




































Editorial Reviewed Article Hypothesis, Vol. 36, No. 1, 2024

Incentives that Drive the Editorial Peer Review Process

Jonathan D. Eldredge, PhD, AHIP, FMLA, Associate Editora

aProfessor and Evidence-Based Practice Librarian Health Sciences Library and Informatics
Center; School of Medicine; and College of Population Health, University of New Mexico,
Albuquerque, New Mexico,https://www.orcid.org/0000-0003-3132-9450 ,
jeldredge@salud.unm.edu

Cite as: Eldredge JD. Incentives that Drive the Editorial Peer Review Process. Hypothesis.
2024;36(1). doi:10.18060/27697

Eldredge. All works in Hypothesis are licensed under a CC BY-NC 4.0
DEED Attribution-NonCommercial 4.0 International. Authors own copyright of their articles
appearing in Hypothesis. Readers may copy articles without permission of the copyright
owner(s), as long as the author(s) are acknowledged in the copy, and the copy is used for
educational, not-for-profit purposes. For any other use of articles, please contact the copyright
owner(s).

1

https://www.orcid.org/0000-0003-3132-9450
https://orcid.org/
mailto:jeldredge@salud.unm.edu
https://creativecommons.org/licenses/by-nc/4.0/
https://creativecommons.org/licenses/by-nc/4.0/


Editorial Reviewed Article Hypothesis, Vol. 36, No. 1, 2024

Abstract
A research project can often take a long, circuitous route from the proposal stage, proceeding
on to the Institutional Review Board’s scrutiny, followed by the research project
implementation, through to the analysis and writing of the manuscript. Securing grant funding
often adds an extra 6-12 months to the process. For many busy health information
professionals (HIPs), research projects sometimes feel like an added burden in the face of
more pressing demands for their time and energy. When finally submitting a manuscript to a
journal for consideration, authors might feel as if they already have been on a prolonged quest
simply to produce their manuscripts.

Submitting a manuscript for publication can be a humbling experience. After all of the effort
in reaching the submission stage, the manuscript needs to be evaluated critically by editorial
peer reviewers. Editors consider these peer reviewers’ recommendations before accepting or
rejecting the submitted manuscripts. Many times, the editors might require “major revisions”
based on the peer reviewers’ evaluations before the editors consider the manuscript further. In
some cases, manuscripts go through an additional cycle of review before the editors make
their decision.

Understandably, many authors complain about the extra work required to revise a manuscript.
By the manuscript submission stage, authors cannot help but feel emotionally invested in
guiding their manuscripts through to publication. Peer reviewers or editors still might not be
satisfied by the author’s additional revisions. The editors still might reject the revised
manuscript or demand even further revisions on a subsequent cycle. This column outlines
why authors, peer reviewers, and editors often misunderstand each other’s roles in this
process.

Peer Reviewers
The vast majority of peer reviewers are volunteers, who often perform this vital service
outside of work hours. Only recently have some workplaces credited employees with
providing this service. So, why do they do it?

A 2021 scoping review summarized research journals’ peer reviewers’ motivations for serving
in this largely invisible yet vital role for journals. Internal motivations were largely idealistic:
professional obligations and reciprocity, a desire to learn, “enjoyment/satisfaction”, staying
current in the field, assuring scientific rigor in the research enterprise, and preserving the
prestige and reputation of a specific journal. External motivations that peer reviewers reported
were: professional reputation, recognition as an expert, and fostering good relationships with
editors1. As a long-time peer reviewer who has reviewed more than 70 manuscripts, most of
the internal motivations reported in this 2021 scoping review resonate. In contrast, the three
major external motivations uncovered in this scoping review did not seem to similarly ring
true.

There might be other internal motivations not captured in this scoping review. As someone
steeped in the Evidence Based Practice paradigm, this author wants a research article to
accurately represent its findings and limitations to aid readers’ critical appraisal. While in the
role of a peer reviewer, this author wants to uphold sound research standards. He has no

2



Editorial Reviewed Article Hypothesis, Vol. 36, No. 1, 2024

qualms about subjecting even valid studies to an acid test that few, if any, readers will have
the time or skill to pursue themselves. While in this peer reviewer role, he views prospective
readers as relying on these quality assurance steps when reviewing these studies. This role
does not imply that peer reviewers anonymously can offer feedback in an unprofessional
manner to their well-meaning author colleagues. Anonymous peer reviewer comments should
always be constructive and professional, even when rejecting a manuscript2. Peer reviewers
have often published in the same journal and likely hope to publish in the same journal again,
so they have a basic desire to aid the journal’s continued success.

The internal altruistic motivations to serve as an editorial peer reviewer largely outweigh the
external reasons. Serving as an editorial peer reviewer seems to be a largely thankless task if
viewed from a solely external perspective. The aforementioned scoping review also touches
on the disincentives to serve as an editorial peer reviewer: limited time, critiques not fully
respected or followed, and feeling underappreciated. These disincentives have been echoed by
others3-5.

Editors
Editors are volunteers who perform their services mostly outside of work hours. This author
has served as an associate editor for four journals and as a column editor for one journal6.
Journal editors must have a far-reaching and expansive view of the entire journal rather than
any one individual article, column, or issue. They have a strong, unceasing drive to guarantee
the utmost quality of the content and production of their journal. Editors for health
information professionals’ journals are held in high regard, perhaps because this prestige
implies that our editors will serve our profession well in every regard. In the larger realm of
health professions journal editors, our own editors seem to form a positive personal identity
with their own journals over time.

Editors care about the overall appeal of their journals for their readers and prospective
readers. Editors want their journals to be read, discussed, and to have a positive influence in
the lives of their readers. They seek to gauge their journals’ content to the interests of their
readers.

Editors recognize that their journals fill a niche in the HIP publishing ecosystem. Over time
readers have come to expect the same kind of content within their journals. A more
research-oriented journal, for instance, will emphasize greater methodological rigor than a
more pragmatically-oriented journal. Sometimes editors will sense that they are publishing
too much on the same subject. Editors might curtail publishing additional manuscripts on the
same topic, delay publication of submissions on the topic, or reject submissions outright in
some cases.

Editors should be professional by explicitly notifying prospective authors that their submitted
manuscript will not be a good fit for the journal at the outset. Editors furthermore can be
constructive by suggesting alternative journals where the manuscript might be a better fit. At
the same time, if their usage data suggests that readers are drawn to certain subjects, the
editors might expand their coverage of these popular topics. In these ways, editors’ interests
align tightly with most readers, but not necessarily with authors.

3



Editorial Reviewed Article Hypothesis, Vol. 36, No. 1, 2024

Editors sometimes point to their low acceptance rate for submitted manuscripts as an indicator
of quality7. These editors do not seem to realize that they might be discouraging possible
authors to submit to eligible, in-scope journals. It seems to this editor that a journal should be
as explicit as possible about what it expects in submitted manuscripts rather than to succumb
to a simplistic manuscript acceptance rate as a metric of value.

Authors
Authors navigating the peer review process tend to view the process differently than the
editors or the peer reviewers. Authors prioritize the acceptance and publication of their own
individual manuscripts over any other article that other authors are vying to publish in the
same journal. Indeed, authors are more inclined to magnify the importance of their own
manuscript compared to peer reviewers or editors. Authors seem motivated largely by a desire
to reach readers who potentially share an interest in the same subjects. Other incentives might
complicate authors’ motivations when publishing to fulfill institutional requirements for
promotion. In such cases, authors might interact with editors and peer reviewers with a sense
of urgency or even desperation. On balance, authors and editors alike generally recognize that
readers have limited time and attention spans8, so they should avoid trying to hype the
importance of their articles.

Authors need to realize the following, in light of these incentives by all involved parties in
their interactions with peer reviewers and editors:

1. Editors and peer reviewers are colleagues who are concerned with the overall quality
and readership of their journal;

2. Editors and peer reviewers are volunteers for these roles, oftentimes working outside
regular work hours;

3. Authors should pay special attention to their choices of words when communicating
with peer reviewers and editors. These words are all that the editors and peer reviewers
have to form impressions, conscious or unconscious, of the author. These impressions
might affect the editors’ and peer reviewers’ management of a particular manuscript.
Personal attacks or disparaging tones should be avoided. Authors should remember that
editors and peer reviewers are colleagues who are highly sensitive to language.

References
1. Mahmić-Kaknjo M, Utrobičić A, Marušić A. Motivations for performing scholarly
prepublication peer review: A scoping review. Account Res. 2021;28(5):297-329.
doi:10.1080/08989621.2020.1822170

2. Gerwing TG, Allen Gerwing AM, Avery-Gomm S, Choi CY, Clements JC, Rash JA.
Quantifying professionalism in peer review. Res Integr Peer Rev. 2020;5:9.
doi:10.1186/s41073-020-00096-x

4

https://dx.doi.org/10.1080/08989621.2020.1822170
https://dx.doi.org/10.1186/s41073-020-00096-x


Editorial Reviewed Article Hypothesis, Vol. 36, No. 1, 2024

3. Ellwanger JH, Chies JAB. We need to talk about peer-review-Experienced reviewers are
not endangered species, but they need motivation. J Clin Epidemiol. 2020;125:201-205.
doi:10.1016/j.jclinepi.2020.02.001

4. Bernstein J. Free for service: the inadequate incentives for quality peer review. Clin Orthop
Relat Res. 2013;471(10):3093-3097. doi:10.1007/s11999-013-3216-z

5. Goodman S. The scholarly skill almost no one is teaching. Chronicle of Higher Education.
2022 Nov 11.[Internet] Available from:
<https://www.chronicle.com/article/the-scholarly-skill-almost-no-one-is-teaching>.

6. Eldredge J. JAMA journal reviews: Analysis and master index 1992-1996. Medical Library
Association News. 1997 Feb; (293):22-4.

7. Eldredge J. Characteristics of peer reviewed clinical medicine journals. Med Ref Serv Q.
1999;18(2):13-26. doi:10.1300/J115v18n02_02

8. West JD, Bergstrom CT. Misinformation in and about science. Proc Natl Acad Sci USA.
2021;118(15):e1912444117. doi:10.1073/pnas.1912444117

5

https://dx.doi.org/10.1016/j.jclinepi.2020.02.001
https://dx.doi.org/10.1007/s11999-013-3216-z
<https://www.chronicle.com/article/the-scholarly-skill-almost-no-one-is-teaching>
https://dx.doi.org/10.1300/J115v18n02_02
https://dx.doi.org/10.1073/pnas.1912444117

