1 Transcultural Studies 2011.2 2011. 2 Editors NotE Rudolf G. Wagner .04 ArticlEs Michael S. Falser Krishna and the Plaster Cast. Translating the Cambodian Temple of Angkor Wat in the French Colonial Period .06 Vladimir Tikhonov The Korean Images of Tibet and Sirhak Scholars: the Plurality of Truths? In Relation to the Issue of the Epistemological Shift in Eighteenth-Century Korea. .51 series on Multi-centred Modernisms: Franziska Koch “China” on Display for European Audiences? The Making of an Early Travelling Exhibition of Contemporary Chinese Art–China Avantgarde (Berlin/1993) .66 themed section: the transcultural travels of trends Introduction Laila Abu-Er-Rub, Jennifer Altehenger, Sebastian Gehrig The Transcultural Travels of Trends. An Introductory Essay .140 Sandra Annett Imagining Transcultural Fandom: Animation and Global Media Communities .164 Sebastian Gehrig (Re-)Configuring Mao: Trajectories of a Culturo-Political Trend in West Germany .189 Lena Henningsen Coffee, Fast Food and the Desire for Romantic Love in Contemporary China: Branding and Marketing Trends in Popular Chinese-Language Literature .232 2 Contributors to this Issue Transcultrual Studies, No 2, 2011, ISSN: 2191-6411 Editor: Rudolf G. Wagner, Ruprecht-Karls-Universität Heidelberg Managing Editor: Andrea Hacker Editorial Board: Christiane Brosius, Harald Fuess, Madeleine Herren, Monica Juneja, Birgit Kellner, Joachim Kurtz, Axel Michaels, and Roland Wenzlhuemer. Transcultural Studies is an open-access e-journal published bi-annually by the Cluster of Excellence, “Asia and Europe in a Global Context: Shifting Asymmetries in Cultural Flows“ at the Ruprecht-Karls-Universität Heidelberg. For more information see: www.transculturalstudies.org CONTRIBUTORS TO THIS ISSUE: Vladimir Tikhonov is professor of East Asian studies at the University of Oslo. He researches and teaches Korean history, contemporary Korean language, society, and politics, and modernity and nationalism in East Asia. Michael Falser is an architect, art historian, and research fellow at the Cluster of Excellence „Asia and Europe in a Global Context“ at the Ruprecht-Karls- Universität Heidelberg. His research interests include modern architectural history, cultural heritage studies, and the theory and practice of conservation and preservation. Franziska Koch is assistant to the Chair of Global Art History at the Cluster of Excellence „Asia and Europe in a Global Context“of Ruprecht- Karls-Universität Heidelberg. Her research interests include transfer and translational processes of art between East Asia and Europe. Laila Abu-Er Rub is a graduate student at the Cluster of Excellence “Asia and Europe in a Global Context” of Ruprecht-Karls-Universität Heidelberg. She is working on her PhD-thesis about the representation of Western women in Indian media. Jennifer Althenger is a graduate student at the Cluster of Excellence “Asia and Europe in a Global Context” of Ruprecht-Karls-Universität Heidelberg. Her research interests include Chinese and East Asian legal history. 3 Transcultural Studies 2011.2 Sebastian Gehrig is a research associate at the Cluster of Excellence “Asia and Europe in a Global Context” of Ruprecht-Karls-Universität Heidelberg. His research interests include modern European history; social and cultural history of law; interactions of subcultures and social movements, and political trends. Sandra Annett is assistant professor at the Wilfrid Laurier University, Canada. Her research interests are digital and new media, East Asian popular cultures (Japanese and S. Korean), and globalization and postcolonial theory. Lena Henningsen is a post-doctoral researcher at the Cluster of Excellence “Asia and Europe in a Global Context” of Ruprecht-Karls-Universität Heidelberg. Her research interests include modern Chinese literature and culture; creativity, imitation, and plagiarism in China; intellectual property, and Chinese music. 03_Titel_02_11.pdf 03_Contrinbutors_02_11