Osei-Tutu, A., Adams, G., Dzokoto, V. A., Affram, A. A., Kenin, A., Vural, N., & Omar, S. M. (2022). 

Conception and experience of well-being in two Ghanaian samples: Implications for Positive 

Psychology. International Journal of Wellbeing, 12(4), 51-64. https://doi.org/10.5502/ijw.v12i4.2123 

 

Annabella Osei-Tutu 

University of Ghana, Legon, Accra 

aopare-henaku@ug.edu.gh 

Copyright belongs to the author(s) 

www.internationaljournalofwellbeing.org 

51 

ARTICLE   
 

Conception and experience of well-being in two 

Ghanaian samples: Implications for Positive Psychology 
 

Annabella Osei-Tutu  ·  Glenn Adams  ·  Vivian A. Dzokoto  ·  Adjeiwa A. Affram 

Abraham Kenin  ·  Nilay Vural  ·  Syed M. Omar 
 
 

Abstract: We conducted two studies to explore Ghanaian understandings of well-being 

through a situation sampling method in which participants described situations that increased 

and decreased their well-being. Participants in Study 1 were 80 community members (Mean 

Age = 41.962; SD=13.900; 40 women, 40 men) who responded in the context of interviews 

through the medium of local languages. Coding analyses revealed that these situation 

descriptions emphasized sustainability-oriented themes of materiality (tangible support, 

economic hardship) and peace of mind (presence or absence of worry or strife) with greater 

frequency than growth-oriented themes of psychologization (growth, meaning, achievement) 

and affect (happiness, sadness). Participants in Study 2 were 125 students (Mean Age = 21.592; 

SD=2.759; 68 women, 57 men) at three universities in Ghana who responded via questionnaire 

in the medium of English. In contrast to the community sample, coding analyses revealed that 

the students’ situations emphasized growth-oriented themes of affect and psychologization with 

greater frequency than sustainability-oriented themes of materiality and peace of mind. We 

interpret these results within a theoretical framework that emphasizes the cultural-

psychological foundations of well-being, and we consider implications for hegemonic 

perspectives of positive psychology.  

 

Keywords: Well-being, peace of mind, materiality, sustainability, collective well-being 

 

 

1. Introduction 

Wellbeing has been a focus of study in the social sciences for decades (Diener & Tay, 2015; Suh 

& Choi, 2018). It has become increasingly important in recent years for its role as an economic 

indicator (Diener & Seligman, 2004; Schyns, 1998; Sirgy, 2021). Critics (e.g., Krys et al., 2020) have 

argued that standard conceptions and measures of well-being—which tend to valorize self-

acceptance, personal growth, and happiness—have their foundation in modern individualist 

lifeways of the Western, educated, industrial, rich, and (purportedly) democratic (in a word, 

WEIRD; Henrich et al., 2010) settings that disproportionately inform hegemonic forms of 

psychological science. Such conceptions and measures can be problematic if researchers impose 

them as a context-general standard and interpret variation in ways that misrepresent or 

pathologize experience of well-being outside WEIRD settings (see Teo, 2010 on epistemological 

violence). For example, researchers have suggested that the imposition of an individualism-biased 

measure of life satisfaction—rather than something pathological about East Asian ways of being 

(e.g., pressure for academic success)—may explain why students in East Asian countries scored 

the lowest in life satisfaction in the most recent wave of the Programme for International Student 

Assessment survey (Rappleye et al., 2020). More generally, such individualism-biased 

about:blank


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conceptions of well-being can cause harm if they orient people toward personal growth and high-

arousal happiness at the expense of broader solidarities and ways of (well-)being oriented 

toward sustainable existence (Osei-Tutu et al., 2021).  

As one alternative, researchers in Japanese settings have developed a conceptual model and 

corresponding measure of interdependent happiness oriented toward the experience of 

embeddedness and interdependence (Hitokoto & Uchida, 2015). Such settings, which afford an 

experience of self as inextricably linked with others (Markus & Kitayama, 2010), foster 

understandings of happiness that center on qualities such as interpersonal harmony, low 

psychological arousal (quiescence), and ordinariness (Hitokoto & Uchida, 2018). Consistent with 

the argument about variations in conceptions of well-being, a recent investigation of happiness 

across 63-countries observed that a standard measure of independent happiness (Lyubomirsky 

& Lepper, 1999) performed better—that is, was more reliable and showed stronger relationships 

with hypothesized correlates—in WEIRDer settings, but the measure of interdependent 

happiness (Hitokoto & Uchida, 2015) performed better in East Asian countries (Gardiner et al., 

2020). At the same time, the researchers observed that measures of both independent and 

interdependent happiness were least reliable in the African and Southwest Asian countries in the 

sample. This observation suggests that these two measures might not provide a globally 

comprehensive operationalization of happiness or well-being. 

With specific reference to the West African settings that inform the current work, researchers 

have placed a similar emphasis on affordances for embeddedness and interdependence in 

experience of self and well-being (e.g., Adams & Dzokoto, 2003; Adjei, 2019). However, rather 

than values of harmony, this work understands the core of interdependent self as an experience 

of fundamental embeddedness—for better or worse—in networks of ontologically prior 

relationship that come with corresponding duties and obligations for material support (see 

Adams & Plaut, 2003; Adams, 2005).  

What implications do these constructions of the self have for the experience of well-being? 

Initial evidence comes from a study of cultural models of well-being implicit in four Ghanaian 

languages (Osei-Tutu et al., 2021). Members of our research team conducted interviews with 34 

leaders from three religious groups. Responses indicated some features of local models, 

including good health and positive affective states, that resemble the standard conception of 

well-being in mainstream psychological science. At the same time, they provided evidence for 

what we refer to as a sustainability orientation to well-being. In contrast to the mainstream 

emphasis on personal psychological growth, this orientation emphasizes material sustenance, 

acute sensitivity to interpersonal embeddedness, and corresponding attention to social 

obligations (Coe, 2011; Esiaka & Adams, 2020; Wilson Fadiji et al., 2021). In contrast to an 

emphasis on high-arousal happiness, this orientation emphasizes the low-arousal positive affect 

that people refer to in English as “peace of mind” (Tsai, 2007). The literal translations of these 

words refer to a sensation of coolness—associated with body, heart, and especially ears—that 

suggests an experience of relief that one has met social expectations. 

 

1.1 The present work 

To grow our understanding of well-being in Ghanaian settings, we adopted a novel 

methodological approach in the current study. Rather than ask local cultural experts about words 

for well-being or analyzing responses to Likert scale items, we assessed understandings of well-

being indirectly by asking ordinary people—community members who responded to interview 

questions in local Ghanaian languages (Study 1) and students at three universities in Ghana who 

responded to a questionnaire in English—to generate situations that increase or decrease well-



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being. Our original purpose was to sample these situations to use as stimuli in a subsequent 

study (e.g., situation sampling technique; see Kitayama et al., 19997). For the present article, we 

analyzed responses to assess the relative importance (gauged by frequency) of sustainability-

oriented themes, versus the mainstream standard emphasis on growth- and promotion-oriented 

themes, as a function of valence (increase/decrease) and sample.  

 

1.2 Hypotheses 

The primary hypothesis (H1) concerns the distribution of themes within participants. 

Specifically, it suggests that the sustainability-oriented themes we observed in research on 

Ghanaian cultural models would emerge more prominently in situation descriptions than would 

the promotion-oriented themes that inform standard conceptions of well-being in mainstream 

psychological science. A second hypothesis (H2) concerns the distribution of themes across 

samples. Given the association of university settings with modern individualist lifeways that 

afford an emphasis on personal growth and high arousal happiness (e.g., Adams, et al., 2018), 

this hypothesis suggests that the pattern associated with H1 would be less evident among the 

student sample than the community sample. A final interest, more of a research question than a 

hypothesis, concerns distribution of themes as a function of situation valence. That is, we 

considered whether the distribution of sustainability themes versus growth themes would be 

different for situations describing decrease than increase in well-being.  

 

2. Study 1: Community sample 

2.1 Participants 

Participants were 40 men and 40 women, aged between 22 and 75 years (M= 41.962; SD=13.900), 

with a mix of education levels: no formal education (n = 3), basic (n=35), secondary (n=16), and 

tertiary/college (n=12), plus 10 participants who did not indicate education level. The majority of 

the participants were married (n=45); 25 were single; 2 were cohabiting, 3 were divorced; and 5 

were widowed. There were equal numbers of participants (i.e., 10 men and 10 women) in each 

of the ethno-linguistic regions. 

 

2.2 Procedure 

One of the authors (AO-T) supervised interviews between August 2019 and February 2020 in 

four regions of Ghana—Ashanti, Greater Accra, Northern and Volta—using respective local 

languages of Akan, Ga, Dagbani, and Ewe. In each region, the researcher identified a native local 

language speaker who could assist with recruitment and conduct interviews in the local 

language. We approached prospective participants in their homes or public spaces (shops, bus 

stations) and invited them to take part in a study on well-being. Those who agreed to participate 

provided verbal consent. A research assistant conducted individual interviews using a guide 

developed by the research team. Using local language well-being terms, we asked participants 

to explain their personal understanding of well-being, to describe two situations in which their 

well-being increased, and two situations in which their well-being decreased. 

 

2.3 Coding 

Research assistants transcribed interviews into English. We reviewed transcripts and developed 

a coding frame that included main themes (e.g., material, relational, peace of mind, affect), definitions 

of each theme, and examples (Table 1). Next, one of us (AO-T) trained two undergraduate 

students (one of Ghanaian ancestry, the other European American) to apply the coding frame to 



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the situations. The coders worked independently to indicate presence (1) or absence (0) of a code, 

using multiple codes if necessary. Inter-coder agreement was fair to very good (κ = .250-1.000). 

All kappa values were significantly different from zero at the level of p < .001, except for the 

theme peace of mind in situations of well-being decrease (κ =.250, p=.024). We resolved 

disagreements via collective discussion.  

 

Table 1. Themes, definitions, and sample well-being situations. 

Theme Definition Community sample: Study 1 Student sample: Study 2 

Material    

(-) 

 

Poor material condition 

including unemployment, low 

or reduced income, finances, 

food supply, and other material 

resources limitations. 

Just this year I am not able to 

cultivate the number of acres of 

maize as I usually cultivate every 

year because I don’t have enough 

money (T14) 

My well-being decreased once when I 

used all my money to buy something I 

really needed which meant the rest of 

the month I didn't really have money 

to rely on for my upkeep which 

resulted in me borrowing a lot of 

money from people. (#122) 

(+) Materiality/good material 

condition/Financial/business 

improvements/ 

Material 

abundance/excess/comfort 

I stayed a long time without work 

and food until I got a work here… 

(H15) 

When I am financially stable (#51) 

Relational    

(-) Presence of 

bad/strained/conflictual 

relations; absence of 

relationships; loss/death/end of 

a relationship; unfulfilled 

relational expectations and 

roles of others 

I love people a lot, but people don’t 

love me in return (H09) 

Socializing with negative friends. 

(#125) 

(+) Good relationships/ peaceful 

relations/absence of bad 

relationships 

I was single and searching for a 

woman to marry. Then God gave 

me a wife and children… (T19) 

Being around people I'm 

comfortable and close to, willing to 

listen to me, converse with and 

make me laugh increases my social 

wellbeing. (#4) 

Peace of mind    

(-) Presence of high-arousal 

negative affect; presence/active 

disruption in the 

social/physical environment 

I was thinking of how to get money 

and build my own house and leave 

a rented house and take myself 

from the quarrels and 

misunderstanding in a compound 

house. (H12) 

When my roommates disturb me 

with their noise when am trying to 

sleep. (#103) 

 

(+) Presence of low-arousal 

positive affect of internalized 

nature; absence of 

worry/problems/without stress; 

freedom from constraints 

(obligations to family) and 

external pressures/social 

pressures/social demands 

It was my brother that bought a 

house for me and my children, so 

now we don’t think of rent, we 

have our own water, our own 

electricity… (H02) 

My wellbeing increased when I 

started selling and making money 

on my own as I didn't have to 

worry about what to eat or wear 

next. (#108) 



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Theme Definition Community sample: Study 1 Student sample: Study 2 

Affect    

(-) Presence of low-arousal 

negative affect 

I had a police case for instance 

which made me very sad (A01) 

A few months ago, my emotional 

and psychological state was 

disrupted. Too much stress, 

anxiety and loneliness. (#22) 

(+) High-arousal positive affect I was happy when [I got] married 

(AC13) 

When I had admission to the 

university. I was really happy 

because nobody has been to the 

university among my female 

siblings. (#103) 

Social 

validation 

   

(-) Diminished social 

standing/social mattering/social 

worth/social status/social 

concern/social credibility 

Someone lied against me that I 

impregnated a woman […] I was 

so ashamed that I couldn’t even 

walk on the street (H01) 

When I was disrespected by a 

female friend I was correcting 

about her attitude towards me. 

[…]. Trying to correct her, she 

ended up disrespecting me … 

(+) Improved social standing/social 

mattering/social worth/social 

status/social concern/social 

credibility. Social worth 

measured against an 

internalized social standard. 

I lost my grandparent I was asked 

to talk on behalf of the 

grandchildren since I was the 

eldest. […]at the end of the day 

everyone called me for suggestions 

because they didn’t understand 

how I was able to handle the 

situation. That particular thing 

made me very happy because they 

gave a lot of respect to me because I 

gave them some instances and they 

all complied with it. So now they 

call me for everything. (AC11) 

My well being increased when I 

went for a social gathering when I 

was well dressed and felt good 

among my peers. (#40) 

Physical health    

(-) Presence of poor physical 

health (for self or others in 

one’s social circle); negative 

health behavior (for self or 

others in one’s social circle) 

My husband’s sudden sickness, 

++++ I never expected something 

like that in my marriage. [...] I had 

to struggle to take care of my sick 

husband and the entire 

family...(A03) 

My well-being decreased when I 

got so ill. (#120) 

(+) 

 

Good physical health (for self 

or others in one’s social 

circle)/recovery of lost health; 

Positive health behavior (for 

self or others in one’s social 

circle) 

I had a job as a waitress […] I 

bought good body products and 

went for check up at the hospital. 

You could see I was healthy 

(AC18) 

This is when I'm healthy. I was 

able to perform all necessary 

activities that will bring about 

healthy living. (#75) 

 

 

 

 

 



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Theme Definition Community sample: Study 1 Student sample: Study 2 

Psychologizing    

(-) Challenges/Obstacles to past or 

current work/career; 

Hindrances to future 

work/career aspirations; failure 

to achieve life goals/being short 

of personal standards 

Since I didn’t have money, I 

couldn’t further my education and 

it was difficult for me. I bought 

university forms went for 

interview and had been called but 

no money to pay for the tuition 

fee...(H17) 

I couldn't achieve all my goals. 

(#69) 

 

(+) Academic/work/career-related 

achievements; freedom to be 

who one want’s to be/have own 

opinions/do whatever one 

wants without regard for what 

others think/seek one’s own 

values not social ideals. Seeking 

new experiences/ discovery of 

self/self-development/search 

for personal identity 

I will say that when we were born 

our father didn’t look after us; it 

was our stepfather who sponsored 

us to go to school and so I can also 

write my name today. (H14) 

…My first month in university 

when my dad actually decided on 

giving me money to cater for 

myself. Now, I get to buy whatever 

I want, and I get to do anything. I 

like due to the fact that I don't 

have any relative monitoring my 

movements in school. Freedom. 

(#6) 

Notes. (-) means decrease situation; (+) refers to increase situation. We use […] to indicate that portions of 

the sentence have not been presented 

 

2.4 Results 

Reflecting the psychological character of well-being, relatively few participants (f = 10, 12.5%) 

mentioned physical health. Consistent with the primary hypothesis (H1) and our earlier work on 

local conceptions of well-being (Osei-Tutu et al., 2021), the most prominent themes to emerge 

from analyses of situations were sustainability-oriented (Fig. 1; and Table 2, second and third 

columns from the left).  

 

Fig. 1. Relative frequency of themes. 

        
 

0

20

40

60

80

100

Community Sample

Increase Situation Decrease Situation

0

20

40

60

80

100

Student Sample

Decrease Situation Increase Situation



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More than two-thirds of participants mentioned the sustainability-oriented themes of materiality 

(f = 61, 76.3%) and peace of mind (f = 54, 67.5 %) in the context of either increase or decrease 

situations. Indeed, coders noted these with significantly greater frequency than all other all 

themes except the sustainability-oriented theme of relationality (f = 49, 61.3%), McNemar ꭓ2s(1, 

N = 80) > 5.11, ps <.025. In contrast, fewer than half of participants mentioned growth- or 

promotion-oriented themes of affect (f = 38, 47.5%) or psychologization (f = 38, 47.5%) in either 

increase or decrease situations. The prevention-oriented theme of social validation was 

somewhat less frequent, but still common, present in responses of more than one-quarter of 

participants (f = 22, 27.5%) in either increase or decrease situations.  

 

Table 2. Relative Frequency of themes within samples and valance dimensions. 

Rank Community 

increase 

(N=80) 

Community 

decrease 

(N=80) 

Student increase 

(N=125) 

Student decrease 

(N=125) 

1 Matl (61.3%) PM (45.0%) Psych (44.4%) Affect (40.0%) 

2 Rel (42.5%) Matl (43.4%) Matl (33.6%) Psych (31.2%) 

3 PM (33.8%) Rel (38.8%) Affect (30.4%) Matl (23.2%) 

4 Affect (21.3%) Affect (36.3%) Rel (18.4%) Rel (23.2%) 

5 Psych (21.3%) Psych (32.5%) PH /PM (14.4%) PM (22.4%) 

6 SV (17.5%) SV (13.8%) PH/PM (14.4%) PH (10.4%) 

7 PH (7.5%) PH (7.5%) SV (4.8%) SV (10.4%) 

Note. Matl = Material; Rel =Relational; PM= Peace of Mind; SV= Social Validation; PH=Physical Health. 

Shades of blue and green indicate sustainability-oriented themes. Shades of orange indicate growth- or 

promotion-oriented themes. 

 

An analysis of the distribution of themes as a function of situation valence revealed statistically 

significant differences in proportions for two out of seven themes. Participants mentioned the 

sustainability-oriented theme of materiality more frequently in situations that increased (f = 41, 

61.3%) versus decreased (f = 35, 43.8%) well-being, McNemar ꭓ2(1, N = 80) = 4.45, p = .035. 

Conversely, participants mentioned the promotion-oriented theme of affect more frequently in 

situations that decreased (f = 29, 36.3%) versus increased (f = 17, 21.3%) well-being, McNemar 

ꭓ2(1, N = 80) = 4.03, p = .045. 

 

3. Study 2: Student sample 

3.1 Participants 

A total of 125 undergraduate students (57 men and 68 women, Mean Age=21.592; SD=2.759) at 

three universities in southern Ghana participated in the study. 

 

3.2 Procedure 

Two of the authors (NV and AAA) approached undergraduate students on the three campuses 

between January and February 2020. They invited students to complete a paper questionnaire 

about well-being. Students who gave verbal consent to participate completed the questionnaire 

on the spot. After providing demographic information and responding to a question about the 

meaning of well-being, participants responded to prompts instructing them to describe one 

situation where their well-being increased and another where their well-being decreased. We 



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excluded psychology students from the study because of concern that they may be familiar with 

concepts of well-being in mainstream psychology.  

 

3.3 Coding 

Sample responses appear in Table 1. One of us (AO-T) trained a new pair of coders (a Ghanaian 

woman and an African American woman) who applied the same coding frame and followed a 

similar coding process as described in Study 1. Inter-coder agreement was again fair to very good 

(κ =.292 and 1.000), except for the theme for social validation for situations of well-being decrease 

(κ = -.015). We resolved disagreements using the same strategy described in Study 1. 

 

3.4 Results 

Results for the student sample deviated in hypothesized (H2) fashion from the pattern of results 

for the community sample. In particular, the most prominent theme across either increase or 

decrease situations was the growth-/promotion-oriented theme of affect (f = 73, 58.4%), which 

coders noted with significantly greater frequency than all themes except the other growth-

/promotion-oriented theme of psychologization (f = 59, 47.2%), McNemar ꭓ2s(1, N = 125) > 6.49, 

ps <.012 (Table 1, two right-most columns). A minority of participants mentioned the 

sustainability-oriented themes of materiality (f = 51, 40.8%), relationality (f = 44, 35.2%), peace of 

mind (f = 39, 31.2 %), or social validation (f = 17, 13.6%) for either increase or decrease situations. 

Nearly one-quarter of participants mentioned physical health (f = 27, 21.6 %) for either increase 

or decrease situations. 

The analysis of the distribution of themes as a function of situation valence revealed a 

statistically significant difference in proportions for one of seven themes. As for the community 

sample in Study 1, students in Study 2 mentioned the theme of materiality more frequently in 

situations that increased (f = 42, 33.6%) versus decreased (f = 29, 23.2%) well-being, McNemar 

ꭓ2(1, N = 125) = 4.65, p = .031.  

 

4. Comparative analysis of Study 1 and 2 

Our original purpose in conducting both studies was to produce material for a situation-

sampling paradigm, whereby we randomly select responses of participants to use as stimuli in 

future studies (cf. Kitayama et al., 1997). As one might infer from the differences in procedure 

across study—oral responses in Ghanaian languages for Study 1, written responses in English 

language for Study 2, and different coders within each study—we did not embark on this 

research with the intention of comparing across studies. Rather than equate procedures across 

studies with the intention of direct comparison, we selected the procedure that worked best 

within each sample, separately. Still, a comparison of results across studies is useful as a test of 

hypothesis (H2) about variation in experience of well-being as a function of variation in 

engagement with Eurocentric global modernity. To the extent that engagement with Eurocentric 

global modernity is greater among (A) university students who respond to a written survey in 

the medium of English than among (B) community members who respond in an oral interview 

via the medium of a local Ghanaian language, our theoretical framework would suggest that the 

former (compared to the latter) would show more evidence of growth-oriented conceptions of 

well-being characteristic of WEIRD settings and less evidence of the sustainability-oriented 



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conceptions of well-being that emerged from our early research on local Ghanian conceptions.  

Accordingly, we proceed with comparisons across samples mindful of caveats about potential 

confounds from differences in procedure, which we consider again at length in the General 

Discussion. 

First, an informal comparison of rank order in relative frequency of themes within each 

sample provides some evidence of hypothesized variation in priority of themes across samples 

(Table 2). Among participants in the student sample, growth-oriented emphases on affect and 

psychologization were the most frequent themes, with affect significantly more frequent than 

sustainability-oriented themes of responsibility and peace of mind. Among participants in the 

community sample, sustainability-oriented themes of materiality, peace of mind, and 

relationality were the most frequent, and—at least for materiality and peace of mind—were 

significantly more frequent than growth-oriented themes of affect and psychologization. 

A more formal, direct comparison of relative frequency provides additional evidence of 

hypothesized variation in priority of themes across samples. In particular, we used log-linear 

modeling to simultaneously assess two-way partial associations for each theme (absent, present) 

with sample (community, student) and valence (decrease, increase).1  

The analysis revealed several significant differences as a function of valence. Consistent with 

results that we observed in analyses within each study separately, coders noted the theme of 

materiality more frequently in situations that increased (44.4%) versus decreased (31.2%) well-

being, ꭓ2(1, N = 410) = 8.07, p = .004. In contrast, coders noted the themes of affect and peace of 

mind more frequently in situations that decreased (38.5% and 31.2%) versus increased (26.8% 

and 22.0%) well-being, ꭓ2s(1, N = 410) = 6.44 and 4.77, ps = .011 and .029. 

More relevant to the current interest, results also revealed several differences as a function of 

sample. Consistent with the hypothesis (H2), coders noted sustainability-oriented themes of 

materiality (76.3% and 40.8%), peace of mind (67.5% and 31.2%), and relationality (61.3% and 

35.2%) more frequently among responses of participants in the community sample than in the 

student sample, ꭓ2s(1, N = 410) > 18.52, ps < .001. Similarly, results revealed a somewhat weaker 

difference whereby coders noted the sustainability-oriented theme of social validation more 

frequently among responses of participants in the community sample (27.5%) than in the student 

sample (13.6%), ꭓ2(1, N = 410) = 6.39, p = .011. There was no evidence of differences across settings 

in the frequency with which participants noted growth-oriented themes of affect or 

psychologization. 

As one might expect, participants were older in the community sample (M = 42.0 years, SD= 

13.90) than the university student sample (M = 21.6 years, SD = 2.76), t(202) = 15.92, p < .001. This 

raises a plausible alternative explanation for observed differences in frequency of well-being 

themes across samples. Specifically, differences may be due to age-related variation in well-being 

rather than cultural ecologies associated with university and off-campus realities. Two sources 

of evidence argue against this alternative explanation. First, correlation analyses within each 

sample revealed no significant relationships between age and frequency of any theme. Second, 

logistic regression analyses with sample and age as simultaneous predictors of the presence or 

absence of each theme revealed the same pattern of differences across samples in frequency of 

 
1 The three-way partial association, corresponding to the two-way, sample X valence interaction in ANOVA, was not 

statistically significant for any of the themes.  



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sustainability-oriented themes (materiality, peace of mind, relationality, and social validation) as 

did loglinear analyses. In no case did age emerge as a significant predictor of theme frequency.2 

 

5. General discussion 

Theory and previous research in many Ghanaian and other West African settings have described 

a sustainability orientation to well-being that contrasts with the growth- or promotion-oriented 

conception that prevails in hegemonic psychological science (Osei-Tutu et al., 2020; Wilson Fadiji, 

2021). The current research replicates and extends the conclusion of earlier research with 

evidence from a situation sampling procedure. Mainstream themes of personal growth and high 

arousal happiness were not completely absent from responses of Ghanaian participants in the 

community sample. However, consistent with the primary hypothesis (H1), these themes were 

much less prominent than sustainability-oriented themes of materiality, relationality, and peace 

of mind. In contrast, and consistent with hypothesis (H2), mainstream themes of personal growth 

and high arousal happiness were relatively more prominent than sustainability-oriented themes 

in responses of participants in the university sample. This is consistent with theory and research 

in modernization theory (e.g., Inkeles, 1969), which holds that engagement with formal 

education, the cultural milieu of university settings, and other affordances for modern 

individualist subjectivity will be associated with an experience of freedom from material 

constraint and a corresponding experience of well-being in terms of personal growth and 

fulfillment (Adams et al., 2018). In turn, one can understand the emphasis on personal growth 

and fulfillment as part of a larger process of psychologization by which people experience well-

being, love, and care in terms in an affective or psychological support rather than tangible, 

material support (Coe, 2011; Esiaka & Adams, 2020; Osei-Tutu et al., 2021). 

The theme of materiality was prominent in both samples (although significantly more so in 

the community sample versus student sample). Our respondents noted a variety of financial 

constraint situations as a source of well-being decrease, and they noted income-augmenting 

situations and financial stability as a source of well-being increase. The prominence of materiality 

is consistent with previous work (Wilson-Fadiji et al., 2021) and suggests that increased access to 

material security might contribute to improved subjective well-being. At the same time, an 

influential body of research (e.g., Brickman et al., 1978) suggests that people easily habituate to 

material improvements in life conditions, especially beyond a level of basic comfort. It is likely 

that people would require fulfilment of additional needs, beyond material sustenance, to 

maintain a sense of subjective well-being. Even so, results of the current work resonate with other 

research that emphasizes the importance of meeting basic needs and living conditions as the 

primary site of government policy to increase well-being. 

Besides the procedural innovation of inferring conception and experience of well-being from 

descriptions of relevant situations, another novel feature of the study was the comparison of 

themes in situations that increased versus decreased well-being. In this case, the relevant 

differences were not in terms of the distinction between sustainability and growth/promotion 

orientations, but instead reflected a distinction between more and less material determinants of 

well-being. Specifically, the theme of materiality was more frequent in situations that increased 

 
2 We also conducted exploratory analyses of loglinear models including gender and sample as predictors of theme 

frequency. These analyses indicated gender differences in frequency of two categories. Coders noted the theme of 

relationality more frequently among responses of women (f = 56, 59.1%) than men (f = 37, 38.1%), ꭓ2(1, N = 410) = 4.88, 

p = .027. In contrast, coders noted the theme of social validation more frequently among responses of men (f = 25, 

25.8%) than women (f = 14, 13.0%), ꭓ2(1, N = 410) = 5.15, p = .023. In no case did gender moderate or otherwise qualify 

differences across sample that we report in the main text. 



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(versus decreased) well-being, but the themes of affect and peace of mind were more prominent 

in situations that decreased (versus increased) well-being. The robustness of this pattern—and 

potential explanations for it—constitute interesting directions for future research.  

 

6. Implications for positive psychology 

This current work provides a foundation for denaturalizing the psychologization of well-being 

in both hegemonic psychological science and the WEIRD settings that disproportionately 

constitute its knowledge archive. Results suggest that a conception of well-being in terms of 

psychological growth, personal meaning, and high arousal positive affect is not the just-natural 

expression of some inborn program. Instead, this experience of well-being reflects a history of 

engagement with modern individualist lifeways and cultural ecologies of material affluence that 

enable them. Similarly, if this mainstream model of well-being might sometimes be conducive to 

optimal experience, its optimality is not necessarily a general truth of human psychology. 

Instead, the mainstream model is optimal to the extent that it is adaptive for flourishing within 

the WEIRD cultural ecologies of the Eurocentric modern order.  

The move to locate mainstream models of well-being in cultural and historical processes of 

Eurocentric modernity provides a standpoint from which to contemplate their relationship to the 

coloniality that decolonial scholars associate with Eurocentric modernity (e.g., Adams et al., 2020 

Maldonado-Torres, 2007; Mignolo, 2011). Psychological approaches tend to consider questions 

about the optimality of well-being with respect to individual actors abstracted from social and 

historical context (Bulhan, 1985). That is, a practice or way of being is good to the extent that it 

affords a target person optimal outcome. Psychological approaches rarely consider the broader 

social implications of those supposedly optimal ways of being, other than to assume an 

aggregation of individual effects would result in greater collective well-being. In contrast, 

epistemic perspectives of African and other Global South settings direct attention to the 

conditions of possibility for those supposedly optimal ways of being. What if the self-expansive 

personal growth and high arousal affect associated with modern individualist ways of being are 

dependent on baseline levels of affluence acquired and sustained through (neo)colonial 

extractions (Bulhan, 1985; Mignolo, 2011; Rodney, 1973)? What if these ways of being are 

necessarily available to only a privileged few, unsustainable if “scaled up” to the marginalized 

global majority, and dependent on heavily policed borders—at municipal, national, and even 

continental levels (Besteman, 2019; Gordon, 2022)—to maintain modern individualist standards 

of living within gated-community enclaves? If the answer to these questions is yes, then some 

re-thinking of standard models is in order. By raising such questions, epistemic perspectives 

from the Global South prompt consideration of possible downsides of prevailing models of well-

being that often pass without reflection.  

 

7. Conclusion 

Besides revealing the cultural and historical foundations of the growth-oriented models of well-

being that inform hegemonic positive psychology, the shift in epistemic perspective to an African 

or Global South standpoint makes it easier to appreciate the adaptive value of an emphasis on 

materiality, relationality, and the peace of mind or relief that comes from satisfaction of 

obligations and expectations. Although such an emphasis may not be conducive to high-arousal 

positive affect and personal fulfillment, its benefits lie in the broad assurance of support and 

possibility for a viable existence sustainable at the level of humanity in general. As the existential 

threat of anthropogenic climate change makes clear, we do not inhabit a world of unlimited 

possibility; instead, we share (unequally, to be sure) interdependent fates on our solitary planet. 



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The sustainability-oriented models of being and well-being that we consider in this and other 

work, may provide optimal pathways for viable existence in recognition of our global reality of 

embedded interdependence (Adams et al., 2020; Keller, 2019).  This may explain patterns 

observed in recent research indicating that people across a variety of settings (but perhaps 

especially various African, Asian, and Latin American settings relative to European or White 

settler societies) express a preference for low-arousal calmness over high-arousal excitement 

(Crabtree & Lai, 2021). Rather than suboptimal forms that require intervention, sustainability-

oriented models reflect important insights about the human condition that are worthy of 

emulation in hegemonic psychology.   

 
Conflict of interest statement 

The authors report no conflicts of interest. 

 

Acknowledgements 

This work was supported by the Volkswagen Foundation, Germany (Reference Grant Number: 94667). 

 

Authors 

Annabella Osei-Tutu 

Department of Psychology, University of Ghana 

aopare-henaku@ug.edu.gh 

 

Glenn Adams 

University of Kansas, USA 

 

Vivian A. Dzokoto 

Virginia Commonwealth University, USA 

 

Adjeiwa Akosua Affram 

University of Ghana 

 

Abraham Kenin 

University of Ghana 

 

Nilay Vural 

University of Amsterdam, The Netherlands 

 

Syed Muhammad Omar 

University of Kansas, USA 

 

Publishing Timeline 

Received 1 December 2021 

Revised version received 31 December 2021 

Accepted 5 January 2022 

Published 1 November 2022  

 

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