Undergraduate Journal of Service Learning and Community-Based Research, Volume 3, Fall 2014 

The Creation and Implementation of an Electronic Exercise Prescription at 

an Ontario Family Health Team 
 

Aaron Gazendam and Erica Pascoal 

Queen’s University 

 

Introduction 

 

Recent evidence shows that 85% of Canadian adults do not meet the recommended 

physical activity (PA) guidelines set forth by the Canadian Society for Exercise Physiology 

(Colley et al. 2011). In Kingston, Ontario, Canada 66% of males and 50% of females are 

overweight or obese, which may be associated with decreased PA levels among the Kingston 

community as compared to previous years (Vital Signs 2012). There is unequivocal evidence 

regarding the importance of physical activity in the prevention of a wide variety of diseases and 

obesity. Regular PA is inversely related to the occurrence of obesity, cardiovascular disease, type 

2 diabetes, hypertension, and other common lifestyle related diseases. CSEP’s suggested 150 

minutes of weekly PA is a guideline to help Canadians achieve the health benefits and disease 

prevention associated with regular PA (Haskell et al. 2007). At Queen’s University, located in 

Kingston, senior students in the School of Kinesiology and Health Studies have been given a 

chance to make an impact on the PA levels of Kingston residents through the Community-Based 

Physical Activity Promotion course. By connecting students with a community-based group or 

organization, the year-long course provides an opportunity for students to practically apply the 

theories, evidence, and skills discussed in course seminars to the promotion of community PA 

involvement.  

 In collaboration with the Exercise is Medicine (EIM) at Queen’s initiative established by 

graduate students at the Queen’s School of Kinesiology and Health Studies, we have actively 

participated in the creation, implementation, and evaluation of a computerized exercise 

prescription program (Exercise-Rx) to be used by the Loyalist Family Health Team in 

Amherstview, near Kingston, ON. This initiative aims to increase PA discussion and prescription 

by health professionals on this team to ultimately increase PA levels amongst patients in the 

Amherstview and Kingston communities. Previous research has shown that receiving written 

exercise advice from a physician can significantly increase the number of people participating in 

PA when compared to receiving verbal advice alone (Swinburn et al. 1998). In New Zealand, 

exercise prescription interventions have been implemented and analyzed on a large scale. 

General practioners provided written advice on physical activity, leading to significant increases 

in PA and quality of life over 12 months (Elley et al. 2003). Although the majority of Canadian 

physicians (85%) report asking patients about their PA levels, only 16% report using written 

exercise prescriptions (Petrella, Lattanzio, and Overend 2007). Increasing the use of written PA 

prescriptions by physicians in the Kingston area is therefore warranted. 

In the following report, we will present an overview of the activities involved in the 

development of the Exercise-Rx and explain how these relate to various concepts and evidence 

covered in our course. We will draw insight from our experiences as well as literature in the area 

to explain our various successes and challenges faced in creating, implementing, and evaluating 

the Exercise-Rx. Lastly, we will suggest directions for change in future projects and identify next 

steps in improving written exercise prescription methods. 

 



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Undergraduate Journal of Service Learning and Community-Based Research, Volume 3, Fall 2014 

Project Activities and their Relation to Course Concepts 
 

Formative Evaluation 

 

When beginning our placement with the Exercise is Medicine initiative, our original goal 

was to conduct a process and outcome evaluation of the written Exercise Prescription Referral 

Form (EPRF) that had been implemented at the Queen’s Health Counselling and Disability 

Services (HCDS) Centre on campus. This center serves the Queen’s student population. The 

original EPRF (Figure 1) involved physicians writing their own exercise prescriptions according 

to the FITT principle, which stipulates the Frequency, Intensity, Type, and Time (duration) of 

exercise to be taken. This method has proven effective in other similar programs (Petrella et al. 

2003). The EPRF also provided an opportunity for the physicians to refer student patients to 

various PA consultants and resources on campus. We promptly developed a brief questionnaire 

to assess the frequency of use of the EPRF by the physicians as well as its effectiveness in 

increasing PA participation of Queen's students. From this questionnaire and individual meetings 

with physicians at the HCDS, we quickly realized the shortcomings of the EPRF and its lack of 

effectiveness in encouraging student PA. The physicians raised many concerns about and 

barriers to using the EPRF and exercise prescriptions in general at HCDS. For example, one 

respondent explained that physicians do not have the training or the time to be writing exercise 

prescriptions based on the FITT guidelines. Although the physicians remained optimistic about 

the potential for exercise to be prescribed within the HCDS, they did not see the current version 

of the EPRF as feasible or effective. 

We thus decided to treat the EPRF implementation at the HCDS as a pilot project and as 

a formative evaluation for our larger exercise prescription initiative project within the Loyalist 

Family Health Team (FHT) in Amherstview. Formative evaluation is generally any evaluation 

that takes place before, or in the early stages of, a project’s implementation with the aim of 

improving the project’s design and performance (Dehar, Casswell, and Duignan 1993). Although 

in many cases it requires time and money, it should be viewed as a valuable investment that has 

the potential to improve program appropriateness and effectiveness (Petosa 2001).  

Our formative evaluation continued in our first meeting with the health professionals of 

the Loyalist FHT. At this initial meeting, one of our goals was to explore how exercise 

discussion, prescription, and programming were currently being implemented within the clinic. 

We sought to understand the health professionals’ opinions of our current EPRF form and how it 

could be tailored to the needs of the clinic and its patient population. At the end of this final 

meeting, we invited eight physicians to complete a short questionnaire to gain insight into the 

feasibility and requirements of implementing a prescription at this clinic. Through feedback 

gained from our pilot project, our meeting with the Loyalist FHT, as well as through a critical 

review of the literature, we gained valuable insights that allowed us to refine our approach to 

exercise prescription development and implementation.  

We recognize that our formative evaluation could have been improved. In similar 

interventions that have used formative evaluation to inform implementation of PA programs, 

researchers conducted interviews with both program staff and participants (Milton et al. 2011; 

Grim et al. 2013). If we had gathered patient feedback, in addition to meeting with various health 

professionals, we would likely have further ensured that the exercise prescription was 

appropriate and effective from a patient’s perspective. Although our formative evaluation was 

not originally intended as such and could have been improved, we see it as a valuable process 



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Undergraduate Journal of Service Learning and Community-Based Research, Volume 3, Fall 2014 

that helped to inform the creation of the Exercise-Rx at the Loyalist FHT. 

 

Creation of a Logic Model 

 

The purpose of intervention mapping, or creating a logic model, is to provide program 

planners with a framework for effective decision-making at each step in the intervention 

development process (Bartholomew, Parcel, and Kok 1998). Logic models have been used as a 

tool for planning and evaluating effectiveness in many PA promotion programs. For example, 

researchers in Curitiba, Brazil worked with two organizations to create logic models for their PA 

promotion programs (Ribeiro et al. 2010). The creation of the logic models allowed the program 

managers to refine program goals as well as to identify areas of overlap and gaps within the 

programming. The logic models also helped to frame the evaluation questions, identify data 

sources, and describe realistic outcomes. Logic models serve as a means of communication that 

enables all stakeholders to understand how activities link to anticipated program outcomes and 

which allows program staff to track the progression of the plan.  

In collaboration with the occupational therapist, executive director, and several 

physicians at the Loyalist FHT, a logic model was created. It outlines the overarching goals of 

our program, specific activities involved, as well as short-term (three-six months) and long-term 

(one year) specific outcomes that allow us to assess whether or not these goals are being reached 

(Figure 2). Various “inputs” are also listed; these help outline the sources of information and 

people who will be involved in the various program activities. This model was created following 

our initial meetings with the health professionals at the Loyalist FHT. This is in line with the 

practices of Ribeiro et al. (2010), who suggest that the logic model should be created following 

initial engagement of stakeholders, so that a clear understanding of the overarching goals and 

intended program activities can be developed. 

Program planners who create logic models for PA programming generally use them as 

iterative tools, which enable them to return to initial goals and to evaluate whether ongoing 

activities and outcomes are in line with the original program goals (Ribeiro et al. 2010; Fielden 

et al. 2007). The Exercise-Rx is in the early stages of implementation, and therefore not many 

outcomes and activities have been evaluated thus far. However, we hope that the healthcare 

professionals at the Loyalist FHT will use the logic model as an iterative tool and make 

adjustments to ongoing activities when they are not in line with the original goals of the 

program.  

 

Participatory Approach 

 

The participatory approach to community-based PA programs is one that seeks 

involvement of all stakeholders through the entire process of program creation and 

implementation (Israel et al. 2001). Such an approach is beneficial as it allows for various 

stakeholders to contribute their expertise and to create a program that is tailored to the intended 

benefactors. A participatory approach has also been shown to increase ownership among those 

involved in the planning process, thus increasing enthusiasm and dedication to the program 

(Tufte and Mefalopulos 2009). 

Our program has utilized a participatory approach as we actively sought to include as 

many stakeholders as possible through the planning process. In our initial planning meetings, we 

invited all physicians at the Loyalist FHT as well as the clinic’s nurse practitioner, registered 



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Undergraduate Journal of Service Learning and Community-Based Research, Volume 3, Fall 2014 

dietician, occupational therapist, and executive director. It was important to include the health 

professionals at the Loyalist FHT throughout the creation of the Exercise-Rx because they are 

the experts on patient-prescription adherence and would be regularly utilizing the program. For 

example, the physicians identified that the prescription needed to be electronic for it to be 

practical for their health team. They also indicated that the FITT guidelines should be pre-

determined according to specific exercise clinical guidelines for each disease status as the 

physicians lack the time and training to tailor prescriptions to different patient populations. An 

example of the final prescription for patients with diabetes is found in Figure 3. Through 

consultation with the occupational therapist, we discovered that an “Introduction to Exercise” 

program was already in place at the clinic for diabetic patients. The occupational therapist 

suggested that an optional referral to this program should be included in our exercise 

prescription. Considering the information gained, seeking involvement of all stakeholders within 

the clinic was crucial in creating a prescription that was appropriate to the needs of the health 

care professionals and their patients. 

Regrettably, we did not include the actual patients who would be benefitting from the 

program in the development stage of our participatory approach. This has been shown to be 

effective in creating health promotion programs and should be considered the gold standard in 

community-based participatory approach planning (Plaut, Landis, and Trevor 1992). Considering 

the implementation of this program was time-sensitive and that the patients involved in planning 

must accurately represent a large population, including patients would have been difficult. 

Although patients of this clinic have been informed of the program through various media outlets 

and by the physicians, it is recommended in the future, if time allows, to include the patients 

themselves in the creation of such exercise prescription programs.  

Although our approach to the creation of the Exercise-Rx did not reach all stakeholders, 

we found that involving many healthcare professionals from the Loyalist FHT played a role in 

generating enthusiasm and helped to create a program that was based in evidence and tailored to 

the needs and capabilities of the clinic.  

 

Outcome Evaluation 

 

As of June 2014, the Exercise-Rx is currently being implemented at the Loyalist FHT and 

outcome evaluation methods have been put into place. Outcome evaluation is an important step 

as it allows us to assess the effectiveness of our intervention to alter PA behaviors of patients in a 

clinical setting, as well as to determine if our model could be used in other FHTs in Ontario. 

Evaluation additionally allows us to detect the potential positive and negative outcomes 

associated with PA in this population (Dollman et al. 2009). 

In line with the above objectives, our outcome evaluation is two-fold. First, our 

evaluation intends to measure the uptake of the Exercise-Rx prescription by physicians and its 

effectiveness in actually increasing PA levels of patients. The clinic has set a goal for 40% of the 

general clinic population (11,000) and 75% of the diabetic and hypertensive population 

(approximately 2,600 patients) to be prescribed exercise within the first year of use. Through 

electronic chart audits, the team will be able to obtain an accurate understanding of Exercise-Rx 

use by the physicians. To assess patient adherence, each patient who receives an exercise 

prescription is also given a PA log to record his or her weekly exercise participation. Upon return 

visit, the information in this log will be recorded into the patient’s chart. Secondly, this 

evaluation will quantitatively measure the effects of physician administered exercise prescription 



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Undergraduate Journal of Service Learning and Community-Based Research, Volume 3, Fall 2014 

on risk factors for health outcomes. The clinic has decided on two clinically relevant health 

markers (blood pressure and Glycated Hemoglobin, known as HbA1C), which will be measured 

in follow-up appointments in select patients who have been prescribed exercise.  

Other PA interventions have used similar objective and subjective measures of PA 

adherence and health outcomes to evaluate the effectiveness of their programs. In an evaluation 

of the “First-Step” program for persons with diabetes, researchers objectively assessed 

cardiovascular health and glycemic control by measuring the resting blood pressure and HbA1C 

levels respectively (Tudor-Locke et al. 2004). The First Step program also assessed exercise 

adherence through pedometer use (Tudor-Locke et al. 2004). It has been repeatedly found in the 

literature that objective measures of PA, such as pedometers and accelerometers, are more 

accurate in describing PA behaviors as compared to self-reported measures (Prince et al. 2008). 

However, due to the large size of the patient population at the Loyalist FHT (12,000) and the 

lack of funding for pedometers, subjective measures were deemed appropriate. The lack of 

objective measurement for PA behavior may be considered a limitation of our evaluation. 

Evaluation is an important part of any program and, at the Loyalist FHT, a combination of 

subjective and objective measures of PA and health outcomes will determine the effectiveness of 

the program. 

 

Critical Reflection 
 

This experience has taught us about the practical considerations involved when creating 

and implementing community-based PA programs. We learned that many practices based on 

theoretical concepts, as discussed in our course, are often in reality difficult to implement. Here, 

we will discuss the elements that helped to make this program successful, as well as reflect on 

some of the challenges that we faced. 

 

Successes 

 

Many different factors played a role in the success of our program. First, we recognize 

that this program was created under a larger movement, namely “Exercise is Medicine.”  

Creating the Exercise-Rx in association with EIM at Queen’s and with the support of EIM 

Canada, added credibility and legitimacy to our proposal and efforts. The vast amount of current 

evidence and clout behind the idea that exercise can and should be part of a treatment plan, and 

be specifically prescribed by a physician, provided momentum to our initiative. Secondly, it was 

critical that we had the opportunity to involve a number of individuals from a variety of 

backgrounds within the healthcare field. The wide range of expertise at our disposal not only 

provided us with a wealth of knowledge on exercise prescription, but also provided insights into 

the specific needs and capacities of the FHT. We recognize that the physicians within the clinic 

who championed this movement were instrumental to its success. Implementing such programs 

in Family Health Teams that lack the enthusiasm and support of the physicians would be very 

difficult; a prescription can be created, but ultimately it is the doctors who must believe in the 

potential behind it.  

Multimedia promotion, aimed both at the health care professionals and the patients, was 

an effective way to create momentum and excitement about the program. For example, the 

Loyalist FHT hosted an internal health challenge, which encouraged the team members to 

become more physically active. Additionally, the clinic has posted motivational exercise posters 



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Undergraduate Journal of Service Learning and Community-Based Research, Volume 3, Fall 2014 

in waiting rooms that are aimed at increasing awareness and discussion of PA. “How to” 

resistance band exercise videos, that we created, have also been posted on the clinic’s website, 

which is public to patients. Externally, the program has been receiving attention via newspaper 

articles and radio talk-shows. Together, these factors have helped to promote the principles 

behind our program, and will hopefully increase patient and physician willingness to participate. 

 

Challenges Faced 

 

 Although overall we feel that our program has been successful, we faced several 

challenges along the way. Our lack of financial resources throughout this process meant that we 

relied mainly on volunteer efforts. The creation of the electronic prescription was beyond the 

realm of the expertise of individuals within Exercise is Medicine or the FHT. Thus, volunteers at 

the Queen’s FHT took on this task. Although we greatly appreciate their efforts, this process was 

frustrating at times as the creation of the Exercise-Rx was not a top priority for these volunteers 

and took a long time to implement. Additionally, the lack of funding limited the amount of 

additional resources we were able to provide to the patients. For example, we would have liked 

to provide pedometers to the patients, but instead were limited to subjective measures of PA.  

 

Future Recommendations 

 

 For future projects similar to this one, using a true participatory approach by involving 

patients in the planning stages would be advantageous. For example, performing pilot work with 

a small group of patients prior to the creation of the prescription would allow for it to be directly 

tailored to the specific target population. Additionally, performing a process evaluation of similar 

programs in the future is warranted. A process evaluation could come in the form of a survey to 

the patients and physicians during the implementation stages of the program in order to gain 

feedback on what is working well and what needs to be improved (Linnan and Steckler 2002). 

 The next steps of our program specifically involve data collection to evaluate the 

effectiveness of the program. One year following implementation, the clinic will perform a chart 

audit to determine physician uptake and patient adherence as well as to determine changes in 

quantitative health markers in individuals who have been prescribed exercise. The results from 

this evaluation will help determine if the original goals set by the team have been met. We 

believe that this program, if found effective, can be used as a model for prescribing exercise in 

primary care clinics that utilize electronic medical records in Canada. 

 

~ 
 

We would like to express our sincerest appreciation to Dr. Lucie Levesque at Queen’s University 

for her words of advice and provision of independence in this project. Additionally, thank you to 

the Exercise is Medicine at Queen’s group and the Loyalist Family Health Team for their 

involvement and continual support. 

 

 

 

 

 



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Undergraduate Journal of Service Learning and Community-Based Research, Volume 3, Fall 2014 

Appendix 

 

 
Figure 1: Original (paper version) Exercise Prescription Referral Form (EPRF) created by graduate students from 

the Exercise is Medicine at Queen’s group. The form was introduced in the HCDS Center on campus on written 

prescription pads. 

 

 
 

Figure 2: Loyalist FHT Logic Model created by healthcare professionals at Loyalist FHT in collaboration with 

members of Exercise is Medicine at Queen’s. The Logic Model outlines project goals, activities, and outcome 



Gazendam and Pascoal 8 
 

Undergraduate Journal of Service Learning and Community-Based Research, Volume 3, Fall 2014 

evaluation both three-six months and one year from the date of implementation. 

 

 

 
 

 
 

Figure 3. Exercise-Rx Type II Diabetes prescription form. When brought up in the electronic medical record 

system, the prescription auto-populates with an individual patient’s information. The physician then “checks” the 

disease profile of the patient and the corresponding exercise recommendation is printed. Seen here is the exercise 

prescription for a type II diabetic patient, based on the FITT principle. 

 

 

 

 

 

 



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Undergraduate Journal of Service Learning and Community-Based Research, Volume 3, Fall 2014 

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