International Journal of Interactive Mobile Technologies (iJIM) – eISSN: 1865-7923 – Vol. 13, No. 11, 2019 Paper—A Study on the Perceived Mobile Experience of Myeg Users A Study on the Perceived Mobile Experience of Myeg Users https://doi.org/10.3991/ijim.v13i11.11306 Azham Hussain (*), Emmanuel O.C. Mkpojiogu, Norzila Ishak, Nurhidayah Mokhtar Universiti Utara Malaysia, Kedah, Malaysia azhamh123@gmail.com Abstract—Mobility is the trend right now. It is transforming the user expe- rience from the confines of the desk to the convenience of anytime-anywhere. MyEG Services Berhad ("MYEG") is a concessionaire for Malaysian Electron- ic-Government ("E-Government") MSC Flagship Application. MYEG builds, operates and owns the electronic channel that delivers services from various Government agencies to Malaysia citizens and businesses. To make their ser- vices up-to-date and in trend, MyEG app was developed and can also be used to check summons, pay summons, renew road-tax and renew auto insurance. To make sure that this application is efficient, fulfilling the customer needs and sat- isfaction, a usability evaluation was conducted. The evaluation was conducted in “Jabatan Teknologi Maklumat & Komunikasi, Politeknik Seberang Perai”, with 15 participants consisting of both lecturers and students. The think-aloud protocol was used while conducting the evaluation. The result of the evaluation revealed that overall the app is efficient, successful in fulfilling the users’ re- quirement and needs and promotes users mobile experience. Keywords—Mobile experience; think-aloud protocol; usability evaluation. 1 Introduction The mobile MyEG app has undergone a complete transformation and offers new features. The new enhancements provide customers with easier accessibility to per- form a variety of e-government transaction. The user need to login unto the MyEG app to gain access for the following services: renewal of road tax, renewal of auto insurance, checking and payment of PDRM summonses, checking and payment JPJ summonses, and the checking of deli-very status for requested MyEG services. Through this updated mobile app, users can quickly complete their e-government trans-actions at any time and any place [1-10]. 4 http://www.i-jim.org https://doi.org/10.3991/ijim.v13i11.11306 https://doi.org/10.3991/ijim.v13i11.11306 Paper—A Study on the Perceived Mobile Experience of Myeg Users 2 Methods The MyEG app usability test involved the use of the think-aloud protocol with a post-test questionnaire administered to participants. A representative number of users were recruited to carry out some representative tasks on the application. A facilitator recorded all the user actions and comments during the test session. After the users finished their assigned tasks, the facilitator then gives them a set of questionnaire to fill. The questionnaire collect data related to user’s satisfaction about the user inter- face and the presentation of the application [11-19]. The roles of the personnel involved in the usability test were as follows: Facilitator: the facilitator coordinates, manages and directs the test session and the entire usability evaluation. He also records the participants’ or testers’ actions and comments. The facilitator briefs participants or testers on the usability evaluation. He defines the usability and the purpose of usability testing and responds to participants’ requests for assistance while also observing them. He also conducts the debriefing sessions [20- 30]. Participants (Testers): The usability testing was run with 15 participants (or test- ers). These participants were either academic staff or students of Politeknik Seberang Perai. They were selected on the basis of their prior experience or lack of prior expe- rience on the use of the MyEG app. The participants’ ages ranged from 20 years old and above and included both genders. All participants were good in computer skills and these skills helped the participants a lot in the running of the test. Two places were used for the conduct of the usability test. The first location was JTMK Office which was used for the testing with academic staff. The second location was JTMK lab for testing with students. Before the commencement of the test ses- sion, the facilitator briefed the participants on the purpose of the usability test for MyEg app. He explained the instructions to participants on what to do during the test and informed the participants that the object of evaluation was the application and not the participants themselves. After that, the facilitator introduced to participants how to use the MyEG application. He also gave a printed copy of the task description to the participants. There were task that require participants to read aloud the results that they got. Time-on-task began when the participants start their tasks. The facilitator then records the participants’ actions and comments. After the participants have fin- ished all the tasks, they were made to complete a satisfaction questionnaire. There were five tasks tested [31-43]. They are inter alia: i) install the application; ii) login into the application; iii) customize user profile; iv) check PDRM summonses; v) make a payment for PDRM summonses. The task scenarios are as follows: Task 1 Scenario: Install the application. Instructions are as follows: Using android phone, try to install the MyEG mobile application. Description: This task requires a participant to install the MyEG app using an an- droid phone. Users’ success rates in accomplishing this task will measure the effec- tiveness of the app while the time they expended to achieve success in the installa- tions process measures the efficiency of the app. The steps involved include: iJIM ‒ Vol. 13, No. 11, 2019 5 Paper—A Study on the Perceived Mobile Experience of Myeg Users • The participant should find the “Play Store” on the android phone and then type MyEG at the Google Play search engine. After that, the participant will select the install button for the installation process • If the installation process is successful, the participant will see the open button • The user should then login into the application. Task 2 Scenario: Login into the application. Instruction: • From the home page of the android phone, try to login into the MyEG apps using the given ID and password. ID: ayumiesz; and Password: sonicz. The steps involved include: • After installing the MyEG app, the participant should try to login into the applica- tion using the information given, that is, he/she should key in his/her username and password and then click on the login button • See error message if any exits. Task 3 Scenario: Customize user profile. Instruction: In login status, try to update user profile for item address and item phone number based on the information below: • Phone number: 013 – 3425874 • Postcode: 13800 • City: Butterworth • State: Pulau Pinang • Address: No 234, Taman Saujana, Jalan Keramat. The step involved include: • In user profile, participant is required to click menu function and then choose edit profile • At the edit profile, participant is required to update information based on the task instructions and then save the changes. Task 4 Scenario: Check PDRM Summonses. Instruction: in login status, try to check PDRM summonses based on the ID; e.g. ID: 840512105386 After the list of summonses is viewed at the android phone screen, the partici- pant/tester must speak aloud on how many summonses he or she viewed. The steps involved include: • In login status, at the home page, participant is required to click check and pay PDRM Summons function and then insert the given ID Number • After inserting the ID Number, participant then clicks the button, Check Summons. If the ID Number have summons, then a list of summons will be viewed. Task 5 Scenario: Make a payment for PDRM Summonses. 6 http://www.i-jim.org Paper—A Study on the Perceived Mobile Experience of Myeg Users Instruction: • In login status, select one PDRM summons and make payment for that summons using the information below to fill payment information. ─ Card Type: Visa ─ Card Expiry Date: MM = 12 and YYYY = 2019 ─ Card Number: 4786 7040 0008 0233 ─ Security Code: 011 ─ Card Holder Name: Norzila Ishak ─ Card Issued By: Bank Islam Malaysia Berhad • Tick authorized and then submit the payment The steps involved are: • After inserting the ID Number; click the button, Check Summons. If the ID Num- ber have summons, a list of summons will be viewed • Tick one summons and make payment. A click on the button pays 1 summons • After that, confirm details will be viewed. Participants are required to click proceed to payment button and then payment details will be viewed • Participants then make payment using credits card. To make payment, participants will click on credit cards (Master/Visa) button and then the credit card form details will be viewed • Participants need to fill the credit card information using the given information at task 5. Next, participants will click the authorized button and then submit the form • The MyEG app will process the information for the validation of card details. Success or failure in these 5 tasks measures the effectiveness of the apps interface while the amount of resources (time and effort) expended in achieving these goals measures the efficiency of the interface. Some equipment and materials used to support the usability evaluation are as fol- lows: • Android mobile devices: Android mobile devices were used to test the MyEG app. Participants used these devices to carry out the usability test • Screencast Video Recorder application (Mobizen): The Mobizen app was used to record all of the user activities on the MyEG app. This app records the hand ges- ture/movement of the user while using the MyEG app • Mobile-device camera: Mobile device camera was used by the facilitator to capture and understand the users’ interaction and to capture their facial expressions • Internet connection (Celcom First Gold Plus CBS): Internet was provided to make task 1 installation process successful • Scripted instructions: These instructions guide participants in performing the tasks given to them • Microsoft Office 2010 (Microsoft Excel and Microsoft Word): Microsoft Excel was used to calculate and analyse the data while Microsoft Word was used to write the report. iJIM ‒ Vol. 13, No. 11, 2019 7 Paper—A Study on the Perceived Mobile Experience of Myeg Users The ISO/IEC 9241-11 standard was used as a guide in measuring the usability of the MyEG app. The standard postulates that usability is “the extent to which a product can be used by specified users to achieve specified goals with effectiveness, efficien- cy and satisfaction in a specified context of use”. Table 1 below explains the attributes of usability and the metrics that were used to capture them [44-53]. Table 1. Usability Attributes and Associated Metrics Used Attributes Metrics Effectiveness: The accuracy and complete- ness with which specified users achieve specified goals in particular environments -Number of errors that occur while carrying out task -Percentage of participants that completed their tasks Efficiency: The resources expended in relation to the accuracy and completeness with which users achieve goals -Time taken by the user to learn how to use the application -Time taken to install the apps -Time taken to accomplish given task -Data entry time, time the user takes to fill up their information -Response time of the apps Satisfaction: The comfort and acceptability of use. -Psychometric questionnaires to capture users’ perception about the MyEG application they used. 3 Results and Discussion The result of the usability evaluation is as follows: Demographics: Fig. 1. Gender 8 http://www.i-jim.org Paper—A Study on the Perceived Mobile Experience of Myeg Users Fig. 2. Age Figure 1 result shows that 60% i.e., 9 out of 15 of the respondents were females, while 40% were males. Also, Figure 2 shows that the highest number (8) (53%) of respondents were within the age range 20-30, six (40%) respondents were within the age range 30-40, while 1 (7%) respondent was in the age range 40-50. 3.1 Performance Fig. 3. Question 1 iJIM ‒ Vol. 13, No. 11, 2019 9 Paper—A Study on the Perceived Mobile Experience of Myeg Users Fig. 4. Question 2 Figure 3 shows that of the 15 respondents, 14 (93%) perceived that the speed of in- stallation was fast enough. The speed of installation was actually influenced by the mobile data connection. In Figure 4, twelve (12) (80%) respondents disagreed that the application responds too slowly to inputs. Fig. 5. Question 3 10 http://www.i-jim.org Paper—A Study on the Perceived Mobile Experience of Myeg Users Fig. 6. Question 4 Figure 5 shows that 10 of 14 (71%) respondents believed that data entry errors were easy to correct. One respondent failed to provide answer to this question. This made the total respondents for this question to be fourteen instead of fifteen. In Figure 6, 11 (73%) respondents feel that the application provides adequate feedback when an internal fault is detected. Fig. 7. Question 5 iJIM ‒ Vol. 13, No. 11, 2019 11 Paper—A Study on the Perceived Mobile Experience of Myeg Users Fig. 8. Question 6 Figure 7 indicates that 9 (93%) of the respondents believe that the application pro- vides quick, positive feedback on the acceptance or rejection of data entry. Figure 8 shows that 14 (93%) of respondents believe that they get the site information quickly. Fig. 9. Question 7 12 http://www.i-jim.org Paper—A Study on the Perceived Mobile Experience of Myeg Users Fig. 10. Question 8 In addition, Figure 7 indicated that 13 respondents (87%) perceived that they were able to complete their tasks and scenarios quickly. 3.2 Learning Figure 10 indicates that 10 (67%) respondents disagreed that learning to operate the application initially was full of problems. Fig. 11. Question 9 iJIM ‒ Vol. 13, No. 11, 2019 13 Paper—A Study on the Perceived Mobile Experience of Myeg Users Fig. 12. Question 10 Figure 11shows that 9 (60%) of the respondents did not perceive that they would need the support of a technical person to be able to use the application. More so, 12 (80%) of the study participants were of the opinion that it was easy to learn to use the application. 3.3 Interface Figure 13 revealed that 12 (80%) of the respondents believe that the interface of the application was pleasant. In Figure 14, 11 (73%) participants felt that the applica- tion has a very attractive presentation. Fig. 13. Question 11 14 http://www.i-jim.org Paper—A Study on the Perceived Mobile Experience of Myeg Users Fig. 14. Question 12 Fig. 15. Question 13 iJIM ‒ Vol. 13, No. 11, 2019 15 Paper—A Study on the Perceived Mobile Experience of Myeg Users Fig. 16. Question 14 Figure 15 shows that 14 (93%) of the respondents perceived that graphic symbols are appropriate for the information they represent. With regard to Figure 16, 14 (93%) respondents believe that the application is user friendly and easy to use. 3.4 End-User Satisfaction Fig. 17. Question 15 16 http://www.i-jim.org Paper—A Study on the Perceived Mobile Experience of Myeg Users Fig. 18. Question 16 In Figure 17, 13 (87%) of study participants believe that the information in the app was effective in helping them complete the tasks and scenarios. Figure 18 indicates that all respondents (100%) believe that the application’s information presented was clear and understandable. Figure 19 shows that 13 (87%) of the respondents felt that tasks can be performed in a straightforward manner using the application. In Figure 20, 14 (93%) of the study participants perceived that overall, they were satisfied with how easy it is to use the application. Fig. 19. Question 17 iJIM ‒ Vol. 13, No. 11, 2019 17 Paper—A Study on the Perceived Mobile Experience of Myeg Users Fig. 20. Question 18 3.5 Loyalty Fig. 21. Question 19 18 http://www.i-jim.org Paper—A Study on the Perceived Mobile Experience of Myeg Users Fig. 22. Question 20 Figure 21 revealed that 14 (93%) of the respondents indicated that they will likely to use the app in future. In Figure 22, 14 (93%) of the respondents also indicated that they will likely recommend the app to friends. 4 Conclusion A usability evaluation was conducted to assess the mobile expe-rience of the MyEG application. The think-aloud protocol was used. Also, the usability attributes of effectiveness, efficiency, and satis-faction with suitable metrics were used in as- sessing the app. The results showed that overall, the MyEG application promoted good and rich user experience. The study participants perceived that the app was usa- ble and comfortable. 5 References [1] Hussain, A, Mkpojiogu, EOC, Yahaya, NB & Bakar, NZBA (2018), A mobile usability as- sessment of an m-shopping app. Journal of Advanced Research in Dynamical and Control Systems (JARDCS) 10 (SI), 1212-1217. https://doi.org/10.1063/1.5055455 [2] Gündüz, F & Pathan, ASK (2013), On the key factors of usability in small-sized mobile touch-screen application. Int. J. Multimed. Ubiquitous Eng, 8(3), 115-138. [3] Kaikkonen, A, Kekäläinen, A., Cankar, M, Kallio, T & Kankainen, A (2005), Usability testing of mobile applications: A comparison between laboratory and field testing. 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IEEE Transactions on Systems, Man, and Cyber- netics—Part A: Systems and Humans, 30(4). https://doi.org/10.1109/3468.852436 22 http://www.i-jim.org https://doi.org/10.1017/s2045796015001067 https://doi.org/10.1017/s2045796015001067 https://doi.org/10.1145/2998626.2998674 https://doi.org/10.1145/2998626.2998674 https://doi.org/10.1207/s15327663jcp13-1&2_16 https://doi.org/10.1207/s15327663jcp13-1&2_16 https://doi.org/10.1063/1.5005393 https://doi.org/10.1063/1.5005393 https://doi.org/10.1063/1.5005394 https://doi.org/10.1063/1.5005394 https://doi.org/10.1108/09590551211263182 https://doi.org/10.1108/09590551211263182 https://doi.org/10.1063/1.5005391 https://doi.org/10.1063/1.5005391 https://doi.org/10.1109/52.903160 https://doi.org/10.1109/52.903160 https://doi.org/10.1063/1.5005392 https://doi.org/10.1063/1.5005392 https://doi.org/10.1109/3468.852436 Paper—A Study on the Perceived Mobile Experience of Myeg Users 6 Authors Azham Hussain is the Associate Professor of Software Engineering at School of Computing, Universiti Utara Malaysia, Kedah, Malaysia. He is the founder of Hu- man-Centered Computing Research Group, which is affiliated with the Software Technology Research Platform Center at School of Computing, Universiti Utara Ma- laysia. Azham Hussain is a member of the US-based Institute of Electrical and Elec- tronic Engineers (IEEE), and actively involved in both IEEE Communications and IEEE Computer societies. Emmanuel O.C. Mkpojiogu is a Lecturer at Department of Computer and Infor- mation Technology, Veritas University, Abuja, Nigeria. Currently, he is a PhD stu- dent at School of Computing, Universiti Utara Malaysia. The research area is User Experience, Human Computer Interaction and Software Engineering. He has pub- lished many articles in reputable Scopus indexed journals. mkpojiogue@gmail.com Norzila Ishak is a lecturer at Department of Information Technology and Commu- nication, Politeknik Seberang Perai, PermatangPauh, Penang. Her research focus on Human Computer Interaction and User Experience. Nurhidayah Mokhtar is a lecturer at Department of Information Technology and Communication, Politeknik Seberang Perai, PermatangPauh, Penang. She has com- pleted her master’s in information technology and looking forward to further to PhD in Human Computer Interaction or Software Requirement for mobile. Article submitted 2019-07-16. Resubmitted 2019-09-03. Final acceptance 2019-09-10. Final version published as submitted by the authors. iJIM ‒ Vol. 13, No. 11, 2019 23 https://doi.org/10.1109/3468.852436 https://doi.org/10.1109/3468.852436