id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
iberica-447	López Zurita, Paloma	Economic anglicisms: adaptation to the Spanish linguistic system 	2005-01-02	24	.pdf	application/pdf	9545	632	59	Antitrust: In spite of having an equivalent in �antimonopolio,� �antitrust� has become so widespread that finally it has been incorporated into the Spanish language. Some periphrases and simple terms which adapt the meaning of �merchandising� to the context in which it is being used have been proposed, such as �actividades de compra-venta,� �promoción,� �mercadeo,� �dirección comercial,� �incentivación de ventas,� �promoción en el punto de ventas,� �artículos de propaganda para promocionar otro producto,� etc. ECONOMIC ANGLICISMS IBÉRICA 10	cache/iberica-447.pdf	txt/iberica-447.txt