STRATEGY Editor Stephen W. Osborne Indiana University of Pennsylvania (IUP) Indiana, Pennsylvania Associate Editors Prashanth B. Nagendra Indiana University of Pennsylvania (IUP) Joette M. Wisnieski Indiana University of Pennsylvania (IUP) Editorial Assistant Julie Dobish Indiana University of Pennsylvania (IUP) Book Review Editor Radha Chaganti Rider University Editorial Review Board Ramachandra Asundi University of Pueno Rico David Brennan University of St. Thomas (St. Paul) Radha Chaganti Rider University Vivek Choudhury Florida State University Richard T. Dailey University of Montana Dale Dickson Mesa State College Terry Gaston Southern Oregon University Masoud Hemmasi Illinois State University Lynn Hoffman University of Nonhem Colorado Lawrence Klatt Florida Atlantic University Krish Krishnan Indiana University of Pennsylvania (IUP) Thomas J. Liesz Mesa State College Stephen Lucas University of Nonh Carolina-Greensboro Steven J. Maranville University of St. Thomas (Houston) Thaddeus McEwen North Carolina AtkT University Abbas Nadim University of New Haven Inge Nickerson Barry University John E. Prescott University of Pittsburgh Neal R. Pruchansky Keene State College C. Louise Sellaro Youngstown State University Herbert Sherman South Hampton College of Long Island Leo Simpson Eastern Washington University Matthew C. Sonfield Hofstra Umverstty Pamela H. Specht University of Nebraska at Omaha Harriet Stephenson Seattle University Jude Valdez University of Texas, San Antonio John B. Wallace Marshall University The Journal of Small Business Siraiegv is a joint publication of the Small Business Institute Directors'ssociation (SBIDA) and the Eberly College of Business, Indiana University of Pennsylvania. Send subscription request to Stephen W. Osborne, Editor, Journal of Small Business Strategy, Indiana University of Pennsylvania, 304 Eberly College of Business, 664 Pratt Drive, Indiana, PA 15705-1071. Annual subscriptions may be ordered at $20 each (U.S. dollars only). International subscriptions add $5 annually for postage and handling. Back issues may be ordered at $ 12 each. o Copyright 1999 Smal! Business Institute Directors'ssociation ISSN 1081-8510 1999-2000 SBIDA Officers I I'mall Business Institute Directors'ssociation Presrdeni Vice President —Core Compeiiiion J. Douglas Frazer, Ph.D., CPA Sherrill R. Taylor, M.ILA., SPHR Millersvine University Texas Woman's University Depanment of Bus mess Administration Small Business Insutute Millersville, PA 17551-0302 P.O. Box 425738 OITice. (717) 871-5555 Department of Business and Economics I'ax. (717) 871-2464 Benton, TX 76204 E-mail. dfrazer(Nmarauder.mtllersv.edu OAice (940) 898-2903 Fax (940) 898-2120 E-mark f taylorItwu edu President-Elect Joseph J. Geiger, MBA, Ed.D. Vice Preridenr-Development Um vers ity of Idaho Bruce Kemelgor, Ph.D. College ol'usiness and Fconomics University of Louisville Box 3178 Louisville, KY 40292-0001 Moscow, ID 83844-3178 OITice (502) 852-4788 OAicc (208) 885-7154 fax. (502) 852-7557 Fax (208) 885-8939 E-mail. bhkemeoi Qaulkyvm louisviue,edu fi-maik joegguidaho.edu Vice-President-Programs Vice President-Morheii ng and Membership John Walla«e, Ph.D. Ronald G. Cook, Ph.D. Marshall University Rider University Lewis College of Business College of Business 400 list Greer Blvd. 2083 Lawrencevi lie Road Ilunnngton, WV 25755 Lawrenceville, NJ 08648 OITice (304) 696-2680 Onice; (609) 895-5522 Fax'304) 696-6013 Fax: (609) 896-5304 E-Maik wallaceQamarshall edu E-mail cookr(lrtder edu Vice-President —Publicoiionr Secretary-Treasurer Ed»ard G. Cole, M.ILA. Roosevelt D. Butler, Ph.D. SL Mary's Umvcrsity The College ol'New Jersey School of Business Administration School of Business One Camino Santa Mare Box 7718 San Antomo, TX 78228 Ewing, N J 08628-0718 Oflice. (210) 431-2039 OAice (609) 771-2868 fax. (210) 431-2115 Fax. (609) 637-5129 E-mail'cole0alvin,stmarytx,edu E-mail rbutlergtcn) edu Vice Presidenr-Program Qualiry Assurance lmmedraie Past President Gary L Aitchison, Ph.D. Lloyd W. Fernald, Jr., D.B.A. lowe State University University of Central Florida 300 Carver Hall P.O. Box 161400 Ames, IA 50011 Orlando, FL 32816-1400 OAice: (515) 294-8107 OAice (407) 823-5725 Fsx. (515) 294-2534 Fax: (407) 823-3725 E-mail. gaitchisinstate.edu E-mail:lloyd femaldQabus.ucf edu