The Illomata International Journal of Management


IJJM 
Ilomata International Journal of Management 
P-ISSN: 2714-8971; E-ISSN: 2714-8963 
Vol. 1 No. 3 July 2020 pp.170-178 https://www.ilomata.org/index.php/ijjm 

 

170 | Ilomata International Journal of Tax & Accounting      Vol. 1 No. 3 July 2020 
 

The Effect of Return on Assets (ROA), Net Profit Margin (NPM), Dividend Payout 

Ratio (DPR) and Dividend Yield (DY) on Stock Prices in the Subsectors tnsurance 

Company Listed in Indonesia Stock Exchange Period 2015-2018 

 
Bustani 

Management Study Program, Faculty of Economics 
Kalimantan Islamic University Muhammad Arsyad Al Banjari Banjarmasin, Indonesia 

correspondent: bustani1993@gmail.com 
 

Submitted : June 27, 2020 Revised : July 19, 2020 Published : July 30, 2020 

 

ABSTRACT 
This study aims to examine the effect of Return on Assets (ROA), Net Profit Margin (NPM), 
Dividend Payout Ratio (DPR), Dividend Yield (DY) on Share Prices in Insurance sub-sector 
companies listed on the Indonesia Stock Exchange period 2015- 2018. This type of research is 
explanatory research. This study took a population of 16 companies with a sample of 10 companies 
selected through purposive sampling, so the number of sample observations over 4 years to 40 
companies. The data used are secondary data, namely financial statement data in the form of ROA, 
NPM, DPR and DY ratios from 2015-2018. Secondary data was collected through documentation 
of research objects obtained by the IDX. Furthermore, the data were analyzed using multiple linear 
regression which had previously been fulfilled the classic assumption test as a prerequisite for 
conducting a regression test. The results of this study ROA and NPM significantly influence stock 
prices. DPR and DY have no effect on stock prices. The coefficient of determination (R2)worth 
of 0.29%, which means that the ROA, NPM, Parliament and DY explain the effect on stock prices 
by 29%, while the value of 71% is influenced by other variables not included in this study. 

Keywords: ROA, NPM, DPR and DY, Stock Price, Indonesia Stock Exchange (IDX) 
 

INTRODUCTION 

Today's global competition, every company is demanded to constantly improve company 

performance so that it can survive and thrive in the management of the company. Nowadays,the  

impact  of  globalization  is  increasing  rapidly,  especially  companies  in processing  economic  

resources (Firdaus, 2020). Similarly, the more rapid development of insurance companies in 

Indonesia, the more stringent competition that occurs. The only way to survive and compete and 

maintain its existence in the business world is to continue to grow and develop(Egam et al., 2017). 

Herefore the ability of adaptation to the times must always be done so that the company still exists. 

One supporting factor for the company to survive and develop is the availability of funding 

sources. Meeting the needs for funds can be obtained by making loans in the form of debt or 

issuing shares in the capital market (Alipudin & Oktaviani, 2016). Stock investment activities in 

the capital market are expected to generate profits for the actors (Utami & Darmawan, 2018). 

The capital market is one source of economic progress because it can be a source of capital 

and an alternative for companies besides banks(Astuti, 2018). ne aspect assessed by investors is 

financial performance (Efendi & Ngatno, 2018; Lindriani, 2018). For this reason, when an investor 

invests in shares, investors need information for consideration and assessment of the company's 

performance and the possible effects on stock prices. There are many things that investors must 

do, one of which is to use fundamental analysis, which focuses on analysis- analysis of published 

https://www.ilomata.org/index.php/ijjm
mailto:bustani1993@gmail.com


The Effect Of Return On Assets (ROA), Net Profit Margin (NPM), Dividend Payout Ratio (DPR) And 

Dividend Yield (DY) On Stock Prices In The Subsectors Insurance Company Listed In Indonesia Stock 

Exchange Period 2015-2018 

Bustani 

171 | Ilomata International Journal of Tax & Accounting Vol. 1 No. 3 July 2020 

financial statements. Share price is a very important factor to consider and indicators are used to 

measure shareholder welfare (Wulandari & Badjra, 2019). Thus the investor's decision is very 

dependent on the results of the analysis of the financial statements. In this analysis investors usually 

use financial ratios to predict share prices, such as Return On Assets (ROA), Net Profit Margin 

(NPM), Dividend Payout Ratio (DPR) and Dividend Yield (DY). 

Signaling theory emphasizes the importance of information released by companies on 

investment decisions outside parties (Bulutoding et al., 2018). Information is an important part for 

investors in making a decision, because with the information presented in the form of notes, 

information and a description of information past, present and predictions in the future can help 

investors make investment decisions. In making a decision, investors certainly have a variety of 

perspectives in interpreting information. Therefore the need for information is needed as a basis 

for making an investment decision. Information that illustrates good financial performance will 

certainly be the choice of investors, on the contrary if the company's financial performance is not 

good, certainly it is not possible for investors to make investment choices in companies that have 

poor performance. If the company performs well, of course, it is possible to get the maximum 

profit, if the company has a profit, of course, it allows investors to get the expected profit. 

Conversely, if the company does not perform well it is unlikely to get maximum profits, and 

investors' expectations to get profits far from expectations. 

Some studies suggest different results related to Return on Assets (ROA), Net Profit Margin 

(NPM), Dividend Payout Ratio (DPR) and Dividend Yield (DY) on stock prices. First, Return On 

Assets (ROA) significantly influence stock prices (Ambarwati et al., 2019; Astuti, 2018; Bulutoding 

et al., 2018; Sihombing, 2019; Silalahi & Manik, 2019; Wulandari & Badjra, 2019). But it is different 

from (Alipudin & Oktaviani, 2016; Efendi & Ngatno, 2018; Egam et al., 2017; Hutapea et al., 2017; 

Lindriani, 2018; Ramdhani, 2013; Sausan et al., 2020; Utami & Darmawan, 2018), Return On 

Assets has no significant effect on stock prices. Second, Net Profit Margin (NPM) has a significant 

effect on stock prices (Indahsafitri et al., 2015; Lindriani, 2018; Wulandari & Badjra, 2019). But it 

is different from (Ambarwati et al., 2019; Astuti, 2018; Dini & Indarti, 2012; Hutapea et al., 2017), 

Net Profit Margin (NPM) has no significant effect on stock prices. Third, Dividend Payout Ratio 

(DPR) has a significant effect on stock prices (Bulutoding et al., 2018; Devi et al., 2016; Ermiati et 

al., 2019; Ningrum, 2017; Nugraha & Sudaryanto, 2016; Sihombing, 2019; Silalahi & Manik, 2019). 

But it is different from (Bailia et al., 2016; Girsang et al., 2019), Dividend Payout Ratio (DPR) does 

not have a significant effect on stock prices. Fourth, Dividend Yield (DY) has a significant effect 

on stock prices Fourth, Dividend Yield (DY) has a significant effect on stock prices (Anastassia & 

Firnanti, 2014; Devi et al., 2016; Ermiati et al., 2019; Margaretha, 2008; Ningsih et al., 2016; 

Novius, 2017; Prakoso, 2016; Wagiri, 2013). But it is different from (Puspitasari & Purnamasari, 

2013; Rachman, 2015), Dividend Yield (DY) has no significant effect on stock prices. 

Based on some of the results of previous studies related (ROA, NPM, DPR and DY) on the 

share prices described above turned out to have different research results, so it is important for 

researchers to re-examine the effect of ROA, NPM, DPR and DY on stock prices in the insurance 

sub-sector companies listed on the Indonesia Stock Exchange (IDX) for the 2015-2018 period. 

 

 

 



The Effect Of Return On Assets (ROA), Net Profit Margin (NPM), Dividend Payout Ratio (DPR) And 

Dividend Yield (DY) On Stock Prices In The Subsectors Insurance Company Listed In Indonesia Stock 

Exchange Period 2015-2018 

Bustani 

172 | Ilomata International Journal of Tax & Accounting Vol. 1 No. 3 July 2020 

METHOD 

Type of research is explanatory research that uses a quantitative approach with the aim of 

testing the effect of independent variables, namely ROA, NPM, DPR and DY  of the dependent 

variable, namely the Share Price (Y) in the insurance sub-sector companies listed on the Indonesia 

Stock Exchange in the 2015-2018 period. The data used in this study are secondary data obtained 

on the IDX by documenting the financial statements, ROA, NPM, DPR and DY data and Share 

Price data taken from the summary of company performance reports listed on the IDX through 

the website http://www.idx.co.id, and Indonesia Capital Market Directory (ICMD) through the 

site http://www.finance.yahoo.com. Furthermore, the data is analyzed through multiple linear 

regression which was previously conducted a prerequisite test, namely the classic assumption test 

(Bustani & Firdaus, 2020). This study took a population of 16 (sixteen) companies with a total 

sample of 10 (ten) companies selected through purposive sampling, so that the total sample of 

observations over 4 (four) years became 40 (forty) companies. The research model is formulated 

as follows (Figure 1): 

  
 
 
 
 
 
 
 
 
 
 
 
 

Figure 1. Research Model 

Data analysis in this research uses Statistical Product and Service Solutions (SPSS) version 

18 processing tools. The multiple linear regression equation in this study is formulated as follows: 

Y = a + b1 (X1) + b2 (X2) + b3 (X3) + b4 (X4) + e 
Description: 
Y                : Stock Prices 
a                 : Constants 
X1              : ROA (Return On Assets) 
X2              : NPM (Net Profit Margin) 
X3              : DPR (Dividend Payout Ratio) 
X4              : DY (Dividend Yield) 
b1, b2, b3, b4: Regression Coefficient Xn 
e                 : Error-terms 
 

RESULT AND DISCUSSION 

In this study have met the classical assumption test criteria, namely the normal distribution 

model, homoscedasticity has occurred, and there is no autocorrelation so the research model can 

proceed to regression analysis. Based on the calculation of multiple linear regression using the 

SPSS application version 18, the regression results of this study are shown in Table 1 below: 

 
Return On Assets (X1) 

Net Profit Margin (X2) 

Dividend Payout Ratio (X3) 

Stock Prices (Y) 

Dividend Yield (X4) 



The Effect Of Return On Assets (ROA), Net Profit Margin (NPM), Dividend Payout Ratio (DPR) And 

Dividend Yield (DY) On Stock Prices In The Subsectors Insurance Company Listed In Indonesia Stock 

Exchange Period 2015-2018 

Bustani 

173 | Ilomata International Journal of Tax & Accounting Vol. 1 No. 3 July 2020 

Table 1. Results of Multiple Linear Regression 

Coefficientsa 

Model 

Unstandardized 
Coefficients 

Standardized 
Coefficients 

T Sig. 
B 

Std. 
Error 

Beta 

1 (Constant) 1786,361 549,703  3,250 ,003 

Return On Assets (ROA) 517,541 141,709 ,760 3,652 ,001 

Net Profit Margin (NPM) -64,790 26,482 -,506 -2,447 ,020 

Dividend Payout Ratio (DPR) ,271 ,722 ,057 ,376 ,709 

Dividend Yield (DY) -224,946 128,745 -,270 -1,747 ,089 

a. Dependent Variable: Stock Prices  
Source: Secondary data processed, 2020 

 
From the results of multiple linear regression (Table 1), the regression equation for this study is as 

follows: 

Y = 1786,361 + 517,541 (X1) -64,790 (X2) +0,271 (X3) -224,946 (X4) 

Explanation of the regression equation is: 

a. Constants (a) are worth 1786,361. This means that if the variable ROA, NPM, DPR and DY 

does not exist or is considered to have a value of 0 (zero), then the Stock Price (Y) variable 

reaches a value of 1786,361. 

b. The coefficient value of the variable ROA (X1) is 517,541 which is positive. This shows that 

for every increase of 1 (one) unit on ROA with the assumption that the other independent 

variables are fixed, the change will raise the share price by 517,541 

c. The coefficient value of the variable NPM (X2) is -64.790 which is negative. This shows that 

every 1 (one) unit increase in NPM with the assumption that the other independent variables 

are fixed, then the change will reduce the share price by -64,790. 

d. The coefficient value of the DPR variable (X3) is 0.271 which is positive. This shows that for 

every increase of 1 (one) unit in the House with the assumption that the other independent 

variables are fixed, the change will raise the share price by 0.271. 

e. The coefficient value of the variable DY (X4) is -224,946 which is negative. This shows that 

every 1 (one) unit increase in DY with the assumption that the other independent variables are 

fixed, then the change will reduce the share price by -224,946. 

Partial test (t-test) is used to see the effect of the independent variable (Xn) partially on the 

dependent variable (Y). The independent variable influences the dependent variable if tcount is 

greater than ttable with a significance level of 5% or 0.05. While the degree of free testing is n - k 

= 40 - 5 = 35, so that a ttable of 1.68957 is obtained. Based on the results of the t-test (Table 1), 

the partial test results of this study are as follows: 

a. Variable Return On Assets(X-1)obtained  tcount of 3.652 is greater than ttable 1.68957 and 

the significance value 0.001 <0.05, so this result proves that the hypothesis of unity (H1) is 

accepted. These results indicate that the Return On Assets (Xvariable1)has a significant effect 

on Stock Prices (Y). 

b. Variable Net Profit Margin (X2)obtained  tcount of -2.447 which is greater than the value of 

ttable -1.68957 and a significance value of 0.020 <0.05, so this result proves that the second 



The Effect Of Return On Assets (ROA), Net Profit Margin (NPM), Dividend Payout Ratio (DPR) And 

Dividend Yield (DY) On Stock Prices In The Subsectors Insurance Company Listed In Indonesia Stock 

Exchange Period 2015-2018 

Bustani 

174 | Ilomata International Journal of Tax & Accounting Vol. 1 No. 3 July 2020 

hypothesis (H2) is accepted. These results indicate that the variable Net Profit Margin (X2) 

has a significant effect on Stock Prices (Y). 

c. Variable Dividend Payout Ratio (X3) obtained t-value of 0.376 which is smaller than t-value 

of table 1.68957 and significance of 0.709> 0.05, so these results prove that the third 

hypothesis (H3) is rejected. These results indicate that the Dividend Payout Ratio 

(Xvariable3)does not significantly influence the Stock Price (Y). 

d. Variable Dividend Yield (X4)obtained  tcount of -1.747 which is greater than t-count and 

significance -1.68957 0.089> 0.05, so these results prove that the fourth hypothesis (H4) was 

rejected. These results indicate that the variables Dividend Yield (X4)partially no significant 

effect on stock price (Y). 

Simultaneous test (F-test) is used to prove the effect of the independent variable (Xn) 

simultaneously on the dependent variable (Y). F test can be obtained by determining the F- value  

and F-table and see the significance level of 5% or 0.05. Degree of freedom (df) 1 = 4, and (df) 2 

= 35 to obtain a f-tabel of 2.64. Then Fcount is compared with Ftable which is F-count 3,570 

greater than Ftable 2.64. Thus ROA, NPM, DPR and DY simultaneously influence the price of 

shares in the Insurance Sub-Sector Companies Listed on the Indonesia Stock Exchange (IDX). 

The F-test results are shown in Table 2 below. 

Table 2. Simultaneous Test Results (F-Test) 

ANOVAb 

Model Sum of 
Squares Df Mean Square F Sig. 

1 Regression 6,821E7 4 1,705E7 3,570 ,015a 

Residual 1,672E8 35 4776997,609   

Total 2,354E8 39    

 Source: Secondary data processed (2020). 

The coefficient of determination obtained from the analysis of this study (Table 3) has a 
value of R-square of 0.290 which means that the variation in ROA, NPM, Parliament and DY is 
able to explain the variations that occur in the variable Shares Price (Y ) by 29%, while 71% of 
other variations are explained by other variables not included in this research model. 

Table 3. Determination Coefficient 

Model R R-square 
Adjusted R- 

square 
Std. Error of the 

Estimate 
1 ,538a ,290 ,209 2185,63437 

Sumber: Data sekunder yang diolah, 2020 
 

Return On Assets (X1) obtained  tcount of 3.652 is greater than ttable 1.68957 and the 

significance value 0.001 <0.05, so this result prove that the first hypothesis (H1) is accepted. These 

results indicate that the Return On Assets (Xvariable1)partially has a significant effect on the Stock 

Price (Y) of the Insurance Sub-Sector Companies Listed on the Indonesia Stock Exchange Period 

2015-2018. These results can also be interpreted when Return On Assets increase, the Share Price 

will also increase. Vice versa, if Return On Assets decreases, the Stock Price will decrease as well. 

Thus if the Return On Assets (ROA) is high, it will be a good signal for investors. Because with 

high ROA shows that the company's financial performance is good, investors will be interested in 

investing their funds in the form of securities or shares. These findings are in line with empirical 



The Effect Of Return On Assets (ROA), Net Profit Margin (NPM), Dividend Payout Ratio (DPR) And 

Dividend Yield (DY) On Stock Prices In The Subsectors Insurance Company Listed In Indonesia Stock 

Exchange Period 2015-2018 

Bustani 

175 | Ilomata International Journal of Tax & Accounting Vol. 1 No. 3 July 2020 

research (Ambarwati et al., 2019; Astuti, 2018; Bulutoding et al., 2018; Sihombing, 2019; Silalahi & Manik, 

2019; Wulandari & Badjra, 2019) which states that Return On Assets has an effect on Stock price. 

Net Profit Margin (X2) obtained  tcount of -2.447 which is greater than the value of ttable -

1.68957 and a significance value of 0.020 <0.05, so this result prove that the second hypothesis 

(H2) is accepted. These results indicate that the variable Net Profit Margin (X2) partially has a 

significant effect on the Stock Price (Y) of Insurance Sub Sector Companies Listed on the 

Indonesia Stock Exchange Period 2015-2018. These results can be interpreted when the Net Profit 

Margin increases, the Share Price will increase. Vice versa, if the Net Profit Margin decreases, then 

the Share Price will decrease as well. Thus, if the Net Profit Margin (NPM) has a significant effect 

on stock prices, it will be a good signal for investors. Because with a high NPM, the company's 

financial performance is good, investors will be interested in investing their funds in the form of 

securities or shares. These findings are in line with empirical research (Indahsafitri et al., 2015; 

Lindriani, 2018; Wulandari & Badjra, 2019) which states that Net Profit Margin has a significant effect 

on Stock Prices. 

Dividend Payout Ratio (X3)obtained  tcount of 0.376 which is smaller than t-count and 

significance 1.68957 0.709> 0.05, so these results prove that hypothesis third (H3) is rejected. 

These results indicate that the Dividend Payout Ratio (Xvariable3)partially has no significant effect 

on the Share Price (Y) of Insurance Sub Sector Companies Listed on the Indonesia Stock 

Exchange Period 2015-2018. These results can be interpreted when the Dividend Payout Ratio 

increases, then the Stock Price will have no effect or remain. Vice versa, if the Dividend Payout 

Ratio decreases, then the Share Price will also have no effect. Therefore, if the Dividend Payout 

Ratio (DPR) does not have a significant effect on stock prices, it will be a signal to investors that 

the EPS variable cannot be used as a reference in determining investors' investment strategies in 

investing their shares in the capital market during this research period. These findings are in line 

with research with (Bailia et al., 2016; Girsang et al., 2019) which states that Dividend Payout Ratio 

has no significant effect on stock prices. 

Dividend Yield (X4)obtained  tcount of -1.747 which is greater than t-count and significance 

-1.68957 0.089> 0.05, so these results prove that hypothesis fourth (H4) received. These results 

indicate that the variables Dividend Yield (X4)partially no significant effect on stock price (Y) on 

Sub-Sector Insurance Companies Listed in Indonesia Stock Exchange Period 2015-2018. This 

result can be interpreted when the Dividend Yield increases, the Share Price will not increase. Vice 

versa, if the Dividend Yield decreases, the Share Price will not decline. Thus if the Dividend Yield 

(DY) does not affect the stock price then it becomes a signal for investors that the DY variable 

cannot be used as a reference in determining an investor's investment strategy in investing his 

shares in the capital market. These findings are in line with research with (Puspitasari & Purnamasari, 

2013; Rachman, 2015) which states that the Dividend Yield has no significant effect on stock prices. 

 
CONCLUSION  

Based on the results of data analysis and discussion, the Return on Assets (ROA) and Net 

Profit Margin (NPM) variables partially have a significant effect on stock prices. While Dividend 

Payout Ratio (DPR) and Dividend Yield (DY) partially do not have a significant effect on stock 

prices. Furthermore, the results of the analysis also prove that ROA, NPM, DPR and DY 

simultaneously influence stock prices. In the other test, the coefficient of determination (R2)worth 



The Effect Of Return On Assets (ROA), Net Profit Margin (NPM), Dividend Payout Ratio (DPR) And 

Dividend Yield (DY) On Stock Prices In The Subsectors Insurance Company Listed In Indonesia Stock 

Exchange Period 2015-2018 

Bustani 

176 | Ilomata International Journal of Tax & Accounting Vol. 1 No. 3 July 2020 

of 0.29%, which means that the Return On Assets (ROA), Net Profit Margin (NPM), Dividend 

Payout Ratio (DPR), Dividend Yield (DY) describe the effect on the share price of 29%, while the 

other 71% is influenced by other variables not examined. 

This study is still limited to four independent variables, namely ROA, NPM, DPR and DY 

which are used in this research model. The use of four independent variables is felt to still not 

reflect the effect on the overall stock price considering there are still other factors that influence it 

such as Return On Equity, Debt to Equity Ratio, Earning per Share, Company Size. This finding 

has practical relevance for researchers, practitioners, and investors as important information for 

investing in Insurance Sub-Sector Companies Listed on the Indonesia Stock Exchange. In 

addition, this finding can add to the repertoire of academic research, especially on the variable 

ROA, NPM, DPR and DY on Share Prices.. 

 

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The Effect Of Return On Assets (ROA), Net Profit Margin (NPM), Dividend Payout Ratio (DPR) And 

Dividend Yield (DY) On Stock Prices In The Subsectors Insurance Company Listed In Indonesia Stock 

Exchange Period 2015-2018 

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