49	5	the	the	DET
hassl-3708	49	6	methods	method	NOUN
hassl-3708	49	7	,	,	PUNCT
hassl-3708	49	8	findings	finding	NOUN
hassl-3708	49	9	and	and	CCONJ
hassl-3708	49	10	brief	brief	ADJ
hassl-3708	49	11	discussion	discussion	NOUN
hassl-3708	49	12	.	.	PUNCT
hassl-3708	50	1	finally	finally	ADV
hassl-3708	50	2	,	,	PUNCT
hassl-3708	50	3	this	this	DET
hassl-3708	50	4	paper	paper	NOUN
hassl-3708	50	5	concludes	conclude	VERB
hassl-3708	50	6	by	by	ADP
hassl-3708	50	7	delving	delve	VERB
hassl-3708	50	8	into	into	ADP
hassl-3708	50	9	the	the	DET
hassl-3708	50	10	implications	implication	NOUN
hassl-3708	50	11	and	and	CCONJ
hassl-3708	50	12	limitations	limitation	NOUN
hassl-3708	50	13	of	of	ADP
hassl-3708	50	14	this	this	DET
hassl-3708	50	15	research	research	NOUN
hassl-3708	50	16	and	and	CCONJ
hassl-3708	50	17	proposing	propose	VERB
hassl-3708	50	18	opportunities	opportunity	NOUN
hassl-3708	50	19	for	for	ADP
hassl-3708	50	20	future	future	ADJ
hassl-3708	50	21	research	research	NOUN
hassl-3708	50	22	.	.	PUNCT
hassl-3708	51	1	humanities	humanity	NOUN
hassl-3708	51	2	and	and	CCONJ
hassl-3708	51	3	social	social	ADJ
hassl-3708	51	4	sciences	science	NOUN
hassl-3708	51	5	letters	letter	NOUN
hassl-3708	51	6	,	,	PUNCT
hassl-3708	51	7	2024	2024	NUM
hassl-3708	51	8	,	,	PUNCT
hassl-3708	51	9	12(2	12(2	NUM
hassl-3708	51	10	):	):	PUNCT
hassl-3708	51	11	289	289	NUM
hassl-3708	51	12	-	-	SYM
hassl-3708	51	13	307	307	NUM
hassl-3708	51	14	291	291	NUM
hassl-3708	51	15	©	©	PROPN
hassl-3708	51	16	2024	2024	NUM
hassl-3708	51	17	conscientia	conscientia	PROPN
hassl-3708	51	18	beam	beam	PROPN
hassl-3708	51	19	.	.	PUNCT
hassl-3708	52	1	all	all	DET
hassl-3708	52	2	rights	right	NOUN
hassl-3708	52	3	reserved	reserve	VERB
hassl-3708	52	4	.	.	PUNCT
hassl-3708	53	1	2	2	X
hassl-3708	53	2	.	.	X
hassl-3708	53	3	literature	literature	NOUN
hassl-3708	53	4	review	review	PROPN
hassl-3708	53	5	and	and	CCONJ
hassl-3708	53	6	hypotheses	hypothese	VERB
hassl-3708	53	7	development	development	NOUN
hassl-3708	53	8	2.1	2.1	NUM
hassl-3708	53	9	.	.	PUNCT
hassl-3708	54	1	psychological	psychological	ADJ
hassl-3708	54	2	ownership	ownership	NOUN
hassl-3708	54	3	theory	theory	NOUN
hassl-3708	54	4	according	accord	VERB
hassl-3708	54	5	to	to	ADP
hassl-3708	54	6	pierce	pierce	PROPN
hassl-3708	54	7	,	,	PUNCT
hassl-3708	54	8	kostova	kostova	PROPN
hassl-3708	54	9	,	,	PUNCT
hassl-3708	54	10	and	and	CCONJ
hassl-3708	54	11	dirks	dirk	NOUN
hassl-3708	54	12	(	(	PUNCT
hassl-3708	54	13	2001	2001	NUM
hassl-3708	54	14	)	)	PUNCT
hassl-3708	54	15	,	,	PUNCT
hassl-3708	54	16	psychological	psychological	ADJ
hassl-3708	54	17	ownership	ownership	NOUN
hassl-3708	54	18	is	be	AUX
hassl-3708	54	19	characterized	characterize	VERB
hassl-3708	54	20	as	as	ADP
hassl-3708	54	21	the	the	DET
hassl-3708	54	22	condition	condition	NOUN
hassl-3708	54	23	in	in	ADP
hassl-3708	54	24	which	which	PRON
hassl-3708	54	25	individuals	individual	NOUN
hassl-3708	54	26	perceive	perceive	VERB
hassl-3708	54	27	the	the	DET
hassl-3708	54	28	target	target	NOUN
hassl-3708	54	29	of	of	ADP
hassl-3708	54	30	ownership	ownership	NOUN
hassl-3708	54	31	(	(	PUNCT
hassl-3708	54	32	whether	whether	SCONJ
hassl-3708	54	33	material	material	NOUN
hassl-3708	54	34	or	or	CCONJ
hassl-3708	54	35	immaterial	immaterial	ADJ
hassl-3708	54	36	)	)	PUNCT
hassl-3708	54	37	or	or	CCONJ
hassl-3708	54	38	a	a	DET
hassl-3708	54	39	portion	portion	NOUN
hassl-3708	54	40	of	of	ADP
hassl-3708	54	41	it	it	PRON
hassl-3708	54	42	as	as	ADP
hassl-3708	54	43	belonging	belong	VERB
hassl-3708	54	44	to	to	ADP
hassl-3708	54	45	them	they	PRON
hassl-3708	54	46	.	.	PUNCT
hassl-3708	55	1	later	later	ADV
hassl-3708	55	2	,	,	PUNCT
hassl-3708	55	3	pierce	pierce	PROPN
hassl-3708	55	4	,	,	PUNCT
hassl-3708	55	5	kostova	kostova	PROPN
hassl-3708	55	6	,	,	PUNCT
hassl-3708	55	7	and	and	CCONJ
hassl-3708	55	8	dirks	dirk	NOUN
hassl-3708	55	9	(	(	PUNCT
hassl-3708	55	10	2003	2003	NUM
hassl-3708	55	11	)	)	PUNCT
hassl-3708	55	12	introduced	introduce	VERB
hassl-3708	55	13	the	the	DET
hassl-3708	55	14	psychological	psychological	ADJ
hassl-3708	55	15	ownership	ownership	NOUN
hassl-3708	55	16	theory	theory	NOUN
hassl-3708	55	17	which	which	PRON
hassl-3708	55	18	encompasses	encompass	VERB
hassl-3708	55	19	cognitive	cognitive	ADJ
hassl-3708	55	20	and	and	CCONJ
hassl-3708	55	21	affective	affective	ADJ
hassl-3708	55	22	dimensions	dimension	NOUN
hassl-3708	55	23	aiming	aim	VERB
hassl-3708	55	24	to	to	PART
hassl-3708	55	25	elucidate	elucidate	VERB
hassl-3708	55	26	the	the	DET
hassl-3708	55	27	psychological	psychological	ADJ
hassl-3708	55	28	sense	sense	NOUN
hassl-3708	55	29	of	of	ADP
hassl-3708	55	30	ownership	ownership	NOUN
hassl-3708	55	31	within	within	ADP
hassl-3708	55	32	a	a	DET
hassl-3708	55	33	business	business	NOUN
hassl-3708	55	34	context	context	NOUN
hassl-3708	55	35	.	.	PUNCT
hassl-3708	56	1	this	this	DET
hassl-3708	56	2	concept	concept	NOUN
hassl-3708	56	3	diverges	diverge	VERB
hassl-3708	56	4	from	from	ADP
hassl-3708	56	5	legal	legal	ADJ
hassl-3708	56	6	ownership	ownership	NOUN
hassl-3708	56	7	which	which	PRON
hassl-3708	56	8	pertains	pertain	VERB
hassl-3708	56	9	to	to	PART
hassl-3708	56	10	recognized	recognize	VERB
hassl-3708	56	11	ownership	ownership	NOUN
hassl-3708	56	12	rights	right	NOUN
hassl-3708	56	13	endorsed	endorse	VERB
hassl-3708	56	14	by	by	ADP
hassl-3708	56	15	society	society	NOUN
hassl-3708	56	16	and	and	CCONJ
hassl-3708	56	17	supported	support	VERB
hassl-3708	56	18	by	by	ADP
hassl-3708	56	19	legal	legal	ADJ
hassl-3708	56	20	systems	system	NOUN
hassl-3708	56	21	.	.	PUNCT
hassl-3708	57	1	psychological	psychological	ADJ
hassl-3708	57	2	ownership	ownership	NOUN
hassl-3708	57	3	represents	represent	VERB
hassl-3708	57	4	a	a	DET
hassl-3708	57	5	unique	unique	ADJ
hassl-3708	57	6	psychological	psychological	ADJ
hassl-3708	57	7	state	state	NOUN
hassl-3708	57	8	where	where	SCONJ
hassl-3708	57	9	an	an	DET
hassl-3708	57	10	individual	individual	ADJ
hassl-3708	57	11	senses	sense	NOUN
hassl-3708	57	12	possession	possession	NOUN
hassl-3708	57	13	and	and	CCONJ
hassl-3708	57	14	attachment	attachment	NOUN
hassl-3708	57	15	to	to	ADP
hassl-3708	57	16	a	a	DET
hassl-3708	57	17	specific	specific	ADJ
hassl-3708	57	18	target	target	NOUN
hassl-3708	57	19	even	even	ADV
hassl-3708	57	20	in	in	ADP
hassl-3708	57	21	the	the	DET
hassl-3708	57	22	absence	absence	NOUN
hassl-3708	57	23	of	of	ADP
hassl-3708	57	24	formal	formal	ADJ
hassl-3708	57	25	legal	legal	ADJ
hassl-3708	57	26	ownership	ownership	NOUN
hassl-3708	57	27	rights	right	NOUN
hassl-3708	57	28	(	(	PUNCT
hassl-3708	57	29	peck	peck	VERB
hassl-3708	57	30	&	&	CCONJ
hassl-3708	57	31	luangrath	luangrath	NOUN
hassl-3708	57	32	,	,	PUNCT
hassl-3708	57	33	2023	2023	NUM
hassl-3708	57	34	)	)	PUNCT
hassl-3708	57	35	.	.	PUNCT
hassl-3708	58	1	according	accord	VERB
hassl-3708	58	2	to	to	ADP
hassl-3708	58	3	established	established	ADJ
hassl-3708	58	4	theories	theory	NOUN
hassl-3708	58	5	,	,	PUNCT
hassl-3708	58	6	the	the	DET
hassl-3708	58	7	four	four	NUM
hassl-3708	58	8	interconnected	interconnected	ADJ
hassl-3708	58	9	mot	mot	NOUN
hassl-3708	58	10	ivations	ivation	NOUN
hassl-3708	58	11	of	of	ADP
hassl-3708	58	12	self	self	NOUN
hassl-3708	58	13	-	-	PUNCT
hassl-3708	58	14	efficacy	efficacy	NOUN
hassl-3708	58	15	,	,	PUNCT
hassl-3708	58	16	self	self	NOUN
hassl-3708	58	17	-	-	PUNCT
hassl-3708	58	18	identity	identity	NOUN
hassl-3708	58	19	,	,	PUNCT
hassl-3708	58	20	having	have	VERB
hassl-3708	58	21	a	a	DET
hassl-3708	58	22	place	place	NOUN
hassl-3708	58	23	(	(	PUNCT
hassl-3708	58	24	a	a	DET
hassl-3708	58	25	sense	sense	NOUN
hassl-3708	58	26	of	of	ADP
hassl-3708	58	27	belonging	belong	VERB
hassl-3708	58	28	)	)	PUNCT
hassl-3708	58	29	and	and	CCONJ
hassl-3708	58	30	st	st	PROPN
hassl-3708	58	31	imulation	imulation	PROPN
hassl-3708	58	32	are	be	AUX
hassl-3708	58	33	intricately	intricately	ADV
hassl-3708	58	34	interplayed	interplaye	VERB
hassl-3708	58	35	and	and	CCONJ
hassl-3708	58	36	make	make	VERB
hassl-3708	58	37	psychological	psychological	ADJ
hassl-3708	58	38	brand	brand	NOUN
hassl-3708	58	39	ownership(pierce	ownership(pierce	PROPN
hassl-3708	58	40	et	et	PROPN
hassl-3708	58	41	al	al	PROPN
hassl-3708	58	42	.	.	PROPN
hassl-3708	58	43	,	,	PUNCT
hassl-3708	58	44	2001	2001	NUM
hassl-3708	58	45	,	,	PUNCT
hassl-3708	58	46	2003	2003	NUM
hassl-3708	58	47	)	)	PUNCT
hassl-3708	58	48	.	.	PUNCT
hassl-3708	59	1	self	self	NOUN
hassl-3708	59	2	-	-	PUNCT
hassl-3708	59	3	efficacy	efficacy	NOUN
hassl-3708	59	4	underscores	underscore	VERB
hassl-3708	59	5	the	the	DET
hassl-3708	59	6	notion	notion	NOUN
hassl-3708	59	7	that	that	SCONJ
hassl-3708	59	8	individuals	individual	NOUN
hassl-3708	59	9	can	can	AUX
hassl-3708	59	10	gain	gain	VERB
hassl-3708	59	11	a	a	DET
hassl-3708	59	12	profound	profound	ADJ
hassl-3708	59	13	sense	sense	NOUN
hassl-3708	59	14	of	of	ADP
hassl-3708	59	15	empowerment	empowerment	NOUN
hassl-3708	59	16	by	by	ADP
hassl-3708	59	17	exerting	exert	VERB
hassl-3708	59	18	control	control	NOUN
hassl-3708	59	19	,	,	PUNCT
hassl-3708	59	20	influence	influence	NOUN
hassl-3708	59	21	and	and	CCONJ
hassl-3708	59	22	alteration	alteration	NOUN
hassl-3708	59	23	over	over	ADP
hassl-3708	59	24	objects	object	NOUN
hassl-3708	59	25	,	,	PUNCT
hassl-3708	59	26	thereby	thereby	ADV
hassl-3708	59	27	fostering	foster	VERB
hassl-3708	59	28	psychological	psychological	ADJ
hassl-3708	59	29	ownership	ownership	NOUN
hassl-3708	59	30	.	.	PUNCT
hassl-3708	60	1	psychological	psychological	ADJ
hassl-3708	60	2	ownership	ownership	NOUN
hassl-3708	60	3	tends	tend	VERB
hassl-3708	60	4	to	to	PART
hassl-3708	60	5	emerge	emerge	VERB
hassl-3708	60	6	when	when	SCONJ
hassl-3708	60	7	individuals	individual	NOUN
hassl-3708	60	8	are	be	AUX
hassl-3708	60	9	driven	drive	VERB
hassl-3708	60	10	by	by	ADP
hassl-3708	60	11	the	the	DET
hassl-3708	60	12	desire	desire	NOUN
hassl-3708	60	13	for	for	ADP
hassl-3708	60	14	self	self	NOUN
hassl-3708	60	15	-	-	PUNCT
hassl-3708	60	16	efficacy	efficacy	NOUN
hassl-3708	60	17	and	and	CCONJ
hassl-3708	60	18	it	it	PRON
hassl-3708	60	19	is	be	AUX
hassl-3708	60	20	more	more	ADV
hassl-3708	60	21	likely	likely	ADJ
hassl-3708	60	22	to	to	PART
hassl-3708	60	23	occur	occur	VERB
hassl-3708	60	24	when	when	SCONJ
hassl-3708	60	25	they	they	PRON
hassl-3708	60	26	perceive	perceive	VERB
hassl-3708	60	27	the	the	DET
hassl-3708	60	28	target	target	NOUN
hassl-3708	60	29	of	of	ADP
hassl-3708	60	30	ownership	ownership	NOUN
hassl-3708	60	31	as	as	ADP
hassl-3708	60	32	something	something	PRON
hassl-3708	60	33	they	they	PRON
hassl-3708	60	34	can	can	AUX
hassl-3708	60	35	influence	influence	VERB
hassl-3708	60	36	or	or	CCONJ
hassl-3708	60	37	control	control	VERB
hassl-3708	60	38	in	in	ADP
hassl-3708	60	39	some	some	DET
hassl-3708	60	40	way	way	NOUN
hassl-3708	60	41	(	(	PUNCT
hassl-3708	60	42	peck	peck	VERB
hassl-3708	60	43	&	&	CCONJ
hassl-3708	60	44	luangrath	luangrath	NOUN
hassl-3708	60	45	,	,	PUNCT
hassl-3708	60	46	2023	2023	NUM
hassl-3708	60	47	)	)	PUNCT
hassl-3708	60	48	.	.	PUNCT
hassl-3708	61	1	self	self	NOUN
hassl-3708	61	2	-	-	PUNCT
hassl-3708	61	3	identity	identity	NOUN
hassl-3708	61	4	underscores	underscore	VERB
hassl-3708	61	5	the	the	DET
hassl-3708	61	6	importance	importance	NOUN
hassl-3708	61	7	of	of	ADP
hassl-3708	61	8	affective	affective	ADJ
hassl-3708	61	9	bonds	bond	NOUN
hassl-3708	61	10	between	between	ADP
hassl-3708	61	11	individuals	individual	NOUN
hassl-3708	61	12	and	and	CCONJ
hassl-3708	61	13	objects	object	NOUN
hassl-3708	61	14	of	of	ADP
hassl-3708	61	15	psychological	psychological	ADJ
hassl-3708	61	16	ownership	ownership	NOUN
hassl-3708	61	17	in	in	ADP
hassl-3708	61	18	facilitating	facilitate	VERB
hassl-3708	61	19	self	self	NOUN
hassl-3708	61	20	-awareness	-awareness	NOUN
hassl-3708	61	21	,	,	PUNCT
hassl-3708	61	22	self	self	NOUN
hassl-3708	61	23	-	-	PUNCT
hassl-3708	61	24	definition	definition	NOUN
hassl-3708	61	25	and	and	CCONJ
hassl-3708	61	26	self	self	NOUN
hassl-3708	61	27	-	-	PUNCT
hassl-3708	61	28	expression	expression	NOUN
hassl-3708	61	29	with	with	ADP
hassl-3708	61	30	others	other	NOUN
hassl-3708	61	31	.	.	PUNCT
hassl-3708	62	1	it	it	PRON
hassl-3708	62	2	is	be	AUX
hassl-3708	62	3	important	important	ADJ
hassl-3708	62	4	to	to	PART
hassl-3708	62	5	remember	remember	VERB
hassl-3708	62	6	that	that	SCONJ
hassl-3708	62	7	psychological	psychological	ADJ
hassl-3708	62	8	ownership	ownership	NOUN
hassl-3708	62	9	satisf	satisf	NOUN
hassl-3708	62	10	ies	ie	NOUN
hassl-3708	62	11	people	people	NOUN
hassl-3708	62	12	's	's	PART
hassl-3708	62	13	territorial	territorial	ADJ
hassl-3708	62	14	needs	need	NOUN
hassl-3708	62	15	b	b	NOUN
hassl-3708	62	16	y	y	PROPN
hassl-3708	62	17	providing	provide	VERB
hassl-3708	62	18	a	a	DET
hassl-3708	62	19	feeling	feeling	NOUN
hassl-3708	62	20	of	of	ADP
hassl-3708	62	21	protection	protection	NOUN
hassl-3708	62	22	and	and	CCONJ
hassl-3708	62	23	comfort	comfort	NOUN
hassl-3708	62	24	similar	similar	ADJ
hassl-3708	62	25	to	to	ADP
hassl-3708	62	26	that	that	PRON
hassl-3708	62	27	of	of	ADP
hassl-3708	62	28	a	a	DET
hassl-3708	62	29	caring	caring	ADJ
hassl-3708	62	30	and	and	CCONJ
hassl-3708	62	31	safe	safe	ADJ
hassl-3708	62	32	“	"	PUNCT
hassl-3708	62	33	home	home	NOUN
hassl-3708	62	34	”	"	PUNCT
hassl-3708	62	35	(	(	PUNCT
hassl-3708	62	36	pierce	pierce	PROPN
hassl-3708	62	37	et	et	PROPN
hassl-3708	62	38	al	al	PROPN
hassl-3708	62	39	.	.	PROPN
hassl-3708	62	40	,	,	PUNCT
hassl-3708	62	41	2001	2001	NUM
hassl-3708	62	42	,	,	PUNCT
hassl-3708	62	43	2003	2003	NUM
hassl-3708	62	44	)	)	PUNCT
hassl-3708	62	45	ultimately	ultimately	ADV
hassl-3708	62	46	linked	link	VERB
hassl-3708	62	47	to	to	ADP
hassl-3708	62	48	the	the	DET
hassl-3708	62	49	desire	desire	NOUN
hassl-3708	62	50	for	for	ADP
hassl-3708	62	51	a	a	DET
hassl-3708	62	52	sense	sense	NOUN
hassl-3708	62	53	of	of	ADP
hassl-3708	62	54	belonging	belong	VERB
hassl-3708	62	55	(	(	PUNCT
hassl-3708	62	56	avey	avey	NOUN
hassl-3708	62	57	,	,	PUNCT
hassl-3708	62	58	avolio	avolio	NOUN
hassl-3708	62	59	,	,	PUNCT
hassl-3708	62	60	crossley	crossley	NOUN
hassl-3708	62	61	,	,	PUNCT
hassl-3708	62	62	&	&	CCONJ
hassl-3708	62	63	luthans	luthans	PROPN
hassl-3708	62	64	,	,	PUNCT
hassl-3708	62	65	2009	2009	NUM
hassl-3708	62	66	)	)	PUNCT
hassl-3708	62	67	.	.	PUNCT
hassl-3708	63	1	stimulation	stimulation	NOUN
hassl-3708	63	2	refers	refer	VERB
hassl-3708	63	3	to	to	ADP
hassl-3708	63	4	the	the	DET
hassl-3708	63	5	human	human	ADJ
hassl-3708	63	6	desire	desire	NOUN
hassl-3708	63	7	for	for	ADP
hassl-3708	63	8	novelty	novelty	NOUN
hassl-3708	63	9	and	and	CCONJ
hassl-3708	63	10	excitement	excitement	NOUN
hassl-3708	63	11	to	to	PART
hassl-3708	63	12	satisfy	satisfy	VERB
hassl-3708	63	13	their	their	PRON
hassl-3708	63	14	arousal	arousal	NOUN
hassl-3708	63	15	needs	need	NOUN
hassl-3708	63	16	(	(	PUNCT
hassl-3708	63	17	jussila	jussila	PROPN
hassl-3708	63	18	,	,	PUNCT
hassl-3708	63	19	tarkiainen	tarkiainen	PROPN
hassl-3708	63	20	,	,	PUNCT
hassl-3708	63	21	sarstedt	sarstedt	NOUN
hassl-3708	63	22	,	,	PUNCT
hassl-3708	63	23	&	&	CCONJ
hassl-3708	63	24	hair	hair	NOUN
hassl-3708	63	25	,	,	PUNCT
hassl-3708	63	26	2015	2015	NUM
hassl-3708	63	27	)	)	PUNCT
hassl-3708	63	28	.	.	PUNCT
hassl-3708	64	1	stimulation	stimulation	NOUN
hassl-3708	64	2	plays	play	VERB
hassl-3708	64	3	a	a	DET
hassl-3708	64	4	role	role	NOUN
hassl-3708	64	5	when	when	SCONJ
hassl-3708	64	6	people	people	NOUN
hassl-3708	64	7	are	be	AUX
hassl-3708	64	8	driven	drive	VERB
hassl-3708	64	9	by	by	ADP
hassl-3708	64	10	the	the	DET
hassl-3708	64	11	prospect	prospect	NOUN
hassl-3708	64	12	of	of	ADP
hassl-3708	64	13	experiencing	experience	VERB
hassl-3708	64	14	increased	increase	VERB
hassl-3708	64	15	arousal	arousal	NOUN
hassl-3708	64	16	or	or	CCONJ
hassl-3708	64	17	excitement	excitement	NOUN
hassl-3708	64	18	under	under	ADP
hassl-3708	64	19	specif	specif	PROPN
hassl-3708	64	20	ic	ic	PROPN
hassl-3708	64	21	circumstances	circumstance	NOUN
hassl-3708	64	22	which	which	PRON
hassl-3708	64	23	is	be	AUX
hassl-3708	64	24	directly	directly	ADV
hassl-3708	64	25	related	relate	VERB
hassl-3708	64	26	to	to	ADP
hassl-3708	64	27	the	the	DET
hassl-3708	64	28	incentive	incentive	NOUN
hassl-3708	64	29	for	for	ADP
hassl-3708	64	30	self	self	NOUN
hassl-3708	64	31	-	-	PUNCT
hassl-3708	64	32	efficacy(peck	efficacy(peck	PROPN
hassl-3708	64	33	&	&	CCONJ
hassl-3708	64	34	luangrath	luangrath	NOUN
hassl-3708	64	35	,	,	PUNCT
hassl-3708	64	36	2023	2023	NUM
hassl-3708	64	37	)	)	PUNCT
hassl-3708	64	38	.	.	PUNCT
hassl-3708	65	1	the	the	DET
hassl-3708	65	2	application	application	NOUN
hassl-3708	65	3	of	of	ADP
hassl-3708	65	4	psychological	psychological	ADJ
hassl-3708	65	5	ownership	ownership	NOUN
hassl-3708	65	6	in	in	ADP
hassl-3708	65	7	consumer	consumer	NOUN
hassl-3708	65	8	and	and	CCONJ
hassl-3708	65	9	brand	brand	NOUN
hassl-3708	65	10	research	research	NOUN
hassl-3708	65	11	has	have	AUX
hassl-3708	65	12	recently	recently	ADV
hassl-3708	65	13	gained	gain	VERB
hassl-3708	65	14	popularity	popularity	NOUN
hassl-3708	65	15	despite	despite	SCONJ
hassl-3708	65	16	its	its	PRON
hassl-3708	65	17	lengthy	lengthy	ADJ
hassl-3708	65	18	history	history	NOUN
hassl-3708	65	19	of	of	ADP
hassl-3708	65	20	study	study	NOUN
hassl-3708	65	21	across	across	ADP
hassl-3708	65	22	a	a	DET
hassl-3708	65	23	variety	variety	NOUN
hassl-3708	65	24	of	of	ADP
hassl-3708	65	25	disciplines	discipline	NOUN
hassl-3708	65	26	including	include	VERB
hassl-3708	65	27	anthropology	anthropology	NOUN
hassl-3708	65	28	,	,	PUNCT
hassl-3708	65	29	geography	geography	NOUN
hassl-3708	65	30	,	,	PUNCT
hassl-3708	65	31	psychology	psychology	NOUN
hassl-3708	65	32	,	,	PUNCT
hassl-3708	65	33	and	and	CCONJ
hassl-3708	65	34	philosophy	philosophy	NOUN
hassl-3708	65	35	(	(	PUNCT
hassl-3708	65	36	dittmar	dittmar	NOUN
hassl-3708	65	37	,	,	PUNCT
hassl-3708	65	38	1992	1992	NUM
hassl-3708	65	39	)	)	PUNCT
hassl-3708	65	40	drawing	draw	VERB
hassl-3708	65	41	from	from	ADP
hassl-3708	65	42	prior	prior	ADJ
hassl-3708	65	43	research	research	NOUN
hassl-3708	65	44	,	,	PUNCT
hassl-3708	65	45	the	the	DET
hassl-3708	65	46	factors	factor	NOUN
hassl-3708	65	47	influencing	influence	VERB
hassl-3708	65	48	and	and	CCONJ
hassl-3708	65	49	resulting	result	VERB
hassl-3708	65	50	from	from	ADP
hassl-3708	65	51	psychological	psychological	ADJ
hassl-3708	65	52	ownership	ownership	NOUN
hassl-3708	65	53	encompass	encompass	NOUN
hassl-3708	65	54	a	a	DET
hassl-3708	65	55	wide	wide	ADJ
hassl-3708	65	56	range	range	NOUN
hassl-3708	65	57	of	of	ADP
hassl-3708	65	58	factors	factor	NOUN
hassl-3708	65	59	including	include	VERB
hassl-3708	65	60	but	but	CCONJ
hassl-3708	65	61	not	not	PART
hassl-3708	65	62	limited	limit	VERB
hassl-3708	65	63	to	to	ADP
hassl-3708	65	64	brand	brand	NOUN
hassl-3708	65	65	engagement	engagement	NOUN
hassl-3708	65	66	(	(	PUNCT
hassl-3708	65	67	kumar	kumar	PROPN
hassl-3708	65	68	&	&	CCONJ
hassl-3708	65	69	nayak	nayak	PROPN
hassl-3708	65	70	,	,	PUNCT
hassl-3708	65	71	2019	2019	NUM
hassl-3708	65	72	)	)	PUNCT
hassl-3708	65	73	,	,	PUNCT
hassl-3708	65	74	impression	impression	NOUN
hassl-3708	65	75	in	in	ADP
hassl-3708	65	76	memory	memory	NOUN
hassl-3708	65	77	(	(	PUNCT
hassl-3708	65	78	li	li	PROPN
hassl-3708	65	79	,	,	PUNCT
hassl-3708	65	80	qu	qu	PROPN
hassl-3708	65	81	,	,	PUNCT
hassl-3708	65	82	&	&	CCONJ
hassl-3708	65	83	wei	wei	PROPN
hassl-3708	65	84	,	,	PUNCT
hassl-3708	65	85	2021	2021	NUM
hassl-3708	65	86	)	)	PUNCT
hassl-3708	65	87	,	,	PUNCT
hassl-3708	65	88	customer	customer	NOUN
hassl-3708	65	89	engagement	engagement	NOUN
hassl-3708	65	90	(	(	PUNCT
hassl-3708	65	91	joo	joo	NOUN
hassl-3708	65	92	,	,	PUNCT
hassl-3708	65	93	2018	2018	NUM
hassl-3708	65	94	)	)	PUNCT
hassl-3708	65	95	,	,	PUNCT
hassl-3708	65	96	purchase	purchase	NOUN
hassl-3708	65	97	intentions	intention	NOUN
hassl-3708	65	98	(	(	PUNCT
hassl-3708	65	99	kumar	kumar	PROPN
hassl-3708	65	100	&	&	CCONJ
hassl-3708	65	101	kaushal	kaushal	PROPN
hassl-3708	65	102	,	,	PUNCT
hassl-3708	65	103	2021	2021	NUM
hassl-3708	65	104	)	)	PUNCT
hassl-3708	65	105	and	and	CCONJ
hassl-3708	65	106	commitment	commitment	NOUN
hassl-3708	65	107	(	(	PUNCT
hassl-3708	65	108	liu	liu	PROPN
hassl-3708	65	109	et	et	PROPN
hassl-3708	65	110	al	al	PROPN
hassl-3708	65	111	.	.	PROPN
hassl-3708	65	112	,	,	PUNCT
hassl-3708	65	113	2023	2023	NUM
hassl-3708	65	114	)	)	PUNCT
hassl-3708	65	115	,	,	PUNCT
hassl-3708	65	116	among	among	ADP
hassl-3708	65	117	others	other	NOUN
hassl-3708	65	118	yet	yet	ADV
hassl-3708	65	119	to	to	PART
hassl-3708	65	120	be	be	AUX
hassl-3708	65	121	explored	explore	VERB
hassl-3708	65	122	.	.	PUNCT
hassl-3708	66	1	however	however	ADV
hassl-3708	66	2	,	,	PUNCT
hassl-3708	66	3	limited	limited	ADJ
hassl-3708	66	4	attention	attention	NOUN
hassl-3708	66	5	has	have	AUX
hassl-3708	66	6	been	be	AUX
hassl-3708	66	7	devoted	devote	VERB
hassl-3708	66	8	to	to	ADP
hassl-3708	66	9	investigating	investigate	VERB
hassl-3708	66	10	how	how	SCONJ
hassl-3708	66	11	self	self	NOUN
hassl-3708	66	12	-	-	PUNCT
hassl-3708	66	13	efficacy	efficacy	NOUN
hassl-3708	66	14	and	and	CCONJ
hassl-3708	66	15	stimulants	stimulant	NOUN
hassl-3708	66	16	such	such	ADJ
hassl-3708	66	17	as	as	ADP
hassl-3708	66	18	perceived	perceive	VERB
hassl-3708	66	19	brand	brand	NOUN
hassl-3708	66	20	authenticity	authenticity	NOUN
hassl-3708	66	21	and	and	CCONJ
hassl-3708	66	22	value	value	NOUN
hassl-3708	66	23	co	co	NOUN
hassl-3708	66	24	-	-	NOUN
hassl-3708	66	25	creation	creation	ADJ
hassl-3708	66	26	impact	impact	NOUN
hassl-3708	66	27	psychological	psychological	ADJ
hassl-3708	66	28	ownership	ownership	NOUN
hassl-3708	66	29	in	in	ADP
hassl-3708	66	30	the	the	DET
hassl-3708	66	31	context	context	NOUN
hassl-3708	66	32	of	of	ADP
hassl-3708	66	33	insurgent	insurgent	NOUN
hassl-3708	66	34	brands	brand	NOUN
hassl-3708	66	35	.	.	PUNCT
hassl-3708	67	1	furthermore	furthermore	ADV
hassl-3708	67	2	,	,	PUNCT
hassl-3708	67	3	developing	develop	VERB
hassl-3708	67	4	marketing	marketing	NOUN
hassl-3708	67	5	strategies	strategy	NOUN
hassl-3708	67	6	that	that	PRON
hassl-3708	67	7	are	be	AUX
hassl-3708	67	8	both	both	CCONJ
hassl-3708	67	9	effective	effective	ADJ
hassl-3708	67	10	and	and	CCONJ
hassl-3708	67	11	unique	unique	ADJ
hassl-3708	67	12	requires	require	NOUN
hassl-3708	67	13	identifying	identify	VERB
hassl-3708	67	14	the	the	DET
hassl-3708	67	15	critical	critical	ADJ
hassl-3708	67	16	factors	factor	NOUN
hassl-3708	67	17	that	that	PRON
hassl-3708	67	18	foster	foster	VERB
hassl-3708	67	19	a	a	DET
hassl-3708	67	20	heightened	heightened	ADJ
hassl-3708	67	21	psychological	psychological	ADJ
hassl-3708	67	22	sense	sense	NOUN
hassl-3708	67	23	of	of	ADP
hassl-3708	67	24	brand	brand	NOUN
hassl-3708	67	25	ownership	ownership	NOUN
hassl-3708	67	26	which	which	PRON
hassl-3708	67	27	leads	lead	VERB
hassl-3708	67	28	to	to	ADP
hassl-3708	67	29	brand	brand	NOUN
hassl-3708	67	30	loyalty	loyalty	NOUN
hassl-3708	67	31	.	.	PUNCT
hassl-3708	68	1	thus	thus	ADV
hassl-3708	68	2	,	,	PUNCT
hassl-3708	68	3	there	there	PRON
hassl-3708	68	4	arises	arise	VERB
hassl-3708	68	5	a	a	DET
hassl-3708	68	6	critical	critical	ADJ
hassl-3708	68	7	need	need	NOUN
hassl-3708	68	8	to	to	PART
hassl-3708	68	9	examine	examine	VERB
hassl-3708	68	10	perceived	perceive	VERB
hassl-3708	68	11	brand	brand	NOUN
hassl-3708	68	12	authenticity	authenticity	NOUN
hassl-3708	68	13	and	and	CCONJ
hassl-3708	68	14	value	value	NOUN
hassl-3708	68	15	co	co	NOUN
hassl-3708	68	16	-	-	NOUN
hassl-3708	68	17	creation	creation	NOUN
hassl-3708	68	18	as	as	ADP
hassl-3708	68	19	potential	potential	ADJ
hassl-3708	68	20	precursors	precursor	NOUN
hassl-3708	68	21	to	to	ADP
hassl-3708	68	22	psychological	psychological	ADJ
hassl-3708	68	23	ownership	ownership	NOUN
hassl-3708	68	24	with	with	ADP
hassl-3708	68	25	a	a	DET
hassl-3708	68	26	subsequent	subsequent	ADJ
hassl-3708	68	27	exploration	exploration	NOUN
hassl-3708	68	28	of	of	ADP
hassl-3708	68	29	brand	brand	NOUN
hassl-3708	68	30	loyalty	loyalty	NOUN
hassl-3708	68	31	as	as	ADP
hassl-3708	68	32	a	a	DET
hassl-3708	68	33	potential	potential	ADJ
hassl-3708	68	34	outcome	outcome	NOUN
hassl-3708	68	35	.	.	PUNCT
hassl-3708	69	1	2.2	2.2	NUM
hassl-3708	69	2	.	.	PUNCT
hassl-3708	69	3	perceived	perceive	VERB
hassl-3708	69	4	brand	brand	NOUN
hassl-3708	69	5	authenticity	authenticity	NOUN
hassl-3708	69	6	within	within	ADP
hassl-3708	69	7	the	the	DET
hassl-3708	69	8	realm	realm	NOUN
hassl-3708	69	9	of	of	ADP
hassl-3708	69	10	branding	branding	NOUN
hassl-3708	69	11	literature	literature	NOUN
hassl-3708	69	12	,	,	PUNCT
hassl-3708	69	13	the	the	DET
hassl-3708	69	14	significance	significance	NOUN
hassl-3708	69	15	of	of	ADP
hassl-3708	69	16	brand	brand	NOUN
hassl-3708	69	17	authenticity	authenticity	NOUN
hassl-3708	69	18	has	have	AUX
hassl-3708	69	19	been	be	AUX
hassl-3708	69	20	a	a	DET
hassl-3708	69	21	longstanding	longstanding	ADJ
hassl-3708	69	22	focal	focal	ADJ
hassl-3708	69	23	point	point	NOUN
hassl-3708	69	24	,	,	PUNCT
hassl-3708	69	25	recognized	recognize	VERB
hassl-3708	69	26	as	as	ADP
hassl-3708	69	27	a	a	DET
hassl-3708	69	28	fundamental	fundamental	ADJ
hassl-3708	69	29	pillar	pillar	NOUN
hassl-3708	69	30	in	in	ADP
hassl-3708	69	31	contemporary	contemporary	ADJ
hassl-3708	69	32	marketing	marketing	NOUN
hassl-3708	69	33	.	.	PUNCT
hassl-3708	70	1	it	it	PRON
hassl-3708	70	2	plays	play	VERB
hassl-3708	70	3	an	an	DET
hassl-3708	70	4	indispensable	indispensable	ADJ
hassl-3708	70	5	role	role	NOUN
hassl-3708	70	6	in	in	ADP
hassl-3708	70	7	shaping	shape	VERB
hassl-3708	70	8	a	a	DET
hassl-3708	70	9	brand	brand	NOUN
hassl-3708	70	10	’s	’s	PART
hassl-3708	70	11	image	image	NOUN
hassl-3708	70	12	and	and	CCONJ
hassl-3708	70	13	identity	identity	NOUN
hassl-3708	70	14	(	(	PUNCT
hassl-3708	70	15	yang	yang	PROPN
hassl-3708	70	16	,	,	PUNCT
hassl-3708	70	17	teran	teran	PROPN
hassl-3708	70	18	,	,	PUNCT
hassl-3708	70	19	battocchio	battocchio	PROPN
hassl-3708	70	20	,	,	PUNCT
hassl-3708	70	21	bertellotti	bertellotti	PROPN
hassl-3708	70	22	,	,	PUNCT
hassl-3708	70	23	&	&	CCONJ
hassl-3708	70	24	wrzesinski	wrzesinski	PROPN
hassl-3708	70	25	,	,	PUNCT
hassl-3708	70	26	2021	2021	NUM
hassl-3708	70	27	)	)	PUNCT
hassl-3708	70	28	,	,	PUNCT
hassl-3708	70	29	prompting	prompt	VERB
hassl-3708	70	30	marketers	marketer	NOUN
hassl-3708	70	31	to	to	PART
hassl-3708	70	32	increasingly	increasingly	ADV
hassl-3708	70	33	leverage	leverage	VERB
hassl-3708	70	34	authenticity	authenticity	NOUN
hassl-3708	70	35	as	as	ADP
hassl-3708	70	36	a	a	DET
hassl-3708	70	37	strategic	strategic	ADJ
hassl-3708	70	38	cornerstone	cornerstone	NOUN
hassl-3708	70	39	for	for	ADP
hassl-3708	70	40	positioning	position	VERB
hassl-3708	70	41	their	their	PRON
hassl-3708	70	42	firms	firm	NOUN
hassl-3708	70	43	and	and	CCONJ
hassl-3708	70	44	crafting	craft	VERB
hassl-3708	70	45	compelling	compelling	ADJ
hassl-3708	70	46	product	product	NOUN
hassl-3708	70	47	appeal	appeal	NOUN
hassl-3708	70	48	strategies	strategy	NOUN
hassl-3708	70	49	.	.	PUNCT
hassl-3708	71	1	several	several	ADJ
hassl-3708	71	2	endeavours	endeavour	NOUN
hassl-3708	71	3	have	have	AUX
hassl-3708	71	4	been	be	AUX
hassl-3708	71	5	undertaken	undertake	VERB
hassl-3708	71	6	to	to	PART
hassl-3708	71	7	elucidate	elucidate	VERB
hassl-3708	71	8	the	the	DET
hassl-3708	71	9	concept	concept	NOUN
hassl-3708	71	10	of	of	ADP
hassl-3708	71	11	authenticity	authenticity	NOUN
hassl-3708	71	12	.	.	PUNCT
hassl-3708	72	1	napoli	napoli	PROPN
hassl-3708	72	2	,	,	PUNCT
hassl-3708	72	3	dickinson	dickinson	PROPN
hassl-3708	72	4	,	,	PUNCT
hassl-3708	72	5	beverland	beverland	NOUN
hassl-3708	72	6	,	,	PUNCT
hassl-3708	72	7	and	and	CCONJ
hassl-3708	72	8	farrelly	farrelly	ADV
hassl-3708	72	9	(	(	PUNCT
hassl-3708	72	10	2014	2014	NUM
hassl-3708	72	11	)	)	PUNCT
hassl-3708	72	12	defined	define	VERB
hassl-3708	72	13	perceived	perceive	VERB
hassl-3708	72	14	brand	brand	NOUN
hassl-3708	72	15	authenticity	authenticity	NOUN
hassl-3708	72	16	as	as	ADP
hassl-3708	72	17	the	the	DET
hassl-3708	72	18	subjective	subjective	ADJ
hassl-3708	72	19	assessment	assessment	NOUN
hassl-3708	72	20	by	by	ADP
hassl-3708	72	21	humanities	humanity	NOUN
hassl-3708	72	22	and	and	CCONJ
hassl-3708	72	23	social	social	ADJ
hassl-3708	72	24	sciences	science	NOUN
hassl-3708	72	25	letters	letter	NOUN
hassl-3708	72	26	,	,	PUNCT
hassl-3708	72	27	2024	2024	NUM
hassl-3708	72	28	,	,	PUNCT
hassl-3708	72	29	12(2	12(2	NUM
hassl-3708	72	30	):	):	PUNCT
hassl-3708	72	31	289	289	NUM
hassl-3708	72	32	-	-	SYM
hassl-3708	72	33	307	307	NUM
hassl-3708	72	34	292	292	NUM
hassl-3708	72	35	©	©	ADP
hassl-3708	72	36	2024	2024	NUM
hassl-3708	72	37	conscientia	conscientia	PROPN
hassl-3708	72	38	beam	beam	PROPN
hassl-3708	72	39	.	.	PUNCT
hassl-3708	73	1	all	all	DET
hassl-3708	73	2	rights	right	NOUN
hassl-3708	73	3	reserved	reserve	VERB
hassl-3708	73	4	.	.	PUNCT
hassl-3708	74	1	consumers	consumer	NOUN
hassl-3708	74	2	regarding	regard	VERB
hassl-3708	74	3	a	a	DET
hassl-3708	74	4	brand	brand	NOUN
hassl-3708	74	5	’s	’s	PART
hassl-3708	74	6	purity	purity	NOUN
hassl-3708	74	7	.	.	PUNCT
hassl-3708	75	1	morhart	morhart	PROPN
hassl-3708	75	2	et	et	PROPN
hassl-3708	75	3	al	al	PROPN
hassl-3708	75	4	.	.	PROPN
hassl-3708	76	1	(	(	PUNCT
hassl-3708	76	2	2015	2015	NUM
hassl-3708	76	3	)	)	PUNCT
hassl-3708	76	4	emphasized	emphasize	VERB
hassl-3708	76	5	that	that	SCONJ
hassl-3708	76	6	brand	brand	NOUN
hassl-3708	76	7	authenticity	authenticity	NOUN
hassl-3708	76	8	hinges	hinge	NOUN
hassl-3708	76	9	on	on	ADP
hassl-3708	76	10	consumers	consumer	NOUN
hassl-3708	76	11	’	’	PART
hassl-3708	76	12	perceptions	perception	NOUN
hassl-3708	76	13	of	of	ADP
hassl-3708	76	14	a	a	DET
hassl-3708	76	15	brand	brand	NOUN
hassl-3708	76	16	’s	’s	PART
hassl-3708	76	17	faithfulness	faithfulness	NOUN
hassl-3708	76	18	to	to	ADP
hassl-3708	76	19	itself	itself	PRON
hassl-3708	76	20	and	and	CCONJ
hassl-3708	76	21	its	its	PRON
hassl-3708	76	22	clientele	clientele	NOUN
hassl-3708	76	23	ultimately	ultimately	ADV
hassl-3708	76	24	facilitating	facilitate	VERB
hassl-3708	76	25	consumers	consumer	NOUN
hassl-3708	76	26	own	own	ADJ
hassl-3708	76	27	authenticity	authenticity	NOUN
hassl-3708	76	28	.	.	PUNCT
hassl-3708	77	1	guèvremont	guèvremont	NOUN
hassl-3708	77	2	(	(	PUNCT
hassl-3708	77	3	2018	2018	NUM
hassl-3708	77	4	)	)	PUNCT
hassl-3708	77	5	described	describe	VERB
hassl-3708	77	6	perceived	perceive	VERB
hassl-3708	77	7	brand	brand	NOUN
hassl-3708	77	8	authenticity	authenticity	NOUN
hassl-3708	77	9	as	as	ADP
hassl-3708	77	10	embodying	embody	VERB
hassl-3708	77	11	credibility	credibility	NOUN
hassl-3708	77	12	,	,	PUNCT
hassl-3708	77	13	long	long	ADJ
hassl-3708	77	14	-	-	PUNCT
hassl-3708	77	15	term	term	NOUN
hassl-3708	77	16	commitment	commitment	NOUN
hassl-3708	77	17	,	,	PUNCT
hassl-3708	77	18	sincerity	sincerity	NOUN
hassl-3708	77	19	and	and	CCONJ
hassl-3708	77	20	a	a	DET
hassl-3708	77	21	dedication	dedication	NOUN
hassl-3708	77	22	to	to	ADP
hassl-3708	77	23	quality	quality	NOUN
hassl-3708	77	24	,	,	PUNCT
hassl-3708	77	25	heritage	heritage	NOUN
hassl-3708	77	26	,	,	PUNCT
hassl-3708	77	27	tradition	tradition	NOUN
hassl-3708	77	28	and	and	CCONJ
hassl-3708	77	29	significant	significant	ADJ
hassl-3708	77	30	values	value	NOUN
hassl-3708	77	31	.	.	PUNCT
hassl-3708	78	1	in	in	ADP
hassl-3708	78	2	a	a	DET
hassl-3708	78	3	recent	recent	ADJ
hassl-3708	78	4	study	study	NOUN
hassl-3708	78	5	,	,	PUNCT
hassl-3708	78	6	campagna	campagna	PROPN
hassl-3708	78	7	,	,	PUNCT
hassl-3708	78	8	donthu	donthu	PROPN
hassl-3708	78	9	,	,	PUNCT
hassl-3708	78	10	and	and	CCONJ
hassl-3708	78	11	yoo	yoo	PROPN
hassl-3708	78	12	(	(	PUNCT
hassl-3708	78	13	2023	2023	NUM
hassl-3708	78	14	)	)	PUNCT
hassl-3708	78	15	characterized	characterize	VERB
hassl-3708	78	16	brand	brand	NOUN
hassl-3708	78	17	authenticity	authenticity	NOUN
hassl-3708	78	18	as	as	ADP
hassl-3708	78	19	a	a	DET
hassl-3708	78	20	brand	brand	NOUN
hassl-3708	78	21	that	that	PRON
hassl-3708	78	22	embodies	embody	VERB
hassl-3708	78	23	a	a	DET
hassl-3708	78	24	distinct	distinct	ADJ
hassl-3708	78	25	i	i	NOUN
hassl-3708	78	26	ve	ve	VERB
hassl-3708	78	27	identity	identity	NOUN
hassl-3708	78	28	,	,	PUNCT
hassl-3708	78	29	values	value	VERB
hassl-3708	78	30	transparency	transparency	NOUN
hassl-3708	78	31	and	and	CCONJ
hassl-3708	78	32	demonstrates	demonstrate	VERB
hassl-3708	78	33	resilience	resilience	NOUN
hassl-3708	78	34	against	against	ADP
hassl-3708	78	35	changing	change	VERB
hassl-3708	78	36	times	time	NOUN
hassl-3708	78	37	and	and	CCONJ
hassl-3708	78	38	trends	trend	NOUN
hassl-3708	78	39	.	.	PUNCT
hassl-3708	79	1	simultaneously	simultaneously	ADV
hassl-3708	79	2	,	,	PUNCT
hassl-3708	79	3	the	the	DET
hassl-3708	79	4	dimensional	dimensional	ADJ
hassl-3708	79	5	range	range	NOUN
hassl-3708	79	6	of	of	ADP
hassl-3708	79	7	perceived	perceive	VERB
hassl-3708	79	8	brand	brand	NOUN
hassl-3708	79	9	authenticity	authenticity	NOUN
hassl-3708	79	10	has	have	AUX
hassl-3708	79	11	been	be	AUX
hassl-3708	79	12	derived	derive	VERB
hassl-3708	79	13	from	from	ADP
hassl-3708	79	14	diverse	diverse	ADJ
hassl-3708	79	15	scholarly	scholarly	ADJ
hassl-3708	79	16	characterizations	characterization	NOUN
hassl-3708	79	17	.	.	PUNCT
hassl-3708	80	1	for	for	ADP
hassl-3708	80	2	example	example	NOUN
hassl-3708	80	3	,	,	PUNCT
hassl-3708	80	4	bruhn	bruhn	NOUN
hassl-3708	80	5	,	,	PUNCT
hassl-3708	80	6	schoenmüller	schoenmüller	NOUN
hassl-3708	80	7	,	,	PUNCT
hassl-3708	80	8	schäfer	schäfer	NOUN
hassl-3708	80	9	,	,	PUNCT
hassl-3708	80	10	and	and	CCONJ
hassl-3708	80	11	heinrich	heinrich	NOUN
hassl-3708	80	12	(	(	PUNCT
hassl-3708	80	13	2012	2012	NUM
hassl-3708	80	14	)	)	PUNCT
hassl-3708	80	15	introduced	introduce	VERB
hassl-3708	80	16	“	"	PUNCT
hassl-3708	80	17	continuity	continuity	NOUN
hassl-3708	80	18	”	"	PUNCT
hassl-3708	80	19	,	,	PUNCT
hassl-3708	80	20	“	"	PUNCT
hassl-3708	80	21	originality	originality	NOUN
hassl-3708	80	22	”	"	PUNCT
hassl-3708	80	23	,	,	PUNCT
hassl-3708	80	24	“	"	PUNCT
hassl-3708	80	25	reliability	reliability	NOUN
hassl-3708	80	26	”	"	PUNCT
hassl-3708	80	27	,	,	PUNCT
hassl-3708	80	28	and	and	CCONJ
hassl-3708	80	29	“	"	PUNCT
hassl-3708	80	30	naturalness	naturalness	NOUN
hassl-3708	80	31	”	"	PUNCT
hassl-3708	80	32	as	as	ADP
hassl-3708	80	33	the	the	DET
hassl-3708	80	34	foundational	foundational	ADJ
hassl-3708	80	35	dimensions	dimension	NOUN
hassl-3708	80	36	of	of	ADP
hassl-3708	80	37	brand	brand	NOUN
hassl-3708	80	38	authenticity	authenticity	NOUN
hassl-3708	80	39	.	.	PUNCT
hassl-3708	81	1	schallehn	schallehn	NOUN
hassl-3708	81	2	,	,	PUNCT
hassl-3708	81	3	burmann	burmann	PROPN
hassl-3708	81	4	,	,	PUNCT
hassl-3708	81	5	and	and	CCONJ
hassl-3708	81	6	riley	riley	NOUN
hassl-3708	81	7	(	(	PUNCT
hassl-3708	81	8	2014	2014	NUM
hassl-3708	81	9	)	)	PUNCT
hassl-3708	81	10	advocated	advocate	VERB
hassl-3708	81	11	for	for	ADP
hassl-3708	81	12	“	"	PUNCT
hassl-3708	81	13	individuality	individuality	NOUN
hassl-3708	81	14	”	"	PUNCT
hassl-3708	81	15	,	,	PUNCT
hassl-3708	81	16	“	"	PUNCT
hassl-3708	81	17	consistency	consistency	NOUN
hassl-3708	81	18	”	"	PUNCT
hassl-3708	81	19	and	and	CCONJ
hassl-3708	81	20	“	"	PUNCT
hassl-3708	81	21	continuity	continuity	NOUN
hassl-3708	81	22	”	"	PUNCT
hassl-3708	81	23	.	.	PUNCT
hassl-3708	82	1	in	in	ADP
hassl-3708	82	2	addition	addition	NOUN
hassl-3708	82	3	,	,	PUNCT
hassl-3708	82	4	morhart	morhart	PROPN
hassl-3708	82	5	et	et	PROPN
hassl-3708	82	6	al	al	PROPN
hassl-3708	82	7	.	.	PROPN
hassl-3708	82	8	(	(	PUNCT
hassl-3708	82	9	2015	2015	NUM
hassl-3708	82	10	)	)	PUNCT
hassl-3708	82	11	delineated	delineated	ADJ
hassl-3708	82	12	“	"	PUNCT
hassl-3708	82	13	continuity	continuity	NOUN
hassl-3708	82	14	”	"	PUNCT
hassl-3708	82	15	,	,	PUNCT
hassl-3708	82	16	“	"	PUNCT
hassl-3708	82	17	credibility	credibility	NOUN
hassl-3708	82	18	”	"	PUNCT
hassl-3708	82	19	,	,	PUNCT
hassl-3708	82	20	“	"	PUNCT
hassl-3708	82	21	integrity	integrity	NOUN
hassl-3708	82	22	”	"	PUNCT
hassl-3708	82	23	and	and	CCONJ
hassl-3708	82	24	“	"	PUNCT
hassl-3708	82	25	symbolism	symbolism	NOUN
hassl-3708	82	26	”	"	PUNCT
hassl-3708	82	27	as	as	ADP
hassl-3708	82	28	core	core	NOUN
hassl-3708	82	29	elements	element	NOUN
hassl-3708	82	30	.	.	PUNCT
hassl-3708	83	1	guèvremont	guèvremont	NOUN
hassl-3708	83	2	(	(	PUNCT
hassl-3708	83	3	2018	2018	NUM
hassl-3708	83	4	)	)	PUNCT
hassl-3708	83	5	advanced	advance	VERB
hassl-3708	83	6	the	the	DET
hassl-3708	83	7	dimensions	dimension	NOUN
hassl-3708	83	8	of	of	ADP
hassl-3708	83	9	“	"	PUNCT
hassl-3708	83	10	transparency	transparency	NOUN
hassl-3708	83	11	”	"	PUNCT
hassl-3708	83	12	,	,	PUNCT
hassl-3708	83	13	“	"	PUNCT
hassl-3708	83	14	virtuousness	virtuousness	NOUN
hassl-3708	83	15	”	"	PUNCT
hassl-3708	83	16	and	and	CCONJ
hassl-3708	83	17	“	"	PUNCT
hassl-3708	83	18	proximity	proximity	NOUN
hassl-3708	83	19	”	"	PUNCT
hassl-3708	83	20	for	for	ADP
hassl-3708	83	21	new	new	ADJ
hassl-3708	83	22	brands	brand	NOUN
hassl-3708	83	23	.	.	PUNCT
hassl-3708	84	1	oh	oh	INTJ
hassl-3708	84	2	,	,	PUNCT
hassl-3708	84	3	prado	prado	PROPN
hassl-3708	84	4	,	,	PUNCT
hassl-3708	84	5	korelo	korelo	NOUN
hassl-3708	84	6	,	,	PUNCT
hassl-3708	84	7	and	and	CCONJ
hassl-3708	84	8	frizzo	frizzo	VERB
hassl-3708	84	9	(	(	PUNCT
hassl-3708	84	10	2019	2019	NUM
hassl-3708	84	11	)	)	PUNCT
hassl-3708	84	12	underscored	underscore	VERB
hassl-3708	84	13	the	the	DET
hassl-3708	84	14	significance	significance	NOUN
hassl-3708	84	15	of	of	ADP
hassl-3708	84	16	“	"	PUNCT
hassl-3708	84	17	heritage	heritage	NOUN
hassl-3708	84	18	”	"	PUNCT
hassl-3708	84	19	,	,	PUNCT
hassl-3708	84	20	“	"	PUNCT
hassl-3708	84	21	originality	originality	NOUN
hassl-3708	84	22	”	"	PUNCT
hassl-3708	84	23	and	and	CCONJ
hassl-3708	84	24	“	"	PUNCT
hassl-3708	84	25	sincerity	sincerity	NOUN
hassl-3708	84	26	”	"	PUNCT
hassl-3708	84	27	.	.	PUNCT
hassl-3708	85	1	although	although	SCONJ
hassl-3708	85	2	the	the	DET
hassl-3708	85	3	aforementioned	aforementioned	ADJ
hassl-3708	85	4	characteristics	characteristic	NOUN
hassl-3708	85	5	have	have	AUX
hassl-3708	85	6	been	be	AUX
hassl-3708	85	7	studied	study	VERB
hassl-3708	85	8	in	in	ADP
hassl-3708	85	9	academic	academic	ADJ
hassl-3708	85	10	settings	setting	NOUN
hassl-3708	85	11	,	,	PUNCT
hassl-3708	85	12	campagna	campagna	PROPN
hassl-3708	85	13	et	et	PROPN
hassl-3708	85	14	al	al	PROPN
hassl-3708	85	15	.	.	PROPN
hassl-3708	86	1	(	(	PUNCT
hassl-3708	86	2	2023	2023	NUM
hassl-3708	86	3	)	)	PUNCT
hassl-3708	86	4	have	have	AUX
hassl-3708	86	5	presented	present	VERB
hassl-3708	86	6	a	a	DET
hassl-3708	86	7	new	new	ADJ
hassl-3708	86	8	perspective	perspective	NOUN
hassl-3708	86	9	on	on	ADP
hassl-3708	86	10	the	the	DET
hassl-3708	86	11	dimensions	dimension	NOUN
hassl-3708	86	12	of	of	ADP
hassl-3708	86	13	perce	perce	PROPN
hassl-3708	86	14	ived	ive	VERB
hassl-3708	86	15	brand	brand	NOUN
hassl-3708	86	16	authenticity	authenticity	NOUN
hassl-3708	86	17	focusing	focus	VERB
hassl-3708	86	18	on	on	ADP
hassl-3708	86	19	"	"	PUNCT
hassl-3708	86	20	longevity	longevity	NOUN
hassl-3708	86	21	,	,	PUNCT
hassl-3708	86	22	"	"	PUNCT
hassl-3708	86	23	"	"	PUNCT
hassl-3708	86	24	consciousness	consciousness	NOUN
hassl-3708	86	25	"	"	PUNCT
hassl-3708	86	26	and	and	CCONJ
hassl-3708	86	27	"	"	PUNCT
hassl-3708	86	28	self	self	NOUN
hassl-3708	86	29	-	-	PUNCT
hassl-3708	86	30	empowerment	empowerment	NOUN
hassl-3708	86	31	.	.	PUNCT
hassl-3708	86	32	"	"	PUNCT
hassl-3708	87	1	this	this	DET
hassl-3708	87	2	viewpoint	viewpoint	NOUN
hassl-3708	87	3	has	have	AUX
hassl-3708	87	4	been	be	AUX
hassl-3708	87	5	gaining	gain	VERB
hassl-3708	87	6	attention	attention	NOUN
hassl-3708	87	7	.	.	PUNCT
hassl-3708	88	1	first	first	ADJ
hassl-3708	88	2	,	,	PUNCT
hassl-3708	88	3	conscious	conscious	ADJ
hassl-3708	88	4	brands	brand	NOUN
hassl-3708	88	5	are	be	AUX
hassl-3708	88	6	those	those	PRON
hassl-3708	88	7	that	that	PRON
hassl-3708	88	8	continuously	continuously	ADV
hassl-3708	88	9	pursue	pursue	VERB
hassl-3708	88	10	self	self	NOUN
hassl-3708	88	11	-	-	PUNCT
hassl-3708	88	12	improvement	improvement	NOUN
hassl-3708	88	13	and	and	CCONJ
hassl-3708	88	14	remain	remain	VERB
hassl-3708	88	15	attuned	attuned	ADJ
hassl-3708	88	16	to	to	ADP
hassl-3708	88	17	evolving	evolve	VERB
hassl-3708	88	18	consumer	consumer	NOUN
hassl-3708	88	19	perceptions	perception	NOUN
hassl-3708	88	20	.	.	PUNCT
hassl-3708	89	1	secondly	secondly	ADV
hassl-3708	89	2	,	,	PUNCT
hassl-3708	89	3	brands	brand	NOUN
hassl-3708	89	4	characterized	characterize	VERB
hassl-3708	89	5	by	by	ADP
hassl-3708	89	6	longevity	longevity	NOUN
hassl-3708	89	7	demonstrate	demonstrate	VERB
hassl-3708	89	8	an	an	DET
hassl-3708	89	9	acute	acute	ADJ
hassl-3708	89	10	awareness	awareness	NOUN
hassl-3708	89	11	of	of	ADP
hassl-3708	89	12	market	market	NOUN
hassl-3708	89	13	dynamics	dynamic	NOUN
hassl-3708	89	14	allowing	allow	VERB
hassl-3708	89	15	them	they	PRON
hassl-3708	89	16	to	to	PART
hassl-3708	89	17	adapt	adapt	VERB
hassl-3708	89	18	to	to	ADP
hassl-3708	89	19	influential	influential	ADJ
hassl-3708	89	20	shifts	shift	NOUN
hassl-3708	89	21	in	in	ADP
hassl-3708	89	22	consumer	consumer	NOUN
hassl-3708	89	23	attitudes	attitude	NOUN
hassl-3708	89	24	and	and	CCONJ
hassl-3708	89	25	behaviours	behaviour	NOUN
hassl-3708	89	26	.	.	PUNCT
hassl-3708	90	1	thirdly	thirdly	ADV
hassl-3708	90	2	,	,	PUNCT
hassl-3708	90	3	brands	brand	NOUN
hassl-3708	90	4	that	that	PRON
hassl-3708	90	5	foster	foster	VERB
hassl-3708	90	6	a	a	DET
hassl-3708	90	7	sense	sense	NOUN
hassl-3708	90	8	of	of	ADP
hassl-3708	90	9	self	self	NOUN
hassl-3708	90	10	-	-	PUNCT
hassl-3708	90	11	empowerment	empowerment	NOUN
hassl-3708	90	12	engage	engage	NOUN
hassl-3708	90	13	consumers	consumer	NOUN
hassl-3708	90	14	emotionally	emotionally	ADV
hassl-3708	90	15	forging	forge	VERB
hassl-3708	90	16	a	a	DET
hassl-3708	90	17	partnership	partnership	NOUN
hassl-3708	90	18	where	where	SCONJ
hassl-3708	90	19	active	active	ADJ
hassl-3708	90	20	two	two	NUM
hassl-3708	90	21	-	-	PUNCT
hassl-3708	90	22	way	way	NOUN
hassl-3708	90	23	communication	communication	NOUN
hassl-3708	90	24	transforms	transform	VERB
hassl-3708	90	25	the	the	DET
hassl-3708	90	26	consumer	consumer	NOUN
hassl-3708	90	27	into	into	ADP
hassl-3708	90	28	a	a	DET
hassl-3708	90	29	collaborator	collaborator	NOUN
hassl-3708	90	30	with	with	ADP
hassl-3708	90	31	the	the	DET
hassl-3708	90	32	brand	brand	NOUN
hassl-3708	90	33	.	.	PUNCT
hassl-3708	91	1	the	the	DET
hassl-3708	91	2	choice	choice	NOUN
hassl-3708	91	3	of	of	ADP
hassl-3708	91	4	d	d	PROPN
hassl-3708	91	5	imensions	imension	NOUN
hassl-3708	91	6	for	for	ADP
hassl-3708	91	7	perceived	perceive	VERB
hassl-3708	91	8	brand	brand	NOUN
hassl-3708	91	9	authenticity	authenticity	NOUN
hassl-3708	91	10	for	for	ADP
hassl-3708	91	11	insurgent	insurgent	NOUN
hassl-3708	91	12	brands	brand	NOUN
hassl-3708	91	13	is	be	AUX
hassl-3708	91	14	contingent	contingent	ADJ
hassl-3708	91	15	upon	upon	SCONJ
hassl-3708	91	16	diverse	diverse	ADJ
hassl-3708	91	17	factors	factor	NOUN
hassl-3708	91	18	,	,	PUNCT
hassl-3708	91	19	including	include	VERB
hassl-3708	91	20	the	the	DET
hassl-3708	91	21	brand	brand	NOUN
hassl-3708	91	22	’s	’s	PART
hassl-3708	91	23	nature	nature	NOUN
hassl-3708	91	24	,	,	PUNCT
hassl-3708	91	25	the	the	DET
hassl-3708	91	26	target	target	NOUN
hassl-3708	91	27	audience	audience	NOUN
hassl-3708	91	28	,	,	PUNCT
hassl-3708	91	29	the	the	DET
hassl-3708	91	30	market	market	NOUN
hassl-3708	91	31	environment	environment	NOUN
hassl-3708	91	32	and	and	CCONJ
hassl-3708	91	33	the	the	DET
hassl-3708	91	34	brand	brand	NOUN
hassl-3708	91	35	’s	’s	PART
hassl-3708	91	36	objectives	objective	NOUN
hassl-3708	91	37	.	.	PUNCT
hassl-3708	92	1	“	"	PUNCT
hassl-3708	92	2	longevity	longevity	NOUN
hassl-3708	92	3	”	"	PUNCT
hassl-3708	92	4	may	may	AUX
hassl-3708	92	5	not	not	PART
hassl-3708	92	6	be	be	AUX
hassl-3708	92	7	as	as	ADV
hassl-3708	92	8	relevant	relevant	ADJ
hassl-3708	92	9	for	for	ADP
hassl-3708	92	10	perceived	perceive	VERB
hassl-3708	92	11	brand	brand	NOUN
hassl-3708	92	12	authenticity	authenticity	NOUN
hassl-3708	92	13	for	for	ADP
hassl-3708	92	14	insurgent	insurgent	NOUN
hassl-3708	92	15	brands	brand	NOUN
hassl-3708	92	16	as	as	SCONJ
hassl-3708	92	17	these	these	DET
hassl-3708	92	18	brands	brand	NOUN
hassl-3708	92	19	may	may	AUX
hassl-3708	92	20	not	not	PART
hassl-3708	92	21	have	have	VERB
hassl-3708	92	22	a	a	DET
hassl-3708	92	23	long	long	ADJ
hassl-3708	92	24	history	history	NOUN
hassl-3708	92	25	or	or	CCONJ
hassl-3708	92	26	established	establish	VERB
hassl-3708	92	27	reputation	reputation	NOUN
hassl-3708	92	28	in	in	ADP
hassl-3708	92	29	the	the	DET
hassl-3708	92	30	market	market	NOUN
hassl-3708	92	31	.	.	PUNCT
hassl-3708	93	1	inste	inste	NOUN
hassl-3708	93	2	ad	ad	NOUN
hassl-3708	93	3	,	,	PUNCT
hassl-3708	93	4	they	they	PRON
hassl-3708	93	5	may	may	AUX
hassl-3708	93	6	rely	rely	VERB
hassl-3708	93	7	on	on	ADP
hassl-3708	93	8	innovation	innovation	NOUN
hassl-3708	93	9	,	,	PUNCT
hassl-3708	93	10	agil	agil	PROPN
hassl-3708	93	11	ity	ity	PROPN
hassl-3708	93	12	and	and	CCONJ
hassl-3708	93	13	responsiveness	responsiveness	NOUN
hassl-3708	93	14	to	to	PART
hassl-3708	93	15	capture	capture	VERB
hassl-3708	93	16	market	market	NOUN
hassl-3708	93	17	share	share	NOUN
hassl-3708	93	18	and	and	CCONJ
hassl-3708	93	19	create	create	VERB
hassl-3708	93	20	a	a	DET
hassl-3708	93	21	sustainable	sustainable	ADJ
hassl-3708	93	22	competitive	competitive	ADJ
hassl-3708	93	23	advantage	advantage	NOUN
hassl-3708	93	24	.	.	PUNCT
hassl-3708	94	1	therefore	therefore	ADV
hassl-3708	94	2	,	,	PUNCT
hassl-3708	94	3	longevity	longevity	NOUN
hassl-3708	94	4	may	may	AUX
hassl-3708	94	5	be	be	AUX
hassl-3708	94	6	a	a	DET
hassl-3708	94	7	relevant	relevant	ADJ
hassl-3708	94	8	dimension	dimension	NOUN
hassl-3708	94	9	for	for	ADP
hassl-3708	94	10	time	time	NOUN
hassl-3708	94	11	-	-	PUNCT
hassl-3708	94	12	honoured	honour	VERB
hassl-3708	94	13	brands	brand	NOUN
hassl-3708	94	14	as	as	SCONJ
hassl-3708	94	15	consumers	consumer	NOUN
hassl-3708	94	16	appreciate	appreciate	VERB
hassl-3708	94	17	when	when	SCONJ
hassl-3708	94	18	brands	brand	NOUN
hassl-3708	94	19	are	be	AUX
hassl-3708	94	20	able	able	ADJ
hassl-3708	94	21	to	to	PART
hassl-3708	94	22	give	give	VERB
hassl-3708	94	23	a	a	DET
hassl-3708	94	24	modern	modern	ADJ
hassl-3708	94	25	spin	spin	NOUN
hassl-3708	94	26	to	to	ADP
hassl-3708	94	27	a	a	DET
hassl-3708	94	28	traditional	traditional	ADJ
hassl-3708	94	29	product	product	NOUN
hassl-3708	94	30	to	to	PART
hassl-3708	94	31	match	match	VERB
hassl-3708	94	32	evolving	evolving	NOUN
hassl-3708	94	33	preferences	preference	NOUN
hassl-3708	94	34	(	(	PUNCT
hassl-3708	94	35	campagna	campagna	PROPN
hassl-3708	94	36	et	et	PROPN
hassl-3708	94	37	al	al	PROPN
hassl-3708	94	38	.	.	PROPN
hassl-3708	94	39	,	,	PUNCT
hassl-3708	94	40	2023	2023	NUM
hassl-3708	94	41	)	)	PUNCT
hassl-3708	94	42	.	.	PUNCT
hassl-3708	95	1	it	it	PRON
hassl-3708	95	2	may	may	AUX
hassl-3708	95	3	not	not	PART
hassl-3708	95	4	be	be	AUX
hassl-3708	95	5	as	as	ADV
hassl-3708	95	6	relevant	relevant	ADJ
hassl-3708	95	7	for	for	ADP
hassl-3708	95	8	insurgent	insurgent	NOUN
hassl-3708	95	9	brands	brand	NOUN
hassl-3708	95	10	.	.	PUNCT
hassl-3708	96	1	it	it	PRON
hassl-3708	96	2	’s	’	VERB
hassl-3708	96	3	crucial	crucial	ADJ
hassl-3708	96	4	to	to	PART
hassl-3708	96	5	expand	expand	VERB
hassl-3708	96	6	beyond	beyond	ADP
hassl-3708	96	7	conventional	conventional	ADJ
hassl-3708	96	8	factors	factor	NOUN
hassl-3708	96	9	l	l	PROPN
hassl-3708	96	10	ike	ike	PROPN
hassl-3708	96	11	genuineness	genuineness	NOUN
hassl-3708	96	12	,	,	PUNCT
hassl-3708	96	13	transparency	transparency	NOUN
hassl-3708	96	14	and	and	CCONJ
hassl-3708	96	15	honesty	honesty	NOUN
hassl-3708	96	16	when	when	SCONJ
hassl-3708	96	17	examining	examine	VERB
hassl-3708	96	18	perceived	perceive	VERB
hassl-3708	96	19	brand	brand	NOUN
hassl-3708	96	20	authenticity	authenticity	NOUN
hassl-3708	96	21	.	.	PUNCT
hassl-3708	97	1	it	it	PRON
hassl-3708	97	2	should	should	AUX
hassl-3708	97	3	also	also	ADV
hassl-3708	97	4	encompass	encompass	VERB
hassl-3708	97	5	modern	modern	ADJ
hassl-3708	97	6	aspects	aspect	NOUN
hassl-3708	97	7	that	that	PRON
hassl-3708	97	8	address	address	NOUN
hassl-3708	97	9	consumers	consumer	NOUN
hassl-3708	97	10	’	'	PUNCT
hassl-3708	97	11	yearning	yearn	VERB
hassl-3708	97	12	for	for	ADP
hassl-3708	97	13	personalization	personalization	NOUN
hassl-3708	97	14	and	and	CCONJ
hassl-3708	97	15	adaptability	adaptability	NOUN
hassl-3708	97	16	taking	take	VERB
hassl-3708	97	17	into	into	ADP
hassl-3708	97	18	account	account	NOUN
hassl-3708	97	19	the	the	DET
hassl-3708	97	20	swiftly	swiftly	ADV
hassl-3708	97	21	evolving	evolve	VERB
hassl-3708	97	22	dynamics	dynamic	NOUN
hassl-3708	97	23	within	within	ADP
hassl-3708	97	24	the	the	DET
hassl-3708	97	25	market	market	NOUN
hassl-3708	97	26	.	.	PUNCT
hassl-3708	98	1	hence	hence	ADV
hassl-3708	98	2	,	,	PUNCT
hassl-3708	98	3	we	we	PRON
hassl-3708	98	4	use	use	VERB
hassl-3708	98	5	the	the	DET
hassl-3708	98	6	dimensions	dimension	NOUN
hassl-3708	98	7	of	of	ADP
hassl-3708	98	8	perceived	perceive	VERB
hassl-3708	98	9	brand	brand	NOUN
hassl-3708	98	10	authenticity	authenticity	NOUN
hassl-3708	98	11	proposed	propose	VERB
hassl-3708	98	12	by	by	ADP
hassl-3708	98	13	campagna	campagna	PROPN
hassl-3708	98	14	et	et	PROPN
hassl-3708	98	15	al	al	PROPN
hassl-3708	98	16	.	.	PROPN
hassl-3708	99	1	(	(	PUNCT
hassl-3708	99	2	2023	2023	NUM
hassl-3708	99	3	)	)	PUNCT
hassl-3708	99	4	,	,	PUNCT
hassl-3708	99	5	excluding	exclude	VERB
hassl-3708	99	6	“	"	PUNCT
hassl-3708	99	7	longevity	longevity	NOUN
hassl-3708	99	8	”	"	PUNCT
hassl-3708	99	9	within	within	ADP
hassl-3708	99	10	this	this	DET
hassl-3708	99	11	research	research	NOUN
hassl-3708	99	12	.	.	PUNCT
hassl-3708	100	1	morhart	morhart	PROPN
hassl-3708	100	2	et	et	PROPN
hassl-3708	100	3	al	al	PROPN
hassl-3708	100	4	.	.	PROPN
hassl-3708	101	1	(	(	PUNCT
hassl-3708	101	2	2015	2015	NUM
hassl-3708	101	3	)	)	PUNCT
hassl-3708	101	4	emphasized	emphasize	VERB
hassl-3708	101	5	its	its	PRON
hassl-3708	101	6	role	role	NOUN
hassl-3708	101	7	in	in	ADP
hassl-3708	101	8	shaping	shape	VERB
hassl-3708	101	9	a	a	DET
hassl-3708	101	10	brand	brand	NOUN
hassl-3708	101	11	’s	’s	PART
hassl-3708	101	12	psychological	psychological	ADJ
hassl-3708	101	13	ownership	ownership	NOUN
hassl-3708	101	14	recognizing	recognize	VERB
hassl-3708	101	15	the	the	DET
hassl-3708	101	16	profound	profound	ADJ
hassl-3708	101	17	significance	significance	NOUN
hassl-3708	101	18	of	of	ADP
hassl-3708	101	19	brand	brand	NOUN
hassl-3708	101	20	authenticity	authenticity	NOUN
hassl-3708	101	21	in	in	ADP
hassl-3708	101	22	marketing	marketing	NOUN
hassl-3708	101	23	because	because	SCONJ
hassl-3708	101	24	perceived	perceive	VERB
hassl-3708	101	25	brand	brand	NOUN
hassl-3708	101	26	authenticity	authenticity	NOUN
hassl-3708	101	27	empowers	empower	VERB
hassl-3708	101	28	individuals	individual	NOUN
hassl-3708	101	29	to	to	PART
hassl-3708	101	30	imbue	imbue	VERB
hassl-3708	101	31	their	their	PRON
hassl-3708	101	32	lives	life	NOUN
hassl-3708	101	33	with	with	ADP
hassl-3708	101	34	meaning	meaning	NOUN
hassl-3708	101	35	and	and	CCONJ
hassl-3708	101	36	identity	identity	NOUN
hassl-3708	101	37	.	.	PUNCT
hassl-3708	102	1	kumar	kumar	PROPN
hassl-3708	102	2	and	and	CCONJ
hassl-3708	102	3	kaushal	kaushal	PROPN
hassl-3708	102	4	(	(	PUNCT
hassl-3708	102	5	2021	2021	NUM
hassl-3708	102	6	)	)	PUNCT
hassl-3708	102	7	highlighted	highlight	VERB
hassl-3708	102	8	that	that	SCONJ
hassl-3708	102	9	it	it	PRON
hassl-3708	102	10	fulfils	fulfil	VERB
hassl-3708	102	11	the	the	DET
hassl-3708	102	12	need	need	NOUN
hassl-3708	102	13	for	for	ADP
hassl-3708	102	14	control	control	NOUN
hassl-3708	102	15	and	and	CCONJ
hassl-3708	102	16	aids	aid	NOUN
hassl-3708	102	17	in	in	ADP
hassl-3708	102	18	identifying	identify	VERB
hassl-3708	102	19	genuine	genuine	ADJ
hassl-3708	102	20	brands	brand	NOUN
hassl-3708	102	21	establishing	establish	VERB
hassl-3708	102	22	a	a	DET
hassl-3708	102	23	positive	positive	ADJ
hassl-3708	102	24	connection	connection	NOUN
hassl-3708	102	25	with	with	ADP
hassl-3708	102	26	psychological	psychological	ADJ
hassl-3708	102	27	brand	brand	NOUN
hassl-3708	102	28	ownership	ownership	NOUN
hassl-3708	102	29	.	.	PUNCT
hassl-3708	103	1	additionally	additionally	ADV
hassl-3708	103	2	,	,	PUNCT
hassl-3708	103	3	the	the	DET
hassl-3708	103	4	motivation	motivation	NOUN
hassl-3708	103	5	to	to	PART
hassl-3708	103	6	experience	experience	VERB
hassl-3708	103	7	ownership	ownership	NOUN
hassl-3708	103	8	intensifies	intensifie	NOUN
hassl-3708	103	9	when	when	SCONJ
hassl-3708	103	10	actions	action	NOUN
hassl-3708	103	11	have	have	VERB
hassl-3708	103	12	a	a	DET
hassl-3708	103	13	greater	great	ADJ
hassl-3708	103	14	impact	impact	NOUN
hassl-3708	103	15	and	and	CCONJ
hassl-3708	103	16	when	when	SCONJ
hassl-3708	103	17	stimulation	stimulation	NOUN
hassl-3708	103	18	becomes	become	VERB
hassl-3708	103	19	feasible	feasible	ADJ
hassl-3708	103	20	(	(	PUNCT
hassl-3708	103	21	peck	peck	VERB
hassl-3708	103	22	&	&	CCONJ
hassl-3708	103	23	luangrath	luangrath	NOUN
hassl-3708	103	24	,	,	PUNCT
hassl-3708	103	25	2023	2023	NUM
hassl-3708	103	26	)	)	PUNCT
hassl-3708	103	27	.	.	PUNCT
hassl-3708	104	1	liu	liu	PROPN
hassl-3708	104	2	et	et	PROPN
hassl-3708	104	3	al	al	PROPN
hassl-3708	104	4	.	.	PROPN
hassl-3708	104	5	(	(	PUNCT
hassl-3708	104	6	2023	2023	NUM
hassl-3708	104	7	)	)	PUNCT
hassl-3708	104	8	advanced	advance	VERB
hassl-3708	104	9	the	the	DET
hassl-3708	104	10	idea	idea	NOUN
hassl-3708	104	11	that	that	SCONJ
hassl-3708	104	12	authenticity	authenticity	NOUN
hassl-3708	104	13	serves	serve	VERB
hassl-3708	104	14	as	as	ADP
hassl-3708	104	15	a	a	DET
hassl-3708	104	16	catalyst	catalyst	NOUN
hassl-3708	104	17	for	for	ADP
hassl-3708	104	18	psychological	psychological	ADJ
hassl-3708	104	19	ownership	ownership	NOUN
hassl-3708	104	20	.	.	PUNCT
hassl-3708	105	1	consequently	consequently	ADV
hassl-3708	105	2	,	,	PUNCT
hassl-3708	105	3	we	we	PRON
hassl-3708	105	4	investigate	investigate	VERB
hassl-3708	105	5	the	the	DET
hassl-3708	105	6	stimulating	stimulating	ADJ
hassl-3708	105	7	role	role	NOUN
hassl-3708	105	8	of	of	ADP
hassl-3708	105	9	perceived	perceive	VERB
hassl-3708	105	10	brand	brand	NOUN
hassl-3708	105	11	authenticity	authenticity	NOUN
hassl-3708	105	12	on	on	ADP
hassl-3708	105	13	psychological	psychological	ADJ
hassl-3708	105	14	ownership	ownership	NOUN
hassl-3708	105	15	in	in	ADP
hassl-3708	105	16	the	the	DET
hassl-3708	105	17	realm	realm	NOUN
hassl-3708	105	18	of	of	ADP
hassl-3708	105	19	insurgent	insurgent	NOUN
hassl-3708	105	20	brands	brand	NOUN
hassl-3708	105	21	.	.	PUNCT
hassl-3708	106	1	accordingly	accordingly	ADV
hassl-3708	106	2	,	,	PUNCT
hassl-3708	106	3	we	we	PRON
hassl-3708	106	4	posit	posit	VERB
hassl-3708	106	5	the	the	DET
hassl-3708	106	6	following	follow	VERB
hassl-3708	106	7	hypothesis	hypothesis	NOUN
hassl-3708	106	8	:	:	PUNCT
hassl-3708	106	9	h1	h1	PROPN
hassl-3708	106	10	.	.	PUNCT
hassl-3708	107	1	perceived	perceive	VERB
hassl-3708	107	2	brand	brand	NOUN
hassl-3708	107	3	authenticity	authenticity	NOUN
hassl-3708	107	4	has	have	VERB
hassl-3708	107	5	a	a	DET
hassl-3708	107	6	positive	positive	ADJ
hassl-3708	107	7	relationship	relationship	NOUN
hassl-3708	107	8	with	with	ADP
hassl-3708	107	9	psychological	psychological	ADJ
hassl-3708	107	10	ownership	ownership	NOUN
hassl-3708	107	11	among	among	ADP
hassl-3708	107	12	customers	customer	NOUN
hassl-3708	107	13	of	of	ADP
hassl-3708	107	14	chi	chi	NOUN
hassl-3708	107	15	na	na	PROPN
hassl-3708	107	16	’s	’s	PART
hassl-3708	107	17	insurgent	insurgent	NOUN
hassl-3708	107	18	brands	brand	NOUN
hassl-3708	107	19	.	.	PUNCT
hassl-3708	108	1	research	research	NOUN
hassl-3708	108	2	has	have	AUX
hassl-3708	108	3	revealed	reveal	VERB
hassl-3708	108	4	a	a	DET
hassl-3708	108	5	relationship	relationship	NOUN
hassl-3708	108	6	between	between	ADP
hassl-3708	108	7	improving	improve	VERB
hassl-3708	108	8	a	a	DET
hassl-3708	108	9	brand	brand	NOUN
hassl-3708	108	10	's	's	PART
hassl-3708	108	11	perceived	perceive	VERB
hassl-3708	108	12	authenticity	authenticity	NOUN
hassl-3708	108	13	and	and	CCONJ
hassl-3708	108	14	cultivating	cultivate	VERB
hassl-3708	108	15	bett	bett	NOUN
hassl-3708	108	16	er	er	INTJ
hassl-3708	108	17	relationships	relationship	NOUN
hassl-3708	108	18	between	between	ADP
hassl-3708	108	19	consumers	consumer	NOUN
hassl-3708	108	20	and	and	CCONJ
hassl-3708	108	21	the	the	DET
hassl-3708	108	22	brand	brand	NOUN
hassl-3708	108	23	which	which	PRON
hassl-3708	108	24	is	be	AUX
hassl-3708	108	25	consistent	consistent	ADJ
hassl-3708	108	26	with	with	ADP
hassl-3708	108	27	the	the	DET
hassl-3708	108	28	literature	literature	NOUN
hassl-3708	108	29	examining	examine	VERB
hassl-3708	108	30	brand	brand	NOUN
hassl-3708	108	31	humanities	humanity	NOUN
hassl-3708	108	32	and	and	CCONJ
hassl-3708	108	33	social	social	ADJ
hassl-3708	108	34	sciences	science	NOUN
hassl-3708	108	35	letters	letter	NOUN
hassl-3708	108	36	,	,	PUNCT
hassl-3708	108	37	2024	2024	NUM
hassl-3708	108	38	,	,	PUNCT
hassl-3708	108	39	12(2	12(2	NUM
hassl-3708	108	40	):	):	PUNCT
hassl-3708	108	41	289	289	NUM
hassl-3708	108	42	-	-	SYM
hassl-3708	108	43	307	307	NUM
hassl-3708	108	44	293	293	NUM
hassl-3708	108	45	©	©	ADP
hassl-3708	108	46	2024	2024	NUM
hassl-3708	108	47	conscientia	conscientia	PROPN
hassl-3708	108	48	beam	beam	PROPN
hassl-3708	108	49	.	.	PUNCT
hassl-3708	109	1	all	all	DET
hassl-3708	109	2	rights	right	NOUN
hassl-3708	109	3	reserved	reserve	VERB
hassl-3708	109	4	.	.	PUNCT
hassl-3708	110	1	authenticity(yang	authenticity(yang	PROPN
hassl-3708	110	2	et	et	PROPN
hassl-3708	110	3	al	al	PROPN
hassl-3708	110	4	.	.	PROPN
hassl-3708	110	5	,	,	PUNCT
hassl-3708	110	6	2021	2021	NUM
hassl-3708	110	7	)	)	PUNCT
hassl-3708	110	8	.	.	PUNCT
hassl-3708	111	1	a	a	DET
hassl-3708	111	2	more	more	ADV
hassl-3708	111	3	positive	positive	ADJ
hassl-3708	111	4	brand	brand	NOUN
hassl-3708	111	5	attitude	attitude	NOUN
hassl-3708	111	6	,	,	PUNCT
hassl-3708	111	7	higher	high	ADJ
hassl-3708	111	8	purchase	purchase	NOUN
hassl-3708	111	9	intentions	intention	NOUN
hassl-3708	111	10	(	(	PUNCT
hassl-3708	111	11	fritz	fritz	PROPN
hassl-3708	111	12	,	,	PUNCT
hassl-3708	111	13	schoenmueller	schoenmueller	PROPN
hassl-3708	111	14	,	,	PUNCT
hassl-3708	111	15	&	&	CCONJ
hassl-3708	111	16	bruhn	bruhn	NOUN
hassl-3708	111	17	,	,	PUNCT
hassl-3708	111	18	2017	2017	NUM
hassl-3708	111	19	)	)	PUNCT
hassl-3708	111	20	and	and	CCONJ
hassl-3708	111	21	more	more	ADJ
hassl-3708	111	22	advocacy	advocacy	NOUN
hassl-3708	111	23	behaviours	behaviour	NOUN
hassl-3708	111	24	are	be	AUX
hassl-3708	111	25	all	all	PRON
hassl-3708	111	26	a	a	DET
hassl-3708	111	27	result	result	NOUN
hassl-3708	111	28	of	of	ADP
hassl-3708	111	29	these	these	DET
hassl-3708	111	30	stronger	strong	ADJ
hassl-3708	111	31	relationships	relationship	NOUN
hassl-3708	111	32	(	(	PUNCT
hassl-3708	111	33	morhart	morhart	PROPN
hassl-3708	111	34	et	et	PROPN
hassl-3708	111	35	al	al	PROPN
hassl-3708	111	36	.	.	PROPN
hassl-3708	111	37	,	,	PUNCT
hassl-3708	111	38	2015	2015	NUM
hassl-3708	111	39	)	)	PUNCT
hassl-3708	111	40	.	.	PUNCT
hassl-3708	112	1	an	an	DET
hassl-3708	112	2	illustrative	illustrative	ADJ
hassl-3708	112	3	study	study	NOUN
hassl-3708	112	4	underscored	underscore	VERB
hassl-3708	112	5	the	the	DET
hassl-3708	112	6	capacity	capacity	NOUN
hassl-3708	112	7	of	of	ADP
hassl-3708	112	8	brand	brand	NOUN
hassl-3708	112	9	authenticity	authenticity	NOUN
hassl-3708	112	10	to	to	PART
hassl-3708	112	11	elevate	elevate	VERB
hassl-3708	112	12	brands	brand	NOUN
hassl-3708	112	13	above	above	ADP
hassl-3708	112	14	the	the	DET
hassl-3708	112	15	prevalent	prevalent	ADJ
hassl-3708	112	16	uncertainty	uncertainty	NOUN
hassl-3708	112	17	and	and	CCONJ
hassl-3708	112	18	anxiety	anxiety	NOUN
hassl-3708	112	19	of	of	ADP
hassl-3708	112	20	the	the	DET
hassl-3708	112	21	pandemic	pandemic	ADJ
hassl-3708	112	22	era	era	NOUN
hassl-3708	112	23	.	.	PUNCT
hassl-3708	113	1	this	this	PRON
hassl-3708	113	2	was	be	AUX
hassl-3708	113	3	achieved	achieve	VERB
hassl-3708	113	4	by	by	ADP
hassl-3708	113	5	cultivating	cultivate	VERB
hassl-3708	113	6	potent	potent	ADJ
hassl-3708	113	7	and	and	CCONJ
hassl-3708	113	8	emotional	emotional	ADJ
hassl-3708	113	9	connections	connection	NOUN
hassl-3708	113	10	with	with	ADP
hassl-3708	113	11	consumers	consumer	NOUN
hassl-3708	113	12	,	,	PUNCT
hassl-3708	113	13	consequently	consequently	ADV
hassl-3708	113	14	facilitating	facilitate	VERB
hassl-3708	113	15	brand	brand	NOUN
hassl-3708	113	16	loyalty	loyalty	NOUN
hassl-3708	113	17	(	(	PUNCT
hassl-3708	113	18	kim	kim	PROPN
hassl-3708	113	19	,	,	PUNCT
hassl-3708	113	20	kim	kim	PROPN
hassl-3708	113	21	,	,	PUNCT
hassl-3708	113	22	holland	holland	PROPN
hassl-3708	113	23	,	,	PUNCT
hassl-3708	113	24	&	&	CCONJ
hassl-3708	113	25	townsend	townsend	PROPN
hassl-3708	113	26	,	,	PUNCT
hassl-3708	113	27	2021	2021	NUM
hassl-3708	113	28	)	)	PUNCT
hassl-3708	113	29	.	.	PUNCT
hassl-3708	114	1	conscious	conscious	ADJ
hassl-3708	114	2	brands	brand	NOUN
hassl-3708	114	3	create	create	VERB
hassl-3708	114	4	emotional	emotional	ADJ
hassl-3708	114	5	bonds	bond	NOUN
hassl-3708	114	6	and	and	CCONJ
hassl-3708	114	7	self	self	NOUN
hassl-3708	114	8	-	-	PUNCT
hassl-3708	114	9	empowerment	empowerment	NOUN
hassl-3708	114	10	enhances	enhance	VERB
hassl-3708	114	11	consumers	consumer	NOUN
hassl-3708	114	12	’	’	PART
hassl-3708	114	13	identification	identification	NOUN
hassl-3708	114	14	with	with	ADP
hassl-3708	114	15	the	the	DET
hassl-3708	114	16	brand	brand	NOUN
hassl-3708	114	17	.	.	PUNCT
hassl-3708	115	1	these	these	DET
hassl-3708	115	2	factors	factor	NOUN
hassl-3708	115	3	collectively	collectively	ADV
hassl-3708	115	4	contribute	contribute	VERB
hassl-3708	115	5	to	to	ADP
hassl-3708	115	6	higher	high	ADJ
hassl-3708	115	7	brand	brand	NOUN
hassl-3708	115	8	loyalty	loyalty	NOUN
hassl-3708	115	9	as	as	SCONJ
hassl-3708	115	10	consumers	consumer	NOUN
hassl-3708	115	11	cont	cont	PROPN
hassl-3708	115	12	inue	inue	NOUN
hassl-3708	115	13	to	to	PART
hassl-3708	115	14	choose	choose	VERB
hassl-3708	115	15	and	and	CCONJ
hassl-3708	115	16	advocate	advocate	VERB
hassl-3708	115	17	for	for	ADP
hassl-3708	115	18	brands	brand	NOUN
hassl-3708	115	19	that	that	PRON
hassl-3708	115	20	they	they	PRON
hassl-3708	115	21	trust	trust	VERB
hassl-3708	115	22	(	(	PUNCT
hassl-3708	115	23	lee	lee	PROPN
hassl-3708	115	24	&	&	CCONJ
hassl-3708	115	25	chung	chung	PROPN
hassl-3708	115	26	,	,	PUNCT
hassl-3708	115	27	2020	2020	NUM
hassl-3708	115	28	)	)	PUNCT
hassl-3708	115	29	,	,	PUNCT
hassl-3708	115	30	feel	feel	VERB
hassl-3708	115	31	emotionally	emotionally	ADV
hassl-3708	115	32	connected	connect	VERB
hassl-3708	115	33	to	to	ADP
hassl-3708	115	34	and	and	CCONJ
hassl-3708	115	35	perceive	perceive	VERB
hassl-3708	115	36	as	as	ADP
hassl-3708	115	37	facilitators	facilitator	NOUN
hassl-3708	115	38	of	of	ADP
hassl-3708	115	39	their	their	PRON
hassl-3708	115	40	self	self	NOUN
hassl-3708	115	41	-	-	PUNCT
hassl-3708	115	42	expression	expression	NOUN
hassl-3708	115	43	and	and	CCONJ
hassl-3708	115	44	values	value	NOUN
hassl-3708	115	45	.	.	PUNCT
hassl-3708	116	1	we	we	PRON
hassl-3708	116	2	propose	propose	VERB
hassl-3708	116	3	the	the	DET
hassl-3708	116	4	following	follow	VERB
hassl-3708	116	5	hypothesis	hypothesis	NOUN
hassl-3708	116	6	based	base	VERB
hassl-3708	116	7	on	on	ADP
hassl-3708	116	8	these	these	DET
hassl-3708	116	9	results	result	NOUN
hassl-3708	116	10	:	:	PUNCT
hassl-3708	116	11	h2	h2	NOUN
hassl-3708	116	12	.	.	PUNCT
hassl-3708	117	1	perceived	perceive	VERB
hassl-3708	117	2	brand	brand	NOUN
hassl-3708	117	3	authenticity	authenticity	NOUN
hassl-3708	117	4	has	have	VERB
hassl-3708	117	5	a	a	DET
hassl-3708	117	6	positive	positive	ADJ
hassl-3708	117	7	relationship	relationship	NOUN
hassl-3708	117	8	with	with	ADP
hassl-3708	117	9	brand	brand	NOUN
hassl-3708	117	10	loyalty	loyalty	NOUN
hassl-3708	117	11	among	among	ADP
hassl-3708	117	12	customers	customer	NOUN
hassl-3708	117	13	of	of	ADP
hassl-3708	117	14	china	china	PROPN
hassl-3708	117	15	’s	’s	PART
hassl-3708	117	16	insurgent	insurgent	NOUN
hassl-3708	117	17	brands	brand	NOUN
hassl-3708	117	18	.	.	PUNCT
hassl-3708	118	1	2.3	2.3	NUM
hassl-3708	118	2	.	.	PUNCT
hassl-3708	118	3	value	value	NOUN
hassl-3708	118	4	co	co	NOUN
hassl-3708	118	5	-	-	NOUN
hassl-3708	118	6	creation	creation	ADJ
hassl-3708	118	7	value	value	NOUN
hassl-3708	118	8	co	co	NOUN
hassl-3708	118	9	-	-	NOUN
hassl-3708	118	10	creation	creation	NOUN
hassl-3708	118	11	emerged	emerge	VERB
hassl-3708	118	12	as	as	ADP
hassl-3708	118	13	a	a	DET
hassl-3708	118	14	transformative	transformative	ADJ
hassl-3708	118	15	concept	concept	NOUN
hassl-3708	118	16	in	in	ADP
hassl-3708	118	17	business	business	NOUN
hassl-3708	118	18	when	when	SCONJ
hassl-3708	118	19	it	it	PRON
hassl-3708	118	20	was	be	AUX
hassl-3708	118	21	introduced	introduce	VERB
hassl-3708	118	22	by	by	ADP
hassl-3708	118	23	normann	normann	PROPN
hassl-3708	118	24	and	and	CCONJ
hassl-3708	118	25	ramirez	ramirez	NOUN
hassl-3708	118	26	in	in	ADP
hassl-3708	118	27	1993	1993	NUM
hassl-3708	118	28	.	.	PUNCT
hassl-3708	119	1	their	their	PRON
hassl-3708	119	2	p	p	NOUN
hassl-3708	119	3	ioneering	ioneering	NOUN
hassl-3708	119	4	notion	notion	NOUN
hassl-3708	119	5	advocated	advocate	VERB
hassl-3708	119	6	a	a	DET
hassl-3708	119	7	shift	shift	NOUN
hassl-3708	119	8	in	in	ADP
hassl-3708	119	9	corporate	corporate	ADJ
hassl-3708	119	10	focus	focus	NOUN
hassl-3708	119	11	from	from	ADP
hassl-3708	119	12	self	self	NOUN
hassl-3708	119	13	-	-	PUNCT
hassl-3708	119	14	centred	centre	VERB
hassl-3708	119	15	strategies	strategy	NOUN
hassl-3708	119	16	to	to	ADP
hassl-3708	119	17	a	a	DET
hassl-3708	119	18	broader	broad	ADJ
hassl-3708	119	19	emphasis	emphasis	NOUN
hassl-3708	119	20	on	on	ADP
hassl-3708	119	21	value	value	NOUN
hassl-3708	119	22	itself	itself	PRON
hassl-3708	119	23	.	.	PUNCT
hassl-3708	120	1	this	this	PRON
hassl-3708	120	2	broadened	broaden	VERB
hassl-3708	120	3	the	the	DET
hassl-3708	120	4	scope	scope	NOUN
hassl-3708	120	5	of	of	ADP
hassl-3708	120	6	stakeholders	stakeholder	NOUN
hassl-3708	120	7	participating	participate	VERB
hassl-3708	120	8	in	in	ADP
hassl-3708	120	9	the	the	DET
hassl-3708	120	10	process	process	NOUN
hassl-3708	120	11	of	of	ADP
hassl-3708	120	12	creating	create	VERB
hassl-3708	120	13	value	value	NOUN
hassl-3708	120	14	by	by	ADP
hassl-3708	120	15	including	include	VERB
hassl-3708	120	16	not	not	PART
hassl-3708	120	17	only	only	ADV
hassl-3708	120	18	the	the	DET
hassl-3708	120	19	company	company	NOUN
hassl-3708	120	20	but	but	CCONJ
hassl-3708	120	21	other	other	ADJ
hassl-3708	120	22	related	relate	VERB
hassl-3708	120	23	interest	interest	NOUN
hassl-3708	120	24	groups	group	NOUN
hassl-3708	120	25	such	such	ADJ
hassl-3708	120	26	as	as	ADP
hassl-3708	120	27	partners	partner	NOUN
hassl-3708	120	28	,	,	PUNCT
hassl-3708	120	29	suppliers	supplier	NOUN
hassl-3708	120	30	,	,	PUNCT
hassl-3708	120	31	internal	internal	ADJ
hassl-3708	120	32	employees	employee	NOUN
hassl-3708	120	33	and	and	CCONJ
hassl-3708	120	34	customers	customer	NOUN
hassl-3708	120	35	.	.	PUNCT
hassl-3708	121	1	this	this	DET
hassl-3708	121	2	collaborative	collaborative	ADJ
hassl-3708	121	3	approach	approach	NOUN
hassl-3708	121	4	aimed	aim	VERB
hassl-3708	121	5	to	to	PART
hassl-3708	121	6	establish	establish	VERB
hassl-3708	121	7	a	a	DET
hassl-3708	121	8	comprehensive	comprehensive	ADJ
hassl-3708	121	9	value	value	NOUN
hassl-3708	121	10	creation	creation	NOUN
hassl-3708	121	11	system	system	NOUN
hassl-3708	121	12	,	,	PUNCT
hassl-3708	121	13	encouraging	encourage	VERB
hassl-3708	121	14	collective	collective	ADJ
hassl-3708	121	15	efforts	effort	NOUN
hassl-3708	121	16	to	to	PART
hassl-3708	121	17	generate	generate	VERB
hassl-3708	121	18	value	value	NOUN
hassl-3708	121	19	together	together	ADV
hassl-3708	121	20	(	(	PUNCT
hassl-3708	121	21	normann	normann	PROPN
hassl-3708	121	22	&	&	CCONJ
hassl-3708	121	23	ramirez	ramirez	PROPN
hassl-3708	121	24	,	,	PUNCT
hassl-3708	121	25	1993	1993	NUM
hassl-3708	121	26	)	)	PUNCT
hassl-3708	121	27	.	.	PUNCT
hassl-3708	122	1	value	value	NOUN
hassl-3708	122	2	co	co	NOUN
hassl-3708	122	3	-	-	NOUN
hassl-3708	122	4	creation	creation	NOUN
hassl-3708	122	5	has	have	AUX
hassl-3708	122	6	evolved	evolve	VERB
hassl-3708	122	7	into	into	ADP
hassl-3708	122	8	a	a	DET
hassl-3708	122	9	prominent	prominent	ADJ
hassl-3708	122	10	and	and	CCONJ
hassl-3708	122	11	progressive	progressive	ADJ
hassl-3708	122	12	trend	trend	NOUN
hassl-3708	122	13	in	in	ADP
hassl-3708	122	14	today	today	NOUN
hassl-3708	122	15	’s	’s	PART
hassl-3708	122	16	dynamic	dynamic	ADJ
hassl-3708	122	17	business	business	NOUN
hassl-3708	122	18	environment	environment	NOUN
hassl-3708	122	19	.	.	PUNCT
hassl-3708	123	1	it	it	PRON
hassl-3708	123	2	signif	signif	VERB
hassl-3708	123	3	ies	ie	VERB
hassl-3708	123	4	a	a	DET
hassl-3708	123	5	departure	departure	NOUN
hassl-3708	123	6	from	from	ADP
hassl-3708	123	7	conventional	conventional	ADJ
hassl-3708	123	8	practices	practice	NOUN
hassl-3708	123	9	where	where	SCONJ
hassl-3708	123	10	customers	customer	NOUN
hassl-3708	123	11	were	be	AUX
hassl-3708	123	12	primarily	primarily	ADV
hassl-3708	123	13	recipients	recipient	NOUN
hassl-3708	123	14	of	of	ADP
hassl-3708	123	15	finished	finish	VERB
hassl-3708	123	16	produ	produ	PROPN
hassl-3708	123	17	cts	ct	NOUN
hassl-3708	123	18	and	and	CCONJ
hassl-3708	123	19	services	service	NOUN
hassl-3708	123	20	.	.	PUNCT
hassl-3708	124	1	instead	instead	ADV
hassl-3708	124	2	,	,	PUNCT
hassl-3708	124	3	value	value	NOUN
hassl-3708	124	4	co	co	NOUN
hassl-3708	124	5	-	-	NOUN
hassl-3708	124	6	creation	creation	NOUN
hassl-3708	124	7	empowers	empower	VERB
hassl-3708	124	8	customers	customer	NOUN
hassl-3708	124	9	to	to	PART
hassl-3708	124	10	actively	actively	ADV
hassl-3708	124	11	participate	participate	VERB
hassl-3708	124	12	in	in	ADP
hassl-3708	124	13	various	various	ADJ
hassl-3708	124	14	stages	stage	NOUN
hassl-3708	124	15	of	of	ADP
hassl-3708	124	16	value	value	NOUN
hassl-3708	124	17	generation	generation	NOUN
hassl-3708	124	18	and	and	CCONJ
hassl-3708	124	19	the	the	DET
hassl-3708	124	20	production	production	NOUN
hassl-3708	124	21	of	of	ADP
hassl-3708	124	22	goods	good	NOUN
hassl-3708	124	23	and	and	CCONJ
hassl-3708	124	24	services	service	NOUN
hassl-3708	124	25	.	.	PUNCT
hassl-3708	125	1	this	this	DET
hassl-3708	125	2	contemporary	contemporary	ADJ
hassl-3708	125	3	paradigm	paradigm	NOUN
hassl-3708	125	4	shift	shift	NOUN
hassl-3708	125	5	acknowledges	acknowledge	VERB
hassl-3708	125	6	the	the	DET
hassl-3708	125	7	instrumental	instrumental	ADJ
hassl-3708	125	8	role	role	NOUN
hassl-3708	125	9	of	of	ADP
hassl-3708	125	10	customers	customer	NOUN
hassl-3708	125	11	in	in	ADP
hassl-3708	125	12	shaping	shaping	NOUN
hassl-3708	125	13	and	and	CCONJ
hassl-3708	125	14	co	co	ADJ
hassl-3708	125	15	-	-	ADJ
hassl-3708	125	16	producing	producing	ADJ
hassl-3708	125	17	value	value	NOUN
hassl-3708	125	18	(	(	PUNCT
hassl-3708	125	19	meng	meng	PROPN
hassl-3708	125	20	&	&	CCONJ
hassl-3708	125	21	cui	cui	PROPN
hassl-3708	125	22	,	,	PUNCT
hassl-3708	125	23	2020	2020	NUM
hassl-3708	125	24	)	)	PUNCT
hassl-3708	125	25	.	.	PUNCT
hassl-3708	126	1	value	value	NOUN
hassl-3708	126	2	co	co	NOUN
hassl-3708	126	3	-	-	NOUN
hassl-3708	126	4	creation	creation	NOUN
hassl-3708	126	5	involves	involve	VERB
hassl-3708	126	6	collaborative	collaborative	ADJ
hassl-3708	126	7	act	act	PROPN
hassl-3708	126	8	ivity	ivity	NOUN
hassl-3708	126	9	between	between	ADP
hassl-3708	126	10	customers	customer	NOUN
hassl-3708	126	11	and	and	CCONJ
hassl-3708	126	12	brands	brand	NOUN
hassl-3708	126	13	fostering	foster	VERB
hassl-3708	126	14	the	the	DET
hassl-3708	126	15	generation	generation	NOUN
hassl-3708	126	16	of	of	ADP
hassl-3708	126	17	both	both	CCONJ
hassl-3708	126	18	tangible	tangible	ADJ
hassl-3708	126	19	and	and	CCONJ
hassl-3708	126	20	intangible	intangible	ADJ
hassl-3708	126	21	value	value	NOUN
hassl-3708	126	22	for	for	ADP
hassl-3708	126	23	mutual	mutual	ADJ
hassl-3708	126	24	benefit	benefit	NOUN
hassl-3708	126	25	(	(	PUNCT
hassl-3708	126	26	galvagno	galvagno	PROPN
hassl-3708	126	27	&	&	CCONJ
hassl-3708	126	28	dalli	dalli	PROPN
hassl-3708	126	29	,	,	PUNCT
hassl-3708	126	30	2014	2014	NUM
hassl-3708	126	31	)	)	PUNCT
hassl-3708	126	32	.	.	PUNCT
hassl-3708	127	1	this	this	DET
hassl-3708	127	2	paradigm	paradigm	NOUN
hassl-3708	127	3	shift	shift	NOUN
hassl-3708	127	4	transcends	transcend	VERB
hassl-3708	127	5	the	the	DET
hassl-3708	127	6	traditional	traditional	ADJ
hassl-3708	127	7	dichotomy	dichotomy	NOUN
hassl-3708	127	8	of	of	ADP
hassl-3708	127	9	customer	customer	NOUN
hassl-3708	127	10	s	s	PART
hassl-3708	127	11	and	and	CCONJ
hassl-3708	127	12	firms	firm	NOUN
hassl-3708	127	13	being	be	AUX
hassl-3708	127	14	on	on	ADP
hassl-3708	127	15	opposing	oppose	VERB
hassl-3708	127	16	sides	side	NOUN
hassl-3708	127	17	and	and	CCONJ
hassl-3708	127	18	instead	instead	ADV
hassl-3708	127	19	advocates	advocate	VERB
hassl-3708	127	20	for	for	ADP
hassl-3708	127	21	a	a	DET
hassl-3708	127	22	harmonious	harmonious	ADJ
hassl-3708	127	23	partnership	partnership	NOUN
hassl-3708	127	24	in	in	ADP
hassl-3708	127	25	value	value	NOUN
hassl-3708	127	26	creation	creation	NOUN
hassl-3708	127	27	.	.	PUNCT
hassl-3708	128	1	customers	customer	NOUN
hassl-3708	128	2	transition	transition	VERB
hassl-3708	128	3	from	from	ADP
hassl-3708	128	4	passive	passive	ADJ
hassl-3708	128	5	value	value	NOUN
hassl-3708	128	6	recipients	recipient	NOUN
hassl-3708	128	7	to	to	ADP
hassl-3708	128	8	active	active	ADJ
hassl-3708	128	9	co	co	NOUN
hassl-3708	128	10	-	-	NOUN
hassl-3708	128	11	creators	creator	NOUN
hassl-3708	128	12	engaging	engage	VERB
hassl-3708	128	13	in	in	ADP
hassl-3708	128	14	a	a	DET
hassl-3708	128	15	dynamic	dynamic	ADJ
hassl-3708	128	16	collaboration	collaboration	NOUN
hassl-3708	128	17	with	with	ADP
hassl-3708	128	18	producers	producer	NOUN
hassl-3708	128	19	throughout	throughout	ADP
hassl-3708	128	20	the	the	DET
hassl-3708	128	21	value	value	NOUN
hassl-3708	128	22	creation	creation	NOUN
hassl-3708	128	23	journey	journey	NOUN
hassl-3708	128	24	under	under	ADP
hassl-3708	128	25	this	this	DET
hassl-3708	128	26	framework	framework	NOUN
hassl-3708	128	27	(	(	PUNCT
hassl-3708	128	28	anshu	anshu	NOUN
hassl-3708	128	29	,	,	PUNCT
hassl-3708	128	30	gaur	gaur	NOUN
hassl-3708	128	31	,	,	PUNCT
hassl-3708	128	32	&	&	CCONJ
hassl-3708	128	33	singh	singh	PROPN
hassl-3708	128	34	,	,	PUNCT
hassl-3708	128	35	2022	2022	NUM
hassl-3708	128	36	)	)	PUNCT
hassl-3708	128	37	.	.	PUNCT
hassl-3708	129	1	value	value	NOUN
hassl-3708	129	2	co	co	NOUN
hassl-3708	129	3	-	-	NOUN
hassl-3708	129	4	creation	creation	NOUN
hassl-3708	129	5	empowers	empower	VERB
hassl-3708	129	6	customers	customer	NOUN
hassl-3708	129	7	to	to	PART
hassl-3708	129	8	act	act	VERB
hassl-3708	129	9	ively	ively	ADV
hassl-3708	129	10	contribute	contribute	VERB
hassl-3708	129	11	by	by	ADP
hassl-3708	129	12	suggesting	suggest	VERB
hassl-3708	129	13	enhancements	enhancement	NOUN
hassl-3708	129	14	,	,	PUNCT
hassl-3708	129	15	offering	offer	VERB
hassl-3708	129	16	solutions	solution	NOUN
hassl-3708	129	17	to	to	ADP
hassl-3708	129	18	identified	identify	VERB
hassl-3708	129	19	issues	issue	NOUN
hassl-3708	129	20	and	and	CCONJ
hassl-3708	129	21	even	even	ADV
hassl-3708	129	22	participating	participate	VERB
hassl-3708	129	23	in	in	ADP
hassl-3708	129	24	the	the	DET
hassl-3708	129	25	brand	brand	NOUN
hassl-3708	129	26	’s	’s	PART
hassl-3708	129	27	novel	novel	ADJ
hassl-3708	129	28	product	product	NOUN
hassl-3708	129	29	development	development	NOUN
hassl-3708	129	30	endeavours	endeavours	X
hassl-3708	129	31	(	(	PUNCT
hassl-3708	129	32	cheung	cheung	PROPN
hassl-3708	129	33	,	,	PUNCT
hassl-3708	129	34	pires	pire	NOUN
hassl-3708	129	35	,	,	PUNCT
hassl-3708	129	36	rosenberger	rosenberger	PROPN
hassl-3708	129	37	iii	iii	PROPN
hassl-3708	129	38	,	,	PUNCT
hassl-3708	129	39	leung	leung	PROPN
hassl-3708	129	40	,	,	PUNCT
hassl-3708	129	41	&	&	CCONJ
hassl-3708	129	42	ting	ting	PROPN
hassl-3708	129	43	,	,	PUNCT
hassl-3708	129	44	2021	2021	NUM
hassl-3708	129	45	)	)	PUNCT
hassl-3708	129	46	.	.	PUNCT
hassl-3708	130	1	customers	customer	NOUN
hassl-3708	130	2	and	and	CCONJ
hassl-3708	130	3	brands	brand	NOUN
hassl-3708	130	4	can	can	AUX
hassl-3708	130	5	greatly	greatly	ADV
hassl-3708	130	6	benefit	benefit	VERB
hassl-3708	130	7	from	from	ADP
hassl-3708	130	8	this	this	DET
hassl-3708	130	9	cooperative	cooperative	ADJ
hassl-3708	130	10	relationship	relationship	NOUN
hassl-3708	130	11	which	which	PRON
hassl-3708	130	12	raises	raise	VERB
hassl-3708	130	13	the	the	DET
hassl-3708	130	14	calibre	calibre	NOUN
hassl-3708	130	15	of	of	ADP
hassl-3708	130	16	products(merz	products(merz	PROPN
hassl-3708	130	17	,	,	PUNCT
hassl-3708	130	18	zarantonello	zarantonello	PROPN
hassl-3708	130	19	,	,	PUNCT
hassl-3708	130	20	&	&	CCONJ
hassl-3708	130	21	grappi	grappi	PROPN
hassl-3708	130	22	,	,	PUNCT
hassl-3708	130	23	2018	2018	NUM
hassl-3708	130	24	)	)	PUNCT
hassl-3708	130	25	.	.	PUNCT
hassl-3708	131	1	consequently	consequently	ADV
hassl-3708	131	2	,	,	PUNCT
hassl-3708	131	3	brands	brand	NOUN
hassl-3708	131	4	are	be	AUX
hassl-3708	131	5	reorienting	reorient	VERB
hassl-3708	131	6	their	their	PRON
hassl-3708	131	7	emphasis	emphasis	NOUN
hassl-3708	131	8	towards	towards	ADP
hassl-3708	131	9	strategizing	strategize	VERB
hassl-3708	131	10	marketing	marketing	NOUN
hassl-3708	131	11	initiatives	initiative	NOUN
hassl-3708	131	12	that	that	PRON
hassl-3708	131	13	foster	foster	VERB
hassl-3708	131	14	seamless	seamless	ADJ
hassl-3708	131	15	value	value	NOUN
hassl-3708	131	16	co	co	NOUN
hassl-3708	131	17	-	-	NOUN
hassl-3708	131	18	creation	creation	NOUN
hassl-3708	131	19	processes	process	NOUN
hassl-3708	131	20	underscoring	underscore	VERB
hassl-3708	131	21	the	the	DET
hassl-3708	131	22	acknowledged	acknowledge	VERB
hassl-3708	131	23	importance	importance	NOUN
hassl-3708	131	24	of	of	ADP
hassl-3708	131	25	co	co	NOUN
hassl-3708	131	26	-	-	NOUN
hassl-3708	131	27	creation	creation	NOUN
hassl-3708	131	28	within	within	ADP
hassl-3708	131	29	the	the	DET
hassl-3708	131	30	realm	realm	NOUN
hassl-3708	131	31	of	of	ADP
hassl-3708	131	32	marketing	marketing	NOUN
hassl-3708	131	33	.	.	PUNCT
hassl-3708	132	1	value	value	NOUN
hassl-3708	132	2	cocreation	cocreation	NOUN
hassl-3708	132	3	has	have	AUX
hassl-3708	132	4	been	be	AUX
hassl-3708	132	5	the	the	DET
hassl-3708	132	6	focus	focus	NOUN
hassl-3708	132	7	of	of	ADP
hassl-3708	132	8	comprehensive	comprehensive	ADJ
hassl-3708	132	9	research	research	NOUN
hassl-3708	132	10	due	due	ADP
hassl-3708	132	11	to	to	ADP
hassl-3708	132	12	its	its	PRON
hassl-3708	132	13	great	great	ADJ
hassl-3708	132	14	significance	significance	NOUN
hassl-3708	132	15	.	.	PUNCT
hassl-3708	133	1	notably	notably	ADV
hassl-3708	133	2	,	,	PUNCT
hassl-3708	133	3	value	value	NOUN
hassl-3708	133	4	co	co	NOUN
hassl-3708	133	5	-	-	NOUN
hassl-3708	133	6	creation	creation	NOUN
hassl-3708	133	7	is	be	AUX
hassl-3708	133	8	intrinsically	intrinsically	ADV
hassl-3708	133	9	tied	tie	VERB
hassl-3708	133	10	to	to	ADP
hassl-3708	133	11	customer	customer	NOUN
hassl-3708	133	12	-	-	PUNCT
hassl-3708	133	13	brand	brand	NOUN
hassl-3708	133	14	relationships	relationship	NOUN
hassl-3708	133	15	(	(	PUNCT
hassl-3708	133	16	france	france	NOUN
hassl-3708	133	17	,	,	PUNCT
hassl-3708	133	18	grace	grace	NOUN
hassl-3708	133	19	,	,	PUNCT
hassl-3708	133	20	merrilees	merrilee	NOUN
hassl-3708	133	21	,	,	PUNCT
hassl-3708	133	22	&	&	CCONJ
hassl-3708	133	23	miller	miller	PROPN
hassl-3708	133	24	,	,	PUNCT
hassl-3708	133	25	2018	2018	NUM
hassl-3708	133	26	)	)	PUNCT
hassl-3708	133	27	and	and	CCONJ
hassl-3708	133	28	has	have	AUX
hassl-3708	133	29	been	be	AUX
hassl-3708	133	30	found	find	VERB
hassl-3708	133	31	to	to	PART
hassl-3708	133	32	bolster	bolster	VERB
hassl-3708	133	33	purchase	purchase	NOUN
hassl-3708	133	34	intention	intention	NOUN
hassl-3708	133	35	(	(	PUNCT
hassl-3708	133	36	bu	bu	PROPN
hassl-3708	133	37	,	,	PUNCT
hassl-3708	133	38	park	park	NOUN
hassl-3708	133	39	inson	inson	PROPN
hassl-3708	133	40	,	,	PUNCT
hassl-3708	133	41	&	&	CCONJ
hassl-3708	133	42	thaichon	thaichon	PROPN
hassl-3708	133	43	,	,	PUNCT
hassl-3708	133	44	2022	2022	NUM
hassl-3708	133	45	)	)	PUNCT
hassl-3708	133	46	,	,	PUNCT
hassl-3708	133	47	elevate	elevate	VERB
hassl-3708	133	48	perceived	perceive	VERB
hassl-3708	133	49	quality	quality	NOUN
hassl-3708	133	50	(	(	PUNCT
hassl-3708	133	51	tran	tran	PROPN
hassl-3708	133	52	,	,	PUNCT
hassl-3708	133	53	taylor	taylor	PROPN
hassl-3708	133	54	,	,	PUNCT
hassl-3708	133	55	&	&	CCONJ
hassl-3708	133	56	wen	wen	PROPN
hassl-3708	133	57	,	,	PUNCT
hassl-3708	133	58	2023	2023	NUM
hassl-3708	133	59	)	)	PUNCT
hassl-3708	133	60	,	,	PUNCT
hassl-3708	133	61	foster	foster	ADJ
hassl-3708	133	62	customer	customer	NOUN
hassl-3708	133	63	satisfaction	satisfaction	NOUN
hassl-3708	133	64	(	(	PUNCT
hassl-3708	133	65	mursid	mursid	PROPN
hassl-3708	133	66	&	&	CCONJ
hassl-3708	133	67	wu	wu	PROPN
hassl-3708	133	68	,	,	PUNCT
hassl-3708	133	69	2022	2022	NUM
hassl-3708	133	70	)	)	PUNCT
hassl-3708	133	71	and	and	CCONJ
hassl-3708	133	72	enhance	enhance	VERB
hassl-3708	133	73	brand	brand	NOUN
hassl-3708	133	74	equity	equity	NOUN
hassl-3708	133	75	(	(	PUNCT
hassl-3708	133	76	gonzález	gonzález	PROPN
hassl-3708	133	77	-	-	PUNCT
hassl-3708	133	78	mansilla	mansilla	PROPN
hassl-3708	133	79	,	,	PUNCT
hassl-3708	133	80	berenguer	berenguer	PROPN
hassl-3708	133	81	-	-	PUNCT
hassl-3708	133	82	contrí	contrí	PROPN
hassl-3708	133	83	,	,	PUNCT
hassl-3708	133	84	&	&	CCONJ
hassl-3708	133	85	serra	serra	PROPN
hassl-3708	133	86	-	-	PUNCT
hassl-3708	133	87	cantallops	cantallops	PROPN
hassl-3708	133	88	,	,	PUNCT
hassl-3708	133	89	2019	2019	NUM
hassl-3708	133	90	)	)	PUNCT
hassl-3708	133	91	.	.	PUNCT
hassl-3708	134	1	however	however	ADV
hassl-3708	134	2	,	,	PUNCT
hassl-3708	134	3	deng	deng	PROPN
hassl-3708	134	4	,	,	PUNCT
hassl-3708	134	5	lu	lu	PROPN
hassl-3708	134	6	,	,	PUNCT
hassl-3708	134	7	lin	lin	PROPN
hassl-3708	134	8	,	,	PUNCT
hassl-3708	134	9	and	and	CCONJ
hassl-3708	134	10	chen	chen	PROPN
hassl-3708	134	11	(	(	PUNCT
hassl-3708	134	12	2021	2021	NUM
hassl-3708	134	13	)	)	PUNCT
hassl-3708	134	14	point	point	VERB
hassl-3708	134	15	out	out	ADP
hassl-3708	134	16	the	the	DET
hassl-3708	134	17	need	need	NOUN
hassl-3708	134	18	for	for	ADP
hassl-3708	134	19	additional	additional	ADJ
hassl-3708	134	20	research	research	NOUN
hassl-3708	134	21	on	on	ADP
hassl-3708	134	22	the	the	DET
hassl-3708	134	23	impact	impact	NOUN
hassl-3708	134	24	of	of	ADP
hassl-3708	134	25	value	value	NOUN
hassl-3708	134	26	co	co	NOUN
hassl-3708	134	27	-	-	NOUN
hassl-3708	134	28	creation	creation	NOUN
hassl-3708	134	29	on	on	ADP
hassl-3708	134	30	consumer	consumer	NOUN
hassl-3708	134	31	psychological	psychological	ADJ
hassl-3708	134	32	ownership	ownership	NOUN
hassl-3708	134	33	and	and	CCONJ
hassl-3708	134	34	other	other	ADJ
hassl-3708	134	35	aspects	aspect	NOUN
hassl-3708	134	36	.	.	PUNCT
hassl-3708	135	1	according	accord	VERB
hassl-3708	135	2	to	to	ADP
hassl-3708	135	3	the	the	DET
hassl-3708	135	4	theory	theory	NOUN
hassl-3708	135	5	of	of	ADP
hassl-3708	135	6	psychological	psychological	ADJ
hassl-3708	135	7	ownership	ownership	NOUN
hassl-3708	135	8	,	,	PUNCT
hassl-3708	135	9	indiv	indiv	ADJ
hassl-3708	135	10	iduals	idual	NOUN
hassl-3708	135	11	are	be	AUX
hassl-3708	135	12	more	more	ADV
hassl-3708	135	13	inclined	inclined	ADJ
hassl-3708	135	14	to	to	PART
hassl-3708	135	15	experience	experience	VERB
hassl-3708	135	16	psycholog	psycholog	ADJ
hassl-3708	135	17	ical	ical	PROPN
hassl-3708	135	18	ownership	ownership	NOUN
hassl-3708	135	19	when	when	SCONJ
hassl-3708	135	20	they	they	PRON
hassl-3708	135	21	are	be	AUX
hassl-3708	135	22	driven	drive	VERB
hassl-3708	135	23	by	by	ADP
hassl-3708	135	24	and	and	CCONJ
hassl-3708	135	25	capable	capable	ADJ
hassl-3708	135	26	of	of	ADP
hassl-3708	135	27	self	self	NOUN
hassl-3708	135	28	-	-	PUNCT
hassl-3708	135	29	efficacy	efficacy	NOUN
hassl-3708	135	30	.	.	PUNCT
hassl-3708	136	1	furthermore	furthermore	ADV
hassl-3708	136	2	,	,	PUNCT
hassl-3708	136	3	indiv	indiv	ADJ
hassl-3708	136	4	iduals	idual	NOUN
hassl-3708	136	5	are	be	AUX
hassl-3708	136	6	driven	drive	VERB
hassl-3708	136	7	to	to	PART
hassl-3708	136	8	cultivate	cultivate	VERB
hassl-3708	136	9	a	a	DET
hassl-3708	136	10	feeling	feeling	NOUN
hassl-3708	136	11	of	of	ADP
hassl-3708	136	12	ownership	ownership	NOUN
hassl-3708	136	13	for	for	ADP
hassl-3708	136	14	entities	entity	NOUN
hassl-3708	136	15	they	they	PRON
hassl-3708	136	16	can	can	AUX
hassl-3708	136	17	influence	influence	VERB
hassl-3708	136	18	in	in	ADP
hassl-3708	136	19	some	some	DET
hassl-3708	136	20	manner	manner	NOUN
hassl-3708	136	21	(	(	PUNCT
hassl-3708	136	22	peck	peck	VERB
hassl-3708	136	23	&	&	CCONJ
hassl-3708	136	24	luangrath	luangrath	NOUN
hassl-3708	136	25	,	,	PUNCT
hassl-3708	136	26	2023	2023	NUM
hassl-3708	136	27	)	)	PUNCT
hassl-3708	136	28	.	.	PUNCT
hassl-3708	137	1	additionally	additionally	ADV
hassl-3708	137	2	,	,	PUNCT
hassl-3708	137	3	according	accord	VERB
hassl-3708	137	4	to	to	ADP
hassl-3708	137	5	pierce	pierce	PROPN
hassl-3708	137	6	et	et	PROPN
hassl-3708	137	7	al	al	PROPN
hassl-3708	137	8	.	.	PROPN
hassl-3708	137	9	(	(	PUNCT
hassl-3708	137	10	2001	2001	NUM
hassl-3708	137	11	)	)	PUNCT
hassl-3708	137	12	,	,	PUNCT
hassl-3708	137	13	the	the	DET
hassl-3708	137	14	two	two	NUM
hassl-3708	137	15	main	main	ADJ
hassl-3708	137	16	strategies	strategy	NOUN
hassl-3708	137	17	to	to	PART
hassl-3708	137	18	become	become	VERB
hassl-3708	137	19	psychologically	psychologically	ADV
hassl-3708	137	20	owned	own	VERB
hassl-3708	137	21	include	include	VERB
hassl-3708	137	22	putting	put	VERB
hassl-3708	137	23	yourself	yourself	PRON
hassl-3708	137	24	in	in	ADP
hassl-3708	137	25	the	the	DET
hassl-3708	137	26	target	target	NOUN
hassl-3708	137	27	and	and	CCONJ
hassl-3708	137	28	controlling	control	VERB
hassl-3708	137	29	it	it	PRON
hassl-3708	137	30	.	.	PUNCT
hassl-3708	138	1	investing	invest	VERB
hassl-3708	138	2	oneself	oneself	PRON
hassl-3708	138	3	in	in	ADP
hassl-3708	138	4	the	the	DET
hassl-3708	138	5	target	target	NOUN
hassl-3708	138	6	pertains	pertain	VERB
hassl-3708	138	7	to	to	ADP
hassl-3708	138	8	investing	invest	VERB
hassl-3708	138	9	personal	personal	ADJ
hassl-3708	138	10	resources	resource	NOUN
hassl-3708	138	11	such	such	ADJ
hassl-3708	138	12	as	as	ADP
hassl-3708	138	13	time	time	NOUN
hassl-3708	138	14	,	,	PUNCT
hassl-3708	138	15	humanities	humanity	NOUN
hassl-3708	138	16	and	and	CCONJ
hassl-3708	138	17	social	social	ADJ
hassl-3708	138	18	sciences	science	NOUN
hassl-3708	138	19	letters	letter	NOUN
hassl-3708	138	20	,	,	PUNCT
hassl-3708	138	21	2024	2024	NUM
hassl-3708	138	22	,	,	PUNCT
hassl-3708	138	23	12(2	12(2	NUM
hassl-3708	138	24	):	):	PUNCT
hassl-3708	138	25	289	289	NUM
hassl-3708	138	26	-	-	SYM
hassl-3708	138	27	307	307	NUM
hassl-3708	138	28	294	294	NUM
hassl-3708	138	29	©	©	PROPN
hassl-3708	138	30	2024	2024	NUM
hassl-3708	138	31	conscientia	conscientia	PROPN
hassl-3708	138	32	beam	beam	PROPN
hassl-3708	138	33	.	.	PUNCT
hassl-3708	139	1	all	all	DET
hassl-3708	139	2	rights	right	NOUN
hassl-3708	139	3	reserved	reserve	VERB
hassl-3708	139	4	.	.	PUNCT
hassl-3708	140	1	dedication	dedication	NOUN
hassl-3708	140	2	,	,	PUNCT
hassl-3708	140	3	f	f	PROPN
hassl-3708	140	4	inancial	inancial	ADJ
hassl-3708	140	5	assets	asset	NOUN
hassl-3708	140	6	,	,	PUNCT
hassl-3708	140	7	attention	attention	NOUN
hassl-3708	140	8	or	or	CCONJ
hassl-3708	140	9	vitality	vitality	NOUN
hassl-3708	140	10	in	in	ADP
hassl-3708	140	11	the	the	DET
hassl-3708	140	12	subject	subject	NOUN
hassl-3708	140	13	.	.	PUNCT
hassl-3708	141	1	giv	giv	VERB
hassl-3708	141	2	ing	ing	ADJ
hassl-3708	141	3	customers	customer	NOUN
hassl-3708	141	4	the	the	DET
hassl-3708	141	5	power	power	NOUN
hassl-3708	141	6	to	to	PART
hassl-3708	141	7	select	select	VERB
hassl-3708	141	8	products	product	NOUN
hassl-3708	141	9	for	for	ADP
hassl-3708	141	10	inclusion	inclusion	NOUN
hassl-3708	141	11	is	be	AUX
hassl-3708	141	12	perhaps	perhaps	ADV
hassl-3708	141	13	a	a	DET
hassl-3708	141	14	more	more	ADV
hassl-3708	141	15	economical	economical	ADJ
hassl-3708	141	16	strategy	strategy	NOUN
hassl-3708	141	17	assuming	assume	VERB
hassl-3708	141	18	that	that	SCONJ
hassl-3708	141	19	customers	customer	NOUN
hassl-3708	141	20	feel	feel	VERB
hassl-3708	141	21	competent	competent	ADJ
hassl-3708	141	22	enough	enough	ADV
hassl-3708	141	23	to	to	PART
hassl-3708	141	24	make	make	VERB
hassl-3708	141	25	these	these	DET
hassl-3708	141	26	decisions	decision	NOUN
hassl-3708	141	27	.	.	PUNCT
hassl-3708	142	1	when	when	SCONJ
hassl-3708	142	2	people	people	NOUN
hassl-3708	142	3	invest	invest	VERB
hassl-3708	142	4	their	their	PRON
hassl-3708	142	5	own	own	ADJ
hassl-3708	142	6	labour	labour	NOUN
hassl-3708	142	7	in	in	ADP
hassl-3708	142	8	an	an	DET
hassl-3708	142	9	object	object	NOUN
hassl-3708	142	10	,	,	PUNCT
hassl-3708	142	11	they	they	PRON
hassl-3708	142	12	tend	tend	VERB
hassl-3708	142	13	to	to	PART
hassl-3708	142	14	place	place	VERB
hassl-3708	142	15	a	a	DET
hassl-3708	142	16	higher	high	ADJ
hassl-3708	142	17	value	value	NOUN
hassl-3708	142	18	on	on	ADP
hassl-3708	142	19	it	it	PRON
hassl-3708	142	20	.	.	PUNCT
hassl-3708	143	1	this	this	DET
hassl-3708	143	2	enhanced	enhance	VERB
hassl-3708	143	3	sense	sense	NOUN
hassl-3708	143	4	of	of	ADP
hassl-3708	143	5	ownership	ownership	NOUN
hassl-3708	143	6	results	result	NOUN
hassl-3708	143	7	from	from	ADP
hassl-3708	143	8	personal	personal	ADJ
hassl-3708	143	9	involvement	involvement	NOUN
hassl-3708	143	10	in	in	ADP
hassl-3708	143	11	the	the	DET
hassl-3708	143	12	creative	creative	ADJ
hassl-3708	143	13	process	process	NOUN
hassl-3708	143	14	.	.	PUNCT
hassl-3708	144	1	conversely	conversely	ADV
hassl-3708	144	2	,	,	PUNCT
hassl-3708	144	3	if	if	SCONJ
hassl-3708	144	4	an	an	DET
hassl-3708	144	5	indiv	indiv	PROPN
hassl-3708	144	6	idual	idual	NOUN
hassl-3708	144	7	has	have	VERB
hassl-3708	144	8	the	the	DET
hassl-3708	144	9	ability	ability	NOUN
hassl-3708	144	10	to	to	PART
hassl-3708	144	11	exert	exert	VERB
hassl-3708	144	12	control	control	NOUN
hassl-3708	144	13	over	over	ADP
hassl-3708	144	14	a	a	DET
hassl-3708	144	15	target	target	NOUN
hassl-3708	144	16	,	,	PUNCT
hassl-3708	144	17	there	there	PRON
hassl-3708	144	18	is	be	VERB
hassl-3708	144	19	a	a	DET
hassl-3708	144	20	heightened	heightened	ADJ
hassl-3708	144	21	likelihood	likelihood	NOUN
hassl-3708	144	22	of	of	ADP
hassl-3708	144	23	experiencing	experience	VERB
hassl-3708	144	24	ownership	ownership	NOUN
hassl-3708	144	25	over	over	ADP
hassl-3708	144	26	that	that	DET
hassl-3708	144	27	target	target	NOUN
hassl-3708	144	28	.	.	PUNCT
hassl-3708	145	1	this	this	DET
hassl-3708	145	2	phenomenon	phenomenon	NOUN
hassl-3708	145	3	is	be	AUX
hassl-3708	145	4	closely	closely	ADV
hassl-3708	145	5	aligned	align	VERB
hassl-3708	145	6	with	with	ADP
hassl-3708	145	7	the	the	DET
hassl-3708	145	8	motivation	motivation	NOUN
hassl-3708	145	9	for	for	ADP
hassl-3708	145	10	self	self	NOUN
hassl-3708	145	11	-	-	PUNCT
hassl-3708	145	12	efficacy	efficacy	NOUN
hassl-3708	145	13	wherein	wherein	SCONJ
hassl-3708	145	14	a	a	DET
hassl-3708	145	15	sense	sense	NOUN
hassl-3708	145	16	of	of	ADP
hassl-3708	145	17	control	control	NOUN
hassl-3708	145	18	can	can	AUX
hassl-3708	145	19	stem	stem	VERB
hassl-3708	145	20	from	from	ADP
hassl-3708	145	21	agency	agency	NOUN
hassl-3708	145	22	over	over	ADP
hassl-3708	145	23	one	one	NUM
hassl-3708	145	24	’s	’s	PART
hassl-3708	145	25	surroundings	surrounding	NOUN
hassl-3708	145	26	.	.	PUNCT
hassl-3708	146	1	baxter	baxter	PROPN
hassl-3708	146	2	,	,	PUNCT
hassl-3708	146	3	aurisicchio	aurisicchio	PROPN
hassl-3708	146	4	,	,	PUNCT
hassl-3708	146	5	and	and	CCONJ
hassl-3708	146	6	childs	child	NOUN
hassl-3708	146	7	(	(	PUNCT
hassl-3708	146	8	2015	2015	NUM
hassl-3708	146	9	)	)	PUNCT
hassl-3708	146	10	proposed	propose	VERB
hassl-3708	146	11	that	that	SCONJ
hassl-3708	146	12	participation	participation	NOUN
hassl-3708	146	13	in	in	ADP
hassl-3708	146	14	value	value	NOUN
hassl-3708	146	15	cocreation	cocreation	NOUN
hassl-3708	146	16	fosters	foster	VERB
hassl-3708	146	17	a	a	DET
hassl-3708	146	18	greater	great	ADJ
hassl-3708	146	19	sense	sense	NOUN
hassl-3708	146	20	of	of	ADP
hassl-3708	146	21	psychological	psychological	ADJ
hassl-3708	146	22	belonging	belonging	NOUN
hassl-3708	146	23	.	.	PUNCT
hassl-3708	147	1	moreover	moreover	ADV
hassl-3708	147	2	,	,	PUNCT
hassl-3708	147	3	deng	deng	PROPN
hassl-3708	147	4	et	et	PROPN
hassl-3708	147	5	al	al	PROPN
hassl-3708	147	6	.	.	PROPN
hassl-3708	147	7	(	(	PUNCT
hassl-3708	147	8	2021	2021	NUM
hassl-3708	147	9	)	)	PUNCT
hassl-3708	147	10	uncovered	uncover	VERB
hassl-3708	147	11	a	a	DET
hassl-3708	147	12	direct	direct	ADJ
hassl-3708	147	13	and	and	CCONJ
hassl-3708	147	14	positive	positive	ADJ
hassl-3708	147	15	relationship	relationship	NOUN
hassl-3708	147	16	between	between	ADP
hassl-3708	147	17	value	value	NOUN
hassl-3708	147	18	co	co	NOUN
hassl-3708	147	19	-	-	NOUN
hassl-3708	147	20	creation	creation	NOUN
hassl-3708	147	21	and	and	CCONJ
hassl-3708	147	22	tourist	tourist	NOUN
hassl-3708	147	23	psychological	psychological	ADJ
hassl-3708	147	24	ownership	ownership	NOUN
hassl-3708	147	25	.	.	PUNCT
hassl-3708	148	1	insurgent	insurgent	NOUN
hassl-3708	148	2	brands	brand	NOUN
hassl-3708	148	3	often	often	ADV
hassl-3708	148	4	enter	enter	VERB
hassl-3708	148	5	markets	market	NOUN
hassl-3708	148	6	with	with	ADP
hassl-3708	148	7	limited	limited	ADJ
hassl-3708	148	8	resources	resource	NOUN
hassl-3708	148	9	and	and	CCONJ
hassl-3708	148	10	recognition	recognition	NOUN
hassl-3708	148	11	making	make	VERB
hassl-3708	148	12	it	it	PRON
hassl-3708	148	13	essential	essential	ADJ
hassl-3708	148	14	to	to	PART
hassl-3708	148	15	involve	involve	VERB
hassl-3708	148	16	consumers	consumer	NOUN
hassl-3708	148	17	in	in	ADP
hassl-3708	148	18	the	the	DET
hassl-3708	148	19	process	process	NOUN
hassl-3708	148	20	of	of	ADP
hassl-3708	148	21	value	value	NOUN
hassl-3708	148	22	creation	creation	NOUN
hassl-3708	148	23	.	.	PUNCT
hassl-3708	149	1	these	these	DET
hassl-3708	149	2	brands	brand	NOUN
hassl-3708	149	3	can	can	AUX
hassl-3708	149	4	have	have	VERB
hassl-3708	149	5	access	access	NOUN
hassl-3708	149	6	to	to	ADP
hassl-3708	149	7	consumer	consumer	NOUN
hassl-3708	149	8	insights	insight	NOUN
hassl-3708	149	9	,	,	PUNCT
hassl-3708	149	10	preferences	preference	NOUN
hassl-3708	149	11	,	,	PUNCT
hassl-3708	149	12	and	and	CCONJ
hassl-3708	149	13	creativity	creativity	NOUN
hassl-3708	149	14	by	by	ADP
hassl-3708	149	15	incorporating	incorporate	VERB
hassl-3708	149	16	consumers	consumer	NOUN
hassl-3708	149	17	in	in	ADP
hassl-3708	149	18	co	co	NOUN
hassl-3708	149	19	-	-	NOUN
hassl-3708	149	20	creation	creation	NOUN
hassl-3708	149	21	.	.	PUNCT
hassl-3708	150	1	this	this	PRON
hassl-3708	150	2	allows	allow	VERB
hassl-3708	150	3	them	they	PRON
hassl-3708	150	4	to	to	PART
hassl-3708	150	5	create	create	VERB
hassl-3708	150	6	distinctive	distinctive	ADJ
hassl-3708	150	7	products	product	NOUN
hassl-3708	150	8	that	that	PRON
hassl-3708	150	9	appeal	appeal	VERB
hassl-3708	150	10	to	to	ADP
hassl-3708	150	11	their	their	PRON
hassl-3708	150	12	target	target	NOUN
hassl-3708	150	13	market	market	NOUN
hassl-3708	150	14	.	.	PUNCT
hassl-3708	151	1	hence	hence	ADV
hassl-3708	151	2	,	,	PUNCT
hassl-3708	151	3	the	the	DET
hassl-3708	151	4	following	follow	VERB
hassl-3708	151	5	hypothesis	hypothesis	NOUN
hassl-3708	151	6	is	be	AUX
hassl-3708	151	7	put	put	VERB
hassl-3708	151	8	forth	forth	ADV
hassl-3708	151	9	:	:	PUNCT
hassl-3708	151	10	h3	h3	NOUN
hassl-3708	151	11	.	.	PUNCT
hassl-3708	152	1	value	value	NOUN
hassl-3708	152	2	co	co	NOUN
hassl-3708	152	3	-	-	NOUN
hassl-3708	152	4	creation	creation	NOUN
hassl-3708	152	5	has	have	VERB
hassl-3708	152	6	a	a	DET
hassl-3708	152	7	positive	positive	ADJ
hassl-3708	152	8	relationship	relationship	NOUN
hassl-3708	152	9	with	with	ADP
hassl-3708	152	10	psychological	psychological	ADJ
hassl-3708	152	11	ownership	ownership	NOUN
hassl-3708	152	12	among	among	ADP
hassl-3708	152	13	customers	customer	NOUN
hassl-3708	152	14	of	of	ADP
hassl-3708	152	15	china	china	PROPN
hassl-3708	152	16	’s	’s	PART
hassl-3708	152	17	insurgent	insurgent	NOUN
hassl-3708	152	18	brands	brand	NOUN
hassl-3708	152	19	.	.	PUNCT
hassl-3708	153	1	when	when	SCONJ
hassl-3708	153	2	consumers	consumer	NOUN
hassl-3708	153	3	actively	actively	ADV
hassl-3708	153	4	engage	engage	VERB
hassl-3708	153	5	in	in	ADP
hassl-3708	153	6	co	co	VERB
hassl-3708	153	7	-	-	ADJ
hassl-3708	153	8	creating	create	VERB
hassl-3708	153	9	products	product	NOUN
hassl-3708	153	10	,	,	PUNCT
hassl-3708	153	11	services	service	NOUN
hassl-3708	153	12	or	or	CCONJ
hassl-3708	153	13	experiences	experience	NOUN
hassl-3708	153	14	,	,	PUNCT
hassl-3708	153	15	they	they	PRON
hassl-3708	153	16	become	become	AUX
hassl-3708	153	17	emotionally	emotionally	ADV
hassl-3708	153	18	invested	invest	VERB
hassl-3708	153	19	in	in	ADP
hassl-3708	153	20	the	the	DET
hassl-3708	153	21	brand	brand	NOUN
hassl-3708	153	22	’s	’s	PART
hassl-3708	153	23	success	success	NOUN
hassl-3708	153	24	.	.	PUNCT
hassl-3708	154	1	this	this	DET
hassl-3708	154	2	emotional	emotional	ADJ
hassl-3708	154	3	bond	bond	NOUN
hassl-3708	154	4	often	often	ADV
hassl-3708	154	5	translates	translate	VERB
hassl-3708	154	6	into	into	ADP
hassl-3708	154	7	increased	increase	VERB
hassl-3708	154	8	brand	brand	NOUN
hassl-3708	154	9	loyalty	loyalty	NOUN
hassl-3708	154	10	as	as	SCONJ
hassl-3708	154	11	consumers	consumer	NOUN
hassl-3708	154	12	feel	feel	VERB
hassl-3708	154	13	a	a	DET
hassl-3708	154	14	stronger	strong	ADJ
hassl-3708	154	15	connection	connection	NOUN
hassl-3708	154	16	to	to	ADP
hassl-3708	154	17	the	the	DET
hassl-3708	154	18	brand	brand	NOUN
hassl-3708	154	19	leading	lead	VERB
hassl-3708	154	20	to	to	PART
hassl-3708	154	21	repeat	repeat	VERB
hassl-3708	154	22	purchases	purchase	NOUN
hassl-3708	154	23	and	and	CCONJ
hassl-3708	154	24	long	long	ADJ
hassl-3708	154	25	-	-	PUNCT
hassl-3708	154	26	term	term	NOUN
hassl-3708	154	27	commitment	commitment	NOUN
hassl-3708	154	28	.	.	PUNCT
hassl-3708	155	1	the	the	DET
hassl-3708	155	2	well	well	ADV
hassl-3708	155	3	-	-	PUNCT
hassl-3708	155	4	established	establish	VERB
hassl-3708	155	5	association	association	NOUN
hassl-3708	155	6	between	between	ADP
hassl-3708	155	7	value	value	NOUN
hassl-3708	155	8	co	co	NOUN
hassl-3708	155	9	-	-	NOUN
hassl-3708	155	10	creation	creation	NOUN
hassl-3708	155	11	and	and	CCONJ
hassl-3708	155	12	brand	brand	NOUN
hassl-3708	155	13	loyalty	loyalty	NOUN
hassl-3708	155	14	has	have	AUX
hassl-3708	155	15	garnered	garner	VERB
hassl-3708	155	16	significant	significant	ADJ
hassl-3708	155	17	focus	focus	NOUN
hassl-3708	155	18	in	in	ADP
hassl-3708	155	19	recent	recent	ADJ
hassl-3708	155	20	research	research	NOUN
hassl-3708	155	21	.	.	PUNCT
hassl-3708	156	1	fang	fang	X
hassl-3708	156	2	(	(	PUNCT
hassl-3708	156	3	2019	2019	NUM
hassl-3708	156	4	)	)	PUNCT
hassl-3708	156	5	explored	explore	VERB
hassl-3708	156	6	and	and	CCONJ
hassl-3708	156	7	substantiated	substantiate	VERB
hassl-3708	156	8	how	how	SCONJ
hassl-3708	156	9	value	value	NOUN
hassl-3708	156	10	co	co	NOUN
hassl-3708	156	11	-	-	NOUN
hassl-3708	156	12	creation	creation	NOUN
hassl-3708	156	13	,	,	PUNCT
hassl-3708	156	14	encompassing	encompass	VERB
hassl-3708	156	15	personalization	personalization	NOUN
hassl-3708	156	16	,	,	PUNCT
hassl-3708	156	17	relationship	relationship	NOUN
hassl-3708	156	18	-	-	PUNCT
hassl-3708	156	19	building	building	NOUN
hassl-3708	156	20	and	and	CCONJ
hassl-3708	156	21	immersive	immersive	ADJ
hassl-3708	156	22	experiences	experience	NOUN
hassl-3708	156	23	,	,	PUNCT
hassl-3708	156	24	exerts	exert	VERB
hassl-3708	156	25	a	a	DET
hassl-3708	156	26	posit	posit	NOUN
hassl-3708	156	27	i	i	PRON
hassl-3708	156	28	ve	ve	VERB
hassl-3708	156	29	influence	influence	NOUN
hassl-3708	156	30	on	on	ADP
hassl-3708	156	31	brand	brand	NOUN
hassl-3708	156	32	loyalty	loyalty	NOUN
hassl-3708	156	33	especially	especially	ADV
hassl-3708	156	34	within	within	ADP
hassl-3708	156	35	the	the	DET
hassl-3708	156	36	realm	realm	NOUN
hassl-3708	156	37	of	of	ADP
hassl-3708	156	38	branded	brand	VERB
hassl-3708	156	39	apps	app	NOUN
hassl-3708	156	40	.	.	PUNCT
hassl-3708	157	1	mursid	mursid	PROPN
hassl-3708	157	2	and	and	CCONJ
hassl-3708	157	3	wu	wu	PROPN
hassl-3708	157	4	(	(	PUNCT
hassl-3708	157	5	2022	2022	NUM
hassl-3708	157	6	)	)	PUNCT
hassl-3708	157	7	underscore	underscore	VERB
hassl-3708	157	8	the	the	DET
hassl-3708	157	9	substantial	substantial	ADJ
hassl-3708	157	10	influence	influence	NOUN
hassl-3708	157	11	of	of	ADP
hassl-3708	157	12	value	value	NOUN
hassl-3708	157	13	co	co	NOUN
hassl-3708	157	14	-	-	NOUN
hassl-3708	157	15	creation	creation	NOUN
hassl-3708	157	16	on	on	ADP
hassl-3708	157	17	customer	customer	NOUN
hassl-3708	157	18	loyalty	loyalty	NOUN
hassl-3708	157	19	,	,	PUNCT
hassl-3708	157	20	especially	especially	ADV
hassl-3708	157	21	among	among	ADP
hassl-3708	157	22	umrah	umrah	PROPN
hassl-3708	157	23	travellers	traveller	NOUN
hassl-3708	157	24	.	.	PUNCT
hassl-3708	158	1	pervez	pervez	PROPN
hassl-3708	158	2	,	,	PUNCT
hassl-3708	158	3	khawaja	khawaja	PROPN
hassl-3708	158	4	,	,	PUNCT
hassl-3708	158	5	and	and	CCONJ
hassl-3708	158	6	sarfraz	sarfraz	NOUN
hassl-3708	158	7	(	(	PUNCT
hassl-3708	158	8	2022	2022	NUM
hassl-3708	158	9	)	)	PUNCT
hassl-3708	158	10	conducted	conduct	VERB
hassl-3708	158	11	research	research	NOUN
hassl-3708	158	12	affirming	affirm	VERB
hassl-3708	158	13	that	that	SCONJ
hassl-3708	158	14	value	value	NOUN
hassl-3708	158	15	co	co	NOUN
hassl-3708	158	16	-	-	NOUN
hassl-3708	158	17	creation	creation	NOUN
hassl-3708	158	18	leads	lead	VERB
hassl-3708	158	19	to	to	ADP
hassl-3708	158	20	enhanced	enhanced	ADJ
hassl-3708	158	21	customer	customer	NOUN
hassl-3708	158	22	loyalty	loyalty	NOUN
hassl-3708	158	23	with	with	ADP
hassl-3708	158	24	customer	customer	NOUN
hassl-3708	158	25	trust	trust	NOUN
hassl-3708	158	26	acting	act	VERB
hassl-3708	158	27	as	as	ADP
hassl-3708	158	28	a	a	DET
hassl-3708	158	29	mediating	mediate	VERB
hassl-3708	158	30	factor	factor	NOUN
hassl-3708	158	31	.	.	PUNCT
hassl-3708	159	1	ye	ye	NOUN
hassl-3708	159	2	,	,	PUNCT
hassl-3708	159	3	batool	batool	NOUN
hassl-3708	159	4	,	,	PUNCT
hassl-3708	159	5	and	and	CCONJ
hassl-3708	159	6	huang	huang	PROPN
hassl-3708	159	7	(	(	PUNCT
hassl-3708	159	8	2023	2023	NUM
hassl-3708	159	9	)	)	PUNCT
hassl-3708	159	10	discovered	discover	VERB
hassl-3708	159	11	that	that	SCONJ
hassl-3708	159	12	value	value	NOUN
hassl-3708	159	13	co	co	NOUN
hassl-3708	159	14	-	-	NOUN
hassl-3708	159	15	creation	creation	NOUN
hassl-3708	159	16	yields	yield	NOUN
hassl-3708	159	17	a	a	DET
hassl-3708	159	18	positive	positive	ADJ
hassl-3708	159	19	impact	impact	NOUN
hassl-3708	159	20	on	on	ADP
hassl-3708	159	21	customer	customer	NOUN
hassl-3708	159	22	loyalty	loyalty	NOUN
hassl-3708	159	23	.	.	PUNCT
hassl-3708	160	1	additionally	additionally	ADV
hassl-3708	160	2	,	,	PUNCT
hassl-3708	160	3	tran	tran	PROPN
hassl-3708	160	4	et	et	PROPN
hassl-3708	160	5	al	al	PROPN
hassl-3708	160	6	.	.	PROPN
hassl-3708	161	1	(	(	PUNCT
hassl-3708	161	2	2023	2023	NUM
hassl-3708	161	3	)	)	PUNCT
hassl-3708	161	4	posited	posit	VERB
hassl-3708	161	5	that	that	PRON
hassl-3708	161	6	value	value	NOUN
hassl-3708	161	7	co	co	NOUN
hassl-3708	161	8	-	-	NOUN
hassl-3708	161	9	creation	creation	NOUN
hassl-3708	161	10	correlates	correlate	VERB
hassl-3708	161	11	with	with	ADP
hassl-3708	161	12	elevated	elevated	ADJ
hassl-3708	161	13	perceptions	perception	NOUN
hassl-3708	161	14	of	of	ADP
hassl-3708	161	15	brand	brand	NOUN
hassl-3708	161	16	quality	quality	NOUN
hassl-3708	161	17	and	and	CCONJ
hassl-3708	161	18	heightened	heightened	ADJ
hassl-3708	161	19	levels	level	NOUN
hassl-3708	161	20	of	of	ADP
hassl-3708	161	21	brand	brand	NOUN
hassl-3708	161	22	loyalty	loyalty	NOUN
hassl-3708	161	23	.	.	PUNCT
hassl-3708	162	1	therefore	therefore	ADV
hassl-3708	162	2	,	,	PUNCT
hassl-3708	162	3	the	the	DET
hassl-3708	162	4	following	follow	VERB
hassl-3708	162	5	hypothesis	hypothesis	NOUN
hassl-3708	162	6	is	be	AUX
hassl-3708	162	7	proposed	propose	VERB
hassl-3708	162	8	:	:	PUNCT
hassl-3708	163	1	h4	h4	PROPN
hassl-3708	163	2	.	.	PUNCT
hassl-3708	163	3	value	value	NOUN
hassl-3708	163	4	co	co	NOUN
hassl-3708	163	5	-	-	NOUN
hassl-3708	163	6	creation	creation	NOUN
hassl-3708	163	7	has	have	VERB
hassl-3708	163	8	a	a	DET
hassl-3708	163	9	positive	positive	ADJ
hassl-3708	163	10	relationship	relationship	NOUN
hassl-3708	163	11	with	with	ADP
hassl-3708	163	12	brand	brand	NOUN
hassl-3708	163	13	loyalty	loyalty	NOUN
hassl-3708	163	14	among	among	ADP
hassl-3708	163	15	customers	customer	NOUN
hassl-3708	163	16	of	of	ADP
hassl-3708	163	17	china	china	PROPN
hassl-3708	163	18	’s	’s	PART
hassl-3708	163	19	insurgent	insurgent	NOUN
hassl-3708	163	20	brands	brand	NOUN
hassl-3708	163	21	.	.	PUNCT
hassl-3708	164	1	2.4	2.4	NUM
hassl-3708	164	2	.	.	PUNCT
hassl-3708	165	1	brand	brand	NOUN
hassl-3708	165	2	loyalty	loyalty	NOUN
hassl-3708	165	3	brand	brand	NOUN
hassl-3708	165	4	loyalty	loyalty	NOUN
hassl-3708	165	5	stands	stand	VERB
hassl-3708	165	6	as	as	ADP
hassl-3708	165	7	a	a	DET
hassl-3708	165	8	cornerstone	cornerstone	NOUN
hassl-3708	165	9	in	in	ADP
hassl-3708	165	10	shaping	shape	VERB
hassl-3708	165	11	brands	brand	NOUN
hassl-3708	165	12	’	'	PUNCT
hassl-3708	165	13	equity	equity	NOUN
hassl-3708	165	14	and	and	CCONJ
hassl-3708	165	15	financial	financial	ADJ
hassl-3708	165	16	viability	viability	NOUN
hassl-3708	165	17	.	.	PUNCT
hassl-3708	166	1	it	it	PRON
hassl-3708	166	2	holds	hold	VERB
hassl-3708	166	3	the	the	DET
hassl-3708	166	4	key	key	NOUN
hassl-3708	166	5	to	to	ADP
hassl-3708	166	6	customers	customer	NOUN
hassl-3708	166	7	’	'	PUNCT
hassl-3708	166	8	willingness	willingness	NOUN
hassl-3708	166	9	to	to	PART
hassl-3708	166	10	invest	invest	VERB
hassl-3708	166	11	in	in	ADP
hassl-3708	166	12	premium	premium	NOUN
hassl-3708	166	13	offerings	offering	NOUN
hassl-3708	166	14	and	and	CCONJ
hassl-3708	166	15	advocate	advocate	VERB
hassl-3708	166	16	positively	positively	ADV
hassl-3708	166	17	for	for	ADP
hassl-3708	166	18	the	the	DET
hassl-3708	166	19	brand	brand	NOUN
hassl-3708	166	20	,	,	PUNCT
hassl-3708	166	21	consequently	consequently	ADV
hassl-3708	166	22	bolstering	bolster	VERB
hassl-3708	166	23	revenue	revenue	NOUN
hassl-3708	166	24	and	and	CCONJ
hassl-3708	166	25	profits	profit	NOUN
hassl-3708	166	26	as	as	ADP
hassl-3708	166	27	the	the	DET
hassl-3708	166	28	depth	depth	NOUN
hassl-3708	166	29	of	of	ADP
hassl-3708	166	30	customer	customer	NOUN
hassl-3708	166	31	relationships	relationship	NOUN
hassl-3708	166	32	intensifies	intensifie	NOUN
hassl-3708	166	33	(	(	PUNCT
hassl-3708	166	34	tran	tran	PROPN
hassl-3708	166	35	et	et	PROPN
hassl-3708	166	36	al	al	PROPN
hassl-3708	166	37	.	.	PROPN
hassl-3708	166	38	,	,	PUNCT
hassl-3708	166	39	2023	2023	NUM
hassl-3708	166	40	)	)	PUNCT
hassl-3708	166	41	.	.	PUNCT
hassl-3708	167	1	scholarly	scholarly	ADJ
hassl-3708	167	2	perspectives	perspective	NOUN
hassl-3708	167	3	on	on	ADP
hassl-3708	167	4	brand	brand	NOUN
hassl-3708	167	5	loyalty	loyalty	NOUN
hassl-3708	167	6	are	be	AUX
hassl-3708	167	7	nuanced	nuance	VERB
hassl-3708	167	8	encompassing	encompass	VERB
hassl-3708	167	9	three	three	NUM
hassl-3708	167	10	primary	primary	ADJ
hassl-3708	167	11	dimensions	dimension	NOUN
hassl-3708	167	12	:	:	PUNCT
hassl-3708	167	13	behavioural	behavioural	ADJ
hassl-3708	167	14	,	,	PUNCT
hassl-3708	167	15	attitudinal	attitudinal	ADJ
hassl-3708	167	16	and	and	CCONJ
hassl-3708	167	17	their	their	PRON
hassl-3708	167	18	combined	combine	VERB
hassl-3708	167	19	manifestations	manifestation	NOUN
hassl-3708	167	20	delving	delve	VERB
hassl-3708	167	21	into	into	ADP
hassl-3708	167	22	the	the	DET
hassl-3708	167	23	extensive	extensive	ADJ
hassl-3708	167	24	literature	literature	NOUN
hassl-3708	167	25	.	.	PUNCT
hassl-3708	168	1	behavioural	behavioural	ADJ
hassl-3708	168	2	loyalty	loyalty	NOUN
hassl-3708	168	3	centers	center	NOUN
hassl-3708	168	4	on	on	ADP
hassl-3708	168	5	observing	observe	VERB
hassl-3708	168	6	customer	customer	NOUN
hassl-3708	168	7	actions	action	NOUN
hassl-3708	168	8	to	to	PART
hassl-3708	168	9	comprehend	comprehend	VERB
hassl-3708	168	10	the	the	DET
hassl-3708	168	11	essence	essence	NOUN
hassl-3708	168	12	of	of	ADP
hassl-3708	168	13	brand	brand	NOUN
hassl-3708	168	14	loyalty	loyalty	NOUN
hassl-3708	168	15	.	.	PUNCT
hassl-3708	169	1	for	for	ADP
hassl-3708	169	2	instance	instance	NOUN
hassl-3708	169	3	,	,	PUNCT
hassl-3708	169	4	ehrenberg	ehrenberg	PROPN
hassl-3708	169	5	and	and	CCONJ
hassl-3708	169	6	goodhardt	goodhardt	PROPN
hassl-3708	169	7	(	(	PUNCT
hassl-3708	169	8	2000	2000	NUM
hassl-3708	169	9	)	)	PUNCT
hassl-3708	169	10	conceptualized	conceptualize	VERB
hassl-3708	169	11	brand	brand	NOUN
hassl-3708	169	12	loyalty	loyalty	NOUN
hassl-3708	169	13	as	as	ADP
hassl-3708	169	14	a	a	DET
hassl-3708	169	15	repetitive	repetitive	ADJ
hassl-3708	169	16	purchase	purchase	NOUN
hassl-3708	169	17	cycle	cycle	NOUN
hassl-3708	169	18	that	that	PRON
hassl-3708	169	19	captivates	captivate	VERB
hassl-3708	169	20	customers	customer	NOUN
hassl-3708	169	21	and	and	CCONJ
hassl-3708	169	22	nurtures	nurture	VERB
hassl-3708	169	23	allegiance	allegiance	NOUN
hassl-3708	169	24	to	to	ADP
hassl-3708	169	25	a	a	DET
hassl-3708	169	26	specific	specific	ADJ
hassl-3708	169	27	brand	brand	NOUN
hassl-3708	169	28	.	.	PUNCT
hassl-3708	170	1	this	this	DET
hassl-3708	170	2	multifaceted	multifaceted	ADJ
hassl-3708	170	3	exploration	exploration	NOUN
hassl-3708	170	4	captures	capture	VERB
hassl-3708	170	5	the	the	DET
hassl-3708	170	6	intricate	intricate	ADJ
hassl-3708	170	7	facets	facet	NOUN
hassl-3708	170	8	of	of	ADP
hassl-3708	170	9	brand	brand	NOUN
hassl-3708	170	10	loyalty	loyalty	NOUN
hassl-3708	170	11	shedding	shed	VERB
hassl-3708	170	12	l	l	NOUN
hassl-3708	170	13	ight	ight	NOUN
hassl-3708	170	14	on	on	ADP
hassl-3708	170	15	the	the	DET
hassl-3708	170	16	behavioral	behavioral	ADJ
hassl-3708	170	17	intricacies	intricacy	NOUN
hassl-3708	170	18	underpinning	underpin	VERB
hassl-3708	170	19	customer	customer	NOUN
hassl-3708	170	20	allegiance	allegiance	NOUN
hassl-3708	170	21	.	.	PUNCT
hassl-3708	171	1	attitudinal	attitudinal	ADJ
hassl-3708	171	2	loyalty	loyalty	NOUN
hassl-3708	171	3	delves	delf	NOUN
hassl-3708	171	4	into	into	ADP
hassl-3708	171	5	the	the	DET
hassl-3708	171	6	intricate	intricate	ADJ
hassl-3708	171	7	realm	realm	NOUN
hassl-3708	171	8	of	of	ADP
hassl-3708	171	9	customer	customer	NOUN
hassl-3708	171	10	sentiments	sentiment	NOUN
hassl-3708	171	11	and	and	CCONJ
hassl-3708	171	12	emotional	emotional	ADJ
hassl-3708	171	13	connect	connect	NOUN
hassl-3708	171	14	ions	ion	NOUN
hassl-3708	171	15	within	within	ADP
hassl-3708	171	16	the	the	DET
hassl-3708	171	17	spectrum	spectrum	NOUN
hassl-3708	171	18	of	of	ADP
hassl-3708	171	19	customer	customer	NOUN
hassl-3708	171	20	loyalty	loyalty	NOUN
hassl-3708	171	21	research	research	NOUN
hassl-3708	171	22	.	.	PUNCT
hassl-3708	172	1	this	this	DET
hassl-3708	172	2	dimension	dimension	NOUN
hassl-3708	172	3	is	be	AUX
hassl-3708	172	4	often	often	ADV
hassl-3708	172	5	gauged	gauge	VERB
hassl-3708	172	6	through	through	ADP
hassl-3708	172	7	the	the	DET
hassl-3708	172	8	lens	lens	NOUN
hassl-3708	172	9	of	of	ADP
hassl-3708	172	10	customer	customer	NOUN
hassl-3708	172	11	emotions	emotion	NOUN
hassl-3708	172	12	(	(	PUNCT
hassl-3708	172	13	he	he	PRON
hassl-3708	172	14	,	,	PUNCT
hassl-3708	172	15	li	li	PROPN
hassl-3708	172	16	,	,	PUNCT
hassl-3708	172	17	&	&	CCONJ
hassl-3708	172	18	harris	harris	PROPN
hassl-3708	172	19	,	,	PUNCT
hassl-3708	172	20	2012	2012	NUM
hassl-3708	172	21	)	)	PUNCT
hassl-3708	172	22	,	,	PUNCT
hassl-3708	172	23	intentions	intention	NOUN
hassl-3708	172	24	,	,	PUNCT
hassl-3708	172	25	awareness	awareness	NOUN
hassl-3708	172	26	and	and	CCONJ
hassl-3708	172	27	behavioral	behavioral	ADJ
hassl-3708	172	28	inclinations	inclination	NOUN
hassl-3708	172	29	among	among	ADP
hassl-3708	172	30	other	other	ADJ
hassl-3708	172	31	factors	factor	NOUN
hassl-3708	172	32	.	.	PUNCT
hassl-3708	173	1	for	for	ADP
hassl-3708	173	2	instance	instance	NOUN
hassl-3708	173	3	,	,	PUNCT
hassl-3708	173	4	jain	jain	PROPN
hassl-3708	173	5	,	,	PUNCT
hassl-3708	173	6	kamboj	kamboj	PROPN
hassl-3708	173	7	,	,	PUNCT
hassl-3708	173	8	kumar	kumar	PROPN
hassl-3708	173	9	,	,	PUNCT
hassl-3708	173	10	and	and	CCONJ
hassl-3708	173	11	rahman	rahman	PROPN
hassl-3708	173	12	(	(	PUNCT
hassl-3708	173	13	2018	2018	NUM
hassl-3708	173	14	)	)	PUNCT
hassl-3708	173	15	characterized	characterize	VERB
hassl-3708	173	16	brand	brand	NOUN
hassl-3708	173	17	loyalty	loyalty	NOUN
hassl-3708	173	18	as	as	SCONJ
hassl-3708	173	19	the	the	DET
hassl-3708	173	20	profound	profound	ADJ
hassl-3708	173	21	sentiments	sentiment	NOUN
hassl-3708	173	22	and	and	CCONJ
hassl-3708	173	23	attachment	attachment	NOUN
hassl-3708	173	24	a	a	DET
hassl-3708	173	25	customer	customer	NOUN
hassl-3708	173	26	harbors	harbor	VERB
hassl-3708	173	27	for	for	ADP
hassl-3708	173	28	a	a	DET
hassl-3708	173	29	specific	specific	ADJ
hassl-3708	173	30	brand	brand	NOUN
hassl-3708	173	31	.	.	PUNCT
hassl-3708	174	1	the	the	DET
hassl-3708	174	2	concept	concept	NOUN
hassl-3708	174	3	of	of	ADP
hassl-3708	174	4	multidimensional	multidimensional	ADJ
hassl-3708	174	5	loyalty	loyalty	NOUN
hassl-3708	174	6	underscores	underscore	VERB
hassl-3708	174	7	the	the	DET
hassl-3708	174	8	importance	importance	NOUN
hassl-3708	174	9	of	of	ADP
hassl-3708	174	10	amalgamating	amalgamate	VERB
hassl-3708	174	11	external	external	ADJ
hassl-3708	174	12	behavioral	behavioral	ADJ
hassl-3708	174	13	manifestations	manifestation	NOUN
hassl-3708	174	14	with	with	ADP
hassl-3708	174	15	internal	internal	ADJ
hassl-3708	174	16	psychological	psychological	ADJ
hassl-3708	174	17	attitudes	attitude	NOUN
hassl-3708	174	18	,	,	PUNCT
hassl-3708	174	19	offering	offer	VERB
hassl-3708	174	20	a	a	DET
hassl-3708	174	21	holistic	holistic	ADJ
hassl-3708	174	22	humanities	humanity	NOUN
hassl-3708	174	23	and	and	CCONJ
hassl-3708	174	24	social	social	ADJ
hassl-3708	174	25	sciences	science	NOUN
hassl-3708	174	26	letters	letter	NOUN
hassl-3708	174	27	,	,	PUNCT
hassl-3708	174	28	2024	2024	NUM
hassl-3708	174	29	,	,	PUNCT
hassl-3708	174	30	12(2	12(2	NUM
hassl-3708	174	31	):	):	PUNCT
hassl-3708	174	32	289	289	NUM
hassl-3708	174	33	-	-	SYM
hassl-3708	174	34	307	307	NUM
hassl-3708	174	35	295	295	NUM
hassl-3708	174	36	©	©	ADP
hassl-3708	174	37	2024	2024	NUM
hassl-3708	174	38	conscientia	conscientia	PROPN
hassl-3708	174	39	beam	beam	PROPN
hassl-3708	174	40	.	.	PUNCT
hassl-3708	175	1	all	all	DET
hassl-3708	175	2	rights	right	NOUN
hassl-3708	175	3	reserved	reserve	VERB
hassl-3708	175	4	.	.	PUNCT
hassl-3708	176	1	evaluation	evaluation	NOUN
hassl-3708	176	2	of	of	ADP
hassl-3708	176	3	brand	brand	NOUN
hassl-3708	176	4	loyalty	loyalty	NOUN
hassl-3708	176	5	(	(	PUNCT
hassl-3708	176	6	coelho	coelho	PROPN
hassl-3708	176	7	,	,	PUNCT
hassl-3708	176	8	rita	rita	PROPN
hassl-3708	176	9	,	,	PUNCT
hassl-3708	176	10	&	&	CCONJ
hassl-3708	176	11	santos	santos	PROPN
hassl-3708	176	12	,	,	PUNCT
hassl-3708	176	13	2018	2018	NUM
hassl-3708	176	14	)	)	PUNCT
hassl-3708	176	15	.	.	PUNCT
hassl-3708	177	1	oliver	oliver	PROPN
hassl-3708	177	2	(	(	PUNCT
hassl-3708	177	3	1999	1999	NUM
hassl-3708	177	4	)	)	PUNCT
hassl-3708	177	5	articulated	articulated	ADJ
hassl-3708	177	6	loyalty	loyalty	NOUN
hassl-3708	177	7	as	as	ADP
hassl-3708	177	8	a	a	DET
hassl-3708	177	9	profound	profound	ADJ
hassl-3708	177	10	dedication	dedication	NOUN
hassl-3708	177	11	to	to	PART
hassl-3708	177	12	continually	continually	ADV
hassl-3708	177	13	repurchase	repurchase	VERB
hassl-3708	177	14	or	or	CCONJ
hassl-3708	177	15	steadfastly	steadfastly	ADV
hassl-3708	177	16	patronize	patronize	VERB
hassl-3708	177	17	a	a	DET
hassl-3708	177	18	favoured	favour	VERB
hassl-3708	177	19	product	product	NOUN
hassl-3708	177	20	or	or	CCONJ
hassl-3708	177	21	service	service	NOUN
hassl-3708	177	22	in	in	ADP
hassl-3708	177	23	the	the	DET
hassl-3708	177	24	future	future	NOUN
hassl-3708	177	25	.	.	PUNCT
hassl-3708	178	1	this	this	DET
hassl-3708	178	2	allegiance	allegiance	NOUN
hassl-3708	178	3	translates	translate	VERB
hassl-3708	178	4	into	into	ADP
hassl-3708	178	5	recurrent	recurrent	ADJ
hassl-3708	178	6	purchases	purchase	NOUN
hassl-3708	178	7	of	of	ADP
hassl-3708	178	8	the	the	DET
hassl-3708	178	9	same	same	ADJ
hassl-3708	178	10	brand	brand	NOUN
hassl-3708	178	11	or	or	CCONJ
hassl-3708	178	12	brand	brand	NOUN
hassl-3708	178	13	collection	collection	NOUN
hassl-3708	178	14	,	,	PUNCT
hassl-3708	178	15	persisting	persist	VERB
hassl-3708	178	16	despite	despite	SCONJ
hassl-3708	178	17	external	external	ADJ
hassl-3708	178	18	influences	influence	NOUN
hassl-3708	178	19	and	and	CCONJ
hassl-3708	178	20	marketing	marketing	NOUN
hassl-3708	178	21	endeavours	endeavour	NOUN
hassl-3708	178	22	that	that	PRON
hassl-3708	178	23	might	might	AUX
hassl-3708	178	24	otherwise	otherwise	ADV
hassl-3708	178	25	prompt	prompt	VERB
hassl-3708	178	26	switching	switching	NOUN
hassl-3708	178	27	behaviour	behaviour	NOUN
hassl-3708	178	28	.	.	PUNCT
hassl-3708	179	1	such	such	ADJ
hassl-3708	179	2	nuanced	nuanced	ADJ
hassl-3708	179	3	exploration	exploration	NOUN
hassl-3708	179	4	prov	prov	ADJ
hassl-3708	179	5	ides	ide	NOUN
hassl-3708	179	6	a	a	DET
hassl-3708	179	7	comprehensive	comprehensive	ADJ
hassl-3708	179	8	perspective	perspective	NOUN
hassl-3708	179	9	on	on	ADP
hassl-3708	179	10	the	the	DET
hassl-3708	179	11	multifaceted	multifaceted	ADJ
hassl-3708	179	12	nature	nature	NOUN
hassl-3708	179	13	of	of	ADP
hassl-3708	179	14	attitudinal	attitudinal	ADJ
hassl-3708	179	15	loyalty	loyalty	NOUN
hassl-3708	179	16	.	.	PUNCT
hassl-3708	180	1	both	both	PRON
hassl-3708	180	2	behavioural	behavioural	ADJ
hassl-3708	180	3	and	and	CCONJ
hassl-3708	180	4	attitude	attitude	NOUN
hassl-3708	180	5	loyalty	loyalty	NOUN
hassl-3708	180	6	are	be	AUX
hassl-3708	180	7	essential	essential	ADJ
hassl-3708	180	8	in	in	ADP
hassl-3708	180	9	the	the	DET
hassl-3708	180	10	context	context	NOUN
hassl-3708	180	11	of	of	ADP
hassl-3708	180	12	insurgent	insurgent	NOUN
hassl-3708	180	13	brands	brand	NOUN
hassl-3708	180	14	when	when	SCONJ
hassl-3708	180	15	resources	resource	NOUN
hassl-3708	180	16	are	be	AUX
hassl-3708	180	17	scarce	scarce	ADJ
hassl-3708	180	18	and	and	CCONJ
hassl-3708	180	19	competition	competition	NOUN
hassl-3708	180	20	can	can	AUX
hassl-3708	180	21	be	be	AUX
hassl-3708	180	22	intense	intense	ADJ
hassl-3708	180	23	.	.	PUNCT
hassl-3708	181	1	attitudinal	attitudinal	ADJ
hassl-3708	181	2	loyalty	loyalty	NOUN
hassl-3708	181	3	creates	create	VERB
hassl-3708	181	4	a	a	DET
hassl-3708	181	5	devoted	devoted	ADJ
hassl-3708	181	6	customer	customer	NOUN
hassl-3708	181	7	community	community	NOUN
hassl-3708	181	8	while	while	SCONJ
hassl-3708	181	9	behavioural	behavioural	ADJ
hassl-3708	181	10	loyalty	loyalty	NOUN
hassl-3708	181	11	ensures	ensure	VERB
hassl-3708	181	12	the	the	DET
hassl-3708	181	13	brand	brand	NOUN
hassl-3708	181	14	’s	’s	PART
hassl-3708	181	15	economic	economic	ADJ
hassl-3708	181	16	sustainability	sustainability	NOUN
hassl-3708	181	17	.	.	PUNCT
hassl-3708	182	1	the	the	DET
hassl-3708	182	2	synergy	synergy	NOUN
hassl-3708	182	3	between	between	ADP
hassl-3708	182	4	these	these	DET
hassl-3708	182	5	two	two	NUM
hassl-3708	182	6	types	type	NOUN
hassl-3708	182	7	of	of	ADP
hassl-3708	182	8	loyalty	loyalty	NOUN
hassl-3708	182	9	not	not	PART
hassl-3708	182	10	only	only	ADV
hassl-3708	182	11	strengthens	strengthen	VERB
hassl-3708	182	12	the	the	DET
hassl-3708	182	13	brand	brand	NOUN
hassl-3708	182	14	’s	’s	PART
hassl-3708	182	15	market	market	NOUN
hassl-3708	182	16	position	position	NOUN
hassl-3708	182	17	but	but	CCONJ
hassl-3708	182	18	also	also	ADV
hassl-3708	182	19	enhances	enhance	VERB
hassl-3708	182	20	its	its	PRON
hassl-3708	182	21	resilience	resilience	NOUN
hassl-3708	182	22	against	against	ADP
hassl-3708	182	23	market	market	NOUN
hassl-3708	182	24	fluctuations	fluctuation	NOUN
hassl-3708	182	25	making	make	VERB
hassl-3708	182	26	it	it	PRON
hassl-3708	182	27	vital	vital	ADJ
hassl-3708	182	28	for	for	ADP
hassl-3708	182	29	the	the	DET
hassl-3708	182	30	enduring	endure	VERB
hassl-3708	182	31	success	success	NOUN
hassl-3708	182	32	and	and	CCONJ
hassl-3708	182	33	growth	growth	NOUN
hassl-3708	182	34	of	of	ADP
hassl-3708	182	35	insurgent	insurgent	NOUN
hassl-3708	182	36	brands	brand	NOUN
hassl-3708	182	37	.	.	PUNCT
hassl-3708	183	1	therefore	therefore	ADV
hassl-3708	183	2	,	,	PUNCT
hassl-3708	183	3	according	accord	VERB
hassl-3708	183	4	to	to	ADP
hassl-3708	183	5	the	the	DET
hassl-3708	183	6	criteria	criterion	NOUN
hassl-3708	183	7	used	use	VERB
hassl-3708	183	8	in	in	ADP
hassl-3708	183	9	this	this	DET
hassl-3708	183	10	research	research	NOUN
hassl-3708	183	11	,	,	PUNCT
hassl-3708	183	12	brand	brand	NOUN
hassl-3708	183	13	loyalty	loyalty	NOUN
hassl-3708	183	14	is	be	AUX
hassl-3708	183	15	defined	define	VERB
hassl-3708	183	16	as	as	ADP
hassl-3708	183	17	the	the	DET
hassl-3708	183	18	relationship	relationship	NOUN
hassl-3708	183	19	that	that	PRON
hassl-3708	183	20	develops	develop	VERB
hassl-3708	183	21	between	between	ADP
hassl-3708	183	22	a	a	DET
hassl-3708	183	23	consumer	consumer	NOUN
hassl-3708	183	24	and	and	CCONJ
hassl-3708	183	25	a	a	DET
hassl-3708	183	26	brand	brand	NOUN
hassl-3708	183	27	and	and	CCONJ
hassl-3708	183	28	is	be	AUX
hassl-3708	183	29	exhibited	exhibit	VERB
hassl-3708	183	30	by	by	ADP
hassl-3708	183	31	active	active	ADJ
hassl-3708	183	32	advocacy	advocacy	NOUN
hassl-3708	183	33	,	,	PUNCT
hassl-3708	183	34	expressed	express	VERB
hassl-3708	183	35	preference	preference	NOUN
hassl-3708	183	36	and	and	CCONJ
hassl-3708	183	37	repurchase	repurchase	VERB
hassl-3708	183	38	intention	intention	NOUN
hassl-3708	183	39	.	.	PUNCT
hassl-3708	184	1	earlier	early	ADJ
hassl-3708	184	2	research	research	NOUN
hassl-3708	184	3	has	have	AUX
hassl-3708	184	4	explored	explore	VERB
hassl-3708	184	5	the	the	DET
hassl-3708	184	6	relationship	relationship	NOUN
hassl-3708	184	7	between	between	ADP
hassl-3708	184	8	psychological	psychological	ADJ
hassl-3708	184	9	ownership	ownership	NOUN
hassl-3708	184	10	and	and	CCONJ
hassl-3708	184	11	brand	brand	NOUN
hassl-3708	184	12	loyalty	loyalty	NOUN
hassl-3708	184	13	.	.	PUNCT
hassl-3708	185	1	joo	joo	NOUN
hassl-3708	185	2	(	(	PUNCT
hassl-3708	185	3	2018	2018	NUM
hassl-3708	185	4	)	)	PUNCT
hassl-3708	185	5	demonstrated	demonstrate	VERB
hassl-3708	185	6	that	that	SCONJ
hassl-3708	185	7	psychological	psychological	ADJ
hassl-3708	185	8	ownership	ownership	NOUN
hassl-3708	185	9	signif	signif	NOUN
hassl-3708	185	10	icantly	icantly	ADV
hassl-3708	185	11	enhances	enhance	VERB
hassl-3708	185	12	customer	customer	NOUN
hassl-3708	185	13	loyalt	loyalt	NOUN
hassl-3708	185	14	y.	y.	NOUN
hassl-3708	185	15	when	when	SCONJ
hassl-3708	185	16	customers	customer	NOUN
hassl-3708	185	17	experience	experience	VERB
hassl-3708	185	18	a	a	DET
hassl-3708	185	19	sense	sense	NOUN
hassl-3708	185	20	of	of	ADP
hassl-3708	185	21	psychological	psychological	ADJ
hassl-3708	185	22	ownership	ownership	NOUN
hassl-3708	185	23	,	,	PUNCT
hassl-3708	185	24	they	they	PRON
hassl-3708	185	25	tend	tend	VERB
hassl-3708	185	26	to	to	PART
hassl-3708	185	27	develop	develop	VERB
hassl-3708	185	28	a	a	DET
hassl-3708	185	29	profound	profound	ADJ
hassl-3708	185	30	attachment	attachment	NOUN
hassl-3708	185	31	to	to	ADP
hassl-3708	185	32	the	the	DET
hassl-3708	185	33	brand	brand	NOUN
hassl-3708	185	34	resulting	result	VERB
hassl-3708	185	35	in	in	ADP
hassl-3708	185	36	heightened	heightened	ADJ
hassl-3708	185	37	commitment	commitment	NOUN
hassl-3708	185	38	levels	level	NOUN
hassl-3708	185	39	(	(	PUNCT
hassl-3708	185	40	li	li	PROPN
hassl-3708	185	41	,	,	PUNCT
hassl-3708	185	42	yuan	yuan	PROPN
hassl-3708	185	43	,	,	PUNCT
hassl-3708	185	44	ning	ning	PROPN
hassl-3708	185	45	,	,	PUNCT
hassl-3708	185	46	&	&	CCONJ
hassl-3708	185	47	li	li	PROPN
hassl-3708	185	48	-	-	PROPN
hassl-3708	185	49	ying	ying	PROPN
hassl-3708	185	50	,	,	PUNCT
hassl-3708	185	51	2015	2015	NUM
hassl-3708	185	52	)	)	PUNCT
hassl-3708	185	53	and	and	CCONJ
hassl-3708	185	54	a	a	DET
hassl-3708	185	55	greater	great	ADJ
hassl-3708	185	56	propensity	propensity	NOUN
hassl-3708	185	57	to	to	PART
hassl-3708	185	58	advocate	advocate	VERB
hassl-3708	185	59	for	for	ADP
hassl-3708	185	60	it	it	PRON
hassl-3708	185	61	kumar	kumar	PROPN
hassl-3708	185	62	and	and	CCONJ
hassl-3708	185	63	nayak	nayak	PROPN
hassl-3708	185	64	(	(	PUNCT
hassl-3708	185	65	2019	2019	NUM
hassl-3708	185	66	)	)	PUNCT
hassl-3708	185	67	.	.	PUNCT
hassl-3708	186	1	this	this	DET
hassl-3708	186	2	heightened	heighten	VERB
hassl-3708	186	3	psychological	psychological	ADJ
hassl-3708	186	4	ownership	ownership	NOUN
hassl-3708	186	5	translates	translate	VERB
hassl-3708	186	6	into	into	ADP
hassl-3708	186	7	increased	increase	VERB
hassl-3708	186	8	brand	brand	NOUN
hassl-3708	186	9	loyalty	loyalty	NOUN
hassl-3708	186	10	as	as	SCONJ
hassl-3708	186	11	evidenced	evidence	VERB
hassl-3708	186	12	by	by	ADP
hassl-3708	186	13	indicators	indicator	NOUN
hassl-3708	186	14	such	such	ADJ
hassl-3708	186	15	as	as	ADP
hassl-3708	186	16	repurchase	repurchase	NOUN
hassl-3708	186	17	intention	intention	NOUN
hassl-3708	186	18	,	,	PUNCT
hassl-3708	186	19	word	word	NOUN
hassl-3708	186	20	-	-	PUNCT
hassl-3708	186	21	of	of	ADP
hassl-3708	186	22	-	-	PUNCT
hassl-3708	186	23	mouth	mouth	NOUN
hassl-3708	186	24	recommendations	recommendation	NOUN
hassl-3708	186	25	and	and	CCONJ
hassl-3708	186	26	attitudinal	attitudinal	ADJ
hassl-3708	186	27	preference	preference	NOUN
hassl-3708	186	28	.	.	PUNCT
hassl-3708	187	1	insurgent	insurgent	NOUN
hassl-3708	187	2	brands	brand	NOUN
hassl-3708	187	3	can	can	AUX
hassl-3708	187	4	establish	establish	VERB
hassl-3708	187	5	a	a	DET
hassl-3708	187	6	robust	robust	ADJ
hassl-3708	187	7	base	base	NOUN
hassl-3708	187	8	of	of	ADP
hassl-3708	187	9	dedicated	dedicated	ADJ
hassl-3708	187	10	customers	customer	NOUN
hassl-3708	187	11	who	who	PRON
hassl-3708	187	12	actively	actively	ADV
hassl-3708	187	13	support	support	VERB
hassl-3708	187	14	the	the	DET
hassl-3708	187	15	brand	brand	NOUN
hassl-3708	187	16	’s	’s	PART
hassl-3708	187	17	growth	growth	NOUN
hassl-3708	187	18	and	and	CCONJ
hassl-3708	187	19	adaptability	adaptability	NOUN
hassl-3708	187	20	over	over	ADP
hassl-3708	187	21	time	time	NOUN
hassl-3708	187	22	through	through	ADP
hassl-3708	187	23	the	the	DET
hassl-3708	187	24	development	development	NOUN
hassl-3708	187	25	of	of	ADP
hassl-3708	187	26	psychological	psychological	ADJ
hassl-3708	187	27	ownership	ownership	NOUN
hassl-3708	187	28	.	.	PUNCT
hassl-3708	188	1	hence	hence	ADV
hassl-3708	188	2	,	,	PUNCT
hassl-3708	188	3	we	we	PRON
hassl-3708	188	4	posit	posit	VERB
hassl-3708	188	5	the	the	DET
hassl-3708	188	6	following	follow	VERB
hassl-3708	188	7	hypothesis	hypothesis	NOUN
hassl-3708	188	8	:	:	PUNCT
hassl-3708	188	9	h5	h5	PROPN
hassl-3708	188	10	.	.	PUNCT
hassl-3708	189	1	psychological	psychological	ADJ
hassl-3708	189	2	ownership	ownership	NOUN
hassl-3708	189	3	has	have	VERB
hassl-3708	189	4	a	a	DET
hassl-3708	189	5	positive	positive	ADJ
hassl-3708	189	6	relationship	relationship	NOUN
hassl-3708	189	7	with	with	ADP
hassl-3708	189	8	brand	brand	NOUN
hassl-3708	189	9	loyalty	loyalty	NOUN
hassl-3708	189	10	among	among	ADP
hassl-3708	189	11	customers	customer	NOUN
hassl-3708	189	12	of	of	ADP
hassl-3708	189	13	china	china	PROPN
hassl-3708	189	14	’s	’s	PART
hassl-3708	189	15	insurgent	insurgent	NOUN
hassl-3708	189	16	brands	brand	NOUN
hassl-3708	189	17	.	.	PUNCT
hassl-3708	190	1	2.5	2.5	NUM
hassl-3708	190	2	.	.	PUNCT
hassl-3708	191	1	the	the	DET
hassl-3708	191	2	mediating	mediate	VERB
hassl-3708	191	3	role	role	NOUN
hassl-3708	191	4	of	of	ADP
hassl-3708	191	5	psychological	psychological	ADJ
hassl-3708	191	6	ownership	ownership	NOUN
hassl-3708	191	7	when	when	SCONJ
hassl-3708	191	8	consumers	consumer	NOUN
hassl-3708	191	9	perce	perce	VERB
hassl-3708	191	10	i	i	PRON
hassl-3708	191	11	ve	ve	VERB
hassl-3708	191	12	a	a	DET
hassl-3708	191	13	brand	brand	NOUN
hassl-3708	191	14	as	as	ADP
hassl-3708	191	15	authentic	authentic	ADJ
hassl-3708	191	16	particularly	particularly	ADV
hassl-3708	191	17	when	when	SCONJ
hassl-3708	191	18	it	it	PRON
hassl-3708	191	19	resonates	resonate	VERB
hassl-3708	191	20	with	with	ADP
hassl-3708	191	21	their	their	PRON
hassl-3708	191	22	consciousness	consciousness	NOUN
hassl-3708	191	23	and	and	CCONJ
hassl-3708	191	24	empowers	empower	VERB
hassl-3708	191	25	their	their	PRON
hassl-3708	191	26	self	self	NOUN
hassl-3708	191	27	-	-	PUNCT
hassl-3708	191	28	identity	identity	NOUN
hassl-3708	191	29	,	,	PUNCT
hassl-3708	191	30	it	it	PRON
hassl-3708	191	31	triggers	trigger	VERB
hassl-3708	191	32	a	a	DET
hassl-3708	191	33	sense	sense	NOUN
hassl-3708	191	34	of	of	ADP
hassl-3708	191	35	ownership	ownership	NOUN
hassl-3708	191	36	.	.	PUNCT
hassl-3708	192	1	consumers	consumer	NOUN
hassl-3708	192	2	develop	develop	VERB
hassl-3708	192	3	a	a	DET
hassl-3708	192	4	psychological	psychological	ADJ
hassl-3708	192	5	stake	stake	NOUN
hassl-3708	192	6	in	in	ADP
hassl-3708	192	7	the	the	DET
hassl-3708	192	8	brand	brand	NOUN
hassl-3708	192	9	perceiving	perceive	VERB
hassl-3708	192	10	it	it	PRON
hassl-3708	192	11	as	as	ADP
hassl-3708	192	12	an	an	DET
hassl-3708	192	13	integral	integral	ADJ
hassl-3708	192	14	part	part	NOUN
hassl-3708	192	15	of	of	ADP
hassl-3708	192	16	their	their	PRON
hassl-3708	192	17	identity	identity	NOUN
hassl-3708	192	18	.	.	PUNCT
hassl-3708	193	1	this	this	DET
hassl-3708	193	2	sense	sense	NOUN
hassl-3708	193	3	of	of	ADP
hassl-3708	193	4	ownership	ownership	NOUN
hassl-3708	193	5	,	,	PUNCT
hassl-3708	193	6	characterized	characterize	VERB
hassl-3708	193	7	by	by	ADP
hassl-3708	193	8	feelings	feeling	NOUN
hassl-3708	193	9	of	of	ADP
hassl-3708	193	10	control	control	NOUN
hassl-3708	193	11	and	and	CCONJ
hassl-3708	193	12	belongingness	belongingness	NOUN
hassl-3708	193	13	deepens	deepen	VERB
hassl-3708	193	14	the	the	DET
hassl-3708	193	15	emotional	emotional	ADJ
hassl-3708	193	16	connection	connection	NOUN
hassl-3708	193	17	between	between	ADP
hassl-3708	193	18	consumer	consumer	NOUN
hassl-3708	193	19	and	and	CCONJ
hassl-3708	193	20	brand	brand	NOUN
hassl-3708	193	21	(	(	PUNCT
hassl-3708	193	22	kumar	kumar	PROPN
hassl-3708	193	23	,	,	PUNCT
hassl-3708	193	24	2019	2019	NUM
hassl-3708	193	25	)	)	PUNCT
hassl-3708	193	26	,	,	PUNCT
hassl-3708	193	27	thereby	thereby	ADV
hassl-3708	193	28	facilitating	facilitate	VERB
hassl-3708	193	29	brand	brand	NOUN
hassl-3708	193	30	loyalty	loyalty	NOUN
hassl-3708	193	31	.	.	PUNCT
hassl-3708	194	1	moreover	moreover	ADV
hassl-3708	194	2	,	,	PUNCT
hassl-3708	194	3	when	when	SCONJ
hassl-3708	194	4	consumers	consumer	NOUN
hassl-3708	194	5	actively	actively	ADV
hassl-3708	194	6	engage	engage	VERB
hassl-3708	194	7	in	in	ADP
hassl-3708	194	8	co	co	VERB
hassl-3708	194	9	-	-	ADJ
hassl-3708	194	10	creating	create	VERB
hassl-3708	194	11	value	value	NOUN
hassl-3708	194	12	with	with	ADP
hassl-3708	194	13	a	a	DET
hassl-3708	194	14	brand	brand	NOUN
hassl-3708	194	15	,	,	PUNCT
hassl-3708	194	16	they	they	PRON
hassl-3708	194	17	invest	invest	VERB
hassl-3708	194	18	their	their	PRON
hassl-3708	194	19	time	time	NOUN
hassl-3708	194	20	,	,	PUNCT
hassl-3708	194	21	effort	effort	NOUN
hassl-3708	194	22	and	and	CCONJ
hassl-3708	194	23	ideas	idea	NOUN
hassl-3708	194	24	into	into	ADP
hassl-3708	194	25	the	the	DET
hassl-3708	194	26	brand	brand	NOUN
hassl-3708	194	27	’s	’s	PART
hassl-3708	194	28	products	product	NOUN
hassl-3708	194	29	or	or	CCONJ
hassl-3708	194	30	serv	serv	X
hassl-3708	194	31	ices	ice	NOUN
hassl-3708	194	32	.	.	PUNCT
hassl-3708	195	1	this	this	DET
hassl-3708	195	2	investment	investment	NOUN
hassl-3708	195	3	nurtures	nurture	VERB
hassl-3708	195	4	a	a	DET
hassl-3708	195	5	sense	sense	NOUN
hassl-3708	195	6	of	of	ADP
hassl-3708	195	7	ownership	ownership	NOUN
hassl-3708	195	8	over	over	ADP
hassl-3708	195	9	the	the	DET
hassl-3708	195	10	cocreated	cocreate	VERB
hassl-3708	195	11	outcomes	outcome	NOUN
hassl-3708	195	12	.	.	PUNCT
hassl-3708	196	1	active	active	ADJ
hassl-3708	196	2	participation	participation	NOUN
hassl-3708	196	3	in	in	ADP
hassl-3708	196	4	co	co	ADJ
hassl-3708	196	5	-	-	NOUN
hassl-3708	196	6	creation	creation	NOUN
hassl-3708	196	7	activities	activity	NOUN
hassl-3708	196	8	empowers	empower	VERB
hassl-3708	196	9	consumers	consumer	NOUN
hassl-3708	196	10	granting	grant	VERB
hassl-3708	196	11	them	they	PRON
hassl-3708	196	12	control	control	VERB
hassl-3708	196	13	over	over	ADP
hassl-3708	196	14	their	their	PRON
hassl-3708	196	15	interactions	interaction	NOUN
hassl-3708	196	16	with	with	ADP
hassl-3708	196	17	the	the	DET
hassl-3708	196	18	brand	brand	NOUN
hassl-3708	196	19	(	(	PUNCT
hassl-3708	196	20	cossío	cossío	PROPN
hassl-3708	196	21	-	-	PUNCT
hassl-3708	196	22	silva	silva	NOUN
hassl-3708	196	23	,	,	PUNCT
hassl-3708	196	24	revilla	revilla	NOUN
hassl-3708	196	25	-	-	PUNCT
hassl-3708	196	26	camacho	camacho	PROPN
hassl-3708	196	27	,	,	PUNCT
hassl-3708	196	28	vega	vega	PROPN
hassl-3708	196	29	-	-	PUNCT
hassl-3708	196	30	vázquez	vázquez	NOUN
hassl-3708	196	31	,	,	PUNCT
hassl-3708	196	32	&	&	CCONJ
hassl-3708	196	33	palacios	palacio	NOUN
hassl-3708	196	34	-	-	PUNCT
hassl-3708	196	35	florencio	florencio	NOUN
hassl-3708	196	36	,	,	PUNCT
hassl-3708	196	37	2016	2016	NUM
hassl-3708	196	38	)	)	PUNCT
hassl-3708	196	39	.	.	PUNCT
hassl-3708	197	1	this	this	DET
hassl-3708	197	2	empowerment	empowerment	NOUN
hassl-3708	197	3	coupled	couple	VERB
hassl-3708	197	4	with	with	ADP
hassl-3708	197	5	the	the	DET
hassl-3708	197	6	emotional	emotional	ADJ
hassl-3708	197	7	attachment	attachment	NOUN
hassl-3708	197	8	originating	originate	VERB
hassl-3708	197	9	from	from	ADP
hassl-3708	197	10	psychological	psychological	ADJ
hassl-3708	197	11	ownership	ownership	NOUN
hassl-3708	197	12	enhances	enhance	VERB
hassl-3708	197	13	brand	brand	NOUN
hassl-3708	197	14	loyalty	loyalty	NOUN
hassl-3708	197	15	.	.	PUNCT
hassl-3708	198	1	prior	prior	ADJ
hassl-3708	198	2	research	research	NOUN
hassl-3708	198	3	has	have	AUX
hassl-3708	198	4	illustrated	illustrate	VERB
hassl-3708	198	5	the	the	DET
hassl-3708	198	6	mediating	mediate	VERB
hassl-3708	198	7	function	function	NOUN
hassl-3708	198	8	of	of	ADP
hassl-3708	198	9	psychological	psychological	ADJ
hassl-3708	198	10	ownership	ownership	NOUN
hassl-3708	198	11	across	across	ADP
hassl-3708	198	12	d	d	PROPN
hassl-3708	198	13	iverse	iverse	NOUN
hassl-3708	198	14	contexts	contexts	NOUN
hassl-3708	198	15	.	.	PUNCT
hassl-3708	199	1	for	for	ADP
hassl-3708	199	2	instance	instance	NOUN
hassl-3708	199	3	,	,	PUNCT
hassl-3708	199	4	joo	joo	PROPN
hassl-3708	199	5	(	(	PUNCT
hassl-3708	199	6	2018	2018	NUM
hassl-3708	199	7	)	)	PUNCT
hassl-3708	199	8	demonstrated	demonstrate	VERB
hassl-3708	199	9	that	that	SCONJ
hassl-3708	199	10	psychological	psychological	ADJ
hassl-3708	199	11	ownership	ownership	NOUN
hassl-3708	199	12	serves	serve	VERB
hassl-3708	199	13	as	as	ADP
hassl-3708	199	14	a	a	DET
hassl-3708	199	15	mediator	mediator	NOUN
hassl-3708	199	16	in	in	ADP
hassl-3708	199	17	the	the	DET
hassl-3708	199	18	connection	connection	NOUN
hassl-3708	199	19	between	between	ADP
hassl-3708	199	20	customer	customer	NOUN
hassl-3708	199	21	participation	participation	NOUN
hassl-3708	199	22	and	and	CCONJ
hassl-3708	199	23	loyalty	loyalty	NOUN
hassl-3708	199	24	.	.	PUNCT
hassl-3708	200	1	additionally	additionally	ADV
hassl-3708	200	2	,	,	PUNCT
hassl-3708	200	3	deng	deng	PROPN
hassl-3708	200	4	et	et	PROPN
hassl-3708	200	5	al	al	PROPN
hassl-3708	200	6	.	.	PROPN
hassl-3708	200	7	(	(	PUNCT
hassl-3708	200	8	2021	2021	NUM
hassl-3708	200	9	)	)	PUNCT
hassl-3708	200	10	identified	identify	VERB
hassl-3708	200	11	tourist	tourist	NOUN
hassl-3708	200	12	psychological	psychological	ADJ
hassl-3708	200	13	ownership	ownership	NOUN
hassl-3708	200	14	as	as	ADP
hassl-3708	200	15	a	a	DET
hassl-3708	200	16	mediating	mediate	VERB
hassl-3708	200	17	factor	factor	NOUN
hassl-3708	200	18	between	between	ADP
hassl-3708	200	19	value	value	NOUN
hassl-3708	200	20	co	co	NOUN
hassl-3708	200	21	-	-	NOUN
hassl-3708	200	22	creation	creation	NOUN
hassl-3708	200	23	and	and	CCONJ
hassl-3708	200	24	tourists	tourist	NOUN
hassl-3708	200	25	’	'	PUNCT
hassl-3708	200	26	perceived	perceive	VERB
hassl-3708	200	27	value	value	NOUN
hassl-3708	200	28	.	.	PUNCT
hassl-3708	201	1	kumar	kumar	PROPN
hassl-3708	201	2	and	and	CCONJ
hassl-3708	201	3	kaushal	kaushal	PROPN
hassl-3708	201	4	(	(	PUNCT
hassl-3708	201	5	2021	2021	NUM
hassl-3708	201	6	)	)	PUNCT
hassl-3708	201	7	observed	observe	VERB
hassl-3708	201	8	that	that	SCONJ
hassl-3708	201	9	psychological	psychological	ADJ
hassl-3708	201	10	ownership	ownership	NOUN
hassl-3708	201	11	serves	serve	VERB
hassl-3708	201	12	as	as	ADP
hassl-3708	201	13	a	a	DET
hassl-3708	201	14	mediator	mediator	NOUN
hassl-3708	201	15	between	between	ADP
hassl-3708	201	16	perceived	perceive	VERB
hassl-3708	201	17	brand	brand	NOUN
hassl-3708	201	18	authenticity	authenticity	NOUN
hassl-3708	201	19	,	,	PUNCT
hassl-3708	201	20	social	social	ADJ
hassl-3708	201	21	exclusion	exclusion	NOUN
hassl-3708	201	22	and	and	CCONJ
hassl-3708	201	23	purchase	purchase	NOUN
hassl-3708	201	24	intentions	intention	NOUN
hassl-3708	201	25	.	.	PUNCT
hassl-3708	202	1	furthermore	furthermore	ADV
hassl-3708	202	2	,	,	PUNCT
hassl-3708	202	3	liu	liu	PROPN
hassl-3708	202	4	et	et	PROPN
hassl-3708	202	5	al	al	PROPN
hassl-3708	202	6	.	.	PROPN
hassl-3708	202	7	(	(	PUNCT
hassl-3708	202	8	2023	2023	NUM
hassl-3708	202	9	)	)	PUNCT
hassl-3708	202	10	demonstrated	demonstrate	VERB
hassl-3708	202	11	that	that	SCONJ
hassl-3708	202	12	psychological	psychological	ADJ
hassl-3708	202	13	ownership	ownership	NOUN
hassl-3708	202	14	mediates	mediate	NOUN
hassl-3708	202	15	the	the	DET
hassl-3708	202	16	link	link	NOUN
hassl-3708	202	17	between	between	ADP
hassl-3708	202	18	authenticity	authenticity	NOUN
hassl-3708	202	19	and	and	CCONJ
hassl-3708	202	20	tourists	tourist	NOUN
hassl-3708	202	21	’	'	PUNCT
hassl-3708	202	22	commitment	commitment	NOUN
hassl-3708	202	23	.	.	PUNCT
hassl-3708	203	1	hence	hence	ADV
hassl-3708	203	2	,	,	PUNCT
hassl-3708	203	3	the	the	DET
hassl-3708	203	4	subsequent	subsequent	ADJ
hassl-3708	203	5	hypotheses	hypothesis	NOUN
hassl-3708	203	6	are	be	AUX
hassl-3708	203	7	posited	posit	VERB
hassl-3708	203	8	:	:	PUNCT
hassl-3708	203	9	h6	h6	PROPN
hassl-3708	203	10	.	.	PUNCT
hassl-3708	204	1	psychological	psychological	ADJ
hassl-3708	204	2	ownership	ownership	NOUN
hassl-3708	204	3	mediates	mediate	VERB
hassl-3708	204	4	the	the	DET
hassl-3708	204	5	relationship	relationship	NOUN
hassl-3708	204	6	between	between	ADP
hassl-3708	204	7	perceived	perceive	VERB
hassl-3708	204	8	brand	brand	NOUN
hassl-3708	204	9	authenticity	authenticity	NOUN
hassl-3708	204	10	and	and	CCONJ
hassl-3708	204	11	brand	brand	NOUN
hassl-3708	204	12	loyalty	loyalty	NOUN
hassl-3708	204	13	among	among	ADP
hassl-3708	204	14	customers	customer	NOUN
hassl-3708	204	15	of	of	ADP
hassl-3708	204	16	china	china	PROPN
hassl-3708	204	17	’s	’s	PART
hassl-3708	204	18	insurgent	insurgent	NOUN
hassl-3708	204	19	brands	brand	NOUN
hassl-3708	204	20	.	.	PUNCT
hassl-3708	205	1	h7	h7	PROPN
hassl-3708	205	2	.	.	PUNCT
hassl-3708	206	1	psychological	psychological	ADJ
hassl-3708	206	2	ownership	ownership	NOUN
hassl-3708	206	3	mediates	mediate	VERB
hassl-3708	206	4	the	the	DET
hassl-3708	206	5	relationship	relationship	NOUN
hassl-3708	206	6	between	between	ADP
hassl-3708	206	7	value	value	NOUN
hassl-3708	206	8	co	co	NOUN
hassl-3708	206	9	-	-	NOUN
hassl-3708	206	10	creation	creation	NOUN
hassl-3708	206	11	and	and	CCONJ
hassl-3708	206	12	brand	brand	NOUN
hassl-3708	206	13	loyalty	loyalty	NOUN
hassl-3708	206	14	among	among	ADP
hassl-3708	206	15	customers	customer	NOUN
hassl-3708	206	16	of	of	ADP
hassl-3708	206	17	china	china	PROPN
hassl-3708	206	18	’s	’s	PART
hassl-3708	206	19	insurgent	insurgent	NOUN
hassl-3708	206	20	brands	brand	NOUN
hassl-3708	206	21	.	.	PUNCT
hassl-3708	207	1	figure	figure	NOUN
hassl-3708	207	2	1	1	NUM
hassl-3708	207	3	shows	show	VERB
hassl-3708	207	4	the	the	DET
hassl-3708	207	5	conceptual	conceptual	ADJ
hassl-3708	207	6	framework	framework	NOUN
hassl-3708	207	7	for	for	ADP
hassl-3708	207	8	this	this	DET
hassl-3708	207	9	investigation	investigation	NOUN
hassl-3708	207	10	in	in	ADP
hassl-3708	207	11	light	light	NOUN
hassl-3708	207	12	of	of	ADP
hassl-3708	207	13	the	the	DET
hassl-3708	207	14	previous	previous	ADJ
hassl-3708	207	15	discussion	discussion	NOUN
hassl-3708	207	16	.	.	PUNCT
hassl-3708	208	1	humanities	humanity	NOUN
hassl-3708	208	2	and	and	CCONJ
hassl-3708	208	3	social	social	ADJ
hassl-3708	208	4	sciences	science	NOUN
hassl-3708	208	5	letters	letter	NOUN
hassl-3708	208	6	,	,	PUNCT
hassl-3708	208	7	2024	2024	NUM
hassl-3708	208	8	,	,	PUNCT
hassl-3708	208	9	12(2	12(2	NUM
hassl-3708	208	10	):	):	PUNCT
hassl-3708	208	11	289	289	NUM
hassl-3708	208	12	-	-	SYM
hassl-3708	208	13	307	307	NUM
hassl-3708	208	14	296	296	NUM
hassl-3708	208	15	©	©	PROPN
hassl-3708	208	16	2024	2024	NUM
hassl-3708	208	17	conscientia	conscientia	PROPN
hassl-3708	208	18	beam	beam	PROPN
hassl-3708	208	19	.	.	PUNCT
hassl-3708	209	1	all	all	DET
hassl-3708	209	2	rights	right	NOUN
hassl-3708	209	3	reserved	reserve	VERB
hassl-3708	209	4	.	.	PUNCT
hassl-3708	210	1	figure	figure	NOUN
hassl-3708	210	2	1	1	NUM
hassl-3708	210	3	.	.	PUNCT
hassl-3708	210	4	conceptual	conceptual	ADJ
hassl-3708	210	5	framework	framework	NOUN
hassl-3708	210	6	.	.	PUNCT
hassl-3708	211	1	note	note	NOUN
hassl-3708	211	2	:	:	PUNCT
hassl-3708	211	3	h1	h1	VERB
hassl-3708	211	4	to	to	PART
hassl-3708	211	5	h5	h5	PROPN
hassl-3708	211	6	represent	represent	VERB
hassl-3708	211	7	direct	direct	ADJ
hassl-3708	211	8	relationship	relationship	NOUN
hassl-3708	211	9	hypotheses	hypothesis	NOUN
hassl-3708	211	10	while	while	SCONJ
hassl-3708	211	11	h6	h6	PROPN
hassl-3708	211	12	and	and	CCONJ
hassl-3708	211	13	h7	h7	PROPN
hassl-3708	211	14	represent	represent	VERB
hassl-3708	211	15	mediating	mediate	VERB
hassl-3708	211	16	hypotheses	hypothesis	NOUN
hassl-3708	211	17	.	.	PUNCT
hassl-3708	212	1	3	3	X
hassl-3708	212	2	.	.	X
hassl-3708	212	3	methods	method	NOUN
hassl-3708	212	4	3.1	3.1	NUM
hassl-3708	212	5	.	.	PUNCT
hassl-3708	213	1	research	research	NOUN
hassl-3708	213	2	context	context	NOUN
hassl-3708	213	3	this	this	DET
hassl-3708	213	4	research	research	NOUN
hassl-3708	213	5	delved	delve	VERB
hassl-3708	213	6	into	into	ADP
hassl-3708	213	7	the	the	DET
hassl-3708	213	8	realm	realm	NOUN
hassl-3708	213	9	of	of	ADP
hassl-3708	213	10	china	china	PROPN
hassl-3708	213	11	’s	’s	PART
hassl-3708	213	12	insurgent	insurgent	NOUN
hassl-3708	213	13	brands	brand	NOUN
hassl-3708	213	14	marked	mark	VERB
hassl-3708	213	15	by	by	ADP
hassl-3708	213	16	several	several	ADJ
hassl-3708	213	17	unique	unique	ADJ
hassl-3708	213	18	characteristics	characteristic	NOUN
hassl-3708	213	19	.	.	PUNCT
hassl-3708	214	1	first	first	ADV
hassl-3708	214	2	and	and	CCONJ
hassl-3708	214	3	foremost	foremost	ADV
hassl-3708	214	4	,	,	PUNCT
hassl-3708	214	5	insurgent	insurgent	NOUN
hassl-3708	214	6	brands	brand	NOUN
hassl-3708	214	7	demonstrate	demonstrate	VERB
hassl-3708	214	8	a	a	DET
hassl-3708	214	9	dedicated	dedicated	ADJ
hassl-3708	214	10	focus	focus	NOUN
hassl-3708	214	11	on	on	ADP
hassl-3708	214	12	driving	drive	VERB
hassl-3708	214	13	innovation	innovation	NOUN
hassl-3708	214	14	in	in	ADP
hassl-3708	214	15	both	both	DET
hassl-3708	214	16	products	product	NOUN
hassl-3708	214	17	and	and	CCONJ
hassl-3708	214	18	categories	category	NOUN
hassl-3708	214	19	.	.	PUNCT
hassl-3708	215	1	secondly	secondly	ADV
hassl-3708	215	2	,	,	PUNCT
hassl-3708	215	3	they	they	PRON
hassl-3708	215	4	are	be	AUX
hassl-3708	215	5	highly	highly	ADV
hassl-3708	215	6	attuned	attuned	ADJ
hassl-3708	215	7	to	to	ADP
hassl-3708	215	8	the	the	DET
hassl-3708	215	9	needs	need	NOUN
hassl-3708	215	10	of	of	ADP
hassl-3708	215	11	new	new	ADJ
hassl-3708	215	12	leading	lead	VERB
hassl-3708	215	13	consumer	consumer	NOUN
hassl-3708	215	14	groups	group	NOUN
hassl-3708	215	15	.	.	PUNCT
hassl-3708	216	1	thirdly	thirdly	ADV
hassl-3708	216	2	,	,	PUNCT
hassl-3708	216	3	these	these	DET
hassl-3708	216	4	brands	brand	NOUN
hassl-3708	216	5	prioritize	prioritize	VERB
hassl-3708	216	6	the	the	DET
hassl-3708	216	7	development	development	NOUN
hassl-3708	216	8	of	of	ADP
hassl-3708	216	9	their	their	PRON
hassl-3708	216	10	brand	brand	NOUN
hassl-3708	216	11	identity	identity	NOUN
hassl-3708	216	12	and	and	CCONJ
hassl-3708	216	13	the	the	DET
hassl-3708	216	14	effective	effective	ADJ
hassl-3708	216	15	communication	communication	NOUN
hassl-3708	216	16	of	of	ADP
hassl-3708	216	17	their	their	PRON
hassl-3708	216	18	core	core	NOUN
hassl-3708	216	19	values	value	NOUN
hassl-3708	216	20	.	.	PUNCT
hassl-3708	217	1	wang	wang	PROPN
hassl-3708	217	2	(	(	PUNCT
hassl-3708	217	3	2021	2021	NUM
hassl-3708	217	4	)	)	PUNCT
hassl-3708	217	5	revealed	reveal	VERB
hassl-3708	217	6	an	an	DET
hassl-3708	217	7	increasing	increase	VERB
hassl-3708	217	8	consumer	consumer	NOUN
hassl-3708	217	9	preference	preference	NOUN
hassl-3708	217	10	for	for	ADP
hassl-3708	217	11	organic	organic	ADJ
hassl-3708	217	12	and	and	CCONJ
hassl-3708	217	13	health	health	NOUN
hassl-3708	217	14	-	-	PUNCT
hassl-3708	217	15	conscious	conscious	ADJ
hassl-3708	217	16	food	food	NOUN
hassl-3708	217	17	options	option	NOUN
hassl-3708	217	18	which	which	PRON
hassl-3708	217	19	has	have	AUX
hassl-3708	217	20	significantly	significantly	ADV
hassl-3708	217	21	contributed	contribute	VERB
hassl-3708	217	22	to	to	ADP
hassl-3708	217	23	the	the	DET
hassl-3708	217	24	growth	growth	NOUN
hassl-3708	217	25	of	of	ADP
hassl-3708	217	26	the	the	DET
hassl-3708	217	27	natural	natural	ADJ
hassl-3708	217	28	food	food	NOUN
hassl-3708	217	29	and	and	CCONJ
hassl-3708	217	30	beverage	beverage	NOUN
hassl-3708	217	31	sectors	sector	NOUN
hassl-3708	217	32	in	in	ADP
hassl-3708	217	33	recent	recent	ADJ
hassl-3708	217	34	years	year	NOUN
hassl-3708	217	35	.	.	PUNCT
hassl-3708	218	1	moreover	moreover	ADV
hassl-3708	218	2	,	,	PUNCT
hassl-3708	218	3	the	the	DET
hassl-3708	218	4	food	food	NOUN
hassl-3708	218	5	and	and	CCONJ
hassl-3708	218	6	beverage	beverage	NOUN
hassl-3708	218	7	sectors	sector	NOUN
hassl-3708	218	8	are	be	AUX
hassl-3708	218	9	being	be	AUX
hassl-3708	218	10	endowed	endow	VERB
hassl-3708	218	11	with	with	ADP
hassl-3708	218	12	diverse	diverse	ADJ
hassl-3708	218	13	meanings	meaning	NOUN
hassl-3708	218	14	by	by	ADP
hassl-3708	218	15	the	the	DET
hassl-3708	218	16	new	new	ADJ
hassl-3708	218	17	leading	lead	VERB
hassl-3708	218	18	consumer	consumer	NOUN
hassl-3708	218	19	base	base	NOUN
hassl-3708	218	20	that	that	PRON
hassl-3708	218	21	insurgent	insurgent	NOUN
hassl-3708	218	22	brands	brand	NOUN
hassl-3708	218	23	are	be	AUX
hassl-3708	218	24	facing	face	VERB
hassl-3708	218	25	.	.	PUNCT
hassl-3708	219	1	food	food	NOUN
hassl-3708	219	2	and	and	CCONJ
hassl-3708	219	3	drink	drink	NOUN
hassl-3708	219	4	are	be	AUX
hassl-3708	219	5	becoming	become	VERB
hassl-3708	219	6	increasingly	increasingly	ADV
hassl-3708	219	7	an	an	DET
hassl-3708	219	8	opportunity	opportunity	NOUN
hassl-3708	219	9	for	for	SCONJ
hassl-3708	219	10	the	the	DET
hassl-3708	219	11	new	new	ADJ
hassl-3708	219	12	leading	lead	VERB
hassl-3708	219	13	consumer	consumer	NOUN
hassl-3708	219	14	base	base	NOUN
hassl-3708	219	15	to	to	PART
hassl-3708	219	16	show	show	VERB
hassl-3708	219	17	their	their	PRON
hassl-3708	219	18	personality	personality	NOUN
hassl-3708	219	19	and	and	CCONJ
hassl-3708	219	20	beliefs	belief	NOUN
hassl-3708	219	21	,	,	PUNCT
hassl-3708	219	22	whether	whether	SCONJ
hassl-3708	219	23	it	it	PRON
hassl-3708	219	24	's	be	AUX
hassl-3708	219	25	through	through	ADP
hassl-3708	219	26	the	the	DET
hassl-3708	219	27	pursuit	pursuit	NOUN
hassl-3708	219	28	of	of	ADP
hassl-3708	219	29	health	health	NOUN
hassl-3708	219	30	,	,	PUNCT
hassl-3708	219	31	quality	quality	NOUN
hassl-3708	219	32	,	,	PUNCT
hassl-3708	219	33	adventurous	adventurous	ADJ
hassl-3708	219	34	tastes	taste	NOUN
hassl-3708	219	35	or	or	CCONJ
hassl-3708	219	36	social	social	ADJ
hassl-3708	219	37	and	and	CCONJ
hassl-3708	219	38	emotional	emotional	ADJ
hassl-3708	219	39	requirements	requirement	NOUN
hassl-3708	219	40	(	(	PUNCT
hassl-3708	219	41	chen	chen	PROPN
hassl-3708	219	42	,	,	PUNCT
hassl-3708	219	43	2021	2021	NUM
hassl-3708	219	44	)	)	PUNCT
hassl-3708	219	45	.	.	PUNCT
hassl-3708	220	1	there	there	PRON
hassl-3708	220	2	is	be	VERB
hassl-3708	220	3	a	a	DET
hassl-3708	220	4	difficult	difficult	ADJ
hassl-3708	220	5	task	task	NOUN
hassl-3708	220	6	for	for	ADP
hassl-3708	220	7	food	food	NOUN
hassl-3708	220	8	and	and	CCONJ
hassl-3708	220	9	beverage	beverage	NOUN
hassl-3708	220	10	companies	company	NOUN
hassl-3708	220	11	as	as	SCONJ
hassl-3708	220	12	they	they	PRON
hassl-3708	220	13	must	must	AUX
hassl-3708	220	14	attract	attract	VERB
hassl-3708	220	15	the	the	DET
hassl-3708	220	16	interest	interest	NOUN
hassl-3708	220	17	of	of	ADP
hassl-3708	220	18	this	this	DET
hassl-3708	220	19	new	new	ADJ
hassl-3708	220	20	,	,	PUNCT
hassl-3708	220	21	influential	influential	ADJ
hassl-3708	220	22	customer	customer	NOUN
hassl-3708	220	23	base	base	NOUN
hassl-3708	220	24	and	and	CCONJ
hassl-3708	220	25	foster	foster	ADJ
hassl-3708	220	26	brand	brand	NOUN
hassl-3708	220	27	loyalty	loyalty	NOUN
hassl-3708	220	28	.	.	PUNCT
hassl-3708	221	1	additionally	additionally	ADV
hassl-3708	221	2	,	,	PUNCT
hassl-3708	221	3	the	the	DET
hassl-3708	221	4	year	year	NOUN
hassl-3708	221	5	2020	2020	NUM
hassl-3708	221	6	witnessed	witness	VERB
hassl-3708	221	7	substantial	substantial	ADJ
hassl-3708	221	8	investments	investment	NOUN
hassl-3708	221	9	in	in	ADP
hassl-3708	221	10	the	the	DET
hassl-3708	221	11	food	food	NOUN
hassl-3708	221	12	and	and	CCONJ
hassl-3708	221	13	beverage	beverage	NOUN
hassl-3708	221	14	sectors	sector	NOUN
hassl-3708	221	15	as	as	SCONJ
hassl-3708	221	16	highlighted	highlight	VERB
hassl-3708	221	17	in	in	ADP
hassl-3708	221	18	the	the	DET
hassl-3708	221	19	research	research	NOUN
hassl-3708	221	20	report	report	NOUN
hassl-3708	221	21	.	.	PUNCT
hassl-3708	222	1	consequently	consequently	ADV
hassl-3708	222	2	,	,	PUNCT
hassl-3708	222	3	this	this	DET
hassl-3708	222	4	research	research	NOUN
hassl-3708	222	5	directs	direct	VERB
hassl-3708	222	6	its	its	PRON
hassl-3708	222	7	focus	focus	NOUN
hassl-3708	222	8	towards	towards	ADP
hassl-3708	222	9	the	the	DET
hassl-3708	222	10	food	food	NOUN
hassl-3708	222	11	and	and	CCONJ
hassl-3708	222	12	beverage	beverage	NOUN
hassl-3708	222	13	product	product	NOUN
hassl-3708	222	14	category	category	NOUN
hassl-3708	222	15	acknowledging	acknowledge	VERB
hassl-3708	222	16	the	the	DET
hassl-3708	222	17	crit	crit	NOUN
hassl-3708	222	18	ical	ical	ADJ
hassl-3708	222	19	significance	significance	NOUN
hassl-3708	222	20	of	of	ADP
hassl-3708	222	21	nurturing	nurture	VERB
hassl-3708	222	22	brand	brand	NOUN
hassl-3708	222	23	loyalty	loyalty	NOUN
hassl-3708	222	24	to	to	PART
hassl-3708	222	25	secure	secure	VERB
hassl-3708	222	26	the	the	DET
hassl-3708	222	27	sector	sector	NOUN
hassl-3708	222	28	’s	’s	PART
hassl-3708	222	29	longterm	longterm	ADJ
hassl-3708	222	30	sustainability	sustainability	NOUN
hassl-3708	222	31	and	and	CCONJ
hassl-3708	222	32	advancement	advancement	NOUN
hassl-3708	222	33	.	.	PUNCT
hassl-3708	223	1	3.2	3.2	NUM
hassl-3708	223	2	.	.	PUNCT
hassl-3708	224	1	research	research	NOUN
hassl-3708	224	2	instruments	instrument	NOUN
hassl-3708	224	3	the	the	DET
hassl-3708	224	4	survey	survey	NOUN
hassl-3708	224	5	questionnaire	questionnaire	NOUN
hassl-3708	224	6	encompassed	encompass	VERB
hassl-3708	224	7	two	two	NUM
hassl-3708	224	8	sections	section	NOUN
hassl-3708	224	9	encompassing	encompass	VERB
hassl-3708	224	10	the	the	DET
hassl-3708	224	11	assessment	assessment	NOUN
hassl-3708	224	12	of	of	ADP
hassl-3708	224	13	constructs	construct	NOUN
hassl-3708	224	14	and	and	CCONJ
hassl-3708	224	15	gathering	gather	VERB
hassl-3708	224	16	demographic	demographic	ADJ
hassl-3708	224	17	information	information	NOUN
hassl-3708	224	18	from	from	ADP
hassl-3708	224	19	the	the	DET
hassl-3708	224	20	respondents	respondent	NOUN
hassl-3708	224	21	.	.	PUNCT
hassl-3708	225	1	drawing	draw	VERB
hassl-3708	225	2	upon	upon	SCONJ
hassl-3708	225	3	existing	exist	VERB
hassl-3708	225	4	literature	literature	NOUN
hassl-3708	225	5	,	,	PUNCT
hassl-3708	225	6	the	the	DET
hassl-3708	225	7	items	item	NOUN
hassl-3708	225	8	underwent	undergo	VERB
hassl-3708	225	9	assessment	assessment	NOUN
hassl-3708	225	10	using	use	VERB
hassl-3708	225	11	a	a	DET
hassl-3708	225	12	f	f	NOUN
hassl-3708	225	13	ive	ive	ADJ
hassl-3708	225	14	-	-	PUNCT
hassl-3708	225	15	point	point	NOUN
hassl-3708	225	16	likert	likert	ADJ
hassl-3708	225	17	scale	scale	NOUN
hassl-3708	225	18	ranging	range	VERB
hassl-3708	225	19	from	from	ADP
hassl-3708	225	20	1	1	NUM
hassl-3708	225	21	(	(	PUNCT
hassl-3708	225	22	strongly	strongly	ADV
hassl-3708	225	23	disagree	disagree	VERB
hassl-3708	225	24	)	)	PUNCT
hassl-3708	225	25	to	to	ADP
hassl-3708	225	26	5	5	NUM
hassl-3708	225	27	(	(	PUNCT
hassl-3708	225	28	strongly	strongly	ADV
hassl-3708	225	29	agree	agree	VERB
hassl-3708	225	30	)	)	PUNCT
hassl-3708	225	31	.	.	PUNCT
hassl-3708	226	1	perceived	perceive	VERB
hassl-3708	226	2	brand	brand	NOUN
hassl-3708	226	3	authenticity	authenticity	NOUN
hassl-3708	226	4	was	be	AUX
hassl-3708	226	5	structured	structure	VERB
hassl-3708	226	6	as	as	ADP
hassl-3708	226	7	a	a	DET
hassl-3708	226	8	hierarchical	hierarchical	ADJ
hassl-3708	226	9	,	,	PUNCT
hassl-3708	226	10	reflective	reflective	ADJ
hassl-3708	226	11	type	type	NOUN
hassl-3708	226	12	ii	ii	PROPN
hassl-3708	226	13	construct	construct	VERB
hassl-3708	226	14	encompassing	encompass	VERB
hassl-3708	226	15	the	the	DET
hassl-3708	226	16	first	first	ADJ
hassl-3708	226	17	-	-	PUNCT
hassl-3708	226	18	order	order	NOUN
hassl-3708	226	19	dimensions	dimension	NOUN
hassl-3708	226	20	of	of	ADP
hassl-3708	226	21	consciousness	consciousness	NOUN
hassl-3708	226	22	and	and	CCONJ
hassl-3708	226	23	self	self	NOUN
hassl-3708	226	24	-	-	PUNCT
hassl-3708	226	25	empowerment	empowerment	NOUN
hassl-3708	226	26	as	as	SCONJ
hassl-3708	226	27	proposed	propose	VERB
hassl-3708	226	28	by	by	ADP
hassl-3708	226	29	campagna	campagna	PROPN
hassl-3708	226	30	et	et	PROPN
hassl-3708	226	31	al	al	PROPN
hassl-3708	226	32	.	.	PROPN
hassl-3708	227	1	(	(	PUNCT
hassl-3708	227	2	2023	2023	NUM
hassl-3708	227	3	)	)	PUNCT
hassl-3708	227	4	.	.	PUNCT
hassl-3708	228	1	eight	eight	NUM
hassl-3708	228	2	items	item	NOUN
hassl-3708	228	3	measured	measure	VERB
hassl-3708	228	4	the	the	DET
hassl-3708	228	5	two	two	NUM
hassl-3708	228	6	dimensions	dimension	NOUN
hassl-3708	228	7	of	of	ADP
hassl-3708	228	8	perceived	perceive	VERB
hassl-3708	228	9	brand	brand	NOUN
hassl-3708	228	10	authenticity	authenticity	NOUN
hassl-3708	228	11	(	(	PUNCT
hassl-3708	228	12	campagna	campagna	PROPN
hassl-3708	228	13	et	et	PROPN
hassl-3708	228	14	al	al	PROPN
hassl-3708	228	15	.	.	PROPN
hassl-3708	228	16	,	,	PUNCT
hassl-3708	228	17	2023	2023	NUM
hassl-3708	228	18	)	)	PUNCT
hassl-3708	228	19	.	.	PUNCT
hassl-3708	229	1	value	value	NOUN
hassl-3708	229	2	co	co	NOUN
hassl-3708	229	3	-	-	NOUN
hassl-3708	229	4	creation	creation	NOUN
hassl-3708	229	5	was	be	AUX
hassl-3708	229	6	assessed	assess	VERB
hassl-3708	229	7	with	with	ADP
hassl-3708	229	8	three	three	NUM
hassl-3708	229	9	items	item	NOUN
hassl-3708	229	10	adapted	adapt	VERB
hassl-3708	229	11	from	from	ADP
hassl-3708	229	12	deng	deng	PROPN
hassl-3708	229	13	et	et	PROPN
hassl-3708	229	14	al	al	PROPN
hassl-3708	229	15	.	.	PROPN
hassl-3708	230	1	(	(	PUNCT
hassl-3708	230	2	2021	2021	NUM
hassl-3708	230	3	)	)	PUNCT
hassl-3708	230	4	while	while	SCONJ
hassl-3708	230	5	four	four	NUM
hassl-3708	230	6	items	item	NOUN
hassl-3708	230	7	from	from	ADP
hassl-3708	230	8	kumar	kumar	PROPN
hassl-3708	230	9	and	and	CCONJ
hassl-3708	230	10	kaushal	kaushal	PROPN
hassl-3708	230	11	(	(	PUNCT
hassl-3708	230	12	2021	2021	NUM
hassl-3708	230	13	)	)	PUNCT
hassl-3708	230	14	were	be	AUX
hassl-3708	230	15	used	use	VERB
hassl-3708	230	16	to	to	PART
hassl-3708	230	17	evaluate	evaluate	VERB
hassl-3708	230	18	psychological	psychological	ADJ
hassl-3708	230	19	ownership	ownership	NOUN
hassl-3708	230	20	.	.	PUNCT
hassl-3708	231	1	brand	brand	NOUN
hassl-3708	231	2	loyalty	loyalty	NOUN
hassl-3708	231	3	was	be	AUX
hassl-3708	231	4	evaluated	evaluate	VERB
hassl-3708	231	5	using	use	VERB
hassl-3708	231	6	five	five	NUM
hassl-3708	231	7	items	item	NOUN
hassl-3708	231	8	adopted	adopt	VERB
hassl-3708	231	9	from	from	ADP
hassl-3708	231	10	bu	bu	PROPN
hassl-3708	231	11	et	et	PROPN
hassl-3708	231	12	al	al	PROPN
hassl-3708	231	13	.	.	PROPN
hassl-3708	232	1	(	(	PUNCT
hassl-3708	232	2	2022	2022	NUM
hassl-3708	232	3	)	)	PUNCT
hassl-3708	232	4	.	.	PUNCT
hassl-3708	233	1	we	we	PRON
hassl-3708	233	2	conducted	conduct	VERB
hassl-3708	233	3	a	a	DET
hassl-3708	233	4	pre	pre	NOUN
hassl-3708	233	5	-	-	NOUN
hassl-3708	233	6	test	test	NOUN
hassl-3708	233	7	with	with	ADP
hassl-3708	233	8	the	the	DET
hassl-3708	233	9	help	help	NOUN
hassl-3708	233	10	of	of	ADP
hassl-3708	233	11	two	two	NUM
hassl-3708	233	12	marketing	marketing	NOUN
hassl-3708	233	13	academics	academic	NOUN
hassl-3708	233	14	and	and	CCONJ
hassl-3708	233	15	two	two	NUM
hassl-3708	233	16	industry	industry	NOUN
hassl-3708	233	17	specialists	specialist	NOUN
hassl-3708	233	18	to	to	PART
hassl-3708	233	19	make	make	VERB
hassl-3708	233	20	sure	sure	ADJ
hassl-3708	233	21	humanities	humanity	NOUN
hassl-3708	233	22	and	and	CCONJ
hassl-3708	233	23	social	social	ADJ
hassl-3708	233	24	sciences	science	NOUN
hassl-3708	233	25	letters	letter	NOUN
hassl-3708	233	26	,	,	PUNCT
hassl-3708	233	27	2024	2024	NUM
hassl-3708	233	28	,	,	PUNCT
hassl-3708	233	29	12(2	12(2	NUM
hassl-3708	233	30	):	):	PUNCT
hassl-3708	233	31	289	289	NUM
hassl-3708	233	32	-	-	SYM
hassl-3708	233	33	307	307	NUM
hassl-3708	233	34	297	297	NUM
hassl-3708	233	35	©	©	PROPN
hassl-3708	233	36	2024	2024	NUM
hassl-3708	233	37	conscientia	conscientia	PROPN
hassl-3708	233	38	beam	beam	PROPN
hassl-3708	233	39	.	.	PUNCT
hassl-3708	234	1	all	all	DET
hassl-3708	234	2	rights	right	NOUN
hassl-3708	234	3	reserved	reserve	VERB
hassl-3708	234	4	.	.	PUNCT
hassl-3708	235	1	the	the	DET
hassl-3708	235	2	questionnaire	questionnaire	NOUN
hassl-3708	235	3	was	be	AUX
hassl-3708	235	4	of	of	ADP
hassl-3708	235	5	high	high	ADJ
hassl-3708	235	6	calibre	calibre	NOUN
hassl-3708	235	7	.	.	PUNCT
hassl-3708	236	1	we	we	PRON
hassl-3708	236	2	made	make	VERB
hassl-3708	236	3	several	several	ADJ
hassl-3708	236	4	changes	change	NOUN
hassl-3708	236	5	to	to	ADP
hassl-3708	236	6	the	the	DET
hassl-3708	236	7	items	item	NOUN
hassl-3708	236	8	in	in	ADP
hassl-3708	236	9	response	response	NOUN
hassl-3708	236	10	to	to	ADP
hassl-3708	236	11	their	their	PRON
hassl-3708	236	12	suggestions	suggestion	NOUN
hassl-3708	236	13	.	.	PUNCT
hassl-3708	237	1	additionally	additionally	ADV
hassl-3708	237	2	,	,	PUNCT
hassl-3708	237	3	we	we	PRON
hassl-3708	237	4	conducted	conduct	VERB
hassl-3708	237	5	a	a	DET
hassl-3708	237	6	back	back	ADJ
hassl-3708	237	7	-	-	PUNCT
hassl-3708	237	8	translation	translation	NOUN
hassl-3708	237	9	procedure	procedure	NOUN
hassl-3708	237	10	to	to	PART
hassl-3708	237	11	facilitate	facilitate	VERB
hassl-3708	237	12	the	the	DET
hassl-3708	237	13	translation	translation	NOUN
hassl-3708	237	14	of	of	ADP
hassl-3708	237	15	the	the	DET
hassl-3708	237	16	questionnaire	questionnaire	NOUN
hassl-3708	237	17	from	from	ADP
hassl-3708	237	18	english	english	PROPN
hassl-3708	237	19	into	into	ADP
hassl-3708	237	20	chinese	chinese	PROPN
hassl-3708	237	21	(	(	PUNCT
hassl-3708	237	22	cha	cha	PROPN
hassl-3708	237	23	,	,	PUNCT
hassl-3708	237	24	kim	kim	PROPN
hassl-3708	237	25	,	,	PUNCT
hassl-3708	237	26	&	&	CCONJ
hassl-3708	237	27	erlen	erlen	PROPN
hassl-3708	237	28	,	,	PUNCT
hassl-3708	237	29	2007	2007	NUM
hassl-3708	237	30	)	)	PUNCT
hassl-3708	237	31	.	.	PUNCT
hassl-3708	238	1	subsequently	subsequently	ADV
hassl-3708	238	2	,	,	PUNCT
hassl-3708	238	3	a	a	DET
hassl-3708	238	4	pilot	pilot	NOUN
hassl-3708	238	5	test	test	NOUN
hassl-3708	238	6	involving	involve	VERB
hassl-3708	238	7	30	30	NUM
hassl-3708	238	8	respondents	respondent	NOUN
hassl-3708	238	9	yielded	yield	VERB
hassl-3708	238	10	no	no	DET
hassl-3708	238	11	concerns	concern	NOUN
hassl-3708	238	12	regarding	regard	VERB
hassl-3708	238	13	internal	internal	ADJ
hassl-3708	238	14	reliabil	reliabil	NOUN
hassl-3708	238	15	ity	ity	PROPN
hassl-3708	238	16	,	,	PUNCT
hassl-3708	238	17	as	as	SCONJ
hassl-3708	238	18	the	the	DET
hassl-3708	238	19	cronbach	cronbach	ADJ
hassl-3708	238	20	alpha	alpha	NOUN
hassl-3708	238	21	values	value	NOUN
hassl-3708	238	22	exceeded	exceed	VERB
hassl-3708	238	23	the	the	DET
hassl-3708	238	24	desired	desire	VERB
hassl-3708	238	25	threshold	threshold	NOUN
hassl-3708	238	26	of	of	ADP
hassl-3708	238	27	0.7	0.7	NUM
hassl-3708	238	28	(	(	PUNCT
hassl-3708	238	29	hair	hair	NOUN
hassl-3708	238	30	,	,	PUNCT
hassl-3708	238	31	hult	hult	PROPN
hassl-3708	238	32	,	,	PUNCT
hassl-3708	238	33	ringle	ringle	PROPN
hassl-3708	238	34	,	,	PUNCT
hassl-3708	238	35	&	&	CCONJ
hassl-3708	238	36	sarstedt	sarstedt	NOUN
hassl-3708	238	37	,	,	PUNCT
hassl-3708	238	38	2021	2021	NUM
hassl-3708	238	39	)	)	PUNCT
hassl-3708	238	40	.	.	PUNCT
hassl-3708	239	1	3.3	3.3	NUM
hassl-3708	239	2	.	.	PUNCT
hassl-3708	240	1	data	datum	NOUN
hassl-3708	240	2	collection	collection	NOUN
hassl-3708	240	3	the	the	DET
hassl-3708	240	4	questionnaire	questionnaire	NOUN
hassl-3708	240	5	was	be	AUX
hassl-3708	240	6	disseminated	disseminate	VERB
hassl-3708	240	7	through	through	ADP
hassl-3708	240	8	an	an	DET
hassl-3708	240	9	online	online	ADJ
hassl-3708	240	10	third	third	ADJ
hassl-3708	240	11	-	-	PUNCT
hassl-3708	240	12	party	party	NOUN
hassl-3708	240	13	platform	platform	NOUN
hassl-3708	240	14	known	know	VERB
hassl-3708	240	15	as	as	ADP
hassl-3708	240	16	“	"	PUNCT
hassl-3708	240	17	wenjuanxing	wenjuanxing	NOUN
hassl-3708	240	18	”	"	PUNCT
hassl-3708	240	19	.	.	PUNCT
hassl-3708	241	1	the	the	DET
hassl-3708	241	2	participants	participant	NOUN
hassl-3708	241	3	were	be	AUX
hassl-3708	241	4	limited	limit	VERB
hassl-3708	241	5	to	to	ADP
hassl-3708	241	6	consumers	consumer	NOUN
hassl-3708	241	7	who	who	PRON
hassl-3708	241	8	had	have	AUX
hassl-3708	241	9	bought	buy	VERB
hassl-3708	241	10	food	food	NOUN
hassl-3708	241	11	and	and	CCONJ
hassl-3708	241	12	beverage	beverage	NOUN
hassl-3708	241	13	products	product	NOUN
hassl-3708	241	14	from	from	ADP
hassl-3708	241	15	insurgent	insurgent	NOUN
hassl-3708	241	16	brands	brand	NOUN
hassl-3708	241	17	used	use	VERB
hassl-3708	241	18	in	in	ADP
hassl-3708	241	19	this	this	DET
hassl-3708	241	20	study	study	NOUN
hassl-3708	241	21	employing	employ	VERB
hassl-3708	241	22	a	a	DET
hassl-3708	241	23	purposive	purposive	ADJ
hassl-3708	241	24	sampling	sampling	NOUN
hassl-3708	241	25	method	method	NOUN
hassl-3708	241	26	.	.	PUNCT
hassl-3708	242	1	we	we	PRON
hassl-3708	242	2	guaranteed	guarantee	VERB
hassl-3708	242	3	that	that	SCONJ
hassl-3708	242	4	all	all	DET
hassl-3708	242	5	respondents	respondent	NOUN
hassl-3708	242	6	had	have	VERB
hassl-3708	242	7	a	a	DET
hassl-3708	242	8	comprehensive	comprehensive	ADJ
hassl-3708	242	9	understanding	understanding	NOUN
hassl-3708	242	10	of	of	ADP
hassl-3708	242	11	the	the	DET
hassl-3708	242	12	research	research	NOUN
hassl-3708	242	13	’s	’s	PART
hassl-3708	242	14	objectives	objective	NOUN
hassl-3708	242	15	and	and	CCONJ
hassl-3708	242	16	were	be	AUX
hassl-3708	242	17	furnished	furnish	VERB
hassl-3708	242	18	with	with	ADP
hassl-3708	242	19	in	in	ADP
hassl-3708	242	20	-	-	PUNCT
hassl-3708	242	21	depth	depth	NOUN
hassl-3708	242	22	explanations	explanation	NOUN
hassl-3708	242	23	of	of	ADP
hassl-3708	242	24	insurgent	insurgent	NOUN
hassl-3708	242	25	brands	brand	NOUN
hassl-3708	242	26	and	and	CCONJ
hassl-3708	242	27	the	the	DET
hassl-3708	242	28	specific	specific	ADJ
hassl-3708	242	29	variables	variable	NOUN
hassl-3708	242	30	under	under	ADP
hassl-3708	242	31	investigation	investigation	NOUN
hassl-3708	242	32	before	before	ADP
hassl-3708	242	33	taking	take	VERB
hassl-3708	242	34	part	part	NOUN
hassl-3708	242	35	in	in	ADP
hassl-3708	242	36	the	the	DET
hassl-3708	242	37	study	study	NOUN
hassl-3708	242	38	.	.	PUNCT
hassl-3708	243	1	we	we	PRON
hassl-3708	243	2	employed	employ	VERB
hassl-3708	243	3	screening	screen	VERB
hassl-3708	243	4	questions	question	NOUN
hassl-3708	243	5	(	(	PUNCT
hassl-3708	243	6	“	"	PUNCT
hassl-3708	243	7	have	have	AUX
hassl-3708	243	8	you	you	PRON
hassl-3708	243	9	ever	ever	ADV
hassl-3708	243	10	purchased	purchase	VERB
hassl-3708	243	11	a	a	DET
hassl-3708	243	12	food	food	NOUN
hassl-3708	243	13	or	or	CCONJ
hassl-3708	243	14	beverage	beverage	NOUN
hassl-3708	243	15	product	product	NOUN
hassl-3708	243	16	from	from	ADP
hassl-3708	243	17	insurgent	insurgent	NOUN
hassl-3708	243	18	brands	brand	NOUN
hassl-3708	243	19	?	?	PUNCT
hassl-3708	243	20	”	"	PUNCT
hassl-3708	243	21	)	)	PUNCT
hassl-3708	243	22	to	to	PART
hassl-3708	243	23	identify	identify	VERB
hassl-3708	243	24	qualified	qualified	ADJ
hassl-3708	243	25	participants	participant	NOUN
hassl-3708	243	26	and	and	CCONJ
hassl-3708	243	27	only	only	ADV
hassl-3708	243	28	those	those	PRON
hassl-3708	243	29	who	who	PRON
hassl-3708	243	30	responded	respond	VERB
hassl-3708	243	31	affirmatively	affirmatively	ADV
hassl-3708	243	32	were	be	AUX
hassl-3708	243	33	included	include	VERB
hassl-3708	243	34	in	in	ADP
hassl-3708	243	35	the	the	DET
hassl-3708	243	36	f	f	PROPN
hassl-3708	243	37	inal	inal	ADJ
hassl-3708	243	38	dataset	dataset	NOUN
hassl-3708	243	39	.	.	PUNCT
hassl-3708	244	1	as	as	ADP
hassl-3708	244	2	a	a	DET
hassl-3708	244	3	result	result	NOUN
hassl-3708	244	4	,	,	PUNCT
hassl-3708	244	5	368	368	NUM
hassl-3708	244	6	completed	complete	VERB
hassl-3708	244	7	questionnaires	questionnaire	NOUN
hassl-3708	244	8	met	meet	VERB
hassl-3708	244	9	the	the	DET
hassl-3708	244	10	criteria	criterion	NOUN
hassl-3708	244	11	for	for	ADP
hassl-3708	244	12	subsequent	subsequent	ADJ
hassl-3708	244	13	multivariate	multivariate	NOUN
hassl-3708	244	14	data	datum	NOUN
hassl-3708	244	15	analysis	analysis	NOUN
hassl-3708	244	16	.	.	PUNCT
hassl-3708	245	1	the	the	DET
hassl-3708	245	2	sample	sample	NOUN
hassl-3708	245	3	comprised	comprise	VERB
hassl-3708	245	4	194	194	NUM
hassl-3708	245	5	female	female	ADJ
hassl-3708	245	6	respondents	respondent	NOUN
hassl-3708	245	7	(	(	PUNCT
hassl-3708	245	8	53	53	NUM
hassl-3708	245	9	%	%	NOUN
hassl-3708	245	10	)	)	PUNCT
hassl-3708	245	11	and	and	CCONJ
hassl-3708	245	12	174	174	NUM
hassl-3708	245	13	male	male	ADJ
hassl-3708	245	14	respondents	respondent	NOUN
hassl-3708	245	15	(	(	PUNCT
hassl-3708	245	16	47	47	NUM
hassl-3708	245	17	%	%	NOUN
hassl-3708	245	18	)	)	PUNCT
hassl-3708	245	19	,	,	PUNCT
hassl-3708	245	20	showcasing	showcase	VERB
hassl-3708	245	21	a	a	DET
hassl-3708	245	22	near	near	ADV
hassl-3708	245	23	-	-	PUNCT
hassl-3708	245	24	even	even	ADJ
hassl-3708	245	25	distribution	distribution	NOUN
hassl-3708	245	26	with	with	ADP
hassl-3708	245	27	regards	regard	NOUN
hassl-3708	245	28	to	to	ADP
hassl-3708	245	29	gender	gender	NOUN
hassl-3708	245	30	.	.	PUNCT
hassl-3708	246	1	the	the	DET
hassl-3708	246	2	majority	majority	NOUN
hassl-3708	246	3	of	of	ADP
hassl-3708	246	4	participants	participant	NOUN
hassl-3708	246	5	fell	fall	VERB
hassl-3708	246	6	within	within	ADP
hassl-3708	246	7	the	the	DET
hassl-3708	246	8	18	18	NUM
hassl-3708	246	9	-	-	SYM
hassl-3708	246	10	40	40	NUM
hassl-3708	246	11	age	age	NOUN
hassl-3708	246	12	bracket	bracket	NOUN
hassl-3708	246	13	(	(	PUNCT
hassl-3708	246	14	64	64	NUM
hassl-3708	246	15	%	%	NOUN
hassl-3708	246	16	)	)	PUNCT
hassl-3708	246	17	and	and	CCONJ
hassl-3708	246	18	held	hold	VERB
hassl-3708	246	19	bachelor	bachelor	NOUN
hassl-3708	246	20	’s	’s	PART
hassl-3708	246	21	degrees	degree	NOUN
hassl-3708	246	22	(	(	PUNCT
hassl-3708	246	23	75	75	NUM
hassl-3708	246	24	%	%	NOUN
hassl-3708	246	25	)	)	PUNCT
hassl-3708	246	26	.	.	PUNCT
hassl-3708	247	1	furthermore	furthermore	ADV
hassl-3708	247	2	,	,	PUNCT
hassl-3708	247	3	a	a	DET
hassl-3708	247	4	substantial	substantial	ADJ
hassl-3708	247	5	portion	portion	NOUN
hassl-3708	247	6	of	of	ADP
hassl-3708	247	7	respondents	respondent	NOUN
hassl-3708	247	8	reported	report	VERB
hassl-3708	247	9	a	a	DET
hassl-3708	247	10	monthly	monthly	ADJ
hassl-3708	247	11	income	income	NOUN
hassl-3708	247	12	of	of	ADP
hassl-3708	247	13	5000	5000	NUM
hassl-3708	247	14	-	-	SYM
hassl-3708	247	15	10000	10000	NUM
hassl-3708	247	16	rmb	rmb	NOUN
hassl-3708	247	17	.	.	PUNCT
hassl-3708	248	1	the	the	DET
hassl-3708	248	2	detailed	detailed	ADJ
hassl-3708	248	3	demographic	demographic	ADJ
hassl-3708	248	4	profile	profile	NOUN
hassl-3708	248	5	of	of	ADP
hassl-3708	248	6	the	the	DET
hassl-3708	248	7	participants	participant	NOUN
hassl-3708	248	8	is	be	AUX
hassl-3708	248	9	available	available	ADJ
hassl-3708	248	10	in	in	ADP
hassl-3708	248	11	table	table	NOUN
hassl-3708	248	12	1	1	NUM
hassl-3708	248	13	.	.	PUNCT
hassl-3708	248	14	table	table	NOUN
hassl-3708	248	15	1	1	NUM
hassl-3708	248	16	.	.	PUNCT
hassl-3708	249	1	sample	sample	NOUN
hassl-3708	249	2	demographics	demographic	NOUN
hassl-3708	249	3	(	(	PUNCT
hassl-3708	249	4	n=368	n=368	NOUN
hassl-3708	249	5	)	)	PUNCT
hassl-3708	249	6	.	.	PUNCT
hassl-3708	250	1	description	description	NOUN
hassl-3708	250	2	details	detail	NOUN
hassl-3708	250	3	frequency	frequency	NOUN
hassl-3708	250	4	percentage	percentage	NOUN
hassl-3708	250	5	(	(	PUNCT
hassl-3708	250	6	%	%	NOUN
hassl-3708	250	7	)	)	PUNCT
hassl-3708	250	8	gender	gender	NOUN
hassl-3708	250	9	male	male	NOUN
hassl-3708	250	10	174	174	NUM
hassl-3708	250	11	47	47	NUM
hassl-3708	250	12	female	female	ADJ
hassl-3708	250	13	194	194	NUM
hassl-3708	250	14	53	53	NUM
hassl-3708	250	15	age	age	NOUN
hassl-3708	250	16	17	17	NUM
hassl-3708	250	17	and	and	CCONJ
hassl-3708	250	18	below	below	ADP
hassl-3708	250	19	4	4	NUM
hassl-3708	250	20	1	1	NUM
hassl-3708	250	21	18	18	NUM
hassl-3708	250	22	-	-	SYM
hassl-3708	250	23	30	30	NUM
hassl-3708	250	24	107	107	NUM
hassl-3708	250	25	29	29	NUM
hassl-3708	250	26	31	31	NUM
hassl-3708	250	27	-	-	SYM
hassl-3708	250	28	40	40	NUM
hassl-3708	250	29	128	128	NUM
hassl-3708	250	30	35	35	NUM
hassl-3708	250	31	41	41	NUM
hassl-3708	250	32	-	-	SYM
hassl-3708	250	33	60	60	NUM
hassl-3708	250	34	88	88	NUM
hassl-3708	250	35	24	24	NUM
hassl-3708	250	36	61	61	NUM
hassl-3708	250	37	and	and	CCONJ
hassl-3708	250	38	above	above	ADP
hassl-3708	250	39	41	41	NUM
hassl-3708	250	40	11	11	NUM
hassl-3708	250	41	education	education	NOUN
hassl-3708	250	42	level	level	NOUN
hassl-3708	250	43	high	high	ADJ
hassl-3708	250	44	school	school	NOUN
hassl-3708	250	45	or	or	CCONJ
hassl-3708	250	46	below	below	ADP
hassl-3708	250	47	20	20	NUM
hassl-3708	250	48	5	5	NUM
hassl-3708	250	49	bachelor	bachelor	NOUN
hassl-3708	250	50	277	277	NUM
hassl-3708	250	51	75	75	NUM
hassl-3708	250	52	master	master	NOUN
hassl-3708	250	53	49	49	NUM
hassl-3708	250	54	13	13	NUM
hassl-3708	250	55	phd	phd	NOUN
hassl-3708	250	56	22	22	NUM
hassl-3708	250	57	7	7	NUM
hassl-3708	250	58	income	income	NOUN
hassl-3708	250	59	level	level	NOUN
hassl-3708	250	60	(	(	PUNCT
hassl-3708	250	61	monthly	monthly	ADJ
hassl-3708	250	62	or	or	CCONJ
hassl-3708	250	63	rmb	rmb	ADJ
hassl-3708	250	64	)	)	PUNCT
hassl-3708	250	65	less	less	ADJ
hassl-3708	250	66	than	than	ADP
hassl-3708	250	67	5000	5000	NUM
hassl-3708	250	68	45	45	NUM
hassl-3708	250	69	12	12	NUM
hassl-3708	250	70	5000	5000	NUM
hassl-3708	250	71	-	-	SYM
hassl-3708	250	72	10000	10000	NUM
hassl-3708	250	73	235	235	NUM
hassl-3708	250	74	64	64	NUM
hassl-3708	250	75	10001	10001	NUM
hassl-3708	250	76	-	-	SYM
hassl-3708	250	77	20000	20000	NUM
hassl-3708	250	78	56	56	NUM
hassl-3708	250	79	15	15	NUM
hassl-3708	250	80	more	more	ADJ
hassl-3708	250	81	than	than	ADP
hassl-3708	250	82	20000	20000	NUM
hassl-3708	250	83	32	32	NUM
hassl-3708	250	84	9	9	NUM
hassl-3708	250	85	3.4	3.4	NUM
hassl-3708	250	86	.	.	PUNCT
hassl-3708	251	1	common	common	ADJ
hassl-3708	251	2	method	method	NOUN
hassl-3708	251	3	variance	variance	NOUN
hassl-3708	252	1	when	when	SCONJ
hassl-3708	252	2	data	datum	NOUN
hassl-3708	252	3	are	be	AUX
hassl-3708	252	4	gathered	gather	VERB
hassl-3708	252	5	from	from	ADP
hassl-3708	252	6	a	a	DET
hassl-3708	252	7	single	single	ADJ
hassl-3708	252	8	source	source	NOUN
hassl-3708	252	9	across	across	ADP
hassl-3708	252	10	various	various	ADJ
hassl-3708	252	11	variables	variable	NOUN
hassl-3708	252	12	in	in	ADP
hassl-3708	252	13	a	a	DET
hassl-3708	252	14	cross	cross	ADJ
hassl-3708	252	15	-	-	ADJ
hassl-3708	252	16	sectional	sectional	ADJ
hassl-3708	252	17	manner	manner	NOUN
hassl-3708	252	18	,	,	PUNCT
hassl-3708	252	19	they	they	PRON
hassl-3708	252	20	frequently	frequently	ADV
hassl-3708	252	21	face	face	VERB
hassl-3708	252	22	the	the	DET
hassl-3708	252	23	challenge	challenge	NOUN
hassl-3708	252	24	of	of	ADP
hassl-3708	252	25	common	common	ADJ
hassl-3708	252	26	method	method	NOUN
hassl-3708	252	27	variance	variance	NOUN
hassl-3708	252	28	(	(	PUNCT
hassl-3708	252	29	cmv	cmv	NOUN
hassl-3708	252	30	)	)	PUNCT
hassl-3708	252	31	.	.	PUNCT
hassl-3708	253	1	therefore	therefore	ADV
hassl-3708	253	2	,	,	PUNCT
hassl-3708	253	3	the	the	DET
hassl-3708	253	4	incorporation	incorporation	NOUN
hassl-3708	253	5	of	of	ADP
hassl-3708	253	6	a	a	DET
hassl-3708	253	7	marker	marker	NOUN
hassl-3708	253	8	variable	variable	NOUN
hassl-3708	253	9	within	within	ADP
hassl-3708	253	10	the	the	DET
hassl-3708	253	11	confirmatory	confirmatory	NOUN
hassl-3708	253	12	factor	factor	NOUN
hassl-3708	253	13	analysis	analysis	NOUN
hassl-3708	253	14	framework	framework	NOUN
hassl-3708	253	15	has	have	AUX
hassl-3708	253	16	gained	gain	VERB
hassl-3708	253	17	recognition	recognition	NOUN
hassl-3708	253	18	(	(	PUNCT
hassl-3708	253	19	miller	miller	PROPN
hassl-3708	253	20	&	&	CCONJ
hassl-3708	253	21	simmering	simmering	NOUN
hassl-3708	253	22	,	,	PUNCT
hassl-3708	253	23	2023	2023	NUM
hassl-3708	253	24	)	)	PUNCT
hassl-3708	253	25	.	.	PUNCT
hassl-3708	254	1	a	a	DET
hassl-3708	254	2	comparative	comparative	ADJ
hassl-3708	254	3	examination	examination	NOUN
hassl-3708	254	4	of	of	ADP
hassl-3708	254	5	r²	r²	NOUN
hassl-3708	254	6	and	and	CCONJ
hassl-3708	254	7	β	β	NOUN
hassl-3708	254	8	values	value	NOUN
hassl-3708	254	9	was	be	AUX
hassl-3708	254	10	conducted	conduct	VERB
hassl-3708	254	11	both	both	CCONJ
hassl-3708	254	12	prior	prior	ADV
hassl-3708	254	13	to	to	ADP
hassl-3708	254	14	and	and	CCONJ
hassl-3708	254	15	following	follow	VERB
hassl-3708	254	16	the	the	DET
hassl-3708	254	17	inclusion	inclusion	NOUN
hassl-3708	254	18	of	of	ADP
hassl-3708	254	19	the	the	DET
hassl-3708	254	20	marker	marker	NOUN
hassl-3708	254	21	variable	variable	NOUN
hassl-3708	254	22	as	as	SCONJ
hassl-3708	254	23	outlined	outline	VERB
hassl-3708	254	24	in	in	ADP
hassl-3708	254	25	table	table	NOUN
hassl-3708	254	26	2	2	NUM
hassl-3708	254	27	.	.	PUNCT
hassl-3708	255	1	the	the	DET
hassl-3708	255	2	findings	finding	NOUN
hassl-3708	255	3	revealed	reveal	VERB
hassl-3708	255	4	minor	minor	ADJ
hassl-3708	255	5	discrepancies	discrepancy	NOUN
hassl-3708	255	6	signifying	signify	VERB
hassl-3708	255	7	a	a	DET
hassl-3708	255	8	lack	lack	NOUN
hassl-3708	255	9	of	of	ADP
hassl-3708	255	10	common	common	ADJ
hassl-3708	255	11	method	method	NOUN
hassl-3708	255	12	variance	variance	NOUN
hassl-3708	255	13	.	.	PUNCT
hassl-3708	256	1	table	table	NOUN
hassl-3708	256	2	2	2	NUM
hassl-3708	256	3	.	.	PUNCT
hassl-3708	256	4	common	common	ADJ
hassl-3708	256	5	method	method	NOUN
hassl-3708	256	6	of	of	ADP
hassl-3708	256	7	variance	variance	NOUN
hassl-3708	256	8	testing	testing	NOUN
hassl-3708	256	9	with	with	ADP
hassl-3708	256	10	marker	marker	NOUN
hassl-3708	256	11	variables	variable	NOUN
hassl-3708	256	12	(	(	PUNCT
hassl-3708	256	13	mv	mv	NOUN
hassl-3708	256	14	)	)	PUNCT
hassl-3708	256	15	.	.	PUNCT
hassl-3708	257	1	endogenous	endogenous	ADJ
hassl-3708	257	2	variable	variable	ADJ
hassl-3708	257	3	r2	r2	NOUN
hassl-3708	257	4	without	without	ADP
hassl-3708	257	5	mv	mv	PROPN
hassl-3708	257	6	r2	r2	PROPN
hassl-3708	257	7	with	with	ADP
hassl-3708	257	8	mv	mv	PROPN
hassl-3708	257	9	β	β	PROPN
hassl-3708	257	10	without	without	ADP
hassl-3708	257	11	mv	mv	PROPN
hassl-3708	257	12	β	β	PROPN
hassl-3708	257	13	with	with	ADP
hassl-3708	257	14	mv	mv	PROPN
hassl-3708	257	15	psychological	psychological	ADJ
hassl-3708	257	16	ownership	ownership	NOUN
hassl-3708	257	17	0.335	0.335	NUM
hassl-3708	257	18	0.340	0.340	NUM
hassl-3708	257	19	0.188	0.188	NUM
hassl-3708	257	20	0.178	0.178	NUM
hassl-3708	257	21	brand	brand	NOUN
hassl-3708	257	22	loyalty	loyalty	NOUN
hassl-3708	257	23	0.394	0.394	NUM
hassl-3708	257	24	0.401	0.401	NUM
hassl-3708	257	25	/	/	SYM
hassl-3708	257	26	/	/	SYM
hassl-3708	257	27	humanities	humanity	NOUN
hassl-3708	257	28	and	and	CCONJ
hassl-3708	257	29	social	social	ADJ
hassl-3708	257	30	sciences	science	NOUN
hassl-3708	257	31	letters	letter	NOUN
hassl-3708	257	32	,	,	PUNCT
hassl-3708	257	33	2024	2024	NUM
hassl-3708	257	34	,	,	PUNCT
hassl-3708	257	35	12(2	12(2	NUM
hassl-3708	257	36	):	):	PUNCT
hassl-3708	257	37	289	289	NUM
hassl-3708	257	38	-	-	SYM
hassl-3708	257	39	307	307	NUM
hassl-3708	257	40	298	298	NUM
hassl-3708	257	41	©	©	PROPN
hassl-3708	257	42	2024	2024	NUM
hassl-3708	257	43	conscientia	conscientia	PROPN
hassl-3708	257	44	beam	beam	PROPN
hassl-3708	257	45	.	.	PUNCT
hassl-3708	258	1	all	all	DET
hassl-3708	258	2	rights	right	NOUN
hassl-3708	258	3	reserved	reserve	VERB
hassl-3708	258	4	.	.	PUNCT
hassl-3708	259	1	4	4	X
hassl-3708	259	2	.	.	X
hassl-3708	259	3	findings	finding	VERB
hassl-3708	259	4	4.1	4.1	NUM
hassl-3708	259	5	.	.	PUNCT
hassl-3708	260	1	data	datum	NOUN
hassl-3708	260	2	analysis	analysis	NOUN
hassl-3708	260	3	in	in	ADP
hassl-3708	260	4	this	this	DET
hassl-3708	260	5	research	research	NOUN
hassl-3708	260	6	,	,	PUNCT
hassl-3708	260	7	we	we	PRON
hassl-3708	260	8	employed	employ	VERB
hassl-3708	260	9	a	a	DET
hassl-3708	260	10	data	data	NOUN
hassl-3708	260	11	analysis	analysis	NOUN
hassl-3708	260	12	approach	approach	NOUN
hassl-3708	260	13	known	know	VERB
hassl-3708	260	14	as	as	ADP
hassl-3708	260	15	partial	partial	ADJ
hassl-3708	260	16	least	least	ADJ
hassl-3708	260	17	squares	square	VERB
hassl-3708	260	18	structural	structural	ADJ
hassl-3708	260	19	equation	equation	NOUN
hassl-3708	260	20	modeling	modeling	NOUN
hassl-3708	260	21	(	(	PUNCT
hassl-3708	260	22	pls	pls	INTJ
hassl-3708	260	23	-	-	PUNCT
hassl-3708	260	24	sem	sem	NOUN
hassl-3708	260	25	)	)	PUNCT
hassl-3708	260	26	using	use	VERB
hassl-3708	260	27	smartpls	smartpls	PROPN
hassl-3708	260	28	version	version	PROPN
hassl-3708	260	29	3.3.6	3.3.6	NUM
hassl-3708	260	30	software	software	NOUN
hassl-3708	260	31	(	(	PUNCT
hassl-3708	260	32	ringle	ringle	NOUN
hassl-3708	260	33	,	,	PUNCT
hassl-3708	260	34	wende	wende	X
hassl-3708	260	35	,	,	PUNCT
hassl-3708	260	36	&	&	CCONJ
hassl-3708	260	37	becker	becker	PROPN
hassl-3708	260	38	,	,	PUNCT
hassl-3708	260	39	2015	2015	NUM
hassl-3708	260	40	)	)	PUNCT
hassl-3708	260	41	.	.	PUNCT
hassl-3708	261	1	this	this	DET
hassl-3708	261	2	choice	choice	NOUN
hassl-3708	261	3	was	be	AUX
hassl-3708	261	4	made	make	VERB
hassl-3708	261	5	because	because	SCONJ
hassl-3708	261	6	pls	pls	PROPN
hassl-3708	261	7	modeling	modeling	NOUN
hassl-3708	261	8	does	do	AUX
hassl-3708	261	9	not	not	PART
hassl-3708	261	10	necessitate	necessitate	VERB
hassl-3708	261	11	an	an	DET
hassl-3708	261	12	assumption	assumption	NOUN
hassl-3708	261	13	of	of	ADP
hassl-3708	261	14	normality	normality	NOUN
hassl-3708	261	15	which	which	PRON
hassl-3708	261	16	is	be	AUX
hassl-3708	261	17	particularly	particularly	ADV
hassl-3708	261	18	advantageous	advantageous	ADJ
hassl-3708	261	19	in	in	ADP
hassl-3708	261	20	survey	survey	NOUN
hassl-3708	261	21	research	research	NOUN
hassl-3708	261	22	where	where	SCONJ
hassl-3708	261	23	data	datum	NOUN
hassl-3708	261	24	distribution	distribution	NOUN
hassl-3708	261	25	often	often	ADV
hassl-3708	261	26	departs	depart	VERB
hassl-3708	261	27	from	from	ADP
hassl-3708	261	28	the	the	DET
hassl-3708	261	29	normal	normal	ADJ
hassl-3708	261	30	distribution	distribution	NOUN
hassl-3708	261	31	(	(	PUNCT
hassl-3708	261	32	chin	chin	NOUN
hassl-3708	261	33	,	,	PUNCT
hassl-3708	261	34	marcolin	marcolin	NOUN
hassl-3708	261	35	,	,	PUNCT
hassl-3708	261	36	&	&	CCONJ
hassl-3708	261	37	newsted	newste	VERB
hassl-3708	261	38	,	,	PUNCT
hassl-3708	261	39	2003	2003	NUM
hassl-3708	261	40	)	)	PUNCT
hassl-3708	261	41	.	.	PUNCT
hassl-3708	262	1	pls	pls	PROPN
hassl-3708	262	2	-	-	PUNCT
hassl-3708	262	3	sem	sem	PROPN
hassl-3708	262	4	is	be	AUX
hassl-3708	262	5	a	a	DET
hassl-3708	262	6	statistical	statistical	ADJ
hassl-3708	262	7	technique	technique	NOUN
hassl-3708	262	8	employed	employ	VERB
hassl-3708	262	9	in	in	ADP
hassl-3708	262	10	research	research	NOUN
hassl-3708	262	11	to	to	ADP
hassl-3708	262	12	analyse	analyse	VERB
hassl-3708	262	13	and	and	CCONJ
hassl-3708	262	14	model	model	NOUN
hassl-3708	262	15	relationships	relationship	NOUN
hassl-3708	262	16	between	between	ADP
hassl-3708	262	17	observed	observed	ADJ
hassl-3708	262	18	and	and	CCONJ
hassl-3708	262	19	latent	latent	NOUN
hassl-3708	262	20	variables	variable	NOUN
hassl-3708	262	21	.	.	PUNCT
hassl-3708	263	1	pls	pls	INTJ
hassl-3708	263	2	-	-	PUNCT
hassl-3708	263	3	sem	sem	PROPN
hassl-3708	263	4	is	be	AUX
hassl-3708	263	5	a	a	DET
hassl-3708	263	6	variance	variance	NOUN
hassl-3708	263	7	-	-	PUNCT
hassl-3708	263	8	based	base	VERB
hassl-3708	263	9	method	method	NOUN
hassl-3708	263	10	that	that	PRON
hassl-3708	263	11	emphasises	emphasise	VERB
hassl-3708	263	12	the	the	DET
hassl-3708	263	13	prediction	prediction	NOUN
hassl-3708	263	14	of	of	ADP
hassl-3708	263	15	dependent	dependent	ADJ
hassl-3708	263	16	variables	variable	NOUN
hassl-3708	263	17	especially	especially	ADV
hassl-3708	263	18	for	for	ADP
hassl-3708	263	19	complicated	complicated	ADJ
hassl-3708	263	20	models	model	NOUN
hassl-3708	263	21	with	with	ADP
hassl-3708	263	22	limited	limited	ADJ
hassl-3708	263	23	sample	sample	NOUN
hassl-3708	263	24	numbers	number	NOUN
hassl-3708	263	25	in	in	ADP
hassl-3708	263	26	contrast	contrast	NOUN
hassl-3708	263	27	to	to	ADP
hassl-3708	263	28	typical	typical	ADJ
hassl-3708	263	29	covariance	covariance	NOUN
hassl-3708	263	30	-	-	PUNCT
hassl-3708	263	31	based	base	VERB
hassl-3708	263	32	sem	sem	NOUN
hassl-3708	263	33	approaches	approach	NOUN
hassl-3708	263	34	.	.	PUNCT
hassl-3708	264	1	pls	pls	INTJ
hassl-3708	264	2	-	-	PUNCT
hassl-3708	264	3	sem	sem	PROPN
hassl-3708	264	4	distinguishes	distinguish	VERB
hassl-3708	264	5	itself	itself	PRON
hassl-3708	264	6	through	through	ADP
hassl-3708	264	7	several	several	ADJ
hassl-3708	264	8	key	key	ADJ
hassl-3708	264	9	characteristics	characteristic	NOUN
hassl-3708	264	10	in	in	ADP
hassl-3708	264	11	contrast	contrast	NOUN
hassl-3708	264	12	to	to	ADP
hassl-3708	264	13	past	past	ADJ
hassl-3708	264	14	studies	study	NOUN
hassl-3708	264	15	that	that	PRON
hassl-3708	264	16	predominantly	predominantly	ADV
hassl-3708	264	17	relied	rely	VERB
hassl-3708	264	18	on	on	ADP
hassl-3708	264	19	covariance	covariance	NOUN
hassl-3708	264	20	-	-	PUNCT
hassl-3708	264	21	based	base	VERB
hassl-3708	264	22	sem	sem	NOUN
hassl-3708	264	23	.	.	PUNCT
hassl-3708	265	1	firstly	firstly	ADV
hassl-3708	265	2	,	,	PUNCT
hassl-3708	265	3	pls	pls	INTJ
hassl-3708	265	4	-	-	PUNCT
hassl-3708	265	5	sem	sem	NOUN
hassl-3708	265	6	is	be	AUX
hassl-3708	265	7	more	more	ADV
hassl-3708	265	8	flexible	flexible	ADJ
hassl-3708	265	9	and	and	CCONJ
hassl-3708	265	10	forgiving	forgiving	NOUN
hassl-3708	265	11	in	in	ADP
hassl-3708	265	12	handling	handle	VERB
hassl-3708	265	13	non	non	ADJ
hassl-3708	265	14	-	-	ADJ
hassl-3708	265	15	normal	normal	ADJ
hassl-3708	265	16	data	datum	NOUN
hassl-3708	265	17	making	make	VERB
hassl-3708	265	18	it	it	PRON
hassl-3708	265	19	robust	robust	ADJ
hassl-3708	265	20	when	when	SCONJ
hassl-3708	265	21	applied	apply	VERB
hassl-3708	265	22	to	to	ADP
hassl-3708	265	23	variables	variable	NOUN
hassl-3708	265	24	with	with	ADP
hassl-3708	265	25	skewed	skewed	ADJ
hassl-3708	265	26	distributions	distribution	NOUN
hassl-3708	265	27	,	,	PUNCT
hassl-3708	265	28	nominal	nominal	ADJ
hassl-3708	265	29	,	,	PUNCT
hassl-3708	265	30	ordinal	ordinal	ADJ
hassl-3708	265	31	and	and	CCONJ
hassl-3708	265	32	ratio	ratio	NOUN
hassl-3708	265	33	scales	scale	NOUN
hassl-3708	265	34	.	.	PUNCT
hassl-3708	266	1	this	this	DET
hassl-3708	266	2	flexibility	flexibility	NOUN
hassl-3708	266	3	allows	allow	VERB
hassl-3708	266	4	researchers	researcher	NOUN
hassl-3708	266	5	to	to	PART
hassl-3708	266	6	analyse	analyse	VERB
hassl-3708	266	7	data	datum	NOUN
hassl-3708	266	8	that	that	PRON
hassl-3708	266	9	may	may	AUX
hassl-3708	266	10	not	not	PART
hassl-3708	266	11	adhere	adhere	VERB
hassl-3708	266	12	to	to	ADP
hassl-3708	266	13	strict	strict	ADJ
hassl-3708	266	14	normality	normality	NOUN
hassl-3708	266	15	assumptions	assumption	NOUN
hassl-3708	266	16	,	,	PUNCT
hassl-3708	266	17	a	a	DET
hassl-3708	266	18	common	common	ADJ
hassl-3708	266	19	constraint	constraint	NOUN
hassl-3708	266	20	in	in	ADP
hassl-3708	266	21	traditional	traditional	ADJ
hassl-3708	266	22	sem	sem	ADJ
hassl-3708	266	23	approaches	approach	NOUN
hassl-3708	266	24	.	.	PUNCT
hassl-3708	267	1	secondly	secondly	ADV
hassl-3708	267	2	,	,	PUNCT
hassl-3708	267	3	pls	pls	INTJ
hassl-3708	267	4	-	-	PUNCT
hassl-3708	267	5	sem	sem	PROPN
hassl-3708	267	6	is	be	AUX
hassl-3708	267	7	well	well	ADV
hassl-3708	267	8	-	-	PUNCT
hassl-3708	267	9	suited	suit	VERB
hassl-3708	267	10	for	for	ADP
hassl-3708	267	11	exploratory	exploratory	ADJ
hassl-3708	267	12	research	research	NOUN
hassl-3708	267	13	and	and	CCONJ
hassl-3708	267	14	theory	theory	NOUN
hassl-3708	267	15	development	development	NOUN
hassl-3708	267	16	emphasizing	emphasize	VERB
hassl-3708	267	17	prediction	prediction	NOUN
hassl-3708	267	18	over	over	ADP
hassl-3708	267	19	explanation	explanation	NOUN
hassl-3708	267	20	.	.	PUNCT
hassl-3708	268	1	this	this	DET
hassl-3708	268	2	characteristic	characteristic	NOUN
hassl-3708	268	3	makes	make	VERB
hassl-3708	268	4	it	it	PRON
hassl-3708	268	5	suitable	suitable	ADJ
hassl-3708	268	6	for	for	ADP
hassl-3708	268	7	situations	situation	NOUN
hassl-3708	268	8	where	where	SCONJ
hassl-3708	268	9	the	the	DET
hassl-3708	268	10	main	main	ADJ
hassl-3708	268	11	focus	focus	NOUN
hassl-3708	268	12	is	be	AUX
hassl-3708	268	13	on	on	ADP
hassl-3708	268	14	understanding	understanding	NOUN
hassl-3708	268	15	and	and	CCONJ
hassl-3708	268	16	forecasting	forecasting	NOUN
hassl-3708	268	17	relationships	relationship	NOUN
hassl-3708	268	18	rather	rather	ADV
hassl-3708	268	19	than	than	ADP
hassl-3708	268	20	testing	test	VERB
hassl-3708	268	21	pre	pre	ADJ
hassl-3708	268	22	-	-	ADJ
hassl-3708	268	23	established	established	ADJ
hassl-3708	268	24	hypotheses	hypothesis	NOUN
hassl-3708	268	25	.	.	PUNCT
hassl-3708	269	1	moreover	moreover	ADV
hassl-3708	269	2	,	,	PUNCT
hassl-3708	269	3	pls	pls	INTJ
hassl-3708	269	4	-	-	PUNCT
hassl-3708	269	5	sem	sem	PROPN
hassl-3708	269	6	is	be	AUX
hassl-3708	269	7	advantageous	advantageous	ADJ
hassl-3708	269	8	in	in	ADP
hassl-3708	269	9	cases	case	NOUN
hassl-3708	269	10	of	of	ADP
hassl-3708	269	11	small	small	ADJ
hassl-3708	269	12	sample	sample	NOUN
hassl-3708	269	13	sizes	size	NOUN
hassl-3708	269	14	,	,	PUNCT
hassl-3708	269	15	a	a	DET
hassl-3708	269	16	scenario	scenario	NOUN
hassl-3708	269	17	where	where	SCONJ
hassl-3708	269	18	covariance	covariance	NOUN
hassl-3708	269	19	-	-	PUNCT
hassl-3708	269	20	based	base	VERB
hassl-3708	269	21	sem	sem	NOUN
hassl-3708	269	22	may	may	AUX
hassl-3708	269	23	face	face	VERB
hassl-3708	269	24	challenges	challenge	NOUN
hassl-3708	269	25	.	.	PUNCT
hassl-3708	270	1	pls	pls	AUX
hassl-3708	270	2	-	-	PUNCT
hassl-3708	270	3	sem	sem	PROPN
hassl-3708	270	4	can	can	AUX
hassl-3708	270	5	provide	provide	VERB
hassl-3708	270	6	reliable	reliable	ADJ
hassl-3708	270	7	results	result	NOUN
hassl-3708	270	8	with	with	ADP
hassl-3708	270	9	fewer	few	ADJ
hassl-3708	270	10	observations	observation	NOUN
hassl-3708	270	11	making	make	VERB
hassl-3708	270	12	it	it	PRON
hassl-3708	270	13	practical	practical	ADJ
hassl-3708	270	14	in	in	ADP
hassl-3708	270	15	situations	situation	NOUN
hassl-3708	270	16	where	where	SCONJ
hassl-3708	270	17	obtaining	obtain	VERB
hassl-3708	270	18	a	a	DET
hassl-3708	270	19	large	large	ADJ
hassl-3708	270	20	sample	sample	NOUN
hassl-3708	270	21	is	be	AUX
hassl-3708	270	22	difficult	difficult	ADJ
hassl-3708	270	23	or	or	CCONJ
hassl-3708	270	24	costly	costly	ADJ
hassl-3708	270	25	.	.	PUNCT
hassl-3708	271	1	another	another	DET
hassl-3708	271	2	notable	notable	ADJ
hassl-3708	271	3	feature	feature	NOUN
hassl-3708	271	4	of	of	ADP
hassl-3708	271	5	pls	pls	NOUN
hassl-3708	271	6	-	-	PUNCT
hassl-3708	271	7	sem	sem	PROPN
hassl-3708	271	8	is	be	AUX
hassl-3708	271	9	its	its	PRON
hassl-3708	271	10	ability	ability	NOUN
hassl-3708	271	11	to	to	PART
hassl-3708	271	12	handle	handle	VERB
hassl-3708	271	13	both	both	CCONJ
hassl-3708	271	14	reflective	reflective	ADJ
hassl-3708	271	15	and	and	CCONJ
hassl-3708	271	16	formative	formative	ADJ
hassl-3708	271	17	measures	measure	NOUN
hassl-3708	271	18	within	within	ADP
hassl-3708	271	19	the	the	DET
hassl-3708	271	20	same	same	ADJ
hassl-3708	271	21	model	model	NOUN
hassl-3708	271	22	.	.	PUNCT
hassl-3708	272	1	this	this	DET
hassl-3708	272	2	flexibil	flexibil	PROPN
hassl-3708	272	3	ity	ity	PROPN
hassl-3708	272	4	allows	allow	VERB
hassl-3708	272	5	researchers	researcher	NOUN
hassl-3708	272	6	to	to	PART
hassl-3708	272	7	incorporate	incorporate	VERB
hassl-3708	272	8	diverse	diverse	ADJ
hassl-3708	272	9	types	type	NOUN
hassl-3708	272	10	of	of	ADP
hassl-3708	272	11	variables	variable	NOUN
hassl-3708	272	12	enhancing	enhance	VERB
hassl-3708	272	13	the	the	DET
hassl-3708	272	14	model	model	NOUN
hassl-3708	272	15	’s	’s	PART
hassl-3708	272	16	capacity	capacity	NOUN
hassl-3708	272	17	to	to	PART
hassl-3708	272	18	capture	capture	VERB
hassl-3708	272	19	the	the	DET
hassl-3708	272	20	complexity	complexity	NOUN
hassl-3708	272	21	of	of	ADP
hassl-3708	272	22	relationships	relationship	NOUN
hassl-3708	272	23	in	in	ADP
hassl-3708	272	24	various	various	ADJ
hassl-3708	272	25	fields	field	NOUN
hassl-3708	272	26	of	of	ADP
hassl-3708	272	27	study	study	NOUN
hassl-3708	272	28	.	.	PUNCT
hassl-3708	273	1	we	we	PRON
hassl-3708	273	2	used	use	VERB
hassl-3708	273	3	the	the	DET
hassl-3708	273	4	repeated	repeat	VERB
hassl-3708	273	5	-	-	PUNCT
hassl-3708	273	6	indicator	indicator	NOUN
hassl-3708	273	7	method	method	NOUN
hassl-3708	273	8	to	to	PART
hassl-3708	273	9	cope	cope	VERB
hassl-3708	273	10	with	with	ADP
hassl-3708	273	11	the	the	DET
hassl-3708	273	12	second	second	ADJ
hassl-3708	273	13	-	-	PUNCT
hassl-3708	273	14	order	order	NOUN
hassl-3708	273	15	,	,	PUNCT
hassl-3708	273	16	hierarchical	hierarchical	ADJ
hassl-3708	273	17	constructs	construct	NOUN
hassl-3708	273	18	(	(	PUNCT
hassl-3708	273	19	hair	hair	NOUN
hassl-3708	273	20	,	,	PUNCT
hassl-3708	273	21	sarstedt	sarstedt	NOUN
hassl-3708	273	22	,	,	PUNCT
hassl-3708	273	23	ringle	ringle	NOUN
hassl-3708	273	24	,	,	PUNCT
hassl-3708	273	25	&	&	CCONJ
hassl-3708	273	26	gudergan	gudergan	ADJ
hassl-3708	273	27	,	,	PUNCT
hassl-3708	273	28	2018	2018	NUM
hassl-3708	273	29	)	)	PUNCT
hassl-3708	273	30	.	.	PUNCT
hassl-3708	274	1	this	this	PRON
hassl-3708	274	2	involved	involved	ADJ
hassl-3708	274	3	duplicating	duplicate	VERB
hassl-3708	274	4	the	the	DET
hassl-3708	274	5	indicators	indicator	NOUN
hassl-3708	274	6	for	for	ADP
hassl-3708	274	7	the	the	DET
hassl-3708	274	8	first	first	ADJ
hassl-3708	274	9	-	-	PUNCT
hassl-3708	274	10	order	order	NOUN
hassl-3708	274	11	constructs	construct	NOUN
hassl-3708	274	12	to	to	PART
hassl-3708	274	13	gauge	gauge	VERB
hassl-3708	274	14	the	the	DET
hassl-3708	274	15	second	second	ADJ
hassl-3708	274	16	-	-	PUNCT
hassl-3708	274	17	order	order	NOUN
hassl-3708	274	18	construct	construct	NOUN
hassl-3708	274	19	.	.	PUNCT
hassl-3708	275	1	we	we	PRON
hassl-3708	275	2	followed	follow	VERB
hassl-3708	275	3	the	the	DET
hassl-3708	275	4	recommended	recommend	VERB
hassl-3708	275	5	two	two	NUM
hassl-3708	275	6	-	-	PUNCT
hassl-3708	275	7	step	step	NOUN
hassl-3708	275	8	approach	approach	NOUN
hassl-3708	275	9	beginning	begin	VERB
hassl-3708	275	10	with	with	ADP
hassl-3708	275	11	an	an	DET
hassl-3708	275	12	assessment	assessment	NOUN
hassl-3708	275	13	of	of	ADP
hassl-3708	275	14	the	the	DET
hassl-3708	275	15	measurement	measurement	NOUN
hassl-3708	275	16	(	(	PUNCT
hassl-3708	275	17	outer	outer	ADJ
hassl-3708	275	18	)	)	PUNCT
hassl-3708	275	19	model	model	NOUN
hassl-3708	275	20	by	by	ADP
hassl-3708	275	21	running	run	VERB
hassl-3708	275	22	the	the	DET
hassl-3708	275	23	pls	pls	NOUN
hassl-3708	275	24	algorithm	algorithm	NOUN
hassl-3708	275	25	.	.	PUNCT
hassl-3708	276	1	subsequently	subsequently	ADV
hassl-3708	276	2	,	,	PUNCT
hassl-3708	276	3	the	the	DET
hassl-3708	276	4	structural	structural	ADJ
hassl-3708	276	5	model	model	NOUN
hassl-3708	276	6	was	be	AUX
hassl-3708	276	7	evaluated	evaluate	VERB
hassl-3708	276	8	through	through	ADP
hassl-3708	276	9	the	the	DET
hassl-3708	276	10	bootstrapping	bootstrappe	VERB
hassl-3708	276	11	technique	technique	NOUN
hassl-3708	276	12	(	(	PUNCT
hassl-3708	276	13	hair	hair	NOUN
hassl-3708	276	14	,	,	PUNCT
hassl-3708	276	15	2017	2017	NUM
hassl-3708	276	16	)	)	PUNCT
hassl-3708	276	17	.	.	PUNCT
hassl-3708	277	1	4.2	4.2	NUM
hassl-3708	277	2	.	.	PUNCT
hassl-3708	277	3	measurement	measurement	NOUN
hassl-3708	277	4	model	model	NOUN
hassl-3708	277	5	assessment	assessment	NOUN
hassl-3708	277	6	when	when	SCONJ
hassl-3708	277	7	scrutinizing	scrutinize	VERB
hassl-3708	277	8	the	the	DET
hassl-3708	277	9	measurement	measurement	NOUN
hassl-3708	277	10	model	model	NOUN
hassl-3708	277	11	,	,	PUNCT
hassl-3708	277	12	we	we	PRON
hassl-3708	277	13	conducted	conduct	VERB
hassl-3708	277	14	a	a	DET
hassl-3708	277	15	thorough	thorough	ADJ
hassl-3708	277	16	evaluation	evaluation	NOUN
hassl-3708	277	17	of	of	ADP
hassl-3708	277	18	the	the	DET
hassl-3708	277	19	loadings	loading	NOUN
hassl-3708	277	20	,	,	PUNCT
hassl-3708	277	21	average	average	ADJ
hassl-3708	277	22	variance	variance	NOUN
hassl-3708	277	23	extracted	extract	VERB
hassl-3708	277	24	(	(	PUNCT
hassl-3708	277	25	ave	ave	NOUN
hassl-3708	277	26	)	)	PUNCT
hassl-3708	277	27	and	and	CCONJ
hassl-3708	277	28	composite	composite	ADJ
hassl-3708	277	29	reliability	reliability	NOUN
hassl-3708	277	30	(	(	PUNCT
hassl-3708	277	31	cr	cr	NOUN
hassl-3708	277	32	)	)	PUNCT
hassl-3708	277	33	,	,	PUNCT
hassl-3708	277	34	adhering	adhere	VERB
hassl-3708	277	35	to	to	ADP
hassl-3708	277	36	the	the	DET
hassl-3708	277	37	criteria	criterion	NOUN
hassl-3708	277	38	outlined	outline	VERB
hassl-3708	277	39	by	by	ADP
hassl-3708	277	40	ramayah	ramayah	NOUN
hassl-3708	277	41	,	,	PUNCT
hassl-3708	277	42	cheah	cheah	PROPN
hassl-3708	277	43	,	,	PUNCT
hassl-3708	277	44	chuah	chuah	NOUN
hassl-3708	277	45	,	,	PUNCT
hassl-3708	277	46	ting	ting	NOUN
hassl-3708	277	47	,	,	PUNCT
hassl-3708	277	48	and	and	CCONJ
hassl-3708	277	49	memon	memon	NOUN
hassl-3708	277	50	(	(	PUNCT
hassl-3708	277	51	2018	2018	NUM
hassl-3708	277	52	)	)	PUNCT
hassl-3708	277	53	and	and	CCONJ
hassl-3708	277	54	hair	hair	NOUN
hassl-3708	277	55	(	(	PUNCT
hassl-3708	277	56	2017	2017	NUM
hassl-3708	277	57	)	)	PUNCT
hassl-3708	277	58	.	.	PUNCT
hassl-3708	278	1	specifically	specifically	ADV
hassl-3708	278	2	,	,	PUNCT
hassl-3708	278	3	loadings	loading	NOUN
hassl-3708	278	4	were	be	AUX
hassl-3708	278	5	considered	consider	VERB
hassl-3708	278	6	acceptable	acceptable	ADJ
hassl-3708	278	7	if	if	SCONJ
hassl-3708	278	8	they	they	PRON
hassl-3708	278	9	exceeded	exceed	VERB
hassl-3708	278	10	0.5	0.5	NUM
hassl-3708	278	11	,	,	PUNCT
hassl-3708	278	12	ave	ave	NOUN
hassl-3708	278	13	values	value	NOUN
hassl-3708	278	14	were	be	AUX
hassl-3708	278	15	deemed	deem	VERB
hassl-3708	278	16	adequate	adequate	ADJ
hassl-3708	278	17	if	if	SCONJ
hassl-3708	278	18	they	they	PRON
hassl-3708	278	19	exceeded	exceed	VERB
hassl-3708	278	20	0.5	0.5	NUM
hassl-3708	278	21	and	and	CCONJ
hassl-3708	278	22	cr	cr	NOUN
hassl-3708	278	23	values	value	NOUN
hassl-3708	278	24	were	be	AUX
hassl-3708	278	25	regarded	regard	VERB
hassl-3708	278	26	as	as	ADP
hassl-3708	278	27	reliable	reliable	ADJ
hassl-3708	278	28	if	if	SCONJ
hassl-3708	278	29	they	they	PRON
hassl-3708	278	30	were	be	AUX
hassl-3708	278	31	higher	high	ADJ
hassl-3708	278	32	than	than	ADP
hassl-3708	278	33	0.7	0.7	NUM
hassl-3708	278	34	.	.	PUNCT
hassl-3708	279	1	since	since	SCONJ
hassl-3708	279	2	this	this	DET
hassl-3708	279	3	study	study	NOUN
hassl-3708	279	4	employed	employ	VERB
hassl-3708	279	5	a	a	DET
hassl-3708	279	6	second	second	ADJ
hassl-3708	279	7	-	-	PUNCT
hassl-3708	279	8	order	order	NOUN
hassl-3708	279	9	measurement	measurement	NOUN
hassl-3708	279	10	for	for	ADP
hassl-3708	279	11	perce	perce	PROPN
hassl-3708	279	12	ived	ive	VERB
hassl-3708	279	13	brand	brand	NOUN
hassl-3708	279	14	authenticity	authenticity	NOUN
hassl-3708	279	15	,	,	PUNCT
hassl-3708	279	16	we	we	PRON
hassl-3708	279	17	first	first	ADV
hassl-3708	279	18	assessed	assess	VERB
hassl-3708	279	19	all	all	DET
hassl-3708	279	20	the	the	DET
hassl-3708	279	21	first	first	ADJ
hassl-3708	279	22	-	-	PUNCT
hassl-3708	279	23	order	order	NOUN
hassl-3708	279	24	components	component	NOUN
hassl-3708	279	25	before	before	ADP
hassl-3708	279	26	proceeding	proceed	VERB
hassl-3708	279	27	to	to	PART
hassl-3708	279	28	test	test	VERB
hassl-3708	279	29	the	the	DET
hassl-3708	279	30	validity	validity	NOUN
hassl-3708	279	31	and	and	CCONJ
hassl-3708	279	32	reliability	reliability	NOUN
hassl-3708	279	33	of	of	ADP
hassl-3708	279	34	the	the	DET
hassl-3708	279	35	second	second	ADJ
hassl-3708	279	36	-	-	PUNCT
hassl-3708	279	37	order	order	NOUN
hassl-3708	279	38	measurement	measurement	NOUN
hassl-3708	279	39	.	.	PUNCT
hassl-3708	280	1	according	accord	VERB
hassl-3708	280	2	to	to	ADP
hassl-3708	280	3	table	table	NOUN
hassl-3708	280	4	3	3	NUM
hassl-3708	280	5	,	,	PUNCT
hassl-3708	280	6	all	all	DET
hassl-3708	280	7	loadings	loading	NOUN
hassl-3708	280	8	and	and	CCONJ
hassl-3708	280	9	aves	aves	PROPN
hassl-3708	280	10	exceeded	exceed	VERB
hassl-3708	280	11	the	the	DET
hassl-3708	280	12	0.5	0.5	NUM
hassl-3708	280	13	threshold	threshold	NOUN
hassl-3708	280	14	and	and	CCONJ
hassl-3708	280	15	all	all	DET
hassl-3708	280	16	cr	cr	NOUN
hassl-3708	280	17	values	value	NOUN
hassl-3708	280	18	exceeded	exceed	VERB
hassl-3708	280	19	0.7	0.7	NUM
hassl-3708	280	20	confirming	confirm	VERB
hassl-3708	280	21	the	the	DET
hassl-3708	280	22	validity	validity	NOUN
hassl-3708	280	23	and	and	CCONJ
hassl-3708	280	24	reliability	reliability	NOUN
hassl-3708	280	25	of	of	ADP
hassl-3708	280	26	both	both	CCONJ
hassl-3708	280	27	first	first	ADJ
hassl-3708	280	28	-	-	PUNCT
hassl-3708	280	29	order	order	NOUN
hassl-3708	280	30	and	and	CCONJ
hassl-3708	280	31	second	second	ADJ
hassl-3708	280	32	-	-	PUNCT
hassl-3708	280	33	order	order	NOUN
hassl-3708	280	34	measurements	measurement	NOUN
hassl-3708	280	35	.	.	PUNCT
hassl-3708	281	1	in	in	ADP
hassl-3708	281	2	the	the	DET
hassl-3708	281	3	subsequent	subsequent	ADJ
hassl-3708	281	4	step	step	NOUN
hassl-3708	281	5	,	,	PUNCT
hassl-3708	281	6	we	we	PRON
hassl-3708	281	7	proceeded	proceed	VERB
hassl-3708	281	8	to	to	PART
hassl-3708	281	9	appraise	appraise	VERB
hassl-3708	281	10	d	d	ADP
hassl-3708	281	11	iscriminant	iscriminant	ADJ
hassl-3708	281	12	validity	validity	NOUN
hassl-3708	281	13	using	use	VERB
hassl-3708	281	14	the	the	DET
hassl-3708	281	15	htmt	htmt	NOUN
hassl-3708	281	16	criterion	criterion	NOUN
hassl-3708	281	17	guided	guide	VERB
hassl-3708	281	18	by	by	ADP
hassl-3708	281	19	henseler	henseler	NOUN
hassl-3708	281	20	,	,	PUNCT
hassl-3708	281	21	ringle	ringle	NOUN
hassl-3708	281	22	,	,	PUNCT
hassl-3708	281	23	and	and	CCONJ
hassl-3708	281	24	sarstedt	sarstedt	NOUN
hassl-3708	281	25	(	(	PUNCT
hassl-3708	281	26	2015	2015	NUM
hassl-3708	281	27	)	)	PUNCT
hassl-3708	281	28	and	and	CCONJ
hassl-3708	281	29	the	the	DET
hassl-3708	281	30	updated	update	VERB
hassl-3708	281	31	criteria	criterion	NOUN
hassl-3708	281	32	provided	provide	VERB
hassl-3708	281	33	by	by	ADP
hassl-3708	281	34	franke	franke	NOUN
hassl-3708	281	35	and	and	CCONJ
hassl-3708	281	36	sarstedt	sarstedt	NOUN
hassl-3708	281	37	(	(	PUNCT
hassl-3708	281	38	2019	2019	NUM
hassl-3708	281	39	)	)	PUNCT
hassl-3708	281	40	.	.	PUNCT
hassl-3708	282	1	we	we	PRON
hassl-3708	282	2	assessed	assess	VERB
hassl-3708	282	3	the	the	DET
hassl-3708	282	4	htmt	htmt	ADJ
hassl-3708	282	5	values	value	NOUN
hassl-3708	282	6	with	with	ADP
hassl-3708	282	7	a	a	DET
hassl-3708	282	8	more	more	ADV
hassl-3708	282	9	stringent	stringent	ADJ
hassl-3708	282	10	threshold	threshold	NOUN
hassl-3708	282	11	ensuring	ensure	VERB
hassl-3708	282	12	that	that	SCONJ
hassl-3708	282	13	they	they	PRON
hassl-3708	282	14	remained	remain	VERB
hassl-3708	282	15	below	below	ADP
hassl-3708	282	16	0.85	0.85	NUM
hassl-3708	282	17	.	.	PUNCT
hassl-3708	283	1	as	as	SCONJ
hassl-3708	283	2	illustrated	illustrate	VERB
hassl-3708	283	3	in	in	ADP
hassl-3708	283	4	table	table	NOUN
hassl-3708	283	5	4	4	NUM
hassl-3708	283	6	,	,	PUNCT
hassl-3708	283	7	all	all	DET
hassl-3708	283	8	the	the	DET
hassl-3708	283	9	ratios	ratio	NOUN
hassl-3708	283	10	were	be	AUX
hassl-3708	283	11	found	find	VERB
hassl-3708	283	12	to	to	PART
hassl-3708	283	13	be	be	AUX
hassl-3708	283	14	well	well	ADV
hassl-3708	283	15	below	below	ADP
hassl-3708	283	16	the	the	DET
hassl-3708	283	17	established	establish	VERB
hassl-3708	283	18	cut	cut	NOUN
hassl-3708	283	19	-	-	PUNCT
hassl-3708	283	20	off	off	ADP
hassl-3708	283	21	value	value	NOUN
hassl-3708	283	22	of	of	ADP
hassl-3708	283	23	0.85	0.85	NUM
hassl-3708	283	24	.	.	PUNCT
hassl-3708	284	1	the	the	DET
hassl-3708	284	2	outcomes	outcome	NOUN
hassl-3708	284	3	of	of	ADP
hassl-3708	284	4	these	these	DET
hassl-3708	284	5	assessments	assessment	NOUN
hassl-3708	284	6	further	far	ADV
hassl-3708	284	7	substantiate	substantiate	VERB
hassl-3708	284	8	the	the	DET
hassl-3708	284	9	validity	validity	NOUN
hassl-3708	284	10	and	and	CCONJ
hassl-3708	284	11	reliability	reliability	NOUN
hassl-3708	284	12	of	of	ADP
hassl-3708	284	13	the	the	DET
hassl-3708	284	14	measurement	measurement	NOUN
hassl-3708	284	15	items	item	NOUN
hassl-3708	284	16	.	.	PUNCT
hassl-3708	285	1	humanities	humanity	NOUN
hassl-3708	285	2	and	and	CCONJ
hassl-3708	285	3	social	social	ADJ
hassl-3708	285	4	sciences	science	NOUN
hassl-3708	285	5	letters	letter	NOUN
hassl-3708	285	6	,	,	PUNCT
hassl-3708	285	7	2024	2024	NUM
hassl-3708	285	8	,	,	PUNCT
hassl-3708	285	9	12(2	12(2	NUM
hassl-3708	285	10	):	):	PUNCT
hassl-3708	285	11	289	289	NUM
hassl-3708	285	12	-	-	SYM
hassl-3708	285	13	307	307	NUM
hassl-3708	285	14	299	299	NUM
hassl-3708	285	15	©	©	ADP
hassl-3708	285	16	2024	2024	NUM
hassl-3708	285	17	conscientia	conscientia	PROPN
hassl-3708	285	18	beam	beam	PROPN
hassl-3708	285	19	.	.	PUNCT
hassl-3708	286	1	all	all	DET
hassl-3708	286	2	rights	right	NOUN
hassl-3708	286	3	reserved	reserve	VERB
hassl-3708	286	4	.	.	PUNCT
hassl-3708	287	1	table	table	NOUN
hassl-3708	287	2	3	3	NUM
hassl-3708	287	3	.	.	PUNCT
hassl-3708	287	4	measurement	measurement	NOUN
hassl-3708	287	5	model	model	PROPN
hassl-3708	287	6	.	.	PUNCT
hassl-3708	288	1	first	first	ADJ
hassl-3708	288	2	-	-	PUNCT
hassl-3708	288	3	order	order	NOUN
hassl-3708	288	4	constructs	construct	VERB
hassl-3708	288	5	second	second	ADJ
hassl-3708	288	6	-	-	PUNCT
hassl-3708	288	7	order	order	NOUN
hassl-3708	288	8	construct	construct	NOUN
hassl-3708	288	9	item	item	NOUN
hassl-3708	288	10	loadings	loading	NOUN
hassl-3708	288	11	ave	ave	VERB
hassl-3708	288	12	cr	cr	ADP
hassl-3708	288	13	conscious	conscious	ADJ
hassl-3708	288	14	con1	con1	NOUN
hassl-3708	288	15	0.873	0.873	NUM
hassl-3708	288	16	0.757	0.757	NUM
hassl-3708	288	17	0.940	0.940	NUM
hassl-3708	288	18	con2	con2	NOUN
hassl-3708	288	19	0.857	0.857	NUM
hassl-3708	288	20	con3	con3	PROPN
hassl-3708	288	21	0.872	0.872	NUM
hassl-3708	288	22	con4	con4	PROPN
hassl-3708	288	23	0.875	0.875	NUM
hassl-3708	288	24	con5	con5	NOUN
hassl-3708	288	25	0.875	0.875	NUM
hassl-3708	288	26	self	self	NOUN
hassl-3708	288	27	-	-	PUNCT
hassl-3708	288	28	empowerment	empowerment	NOUN
hassl-3708	288	29	se1	se1	NOUN
hassl-3708	288	30	0.885	0.885	NUM
hassl-3708	288	31	0.771	0.771	NUM
hassl-3708	288	32	0.910	0.910	NUM
hassl-3708	288	33	se2	se2	NOUN
hassl-3708	288	34	0.885	0.885	NUM
hassl-3708	288	35	se3	se3	PROPN
hassl-3708	288	36	0.865	0.865	NUM
hassl-3708	288	37	perceived	perceive	VERB
hassl-3708	288	38	brand	brand	NOUN
hassl-3708	288	39	authenticity	authenticity	NOUN
hassl-3708	288	40	conscious	conscious	ADJ
hassl-3708	288	41	0.918	0.918	NUM
hassl-3708	288	42	0.667	0.667	NUM
hassl-3708	288	43	0.797	0.797	NUM
hassl-3708	288	44	self	self	NOUN
hassl-3708	288	45	-	-	PUNCT
hassl-3708	288	46	empowerment	empowerment	NOUN
hassl-3708	288	47	0.701	0.701	NUM
hassl-3708	288	48	value	value	NOUN
hassl-3708	288	49	co	co	NOUN
hassl-3708	288	50	-	-	NOUN
hassl-3708	288	51	creation	creation	ADJ
hassl-3708	288	52	vcc1	vcc1	NOUN
hassl-3708	288	53	0.904	0.904	NUM
hassl-3708	288	54	0.794	0.794	NUM
hassl-3708	288	55	0.921	0.921	NUM
hassl-3708	288	56	vcc2	vcc2	NOUN
hassl-3708	288	57	0.883	0.883	NUM
hassl-3708	288	58	vcc3	vcc3	NOUN
hassl-3708	288	59	0.887	0.887	NUM
hassl-3708	288	60	psychological	psychological	ADJ
hassl-3708	288	61	ownership	ownership	NOUN
hassl-3708	288	62	po1	po1	NOUN
hassl-3708	288	63	0.882	0.882	NUM
hassl-3708	288	64	0.747	0.747	NUM
hassl-3708	288	65	0.922	0.922	NUM
hassl-3708	288	66	po2	po2	NOUN
hassl-3708	288	67	0.842	0.842	NUM
hassl-3708	288	68	po3	po3	NOUN
hassl-3708	288	69	0.865	0.865	NUM
hassl-3708	288	70	po4	po4	PROPN
hassl-3708	288	71	0.868	0.868	NUM
hassl-3708	288	72	brand	brand	NOUN
hassl-3708	288	73	loyalty	loyalty	NOUN
hassl-3708	288	74	bl1	bl1	NOUN
hassl-3708	288	75	0.855	0.855	NUM
hassl-3708	288	76	0.710	0.710	NUM
hassl-3708	288	77	0.924	0.924	NUM
hassl-3708	288	78	bl2	bl2	NOUN
hassl-3708	288	79	0.835	0.835	NUM
hassl-3708	288	80	bl3	bl3	NOUN
hassl-3708	288	81	0.843	0.843	NUM
hassl-3708	288	82	bl4	bl4	NOUN
hassl-3708	288	83	0.824	0.824	NUM
hassl-3708	288	84	bl5	bl5	VERB
hassl-3708	288	85	0.854	0.854	NUM
hassl-3708	288	86	note	note	NOUN
hassl-3708	288	87	:	:	PUNCT
hassl-3708	288	88	ave=	ave=	ADJ
hassl-3708	288	89	average	average	ADJ
hassl-3708	288	90	variance	variance	NOUN
hassl-3708	288	91	extracted	extract	VERB
hassl-3708	288	92	;	;	PUNCT
hassl-3708	288	93	cr=	cr=	NOUN
hassl-3708	288	94	composite	composite	ADJ
hassl-3708	288	95	reliability	reliability	NOUN
hassl-3708	288	96	.	.	PUNCT
hassl-3708	289	1	table	table	NOUN
hassl-3708	289	2	4	4	NUM
hassl-3708	289	3	.	.	PUNCT
hassl-3708	290	1	discriminant	discriminant	ADJ
hassl-3708	290	2	validity	validity	NOUN
hassl-3708	290	3	of	of	ADP
hassl-3708	290	4	measurement	measurement	NOUN
hassl-3708	290	5	model	model	NOUN
hassl-3708	290	6	(	(	PUNCT
hassl-3708	290	7	htmt	htmt	NOUN
hassl-3708	290	8	ratio	ratio	NOUN
hassl-3708	290	9	)	)	PUNCT
hassl-3708	290	10	.	.	PUNCT
hassl-3708	291	1	constructs	construct	NOUN
hassl-3708	291	2	bl	bl	PROPN
hassl-3708	291	3	pba	pba	PROPN
hassl-3708	291	4	po	po	PROPN
hassl-3708	291	5	vcc	vcc	PROPN
hassl-3708	291	6	brand	brand	NOUN
hassl-3708	291	7	loyalty	loyalty	NOUN
hassl-3708	291	8	/	/	SYM
hassl-3708	291	9	perceived	perceive	VERB
hassl-3708	291	10	brand	brand	NOUN
hassl-3708	291	11	authenticity	authenticity	NOUN
hassl-3708	291	12	0.627	0.627	NUM
hassl-3708	291	13	psychological	psychological	ADJ
hassl-3708	291	14	ownership	ownership	NOUN
hassl-3708	291	15	0.531	0.531	NUM
hassl-3708	291	16	0.586	0.586	NUM
hassl-3708	291	17	value	value	NOUN
hassl-3708	291	18	co	co	NOUN
hassl-3708	291	19	-	-	NOUN
hassl-3708	291	20	creation	creation	NOUN
hassl-3708	291	21	0.541	0.541	NUM
hassl-3708	291	22	0.534	0.534	NUM
hassl-3708	291	23	0.535	0.535	NUM
hassl-3708	291	24	/	/	SYM
hassl-3708	291	25	4.3	4.3	NUM
hassl-3708	291	26	.	.	PUNCT
hassl-3708	291	27	structural	structural	ADJ
hassl-3708	291	28	model	model	NOUN
hassl-3708	291	29	assessment	assessment	NOUN
hassl-3708	291	30	we	we	PRON
hassl-3708	291	31	used	use	VERB
hassl-3708	291	32	the	the	DET
hassl-3708	291	33	gathered	gather	VERB
hassl-3708	291	34	dataset	dataset	NOUN
hassl-3708	291	35	to	to	PART
hassl-3708	291	36	do	do	VERB
hassl-3708	291	37	an	an	DET
hassl-3708	291	38	analysis	analysis	NOUN
hassl-3708	291	39	of	of	ADP
hassl-3708	291	40	multivariate	multivariate	NOUN
hassl-3708	291	41	skewness	skewness	NOUN
hassl-3708	291	42	and	and	CCONJ
hassl-3708	291	43	kurtosis	kurtosis	NOUN
hassl-3708	291	44	in	in	ADP
hassl-3708	291	45	accordance	accordance	NOUN
hassl-3708	291	46	with	with	ADP
hassl-3708	291	47	the	the	DET
hassl-3708	291	48	recommendations	recommendation	NOUN
hassl-3708	291	49	made	make	VERB
hassl-3708	291	50	by	by	ADP
hassl-3708	291	51	hair	hair	NOUN
hassl-3708	291	52	et	et	PROPN
hassl-3708	291	53	al	al	PROPN
hassl-3708	291	54	.	.	PROPN
hassl-3708	292	1	(	(	PUNCT
hassl-3708	292	2	2021	2021	NUM
hassl-3708	292	3	)	)	PUNCT
hassl-3708	292	4	and	and	CCONJ
hassl-3708	292	5	cain	cain	PROPN
hassl-3708	292	6	,	,	PUNCT
hassl-3708	292	7	zhang	zhang	PROPN
hassl-3708	292	8	,	,	PUNCT
hassl-3708	292	9	and	and	CCONJ
hassl-3708	292	10	yuan	yuan	NOUN
hassl-3708	292	11	(	(	PUNCT
hassl-3708	292	12	2017	2017	NUM
hassl-3708	292	13	)	)	PUNCT
hassl-3708	292	14	.	.	PUNCT
hassl-3708	293	1	the	the	DET
hassl-3708	293	2	outcomes	outcome	NOUN
hassl-3708	293	3	revealed	reveal	VERB
hassl-3708	293	4	a	a	DET
hassl-3708	293	5	deviation	deviation	NOUN
hassl-3708	293	6	from	from	ADP
hassl-3708	293	7	multivariate	multivariate	NOUN
hassl-3708	293	8	normality	normality	NOUN
hassl-3708	293	9	as	as	SCONJ
hassl-3708	293	10	demonstrated	demonstrate	VERB
hassl-3708	293	11	by	by	ADP
hassl-3708	293	12	mardia	mardia	PROPN
hassl-3708	293	13	’s	’s	PART
hassl-3708	293	14	multivariate	multivariate	NOUN
hassl-3708	293	15	skewness	skewness	NOUN
hassl-3708	293	16	(	(	PUNCT
hassl-3708	293	17	β	β	X
hassl-3708	293	18	=	=	SYM
hassl-3708	293	19	1.839	1.839	NUM
hassl-3708	293	20	,	,	PUNCT
hassl-3708	293	21	p	p	X
hassl-3708	293	22	<	<	X
hassl-3708	293	23	0.01	0.01	NUM
hassl-3708	293	24	)	)	PUNCT
hassl-3708	293	25	and	and	CCONJ
hassl-3708	293	26	mardia	mardia	PROPN
hassl-3708	293	27	’s	’s	PART
hassl-3708	293	28	multivariate	multivariate	NOUN
hassl-3708	293	29	kurtosis	kurtosis	NOUN
hassl-3708	293	30	(	(	PUNCT
hassl-3708	293	31	β	β	X
hassl-3708	293	32	=	=	SYM
hassl-3708	293	33	46.308	46.308	NUM
hassl-3708	293	34	,	,	PUNCT
hassl-3708	293	35	p	p	X
hassl-3708	293	36	<	<	X
hassl-3708	293	37	0.01	0.01	NUM
hassl-3708	293	38	)	)	PUNCT
hassl-3708	293	39	.	.	PUNCT
hassl-3708	294	1	we	we	PRON
hassl-3708	294	2	have	have	AUX
hassl-3708	294	3	decided	decide	VERB
hassl-3708	294	4	to	to	PART
hassl-3708	294	5	present	present	VERB
hassl-3708	294	6	the	the	DET
hassl-3708	294	7	path	path	NOUN
hassl-3708	294	8	coefficients	coefficient	NOUN
hassl-3708	294	9	,	,	PUNCT
hassl-3708	294	10	standard	standard	ADJ
hassl-3708	294	11	errors	error	NOUN
hassl-3708	294	12	,	,	PUNCT
hassl-3708	294	13	t	t	NOUN
hassl-3708	294	14	-	-	PUNCT
hassl-3708	294	15	values	value	NOUN
hassl-3708	294	16	and	and	CCONJ
hassl-3708	294	17	p	p	NOUN
hassl-3708	294	18	-	-	PUNCT
hassl-3708	294	19	values	value	NOUN
hassl-3708	294	20	for	for	ADP
hassl-3708	294	21	the	the	DET
hassl-3708	294	22	structural	structural	ADJ
hassl-3708	294	23	model	model	NOUN
hassl-3708	294	24	in	in	ADP
hassl-3708	294	25	order	order	NOUN
hassl-3708	294	26	to	to	PART
hassl-3708	294	27	address	address	VERB
hassl-3708	294	28	this	this	DET
hassl-3708	294	29	departure	departure	NOUN
hassl-3708	294	30	from	from	ADP
hassl-3708	294	31	normalcy	normalcy	NOUN
hassl-3708	294	32	and	and	CCONJ
hassl-3708	294	33	in	in	ADP
hassl-3708	294	34	accordance	accordance	NOUN
hassl-3708	294	35	with	with	ADP
hassl-3708	294	36	hair	hair	NOUN
hassl-3708	294	37	,	,	PUNCT
hassl-3708	294	38	risher	risher	ADV
hassl-3708	294	39	,	,	PUNCT
hassl-3708	294	40	sarstedt	sarstedt	NOUN
hassl-3708	294	41	,	,	PUNCT
hassl-3708	294	42	and	and	CCONJ
hassl-3708	294	43	ringle	ringle	NOUN
hassl-3708	294	44	(	(	PUNCT
hassl-3708	294	45	2019	2019	NUM
hassl-3708	294	46	)	)	PUNCT
hassl-3708	294	47	.	.	PUNCT
hassl-3708	295	1	these	these	DET
hassl-3708	295	2	values	value	NOUN
hassl-3708	295	3	were	be	AUX
hassl-3708	295	4	obtained	obtain	VERB
hassl-3708	295	5	through	through	ADP
hassl-3708	295	6	a	a	DET
hassl-3708	295	7	resampling	resample	VERB
hassl-3708	295	8	bootstrapping	bootstrappe	VERB
hassl-3708	295	9	procedure	procedure	NOUN
hassl-3708	295	10	involving	involve	VERB
hassl-3708	295	11	5,000	5,000	NUM
hassl-3708	295	12	samples	sample	NOUN
hassl-3708	295	13	(	(	PUNCT
hassl-3708	295	14	ramayah	ramayah	NOUN
hassl-3708	295	15	et	et	PROPN
hassl-3708	295	16	al	al	PROPN
hassl-3708	295	17	.	.	PROPN
hassl-3708	295	18	,	,	PUNCT
hassl-3708	295	19	2018	2018	NUM
hassl-3708	295	20	)	)	PUNCT
hassl-3708	295	21	.	.	PUNCT
hassl-3708	296	1	additionally	additionally	ADV
hassl-3708	296	2	,	,	PUNCT
hassl-3708	296	3	we	we	PRON
hassl-3708	296	4	implemented	implement	VERB
hassl-3708	296	5	a	a	DET
hassl-3708	296	6	complete	complete	ADJ
hassl-3708	296	7	strategy	strategy	NOUN
hassl-3708	296	8	in	in	ADP
hassl-3708	296	9	response	response	NOUN
hassl-3708	296	10	to	to	ADP
hassl-3708	296	11	the	the	DET
hassl-3708	296	12	crit	crit	NOUN
hassl-3708	296	13	icism	icism	NOUN
hassl-3708	296	14	made	make	VERB
hassl-3708	296	15	by	by	ADP
hassl-3708	296	16	hahn	hahn	PROPN
hassl-3708	296	17	and	and	CCONJ
hassl-3708	296	18	ang	ang	PROPN
hassl-3708	296	19	(	(	PUNCT
hassl-3708	296	20	2017	2017	NUM
hassl-3708	296	21	)	)	PUNCT
hassl-3708	296	22	which	which	PRON
hassl-3708	296	23	emphasised	emphasise	VERB
hassl-3708	296	24	the	the	DET
hassl-3708	296	25	drawbacks	drawback	NOUN
hassl-3708	296	26	of	of	ADP
hassl-3708	296	27	using	use	VERB
hassl-3708	296	28	p	p	NOUN
hassl-3708	296	29	-	-	PUNCT
hassl-3708	296	30	values	value	NOUN
hassl-3708	296	31	only	only	ADV
hassl-3708	296	32	for	for	ADP
hassl-3708	296	33	hypothesis	hypothesis	NOUN
hassl-3708	296	34	testing	testing	NOUN
hassl-3708	296	35	.	.	PUNCT
hassl-3708	297	1	this	this	DET
hassl-3708	297	2	approach	approach	NOUN
hassl-3708	297	3	encompasses	encompass	VERB
hassl-3708	297	4	the	the	DET
hassl-3708	297	5	consideration	consideration	NOUN
hassl-3708	297	6	of	of	ADP
hassl-3708	297	7	a	a	DET
hassl-3708	297	8	blend	blend	NOUN
hassl-3708	297	9	of	of	ADP
hassl-3708	297	10	criteria	criterion	NOUN
hassl-3708	297	11	,	,	PUNCT
hassl-3708	297	12	encompassing	encompass	VERB
hassl-3708	297	13	p	p	NOUN
hassl-3708	297	14	-	-	PUNCT
hassl-3708	297	15	values	value	NOUN
hassl-3708	297	16	,	,	PUNCT
hassl-3708	297	17	conf	conf	NOUN
hassl-3708	297	18	idence	idence	NOUN
hassl-3708	297	19	intervals	interval	NOUN
hassl-3708	297	20	and	and	CCONJ
hassl-3708	297	21	effect	effect	NOUN
hassl-3708	297	22	sizes	size	NOUN
hassl-3708	297	23	.	.	PUNCT
hassl-3708	298	1	table	table	NOUN
hassl-3708	298	2	5	5	NUM
hassl-3708	298	3	prov	prov	PROPN
hassl-3708	298	4	ides	ide	NOUN
hassl-3708	298	5	a	a	DET
hassl-3708	298	6	comprehensive	comprehensive	ADJ
hassl-3708	298	7	overview	overview	NOUN
hassl-3708	298	8	of	of	ADP
hassl-3708	298	9	the	the	DET
hassl-3708	298	10	criteria	criterion	NOUN
hassl-3708	298	11	used	use	VERB
hassl-3708	298	12	for	for	ADP
hassl-3708	298	13	the	the	DET
hassl-3708	298	14	rigorous	rigorous	ADJ
hassl-3708	298	15	assessment	assessment	NOUN
hassl-3708	298	16	of	of	ADP
hassl-3708	298	17	the	the	DET
hassl-3708	298	18	hypotheses	hypothesis	NOUN
hassl-3708	298	19	formulated	formulate	VERB
hassl-3708	298	20	in	in	ADP
hassl-3708	298	21	our	our	PRON
hassl-3708	298	22	study	study	NOUN
hassl-3708	298	23	.	.	PUNCT
hassl-3708	299	1	firstly	firstly	ADV
hassl-3708	299	2	,	,	PUNCT
hassl-3708	299	3	we	we	PRON
hassl-3708	299	4	examined	examine	VERB
hassl-3708	299	5	the	the	DET
hassl-3708	299	6	impact	impact	NOUN
hassl-3708	299	7	of	of	ADP
hassl-3708	299	8	the	the	DET
hassl-3708	299	9	two	two	NUM
hassl-3708	299	10	predictors	predictor	NOUN
hassl-3708	299	11	of	of	ADP
hassl-3708	299	12	psychological	psychological	ADJ
hassl-3708	299	13	ownership	ownership	NOUN
hassl-3708	299	14	resulting	result	VERB
hassl-3708	299	15	in	in	ADP
hassl-3708	299	16	an	an	DET
hassl-3708	299	17	r²	r²	NOUN
hassl-3708	299	18	of	of	ADP
hassl-3708	299	19	0.335	0.335	NUM
hassl-3708	299	20	,	,	PUNCT
hassl-3708	299	21	signifying	signify	VERB
hassl-3708	299	22	that	that	SCONJ
hassl-3708	299	23	the	the	DET
hassl-3708	299	24	two	two	NUM
hassl-3708	299	25	predictors	predictor	NOUN
hassl-3708	299	26	elucidated	elucidate	VERB
hassl-3708	299	27	33.5	33.5	NUM
hassl-3708	299	28	%	%	NOUN
hassl-3708	299	29	of	of	ADP
hassl-3708	299	30	the	the	DET
hassl-3708	299	31	variance	variance	NOUN
hassl-3708	299	32	in	in	ADP
hassl-3708	299	33	psychological	psychological	ADJ
hassl-3708	299	34	ownership	ownership	NOUN
hassl-3708	299	35	.	.	PUNCT
hassl-3708	300	1	both	both	DET
hassl-3708	300	2	perceived	perceive	VERB
hassl-3708	300	3	brand	brand	NOUN
hassl-3708	300	4	authenticity	authenticity	NOUN
hassl-3708	300	5	(	(	PUNCT
hassl-3708	300	6	β	β	X
hassl-3708	300	7	=	=	PUNCT
hassl-3708	300	8	0.376	0.376	NOUN
hassl-3708	300	9	,	,	PUNCT
hassl-3708	300	10	p	p	X
hassl-3708	300	11	<	<	X
hassl-3708	300	12	0.001	0.001	NUM
hassl-3708	300	13	)	)	PUNCT
hassl-3708	300	14	and	and	CCONJ
hassl-3708	300	15	value	value	VERB
hassl-3708	300	16	co	co	NOUN
hassl-3708	300	17	-	-	NOUN
hassl-3708	300	18	creation	creation	NOUN
hassl-3708	300	19	(	(	PUNCT
hassl-3708	300	20	β	β	X
hassl-3708	300	21	=	=	SYM
hassl-3708	300	22	0.298	0.298	NUM
hassl-3708	300	23	,	,	PUNCT
hassl-3708	300	24	p	p	X
hassl-3708	300	25	<	<	X
hassl-3708	300	26	0.001	0.001	NUM
hassl-3708	300	27	)	)	PUNCT
hassl-3708	300	28	exhibited	exhibit	VERB
hassl-3708	300	29	positive	positive	ADJ
hassl-3708	300	30	association	association	NOUN
hassl-3708	300	31	with	with	ADP
hassl-3708	300	32	psychological	psychological	ADJ
hassl-3708	300	33	ownership	ownership	NOUN
hassl-3708	300	34	,	,	PUNCT
hassl-3708	300	35	thus	thus	ADV
hassl-3708	300	36	substantiating	substantiate	VERB
hassl-3708	300	37	the	the	DET
hassl-3708	300	38	support	support	NOUN
hassl-3708	300	39	for	for	ADP
hassl-3708	300	40	h1	h1	NOUN
hassl-3708	300	41	and	and	CCONJ
hassl-3708	300	42	h3	h3	NOUN
hassl-3708	300	43	.	.	PUNCT
hassl-3708	301	1	subsequently	subsequently	ADV
hassl-3708	301	2	,	,	PUNCT
hassl-3708	301	3	we	we	PRON
hassl-3708	301	4	evaluated	evaluate	VERB
hassl-3708	301	5	the	the	DET
hassl-3708	301	6	influence	influence	NOUN
hassl-3708	301	7	of	of	ADP
hassl-3708	301	8	the	the	DET
hassl-3708	301	9	two	two	NUM
hassl-3708	301	10	predictors	predictor	NOUN
hassl-3708	301	11	on	on	ADP
hassl-3708	301	12	brand	brand	NOUN
hassl-3708	301	13	loyalty	loyalty	NOUN
hassl-3708	301	14	.	.	PUNCT
hassl-3708	302	1	perceived	perceive	VERB
hassl-3708	302	2	brand	brand	NOUN
hassl-3708	302	3	authenticity	authenticity	NOUN
hassl-3708	302	4	(	(	PUNCT
hassl-3708	302	5	β	β	X
hassl-3708	302	6	=	=	PUNCT
hassl-3708	302	7	0.355	0.355	NUM
hassl-3708	302	8	,	,	PUNCT
hassl-3708	302	9	p	p	X
hassl-3708	302	10	<	<	X
hassl-3708	302	11	0.001	0.001	NUM
hassl-3708	302	12	)	)	PUNCT
hassl-3708	302	13	and	and	CCONJ
hassl-3708	302	14	value	value	NOUN
hassl-3708	302	15	cocreation	cocreation	NOUN
hassl-3708	302	16	(	(	PUNCT
hassl-3708	302	17	β	β	X
hassl-3708	302	18	=	=	PUNCT
hassl-3708	302	19	0.224	0.224	NUM
hassl-3708	302	20	,	,	PUNCT
hassl-3708	302	21	p	p	X
hassl-3708	302	22	<	<	X
hassl-3708	302	23	0.001	0.001	NUM
hassl-3708	302	24	)	)	PUNCT
hassl-3708	302	25	all	all	PRON
hassl-3708	302	26	displayed	display	VERB
hassl-3708	302	27	a	a	DET
hassl-3708	302	28	positive	positive	ADJ
hassl-3708	302	29	correlation	correlation	NOUN
hassl-3708	302	30	with	with	ADP
hassl-3708	302	31	brand	brand	NOUN
hassl-3708	302	32	loyalty	loyalty	NOUN
hassl-3708	302	33	,	,	PUNCT
hassl-3708	302	34	thus	thus	ADV
hassl-3708	302	35	h2	h2	NOUN
hassl-3708	302	36	and	and	CCONJ
hassl-3708	302	37	h4	h4	PROPN
hassl-3708	302	38	were	be	AUX
hassl-3708	302	39	humanities	humanity	NOUN
hassl-3708	302	40	and	and	CCONJ
hassl-3708	302	41	social	social	ADJ
hassl-3708	302	42	sciences	science	NOUN
hassl-3708	302	43	letters	letter	NOUN
hassl-3708	302	44	,	,	PUNCT
hassl-3708	302	45	2024	2024	NUM
hassl-3708	302	46	,	,	PUNCT
hassl-3708	302	47	12(2	12(2	NUM
hassl-3708	302	48	):	):	PUNCT
hassl-3708	302	49	289	289	NUM
hassl-3708	302	50	-	-	SYM
hassl-3708	302	51	307	307	NUM
hassl-3708	302	52	300	300	NUM
hassl-3708	302	53	©	©	PROPN
hassl-3708	302	54	2024	2024	NUM
hassl-3708	302	55	conscientia	conscientia	PROPN
hassl-3708	302	56	beam	beam	PROPN
hassl-3708	302	57	.	.	PUNCT
hassl-3708	303	1	all	all	DET
hassl-3708	303	2	rights	right	NOUN
hassl-3708	303	3	reserved	reserve	VERB
hassl-3708	303	4	.	.	PUNCT
hassl-3708	303	5	supported	support	VERB
hassl-3708	303	6	.	.	PUNCT
hassl-3708	304	1	similarly	similarly	ADV
hassl-3708	304	2	,	,	PUNCT
hassl-3708	304	3	we	we	PRON
hassl-3708	304	4	examined	examine	VERB
hassl-3708	304	5	the	the	DET
hassl-3708	304	6	impact	impact	NOUN
hassl-3708	304	7	of	of	ADP
hassl-3708	304	8	psychological	psychological	ADJ
hassl-3708	304	9	ownership	ownership	NOUN
hassl-3708	304	10	on	on	ADP
hassl-3708	304	11	brand	brand	NOUN
hassl-3708	304	12	loya	loya	PROPN
hassl-3708	304	13	lty	lty	PROPN
hassl-3708	304	14	.	.	PUNCT
hassl-3708	305	1	our	our	PRON
hassl-3708	305	2	analysis	analysis	NOUN
hassl-3708	305	3	revealed	reveal	VERB
hassl-3708	305	4	that	that	SCONJ
hassl-3708	305	5	psychological	psychological	ADJ
hassl-3708	305	6	ownership	ownership	NOUN
hassl-3708	305	7	(	(	PUNCT
hassl-3708	305	8	β	β	X
hassl-3708	305	9	=	=	PUNCT
hassl-3708	305	10	0.188	0.188	NUM
hassl-3708	305	11	,	,	PUNCT
hassl-3708	305	12	p	p	X
hassl-3708	305	13	<	<	X
hassl-3708	305	14	0.01	0.01	NUM
hassl-3708	305	15	)	)	PUNCT
hassl-3708	305	16	exerts	exert	VERB
hassl-3708	305	17	a	a	DET
hassl-3708	305	18	notable	notable	ADJ
hassl-3708	305	19	and	and	CCONJ
hassl-3708	305	20	statistically	statistically	ADV
hassl-3708	305	21	significant	significant	ADJ
hassl-3708	305	22	influence	influence	NOUN
hassl-3708	305	23	on	on	ADP
hassl-3708	305	24	brand	brand	NOUN
hassl-3708	305	25	loyalty	loyalty	NOUN
hassl-3708	305	26	thereby	thereby	ADV
hassl-3708	305	27	providing	provide	VERB
hassl-3708	305	28	empirical	empirical	ADJ
hassl-3708	305	29	substantiation	substantiation	NOUN
hassl-3708	305	30	for	for	ADP
hassl-3708	305	31	h5	h5	NOUN
hassl-3708	305	32	.	.	PUNCT
hassl-3708	306	1	we	we	PRON
hassl-3708	306	2	used	use	VERB
hassl-3708	306	3	bootstrapping	bootstrappe	VERB
hassl-3708	306	4	to	to	PART
hassl-3708	306	5	look	look	VERB
hassl-3708	306	6	into	into	ADP
hassl-3708	306	7	the	the	DET
hassl-3708	306	8	indirect	indirect	ADJ
hassl-3708	306	9	effects	effect	NOUN
hassl-3708	306	10	while	while	SCONJ
hassl-3708	306	11	analyzing	analyze	VERB
hassl-3708	306	12	the	the	DET
hassl-3708	306	13	mediation	mediation	NOUN
hassl-3708	306	14	hypotheses	hypothesis	NOUN
hassl-3708	306	15	in	in	ADP
hassl-3708	306	16	accordance	accordance	NOUN
hassl-3708	306	17	with	with	ADP
hassl-3708	306	18	the	the	DET
hassl-3708	306	19	standards	standard	NOUN
hassl-3708	306	20	set	set	VERB
hassl-3708	306	21	by	by	ADP
hassl-3708	306	22	preacher	preacher	NOUN
hassl-3708	306	23	and	and	CCONJ
hassl-3708	306	24	hayes	hayes	PROPN
hassl-3708	306	25	(	(	PUNCT
hassl-3708	306	26	2004	2004	NUM
hassl-3708	306	27	)	)	PUNCT
hassl-3708	306	28	and	and	CCONJ
hassl-3708	306	29	preacher	preacher	NOUN
hassl-3708	306	30	and	and	CCONJ
hassl-3708	306	31	hayes	hayes	PROPN
hassl-3708	306	32	(	(	PUNCT
hassl-3708	306	33	2008	2008	NUM
hassl-3708	306	34	)	)	PUNCT
hassl-3708	306	35	.	.	PUNCT
hassl-3708	307	1	as	as	SCONJ
hassl-3708	307	2	illustrated	illustrate	VERB
hassl-3708	307	3	in	in	ADP
hassl-3708	307	4	table	table	NOUN
hassl-3708	307	5	6	6	NUM
hassl-3708	307	6	,	,	PUNCT
hassl-3708	307	7	both	both	DET
hassl-3708	307	8	paths	path	NOUN
hassl-3708	307	9	pba→	pba→	NOUN
hassl-3708	307	10	po	po	PROPN
hassl-3708	307	11	→	→	SYM
hassl-3708	307	12	bl	bl	PROPN
hassl-3708	307	13	(	(	PUNCT
hassl-3708	307	14	β	β	X
hassl-3708	307	15	=	=	SYM
hassl-3708	307	16	0.071	0.071	NUM
hassl-3708	307	17	,	,	PUNCT
hassl-3708	307	18	p=0.001	p=0.001	NUM
hassl-3708	307	19	)	)	PUNCT
hassl-3708	307	20	and	and	CCONJ
hassl-3708	307	21	vcc	vcc	PROPN
hassl-3708	307	22	→	→	SYM
hassl-3708	307	23	po	po	PROPN
hassl-3708	307	24	→	→	SYM
hassl-3708	307	25	bl	bl	PROPN
hassl-3708	307	26	(	(	PUNCT
hassl-3708	307	27	β	β	X
hassl-3708	307	28	=	=	NUM
hassl-3708	307	29	0.056	0.056	NUM
hassl-3708	307	30	,	,	PUNCT
hassl-3708	307	31	p=0.001	p=0.001	NUM
hassl-3708	307	32	)	)	PUNCT
hassl-3708	307	33	displayed	display	VERB
hassl-3708	307	34	statistical	statistical	ADJ
hassl-3708	307	35	significance	significance	NOUN
hassl-3708	307	36	.	.	PUNCT
hassl-3708	308	1	the	the	DET
hassl-3708	308	2	b	b	PROPN
hassl-3708	308	3	ias	ias	PROPN
hassl-3708	308	4	-	-	PUNCT
hassl-3708	308	5	corrected	correct	VERB
hassl-3708	308	6	95	95	NUM
hassl-3708	308	7	%	%	NOUN
hassl-3708	308	8	confidence	confidence	NOUN
hassl-3708	308	9	intervals	interval	NOUN
hassl-3708	308	10	also	also	ADV
hassl-3708	308	11	revealed	reveal	VERB
hassl-3708	308	12	no	no	DET
hassl-3708	308	13	intervals	interval	NOUN
hassl-3708	308	14	spanning	span	VERB
hassl-3708	308	15	zero	zero	NUM
hassl-3708	308	16	,	,	PUNCT
hassl-3708	308	17	further	far	ADV
hassl-3708	308	18	affirming	affirm	VERB
hassl-3708	308	19	our	our	PRON
hassl-3708	308	20	findings	finding	NOUN
hassl-3708	308	21	.	.	PUNCT
hassl-3708	309	1	consequently	consequently	ADV
hassl-3708	309	2	,	,	PUNCT
hassl-3708	309	3	both	both	CCONJ
hassl-3708	309	4	h6	h6	PROPN
hassl-3708	309	5	and	and	CCONJ
hassl-3708	309	6	h7	h7	PROPN
hassl-3708	309	7	received	receive	VERB
hassl-3708	309	8	additional	additional	ADJ
hassl-3708	309	9	support	support	NOUN
hassl-3708	309	10	.	.	PUNCT
hassl-3708	310	1	table	table	NOUN
hassl-3708	310	2	5	5	NUM
hassl-3708	310	3	.	.	X
hassl-3708	310	4	hypothesis	hypothesis	NOUN
hassl-3708	310	5	testing	testing	NOUN
hassl-3708	310	6	results	result	NOUN
hassl-3708	310	7	of	of	ADP
hassl-3708	310	8	direct	direct	ADJ
hassl-3708	310	9	effects	effect	NOUN
hassl-3708	310	10	hypothesis	hypothesis	NOUN
hassl-3708	310	11	relationship	relationship	NOUN
hassl-3708	310	12	std	std	NOUN
hassl-3708	310	13	.	.	PUNCT
hassl-3708	311	1	beta	beta	ADJ
hassl-3708	311	2	std	std	PROPN
hassl-3708	311	3	.	.	PUNCT
hassl-3708	312	1	dev	dev	PROPN
hassl-3708	312	2	.	.	PROPN
hassl-3708	313	1	t	t	PROPN
hassl-3708	313	2	-	-	PUNCT
hassl-3708	313	3	values	value	NOUN
hassl-3708	313	4	p	p	NOUN
hassl-3708	313	5	-	-	PUNCT
hassl-3708	313	6	values	value	NOUN
hassl-3708	313	7	bci	bci	PROPN
hassl-3708	313	8	ll	ll	PROPN
hassl-3708	313	9	bci	bci	PROPN
hassl-3708	313	10	ul	ul	PROPN
hassl-3708	313	11	f2	f2	PROPN
hassl-3708	313	12	h1	h1	VERB
hassl-3708	313	13	pba	pba	PROPN
hassl-3708	313	14	→	→	SYM
hassl-3708	313	15	po	po	PROPN
hassl-3708	313	16	0.376	0.376	NUM
hassl-3708	313	17	0.046	0.046	NUM
hassl-3708	313	18	8.137	8.137	NUM
hassl-3708	313	19	<	<	X
hassl-3708	313	20	0.001	0.001	NUM
hassl-3708	313	21	0.302	0.302	NUM
hassl-3708	313	22	0.452	0.452	NUM
hassl-3708	313	23	0.167	0.167	NUM
hassl-3708	313	24	h2	h2	NOUN
hassl-3708	313	25	pba	pba	PROPN
hassl-3708	313	26	→	→	SYM
hassl-3708	313	27	bl	bl	PROPN
hassl-3708	313	28	0.355	0.355	NUM
hassl-3708	313	29	0.050	0.050	NUM
hassl-3708	313	30	7.150	7.150	NUM
hassl-3708	313	31	<	<	NOUN
hassl-3708	313	32	0.001	0.001	NUM
hassl-3708	313	33	0.268	0.268	NUM
hassl-3708	313	34	0.432	0.432	NUM
hassl-3708	313	35	0.140	0.140	NUM
hassl-3708	313	36	h3	h3	NOUN
hassl-3708	313	37	vcc	vcc	NOUN
hassl-3708	313	38	→	→	SYM
hassl-3708	313	39	po	po	NOUN
hassl-3708	313	40	0.298	0.298	NUM
hassl-3708	313	41	0.048	0.048	NUM
hassl-3708	313	42	6.283	6.283	NUM
hassl-3708	313	43	<	<	NOUN
hassl-3708	313	44	0.001	0.001	NUM
hassl-3708	313	45	0.216	0.216	NUM
hassl-3708	313	46	0.373	0.373	NUM
hassl-3708	313	47	0.105	0.105	NUM
hassl-3708	313	48	h4	h4	PROPN
hassl-3708	313	49	vcc	vcc	PROPN
hassl-3708	313	50	→	→	SYM
hassl-3708	313	51	bl	bl	PROPN
hassl-3708	313	52	0.224	0.224	NUM
hassl-3708	313	53	0.049	0.049	NUM
hassl-3708	313	54	4.536	4.536	NUM
hassl-3708	313	55	<	<	X
hassl-3708	313	56	0.001	0.001	NUM
hassl-3708	313	57	0.139	0.139	NUM
hassl-3708	313	58	0.300	0.300	NUM
hassl-3708	313	59	0.059	0.059	NUM
hassl-3708	313	60	h5	h5	PROPN
hassl-3708	313	61	po	po	PROPN
hassl-3708	313	62	→	→	SYM
hassl-3708	313	63	bl	bl	PROPN
hassl-3708	313	64	0.188	0.188	NUM
hassl-3708	313	65	0.050	0.050	NUM
hassl-3708	313	66	3.750	3.750	NUM
hassl-3708	313	67	<	<	NOUN
hassl-3708	313	68	0.001	0.001	NUM
hassl-3708	313	69	0.107	0.107	NUM
hassl-3708	313	70	0.271	0.271	NUM
hassl-3708	313	71	0.039	0.039	NUM
hassl-3708	313	72	note	note	NOUN
hassl-3708	313	73	:	:	PUNCT
hassl-3708	313	74	pba=	pba=	NOUN
hassl-3708	313	75	perceived	perceive	VERB
hassl-3708	313	76	brand	brand	NOUN
hassl-3708	313	77	authenticity	authenticity	NOUN
hassl-3708	313	78	,	,	PUNCT
hassl-3708	313	79	vcc=	vcc=	PROPN
hassl-3708	313	80	value	value	NOUN
hassl-3708	313	81	co	co	NOUN
hassl-3708	313	82	-	-	NOUN
hassl-3708	313	83	creation	creation	NOUN
hassl-3708	313	84	,	,	PUNCT
hassl-3708	313	85	po=	po=	PROPN
hassl-3708	313	86	psychological	psychological	ADJ
hassl-3708	313	87	ownership	ownership	NOUN
hassl-3708	313	88	,	,	PUNCT
hassl-3708	313	89	bl=	bl=	PROPN
hassl-3708	313	90	brand	brand	PROPN
hassl-3708	313	91	loyalty	loyalty	NOUN
hassl-3708	313	92	,	,	PUNCT
hassl-3708	313	93	a	a	DET
hassl-3708	313	94	95	95	NUM
hassl-3708	313	95	%	%	NOUN
hassl-3708	313	96	confidence	confidence	NOUN
hassl-3708	313	97	interval	interval	NOUN
hassl-3708	313	98	with	with	ADP
hassl-3708	313	99	a	a	DET
hassl-3708	313	100	bootstrapping	bootstrapping	NOUN
hassl-3708	313	101	of	of	ADP
hassl-3708	313	102	5,000	5,000	NUM
hassl-3708	313	103	was	be	AUX
hassl-3708	313	104	used	use	VERB
hassl-3708	313	105	.	.	PUNCT
hassl-3708	314	1	bci	bci	PROPN
hassl-3708	314	2	ll=	ll=	PROPN
hassl-3708	314	3	bootstrap	bootstrap	NOUN
hassl-3708	314	4	confidence	confidence	NOUN
hassl-3708	314	5	interval	interval	NOUN
hassl-3708	314	6	lower	low	ADJ
hassl-3708	314	7	limit	limit	NOUN
hassl-3708	314	8	,	,	PUNCT
hassl-3708	314	9	bci	bci	PROPN
hassl-3708	314	10	ul=	ul=	PROPN
hassl-3708	314	11	bootstrap	bootstrap	NOUN
hassl-3708	314	12	confidence	confidence	NOUN
hassl-3708	314	13	interval	interval	NOUN
hassl-3708	314	14	upper	upper	ADJ
hassl-3708	314	15	limit	limit	NOUN
hassl-3708	314	16	.	.	PUNCT
hassl-3708	315	1	table	table	NOUN
hassl-3708	315	2	6	6	NUM
hassl-3708	315	3	.	.	PUNCT
hassl-3708	315	4	hypothesis	hypothesis	NOUN
hassl-3708	315	5	testing	testing	NOUN
hassl-3708	315	6	results	result	NOUN
hassl-3708	315	7	of	of	ADP
hassl-3708	315	8	indirect	indirect	ADJ
hassl-3708	315	9	effects	effect	NOUN
hassl-3708	315	10	.	.	PUNCT
hassl-3708	316	1	hypothesis	hypothesis	NOUN
hassl-3708	316	2	relationship	relationship	NOUN
hassl-3708	316	3	std	std	PROPN
hassl-3708	316	4	.	.	PUNCT
hassl-3708	317	1	beta	beta	ADJ
hassl-3708	317	2	std	std	PROPN
hassl-3708	317	3	.	.	PUNCT
hassl-3708	318	1	dev	dev	PROPN
hassl-3708	318	2	.	.	PROPN
hassl-3708	319	1	t	t	PROPN
hassl-3708	319	2	-	-	PUNCT
hassl-3708	319	3	values	value	NOUN
hassl-3708	319	4	p	p	NOUN
hassl-3708	319	5	-	-	PUNCT
hassl-3708	319	6	values	value	NOUN
hassl-3708	319	7	bci	bci	PROPN
hassl-3708	319	8	ll	ll	PROPN
hassl-3708	319	9	bci	bci	PROPN
hassl-3708	319	10	ul	ul	PROPN
hassl-3708	319	11	h6	h6	PROPN
hassl-3708	319	12	pba→po→bl	pba→po→bl	PROPN
hassl-3708	319	13	0.071	0.071	PROPN
hassl-3708	319	14	0.021	0.021	NUM
hassl-3708	319	15	3.385	3.385	NUM
hassl-3708	319	16	0.001	0.001	NUM
hassl-3708	319	17	0.032	0.032	NUM
hassl-3708	319	18	0.114	0.114	NUM
hassl-3708	319	19	h7	h7	PROPN
hassl-3708	319	20	vcc→po→bl	vcc→po→bl	PROPN
hassl-3708	319	21	0.056	0.056	NUM
hassl-3708	319	22	0.017	0.017	NUM
hassl-3708	319	23	3.309	3.309	NUM
hassl-3708	319	24	0.001	0.001	NUM
hassl-3708	319	25	0.027	0.027	NUM
hassl-3708	319	26	0.093	0.093	NUM
hassl-3708	319	27	note	note	NOUN
hassl-3708	319	28	:	:	PUNCT
hassl-3708	319	29	a	a	DET
hassl-3708	319	30	97.5	97.5	NUM
hassl-3708	319	31	%	%	NOUN
hassl-3708	319	32	confidence	confidence	NOUN
hassl-3708	319	33	interval	interval	NOUN
hassl-3708	319	34	with	with	ADP
hassl-3708	319	35	a	a	DET
hassl-3708	319	36	bootstrapping	bootstrapping	NOUN
hassl-3708	319	37	of	of	ADP
hassl-3708	319	38	5,000	5,000	NUM
hassl-3708	319	39	was	be	AUX
hassl-3708	319	40	used	use	VERB
hassl-3708	319	41	.	.	PUNCT
hassl-3708	320	1	the	the	DET
hassl-3708	320	2	r2	r2	PROPN
hassl-3708	320	3	values	value	NOUN
hassl-3708	320	4	of	of	ADP
hassl-3708	320	5	0.335	0.335	NUM
hassl-3708	320	6	for	for	ADP
hassl-3708	320	7	psychological	psychological	ADJ
hassl-3708	320	8	ownership	ownership	NOUN
hassl-3708	320	9	and	and	CCONJ
hassl-3708	320	10	0.394	0.394	NUM
hassl-3708	320	11	for	for	ADP
hassl-3708	320	12	brand	brand	NOUN
hassl-3708	320	13	loyalty	loyalty	NOUN
hassl-3708	320	14	indicate	indicate	VERB
hassl-3708	320	15	a	a	DET
hassl-3708	320	16	modest	modest	ADJ
hassl-3708	320	17	to	to	ADP
hassl-3708	320	18	significant	significant	ADJ
hassl-3708	320	19	impact	impact	NOUN
hassl-3708	320	20	on	on	ADP
hassl-3708	320	21	the	the	DET
hassl-3708	320	22	model	model	NOUN
hassl-3708	320	23	's	's	PART
hassl-3708	320	24	ability	ability	NOUN
hassl-3708	320	25	to	to	PART
hassl-3708	320	26	explain	explain	VERB
hassl-3708	320	27	variance	variance	NOUN
hassl-3708	320	28	(	(	PUNCT
hassl-3708	320	29	chin	chin	NOUN
hassl-3708	320	30	,	,	PUNCT
hassl-3708	320	31	1998	1998	NUM
hassl-3708	320	32	)	)	PUNCT
hassl-3708	320	33	.	.	PUNCT
hassl-3708	321	1	furthermore	furthermore	ADV
hassl-3708	321	2	,	,	PUNCT
hassl-3708	321	3	we	we	PRON
hassl-3708	321	4	evaluated	evaluate	VERB
hassl-3708	321	5	predictive	predictive	ADJ
hassl-3708	321	6	relevance	relevance	NOUN
hassl-3708	321	7	through	through	ADP
hassl-3708	321	8	the	the	DET
hassl-3708	321	9	blindfolding	blindfold	VERB
hassl-3708	321	10	sample	sample	NOUN
hassl-3708	321	11	reuse	reuse	NOUN
hassl-3708	321	12	method	method	NOUN
hassl-3708	321	13	revealing	reveal	VERB
hassl-3708	321	14	q2	q2	NOUN
hassl-3708	321	15	values	value	NOUN
hassl-3708	321	16	exceeding	exceed	VERB
hassl-3708	321	17	0	0	NUM
hassl-3708	321	18	.	.	PUNCT
hassl-3708	322	1	consequently	consequently	ADV
hassl-3708	322	2	,	,	PUNCT
hassl-3708	322	3	the	the	DET
hassl-3708	322	4	research	research	NOUN
hassl-3708	322	5	model	model	NOUN
hassl-3708	322	6	successfully	successfully	ADV
hassl-3708	322	7	predicted	predict	VERB
hassl-3708	322	8	both	both	DET
hassl-3708	322	9	psychological	psychological	ADJ
hassl-3708	322	10	ownership	ownership	NOUN
hassl-3708	322	11	(	(	PUNCT
hassl-3708	322	12	q2	q2	NOUN
hassl-3708	322	13	=	=	NOUN
hassl-3708	322	14	0.244	0.244	NUM
hassl-3708	322	15	)	)	PUNCT
hassl-3708	322	16	and	and	CCONJ
hassl-3708	322	17	brand	brand	NOUN
hassl-3708	322	18	loyalty	loyalty	NOUN
hassl-3708	322	19	(	(	PUNCT
hassl-3708	322	20	q2	q2	NOUN
hassl-3708	322	21	=	=	NOUN
hassl-3708	322	22	0.275	0.275	NUM
hassl-3708	322	23	)	)	PUNCT
hassl-3708	322	24	(	(	PUNCT
hassl-3708	322	25	hair	hair	NOUN
hassl-3708	322	26	et	et	PROPN
hassl-3708	322	27	al	al	PROPN
hassl-3708	322	28	.	.	PROPN
hassl-3708	322	29	,	,	PUNCT
hassl-3708	322	30	2021	2021	NUM
hassl-3708	322	31	)	)	PUNCT
hassl-3708	322	32	.	.	PUNCT
hassl-3708	323	1	finally	finally	ADV
hassl-3708	323	2	,	,	PUNCT
hassl-3708	323	3	we	we	PRON
hassl-3708	323	4	applied	apply	VERB
hassl-3708	323	5	the	the	DET
hassl-3708	323	6	pls	pls	NOUN
hassl-3708	323	7	predict	predict	VERB
hassl-3708	323	8	method	method	NOUN
hassl-3708	323	9	which	which	PRON
hassl-3708	323	10	employs	employ	VERB
hassl-3708	323	11	a	a	DET
hassl-3708	323	12	holdout	holdout	NOUN
hassl-3708	323	13	sample	sample	NOUN
hassl-3708	323	14	-	-	PUNCT
hassl-3708	323	15	based	base	VERB
hassl-3708	323	16	technique	technique	NOUN
hassl-3708	323	17	for	for	ADP
hassl-3708	323	18	generating	generate	VERB
hassl-3708	323	19	predictions	prediction	NOUN
hassl-3708	323	20	at	at	ADP
hassl-3708	323	21	the	the	DET
hassl-3708	323	22	case	case	NOUN
hassl-3708	323	23	level	level	NOUN
hassl-3708	323	24	whether	whether	SCONJ
hassl-3708	323	25	for	for	ADP
hassl-3708	323	26	individual	individual	ADJ
hassl-3708	323	27	items	item	NOUN
hassl-3708	323	28	or	or	CCONJ
hassl-3708	323	29	entire	entire	ADJ
hassl-3708	323	30	constructs	construct	NOUN
hassl-3708	323	31	adhering	adhere	VERB
hassl-3708	323	32	to	to	ADP
hassl-3708	323	33	the	the	DET
hassl-3708	323	34	guidance	guidance	NOUN
hassl-3708	323	35	provided	provide	VERB
hassl-3708	323	36	by	by	ADP
hassl-3708	323	37	shmueli	shmueli	INTJ
hassl-3708	323	38	et	et	PROPN
hassl-3708	323	39	al	al	PROPN
hassl-3708	323	40	.	.	PROPN
hassl-3708	324	1	(	(	PUNCT
hassl-3708	324	2	2019	2019	NUM
hassl-3708	324	3	)	)	PUNCT
hassl-3708	324	4	.	.	PUNCT
hassl-3708	325	1	this	this	PRON
hassl-3708	325	2	was	be	AUX
hassl-3708	325	3	accomplished	accomplish	VERB
hassl-3708	325	4	using	use	VERB
hassl-3708	325	5	pls	pls	NOUN
hassl-3708	325	6	-	-	PUNCT
hassl-3708	325	7	predict	predict	VERB
hassl-3708	325	8	in	in	ADP
hassl-3708	325	9	conjunction	conjunction	NOUN
hassl-3708	325	10	with	with	ADP
hassl-3708	325	11	a	a	DET
hassl-3708	325	12	10	10	NUM
hassl-3708	325	13	-	-	ADJ
hassl-3708	325	14	fold	fold	ADJ
hassl-3708	325	15	procedure	procedure	NOUN
hassl-3708	325	16	to	to	PART
hassl-3708	325	17	evaluate	evaluate	VERB
hassl-3708	325	18	predictive	predictive	ADJ
hassl-3708	325	19	relevance	relevance	NOUN
hassl-3708	325	20	.	.	PUNCT
hassl-3708	326	1	according	accord	VERB
hassl-3708	326	2	to	to	ADP
hassl-3708	326	3	shmueli	shmueli	PROPN
hassl-3708	326	4	et	et	PROPN
hassl-3708	326	5	al	al	PROPN
hassl-3708	326	6	.	.	PROPN
hassl-3708	327	1	(	(	PUNCT
hassl-3708	327	2	2019	2019	NUM
hassl-3708	327	3	)	)	PUNCT
hassl-3708	327	4	,	,	PUNCT
hassl-3708	327	5	if	if	SCONJ
hassl-3708	327	6	all	all	DET
hassl-3708	327	7	errors	error	NOUN
hassl-3708	327	8	(	(	PUNCT
hassl-3708	327	9	pls	pls	INTJ
hassl-3708	327	10	-	-	PUNCT
hassl-3708	327	11	lm	lm	NOUN
hassl-3708	327	12	)	)	PUNCT
hassl-3708	327	13	are	be	AUX
hassl-3708	327	14	lower	low	ADJ
hassl-3708	327	15	,	,	PUNCT
hassl-3708	327	16	it	it	PRON
hassl-3708	327	17	indicates	indicate	VERB
hassl-3708	327	18	robust	robust	ADJ
hassl-3708	327	19	predictive	predictive	ADJ
hassl-3708	327	20	power	power	NOUN
hassl-3708	327	21	whereas	whereas	SCONJ
hassl-3708	327	22	higher	high	ADJ
hassl-3708	327	23	values	value	NOUN
hassl-3708	327	24	across	across	ADP
hassl-3708	327	25	all	all	PRON
hassl-3708	327	26	indicate	indicate	VERB
hassl-3708	327	27	a	a	DET
hassl-3708	327	28	lack	lack	NOUN
hassl-3708	327	29	of	of	ADP
hassl-3708	327	30	confirmed	confirm	VERB
hassl-3708	327	31	predictive	predictive	ADJ
hassl-3708	327	32	relevance	relevance	NOUN
hassl-3708	327	33	.	.	PUNCT
hassl-3708	328	1	a	a	DET
hassl-3708	328	2	prevalence	prevalence	NOUN
hassl-3708	328	3	of	of	ADP
hassl-3708	328	4	lower	low	ADJ
hassl-3708	328	5	item	item	NOUN
hassl-3708	328	6	differences	difference	NOUN
hassl-3708	328	7	suggests	suggest	VERB
hassl-3708	328	8	moderate	moderate	ADJ
hassl-3708	328	9	predictive	predictive	ADJ
hassl-3708	328	10	power	power	NOUN
hassl-3708	328	11	and	and	CCONJ
hassl-3708	328	12	if	if	SCONJ
hassl-3708	328	13	the	the	DET
hassl-3708	328	14	minority	minority	NOUN
hassl-3708	328	15	displays	display	VERB
hassl-3708	328	16	lower	low	ADJ
hassl-3708	328	17	values	value	NOUN
hassl-3708	328	18	,	,	PUNCT
hassl-3708	328	19	it	it	PRON
hassl-3708	328	20	indicates	indicate	VERB
hassl-3708	328	21	low	low	ADJ
hassl-3708	328	22	predict	predict	VERB
hassl-3708	328	23	i	i	PRON
hassl-3708	328	24	ve	ve	VERB
hassl-3708	328	25	power	power	NOUN
hassl-3708	328	26	.	.	PUNCT
hassl-3708	329	1	it	it	PRON
hassl-3708	329	2	's	be	AUX
hassl-3708	329	3	clear	clear	ADJ
hassl-3708	329	4	from	from	ADP
hassl-3708	329	5	analyzing	analyze	VERB
hassl-3708	329	6	table	table	NOUN
hassl-3708	329	7	7	7	NUM
hassl-3708	329	8	data	datum	NOUN
hassl-3708	329	9	that	that	PRON
hassl-3708	329	10	the	the	DET
hassl-3708	329	11	pls	pls	PROPN
hassl-3708	329	12	model	model	NOUN
hassl-3708	329	13	consistently	consistently	ADV
hassl-3708	329	14	showed	show	VERB
hassl-3708	329	15	fewer	few	ADJ
hassl-3708	329	16	errors	error	NOUN
hassl-3708	329	17	than	than	ADP
hassl-3708	329	18	the	the	DET
hassl-3708	329	19	lm	lm	PROPN
hassl-3708	329	20	model	model	NOUN
hassl-3708	329	21	.	.	PUNCT
hassl-3708	330	1	this	this	DET
hassl-3708	330	2	observation	observation	NOUN
hassl-3708	330	3	leads	lead	VERB
hassl-3708	330	4	us	we	PRON
hassl-3708	330	5	to	to	PART
hassl-3708	330	6	confidently	confidently	ADV
hassl-3708	330	7	assert	assert	VERB
hassl-3708	330	8	that	that	SCONJ
hassl-3708	330	9	our	our	PRON
hassl-3708	330	10	model	model	NOUN
hassl-3708	330	11	possesses	possess	VERB
hassl-3708	330	12	robust	robust	ADJ
hassl-3708	330	13	predictive	predictive	ADJ
hassl-3708	330	14	capabilities	capability	NOUN
hassl-3708	330	15	.	.	PUNCT
hassl-3708	331	1	table	table	NOUN
hassl-3708	331	2	7	7	NUM
hassl-3708	331	3	.	.	PUNCT
hassl-3708	331	4	out	out	ADP
hassl-3708	331	5	-	-	PUNCT
hassl-3708	331	6	of	of	ADP
hassl-3708	331	7	-	-	PUNCT
hassl-3708	331	8	sample	sample	NOUN
hassl-3708	331	9	prediction	prediction	NOUN
hassl-3708	331	10	based	base	VERB
hassl-3708	331	11	on	on	ADP
hassl-3708	331	12	pls	pls	NOUN
hassl-3708	331	13	-	-	PUNCT
hassl-3708	331	14	prediction	prediction	NOUN
hassl-3708	331	15	.	.	PUNCT
hassl-3708	332	1	item	item	NOUN
hassl-3708	332	2	pls	pls	INTJ
hassl-3708	332	3	lm	lm	INTJ
hassl-3708	332	4	mae	mae	PROPN
hassl-3708	332	5	pls	pls	PROPN
hassl-3708	332	6	-	-	PUNCT
hassl-3708	332	7	lm	lm	PROPN
hassl-3708	332	8	mae	mae	PROPN
hassl-3708	332	9	q²_predict	q²_predict	PROPN
hassl-3708	332	10	rmse	rmse	PROPN
hassl-3708	332	11	mae	mae	PROPN
hassl-3708	332	12	rmse	rmse	PROPN
hassl-3708	332	13	rmse	rmse	PROPN
hassl-3708	332	14	bl1	bl1	PROPN
hassl-3708	332	15	1.008	1.008	NUM
hassl-3708	332	16	0.819	0.819	NUM
hassl-3708	332	17	1.029	1.029	NUM
hassl-3708	332	18	0.839	0.839	NUM
hassl-3708	332	19	-0.021	-0.021	NOUN
hassl-3708	332	20	-0.020	-0.020	NUM
hassl-3708	332	21	0.246	0.246	NUM
hassl-3708	332	22	bl2	bl2	NOUN
hassl-3708	332	23	1.019	1.019	NUM
hassl-3708	332	24	0.845	0.845	NUM
hassl-3708	332	25	1.034	1.034	NUM
hassl-3708	332	26	0.851	0.851	NUM
hassl-3708	332	27	-0.015	-0.015	PUNCT
hassl-3708	332	28	-0.006	-0.006	X
hassl-3708	332	29	0.266	0.266	NUM
hassl-3708	332	30	bl3	bl3	VERB
hassl-3708	332	31	0.941	0.941	NUM
hassl-3708	332	32	0.768	0.768	NUM
hassl-3708	332	33	0.957	0.957	NUM
hassl-3708	332	34	0.782	0.782	NUM
hassl-3708	332	35	-0.016	-0.016	CCONJ
hassl-3708	332	36	-0.014	-0.014	NOUN
hassl-3708	332	37	0.243	0.243	NUM
hassl-3708	332	38	bl4	bl4	NOUN
hassl-3708	332	39	0.887	0.887	NUM
hassl-3708	332	40	0.721	0.721	NUM
hassl-3708	332	41	0.896	0.896	NUM
hassl-3708	332	42	0.725	0.725	NUM
hassl-3708	332	43	-0.009	-0.009	NUM
hassl-3708	332	44	-0.004	-0.004	PUNCT
hassl-3708	332	45	0.250	0.250	NUM
hassl-3708	332	46	bl5	bl5	VERB
hassl-3708	332	47	1.013	1.013	NUM
hassl-3708	332	48	0.818	0.818	NUM
hassl-3708	332	49	1.037	1.037	NUM
hassl-3708	332	50	0.839	0.839	NUM
hassl-3708	332	51	-0.024	-0.024	PUNCT
hassl-3708	332	52	-0.021	-0.021	NOUN
hassl-3708	332	53	0.279	0.279	NUM
hassl-3708	332	54	note	note	NOUN
hassl-3708	332	55	:	:	PUNCT
hassl-3708	332	56	rmse=	rmse=	ADJ
hassl-3708	332	57	root	root	NOUN
hassl-3708	332	58	mean	mean	VERB
hassl-3708	332	59	square	square	NOUN
hassl-3708	332	60	error	error	NOUN
hassl-3708	332	61	;	;	PUNCT
hassl-3708	332	62	mae=	mae=	NOUN
hassl-3708	332	63	mean	mean	VERB
hassl-3708	332	64	absolute	absolute	ADJ
hassl-3708	332	65	error	error	NOUN
hassl-3708	332	66	.	.	PUNCT
hassl-3708	333	1	humanities	humanity	NOUN
hassl-3708	333	2	and	and	CCONJ
hassl-3708	333	3	social	social	ADJ
hassl-3708	333	4	sciences	science	NOUN
hassl-3708	333	5	letters	letter	NOUN
hassl-3708	333	6	,	,	PUNCT
hassl-3708	333	7	2024	2024	NUM
hassl-3708	333	8	,	,	PUNCT
hassl-3708	333	9	12(2	12(2	NUM
hassl-3708	333	10	):	):	PUNCT
hassl-3708	333	11	289	289	NUM
hassl-3708	333	12	-	-	SYM
hassl-3708	333	13	307	307	NUM
hassl-3708	333	14	301	301	NUM
hassl-3708	333	15	©	©	PROPN
hassl-3708	333	16	2024	2024	NUM
hassl-3708	333	17	conscientia	conscientia	PROPN
hassl-3708	333	18	beam	beam	PROPN
hassl-3708	333	19	.	.	PUNCT
hassl-3708	334	1	all	all	DET
hassl-3708	334	2	rights	right	NOUN
hassl-3708	334	3	reserved	reserve	VERB
hassl-3708	334	4	.	.	PUNCT
hassl-3708	335	1	5	5	X
hassl-3708	335	2	.	.	X
hassl-3708	335	3	discussion	discussion	NOUN
hassl-3708	335	4	and	and	CCONJ
hassl-3708	335	5	conclusion	conclusion	NOUN
hassl-3708	335	6	this	this	DET
hassl-3708	335	7	study	study	NOUN
hassl-3708	335	8	used	use	VERB
hassl-3708	335	9	psychological	psychological	ADJ
hassl-3708	335	10	ownership	ownership	NOUN
hassl-3708	335	11	as	as	ADP
hassl-3708	335	12	a	a	DET
hassl-3708	335	13	mediator	mediator	NOUN
hassl-3708	335	14	to	to	PART
hassl-3708	335	15	look	look	VERB
hassl-3708	335	16	at	at	ADP
hassl-3708	335	17	how	how	SCONJ
hassl-3708	335	18	perceived	perceive	VERB
hassl-3708	335	19	brand	brand	NOUN
hassl-3708	335	20	authenticity	authenticity	NOUN
hassl-3708	335	21	and	and	CCONJ
hassl-3708	335	22	value	value	NOUN
hassl-3708	335	23	co	co	NOUN
hassl-3708	335	24	-	-	NOUN
hassl-3708	335	25	creation	creation	NOUN
hassl-3708	335	26	affect	affect	VERB
hassl-3708	335	27	brand	brand	NOUN
hassl-3708	335	28	loyalty	loyalty	NOUN
hassl-3708	335	29	.	.	PUNCT
hassl-3708	336	1	it	it	PRON
hassl-3708	336	2	was	be	AUX
hassl-3708	336	3	based	base	VERB
hassl-3708	336	4	on	on	ADP
hassl-3708	336	5	the	the	DET
hassl-3708	336	6	notion	notion	NOUN
hassl-3708	336	7	of	of	ADP
hassl-3708	336	8	psychological	psychological	ADJ
hassl-3708	336	9	ownership	ownership	NOUN
hassl-3708	336	10	.	.	PUNCT
hassl-3708	337	1	the	the	DET
hassl-3708	337	2	study	study	NOUN
hassl-3708	337	3	employed	employ	VERB
hassl-3708	337	4	the	the	DET
hassl-3708	337	5	pls	pls	PROPN
hassl-3708	337	6	-	-	PUNCT
hassl-3708	337	7	sem	sem	NOUN
hassl-3708	337	8	method	method	NOUN
hassl-3708	337	9	focusing	focus	VERB
hassl-3708	337	10	specifically	specifically	ADV
hassl-3708	337	11	on	on	ADP
hassl-3708	337	12	insurgent	insurgent	NOUN
hassl-3708	337	13	brands	brand	NOUN
hassl-3708	337	14	within	within	ADP
hassl-3708	337	15	the	the	DET
hassl-3708	337	16	chinese	chinese	ADJ
hassl-3708	337	17	context	context	NOUN
hassl-3708	337	18	.	.	PUNCT
hassl-3708	338	1	this	this	DET
hassl-3708	338	2	research	research	NOUN
hassl-3708	338	3	yielded	yield	VERB
hassl-3708	338	4	several	several	ADJ
hassl-3708	338	5	noteworthy	noteworthy	ADJ
hassl-3708	338	6	findings	finding	NOUN
hassl-3708	338	7	.	.	PUNCT
hassl-3708	339	1	firstly	firstly	ADV
hassl-3708	339	2	,	,	PUNCT
hassl-3708	339	3	it	it	PRON
hassl-3708	339	4	empirically	empirically	ADV
hassl-3708	339	5	demonstrated	demonstrate	VERB
hassl-3708	339	6	a	a	DET
hassl-3708	339	7	noteworthy	noteworthy	ADJ
hassl-3708	339	8	and	and	CCONJ
hassl-3708	339	9	positive	positive	ADJ
hassl-3708	339	10	correlation	correlation	NOUN
hassl-3708	339	11	between	between	ADP
hassl-3708	339	12	perceived	perceive	VERB
hassl-3708	339	13	brand	brand	NOUN
hassl-3708	339	14	authenticity	authenticity	NOUN
hassl-3708	339	15	and	and	CCONJ
hassl-3708	339	16	psychological	psychological	ADJ
hassl-3708	339	17	ownership	ownership	NOUN
hassl-3708	339	18	,	,	PUNCT
hassl-3708	339	19	aligning	align	VERB
hassl-3708	339	20	with	with	ADP
hassl-3708	339	21	previous	previous	ADJ
hassl-3708	339	22	research	research	NOUN
hassl-3708	339	23	by	by	ADP
hassl-3708	339	24	liu	liu	PROPN
hassl-3708	339	25	et	et	PROPN
hassl-3708	339	26	al	al	PROPN
hassl-3708	339	27	.	.	PROPN
hassl-3708	340	1	(	(	PUNCT
hassl-3708	340	2	2023	2023	NUM
hassl-3708	340	3	)	)	PUNCT
hassl-3708	340	4	.	.	PUNCT
hassl-3708	341	1	this	this	DET
hassl-3708	341	2	f	f	PROPN
hassl-3708	341	3	inding	inde	VERB
hassl-3708	341	4	emphasizes	emphasize	VERB
hassl-3708	341	5	the	the	DET
hassl-3708	341	6	notion	notion	NOUN
hassl-3708	341	7	that	that	SCONJ
hassl-3708	341	8	consumers	consumer	NOUN
hassl-3708	341	9	are	be	AUX
hassl-3708	341	10	inclined	inclined	ADJ
hassl-3708	341	11	to	to	PART
hassl-3708	341	12	feel	feel	VERB
hassl-3708	341	13	a	a	DET
hassl-3708	341	14	higher	high	ADJ
hassl-3708	341	15	degree	degree	NOUN
hassl-3708	341	16	of	of	ADP
hassl-3708	341	17	ownership	ownership	NOUN
hassl-3708	341	18	towards	towards	ADP
hassl-3708	341	19	brands	brand	NOUN
hassl-3708	341	20	with	with	ADP
hassl-3708	341	21	which	which	PRON
hassl-3708	341	22	they	they	PRON
hassl-3708	341	23	share	share	VERB
hassl-3708	341	24	a	a	DET
hassl-3708	341	25	deeper	deep	ADJ
hassl-3708	341	26	connection	connection	NOUN
hassl-3708	341	27	(	(	PUNCT
hassl-3708	341	28	kumar	kumar	PROPN
hassl-3708	341	29	&	&	CCONJ
hassl-3708	341	30	kaushal	kaushal	PROPN
hassl-3708	341	31	,	,	PUNCT
hassl-3708	341	32	2021	2021	NUM
hassl-3708	341	33	)	)	PUNCT
hassl-3708	341	34	.	.	PUNCT
hassl-3708	342	1	furthermore	furthermore	ADV
hassl-3708	342	2	,	,	PUNCT
hassl-3708	342	3	our	our	PRON
hassl-3708	342	4	results	result	NOUN
hassl-3708	342	5	validated	validate	VERB
hassl-3708	342	6	the	the	DET
hassl-3708	342	7	impact	impact	NOUN
hassl-3708	342	8	of	of	ADP
hassl-3708	342	9	perceived	perceive	VERB
hassl-3708	342	10	brand	brand	NOUN
hassl-3708	342	11	authenticity	authenticity	NOUN
hassl-3708	342	12	in	in	ADP
hassl-3708	342	13	promoting	promote	VERB
hassl-3708	342	14	brand	brand	NOUN
hassl-3708	342	15	loyalty	loyalty	NOUN
hassl-3708	342	16	consistent	consistent	ADJ
hassl-3708	342	17	with	with	ADP
hassl-3708	342	18	previous	previous	ADJ
hassl-3708	342	19	studies	study	NOUN
hassl-3708	342	20	across	across	ADP
hassl-3708	342	21	various	various	ADJ
hassl-3708	342	22	contexts	contexts	NOUN
hassl-3708	342	23	(	(	PUNCT
hassl-3708	342	24	kim	kim	PROPN
hassl-3708	342	25	et	et	PROPN
hassl-3708	342	26	al	al	PROPN
hassl-3708	342	27	.	.	PROPN
hassl-3708	342	28	,	,	PUNCT
hassl-3708	342	29	2021	2021	NUM
hassl-3708	342	30	;	;	PUNCT
hassl-3708	342	31	lee	lee	PROPN
hassl-3708	342	32	&	&	CCONJ
hassl-3708	342	33	chung	chung	PROPN
hassl-3708	342	34	,	,	PUNCT
hassl-3708	342	35	2020	2020	NUM
hassl-3708	342	36	)	)	PUNCT
hassl-3708	342	37	.	.	PUNCT
hassl-3708	343	1	this	this	DET
hassl-3708	343	2	study	study	NOUN
hassl-3708	343	3	aimed	aim	VERB
hassl-3708	343	4	to	to	PART
hassl-3708	343	5	explore	explore	VERB
hassl-3708	343	6	how	how	SCONJ
hassl-3708	343	7	"	"	PUNCT
hassl-3708	343	8	value	value	NOUN
hassl-3708	343	9	co	co	NOUN
hassl-3708	343	10	-	-	NOUN
hassl-3708	343	11	creation	creation	NOUN
hassl-3708	343	12	"	"	PUNCT
hassl-3708	343	13	helps	help	VERB
hassl-3708	343	14	to	to	PART
hassl-3708	343	15	clarify	clarify	VERB
hassl-3708	343	16	consumers	consumer	NOUN
hassl-3708	343	17	'	'	PART
hassl-3708	343	18	conceptions	conception	NOUN
hassl-3708	343	19	of	of	ADP
hassl-3708	343	20	ownership	ownership	NOUN
hassl-3708	343	21	about	about	ADP
hassl-3708	343	22	insurgent	insurgent	NOUN
hassl-3708	343	23	brands	brand	NOUN
hassl-3708	343	24	since	since	SCONJ
hassl-3708	343	25	self	self	NOUN
hassl-3708	343	26	-	-	PUNCT
hassl-3708	343	27	efficacy	efficacy	NOUN
hassl-3708	343	28	is	be	AUX
hassl-3708	343	29	a	a	DET
hassl-3708	343	30	pathway	pathway	NOUN
hassl-3708	343	31	that	that	PRON
hassl-3708	343	32	leads	lead	VERB
hassl-3708	343	33	to	to	ADP
hassl-3708	343	34	psychological	psychological	ADJ
hassl-3708	343	35	ownership	ownership	NOUN
hassl-3708	343	36	.	.	PUNCT
hassl-3708	344	1	our	our	PRON
hassl-3708	344	2	findings	finding	NOUN
hassl-3708	344	3	indeed	indeed	ADV
hassl-3708	344	4	corroborated	corroborate	VERB
hassl-3708	344	5	the	the	DET
hassl-3708	344	6	connection	connection	NOUN
hassl-3708	344	7	between	between	ADP
hassl-3708	344	8	value	value	NOUN
hassl-3708	344	9	co	co	NOUN
hassl-3708	344	10	-	-	NOUN
hassl-3708	344	11	creation	creation	NOUN
hassl-3708	344	12	and	and	CCONJ
hassl-3708	344	13	psychological	psychological	ADJ
hassl-3708	344	14	ownership	ownership	NOUN
hassl-3708	344	15	,	,	PUNCT
hassl-3708	344	16	aligning	align	VERB
hassl-3708	344	17	with	with	ADP
hassl-3708	344	18	earlier	early	ADJ
hassl-3708	344	19	research	research	NOUN
hassl-3708	344	20	outcomes	outcome	NOUN
hassl-3708	344	21	(	(	PUNCT
hassl-3708	344	22	deng	deng	PROPN
hassl-3708	344	23	et	et	PROPN
hassl-3708	344	24	al	al	PROPN
hassl-3708	344	25	.	.	PROPN
hassl-3708	344	26	,	,	PUNCT
hassl-3708	344	27	2021	2021	NUM
hassl-3708	344	28	)	)	PUNCT
hassl-3708	344	29	.	.	PUNCT
hassl-3708	345	1	it	it	PRON
hassl-3708	345	2	appears	appear	VERB
hassl-3708	345	3	that	that	SCONJ
hassl-3708	345	4	consumers	consumer	NOUN
hassl-3708	345	5	actively	actively	ADV
hassl-3708	345	6	engaged	engage	VERB
hassl-3708	345	7	in	in	ADP
hassl-3708	345	8	dynamic	dynamic	ADJ
hassl-3708	345	9	value	value	NOUN
hassl-3708	345	10	cocreation	cocreation	NOUN
hassl-3708	345	11	are	be	AUX
hassl-3708	345	12	more	more	ADV
hassl-3708	345	13	inclined	inclined	ADJ
hassl-3708	345	14	to	to	PART
hassl-3708	345	15	form	form	VERB
hassl-3708	345	16	a	a	DET
hassl-3708	345	17	sense	sense	NOUN
hassl-3708	345	18	of	of	ADP
hassl-3708	345	19	psychological	psychological	ADJ
hassl-3708	345	20	ownership	ownership	NOUN
hassl-3708	345	21	towards	towards	ADP
hassl-3708	345	22	the	the	DET
hassl-3708	345	23	brand	brand	NOUN
hassl-3708	345	24	.	.	PUNCT
hassl-3708	346	1	moreover	moreover	ADV
hassl-3708	346	2	,	,	PUNCT
hassl-3708	346	3	our	our	PRON
hassl-3708	346	4	examination	examination	NOUN
hassl-3708	346	5	revealed	reveal	VERB
hassl-3708	346	6	a	a	DET
hassl-3708	346	7	favorable	favorable	ADJ
hassl-3708	346	8	connection	connection	NOUN
hassl-3708	346	9	between	between	ADP
hassl-3708	346	10	value	value	NOUN
hassl-3708	346	11	co	co	NOUN
hassl-3708	346	12	-	-	NOUN
hassl-3708	346	13	creation	creation	NOUN
hassl-3708	346	14	and	and	CCONJ
hassl-3708	346	15	brand	brand	NOUN
hassl-3708	346	16	loyalty	loyalty	NOUN
hassl-3708	346	17	aligning	align	VERB
hassl-3708	346	18	with	with	ADP
hassl-3708	346	19	earlier	early	ADJ
hassl-3708	346	20	research	research	NOUN
hassl-3708	346	21	findings	finding	NOUN
hassl-3708	346	22	(	(	PUNCT
hassl-3708	346	23	ye	ye	INTJ
hassl-3708	346	24	et	et	NOUN
hassl-3708	346	25	al	al	PROPN
hassl-3708	346	26	.	.	PROPN
hassl-3708	346	27	,	,	PUNCT
hassl-3708	346	28	2023	2023	NUM
hassl-3708	346	29	)	)	PUNCT
hassl-3708	346	30	.	.	PUNCT
hassl-3708	347	1	this	this	PRON
hassl-3708	347	2	underscores	underscore	VERB
hassl-3708	347	3	the	the	DET
hassl-3708	347	4	significance	significance	NOUN
hassl-3708	347	5	of	of	ADP
hassl-3708	347	6	fostering	foster	VERB
hassl-3708	347	7	a	a	DET
hassl-3708	347	8	robust	robust	ADJ
hassl-3708	347	9	relationship	relationship	NOUN
hassl-3708	347	10	between	between	ADP
hassl-3708	347	11	the	the	DET
hassl-3708	347	12	brand	brand	NOUN
hassl-3708	347	13	and	and	CCONJ
hassl-3708	347	14	its	its	PRON
hassl-3708	347	15	customers	customer	NOUN
hassl-3708	347	16	as	as	SCONJ
hassl-3708	347	17	it	it	PRON
hassl-3708	347	18	enhances	enhance	VERB
hassl-3708	347	19	the	the	DET
hassl-3708	347	20	efficacy	efficacy	NOUN
hassl-3708	347	21	of	of	ADP
hassl-3708	347	22	value	value	NOUN
hassl-3708	347	23	co	co	NOUN
hassl-3708	347	24	-	-	NOUN
hassl-3708	347	25	creation	creation	NOUN
hassl-3708	347	26	,	,	PUNCT
hassl-3708	347	27	y	y	PROPN
hassl-3708	347	28	ielding	ielde	VERB
hassl-3708	347	29	favorable	favorable	ADJ
hassl-3708	347	30	outcomes	outcome	NOUN
hassl-3708	347	31	such	such	ADJ
hassl-3708	347	32	as	as	ADP
hassl-3708	347	33	heightened	heighten	VERB
hassl-3708	347	34	brand	brand	NOUN
hassl-3708	347	35	loyalty	loyalty	NOUN
hassl-3708	347	36	.	.	PUNCT
hassl-3708	348	1	the	the	DET
hassl-3708	348	2	present	present	ADJ
hassl-3708	348	3	findings	finding	NOUN
hassl-3708	348	4	make	make	VERB
hassl-3708	348	5	a	a	DET
hassl-3708	348	6	significant	significant	ADJ
hassl-3708	348	7	contribution	contribution	NOUN
hassl-3708	348	8	to	to	ADP
hassl-3708	348	9	the	the	DET
hassl-3708	348	10	branding	branding	NOUN
hassl-3708	348	11	literature	literature	NOUN
hassl-3708	348	12	by	by	ADP
hassl-3708	348	13	establishing	establish	VERB
hassl-3708	348	14	psychological	psychological	ADJ
hassl-3708	348	15	ownership	ownership	NOUN
hassl-3708	348	16	as	as	ADP
hassl-3708	348	17	a	a	DET
hassl-3708	348	18	pivotal	pivotal	ADJ
hassl-3708	348	19	variable	variable	NOUN
hassl-3708	348	20	with	with	ADP
hassl-3708	348	21	predictive	predictive	ADJ
hassl-3708	348	22	capabilities	capability	NOUN
hassl-3708	348	23	for	for	ADP
hassl-3708	348	24	brand	brand	NOUN
hassl-3708	348	25	loyalty	loyalty	NOUN
hassl-3708	348	26	.	.	PUNCT
hassl-3708	349	1	our	our	PRON
hassl-3708	349	2	results	result	NOUN
hassl-3708	349	3	validate	validate	VERB
hassl-3708	349	4	the	the	DET
hassl-3708	349	5	connect	connect	ADJ
hassl-3708	349	6	ion	ion	NOUN
hassl-3708	349	7	between	between	ADP
hassl-3708	349	8	psychological	psychological	ADJ
hassl-3708	349	9	ownership	ownership	NOUN
hassl-3708	349	10	and	and	CCONJ
hassl-3708	349	11	brand	brand	NOUN
hassl-3708	349	12	loyalty	loyalty	NOUN
hassl-3708	349	13	corroborating	corroborate	VERB
hassl-3708	349	14	earlier	early	ADJ
hassl-3708	349	15	research	research	NOUN
hassl-3708	349	16	(	(	PUNCT
hassl-3708	349	17	morewedge	morewedge	ADJ
hassl-3708	349	18	,	,	PUNCT
hassl-3708	349	19	monga	monga	ADJ
hassl-3708	349	20	,	,	PUNCT
hassl-3708	349	21	palmatier	palmatier	NOUN
hassl-3708	349	22	,	,	PUNCT
hassl-3708	349	23	shu	shu	PROPN
hassl-3708	349	24	,	,	PUNCT
hassl-3708	349	25	&	&	CCONJ
hassl-3708	349	26	small	small	ADJ
hassl-3708	349	27	,	,	PUNCT
hassl-3708	349	28	2021	2021	NUM
hassl-3708	349	29	)	)	PUNCT
hassl-3708	349	30	highlighting	highlight	VERB
hassl-3708	349	31	the	the	DET
hassl-3708	349	32	impact	impact	NOUN
hassl-3708	349	33	of	of	ADP
hassl-3708	349	34	psychological	psychological	ADJ
hassl-3708	349	35	brand	brand	NOUN
hassl-3708	349	36	ownership	ownership	NOUN
hassl-3708	349	37	on	on	ADP
hassl-3708	349	38	brand	brand	NOUN
hassl-3708	349	39	loyalty	loyalty	NOUN
hassl-3708	349	40	.	.	PUNCT
hassl-3708	350	1	this	this	DET
hassl-3708	350	2	study	study	NOUN
hassl-3708	350	3	primarily	primarily	ADV
hassl-3708	350	4	serves	serve	VERB
hassl-3708	350	5	to	to	PART
hassl-3708	350	6	validate	validate	VERB
hassl-3708	350	7	the	the	DET
hassl-3708	350	8	mediating	mediate	VERB
hassl-3708	350	9	effect	effect	NOUN
hassl-3708	350	10	of	of	ADP
hassl-3708	350	11	psychological	psychological	ADJ
hassl-3708	350	12	ownership	ownership	NOUN
hassl-3708	350	13	between	between	ADP
hassl-3708	350	14	the	the	DET
hassl-3708	350	15	stimulating	stimulating	ADJ
hassl-3708	350	16	factor	factor	NOUN
hassl-3708	350	17	of	of	ADP
hassl-3708	350	18	“	"	PUNCT
hassl-3708	350	19	perceived	perceive	VERB
hassl-3708	350	20	brand	brand	NOUN
hassl-3708	350	21	authenticity	authenticity	NOUN
hassl-3708	350	22	”	"	PUNCT
hassl-3708	350	23	and	and	CCONJ
hassl-3708	350	24	the	the	DET
hassl-3708	350	25	self	self	NOUN
hassl-3708	350	26	-	-	PUNCT
hassl-3708	350	27	efficacy	efficacy	NOUN
hassl-3708	350	28	motivator	motivator	NOUN
hassl-3708	350	29	“	"	PUNCT
hassl-3708	350	30	value	value	NOUN
hassl-3708	350	31	co	co	NOUN
hassl-3708	350	32	-	-	NOUN
hassl-3708	350	33	creation	creation	NOUN
hassl-3708	350	34	”	"	PUNCT
hassl-3708	350	35	in	in	ADP
hassl-3708	350	36	relation	relation	NOUN
hassl-3708	350	37	to	to	ADP
hassl-3708	350	38	brand	brand	NOUN
hassl-3708	350	39	loyalty	loyalty	NOUN
hassl-3708	350	40	.	.	PUNCT
hassl-3708	351	1	specifically	specifically	ADV
hassl-3708	351	2	,	,	PUNCT
hassl-3708	351	3	perceived	perceive	VERB
hassl-3708	351	4	brand	brand	NOUN
hassl-3708	351	5	authenticity	authenticity	NOUN
hassl-3708	351	6	and	and	CCONJ
hassl-3708	351	7	value	value	NOUN
hassl-3708	351	8	co	co	NOUN
hassl-3708	351	9	-	-	NOUN
hassl-3708	351	10	creation	creation	NOUN
hassl-3708	351	11	imbue	imbue	VERB
hassl-3708	351	12	consumers	consumer	NOUN
hassl-3708	351	13	with	with	ADP
hassl-3708	351	14	a	a	DET
hassl-3708	351	15	feeling	feeling	NOUN
hassl-3708	351	16	of	of	ADP
hassl-3708	351	17	identity	identity	NOUN
hassl-3708	351	18	and	and	CCONJ
hassl-3708	351	19	importance	importance	NOUN
hassl-3708	351	20	thereby	thereby	ADV
hassl-3708	351	21	amplifying	amplify	VERB
hassl-3708	351	22	their	their	PRON
hassl-3708	351	23	psychological	psychological	ADJ
hassl-3708	351	24	ownership	ownership	NOUN
hassl-3708	351	25	and	and	CCONJ
hassl-3708	351	26	prompt	prompt	VERB
hassl-3708	351	27	ing	ing	ADJ
hassl-3708	351	28	favorable	favorable	ADJ
hassl-3708	351	29	behaviors	behavior	NOUN
hassl-3708	351	30	and	and	CCONJ
hassl-3708	351	31	attitudes	attitude	NOUN
hassl-3708	351	32	.	.	PUNCT
hassl-3708	352	1	consequently	consequently	ADV
hassl-3708	352	2	,	,	PUNCT
hassl-3708	352	3	the	the	DET
hassl-3708	352	4	impetus	impetus	NOUN
hassl-3708	352	5	and	and	CCONJ
hassl-3708	352	6	psychological	psychological	ADJ
hassl-3708	352	7	encounter	encounter	NOUN
hassl-3708	352	8	of	of	ADP
hassl-3708	352	9	possessing	possess	VERB
hassl-3708	352	10	psychological	psychological	ADJ
hassl-3708	352	11	ownersh	ownersh	NOUN
hassl-3708	352	12	ip	ip	NOUN
hassl-3708	352	13	are	be	AUX
hassl-3708	352	14	shaped	shape	VERB
hassl-3708	352	15	by	by	ADP
hassl-3708	352	16	the	the	DET
hassl-3708	352	17	desire	desire	NOUN
hassl-3708	352	18	for	for	ADP
hassl-3708	352	19	stimulation	stimulation	NOUN
hassl-3708	352	20	and	and	CCONJ
hassl-3708	352	21	self	self	NOUN
hassl-3708	352	22	-	-	PUNCT
hassl-3708	352	23	efficacy	efficacy	NOUN
hassl-3708	352	24	ultimately	ultimately	ADV
hassl-3708	352	25	fostering	foster	VERB
hassl-3708	352	26	positive	positive	ADJ
hassl-3708	352	27	behaviors	behavior	NOUN
hassl-3708	352	28	and	and	CCONJ
hassl-3708	352	29	attitudes	attitude	NOUN
hassl-3708	352	30	such	such	ADJ
hassl-3708	352	31	as	as	ADP
hassl-3708	352	32	brand	brand	NOUN
hassl-3708	352	33	loyalty	loyalty	NOUN
hassl-3708	352	34	.	.	PUNCT
hassl-3708	353	1	5.1	5.1	NUM
hassl-3708	353	2	.	.	PUNCT
hassl-3708	354	1	theoretical	theoretical	ADJ
hassl-3708	354	2	implications	implication	NOUN
hassl-3708	354	3	this	this	DET
hassl-3708	354	4	study	study	NOUN
hassl-3708	354	5	makes	make	VERB
hassl-3708	354	6	a	a	DET
hassl-3708	354	7	substantial	substantial	ADJ
hassl-3708	354	8	contribution	contribution	NOUN
hassl-3708	354	9	to	to	AUX
hassl-3708	354	10	established	establish	VERB
hassl-3708	354	11	theoretical	theoretical	ADJ
hassl-3708	354	12	frameworks	framework	NOUN
hassl-3708	354	13	by	by	ADP
hassl-3708	354	14	delving	delve	VERB
hassl-3708	354	15	into	into	ADP
hassl-3708	354	16	underexplored	underexplored	ADJ
hassl-3708	354	17	constructs	construct	NOUN
hassl-3708	354	18	that	that	PRON
hassl-3708	354	19	hold	hold	VERB
hassl-3708	354	20	theoretical	theoretical	ADJ
hassl-3708	354	21	importance	importance	NOUN
hassl-3708	354	22	.	.	PUNCT
hassl-3708	355	1	notably	notably	ADV
hassl-3708	355	2	,	,	PUNCT
hassl-3708	355	3	the	the	DET
hassl-3708	355	4	precise	precise	ADJ
hassl-3708	355	5	influence	influence	NOUN
hassl-3708	355	6	mechanisms	mechanism	NOUN
hassl-3708	355	7	of	of	ADP
hassl-3708	355	8	stimulation	stimulation	NOUN
hassl-3708	355	9	and	and	CCONJ
hassl-3708	355	10	self	self	NOUN
hassl-3708	355	11	-	-	PUNCT
hassl-3708	355	12	efficacy	efficacy	NOUN
hassl-3708	355	13	mot	mot	NOUN
hassl-3708	355	14	ivators	ivator	NOUN
hassl-3708	355	15	on	on	ADP
hassl-3708	355	16	psychological	psychological	ADJ
hassl-3708	355	17	ownership	ownership	NOUN
hassl-3708	355	18	have	have	AUX
hassl-3708	355	19	not	not	PART
hassl-3708	355	20	received	receive	VERB
hassl-3708	355	21	much	much	ADJ
hassl-3708	355	22	attention	attention	NOUN
hassl-3708	355	23	despite	despite	SCONJ
hassl-3708	355	24	the	the	DET
hassl-3708	355	25	growing	grow	VERB
hassl-3708	355	26	interest	interest	NOUN
hassl-3708	355	27	in	in	ADP
hassl-3708	355	28	psychological	psychological	ADJ
hassl-3708	355	29	ownership	ownership	NOUN
hassl-3708	355	30	among	among	ADP
hassl-3708	355	31	researchers	researcher	NOUN
hassl-3708	355	32	(	(	PUNCT
hassl-3708	355	33	chen	chen	PROPN
hassl-3708	355	34	et	et	PROPN
hassl-3708	355	35	al	al	PROPN
hassl-3708	355	36	.	.	PROPN
hassl-3708	355	37	,	,	PUNCT
hassl-3708	355	38	2021	2021	NUM
hassl-3708	355	39	;	;	PUNCT
hassl-3708	355	40	zhou	zhou	PROPN
hassl-3708	355	41	,	,	PUNCT
hassl-3708	355	42	li	li	PROPN
hassl-3708	355	43	,	,	PUNCT
hassl-3708	355	44	&	&	CCONJ
hassl-3708	355	45	meng	meng	PROPN
hassl-3708	355	46	,	,	PUNCT
hassl-3708	355	47	2022	2022	NUM
hassl-3708	355	48	)	)	PUNCT
hassl-3708	355	49	.	.	PUNCT
hassl-3708	356	1	this	this	DET
hassl-3708	356	2	research	research	NOUN
hassl-3708	356	3	illuminates	illuminate	VERB
hassl-3708	356	4	the	the	DET
hassl-3708	356	5	pivotal	pivotal	ADJ
hassl-3708	356	6	role	role	NOUN
hassl-3708	356	7	of	of	ADP
hassl-3708	356	8	stimulation	stimulation	NOUN
hassl-3708	356	9	and	and	CCONJ
hassl-3708	356	10	self	self	NOUN
hassl-3708	356	11	-	-	PUNCT
hassl-3708	356	12	efficacy	efficacy	NOUN
hassl-3708	356	13	in	in	ADP
hassl-3708	356	14	the	the	DET
hassl-3708	356	15	formation	formation	NOUN
hassl-3708	356	16	of	of	ADP
hassl-3708	356	17	psychological	psychological	ADJ
hassl-3708	356	18	ownersh	ownersh	NOUN
hassl-3708	356	19	ip	ip	NOUN
hassl-3708	356	20	thereby	thereby	ADV
hassl-3708	356	21	solidifying	solidify	VERB
hassl-3708	356	22	the	the	DET
hassl-3708	356	23	foundational	foundational	ADJ
hassl-3708	356	24	concepts	concept	NOUN
hassl-3708	356	25	of	of	ADP
hassl-3708	356	26	psychological	psychological	ADJ
hassl-3708	356	27	ownership	ownership	NOUN
hassl-3708	356	28	theory	theory	NOUN
hassl-3708	356	29	.	.	PUNCT
hassl-3708	357	1	here	here	ADV
hassl-3708	357	2	,	,	PUNCT
hassl-3708	357	3	ind	ind	NOUN
hassl-3708	357	4	ividuals	ividual	NOUN
hassl-3708	357	5	perceive	perceive	ADJ
hassl-3708	357	6	objects	object	NOUN
hassl-3708	357	7	as	as	ADP
hassl-3708	357	8	integral	integral	ADJ
hassl-3708	357	9	parts	part	NOUN
hassl-3708	357	10	of	of	ADP
hassl-3708	357	11	themselves	themselves	PRON
hassl-3708	357	12	,	,	PUNCT
hassl-3708	357	13	a	a	DET
hassl-3708	357	14	phenomenon	phenomenon	NOUN
hassl-3708	357	15	attributed	attribute	VERB
hassl-3708	357	16	to	to	ADP
hassl-3708	357	17	the	the	DET
hassl-3708	357	18	impact	impact	NOUN
hassl-3708	357	19	of	of	ADP
hassl-3708	357	20	st	st	PROPN
hassl-3708	357	21	imulation	imulation	NOUN
hassl-3708	357	22	and	and	CCONJ
hassl-3708	357	23	self	self	NOUN
hassl-3708	357	24	-efficacy	-efficacy	NOUN
hassl-3708	357	25	in	in	ADP
hassl-3708	357	26	relation	relation	NOUN
hassl-3708	357	27	to	to	ADP
hassl-3708	357	28	specific	specific	ADJ
hassl-3708	357	29	brands	brand	NOUN
hassl-3708	357	30	.	.	PUNCT
hassl-3708	358	1	additionally	additionally	ADV
hassl-3708	358	2	,	,	PUNCT
hassl-3708	358	3	this	this	DET
hassl-3708	358	4	study	study	NOUN
hassl-3708	358	5	introduces	introduce	NOUN
hassl-3708	358	6	and	and	CCONJ
hassl-3708	358	7	elucidates	elucidate	VERB
hassl-3708	358	8	the	the	DET
hassl-3708	358	9	role	role	NOUN
hassl-3708	358	10	of	of	ADP
hassl-3708	358	11	two	two	NUM
hassl-3708	358	12	critical	critical	ADJ
hassl-3708	358	13	factors	factor	NOUN
hassl-3708	358	14	,	,	PUNCT
hassl-3708	358	15	perceived	perceive	VERB
hassl-3708	358	16	brand	brand	NOUN
hassl-3708	358	17	authenticity	authenticity	NOUN
hassl-3708	358	18	and	and	CCONJ
hassl-3708	358	19	value	value	NOUN
hassl-3708	358	20	co	co	NOUN
hassl-3708	358	21	-	-	NOUN
hassl-3708	358	22	creation	creation	NOUN
hassl-3708	358	23	in	in	ADP
hassl-3708	358	24	triggering	trigger	VERB
hassl-3708	358	25	psychological	psychological	ADJ
hassl-3708	358	26	ownership	ownership	NOUN
hassl-3708	358	27	in	in	ADP
hassl-3708	358	28	a	a	DET
hassl-3708	358	29	favorable	favorable	ADJ
hassl-3708	358	30	manner	manner	NOUN
hassl-3708	358	31	.	.	PUNCT
hassl-3708	359	1	secondly	secondly	ADV
hassl-3708	359	2	,	,	PUNCT
hassl-3708	359	3	the	the	DET
hassl-3708	359	4	realm	realm	NOUN
hassl-3708	359	5	of	of	ADP
hassl-3708	359	6	brand	brand	NOUN
hassl-3708	359	7	loyalty	loyalty	NOUN
hassl-3708	359	8	within	within	ADP
hassl-3708	359	9	the	the	DET
hassl-3708	359	10	sphere	sphere	NOUN
hassl-3708	359	11	of	of	ADP
hassl-3708	359	12	insurgent	insurgent	NOUN
hassl-3708	359	13	brands	brand	NOUN
hassl-3708	359	14	has	have	AUX
hassl-3708	359	15	been	be	AUX
hassl-3708	359	16	notably	notably	ADV
hassl-3708	359	17	overlooked	overlook	VERB
hassl-3708	359	18	in	in	ADP
hassl-3708	359	19	existing	exist	VERB
hassl-3708	359	20	literature	literature	NOUN
hassl-3708	359	21	.	.	PUNCT
hassl-3708	360	1	our	our	PRON
hassl-3708	360	2	investigation	investigation	NOUN
hassl-3708	360	3	revealed	reveal	VERB
hassl-3708	360	4	a	a	DET
hassl-3708	360	5	critical	critical	ADJ
hassl-3708	360	6	oversight	oversight	NOUN
hassl-3708	360	7	where	where	SCONJ
hassl-3708	360	8	scholars	scholar	NOUN
hassl-3708	360	9	have	have	AUX
hassl-3708	360	10	largely	largely	ADV
hassl-3708	360	11	omitted	omit	VERB
hassl-3708	360	12	the	the	DET
hassl-3708	360	13	intricate	intricate	ADJ
hassl-3708	360	14	interplay	interplay	NOUN
hassl-3708	360	15	of	of	ADP
hassl-3708	360	16	perceived	perceive	VERB
hassl-3708	360	17	brand	brand	NOUN
hassl-3708	360	18	authenticity	authenticity	NOUN
hassl-3708	360	19	,	,	PUNCT
hassl-3708	360	20	value	value	NOUN
hassl-3708	360	21	co	co	NOUN
hassl-3708	360	22	-	-	NOUN
hassl-3708	360	23	creation	creation	NOUN
hassl-3708	360	24	and	and	CCONJ
hassl-3708	360	25	psychological	psychological	ADJ
hassl-3708	360	26	ownership	ownership	NOUN
hassl-3708	360	27	all	all	PRON
hassl-3708	360	28	of	of	ADP
hassl-3708	360	29	which	which	PRON
hassl-3708	360	30	collaboratively	collaboratively	ADV
hassl-3708	360	31	shape	shape	VERB
hassl-3708	360	32	brand	brand	NOUN
hassl-3708	360	33	loyalty	loyalty	NOUN
hassl-3708	360	34	.	.	PUNCT
hassl-3708	361	1	when	when	SCONJ
hassl-3708	361	2	evaluating	evaluate	VERB
hassl-3708	361	3	brand	brand	NOUN
hassl-3708	361	4	loyalty	loyalty	NOUN
hassl-3708	361	5	among	among	ADP
hassl-3708	361	6	insurgent	insurgent	NOUN
hassl-3708	361	7	brands	brand	NOUN
hassl-3708	361	8	,	,	PUNCT
hassl-3708	361	9	it	it	PRON
hassl-3708	361	10	is	be	AUX
hassl-3708	361	11	crucial	crucial	ADJ
hassl-3708	361	12	to	to	PART
hassl-3708	361	13	take	take	VERB
hassl-3708	361	14	these	these	DET
hassl-3708	361	15	variables	variable	NOUN
hassl-3708	361	16	into	into	ADP
hassl-3708	361	17	account	account	NOUN
hassl-3708	361	18	and	and	CCONJ
hassl-3708	361	19	use	use	VERB
hassl-3708	361	20	a	a	DET
hassl-3708	361	21	hol	hol	ADJ
hassl-3708	361	22	istic	istic	ADJ
hassl-3708	361	23	approach	approach	NOUN
hassl-3708	361	24	.	.	PUNCT
hassl-3708	362	1	these	these	DET
hassl-3708	362	2	findings	finding	NOUN
hassl-3708	362	3	not	not	PART
hassl-3708	362	4	only	only	ADV
hassl-3708	362	5	enhance	enhance	VERB
hassl-3708	362	6	the	the	DET
hassl-3708	362	7	current	current	ADJ
hassl-3708	362	8	understanding	understand	VERB
hassl-3708	362	9	humanities	humanity	NOUN
hassl-3708	362	10	and	and	CCONJ
hassl-3708	362	11	social	social	ADJ
hassl-3708	362	12	sciences	science	NOUN
hassl-3708	362	13	letters	letter	NOUN
hassl-3708	362	14	,	,	PUNCT
hassl-3708	362	15	2024	2024	NUM
hassl-3708	362	16	,	,	PUNCT
hassl-3708	362	17	12(2	12(2	NUM
hassl-3708	362	18	):	):	PUNCT
hassl-3708	362	19	289	289	NUM
hassl-3708	362	20	-	-	SYM
hassl-3708	362	21	307	307	NUM
hassl-3708	362	22	302	302	NUM
hassl-3708	362	23	©	©	PROPN
hassl-3708	362	24	2024	2024	NUM
hassl-3708	362	25	conscientia	conscientia	PROPN
hassl-3708	362	26	beam	beam	PROPN
hassl-3708	362	27	.	.	PUNCT
hassl-3708	363	1	all	all	DET
hassl-3708	363	2	rights	right	NOUN
hassl-3708	363	3	reserved	reserve	VERB
hassl-3708	363	4	.	.	PUNCT
hassl-3708	364	1	of	of	ADP
hassl-3708	364	2	insurgent	insurgent	NOUN
hassl-3708	364	3	brands	brand	NOUN
hassl-3708	364	4	but	but	CCONJ
hassl-3708	364	5	also	also	ADV
hassl-3708	364	6	bridge	bridge	VERB
hassl-3708	364	7	gaps	gap	NOUN
hassl-3708	364	8	in	in	ADP
hassl-3708	364	9	singular	singular	NOUN
hassl-3708	364	10	-	-	PUNCT
hassl-3708	364	11	factor	factor	NOUN
hassl-3708	364	12	investigations	investigation	NOUN
hassl-3708	364	13	of	of	ADP
hassl-3708	364	14	brand	brand	NOUN
hassl-3708	364	15	loyalty	loyalty	NOUN
hassl-3708	364	16	offering	offer	VERB
hassl-3708	364	17	a	a	DET
hassl-3708	364	18	comprehensive	comprehensive	ADJ
hassl-3708	364	19	and	and	CCONJ
hassl-3708	364	20	multifactorial	multifactorial	ADJ
hassl-3708	364	21	research	research	NOUN
hassl-3708	364	22	perspective	perspective	NOUN
hassl-3708	364	23	.	.	PUNCT
hassl-3708	365	1	thirdly	thirdly	ADV
hassl-3708	365	2	,	,	PUNCT
hassl-3708	365	3	preceding	precede	VERB
hassl-3708	365	4	research	research	NOUN
hassl-3708	365	5	has	have	AUX
hassl-3708	365	6	often	often	ADV
hassl-3708	365	7	confined	confine	VERB
hassl-3708	365	8	perce	perce	NOUN
hassl-3708	365	9	ived	ived	ADJ
hassl-3708	365	10	brand	brand	NOUN
hassl-3708	365	11	authenticity	authenticity	NOUN
hassl-3708	365	12	within	within	ADP
hassl-3708	365	13	a	a	DET
hassl-3708	365	14	single	single	ADJ
hassl-3708	365	15	dimension	dimension	NOUN
hassl-3708	365	16	,	,	PUNCT
hassl-3708	365	17	acknowledging	acknowledge	VERB
hassl-3708	365	18	its	its	PRON
hassl-3708	365	19	significance	significance	NOUN
hassl-3708	365	20	in	in	ADP
hassl-3708	365	21	fostering	foster	VERB
hassl-3708	365	22	psychological	psychological	ADJ
hassl-3708	365	23	ownership	ownership	NOUN
hassl-3708	365	24	(	(	PUNCT
hassl-3708	365	25	liu	liu	PROPN
hassl-3708	365	26	et	et	PROPN
hassl-3708	365	27	al	al	PROPN
hassl-3708	365	28	.	.	PROPN
hassl-3708	365	29	,	,	PUNCT
hassl-3708	365	30	2023	2023	NUM
hassl-3708	365	31	)	)	PUNCT
hassl-3708	365	32	.	.	PUNCT
hassl-3708	366	1	this	this	DET
hassl-3708	366	2	study	study	NOUN
hassl-3708	366	3	augments	augment	VERB
hassl-3708	366	4	existing	exist	VERB
hassl-3708	366	5	literature	literature	NOUN
hassl-3708	366	6	by	by	ADP
hassl-3708	366	7	empirically	empirically	ADV
hassl-3708	366	8	validating	validate	VERB
hassl-3708	366	9	the	the	DET
hassl-3708	366	10	conceptualization	conceptualization	NOUN
hassl-3708	366	11	of	of	ADP
hassl-3708	366	12	perceived	perceive	VERB
hassl-3708	366	13	brand	brand	NOUN
hassl-3708	366	14	authenticity	authenticity	NOUN
hassl-3708	366	15	as	as	SCONJ
hassl-3708	366	16	a	a	DET
hassl-3708	366	17	multifa	multifa	NOUN
hassl-3708	366	18	ceted	cete	VERB
hassl-3708	366	19	construct	construct	VERB
hassl-3708	366	20	encompassing	encompass	VERB
hassl-3708	366	21	conscious	conscious	ADJ
hassl-3708	366	22	and	and	CCONJ
hassl-3708	366	23	self	self	NOUN
hassl-3708	366	24	-	-	PUNCT
hassl-3708	366	25	empowering	empower	VERB
hassl-3708	366	26	dimensions	dimension	NOUN
hassl-3708	366	27	.	.	PUNCT
hassl-3708	367	1	additionally	additionally	ADV
hassl-3708	367	2	,	,	PUNCT
hassl-3708	367	3	this	this	DET
hassl-3708	367	4	research	research	NOUN
hassl-3708	367	5	enriches	enrich	VERB
hassl-3708	367	6	the	the	DET
hassl-3708	367	7	domain	domain	NOUN
hassl-3708	367	8	of	of	ADP
hassl-3708	367	9	marketing	marketing	NOUN
hassl-3708	367	10	scholarship	scholarship	NOUN
hassl-3708	367	11	by	by	ADP
hassl-3708	367	12	presenting	present	VERB
hassl-3708	367	13	a	a	DET
hassl-3708	367	14	comprehensive	comprehensive	ADJ
hassl-3708	367	15	framework	framework	NOUN
hassl-3708	367	16	elucidating	elucidate	VERB
hassl-3708	367	17	the	the	DET
hassl-3708	367	18	intricate	intricate	ADJ
hassl-3708	367	19	connections	connection	NOUN
hassl-3708	367	20	among	among	ADP
hassl-3708	367	21	perceived	perceive	VERB
hassl-3708	367	22	brand	brand	NOUN
hassl-3708	367	23	authenticity	authenticity	NOUN
hassl-3708	367	24	,	,	PUNCT
hassl-3708	367	25	value	value	NOUN
hassl-3708	367	26	co	co	NOUN
hassl-3708	367	27	-	-	NOUN
hassl-3708	367	28	creation	creation	NOUN
hassl-3708	367	29	and	and	CCONJ
hassl-3708	367	30	their	their	PRON
hassl-3708	367	31	subsequent	subsequent	ADJ
hassl-3708	367	32	outcomes	outcome	NOUN
hassl-3708	367	33	notably	notably	ADV
hassl-3708	367	34	psychological	psychological	ADJ
hassl-3708	367	35	ownership	ownership	NOUN
hassl-3708	367	36	and	and	CCONJ
hassl-3708	367	37	brand	brand	NOUN
hassl-3708	367	38	loyalty	loyalty	NOUN
hassl-3708	367	39	.	.	PUNCT
hassl-3708	368	1	the	the	DET
hassl-3708	368	2	findings	finding	NOUN
hassl-3708	368	3	underscore	underscore	VERB
hassl-3708	368	4	the	the	DET
hassl-3708	368	5	pivotal	pivotal	ADJ
hassl-3708	368	6	roles	role	NOUN
hassl-3708	368	7	played	play	VERB
hassl-3708	368	8	by	by	ADP
hassl-3708	368	9	perceived	perceive	VERB
hassl-3708	368	10	brand	brand	NOUN
hassl-3708	368	11	authenticity	authenticity	NOUN
hassl-3708	368	12	and	and	CCONJ
hassl-3708	368	13	value	value	NOUN
hassl-3708	368	14	cocreation	cocreation	NOUN
hassl-3708	368	15	in	in	ADP
hassl-3708	368	16	stimulating	stimulate	VERB
hassl-3708	368	17	psychological	psychological	ADJ
hassl-3708	368	18	ownership	ownership	NOUN
hassl-3708	368	19	,	,	PUNCT
hassl-3708	368	20	thereby	thereby	ADV
hassl-3708	368	21	fostering	foster	VERB
hassl-3708	368	22	enduring	endure	VERB
hassl-3708	368	23	brand	brand	NOUN
hassl-3708	368	24	loyalty	loyalty	NOUN
hassl-3708	368	25	.	.	PUNCT
hassl-3708	369	1	lastly	lastly	ADV
hassl-3708	369	2	,	,	PUNCT
hassl-3708	369	3	this	this	DET
hassl-3708	369	4	study	study	NOUN
hassl-3708	369	5	explores	explore	VERB
hassl-3708	369	6	the	the	DET
hassl-3708	369	7	complex	complex	ADJ
hassl-3708	369	8	relationship	relationship	NOUN
hassl-3708	369	9	between	between	ADP
hassl-3708	369	10	psychological	psychological	ADJ
hassl-3708	369	11	ownership	ownership	NOUN
hassl-3708	369	12	and	and	CCONJ
hassl-3708	369	13	brand	brand	NOUN
hassl-3708	369	14	loyalty	loyalty	NOUN
hassl-3708	369	15	in	in	ADP
hassl-3708	369	16	the	the	DET
hassl-3708	369	17	context	context	NOUN
hassl-3708	369	18	of	of	ADP
hassl-3708	369	19	insurgent	insurgent	NOUN
hassl-3708	369	20	brands	brand	NOUN
hassl-3708	369	21	elaborating	elaborate	VERB
hassl-3708	369	22	on	on	ADP
hassl-3708	369	23	the	the	DET
hassl-3708	369	24	theoretical	theoretical	ADJ
hassl-3708	369	25	underpinnings	underpinning	NOUN
hassl-3708	369	26	of	of	ADP
hassl-3708	369	27	psychological	psychological	ADJ
hassl-3708	369	28	ownership	ownership	NOUN
hassl-3708	369	29	theory	theory	NOUN
hassl-3708	369	30	.	.	PUNCT
hassl-3708	370	1	in	in	ADP
hassl-3708	370	2	doing	do	VERB
hassl-3708	370	3	so	so	ADV
hassl-3708	370	4	,	,	PUNCT
hassl-3708	370	5	it	it	PRON
hassl-3708	370	6	extends	extend	VERB
hassl-3708	370	7	the	the	DET
hassl-3708	370	8	boundaries	boundary	NOUN
hassl-3708	370	9	of	of	ADP
hassl-3708	370	10	psychological	psychological	ADJ
hassl-3708	370	11	ownership	ownership	NOUN
hassl-3708	370	12	theory	theory	NOUN
hassl-3708	370	13	specifically	specifically	ADV
hassl-3708	370	14	within	within	ADP
hassl-3708	370	15	the	the	DET
hassl-3708	370	16	context	context	NOUN
hassl-3708	370	17	of	of	ADP
hassl-3708	370	18	insurgent	insurgent	NOUN
hassl-3708	370	19	brands	brand	NOUN
hassl-3708	370	20	.	.	PUNCT
hassl-3708	371	1	this	this	DET
hassl-3708	371	2	research	research	NOUN
hassl-3708	371	3	not	not	PART
hassl-3708	371	4	only	only	ADV
hassl-3708	371	5	explores	explore	VERB
hassl-3708	371	6	the	the	DET
hassl-3708	371	7	direct	direct	ADJ
hassl-3708	371	8	influence	influence	NOUN
hassl-3708	371	9	of	of	ADP
hassl-3708	371	10	psychological	psychological	ADJ
hassl-3708	371	11	ownership	ownership	NOUN
hassl-3708	371	12	on	on	ADP
hassl-3708	371	13	brand	brand	NOUN
hassl-3708	371	14	loyalty	loyalty	NOUN
hassl-3708	371	15	but	but	CCONJ
hassl-3708	371	16	also	also	ADV
hassl-3708	371	17	delves	delve	VERB
hassl-3708	371	18	into	into	ADP
hassl-3708	371	19	its	its	PRON
hassl-3708	371	20	nuanced	nuanced	ADJ
hassl-3708	371	21	mediating	mediate	VERB
hassl-3708	371	22	role	role	NOUN
hassl-3708	371	23	,	,	PUNCT
hassl-3708	371	24	intricately	intricately	ADV
hassl-3708	371	25	shaping	shape	VERB
hassl-3708	371	26	the	the	DET
hassl-3708	371	27	relationships	relationship	NOUN
hassl-3708	371	28	between	between	ADP
hassl-3708	371	29	perceived	perceive	VERB
hassl-3708	371	30	brand	brand	NOUN
hassl-3708	371	31	authenticity	authenticity	NOUN
hassl-3708	371	32	,	,	PUNCT
hassl-3708	371	33	value	value	NOUN
hassl-3708	371	34	co	co	NOUN
hassl-3708	371	35	-	-	NOUN
hassl-3708	371	36	creation	creation	NOUN
hassl-3708	371	37	and	and	CCONJ
hassl-3708	371	38	the	the	DET
hassl-3708	371	39	ultimate	ultimate	ADJ
hassl-3708	371	40	outcome	outcome	NOUN
hassl-3708	371	41	of	of	ADP
hassl-3708	371	42	brand	brand	NOUN
hassl-3708	371	43	loyalty	loyalty	NOUN
hassl-3708	371	44	.	.	PUNCT
hassl-3708	372	1	5.2	5.2	NUM
hassl-3708	372	2	.	.	PUNCT
hassl-3708	373	1	managerial	managerial	ADJ
hassl-3708	373	2	implications	implication	NOUN
hassl-3708	373	3	the	the	DET
hassl-3708	373	4	practical	practical	ADJ
hassl-3708	373	5	insights	insight	NOUN
hassl-3708	373	6	gleaned	glean	VERB
hassl-3708	373	7	from	from	ADP
hassl-3708	373	8	this	this	DET
hassl-3708	373	9	study	study	NOUN
hassl-3708	373	10	offer	offer	VERB
hassl-3708	373	11	invaluable	invaluable	ADJ
hassl-3708	373	12	guidance	guidance	NOUN
hassl-3708	373	13	for	for	ADP
hassl-3708	373	14	marketing	marketing	NOUN
hassl-3708	373	15	professionals	professional	NOUN
hassl-3708	373	16	and	and	CCONJ
hassl-3708	373	17	brand	brand	NOUN
hassl-3708	373	18	managers	manager	NOUN
hassl-3708	373	19	operating	operate	VERB
hassl-3708	373	20	within	within	ADP
hassl-3708	373	21	the	the	DET
hassl-3708	373	22	realm	realm	NOUN
hassl-3708	373	23	of	of	ADP
hassl-3708	373	24	china	china	PROPN
hassl-3708	373	25	’s	’s	PART
hassl-3708	373	26	insurgent	insurgent	NOUN
hassl-3708	373	27	brands	brand	NOUN
hassl-3708	373	28	.	.	PUNCT
hassl-3708	374	1	firstly	firstly	ADV
hassl-3708	374	2	,	,	PUNCT
hassl-3708	374	3	recognizing	recognize	VERB
hassl-3708	374	4	the	the	DET
hassl-3708	374	5	pivot	pivot	NOUN
hassl-3708	374	6	al	al	PROPN
hassl-3708	374	7	role	role	NOUN
hassl-3708	374	8	of	of	ADP
hassl-3708	374	9	perceived	perceive	VERB
hassl-3708	374	10	brand	brand	NOUN
hassl-3708	374	11	authenticity	authenticity	NOUN
hassl-3708	374	12	;	;	PUNCT
hassl-3708	374	13	brands	brand	NOUN
hassl-3708	374	14	can	can	AUX
hassl-3708	374	15	invest	invest	VERB
hassl-3708	374	16	in	in	ADP
hassl-3708	374	17	comprehensive	comprehensive	ADJ
hassl-3708	374	18	authenticity	authenticity	NOUN
hassl-3708	374	19	assessments	assessment	NOUN
hassl-3708	374	20	to	to	PART
hassl-3708	374	21	ensure	ensure	VERB
hassl-3708	374	22	brand	brand	NOUN
hassl-3708	374	23	values	value	NOUN
hassl-3708	374	24	align	align	VERB
hassl-3708	374	25	with	with	ADP
hassl-3708	374	26	consumer	consumer	NOUN
hassl-3708	374	27	expectations	expectation	NOUN
hassl-3708	374	28	.	.	PUNCT
hassl-3708	375	1	this	this	PRON
hassl-3708	375	2	involves	involve	VERB
hassl-3708	375	3	an	an	DET
hassl-3708	375	4	introspective	introspective	ADJ
hassl-3708	375	5	analysis	analysis	NOUN
hassl-3708	375	6	of	of	ADP
hassl-3708	375	7	organizational	organizational	ADJ
hassl-3708	375	8	values	value	NOUN
hassl-3708	375	9	and	and	CCONJ
hassl-3708	375	10	practices	practice	NOUN
hassl-3708	375	11	,	,	PUNCT
hassl-3708	375	12	necessitating	necessitate	VERB
hassl-3708	375	13	transparency	transparency	NOUN
hassl-3708	375	14	in	in	ADP
hassl-3708	375	15	communication	communication	NOUN
hassl-3708	375	16	and	and	CCONJ
hassl-3708	375	17	consistency	consistency	NOUN
hassl-3708	375	18	in	in	ADP
hassl-3708	375	19	brand	brand	NOUN
hassl-3708	375	20	messaging	messaging	NOUN
hassl-3708	375	21	.	.	PUNCT
hassl-3708	376	1	by	by	ADP
hassl-3708	376	2	addressing	address	VERB
hassl-3708	376	3	discrepancies	discrepancy	NOUN
hassl-3708	376	4	between	between	ADP
hassl-3708	376	5	perceived	perceive	VERB
hassl-3708	376	6	and	and	CCONJ
hassl-3708	376	7	actual	actual	ADJ
hassl-3708	376	8	authenticity	authenticity	NOUN
hassl-3708	376	9	,	,	PUNCT
hassl-3708	376	10	brands	brand	NOUN
hassl-3708	376	11	can	can	AUX
hassl-3708	376	12	fortify	fortify	VERB
hassl-3708	376	13	trust	trust	NOUN
hassl-3708	376	14	,	,	PUNCT
hassl-3708	376	15	which	which	PRON
hassl-3708	376	16	serves	serve	VERB
hassl-3708	376	17	as	as	ADP
hassl-3708	376	18	the	the	DET
hassl-3708	376	19	bedrock	bedrock	NOUN
hassl-3708	376	20	for	for	ADP
hassl-3708	376	21	enduring	endure	VERB
hassl-3708	376	22	customer	customer	NOUN
hassl-3708	376	23	relationships	relationship	NOUN
hassl-3708	376	24	.	.	PUNCT
hassl-3708	377	1	brands	brand	NOUN
hassl-3708	377	2	should	should	AUX
hassl-3708	377	3	employ	employ	VERB
hassl-3708	377	4	qualitative	qualitative	ADJ
hassl-3708	377	5	and	and	CCONJ
hassl-3708	377	6	quantitative	quantitative	ADJ
hassl-3708	377	7	tools	tool	NOUN
hassl-3708	377	8	to	to	PART
hassl-3708	377	9	gauge	gauge	VERB
hassl-3708	377	10	authenticity	authenticity	NOUN
hassl-3708	377	11	perception	perception	NOUN
hassl-3708	377	12	continuously	continuously	ADV
hassl-3708	377	13	,	,	PUNCT
hassl-3708	377	14	enabling	enable	VERB
hassl-3708	377	15	real	real	ADJ
hassl-3708	377	16	-	-	PUNCT
hassl-3708	377	17	time	time	NOUN
hassl-3708	377	18	adjustments	adjustment	NOUN
hassl-3708	377	19	to	to	ADP
hassl-3708	377	20	marketing	marketing	NOUN
hassl-3708	377	21	strategies	strategy	NOUN
hassl-3708	377	22	.	.	PUNCT
hassl-3708	378	1	secondly	secondly	ADV
hassl-3708	378	2	,	,	PUNCT
hassl-3708	378	3	the	the	DET
hassl-3708	378	4	research	research	NOUN
hassl-3708	378	5	highlights	highlight	VERB
hassl-3708	378	6	the	the	DET
hassl-3708	378	7	importance	importance	NOUN
hassl-3708	378	8	of	of	ADP
hassl-3708	378	9	value	value	NOUN
hassl-3708	378	10	co	co	NOUN
hassl-3708	378	11	-	-	NOUN
hassl-3708	378	12	creation	creation	NOUN
hassl-3708	378	13	as	as	ADP
hassl-3708	378	14	a	a	DET
hassl-3708	378	15	driver	driver	NOUN
hassl-3708	378	16	of	of	ADP
hassl-3708	378	17	brand	brand	NOUN
hassl-3708	378	18	loyalty	loyalty	NOUN
hassl-3708	378	19	.	.	PUNCT
hassl-3708	379	1	brands	brand	NOUN
hassl-3708	379	2	can	can	AUX
hassl-3708	379	3	actively	actively	ADV
hassl-3708	379	4	engage	engage	VERB
hassl-3708	379	5	consumers	consumer	NOUN
hassl-3708	379	6	in	in	ADP
hassl-3708	379	7	the	the	DET
hassl-3708	379	8	product	product	NOUN
hassl-3708	379	9	development	development	NOUN
hassl-3708	379	10	process	process	NOUN
hassl-3708	379	11	,	,	PUNCT
hassl-3708	379	12	leveraging	leverage	VERB
hassl-3708	379	13	platforms	platform	NOUN
hassl-3708	379	14	that	that	PRON
hassl-3708	379	15	encourage	encourage	VERB
hassl-3708	379	16	collaboration	collaboration	NOUN
hassl-3708	379	17	and	and	CCONJ
hassl-3708	379	18	feedback	feedback	NOUN
hassl-3708	379	19	.	.	PUNCT
hassl-3708	380	1	incentivizing	incentivize	VERB
hassl-3708	380	2	and	and	CCONJ
hassl-3708	380	3	re	re	AUX
hassl-3708	380	4	warding	ward	VERB
hassl-3708	380	5	customer	customer	NOUN
hassl-3708	380	6	participation	participation	NOUN
hassl-3708	380	7	can	can	AUX
hassl-3708	380	8	foster	foster	VERB
hassl-3708	380	9	a	a	DET
hassl-3708	380	10	sense	sense	NOUN
hassl-3708	380	11	of	of	ADP
hassl-3708	380	12	ownership	ownership	NOUN
hassl-3708	380	13	enhancing	enhance	VERB
hassl-3708	380	14	brand	brand	NOUN
hassl-3708	380	15	loyalty	loyalty	NOUN
hassl-3708	380	16	.	.	PUNCT
hassl-3708	381	1	moreover	moreover	ADV
hassl-3708	381	2	,	,	PUNCT
hassl-3708	381	3	integrating	integrate	VERB
hassl-3708	381	4	consumer	consumer	NOUN
hassl-3708	381	5	suggestions	suggestion	NOUN
hassl-3708	381	6	and	and	CCONJ
hassl-3708	381	7	preferences	preference	NOUN
hassl-3708	381	8	into	into	ADP
hassl-3708	381	9	product	product	NOUN
hassl-3708	381	10	offerings	offering	NOUN
hassl-3708	381	11	demonstrates	demonstrate	VERB
hassl-3708	381	12	responsiveness	responsiveness	NOUN
hassl-3708	381	13	re	re	ADP
hassl-3708	381	14	inforcing	inforce	VERB
hassl-3708	381	15	the	the	DET
hassl-3708	381	16	brand	brand	NOUN
hassl-3708	381	17	’s	’s	PART
hassl-3708	381	18	customer	customer	NOUN
hassl-3708	381	19	-	-	PUNCT
hassl-3708	381	20	centric	centric	NOUN
hassl-3708	381	21	approach	approach	NOUN
hassl-3708	381	22	.	.	PUNCT
hassl-3708	382	1	managers	manager	NOUN
hassl-3708	382	2	should	should	AUX
hassl-3708	382	3	invest	invest	VERB
hassl-3708	382	4	in	in	ADP
hassl-3708	382	5	training	training	NOUN
hassl-3708	382	6	and	and	CCONJ
hassl-3708	382	7	incentivizing	incentivize	VERB
hassl-3708	382	8	staff	staff	NOUN
hassl-3708	382	9	to	to	PART
hassl-3708	382	10	facilitate	facilitate	VERB
hassl-3708	382	11	these	these	DET
hassl-3708	382	12	co	co	NOUN
hassl-3708	382	13	-	-	NOUN
hassl-3708	382	14	creation	creation	ADJ
hassl-3708	382	15	initiatives	initiative	NOUN
hassl-3708	382	16	effectively	effectively	ADV
hassl-3708	382	17	,	,	PUNCT
hassl-3708	382	18	ensuring	ensure	VERB
hassl-3708	382	19	a	a	DET
hassl-3708	382	20	seamless	seamless	ADJ
hassl-3708	382	21	and	and	CCONJ
hassl-3708	382	22	engaging	engage	VERB
hassl-3708	382	23	experience	experience	NOUN
hassl-3708	382	24	for	for	ADP
hassl-3708	382	25	consumers	consumer	NOUN
hassl-3708	382	26	.	.	PUNCT
hassl-3708	383	1	lastly	lastly	ADV
hassl-3708	383	2	,	,	PUNCT
hassl-3708	383	3	understanding	understand	VERB
hassl-3708	383	4	the	the	DET
hassl-3708	383	5	mediating	mediate	VERB
hassl-3708	383	6	function	function	NOUN
hassl-3708	383	7	of	of	ADP
hassl-3708	383	8	psychological	psychological	ADJ
hassl-3708	383	9	ownership	ownership	NOUN
hassl-3708	383	10	illuminates	illuminate	VERB
hassl-3708	383	11	a	a	DET
hassl-3708	383	12	critical	critical	ADJ
hassl-3708	383	13	area	area	NOUN
hassl-3708	383	14	for	for	ADP
hassl-3708	383	15	managerial	managerial	ADJ
hassl-3708	383	16	intervention	intervention	NOUN
hassl-3708	383	17	.	.	PUNCT
hassl-3708	384	1	brands	brand	NOUN
hassl-3708	384	2	can	can	AUX
hassl-3708	384	3	design	design	VERB
hassl-3708	384	4	marketing	marketing	NOUN
hassl-3708	384	5	campaigns	campaign	NOUN
hassl-3708	384	6	and	and	CCONJ
hassl-3708	384	7	initiatives	initiative	NOUN
hassl-3708	384	8	that	that	PRON
hassl-3708	384	9	specifically	specifically	ADV
hassl-3708	384	10	target	target	VERB
hassl-3708	384	11	fostering	foster	VERB
hassl-3708	384	12	a	a	DET
hassl-3708	384	13	sense	sense	NOUN
hassl-3708	384	14	of	of	ADP
hassl-3708	384	15	ownership	ownership	NOUN
hassl-3708	384	16	among	among	ADP
hassl-3708	384	17	consumers	consumer	NOUN
hassl-3708	384	18	.	.	PUNCT
hassl-3708	385	1	recognizing	recognize	VERB
hassl-3708	385	2	that	that	SCONJ
hassl-3708	385	3	perceived	perceive	VERB
hassl-3708	385	4	brand	brand	NOUN
hassl-3708	385	5	authenticity	authenticity	NOUN
hassl-3708	385	6	and	and	CCONJ
hassl-3708	385	7	value	value	NOUN
hassl-3708	385	8	co	co	NOUN
hassl-3708	385	9	-	-	NOUN
hassl-3708	385	10	creation	creation	NOUN
hassl-3708	385	11	are	be	AUX
hassl-3708	385	12	fundamental	fundamental	ADJ
hassl-3708	385	13	constituents	constituent	NOUN
hassl-3708	385	14	of	of	ADP
hassl-3708	385	15	psychological	psychological	ADJ
hassl-3708	385	16	ownership	ownership	NOUN
hassl-3708	385	17	,	,	PUNCT
hassl-3708	385	18	brands	brand	NOUN
hassl-3708	385	19	should	should	AUX
hassl-3708	385	20	meticulously	meticulously	ADV
hassl-3708	385	21	focus	focus	VERB
hassl-3708	385	22	on	on	ADP
hassl-3708	385	23	these	these	DET
hassl-3708	385	24	elements	element	NOUN
hassl-3708	385	25	in	in	ADP
hassl-3708	385	26	their	their	PRON
hassl-3708	385	27	strategic	strategic	ADJ
hassl-3708	385	28	endeavors	endeavor	NOUN
hassl-3708	385	29	.	.	PUNCT
hassl-3708	386	1	these	these	DET
hassl-3708	386	2	strategies	strategy	NOUN
hassl-3708	386	3	could	could	AUX
hassl-3708	386	4	encompass	encompass	VERB
hassl-3708	386	5	transparent	transparent	ADJ
hassl-3708	386	6	brand	brand	NOUN
hassl-3708	386	7	narratives	narrative	NOUN
hassl-3708	386	8	,	,	PUNCT
hassl-3708	386	9	genuine	genuine	ADJ
hassl-3708	386	10	interactions	interaction	NOUN
hassl-3708	386	11	,	,	PUNCT
hassl-3708	386	12	engaging	engage	VERB
hassl-3708	386	13	customers	customer	NOUN
hassl-3708	386	14	as	as	ADP
hassl-3708	386	15	partners	partner	NOUN
hassl-3708	386	16	,	,	PUNCT
hassl-3708	386	17	valuing	value	VERB
hassl-3708	386	18	their	their	PRON
hassl-3708	386	19	inputs	input	NOUN
hassl-3708	386	20	and	and	CCONJ
hassl-3708	386	21	involving	involve	VERB
hassl-3708	386	22	them	they	PRON
hassl-3708	386	23	in	in	ADP
hassl-3708	386	24	the	the	DET
hassl-3708	386	25	co	co	NOUN
hassl-3708	386	26	-	-	NOUN
hassl-3708	386	27	creation	creation	ADJ
hassl-3708	386	28	journey	journey	NOUN
hassl-3708	386	29	.	.	PUNCT
hassl-3708	387	1	brands	brand	NOUN
hassl-3708	387	2	can	can	AUX
hassl-3708	387	3	adeptly	adeptly	ADV
hassl-3708	387	4	navigate	navigate	VERB
hassl-3708	387	5	the	the	DET
hassl-3708	387	6	intricate	intricate	ADJ
hassl-3708	387	7	terrain	terrain	NOUN
hassl-3708	387	8	of	of	ADP
hassl-3708	387	9	authenticity	authenticity	NOUN
hassl-3708	387	10	,	,	PUNCT
hassl-3708	387	11	co	co	NOUN
hassl-3708	387	12	-	-	NOUN
hassl-3708	387	13	creation	creation	NOUN
hassl-3708	387	14	and	and	CCONJ
hassl-3708	387	15	psychological	psychological	ADJ
hassl-3708	387	16	ownership	ownership	NOUN
hassl-3708	387	17	by	by	ADP
hassl-3708	387	18	embracing	embrace	VERB
hassl-3708	387	19	these	these	DET
hassl-3708	387	20	strategic	strategic	ADJ
hassl-3708	387	21	initiatives	initiative	NOUN
hassl-3708	387	22	.	.	PUNCT
hassl-3708	388	1	by	by	ADP
hassl-3708	388	2	doing	do	VERB
hassl-3708	388	3	so	so	ADV
hassl-3708	388	4	,	,	PUNCT
hassl-3708	388	5	they	they	PRON
hassl-3708	388	6	not	not	PART
hassl-3708	388	7	only	only	ADV
hassl-3708	388	8	enrich	enrich	VERB
hassl-3708	388	9	the	the	DET
hassl-3708	388	10	customer	customer	NOUN
hassl-3708	388	11	experience	experience	NOUN
hassl-3708	388	12	but	but	CCONJ
hassl-3708	388	13	also	also	ADV
hassl-3708	388	14	lay	lie	VERB
hassl-3708	388	15	the	the	DET
hassl-3708	388	16	foundation	foundation	NOUN
hassl-3708	388	17	for	for	ADP
hassl-3708	388	18	enduring	endure	VERB
hassl-3708	388	19	brand	brand	NOUN
hassl-3708	388	20	loyalty	loyalty	NOUN
hassl-3708	388	21	,	,	PUNCT
hassl-3708	388	22	forging	forge	VERB
hassl-3708	388	23	connections	connection	NOUN
hassl-3708	388	24	that	that	PRON
hassl-3708	388	25	transcend	transcend	VERB
hassl-3708	388	26	mere	mere	ADJ
hassl-3708	388	27	transactions	transaction	NOUN
hassl-3708	388	28	and	and	CCONJ
hassl-3708	388	29	delve	delve	VERB
hassl-3708	388	30	into	into	ADP
hassl-3708	388	31	the	the	DET
hassl-3708	388	32	realm	realm	NOUN
hassl-3708	388	33	of	of	ADP
hassl-3708	388	34	profound	profound	ADJ
hassl-3708	388	35	psychological	psychological	ADJ
hassl-3708	388	36	connection	connection	NOUN
hassl-3708	388	37	between	between	ADP
hassl-3708	388	38	consumers	consumer	NOUN
hassl-3708	388	39	and	and	CCONJ
hassl-3708	388	40	brands	brand	NOUN
hassl-3708	388	41	within	within	ADP
hassl-3708	388	42	china	china	PROPN
hassl-3708	388	43	’s	’s	PART
hassl-3708	388	44	insurgent	insurgent	NOUN
hassl-3708	388	45	brand	brand	NOUN
hassl-3708	388	46	market	market	NOUN
hassl-3708	388	47	.	.	PUNCT
hassl-3708	389	1	humanities	humanity	NOUN
hassl-3708	389	2	and	and	CCONJ
hassl-3708	389	3	social	social	ADJ
hassl-3708	389	4	sciences	science	NOUN
hassl-3708	389	5	letters	letter	NOUN
hassl-3708	389	6	,	,	PUNCT
hassl-3708	389	7	2024	2024	NUM
hassl-3708	389	8	,	,	PUNCT
hassl-3708	389	9	12(2	12(2	NUM
hassl-3708	389	10	):	):	PUNCT
hassl-3708	389	11	289	289	NUM
hassl-3708	389	12	-	-	SYM
hassl-3708	389	13	307	307	NUM
hassl-3708	389	14	303	303	NUM
hassl-3708	389	15	©	©	PROPN
hassl-3708	389	16	2024	2024	NUM
hassl-3708	389	17	conscientia	conscientia	PROPN
hassl-3708	389	18	beam	beam	PROPN
hassl-3708	389	19	.	.	PUNCT
hassl-3708	390	1	all	all	DET
hassl-3708	390	2	rights	right	NOUN
hassl-3708	390	3	reserved	reserve	VERB
hassl-3708	390	4	.	.	PUNCT
hassl-3708	391	1	5.3	5.3	NUM
hassl-3708	391	2	.	.	PUNCT
hassl-3708	391	3	limitations	limitation	NOUN
hassl-3708	391	4	and	and	CCONJ
hassl-3708	391	5	suggestions	suggestion	NOUN
hassl-3708	391	6	for	for	ADP
hassl-3708	391	7	future	future	ADJ
hassl-3708	391	8	research	research	NOUN
hassl-3708	391	9	although	although	SCONJ
hassl-3708	391	10	the	the	DET
hassl-3708	391	11	understanding	understanding	NOUN
hassl-3708	391	12	of	of	ADP
hassl-3708	391	13	consumer	consumer	NOUN
hassl-3708	391	14	-	-	PUNCT
hassl-3708	391	15	brand	brand	NOUN
hassl-3708	391	16	dynamics	dynamic	NOUN
hassl-3708	391	17	has	have	AUX
hassl-3708	391	18	greatly	greatly	ADV
hassl-3708	391	19	advanced	advance	VERB
hassl-3708	391	20	as	as	ADP
hassl-3708	391	21	a	a	DET
hassl-3708	391	22	result	result	NOUN
hassl-3708	391	23	of	of	ADP
hassl-3708	391	24	our	our	PRON
hassl-3708	391	25	research	research	NOUN
hassl-3708	391	26	,	,	PUNCT
hassl-3708	391	27	it	it	PRON
hassl-3708	391	28	is	be	AUX
hassl-3708	391	29	important	important	ADJ
hassl-3708	391	30	to	to	PART
hassl-3708	391	31	recognize	recognize	VERB
hassl-3708	391	32	limitations	limitation	NOUN
hassl-3708	391	33	that	that	PRON
hassl-3708	391	34	present	present	VERB
hassl-3708	391	35	interesting	interesting	ADJ
hassl-3708	391	36	directions	direction	NOUN
hassl-3708	391	37	for	for	ADP
hassl-3708	391	38	future	future	ADJ
hassl-3708	391	39	research	research	NOUN
hassl-3708	391	40	.	.	PUNCT
hassl-3708	392	1	notably	notably	ADV
hassl-3708	392	2	,	,	PUNCT
hassl-3708	392	3	our	our	PRON
hassl-3708	392	4	study	study	NOUN
hassl-3708	392	5	concentrated	concentrate	VERB
hassl-3708	392	6	on	on	ADP
hassl-3708	392	7	insurgent	insurgent	NOUN
hassl-3708	392	8	brands	brand	NOUN
hassl-3708	392	9	within	within	ADP
hassl-3708	392	10	the	the	DET
hassl-3708	392	11	food	food	NOUN
hassl-3708	392	12	and	and	CCONJ
hassl-3708	392	13	beverage	beverage	NOUN
hassl-3708	392	14	sector	sector	NOUN
hassl-3708	392	15	.	.	PUNCT
hassl-3708	393	1	this	this	DET
hassl-3708	393	2	specif	specif	PROPN
hassl-3708	393	3	icity	icity	PROPN
hassl-3708	393	4	undoubtedly	undoubtedly	ADV
hassl-3708	393	5	provided	provide	VERB
hassl-3708	393	6	rich	rich	ADJ
hassl-3708	393	7	insights	insight	NOUN
hassl-3708	393	8	tailored	tailor	VERB
hassl-3708	393	9	to	to	ADP
hassl-3708	393	10	this	this	DET
hassl-3708	393	11	industry	industry	NOUN
hassl-3708	393	12	;	;	PUNCT
hassl-3708	393	13	however	however	ADV
hassl-3708	393	14	,	,	PUNCT
hassl-3708	393	15	the	the	DET
hassl-3708	393	16	transferability	transferability	NOUN
hassl-3708	393	17	of	of	ADP
hassl-3708	393	18	these	these	DET
hassl-3708	393	19	insights	insight	NOUN
hassl-3708	393	20	to	to	ADP
hassl-3708	393	21	other	other	ADJ
hassl-3708	393	22	sectors	sector	NOUN
hassl-3708	393	23	of	of	ADP
hassl-3708	393	24	insurgent	insurgent	NOUN
hassl-3708	393	25	brands	brand	NOUN
hassl-3708	393	26	remains	remain	VERB
hassl-3708	393	27	an	an	DET
hassl-3708	393	28	untapped	untapped	ADJ
hassl-3708	393	29	domain	domain	NOUN
hassl-3708	393	30	.	.	PUNCT
hassl-3708	394	1	future	future	ADJ
hassl-3708	394	2	studies	study	NOUN
hassl-3708	394	3	should	should	AUX
hassl-3708	394	4	broaden	broaden	VERB
hassl-3708	394	5	their	their	PRON
hassl-3708	394	6	emphasis	emphasis	NOUN
hassl-3708	394	7	and	and	CCONJ
hassl-3708	394	8	include	include	VERB
hassl-3708	394	9	a	a	DET
hassl-3708	394	10	variety	variety	NOUN
hassl-3708	394	11	of	of	ADP
hassl-3708	394	12	insurgent	insurgent	NOUN
hassl-3708	394	13	brand	brand	NOUN
hassl-3708	394	14	categories	category	NOUN
hassl-3708	394	15	in	in	ADP
hassl-3708	394	16	order	order	NOUN
hassl-3708	394	17	to	to	PART
hassl-3708	394	18	improve	improve	VERB
hassl-3708	394	19	the	the	DET
hassl-3708	394	20	scope	scope	NOUN
hassl-3708	394	21	of	of	ADP
hassl-3708	394	22	our	our	PRON
hassl-3708	394	23	findings	finding	NOUN
hassl-3708	394	24	.	.	PUNCT
hassl-3708	395	1	this	this	DET
hassl-3708	395	2	approach	approach	NOUN
hassl-3708	395	3	will	will	AUX
hassl-3708	395	4	not	not	PART
hassl-3708	395	5	only	only	ADV
hassl-3708	395	6	increase	increase	VERB
hassl-3708	395	7	the	the	DET
hassl-3708	395	8	data	datum	NOUN
hassl-3708	395	9	's	's	PART
hassl-3708	395	10	broader	broad	ADJ
hassl-3708	395	11	application	application	NOUN
hassl-3708	395	12	but	but	CCONJ
hassl-3708	395	13	also	also	ADV
hassl-3708	395	14	reveal	reveal	VERB
hassl-3708	395	15	subtle	subtle	ADJ
hassl-3708	395	16	patterns	pattern	NOUN
hassl-3708	395	17	specific	specific	ADJ
hassl-3708	395	18	to	to	ADP
hassl-3708	395	19	many	many	ADJ
hassl-3708	395	20	sectors	sector	NOUN
hassl-3708	395	21	.	.	PUNCT
hassl-3708	396	1	moreover	moreover	ADV
hassl-3708	396	2	,	,	PUNCT
hassl-3708	396	3	our	our	PRON
hassl-3708	396	4	research	research	NOUN
hassl-3708	396	5	meticulously	meticulously	ADV
hassl-3708	396	6	d	d	X
hassl-3708	396	7	issected	issecte	VERB
hassl-3708	396	8	the	the	DET
hassl-3708	396	9	intricacies	intricacy	NOUN
hassl-3708	396	10	of	of	ADP
hassl-3708	396	11	perceived	perceive	VERB
hassl-3708	396	12	brand	brand	NOUN
hassl-3708	396	13	authenticity	authenticity	NOUN
hassl-3708	396	14	,	,	PUNCT
hassl-3708	396	15	value	value	NOUN
hassl-3708	396	16	co	co	NOUN
hassl-3708	396	17	-	-	NOUN
hassl-3708	396	18	creation	creation	ADJ
hassl-3708	396	19	,	,	PUNCT
hassl-3708	396	20	psychological	psychological	ADJ
hassl-3708	396	21	ownership	ownership	NOUN
hassl-3708	396	22	and	and	CCONJ
hassl-3708	396	23	brand	brand	NOUN
hassl-3708	396	24	loyalty	loyalty	NOUN
hassl-3708	396	25	within	within	ADP
hassl-3708	396	26	a	a	DET
hassl-3708	396	27	particular	particular	ADJ
hassl-3708	396	28	context	context	NOUN
hassl-3708	396	29	.	.	PUNCT
hassl-3708	397	1	extending	extend	VERB
hassl-3708	397	2	the	the	DET
hassl-3708	397	3	boundaries	boundary	NOUN
hassl-3708	397	4	of	of	ADP
hassl-3708	397	5	inquiry	inquiry	NOUN
hassl-3708	397	6	into	into	ADP
hassl-3708	397	7	varied	varied	ADJ
hassl-3708	397	8	contexts	context	NOUN
hassl-3708	397	9	or	or	CCONJ
hassl-3708	397	10	cultural	cultural	ADJ
hassl-3708	397	11	settings	setting	NOUN
hassl-3708	397	12	stands	stand	VERB
hassl-3708	397	13	as	as	ADP
hassl-3708	397	14	a	a	DET
hassl-3708	397	15	promising	promising	ADJ
hassl-3708	397	16	trajectory	trajectory	NOUN
hassl-3708	397	17	for	for	ADP
hassl-3708	397	18	future	future	ADJ
hassl-3708	397	19	research	research	NOUN
hassl-3708	397	20	.	.	PUNCT
hassl-3708	398	1	understanding	understand	VERB
hassl-3708	398	2	how	how	SCONJ
hassl-3708	398	3	these	these	DET
hassl-3708	398	4	phenomena	phenomenon	NOUN
hassl-3708	398	5	manifest	manifest	VERB
hassl-3708	398	6	and	and	CCONJ
hassl-3708	398	7	interact	interact	VERB
hassl-3708	398	8	in	in	ADP
hassl-3708	398	9	d	d	PROPN
hassl-3708	398	10	ifferent	ifferent	NOUN
hassl-3708	398	11	cultural	cultural	ADJ
hassl-3708	398	12	milieus	milieus	PROPN
hassl-3708	398	13	would	would	AUX
hassl-3708	398	14	not	not	PART
hassl-3708	398	15	only	only	ADV
hassl-3708	398	16	refine	refine	VERB
hassl-3708	398	17	our	our	PRON
hassl-3708	398	18	comprehension	comprehension	NOUN
hassl-3708	398	19	of	of	ADP
hassl-3708	398	20	these	these	DET
hassl-3708	398	21	intricate	intricate	ADJ
hassl-3708	398	22	processes	process	NOUN
hassl-3708	398	23	but	but	CCONJ
hassl-3708	398	24	also	also	ADV
hassl-3708	398	25	unveil	unveil	VERB
hassl-3708	398	26	culturally	culturally	ADV
hassl-3708	398	27	specific	specific	ADJ
hassl-3708	398	28	factors	factor	NOUN
hassl-3708	398	29	that	that	PRON
hassl-3708	398	30	influence	influence	VERB
hassl-3708	398	31	consumer	consumer	NOUN
hassl-3708	398	32	-	-	PUNCT
hassl-3708	398	33	brand	brand	NOUN
hassl-3708	398	34	relationships	relationship	NOUN
hassl-3708	398	35	.	.	PUNCT
hassl-3708	399	1	researchers	researcher	NOUN
hassl-3708	399	2	can	can	AUX
hassl-3708	399	3	unveil	unveil	VERB
hassl-3708	399	4	the	the	DET
hassl-3708	399	5	universal	universal	ADJ
hassl-3708	399	6	principles	principle	NOUN
hassl-3708	399	7	shaping	shape	VERB
hassl-3708	399	8	consumer	consumer	NOUN
hassl-3708	399	9	-	-	PUNCT
hassl-3708	399	10	brand	brand	NOUN
hassl-3708	399	11	dynamics	dynamic	NOUN
hassl-3708	399	12	while	while	SCONJ
hassl-3708	399	13	appreciating	appreciate	VERB
hassl-3708	399	14	the	the	DET
hassl-3708	399	15	cultural	cultural	ADJ
hassl-3708	399	16	nuances	nuance	NOUN
hassl-3708	399	17	that	that	PRON
hassl-3708	399	18	color	color	VERB
hassl-3708	399	19	these	these	DET
hassl-3708	399	20	relationships	relationship	NOUN
hassl-3708	399	21	,	,	PUNCT
hassl-3708	399	22	thereby	thereby	ADV
hassl-3708	399	23	enriching	enrich	VERB
hassl-3708	399	24	the	the	DET
hassl-3708	399	25	academ	academ	ADJ
hassl-3708	399	26	ic	ic	NOUN
hassl-3708	399	27	discourse	discourse	NOUN
hassl-3708	399	28	in	in	ADP
hassl-3708	399	29	this	this	DET
hassl-3708	399	30	domain	domain	NOUN
hassl-3708	399	31	by	by	ADP
hassl-3708	399	32	venturing	venture	VERB
hassl-3708	399	33	into	into	ADP
hassl-3708	399	34	unexplored	unexplored	ADJ
hassl-3708	399	35	territories	territory	NOUN
hassl-3708	399	36	.	.	PUNCT
hassl-3708	400	1	furthermore	furthermore	ADV
hassl-3708	400	2	,	,	PUNCT
hassl-3708	400	3	our	our	PRON
hassl-3708	400	4	primary	primary	ADJ
hassl-3708	400	5	technique	technique	NOUN
hassl-3708	400	6	for	for	ADP
hassl-3708	400	7	gathering	gather	VERB
hassl-3708	400	8	data	datum	NOUN
hassl-3708	400	9	for	for	ADP
hassl-3708	400	10	the	the	DET
hassl-3708	400	11	study	study	NOUN
hassl-3708	400	12	was	be	AUX
hassl-3708	400	13	a	a	DET
hassl-3708	400	14	cross	cross	ADJ
hassl-3708	400	15	-	-	ADJ
hassl-3708	400	16	sectional	sectional	ADJ
hassl-3708	400	17	selfreported	selfreporte	VERB
hassl-3708	400	18	survey	survey	NOUN
hassl-3708	400	19	which	which	PRON
hassl-3708	400	20	has	have	VERB
hassl-3708	400	21	limitations	limitation	NOUN
hassl-3708	400	22	even	even	ADV
hassl-3708	400	23	if	if	SCONJ
hassl-3708	400	24	it	it	PRON
hassl-3708	400	25	is	be	AUX
hassl-3708	400	26	an	an	DET
hassl-3708	400	27	informative	informative	ADJ
hassl-3708	400	28	tool	tool	NOUN
hassl-3708	400	29	.	.	PUNCT
hassl-3708	401	1	we	we	PRON
hassl-3708	401	2	advocate	advocate	VERB
hassl-3708	401	3	for	for	ADP
hassl-3708	401	4	the	the	DET
hassl-3708	401	5	incorporation	incorporation	NOUN
hassl-3708	401	6	of	of	ADP
hassl-3708	401	7	mixed	mixed	ADJ
hassl-3708	401	8	methods	method	NOUN
hassl-3708	401	9	designs	design	NOUN
hassl-3708	401	10	in	in	ADP
hassl-3708	401	11	future	future	ADJ
hassl-3708	401	12	investigations	investigation	NOUN
hassl-3708	401	13	to	to	PART
hassl-3708	401	14	bolster	bolster	VERB
hassl-3708	401	15	the	the	DET
hassl-3708	401	16	depth	depth	NOUN
hassl-3708	401	17	and	and	CCONJ
hassl-3708	401	18	reliability	reliability	NOUN
hassl-3708	401	19	of	of	ADP
hassl-3708	401	20	our	our	PRON
hassl-3708	401	21	research	research	NOUN
hassl-3708	401	22	outcomes	outcome	NOUN
hassl-3708	401	23	.	.	PUNCT
hassl-3708	402	1	embracing	embrace	VERB
hassl-3708	402	2	a	a	DET
hassl-3708	402	3	multifaceted	multifaceted	ADJ
hassl-3708	402	4	approach	approach	NOUN
hassl-3708	402	5	and	and	CCONJ
hassl-3708	402	6	integrating	integrate	VERB
hassl-3708	402	7	methods	method	NOUN
hassl-3708	402	8	such	such	ADJ
hassl-3708	402	9	as	as	ADP
hassl-3708	402	10	comprehensive	comprehensive	ADJ
hassl-3708	402	11	interviews	interview	NOUN
hassl-3708	402	12	,	,	PUNCT
hassl-3708	402	13	case	case	NOUN
hassl-3708	402	14	studies	study	NOUN
hassl-3708	402	15	,	,	PUNCT
hassl-3708	402	16	rigorous	rigorous	ADJ
hassl-3708	402	17	archival	archival	NOUN
hassl-3708	402	18	data	datum	NOUN
hassl-3708	402	19	analysis	analysis	NOUN
hassl-3708	402	20	and	and	CCONJ
hassl-3708	402	21	online	online	ADJ
hassl-3708	402	22	surveys	survey	NOUN
hassl-3708	402	23	can	can	AUX
hassl-3708	402	24	enrich	enrich	VERB
hassl-3708	402	25	the	the	DET
hassl-3708	402	26	scholarly	scholarly	ADJ
hassl-3708	402	27	understanding	understanding	NOUN
hassl-3708	402	28	of	of	ADP
hassl-3708	402	29	the	the	DET
hassl-3708	402	30	phenomena	phenomenon	NOUN
hassl-3708	402	31	in	in	ADP
hassl-3708	402	32	question	question	NOUN
hassl-3708	402	33	.	.	PUNCT
hassl-3708	403	1	this	this	DET
hassl-3708	403	2	methodological	methodological	ADJ
hassl-3708	403	3	divers	diver	NOUN
hassl-3708	403	4	ification	ification	NOUN
hassl-3708	403	5	not	not	PART
hassl-3708	403	6	only	only	ADV
hassl-3708	403	7	enables	enable	VERB
hassl-3708	403	8	the	the	DET
hassl-3708	403	9	validation	validation	NOUN
hassl-3708	403	10	of	of	ADP
hassl-3708	403	11	our	our	PRON
hassl-3708	403	12	conclusions	conclusion	NOUN
hassl-3708	403	13	through	through	ADP
hassl-3708	403	14	multiple	multiple	ADJ
hassl-3708	403	15	lenses	lense	NOUN
hassl-3708	403	16	but	but	CCONJ
hassl-3708	403	17	also	also	ADV
hassl-3708	403	18	fosters	foster	VERB
hassl-3708	403	19	a	a	DET
hassl-3708	403	20	more	more	ADV
hassl-3708	403	21	nuanced	nuanced	ADJ
hassl-3708	403	22	and	and	CCONJ
hassl-3708	403	23	encompassing	encompass	VERB
hassl-3708	403	24	comprehension	comprehension	NOUN
hassl-3708	403	25	of	of	ADP
hassl-3708	403	26	the	the	DET
hassl-3708	403	27	complex	complex	ADJ
hassl-3708	403	28	interconnections	interconnection	NOUN
hassl-3708	403	29	within	within	ADP
hassl-3708	403	30	the	the	DET
hassl-3708	403	31	realm	realm	NOUN
hassl-3708	403	32	of	of	ADP
hassl-3708	403	33	our	our	PRON
hassl-3708	403	34	research	research	NOUN
hassl-3708	403	35	focus	focus	NOUN
hassl-3708	403	36	.	.	PUNCT
hassl-3708	404	1	researchers	researcher	NOUN
hassl-3708	404	2	can	can	AUX
hassl-3708	404	3	triangulate	triangulate	VERB
hassl-3708	404	4	findings	finding	NOUN
hassl-3708	404	5	ensuring	ensure	VERB
hassl-3708	404	6	a	a	DET
hassl-3708	404	7	more	more	ADV
hassl-3708	404	8	robust	robust	ADJ
hassl-3708	404	9	and	and	CCONJ
hassl-3708	404	10	comprehensive	comprehensive	ADJ
hassl-3708	404	11	exploration	exploration	NOUN
hassl-3708	404	12	of	of	ADP
hassl-3708	404	13	the	the	DET
hassl-3708	404	14	intricacies	intricacy	NOUN
hassl-3708	404	15	inherent	inherent	ADJ
hassl-3708	404	16	in	in	ADP
hassl-3708	404	17	the	the	DET
hassl-3708	404	18	subject	subject	NOUN
hassl-3708	404	19	matter	matter	NOUN
hassl-3708	404	20	by	by	ADP
hassl-3708	404	21	embracing	embrace	VERB
hassl-3708	404	22	diverse	diverse	ADJ
hassl-3708	404	23	methodologies	methodology	NOUN
hassl-3708	404	24	.	.	PUNCT
hassl-3708	405	1	funding	funding	NOUN
hassl-3708	405	2	:	:	PUNCT
hassl-3708	405	3	this	this	DET
hassl-3708	405	4	study	study	NOUN
hassl-3708	405	5	received	receive	VERB
hassl-3708	405	6	no	no	DET
hassl-3708	405	7	specific	specific	ADJ
hassl-3708	405	8	financial	financial	ADJ
hassl-3708	405	9	support	support	NOUN
hassl-3708	405	10	.	.	PUNCT
hassl-3708	406	1	institutional	institutional	ADJ
hassl-3708	406	2	review	review	PROPN
hassl-3708	406	3	board	board	NOUN
hassl-3708	406	4	statement	statement	NOUN
hassl-3708	406	5	:	:	PUNCT
hassl-3708	406	6	the	the	DET
hassl-3708	406	7	ethical	ethical	ADJ
hassl-3708	406	8	committee	committee	NOUN
hassl-3708	406	9	of	of	ADP
hassl-3708	406	10	the	the	DET
hassl-3708	406	11	universiti	universiti	PROPN
hassl-3708	406	12	sains	sain	NOUN
hassl-3708	406	13	malaysia	malaysia	PROPN
hassl-3708	406	14	,	,	PUNCT
hassl-3708	406	15	malaysia	malaysia	PROPN
hassl-3708	406	16	has	have	AUX
hassl-3708	406	17	granted	grant	VERB
hassl-3708	406	18	approval	approval	NOUN
hassl-3708	406	19	for	for	ADP
hassl-3708	406	20	this	this	DET
hassl-3708	406	21	study	study	NOUN
hassl-3708	406	22	on	on	ADP
hassl-3708	406	23	16	16	NUM
hassl-3708	406	24	october	october	PROPN
hassl-3708	406	25	2023	2023	NUM
hassl-3708	406	26	(	(	PUNCT
hassl-3708	406	27	ref	ref	NOUN
hassl-3708	406	28	.	.	PUNCT
hassl-3708	407	1	no	no	INTJ
hassl-3708	407	2	.	.	PUNCT
hassl-3708	408	1	usm	usm	ADJ
hassl-3708	408	2	/	/	SYM
hassl-3708	408	3	jepem/20231016	jepem/20231016	PROPN
hassl-3708	408	4	)	)	PUNCT
hassl-3708	408	5	.	.	PUNCT
hassl-3708	409	1	transparency	transparency	NOUN
hassl-3708	409	2	:	:	PUNCT
hassl-3708	409	3	the	the	DET
hassl-3708	409	4	authors	author	NOUN
hassl-3708	409	5	state	state	VERB
hassl-3708	409	6	that	that	SCONJ
hassl-3708	409	7	the	the	DET
hassl-3708	409	8	manuscript	manuscript	NOUN
hassl-3708	409	9	is	be	AUX
hassl-3708	409	10	honest	honest	ADJ
hassl-3708	409	11	,	,	PUNCT
hassl-3708	409	12	truthful	truthful	ADJ
hassl-3708	409	13	,	,	PUNCT
hassl-3708	409	14	and	and	CCONJ
hassl-3708	409	15	transparent	transparent	ADJ
hassl-3708	409	16	,	,	PUNCT
hassl-3708	409	17	that	that	SCONJ
hassl-3708	409	18	no	no	DET
hassl-3708	409	19	key	key	ADJ
hassl-3708	409	20	aspects	aspect	NOUN
hassl-3708	409	21	of	of	ADP
hassl-3708	409	22	the	the	DET
hassl-3708	409	23	investigation	investigation	NOUN
hassl-3708	409	24	have	have	AUX
hassl-3708	409	25	been	be	AUX
hassl-3708	409	26	omitted	omit	VERB
hassl-3708	409	27	,	,	PUNCT
hassl-3708	409	28	and	and	CCONJ
hassl-3708	409	29	that	that	SCONJ
hassl-3708	409	30	any	any	DET
hassl-3708	409	31	differences	difference	NOUN
hassl-3708	409	32	from	from	ADP
hassl-3708	409	33	the	the	DET
hassl-3708	409	34	study	study	NOUN
hassl-3708	409	35	as	as	SCONJ
hassl-3708	409	36	planned	plan	VERB
hassl-3708	409	37	have	have	AUX
hassl-3708	409	38	been	be	AUX
hassl-3708	409	39	clarified	clarify	VERB
hassl-3708	409	40	.	.	PUNCT
hassl-3708	410	1	this	this	DET
hassl-3708	410	2	study	study	NOUN
hassl-3708	410	3	followed	follow	VERB
hassl-3708	410	4	all	all	PRON
hassl-3708	410	5	writing	write	VERB
hassl-3708	410	6	ethics	ethic	NOUN
hassl-3708	410	7	.	.	PUNCT
hassl-3708	411	1	competing	compete	VERB
hassl-3708	411	2	interests	interest	NOUN
hassl-3708	411	3	:	:	PUNCT
hassl-3708	411	4	the	the	DET
hassl-3708	411	5	authors	author	NOUN
hassl-3708	411	6	declare	declare	VERB
hassl-3708	411	7	that	that	SCONJ
hassl-3708	411	8	they	they	PRON
hassl-3708	411	9	have	have	VERB
hassl-3708	411	10	no	no	DET
hassl-3708	411	11	competing	compete	VERB
hassl-3708	411	12	interests	interest	NOUN
hassl-3708	411	13	.	.	PUNCT
hassl-3708	412	1	authors	author	NOUN
hassl-3708	412	2	’	'	PUNCT
hassl-3708	412	3	contributions	contribution	NOUN
hassl-3708	412	4	:	:	PUNCT
hassl-3708	412	5	both	both	DET
hassl-3708	412	6	authors	author	NOUN
hassl-3708	412	7	contributed	contribute	VERB
hassl-3708	412	8	equally	equally	ADV
hassl-3708	412	9	to	to	ADP
hassl-3708	412	10	the	the	DET
hassl-3708	412	11	conception	conception	NOUN
hassl-3708	412	12	and	and	CCONJ
hassl-3708	412	13	design	design	NOUN
hassl-3708	412	14	of	of	ADP
hassl-3708	412	15	the	the	DET
hassl-3708	412	16	study	study	NOUN
hassl-3708	412	17	.	.	PUNCT
hassl-3708	413	1	both	both	DET
hassl-3708	413	2	authors	author	NOUN
hassl-3708	413	3	have	have	AUX
hassl-3708	413	4	read	read	VERB
hassl-3708	413	5	and	and	CCONJ
hassl-3708	413	6	agreed	agree	VERB
hassl-3708	413	7	to	to	ADP
hassl-3708	413	8	the	the	DET
hassl-3708	413	9	published	publish	VERB
hassl-3708	413	10	version	version	NOUN
hassl-3708	413	11	of	of	ADP
hassl-3708	413	12	the	the	DET
hassl-3708	413	13	manuscript	manuscript	NOUN
hassl-3708	413	14	.	.	PUNCT
hassl-3708	414	1	references	reference	NOUN
hassl-3708	414	2	anshu	anshu	PROPN
hassl-3708	414	3	,	,	PUNCT
hassl-3708	414	4	k.	k.	PROPN
hassl-3708	414	5	,	,	PUNCT
hassl-3708	414	6	gaur	gaur	PROPN
hassl-3708	414	7	,	,	PUNCT
hassl-3708	414	8	l.	l.	PROPN
hassl-3708	414	9	,	,	PUNCT
hassl-3708	414	10	&	&	CCONJ
hassl-3708	414	11	singh	singh	PROPN
hassl-3708	414	12	,	,	PUNCT
hassl-3708	414	13	g.	g.	PROPN
hassl-3708	414	14	(	(	PUNCT
hassl-3708	414	15	2022	2022	NUM
hassl-3708	414	16	)	)	PUNCT
hassl-3708	414	17	.	.	PUNCT
hassl-3708	415	1	impact	impact	NOUN
hassl-3708	415	2	of	of	ADP
hassl-3708	415	3	customer	customer	NOUN
hassl-3708	415	4	experience	experience	NOUN
hassl-3708	415	5	on	on	ADP
hassl-3708	415	6	attitude	attitude	NOUN
hassl-3708	415	7	and	and	CCONJ
hassl-3708	415	8	repurchase	repurchase	VERB
hassl-3708	415	9	intention	intention	NOUN
hassl-3708	415	10	in	in	ADP
hassl-3708	415	11	online	online	ADJ
hassl-3708	415	12	grocery	grocery	NOUN
hassl-3708	415	13	retailing	retailing	NOUN
hassl-3708	415	14	:	:	PUNCT
hassl-3708	415	15	a	a	DET
hassl-3708	415	16	moderation	moderation	NOUN
hassl-3708	415	17	mechanism	mechanism	NOUN
hassl-3708	415	18	of	of	ADP
hassl-3708	415	19	value	value	NOUN
hassl-3708	415	20	co	co	NOUN
hassl-3708	415	21	-	-	NOUN
hassl-3708	415	22	creation	creation	NOUN
hassl-3708	415	23	.	.	PUNCT
hassl-3708	416	1	journal	journal	NOUN
hassl-3708	416	2	of	of	ADP
hassl-3708	416	3	retailing	retailing	NOUN
hassl-3708	416	4	and	and	CCONJ
hassl-3708	416	5	consumer	consumer	NOUN
hassl-3708	416	6	services	service	NOUN
hassl-3708	416	7	,	,	PUNCT
hassl-3708	416	8	64	64	NUM
hassl-3708	416	9	,	,	PUNCT
hassl-3708	416	10	102798	102798	NUM
hassl-3708	416	11	.	.	PUNCT
hassl-3708	417	1	https://doi.org/10.1016/j.jretconser.2021.102798	https://doi.org/10.1016/j.jretconser.2021.102798	PROPN
hassl-3708	417	2	avey	avey	PROPN
hassl-3708	417	3	,	,	PUNCT
hassl-3708	417	4	j.	j.	PROPN
hassl-3708	417	5	b.	b.	PROPN
hassl-3708	417	6	,	,	PUNCT
hassl-3708	417	7	avolio	avolio	NOUN
hassl-3708	417	8	,	,	PUNCT
hassl-3708	417	9	b.	b.	PROPN
hassl-3708	417	10	j.	j.	PROPN
hassl-3708	417	11	,	,	PUNCT
hassl-3708	417	12	crossley	crossley	PROPN
hassl-3708	417	13	,	,	PUNCT
hassl-3708	417	14	c.	c.	PROPN
hassl-3708	417	15	d.	d.	PROPN
hassl-3708	417	16	,	,	PUNCT
hassl-3708	417	17	&	&	CCONJ
hassl-3708	417	18	luthans	luthans	PROPN
hassl-3708	417	19	,	,	PUNCT
hassl-3708	417	20	f.	f.	PROPN
hassl-3708	417	21	(	(	PUNCT
hassl-3708	417	22	2009	2009	NUM
hassl-3708	417	23	)	)	PUNCT
hassl-3708	417	24	.	.	PUNCT
hassl-3708	418	1	psychological	psychological	ADJ
hassl-3708	418	2	ownership	ownership	NOUN
hassl-3708	418	3	:	:	PUNCT
hassl-3708	418	4	theoretical	theoretical	ADJ
hassl-3708	418	5	extensions	extension	NOUN
hassl-3708	418	6	,	,	PUNCT
hassl-3708	418	7	measurement	measurement	NOUN
hassl-3708	418	8	and	and	CCONJ
hassl-3708	418	9	relation	relation	NOUN
hassl-3708	418	10	to	to	PART
hassl-3708	418	11	work	work	VERB
hassl-3708	418	12	outcomes	outcome	NOUN
hassl-3708	418	13	.	.	PUNCT
hassl-3708	419	1	journal	journal	NOUN
hassl-3708	419	2	of	of	ADP
hassl-3708	419	3	organizational	organizational	ADJ
hassl-3708	419	4	behavior	behavior	NOUN
hassl-3708	419	5	:	:	PUNCT
hassl-3708	419	6	the	the	DET
hassl-3708	419	7	international	international	ADJ
hassl-3708	419	8	journal	journal	NOUN
hassl-3708	419	9	of	of	ADP
hassl-3708	419	10	industrial	industrial	ADJ
hassl-3708	419	11	,	,	PUNCT
hassl-3708	419	12	occupational	occupational	ADJ
hassl-3708	419	13	and	and	CCONJ
hassl-3708	419	14	organizational	organizational	ADJ
hassl-3708	419	15	psychology	psychology	NOUN
hassl-3708	419	16	and	and	CCONJ
hassl-3708	419	17	behavior	behavior	NOUN
hassl-3708	419	18	,	,	PUNCT
hassl-3708	419	19	30(2	30(2	NUM
hassl-3708	419	20	)	)	PUNCT
hassl-3708	419	21	,	,	PUNCT
hassl-3708	419	22	173	173	NUM
hassl-3708	419	23	-	-	SYM
hassl-3708	419	24	191	191	NUM
hassl-3708	419	25	.	.	PUNCT
hassl-3708	420	1	https://doi.org/10.1002/job.583	https://doi.org/10.1002/job.583	PROPN
hassl-3708	420	2	baxter	baxter	PROPN
hassl-3708	420	3	,	,	PUNCT
hassl-3708	420	4	w.	w.	PROPN
hassl-3708	420	5	l.	l.	PROPN
hassl-3708	420	6	,	,	PUNCT
hassl-3708	420	7	aurisicchio	aurisicchio	PROPN
hassl-3708	420	8	,	,	PUNCT
hassl-3708	420	9	m.	m.	NOUN
hassl-3708	420	10	,	,	PUNCT
hassl-3708	420	11	&	&	CCONJ
hassl-3708	420	12	childs	childs	PROPN
hassl-3708	420	13	,	,	PUNCT
hassl-3708	420	14	p.	p.	PROPN
hassl-3708	420	15	r.	r.	PROPN
hassl-3708	420	16	(	(	PUNCT
hassl-3708	420	17	2015	2015	NUM
hassl-3708	420	18	)	)	PUNCT
hassl-3708	420	19	.	.	PUNCT
hassl-3708	421	1	a	a	DET
hassl-3708	421	2	psychological	psychological	ADJ
hassl-3708	421	3	ownership	ownership	NOUN
hassl-3708	421	4	approach	approach	NOUN
hassl-3708	421	5	to	to	ADP
hassl-3708	421	6	designing	design	VERB
hassl-3708	421	7	object	object	NOUN
hassl-3708	421	8	attachment	attachment	NOUN
hassl-3708	421	9	.	.	PUNCT
hassl-3708	422	1	journal	journal	NOUN
hassl-3708	422	2	of	of	ADP
hassl-3708	422	3	engineering	engineering	NOUN
hassl-3708	422	4	design	design	NOUN
hassl-3708	422	5	,	,	PUNCT
hassl-3708	422	6	26(4	26(4	NUM
hassl-3708	422	7	-	-	SYM
hassl-3708	422	8	6	6	NUM
hassl-3708	422	9	)	)	PUNCT
hassl-3708	422	10	,	,	PUNCT
hassl-3708	422	11	140	140	NUM
hassl-3708	422	12	-	-	SYM
hassl-3708	422	13	156	156	NUM
hassl-3708	422	14	.	.	PUNCT
hassl-3708	423	1	https://doi.org/10.1080/09544828.2015.1030371	https://doi.org/10.1080/09544828.2015.1030371	PROPN
hassl-3708	423	2	bruhn	bruhn	NOUN
hassl-3708	423	3	,	,	PUNCT
hassl-3708	423	4	m.	m.	NOUN
hassl-3708	423	5	,	,	PUNCT
hassl-3708	423	6	schoenmüller	schoenmüller	NOUN
hassl-3708	423	7	,	,	PUNCT
hassl-3708	423	8	v.	v.	ADV
hassl-3708	423	9	,	,	PUNCT
hassl-3708	423	10	schäfer	schäfer	NOUN
hassl-3708	423	11	,	,	PUNCT
hassl-3708	423	12	d.	d.	PROPN
hassl-3708	423	13	,	,	PUNCT
hassl-3708	423	14	&	&	CCONJ
hassl-3708	423	15	heinrich	heinrich	PROPN
hassl-3708	423	16	,	,	PUNCT
hassl-3708	423	17	d.	d.	PROPN
hassl-3708	423	18	(	(	PUNCT
hassl-3708	423	19	2012	2012	NUM
hassl-3708	423	20	)	)	PUNCT
hassl-3708	423	21	.	.	PUNCT
hassl-3708	424	1	brand	brand	NOUN
hassl-3708	424	2	authenticity	authenticity	NOUN
hassl-3708	424	3	:	:	PUNCT
hassl-3708	424	4	towards	towards	ADP
hassl-3708	424	5	a	a	DET
hassl-3708	424	6	deeper	deep	ADJ
hassl-3708	424	7	understanding	understanding	NOUN
hassl-3708	424	8	of	of	ADP
hassl-3708	424	9	its	its	PRON
hassl-3708	424	10	conceptualization	conceptualization	NOUN
hassl-3708	424	11	and	and	CCONJ
hassl-3708	424	12	measurement	measurement	NOUN
hassl-3708	424	13	.	.	PUNCT
hassl-3708	425	1	advances	advance	NOUN
hassl-3708	425	2	in	in	ADP
hassl-3708	425	3	consumer	consumer	NOUN
hassl-3708	425	4	research	research	NOUN
hassl-3708	425	5	,	,	PUNCT
hassl-3708	425	6	40	40	NUM
hassl-3708	425	7	,	,	PUNCT
hassl-3708	425	8	1	1	NUM
hassl-3708	425	9	-	-	SYM
hassl-3708	425	10	10	10	NUM
hassl-3708	425	11	.	.	PUNCT
hassl-3708	426	1	https://doi.org/10.1016/j.jretconser.2021.102798	https://doi.org/10.1016/j.jretconser.2021.102798	PROPN
hassl-3708	426	2	https://doi.org/10.1002/job.583	https://doi.org/10.1002/job.583	PROPN
hassl-3708	426	3	https://doi.org/10.1080/09544828.2015.1030371	https://doi.org/10.1080/09544828.2015.1030371	PROPN
hassl-3708	426	4	humanities	humanity	NOUN
hassl-3708	426	5	and	and	CCONJ
hassl-3708	426	6	social	social	ADJ
hassl-3708	426	7	sciences	science	NOUN
hassl-3708	426	8	letters	letter	NOUN
hassl-3708	426	9	,	,	PUNCT
hassl-3708	426	10	2024	2024	NUM
hassl-3708	426	11	,	,	PUNCT
hassl-3708	426	12	12(2	12(2	NUM
hassl-3708	426	13	):	):	PUNCT
hassl-3708	426	14	289	289	NUM
hassl-3708	426	15	-	-	SYM
hassl-3708	426	16	307	307	NUM
hassl-3708	426	17	304	304	NUM
hassl-3708	426	18	©	©	ADP
hassl-3708	426	19	2024	2024	NUM
hassl-3708	426	20	conscientia	conscientia	PROPN
hassl-3708	426	21	beam	beam	PROPN
hassl-3708	426	22	.	.	PUNCT
hassl-3708	427	1	all	all	DET
hassl-3708	427	2	rights	right	NOUN
hassl-3708	427	3	reserved	reserve	VERB
hassl-3708	427	4	.	.	PUNCT
hassl-3708	428	1	bu	bu	ADP
hassl-3708	428	2	,	,	PUNCT
hassl-3708	428	3	y.	y.	NOUN
hassl-3708	428	4	,	,	PUNCT
hassl-3708	428	5	parkinson	parkinson	NOUN
hassl-3708	428	6	,	,	PUNCT
hassl-3708	428	7	j.	j.	PROPN
hassl-3708	428	8	,	,	PUNCT
hassl-3708	428	9	&	&	CCONJ
hassl-3708	428	10	thaichon	thaichon	PROPN
hassl-3708	428	11	,	,	PUNCT
hassl-3708	428	12	p.	p.	NOUN
hassl-3708	428	13	(	(	PUNCT
hassl-3708	428	14	2022	2022	NUM
hassl-3708	428	15	)	)	PUNCT
hassl-3708	428	16	.	.	PUNCT
hassl-3708	429	1	influencer	influencer	NOUN
hassl-3708	429	2	marketing	marketing	NOUN
hassl-3708	429	3	:	:	PUNCT
hassl-3708	429	4	homophily	homophily	ADV
hassl-3708	429	5	,	,	PUNCT
hassl-3708	429	6	customer	customer	NOUN
hassl-3708	429	7	value	value	NOUN
hassl-3708	429	8	co	co	NOUN
hassl-3708	429	9	-	-	NOUN
hassl-3708	429	10	creation	creation	NOUN
hassl-3708	429	11	behaviour	behaviour	NOUN
hassl-3708	429	12	and	and	CCONJ
hassl-3708	429	13	purchase	purchase	NOUN
hassl-3708	429	14	intention	intention	NOUN
hassl-3708	429	15	.	.	PUNCT
hassl-3708	430	1	journal	journal	NOUN
hassl-3708	430	2	of	of	ADP
hassl-3708	430	3	retailing	retailing	NOUN
hassl-3708	430	4	and	and	CCONJ
hassl-3708	430	5	consumer	consumer	NOUN
hassl-3708	430	6	services	service	NOUN
hassl-3708	430	7	,	,	PUNCT
hassl-3708	430	8	66	66	NUM
hassl-3708	430	9	,	,	PUNCT
hassl-3708	430	10	102904	102904	NUM
hassl-3708	430	11	.	.	PUNCT
hassl-3708	431	1	https://doi.org/10.1016/j.jretconser.2021.102904	https://doi.org/10.1016/j.jretconser.2021.102904	ADJ
hassl-3708	431	2	cain	cain	PROPN
hassl-3708	431	3	,	,	PUNCT
hassl-3708	431	4	m.	m.	PROPN
hassl-3708	431	5	k.	k.	PROPN
hassl-3708	431	6	,	,	PUNCT
hassl-3708	431	7	zhang	zhang	PROPN
hassl-3708	431	8	,	,	PUNCT
hassl-3708	431	9	z.	z.	PROPN
hassl-3708	431	10	,	,	PUNCT
hassl-3708	431	11	&	&	CCONJ
hassl-3708	431	12	yuan	yuan	PROPN
hassl-3708	431	13	,	,	PUNCT
hassl-3708	431	14	k.-h	k.-h	PROPN
hassl-3708	431	15	.	.	PUNCT
hassl-3708	431	16	(	(	PUNCT
hassl-3708	431	17	2017	2017	NUM
hassl-3708	431	18	)	)	PUNCT
hassl-3708	431	19	.	.	PUNCT
hassl-3708	432	1	univariate	univariate	ADJ
hassl-3708	432	2	and	and	CCONJ
hassl-3708	432	3	multivariate	multivariate	VERB
hassl-3708	432	4	skewness	skewness	NOUN
hassl-3708	432	5	and	and	CCONJ
hassl-3708	432	6	kurtosis	kurtosis	NOUN
hassl-3708	432	7	for	for	ADP
hassl-3708	432	8	measuring	measure	VERB
hassl-3708	432	9	nonnormality	nonnormality	NOUN
hassl-3708	432	10	:	:	PUNCT
hassl-3708	432	11	prevalence	prevalence	NOUN
hassl-3708	432	12	,	,	PUNCT
hassl-3708	432	13	influence	influence	NOUN
hassl-3708	432	14	and	and	CCONJ
hassl-3708	432	15	estimation	estimation	NOUN
hassl-3708	432	16	.	.	PUNCT
hassl-3708	433	1	behavior	behavior	NOUN
hassl-3708	433	2	research	research	NOUN
hassl-3708	433	3	methods	method	NOUN
hassl-3708	433	4	,	,	PUNCT
hassl-3708	433	5	49(5	49(5	NUM
hassl-3708	433	6	)	)	PUNCT
hassl-3708	433	7	,	,	PUNCT
hassl-3708	433	8	1716	1716	NUM
hassl-3708	433	9	-	-	SYM
hassl-3708	433	10	1735	1735	NUM
hassl-3708	433	11	.	.	PUNCT
hassl-3708	434	1	campagna	campagna	PROPN
hassl-3708	434	2	,	,	PUNCT
hassl-3708	434	3	c.	c.	PROPN
hassl-3708	434	4	l.	l.	PROPN
hassl-3708	434	5	,	,	PUNCT
hassl-3708	434	6	donthu	donthu	PROPN
hassl-3708	434	7	,	,	PUNCT
hassl-3708	434	8	n.	n.	NOUN
hassl-3708	434	9	,	,	PUNCT
hassl-3708	434	10	&	&	CCONJ
hassl-3708	434	11	yoo	yoo	PROPN
hassl-3708	434	12	,	,	PUNCT
hassl-3708	434	13	b.	b.	PROPN
hassl-3708	434	14	(	(	PUNCT
hassl-3708	434	15	2023	2023	NUM
hassl-3708	434	16	)	)	PUNCT
hassl-3708	434	17	.	.	PUNCT
hassl-3708	435	1	brand	brand	NOUN
hassl-3708	435	2	authenticity	authenticity	NOUN
hassl-3708	435	3	:	:	PUNCT
hassl-3708	435	4	literature	literature	PROPN
hassl-3708	435	5	review	review	PROPN
hassl-3708	435	6	,	,	PUNCT
hassl-3708	435	7	comprehensive	comprehensive	ADJ
hassl-3708	435	8	definition	definition	NOUN
hassl-3708	435	9	,	,	PUNCT
hassl-3708	435	10	and	and	CCONJ
hassl-3708	435	11	an	an	DET
hassl-3708	435	12	amalgamated	amalgamated	ADJ
hassl-3708	435	13	scale	scale	NOUN
hassl-3708	435	14	.	.	PUNCT
hassl-3708	436	1	journal	journal	NOUN
hassl-3708	436	2	of	of	ADP
hassl-3708	436	3	marketing	marketing	NOUN
hassl-3708	436	4	theory	theory	NOUN
hassl-3708	436	5	and	and	CCONJ
hassl-3708	436	6	practice	practice	NOUN
hassl-3708	436	7	,	,	PUNCT
hassl-3708	436	8	31(2	31(2	NUM
hassl-3708	436	9	)	)	PUNCT
hassl-3708	436	10	,	,	PUNCT
hassl-3708	436	11	129	129	NUM
hassl-3708	436	12	-	-	SYM
hassl-3708	436	13	145	145	NUM
hassl-3708	436	14	.	.	PUNCT
hassl-3708	437	1	https://doi.org/10.1080/10696679.2021.2018937	https://doi.org/10.1080/10696679.2021.2018937	PROPN
hassl-3708	437	2	cha	cha	PROPN
hassl-3708	437	3	,	,	PUNCT
hassl-3708	437	4	e.	e.	PROPN
hassl-3708	437	5	s.	s.	PROPN
hassl-3708	437	6	,	,	PUNCT
hassl-3708	437	7	kim	kim	PROPN
hassl-3708	437	8	,	,	PUNCT
hassl-3708	437	9	k.	k.	PROPN
hassl-3708	437	10	h.	h.	PROPN
hassl-3708	437	11	,	,	PUNCT
hassl-3708	437	12	&	&	CCONJ
hassl-3708	437	13	erlen	erlen	PROPN
hassl-3708	437	14	,	,	PUNCT
hassl-3708	437	15	j.	j.	PROPN
hassl-3708	437	16	a.	a.	PROPN
hassl-3708	437	17	(	(	PUNCT
hassl-3708	437	18	2007	2007	NUM
hassl-3708	437	19	)	)	PUNCT
hassl-3708	437	20	.	.	PUNCT
hassl-3708	438	1	translation	translation	NOUN
hassl-3708	438	2	of	of	ADP
hassl-3708	438	3	scales	scale	NOUN
hassl-3708	438	4	in	in	ADP
hassl-3708	438	5	cross	cross	NOUN
hassl-3708	438	6	‐cultural	‐cultural	ADJ
hassl-3708	438	7	research	research	NOUN
hassl-3708	438	8	:	:	PUNCT
hassl-3708	438	9	issues	issue	NOUN
hassl-3708	438	10	and	and	CCONJ
hassl-3708	438	11	techniques	technique	NOUN
hassl-3708	438	12	.	.	PUNCT
hassl-3708	439	1	journal	journal	NOUN
hassl-3708	439	2	of	of	ADP
hassl-3708	439	3	advanced	advanced	ADJ
hassl-3708	439	4	nursing	nursing	NOUN
hassl-3708	439	5	,	,	PUNCT
hassl-3708	439	6	58(4	58(4	NUM
hassl-3708	439	7	)	)	PUNCT
hassl-3708	439	8	,	,	PUNCT
hassl-3708	439	9	386	386	NUM
hassl-3708	439	10	-	-	SYM
hassl-3708	439	11	395	395	NUM
hassl-3708	439	12	.	.	PUNCT
hassl-3708	440	1	https://doi.org/10.1111/j.1365-2648.2007.04242.x	https://doi.org/10.1111/j.1365-2648.2007.04242.x	PROPN
hassl-3708	440	2	chen	chen	PROPN
hassl-3708	440	3	,	,	PUNCT
hassl-3708	440	4	l.	l.	PROPN
hassl-3708	440	5	(	(	PUNCT
hassl-3708	440	6	2021	2021	NUM
hassl-3708	440	7	)	)	PUNCT
hassl-3708	440	8	.	.	PUNCT
hassl-3708	441	1	the	the	DET
hassl-3708	441	2	top30	top30	PROPN
hassl-3708	441	3	notable	notable	ADJ
hassl-3708	441	4	insurgent	insurgent	NOUN
hassl-3708	441	5	brands	brand	NOUN
hassl-3708	441	6	for	for	ADP
hassl-3708	441	7	2020	2020	NUM
hassl-3708	441	8	.	.	PUNCT
hassl-3708	442	1	china	china	PROPN
hassl-3708	442	2	internet	internet	PROPN
hassl-3708	442	3	week	week	NOUN
hassl-3708	442	4	,	,	PUNCT
hassl-3708	442	5	8	8	NUM
hassl-3708	442	6	,	,	PUNCT
hassl-3708	442	7	52–53	52–53	NUM
hassl-3708	442	8	.	.	PUNCT
hassl-3708	443	1	https://doi.org/10.14097/j.cnki.5392/2021.11.023	https://doi.org/10.14097/j.cnki.5392/2021.11.023	PROPN
hassl-3708	443	2	chen	chen	PROPN
hassl-3708	443	3	,	,	PUNCT
hassl-3708	443	4	t.	t.	PROPN
hassl-3708	443	5	,	,	PUNCT
hassl-3708	443	6	dodds	dodds	PROPN
hassl-3708	443	7	,	,	PUNCT
hassl-3708	443	8	s.	s.	PROPN
hassl-3708	443	9	,	,	PUNCT
hassl-3708	443	10	finsterwalder	finsterwalder	PROPN
hassl-3708	443	11	,	,	PUNCT
hassl-3708	443	12	j.	j.	PROPN
hassl-3708	443	13	,	,	PUNCT
hassl-3708	443	14	witell	witell	INTJ
hassl-3708	443	15	,	,	PUNCT
hassl-3708	443	16	l.	l.	PROPN
hassl-3708	443	17	,	,	PUNCT
hassl-3708	443	18	cheung	cheung	PROPN
hassl-3708	443	19	,	,	PUNCT
hassl-3708	443	20	l.	l.	PROPN
hassl-3708	443	21	,	,	PUNCT
hassl-3708	443	22	falter	falter	VERB
hassl-3708	443	23	,	,	PUNCT
hassl-3708	443	24	m.	m.	NOUN
hassl-3708	443	25	,	,	PUNCT
hassl-3708	443	26	.	.	PUNCT
hassl-3708	443	27	.	.	PUNCT
hassl-3708	443	28	.	.	PUNCT
hassl-3708	444	1	mccoll	mccoll	PROPN
hassl-3708	444	2	-	-	PUNCT
hassl-3708	444	3	kennedy	kennedy	PROPN
hassl-3708	444	4	,	,	PUNCT
hassl-3708	444	5	j.	j.	PROPN
hassl-3708	444	6	r.	r.	PROPN
hassl-3708	444	7	(	(	PUNCT
hassl-3708	444	8	2021	2021	NUM
hassl-3708	444	9	)	)	PUNCT
hassl-3708	444	10	.	.	PUNCT
hassl-3708	445	1	dynamics	dynamic	NOUN
hassl-3708	445	2	of	of	ADP
hassl-3708	445	3	wellbeing	wellbee	VERB
hassl-3708	445	4	co	co	NOUN
hassl-3708	445	5	-	-	NOUN
hassl-3708	445	6	creation	creation	NOUN
hassl-3708	445	7	:	:	PUNCT
hassl-3708	445	8	a	a	DET
hassl-3708	445	9	psychological	psychological	ADJ
hassl-3708	445	10	ownership	ownership	NOUN
hassl-3708	445	11	perspective	perspective	NOUN
hassl-3708	445	12	.	.	PUNCT
hassl-3708	446	1	journal	journal	NOUN
hassl-3708	446	2	of	of	ADP
hassl-3708	446	3	service	service	NOUN
hassl-3708	446	4	management	management	NOUN
hassl-3708	446	5	,	,	PUNCT
hassl-3708	446	6	32(3	32(3	NUM
hassl-3708	446	7	)	)	PUNCT
hassl-3708	446	8	,	,	PUNCT
hassl-3708	446	9	383	383	NUM
hassl-3708	446	10	-	-	SYM
hassl-3708	446	11	406	406	NUM
hassl-3708	446	12	.	.	PUNCT
hassl-3708	447	1	https://doi.org/10.1108/josm-09-2019-0297	https://doi.org/10.1108/josm-09-2019-0297	PROPN
hassl-3708	447	2	cheung	cheung	PROPN
hassl-3708	447	3	,	,	PUNCT
hassl-3708	447	4	m.	m.	PROPN
hassl-3708	447	5	l.	l.	PROPN
hassl-3708	447	6	,	,	PUNCT
hassl-3708	447	7	pires	pire	NOUN
hassl-3708	447	8	,	,	PUNCT
hassl-3708	447	9	g.	g.	PROPN
hassl-3708	447	10	d.	d.	PROPN
hassl-3708	447	11	,	,	PUNCT
hassl-3708	447	12	rosenberger	rosenberger	PROPN
hassl-3708	447	13	iii	iii	PROPN
hassl-3708	447	14	,	,	PUNCT
hassl-3708	447	15	p.	p.	PROPN
hassl-3708	447	16	j.	j.	PROPN
hassl-3708	447	17	,	,	PUNCT
hassl-3708	447	18	leung	leung	PROPN
hassl-3708	447	19	,	,	PUNCT
hassl-3708	447	20	w.	w.	PROPN
hassl-3708	447	21	k.	k.	PROPN
hassl-3708	447	22	,	,	PUNCT
hassl-3708	447	23	&	&	CCONJ
hassl-3708	447	24	ting	ting	PROPN
hassl-3708	447	25	,	,	PUNCT
hassl-3708	447	26	h.	h.	PROPN
hassl-3708	447	27	(	(	PUNCT
hassl-3708	447	28	2021	2021	NUM
hassl-3708	447	29	)	)	PUNCT
hassl-3708	447	30	.	.	PUNCT
hassl-3708	448	1	investigating	investigate	VERB
hassl-3708	448	2	the	the	DET
hassl-3708	448	3	role	role	NOUN
hassl-3708	448	4	of	of	ADP
hassl-3708	448	5	social	social	ADJ
hassl-3708	448	6	media	medium	NOUN
hassl-3708	448	7	marketing	marketing	NOUN
hassl-3708	448	8	on	on	ADP
hassl-3708	448	9	value	value	NOUN
hassl-3708	448	10	co	co	NOUN
hassl-3708	448	11	-	-	NOUN
hassl-3708	448	12	creation	creation	NOUN
hassl-3708	448	13	and	and	CCONJ
hassl-3708	448	14	engagement	engagement	NOUN
hassl-3708	448	15	:	:	PUNCT
hassl-3708	448	16	an	an	DET
hassl-3708	448	17	empirical	empirical	ADJ
hassl-3708	448	18	study	study	NOUN
hassl-3708	448	19	in	in	ADP
hassl-3708	448	20	china	china	PROPN
hassl-3708	448	21	and	and	CCONJ
hassl-3708	448	22	hong	hong	PROPN
hassl-3708	448	23	kong	kong	PROPN
hassl-3708	448	24	.	.	PUNCT
hassl-3708	449	1	australasian	australasian	ADJ
hassl-3708	449	2	marketing	marketing	NOUN
hassl-3708	449	3	journal	journal	NOUN
hassl-3708	449	4	,	,	PUNCT
hassl-3708	449	5	29(2	29(2	NUM
hassl-3708	449	6	)	)	PUNCT
hassl-3708	449	7	,	,	PUNCT
hassl-3708	449	8	118	118	NUM
hassl-3708	449	9	-	-	SYM
hassl-3708	449	10	131	131	NUM
hassl-3708	449	11	.	.	PUNCT
hassl-3708	450	1	https://doi.org/10.1016/j.ausmj.2020.03.006	https://doi.org/10.1016/j.ausmj.2020.03.006	ADJ
hassl-3708	450	2	chin	chin	NOUN
hassl-3708	450	3	,	,	PUNCT
hassl-3708	450	4	w.	w.	PROPN
hassl-3708	450	5	w.	w.	PROPN
hassl-3708	450	6	(	(	PUNCT
hassl-3708	450	7	1998	1998	NUM
hassl-3708	450	8	)	)	PUNCT
hassl-3708	450	9	.	.	PUNCT
hassl-3708	451	1	commentary	commentary	NOUN
hassl-3708	451	2	:	:	PUNCT
hassl-3708	451	3	issues	issue	NOUN
hassl-3708	451	4	and	and	CCONJ
hassl-3708	451	5	opinion	opinion	NOUN
hassl-3708	451	6	on	on	ADP
hassl-3708	451	7	structural	structural	ADJ
hassl-3708	451	8	equation	equation	NOUN
hassl-3708	451	9	modeling	modeling	NOUN
hassl-3708	451	10	.	.	PUNCT
hassl-3708	452	1	mis	mis	PROPN
hassl-3708	452	2	quarterly	quarterly	PROPN
hassl-3708	452	3	,	,	PUNCT
hassl-3708	452	4	22(1	22(1	NUM
hassl-3708	452	5	)	)	PUNCT
hassl-3708	452	6	,	,	PUNCT
hassl-3708	452	7	7	7	NUM
hassl-3708	452	8	-	-	SYM
hassl-3708	452	9	16	16	NUM
hassl-3708	452	10	.	.	PUNCT
hassl-3708	453	1	chin	chin	PROPN
hassl-3708	453	2	,	,	PUNCT
hassl-3708	453	3	w.	w.	PROPN
hassl-3708	453	4	w.	w.	PROPN
hassl-3708	453	5	,	,	PUNCT
hassl-3708	453	6	marcolin	marcolin	PROPN
hassl-3708	453	7	,	,	PUNCT
hassl-3708	453	8	b.	b.	PROPN
hassl-3708	453	9	l.	l.	PROPN
hassl-3708	453	10	,	,	PUNCT
hassl-3708	453	11	&	&	CCONJ
hassl-3708	453	12	newsted	newste	VERB
hassl-3708	453	13	,	,	PUNCT
hassl-3708	453	14	p.	p.	PROPN
hassl-3708	453	15	r.	r.	PROPN
hassl-3708	453	16	(	(	PUNCT
hassl-3708	453	17	2003	2003	NUM
hassl-3708	453	18	)	)	PUNCT
hassl-3708	453	19	.	.	PUNCT
hassl-3708	454	1	a	a	DET
hassl-3708	454	2	partial	partial	ADJ
hassl-3708	454	3	least	least	ADJ
hassl-3708	454	4	squares	square	NOUN
hassl-3708	454	5	latent	latent	ADJ
hassl-3708	454	6	variable	variable	ADJ
hassl-3708	454	7	modeling	modeling	NOUN
hassl-3708	454	8	approach	approach	NOUN
hassl-3708	454	9	for	for	ADP
hassl-3708	454	10	measuring	measure	VERB
hassl-3708	454	11	interaction	interaction	NOUN
hassl-3708	454	12	effects	effect	NOUN
hassl-3708	454	13	:	:	PUNCT
hassl-3708	454	14	results	result	NOUN
hassl-3708	454	15	from	from	ADP
hassl-3708	454	16	a	a	DET
hassl-3708	454	17	monte	monte	PROPN
hassl-3708	454	18	carlo	carlo	PROPN
hassl-3708	454	19	simulation	simulation	PROPN
hassl-3708	454	20	study	study	PROPN
hassl-3708	454	21	and	and	CCONJ
hassl-3708	454	22	an	an	DET
hassl-3708	454	23	electronic	electronic	ADJ
hassl-3708	454	24	-	-	PUNCT
hassl-3708	454	25	mail	mail	NOUN
hassl-3708	454	26	emotion	emotion	NOUN
hassl-3708	454	27	/	/	SYM
hassl-3708	454	28	adoption	adoption	NOUN
hassl-3708	454	29	study	study	NOUN
hassl-3708	454	30	.	.	PUNCT
hassl-3708	455	1	information	information	NOUN
hassl-3708	455	2	systems	system	NOUN
hassl-3708	455	3	research	research	NOUN
hassl-3708	455	4	,	,	PUNCT
hassl-3708	455	5	14(2	14(2	NUM
hassl-3708	455	6	)	)	PUNCT
hassl-3708	455	7	,	,	PUNCT
hassl-3708	455	8	189	189	NUM
hassl-3708	455	9	-	-	SYM
hassl-3708	455	10	217	217	NUM
hassl-3708	455	11	.	.	PUNCT
hassl-3708	456	1	https://doi.org/10.1287/isre.14.2.189.16018	https://doi.org/10.1287/isre.14.2.189.16018	NOUN
hassl-3708	456	2	coelho	coelho	PROPN
hassl-3708	456	3	,	,	PUNCT
hassl-3708	456	4	p.	p.	PROPN
hassl-3708	456	5	s.	s.	PROPN
hassl-3708	456	6	,	,	PUNCT
hassl-3708	456	7	rita	rita	PROPN
hassl-3708	456	8	,	,	PUNCT
hassl-3708	456	9	p.	p.	PROPN
hassl-3708	456	10	,	,	PUNCT
hassl-3708	456	11	&	&	CCONJ
hassl-3708	456	12	santos	santos	PROPN
hassl-3708	456	13	,	,	PUNCT
hassl-3708	456	14	z.	z.	PROPN
hassl-3708	456	15	r.	r.	PROPN
hassl-3708	456	16	(	(	PUNCT
hassl-3708	456	17	2018	2018	NUM
hassl-3708	456	18	)	)	PUNCT
hassl-3708	456	19	.	.	PUNCT
hassl-3708	457	1	on	on	ADP
hassl-3708	457	2	the	the	DET
hassl-3708	457	3	relationship	relationship	NOUN
hassl-3708	457	4	between	between	ADP
hassl-3708	457	5	consumer	consumer	NOUN
hassl-3708	457	6	-	-	PUNCT
hassl-3708	457	7	brand	brand	NOUN
hassl-3708	457	8	identification	identification	NOUN
hassl-3708	457	9	,	,	PUNCT
hassl-3708	457	10	brand	brand	NOUN
hassl-3708	457	11	community	community	NOUN
hassl-3708	457	12	,	,	PUNCT
hassl-3708	457	13	and	and	CCONJ
hassl-3708	457	14	brand	brand	NOUN
hassl-3708	457	15	loyalty	loyalty	NOUN
hassl-3708	457	16	.	.	PUNCT
hassl-3708	458	1	journal	journal	NOUN
hassl-3708	458	2	of	of	ADP
hassl-3708	458	3	retailing	retailing	NOUN
hassl-3708	458	4	and	and	CCONJ
hassl-3708	458	5	consumer	consumer	NOUN
hassl-3708	458	6	services	service	NOUN
hassl-3708	458	7	,	,	PUNCT
hassl-3708	458	8	43	43	NUM
hassl-3708	458	9	,	,	PUNCT
hassl-3708	458	10	101	101	NUM
hassl-3708	458	11	-	-	SYM
hassl-3708	458	12	110	110	NUM
hassl-3708	458	13	.	.	PUNCT
hassl-3708	459	1	https://doi.org/10.1016/j.jretconser.2018.03.011	https://doi.org/10.1016/j.jretconser.2018.03.011	PROPN
hassl-3708	459	2	cossío	cossío	PROPN
hassl-3708	459	3	-	-	PUNCT
hassl-3708	459	4	silva	silva	NOUN
hassl-3708	459	5	,	,	PUNCT
hassl-3708	459	6	f.-j	f.-j	PROPN
hassl-3708	459	7	.	.	PROPN
hassl-3708	459	8	,	,	PUNCT
hassl-3708	459	9	revilla	revilla	PROPN
hassl-3708	459	10	-	-	PUNCT
hassl-3708	459	11	camacho	camacho	NOUN
hassl-3708	459	12	,	,	PUNCT
hassl-3708	459	13	m.-á	m.-á	PROPN
hassl-3708	459	14	.	.	PROPN
hassl-3708	459	15	,	,	PUNCT
hassl-3708	459	16	vega	vega	PROPN
hassl-3708	459	17	-	-	PUNCT
hassl-3708	459	18	vázquez	vázquez	NOUN
hassl-3708	459	19	,	,	PUNCT
hassl-3708	459	20	m.	m.	NOUN
hassl-3708	459	21	,	,	PUNCT
hassl-3708	459	22	&	&	CCONJ
hassl-3708	459	23	palacios	palacios	PROPN
hassl-3708	459	24	-	-	PUNCT
hassl-3708	459	25	florencio	florencio	PROPN
hassl-3708	459	26	,	,	PUNCT
hassl-3708	459	27	b.	b.	PROPN
hassl-3708	459	28	(	(	PUNCT
hassl-3708	459	29	2016	2016	NUM
hassl-3708	459	30	)	)	PUNCT
hassl-3708	459	31	.	.	PUNCT
hassl-3708	460	1	value	value	NOUN
hassl-3708	460	2	co	co	NOUN
hassl-3708	460	3	-	-	NOUN
hassl-3708	460	4	creation	creation	NOUN
hassl-3708	460	5	and	and	CCONJ
hassl-3708	460	6	customer	customer	NOUN
hassl-3708	460	7	loyalty	loyalty	NOUN
hassl-3708	460	8	.	.	PUNCT
hassl-3708	461	1	journal	journal	NOUN
hassl-3708	461	2	of	of	ADP
hassl-3708	461	3	business	business	NOUN
hassl-3708	461	4	research	research	NOUN
hassl-3708	461	5	,	,	PUNCT
hassl-3708	461	6	69(5	69(5	NUM
hassl-3708	461	7	)	)	PUNCT
hassl-3708	461	8	,	,	PUNCT
hassl-3708	461	9	1621	1621	NUM
hassl-3708	461	10	-	-	SYM
hassl-3708	461	11	1625	1625	NUM
hassl-3708	461	12	.	.	PUNCT
hassl-3708	462	1	https://doi.org/10.1016/j.jbusres.2015.10.028	https://doi.org/10.1016/j.jbusres.2015.10.028	PROPN
hassl-3708	462	2	deng	deng	PROPN
hassl-3708	462	3	,	,	PUNCT
hassl-3708	462	4	w.	w.	PROPN
hassl-3708	462	5	,	,	PUNCT
hassl-3708	462	6	lu	lu	PROPN
hassl-3708	462	7	,	,	PUNCT
hassl-3708	462	8	c.	c.	PROPN
hassl-3708	462	9	,	,	PUNCT
hassl-3708	462	10	lin	lin	PROPN
hassl-3708	462	11	,	,	PUNCT
hassl-3708	462	12	y.	y.	PROPN
hassl-3708	462	13	,	,	PUNCT
hassl-3708	462	14	&	&	CCONJ
hassl-3708	462	15	chen	chen	PROPN
hassl-3708	462	16	,	,	PUNCT
hassl-3708	462	17	w.	w.	PROPN
hassl-3708	462	18	(	(	PUNCT
hassl-3708	462	19	2021	2021	NUM
hassl-3708	462	20	)	)	PUNCT
hassl-3708	462	21	.	.	PUNCT
hassl-3708	463	1	a	a	DET
hassl-3708	463	2	study	study	NOUN
hassl-3708	463	3	on	on	ADP
hassl-3708	463	4	the	the	DET
hassl-3708	463	5	effect	effect	NOUN
hassl-3708	463	6	of	of	ADP
hassl-3708	463	7	tourists	tourist	NOUN
hassl-3708	463	8	value	value	VERB
hassl-3708	463	9	co	co	NOUN
hassl-3708	463	10	-	-	NOUN
hassl-3708	463	11	creation	creation	NOUN
hassl-3708	463	12	on	on	ADP
hassl-3708	463	13	the	the	DET
hassl-3708	463	14	perceived	perceive	VERB
hassl-3708	463	15	value	value	NOUN
hassl-3708	463	16	of	of	ADP
hassl-3708	463	17	souvenirs	souvenir	NOUN
hassl-3708	463	18	:	:	PUNCT
hassl-3708	463	19	mediating	mediate	VERB
hassl-3708	463	20	role	role	NOUN
hassl-3708	463	21	of	of	ADP
hassl-3708	463	22	psychological	psychological	ADJ
hassl-3708	463	23	ownership	ownership	NOUN
hassl-3708	463	24	and	and	CCONJ
hassl-3708	463	25	authenticity	authenticity	NOUN
hassl-3708	463	26	.	.	PUNCT
hassl-3708	464	1	asia	asia	PROPN
hassl-3708	464	2	pacific	pacific	PROPN
hassl-3708	464	3	journal	journal	PROPN
hassl-3708	464	4	of	of	ADP
hassl-3708	464	5	tourism	tourism	NOUN
hassl-3708	464	6	research	research	NOUN
hassl-3708	464	7	,	,	PUNCT
hassl-3708	464	8	26(2	26(2	NUM
hassl-3708	464	9	)	)	PUNCT
hassl-3708	464	10	,	,	PUNCT
hassl-3708	464	11	200	200	NUM
hassl-3708	464	12	-	-	SYM
hassl-3708	464	13	214	214	NUM
hassl-3708	464	14	.	.	PUNCT
hassl-3708	465	1	https://doi.org/10.1080/10941665.2020.1763411	https://doi.org/10.1080/10941665.2020.1763411	PROPN
hassl-3708	465	2	dittmar	dittmar	NOUN
hassl-3708	465	3	,	,	PUNCT
hassl-3708	465	4	h.	h.	PROPN
hassl-3708	465	5	(	(	PUNCT
hassl-3708	465	6	1992	1992	NUM
hassl-3708	465	7	)	)	PUNCT
hassl-3708	465	8	.	.	PUNCT
hassl-3708	466	1	the	the	DET
hassl-3708	466	2	social	social	ADJ
hassl-3708	466	3	psychology	psychology	NOUN
hassl-3708	466	4	of	of	ADP
hassl-3708	466	5	material	material	NOUN
hassl-3708	466	6	possessions	possession	NOUN
hassl-3708	466	7	:	:	PUNCT
hassl-3708	466	8	to	to	PART
hassl-3708	466	9	have	have	AUX
hassl-3708	466	10	is	be	AUX
hassl-3708	466	11	to	to	PART
hassl-3708	466	12	be	be	AUX
hassl-3708	466	13	.	.	PUNCT
hassl-3708	467	1	new	new	PROPN
hassl-3708	467	2	york	york	PROPN
hassl-3708	467	3	:	:	PUNCT
hassl-3708	467	4	st	st	PROPN
hassl-3708	467	5	.	.	PROPN
hassl-3708	467	6	martin	martin	PROPN
hassl-3708	467	7	’s	’s	PART
hassl-3708	467	8	press	press	NOUN
hassl-3708	467	9	.	.	PUNCT
hassl-3708	468	1	du	du	PROPN
hassl-3708	468	2	,	,	PUNCT
hassl-3708	468	3	y.	y.	PROPN
hassl-3708	468	4	,	,	PUNCT
hassl-3708	468	5	&	&	CCONJ
hassl-3708	468	6	yi	yi	PROPN
hassl-3708	468	7	,	,	PUNCT
hassl-3708	468	8	x.	x.	NOUN
hassl-3708	468	9	(	(	PUNCT
hassl-3708	468	10	2021	2021	NUM
hassl-3708	468	11	)	)	PUNCT
hassl-3708	468	12	.	.	PUNCT
hassl-3708	469	1	explosion	explosion	NOUN
hassl-3708	469	2	and	and	CCONJ
hassl-3708	469	3	sedimentation	sedimentation	NOUN
hassl-3708	469	4	:	:	PUNCT
hassl-3708	469	5	the	the	DET
hassl-3708	469	6	long	long	ADJ
hassl-3708	469	7	road	road	NOUN
hassl-3708	469	8	to	to	ADP
hassl-3708	469	9	development	development	NOUN
hassl-3708	469	10	of	of	ADP
hassl-3708	469	11	insurgent	insurgent	NOUN
hassl-3708	469	12	brands	brand	NOUN
hassl-3708	469	13	.	.	PUNCT
hassl-3708	470	1	international	international	ADJ
hassl-3708	470	2	brand	brand	PROPN
hassl-3708	470	3	observer	observer	PROPN
hassl-3708	470	4	,	,	PUNCT
hassl-3708	470	5	7	7	NUM
hassl-3708	470	6	,	,	PUNCT
hassl-3708	470	7	13–14	13–14	NUM
hassl-3708	470	8	.	.	PUNCT
hassl-3708	471	1	ehrenberg	ehrenberg	PROPN
hassl-3708	471	2	,	,	PUNCT
hassl-3708	471	3	a.	a.	PROPN
hassl-3708	471	4	,	,	PUNCT
hassl-3708	471	5	&	&	CCONJ
hassl-3708	471	6	goodhardt	goodhardt	PROPN
hassl-3708	471	7	,	,	PUNCT
hassl-3708	471	8	g.	g.	PROPN
hassl-3708	471	9	(	(	PUNCT
hassl-3708	471	10	2000	2000	NUM
hassl-3708	471	11	)	)	PUNCT
hassl-3708	471	12	.	.	PUNCT
hassl-3708	472	1	new	new	ADJ
hassl-3708	472	2	brands	brand	NOUN
hassl-3708	472	3	:	:	PUNCT
hassl-3708	472	4	near	near	ADP
hassl-3708	472	5	-	-	PUNCT
hassl-3708	472	6	instant	instant	ADJ
hassl-3708	472	7	loyalty	loyalty	NOUN
hassl-3708	472	8	.	.	PUNCT
hassl-3708	473	1	journal	journal	NOUN
hassl-3708	473	2	of	of	ADP
hassl-3708	473	3	marketing	marketing	NOUN
hassl-3708	473	4	management	management	NOUN
hassl-3708	473	5	,	,	PUNCT
hassl-3708	473	6	16(6	16(6	NUM
hassl-3708	473	7	)	)	PUNCT
hassl-3708	473	8	,	,	PUNCT
hassl-3708	473	9	607	607	NUM
hassl-3708	473	10	-	-	SYM
hassl-3708	473	11	617	617	NUM
hassl-3708	473	12	.	.	PUNCT
hassl-3708	474	1	https://doi.org/10.1362/026725700785045912	https://doi.org/10.1362/026725700785045912	PROPN
hassl-3708	474	2	fang	fang	X
hassl-3708	474	3	,	,	PUNCT
hassl-3708	474	4	y.-h	y.-h	PROPN
hassl-3708	474	5	.	.	PUNCT
hassl-3708	475	1	(	(	PUNCT
hassl-3708	475	2	2019	2019	NUM
hassl-3708	475	3	)	)	PUNCT
hassl-3708	475	4	.	.	PUNCT
hassl-3708	476	1	an	an	DET
hassl-3708	476	2	app	app	NOUN
hassl-3708	476	3	a	a	DET
hassl-3708	476	4	day	day	NOUN
hassl-3708	476	5	keeps	keep	VERB
hassl-3708	476	6	a	a	DET
hassl-3708	476	7	customer	customer	NOUN
hassl-3708	476	8	connected	connect	VERB
hassl-3708	476	9	:	:	PUNCT
hassl-3708	476	10	explicating	explicate	VERB
hassl-3708	476	11	loyalty	loyalty	NOUN
hassl-3708	476	12	to	to	ADP
hassl-3708	476	13	brands	brand	NOUN
hassl-3708	476	14	and	and	CCONJ
hassl-3708	476	15	branded	brand	VERB
hassl-3708	476	16	applications	application	NOUN
hassl-3708	476	17	through	through	ADP
hassl-3708	476	18	the	the	DET
hassl-3708	476	19	lens	lens	NOUN
hassl-3708	476	20	of	of	ADP
hassl-3708	476	21	affordance	affordance	NOUN
hassl-3708	476	22	and	and	CCONJ
hassl-3708	476	23	service	service	NOUN
hassl-3708	476	24	-	-	PUNCT
hassl-3708	476	25	dominant	dominant	NOUN
hassl-3708	476	26	logic	logic	NOUN
hassl-3708	476	27	.	.	PUNCT
hassl-3708	477	1	information	information	NOUN
hassl-3708	477	2	&	&	CCONJ
hassl-3708	477	3	management	management	PROPN
hassl-3708	477	4	,	,	PUNCT
hassl-3708	477	5	56(3	56(3	NOUN
hassl-3708	477	6	)	)	PUNCT
hassl-3708	477	7	,	,	PUNCT
hassl-3708	477	8	377	377	NUM
hassl-3708	477	9	-	-	SYM
hassl-3708	477	10	391	391	NUM
hassl-3708	477	11	.	.	PUNCT
hassl-3708	478	1	https://doi.org/10.1016/j.im.2018.07.011	https://doi.org/10.1016/j.im.2018.07.011	PROPN
hassl-3708	478	2	france	france	PROPN
hassl-3708	478	3	,	,	PUNCT
hassl-3708	478	4	c.	c.	PROPN
hassl-3708	478	5	,	,	PUNCT
hassl-3708	478	6	grace	grace	NOUN
hassl-3708	478	7	,	,	PUNCT
hassl-3708	478	8	d.	d.	PROPN
hassl-3708	478	9	,	,	PUNCT
hassl-3708	478	10	merrilees	merrilees	PROPN
hassl-3708	478	11	,	,	PUNCT
hassl-3708	478	12	b.	b.	PROPN
hassl-3708	478	13	,	,	PUNCT
hassl-3708	478	14	&	&	CCONJ
hassl-3708	478	15	miller	miller	PROPN
hassl-3708	478	16	,	,	PUNCT
hassl-3708	478	17	d.	d.	PROPN
hassl-3708	478	18	(	(	PUNCT
hassl-3708	478	19	2018	2018	NUM
hassl-3708	478	20	)	)	PUNCT
hassl-3708	478	21	.	.	PUNCT
hassl-3708	479	1	customer	customer	NOUN
hassl-3708	479	2	brand	brand	PROPN
hassl-3708	479	3	co	co	NOUN
hassl-3708	479	4	-	-	NOUN
hassl-3708	479	5	creation	creation	NOUN
hassl-3708	479	6	behavior	behavior	NOUN
hassl-3708	479	7	:	:	PUNCT
hassl-3708	479	8	conceptualization	conceptualization	NOUN
hassl-3708	479	9	and	and	CCONJ
hassl-3708	479	10	empirical	empirical	ADJ
hassl-3708	479	11	validation	validation	NOUN
hassl-3708	479	12	.	.	PUNCT
hassl-3708	480	1	marketing	marketing	NOUN
hassl-3708	480	2	intelligence	intelligence	PROPN
hassl-3708	480	3	&	&	CCONJ
hassl-3708	480	4	planning	planning	PROPN
hassl-3708	480	5	,	,	PUNCT
hassl-3708	480	6	36(3	36(3	NUM
hassl-3708	480	7	)	)	PUNCT
hassl-3708	480	8	,	,	PUNCT
hassl-3708	480	9	334	334	NUM
hassl-3708	480	10	-	-	SYM
hassl-3708	480	11	348	348	NUM
hassl-3708	480	12	.	.	PUNCT
hassl-3708	481	1	https://doi.org/10.1108/mip-10-2017-0266	https://doi.org/10.1108/mip-10-2017-0266	AUX
hassl-3708	481	2	franke	franke	PROPN
hassl-3708	481	3	,	,	PUNCT
hassl-3708	481	4	g.	g.	PROPN
hassl-3708	481	5	,	,	PUNCT
hassl-3708	481	6	&	&	CCONJ
hassl-3708	481	7	sarstedt	sarstedt	PROPN
hassl-3708	481	8	,	,	PUNCT
hassl-3708	481	9	m.	m.	NOUN
hassl-3708	481	10	(	(	PUNCT
hassl-3708	481	11	2019	2019	NUM
hassl-3708	481	12	)	)	PUNCT
hassl-3708	481	13	.	.	PUNCT
hassl-3708	482	1	heuristics	heuristic	NOUN
hassl-3708	482	2	versus	versus	ADP
hassl-3708	482	3	statistics	statistic	NOUN
hassl-3708	482	4	in	in	ADP
hassl-3708	482	5	discriminant	discriminant	ADJ
hassl-3708	482	6	validity	validity	NOUN
hassl-3708	482	7	testing	testing	NOUN
hassl-3708	482	8	:	:	PUNCT
hassl-3708	482	9	a	a	DET
hassl-3708	482	10	comparison	comparison	NOUN
hassl-3708	482	11	of	of	ADP
hassl-3708	482	12	four	four	NUM
hassl-3708	482	13	procedures	procedure	NOUN
hassl-3708	482	14	.	.	PUNCT
hassl-3708	483	1	internet	internet	NOUN
hassl-3708	483	2	research	research	NOUN
hassl-3708	483	3	,	,	PUNCT
hassl-3708	483	4	29(3	29(3	NUM
hassl-3708	483	5	)	)	PUNCT
hassl-3708	483	6	,	,	PUNCT
hassl-3708	483	7	430	430	NUM
hassl-3708	483	8	-	-	SYM
hassl-3708	483	9	447	447	NUM
hassl-3708	483	10	.	.	PUNCT
hassl-3708	484	1	https://doi.org/10.1108/intr-12-2017-0515	https://doi.org/10.1108/intr-12-2017-0515	NOUN
hassl-3708	484	2	fritz	fritz	PROPN
hassl-3708	484	3	,	,	PUNCT
hassl-3708	484	4	k.	k.	PROPN
hassl-3708	484	5	,	,	PUNCT
hassl-3708	484	6	schoenmueller	schoenmueller	PROPN
hassl-3708	484	7	,	,	PUNCT
hassl-3708	484	8	v.	v.	PROPN
hassl-3708	484	9	,	,	PUNCT
hassl-3708	484	10	&	&	CCONJ
hassl-3708	484	11	bruhn	bruhn	NOUN
hassl-3708	484	12	,	,	PUNCT
hassl-3708	484	13	m.	m.	NOUN
hassl-3708	484	14	(	(	PUNCT
hassl-3708	484	15	2017	2017	NUM
hassl-3708	484	16	)	)	PUNCT
hassl-3708	484	17	.	.	PUNCT
hassl-3708	485	1	authenticity	authenticity	NOUN
hassl-3708	485	2	in	in	ADP
hassl-3708	485	3	branding	branding	NOUN
hassl-3708	485	4	–	–	PUNCT
hassl-3708	485	5	exploring	explore	VERB
hassl-3708	485	6	antecedents	antecedent	NOUN
hassl-3708	485	7	and	and	CCONJ
hassl-3708	485	8	consequences	consequence	NOUN
hassl-3708	485	9	of	of	ADP
hassl-3708	485	10	brand	brand	NOUN
hassl-3708	485	11	authenticity	authenticity	NOUN
hassl-3708	485	12	.	.	PUNCT
hassl-3708	486	1	european	european	PROPN
hassl-3708	486	2	journal	journal	PROPN
hassl-3708	486	3	of	of	ADP
hassl-3708	486	4	marketing	marketing	NOUN
hassl-3708	486	5	,	,	PUNCT
hassl-3708	486	6	51(2	51(2	NUM
hassl-3708	486	7	)	)	PUNCT
hassl-3708	486	8	,	,	PUNCT
hassl-3708	486	9	324	324	NUM
hassl-3708	486	10	-	-	SYM
hassl-3708	486	11	348	348	NUM
hassl-3708	486	12	.	.	PUNCT
hassl-3708	487	1	https://doi.org/10.1108/ejm-10-2014-0633	https://doi.org/10.1108/ejm-10-2014-0633	PROPN
hassl-3708	487	2	galvagno	galvagno	PROPN
hassl-3708	487	3	,	,	PUNCT
hassl-3708	487	4	m.	m.	NOUN
hassl-3708	487	5	,	,	PUNCT
hassl-3708	487	6	&	&	CCONJ
hassl-3708	487	7	dalli	dalli	PROPN
hassl-3708	487	8	,	,	PUNCT
hassl-3708	487	9	d.	d.	PROPN
hassl-3708	487	10	(	(	PUNCT
hassl-3708	487	11	2014	2014	NUM
hassl-3708	487	12	)	)	PUNCT
hassl-3708	487	13	.	.	PUNCT
hassl-3708	488	1	theory	theory	NOUN
hassl-3708	488	2	of	of	ADP
hassl-3708	488	3	value	value	NOUN
hassl-3708	488	4	co	co	NOUN
hassl-3708	488	5	-	-	NOUN
hassl-3708	488	6	creation	creation	NOUN
hassl-3708	488	7	:	:	PUNCT
hassl-3708	488	8	a	a	DET
hassl-3708	488	9	systematic	systematic	ADJ
hassl-3708	488	10	literature	literature	NOUN
hassl-3708	488	11	review	review	NOUN
hassl-3708	488	12	.	.	PUNCT
hassl-3708	489	1	managing	manage	VERB
hassl-3708	489	2	service	service	NOUN
hassl-3708	489	3	quality	quality	NOUN
hassl-3708	489	4	,	,	PUNCT
hassl-3708	489	5	24(6	24(6	NUM
hassl-3708	489	6	)	)	PUNCT
hassl-3708	489	7	,	,	PUNCT
hassl-3708	489	8	643	643	NUM
hassl-3708	489	9	-	-	SYM
hassl-3708	489	10	683	683	NUM
hassl-3708	489	11	.	.	PUNCT
hassl-3708	490	1	https://doi.org/10.1108/msq-09-2013-0187	https://doi.org/10.1108/msq-09-2013-0187	PROPN
hassl-3708	490	2	https://doi.org/10.1016/j.jretconser.2021.102904	https://doi.org/10.1016/j.jretconser.2021.102904	PROPN
hassl-3708	490	3	https://doi.org/10.1080/10696679.2021.2018937	https://doi.org/10.1080/10696679.2021.2018937	PROPN
hassl-3708	490	4	https://doi.org/10.1111/j.1365-2648.2007.04242.x	https://doi.org/10.1111/j.1365-2648.2007.04242.x	PRON
hassl-3708	490	5	https://doi.org/10.14097/j.cnki.5392/2021.11.023	https://doi.org/10.14097/j.cnki.5392/2021.11.023	PROPN
hassl-3708	490	6	https://doi.org/10.1108/josm-09-2019-0297	https://doi.org/10.1108/josm-09-2019-0297	PROPN
hassl-3708	490	7	https://doi.org/10.1016/j.ausmj.2020.03.006	https://doi.org/10.1016/j.ausmj.2020.03.006	ADJ
hassl-3708	490	8	https://doi.org/10.1287/isre.14.2.189.16018	https://doi.org/10.1287/isre.14.2.189.16018	NOUN
hassl-3708	490	9	https://doi.org/10.1016/j.jretconser.2018.03.011	https://doi.org/10.1016/j.jretconser.2018.03.011	PROPN
hassl-3708	490	10	https://doi.org/10.1016/j.jbusres.2015.10.028	https://doi.org/10.1016/j.jbusres.2015.10.028	PROPN
hassl-3708	490	11	https://doi.org/10.1080/10941665.2020.1763411	https://doi.org/10.1080/10941665.2020.1763411	PROPN
hassl-3708	490	12	https://doi.org/10.1362/026725700785045912	https://doi.org/10.1362/026725700785045912	PROPN
hassl-3708	490	13	https://doi.org/10.1016/j.im.2018.07.011	https://doi.org/10.1016/j.im.2018.07.011	PROPN
hassl-3708	490	14	https://doi.org/10.1108/mip-10-2017-0266	https://doi.org/10.1108/mip-10-2017-0266	NOUN
hassl-3708	490	15	https://doi.org/10.1108/intr-12-2017-0515	https://doi.org/10.1108/intr-12-2017-0515	NOUN
hassl-3708	490	16	https://doi.org/10.1108/ejm-10-2014-0633	https://doi.org/10.1108/ejm-10-2014-0633	PROPN
hassl-3708	490	17	https://doi.org/10.1108/msq-09-2013-0187	https://doi.org/10.1108/msq-09-2013-0187	NOUN
hassl-3708	490	18	humanities	humanity	NOUN
hassl-3708	490	19	and	and	CCONJ
hassl-3708	490	20	social	social	ADJ
hassl-3708	490	21	sciences	science	NOUN
hassl-3708	490	22	letters	letter	NOUN
hassl-3708	490	23	,	,	PUNCT
hassl-3708	490	24	2024	2024	NUM
hassl-3708	490	25	,	,	PUNCT
hassl-3708	490	26	12(2	12(2	NUM
hassl-3708	490	27	):	):	PUNCT
hassl-3708	490	28	289	289	NUM
hassl-3708	490	29	-	-	SYM
hassl-3708	490	30	307	307	NUM
hassl-3708	490	31	305	305	NUM
hassl-3708	490	32	©	©	ADP
hassl-3708	490	33	2024	2024	NUM
hassl-3708	490	34	conscientia	conscientia	PROPN
hassl-3708	490	35	beam	beam	PROPN
hassl-3708	490	36	.	.	PUNCT
hassl-3708	491	1	all	all	DET
hassl-3708	491	2	rights	right	NOUN
hassl-3708	491	3	reserved	reserve	VERB
hassl-3708	491	4	.	.	PUNCT
hassl-3708	492	1	gonzález	gonzález	PROPN
hassl-3708	492	2	-	-	PUNCT
hassl-3708	492	3	mansilla	mansilla	PROPN
hassl-3708	492	4	,	,	PUNCT
hassl-3708	492	5	ó	ó	PROPN
hassl-3708	492	6	.	.	PROPN
hassl-3708	492	7	,	,	PUNCT
hassl-3708	492	8	berenguer	berenguer	PROPN
hassl-3708	492	9	-	-	PUNCT
hassl-3708	492	10	contrí	contrí	PROPN
hassl-3708	492	11	,	,	PUNCT
hassl-3708	492	12	g.	g.	PROPN
hassl-3708	492	13	,	,	PUNCT
hassl-3708	492	14	&	&	CCONJ
hassl-3708	492	15	serra	serra	PROPN
hassl-3708	492	16	-	-	PUNCT
hassl-3708	492	17	cantallops	cantallops	PROPN
hassl-3708	492	18	,	,	PUNCT
hassl-3708	492	19	a.	a.	NOUN
hassl-3708	492	20	(	(	PUNCT
hassl-3708	492	21	2019	2019	NUM
hassl-3708	492	22	)	)	PUNCT
hassl-3708	492	23	.	.	PUNCT
hassl-3708	493	1	the	the	DET
hassl-3708	493	2	impact	impact	NOUN
hassl-3708	493	3	of	of	ADP
hassl-3708	493	4	value	value	NOUN
hassl-3708	493	5	co	co	NOUN
hassl-3708	493	6	-	-	NOUN
hassl-3708	493	7	creation	creation	NOUN
hassl-3708	493	8	on	on	ADP
hassl-3708	493	9	hotel	hotel	NOUN
hassl-3708	493	10	brand	brand	NOUN
hassl-3708	493	11	equity	equity	NOUN
hassl-3708	493	12	and	and	CCONJ
hassl-3708	493	13	customer	customer	NOUN
hassl-3708	493	14	satisfaction	satisfaction	NOUN
hassl-3708	493	15	.	.	PUNCT
hassl-3708	494	1	tourism	tourism	NOUN
hassl-3708	494	2	management	management	NOUN
hassl-3708	494	3	,	,	PUNCT
hassl-3708	494	4	75	75	NUM
hassl-3708	494	5	,	,	PUNCT
hassl-3708	494	6	51	51	NUM
hassl-3708	494	7	-	-	SYM
hassl-3708	494	8	65	65	NUM
hassl-3708	494	9	.	.	PUNCT
hassl-3708	495	1	https://doi.org/10.1016/j.tourman.2019.04.024	https://doi.org/10.1016/j.tourman.2019.04.024	PROPN
hassl-3708	495	2	guèvremont	guèvremont	NOUN
hassl-3708	495	3	,	,	PUNCT
hassl-3708	495	4	a.	a.	NOUN
hassl-3708	495	5	(	(	PUNCT
hassl-3708	495	6	2018	2018	NUM
hassl-3708	495	7	)	)	PUNCT
hassl-3708	495	8	.	.	PUNCT
hassl-3708	496	1	creating	create	VERB
hassl-3708	496	2	and	and	CCONJ
hassl-3708	496	3	interpreting	interpret	VERB
hassl-3708	496	4	brand	brand	NOUN
hassl-3708	496	5	authenticity	authenticity	NOUN
hassl-3708	496	6	:	:	PUNCT
hassl-3708	496	7	the	the	DET
hassl-3708	496	8	case	case	NOUN
hassl-3708	496	9	of	of	ADP
hassl-3708	496	10	a	a	DET
hassl-3708	496	11	young	young	ADJ
hassl-3708	496	12	brand	brand	NOUN
hassl-3708	496	13	.	.	PUNCT
hassl-3708	497	1	journal	journal	PROPN
hassl-3708	497	2	of	of	ADP
hassl-3708	497	3	consumer	consumer	NOUN
hassl-3708	497	4	behaviour	behaviour	NOUN
hassl-3708	497	5	,	,	PUNCT
hassl-3708	497	6	17(6	17(6	NUM
hassl-3708	497	7	)	)	PUNCT
hassl-3708	497	8	,	,	PUNCT
hassl-3708	497	9	505	505	NUM
hassl-3708	497	10	-	-	SYM
hassl-3708	497	11	518	518	NUM
hassl-3708	497	12	.	.	PUNCT
hassl-3708	498	1	https://doi.org/10.1002/cb.1735	https://doi.org/10.1002/cb.1735	PROPN
hassl-3708	498	2	hahn	hahn	PROPN
hassl-3708	498	3	,	,	PUNCT
hassl-3708	498	4	e.	e.	PROPN
hassl-3708	498	5	d.	d.	PROPN
hassl-3708	498	6	,	,	PUNCT
hassl-3708	498	7	&	&	CCONJ
hassl-3708	498	8	ang	ang	PROPN
hassl-3708	498	9	,	,	PUNCT
hassl-3708	498	10	s.	s.	PROPN
hassl-3708	498	11	h.	h.	PROPN
hassl-3708	498	12	(	(	PUNCT
hassl-3708	498	13	2017	2017	NUM
hassl-3708	498	14	)	)	PUNCT
hassl-3708	498	15	.	.	PUNCT
hassl-3708	499	1	from	from	ADP
hassl-3708	499	2	the	the	DET
hassl-3708	499	3	editors	editor	NOUN
hassl-3708	499	4	:	:	PUNCT
hassl-3708	499	5	new	new	ADJ
hassl-3708	499	6	directions	direction	NOUN
hassl-3708	499	7	in	in	ADP
hassl-3708	499	8	the	the	DET
hassl-3708	499	9	reporting	reporting	NOUN
hassl-3708	499	10	of	of	ADP
hassl-3708	499	11	statistical	statistical	ADJ
hassl-3708	499	12	results	result	NOUN
hassl-3708	499	13	.	.	PUNCT
hassl-3708	500	1	journal	journal	NOUN
hassl-3708	500	2	of	of	ADP
hassl-3708	500	3	world	world	PROPN
hassl-3708	500	4	business	business	NOUN
hassl-3708	500	5	,	,	PUNCT
hassl-3708	500	6	52(2	52(2	NUM
hassl-3708	500	7	)	)	PUNCT
hassl-3708	500	8	,	,	PUNCT
hassl-3708	500	9	125	125	NUM
hassl-3708	500	10	-	-	SYM
hassl-3708	500	11	126	126	NUM
hassl-3708	500	12	.	.	PUNCT
hassl-3708	501	1	https://doi.org/10.1016/j.jwb.2016.12.003	https://doi.org/10.1016/j.jwb.2016.12.003	ADJ
hassl-3708	501	2	hair	hair	NOUN
hassl-3708	501	3	,	,	PUNCT
hassl-3708	501	4	j.	j.	PROPN
hassl-3708	501	5	f.	f.	PROPN
hassl-3708	501	6	(	(	PUNCT
hassl-3708	501	7	2017	2017	NUM
hassl-3708	501	8	)	)	PUNCT
hassl-3708	501	9	.	.	PUNCT
hassl-3708	502	1	a	a	DET
hassl-3708	502	2	primer	primer	NOUN
hassl-3708	502	3	on	on	ADP
hassl-3708	502	4	partial	partial	ADJ
hassl-3708	502	5	least	least	ADJ
hassl-3708	502	6	squares	square	NOUN
hassl-3708	502	7	structural	structural	ADJ
hassl-3708	502	8	equation	equation	NOUN
hassl-3708	502	9	modeling	modeling	NOUN
hassl-3708	502	10	(	(	PUNCT
hassl-3708	502	11	pls	pls	INTJ
hassl-3708	502	12	-	-	PUNCT
hassl-3708	502	13	sem	sem	NOUN
hassl-3708	502	14	)	)	PUNCT
hassl-3708	502	15	(	(	PUNCT
hassl-3708	502	16	2nd	2nd	NOUN
hassl-3708	502	17	ed	ed	NOUN
hassl-3708	502	18	.	.	PUNCT
hassl-3708	502	19	)	)	PUNCT
hassl-3708	502	20	.	.	PUNCT
hassl-3708	503	1	thousand	thousand	NUM
hassl-3708	503	2	oaks	oak	NOUN
hassl-3708	503	3	,	,	PUNCT
hassl-3708	503	4	ca	can	AUX
hassl-3708	503	5	:	:	PUNCT
hassl-3708	503	6	sage	sage	VERB
hassl-3708	503	7	.	.	PUNCT
hassl-3708	504	1	hair	hair	NOUN
hassl-3708	504	2	,	,	PUNCT
hassl-3708	504	3	j.	j.	PROPN
hassl-3708	504	4	f.	f.	PROPN
hassl-3708	504	5	,	,	PUNCT
hassl-3708	504	6	hult	hult	PROPN
hassl-3708	504	7	,	,	PUNCT
hassl-3708	504	8	g.	g.	PROPN
hassl-3708	504	9	t.	t.	PROPN
hassl-3708	504	10	m.	m.	PROPN
hassl-3708	504	11	,	,	PUNCT
hassl-3708	504	12	ringle	ringle	PROPN
hassl-3708	504	13	,	,	PUNCT
hassl-3708	504	14	c.	c.	PROPN
hassl-3708	504	15	m.	m.	PROPN
hassl-3708	504	16	,	,	PUNCT
hassl-3708	504	17	&	&	CCONJ
hassl-3708	504	18	sarstedt	sarstedt	NOUN
hassl-3708	504	19	,	,	PUNCT
hassl-3708	504	20	m.	m.	NOUN
hassl-3708	504	21	(	(	PUNCT
hassl-3708	504	22	2021	2021	NUM
hassl-3708	504	23	)	)	PUNCT
hassl-3708	504	24	.	.	PUNCT
hassl-3708	505	1	a	a	DET
hassl-3708	505	2	primer	primer	NOUN
hassl-3708	505	3	on	on	ADP
hassl-3708	505	4	partial	partial	ADJ
hassl-3708	505	5	least	least	ADJ
hassl-3708	505	6	squares	square	NOUN
hassl-3708	505	7	structural	structural	ADJ
hassl-3708	505	8	equation	equation	NOUN
hassl-3708	505	9	modeling	modeling	NOUN
hassl-3708	505	10	(	(	PUNCT
hassl-3708	505	11	3rd	3rd	ADJ
hassl-3708	505	12	ed	ed	NOUN
hassl-3708	505	13	.	.	PUNCT
hassl-3708	505	14	)	)	PUNCT
hassl-3708	505	15	.	.	PUNCT
hassl-3708	506	1	thousand	thousand	NUM
hassl-3708	506	2	oakes	oake	NOUN
hassl-3708	506	3	,	,	PUNCT
hassl-3708	506	4	ca	can	AUX
hassl-3708	506	5	:	:	PUNCT
hassl-3708	506	6	sage	sage	VERB
hassl-3708	506	7	.	.	PUNCT
hassl-3708	507	1	hair	hair	NOUN
hassl-3708	507	2	,	,	PUNCT
hassl-3708	507	3	j.	j.	PROPN
hassl-3708	507	4	f.	f.	PROPN
hassl-3708	507	5	,	,	PUNCT
hassl-3708	507	6	risher	risher	ADV
hassl-3708	507	7	,	,	PUNCT
hassl-3708	507	8	j.	j.	PROPN
hassl-3708	507	9	j.	j.	PROPN
hassl-3708	507	10	,	,	PUNCT
hassl-3708	507	11	sarstedt	sarstedt	NOUN
hassl-3708	507	12	,	,	PUNCT
hassl-3708	507	13	m.	m.	NOUN
hassl-3708	507	14	,	,	PUNCT
hassl-3708	507	15	&	&	CCONJ
hassl-3708	507	16	ringle	ringle	PROPN
hassl-3708	507	17	,	,	PUNCT
hassl-3708	507	18	c.	c.	PROPN
hassl-3708	507	19	m.	m.	NOUN
hassl-3708	507	20	(	(	PUNCT
hassl-3708	507	21	2019	2019	NUM
hassl-3708	507	22	)	)	PUNCT
hassl-3708	507	23	.	.	PUNCT
hassl-3708	508	1	when	when	SCONJ
hassl-3708	508	2	to	to	PART
hassl-3708	508	3	use	use	VERB
hassl-3708	508	4	and	and	CCONJ
hassl-3708	508	5	how	how	SCONJ
hassl-3708	508	6	to	to	PART
hassl-3708	508	7	report	report	VERB
hassl-3708	508	8	the	the	DET
hassl-3708	508	9	results	result	NOUN
hassl-3708	508	10	of	of	ADP
hassl-3708	508	11	pls	pls	NOUN
hassl-3708	508	12	-	-	PUNCT
hassl-3708	508	13	sem	sem	NOUN
hassl-3708	508	14	.	.	PUNCT
hassl-3708	509	1	european	european	PROPN
hassl-3708	509	2	business	business	PROPN
hassl-3708	509	3	review	review	PROPN
hassl-3708	509	4	,	,	PUNCT
hassl-3708	509	5	31(1	31(1	NUM
hassl-3708	509	6	)	)	PUNCT
hassl-3708	509	7	,	,	PUNCT
hassl-3708	509	8	2	2	NUM
hassl-3708	509	9	-	-	SYM
hassl-3708	509	10	24	24	NUM
hassl-3708	509	11	.	.	PUNCT
hassl-3708	510	1	https://doi.org/10.1108/ebr-11-2018-0203	https://doi.org/10.1108/ebr-11-2018-0203	PROPN
hassl-3708	510	2	hair	hair	NOUN
hassl-3708	510	3	,	,	PUNCT
hassl-3708	510	4	j.	j.	PROPN
hassl-3708	510	5	f.	f.	PROPN
hassl-3708	510	6	,	,	PUNCT
hassl-3708	510	7	sarstedt	sarstedt	NOUN
hassl-3708	510	8	,	,	PUNCT
hassl-3708	510	9	m.	m.	NOUN
hassl-3708	510	10	,	,	PUNCT
hassl-3708	510	11	ringle	ringle	NOUN
hassl-3708	510	12	,	,	PUNCT
hassl-3708	510	13	c.	c.	PROPN
hassl-3708	510	14	m.	m.	PROPN
hassl-3708	510	15	,	,	PUNCT
hassl-3708	510	16	&	&	CCONJ
hassl-3708	510	17	gudergan	gudergan	PROPN
hassl-3708	510	18	,	,	PUNCT
hassl-3708	510	19	s.	s.	PROPN
hassl-3708	510	20	p.	p.	PROPN
hassl-3708	510	21	(	(	PUNCT
hassl-3708	510	22	2018	2018	NUM
hassl-3708	510	23	)	)	PUNCT
hassl-3708	510	24	.	.	PUNCT
hassl-3708	511	1	advanced	advanced	ADJ
hassl-3708	511	2	issues	issue	NOUN
hassl-3708	511	3	in	in	ADP
hassl-3708	511	4	partial	partial	ADJ
hassl-3708	511	5	least	least	ADJ
hassl-3708	511	6	squares	square	NOUN
hassl-3708	511	7	structural	structural	ADJ
hassl-3708	511	8	equation	equation	NOUN
hassl-3708	511	9	modelling	modelling	NOUN
hassl-3708	511	10	.	.	PUNCT
hassl-3708	512	1	thousand	thousand	NUM
hassl-3708	512	2	oaks	oak	NOUN
hassl-3708	512	3	,	,	PUNCT
hassl-3708	512	4	ca	can	AUX
hassl-3708	512	5	:	:	PUNCT
hassl-3708	512	6	sage	sage	VERB
hassl-3708	512	7	publications	publication	NOUN
hassl-3708	512	8	.	.	PUNCT
hassl-3708	513	1	he	he	PRON
hassl-3708	513	2	,	,	PUNCT
hassl-3708	513	3	h.	h.	PROPN
hassl-3708	513	4	,	,	PUNCT
hassl-3708	513	5	li	li	PROPN
hassl-3708	513	6	,	,	PUNCT
hassl-3708	513	7	y.	y.	PROPN
hassl-3708	513	8	,	,	PUNCT
hassl-3708	513	9	&	&	CCONJ
hassl-3708	513	10	harris	harris	PROPN
hassl-3708	513	11	,	,	PUNCT
hassl-3708	513	12	l.	l.	PROPN
hassl-3708	513	13	(	(	PUNCT
hassl-3708	513	14	2012	2012	NUM
hassl-3708	513	15	)	)	PUNCT
hassl-3708	513	16	.	.	PUNCT
hassl-3708	514	1	social	social	ADJ
hassl-3708	514	2	identity	identity	NOUN
hassl-3708	514	3	perspective	perspective	NOUN
hassl-3708	514	4	on	on	ADP
hassl-3708	514	5	brand	brand	NOUN
hassl-3708	514	6	loyalty	loyalty	NOUN
hassl-3708	514	7	.	.	PUNCT
hassl-3708	515	1	journal	journal	NOUN
hassl-3708	515	2	of	of	ADP
hassl-3708	515	3	business	business	NOUN
hassl-3708	515	4	research	research	NOUN
hassl-3708	515	5	,	,	PUNCT
hassl-3708	515	6	65(5	65(5	NUM
hassl-3708	515	7	)	)	PUNCT
hassl-3708	515	8	,	,	PUNCT
hassl-3708	515	9	648	648	NUM
hassl-3708	515	10	-	-	SYM
hassl-3708	515	11	657	657	NUM
hassl-3708	515	12	.	.	PUNCT
hassl-3708	516	1	https://doi.org/10.1016/j.jbusres.2011.03.007	https://doi.org/10.1016/j.jbusres.2011.03.007	PROPN
hassl-3708	516	2	henseler	henseler	PROPN
hassl-3708	516	3	,	,	PUNCT
hassl-3708	516	4	j.	j.	PROPN
hassl-3708	516	5	,	,	PUNCT
hassl-3708	516	6	ringle	ringle	PROPN
hassl-3708	516	7	,	,	PUNCT
hassl-3708	516	8	c.	c.	PROPN
hassl-3708	516	9	m.	m.	PROPN
hassl-3708	516	10	,	,	PUNCT
hassl-3708	516	11	&	&	CCONJ
hassl-3708	516	12	sarstedt	sarstedt	NOUN
hassl-3708	516	13	,	,	PUNCT
hassl-3708	516	14	m.	m.	NOUN
hassl-3708	516	15	(	(	PUNCT
hassl-3708	516	16	2015	2015	NUM
hassl-3708	516	17	)	)	PUNCT
hassl-3708	516	18	.	.	PUNCT
hassl-3708	517	1	a	a	DET
hassl-3708	517	2	new	new	ADJ
hassl-3708	517	3	criterion	criterion	NOUN
hassl-3708	517	4	for	for	ADP
hassl-3708	517	5	assessing	assess	VERB
hassl-3708	517	6	discriminant	discriminant	ADJ
hassl-3708	517	7	validity	validity	NOUN
hassl-3708	517	8	in	in	ADP
hassl-3708	517	9	variance	variance	NOUN
hassl-3708	517	10	-	-	PUNCT
hassl-3708	517	11	based	base	VERB
hassl-3708	517	12	structural	structural	ADJ
hassl-3708	517	13	equation	equation	NOUN
hassl-3708	517	14	modeling	modeling	NOUN
hassl-3708	517	15	.	.	PUNCT
hassl-3708	518	1	journal	journal	NOUN
hassl-3708	518	2	of	of	ADP
hassl-3708	518	3	the	the	DET
hassl-3708	518	4	academy	academy	NOUN
hassl-3708	518	5	of	of	ADP
hassl-3708	518	6	marketing	marketing	NOUN
hassl-3708	518	7	science	science	NOUN
hassl-3708	518	8	,	,	PUNCT
hassl-3708	518	9	43(1	43(1	NOUN
hassl-3708	518	10	)	)	PUNCT
hassl-3708	518	11	,	,	PUNCT
hassl-3708	518	12	115	115	NUM
hassl-3708	518	13	-	-	SYM
hassl-3708	518	14	135	135	NUM
hassl-3708	518	15	.	.	PUNCT
hassl-3708	519	1	https://doi.org/10.1007/s11747-0140403-8	https://doi.org/10.1007/s11747-0140403-8	NOUN
hassl-3708	519	2	jain	jain	PROPN
hassl-3708	519	3	,	,	PUNCT
hassl-3708	519	4	n.	n.	PROPN
hassl-3708	519	5	k.	k.	PROPN
hassl-3708	519	6	,	,	PUNCT
hassl-3708	519	7	kamboj	kamboj	PROPN
hassl-3708	519	8	,	,	PUNCT
hassl-3708	519	9	s.	s.	PROPN
hassl-3708	519	10	,	,	PUNCT
hassl-3708	519	11	kumar	kumar	PROPN
hassl-3708	519	12	,	,	PUNCT
hassl-3708	519	13	v.	v.	PROPN
hassl-3708	519	14	,	,	PUNCT
hassl-3708	519	15	&	&	CCONJ
hassl-3708	519	16	rahman	rahman	PROPN
hassl-3708	519	17	,	,	PUNCT
hassl-3708	519	18	z.	z.	PROPN
hassl-3708	519	19	(	(	PUNCT
hassl-3708	519	20	2018	2018	NUM
hassl-3708	519	21	)	)	PUNCT
hassl-3708	519	22	.	.	PUNCT
hassl-3708	520	1	examining	examine	VERB
hassl-3708	520	2	consumer	consumer	NOUN
hassl-3708	520	3	-	-	PUNCT
hassl-3708	520	4	brand	brand	NOUN
hassl-3708	520	5	relationships	relationship	NOUN
hassl-3708	520	6	on	on	ADP
hassl-3708	520	7	social	social	ADJ
hassl-3708	520	8	media	medium	NOUN
hassl-3708	520	9	platforms	platform	NOUN
hassl-3708	520	10	.	.	PUNCT
hassl-3708	521	1	marketing	marketing	NOUN
hassl-3708	521	2	intelligence	intelligence	PROPN
hassl-3708	521	3	&	&	CCONJ
hassl-3708	521	4	planning	planning	NOUN
hassl-3708	521	5	,	,	PUNCT
hassl-3708	521	6	36(1	36(1	NUM
hassl-3708	521	7	)	)	PUNCT
hassl-3708	521	8	,	,	PUNCT
hassl-3708	521	9	63	63	NUM
hassl-3708	521	10	-	-	SYM
hassl-3708	521	11	78	78	NUM
hassl-3708	521	12	.	.	PUNCT
hassl-3708	522	1	https://doi.org/10.1108/mip-05-2017-0088	https://doi.org/10.1108/mip-05-2017-0088	PROPN
hassl-3708	522	2	joo	joo	PROPN
hassl-3708	522	3	,	,	PUNCT
hassl-3708	522	4	j.	j.	PROPN
hassl-3708	522	5	(	(	PUNCT
hassl-3708	522	6	2018	2018	NUM
hassl-3708	522	7	)	)	PUNCT
hassl-3708	522	8	.	.	PUNCT
hassl-3708	523	1	mediating	mediate	VERB
hassl-3708	523	2	role	role	NOUN
hassl-3708	523	3	of	of	ADP
hassl-3708	523	4	psychological	psychological	ADJ
hassl-3708	523	5	ownership	ownership	NOUN
hassl-3708	523	6	between	between	ADP
hassl-3708	523	7	customer	customer	NOUN
hassl-3708	523	8	participation	participation	NOUN
hassl-3708	523	9	and	and	CCONJ
hassl-3708	523	10	loyalty	loyalty	NOUN
hassl-3708	523	11	in	in	ADP
hassl-3708	523	12	the	the	DET
hassl-3708	523	13	third	third	ADJ
hassl-3708	523	14	place	place	NOUN
hassl-3708	523	15	.	.	PUNCT
hassl-3708	524	1	journal	journal	NOUN
hassl-3708	524	2	of	of	ADP
hassl-3708	524	3	distribution	distribution	NOUN
hassl-3708	524	4	science	science	NOUN
hassl-3708	524	5	,	,	PUNCT
hassl-3708	524	6	16(3	16(3	NOUN
hassl-3708	524	7	)	)	PUNCT
hassl-3708	524	8	,	,	PUNCT
hassl-3708	524	9	5	5	NUM
hassl-3708	524	10	-	-	SYM
hassl-3708	524	11	12	12	NUM
hassl-3708	524	12	.	.	PUNCT
hassl-3708	525	1	https://doi.org/10.15722/jds.16.3.201803.5	https://doi.org/10.15722/jds.16.3.201803.5	PROPN
hassl-3708	525	2	joo	joo	PROPN
hassl-3708	525	3	,	,	PUNCT
hassl-3708	525	4	j.	j.	PROPN
hassl-3708	525	5	(	(	PUNCT
hassl-3708	525	6	2020	2020	NUM
hassl-3708	525	7	)	)	PUNCT
hassl-3708	525	8	.	.	PUNCT
hassl-3708	526	1	customers	customer	NOUN
hassl-3708	526	2	’	’	PART
hassl-3708	526	3	psychological	psychological	ADJ
hassl-3708	526	4	ownership	ownership	NOUN
hassl-3708	526	5	toward	toward	ADP
hassl-3708	526	6	the	the	DET
hassl-3708	526	7	third	third	ADJ
hassl-3708	526	8	place	place	NOUN
hassl-3708	526	9	.	.	PUNCT
hassl-3708	527	1	service	service	NOUN
hassl-3708	527	2	business	business	NOUN
hassl-3708	527	3	,	,	PUNCT
hassl-3708	527	4	14(3	14(3	NUM
hassl-3708	527	5	)	)	PUNCT
hassl-3708	527	6	,	,	PUNCT
hassl-3708	527	7	333	333	NUM
hassl-3708	527	8	-	-	SYM
hassl-3708	527	9	360	360	NUM
hassl-3708	527	10	.	.	PUNCT
hassl-3708	528	1	https://doi.org/10.1007/s11628-020-00418-5	https://doi.org/10.1007/s11628-020-00418-5	PROPN
hassl-3708	528	2	jussila	jussila	PROPN
hassl-3708	528	3	,	,	PUNCT
hassl-3708	528	4	i.	i.	PROPN
hassl-3708	528	5	,	,	PUNCT
hassl-3708	528	6	tarkiainen	tarkiainen	PROPN
hassl-3708	528	7	,	,	PUNCT
hassl-3708	528	8	a.	a.	NOUN
hassl-3708	528	9	,	,	PUNCT
hassl-3708	528	10	sarstedt	sarstedt	NOUN
hassl-3708	528	11	,	,	PUNCT
hassl-3708	528	12	m.	m.	NOUN
hassl-3708	528	13	,	,	PUNCT
hassl-3708	528	14	&	&	CCONJ
hassl-3708	528	15	hair	hair	NOUN
hassl-3708	528	16	,	,	PUNCT
hassl-3708	528	17	j.	j.	PROPN
hassl-3708	528	18	f.	f.	PROPN
hassl-3708	528	19	(	(	PUNCT
hassl-3708	528	20	2015	2015	NUM
hassl-3708	528	21	)	)	PUNCT
hassl-3708	528	22	.	.	PUNCT
hassl-3708	529	1	individual	individual	ADJ
hassl-3708	529	2	psychological	psychological	ADJ
hassl-3708	529	3	ownership	ownership	NOUN
hassl-3708	529	4	:	:	PUNCT
hassl-3708	529	5	concepts	concept	NOUN
hassl-3708	529	6	,	,	PUNCT
hassl-3708	529	7	evidence	evidence	NOUN
hassl-3708	529	8	,	,	PUNCT
hassl-3708	529	9	and	and	CCONJ
hassl-3708	529	10	implications	implication	NOUN
hassl-3708	529	11	for	for	ADP
hassl-3708	529	12	research	research	NOUN
hassl-3708	529	13	in	in	ADP
hassl-3708	529	14	marketing	marketing	NOUN
hassl-3708	529	15	.	.	PUNCT
hassl-3708	530	1	journal	journal	NOUN
hassl-3708	530	2	of	of	ADP
hassl-3708	530	3	marketing	marketing	NOUN
hassl-3708	530	4	theory	theory	NOUN
hassl-3708	530	5	and	and	CCONJ
hassl-3708	530	6	practice	practice	NOUN
hassl-3708	530	7	,	,	PUNCT
hassl-3708	530	8	23(2	23(2	NUM
hassl-3708	530	9	)	)	PUNCT
hassl-3708	530	10	,	,	PUNCT
hassl-3708	530	11	121	121	NUM
hassl-3708	530	12	-	-	SYM
hassl-3708	530	13	139	139	NUM
hassl-3708	530	14	.	.	PUNCT
hassl-3708	531	1	https://doi.org/10.1080/10696679.2015.1002330	https://doi.org/10.1080/10696679.2015.1002330	PROPN
hassl-3708	531	2	ke	ke	PROPN
hassl-3708	531	3	,	,	PUNCT
hassl-3708	531	4	j.	j.	PROPN
hassl-3708	531	5	,	,	PUNCT
hassl-3708	531	6	&	&	CCONJ
hassl-3708	531	7	wang	wang	PROPN
hassl-3708	531	8	,	,	PUNCT
hassl-3708	531	9	l.	l.	PROPN
hassl-3708	531	10	(	(	PUNCT
hassl-3708	531	11	2021	2021	NUM
hassl-3708	531	12	)	)	PUNCT
hassl-3708	531	13	.	.	PUNCT
hassl-3708	532	1	the	the	DET
hassl-3708	532	2	differential	differential	ADJ
hassl-3708	532	3	impacts	impact	NOUN
hassl-3708	532	4	of	of	ADP
hassl-3708	532	5	cross	cross	ADJ
hassl-3708	532	6	-	-	ADJ
hassl-3708	532	7	category	category	ADJ
hassl-3708	532	8	brand	brand	NOUN
hassl-3708	532	9	extension	extension	NOUN
hassl-3708	532	10	on	on	ADP
hassl-3708	532	11	time	time	NOUN
hassl-3708	532	12	-	-	PUNCT
hassl-3708	532	13	honored	honor	VERB
hassl-3708	532	14	brands	brand	NOUN
hassl-3708	532	15	and	and	CCONJ
hassl-3708	532	16	newlylaunched	newlylaunched	ADJ
hassl-3708	532	17	brands	brand	NOUN
hassl-3708	532	18	.	.	PUNCT
hassl-3708	533	1	nankai	nankai	PROPN
hassl-3708	533	2	business	business	PROPN
hassl-3708	533	3	review	review	PROPN
hassl-3708	533	4	,	,	PUNCT
hassl-3708	533	5	24(2	24(2	NUM
hassl-3708	533	6	)	)	PUNCT
hassl-3708	533	7	,	,	PUNCT
hassl-3708	533	8	4–14	4–14	PROPN
hassl-3708	533	9	.	.	PUNCT
hassl-3708	534	1	https://doi.org/10.3969/j.issn.1008-3448.2021.02.002	https://doi.org/10.3969/j.issn.1008-3448.2021.02.002	PROPN
hassl-3708	534	2	kim	kim	PROPN
hassl-3708	534	3	,	,	PUNCT
hassl-3708	534	4	s.-h	s.-h	NOUN
hassl-3708	534	5	.	.	PROPN
hassl-3708	534	6	,	,	PUNCT
hassl-3708	534	7	kim	kim	PROPN
hassl-3708	534	8	,	,	PUNCT
hassl-3708	534	9	m.	m.	NOUN
hassl-3708	534	10	,	,	PUNCT
hassl-3708	534	11	holland	holland	PROPN
hassl-3708	534	12	,	,	PUNCT
hassl-3708	534	13	s.	s.	PROPN
hassl-3708	534	14	,	,	PUNCT
hassl-3708	534	15	&	&	CCONJ
hassl-3708	534	16	townsend	townsend	PROPN
hassl-3708	534	17	,	,	PUNCT
hassl-3708	534	18	k.	k.	PROPN
hassl-3708	534	19	m.	m.	PROPN
hassl-3708	534	20	(	(	PUNCT
hassl-3708	534	21	2021	2021	NUM
hassl-3708	534	22	)	)	PUNCT
hassl-3708	534	23	.	.	PUNCT
hassl-3708	535	1	consumer	consumer	NOUN
hassl-3708	535	2	-	-	PUNCT
hassl-3708	535	3	based	base	VERB
hassl-3708	535	4	brand	brand	NOUN
hassl-3708	535	5	authenticity	authenticity	NOUN
hassl-3708	535	6	and	and	CCONJ
hassl-3708	535	7	brand	brand	NOUN
hassl-3708	535	8	trust	trust	NOUN
hassl-3708	535	9	in	in	ADP
hassl-3708	535	10	brand	brand	NOUN
hassl-3708	535	11	loyalty	loyalty	NOUN
hassl-3708	535	12	in	in	ADP
hassl-3708	535	13	the	the	DET
hassl-3708	535	14	korean	korean	ADJ
hassl-3708	535	15	coffee	coffee	NOUN
hassl-3708	535	16	shop	shop	NOUN
hassl-3708	535	17	market	market	NOUN
hassl-3708	535	18	.	.	PUNCT
hassl-3708	536	1	journal	journal	PROPN
hassl-3708	536	2	of	of	ADP
hassl-3708	536	3	hospitality	hospitality	PROPN
hassl-3708	536	4	&	&	CCONJ
hassl-3708	536	5	tourism	tourism	NOUN
hassl-3708	536	6	research	research	NOUN
hassl-3708	536	7	,	,	PUNCT
hassl-3708	536	8	45(3	45(3	NUM
hassl-3708	536	9	)	)	PUNCT
hassl-3708	536	10	,	,	PUNCT
hassl-3708	536	11	423	423	NUM
hassl-3708	536	12	-	-	SYM
hassl-3708	536	13	446	446	NUM
hassl-3708	536	14	.	.	PUNCT
hassl-3708	537	1	https://doi.org/10.1177/1096348020980058	https://doi.org/10.1177/1096348020980058	PROPN
hassl-3708	537	2	kumar	kumar	PROPN
hassl-3708	537	3	,	,	PUNCT
hassl-3708	537	4	j.	j.	PROPN
hassl-3708	537	5	(	(	PUNCT
hassl-3708	537	6	2019	2019	NUM
hassl-3708	537	7	)	)	PUNCT
hassl-3708	537	8	.	.	PUNCT
hassl-3708	538	1	how	how	SCONJ
hassl-3708	538	2	psychological	psychological	ADJ
hassl-3708	538	3	ownership	ownership	NOUN
hassl-3708	538	4	stimulates	stimulate	VERB
hassl-3708	538	5	participation	participation	NOUN
hassl-3708	538	6	in	in	ADP
hassl-3708	538	7	online	online	ADJ
hassl-3708	538	8	brand	brand	NOUN
hassl-3708	538	9	communities	community	NOUN
hassl-3708	538	10	?	?	PUNCT
hassl-3708	539	1	the	the	DET
hassl-3708	539	2	moderating	moderate	VERB
hassl-3708	539	3	role	role	NOUN
hassl-3708	539	4	of	of	ADP
hassl-3708	539	5	member	member	NOUN
hassl-3708	539	6	type	type	NOUN
hassl-3708	539	7	.	.	PUNCT
hassl-3708	540	1	journal	journal	PROPN
hassl-3708	540	2	of	of	ADP
hassl-3708	540	3	business	business	NOUN
hassl-3708	540	4	research	research	NOUN
hassl-3708	540	5	,	,	PUNCT
hassl-3708	540	6	105	105	NUM
hassl-3708	540	7	,	,	PUNCT
hassl-3708	540	8	243	243	NUM
hassl-3708	540	9	-	-	SYM
hassl-3708	540	10	257	257	NUM
hassl-3708	540	11	.	.	PUNCT
hassl-3708	541	1	https://doi.org/10.1016/j.jbusres.2019.08.019	https://doi.org/10.1016/j.jbusres.2019.08.019	NUM
hassl-3708	541	2	kumar	kumar	PROPN
hassl-3708	541	3	,	,	PUNCT
hassl-3708	541	4	j.	j.	PROPN
hassl-3708	541	5	,	,	PUNCT
hassl-3708	541	6	&	&	CCONJ
hassl-3708	541	7	nayak	nayak	PROPN
hassl-3708	541	8	,	,	PUNCT
hassl-3708	541	9	j.	j.	PROPN
hassl-3708	541	10	k.	k.	PROPN
hassl-3708	541	11	(	(	PUNCT
hassl-3708	541	12	2019	2019	NUM
hassl-3708	541	13	)	)	PUNCT
hassl-3708	541	14	.	.	PUNCT
hassl-3708	542	1	exploring	explore	VERB
hassl-3708	542	2	destination	destination	NOUN
hassl-3708	542	3	psychological	psychological	ADJ
hassl-3708	542	4	ownership	ownership	NOUN
hassl-3708	542	5	among	among	ADP
hassl-3708	542	6	tourists	tourist	NOUN
hassl-3708	542	7	:	:	PUNCT
hassl-3708	542	8	antecedents	antecedent	NOUN
hassl-3708	542	9	and	and	CCONJ
hassl-3708	542	10	outcomes	outcome	NOUN
hassl-3708	542	11	.	.	PUNCT
hassl-3708	543	1	journal	journal	PROPN
hassl-3708	543	2	of	of	ADP
hassl-3708	543	3	hospitality	hospitality	NOUN
hassl-3708	543	4	and	and	CCONJ
hassl-3708	543	5	tourism	tourism	NOUN
hassl-3708	543	6	management	management	NOUN
hassl-3708	543	7	,	,	PUNCT
hassl-3708	543	8	39	39	NUM
hassl-3708	543	9	,	,	PUNCT
hassl-3708	543	10	30	30	NUM
hassl-3708	543	11	-	-	SYM
hassl-3708	543	12	39	39	NUM
hassl-3708	543	13	.	.	PUNCT
hassl-3708	544	1	https://doi.org/10.1016/j.jhtm.2019.01.006	https://doi.org/10.1016/j.jhtm.2019.01.006	PROPN
hassl-3708	544	2	kumar	kumar	PROPN
hassl-3708	544	3	,	,	PUNCT
hassl-3708	544	4	v.	v.	PROPN
hassl-3708	544	5	,	,	PUNCT
hassl-3708	544	6	&	&	CCONJ
hassl-3708	544	7	kaushal	kaushal	PROPN
hassl-3708	544	8	,	,	PUNCT
hassl-3708	544	9	v.	v.	PROPN
hassl-3708	544	10	(	(	PUNCT
hassl-3708	544	11	2021	2021	NUM
hassl-3708	544	12	)	)	PUNCT
hassl-3708	544	13	.	.	PUNCT
hassl-3708	545	1	perceived	perceive	VERB
hassl-3708	545	2	brand	brand	NOUN
hassl-3708	545	3	authenticity	authenticity	NOUN
hassl-3708	545	4	and	and	CCONJ
hassl-3708	545	5	social	social	ADJ
hassl-3708	545	6	exclusion	exclusion	NOUN
hassl-3708	545	7	as	as	ADP
hassl-3708	545	8	drivers	driver	NOUN
hassl-3708	545	9	of	of	ADP
hassl-3708	545	10	psychological	psychological	ADJ
hassl-3708	545	11	brand	brand	NOUN
hassl-3708	545	12	ownership	ownership	NOUN
hassl-3708	545	13	.	.	PUNCT
hassl-3708	546	1	journal	journal	NOUN
hassl-3708	546	2	of	of	ADP
hassl-3708	546	3	retailing	retailing	NOUN
hassl-3708	546	4	and	and	CCONJ
hassl-3708	546	5	consumer	consumer	NOUN
hassl-3708	546	6	services	service	NOUN
hassl-3708	546	7	,	,	PUNCT
hassl-3708	546	8	61	61	NUM
hassl-3708	546	9	,	,	PUNCT
hassl-3708	546	10	102579	102579	NUM
hassl-3708	546	11	.	.	PUNCT
hassl-3708	547	1	https://doi.org/10.1016/j.jretconser.2021.102579	https://doi.org/10.1016/j.jretconser.2021.102579	PROPN
hassl-3708	547	2	lee	lee	PROPN
hassl-3708	547	3	,	,	PUNCT
hassl-3708	547	4	j.	j.	PROPN
hassl-3708	547	5	,	,	PUNCT
hassl-3708	547	6	&	&	CCONJ
hassl-3708	547	7	chung	chung	PROPN
hassl-3708	547	8	,	,	PUNCT
hassl-3708	547	9	l.	l.	PROPN
hassl-3708	547	10	(	(	PUNCT
hassl-3708	547	11	2020	2020	NUM
hassl-3708	547	12	)	)	PUNCT
hassl-3708	547	13	.	.	PUNCT
hassl-3708	548	1	effects	effect	NOUN
hassl-3708	548	2	of	of	ADP
hassl-3708	548	3	perceived	perceive	VERB
hassl-3708	548	4	brand	brand	NOUN
hassl-3708	548	5	authenticity	authenticity	NOUN
hassl-3708	548	6	in	in	ADP
hassl-3708	548	7	health	health	NOUN
hassl-3708	548	8	functional	functional	ADJ
hassl-3708	548	9	food	food	NOUN
hassl-3708	548	10	consumers	consumer	NOUN
hassl-3708	548	11	.	.	PUNCT
hassl-3708	549	1	british	british	ADJ
hassl-3708	549	2	food	food	PROPN
hassl-3708	549	3	journal	journal	PROPN
hassl-3708	549	4	,	,	PUNCT
hassl-3708	549	5	122(2	122(2	NUM
hassl-3708	549	6	)	)	PUNCT
hassl-3708	549	7	,	,	PUNCT
hassl-3708	549	8	617	617	NUM
hassl-3708	549	9	-	-	SYM
hassl-3708	549	10	634	634	NUM
hassl-3708	549	11	.	.	PUNCT
hassl-3708	550	1	https://doi.org/10.1108/bfj-07-2019-0515	https://doi.org/10.1108/bfj-07-2019-0515	PROPN
hassl-3708	550	2	li	li	PROPN
hassl-3708	550	3	,	,	PUNCT
hassl-3708	550	4	j.	j.	PROPN
hassl-3708	550	5	,	,	PUNCT
hassl-3708	550	6	yuan	yuan	PROPN
hassl-3708	550	7	,	,	PUNCT
hassl-3708	550	8	l.	l.	PROPN
hassl-3708	550	9	,	,	PUNCT
hassl-3708	550	10	ning	ning	PROPN
hassl-3708	550	11	,	,	PUNCT
hassl-3708	550	12	l.	l.	PROPN
hassl-3708	550	13	,	,	PUNCT
hassl-3708	550	14	&	&	CCONJ
hassl-3708	550	15	li	li	PROPN
hassl-3708	550	16	-	-	PROPN
hassl-3708	550	17	ying	ying	PROPN
hassl-3708	550	18	,	,	PUNCT
hassl-3708	550	19	j.	j.	PROPN
hassl-3708	550	20	(	(	PUNCT
hassl-3708	550	21	2015	2015	NUM
hassl-3708	550	22	)	)	PUNCT
hassl-3708	550	23	.	.	PUNCT
hassl-3708	551	1	knowledge	knowledge	NOUN
hassl-3708	551	2	sharing	sharing	NOUN
hassl-3708	551	3	and	and	CCONJ
hassl-3708	551	4	affective	affective	ADJ
hassl-3708	551	5	commitment	commitment	NOUN
hassl-3708	551	6	:	:	PUNCT
hassl-3708	551	7	the	the	DET
hassl-3708	551	8	mediating	mediate	VERB
hassl-3708	551	9	role	role	NOUN
hassl-3708	551	10	of	of	ADP
hassl-3708	551	11	psychological	psychological	ADJ
hassl-3708	551	12	ownership	ownership	NOUN
hassl-3708	551	13	.	.	PUNCT
hassl-3708	552	1	journal	journal	PROPN
hassl-3708	552	2	of	of	ADP
hassl-3708	552	3	knowledge	knowledge	PROPN
hassl-3708	552	4	management	management	NOUN
hassl-3708	552	5	,	,	PUNCT
hassl-3708	552	6	19(6	19(6	NUM
hassl-3708	552	7	)	)	PUNCT
hassl-3708	552	8	,	,	PUNCT
hassl-3708	552	9	1146	1146	NUM
hassl-3708	552	10	-	-	SYM
hassl-3708	552	11	1166	1166	NUM
hassl-3708	552	12	.	.	PUNCT
hassl-3708	553	1	https://doi.org/10.1108/jkm-01-20150043	https://doi.org/10.1108/jkm-01-20150043	PUNCT
hassl-3708	554	1	li	li	PROPN
hassl-3708	554	2	,	,	PUNCT
hassl-3708	554	3	s.	s.	PROPN
hassl-3708	554	4	,	,	PUNCT
hassl-3708	554	5	qu	qu	PROPN
hassl-3708	554	6	,	,	PUNCT
hassl-3708	554	7	h.	h.	PROPN
hassl-3708	554	8	,	,	PUNCT
hassl-3708	554	9	&	&	CCONJ
hassl-3708	554	10	wei	wei	PROPN
hassl-3708	554	11	,	,	PUNCT
hassl-3708	554	12	m.	m.	NOUN
hassl-3708	554	13	(	(	PUNCT
hassl-3708	554	14	2021	2021	NUM
hassl-3708	554	15	)	)	PUNCT
hassl-3708	554	16	.	.	PUNCT
hassl-3708	555	1	antecedents	antecedent	NOUN
hassl-3708	555	2	and	and	CCONJ
hassl-3708	555	3	consequences	consequence	NOUN
hassl-3708	555	4	of	of	ADP
hassl-3708	555	5	hotel	hotel	NOUN
hassl-3708	555	6	customers	customer	NOUN
hassl-3708	555	7	’	’	PART
hassl-3708	555	8	psychological	psychological	ADJ
hassl-3708	555	9	ownership	ownership	NOUN
hassl-3708	555	10	.	.	PUNCT
hassl-3708	556	1	international	international	ADJ
hassl-3708	556	2	journal	journal	PROPN
hassl-3708	556	3	of	of	ADP
hassl-3708	556	4	hospitality	hospitality	PROPN
hassl-3708	556	5	management	management	NOUN
hassl-3708	556	6	,	,	PUNCT
hassl-3708	556	7	93	93	NUM
hassl-3708	556	8	,	,	PUNCT
hassl-3708	556	9	102773	102773	NUM
hassl-3708	556	10	.	.	PUNCT
hassl-3708	557	1	https://doi.org/10.1016/j.ijhm.2020.102773	https://doi.org/10.1016/j.ijhm.2020.102773	PROPN
hassl-3708	557	2	https://doi.org/10.1016/j.tourman.2019.04.024	https://doi.org/10.1016/j.tourman.2019.04.024	PROPN
hassl-3708	557	3	https://doi.org/10.1002/cb.1735	https://doi.org/10.1002/cb.1735	PROPN
hassl-3708	557	4	https://doi.org/10.1016/j.jwb.2016.12.003	https://doi.org/10.1016/j.jwb.2016.12.003	PROPN
hassl-3708	557	5	https://doi.org/10.1108/ebr-11-2018-0203	https://doi.org/10.1108/ebr-11-2018-0203	PROPN
hassl-3708	557	6	https://doi.org/10.1016/j.jbusres.2011.03.007	https://doi.org/10.1016/j.jbusres.2011.03.007	PROPN
hassl-3708	557	7	https://doi.org/10.1007/s11747-014-0403-8	https://doi.org/10.1007/s11747-014-0403-8	NUM
hassl-3708	557	8	https://doi.org/10.1007/s11747-014-0403-8	https://doi.org/10.1007/s11747-014-0403-8	NUM
hassl-3708	557	9	https://doi.org/10.1108/mip-05-2017-0088	https://doi.org/10.1108/mip-05-2017-0088	PROPN
hassl-3708	557	10	https://doi.org/10.15722/jds.16.3.201803.5	https://doi.org/10.15722/jds.16.3.201803.5	PROPN
hassl-3708	557	11	https://doi.org/10.1007/s11628-020-00418-5	https://doi.org/10.1007/s11628-020-00418-5	NUM
hassl-3708	557	12	https://doi.org/10.1080/10696679.2015.1002330	https://doi.org/10.1080/10696679.2015.1002330	PROPN
hassl-3708	557	13	https://doi.org/10.3969/j.issn.1008-3448.2021.02.002	https://doi.org/10.3969/j.issn.1008-3448.2021.02.002	NOUN
hassl-3708	558	1	https://doi.org/10.1177/1096348020980058	https://doi.org/10.1177/1096348020980058	ADP
hassl-3708	558	2	https://doi.org/10.1016/j.jbusres.2019.08.019	https://doi.org/10.1016/j.jbusres.2019.08.019	NUM
hassl-3708	558	3	https://doi.org/10.1016/j.jhtm.2019.01.006	https://doi.org/10.1016/j.jhtm.2019.01.006	NOUN
hassl-3708	558	4	https://doi.org/10.1016/j.jretconser.2021.102579	https://doi.org/10.1016/j.jretconser.2021.102579	PROPN
hassl-3708	558	5	https://doi.org/10.1108/bfj-07-2019-0515	https://doi.org/10.1108/bfj-07-2019-0515	NOUN
hassl-3708	558	6	https://doi.org/10.1108/jkm-01-2015-0043	https://doi.org/10.1108/jkm-01-2015-0043	X
hassl-3708	558	7	https://doi.org/10.1108/jkm-01-2015-0043	https://doi.org/10.1108/jkm-01-2015-0043	X
hassl-3708	558	8	https://doi.org/10.1016/j.ijhm.2020.102773	https://doi.org/10.1016/j.ijhm.2020.102773	PROPN
hassl-3708	558	9	humanities	humanity	NOUN
hassl-3708	558	10	and	and	CCONJ
hassl-3708	558	11	social	social	ADJ
hassl-3708	558	12	sciences	science	NOUN
hassl-3708	558	13	letters	letter	NOUN
hassl-3708	558	14	,	,	PUNCT
hassl-3708	558	15	2024	2024	NUM
hassl-3708	558	16	,	,	PUNCT
hassl-3708	558	17	12(2	12(2	NUM
hassl-3708	558	18	):	):	PUNCT
hassl-3708	558	19	289	289	NUM
hassl-3708	558	20	-	-	SYM
hassl-3708	558	21	307	307	NUM
hassl-3708	558	22	306	306	NUM
hassl-3708	558	23	©	©	ADP
hassl-3708	558	24	2024	2024	NUM
hassl-3708	558	25	conscientia	conscientia	PROPN
hassl-3708	558	26	beam	beam	PROPN
hassl-3708	558	27	.	.	PUNCT
hassl-3708	559	1	all	all	DET
hassl-3708	559	2	rights	right	NOUN
hassl-3708	559	3	reserved	reserve	VERB
hassl-3708	559	4	.	.	PUNCT
hassl-3708	560	1	liu	liu	PROPN
hassl-3708	560	2	,	,	PUNCT
hassl-3708	560	3	j.	j.	PROPN
hassl-3708	560	4	,	,	PUNCT
hassl-3708	560	5	li	li	PROPN
hassl-3708	560	6	,	,	PUNCT
hassl-3708	560	7	x.	x.	PROPN
hassl-3708	560	8	,	,	PUNCT
hassl-3708	560	9	zhang	zhang	PROPN
hassl-3708	560	10	,	,	PUNCT
hassl-3708	560	11	l.	l.	PROPN
hassl-3708	560	12	,	,	PUNCT
hassl-3708	560	13	lu	lu	PROPN
hassl-3708	560	14	,	,	PUNCT
hassl-3708	560	15	q.	q.	PROPN
hassl-3708	560	16	,	,	PUNCT
hassl-3708	560	17	&	&	CCONJ
hassl-3708	560	18	su	su	PROPN
hassl-3708	560	19	,	,	PUNCT
hassl-3708	560	20	x.	x.	NOUN
hassl-3708	560	21	(	(	PUNCT
hassl-3708	560	22	2023	2023	NUM
hassl-3708	560	23	)	)	PUNCT
hassl-3708	560	24	.	.	PUNCT
hassl-3708	561	1	authenticity	authenticity	NOUN
hassl-3708	561	2	,	,	PUNCT
hassl-3708	561	3	psychological	psychological	ADJ
hassl-3708	561	4	ownership	ownership	NOUN
hassl-3708	561	5	and	and	CCONJ
hassl-3708	561	6	tourist	tourist	NOUN
hassl-3708	561	7	commitment	commitment	NOUN
hassl-3708	561	8	in	in	ADP
hassl-3708	561	9	heritage	heritage	NOUN
hassl-3708	561	10	tourism	tourism	NOUN
hassl-3708	561	11	:	:	PUNCT
hassl-3708	561	12	the	the	DET
hassl-3708	561	13	moderating	moderate	VERB
hassl-3708	561	14	effect	effect	NOUN
hassl-3708	561	15	of	of	ADP
hassl-3708	561	16	cultural	cultural	ADJ
hassl-3708	561	17	intelligence	intelligence	NOUN
hassl-3708	561	18	.	.	PUNCT
hassl-3708	562	1	current	current	ADJ
hassl-3708	562	2	issues	issue	NOUN
hassl-3708	562	3	in	in	ADP
hassl-3708	562	4	tourism	tourism	NOUN
hassl-3708	562	5	,	,	PUNCT
hassl-3708	562	6	26(24	26(24	NUM
hassl-3708	562	7	)	)	PUNCT
hassl-3708	562	8	,	,	PUNCT
hassl-3708	562	9	3955	3955	NUM
hassl-3708	562	10	-	-	SYM
hassl-3708	562	11	3972	3972	NUM
hassl-3708	562	12	.	.	PUNCT
hassl-3708	563	1	https://doi.org/10.1080/13683500.2022.2153650	https://doi.org/10.1080/13683500.2022.2153650	PROPN
hassl-3708	563	2	meng	meng	PROPN
hassl-3708	563	3	,	,	PUNCT
hassl-3708	563	4	b.	b.	PROPN
hassl-3708	563	5	,	,	PUNCT
hassl-3708	563	6	&	&	CCONJ
hassl-3708	563	7	cui	cui	PROPN
hassl-3708	563	8	,	,	PUNCT
hassl-3708	563	9	m.	m.	NOUN
hassl-3708	563	10	(	(	PUNCT
hassl-3708	563	11	2020	2020	NUM
hassl-3708	563	12	)	)	PUNCT
hassl-3708	563	13	.	.	PUNCT
hassl-3708	564	1	the	the	DET
hassl-3708	564	2	role	role	NOUN
hassl-3708	564	3	of	of	ADP
hassl-3708	564	4	co	co	NOUN
hassl-3708	564	5	-	-	NOUN
hassl-3708	564	6	creation	creation	NOUN
hassl-3708	564	7	experience	experience	NOUN
hassl-3708	564	8	in	in	ADP
hassl-3708	564	9	forming	form	VERB
hassl-3708	564	10	tourists	tourist	NOUN
hassl-3708	564	11	'	'	PART
hassl-3708	564	12	revisit	revisit	NOUN
hassl-3708	564	13	intention	intention	NOUN
hassl-3708	564	14	to	to	ADP
hassl-3708	564	15	home	home	NOUN
hassl-3708	564	16	-	-	PUNCT
hassl-3708	564	17	based	base	VERB
hassl-3708	564	18	accommodation	accommodation	NOUN
hassl-3708	564	19	:	:	PUNCT
hassl-3708	564	20	extending	extend	VERB
hassl-3708	564	21	the	the	DET
hassl-3708	564	22	theory	theory	NOUN
hassl-3708	564	23	of	of	ADP
hassl-3708	564	24	planned	plan	VERB
hassl-3708	564	25	behavior	behavior	NOUN
hassl-3708	564	26	.	.	PUNCT
hassl-3708	565	1	tourism	tourism	NOUN
hassl-3708	565	2	management	management	NOUN
hassl-3708	565	3	perspectives	perspective	NOUN
hassl-3708	565	4	,	,	PUNCT
hassl-3708	565	5	33	33	NUM
hassl-3708	565	6	,	,	PUNCT
hassl-3708	565	7	100581	100581	NUM
hassl-3708	565	8	.	.	PUNCT
hassl-3708	566	1	https://doi.org/10.1016/j.tmp.2019.100581	https://doi.org/10.1016/j.tmp.2019.100581	PROPN
hassl-3708	566	2	.	.	PUNCT
hassl-3708	567	1	merz	merz	PROPN
hassl-3708	567	2	,	,	PUNCT
hassl-3708	567	3	m.	m.	NOUN
hassl-3708	567	4	a.	a.	PROPN
hassl-3708	567	5	,	,	PUNCT
hassl-3708	567	6	zarantonello	zarantonello	PROPN
hassl-3708	567	7	,	,	PUNCT
hassl-3708	567	8	l.	l.	PROPN
hassl-3708	567	9	,	,	PUNCT
hassl-3708	567	10	&	&	CCONJ
hassl-3708	567	11	grappi	grappi	PROPN
hassl-3708	567	12	,	,	PUNCT
hassl-3708	567	13	s.	s.	PROPN
hassl-3708	567	14	(	(	PUNCT
hassl-3708	567	15	2018	2018	NUM
hassl-3708	567	16	)	)	PUNCT
hassl-3708	567	17	.	.	PUNCT
hassl-3708	568	1	how	how	SCONJ
hassl-3708	568	2	valuable	valuable	ADJ
hassl-3708	568	3	are	be	AUX
hassl-3708	568	4	your	your	PRON
hassl-3708	568	5	customers	customer	NOUN
hassl-3708	568	6	in	in	ADP
hassl-3708	568	7	the	the	DET
hassl-3708	568	8	brand	brand	NOUN
hassl-3708	568	9	value	value	NOUN
hassl-3708	568	10	co	co	NOUN
hassl-3708	568	11	-	-	NOUN
hassl-3708	568	12	creation	creation	NOUN
hassl-3708	568	13	process	process	NOUN
hassl-3708	568	14	?	?	PUNCT
hassl-3708	569	1	the	the	DET
hassl-3708	569	2	development	development	NOUN
hassl-3708	569	3	of	of	ADP
hassl-3708	569	4	a	a	DET
hassl-3708	569	5	customer	customer	NOUN
hassl-3708	569	6	co	co	NOUN
hassl-3708	569	7	-	-	NOUN
hassl-3708	569	8	creation	creation	NOUN
hassl-3708	569	9	value	value	NOUN
hassl-3708	569	10	(	(	PUNCT
hassl-3708	569	11	cccv	cccv	NOUN
hassl-3708	569	12	)	)	PUNCT
hassl-3708	569	13	scale	scale	NOUN
hassl-3708	569	14	.	.	PUNCT
hassl-3708	570	1	journal	journal	PROPN
hassl-3708	570	2	of	of	ADP
hassl-3708	570	3	business	business	NOUN
hassl-3708	570	4	research	research	NOUN
hassl-3708	570	5	,	,	PUNCT
hassl-3708	570	6	82	82	NUM
hassl-3708	570	7	,	,	PUNCT
hassl-3708	570	8	79	79	NUM
hassl-3708	570	9	-	-	SYM
hassl-3708	570	10	89	89	NUM
hassl-3708	570	11	.	.	PUNCT
hassl-3708	571	1	https://doi.org/10.1016/j.jbusres.2017.08.018	https://doi.org/10.1016/j.jbusres.2017.08.018	PROPN
hassl-3708	571	2	miller	miller	PROPN
hassl-3708	571	3	,	,	PUNCT
hassl-3708	571	4	b.	b.	PROPN
hassl-3708	571	5	k.	k.	PROPN
hassl-3708	571	6	,	,	PUNCT
hassl-3708	571	7	&	&	CCONJ
hassl-3708	571	8	simmering	simmer	VERB
hassl-3708	571	9	,	,	PUNCT
hassl-3708	571	10	m.	m.	NOUN
hassl-3708	571	11	j.	j.	PROPN
hassl-3708	571	12	(	(	PUNCT
hassl-3708	571	13	2023	2023	NUM
hassl-3708	571	14	)	)	PUNCT
hassl-3708	571	15	.	.	PUNCT
hassl-3708	572	1	attitude	attitude	NOUN
hassl-3708	572	2	toward	toward	ADP
hassl-3708	572	3	the	the	DET
hassl-3708	572	4	color	color	NOUN
hassl-3708	572	5	blue	blue	NOUN
hassl-3708	572	6	:	:	PUNCT
hassl-3708	572	7	an	an	DET
hassl-3708	572	8	ideal	ideal	ADJ
hassl-3708	572	9	marker	marker	NOUN
hassl-3708	572	10	variable	variable	NOUN
hassl-3708	572	11	.	.	PUNCT
hassl-3708	573	1	organizational	organizational	ADJ
hassl-3708	573	2	research	research	NOUN
hassl-3708	573	3	methods	method	NOUN
hassl-3708	573	4	,	,	PUNCT
hassl-3708	573	5	26(3	26(3	NUM
hassl-3708	573	6	)	)	PUNCT
hassl-3708	573	7	,	,	PUNCT
hassl-3708	573	8	409	409	NUM
hassl-3708	573	9	-	-	SYM
hassl-3708	573	10	440	440	NUM
hassl-3708	573	11	.	.	PUNCT
hassl-3708	574	1	https://doi.org/10.1177/10944281221075361	https://doi.org/10.1177/10944281221075361	NOUN
hassl-3708	574	2	morewedge	morewedge	ADJ
hassl-3708	574	3	,	,	PUNCT
hassl-3708	574	4	c.	c.	PROPN
hassl-3708	574	5	k.	k.	PROPN
hassl-3708	574	6	,	,	PUNCT
hassl-3708	574	7	monga	monga	PROPN
hassl-3708	574	8	,	,	PUNCT
hassl-3708	574	9	a.	a.	NOUN
hassl-3708	574	10	,	,	PUNCT
hassl-3708	574	11	palmatier	palmatier	NOUN
hassl-3708	574	12	,	,	PUNCT
hassl-3708	574	13	r.	r.	PROPN
hassl-3708	574	14	w.	w.	PROPN
hassl-3708	574	15	,	,	PUNCT
hassl-3708	574	16	shu	shu	PROPN
hassl-3708	574	17	,	,	PUNCT
hassl-3708	574	18	s.	s.	PROPN
hassl-3708	574	19	b.	b.	PROPN
hassl-3708	574	20	,	,	PUNCT
hassl-3708	574	21	&	&	CCONJ
hassl-3708	574	22	small	small	PROPN
hassl-3708	574	23	,	,	PUNCT
hassl-3708	574	24	d.	d.	PROPN
hassl-3708	574	25	a.	a.	PROPN
hassl-3708	574	26	(	(	PUNCT
hassl-3708	574	27	2021	2021	NUM
hassl-3708	574	28	)	)	PUNCT
hassl-3708	574	29	.	.	PUNCT
hassl-3708	575	1	evolution	evolution	NOUN
hassl-3708	575	2	of	of	ADP
hassl-3708	575	3	consumption	consumption	NOUN
hassl-3708	575	4	:	:	PUNCT
hassl-3708	575	5	a	a	DET
hassl-3708	575	6	psychological	psychological	ADJ
hassl-3708	575	7	ownership	ownership	NOUN
hassl-3708	575	8	framework	framework	NOUN
hassl-3708	575	9	.	.	PUNCT
hassl-3708	576	1	journal	journal	NOUN
hassl-3708	576	2	of	of	ADP
hassl-3708	576	3	marketing	marketing	NOUN
hassl-3708	576	4	,	,	PUNCT
hassl-3708	576	5	85(1	85(1	NOUN
hassl-3708	576	6	)	)	PUNCT
hassl-3708	576	7	,	,	PUNCT
hassl-3708	576	8	196	196	NUM
hassl-3708	576	9	-	-	SYM
hassl-3708	576	10	218	218	NUM
hassl-3708	576	11	.	.	PUNCT
hassl-3708	577	1	https://doi.org/10.1177/0022242920957007	https://doi.org/10.1177/0022242920957007	PROPN
hassl-3708	577	2	morhart	morhart	PROPN
hassl-3708	577	3	,	,	PUNCT
hassl-3708	577	4	f.	f.	PROPN
hassl-3708	577	5	,	,	PUNCT
hassl-3708	577	6	malär	malär	PROPN
hassl-3708	577	7	,	,	PUNCT
hassl-3708	577	8	l.	l.	PROPN
hassl-3708	577	9	,	,	PUNCT
hassl-3708	577	10	guèvremont	guèvremont	PROPN
hassl-3708	577	11	,	,	PUNCT
hassl-3708	577	12	a.	a.	NOUN
hassl-3708	577	13	,	,	PUNCT
hassl-3708	577	14	girardin	girardin	PROPN
hassl-3708	577	15	,	,	PUNCT
hassl-3708	577	16	f.	f.	PROPN
hassl-3708	577	17	,	,	PUNCT
hassl-3708	577	18	&	&	CCONJ
hassl-3708	577	19	grohmann	grohmann	PROPN
hassl-3708	577	20	,	,	PUNCT
hassl-3708	577	21	b.	b.	PROPN
hassl-3708	577	22	(	(	PUNCT
hassl-3708	577	23	2015	2015	NUM
hassl-3708	577	24	)	)	PUNCT
hassl-3708	577	25	.	.	PUNCT
hassl-3708	578	1	brand	brand	NOUN
hassl-3708	578	2	authenticity	authenticity	NOUN
hassl-3708	578	3	:	:	PUNCT
hassl-3708	578	4	an	an	DET
hassl-3708	578	5	integrative	integrative	ADJ
hassl-3708	578	6	framework	framework	NOUN
hassl-3708	578	7	and	and	CCONJ
hassl-3708	578	8	measurement	measurement	NOUN
hassl-3708	578	9	scale	scale	NOUN
hassl-3708	578	10	.	.	PUNCT
hassl-3708	579	1	journal	journal	NOUN
hassl-3708	579	2	of	of	ADP
hassl-3708	579	3	consumer	consumer	NOUN
hassl-3708	579	4	psychology	psychology	NOUN
hassl-3708	579	5	,	,	PUNCT
hassl-3708	579	6	25(2	25(2	NUM
hassl-3708	579	7	)	)	PUNCT
hassl-3708	579	8	,	,	PUNCT
hassl-3708	579	9	200	200	NUM
hassl-3708	579	10	-	-	SYM
hassl-3708	579	11	218	218	NUM
hassl-3708	579	12	.	.	PUNCT
hassl-3708	580	1	https://doi.org/10.1016/j.jcps.2014.11.006	https://doi.org/10.1016/j.jcps.2014.11.006	NOUN
hassl-3708	580	2	mursid	mursid	ADJ
hassl-3708	580	3	,	,	PUNCT
hassl-3708	580	4	a.	a.	NOUN
hassl-3708	580	5	,	,	PUNCT
hassl-3708	580	6	&	&	CCONJ
hassl-3708	580	7	wu	wu	PROPN
hassl-3708	580	8	,	,	PUNCT
hassl-3708	580	9	c.	c.	PROPN
hassl-3708	580	10	h.-j	h.-j	PROPN
hassl-3708	580	11	.	.	PUNCT
hassl-3708	581	1	(	(	PUNCT
hassl-3708	581	2	2022	2022	NUM
hassl-3708	581	3	)	)	PUNCT
hassl-3708	581	4	.	.	PUNCT
hassl-3708	582	1	customer	customer	NOUN
hassl-3708	582	2	participation	participation	NOUN
hassl-3708	582	3	,	,	PUNCT
hassl-3708	582	4	value	value	NOUN
hassl-3708	582	5	co	co	NOUN
hassl-3708	582	6	-	-	NOUN
hassl-3708	582	7	creation	creation	NOUN
hassl-3708	582	8	and	and	CCONJ
hassl-3708	582	9	customer	customer	NOUN
hassl-3708	582	10	loyalty	loyalty	NOUN
hassl-3708	582	11	:	:	PUNCT
hassl-3708	582	12	evidence	evidence	NOUN
hassl-3708	582	13	from	from	ADP
hassl-3708	582	14	umrah	umrah	PROPN
hassl-3708	582	15	travel	travel	NOUN
hassl-3708	582	16	agencies	agency	NOUN
hassl-3708	582	17	in	in	ADP
hassl-3708	582	18	indonesia	indonesia	PROPN
hassl-3708	582	19	.	.	PROPN
hassl-3708	583	1	journal	journal	PROPN
hassl-3708	583	2	of	of	ADP
hassl-3708	583	3	islamic	islamic	PROPN
hassl-3708	583	4	marketing	marketing	NOUN
hassl-3708	583	5	,	,	PUNCT
hassl-3708	583	6	13(3	13(3	NUM
hassl-3708	583	7	)	)	PUNCT
hassl-3708	583	8	,	,	PUNCT
hassl-3708	583	9	628	628	NUM
hassl-3708	583	10	-	-	SYM
hassl-3708	583	11	648	648	NUM
hassl-3708	583	12	.	.	PUNCT
hassl-3708	584	1	https://doi.org/10.1108/jima-06-2020-0190	https://doi.org/10.1108/jima-06-2020-0190	PROPN
hassl-3708	584	2	napoli	napoli	PROPN
hassl-3708	584	3	,	,	PUNCT
hassl-3708	584	4	j.	j.	PROPN
hassl-3708	584	5	,	,	PUNCT
hassl-3708	584	6	dickinson	dickinson	PROPN
hassl-3708	584	7	,	,	PUNCT
hassl-3708	584	8	s.	s.	PROPN
hassl-3708	584	9	j.	j.	PROPN
hassl-3708	584	10	,	,	PUNCT
hassl-3708	584	11	beverland	beverland	NOUN
hassl-3708	584	12	,	,	PUNCT
hassl-3708	584	13	m.	m.	PROPN
hassl-3708	584	14	b.	b.	PROPN
hassl-3708	584	15	,	,	PUNCT
hassl-3708	584	16	&	&	CCONJ
hassl-3708	584	17	farrelly	farrelly	PROPN
hassl-3708	584	18	,	,	PUNCT
hassl-3708	584	19	f.	f.	PROPN
hassl-3708	584	20	(	(	PUNCT
hassl-3708	584	21	2014	2014	NUM
hassl-3708	584	22	)	)	PUNCT
hassl-3708	584	23	.	.	PUNCT
hassl-3708	585	1	measuring	measure	VERB
hassl-3708	585	2	consumer	consumer	NOUN
hassl-3708	585	3	-	-	PUNCT
hassl-3708	585	4	based	base	VERB
hassl-3708	585	5	brand	brand	NOUN
hassl-3708	585	6	authenticity	authenticity	NOUN
hassl-3708	585	7	.	.	PUNCT
hassl-3708	586	1	journal	journal	PROPN
hassl-3708	586	2	of	of	ADP
hassl-3708	586	3	business	business	NOUN
hassl-3708	586	4	research	research	NOUN
hassl-3708	586	5	,	,	PUNCT
hassl-3708	586	6	67(6	67(6	NUM
hassl-3708	586	7	)	)	PUNCT
hassl-3708	586	8	,	,	PUNCT
hassl-3708	586	9	1090	1090	NUM
hassl-3708	586	10	-	-	SYM
hassl-3708	586	11	1098	1098	NUM
hassl-3708	586	12	.	.	PUNCT
hassl-3708	587	1	https://doi.org/10.1016/j.jbusres.2013.06.001	https://doi.org/10.1016/j.jbusres.2013.06.001	NOUN
hassl-3708	587	2	normann	normann	PROPN
hassl-3708	587	3	,	,	PUNCT
hassl-3708	587	4	r.	r.	PROPN
hassl-3708	587	5	,	,	PUNCT
hassl-3708	587	6	&	&	CCONJ
hassl-3708	587	7	ramirez	ramirez	PROPN
hassl-3708	587	8	,	,	PUNCT
hassl-3708	587	9	r.	r.	PROPN
hassl-3708	587	10	(	(	PUNCT
hassl-3708	587	11	1993	1993	NUM
hassl-3708	587	12	)	)	PUNCT
hassl-3708	587	13	.	.	PUNCT
hassl-3708	588	1	from	from	ADP
hassl-3708	588	2	value	value	NOUN
hassl-3708	588	3	chain	chain	NOUN
hassl-3708	588	4	to	to	PART
hassl-3708	588	5	value	value	NOUN
hassl-3708	588	6	constellation	constellation	NOUN
hassl-3708	588	7	:	:	PUNCT
hassl-3708	588	8	designing	design	VERB
hassl-3708	588	9	interactive	interactive	ADJ
hassl-3708	588	10	strategy	strategy	NOUN
hassl-3708	588	11	.	.	PUNCT
hassl-3708	589	1	harvard	harvard	PROPN
hassl-3708	589	2	business	business	PROPN
hassl-3708	589	3	review	review	PROPN
hassl-3708	589	4	,	,	PUNCT
hassl-3708	589	5	71(4	71(4	NUM
hassl-3708	589	6	)	)	PUNCT
hassl-3708	589	7	,	,	PUNCT
hassl-3708	589	8	65	65	NUM
hassl-3708	589	9	-	-	SYM
hassl-3708	589	10	77	77	NUM
hassl-3708	589	11	.	.	PUNCT
hassl-3708	590	1	oh	oh	INTJ
hassl-3708	590	2	,	,	PUNCT
hassl-3708	590	3	h.	h.	PROPN
hassl-3708	590	4	,	,	PUNCT
hassl-3708	590	5	prado	prado	PROPN
hassl-3708	590	6	,	,	PUNCT
hassl-3708	591	1	p.	p.	PROPN
hassl-3708	591	2	h.	h.	PROPN
hassl-3708	591	3	m.	m.	PROPN
hassl-3708	591	4	,	,	PUNCT
hassl-3708	591	5	korelo	korelo	NOUN
hassl-3708	591	6	,	,	PUNCT
hassl-3708	591	7	j.	j.	PROPN
hassl-3708	591	8	c.	c.	PROPN
hassl-3708	591	9	,	,	PUNCT
hassl-3708	591	10	&	&	CCONJ
hassl-3708	591	11	frizzo	frizzo	PROPN
hassl-3708	591	12	,	,	PUNCT
hassl-3708	591	13	f.	f.	PROPN
hassl-3708	591	14	(	(	PUNCT
hassl-3708	591	15	2019	2019	NUM
hassl-3708	591	16	)	)	PUNCT
hassl-3708	591	17	.	.	PUNCT
hassl-3708	592	1	the	the	DET
hassl-3708	592	2	effect	effect	NOUN
hassl-3708	592	3	of	of	ADP
hassl-3708	592	4	brand	brand	NOUN
hassl-3708	592	5	authenticity	authenticity	NOUN
hassl-3708	592	6	on	on	ADP
hassl-3708	592	7	consumer	consumer	NOUN
hassl-3708	592	8	–	–	PUNCT
hassl-3708	592	9	brand	brand	NOUN
hassl-3708	592	10	relationships	relationship	NOUN
hassl-3708	592	11	.	.	PUNCT
hassl-3708	593	1	journal	journal	NOUN
hassl-3708	593	2	of	of	ADP
hassl-3708	593	3	product	product	NOUN
hassl-3708	593	4	&	&	CCONJ
hassl-3708	593	5	brand	brand	PROPN
hassl-3708	593	6	management	management	PROPN
hassl-3708	593	7	,	,	PUNCT
hassl-3708	593	8	28(2	28(2	NUM
hassl-3708	593	9	)	)	PUNCT
hassl-3708	593	10	,	,	PUNCT
hassl-3708	593	11	231	231	NUM
hassl-3708	593	12	-	-	SYM
hassl-3708	593	13	241	241	NUM
hassl-3708	593	14	.	.	PUNCT
hassl-3708	594	1	https://doi.org/10.1108/jpbm-09-2017-1567	https://doi.org/10.1108/jpbm-09-2017-1567	PROPN
hassl-3708	594	2	oliver	oliver	PROPN
hassl-3708	594	3	,	,	PUNCT
hassl-3708	594	4	r.	r.	PROPN
hassl-3708	594	5	l.	l.	PROPN
hassl-3708	594	6	(	(	PUNCT
hassl-3708	594	7	1999	1999	NUM
hassl-3708	594	8	)	)	PUNCT
hassl-3708	594	9	.	.	PUNCT
hassl-3708	595	1	whence	whence	NOUN
hassl-3708	595	2	consumer	consumer	NOUN
hassl-3708	595	3	loyalty	loyalty	NOUN
hassl-3708	595	4	?	?	PUNCT
hassl-3708	596	1	journal	journal	NOUN
hassl-3708	596	2	of	of	ADP
hassl-3708	596	3	marketing	marketing	NOUN
hassl-3708	596	4	,	,	PUNCT
hassl-3708	596	5	63(4_suppl1	63(4_suppl1	NUM
hassl-3708	596	6	)	)	PUNCT
hassl-3708	596	7	,	,	PUNCT
hassl-3708	596	8	33	33	NUM
hassl-3708	596	9	-	-	SYM
hassl-3708	596	10	44	44	NUM
hassl-3708	596	11	.	.	PUNCT
hassl-3708	597	1	https://doi.org/10.2307/1252099	https://doi.org/10.2307/1252099	PROPN
hassl-3708	597	2	peck	peck	PROPN
hassl-3708	597	3	,	,	PUNCT
hassl-3708	597	4	j.	j.	PROPN
hassl-3708	597	5	,	,	PUNCT
hassl-3708	597	6	&	&	CCONJ
hassl-3708	597	7	luangrath	luangrath	NOUN
hassl-3708	597	8	,	,	PUNCT
hassl-3708	597	9	a.	a.	NOUN
hassl-3708	597	10	w.	w.	PROPN
hassl-3708	597	11	(	(	PUNCT
hassl-3708	597	12	2023	2023	NUM
hassl-3708	597	13	)	)	PUNCT
hassl-3708	597	14	.	.	PUNCT
hassl-3708	598	1	a	a	DET
hassl-3708	598	2	review	review	NOUN
hassl-3708	598	3	and	and	CCONJ
hassl-3708	598	4	future	future	ADJ
hassl-3708	598	5	avenues	avenue	NOUN
hassl-3708	598	6	for	for	ADP
hassl-3708	598	7	psychological	psychological	ADJ
hassl-3708	598	8	ownership	ownership	NOUN
hassl-3708	598	9	in	in	ADP
hassl-3708	598	10	consumer	consumer	NOUN
hassl-3708	598	11	research	research	NOUN
hassl-3708	598	12	.	.	PUNCT
hassl-3708	599	1	consumer	consumer	NOUN
hassl-3708	599	2	psychology	psychology	NOUN
hassl-3708	599	3	review	review	NOUN
hassl-3708	599	4	,	,	PUNCT
hassl-3708	599	5	6(1	6(1	NUM
hassl-3708	599	6	)	)	PUNCT
hassl-3708	599	7	,	,	PUNCT
hassl-3708	599	8	52	52	NUM
hassl-3708	599	9	-	-	SYM
hassl-3708	599	10	74	74	NUM
hassl-3708	599	11	.	.	PUNCT
hassl-3708	600	1	https://doi.org/10.1002/arcp.1084	https://doi.org/10.1002/arcp.1084	NOUN
hassl-3708	600	2	pervez	pervez	NOUN
hassl-3708	600	3	,	,	PUNCT
hassl-3708	600	4	t.	t.	PROPN
hassl-3708	600	5	,	,	PUNCT
hassl-3708	600	6	khawaja	khawaja	PROPN
hassl-3708	600	7	,	,	PUNCT
hassl-3708	600	8	k.	k.	PROPN
hassl-3708	600	9	f.	f.	PROPN
hassl-3708	600	10	,	,	PUNCT
hassl-3708	600	11	&	&	CCONJ
hassl-3708	600	12	sarfraz	sarfraz	PROPN
hassl-3708	600	13	,	,	PUNCT
hassl-3708	600	14	m.	m.	NOUN
hassl-3708	600	15	(	(	PUNCT
hassl-3708	600	16	2022	2022	NUM
hassl-3708	600	17	)	)	PUNCT
hassl-3708	600	18	.	.	PUNCT
hassl-3708	601	1	an	an	DET
hassl-3708	601	2	empirical	empirical	ADJ
hassl-3708	601	3	investigation	investigation	NOUN
hassl-3708	601	4	of	of	ADP
hassl-3708	601	5	value	value	NOUN
hassl-3708	601	6	co	co	NOUN
hassl-3708	601	7	-	-	NOUN
hassl-3708	601	8	creation	creation	NOUN
hassl-3708	601	9	on	on	ADP
hassl-3708	601	10	customer	customer	NOUN
hassl-3708	601	11	loyalty	loyalty	NOUN
hassl-3708	601	12	:	:	PUNCT
hassl-3708	601	13	mediating	mediate	VERB
hassl-3708	601	14	role	role	NOUN
hassl-3708	601	15	of	of	ADP
hassl-3708	601	16	customer	customer	NOUN
hassl-3708	601	17	trust	trust	PROPN
hassl-3708	601	18	.	.	PUNCT
hassl-3708	602	1	international	international	ADJ
hassl-3708	602	2	journal	journal	PROPN
hassl-3708	602	3	of	of	ADP
hassl-3708	602	4	economics	economic	NOUN
hassl-3708	602	5	and	and	CCONJ
hassl-3708	602	6	business	business	NOUN
hassl-3708	602	7	research	research	NOUN
hassl-3708	602	8	,	,	PUNCT
hassl-3708	602	9	23(1	23(1	NUM
hassl-3708	602	10	)	)	PUNCT
hassl-3708	602	11	,	,	PUNCT
hassl-3708	602	12	56	56	NUM
hassl-3708	602	13	-	-	SYM
hassl-3708	602	14	67	67	NUM
hassl-3708	602	15	.	.	PUNCT
hassl-3708	603	1	https://doi.org/10.1504/ijebr.2022.119349	https://doi.org/10.1504/ijebr.2022.119349	PROPN
hassl-3708	603	2	pierce	pierce	PROPN
hassl-3708	603	3	,	,	PUNCT
hassl-3708	603	4	j.	j.	PROPN
hassl-3708	603	5	l.	l.	PROPN
hassl-3708	603	6	,	,	PUNCT
hassl-3708	603	7	&	&	CCONJ
hassl-3708	603	8	jussila	jussila	PROPN
hassl-3708	603	9	,	,	PUNCT
hassl-3708	603	10	i.	i.	PROPN
hassl-3708	603	11	(	(	PUNCT
hassl-3708	603	12	2011	2011	NUM
hassl-3708	603	13	)	)	PUNCT
hassl-3708	603	14	.	.	PUNCT
hassl-3708	604	1	psychological	psychological	ADJ
hassl-3708	604	2	ownership	ownership	NOUN
hassl-3708	604	3	and	and	CCONJ
hassl-3708	604	4	the	the	DET
hassl-3708	604	5	organizational	organizational	ADJ
hassl-3708	604	6	context	context	NOUN
hassl-3708	604	7	:	:	PUNCT
hassl-3708	605	1	theory	theory	NOUN
hassl-3708	605	2	,	,	PUNCT
hassl-3708	605	3	research	research	NOUN
hassl-3708	605	4	evidence	evidence	NOUN
hassl-3708	605	5	,	,	PUNCT
hassl-3708	605	6	and	and	CCONJ
hassl-3708	605	7	application	application	NOUN
hassl-3708	605	8	.	.	PUNCT
hassl-3708	606	1	cheltenham	cheltenham	PROPN
hassl-3708	606	2	:	:	PUNCT
hassl-3708	606	3	edward	edward	PROPN
hassl-3708	606	4	elgar	elgar	PROPN
hassl-3708	606	5	publishing	publishing	PROPN
hassl-3708	606	6	.	.	PUNCT
hassl-3708	607	1	pierce	pierce	PROPN
hassl-3708	607	2	,	,	PUNCT
hassl-3708	607	3	j.	j.	PROPN
hassl-3708	607	4	l.	l.	PROPN
hassl-3708	607	5	,	,	PUNCT
hassl-3708	607	6	kostova	kostova	PROPN
hassl-3708	607	7	,	,	PUNCT
hassl-3708	607	8	t.	t.	PROPN
hassl-3708	607	9	,	,	PUNCT
hassl-3708	607	10	&	&	CCONJ
hassl-3708	607	11	dirks	dirks	PROPN
hassl-3708	607	12	,	,	PUNCT
hassl-3708	607	13	k.	k.	PROPN
hassl-3708	607	14	t.	t.	PROPN
hassl-3708	607	15	(	(	PUNCT
hassl-3708	607	16	2001	2001	NUM
hassl-3708	607	17	)	)	PUNCT
hassl-3708	607	18	.	.	PUNCT
hassl-3708	608	1	toward	toward	ADP
hassl-3708	608	2	a	a	DET
hassl-3708	608	3	theory	theory	NOUN
hassl-3708	608	4	of	of	ADP
hassl-3708	608	5	psychological	psychological	ADJ
hassl-3708	608	6	ownership	ownership	NOUN
hassl-3708	608	7	in	in	ADP
hassl-3708	608	8	organizations	organization	NOUN
hassl-3708	608	9	.	.	PUNCT
hassl-3708	609	1	academy	academy	PROPN
hassl-3708	609	2	of	of	ADP
hassl-3708	609	3	management	management	PROPN
hassl-3708	609	4	review	review	PROPN
hassl-3708	609	5	,	,	PUNCT
hassl-3708	609	6	26(2	26(2	NUM
hassl-3708	609	7	)	)	PUNCT
hassl-3708	609	8	,	,	PUNCT
hassl-3708	609	9	298	298	NUM
hassl-3708	609	10	-	-	SYM
hassl-3708	609	11	310	310	NUM
hassl-3708	609	12	.	.	PUNCT
hassl-3708	610	1	https://doi.org/10.5465/amr.2001.4378028	https://doi.org/10.5465/amr.2001.4378028	PROPN
hassl-3708	610	2	pierce	pierce	PROPN
hassl-3708	610	3	,	,	PUNCT
hassl-3708	610	4	j.	j.	PROPN
hassl-3708	610	5	l.	l.	PROPN
hassl-3708	610	6	,	,	PUNCT
hassl-3708	610	7	kostova	kostova	PROPN
hassl-3708	610	8	,	,	PUNCT
hassl-3708	610	9	t.	t.	PROPN
hassl-3708	610	10	,	,	PUNCT
hassl-3708	610	11	&	&	CCONJ
hassl-3708	610	12	dirks	dirks	PROPN
hassl-3708	610	13	,	,	PUNCT
hassl-3708	610	14	k.	k.	PROPN
hassl-3708	610	15	t.	t.	PROPN
hassl-3708	610	16	(	(	PUNCT
hassl-3708	610	17	2003	2003	NUM
hassl-3708	610	18	)	)	PUNCT
hassl-3708	610	19	.	.	PUNCT
hassl-3708	611	1	the	the	DET
hassl-3708	611	2	state	state	NOUN
hassl-3708	611	3	of	of	ADP
hassl-3708	611	4	psychological	psychological	ADJ
hassl-3708	611	5	ownership	ownership	NOUN
hassl-3708	611	6	:	:	PUNCT
hassl-3708	611	7	integrating	integrate	VERB
hassl-3708	611	8	and	and	CCONJ
hassl-3708	611	9	extending	extend	VERB
hassl-3708	611	10	a	a	DET
hassl-3708	611	11	century	century	NOUN
hassl-3708	611	12	of	of	ADP
hassl-3708	611	13	research	research	NOUN
hassl-3708	611	14	.	.	PUNCT
hassl-3708	612	1	review	review	NOUN
hassl-3708	612	2	of	of	ADP
hassl-3708	612	3	general	general	ADJ
hassl-3708	612	4	psychology	psychology	NOUN
hassl-3708	612	5	,	,	PUNCT
hassl-3708	612	6	7(1	7(1	NUM
hassl-3708	612	7	)	)	PUNCT
hassl-3708	612	8	,	,	PUNCT
hassl-3708	612	9	84	84	NUM
hassl-3708	612	10	-	-	SYM
hassl-3708	612	11	107	107	NUM
hassl-3708	612	12	.	.	PUNCT
hassl-3708	613	1	https://doi.org/10.1037/1089-2680.7.1.84	https://doi.org/10.1037/1089-2680.7.1.84	NOUN
hassl-3708	613	2	preacher	preacher	NOUN
hassl-3708	613	3	,	,	PUNCT
hassl-3708	613	4	k.	k.	PROPN
hassl-3708	613	5	j.	j.	PROPN
hassl-3708	613	6	,	,	PUNCT
hassl-3708	613	7	&	&	CCONJ
hassl-3708	613	8	hayes	hayes	PROPN
hassl-3708	613	9	,	,	PUNCT
hassl-3708	613	10	a.	a.	PROPN
hassl-3708	613	11	f.	f.	PROPN
hassl-3708	613	12	(	(	PUNCT
hassl-3708	613	13	2004	2004	NUM
hassl-3708	613	14	)	)	PUNCT
hassl-3708	613	15	.	.	PUNCT
hassl-3708	614	1	spss	spss	PROPN
hassl-3708	614	2	and	and	CCONJ
hassl-3708	614	3	sas	sa	VERB
hassl-3708	614	4	procedures	procedure	NOUN
hassl-3708	614	5	for	for	ADP
hassl-3708	614	6	estimating	estimate	VERB
hassl-3708	614	7	indirect	indirect	ADJ
hassl-3708	614	8	effects	effect	NOUN
hassl-3708	614	9	in	in	ADP
hassl-3708	614	10	simple	simple	ADJ
hassl-3708	614	11	mediation	mediation	NOUN
hassl-3708	614	12	models	model	NOUN
hassl-3708	614	13	.	.	PUNCT
hassl-3708	615	1	behavior	behavior	NOUN
hassl-3708	615	2	research	research	NOUN
hassl-3708	615	3	methods	method	NOUN
hassl-3708	615	4	,	,	PUNCT
hassl-3708	615	5	instruments	instrument	NOUN
hassl-3708	615	6	,	,	PUNCT
hassl-3708	615	7	&	&	CCONJ
hassl-3708	615	8	computers	computer	NOUN
hassl-3708	615	9	,	,	PUNCT
hassl-3708	615	10	36(4	36(4	NUM
hassl-3708	615	11	)	)	PUNCT
hassl-3708	615	12	,	,	PUNCT
hassl-3708	615	13	717	717	NUM
hassl-3708	615	14	-	-	SYM
hassl-3708	615	15	731	731	NUM
hassl-3708	615	16	.	.	PUNCT
hassl-3708	616	1	https://doi.org/10.3758/bf03206553	https://doi.org/10.3758/bf03206553	NOUN
hassl-3708	616	2	preacher	preacher	NOUN
hassl-3708	616	3	,	,	PUNCT
hassl-3708	616	4	k.	k.	PROPN
hassl-3708	616	5	j.	j.	PROPN
hassl-3708	616	6	,	,	PUNCT
hassl-3708	616	7	&	&	CCONJ
hassl-3708	616	8	hayes	hayes	PROPN
hassl-3708	616	9	,	,	PUNCT
hassl-3708	616	10	a.	a.	PROPN
hassl-3708	616	11	f.	f.	PROPN
hassl-3708	616	12	(	(	PUNCT
hassl-3708	616	13	2008	2008	NUM
hassl-3708	616	14	)	)	PUNCT
hassl-3708	616	15	.	.	PUNCT
hassl-3708	617	1	asymptotic	asymptotic	ADJ
hassl-3708	617	2	and	and	CCONJ
hassl-3708	617	3	resampling	resample	VERB
hassl-3708	617	4	strategies	strategy	NOUN
hassl-3708	617	5	for	for	ADP
hassl-3708	617	6	assessing	assess	VERB
hassl-3708	617	7	and	and	CCONJ
hassl-3708	617	8	comparing	compare	VERB
hassl-3708	617	9	indirect	indirect	ADJ
hassl-3708	617	10	effects	effect	NOUN
hassl-3708	617	11	in	in	ADP
hassl-3708	617	12	multiple	multiple	ADJ
hassl-3708	617	13	mediator	mediator	NOUN
hassl-3708	617	14	models	model	NOUN
hassl-3708	617	15	.	.	PUNCT
hassl-3708	618	1	behavior	behavior	NOUN
hassl-3708	618	2	research	research	NOUN
hassl-3708	618	3	methods	method	NOUN
hassl-3708	618	4	,	,	PUNCT
hassl-3708	618	5	40(3	40(3	NOUN
hassl-3708	618	6	)	)	PUNCT
hassl-3708	618	7	,	,	PUNCT
hassl-3708	618	8	879	879	NUM
hassl-3708	618	9	-	-	SYM
hassl-3708	618	10	891	891	NUM
hassl-3708	618	11	.	.	PUNCT
hassl-3708	619	1	https://doi.org/10.3758/brm.40.3.879	https://doi.org/10.3758/brm.40.3.879	PROPN
hassl-3708	619	2	ramayah	ramayah	NOUN
hassl-3708	619	3	,	,	PUNCT
hassl-3708	619	4	t.	t.	PROPN
hassl-3708	619	5	,	,	PUNCT
hassl-3708	619	6	cheah	cheah	PROPN
hassl-3708	619	7	,	,	PUNCT
hassl-3708	619	8	j.	j.	PROPN
hassl-3708	619	9	,	,	PUNCT
hassl-3708	619	10	chuah	chuah	PROPN
hassl-3708	619	11	,	,	PUNCT
hassl-3708	619	12	f.	f.	PROPN
hassl-3708	619	13	,	,	PUNCT
hassl-3708	619	14	ting	ting	PROPN
hassl-3708	619	15	,	,	PUNCT
hassl-3708	619	16	h.	h.	PROPN
hassl-3708	619	17	,	,	PUNCT
hassl-3708	619	18	&	&	CCONJ
hassl-3708	619	19	memon	memon	PROPN
hassl-3708	619	20	,	,	PUNCT
hassl-3708	619	21	m.	m.	NOUN
hassl-3708	619	22	a.	a.	NOUN
hassl-3708	619	23	(	(	PUNCT
hassl-3708	619	24	2018	2018	NUM
hassl-3708	619	25	)	)	PUNCT
hassl-3708	619	26	.	.	PUNCT
hassl-3708	620	1	partial	partial	ADJ
hassl-3708	620	2	least	least	ADJ
hassl-3708	620	3	squares	square	VERB
hassl-3708	620	4	structural	structural	ADJ
hassl-3708	620	5	equation	equation	NOUN
hassl-3708	620	6	modeling	modeling	NOUN
hassl-3708	620	7	(	(	PUNCT
hassl-3708	620	8	pls	pls	INTJ
hassl-3708	620	9	-	-	PUNCT
hassl-3708	620	10	sem	sem	NOUN
hassl-3708	620	11	)	)	PUNCT
hassl-3708	620	12	using	use	VERB
hassl-3708	620	13	smartpls	smartpls	NOUN
hassl-3708	620	14	3.0	3.0	NUM
hassl-3708	620	15	:	:	PUNCT
hassl-3708	620	16	an	an	DET
hassl-3708	620	17	updated	update	VERB
hassl-3708	620	18	guide	guide	NOUN
hassl-3708	620	19	and	and	CCONJ
hassl-3708	620	20	practical	practical	ADJ
hassl-3708	620	21	guide	guide	NOUN
hassl-3708	620	22	to	to	ADP
hassl-3708	620	23	statistical	statistical	ADJ
hassl-3708	620	24	analysis	analysis	NOUN
hassl-3708	620	25	(	(	PUNCT
hassl-3708	620	26	2nd	2nd	ADJ
hassl-3708	620	27	ed	ed	NOUN
hassl-3708	620	28	.	.	PUNCT
hassl-3708	620	29	)	)	PUNCT
hassl-3708	620	30	.	.	PUNCT
hassl-3708	621	1	kuala	kuala	PROPN
hassl-3708	621	2	lumpur	lumpur	PROPN
hassl-3708	621	3	,	,	PUNCT
hassl-3708	621	4	malaysia	malaysia	PROPN
hassl-3708	621	5	:	:	PUNCT
hassl-3708	621	6	pearson	pearson	PROPN
hassl-3708	621	7	.	.	PUNCT
hassl-3708	622	1	ringle	ringle	PROPN
hassl-3708	622	2	,	,	PUNCT
hassl-3708	622	3	c.	c.	PROPN
hassl-3708	622	4	m.	m.	NOUN
hassl-3708	622	5	,	,	PUNCT
hassl-3708	622	6	wende	wende	PROPN
hassl-3708	622	7	,	,	PUNCT
hassl-3708	622	8	s.	s.	PROPN
hassl-3708	622	9	,	,	PUNCT
hassl-3708	622	10	&	&	CCONJ
hassl-3708	622	11	becker	becker	PROPN
hassl-3708	622	12	,	,	PUNCT
hassl-3708	622	13	j.-m	j.-m	PROPN
hassl-3708	622	14	.	.	PUNCT
hassl-3708	623	1	(	(	PUNCT
hassl-3708	623	2	2015	2015	NUM
hassl-3708	623	3	)	)	PUNCT
hassl-3708	623	4	.	.	PUNCT
hassl-3708	624	1	"	"	PUNCT
hassl-3708	624	2	smartpls	smartpls	NOUN
hassl-3708	624	3	3	3	NUM
hassl-3708	624	4	"	"	PUNCT
hassl-3708	624	5	.	.	PUNCT
hassl-3708	625	1	boenningstedt	boenningstedt	PROPN
hassl-3708	625	2	:	:	PUNCT
hassl-3708	625	3	smartpls	smartpls	PROPN
hassl-3708	625	4	gmbh	gmbh	PROPN
hassl-3708	625	5	.	.	PUNCT
hassl-3708	626	1	schallehn	schallehn	NOUN
hassl-3708	626	2	,	,	PUNCT
hassl-3708	626	3	m.	m.	NOUN
hassl-3708	626	4	,	,	PUNCT
hassl-3708	626	5	burmann	burmann	PROPN
hassl-3708	626	6	,	,	PUNCT
hassl-3708	626	7	c.	c.	PROPN
hassl-3708	626	8	,	,	PUNCT
hassl-3708	626	9	&	&	CCONJ
hassl-3708	626	10	riley	riley	PROPN
hassl-3708	626	11	,	,	PUNCT
hassl-3708	626	12	n.	n.	PROPN
hassl-3708	626	13	(	(	PUNCT
hassl-3708	626	14	2014	2014	NUM
hassl-3708	626	15	)	)	PUNCT
hassl-3708	626	16	.	.	PUNCT
hassl-3708	627	1	brand	brand	NOUN
hassl-3708	627	2	authenticity	authenticity	PROPN
hassl-3708	627	3	:	:	PUNCT
hassl-3708	627	4	model	model	NOUN
hassl-3708	627	5	development	development	NOUN
hassl-3708	627	6	and	and	CCONJ
hassl-3708	627	7	empirical	empirical	ADJ
hassl-3708	627	8	testing	testing	NOUN
hassl-3708	627	9	.	.	PUNCT
hassl-3708	628	1	journal	journal	PROPN
hassl-3708	628	2	of	of	ADP
hassl-3708	628	3	product	product	NOUN
hassl-3708	628	4	&	&	CCONJ
hassl-3708	628	5	brand	brand	PROPN
hassl-3708	628	6	management	management	PROPN
hassl-3708	628	7	,	,	PUNCT
hassl-3708	628	8	23(3	23(3	NUM
hassl-3708	628	9	)	)	PUNCT
hassl-3708	628	10	,	,	PUNCT
hassl-3708	628	11	192	192	NUM
hassl-3708	628	12	-	-	SYM
hassl-3708	628	13	199	199	NUM
hassl-3708	628	14	.	.	PUNCT
hassl-3708	629	1	https://doi.org/10.1108/jpbm-06-2013-0339	https://doi.org/10.1108/jpbm-06-2013-0339	PROPN
hassl-3708	629	2	https://doi.org/10.1080/13683500.2022.2153650	https://doi.org/10.1080/13683500.2022.2153650	PUNCT
hassl-3708	630	1	https://doi.org/10.1016/j.tmp.2019.100581	https://doi.org/10.1016/j.tmp.2019.100581	PROPN
hassl-3708	630	2	https://doi.org/10.1016/j.jbusres.2017.08.018	https://doi.org/10.1016/j.jbusres.2017.08.018	VERB
hassl-3708	630	3	https://doi.org/10.1177/10944281221075361	https://doi.org/10.1177/10944281221075361	NOUN
hassl-3708	630	4	https://doi.org/10.1177/0022242920957007	https://doi.org/10.1177/0022242920957007	NOUN
hassl-3708	630	5	https://doi.org/10.1016/j.jcps.2014.11.006	https://doi.org/10.1016/j.jcps.2014.11.006	NOUN
hassl-3708	630	6	https://doi.org/10.1108/jima-06-2020-0190	https://doi.org/10.1108/jima-06-2020-0190	NOUN
hassl-3708	630	7	https://doi.org/10.1016/j.jbusres.2013.06.001	https://doi.org/10.1016/j.jbusres.2013.06.001	NUM
hassl-3708	630	8	https://doi.org/10.1108/jpbm-09-2017-1567	https://doi.org/10.1108/jpbm-09-2017-1567	NOUN
hassl-3708	630	9	https://doi.org/10.2307/1252099	https://doi.org/10.2307/1252099	NOUN
hassl-3708	630	10	https://doi.org/10.1002/arcp.1084	https://doi.org/10.1002/arcp.1084	NOUN
hassl-3708	630	11	https://doi.org/10.1504/ijebr.2022.119349	https://doi.org/10.1504/ijebr.2022.119349	PROPN
hassl-3708	630	12	https://doi.org/10.5465/amr.2001.4378028	https://doi.org/10.5465/amr.2001.4378028	ADJ
hassl-3708	630	13	https://doi.org/10.1037/1089-2680.7.1.84	https://doi.org/10.1037/1089-2680.7.1.84	NOUN
hassl-3708	630	14	https://doi.org/10.3758/bf03206553	https://doi.org/10.3758/bf03206553	ADP
hassl-3708	630	15	https://doi.org/10.3758/brm.40.3.879	https://doi.org/10.3758/brm.40.3.879	PROPN
hassl-3708	630	16	https://doi.org/10.1108/jpbm-06-2013-0339	https://doi.org/10.1108/jpbm-06-2013-0339	VERB
hassl-3708	630	17	humanities	humanity	NOUN
hassl-3708	630	18	and	and	CCONJ
hassl-3708	630	19	social	social	ADJ
hassl-3708	630	20	sciences	science	NOUN
hassl-3708	630	21	letters	letter	NOUN
hassl-3708	630	22	,	,	PUNCT
hassl-3708	630	23	2024	2024	NUM
hassl-3708	630	24	,	,	PUNCT
hassl-3708	630	25	12(2	12(2	NUM
hassl-3708	630	26	):	):	PUNCT
hassl-3708	630	27	289	289	NUM
hassl-3708	630	28	-	-	SYM
hassl-3708	630	29	307	307	NUM
hassl-3708	630	30	307	307	NUM
hassl-3708	630	31	©	©	PROPN
hassl-3708	630	32	2024	2024	NUM
hassl-3708	630	33	conscientia	conscientia	PROPN
hassl-3708	630	34	beam	beam	PROPN
hassl-3708	630	35	.	.	PUNCT
hassl-3708	631	1	all	all	DET
hassl-3708	631	2	rights	right	NOUN
hassl-3708	631	3	reserved	reserve	VERB
hassl-3708	631	4	.	.	PUNCT
hassl-3708	632	1	shmueli	shmueli	PROPN
hassl-3708	632	2	,	,	PUNCT
hassl-3708	632	3	g.	g.	PROPN
hassl-3708	632	4	,	,	PUNCT
hassl-3708	632	5	sarstedt	sarstedt	NOUN
hassl-3708	632	6	,	,	PUNCT
hassl-3708	632	7	m.	m.	NOUN
hassl-3708	632	8	,	,	PUNCT
hassl-3708	632	9	hair	hair	NOUN
hassl-3708	632	10	,	,	PUNCT
hassl-3708	632	11	j.	j.	PROPN
hassl-3708	632	12	f.	f.	PROPN
hassl-3708	632	13	,	,	PUNCT
hassl-3708	632	14	cheah	cheah	PROPN
hassl-3708	632	15	,	,	PUNCT
hassl-3708	632	16	j.-h	j.-h	PROPN
hassl-3708	632	17	.	.	PUNCT
hassl-3708	632	18	,	,	PUNCT
hassl-3708	632	19	ting	ting	PROPN
hassl-3708	632	20	,	,	PUNCT
hassl-3708	632	21	h.	h.	PROPN
hassl-3708	632	22	,	,	PUNCT
hassl-3708	632	23	vaithilingam	vaithilingam	ADV
hassl-3708	632	24	,	,	PUNCT
hassl-3708	632	25	s.	s.	PROPN
hassl-3708	632	26	,	,	PUNCT
hassl-3708	632	27	&	&	CCONJ
hassl-3708	632	28	ringle	ringle	PROPN
hassl-3708	632	29	,	,	PUNCT
hassl-3708	632	30	c.	c.	PROPN
hassl-3708	632	31	m.	m.	NOUN
hassl-3708	632	32	(	(	PUNCT
hassl-3708	632	33	2019	2019	NUM
hassl-3708	632	34	)	)	PUNCT
hassl-3708	632	35	.	.	PUNCT
hassl-3708	633	1	predictive	predictive	ADJ
hassl-3708	633	2	model	model	NOUN
hassl-3708	633	3	assessment	assessment	NOUN
hassl-3708	633	4	in	in	ADP
hassl-3708	633	5	pls	pls	NOUN
hassl-3708	633	6	-	-	PUNCT
hassl-3708	633	7	sem	sem	NOUN
hassl-3708	633	8	:	:	PUNCT
hassl-3708	633	9	guidelines	guideline	NOUN
hassl-3708	633	10	for	for	ADP
hassl-3708	633	11	using	use	VERB
hassl-3708	633	12	plspredict	plspredict	PROPN
hassl-3708	633	13	.	.	PUNCT
hassl-3708	634	1	european	european	PROPN
hassl-3708	634	2	journal	journal	PROPN
hassl-3708	634	3	of	of	ADP
hassl-3708	634	4	marketing	marketing	NOUN
hassl-3708	634	5	,	,	PUNCT
hassl-3708	634	6	53(11	53(11	NUM
hassl-3708	634	7	)	)	PUNCT
hassl-3708	634	8	,	,	PUNCT
hassl-3708	634	9	2322	2322	NUM
hassl-3708	634	10	-	-	SYM
hassl-3708	634	11	2347	2347	NUM
hassl-3708	634	12	.	.	PUNCT
hassl-3708	635	1	https://doi.org/10.1108/ejm-02-2019-0189	https://doi.org/10.1108/ejm-02-2019-0189	NOUN
hassl-3708	635	2	thürridl	thürridl	PROPN
hassl-3708	635	3	,	,	PUNCT
hassl-3708	635	4	c.	c.	PROPN
hassl-3708	635	5	,	,	PUNCT
hassl-3708	635	6	kamleitner	kamleitner	NOUN
hassl-3708	635	7	,	,	PUNCT
hassl-3708	635	8	b.	b.	PROPN
hassl-3708	635	9	,	,	PUNCT
hassl-3708	635	10	ruzeviciute	ruzeviciute	PROPN
hassl-3708	635	11	,	,	PUNCT
hassl-3708	635	12	r.	r.	PROPN
hassl-3708	635	13	,	,	PUNCT
hassl-3708	635	14	süssenbach	süssenbach	PROPN
hassl-3708	635	15	,	,	PUNCT
hassl-3708	635	16	s.	s.	PROPN
hassl-3708	635	17	,	,	PUNCT
hassl-3708	635	18	&	&	CCONJ
hassl-3708	635	19	dickert	dickert	PROPN
hassl-3708	635	20	,	,	PUNCT
hassl-3708	635	21	s.	s.	PROPN
hassl-3708	635	22	(	(	PUNCT
hassl-3708	635	23	2020	2020	NUM
hassl-3708	635	24	)	)	PUNCT
hassl-3708	635	25	.	.	PUNCT
hassl-3708	636	1	from	from	ADP
hassl-3708	636	2	happy	happy	ADJ
hassl-3708	636	3	consumption	consumption	NOUN
hassl-3708	636	4	to	to	ADP
hassl-3708	636	5	possessive	possessive	ADJ
hassl-3708	636	6	bonds	bond	NOUN
hassl-3708	636	7	:	:	PUNCT
hassl-3708	636	8	when	when	SCONJ
hassl-3708	636	9	positive	positive	ADJ
hassl-3708	636	10	affect	affect	NOUN
hassl-3708	636	11	increases	increase	VERB
hassl-3708	636	12	psychological	psychological	ADJ
hassl-3708	636	13	ownership	ownership	NOUN
hassl-3708	636	14	for	for	ADP
hassl-3708	636	15	brands	brand	NOUN
hassl-3708	636	16	.	.	PUNCT
hassl-3708	637	1	journal	journal	PROPN
hassl-3708	637	2	of	of	ADP
hassl-3708	637	3	business	business	NOUN
hassl-3708	637	4	research	research	NOUN
hassl-3708	637	5	,	,	PUNCT
hassl-3708	637	6	107	107	NUM
hassl-3708	637	7	,	,	PUNCT
hassl-3708	637	8	89	89	NUM
hassl-3708	637	9	-	-	SYM
hassl-3708	637	10	103	103	NUM
hassl-3708	637	11	.	.	PUNCT
hassl-3708	638	1	https://doi.org/10.1016/j.jbusres.2019.10.019	https://doi.org/10.1016/j.jbusres.2019.10.019	NUM
hassl-3708	638	2	tran	tran	NOUN
hassl-3708	638	3	,	,	PUNCT
hassl-3708	638	4	t.	t.	PROPN
hassl-3708	638	5	,	,	PUNCT
hassl-3708	638	6	taylor	taylor	PROPN
hassl-3708	638	7	,	,	PUNCT
hassl-3708	638	8	d.	d.	PROPN
hassl-3708	638	9	g.	g.	PROPN
hassl-3708	638	10	,	,	PUNCT
hassl-3708	638	11	&	&	CCONJ
hassl-3708	638	12	wen	wen	PROPN
hassl-3708	638	13	,	,	PUNCT
hassl-3708	638	14	c.	c.	PROPN
hassl-3708	638	15	(	(	PUNCT
hassl-3708	638	16	2023	2023	NUM
hassl-3708	638	17	)	)	PUNCT
hassl-3708	638	18	.	.	PUNCT
hassl-3708	639	1	value	value	NOUN
hassl-3708	639	2	co	co	NOUN
hassl-3708	639	3	-	-	NOUN
hassl-3708	639	4	creation	creation	NOUN
hassl-3708	639	5	through	through	ADP
hassl-3708	639	6	branded	brand	VERB
hassl-3708	639	7	apps	app	NOUN
hassl-3708	639	8	:	:	PUNCT
hassl-3708	639	9	enhancing	enhance	VERB
hassl-3708	639	10	perceived	perceive	VERB
hassl-3708	639	11	quality	quality	NOUN
hassl-3708	639	12	and	and	CCONJ
hassl-3708	639	13	brand	brand	NOUN
hassl-3708	639	14	loyalty	loyalty	NOUN
hassl-3708	639	15	.	.	PUNCT
hassl-3708	640	1	journal	journal	NOUN
hassl-3708	640	2	of	of	ADP
hassl-3708	640	3	research	research	NOUN
hassl-3708	640	4	in	in	ADP
hassl-3708	640	5	interactive	interactive	ADJ
hassl-3708	640	6	marketing	marketing	NOUN
hassl-3708	640	7	,	,	PUNCT
hassl-3708	640	8	17(4	17(4	NUM
hassl-3708	640	9	)	)	PUNCT
hassl-3708	640	10	,	,	PUNCT
hassl-3708	640	11	562	562	NUM
hassl-3708	640	12	-	-	SYM
hassl-3708	640	13	580	580	NUM
hassl-3708	640	14	.	.	PUNCT
hassl-3708	641	1	https://doi.org/10.1108/jrim-04-2022-0128	https://doi.org/10.1108/jrim-04-2022-0128	PROPN
hassl-3708	641	2	wang	wang	PROPN
hassl-3708	641	3	,	,	PUNCT
hassl-3708	641	4	c.	c.	PROPN
hassl-3708	641	5	(	(	PUNCT
hassl-3708	641	6	2021	2021	NUM
hassl-3708	641	7	)	)	PUNCT
hassl-3708	641	8	.	.	PUNCT
hassl-3708	642	1	accelerating	accelerate	VERB
hassl-3708	642	2	consumer	consumer	NOUN
hassl-3708	642	3	-	-	PUNCT
hassl-3708	642	4	centric	centric	NOUN
hassl-3708	642	5	strategies	strategy	NOUN
hassl-3708	642	6	to	to	PART
hassl-3708	642	7	empower	empower	VERB
hassl-3708	642	8	the	the	DET
hassl-3708	642	9	new	new	ADJ
hassl-3708	642	10	consumer	consumer	NOUN
hassl-3708	642	11	market	market	NOUN
hassl-3708	642	12	of	of	ADP
hassl-3708	642	13	food	food	NOUN
hassl-3708	642	14	and	and	CCONJ
hassl-3708	642	15	beverage	beverage	NOUN
hassl-3708	642	16	.	.	PUNCT
hassl-3708	643	1	china	china	PROPN
hassl-3708	643	2	food	food	PROPN
hassl-3708	643	3	safety	safety	PROPN
hassl-3708	643	4	magazine	magazine	NOUN
hassl-3708	643	5	,	,	PUNCT
hassl-3708	643	6	25	25	NUM
hassl-3708	643	7	,	,	PUNCT
hassl-3708	643	8	12–13	12–13	NUM
hassl-3708	643	9	.	.	PUNCT
hassl-3708	643	10	yang	yang	PROPN
hassl-3708	643	11	,	,	PUNCT
hassl-3708	643	12	j.	j.	PROPN
hassl-3708	643	13	,	,	PUNCT
hassl-3708	643	14	teran	teran	PROPN
hassl-3708	643	15	,	,	PUNCT
hassl-3708	643	16	c.	c.	PROPN
hassl-3708	643	17	,	,	PUNCT
hassl-3708	643	18	battocchio	battocchio	PROPN
hassl-3708	643	19	,	,	PUNCT
hassl-3708	643	20	a.	a.	PROPN
hassl-3708	643	21	f.	f.	PROPN
hassl-3708	643	22	,	,	PUNCT
hassl-3708	643	23	bertellotti	bertellotti	PROPN
hassl-3708	643	24	,	,	PUNCT
hassl-3708	643	25	e.	e.	PROPN
hassl-3708	643	26	,	,	PUNCT
hassl-3708	643	27	&	&	CCONJ
hassl-3708	643	28	wrzesinski	wrzesinski	PROPN
hassl-3708	643	29	,	,	PUNCT
hassl-3708	643	30	s.	s.	PROPN
hassl-3708	643	31	(	(	PUNCT
hassl-3708	643	32	2021	2021	NUM
hassl-3708	643	33	)	)	PUNCT
hassl-3708	643	34	.	.	PUNCT
hassl-3708	644	1	building	build	VERB
hassl-3708	644	2	brand	brand	NOUN
hassl-3708	644	3	authenticity	authenticity	NOUN
hassl-3708	644	4	on	on	ADP
hassl-3708	644	5	social	social	ADJ
hassl-3708	644	6	media	medium	NOUN
hassl-3708	644	7	:	:	PUNCT
hassl-3708	644	8	the	the	DET
hassl-3708	644	9	impact	impact	NOUN
hassl-3708	644	10	of	of	ADP
hassl-3708	644	11	instagram	instagram	PROPN
hassl-3708	644	12	ad	ad	NOUN
hassl-3708	644	13	model	model	NOUN
hassl-3708	644	14	genuineness	genuineness	NOUN
hassl-3708	644	15	and	and	CCONJ
hassl-3708	644	16	trustworthiness	trustworthiness	NOUN
hassl-3708	644	17	on	on	ADP
hassl-3708	644	18	perceived	perceive	VERB
hassl-3708	644	19	brand	brand	NOUN
hassl-3708	644	20	authenticity	authenticity	NOUN
hassl-3708	644	21	and	and	CCONJ
hassl-3708	644	22	consumer	consumer	NOUN
hassl-3708	644	23	responses	response	NOUN
hassl-3708	644	24	.	.	PUNCT
hassl-3708	645	1	journal	journal	NOUN
hassl-3708	645	2	of	of	ADP
hassl-3708	645	3	interactive	interactive	ADJ
hassl-3708	645	4	advertising	advertising	NOUN
hassl-3708	645	5	,	,	PUNCT
hassl-3708	645	6	21(1	21(1	NUM
hassl-3708	645	7	)	)	PUNCT
hassl-3708	645	8	,	,	PUNCT
hassl-3708	645	9	34	34	NUM
hassl-3708	645	10	-	-	SYM
hassl-3708	645	11	48	48	NUM
hassl-3708	645	12	.	.	PUNCT
hassl-3708	646	1	https://doi.org/10.1080/15252019.2020.1860168	https://doi.org/10.1080/15252019.2020.1860168	NOUN
hassl-3708	646	2	ye	ye	PROPN
hassl-3708	646	3	,	,	PUNCT
hassl-3708	646	4	x.-m	x.-m	PROPN
hassl-3708	646	5	.	.	PUNCT
hassl-3708	646	6	,	,	PUNCT
hassl-3708	647	1	batool	batool	NOUN
hassl-3708	647	2	,	,	PUNCT
hassl-3708	647	3	h.	h.	PROPN
hassl-3708	647	4	,	,	PUNCT
hassl-3708	647	5	&	&	CCONJ
hassl-3708	647	6	huang	huang	PROPN
hassl-3708	647	7	,	,	PUNCT
hassl-3708	647	8	s.-z	s.-z	PROPN
hassl-3708	647	9	.	.	PUNCT
hassl-3708	648	1	(	(	PUNCT
hassl-3708	648	2	2023	2023	NUM
hassl-3708	648	3	)	)	PUNCT
hassl-3708	648	4	.	.	PUNCT
hassl-3708	649	1	the	the	DET
hassl-3708	649	2	effect	effect	NOUN
hassl-3708	649	3	of	of	ADP
hassl-3708	649	4	physical	physical	ADJ
hassl-3708	649	5	cues	cue	NOUN
hassl-3708	649	6	on	on	ADP
hassl-3708	649	7	customer	customer	NOUN
hassl-3708	649	8	loyalty	loyalty	NOUN
hassl-3708	649	9	:	:	PUNCT
hassl-3708	649	10	based	base	VERB
hassl-3708	649	11	on	on	ADP
hassl-3708	649	12	the	the	DET
hassl-3708	649	13	mediating	mediate	VERB
hassl-3708	649	14	effect	effect	NOUN
hassl-3708	649	15	of	of	ADP
hassl-3708	649	16	customer	customer	NOUN
hassl-3708	649	17	engagement	engagement	NOUN
hassl-3708	649	18	and	and	CCONJ
hassl-3708	649	19	value	value	NOUN
hassl-3708	649	20	co	co	NOUN
hassl-3708	649	21	-	-	NOUN
hassl-3708	649	22	creation	creation	NOUN
hassl-3708	649	23	.	.	PUNCT
hassl-3708	650	1	emerging	emerge	VERB
hassl-3708	650	2	science	science	NOUN
hassl-3708	650	3	journal	journal	NOUN
hassl-3708	650	4	,	,	PUNCT
hassl-3708	650	5	7(4	7(4	NUM
hassl-3708	650	6	)	)	PUNCT
hassl-3708	650	7	,	,	PUNCT
hassl-3708	650	8	1332–1348	1332–1348	NOUN
hassl-3708	650	9	.	.	PUNCT
hassl-3708	651	1	https://doi.org/10.28991/esj-2023-07-04-020	https://doi.org/10.28991/esj-2023-07-04-020	PROPN
hassl-3708	651	2	zhou	zhou	PROPN
hassl-3708	651	3	,	,	PUNCT
hassl-3708	651	4	w.	w.	PROPN
hassl-3708	651	5	,	,	PUNCT
hassl-3708	651	6	li	li	PROPN
hassl-3708	651	7	,	,	PUNCT
hassl-3708	651	8	s.	s.	PROPN
hassl-3708	651	9	,	,	PUNCT
hassl-3708	651	10	&	&	CCONJ
hassl-3708	651	11	meng	meng	PROPN
hassl-3708	651	12	,	,	PUNCT
hassl-3708	651	13	x.	x.	NOUN
hassl-3708	651	14	(	(	PUNCT
hassl-3708	651	15	2022	2022	NUM
hassl-3708	651	16	)	)	PUNCT
hassl-3708	651	17	.	.	PUNCT
hassl-3708	652	1	study	study	NOUN
hassl-3708	652	2	on	on	ADP
hassl-3708	652	3	the	the	DET
hassl-3708	652	4	effect	effect	NOUN
hassl-3708	652	5	of	of	ADP
hassl-3708	652	6	customer	customer	NOUN
hassl-3708	652	7	psychological	psychological	ADJ
hassl-3708	652	8	ownership	ownership	NOUN
hassl-3708	652	9	on	on	ADP
hassl-3708	652	10	value	value	NOUN
hassl-3708	652	11	co	co	NOUN
hassl-3708	652	12	-	-	NOUN
hassl-3708	652	13	creation	creation	NOUN
hassl-3708	652	14	under	under	ADP
hassl-3708	652	15	service	service	NOUN
hassl-3708	652	16	ecosystem	ecosystem	NOUN
hassl-3708	652	17	.	.	PUNCT
hassl-3708	653	1	sustainability	sustainability	NOUN
hassl-3708	653	2	,	,	PUNCT
hassl-3708	653	3	14(5	14(5	NUM
hassl-3708	653	4	)	)	PUNCT
hassl-3708	653	5	,	,	PUNCT
hassl-3708	653	6	2660	2660	NUM
hassl-3708	653	7	.	.	PUNCT
hassl-3708	654	1	https://doi.org/10.3390/su14052660	https://doi.org/10.3390/su14052660	PART
hassl-3708	654	2	views	view	NOUN
hassl-3708	654	3	and	and	CCONJ
hassl-3708	654	4	opinions	opinion	NOUN
hassl-3708	654	5	expressed	express	VERB
hassl-3708	654	6	in	in	ADP
hassl-3708	654	7	this	this	DET
hassl-3708	654	8	article	article	NOUN
hassl-3708	654	9	are	be	AUX
hassl-3708	654	10	the	the	DET
hassl-3708	654	11	views	view	NOUN
hassl-3708	654	12	and	and	CCONJ
hassl-3708	654	13	opinions	opinion	NOUN
hassl-3708	654	14	of	of	ADP
hassl-3708	654	15	the	the	DET
hassl-3708	654	16	author(s	author(s	NOUN
hassl-3708	654	17	)	)	PUNCT
hassl-3708	654	18	,	,	PUNCT
hassl-3708	654	19	humanities	humanity	NOUN
hassl-3708	654	20	and	and	CCONJ
hassl-3708	654	21	social	social	ADJ
hassl-3708	654	22	sciences	science	NOUN
hassl-3708	654	23	letters	letter	NOUN
hassl-3708	654	24	shall	shall	AUX
hassl-3708	654	25	not	not	PART
hassl-3708	654	26	be	be	AUX
hassl-3708	654	27	responsible	responsible	ADJ
hassl-3708	654	28	or	or	CCONJ
hassl-3708	654	29	answerable	answerable	ADJ
hassl-3708	654	30	for	for	ADP
hassl-3708	654	31	any	any	DET
hassl-3708	654	32	loss	loss	NOUN
hassl-3708	654	33	,	,	PUNCT
hassl-3708	654	34	damage	damage	NOUN
hassl-3708	654	35	or	or	CCONJ
hassl-3708	654	36	liability	liability	NOUN
hassl-3708	654	37	etc	etc	X
hassl-3708	654	38	.	.	X
hassl-3708	654	39	caused	cause	VERB
hassl-3708	654	40	in	in	ADP
hassl-3708	654	41	relation	relation	NOUN
hassl-3708	654	42	to	to	PART
hassl-3708	654	43	/	/	PUNCT
hassl-3708	654	44	arising	arise	VERB
hassl-3708	654	45	out	out	ADP
hassl-3708	654	46	of	of	ADP
hassl-3708	654	47	the	the	DET
hassl-3708	654	48	use	use	NOUN
hassl-3708	654	49	of	of	ADP
hassl-3708	654	50	the	the	DET
hassl-3708	654	51	content	content	NOUN
hassl-3708	654	52	.	.	PUNCT
hassl-3708	655	1	https://doi.org/10.1108/ejm-02-2019-0189	https://doi.org/10.1108/ejm-02-2019-0189	NOUN
hassl-3708	655	2	https://doi.org/10.1016/j.jbusres.2019.10.019	https://doi.org/10.1016/j.jbusres.2019.10.019	NUM
hassl-3708	655	3	https://doi.org/10.1108/jrim-04-2022-0128	https://doi.org/10.1108/jrim-04-2022-0128	NOUN
hassl-3708	655	4	https://doi.org/10.1080/15252019.2020.1860168	https://doi.org/10.1080/15252019.2020.1860168	NOUN
hassl-3708	655	5	https://doi.org/10.28991/esj-2023-07-04-020	https://doi.org/10.28991/esj-2023-07-04-020	NOUN
hassl-3708	655	6	https://doi.org/10.3390/su14052660	https://doi.org/10.3390/su14052660	X