Editor in Chief Rudy Aryanto Managing Editors Engkos Achmad Kuncoro (Binus University, Jakarta) Idris Gautama So (Binus University, Jakarta) Yasintha Soelasih (Atma Jaya University, Jakarta) Levyda (Sahid University, Jakarta) Agus Zainul Arifin (Tarumanagara University, Jakarta) Executive Editors Arta Moro Sundjaja Noerlina Editor/Setter Dina Nurfitria Eka Yanti Pangputri Holil Atmawati Secretariat Haryo Sutanto Administration Address Research and Technology Transfer Office BINUS University Anggrek Campus, Jl.Kebon Jeruk Raya 27 Kebon Jeruk, Jakarta Barat 11530 Ph. 021-5350660 ext. 1708 Email: hsutanto@binus.edu, raryanto@binus.edu Publication & ISSN Published twice a year (March and September) P-ISSN: 1412-1212 E-ISSN: 2541-2388 Vol. 18 No. 2 September 2017 Economic, Business, Management, and Information System Journal WINNERSThe Journal P-ISSN 1412-1212 E-ISSN 2541-2388 CONTENTS Shienny Megawati Sutanto; Marina Wardaya How to Use Iconic Image Illustration to Increase Selling Value of Fiction Works ..................................... 49-59 Arman; Asep Saefuddin; Fathia Anggriani Pradina The Role of Oil Palm and Rubber Industry toward Regional Economic in West Kalimantan-Indonesia ............ 61-72 Justin Callais; Walter E. Block Medical Economics: Legalize Organ Markets ............................................................................... 73-81 Damar Aji Irawan Expatriates Perceptions toward Hofstedeā€™s Indonesia Cultural Dimensions ........................................... 83-92 Sri Bramantoro Abdinagoro Factors Influencing the Intention of Attending Theater Performances: An Exploration Study ......................... 93-108 Index.............................................................................................................................. 109-112 Journal P-ISSN 1412-1212 E-ISSN 2541-2388 Vol. 18 No. 2 September 2017 Economic, Business, Management, and Information System Journal WINNERSThe