TABLE OF CONTENTS 

1 Entrepreneurial Orientations as the Determinant of 
Entrepreneurial Marketing Behaviors 

Pitsamorn Kilenthong, University of the Thai Chamber of Commerce 
Claes  M. Hultman, Ȫrebro University 
Gerald E. Hills, University of Illinois at Chicago and Bradley University 

23 Customer-Firm Interaction and the Small firm: Exploring 
Individual, Firm and Environmental Level Antecedents 

Saurabh Srivastava, University of North Texas 
Anat BarNir, University of North Texas 

51 Family Business CEO Succession: Examining Personal 
Retirement Expectations 

Jamie D. Collins, Sam Houston State University  
William J. Worthington, Baylor University 
John E. Schoen, Schoen Family Foundation 

71 Entrepreneurial Orientation and Learning in High and Low- 
Performing SMEs 

Timothy Pett, Rollins College  
Jim A.Wolff, Wichita State University 

87 Critical Success Factors of SME Internationalization 

Tarun Bose, Khulna University