STRATEGY

TABLE OF CONTENTS

Page Title/Author(s)

I A World Wide Web Primer for Small Business
Albert L. Lederer
Donna J. Maupin

13 State of Information Technology in Small Retail and Service Businesses:
An Exploratory Study

Alev M. Efendioglu

25 Resources in Small Firms: An Exploratory Study
Patricia G. Greene
Candida G. Brush
Terrence E. Brown

41 The Ethical Orientation of U.S. Small Business Decision Makers: A
Preliminary Study

Dianne H. B. Welsh
Nancy J. Birch

53 A Cross-Sectional Study of Business Service Profitability
Some Implications for Strategy

Timothy L. Wilson

67 Economic Value Added and Small Businesses
Charles P. Baril
S. Brooks Marshall
Robert F. Sartelle

79 Impact of Recent Tax Legislatioa on Small Businesses
Howard R. Toole
James E. Williamson
Gerald E. Whittenburg