id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
ideas-8324	Assyddyq, Muhammad Nur; Ridhawati, Listya Arum; Putri, Mentari Antika	Strategic Monolingualism and Multimodal Accommodation in Global Tech Keynotes: A Sociolinguistic Analysis of Apple, Google, and Samsung	2025	11	.pdf	application/pdf	4261	245	30	Multimodal corporate communication, specifically video- based formats and pandemic-related digital transformations, has been studied recently (Liu et al., 2024; Ruiz-Garrido & Palmer Silveira, 2025). Keywords: strategic monolingualism, multimodal discourse analysis, corporate sociolinguistics, global communication http://u.lipi.go.id/1457703302 mailto:muhammad.assyddyq@polban.ac.id Muhammad Nur Assyddyq, Listya Arum Ridhawati, Mentari Antika Putri Strategic Monolingualism and Multimodal Accommodation in Global Tech Keynotes: A Sociolinguistic Analysis of Apple, Google, and Samsung 7014 Introduction Multinational tech companies are using livestreamed product launches more and more to show off new ideas and build their brand identity with people all over the world.	cache/ideas-8324.pdf	txt/ideas-8324.txt